Self-Regulatory Organizations; C2 Options Exchange, Incorporated; Notice of Filing and Immediate Effectiveness of a Proposed Rule Change Relating to Fees for C2 Real-Time Data Feeds, 1415-1419 [2016-31942]
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Federal Register / Vol. 82, No. 3 / Thursday, January 5, 2017 / Notices
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By the Commission.
Eduardo A. Aleman,
Assistant Secretary.
[FR Doc. 2016–31940 Filed 1–4–17; 8:45 am]
BILLING CODE 8011–01–P
SECURITIES AND EXCHANGE
COMMISSION
[Release No. 34–79711; File No. SR–C2–
2016–025]
Self-Regulatory Organizations; C2
Options Exchange, Incorporated;
Notice of Filing and Immediate
Effectiveness of a Proposed Rule
Change Relating to Fees for C2 RealTime Data Feeds
December 29, 2016.
Pursuant to Section 19(b)(1) of the
Securities Exchange Act of 1934 (the
‘‘Act’’),1 and Rule 19b–4 thereunder,2
notice is hereby given that on December
19, 2016, C2 Options Exchange,
Incorporated (the ‘‘Exchange’’ or ‘‘C2’’)
filed with the Securities and Exchange
Commission (the ‘‘Commission’’) the
proposed rule change as described in
Items I, II, and III below, which Items
have been prepared by the Exchange.
The Commission is publishing this
notice to solicit comments on the
proposed rule change from interested
persons.
I. Self-Regulatory Organization’s
Statement of the Terms of the Substance
of the Proposed Rule Change
C2 Options Exchange, Incorporated
(the ‘‘Exchange’’ or ‘‘C2’’) proposes to
amend fees for certain C2 real-time data
feeds. The text of the proposed rule
change is available on the Exchange’s
Web site (https://www.c2exchange.com/
Legal/), at the Exchange’s Office of the
Secretary, and at the Commission’s
Public Reference Room.
II. Self-Regulatory Organization’s
Statement of the Purpose of, and
Statutory Basis for, the Proposed Rule
Change
In its filing with the Commission, the
Exchange included statements
concerning the purpose of and basis for
the proposed rule change and discussed
any comments it received on the
proposed rule change. The text of these
statements may be examined at the
places specified in Item IV below. The
Exchange has prepared summaries, set
forth in sections A, B, and C below, of
the most significant aspects of such
statements.
A. Self-Regulatory Organization’s
Statement of the Purpose of, and
Statutory Basis for, the Proposed Rule
Change
1. Purpose
The purpose of the proposed rule
change is to amend the Data Fee for the
1 15
2 17
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U.S.C. 78s(b)(1).
CFR 240.19b–4.
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1415
BBO and Book Depth Data Feeds and
user fees for the Complex Order Book
(‘‘COB’’) Data Feed. These data feeds are
made available by C2’s affiliate Market
Data Express, LLC (‘‘MDX’’). The
Exchange proposes to make the
following fee changes effective January
1, 2017.
Data Feeds
BBO Data Feed: The BBO Data Feed
is a real-time, low latency data feed that
includes the following content: (i)
Outstanding quotes and standing orders
at the best available price level on each
side of the market, with aggregate size
(‘‘BBO data’’), and last sale data; 3 (ii)
totals of customer versus non-customer
contracts at the BBO, (iii) All-or-None
contingency orders priced better than or
equal to the BBO, (iv) BBO and last sale
data for complex strategies (multi-leg
strategies such as spreads, straddles and
buy-writes); (v) expected opening price
(‘‘EOP’’) and expected opening size
(‘‘EOS’’) information that is
disseminated prior to the opening of the
market and during trading rotations, (vi)
end-of-day (‘‘EOD’’) summary messages
that are disseminated after the close of
a trading session that include summary
information about trading in C2 listed
options (i.e., product name, opening
price, high and low price during the
trading session and last sale price), (vii)
‘‘recap messages’’ that are disseminated
during a trading session any time there
is a change in the open, high, low or last
sale price of a C2 listed option, as well
as product name and total volume
traded in the product during the trading
session; and (viii) product IDs and codes
for all C2 listed options contracts. The
BBO Data Feed includes market data for
simple options as well as complex
strategies. The data in the BBO Data
Feed is refreshed periodically during
the trading session. The BBO and last
sale data contained in the BBO Data
Feed is identical to the data sent to the
Options Price Reporting Authority
(‘‘OPRA’’) for redistribution to the
public.4
Book Depth Data Feed: The Book
Depth Data Feed is a real-time, low
latency data feed that includes all data
contained in the BBO Data Feed (as
described above) plus outstanding
quotes and standing orders for an
additional four price levels on each side
of the market, with aggregate size
(‘‘Book Depth’’). The data in the Book
3 ‘‘Best bid and offer’’ or ‘‘BBO’’ data is sometimes
referred to as ‘‘top-of-book’’ data. Data with respect
to executed trades is referred to as ‘‘last sale’’ data.
4 MDX makes available to Customers the BBO
data and last sale data that is included in the BBO
Data Feed no earlier than the time at which the
Exchange sends that data to OPRA.
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Depth Data Feed is refreshed
periodically during the trading session.
COB Data Feed: The COB Data Feed
is a real-time data feed that includes
data regarding the Exchange’s Complex
Order Book and related complex order
information. The COB Data Feed
contains the following information for
all C2-traded complex order strategies
(multi-leg strategies such as spreads,
straddles and buy-writes): (i)
Outstanding quotes and standing orders
on each side of the market with
aggregate size, (ii) last sale data, and (iii)
totals of customer versus non-customer
contracts.
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Fees
BBO Data Feed Fees: MDX currently
charges a ‘‘Data Fee’’, payable by a
Customer, of $1,000 per month for
internal use and external redistribution
of the BBO Data Feed.5 The Data Fee
entitles a Customer to provide the BBO
Data Feed to an unlimited number of
internal users and Devices 6 within the
Customer. A Customer receiving the
BBO Data Feed from another Customer
is assessed the Data Fee by MDX
pursuant to its own market data
agreement with MDX, and is entitled to
use the Data internally and/or distribute
it externally.7 All Customers have the
same rights to utilize the data internally
and/or distribute it externally as long as
the Customer has entered into a written
agreement with MDX for the data and
pays the Data Fee. The Exchange
proposes to increase the Data Fee from
$1,000 per month to $1,500 per month.
The Exchange currently charges a
‘‘User Fee’’, payable by a Customer, of
$50 per month per Device or user ID for
use of the data in the BBO Data Feed by
‘‘Display Only Service’’ users.8 User fees
are payable only for ‘‘external’’ Display
Only Service users (Devices or user IDs
5 A ‘‘Customer’’ is any person, company or other
entity that, pursuant to a market data agreement
with MDX, is entitled to receive data, either directly
from MDX or through an authorized redistributor
(i.e., a Customer or an extranet service provider),
whether that data is distributed externally or used
internally. The MDX fee schedule for C2 data is
located at https://www.cboe.org/MDX/CSM/
OBOOKMain.aspx.
6 A ‘‘Device’’ means any computer, workstation or
other item of equipment, fixed or portable, that
receives, accesses and/or displays data in visual,
audible or other form.
7 A Customer may choose to receive the data from
another Customer rather than directly from MDX’s
system because it does not want to or is not
equipped to manage the technology necessary to
establish a direct connection to MDX.
8 A ‘‘Display Only Service’’ allows a natural
person end-user to view and manipulate data using
the Customer’s computerized service, but not to
save, copy, export or transfer the data or any results
of the manipulation to any other computer
hardware, software or media, except for printing it
to paper or other non-magnetic media.
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of Display Only Service users who are
not employees or natural person
independent contractors of the
Customer, the Customer’s affiliates or an
authorized service facilitator).9 The
Exchange is not proposing to amend the
User Fee at this time.
Book Depth Data Feed Fees: MDX
currently charges a ‘‘Data Fee’’, payable
by a Customer (as defined above), of
$1,000 per month for internal use and
external redistribution of the Book
Depth Data Feed. The Data Fee for the
Book Depth Data Feed entitles a
Customer to provide the Book Depth
Data Feed to an unlimited number of
internal users and Devices within the
Customer. A Customer receiving the
Book Depth Data Feed from another
Customer is assessed the Data Fee by
MDX pursuant to its own market data
agreement with MDX, and is entitled to
use the Data internally and/or distribute
it externally. All Customers have the
same rights to utilize the Book Depth
data internally and/or distribute it
externally as long as the Customer has
entered into a written agreement with
MDX for the data and pays the Data Fee.
BBO Data Feed Customers may upgrade
to become Book Depth Data Feed
Customers without paying any
additional Data Fee.10 The Exchange
proposes to increase the Data Fee from
$1,000 per month to $1,500 per month.
The Exchange currently charges a
‘‘User Fee’’, payable by a Customer, of
$50 per month per Device or user ID for
use of the data in the Book Depth Data
Feed by ‘‘Display Only Service’’ users
(as defined above). User fees are payable
only for ‘‘external’’ Display Only
Service users (Devices or user IDs of
Display Only Service users who are not
employees or natural person
independent contractors of the
Customer, the Customer’s affiliates or an
authorized service facilitator).11 The
Exchange is not proposing to amend the
User Fee at this time.
COB Data Feed Fees: MDX currently
charges Customers of the COB Data Feed
a Data Fee of $100 per month plus
applicable User Fees (as described
below). The Data Fee for the COB Data
Feed is waived for Customers of the C2
BBO and Book Depth Data Feeds.12
9 An entity or person that receives BBO data from
a Customer through a Display Only Service is not
a ‘‘Customer’’ unless it has a market data agreement
in place with MDX.
10 Such Customers would still be subject to
Display Only Service User Fees as described below.
11 An entity or person that receives Book Depth
data from a Customer through a Display Only
Service is not a ‘‘Customer’’ unless it has a market
data agreement in place with MDX.
12 Such COB Data Feed Customers are still subject
to User Fees.
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MDX charges a Customer User Fees of
$25 per month per Device or user ID for
receipt of the data by ‘‘Professional
Users’’ 13. There is no charge for receipt
of the data by ‘‘Non-Professional
Users’’ 14. User Fees are subject to a cap
of $500 per month (i.e., a Customer pays
no more than $500 in User Fees for a
given month). The Exchange proposes to
delete this fee cap from the MDX fee
schedule for C2 data.
The Exchange also proposes to make
a few clean-up changes to the MDX fee
schedule for C2 data, including
removing a few references to a January
1, 2015 effective date for prior fee
changes and removing the $1 per month
User Fee for COB Data Feed NonProfessional Users, which was
eliminated effective January 1, 2015.
2. Statutory Basis
The Exchange believes the proposed
rule change is consistent with the
Securities Exchange Act of 1934 (the
‘‘Act’’) and the rules and regulations
thereunder applicable to the Exchange
and, in particular, the requirements of
Section 6(b) of the Act.15 Specifically,
the Exchange believes the proposed rule
change is consistent with Section 6(b)(4)
of the Act,16 which requires that
Exchange rules provide for the equitable
allocation of reasonable dues, fees, and
other charges among its Trading Permit
Holders and other persons using its
facilities. The Exchange also believes
the proposed rule change is consistent
13 A ‘‘Professional User’’ is any natural person
recipient of Data who is not a Non-Professional
User (as defined below). User Fees for Professional
Users are payable for both ‘‘internal’’ Professional
Users (Devices or user IDs of employees of a
Customer) and ‘‘external’’ Professional Users
(Devices or user IDs of Professional Users who
receive the Data from a Customer and are not
employed by the Customer). (Non-Professional
Users must be external since a person who uses the
COB Data Feed for a commercial purpose cannot be
a Non-Professional User.)
14 A ‘‘Non-Professional User’’ is a natural person
or qualifying trust that uses Data only for personal
purposes and not for any commercial purpose and,
for a natural person who works in the United States,
is not: (i) Registered or qualified in any capacity
with the Securities and Exchange Commission, the
Commodities Futures Trading Commission, any
state securities agency, any securities exchange or
association, or any commodities or futures contract
market or association; (ii) engaged as an
‘‘investment adviser’’ as that term is defined in
Section 201(11) of the Investment Advisors Act of
1940 (whether or not registered or qualified under
that Act); or (iii) employed by a bank or other
organization exempt from registration under federal
or state securities laws to perform functions that
would require registration or qualification if such
functions were performed for an organization not so
exempt; or, for a natural person who works outside
of the United States, does not perform the same
functions as would disqualify such person as a
Non-Professional User if he or she worked in the
United States.
15 15 U.S.C. 78f(b).
16 15 U.S.C. 78f(b)(4).
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with the Section 6(b)(5) 17 requirement
that the rules of an exchange not be
designed to permit unfair
discrimination between customers,
issuers, brokers, or dealers.
The proposed increases in the Data
Fees for the BBO and Book Depth Data
Feeds are intended to generate revenues
that are needed to cover C2’s actual and
anticipated increases in the costs of
collecting, processing and disseminating
options market information and
assuring the reliability and integrity of
that information, as well as increases in
C2’s administrative costs. These costs
include enhancements to C2’s systems
that are needed in order to enable C2 to
handle the continually increasing
volume of market information. C2 has
not changed the Data Fee for BBO data
since that fee was established in 2011.
C2 has not changed the Data Fee for
Book Depth data since that fee was
established effective January 1, 2015.
The Exchange believes the proposed
increase in the Data Fee for BBO data is
equitable and not unfairly
discriminatory because it would apply
equally to all Customers. The Exchange
believes the proposed Data Fee is
reasonable because it compares
favorably to fees that other markets
charge for similar products. For
example, NASDAQ OMX PHLX charges
Internal Distributors a monthly fee of
$4,000 per organization and External
Distributors a monthly fee of $5,000 per
organization for its ‘‘TOPO Plus Orders’’
data feed, which like the BBO Data Feed
includes top-of-book data (including
orders, quotes and trades) and other
market data.18 The International
Securities Exchange offers a ‘‘Top Quote
Feed’’, which includes top-of-book data,
and a separate ‘‘Spread Feed’’, which
like the BBO Data Feed includes order
and quote data for complex strategies
(i.e., a customer must subscribe to both
feeds to receive data comparable to the
BBO Data Feed). ISE charges
distributors of its Top Quote Feed a base
monthly fee of $3,000 plus $20 per
month per controlled device. ISE
charges distributors of its Spread Feed
a base monthly fee of $3,000 plus $25
per month per controlled device.19
The Exchange believes the proposed
increase in the Data Fee for Book Depth
data is equitable and not unfairly
discriminatory because it would apply
equally to all Customers. The Exchange
believes the proposed Data Fee is
U.S.C. 78f(b)(5).
IX. Proprietary Data Feed Fees, TOPO Plus
Orders, available at https://www.nasdaqtrader.com/
Micro.aspx?id=phlxpricing.
19 See ISE Schedule of Fees available at https://
www.ise.com/assets/documents/OptionsExchange/
legal/fee/ISE_fee_schedule.pdf.
reasonable because it compares
favorably to fees that other markets
charge for similar products. For
example, the International Securities
Exchange offers a ‘‘Depth of Market’’
Feed, which includes the aggregated
volume of all quotes and orders
available at each of the top five price
levels for simple (single legged)
instruments, and a separate Spread
Feed, which like the Book Depth Data
Feed includes order and quote data for
complex strategies (i.e., a customer must
subscribe to both feeds to receive data
comparable to the Book Depth Data
Feed). ISE charges distributors of its
Depth of Market Feed a base monthly
fee of $5,000 plus $50 per month per
controlled device. ISE charges
distributors of its Spread Feed a base
monthly fee of $3,000 plus $25 per
month per controlled device.20
NASDAQ OMX PHLX charges Internal
Distributors a monthly fee of $4,000 and
External Distributors a monthly fee of a
$4,500 for its Depth of Market data feed
that includes full depth of quotes and
orders and last sale data for options
listed on PHLX.21
The Exchange believes the proposal to
delete the monthly cap on User Fees for
receipt of the COB Data Feed is
equitable and not unfairly
discriminatory because it would apply
equally to all Customers. The Exchange
believes the User Fees, without a fee
cap, are reasonable because they are
similar to fees that other markets charge
for similar products. For example, NYSE
Arca charges $20 per month to each
Professional User and $1 per month to
each Non-Professional User for receipt
of the Arcabook for Arca Options—
Complex data feed. The Exchange
believes NYSE Arca does not cap its
user fees.22 Similarly, NYSE MKT
charges $20 per month to each
Professional User and $1 per month to
each Non-Professional User for receipt
of the Arcabook for Amex Options
Options—Complex data feed. The
Exchange believes NYSE MKT does not
cap its user fees. The Exchange also
believes removal of the fee cap is
reasonable in that it is not anticipated
to materially affect the amount of User
Fees any Customer pays.
The decision of the United States
Court of Appeals for the District of
Columbia Circuit in NetCoalition v.
SEC, 615 F.3d 525 (D.C. Cir. 2010),
upheld reliance by the Securities and
Exchange Commission (‘‘Commission’’)
17 15
18 See
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20 Supra
Note 17.
IX. Proprietary Data Feed Fees, PHLX
Depth Data, available at https://
www.nasdaqtrader.com/Micro.aspx?id=phlxpricing.
22 See NYSE Market Data Pricing Guide available
at www.nyxdata.com/doc/241907.
1417
upon the existence of competitive
market mechanisms to set reasonable
and equitably allocated fees for
proprietary market data:
In fact, the legislative history
indicates that the Congress intended
that the market system ‘evolve through
the interplay of competitive forces as
unnecessary regulatory restrictions are
removed’ and that the SEC wield its
regulatory power ‘in those situations
where competition may not be
sufficient,’ such as in the creation of a
‘consolidated transactional reporting
system.’
Id. At 535 (quoting H.R. Rep. No. 94–
229 at 92 (1975), as reprinted in 1975
U.S.C.C.A.N. 323). The court agreed
with the Commission’s conclusion that
‘‘Congress intended that ‘competitive
forces should dictate the services and
practices that constitute the U.S.
national market system for trading
equity securities.’ ’’ 23
As explained below in the Exchange’s
Statement on Burden on Competition,
the Exchange believes that the need to
attract order flow from market
participants provides an effective
constraint on the market data fees that
the Exchange, through MDX, has the
ability and the incentive to charge. In
addition, the existence of alternatives to
these data products, such as
consolidated data and proprietary data
from other sources, as described below,
further ensures that the Exchange
cannot set unreasonable fees, or fees
that are unreasonably discriminatory,
when vendors and subscribers can
select such alternatives.
For the reasons cited above, the
Exchange believes the proposed fees for
the BBO, Book Depth and COB Data
Feeds are equitable, reasonable and not
unfairly discriminatory. In addition, the
Exchange believes that no substantial
countervailing basis exists to support a
finding that the proposed fees for the
BBO, Book Depth and COB Data Feeds
fail to meet the requirements of the Act.
B. Self-Regulatory Organization’s
Statement on Burden on Competition
C2 does not believe that the proposed
rule change will impose any burden on
competition that is not necessary or
appropriate in furtherance of the
purposes of the Act.
An exchange’s ability to price its
proprietary market data feed products is
constrained by (1) the existence of
actual competition for the sale of such
data, (2) the joint product nature of
21 See
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23 NetCoalition, 615 F.3d at 535 (Quoting
Securities Exchange Act Release No. 59039
(December 9, 2008), 73 FR 74770 (December 9,
2008) at 74771).
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Federal Register / Vol. 82, No. 3 / Thursday, January 5, 2017 / Notices
exchange platforms, and (3) the
existence of alternatives to the
Exchange’s proprietary data.
The Existence of Actual Competition.
The Exchange believes competition
provides an effective constraint on the
market data fees that the Exchange,
through MDX, has the ability and the
incentive to charge. C2 has a compelling
need to attract order flow from market
participants in order to maintain its
share of trading volume. This
compelling need to attract order flow
imposes significant pressure on C2 to
act reasonably in setting its fees for
market data, particularly given that the
market participants that will pay such
fees often will be the same market
participants from whom C2 must attract
order flow. These market participants
include broker-dealers that control the
handling of a large volume of customer
and proprietary order flow. Given the
portability of order flow from one
exchange to another, any exchange that
sought to charge unreasonably high data
fees would risk alienating many of the
same customers on whose orders it
depends for competitive survival. C2
currently competes with thirteen
options exchanges (including C2’s
affiliate, Chicago Board Options
Exchange) for order flow.24
In addition, in the case of products
that are distributed through market data
vendors, the vendors themselves
provide additional price discipline for
proprietary data products because they
control the primary means of access to
certain end users. These vendors impose
price discipline based upon their
business models. For example, vendors
that assess a surcharge on data they sell
are able to refuse to offer proprietary
products that their end users do not or
will not purchase in sufficient numbers.
Similarly, Customers will not offer the
BBO, Book Depth or COB Data Feeds
unless these products will help them
maintain current users or attract new
ones. For example, a broker-dealer will
not choose to offer the BBO, Book Depth
or COB Data Feeds to its retail
customers unless the broker-dealer
believes that the retail customers will
use and value the data and the provision
of such data will help the broker-dealer
maintain the customer relationship,
which allows the broker-dealer to
increase its revenues. Professional users
will not request any of these feeds from
Customers unless they can use the data
24 The Commission has previously made a finding
that the options industry is subject to significant
competitive forces. See e.g., Securities Exchange
Act Release No. 59949 (May 20, 2009), 74 FR 25593
(May 28, 2009) (SR–ISE–2009–97) (order approving
ISE’s proposal to establish fees for a real-time depth
of market data offering).
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for profit-generating purposes in their
businesses. All of these factors operate
as constraints on pricing proprietary
data products.
Joint Product Nature of Exchange
Platform. Transaction execution and
proprietary data products are
complementary in that market data is
both an input and a byproduct of the
execution service. In fact, proprietary
market data and trade executions are a
paradigmatic example of joint products
with joint costs. The decision whether
and on which platform to post an order
will depend on the attributes of the
platforms where the order can be
posted, including the execution fees,
data quality, and price and distribution
of data products. Without a platform to
post quotations, receive orders and
execute trades, exchange data products
would not exist.
The costs of producing market data
include not only the costs of the data
distribution infrastructure, but also the
costs of designing, maintaining, and
operating the exchange’s platform for
posting quotes, receiving orders and
executing trades, and the cost of
regulating the exchange to ensure its fair
operation and maintain investor
confidence. The total return that a
trading platform earns reflects the
revenues it receives from both products
and the joint costs it incurs.
Moreover, an exchange’s brokerdealer customers view the costs of
transaction executions and market data
as a unified cost of doing business with
the exchange. A broker-dealer will only
choose to direct orders to an exchange
if the revenue from the transaction
exceeds its cost, including the cost of
any market data that the broker-dealer
chooses to buy in support of its order
routing and trading decisions. If the
costs of the transaction are not offset by
its value, then the broker-dealer may
choose instead not to purchase the
product and trade away from that
exchange.
Analyzing the cost of market data
product production and distribution in
isolation from the cost of all of the
inputs supporting the creation of market
data and market data products will
inevitably underestimate the cost of the
data and data products because it is
impossible to obtain the data inputs to
create market data products without a
fast, technologically robust, and wellregulated execution system, and system
and regulatory costs affect the price of
both obtaining the market data itself and
creating and distributing market data
products. It would be equally
misleading, however, to attribute all of
an exchange’s costs to the market data
portion of an exchange’s joint products.
PO 00000
Frm 00109
Fmt 4703
Sfmt 4703
Rather, all of an exchange’s costs are
incurred for the unified purposes of
attracting order flow, executing and/or
routing orders, and generating and
selling data about market activity. The
total return that an exchange earns
reflects the revenues it receives from the
joint products and the total costs of the
joint products.
The level of competition and
contestability in the market is evident in
the numerous alternative venues that
compete for order flow, including 14
options self-regulatory organization
(‘‘SRO’’) markets, as well as various
forms of alternative trading systems
(‘‘ATSs’’), including dark pools and
electronic communication networks
(‘‘ECNs’’) and internalizing brokerdealers. Competition among trading
platforms can be expected to constrain
the aggregate return that each platform
earns from the sale of its joint products,
but different platforms may choose from
a range of possible, and equally
reasonable, pricing strategies as the
means of recovering total costs. For
example, some platforms may choose to
pay rebates to attract orders, charge
relatively low prices for market data
products (or provide market data
products free of charge), and charge
relatively high prices for accessing
posted liquidity. Other platforms may
choose a strategy of paying lower
rebates (or no rebates) to attract orders,
setting relatively high prices for market
data products, and setting relatively low
prices for accessing posted liquidity. In
this environment, there is no economic
basis for regulating maximum prices for
one of the joint products in an industry
in which suppliers face competitive
constraints with regard to the joint
offering.
The Existence of Alternatives. C2 is
constrained in pricing the BBO, Book
Depth and COB Data Feeds by the
availability to market participants of
alternatives to purchasing these
products. C2 must consider the extent to
which market participants would
choose one or more alternatives instead
of purchasing the exchange’s data. Other
options exchanges can and have
produced their own complex order book
market data products, and thus are
sources of potential competition for
MDX. For example, as noted above, ISE
and NASDAQ OMX PHLX offer market
data products that compete with the
BBO and Book Depth Data Feeds, and
NYSE Arca and NYSE MKT offer market
data products that compete with the
COB Data Feed.
The large number of SROs, ATSs and
internalizing broker-dealers that
currently produce proprietary data or
are currently capable of producing it
E:\FR\FM\05JAN1.SGM
05JAN1
Federal Register / Vol. 82, No. 3 / Thursday, January 5, 2017 / Notices
provides further pricing discipline for
proprietary data products. Each SRO,
ATS, and broker-dealer is currently
permitted to produce and sell
proprietary data products, and many
currently do. In addition, the OPRA data
feed is a significant competitive
alternative to the BBO and last sale data
included in the BBO and Book Depth
Data Feeds.
Further, data products are valuable to
professional users only if they can be
used for profit-generating purposes in
their businesses and valuable to nonprofessional users only insofar as they
provide information that such users
expect will assist them in tracking
prices and market trends and making
trading decisions.
The existence of numerous
alternatives to the Exchange’s products,
including consolidated data and
proprietary data from other sources,
ensures that the Exchange cannot set
unreasonable fees, or fees that are
unreasonably discriminatory, when
vendors and subscribers can elect these
alternatives or choose not to purchase a
specific proprietary data product if its
cost to purchase is not justified by the
returns any particular vendor or
subscriber would achieve through the
purchase.
mstockstill on DSK3G9T082PROD with NOTICES
C. Self-Regulatory Organization’s
Statement on Comments on the
Proposed Rule Change Received From
Members, Participants, or Others
The Exchange neither solicited nor
received comments on the proposed
rule change.
III. Date of Effectiveness of the
Proposed Rule Change and Timing for
Commission Action
The foregoing rule change has become
effective pursuant to Section 19(b)(3)(A)
of the Act 25 and paragraph (f) of Rule
19b–4 26 thereunder. At any time within
60 days of the filing of the proposed rule
change, the Commission summarily may
temporarily suspend such rule change if
it appears to the Commission that such
action is necessary or appropriate in the
public interest, for the protection of
investors, or otherwise in furtherance of
the purposes of the Act. If the
Commission takes such action, the
Commission will institute proceedings
to determine whether the proposed rule
change should be approved or
disapproved.
IV. Solicitation of Comments
Interested persons are invited to
submit written data, views, and
arguments concerning the foregoing,
including whether the proposed rule
change is consistent with the Act.
Comments may be submitted by any of
the following methods:
SECURITIES AND EXCHANGE
COMMISSION
Electronic Comments
Self-Regulatory Organizations; NYSE
Arca, Inc.; Notice of Filing and
Immediate Effectiveness of Proposed
Rule Change Amending NYSE Arca
Equities Rule 7.35(a)(10)(A)
• Use the Commission’s Internet
comment form (https://www.sec.gov/
rules/sro.shtml); or
• Send an email to rule-comments@
sec.gov. Please include File Number SR–
C2–2016–025 on the subject line.
Paper Comments
• Send paper comments in triplicate
to Secretary, Securities and Exchange
Commission, 100 F Street NE.,
Washington, DC 20549–1090.
All submissions should refer to File
Number SR–C2–2016–025. This file
number should be included on the
subject line if email is used. To help the
Commission process and review your
comments more efficiently, please use
only one method. The Commission will
post all comments on the Commission’s
Internet Web site (https://www.sec.gov/
rules/sro.shtml). Copies of the
submission, all subsequent
amendments, all written statements
with respect to the proposed rule
change that are filed with the
Commission, and all written
communications relating to the
proposed rule change between the
Commission and any person, other than
those that may be withheld from the
public in accordance with the
provisions of 5 U.S.C. 552, will be
available for Web site viewing and
printing in the Commission’s Public
Reference Room, 100 F Street NE.,
Washington, DC 20549 on official
business days between the hours of
10:00 a.m. and 3:00 p.m. Copies of such
filing also will be available for
inspection and copying at the principal
office of the Exchange. All comments
received will be posted without change;
the Commission does not edit personal
identifying information from
submissions. You should submit only
information that you wish to make
available publicly. All submissions
should refer to File Number SR–C2–
2016–025, and should be submitted on
or before January 26, 2017.
For the Commission, by the Division of
Trading and Markets, pursuant to delegated
authority.27
Eduardo A. Aleman,
Assistant Secretary.
[FR Doc. 2016–31942 Filed 1–4–17; 8:45 am]
BILLING CODE 8011–01–P
U.S.C. 78s(b)(3)(A).
26 17 CFR 240.19b–4(f).
21:06 Jan 04, 2017
[Release No. 34–79705; File No. SR–
NYSEArca–2016–169]
December 29, 2016.
Pursuant to Section 19(b)(1) 1 of the
Securities Exchange Act of 1934
(‘‘Act’’) 2 and Rule 19b–4 thereunder,3
notice is hereby given that, on December
22, 2016, NYSE Arca, Inc. (‘‘Exchange’’
or ‘‘NYSE Arca’’) filed with the
Securities and Exchange Commission
(‘‘Commission’’) the proposed rule
change as described in Items I and II
below, which Items have been prepared
by the self-regulatory organization. The
Commission is publishing this notice to
solicit comments on the proposed rule
change from interested persons.
I. Self-Regulatory Organization’s
Statement of the Terms of Substance of
the Proposed Rule Change
The Exchange proposes to amend
NYSE Arca Equities Rule 7.35(a)(10)(A)
to extend the period for the current
Trading Halt Auction Collar price collar.
The proposed rule change is available
on the Exchange’s Web site at
www.nyse.com, at the principal office of
the Exchange, and at the Commission’s
Public Reference Room.
II. Self-Regulatory Organization’s
Statement of the Purpose of, and
Statutory Basis for, the Proposed Rule
Change
In its filing with the Commission, the
self-regulatory organization included
statements concerning the purpose of,
and basis for, the proposed rule change
and discussed any comments it received
on the proposed rule change. The text
of those statements may be examined at
the places specified in Item IV below.
The Exchange has prepared summaries,
set forth in sections A, B, and C below,
of the most significant parts of such
statements.
A. Self-Regulatory Organization’s
Statement of the Purpose of, and the
Statutory Basis for, the Proposed Rule
Change
1. Purpose
The Exchange proposes to amend
NYSE Arca Equities Rule 7.35(a)(10)(A)
(‘‘Rule 7.35’’) to extend the period for
1 15
25 15
VerDate Sep<11>2014
U.S.C. 78s(b)(1).
U.S.C. 78a.
3 17 CFR 240.19b–4.
2 15
27 17
Jkt 241001
1419
PO 00000
CFR 200.30–3(a)(12).
Frm 00110
Fmt 4703
Sfmt 4703
E:\FR\FM\05JAN1.SGM
05JAN1
Agencies
[Federal Register Volume 82, Number 3 (Thursday, January 5, 2017)]
[Notices]
[Pages 1415-1419]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 2016-31942]
-----------------------------------------------------------------------
SECURITIES AND EXCHANGE COMMISSION
[Release No. 34-79711; File No. SR-C2-2016-025]
Self-Regulatory Organizations; C2 Options Exchange, Incorporated;
Notice of Filing and Immediate Effectiveness of a Proposed Rule Change
Relating to Fees for C2 Real-Time Data Feeds
December 29, 2016.
Pursuant to Section 19(b)(1) of the Securities Exchange Act of 1934
(the ``Act''),\1\ and Rule 19b-4 thereunder,\2\ notice is hereby given
that on December 19, 2016, C2 Options Exchange, Incorporated (the
``Exchange'' or ``C2'') filed with the Securities and Exchange
Commission (the ``Commission'') the proposed rule change as described
in Items I, II, and III below, which Items have been prepared by the
Exchange. The Commission is publishing this notice to solicit comments
on the proposed rule change from interested persons.
---------------------------------------------------------------------------
\1\ 15 U.S.C. 78s(b)(1).
\2\ 17 CFR 240.19b-4.
---------------------------------------------------------------------------
I. Self-Regulatory Organization's Statement of the Terms of the
Substance of the Proposed Rule Change
C2 Options Exchange, Incorporated (the ``Exchange'' or ``C2'')
proposes to amend fees for certain C2 real-time data feeds. The text of
the proposed rule change is available on the Exchange's Web site
(https://www.c2exchange.com/Legal/), at the Exchange's Office of the
Secretary, and at the Commission's Public Reference Room.
II. Self-Regulatory Organization's Statement of the Purpose of, and
Statutory Basis for, the Proposed Rule Change
In its filing with the Commission, the Exchange included statements
concerning the purpose of and basis for the proposed rule change and
discussed any comments it received on the proposed rule change. The
text of these statements may be examined at the places specified in
Item IV below. The Exchange has prepared summaries, set forth in
sections A, B, and C below, of the most significant aspects of such
statements.
A. Self-Regulatory Organization's Statement of the Purpose of, and
Statutory Basis for, the Proposed Rule Change
1. Purpose
The purpose of the proposed rule change is to amend the Data Fee
for the BBO and Book Depth Data Feeds and user fees for the Complex
Order Book (``COB'') Data Feed. These data feeds are made available by
C2's affiliate Market Data Express, LLC (``MDX''). The Exchange
proposes to make the following fee changes effective January 1, 2017.
Data Feeds
BBO Data Feed: The BBO Data Feed is a real-time, low latency data
feed that includes the following content: (i) Outstanding quotes and
standing orders at the best available price level on each side of the
market, with aggregate size (``BBO data''), and last sale data; \3\
(ii) totals of customer versus non-customer contracts at the BBO, (iii)
All-or-None contingency orders priced better than or equal to the BBO,
(iv) BBO and last sale data for complex strategies (multi-leg
strategies such as spreads, straddles and buy-writes); (v) expected
opening price (``EOP'') and expected opening size (``EOS'') information
that is disseminated prior to the opening of the market and during
trading rotations, (vi) end-of-day (``EOD'') summary messages that are
disseminated after the close of a trading session that include summary
information about trading in C2 listed options (i.e., product name,
opening price, high and low price during the trading session and last
sale price), (vii) ``recap messages'' that are disseminated during a
trading session any time there is a change in the open, high, low or
last sale price of a C2 listed option, as well as product name and
total volume traded in the product during the trading session; and
(viii) product IDs and codes for all C2 listed options contracts. The
BBO Data Feed includes market data for simple options as well as
complex strategies. The data in the BBO Data Feed is refreshed
periodically during the trading session. The BBO and last sale data
contained in the BBO Data Feed is identical to the data sent to the
Options Price Reporting Authority (``OPRA'') for redistribution to the
public.\4\
---------------------------------------------------------------------------
\3\ ``Best bid and offer'' or ``BBO'' data is sometimes referred
to as ``top-of-book'' data. Data with respect to executed trades is
referred to as ``last sale'' data.
\4\ MDX makes available to Customers the BBO data and last sale
data that is included in the BBO Data Feed no earlier than the time
at which the Exchange sends that data to OPRA.
---------------------------------------------------------------------------
Book Depth Data Feed: The Book Depth Data Feed is a real-time, low
latency data feed that includes all data contained in the BBO Data Feed
(as described above) plus outstanding quotes and standing orders for an
additional four price levels on each side of the market, with aggregate
size (``Book Depth''). The data in the Book
[[Page 1416]]
Depth Data Feed is refreshed periodically during the trading session.
COB Data Feed: The COB Data Feed is a real-time data feed that
includes data regarding the Exchange's Complex Order Book and related
complex order information. The COB Data Feed contains the following
information for all C2-traded complex order strategies (multi-leg
strategies such as spreads, straddles and buy-writes): (i) Outstanding
quotes and standing orders on each side of the market with aggregate
size, (ii) last sale data, and (iii) totals of customer versus non-
customer contracts.
Fees
BBO Data Feed Fees: MDX currently charges a ``Data Fee'', payable
by a Customer, of $1,000 per month for internal use and external
redistribution of the BBO Data Feed.\5\ The Data Fee entitles a
Customer to provide the BBO Data Feed to an unlimited number of
internal users and Devices \6\ within the Customer. A Customer
receiving the BBO Data Feed from another Customer is assessed the Data
Fee by MDX pursuant to its own market data agreement with MDX, and is
entitled to use the Data internally and/or distribute it externally.\7\
All Customers have the same rights to utilize the data internally and/
or distribute it externally as long as the Customer has entered into a
written agreement with MDX for the data and pays the Data Fee. The
Exchange proposes to increase the Data Fee from $1,000 per month to
$1,500 per month.
---------------------------------------------------------------------------
\5\ A ``Customer'' is any person, company or other entity that,
pursuant to a market data agreement with MDX, is entitled to receive
data, either directly from MDX or through an authorized
redistributor (i.e., a Customer or an extranet service provider),
whether that data is distributed externally or used internally. The
MDX fee schedule for C2 data is located at https://www.cboe.org/MDX/CSM/OBOOKMain.aspx.
\6\ A ``Device'' means any computer, workstation or other item
of equipment, fixed or portable, that receives, accesses and/or
displays data in visual, audible or other form.
\7\ A Customer may choose to receive the data from another
Customer rather than directly from MDX's system because it does not
want to or is not equipped to manage the technology necessary to
establish a direct connection to MDX.
---------------------------------------------------------------------------
The Exchange currently charges a ``User Fee'', payable by a
Customer, of $50 per month per Device or user ID for use of the data in
the BBO Data Feed by ``Display Only Service'' users.\8\ User fees are
payable only for ``external'' Display Only Service users (Devices or
user IDs of Display Only Service users who are not employees or natural
person independent contractors of the Customer, the Customer's
affiliates or an authorized service facilitator).\9\ The Exchange is
not proposing to amend the User Fee at this time.
---------------------------------------------------------------------------
\8\ A ``Display Only Service'' allows a natural person end-user
to view and manipulate data using the Customer's computerized
service, but not to save, copy, export or transfer the data or any
results of the manipulation to any other computer hardware, software
or media, except for printing it to paper or other non-magnetic
media.
\9\ An entity or person that receives BBO data from a Customer
through a Display Only Service is not a ``Customer'' unless it has a
market data agreement in place with MDX.
---------------------------------------------------------------------------
Book Depth Data Feed Fees: MDX currently charges a ``Data Fee'',
payable by a Customer (as defined above), of $1,000 per month for
internal use and external redistribution of the Book Depth Data Feed.
The Data Fee for the Book Depth Data Feed entitles a Customer to
provide the Book Depth Data Feed to an unlimited number of internal
users and Devices within the Customer. A Customer receiving the Book
Depth Data Feed from another Customer is assessed the Data Fee by MDX
pursuant to its own market data agreement with MDX, and is entitled to
use the Data internally and/or distribute it externally. All Customers
have the same rights to utilize the Book Depth data internally and/or
distribute it externally as long as the Customer has entered into a
written agreement with MDX for the data and pays the Data Fee. BBO Data
Feed Customers may upgrade to become Book Depth Data Feed Customers
without paying any additional Data Fee.\10\ The Exchange proposes to
increase the Data Fee from $1,000 per month to $1,500 per month.
---------------------------------------------------------------------------
\10\ Such Customers would still be subject to Display Only
Service User Fees as described below.
---------------------------------------------------------------------------
The Exchange currently charges a ``User Fee'', payable by a
Customer, of $50 per month per Device or user ID for use of the data in
the Book Depth Data Feed by ``Display Only Service'' users (as defined
above). User fees are payable only for ``external'' Display Only
Service users (Devices or user IDs of Display Only Service users who
are not employees or natural person independent contractors of the
Customer, the Customer's affiliates or an authorized service
facilitator).\11\ The Exchange is not proposing to amend the User Fee
at this time.
---------------------------------------------------------------------------
\11\ An entity or person that receives Book Depth data from a
Customer through a Display Only Service is not a ``Customer'' unless
it has a market data agreement in place with MDX.
---------------------------------------------------------------------------
COB Data Feed Fees: MDX currently charges Customers of the COB Data
Feed a Data Fee of $100 per month plus applicable User Fees (as
described below). The Data Fee for the COB Data Feed is waived for
Customers of the C2 BBO and Book Depth Data Feeds.\12\
---------------------------------------------------------------------------
\12\ Such COB Data Feed Customers are still subject to User
Fees.
---------------------------------------------------------------------------
MDX charges a Customer User Fees of $25 per month per Device or
user ID for receipt of the data by ``Professional Users'' \13\. There
is no charge for receipt of the data by ``Non-Professional Users''
\14\. User Fees are subject to a cap of $500 per month (i.e., a
Customer pays no more than $500 in User Fees for a given month). The
Exchange proposes to delete this fee cap from the MDX fee schedule for
C2 data.
---------------------------------------------------------------------------
\13\ A ``Professional User'' is any natural person recipient of
Data who is not a Non-Professional User (as defined below). User
Fees for Professional Users are payable for both ``internal''
Professional Users (Devices or user IDs of employees of a Customer)
and ``external'' Professional Users (Devices or user IDs of
Professional Users who receive the Data from a Customer and are not
employed by the Customer). (Non-Professional Users must be external
since a person who uses the COB Data Feed for a commercial purpose
cannot be a Non-Professional User.)
\14\ A ``Non-Professional User'' is a natural person or
qualifying trust that uses Data only for personal purposes and not
for any commercial purpose and, for a natural person who works in
the United States, is not: (i) Registered or qualified in any
capacity with the Securities and Exchange Commission, the
Commodities Futures Trading Commission, any state securities agency,
any securities exchange or association, or any commodities or
futures contract market or association; (ii) engaged as an
``investment adviser'' as that term is defined in Section 201(11) of
the Investment Advisors Act of 1940 (whether or not registered or
qualified under that Act); or (iii) employed by a bank or other
organization exempt from registration under federal or state
securities laws to perform functions that would require registration
or qualification if such functions were performed for an
organization not so exempt; or, for a natural person who works
outside of the United States, does not perform the same functions as
would disqualify such person as a Non-Professional User if he or she
worked in the United States.
---------------------------------------------------------------------------
The Exchange also proposes to make a few clean-up changes to the
MDX fee schedule for C2 data, including removing a few references to a
January 1, 2015 effective date for prior fee changes and removing the
$1 per month User Fee for COB Data Feed Non-Professional Users, which
was eliminated effective January 1, 2015.
2. Statutory Basis
The Exchange believes the proposed rule change is consistent with
the Securities Exchange Act of 1934 (the ``Act'') and the rules and
regulations thereunder applicable to the Exchange and, in particular,
the requirements of Section 6(b) of the Act.\15\ Specifically, the
Exchange believes the proposed rule change is consistent with Section
6(b)(4) of the Act,\16\ which requires that Exchange rules provide for
the equitable allocation of reasonable dues, fees, and other charges
among its Trading Permit Holders and other persons using its
facilities. The Exchange also believes the proposed rule change is
consistent
[[Page 1417]]
with the Section 6(b)(5) \17\ requirement that the rules of an exchange
not be designed to permit unfair discrimination between customers,
issuers, brokers, or dealers.
---------------------------------------------------------------------------
\15\ 15 U.S.C. 78f(b).
\16\ 15 U.S.C. 78f(b)(4).
\17\ 15 U.S.C. 78f(b)(5).
---------------------------------------------------------------------------
The proposed increases in the Data Fees for the BBO and Book Depth
Data Feeds are intended to generate revenues that are needed to cover
C2's actual and anticipated increases in the costs of collecting,
processing and disseminating options market information and assuring
the reliability and integrity of that information, as well as increases
in C2's administrative costs. These costs include enhancements to C2's
systems that are needed in order to enable C2 to handle the continually
increasing volume of market information. C2 has not changed the Data
Fee for BBO data since that fee was established in 2011. C2 has not
changed the Data Fee for Book Depth data since that fee was established
effective January 1, 2015.
The Exchange believes the proposed increase in the Data Fee for BBO
data is equitable and not unfairly discriminatory because it would
apply equally to all Customers. The Exchange believes the proposed Data
Fee is reasonable because it compares favorably to fees that other
markets charge for similar products. For example, NASDAQ OMX PHLX
charges Internal Distributors a monthly fee of $4,000 per organization
and External Distributors a monthly fee of $5,000 per organization for
its ``TOPO Plus Orders'' data feed, which like the BBO Data Feed
includes top-of-book data (including orders, quotes and trades) and
other market data.\18\ The International Securities Exchange offers a
``Top Quote Feed'', which includes top-of-book data, and a separate
``Spread Feed'', which like the BBO Data Feed includes order and quote
data for complex strategies (i.e., a customer must subscribe to both
feeds to receive data comparable to the BBO Data Feed). ISE charges
distributors of its Top Quote Feed a base monthly fee of $3,000 plus
$20 per month per controlled device. ISE charges distributors of its
Spread Feed a base monthly fee of $3,000 plus $25 per month per
controlled device.\19\
---------------------------------------------------------------------------
\18\ See IX. Proprietary Data Feed Fees, TOPO Plus Orders,
available at https://www.nasdaqtrader.com/Micro.aspx?id=phlxpricing.
\19\ See ISE Schedule of Fees available at https://www.ise.com/assets/documents/OptionsExchange/legal/fee/ISE_fee_schedule.pdf.
---------------------------------------------------------------------------
The Exchange believes the proposed increase in the Data Fee for
Book Depth data is equitable and not unfairly discriminatory because it
would apply equally to all Customers. The Exchange believes the
proposed Data Fee is reasonable because it compares favorably to fees
that other markets charge for similar products. For example, the
International Securities Exchange offers a ``Depth of Market'' Feed,
which includes the aggregated volume of all quotes and orders available
at each of the top five price levels for simple (single legged)
instruments, and a separate Spread Feed, which like the Book Depth Data
Feed includes order and quote data for complex strategies (i.e., a
customer must subscribe to both feeds to receive data comparable to the
Book Depth Data Feed). ISE charges distributors of its Depth of Market
Feed a base monthly fee of $5,000 plus $50 per month per controlled
device. ISE charges distributors of its Spread Feed a base monthly fee
of $3,000 plus $25 per month per controlled device.\20\ NASDAQ OMX PHLX
charges Internal Distributors a monthly fee of $4,000 and External
Distributors a monthly fee of a $4,500 for its Depth of Market data
feed that includes full depth of quotes and orders and last sale data
for options listed on PHLX.\21\
---------------------------------------------------------------------------
\20\ Supra Note 17.
\21\ See IX. Proprietary Data Feed Fees, PHLX Depth Data,
available at https://www.nasdaqtrader.com/Micro.aspx?id=phlxpricing.
---------------------------------------------------------------------------
The Exchange believes the proposal to delete the monthly cap on
User Fees for receipt of the COB Data Feed is equitable and not
unfairly discriminatory because it would apply equally to all
Customers. The Exchange believes the User Fees, without a fee cap, are
reasonable because they are similar to fees that other markets charge
for similar products. For example, NYSE Arca charges $20 per month to
each Professional User and $1 per month to each Non-Professional User
for receipt of the Arcabook for Arca Options--Complex data feed. The
Exchange believes NYSE Arca does not cap its user fees.\22\ Similarly,
NYSE MKT charges $20 per month to each Professional User and $1 per
month to each Non-Professional User for receipt of the Arcabook for
Amex Options Options--Complex data feed. The Exchange believes NYSE MKT
does not cap its user fees. The Exchange also believes removal of the
fee cap is reasonable in that it is not anticipated to materially
affect the amount of User Fees any Customer pays.
---------------------------------------------------------------------------
\22\ See NYSE Market Data Pricing Guide available at
www.nyxdata.com/doc/241907.
---------------------------------------------------------------------------
The decision of the United States Court of Appeals for the District
of Columbia Circuit in NetCoalition v. SEC, 615 F.3d 525 (D.C. Cir.
2010), upheld reliance by the Securities and Exchange Commission
(``Commission'') upon the existence of competitive market mechanisms to
set reasonable and equitably allocated fees for proprietary market
data:
In fact, the legislative history indicates that the Congress
intended that the market system `evolve through the interplay of
competitive forces as unnecessary regulatory restrictions are removed'
and that the SEC wield its regulatory power `in those situations where
competition may not be sufficient,' such as in the creation of a
`consolidated transactional reporting system.'
Id. At 535 (quoting H.R. Rep. No. 94-229 at 92 (1975), as reprinted
in 1975 U.S.C.C.A.N. 323). The court agreed with the Commission's
conclusion that ``Congress intended that `competitive forces should
dictate the services and practices that constitute the U.S. national
market system for trading equity securities.' '' \23\
---------------------------------------------------------------------------
\23\ NetCoalition, 615 F.3d at 535 (Quoting Securities Exchange
Act Release No. 59039 (December 9, 2008), 73 FR 74770 (December 9,
2008) at 74771).
---------------------------------------------------------------------------
As explained below in the Exchange's Statement on Burden on
Competition, the Exchange believes that the need to attract order flow
from market participants provides an effective constraint on the market
data fees that the Exchange, through MDX, has the ability and the
incentive to charge. In addition, the existence of alternatives to
these data products, such as consolidated data and proprietary data
from other sources, as described below, further ensures that the
Exchange cannot set unreasonable fees, or fees that are unreasonably
discriminatory, when vendors and subscribers can select such
alternatives.
For the reasons cited above, the Exchange believes the proposed
fees for the BBO, Book Depth and COB Data Feeds are equitable,
reasonable and not unfairly discriminatory. In addition, the Exchange
believes that no substantial countervailing basis exists to support a
finding that the proposed fees for the BBO, Book Depth and COB Data
Feeds fail to meet the requirements of the Act.
B. Self-Regulatory Organization's Statement on Burden on Competition
C2 does not believe that the proposed rule change will impose any
burden on competition that is not necessary or appropriate in
furtherance of the purposes of the Act.
An exchange's ability to price its proprietary market data feed
products is constrained by (1) the existence of actual competition for
the sale of such data, (2) the joint product nature of
[[Page 1418]]
exchange platforms, and (3) the existence of alternatives to the
Exchange's proprietary data.
The Existence of Actual Competition. The Exchange believes
competition provides an effective constraint on the market data fees
that the Exchange, through MDX, has the ability and the incentive to
charge. C2 has a compelling need to attract order flow from market
participants in order to maintain its share of trading volume. This
compelling need to attract order flow imposes significant pressure on
C2 to act reasonably in setting its fees for market data, particularly
given that the market participants that will pay such fees often will
be the same market participants from whom C2 must attract order flow.
These market participants include broker-dealers that control the
handling of a large volume of customer and proprietary order flow.
Given the portability of order flow from one exchange to another, any
exchange that sought to charge unreasonably high data fees would risk
alienating many of the same customers on whose orders it depends for
competitive survival. C2 currently competes with thirteen options
exchanges (including C2's affiliate, Chicago Board Options Exchange)
for order flow.\24\
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\24\ The Commission has previously made a finding that the
options industry is subject to significant competitive forces. See
e.g., Securities Exchange Act Release No. 59949 (May 20, 2009), 74
FR 25593 (May 28, 2009) (SR-ISE-2009-97) (order approving ISE's
proposal to establish fees for a real-time depth of market data
offering).
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In addition, in the case of products that are distributed through
market data vendors, the vendors themselves provide additional price
discipline for proprietary data products because they control the
primary means of access to certain end users. These vendors impose
price discipline based upon their business models. For example, vendors
that assess a surcharge on data they sell are able to refuse to offer
proprietary products that their end users do not or will not purchase
in sufficient numbers. Similarly, Customers will not offer the BBO,
Book Depth or COB Data Feeds unless these products will help them
maintain current users or attract new ones. For example, a broker-
dealer will not choose to offer the BBO, Book Depth or COB Data Feeds
to its retail customers unless the broker-dealer believes that the
retail customers will use and value the data and the provision of such
data will help the broker-dealer maintain the customer relationship,
which allows the broker-dealer to increase its revenues. Professional
users will not request any of these feeds from Customers unless they
can use the data for profit-generating purposes in their businesses.
All of these factors operate as constraints on pricing proprietary data
products.
Joint Product Nature of Exchange Platform. Transaction execution
and proprietary data products are complementary in that market data is
both an input and a byproduct of the execution service. In fact,
proprietary market data and trade executions are a paradigmatic example
of joint products with joint costs. The decision whether and on which
platform to post an order will depend on the attributes of the
platforms where the order can be posted, including the execution fees,
data quality, and price and distribution of data products. Without a
platform to post quotations, receive orders and execute trades,
exchange data products would not exist.
The costs of producing market data include not only the costs of
the data distribution infrastructure, but also the costs of designing,
maintaining, and operating the exchange's platform for posting quotes,
receiving orders and executing trades, and the cost of regulating the
exchange to ensure its fair operation and maintain investor confidence.
The total return that a trading platform earns reflects the revenues it
receives from both products and the joint costs it incurs.
Moreover, an exchange's broker-dealer customers view the costs of
transaction executions and market data as a unified cost of doing
business with the exchange. A broker-dealer will only choose to direct
orders to an exchange if the revenue from the transaction exceeds its
cost, including the cost of any market data that the broker-dealer
chooses to buy in support of its order routing and trading decisions.
If the costs of the transaction are not offset by its value, then the
broker-dealer may choose instead not to purchase the product and trade
away from that exchange.
Analyzing the cost of market data product production and
distribution in isolation from the cost of all of the inputs supporting
the creation of market data and market data products will inevitably
underestimate the cost of the data and data products because it is
impossible to obtain the data inputs to create market data products
without a fast, technologically robust, and well-regulated execution
system, and system and regulatory costs affect the price of both
obtaining the market data itself and creating and distributing market
data products. It would be equally misleading, however, to attribute
all of an exchange's costs to the market data portion of an exchange's
joint products. Rather, all of an exchange's costs are incurred for the
unified purposes of attracting order flow, executing and/or routing
orders, and generating and selling data about market activity. The
total return that an exchange earns reflects the revenues it receives
from the joint products and the total costs of the joint products.
The level of competition and contestability in the market is
evident in the numerous alternative venues that compete for order flow,
including 14 options self-regulatory organization (``SRO'') markets, as
well as various forms of alternative trading systems (``ATSs''),
including dark pools and electronic communication networks (``ECNs'')
and internalizing broker-dealers. Competition among trading platforms
can be expected to constrain the aggregate return that each platform
earns from the sale of its joint products, but different platforms may
choose from a range of possible, and equally reasonable, pricing
strategies as the means of recovering total costs. For example, some
platforms may choose to pay rebates to attract orders, charge
relatively low prices for market data products (or provide market data
products free of charge), and charge relatively high prices for
accessing posted liquidity. Other platforms may choose a strategy of
paying lower rebates (or no rebates) to attract orders, setting
relatively high prices for market data products, and setting relatively
low prices for accessing posted liquidity. In this environment, there
is no economic basis for regulating maximum prices for one of the joint
products in an industry in which suppliers face competitive constraints
with regard to the joint offering.
The Existence of Alternatives. C2 is constrained in pricing the
BBO, Book Depth and COB Data Feeds by the availability to market
participants of alternatives to purchasing these products. C2 must
consider the extent to which market participants would choose one or
more alternatives instead of purchasing the exchange's data. Other
options exchanges can and have produced their own complex order book
market data products, and thus are sources of potential competition for
MDX. For example, as noted above, ISE and NASDAQ OMX PHLX offer market
data products that compete with the BBO and Book Depth Data Feeds, and
NYSE Arca and NYSE MKT offer market data products that compete with the
COB Data Feed.
The large number of SROs, ATSs and internalizing broker-dealers
that currently produce proprietary data or are currently capable of
producing it
[[Page 1419]]
provides further pricing discipline for proprietary data products. Each
SRO, ATS, and broker-dealer is currently permitted to produce and sell
proprietary data products, and many currently do. In addition, the OPRA
data feed is a significant competitive alternative to the BBO and last
sale data included in the BBO and Book Depth Data Feeds.
Further, data products are valuable to professional users only if
they can be used for profit-generating purposes in their businesses and
valuable to non-professional users only insofar as they provide
information that such users expect will assist them in tracking prices
and market trends and making trading decisions.
The existence of numerous alternatives to the Exchange's products,
including consolidated data and proprietary data from other sources,
ensures that the Exchange cannot set unreasonable fees, or fees that
are unreasonably discriminatory, when vendors and subscribers can elect
these alternatives or choose not to purchase a specific proprietary
data product if its cost to purchase is not justified by the returns
any particular vendor or subscriber would achieve through the purchase.
C. Self-Regulatory Organization's Statement on Comments on the Proposed
Rule Change Received From Members, Participants, or Others
The Exchange neither solicited nor received comments on the
proposed rule change.
III. Date of Effectiveness of the Proposed Rule Change and Timing for
Commission Action
The foregoing rule change has become effective pursuant to Section
19(b)(3)(A) of the Act \25\ and paragraph (f) of Rule 19b-4 \26\
thereunder. At any time within 60 days of the filing of the proposed
rule change, the Commission summarily may temporarily suspend such rule
change if it appears to the Commission that such action is necessary or
appropriate in the public interest, for the protection of investors, or
otherwise in furtherance of the purposes of the Act. If the Commission
takes such action, the Commission will institute proceedings to
determine whether the proposed rule change should be approved or
disapproved.
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\25\ 15 U.S.C. 78s(b)(3)(A).
\26\ 17 CFR 240.19b-4(f).
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IV. Solicitation of Comments
Interested persons are invited to submit written data, views, and
arguments concerning the foregoing, including whether the proposed rule
change is consistent with the Act. Comments may be submitted by any of
the following methods:
Electronic Comments
Use the Commission's Internet comment form (https://www.sec.gov/rules/sro.shtml); or
Send an email to rule-comments@sec.gov. Please include
File Number SR-C2-2016-025 on the subject line.
Paper Comments
Send paper comments in triplicate to Secretary, Securities
and Exchange Commission, 100 F Street NE., Washington, DC 20549-1090.
All submissions should refer to File Number SR-C2-2016-025. This file
number should be included on the subject line if email is used. To help
the Commission process and review your comments more efficiently,
please use only one method. The Commission will post all comments on
the Commission's Internet Web site (https://www.sec.gov/rules/sro.shtml). Copies of the submission, all subsequent amendments, all
written statements with respect to the proposed rule change that are
filed with the Commission, and all written communications relating to
the proposed rule change between the Commission and any person, other
than those that may be withheld from the public in accordance with the
provisions of 5 U.S.C. 552, will be available for Web site viewing and
printing in the Commission's Public Reference Room, 100 F Street NE.,
Washington, DC 20549 on official business days between the hours of
10:00 a.m. and 3:00 p.m. Copies of such filing also will be available
for inspection and copying at the principal office of the Exchange. All
comments received will be posted without change; the Commission does
not edit personal identifying information from submissions. You should
submit only information that you wish to make available publicly. All
submissions should refer to File Number SR-C2-2016-025, and should be
submitted on or before January 26, 2017.
For the Commission, by the Division of Trading and Markets,
pursuant to delegated authority.\27\
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\27\ 17 CFR 200.30-3(a)(12).
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Eduardo A. Aleman,
Assistant Secretary.
[FR Doc. 2016-31942 Filed 1-4-17; 8:45 am]
BILLING CODE 8011-01-P