Self-Regulatory Organizations; Financial Industry Regulatory Authority, Inc.; Notice of Filing of a Proposed Rule Change To Adopt Rules Regarding Supervision in the Consolidated FINRA Rulebook, 40792-40813 [2013-16231]
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40792
Federal Register / Vol. 78, No. 130 / Monday, July 8, 2013 / Notices
emcdonald on DSK67QTVN1PROD with NOTICES
fees.10 The change is consistent with an
equitable allocation of fees because the
modified fee remains lower than the fee
charged with respect to non-routable
orders not qualifying for a volume
discount, and therefore continues to
provide a means by which member
organizations not qualifying for a
volume tier may achieve a rate more
favorable than the undiscounted rate.
The change is not unfairly
discriminatory because the resulting fee
is equivalent to the fee charged with
respect to orders in securities listed on
NASDAQ or NYSE. Finally, the fee
change does not unduly burden
competition because affected member
organizations will continue to pay an
access fee that is lower than the base
rate of $0.0030 per share executed, and
therefore their ability to compete will
not be impacted; rather, they will
continue to pay a comparatively lower
fee that reflects a discount designed to
encourage member organizations to use
the routing services of PSX.
B. Self-Regulatory Organization’s
Statement on Burden on Competition
Phlx does not believe that the
proposed rule change will result in any
burden on competition that is not
necessary or appropriate in furtherance
of the purposes of the Act, as
amended.11 Phlx notes that it operates
in a highly competitive market in which
market participants can readily favor
competing venues if they deem fee
levels at a particular venue to be
excessive, or rebate opportunities
available at other venues to be more
favorable. In such an environment, Phlx
must continually adjust its fees to
remain competitive with other
exchanges and with alternative trading
systems that have been exempted from
compliance with the statutory standards
applicable to exchanges. Because
competitors are free to modify their own
fees in response, and because market
participants may readily adjust their
order routing practices, Phlx believes
that the degree to which fee changes in
this market may impose any burden on
competition is extremely limited. In this
instance, Phlx is instituting a limited fee
increase, but one that is designed to
make the fee schedule consistent across
all securities. If the changes are
unattractive to market participants, it is
likely that PSX will lose market share as
member organizations opt to trade
securities at other execution venues.
Accordingly, Phlx does not believe that
the changes will impair the ability of
member organizations or competing
order execution venues to maintain
their competitive standing in the
financial markets.
C. Self-Regulatory Organization’s
Statement on Comments on the
Proposed Rule Change Received From
Members, Participants, or Others
No written comments were either
solicited or received.
III. Date of Effectiveness of the
Proposed Rule Change and Timing for
Commission Action
The foregoing rule change has become
effective pursuant to Section 19(b)(3)(A)
of the Act 12 and paragraph (f) of Rule
19b–4 thereunder.13 At any time within
60 days of the filing of the proposed rule
change, the Commission summarily may
temporarily suspend such rule change if
it appears to the Commission that such
action is necessary or appropriate in the
public interest, for the protection of
investors, or otherwise in furtherance of
the purposes of the Act.
IV. Solicitation of Comments
Interested persons are invited to
submit written data, views, and
arguments concerning the foregoing,
including whether the proposed rule
change is consistent with the Act.
Comments may be submitted by any of
the following methods:
Electronic Comments
• Use the Commission’s Internet
comment form (https://www.sec.gov/
rules/sro.shtml); or
• Send an email to rulecomments@sec.gov. Please include File
Number SR–Phlx–2013–70 on the
subject line.
Paper Comments
• Send paper comments in triplicate
to Elizabeth M. Murphy, Secretary,
Securities and Exchange Commission,
100 F Street NE., Washington, DC
20549–1090.
All submissions should refer to File
Number SR–Phlx–2013–70. This file
number should be included on the
subject line if email is used. To help the
Commission process and review your
comments more efficiently, please use
only one method. The Commission will
post all comments on the Commission’s
Internet Web site (https://www.sec.gov/
rules/sro.shtml). Copies of the
submission, all subsequent
amendments, all written statements
with respect to the proposed rule
change that are filed with the
10 Securities Exchange Act Release No. 51808
(June 9, 2005), 70 FR 37496, 37596 (June 29, 2005).
11 15 U.S.C. 78f(b)(8).
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Commission, and all written
communications relating to the
proposed rule change between the
Commission and any person, other than
those that may be withheld from the
public in accordance with the
provisions of 5 U.S.C. 552, will be
available for Web site viewing and
printing in the Commission’s Public
Reference Room, 100 F Street NE.,
Washington, DC 20549, on official
business days between the hours of
10:00 a.m. and 3:00 p.m. Copies of the
filing also will be available for
inspection and copying at the principal
office of the Exchange. All comments
received will be posted without change;
the Commission does not edit personal
identifying information from
submissions. You should submit only
information that you wish to make
available publicly. All submissions
should refer to File Number SR–Phlx–
2013–70 and should be submitted on or
before July 29, 2013.
For the Commission, by the Division of
Trading and Markets, pursuant to delegated
authority.14
Elizabeth M. Murphy,
Secretary.
[FR Doc. 2013–16229 Filed 7–5–13; 8:45 am]
BILLING CODE 8011–01–P
SECURITIES AND EXCHANGE
COMMISSION
[Release No. 34–69902; File No. SR–FINRA–
2013–025]
Self-Regulatory Organizations;
Financial Industry Regulatory
Authority, Inc.; Notice of Filing of a
Proposed Rule Change To Adopt Rules
Regarding Supervision in the
Consolidated FINRA Rulebook
July 1, 2013.
Pursuant to Section 19(b)(1) of the
Securities Exchange Act of 1934
(‘‘Act’’) 1 and Rule 19b–4 thereunder,2
notice is hereby given that on June 21,
2013, Financial Industry Regulatory
Authority, Inc. (‘‘FINRA’’) filed with the
Securities and Exchange Commission
(‘‘SEC’’ or ‘‘Commission’’) the proposed
rule change as described in Items I, II,
and III below, which Items have been
substantially prepared by FINRA. The
Commission is publishing this notice to
solicit comments on the proposed rule
change from interested persons.
14 17
CFR 200.30–3(a)(12).
U.S.C. 78s(b)(1).
2 17 CFR 240.19b–4.
12 15
U.S.C. 78s(b)(3)(A).
13 17 CFR 240.19b–4(f).
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Federal Register / Vol. 78, No. 130 / Monday, July 8, 2013 / Notices
I. Self-Regulatory Organization’s
Statement of the Terms of Substance of
the Proposed Rule Change
FINRA is proposing to adopt the
consolidated FINRA supervision rules.
Specifically, the proposed rule change
would (1) adopt FINRA Rules 3110
(Supervision) and 3120 (Supervisory
Control System) to largely replace
NASD Rules 3010 (Supervision) and
3012 (Supervisory Control System),
respectively; (2) incorporate into FINRA
Rule 3110 and its supplementary
material the requirements of NASD IM–
1000–4 (Branch Offices and Offices of
Supervisory Jurisdiction), NASD IM–
3010–1 (Standards for Reasonable
Review), Incorporated NYSE Rule 401A
(Customer Complaints), and
Incorporated NYSE Rule 342.21 (Trade
Review and Investigation); (3) replace
NASD Rule 3010(b)(2) (often referred to
as the ‘‘Taping Rule’’) with new FINRA
Rule 3170 (Tape Recording of Registered
Persons by Certain Firms); (4) replace
NASD Rule 3110(i) (Holding of
Customer Mail) with new FINRA Rule
3150 (Holding of Customer Mail); and
(5) delete the following Incorporated
NYSE Rules and NYSE Rule
Interpretations: (i) NYSE Rule 342
(Offices—Approval, Supervision and
Control) and related NYSE Rule
Interpretations; (ii) NYSE Rule 343
(Offices—Sole Tenancy, and Hours) and
related NYSE Rule Interpretations; (iii)
NYSE Rule 351(e) (Reporting
Requirements) and NYSE Rule
Interpretation 351(e)/01 (Reports of
Investigation); (iv) NYSE Rule 354
(Reports to Control Persons); and (v)
NYSE Rule 401 (Business Conduct).
The text of the proposed rule change
is available on FINRA’s Web site at
https://www.finra.org, at the principal
office of FINRA and at the
Commission’s Public Reference Room.
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II. Self-Regulatory Organization’s
Statement of the Purpose of, and
Statutory Basis for, the Proposed Rule
Change
In its filing with the Commission,
FINRA included statements concerning
the purpose of and basis for the
proposed rule change and discussed any
comments it received on the proposed
rule change. The text of these statements
may be examined at the places specified
in Item IV below. FINRA has prepared
summaries, set forth in sections A, B,
and C below, of the most significant
aspects of such statements.
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A. Self-Regulatory Organization’s
Statement of the Purpose of, and
Statutory Basis for, the Proposed Rule
Change
1. Purpose
As part of the process of developing
a new consolidated rulebook
(‘‘Consolidated FINRA Rulebook’’),3
FINRA is proposing to adopt new
FINRA Rules 3110 (Supervision) and
3120 (Supervisory Control System) and
to delete NASD Rule 3010 (Supervision)
(with the exception of 3010(e)
(Qualifications Investigated) and 3010(f)
(Applicant’s Responsibility)) and NASD
Rule 3012 (Supervisory Control
System), on which they are largely
based. The proposed rule change also
would delete Incorporated NYSE Rule
342 and much of its supplementary
material and interpretations as they are,
in main part, either duplicative of, or do
not align with, the proposed supervision
requirements. The proposed rule
change, however, would incorporate—
on a tiered basis—provisions from
Incorporated NYSE Rule 342. The
details of the proposed rule change are
described below.
(1) Proposed FINRA Rule 3110
(Supervision)
Proposed FINRA Rule 3110 is based
primarily on existing requirements in
NASD Rule 3010 and Incorporated
NYSE Rule 342 relating to, among other
things, supervisory systems, written
procedures, internal inspections, and
review of correspondence. Proposed
FINRA Rule 3110 also would
incorporate provisions in other NASD
rules that pertain to supervision,
including NASD Rule 3012.
(A) Proposed FINRA Rule 3110(a)
(Supervisory System)
Proposed FINRA Rule 3110(a) would
require a member to have a supervisory
system for the activities of its associated
persons that is reasonably designed to
achieve compliance with the applicable
securities laws and regulations and
FINRA and Municipal Securities
Rulemaking Board (‘‘MSRB’’) rules. The
proposed rule provision is substantially
3 The current FINRA rulebook consists of: (1)
FINRA Rules; (2) NASD Rules; and (3) rules
incorporated from the NYSE (‘‘Incorporated NYSE
Rules’’) (together, the NASD Rules and Incorporated
NYSE Rules are referred to as the ‘‘Transitional
Rulebook’’). While the NASD Rules generally apply
to all FINRA members, the Incorporated NYSE
Rules apply only to those members of FINRA that
are also members of the NYSE (‘‘Dual Members’’).
The FINRA Rules apply to all FINRA members,
unless such rules have a more limited application
by their terms. For more information about the
rulebook consolidation process, see Information
Notice, March 12, 2008 (Rulebook Consolidation
Process).
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similar to NASD Rule 3010(a) except for
two revisions. First, proposed FINRA
Rule 3110(a) would refer only to
associated persons instead of the current
reference in NASD Rule 3010(a) to each
‘‘registered representative, registered
principal, and other associated person.’’
Second, proposed FINRA Rule 3110(a)
would require a member’s supervisory
system to be reasonably designed to
achieve compliance with MSRB rules,
which NASD Rule 3010(a) does not
explicitly reference.4
(i) Proposed FINRA Rule 3110(a)(1):
Establishment and Maintenance of
Written Procedures
Proposed FINRA Rule 3110(a)(1),
which is identical to NASD Rule
3010(a)(1), would require a member’s
supervisory system to include the
establishment and maintenance of
written procedures.
(ii) Proposed FINRA Rule 3110(a)(2):
Designated Principal
Proposed FINRA Rule 3110(a)(2),
which is identical to NASD Rule
3010(a)(2), would require a member’s
supervisory system to include the
designation of an appropriately
registered principal(s) with authority to
carry out the supervisory
responsibilities for each type of business
in which the member engages for which
registration as a broker-dealer is
required.
(iii) Proposed FINRA Rule 3110(a)(3)
and Proposed Supplementary Material
.01–.02
Proposed FINRA Rule 3110(a)(3)
would require the registration and
designation as a branch office or an
office of supervisory jurisdiction
(‘‘OSJ’’) of each location, including the
main office, as those terms are defined
in the proposed rule. Proposed FINRA
Rule 3110(a)(3) is based on similar
provisions in NASD Rule 3010(a)(3). In
addition, the proposed rule provision
and proposed Supplementary Material
.01 (Registration of Main Office)
incorporate the requirement in NASD
IM–1000–4 (Branch Offices and Offices
of Supervisory Jurisdiction) that all
branch offices and OSJs must be
registered as either a branch office or
OSJ, respectively. FINRA is deleting
NASD IM–1000–4 as part of this
proposed rule change.
4 In this regard, SEC staff has confirmed FINRA
staff’s view that a violation of the MSRB rules also
would be a violation of the federal securities laws,
as it would constitute a violation of SEA Section
15B(c)(1). See Letter from James L. Eastman, Chief
Counsel and Associate Director, Division of Trading
and Markets, SEC, to Patrice M. Gliniecki, Senior
Vice President and Deputy General Counsel, FINRA
(March 17, 2009).
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In addition, the proposed rule change
moves, with no substantive changes, the
provisions in NASD Rule 3010(a)(3)
setting forth factors a member should
consider in designating additional
locations as OSJs into proposed
Supplementary Material .02
(Designation of Additional OSJs).
(iv) Proposed FINRA Rule 3110(a)(4)
and Proposed Supplementary Material
.03–.04
Proposed FINRA Rule 3110(a)(4)
would require a member to designate
one or more appropriately registered
principals in each OSJ and one or more
appropriately registered representatives
or principals in each non-OSJ branch
office with authority to carry out the
supervisory responsibilities assigned to
that office by the member. This
proposed provision would replace the
nearly identical provision in NASD Rule
3010(a)(4) with a minor editorial change
to delete the phrase ‘‘including the main
office,’’ from the rule text.
Supplementary Material .03 (OnePerson OSJs) codifies existing guidance
on the supervision of one-person OSJs.
Specifically, the proposed
supplementary material would clarify
the core concept that the registered
principal designated to carry out
supervisory responsibilities assigned to
such an OSJ (‘‘on-site principal’’) cannot
supervise his or her own activities if
such principal is authorized to engage
in business activities other than the
supervision of associated persons or
other offices as enumerated in proposed
FINRA Rule 3110(e)(1)(D) through (G).
Proposed Supplementary Material .03
also would provide that, in such
instances, the on-site principal must be
under the effective supervision and
control of another appropriately
registered principal (‘‘senior principal’’).
The senior principal is responsible for
supervising the activities of the on-site
principal at such office and must
conduct on-site supervision of such OSJ
on a regular periodic schedule
determined by the member. The
proposed supplementary material
would require a member to consider,
among other factors, the nature and
complexity of the securities activities
for which the location is responsible,
the nature and extent of contact with
customers, and the disciplinary history
of the on-site principal in determining
this schedule.
Proposed Supplementary Material .04
(Supervision of Multiple OSJs by a
Single Principal) would clarify the
requirement in proposed Rule 3110(a)(4)
to designate an on-site principal in each
OSJ with authority to carry out the
supervisory responsibilities assigned to
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that office. Such on-site principal must
have a physical presence, on a regular
and routine basis, at the OSJ for which
the principal has supervisory
responsibilities. The proposed
supplementary material would establish
a general presumption that a principal
will not be assigned to supervise more
than one OSJ. If a member determines
it is necessary to designate and assign a
single appropriately registered principal
to supervise more than one OSJ, the
proposed supplementary material
would require the member to take into
consideration, among others, the
following factors:
• Whether the principal is qualified
by virtue of experience and training to
supervise the activities and associated
persons in each location;
• Whether the principal has the
capacity and time to supervise the
activities and associated persons in each
location;
• Whether the principal is a
producing registered representative;
• Whether the OSJ locations are in
sufficiently close proximity to ensure
that the principal is physically present
at each location on a regular and routine
basis; and
• The nature of activities at each
location, including size and number of
associated persons, scope of business
activities, nature and complexity of
products and services offered, volume of
business done, the disciplinary history
of persons assigned to such locations,
and any other indicators of irregularities
or misconduct.
Where a member determines to assign
one principal to supervise more than
one OSJ, the member must document
the factors it used to determine why the
member considers such supervisory
structure to be reasonable. There is a
further general presumption that a
determination by a member to assign
one principal to supervise more than
two OSJs is unreasonable. If a member
determines to designate and assign one
principal to supervise more than two
OSJs, the proposed supplementary
material would provide that such
determination will be subject to greater
scrutiny, and the member will have a
greater burden to evidence the
reasonableness of such structure.
require a member to use reasonable
efforts to determine that all supervisory
personnel have the necessary
experience or training to be qualified to
carry out their assigned responsibilities.
Proposed FINRA Rule 3110(a)(7) would
require each registered representative
and registered principal to participate,
at least once each year, in an interview
or meeting at which compliance matters
relevant to the particular representative
or principal are discussed. These
proposed provisions would replace the
nearly identical provisions in NASD
Rule 3010(a)(5) through (7) with only
minor editorial changes.
Proposed Supplementary Material .05
(Annual Compliance Meeting) would
codify existing guidance that a member
is not required to conduct in-person
meetings with each registered person or
groups of registered persons to comply
with the annual compliance meetings
required by proposed FINRA Rule
3110(a)(7).5 However, a member that
chooses to conduct meetings using other
methods (e.g., on-demand webcast or
course, video conference, interactive
classroom setting, telephone, or other
electronic means) must ensure, at a
minimum, that each registered person
attends the entire meeting (e.g., an ondemand annual compliance webcast
would require each registered person to
use a unique user ID and password to
gain access and use a technology
platform to track the time spent on the
webcast, provide click-as-you-go
confirmation, and have an attestation of
completion at the end of a webcast) and
is able to ask questions regarding the
presentation and receive answers in a
timely fashion (e.g., an on-demand
annual compliance webcast that allows
registered persons to ask questions via
an email to a presenter or a centralized
address or via a telephone hotline and
receive timely responses directly or
view such responses on the member’s
intranet site).
(v) Proposed FINRA Rule 3110(a)(5)
through (7) and Proposed
Supplementary Material .05
Proposed FINRA Rule 3110(a)(5)
would require that each registered
person be assigned to an appropriately
registered representative(s) or
principal(s) who is responsible for
supervising that person’s activities.
Proposed FINRA Rule 3110(a)(6) would
5 See Notices to Members 99–45 (June 1999) and
05–44 (June 2005); see also Letter from Afshin
Atabaki, FINRA, to Evan Charkes, Citigroup Global
Markets, Inc., dated November 30, 2006 (members
may use on-demand webcast technology to satisfy
the annual compliance meeting requirement,
subject to specified safeguards and conditions);
letter from Afshin Atabaki, FINRA, to S. Kendrick
Dunn, Pacific Select Distributors, Inc., dated
February 5, 2013 (members may use on-demand
course without voice narration to satisfy annual
compliance meeting requirement, subject to
specified safeguards and conditions).
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(B) Proposed FINRA Rule 3110(b)
(Written Procedures)
FINRA proposes to consolidate
various provisions and rules that
currently require written procedures
into proposed FINRA Rule 3110(b),
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including provisions from NASD Rule
3010(d) relating to the supervision and
review of registered representatives’
transactions and correspondence and
Incorporated NYSE Rule 401A
(Customer Complaints) relating to the
review of customer complaints. In
addition, proposed supplementary
material, which is discussed in detail
below, would codify and expand
guidance in these areas.
(i) Proposed FINRA Rule 3110(b)(1)
(General Requirements)
Proposed FINRA Rule 3110(b)(1)
would require a member to establish,
maintain, and enforce written
procedures to supervise the types of
business in which it engages and the
activities of its associated persons that
are reasonably designed to achieve
compliance with applicable securities
laws and regulations, FINRA rules, and
MSRB rules. The proposed rule
provision is substantially similar to
NASD Rule 3010(b)(1) except for two
revisions that mirror changes in
proposed FINRA Rule 3110(a). First,
proposed FINRA Rule 3110(b)(1) would
refer only to associated persons instead
of the current reference in NASD Rule
3010(b)(1) to ‘‘registered representatives,
registered principals, and other
associated persons.’’ Second, FINRA
Rule 3110(b)(1) would require a
member’s written supervisory
procedures to be reasonably designed to
achieve compliance with MSRB rules,
which NASD Rule 3010(b)(1) does not
explicitly reference.6
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(ii) Proposed FINRA Rule 3110(b)(2)
(Review of Member’s Investment
Banking and Securities Business) and
Proposed Supplementary Material .06
FINRA is retaining the provision in
NASD Rule 3010(d)(1) requiring
principal review, evidenced in writing,
of all transactions, but is relocating the
provision to proposed FINRA Rule
3110(b)(2). FINRA is also proposing to
amend the provision to clarify that such
review would include all transactions
relating to the member’s investment
banking or securities business. Proposed
Supplementary Material .06 (Risk-based
Review of Member’s Investment
Banking and Securities Business) would
permit a member to use a risk-based
system to review these transactions.
(iii) Proposed FINRA Rule 3110(b)(3)
FINRA is preserving this provision for
future rulemaking.7
6 See
supra note 3.
noted in Regulatory Notice 08–24 (May
2008), FINRA proposed to delete NASD Rule 3040
(Private Securities Transactions of an Associated
Person) and replace it with FINRA Rule 3110(b)(3)
7 As
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(iv) Proposed FINRA Rule 3110(b)(4)
(Review of Correspondence and Internal
Communications) and Proposed
Supplementary Material .07–.10
Proposed FINRA Rule 3110(b)(4)
would generally incorporate the
substance of NASD Rule 3010(d)(2)
(Review of Correspondence) requiring
members to have supervisory
procedures for the review of
correspondence. In addition, the
proposed provision and proposed
related supplementary material would
incorporate existing guidance regarding
the supervision of electronic
communications in Regulatory Notice
07–59 (December 2007).
Specifically, proposed FINRA Rule
3110(b)(4) would require that a member
have supervisory procedures for the
review of the member’s incoming and
outgoing written (including electronic)
correspondence with the public and
internal communications that relate to
its investment banking or securities
business. In particular, the proposed
rule would require a member to have
supervisory procedures requiring the
member’s review of incoming and
outgoing written (including electronic)
correspondence with the public to
properly identify and handle in
accordance with firm procedures,
customer complaints, instructions,
funds and securities, and
communications that are of a subject
matter that require review under FINRA
and MSRB rules and federal securities
laws. In addition, proposed FINRA Rule
3110(b)(4) would require a member to
have supervisory procedures to review
internal communications to properly
identify communications that are of a
subject matter that require review under
FINRA and MSRB rules and federal
securities laws. Those communications
include (without limitation):
• Communications between nonresearch and research departments
concerning a research report’s contents
(NASD Rule 2711(b)(3) and
Incorporated NYSE Rule 472(b)(3));
• Certain communications with the
public that require a principal’s preapproval (FINRA Rule 2210); 8
(Supervision of Outside Securities Activities) and
proposed Supplementary Material .07 (Reliance on
Bank or Affiliated Entity to Supervise Dual
Employees). FINRA, however, has determined to
address NASD Rule 3040 as a separate proposal.
8 See Securities Exchange Act Release No. 66681
(March 29, 2012), 77 FR 20452 (April 4, 2012)
(Notice of Filing of Amendment No. 3 and Order
Granting Accelerated Approval of SR–FINRA–
2011–035); see also Regulatory Notice 12–29 (June
2012) (SEC Approves New Rules Governing
Communications With the Public—Effective Date:
February 4, 2013).
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• The identification and reporting to
FINRA of customer complaints (FINRA
Rule 4530); 9 and
• The identification and prior written
approval of changes in account name(s)
(including related accounts) or
designation(s) (including error accounts)
regarding customer orders (FINRA Rule
4515).
Proposed Supplementary Material .07
(Risk-based Review of Correspondence
and Internal Communications),
however, would require a member, by
employing risk-based principles, to
decide the extent to which additional
policies and procedures for the review
of incoming and outgoing written
(including electronic) correspondence
with the public that fall outside of the
subject matters listed in proposed
FINRA Rule 3110(b)(4) are necessary for
its business and structure. If a member’s
procedures do not require that all
correspondence be reviewed before use
or distribution, the procedures must
provide for:
• The education and training of
associated persons regarding the firm’s
procedures governing correspondence;
• The documentation of such
education and training; and
• Surveillance and follow-up to
ensure that such procedures are
implemented and followed.
In addition, proposed Supplementary
Material .07 would require a member,
by employing risk-based principles, to
decide the extent to which additional
policies and procedures for the review
of internal communications that are not
of a subject matter that require review
under FINRA and MSRB rules and
federal securities laws are necessary for
its business and structure.
Proposed FINRA Rule 3110(b)(4) also
would require that a registered principal
review correspondence with the public
and internal communications and
evidence those reviews in writing
(either electronically or on paper).
Proposed Supplementary Material .09
(Delegation of Correspondence and
Internal Communication Review
Functions) would allow a supervisor/
principal to delegate review functions to
an unregistered person; however, the
supervisor/principal remains ultimately
responsible for the performance of all
necessary supervisory reviews.
Proposed Supplementary Material .08
(Evidence of Review of Correspondence
and Internal Communications) would
codify existing FINRA guidance that
merely opening a communication is not
9 With respect to customer complaints, as detailed
further below, proposed FINRA Rule 3110(b)(5) also
would affirmatively require members to capture,
acknowledge, and respond to all written (including
electronic) customer complaints.
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sufficient review.10 Instead, a member
must identify what communication was
reviewed, the identity of the reviewer,
the date of review, and the actions taken
by the member as a result of any
significant regulatory issues identified
during the review.
Finally, proposed Supplementary
Material .10 (Retention of
Correspondence and Internal
Communications), which is largely
based on the requirements in NASD
Rule 3010(d)(3) (Retention of
Correspondence), would require a
member to retain its internal
communications and correspondence of
associated persons relating to the
member’s investment banking or
securities business in accordance with
SEA Rule 17a–4(b) 11 and make those
records available to FINRA upon
request.
(v) Proposed FINRA Rule 3110(b)(5)
(Review of Customer Complaints)
Incorporated NYSE Rule 401A
(Customer Complaints) requires firms to
acknowledge and respond to all
customer complaints subject to the
reporting requirements of Incorporated
NYSE Rule 351(d) (Reporting
Requirements). Previously, this meant
that firms had to acknowledge and
respond to both written and oral
customer complaints. However, as part
of the effort to harmonize the NASD and
NYSE rules in the interim period before
completion of the Consolidated FINRA
Rulebook, Incorporated NYSE Rule
351(d) was amended to limit the
definition of ‘‘customer complaint’’ to
include only written complaints,
thereby making the definition
substantially similar to that in NASD
Rule 3070(c) (Reporting
Requirements).12
Proposed FINRA Rule 3110(b)(5),
which would require a member’s
supervisory procedures to include
procedures to capture, acknowledge,
and respond to all written (including
electronic) customer complaints,
essentially incorporates the customer
complaint requirement in Incorporated
NYSE Rule 401A, including the
limitation on including only written
(including electronic) customer
complaints. FINRA believes that oral
complaints are difficult to capture and
10 See
Regulatory Notice 07–59 (December 2007).
CFR 240.17a–4(b).
12 FINRA adopted FINRA Rule 4530 (Reporting
Requirements) to replace NASD Rule 3070 and
comparable provisions in Incorporated NYSE Rule
351. See Securities Exchange Act Release No. 63260
(November 5, 2010), 75 FR 69508 (November 12,
2010) (Notice of Filing of Amendments No. 1 and
2 and Order Granting Accelerated Approval of File
No. SR–FINRA–2010–034). FINRA Rule 4530
became effective on July 1, 2011. See Regulatory
Notice 11–06 (February 2011).
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assess, and they raise competing views
as to the substance of the complaint
being alleged. Consequently, oral
complaints do not lend themselves as
effectively to a review program as
written complaints, which are more
readily documented and retained.
However, FINRA reminds members that
the failure to address any customer
complaint, written or oral, may be a
violation of FINRA Rule 2010
(Standards of Commercial Honor and
Principles of Trade).
(vi) Proposed FINRA Rule 3110(b)(6)
(Documentation and Supervision of
Supervisory Personnel) and Proposed
Supplementary Material .11
Proposed FINRA Rule 3110(b)(6) is
based largely on existing provisions in
NASD Rule 3010(b)(3) requiring a
member’s supervisory procedures to set
forth the member’s supervisory system
and to include a record of the member’s
supervisory personnel with such details
as titles, registration status, locations,
and responsibilities. The proposed rule
also would include a new provision,
proposed FINRA Rule 3110(b)(6)(C),
that would address potential abuses in
connection with the supervision of
supervisors. This provision would
replace NASD Rule 3012(a)(2)
concerning the supervision of a
producing manager’s customer account
activity and the requirement to impose
heightened supervision when any
producing manager’s revenues rise
above a specific threshold.
Specifically, the proposed provision
would require members to have
procedures prohibiting associated
persons who perform a supervisory
function from:
• supervising their own activities;
and
• reporting to, or having their
compensation or continued employment
determined by, someone they are
supervising.
The proposal, however, would create
an exception for a member that
determines, with respect to any of its
supervisory personnel, that compliance
with either of these conditions is not
possible because of the member’s size or
a supervisory personnel’s position
within the firm. A member relying on
this exception must document the
factors the member used to reach such
determination and how the supervisory
arrangement with respect to such
supervisory personnel otherwise
comports with proposed FINRA Rule
3110(a). Proposed Supplementary
Material .11 (Supervision of Supervisory
Personnel) would explain that a member
generally will need to rely on this
exception only because it is a sole
proprietor in a single-person firm or
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where a supervisor holds a very senior
executive position within the firm.
Members relying on this exception
would not be required to notify FINRA
of their reliance.
Proposed FINRA Rule 3110(b)(6)(D)
would require a member to have
procedures to prevent the standards of
supervision required pursuant to
proposed FINRA Rule 3110(a) from
being reduced in any manner due to any
conflicts of interest that may be present
with respect to the associated person
being supervised, such as the person’s
position, the amount of revenue such
person generates for the firm, or any
compensation that the associated person
conducting the supervision may derive
from the associated person being
supervised. There is no exception from
this provision.
(vii) Proposed FINRA Rule 3110(b)(7)
(Maintenance of Written Supervisory
Procedures) and Proposed
Supplementary Material .12
Proposed FINRA Rule 3110(b)(7),
which would replace similar
requirements in NASD Rule 3010(b)(4),
would require a member to keep and
maintain a copy of the member’s written
supervisory procedures, or the relevant
portions thereof, at each OSJ and at each
location where supervisory activities are
conducted on behalf of the member. The
member must also promptly amend its
written supervisory procedures to
reflect changes in applicable securities
laws or regulations, including FINRA
and MSRB rules, and as changes occur
in its supervisory system. In addition,
each member must promptly
communicate its written supervisory
procedures and amendments to all
associated persons to whom such
written supervisory procedures and
amendments are relevant based on their
activities and responsibilities.
Proposed Supplementary Material .12
(Use of Electronic Media to
Communicate Written Supervisory
Procedures) would permit a member to
satisfy its obligation to communicate its
written supervisory procedures, and any
amendments thereto, using electronic
media, provided that: (1) The written
supervisory procedures have been
promptly communicated to, and are
readily accessible by, all associated
persons to whom such supervisory
procedures apply based on their
activities and responsibilities through,
for example, the member’s intranet
system; (2) all amendments to the
written supervisory procedures are
promptly posted to the member’s
electronic media; (3) associated persons
are notified that amendments relevant to
their activities and responsibilities have
been made to the written supervisory
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procedures; (4) the member has
reasonable procedures to monitor and
maintain the security of the material
posted to ensure that it cannot be
altered by unauthorized persons; and (5)
the member retains current and prior
versions of its written supervisory
procedures in compliance with the
applicable record retention
requirements of SEA Rule 17a–4(e)(7).13
(C) Proposed FINRA Rule 3110(c)
(Internal Inspections) and Proposed
Supplementary Material .13–.15
Proposed FINRA Rule 3110(c)(1),
based largely on NASD Rule 3010(c)(1),
would retain the existing requirements
for each member to review, at least
annually, the businesses in which it
engages and inspect each office on a
specified schedule. That inspection
schedule would require that OSJs and
supervisory branch offices be inspected
at least annually, non-supervisory
branch offices be inspected at least
every three years, and non-branch
locations be inspected on a regular
periodic schedule. The proposed rule
provision also would clarify that the
term ‘‘annually,’’ as used in proposed
FINRA Rule 3110(c), means on a
calendar-year basis.
Proposed Supplementary Material .14
(General Presumption of Three-Year
Limit for Periodic Inspection Schedules)
would provide a general presumption
that a non-branch location will be
inspected at least every three years,
even in the absence of any indicators of
irregularities or misconduct (i.e., ‘‘red
flags’’). If a member establishes a
periodic inspection schedule longer
than three years, the member must
document in its written supervisory and
inspection procedures the factors used
in determining that a longer periodic
inspection cycle is appropriate. As with
NASD Rule 3010(c), proposed FINRA
Rule 3110(c) would require a member to
retain a written record of each review
and inspection, reduce a location’s
inspection to a written report, and keep
each inspection report on file either for
a minimum of three years or, if the
location’s inspection schedule is longer
than three years, until the next
inspection report has been written.
The proposal revises NASD Rule
3010(c)(3)’s provisions prohibiting
certain persons from conducting office
inspections to make the provisions less
prescriptive. To that end, the proposed
rule would eliminate the heightened
office inspection requirements members
must implement if the person
conducting the office inspection either
reports to the branch office manager’s
supervisor or works in an office
13 17
14 See also Incorporated NYSE Rule 342.10
(Definition of Branch Office).
CFR 240.17a–4(e)(7).
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supervised by the branch manager’s
supervisor, and the branch office
manager generates 20% or more of the
revenue of the business units supervised
by the branch office manager’s
supervisor. The proposal would replace
these requirements with provisions
requiring a member to:
• prevent the inspection standards
required pursuant to proposed FINRA
Rule 3110(c)(1) from being reduced in
any manner due to any conflicts of
interest that may be present, including
but not limited to, economic,
commercial, or financial interests in the
associated persons and businesses being
inspected; and
• ensure that the person conducting
an inspection pursuant to proposed
FINRA Rule 3110(c)(1) is not an
associated person assigned to the
location or is not directly or indirectly
supervised by, or otherwise reporting to,
an associated person assigned to the
location.
A member that determines it cannot
comply with this last condition due to
its size or business model must
document in the inspection report both
the factors the member used to make its
determination and how the inspection
otherwise comports with proposed
FINRA Rule 3110(c)(1). Proposed
Supplementary Material .15 (Exception
to Persons Prohibited from Conducting
Inspections) would provide that such a
determination generally will arise only
in instances where the member has only
one office or the member has a business
model where small or single-person
offices report directly to an OSJ manager
who is also considered the offices’
branch office manager. The proposal
also generally would retain as
Supplementary Material .13 (Standards
for Reasonable Review) the content of
NASD IM–3010–1 (Standards for
Reasonable Review) relating to
standards for the reasonable review of
offices.14
In addition, the proposal would
relocate into proposed FINRA Rule
3110(c)(2) provisions in NASD Rule
3012 regarding the review and
monitoring of specified activities, such
as transmittals of funds and securities
and customer changes of address and
investment objectives. Specifically,
proposed FINRA Rule 3110(c)(2)(A)
would require a member to test and
verify a location’s procedures for: (1)
Safeguarding of customer funds and
securities; (2) maintaining books and
records; (3) supervision of supervisory
personnel; (4) transmittals of funds (e.g.,
wires or checks, etc.) or securities from
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Frm 00110
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40797
customers to third party accounts, from
customer accounts to outside entities
(e.g., banks, investment companies,
etc.), from customer accounts to
locations other than a customer’s
primary residence (e.g., post office box,
‘‘in care of’’ accounts, alternate address,
etc.), and between customers and
registered representatives, including the
hand-delivery of checks; and (5)
changes of customer account
information, including address and
investment objective changes and
validation of such changes. With respect
to the transmittal of funds or securities
from customers to third party accounts,
the proposal would eliminate NASD
Rule 3012’s parenthetical text (‘‘i.e., a
transmittal that would result in a change
in beneficial ownership)’’ to clarify that
all transmittals to an account where a
customer on the original account is not
a named account holder are included.
Proposed FINRA Rule 3110(c)(2)(B)
would require for transmittals of funds
or securities a means or method of
customer confirmation, notification, or
follow-up that can be documented but
would make clear that members may
use risk-based methods to determine the
authenticity of the transmittal
instructions. Proposed FINRA Rule
3110(c)(2)(C) also would require for
changes of customer account
information a means or method of
customer confirmation, notification or
follow-up that can be documented and
that complies with SEA Rules 17a–
3(a)(17)(i)(B)(2) 15 and 17a–
3(a)(17)(i)(B)(3).16 Finally, proposed
FINRA Rule 3110(c)(2)(D) would make
clear that if a location being inspected
does not engage in all of the activities
listed above, the member must identify
those activities in the location’s written
inspection report and document in the
report that supervisory policies and
procedures must be in place at that
location before the location can engage
in them.
(D) Proposed FINRA Rule 3110(d)
(Transaction Review and Investigation)
Section 15(g) of the Act,17 adopted as
part of the Insider Trading and
Securities Fraud Enforcement Act of
1988 (‘‘ITSFEA’’),18 requires every
registered broker or dealer to establish,
maintain, and enforce written policies
and procedures reasonably designed to
prevent the misuse of material, nonpublic information by the broker or
15 17 CFR 240.17a–3(a)(17)(i)(B)(2) (changes in
the name or address of customer or owner).
16 17 CFR 240.17a–3(a)(17)(i)(B)(3) (changes in an
account’s investment objectives).
17 15 U.S.C. 78o(g).
18 See Insider Trading and Securities Fraud
Enforcement Act of 1988, Pub. L. No. 100–704, 102
Stat. 4677.
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dealer or any associated person of the
broker or dealer. Incorporated NYSE
Rule 342.21 sets forth specific
supervisory procedures for compliance
with ITSFEA by requiring firms to
review trades in NYSE-listed securities
and related financial instruments that
are effected for the member’s account or
for the accounts of the member’s
employees and family members.
Incorporated NYSE Rule 342.21 also
requires members to promptly conduct
an internal investigation into any trade
the firm identifies that may have
violated insider trading laws or rules.
FINRA is proposing FINRA Rule
3110(d) to incorporate into the
Consolidated FINRA Rulebook the
provisions of Incorporated NYSE Rule
342.21, with some modifications, and
extend the requirement beyond NYSElisted securities and related financial
instruments to cover all securities.
Specifically, proposed FINRA Rule
3110(d)(1) would require a member to
have supervisory procedures for the
review of securities transactions that are
effected for the account(s) of the
member or associated persons of the
member as well as any other ‘‘covered
account’’ 19 to identify trades that may
violate the provisions of the Act, the
rules thereunder, or FINRA rules
prohibiting insider trading and
manipulative and deceptive devices.
The proposed rule change also would
require members to promptly conduct
an internal investigation into any
identified trades to determine whether a
violation of those laws or rules has
occurred.
Proposed FINRA Rule 3110(d)(2)
would require any member that engages
in ‘‘investment banking services,’’ 20 to
19 Proposed FINRA Rule 3110(d)(3)(A) defines the
term ‘‘covered account’’ to include (i) any account
held by the spouse, domestic partner, child, parent,
sibling, son-in-law, daughter-in-law, father-in-law,
or mother-in-law of a person associated with the
member where such account is introduced or
carried by the member; (ii) any account introduced
or carried by the member in which a person
associated with the member has a beneficial
interest; (iii) any account introduced or carried by
the member over which a person associated with
the member has the authority to make investment
decisions; and (iv) any account of a person
associated with a member that is disclosed to the
member pursuant to NASD Rule 3050 or NYSE Rule
407, as applicable.
20 Proposed FINRA Rule 3110(d)(3)(B) defines the
term ‘‘investment banking services’’ to include,
without limitation, acting as an underwriter,
participating in a selling group in an offering for the
issuer, or otherwise acting in furtherance of a public
offering of the issuer; acting as a financial adviser
in a merger or acquisition; providing venture capital
or equity lines of credit or serving as placement
agent for the issuer or otherwise acting in
furtherance of a private offering of the issuer. This
proposed definition is the same definition as in
proposed FINRA Rule 2240(a)(4) (Research Analysts
and Research Reports). See Regulatory Notice 08–
55 (October 2008).
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provide reports to FINRA regarding
such investigations. These members
would be required to make written
reports to FINRA within ten business
days of the end of each calendar quarter
describing each internal investigation
initiated in the previous calendar
quarter, including the member’s
identity, the commencement date of
each internal investigation, the status of
each open internal investigation, the
resolution of any internal investigation
reached during the previous calendar
quarter, and with respect to each
internal investigation, the identity of the
security, trades, accounts, member’s
associated persons or family members of
such associated person holding a
covered account, under review, and a
copy of the member’s policies and
procedures required by proposed FINRA
Rule 3110(d)(1)(A). If a member subject
to this requirement did not have an
open internal investigation or either
initiate or complete an internal
investigation during a particular
calendar quarter, the member would not
be required to submit a report for that
quarter.
In addition, the proposed rule would
require a written report within five
business days of completion of such
internal investigation in which it was
determined that a violation of the
provisions of the Exchange Act, the
rules thereunder, or FINRA rules
prohibiting insider trading and
manipulative and deceptive devices had
occurred. The report must detail the
completion of the investigation,
including the results of the
investigation, any internal disciplinary
action taken, and any referral of the
matter to FINRA, another self-regulatory
organization (‘‘SRO’’), the SEC, or any
other federal, state, or international
regulatory authority.
(E) Proposed FINRA Rule 3110(e)
(Definitions)
Proposed FINRA Rule 3110(e) would
retain the definitions of ‘‘branch office,’’
‘‘office of supervisory jurisdiction,’’ and
‘‘business day’’ in NASD Rule 3010(g).
The branch office definition already has
been harmonized with the definition of
‘‘branch office’’ in Incorporated NYSE
Rule 342.10.
(2) Proposed FINRA Rule 3120
(Supervisory Control System)
FINRA is proposing to replace NASD
Rule 3012 (Supervisory Control System)
with FINRA Rule 3120. Proposed
FINRA Rule 3120(a) would retain NASD
Rule 3012(a)(1)’s testing and verification
requirements for the member’s
supervisory procedures, including the
requirement to prepare and submit to
the member’s senior management a
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report at least annually summarizing the
test results and any necessary
amendments to those procedures.
Proposed FINRA Rule 3120(b) would
require a member that reported $200
million or more in gross revenue (total
revenue less, if applicable, commodities
revenue) on its FOCUS reports in the
prior calendar year to include in the
report it submits to senior management:
• a tabulation of the reports
pertaining to customer complaints and
internal investigations made to FINRA
during the preceding year; and
• a discussion of the preceding year’s
compliance efforts, including
procedures and educational programs,
in each of the following areas:
• trading and market activities;
• investment banking activities;
• antifraud and sales practices;
• finance and operations;
• supervision; and
• anti-money laundering.
The categories listed above are
incorporated from the annual report
content requirements of Incorporated
NYSE Rule 342.30 (Annual Report and
Certification).
(3) Proposed FINRA Rule 3150
(Holding of Customer Mail)
The proposed rule change would
replace NASD Rule 3110(i) (Holding of
Customer Mail) with proposed FINRA
Rule 3150, a more general rule that
would eliminate the strict time limits in
NASD Rule 3110(i) and generally would
allow a member to hold a customer’s
mail for a specific time period in
accordance with the customer’s written
instructions if the member meets
specified conditions. Specifically,
proposed FINRA Rule 3150(a) would
provide that a member may hold mail
for a customer who will not be receiving
mail at his or her usual address,
provided that the member:
• receives written instructions from
the customer that include the time
period during which the member is
requested to hold the customer’s mail. If
the time period included in the
customer’s instructions is longer than
three consecutive months (including
any aggregation of time periods from
prior requests), the customer’s
instructions must include an acceptable
reason for the request (e.g., safety or
security concerns). Convenience is not
an acceptable reason for holding mail
longer than three months;
• informs the customer in writing of
any alternate methods, such as email or
access through the member’s Web site,
that the customer may use to receive or
monitor account activity and
information and obtains the customer’s
confirmation of the receipt of such
information; and
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• verifies at reasonable intervals that
the instructions still apply.
In addition, proposed FINRA Rule
3150(b) would require that the member
be able to communicate, as necessary,
with the customer in a timely manner
during the time the member is holding
the customer’s mail to provide
important account information (e.g.,
privacy notices, the SIPC information
disclosures required by FINRA Rule
2266 (SIPC Information)).
Finally, proposed FINRA Rule 3150(c)
would require a member holding a
customer’s mail to take actions
reasonably designed to ensure that the
customer’s mail is not tampered with,
held without the customer’s consent, or
used by an associated person of the
member in any manner that would
violate FINRA rules, MSRB rules, or the
federal securities laws.
(4) Proposed FINRA Rule 3170 (Tape
Recording of Registered Persons by
Certain Firms)
FINRA proposes to reconstitute NASD
Rule 3010(b)(2) (Tape Recording of
Conversations) without any substantive
changes as new FINRA Rule 3170. The
only proposed changes to the rule text
are minor editorial changes to assist
with readability, changes to the
definition of disciplinary history to
reflect the adoption of the enumerated
NASD rules as FINRA rules, and a
definition clarifying that the term ‘‘tape
recording’’ would include without
limitation, any electronic or digital
recording that meets the requirements of
proposed FINRA Rule 3170.
(5) Proposal to Eliminate NYSE Rules
As stated previously, the proposed
rule change would delete corresponding
provisions in the Incorporated NYSE
Rules and Interpretations that are, in
main part, either duplicative of, or do
not align with, the proposed supervision
requirements discussed above.
Specifically, the proposed deleted rule
provisions are:
• Incorporated NYSE Rule 342;
• Incorporated NYSE Rule
Interpretations 342(a)(b)/01 through
342(a)(b)/03, 342(b)/01 through 342(b)/
02, 342(c)/02, 342(e)/01, 342.10/01,
342.13/01, 342.15/01 through 342.15/05,
342.16/01 through 342.16/03;
• Incorporated NYSE Rules 343,
343.10 and NYSE Rule Interpretation
343(a)/01;
• Incorporated NYSE Rule 351(e) and
NYSE Rule Interpretation 351(e)/01;
• Incorporated NYSE Rule 354; and
• Incorporated NYSE Rule 401.
FINRA will announce the effective
date of the proposed rule change in a
Regulatory Notice to be published no
later than 90 days following
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16:27 Jul 05, 2013
Jkt 229001
Commission approval. The effective
date will be no later than 365 days
following Commission approval.
2. Statutory Basis
FINRA believes that the proposed rule
change is consistent with the provisions
of Section 15A(b)(6) of the Act,21 which
requires, among other things, that
FINRA rules must be designed to
prevent fraudulent and manipulative
acts and practices, to promote just and
equitable principles of trade, and, in
general, to protect investors and the
public interest. FINRA also believes that
the proposed rule change would clarify
and streamline the supervision and
supervisory rules for adoption as FINRA
Rules in the Consolidated FINRA
Rulebook.
B. Self-Regulatory Organization’s
Statement on Burden on Competition
FINRA does not believe that the
proposed rule change would result in
any burden on competition that is not
necessary or appropriate in furtherance
of the purposes of the Act. The
proposed rule change’s risk-based
approach for specified aspects of a
member’s supervisory procedures is
intended to allow firms the flexibility to
establish their supervisory programs in
a manner that reflects their business
models, and based on those models,
focus on areas where heightened
concerns may be warranted. For
example, proposed FINRA Rule 3110’s
provisions requiring supervisory
procedures for the risk-based review of
all transactions relating to a member’s
investment banking or securities
business and review of a member’s
correspondence and internal
communications that are not of a subject
matter that require review under FINRA
and MSRB rules would alleviate
compliance costs by providing members
with greater flexibility to tailor their
supervisory and supervisory control
procedures to reflect their business,
size, and organizational structure.
In addition, FINRA believes that the
proposed rule change is tailored to
minimize the membership’s burden and
cost of complying with the consolidated
supervision rules by providing
exceptions, based on a member’s size,
resources, and business model, to
specified supervisory and inspection
requirements in proposed FINRA Rule
3110. Specifically, the proposed rule
change provides an exception from
proposed FINRA Rule 3110’s provisions
prohibiting a member’s supervisory
personnel from supervising their own
activities and from reporting to, or
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21 15
U.S.C. 78o–3(b)(6).
Frm 00112
Fmt 4703
having their compensation or continued
employment determined by, a person or
persons they are supervising, where a
member determines that compliance
with either of these conditions is not
possible because of the member’s size or
supervisory personnel’s position within
the firm. The proposed rule change also
provides an exception from proposed
FINRA Rule 3110’s requirement that the
person conducting a location inspection
not be an associated person assigned to
the location or is not directly or
indirectly supervised by, or otherwise
reporting to, an associated person
assigned to that location, where the
member determines that compliance
with this requirement is not possible
either because of the member’s size or
business model. These exceptions are
designed in particular to provide relief
to smaller-sized members, such as sole
proprietors or members with only one
office, as well as members with a
business model where small or single
person offices report directly to an OSJ
manager who is also considered the
office’s branch office manager. At the
same time, the proposed rule change is
designed to protect against concerns
that a member relying on the exceptions
would be unable to comply with its
supervisory and inspection obligations
by requiring the member to document
both the factors the member used to
reach the determination that it needs to
rely on the exceptions and how the
member’s reliance on the exception
otherwise comports with the applicable
standards set forth in proposed FINRA
Rule 3110.
The proposed rule change also seeks
to mitigate compliance costs and
burdens with respect to proposed
FINRA Rule 3120’s annual reporting
requirements by requiring that only
members reporting $200 million or more
in gross revenues in the preceding year
(increased from the $150 million
threshold originally proposed in the
Initial Filing) 22 include in their annual
reports supplemental information from
Incorporated NYSE Rule 342.30’s
annual report content requirements.
FINRA believes that the revised
threshold strikes the appropriate
balance as it encompasses larger dual
member firms, members engaged in
significant underwriting activities
(including variable annuity principal
underwriting and fund distributions)
and substantial trading activities or
market making business, and members
with extensive sales platforms—
approximately 160 member firms in
total. The additional content
requirements applicable to such firms
22 See
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would provide a valuable resource in
the context of understanding and
examining those firms and their
activities, which can generally be more
complex or sizeable than smaller firms’
activities. FINRA also considered that
most members meeting the proposed
threshold currently are subject to
Incorporated NYSE Rule 342.30’s
reporting requirement. Further, the
metric is easily determined by reference
to the member’s FOCUS reports in the
calendar year prior to the annual report.
In addition, FINRA has modified
proposed FINRA Rule 3110(d)’s
reporting obligations for internal
investigation reports to FINRA regarding
suspected ITSFEA violations in
response to commenters’ concerns
regarding potential burdens and
compliance costs. The modifications
eliminate the requirement to file with
FINRA an initial report of an internal
investigation within ten business days
of its commencement and replace it
with a quarterly reporting requirement.
In addition, FINRA has replaced the
proposed requirement to report the
completion of each internal
investigation within five business days
of its completion with a more focused
requirement that is limited to
investigations that resulted in a finding
of violation.
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C. Self-Regulatory Organization’s
Statement on Comments on the
Proposed Rule Change Received From
Members, Participants, or Others
FINRA published the proposed
consolidated FINRA supervision rules
in Regulatory Notice 08–24 (May 2008)
requesting comment from interested
parties. FINRA received 47 comment
letters in response to Regulatory Notice
08–24. On June 10, 2011, FINRA filed
with the SEC SR–FINRA–2011–028 (the
‘‘Initial Filing’’), a proposed rule change
to adopt the consolidated FINRA
supervision rules, which addressed the
comments received in response to
Regulatory Notice 08–24.23
On June 29, 2011, the Initial Filing
was published for comment in the
Federal Register,24 and the SEC
received 12 comment letters in response
to the proposal.25 FINRA withdrew the
23 See Securities Exchange Act Release No. 64736
(June 23, 2011), 76 FR 38245 (June 29, 2011) (Notice
of Filing of File No. SR–FINRA–2011–028).
24 See supra note 22.
25 Letters from David T. Bellaire, Esq., General
Counsel and Director of Government Affairs,
Financial Services Institute, to Elizabeth M.
Murphy, Secretary, SEC, dated July 14, 2011 and
July 20, 2011 (‘‘FSI’’); letters from Clifford Kirsch
and Eric A. Arnold, Sutherland Asbill and Brennan,
LLP, on behalf of the Committee of Annuity
Insurers, to Elizabeth M. Murphy, Secretary, SEC,
dated July 12, 2011, July 20, 2011, and August 4,
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Initial Filing on September 27, 2011
prior to filing a response to comments.26
Accordingly, the comments to the Initial
Filing and FINRA’s responses are
discussed below.
(a) General Comments
Several commenters to the Initial
Filing expressed overall support for the
proposed rule change, as well as
expressing support for specific aspects
of the proposal, such as the principlesbased requirements for supervising
supervisory personnel and codification
of existing guidance regarding
supervision of electronic
communications and the use of
electronic media to conduct required
annual compliance meetings.27
However, one commenter opposed the
flexibility within the proposed rules,
especially the proposed risk-based or
principles-based review standards for
certain obligations, such as the approval
of securities transactions and the review
of certain correspondence, stating that
such flexibility would result in reduced
or diminished supervisory requirements
that would not achieve the purpose of
protecting the investing public.28
In response, FINRA notes that the
proposed rules’ risk-based approach for
specified aspects of a member’s
supervisory procedures is intended to
increase, not diminish, investor
protection by allowing firms the
flexibility to establish their supervisory
programs in a manner that reflects their
business models, and based on those
models, focus on areas where
2011 (‘‘CAI’’); letter from Stephanie L. Brown,
Managing Director and General Counsel, LPL
Financial, to Elizabeth M. Murphy, Secretary, SEC,
dated July 20, 2011 (‘‘LPL’’); letter from Scott Cook,
Senior Vice President Compliance, Charles Schwab
& Co., Inc., to Elizabeth M. Murphy, Secretary, SEC,
dated July 20, 2011 (‘‘Schwab’’); letter from Joan
Hinchman, Executive Director, President and CEO,
National Society of Compliance Professionals Inc.,
to Elizabeth M. Murphy, Secretary, SEC, dated July
20, 2011 (‘‘NSCP’’); letter from Sarah McCafferty,
Vice President and Chief Compliance Officer, T.
Rowe Price Investment Services, Inc., to Elizabeth
M. Murphy, Secretary, SEC, dated July 20, 2011 (‘‘T.
Rowe Price’’); letter from Peter J. Mougey,
President, Public Investors Arbitration Bar
Association, to Elizabeth M. Murphy, Secretary,
SEC, dated July 20, 2011 (‘‘PIABA’’); letter from
John Polanin and Claire Santaniello, Co-Chairs,
Compliance and Regulatory Policy Committee 2011,
Securities Industry and Financial Markets
Association, to Elizabeth M. Murphy, Secretary,
SEC, dated July 20, 2011 (‘‘SIFMA’’); and letter from
Tamara K. Salmon, Senior Associate Counsel,
Investment Company Institute, to Elizabeth M.
Murphy, Secretary, SEC, dated July 20, 2011
(‘‘ICI’’). The comment letters are available on the
SEC’s Web site.
26 See Securities Exchange Act Release No. 65477
(October 4, 2011), 76 FR 62890 (October 11, 2011)
(Notice of Withdrawal of File No. SR–FINRA–2011–
028).
27 SIFMA, FSI, CAI, Schwab, T. Rowe Price.
28 PIABA.
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heightened concern may be warranted.
In addition, as FINRA noted in the
Initial Filing, the proposed rules further
protect investors by retaining certain
specific prescriptive requirements of
NASD Rules 3010 and 3012, such as
mandatory inspection cycles,
prohibitions on who can conduct
location inspections, and procedures for
the monitoring of certain enumerated
activities, while providing additional
prescriptive requirements where
necessary, including special supervision
for supervisory personnel rather than
just the existing special supervision for
producing managers, specific
procedures to detect and investigate
potential insider trading violations, and
additional content requirements for
specified firms’ annual reports.
(b) Comments on Proposed FINRA Rule
3110(a)
(1) Suggested Amendment to FINRA
Rule 3110(a)
Proposed FINRA Rule 3110(a)
(Supervisory System) would require a
member to have a supervisory system
for the activities of its associated
persons that is reasonably designed to
achieve compliance with applicable
securities laws and regulations and
FINRA and MSRB rules. One
commenter to the Initial Filing
suggested that FINRA amend proposed
FINRA Rule 3110(a) to require a
supervisory system for the ‘‘securities
activities’’ of a member’s associated
persons, as FINRA’s rulemaking and
examination authority does not extend
to non-securities activities.29 The
commenter further contended that the
suggested amendment would make the
provision consistent with proposed
FINRA Rule 3110(a)(2), which would
require a member to designate an
appropriately registered principal to be
responsible for each type of a firm’s
business for which registration as a
broker-dealer is required. As noted
above and in the Initial Filing, proposed
FINRA Rule 3110(a) is transferring
existing rule text in NASD Rule 3010(a)
with only minor changes (i.e., including
an express reference to the MSRB rules,
referring only to associated persons
instead of the current reference in
NASD Rule 3010(a) to each ‘‘registered
representative, registered principal, and
other associated person’’). FINRA
continues to believe that proposed
FINRA Rule 3110(a) would set forth the
appropriate standard for members’
supervisory systems, i.e., that a
member’s supervisory system for the
activities of its associated persons be
29 SIFMA.
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reasonably designed to achieve
compliance with applicable securities
laws and regulations and FINRA and
MSRB rules. In this regard, FINRA notes
that Exchange Act Section 15A(b)(6)
mandates, among other things, that
FINRA’s rules be designed to prevent
fraudulent and manipulative acts and
practices, to promote just and equitable
principles of trade, and, in general, to
protect investors and the public interest.
Proposed FINRA Rule 3110(a) also is
consistent with proposed FINRA Rule
3110(b)(1), which would require a
member to have supervisory procedures
for the types of business in which it
engages and the activities of its
associated persons.30 Accordingly,
FINRA declines to make the suggested
change.
(2) Outside Business Activities
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Commenters requested that FINRA
clarify that outside business activities of
registered persons would be subject to
FINRA Rule 3270 (Outside Business
Activities of Registered Persons) rather
than to proposed FINRA Rule 3110.31
FINRA Rule 3270 generally pertains to
outside business activities that are not
within the scope of the registered
representative’s relationship with the
member, and members must comply
with the rule’s requirements with
respect to covered outside business
activities. However, a member’s
supervisory system required by
proposed FINRA Rule 3110 must
include supervisory procedures that are
reasonably designed to ensure
compliance with FINRA Rule 3270,
including the member’s obligation
pursuant to FINRA Rule 3270 to
evaluate the proposed activity to
determine whether the activity properly
is characterized as an outside business
activity. If a member’s evaluation
revealed that the proposed activity was
within the scope of the representative’s
relationship with the member, then that
activity would be subject to the
30 As noted above, proposed FINRA Rule
3110(b)(1) is substantially similar to NASD Rule
3010(b)(1)’s requirements to establish, maintain,
and enforce written procedures to supervise the
types of business in which it engages and to
supervise the activities of registered representatives,
registered principals, and other associated persons
but includes minor language revisions to mirror
changes in proposed FINRA Rule 3110(a).
Specifically, proposed FINRA Rule 3110(b)(1) refers
only to associated persons instead of the current
reference in NASD Rule 3010(b)(1) to ‘‘registered
representatives, registered principals, and other
associated persons’’ and references the MSRB rules,
which NASD Rule 3010(b)(1) does not explicitly
reference.
31 CAI, FSI.
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requirements of proposed FINRA Rule
3110.32
(3) Deleted Supplementary Material
In the Initial Filing, proposed FINRA
Rule 3110 included Supplementary
Material .01 (Business Lines) providing
that for a member’s supervisory system
required by proposed FINRA Rule
3110(a) to be reasonably designed to
achieve compliance with FINRA Rule
2010 (Standards of Commercial Honor
and Principles of Trade), it must include
supervision for all of the member’s
business lines irrespective of whether
they require broker-dealer registration.
A number of commenters provided
comments on this proposed
supplementary material. FINRA,
however, has decided that the best
course is to eliminate the proposed
supplementary material from the
proposed rule 33 and will continue to
apply FINRA Rule 2010’s standards to
non-securities activities of members and
their associated persons consistent with
existing case law.34
(c) Comments on Proposed
Supplementary Material .03
As stated above, proposed
Supplementary Material .03 (OnePerson OSJs) would codify existing
guidance on the designation and
supervision of one-person OSJs and
would clarify that the registered
principal assigned to such an OSJ (‘‘onsite principal’’) cannot supervise his or
her own sales activities and must be
under the effective supervision and
control of another appropriately
registered principal (‘‘senior principal’’).
32 FINRA also considers this reply to be
responsive to FSI’s request that FINRA clarify
whether proposed FINRA Rule 3110(b)(1), which
would require a member to establish, maintain, and
enforce written supervisory procedures for its
supervisory system, would apply to outside
business activities of registered persons.
33 The deletion of this proposed supplementary
material has resulted in a change in numbering of
the remaining supplementary material to proposed
FINRA Rule 3110. For ease of reference, the
proposed rule change employs the new proposed
numbers in all instances.
34 See, e.g., Ialeggio v. SEC, No. 98–70854, 1999
U.S. App. LEXIS 10362, at *4–5 (9th Cir. May 20,
1999) (‘‘NASD’s disciplinary authority is broad
enough to encompass business-related conduct that
is inconsistent with just and equitable principles of
trade, even if that activity does not involve a
security’’ (citations omitted)); see also Vail v. SEC,
101 F.3d 37, 39 (5th Cir. 1996) (registered
representative, who was serving as treasurer for a
political-affiliation club, violated just and equitable
principles of trade when he misappropriated funds
from the club); In re John M.E. Saad, Securities
Exchange Act Release No. 62178, 2010 SEC LEXIS
1761, at *13–14 (May 26, 2010) (registered
representative’s falsification of receipts and
submission on a fraudulent expense report violated
just and equitable principles of trade), remanded on
other grounds, No. 10–1195, 2013 U.S. App. LEXIS
11691 (D.C. Cir. June 11, 2013).
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40801
The senior principal is responsible for
supervising the activities of the on-site
principal at such OSJ and must conduct
on-site supervision of the OSJ on a
regular periodic schedule to be
determined by the member.
(1) Clarification of ‘‘Close Supervision
and Control’’ Requirement
As proposed in the Initial Filing,
Supplementary Material .03 would have
required that the on-site principal be
under the senior principal’s ‘‘close
supervision and control.’’ Although one
commenter to the Initial Filing
supported proposed Supplementary
Material .03,35 another commenter
requested that FINRA clarify the term
‘‘close supervision and control,’’ stating
that such term could be subject to a
variety of interpretations.36 In response,
FINRA has amended ‘‘close supervision
and control’’ to read ‘‘effective
supervision and control,’’ which should
provide members with greater clarity.
While the senior principal is not
required to be physically present, fulltime at the one-person OSJ, the member
must be able to demonstrate ‘‘effective
supervision and control’’ of the
activities of the on-site principal at such
OSJ.
(2) Consideration of Independent
Broker-Dealer Business Model
Two commenters expressed concern
that the proposed supplementary
material does not take into account the
business and supervisory structure of
independent broker-dealer firms.37
Specifically, one commenter supported
the notion that self-supervision of one’s
own securities activities may be
problematic and agreed that the
designation of a senior principal to
oversee the activity of the on-site
principal may be necessary, but
suggested that firms should have the
flexibility to address self-supervision,
and any conflicts such self-supervision
may present, in their own manner.38
The commenter also stated that the
requirement of ‘‘periodic on-site
supervision’’ by a senior principal may
not create the appropriate efficiencies or
enhance the overall supervisory
structure as intended, and moreover
ignores the long established business
practices of conducting supervision
remotely.
FINRA believes proposed
Supplementary Material .03 strikes the
correct balance between the flexibility
firms need to establish a supervisory
35 PIABA.
36 FSI.
37 LPL,
FSI.
38 LPL.
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structure best suited to their business
models by allowing firms to establish
one-person OSJs, with the need for
effective supervision by clarifying that a
reasonable supervisory structure cannot
permit a principal to supervise his or
her own sales activities due to the
conflict of interest such situation
presents.39 Accordingly, FINRA believes
that the requirement in proposed
Supplementary Material .03 to have a
senior principal regularly supervise the
activities of an on-site producing
principal is necessary to ensure that the
on-site principal’s activities are
appropriately supervised.
The second commenter expressed
concern that proposed Supplementary
Material .03 would prohibit a ‘‘field
OSJ’’ supervisory structure used by
many independent broker-dealer firms.
According to the commenter, a ‘‘field
OSJ’’ supervisory structure uses field
OSJ principals to supervise branch
offices (e.g., approving client accounts,
reviewing simple requests, and
performing other low-level compliance
functions). The ‘‘field OSJ’’ principals
are then supervised by a firm’s home
office principals. Specifically, the
commenter was concerned that a ‘‘field
office’’ supervisory structure would be
prohibited by proposed Supplementary
Material .03 because such structure
would allow a ‘‘field OSJ’’ principal to
engage in certain basic compliance tasks
related to his own business, and may
not meet the previous ‘‘close
supervision and control’’ standard.40
The commenter requested more latitude
to create effective compliance
supervision systems and an explanation
to justify the ‘‘disparate impact on IBD
firms.’’
As noted above, proposed
Supplementary Material .03 would
require effective supervision and control
of the sales activities of the on-site
principal at the one-person OSJ by a
senior principal. The proposed
supplementary material does not
prohibit the on-site principal at the oneperson OSJ from supervising the
39 See SEC Division of Market Regulation, Staff
Legal Bulletin No. 17: Remote Office Supervision
(March 19, 2004) (reminding broker-dealers that
small, remote offices require vigilant supervision
and specifically noting that ‘‘[n]o individual can
supervise themselves’’); NASD Regulatory &
Compliance Alert, Volume 11, Number 2 (June
1997) (cited by Staff Legal Bulletin No. 17 as
support for statement that individuals cannot
supervise themselves); see also In re Stuart K.
Patrick, 51 S.E.C. 419, 422 (May 17, 1993)
(‘‘[s]upervision, by its very nature, cannot be
performed by the employee himself’’) (SEC order
sustaining application of the New York Stock
Exchange’s supervisory rule—also cited by Staff
Legal Bulletin No. 17 as support for statement that
individuals cannot supervise themselves).
40 FSI.
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activities of other associated persons or
other offices (e.g., acting as a field
principal for other associated persons or
offices).
(3) Use of Technological Supervisory
Tools
Both commenters also stated that the
proposal ‘‘ignore[s] the nature of
business in today’s high technology
environment’’ and that technology can
effectively assist with supervision.41
Moreover, one commenter stated that
the proposal disregards the substantial
costs that would be incurred by
independent broker-dealers that have
long-established business practices of
conducting supervision remotely.42
FINRA recognizes that technological
supervisory tools may augment a senior
principal’s supervision. However,
FINRA believes technology cannot
replace the need for a senior principal
who is responsible for supervising the
sales activities of the on-site principal;
conducting regular periodic on-site
supervision of a producing principal is
necessary to ensure effective
supervision. In addition, FINRA notes
that the proposed supplementary
material does not specify an exact time
frame for such on-site supervision.
Rather, proposed Supplementary
Material .03 would provide members
with the flexibility to establish a regular
periodic schedule for such on-site
supervision by the senior principal
based on a variety of factors, including
the nature and complexity of the
securities activities for which the oneperson OSJ is responsible, the nature
and extent of contact with customers,
and the disciplinary history of the onsite principal.
(d) Comments on Proposed
Supplementary Material .04
As detailed above, proposed
Supplementary Material.04
(Supervision of Multiple OSJs by a
Single Principal) would establish a
general presumption that a principal
will not be assigned to supervise more
than one OSJ. The proposed
supplementary material would set forth
factors a member should consider if
assigning a principal to two or more
OSJs. There is a further general
presumption that a principal
supervising more than two OSJs is
unreasonable and such determination
will be subject to greater scrutiny, and
the member will have a greater burden
to evidence the reasonableness of such
structure.
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41 LPL,
FSI.
42 LPL.
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One commenter to the Initial Filing
supported proposed Supplementary
Material .04,43 but three commenters
raised concerns regarding aspects of the
proposed supplementary material.44
Specifically, one commenter objected
that the proposed supplementary
material was ‘‘unnecessarily restrictive’’
by depriving members of the flexibility
to determine how to supervise their
OSJs.45 The same commenter also
argued that the requirement of a
‘‘physical presence, on a regular and
routine basis’’ was overly burdensome
and unnecessary in light of effective
electronic supervisory methods and
suggested that FINRA either remove it
or provide additional clarification on
the phrase.46 All three commenters
objected to the proposed presumption
that one principal supervising more
than two OSJs is unreasonable,47 with
one commenter also objecting to the
presumption that a principal will not be
assigned to supervise more than one
OSJ.48 That particular commenter stated
that such negative presumptions were
inappropriate and could limit the
development and design of more
effective supervisory models.49 Finally,
one commenter stated that proposed
Supplementary Material .04
interchangeably uses the terms ‘‘on-site
43 PIABA.
44 Schwab, SIFMA, FSI. FSI also stated that
proposed Supplementary Material .04 and proposed
FINRA Rule 3110(a)(4) should clearly state that
firms have discretion to create supervisory systems
that are reasonably designed to achieve compliance
with applicable FINRA rules and MSRB rules.
FINRA notes that proposed FINRA Rule 3110(a)
already provides the overarching standard that
supervisory systems be reasonably designed to
achieve compliance with the enumerated laws and
rules.
45 SIFMA. SIFMA also stated in footnote 14 of its
comment letter, that it assumes ‘‘that proposed
Supplementary Material [.04] is not intended to
change existing requirements regarding productspecific principals that can be designated for a firm
as a whole as opposed to being designated for a
particular office, e.g. a member firm’s municipal
securities principal. See MSRB Rule G–27.’’ It is
difficult to interpret the specific nature of the
commenter’s concerns from this assertion.
However, in the context of the commenter’s
municipal securities example, FINRA believes that
proposed Supplementary Material .04 does not
conflict with the specific requirements in MSRB
Rule G–27 (Supervision) regarding the obligation of
one or more appropriate principals designated
under Rule G–27 to supervise the municipal
securities activity of the dealer and the dealer’s
associated persons to ensure compliance with the
rules of the MSRB.
46 SIFMA raised a similar comment on Regulatory
Notice 08–24 that the proposed supplementary
material’s requirement of a ‘‘physical presence’’ on
a regular and routine basis was overly burdensome.
As discussed in the Initial Filing, FINRA declined
to make a change to the provision. See Exhibit 2b,
page 240.
47 Schwab, SIFMA, FSI.
48 Schwab.
49 Schwab.
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supervisor’’ and ‘‘designated principal’’
and requested that FINRA clarify that
the terms are not intended to encompass
a member’s ‘‘up-the-chain’’ reporting
structure.50
In response, FINRA notes that the
presumptions are consistent with the
long-standing requirement (and
cornerstone of a member’s supervisory
structure) in NASD Rule 3010(a)(4) for
members to have an on-site principal in
each OSJ location, which is being
transferred virtually unchanged as
proposed FINRA Rule 3110(a)(4). Thus,
the physical presence, on a regular
basis, of a principal already is required
at each OSJ. FINRA believes the term
‘‘physical presence, on a regular basis,’’
supports the general requirement in
NASD Rule 3010(a)(4) to have a
principal in each OSJ.
Proposed Supplementary Material .04
would provide members with greater
flexibility than currently exists under
NASD Rule 3010. In recognition of
today’s evolving business models, the
proposed supplementary material
would allow members the flexibility to
designate and assign one principal to
supervise more than one OSJ if the
member determines that such
supervision is reasonable and effective.
However, FINRA expressly included the
general presumption to make clear its
view that effective supervision by one
principal at more than two OSJs
presents unique supervisory challenges
and should be carefully considered and
evidenced by a member. The proposed
supplementary material would require a
member that is assigning a principal to
supervise more than one OSJ to
consider, among other things, whether
the OSJ locations are sufficiently close
in proximity to ensure that the principal
is physically present at each location on
a regular and routine basis. In addition,
as discussed above, while a member has
the flexibility to use appropriate
technology as part of its supervisory
systems, FINRA does not believe that
such technology can replace the
effectiveness of on-site supervision.
Thus, FINRA declines to remove this
requirement.
In response to the comment to clarify
the use of the terms ‘‘on-site supervisor’’
and ‘‘designated principal’’ in
Supplementary Material .04 to make it
clear that the terms are not intended to
encompass a member’s ‘‘up-the-chain’’
reporting structure, FINRA clarifies that,
for purposes of this provision, the two
terms refer to one person—the on-site
principal assigned and designated to
50 SIFMA.
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supervise the OSJ pursuant to proposed
FINRA Rule 3110(a)(4).51
(e) Comments on Proposed FINRA
Rule 3110(b)(2) and Supplementary
Material .06
As stated above, proposed FINRA
Rule 3110(b)(2) would require that a
member have supervisory procedures
for the review by a registered principal,
evidenced in writing, of all transactions
relating to the member’s investment
banking or securities business. Proposed
Supplementary Material .06 (Risk-based
Review of Member’s Investment
Banking and Securities Business) would
permit a member to use a risk-based
system to review these transactions.
Two commenters to the Initial Filing
requested that FINRA clarify in the body
of FINRA Rule 3110(b)(2) that members
may use risk-based reviews of their
investment banking and securities
transactions.52 Alternatively, one
commenter requested that FINRA
eliminate the word ‘‘all’’ in proposed
FINRA Rule 3110(b)(2) to clarify that the
rule language is modified by proposed
Supplementary Material .06.53
FINRA declines to make the suggested
changes. Proposed FINRA Rule
3110(b)(2) would transfer into the
Consolidated FINRA Rulebook a
member’s fundamental obligation
regarding principal review of all
transactions relating to its investment
banking and securities business, while
at the same time providing
supplementary material that would
permit, but does not require, a member
to conduct risk-based reviews of such
transactions. Also, as FINRA noted in
the Initial Filing, supplementary
material is part of the rule, and FINRA
believes that locating the risk-based
discussion in Supplementary Material
.06 improves the readability of the rule
without affecting the weight or
significance of the provision.
In addition, as FINRA stated in the
Initial Filing the term ‘‘risk-based,’’
which the proposed rule uses in several
places, describes the type of
methodology a member may use to
identify and prioritize for review those
areas that pose the greatest risk of
potential securities laws and SRO rule
violations. FINRA acknowledges that
members may need to prioritize their
review processes due to the volume of
information that must be reviewed by
51 FINRA also noted in the Initial Filing that, in
response to comments, it had modified the
proposed supplementary material to make it clear
that the presumption applies only to the
designation of the on-site principal supervisor
required for FINRA Rule 3110(a)(4) purposes in
each OSJ location.
52 SIFMA, NSCP.
53 SIFMA.
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using a review methodology based on a
reasonable sampling of information in
which the sample is designed to discern
the degree of overall compliance, the
areas that pose the greatest numbers and
risks of violation, and any possibly
needed changes to firm policies and
procedures. FINRA believes that
allowing risk-based review in limited
circumstances improves investor
protection by ensuring that those areas
that pose the greatest potential for
investor harm are reviewed more
quickly to uncover potential violations.
(f) Comments on Proposed FINRA
Rule 3110(b)(4) and Supplementary
Materials .07–.10
(1) Review of Internal
Communications
As proposed in the Initial Filing,
FINRA Rule 3110(b)(4) (Review of
Correspondence and Internal
Communications) would require a
member to have procedures to review
incoming and outgoing written
(including electronic) correspondence
and internal communications relating to
its investment banking or securities
business. The supervisory procedures
must ensure that the member properly
identifies and handles in accordance
with firm procedures, customer
complaints, instructions, funds and
securities, and communications that are
of a subject matter requiring review
under FINRA or MSRB rules and the
federal securities laws. Also as
originally proposed, Supplementary
Material .07 (Risk-based Review of
Correspondence and Internal
Communications) would permit a
member to use risk-based principles to
decide the extent to which additional
policies and procedures for the review
of incoming and outgoing written
(including electronic) correspondence
with the public and internal
communications that fall outside of the
subject matters listed in proposed
FINRA Rule 3110(b)(4) are appropriate
for its business and structure.
A number of commenters to the Initial
Filing suggested that proposed FINRA
Rule 3110(b)(4) and proposed
Supplementary Material .07 could be
read to create a new affirmative
obligation to supervise all written
(including electronic) internal
communications relating to investment
banking and securities activities.54
Commenters requested that FINRA
either revise these provisions to reflect
the guidance in Regulatory Notice 07–59
(December 2007) regarding the review of
internal communications 55 or that
54 CAI,
55 CAI,
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FINRA remove the review requirements
for internal communications (including
the use of a risk-based review standard)
from the provisions.56
In response to the commenters’
concerns, FINRA has modified proposed
FINRA Rule 3110(b)(4) and
Supplementary Material .07 to more
precisely reflect the guidance in
Regulatory Notice 07–59 that a member
must have supervisory procedures to
provide for the member’s review of its
internal communications to properly
identify communications that are of a
subject matter that require review under
FINRA or MSRB rules and the federal
securities laws and that, by employing
risk-based principles, the member must
decide the extent to which additional
policies and procedures for the review
of additional internal communications
are necessary for its business and
structure. These modifications reflect
FINRA’s intent, as noted in the Initial
Filing, to codify Regulatory Notice 07–
59’s guidance regarding the supervision
of electronic communications.57
(2) Evidence of Review
Proposed Supplementary Material .08
(Evidence of Review of Correspondence
and Internal Communications) would
clarify that merely opening a
communication is not sufficient review.
Instead, a member must identify what
communication was reviewed, the
identity of the reviewer, the date of
review, and the actions taken by the
member as a result of any significant
regulatory issues identified during the
review.
One commenter requested that FINRA
delete the provision stating that merely
opening a communication is not
sufficient review.58 FINRA addressed
this issue in the Initial Filing and
declined to make the suggested change.
As noted in the Initial Filing, proposed
Supplementary Material .08 would
codify existing guidance that FINRA
believes remains appropriate, especially
56 FSI,
Schwab.
commenter, ICI, also questioned the
meaning of the phrase ‘‘and funds and securities’’
in proposed FINRA Rule 3110(b)(4)’s language
stating that a member’s supervisory procedures
must ‘‘ensure that the member properly identifies
‘and handle[s] in accordance with firm procedures,
customer complaints, instructions, and funds and
securities, and communications that are of a subject
matter that require review under FINRA and MSRB
rules.’ ’’ The word ‘‘and’’ before ‘‘funds and
securities’’ was a typographical error. As corrected,
the provision requires that a member’s supervisory
procedures ‘‘must ensure that the member properly
identifies and handles in accordance with firm
procedures, customer complaints, instructions,
funds and securities, and communications that are
of a subject matter that require review under FINRA
and MSRB rules.’’
58 SIFMA.
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as it is unclear how an opened
communication, by itself, would be
sufficient to demonstrate actual review
of the communication.59 For this reason,
FINRA declines to delete the provision.
The same commenter also requested
that FINRA clarify what other evidence
of review is necessary if an email does
not raise any issues that warrant followup. FINRA does not believe further
clarification is necessary as proposed
Supplementary Material .08 specifies
the required evidence of review. As
noted above, the proposed
supplementary material would require a
member to identify what
communication was reviewed, the
identity of the reviewer, the date of
review, and the actions taken by the
member as a result of any significant
regulatory issues identified during the
review. Where review has not identified
any such issues, this last requirement
would not apply.
The commenter also suggests that
FINRA assist members’ management of
recordkeeping costs by clarifying that a
member does not have to retain the
specified information fields required by
Supplementary Material .08 for
communications that are reviewed
through electronic review systems or
lexicon-based screening tools if those
messages do not generate review alerts.
FINRA declines to accept this
suggestion; the required documentation
is necessary to demonstrate that the
communication was actually reviewed.
In addition, failing to record and retain
such information, such as the identity of
the reviewer, could be contrary to a
member’s record retention obligations
required under both FINRA and SEC
rules.60
(3) Delegation of Review Functions
Proposed Supplementary Material .09
(Delegation of Correspondence and
Internal Communication Review
Functions) would permit a supervisor/
principal to delegate certain review
functions, while remaining ultimately
responsible for the performance of all
necessary supervisory reviews.
One commenter to the Initial Filing
suggested that the proposed
supplementary material be included in
59 See also Regulatory Notice 07–59 (December
2007) (‘‘Members should remind their reviewers
that merely opening the communication will not be
deemed a sufficient review.’’).
60 See NASD Rule 3010(d)(3) (Retention of
Correspondence) (to be replaced by proposed
Supplementary Material .10) (both provisions
require that, among other things, the person who
reviewed correspondence be ascertainable from the
member’s retained records); see also SEA Rule 17a–
4(b)(4) (requiring, among other things, that a brokerdealer’s retained communications records include
any approvals of communications sent).
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the body of proposed FINRA Rule
3110(b)(4).61 FINRA declines to make
the suggested change. As stated above,
supplementary material is part of the
rule, and FINRA believes that locating
this provision in Supplementary
Material .09 improves the readability of
the rule without affecting the weight or
significance of the provision.
(4) Retention of Correspondence and
Internal Communications
Proposed Supplementary Material .10
(Retention of Correspondence and
Internal Communications) would
require, among other things, that a
member retain internal communications
and correspondence of associated
persons relating to the member’s
investment banking or securities
business for the period of time and
accessibility specified in SEA Rule 17a–
4(b) (not less than three years, the first
two years in an easily accessible
place).62
One commenter to the Initial Filing
requested that FINRA expand the record
retention period in proposed
Supplementary Material .10 to six years
to match the eligibility provisions for
customer arbitration disputes in FINRA
Rule 12206 (Time Limits).63 FINRA
declines to make the suggested change.
As noted in the Initial Filing, the
proposed rule purposefully aligns the
record retention period for
communications with the SEC’s record
retention period for the same types of
communications to achieve consistent
regulation in this area.
(g) Comments on Proposed FINRA Rule
3110(b)(5)
Proposed FINRA Rule 3110(b)(5)
(Review of Customer Complaints) would
require members to have supervisory
procedures to capture, acknowledge,
and respond to all written (including
electronic) customer complaints.
(1) New Requirement for Certain
Members
One commenter to the Initial Filing
noted that the requirement to
‘‘acknowledge’’ customer complaints
would be a new requirement for firms
currently required to comply only with
NASD rules.64 FINRA previously
addressed this comment in the Initial
61 SIFMA.
62 17
CFR 240.17a–4(b).
PIABA also requested that FINRA
propose a rule requiring that records pertaining to
correspondence and internal communications as
well as any other customer-related documents, be
made available upon request to customers and
former customers within a reasonable time and at
no charge. FINRA considers the comment to be
outside the scope of the proposed rule change.
64 Schwab.
63 PIABA.
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Filing and acknowledged that this
requirement would be a new
requirement for many FINRA members.
Nevertheless, FINRA believes that the
investor protection that this provision
would provide outweighs any potential
compliance burdens because requiring
members to acknowledge customer
complaints would help to ensure that
customers are timely notified that their
complaints have been received and
recorded, and that they can expect the
issues raised in their complaints to be
addressed within a reasonable period. In
addition, the records of
acknowledgements should provide
supervisory personnel with another tool
for confirming that the issues raised in
complaints are ultimately addressed
through timely responses. The
acknowledgment requirement also
should help to focus members’ attention
on specific situations where investor
harm may be occurring, as well as to
alert members to more general problems
customers may be having with their
registered representatives, products, or
services. In this regard, the
acknowledgement requirement may
serve to strengthen members’ risk
assessment capabilities. Further, the
absence in the proposed rule of a
specific time period in which members
must acknowledge their receipt of
customer complaints provides members
a certain amount of flexibility in
designing their supervisory procedures
to address this new responsibility. As
noted in the Initial Filing, however,
members would be expected to explain
the reasonableness of a period in excess
of 30 days.
(2) Exclusion of Oral Complaints
One commenter supported the
decision to include only written
customer complaints in proposed
FINRA Rule 3110(b)(5).65 Another
commenter, however, stated that
members should be required to reduce
an oral complaint to writing or to
provide the customer with a form.66 As
FINRA noted in the Initial Filing,
FINRA declined to include oral
complaints because they are difficult to
capture and assess, whereas members
can more readily capture and assess
written complaints. For these reasons,
FINRA continues to believe that
proposed FINRA Rule 3110(b)(5) should
include only written customer
complaints. However, as FINRA stated
in the Initial Filing, FINRA encourages
members to provide customers with a
form or other format that will allow
customers to detail their complaints in
65 T.
Rowe Price.
66 PIABA.
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writing.67 In addition, FINRA continues
to remind members that the failure to
address any customer complaint,
written or oral, may be a violation of
FINRA Rule 2010.
(3) Guidance on Certain Types of
Customer Complaints
One commenter asked how FINRA
Rule 3110(b)(5)’s proposed requirements
would apply to repetitious, threatening,
or anonymous complaints received by
members. Specifically, the commenter
asked whether a member could address
repeated complaints from the same
person on the same issue by responding
only once to the issue and informing the
complainant that no further responses
would be forthcoming. The commenter
also requested that FINRA amend
proposed FINRA Rule 3110(b)(5) to
recognize that members cannot respond
to anonymous customer complaints.68
In addition, the commenter asked
whether an oral response to a complaint
would be appropriate, as long as the
member maintained sufficient records to
document the response.
Proposed FINRA Rule 3110(b)(5) was
drafted in a manner to provide members
with the flexibility to design
supervisory procedures that would be
appropriate for each member’s size,
business model, and the volume and
type of complaints received.
Accordingly, the proposed provision
does not set forth prescriptive
requirements a member must use to
acknowledge and respond to a written
complaint or how a firm must handle
repetitious, threatening, or anonymous
complaints. For many customer
complaints, a member may evidence
both its acknowledgement and response
in one communication. For complaints
raising multiple or complicated issues,
members may choose first to
acknowledge the complaint and send a
following response after completing a
review of the issues raised. With respect
to repetitious complaints from the same
individual that raise no new issues, a
member may choose to provide a
response only once. A member may also
consider whether to include a notation
on the response that the member will
not provide additional responses to
subsequent complaints from that
Exhibit 2b, page 249.
Rowe Price. The commenter also requested
that FINRA clarify that anonymous complaints do
not need to be considered complaints for purposes
of FINRA Rule 4530 (Reporting Requirements).
FINRA considers the commenter’s request for
clarification regarding FINRA Rule 4530 to be
outside the scope of the proposed rule change,
though FINRA notes that the FINRA Rule 4530
reporting system instructs members regarding how
to report anonymous complaints for purposes of the
rule.
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67 See
68 T.
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40805
individual raising the same issues. For
complaints containing threats, in
addition to acknowledging and
responding to the complaint, the
member may wish to adopt procedures
to review such complaints in light of the
potential seriousness of the threat and
decide on appropriate action, up to, and
including, contacting the appropriate
law enforcement authority, if deemed
necessary. FINRA also notes that, while
members would not be able to
acknowledge or respond to truly
anonymous complaints, a member
would still have an obligation to capture
and review the complaint to determine
whether it contains a legitimate
grievance.
(h) Comments on Proposed FINRA Rule
3110(b)(6) and Supplementary Material
.11
Proposed FINRA Rule 3110(b)(6)
(Documentation and Supervision of
Supervisory Personnel) is based largely
on existing provisions in NASD Rule
3010(b)(3) requiring a member’s
supervisory procedures to set forth the
member’s supervisory system and to
include a record of the member’s
supervisory personnel with such details
as titles, registration status, locations,
and responsibilities. The proposed rule
also would include two new provisions:
• Proposed FINRA Rule 3110(b)(6)(C)
requiring a member to have procedures
prohibiting its supervisory personnel
from supervising their own activities
and reporting to, or having their
compensation or continued employment
determined by, a person the supervisor
is supervising (the provision also would
provide a limited size and resources
exception to this general requirement);
and
• Proposed FINRA Rule 3110(b)(6)(D)
requiring a member to have procedures
to prevent the standards of supervision
required pursuant to proposed FINRA
Rule 3110(a) from being reduced in any
manner due to any conflicts of interest
that may be present with respect to the
associated person being supervised,
such as the person’s position, the
amount of revenue such person
generates for the firm, or any
compensation that the supervisor may
derive from the associated person being
supervised.
Proposed Supplementary Material .11
(Supervision of Supervisory Personnel)
would provide that a member generally
will need to rely on the exception
provided in proposed FINRA Rule
3110(b)(6)(C) only because it is a sole
proprietor in a single-person firm or
where a supervisor holds a very senior
executive position within the firm.
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(1) Commission Overrides
One commenter requested that FINRA
add rule language explaining that the
prohibition against supervisors having
their compensation determined by a
person who is supervised, does not
include a supervisor receiving
commission overrides.69 FINRA
addressed this comment in the Initial
Filing and declined to make the
suggested change. FINRA noted in the
Initial Filing that, although a supervised
person may affect his or her supervisor’s
compensation (through overrides or in
other ways), proposed FINRA Rule
3110(b)(6) concerns only those
situations where a supervised person
directly controls a supervisor’s
compensation or continued
employment. In the commission
override context, however, the member
would still need to address this conflict
in its procedures; that is, the override
may not be a factor in reducing the
standard of supervision in any manner.
For these reasons, FINRA declines to
make the suggested change. In addition,
FINRA notes that the commenter
expressly agreed with FINRA’s
statements on this point in the Initial
Filing and has not provided additional
information to support adding the
suggested rule language.
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(2) Conflicts of Interest
Some commenters expressed concern
that requiring members to have
procedures to prevent the supervision
standards from being reduced in any
manner due to any conflicts of interest
that may be present creates a strict
liability standard that would require
members to eliminate any and all
conflicts of interest that could be
inconsistent with existing supervisory
roles, no matter how slight.70
Commenters suggested that FINRA
either eliminate the provision or amend
the provision to include a
reasonableness standard.71
FINRA disagrees with this strict
liability argument and declines to
eliminate the provision. The reasonably
designed standard that applies to the
supervisory procedures required
throughout proposed FINRA Rule
3110(b) does not recognize a strict
liability obligation requiring
identification and elimination of all
conflicts of interest. Rather, the
69 FSI.
70 Schwab, SIFMA, FSI. As part of its argument,
FSI noted that the Initial Filing’s discussion of
examples of potential conflicts of interest included
‘‘any other factor that would present a conflict’’ and
asked that FINRA clarify that this language would
apply only to conflicts of interest that are known,
or should reasonably be known, to the firm.
71 Schwab, SIFMA.
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reasonably designed standard
recognizes that while a supervisory
system cannot guarantee strict
compliance, the system must be a
product of sound thinking and within
the bounds of common sense, taking
into consideration the factors that are
unique to a member’s business.72
Accordingly, a member’s conflict of
interest procedures should reflect a
member’s sound, common sense
identification of potential conflicts of
interest, based on factors unique to the
member’s business, and address how
the member will prevent these conflicts
from reducing in any manner the
standards of supervision for its
supervisory personnel.
FINRA also declines the suggestion to
include a reasonableness standard. As
FINRA noted in the Initial Filing,
amending the proposed conflict of
interest requirement in this manner
would have the effect of altering the
standards within the rule that describe
the outcome the procedures should try
to achieve, resulting in an
impermissible relaxation of the standard
around which the rule is designed.
(3)
Limited Exception
One commenter stated, without
additional detail, that there were
‘‘potentially limitless’’ situations where
a member would need to rely on the
proposed exception from the general
supervisory requirements and requested
that FINRA amend proposed
Supplementary Material .11 to provide
only illustrative examples of when a
member could rely on the exception.73
FINRA declines to make the suggested
change. The proposed exception is
specifically based on a member’s
inability to comply with the general
supervisory requirements because of the
member’s size or supervisory
personnel’s position within the firm,
and proposed Supplementary Material
.11 reflects FINRA’s belief that a
member will generally need to rely on
the exception only because it is a sole
proprietor in a single-person firm or
where a supervisor holds a very senior
executive position within the firm.
However, a member may still rely on the
exception in other instances where it
cannot comply because of its size or
supervisory personnel’s position within
the firm, provided the member
documents the factors used to reach its
determination and how the supervisory
arrangement with respect to the
supervisory personnel otherwise
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72 See
Notice to Members 99–45 (June 1999).
73 CAI.
Frm 00119
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comports with proposed FINRA Rule
3110(a).
(i) Comments on Proposed FINRA
Rule 3110(b)(7) and Supplementary
Material .12
FINRA Rule 3110(b)(7) (Maintenance
of Written Supervisory Procedures)
would require a member to retain and
keep current, a copy of the member’s
written supervisory procedures at each
OSJ and at each location where
supervisory activities are conducted on
behalf of the member. As proposed in
the Initial Filing, the member would
also have to communicate any
amendments to its written supervisory
procedures throughout its organization.
Proposed Supplementary Material .12
(Use of Electronic Media to
Communicate Written Supervisory
Procedures) would permit a member to
satisfy its obligation to communicate its
written supervisory procedures, and any
amendments thereto, using electronic
media, provided that the member
complies with certain conditions.
(1) Communicating Written
Supervisory Procedures
Several commenters to the Initial
Filing requested that FINRA revise
proposed FINRA Rule 3110(b)(7) and
Supplementary Material .12 to require
that members communicate such
material only to relevant associated
persons and/or supervisory personnel
rather than to all associated persons.74
The commenters suggested it would be
inappropriate to communicate written
supervisory procedures and
amendments throughout a firm if those
procedures or amendments are relevant
only to a limited business line or set of
associated persons. In response to these
concerns, FINRA has revised proposed
FINRA Rule 3110(b)(7) and
Supplementary Material .12 to clarify
that a member is responsible for
promptly communicating its written
supervisory procedures and
amendments to all associated persons to
whom such written supervisory
procedures and amendments are
relevant based on their activities and
responsibilities. FINRA declines to
adopt the suggestion to limit the
requirement to distribute written
supervisory procedures and
amendments to ‘‘supervisory
personnel.’’ As noted further below, all
associated persons are deemed to have
knowledge of and are subject to a
member’s supervisory procedures and
amendments. Requiring a member to
74 SIFMA, T. Rowe Price, NSCP (requesting
changes to Supplementary Material .12), Schwab
(requesting changes to FINRA Rule 3110(b)(7)).
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communicate to all associated persons,
and not just ‘‘supervisory personnel,’’
the written supervisory procedures and
amendment relevant to their activities
helps ensure that the member’s
associated persons have this requisite
knowledge.
(2) Accessibility of Written
Supervisory Procedures
As proposed in the Initial Filing,
Supplementary Material .12 required
that a member using electronic media to
communicate its written supervisory
procedures make its procedures
‘‘quickly and easily accessible’’ to
associated persons through, for
example, the member’s intranet system.
One commenter requested that the term
‘‘quickly and easily accessible’’ be
modified to ‘‘readily accessible,’’ which
the commenter contended is a term
regularly used in FINRA and SEC
rules.75 In response, FINRA has
modified proposed Supplementary
Material .12 to use this term.
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(3)
Use of ‘‘Promptly’’
The same commenter also requested
that FINRA delete the term ‘‘promptly’’
from proposed Supplementary Material
.12’s requirement that members
promptly post all written supervisory
procedures amendments to the
electronic media. Instead, the
commenter requested that FINRA
require that the written supervisory
procedures be ‘‘timely communicated.’’
FINRA, however, declines to make this
change as it views ‘‘promptly’’ and
‘‘timely’’ as having the same meaning in
the context of updating and distributing
written supervisory procedures
amendments. In addition, FINRA has
amended proposed FINRA Rule
3110(b)(7) to clarify that each member
must promptly amend its written
supervisory procedures to reflect
changes in applicable securities laws or
regulations, including FINRA and
MSRB rules, and as changes occur in its
supervisory system and has included in
the proposed rule a member’s general
obligation to promptly communicate its
written supervisory procedures and
amendments. FINRA clarifies that, for
purposes of distributing a member’s
written supervisory procedures
amendments, ‘‘promptly’’ means prior
to the effective date of any changes (or
as expeditiously as possible following
any immediately effective changes) in
the securities laws or regulations or
FINRA and MSRB rules necessitating
the amendments.
(4) Notification of ‘‘Substantive’’
Amendments
In addition, the commenter requested
that FINRA revise the proposed
supplementary material’s requirement
to notify associated persons of
amendments to a member’s written
supervisory procedures to require
notification of only ‘‘substantive’’
amendments. FINRA declines to make
the suggested change, especially as it is
unclear what standard members could
use to consistently identify a
‘‘substantive’’ amendment for these
purposes. FINRA, however, has
amended this provision to require that
associated persons be notified that
amendments relevant to their activities
and responsibilities have been made to
the written supervisory procedures.
(5) Verifying Associated Persons’
Review of Amendments
As proposed in the Initial Filing,
Supplementary Material .12 required
that a member using electronic media to
communicate its written supervisory
procedures be able to verify, at least
once each calendar year through
electronic tracking, written
certifications, or other means that
associated persons have reviewed the
written supervisory procedures.
Commenters requested that FINRA
eliminate the verification requirement
or revise the provision to apply only to
supervisory personnel.76 As one
commenter noted, proposed FINRA
Rule 3110(b)(7) does not contain a
similar requirement for the
dissemination of hard copies of written
supervisory procedures.77 In response,
FINRA has deleted this requirement
from proposed Supplementary Material
.12. FINRA views such annual
verification process as unnecessary in
light of the fact that all associated
persons are deemed to have knowledge
of and are subject to a member’s
supervisory procedures and
amendments irrespective of whether
members verify that their associated
persons have reviewed such procedures.
(j) Comments on Proposed FINRA Rule
3110(c) and Supplementary Materials
.14–.15
Proposed FINRA Rule 3110(c)(1)
(Internal Inspections), based largely on
NASD Rule 3010(c)(1), would retain the
existing requirements for each member
to review, at least annually, the
businesses in which it engages and
inspect each office on a specified
schedule. The provision also would
retain the existing requirement that the
76 SIFMA,
75 SIFMA.
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77 SIFMA.
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member’s annual review must be
reasonably designed to assist the
member in detecting and preventing
violations of, and achieving compliance
with, applicable securities laws and
regulations and FINRA and MSRB rules.
Proposed FINRA Rule 3110(c)(3)(A)
would require members to prevent the
inspection standards required pursuant
to proposed FINRA Rule 3110(c)(1) from
being reduced in any manner due to any
conflicts of interest that may be present,
including but not limited to, economic,
commercial, or financial interests in the
associated persons and businesses being
inspected.
Proposed FINRA Rule 3110(c)(3)(B)
would generally prohibit an associated
person from conducting a location’s
inspection if the person is either
assigned to that location or is directly or
indirectly supervised by someone
assigned to that location. Proposed
FINRA Rule 3110(c)(3)(C) would
provide an exception from these general
prohibitions, while proposed
Supplementary Material .15 (Exception
to Persons Prohibited from Conducting
Inspections) would set forth the general
presumption that only a member with
one office or an independent contractor
business model will need to rely upon
the exception.
Proposed Supplementary Material .14
(General Presumption of Three-Year
Limit for Periodic Inspection Schedules)
would set forth a general presumption
of a three-year limit for periodic nonbranch location inspection schedules.
(1)
Reference to Inspection Standards
One commenter objected to proposed
FINRA Rule 3110(c)(3)(A)’s reference to
FINRA Rule 3110(c)(1) on the basis that
this subparagraph does not contain any
inspection standards.78 However, as
noted above, proposed FINRA Rule
3110(c)(1) would retain the requirement
that a member’s annual review of its
business (which would include location
inspections conducted during that
review) must be reasonably designed to
assist the member in detecting and
preventing violations of, and achieving
compliance with, applicable securities
laws and regulations and with
applicable FINRA and MSRB rules.79
78 NSCP.
79 NSCP also asks that FINRA clarify that the term
‘‘reduced in any manner’’ means that the frequency
of internal inspections should not be reduced
because of any conflicts of interest. FINRA notes
that the term ‘‘reduced in any manner’’ does not
have a fixed interpretation, but rather should be
considered within the context of proposed FINRA
Rule 3110(c)(1)’s reasonably designed inspection
standards discussed above.
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(2) Conflicts of Interest
Some commenters suggested that
proposed FINRA Rule 3110(c)(3)(A)
would create a strict liability standard
that would require a firm to identify and
eliminate any conflicts of interest, no
matter how slight, that would prevent a
location’s inspection standards from
being reduced in any manner and
suggested that the provision be
amended to include a reasonableness
standard.80 FINRA disagrees with
commenters’ strict liability argument.
The standard does not require
identification and elimination of all
possible conflicts of interest. Rather, the
proposed provision is intended to
address conflicts of interest that would
cause diminished inspection standards
for a location that, in turn, could result
in a failure to detect violative conduct
committed at that location. FINRA also
does not believe proposed FINRA Rule
3110(c)(3)(A) should include a
reasonableness standard. As FINRA
noted in the Initial Filing, this proposed
requirement does not pertain to a
member’s supervisory procedures,
which a member must ‘‘reasonably
design’’ to achieve compliance with
applicable federal laws and regulations
and SRO rules, but instead defines a
standard around which inspections
must be conducted.
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(3) Associated Persons Conducting
Inspections
One commenter requested deleting
proposed FINRA Rule 3110(c)(3)(B)’s
proposed restrictions prohibiting certain
associated persons from conducting a
location’s inspection on the basis that
the restrictions would otherwise force
firms to remove valuable on-site
personnel who routinely conduct
inspections and carry out supervisory
procedures in the office.81 As stated in
the Initial Filing, FINRA believes that
the proposed rule change would provide
members with sufficient flexibility to
conduct their inspections using only
firm personnel. In addition, the
proposed rule would provide an
exception to the proposed restrictions
for those members that cannot comply
with the provision, either because of
their size or business model. For these
reasons, FINRA declines to make the
suggested change.
(4) Reliance on the Limited Size and
Resources Exception
One commenter requested that FINRA
amend proposed Supplementary
Material .15 to include home or
administrative office personnel
conducting home or administrative
office inspections as one of the
enumerated situations covered by the
presumption.82 Another commenter
stated that it should not have to
document its reasons for relying on the
exception from the general inspection
restrictions, especially when the
documentation will not be in line with
the general presumption in proposed
Supplementary Material .15. The
commenter also requested that FINRA
revise the proposed supplementary
material to provide only illustrative
examples of when a member may rely
upon the exception.83
FINRA declines to make the suggested
changes. Proposed FINRA Rule
3110(c)(3)(B) would require that any
reliance on the exception from its
general restrictions must be
documented. A member’s
documentation of its reliance on the
exception is crucial to understanding
whether the member has inspection
procedures that are reasonably designed
to assist the member in detecting and
preventing violations of, and achieving
compliance with, applicable securities
laws and regulations, and with
applicable FINRA and MSRB rules.
(5) Presumption of Three-Year Limit
for Periodic Inspection Schedules
One commenter requested that FINRA
eliminate proposed Supplementary
Material .14 on the basis that it would
be problematic for firms to meet the
proposed supplementary material’s
presumption of a three-year limit for
periodic non-branch location inspection
schedules when conducting inspections
for locations that, despite being used
only one-day per calendar year, would
be considered non-branch locations.84
FINRA declines to make the suggested
change. As noted in the Initial Filing,
proposed Supplementary Material .14
merely establishes a three-year
presumption and provides members
with the flexibility to use an inspection
schedule period that is either shorter or
longer than three years. If a member
chooses to use a periodic inspection
schedule longer than three years, then
the proposed supplementary material
would require the member to properly
document the factors used in
determining the appropriateness of the
longer schedule.
Rowe Price.
84 NSCP.
81 CAI.
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Frm 00121
General Requirement
Proposed FINRA Rule 3110(d)(1)
(Transaction Review and Investigation)
would require a member to have
supervisory procedures to review
securities transactions that are effected
for a member’s or its associated persons’
accounts, as well as any other ‘‘covered
account,’’ to identify trades that may
violate the provisions of the SEA, its
regulations, or FINRA rules prohibiting
insider trading and manipulative and
deceptive devices.
One commenter suggested that the
proposed rule should be limited to
identifying insider trading and not
require trades to be reviewed for
possible violations of rules regarding
‘‘manipulative and deceptive devices,’’
especially as retail brokerages are
already obligated under existing rules to
review accounts for that type of
activity.85 The commenter noted that
SEA Rule 10b5–1(a) states that
‘‘manipulative and deceptive devices’’
includes, among other things, insider
trading. The commenter argued that
‘‘other things’’ could reasonably be
expected to encompass manipulation of
security prices as described in Section
9 of the SEA and asserted that detecting
that type of activity could be costly and
burdensome, especially for online
brokerage services that would be
‘‘forced to establish electronic feeds of
trading activity in covered accounts
held at other member firms to enable the
‘computerized surveillance of account
activity’ in those accounts.’’
The required review in proposed
FINRA Rule 3110(d)(1) for ‘‘trades that
may violate the provisions of the
Exchange Act, the rules thereunder, or
FINRA rules prohibiting insider trading
and manipulative and deceptive
devices’’ is taken from existing
obligations in Incorporated NYSE Rule
342.21 (Trade Review and
Investigation). FINRA believes that the
continued use of this standard is
appropriate for many of the same
reasons identified by the Commission
when it approved NYSE Rule 342.21. In
approving NYSE Rule 342.21, the
Commission noted that, among other
things, the increased surveillance
mandated by the rule ‘‘should have a
positive impact upon the compliance
efforts of Exchange members and
member organizations[.]’’ 86 In addition,
the Commission found that ‘‘mandating
86 Securities Exchange Act Release No. 25763
(May 27, 1988), 53 FR 20925 (June 7, 1988) (Order
Approving File No. SR–NYSE–87–10).
83 T.
SIFMA.
(1)
85 NSCP.
82 CAI.
80 Schwab,
(k) Comments on Proposed FINRA
Rule 3110(d)
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such a thorough review will not only
increase the possibility of detecting
illegal trades, but also will have a
deterrent effect on insider trading and
manipulative and deceptive
practices.’’ 87 FINRA believes that the
benefits identified by the Commission,
which would continue to be present by
adopting the standards of NYSE Rule
342.21 into the Consolidated FINRA
Rulebook, would help to prevent
fraudulent and manipulative acts and
practices, promote just and equitable
principles of trade, and protect
investors, particularly since the
provision covers the review of trading
activity of the member in addition to its
associated persons.
FINRA also notes that there is no
obligation on members to establish
electronic feeds of trading activity at
other firms. As discussed in detail
below, FINRA has revised the definition
of ‘‘covered account’’ to clarify a
member’s obligations regarding which
accounts must be reviewed. Under the
new definition, members are required to
review (1) accounts of an associated
person (and certain of his or her family
members) that are held at or introduced
by the member; and (2) accounts held
away from the member if the associated
person is required to disclose the
account pursuant to FINRA rules
(currently, NASD Rule 3050
(Transactions for or by Associated
Persons) and Incorporated NYSE Rule
407 (Transactions—Employees of
Members, Member Organizations and
the Exchange)). Thus, the only outside
trading activity members are required to
review under this provision is activity
in a covered account that is disclosed to
the member pursuant to other FINRA
rules.88 In addition, FINRA emphasizes
that firms are permitted to take a riskbased approach to monitoring trading
activity.
One commenter stated that the Initial
Filing ‘‘appears to infer that firms may
be required to, at a minimum, conduct
periodic reviews of trading’’ and did not
agree that this would always be the case
for all firm personnel when using a riskbased review, as provided for under
Rule 3110(d).89 In the Initial Filing,
FINRA stated that a ‘‘member’s
procedures should take into
consideration the nature of the
87 Id.
88 FINRA notes that NASD Rule 3050(b)(2)
requires the firm at which the trading activity is
taking place to provide the member with duplicate
confirmations, account statements, or other account
information upon written request. Incorporated
NYSE Rule 407(a) generally requires the member to
promptly send duplicate confirmations and account
statements.
89 CAI.
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member’s business, which would
include an assessment of the risks
presented by different transactions and
different departments within a firm.
Thus, while some members may need to
develop restricted lists and/or watch
lists, other members may only need to
periodically review employee and
proprietary trading. . . . [T]here is no
requirement that a member examine
every trade of every employee or every
proprietary trade.’’ As noted, the review
would be informed by the firm’s
business model, and firms may
determine that certain departments or
employees pose a greater risk and
examine trading in those accounts
accordingly. There is no implied
obligation on firms as to how best to
conduct the reviews.
One commenter expressed concerns
about a firm’s ability to prevent
violations of insider trading or the use
of manipulative and deceptive devices,
especially when supervising account
activity occurring in an account held at
another firm in which an associated
person has a beneficial interest, where
the firm will, at best, receive post
transaction notification through
confirmation statements.90 The
commenter asked FINRA to clarify that
a firm’s supervisory obligations for
brokerage accounts held outside of the
member is limited to detecting and
reporting indicia of potential insider
trading or use of manipulative and
deceptive devices.
Section 15(g) of the SEA requires
broker-dealers to ‘‘establish, maintain,
and enforce written policies and
procedures reasonably designed * * *
to prevent the misuse * * * of material,
nonpublic information by such broker
or dealer or any person associated with
such broker or dealer.’’91 Transaction
review is one tool for firms in meeting
this statutory obligation, in addition to
steps such as information barriers and
restricted lists that broker-dealers may
implement to meet this requirement.
Reviewing transactions can also help
firms spot potential weaknesses in, or
violations of, other procedures. Robust
transaction review also provides a
deterrent effect that can prevent insider
trading and other manipulative or
deceptive trading activity by associated
persons. As noted above, the only
account activity outside of the member
firm that it must review under this
provision is trading activity in certain
accounts reported to the firm pursuant
to other FINRA rules, and FINRA
recognizes that the information firms
receive regarding outside accounts may
PO 00000
90 FSI.
91 15
be less timely and less comprehensive
than information firms have available
with respect to accounts they hold or
introduce.
One commenter requested that FINRA
provide a substantial implementation
period because implementing the new
review process would be burdensome
and time consuming, especially in light
of the ‘‘covered accounts’’ definition.92
FINRA would provide firms with
adequate time to develop and establish
policies and procedures for complying
with new rules and obligations. FINRA
notes, however, that the proposed
procedures, in large part, help
implement existing obligations for
broker-dealers pursuant to Section 15(g)
of the SEA. Thus, while some firms may
need to revise and update procedures to
comply with new requirements, FINRA
expects that many members will already
have some level of policies and
procedures in place to meet their
existing obligations under Section 15(g)
of the SEA.
(2) ‘‘Covered Accounts’’
As proposed in the Initial Filing,
FINRA Rule 3110(d)(3)(A) defined
‘‘covered account’’ to include (i) any
account held by the spouse, child, sonin-law, or daughter-in-law of a person
associated with the member where such
account is introduced or carried by the
member; (ii) any account in which a
person associated with the member has
a beneficial interest; and (iii) any
account over which a person associated
with the member has the authority to
make investment decisions. FINRA,
however, has revised the definition as
described below in response to
comments.
One commenter asserted that the
definition of ‘‘covered account’’ was
unduly narrow and should include an
associated person’s parents, siblings,
mother-in-law, and father-in-law, as
well as any life partner.93 Other
commenters argued that the definition
was too broad. For example, one
commenter suggested limiting the scope
of (ii) and (iii) to accounts introduced or
carried by the member 94 while another
commenter suggested that FINRA use a
more uniform definition that does not
differentiate between accounts that are
introduced or carried by the member
versus those that are not.95 Other
92 CAI.
93 PIABA.
94 NSCP.
95 SIFMA. This commenter also stated its belief
that, for carrying members, an account should not
be subject to review only by virtue of its being
introduced by an unaffiliated correspondent broker.
FINRA questions whether such accounts would
U.S.C. 78o(g).
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commenters stated that the definition of
‘‘covered account’’ should not include
accounts of associated persons’ adult
children or their spouses.96 One
commenter stated that adult children
and their spouses are under no
obligation to provide associated persons
with information related to their
accounts introduced or carried by the
member.97 Another commenter asserted
that extending review to this class of
accounts will require an unnecessary
and burdensome layer of filtering to an
already ‘‘robust’’ system of compliance
with no added benefit.98
In response to these comments,
FINRA has revised the definition of
‘‘covered account.’’ As amended, the
transaction review requirements in the
proposed rule would apply to two types
of ‘‘covered accounts’’: (i) Certain
accounts held at or introduced by the
member and (ii) accounts that are
reported to the member pursuant to
other FINRA rules. Consequently, firms
are under no obligation under this
provision to review transaction
information in accounts to which they
do not have access to confirmations and
account statements. In addition, FINRA
has amended the definition of ‘‘covered
account’’ to add the accounts of parents,
siblings, fathers-in-law, mothers-in-law,
and domestic partners if the account is
held at or introduced by the member.
Although some commenters requested
that FINRA exclude accounts of adult
children and spouses, the primary
purpose of the rule is to help firms
identify insider trading, and FINRA
does not view the accounts of an
associated person’s adult children and
spouses as presenting less risk for that
type of trading activity than other
accounts.99 Thus, for those accounts in
generally be subject to review under the proposed
rule because an account held by a carrying firm for
an unaffiliated correspondent broker would
generally not be an account of the carrying firm or
one of its associated persons.
96 Schwab, T. Rowe Price.
97 Schwab.
98 T. Rowe Price.
99 See, e.g., Securities Exchange Act Release No.
43154 (August 15, 2000), 65 FR 51716 (August 24,
2000) (noting that the Commission’s experience
‘‘indicates that most instances of insider trading
between or among family members involve spouses,
parents and children, or siblings’’). See also
Securities Exchange Act Release No. 42259
(December 20, 1999), 64 FR 72590, 72604
(December 28, 1999) (noting that the inclusion of
children in proposed Rule 10b5–2 was not intended
to be limited to minor children because the
Commission’s ‘‘enforcement cases in this area
typically involve communications between parents
and adult sons or daughters’’). For this same reason,
FINRA declines to incorporate the definitions in
NYSE Information Memo 89–17 (April 4, 1989),
which excepted from the covered accounts outlined
in NYSE Information Memo 88–21 (July 29, 1988)
those accounts held by children of employees and
their spouses who do not reside in the same
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the first category above (i.e., those held
at or introduced by the member), FINRA
has expanded the definition to include
additional family members. FINRA has
also clarified that the only accounts
held away from the member (or the
member’s clearing firm) that fall within
the definition of ‘‘covered account’’ are
those accounts of associated persons
disclosed to the member pursuant to
other FINRA rules.
(3)
Internal Investigation Reporting
As proposed in the Initial Filing,
FINRA Rule 3110(d)(2) would have
required any member that engages in
‘‘investment banking services,’’ to
provide reports to FINRA regarding
internal investigations within ten
business days of the initiation of an
investigation, update the status of all
ongoing investigations each quarter, and
report to FINRA within five business
days of the completion of any internal
investigation. As described below,
FINRA is retaining the definition of
‘‘investment banking services’’ as
proposed but has substantially revised
the reporting requirements.
(A)
‘‘Investment Banking Services’’
The reporting requirements in
proposed FINRA Rule 3110(d)(2) would
apply only to those firms that engage in
‘‘investment banking services.’’
Proposed FINRA Rule 3110(d)(3)(B)
defines the term ‘‘investment banking
services’’ to include, without limitation,
acting as an underwriter, participating
in a selling group in an offering for the
issuer, or otherwise acting in
furtherance of a public offering of the
issuer; acting as a financial adviser in a
merger or acquisition; providing venture
capital or equity lines of credit or
serving as placement agent for the issuer
or otherwise acting in furtherance of a
private offering of the issuer.100
Several commenters to the Initial
Filing requested that FINRA exclude
certain activity from the definition of
‘‘investment banking services.’’ One
commenter suggested that distribution
activities undertaken by firms in
connection with investment companies
and 529 plans should not fall under this
household with or are not financially dependent on
the employee. See Schwab, SIFMA.
100 One commenter asked that FINRA clarify that
this definition only applies to proposed FINRA
Rule 3110 and not to other rules. See CAI.
Paragraph (d)(3) begins with the language ‘‘For
purposes of this Rule’’; consequently, the proposed
definition is solely for purposes of determining
those firms subject to the proposed reporting
requirement in proposed FINRA Rule 3110(d)(2).
FINRA notes, however, that it has proposed to use
the same definition for purposes of the proposed
research analyst conflict of interest rules. See
Regulatory Notice 08–55 (October 2008).
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Frm 00123
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definition as long as a firm engaged in
this activity does not also engage in the
functions typically seen as traditional
underwriting activities, such as those
described in the proposal.101 Other
commenters requested that FINRA
revise the definition to exclude
activities such as serving as a principal
underwriter or a selling firm of variable
annuities 102 or selling shares of real
estate investment trusts, variable
annuity contracts, and limited
partnerships.103
FINRA does not believe that any of
the categories of activity identified by
the commenters should be categorically
excluded from the definition of
‘‘investment banking services,’’ given its
limited use for the purposes of proposed
FINRA Rule 3110. All members,
including those who engage in
‘‘investment banking services,’’ are
required to include in their supervisory
procedures a process for reviewing
securities transactions and promptly
conducting an internal investigation
into any trade that may violate the
provisions of the SEA, the rules
thereunder, or FINRA rules prohibiting
insider trading and manipulative and
deceptive devices. The only additional
requirement of those firms that engage
in ‘‘investment banking services’’ is that
they report information regarding their
internal investigations to FINRA.
Because individuals engaged in
investment banking activities may have
special access to material, non-public
information,104 which increases the risk
of insider trading by those individuals,
FINRA believes that this additional
reporting requirement is appropriate. To
the extent the commenters are correct
that certain types of underwriting
activities do not present the same risks
of insider trading, the instances of
reporting obligations on firms that only
engage in those activities should not be
significant. To the extent such firms do
have internal investigative actions to
report, FINRA believes that they should
be reported.
(B) Reporting Requirements
Several commenters suggested that
FINRA eliminate the requirement that
members must, within ten business days
of the initiation of an internal
investigation, file a written report and
replace it with more targeted disclosure
101 T.
Rowe Price.
102 CAI.
103 FSI.
104 See, e.g., United States v. Contorinis, 692 F.3d
136, 144 (2d Cir. 2012) (affirming co-portfolio
manager’s conviction for insider trading and
securities fraud based on tips received from an
investment banker with material, non-public
information regarding pending merger discussions).
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within a more reasonable time frame,
such as that in Incorporated NYSE Rule
351(e) (Reporting Requirements).105 One
commenter stated that firms already
have robust and detailed procedures for
complying with the reporting
requirements in Incorporated NYSE
Rule 351(e), and FINRA’s proposed
changes would be costly and
burdensome to implement and would
not appear to yield substantial benefits,
especially as members cannot know
whether an internal investigation has
viability or merit within ten business
days.106
In light of the comments, FINRA has
modified the reporting obligations for
firms that are engaged in investment
banking services in a manner that
reduces the potential burden for firms,
while also providing necessary
information to assist FINRA in
preventing and detecting violations of
insider trading and use of manipulative
and deceptive devices. First, FINRA has
eliminated the requirement that firms
file an initial report of an internal
investigation within ten business days
of its commencement and has replaced
it with a quarterly reporting
requirement. Under the amended
provision, within ten business days of
the end of each calendar quarter, a
member engaged in investment banking
services must file a written report
describing each internal investigation
initiated in the previous calendar
quarter. The report must include the
identity of the member, the date each
internal investigation commenced, the
status of each open internal
investigation, the resolution of any
internal investigation reached during
the previous calendar quarter, and, with
respect to each internal investigation,
the identity of the security, trades,
accounts, associated persons of the
member, or associated person of the
member’s family members holding a
covered account, under review, and that
includes a copy of the member’s
policies and procedures required by
proposed FINRA Rule 3110(d)(1). Also,
as noted above, if a member subject to
this requirement did not have an open
internal investigation or either initiate
or complete an internal investigation
during a particular calendar quarter, the
member would not be required to
submit a report for that quarter. Second,
FINRA has replaced the proposed
requirement to report the completion of
each internal investigation within five
business days of its completion with a
more focused requirement that is
limited to investigations that resulted in
105 SIFMA,
T. Rowe Price.
106 SIFMA.
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a finding of violation. Under the
amended provision, members engaged
in investment banking services must,
within five business days of completion
of an internal investigation in which it
was determined that a violation of the
provisions of the SEA, the rules
thereunder, or FINRA rules prohibiting
insider trading and manipulative and
deceptive devices had occurred, file
with FINRA a written report detailing
the completion of the investigation,
including the results of the
investigation, any internal disciplinary
action taken, and any referral of the
matter to FINRA, another SRO, the SEC,
or any other federal, state, or
international regulatory authority.
One commenter questioned the need
to file reports of investigations that did
not result in a finding of violation,
stating that the Initial Filing, more than
the rule text, indicates that reports are
required even if violations have not
been found during the investigation.107
The commenter believed that additional
reporting is unnecessary and exceeded
the reporting requirements in FINRA
Rule 4530 (Reporting Requirements).
The commenter also asserted that
FINRA has not provided any rationale
for why firms must still file a report
even when violations have not been
found during the investigation.
Unlike FINRA Rule 4530, proposed
FINRA Rule 3110(d) would require
more targeted and detailed reporting.
While FINRA Rule 4530(b) requires
reporting only where a member
concludes or reasonably should have
concluded that an associated person of
the member or the member itself has
violated, among other things, any
securities-related law or rule,108 the
proposed reporting requirement in
proposed FINRA Rule 3110(d)(2) would
require that members engaged in
investment banking services report
investigations (and results of those
investigations) of securities transactions
effected for the accounts of the member,
the member’s associated persons, and
any other covered account109 that may
Rowe Price.
108 See FINRA Rules 4530(b) and 4530.01.
109 As noted above, for purposes of proposed
FINRA Rule 3110(d), a ‘‘covered account’’ is
defined to include: (1) Any account held by the
spouse, domestic partner, child, parent, sibling,
son-in-law, daughter-in-law, father-in-law, or
mother-in-law of a person associated with the
member where such account is introduced or
carried by the member; (2) any account introduced
or carried by the member in which a person
associated with the member has a beneficial
interest; (3) any account introduced or carried by
the member over which a person associated with
the member has the authority to make investment
decisions; and (4) any account of a person
associated with a member that is disclosed to the
PO 00000
107 T.
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Sfmt 4703
40811
violate the provisions of the Exchange
Act, the rules thereunder, or FINRA
rules prohibiting insider trading and
manipulative and deceptive devices,
regardless of whether a violation was
ultimately discovered. Information
regarding internal investigations that do
not result in a finding of violation must
be included in the quarterly report.
FINRA believes that this reporting
obligation is necessary to help protect
investors and market integrity. As
described in the Initial Filing, the
rationale for filing a report when no
violation has been found by the member
is because a fact pattern that may result
in a member concluding that no
misconduct has occurred could
nonetheless prove vital to FINRA in
connecting the underlying conduct to
other conduct about which the member
may not know.
(l) Comments on Proposed FINRA
Rule 3120
All of the comments FINRA received
regarding proposed FINRA Rule 3120
(Supervisory Control System) addressed
the provisions requiring a member that
meets a specified gross revenue
threshold in the preceding year to
include additional content in the
proposed rule’s annual report to senior
management. FINRA originally
proposed a gross revenue threshold of
$150 million or more in the Initial
Filing; however, as discussed further
below, FINRA has revised the threshold
to $200 million or more.
The required additional content
includes a tabulation of the reports
pertaining to the previous year’s
customer complaints and internal
investigations made to FINRA. Also, the
report must include a discussion of the
preceding year’s compliance efforts,
including procedures and educational
programs, in each of the following areas:
(1) Trading and marketing activities; (2)
investment banking activities; (3)
antifraud and sales practices; (4) finance
and operations; (5) supervision; and (6)
anti-money laundering.
(1) Revenue Threshold
One commenter suggested that all
members be required to include the
supplemental information in the report,
not merely those members reporting
more than $150 million in revenue.110
FINRA addressed this comment in the
Initial Filing and declined to make the
suggested change. As FINRA noted in
that rule filing, FINRA believes that the
additional information reported by
member pursuant to NASD Rule 3050 or NYSE Rule
407, as applicable.
110 PIABA.
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Federal Register / Vol. 78, No. 130 / Monday, July 8, 2013 / Notices
emcdonald on DSK67QTVN1PROD with NOTICES
members meeting the gross revenue
threshold, now proposed as $200
million or more, would prove to be
valuable information for FINRA’s
regulatory program, especially as
Incorporated NYSE Rule 342.30’s
annual report supplemental information
was a valuable tool for the NYSE
regulatory program.111 Also, as FINRA
noted in the Initial Filing, such
information would be valuable
compliance information for the senior
management of the firm.
FINRA, however, recognizes the
burden the additional content
requirements could place on FINRA
members and, as a result, proposed only
requiring certain members to include
such additional content in their reports.
Although FINRA considered several
alternative metrics (e.g., number of
registered persons), FINRA decided to
use a gross revenue metric. FINRA has
further attempted to balance the value of
the information with the burden by
increasing the gross revenue threshold
from the $150 million threshold
proposed in the Initial Filing to $200
million. FINRA believes that the revised
threshold strikes the appropriate
balance as it encompasses larger dual
member firms, members engaged in
significant underwriting activities
(including variable annuity principal
underwriting and fund distributions)
and substantial trading activities or
market making business, and members
with extensive sales platforms—
approximately 160 member firms in
total, for which the additional content
requirements would provide a valuable
resource in the context of understanding
and examining those firms and their
activities, which can generally be more
complex or sizeable than smaller firms’
activities. FINRA also took into account
the fact that most members meeting that
threshold already comply with
Incorporated NYSE Rule 342.30’s
reporting requirement. Further, the
metric is easily determined by reference
to the member’s most recent FOCUS
reports in the calendar year prior to the
annual report. FINRA continues to
believe that its rationale supports the
gross revenue threshold, as revised to
$200 million, and again declines to
make the suggested change.
(2) Additional Content Requirements
One commenter suggested that
members should have the flexibility to
determine the content of their respective
111 See also Regulatory Notice 08–24 (noting that
the supplemental information in Incorporated
NYSE Rule 342.30’s annual report was a valuable
tool for the NYSE regulatory program and would
also be valuable information for FINRA’s regulatory
program going forward).
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annual reports and requested that the
additional content requirements listed
above be revised as merely examples of
additional report content.112 Other
commenters suggested that the
additional content topics were vague
and requested that FINRA provide more
guidance (e.g., definitions, examples) on
the additional content requirements.113
In particular, one commenter asked
whether the tabulation of reports
pertaining to customer complaints and
internal investigations was the same as
the customer complaint data for FINRA
Rule 4530.114
FINRA disagrees with the
commenters’ suggestions that the
supplementary information topics are
vague and require examples or
definitions. The topics refer to specific
components common to a member’s
business. In addition, as FINRA noted in
the Initial Filing, with the exception of
risk management (which is no longer
included, as discussed below), the
categories listed above are incorporated
from the annual report content
requirements of Incorporated NYSE
Rule 342.30 (Annual Report and
Certification) and are familiar to many
of the firms that would be required to
comply with proposed FINRA Rule
3120’s additional content requirements.
Also, FINRA made clear in the Initial
Filing that the proposed requirement to
include a tabulation of information
provided to FINRA regarding customer
complaints and internal investigations
was not duplicative of existing
requirements in FINRA Rule 4530, as
each rule serves a distinct purpose.
Whereas FINRA Rule 4530 requires
reporting certain information to FINRA,
the requirement in proposed FINRA
Rule 3120 covers information required
to be provided to a firm’s senior
management. To that end, however,
firms may use the information reported
to FINRA pursuant to FINRA Rule 4530,
as well as other relevant information
reported to FINRA pursuant to other
regulatory requirements (e.g.,
investigation information reported to
FINRA pursuant to proposed FINRA
Rule 3110(d)), to prepare the tabulation
required by proposed FINRA Rule 3120.
(3) Risk Management
As proposed in the Initial Filing,
FINRA Rule 3120 would have required
that a member meeting the applicable
gross revenue threshold must include a
discussion of the preceding year’s
compliance efforts in the area of risk
management. At least one commenter
PO 00000
112 T.
Rowe Price.
FSI.
114 CAI.
113 CAI,
Frm 00125
Fmt 4703
Sfmt 4703
suggested that FINRA eliminate this
requirement since the term ‘‘risk
management,’’ as proposed, appears to
encompass specific control functions for
various types of risk (e.g., market, credit,
liquidity, operational). The commenter
asserted that, because there are no SEC
or FINRA rules relating to ‘‘risk
management’’ as there are with finance
and operations, the compliance
departments generally do not have
programs to assess the performance of
that function and supervisors so
designated for purposes of FINRA rules
are not therefore charged with
supervision of compliance efforts in the
area of risk management. Alternatively,
the commenter suggested that FINRA
acknowledge that ‘‘risk management’’
relates solely to ‘‘compliance risk,’’
which would be covered by the firm’s
compliance department.115 Another
commenter also stated that the risk
management topic appears to fall
outside of the responsibilities of many
compliance departments and requested
that FINRA confirm whether chief
compliance officers can rely on such
items as certifications and
representations from managers of areas
not under the purview of, or routinely
overseen by, the compliance department
in completing and submitting the
annual report.116
FINRA originally proposed the
requirement for the purpose of
providing senior management with a
narrative specifically reflecting whether
a member is effectively supervising and
managing its business risks. However, in
response to commenters’ ongoing
concerns regarding the role of
compliance departments with respect to
risk management activities, FINRA is
eliminating risk management from the
additional content requirements under
proposed FINRA Rule 3120 and will
consider whether to address separately
members’ risk management practices.
Based on its examination and
enforcement experience, FINRA has
found that a strong risk management
program mitigates a member’s potential
compliance problems.117
115 SIFMA.
116 NSCP.
117 See e.g., Regulatory Notice 10–57 (November
2010) (guidance on developing and maintaining
robust funding and liquidity risk management
practices to prepare for adverse circumstances);
Notice to Members 99–92 (November 1999) (SEC,
NASD Regulation, and NYSE Issue Joint Statement
on Broker/Dealer Risk Management Practices)
(emphasizing the importance of maintaining an
appropriate risk management system and providing
examples of weaknesses and strengths in various
broker-dealers’ risk management policies and
practices).
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Federal Register / Vol. 78, No. 130 / Monday, July 8, 2013 / Notices
(m) Comments on Proposed FINRA Rule
3170
SIFMA requested that FINRA confirm
whether it would continue to maintain
and disseminate the ‘‘Disciplined Firms
List’’ once new FINRA Rule 3170 (Tape
Recording of Registered Persons by
Certain Firms), which replaces NASD
Rule 3010(b)(2) (the ‘‘Taping Rule’’),
becomes effective. Currently, FINRA
provides a ‘‘Disciplined Firms List’’
identifying those firms that meet NASD
Rule 3010(b)(2)’s definition of
‘‘disciplined firm.’’ This list assists
members that are required to establish
special supervisory procedures,
including the tape recording of
conversations, when they have hired
more than a specified percentage of
registered persons from firms that meet
the Taping Rule’s definition of
‘‘disciplined firm.’’ FINRA intends to
continue to maintain the list to assist
members in meeting their supervisory
obligations under FINRA Rule 3170.
III. Date of Effectiveness of the
Proposed Rule Change and Timing for
Commission Action
Within 45 days of the date of
publication of this notice in the Federal
Register or within such longer period (i)
as the Commission may designate up to
90 days of such date if it finds such
longer period to be appropriate and
publishes its reasons for so finding or
(ii) as to which the self-regulatory
organization consents, the Commission
will:
(A) by order approve or disapprove
such proposed rule change, or
(B) institute proceedings to determine
whether the proposed rule change
should be disapproved.
All submissions should refer to File
Number SR–FINRA–2013–025. This file
number should be included on the
subject line if email is used. To help the
Commission process and review your
comments more efficiently, please use
only one method. The Commission will
post all comments on the Commission’s
Internet Web site (https://www.sec.gov/
rules/sro.shtml). Copies of the
submission, all subsequent
amendments, all written statements
with respect to the proposed rule
change that are filed with the
Commission, and all written
communications relating to the
proposed rule change between the
Commission and any person, other than
those that may be withheld from the
public in accordance with the
provisions of 5 U.S.C. 552, will be
available for Web site viewing and
printing in the Commission’s Public
Reference Room, 100 F Street NE.,
Washington, DC 20549, on official
business days between the hours of 10
a.m. and 3 p.m. Copies of such filing
also will be available for inspection and
copying at the principal office of
FINRA. All comments received will be
posted without change; the Commission
does not edit personal identifying
information from submissions. You
should submit only information that
you wish to make available publicly. All
submissions should refer to File
Number SR–FINRA–2013–025 and
should be submitted on or before July
29, 2013.
For the Commission, by the Division of
Trading and Markets, pursuant to delegated
authority.118
Elizabeth M. Murphy,
Secretary.
emcdonald on DSK67QTVN1PROD with NOTICES
IV. Solicitation of Comments
Interested persons are invited to
submit written data, views and
arguments concerning the foregoing,
including whether the proposed rule
change is consistent with the Act.
Comments may be submitted by any of
the following methods:
[FR Doc. 2013–16231 Filed 7–5–13; 8:45 am]
Electronic Comments
• Use the Commission’s Internet
comment form (https://www.sec.gov/
rules/sro.shtml); or
• Send an email to rulecomments@sec.gov. Please include File
Number SR–FINRA–2013–025 on the
subject line.
Self-Regulatory Organizations; EDGA
Exchange, Inc.; Notice of Filing and
Immediate Effectiveness of Proposed
Rule Change Relating to Amendments
To the EDGA Exchange, Inc. Fee
Schedule
Paper Comments
• Send paper comments in triplicate
to Elizabeth M. Murphy, Secretary,
Securities and Exchange Commission,
100 F Street NE., Washington, DC
20549–1090.
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BILLING CODE 8011–01–P
SECURITIES AND EXCHANGE
COMMISSION
[Release No. 34–69900; File No. SR–EDGA–
2013–18]
July 1, 2013.
Pursuant to Section 19(b)(1) of the
Securities Exchange Act of 1934 (the
‘‘Act’’),1 and Rule 19b–4 thereunder,2
notice is hereby given that on June 26,
PO 00000
118 17
CFR 200.30–3(a)(12).
U.S.C. 78s(b)(1).
2 17 CFR 240.19b–4.
1 15
Frm 00126
Fmt 4703
Sfmt 4703
40813
2013, EDGA Exchange, Inc. (the
‘‘Exchange’’ or ‘‘EDGA’’) filed with the
Securities and Exchange Commission
(‘‘Commission’’) the proposed rule
change as described in Items I, II and III
below, which items have been prepared
by the self-regulatory organization. The
Commission is publishing this notice to
solicit comments on the proposed rule
change from interested persons.
I. Self-Regulatory Organization’s
Statement of the Terms of Substance of
the Proposed Rule Change
The Exchange proposes to amend its
fees and rebates applicable to Members 3
and non-Members of the Exchange
pursuant to EDGA Rule 15.1(a) and (c).
All of the changes described herein are
applicable to EDGA Members. The text
of the proposed rule change is available
on the Exchange’s Internet Web site at
www.directedge.com, at the Exchange’s
principal office, and at the Public
Reference Room of the Commission.
II. Self-Regulatory Organization’s
Statement of the Purpose of, and
Statutory Basis for, the Proposed Rule
Change
In its filing with the Commission, the
self-regulatory organization included
statements concerning the purpose of,
and basis for, the proposed rule change
and discussed any comments it received
on the proposed rule change. The text
of these statements may be examined at
the places specified in Item IV below.
The self-regulatory organization has
prepared summaries, set forth in
sections A, B and C below, of the most
significant aspects of such statements.
A. Self-Regulatory Organization’s
Statement of the Purpose of, and the
Statutory Basis for, the Proposed Rule
Change
1. Purpose
The Exchange maintains logical ports
for order entry (FIX, HP–API), drop
copies (DROP), EdgeRisk and market
data (collectively, ‘‘Direct Logical
Ports’’).4 In SR–EDGA–2012–37, the
Exchange reduced the number of free
Direct Logical Ports from ten (10)
3 A Member is any registered broker or dealer, or
any person associated with a registered broker or
dealer that has been admitted to membership in the
Exchange.
4 See Securities Exchange Act Release No. 69669
(May 30, 2013) 78 FR 33880 (June 5, 2013) (SR–
EDGA–2013–14) (adding EdgeRisk ports to the list
of logical ports offered by the Exchange); Securities
and Exchange Act Release No. 64964 (July 26,
2011), 76 FR 45898 (August 1, 2011) (SR–EDGA–
2011–22) (discussing the Exchange’s proposal to
include logical ports that receive market data
among the types of logical ports that the Exchange
assesses a monthly fee to Members and nonMembers).
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Agencies
[Federal Register Volume 78, Number 130 (Monday, July 8, 2013)]
[Notices]
[Pages 40792-40813]
From the Federal Register Online via the Government Printing Office [www.gpo.gov]
[FR Doc No: 2013-16231]
-----------------------------------------------------------------------
SECURITIES AND EXCHANGE COMMISSION
[Release No. 34-69902; File No. SR-FINRA-2013-025]
Self-Regulatory Organizations; Financial Industry Regulatory
Authority, Inc.; Notice of Filing of a Proposed Rule Change To Adopt
Rules Regarding Supervision in the Consolidated FINRA Rulebook
July 1, 2013.
Pursuant to Section 19(b)(1) of the Securities Exchange Act of 1934
(``Act'') \1\ and Rule 19b-4 thereunder,\2\ notice is hereby given that
on June 21, 2013, Financial Industry Regulatory Authority, Inc.
(``FINRA'') filed with the Securities and Exchange Commission (``SEC''
or ``Commission'') the proposed rule change as described in Items I,
II, and III below, which Items have been substantially prepared by
FINRA. The Commission is publishing this notice to solicit comments on
the proposed rule change from interested persons.
---------------------------------------------------------------------------
\1\ 15 U.S.C. 78s(b)(1).
\2\ 17 CFR 240.19b-4.
---------------------------------------------------------------------------
[[Page 40793]]
I. Self-Regulatory Organization's Statement of the Terms of Substance
of the Proposed Rule Change
FINRA is proposing to adopt the consolidated FINRA supervision
rules. Specifically, the proposed rule change would (1) adopt FINRA
Rules 3110 (Supervision) and 3120 (Supervisory Control System) to
largely replace NASD Rules 3010 (Supervision) and 3012 (Supervisory
Control System), respectively; (2) incorporate into FINRA Rule 3110 and
its supplementary material the requirements of NASD IM-1000-4 (Branch
Offices and Offices of Supervisory Jurisdiction), NASD IM-3010-1
(Standards for Reasonable Review), Incorporated NYSE Rule 401A
(Customer Complaints), and Incorporated NYSE Rule 342.21 (Trade Review
and Investigation); (3) replace NASD Rule 3010(b)(2) (often referred to
as the ``Taping Rule'') with new FINRA Rule 3170 (Tape Recording of
Registered Persons by Certain Firms); (4) replace NASD Rule 3110(i)
(Holding of Customer Mail) with new FINRA Rule 3150 (Holding of
Customer Mail); and (5) delete the following Incorporated NYSE Rules
and NYSE Rule Interpretations: (i) NYSE Rule 342 (Offices--Approval,
Supervision and Control) and related NYSE Rule Interpretations; (ii)
NYSE Rule 343 (Offices--Sole Tenancy, and Hours) and related NYSE Rule
Interpretations; (iii) NYSE Rule 351(e) (Reporting Requirements) and
NYSE Rule Interpretation 351(e)/01 (Reports of Investigation); (iv)
NYSE Rule 354 (Reports to Control Persons); and (v) NYSE Rule 401
(Business Conduct).
The text of the proposed rule change is available on FINRA's Web
site at https://www.finra.org, at the principal office of FINRA and at
the Commission's Public Reference Room.
II. Self-Regulatory Organization's Statement of the Purpose of, and
Statutory Basis for, the Proposed Rule Change
In its filing with the Commission, FINRA included statements
concerning the purpose of and basis for the proposed rule change and
discussed any comments it received on the proposed rule change. The
text of these statements may be examined at the places specified in
Item IV below. FINRA has prepared summaries, set forth in sections A,
B, and C below, of the most significant aspects of such statements.
A. Self-Regulatory Organization's Statement of the Purpose of, and
Statutory Basis for, the Proposed Rule Change
1. Purpose
As part of the process of developing a new consolidated rulebook
(``Consolidated FINRA Rulebook''),\3\ FINRA is proposing to adopt new
FINRA Rules 3110 (Supervision) and 3120 (Supervisory Control System)
and to delete NASD Rule 3010 (Supervision) (with the exception of
3010(e) (Qualifications Investigated) and 3010(f) (Applicant's
Responsibility)) and NASD Rule 3012 (Supervisory Control System), on
which they are largely based. The proposed rule change also would
delete Incorporated NYSE Rule 342 and much of its supplementary
material and interpretations as they are, in main part, either
duplicative of, or do not align with, the proposed supervision
requirements. The proposed rule change, however, would incorporate--on
a tiered basis--provisions from Incorporated NYSE Rule 342. The details
of the proposed rule change are described below.
---------------------------------------------------------------------------
\3\ The current FINRA rulebook consists of: (1) FINRA Rules; (2)
NASD Rules; and (3) rules incorporated from the NYSE (``Incorporated
NYSE Rules'') (together, the NASD Rules and Incorporated NYSE Rules
are referred to as the ``Transitional Rulebook''). While the NASD
Rules generally apply to all FINRA members, the Incorporated NYSE
Rules apply only to those members of FINRA that are also members of
the NYSE (``Dual Members''). The FINRA Rules apply to all FINRA
members, unless such rules have a more limited application by their
terms. For more information about the rulebook consolidation
process, see Information Notice, March 12, 2008 (Rulebook
Consolidation Process).
---------------------------------------------------------------------------
(1) Proposed FINRA Rule 3110 (Supervision)
Proposed FINRA Rule 3110 is based primarily on existing
requirements in NASD Rule 3010 and Incorporated NYSE Rule 342 relating
to, among other things, supervisory systems, written procedures,
internal inspections, and review of correspondence. Proposed FINRA Rule
3110 also would incorporate provisions in other NASD rules that pertain
to supervision, including NASD Rule 3012.
(A) Proposed FINRA Rule 3110(a) (Supervisory System)
Proposed FINRA Rule 3110(a) would require a member to have a
supervisory system for the activities of its associated persons that is
reasonably designed to achieve compliance with the applicable
securities laws and regulations and FINRA and Municipal Securities
Rulemaking Board (``MSRB'') rules. The proposed rule provision is
substantially similar to NASD Rule 3010(a) except for two revisions.
First, proposed FINRA Rule 3110(a) would refer only to associated
persons instead of the current reference in NASD Rule 3010(a) to each
``registered representative, registered principal, and other associated
person.'' Second, proposed FINRA Rule 3110(a) would require a member's
supervisory system to be reasonably designed to achieve compliance with
MSRB rules, which NASD Rule 3010(a) does not explicitly reference.\4\
---------------------------------------------------------------------------
\4\ In this regard, SEC staff has confirmed FINRA staff's view
that a violation of the MSRB rules also would be a violation of the
federal securities laws, as it would constitute a violation of SEA
Section 15B(c)(1). See Letter from James L. Eastman, Chief Counsel
and Associate Director, Division of Trading and Markets, SEC, to
Patrice M. Gliniecki, Senior Vice President and Deputy General
Counsel, FINRA (March 17, 2009).
---------------------------------------------------------------------------
(i) Proposed FINRA Rule 3110(a)(1): Establishment and Maintenance of
Written Procedures
Proposed FINRA Rule 3110(a)(1), which is identical to NASD Rule
3010(a)(1), would require a member's supervisory system to include the
establishment and maintenance of written procedures.
(ii) Proposed FINRA Rule 3110(a)(2): Designated Principal
Proposed FINRA Rule 3110(a)(2), which is identical to NASD Rule
3010(a)(2), would require a member's supervisory system to include the
designation of an appropriately registered principal(s) with authority
to carry out the supervisory responsibilities for each type of business
in which the member engages for which registration as a broker-dealer
is required.
(iii) Proposed FINRA Rule 3110(a)(3) and Proposed Supplementary
Material .01-.02
Proposed FINRA Rule 3110(a)(3) would require the registration and
designation as a branch office or an office of supervisory jurisdiction
(``OSJ'') of each location, including the main office, as those terms
are defined in the proposed rule. Proposed FINRA Rule 3110(a)(3) is
based on similar provisions in NASD Rule 3010(a)(3). In addition, the
proposed rule provision and proposed Supplementary Material .01
(Registration of Main Office) incorporate the requirement in NASD IM-
1000-4 (Branch Offices and Offices of Supervisory Jurisdiction) that
all branch offices and OSJs must be registered as either a branch
office or OSJ, respectively. FINRA is deleting NASD IM-1000-4 as part
of this proposed rule change.
[[Page 40794]]
In addition, the proposed rule change moves, with no substantive
changes, the provisions in NASD Rule 3010(a)(3) setting forth factors a
member should consider in designating additional locations as OSJs into
proposed Supplementary Material .02 (Designation of Additional OSJs).
(iv) Proposed FINRA Rule 3110(a)(4) and Proposed Supplementary Material
.03-.04
Proposed FINRA Rule 3110(a)(4) would require a member to designate
one or more appropriately registered principals in each OSJ and one or
more appropriately registered representatives or principals in each
non-OSJ branch office with authority to carry out the supervisory
responsibilities assigned to that office by the member. This proposed
provision would replace the nearly identical provision in NASD Rule
3010(a)(4) with a minor editorial change to delete the phrase
``including the main office,'' from the rule text.
Supplementary Material .03 (One-Person OSJs) codifies existing
guidance on the supervision of one-person OSJs. Specifically, the
proposed supplementary material would clarify the core concept that the
registered principal designated to carry out supervisory
responsibilities assigned to such an OSJ (``on-site principal'') cannot
supervise his or her own activities if such principal is authorized to
engage in business activities other than the supervision of associated
persons or other offices as enumerated in proposed FINRA Rule
3110(e)(1)(D) through (G). Proposed Supplementary Material .03 also
would provide that, in such instances, the on-site principal must be
under the effective supervision and control of another appropriately
registered principal (``senior principal''). The senior principal is
responsible for supervising the activities of the on-site principal at
such office and must conduct on-site supervision of such OSJ on a
regular periodic schedule determined by the member. The proposed
supplementary material would require a member to consider, among other
factors, the nature and complexity of the securities activities for
which the location is responsible, the nature and extent of contact
with customers, and the disciplinary history of the on-site principal
in determining this schedule.
Proposed Supplementary Material .04 (Supervision of Multiple OSJs
by a Single Principal) would clarify the requirement in proposed Rule
3110(a)(4) to designate an on-site principal in each OSJ with authority
to carry out the supervisory responsibilities assigned to that office.
Such on-site principal must have a physical presence, on a regular and
routine basis, at the OSJ for which the principal has supervisory
responsibilities. The proposed supplementary material would establish a
general presumption that a principal will not be assigned to supervise
more than one OSJ. If a member determines it is necessary to designate
and assign a single appropriately registered principal to supervise
more than one OSJ, the proposed supplementary material would require
the member to take into consideration, among others, the following
factors:
Whether the principal is qualified by virtue of experience
and training to supervise the activities and associated persons in each
location;
Whether the principal has the capacity and time to
supervise the activities and associated persons in each location;
Whether the principal is a producing registered
representative;
Whether the OSJ locations are in sufficiently close
proximity to ensure that the principal is physically present at each
location on a regular and routine basis; and
The nature of activities at each location, including size
and number of associated persons, scope of business activities, nature
and complexity of products and services offered, volume of business
done, the disciplinary history of persons assigned to such locations,
and any other indicators of irregularities or misconduct.
Where a member determines to assign one principal to supervise more
than one OSJ, the member must document the factors it used to determine
why the member considers such supervisory structure to be reasonable.
There is a further general presumption that a determination by a member
to assign one principal to supervise more than two OSJs is
unreasonable. If a member determines to designate and assign one
principal to supervise more than two OSJs, the proposed supplementary
material would provide that such determination will be subject to
greater scrutiny, and the member will have a greater burden to evidence
the reasonableness of such structure.
(v) Proposed FINRA Rule 3110(a)(5) through (7) and Proposed
Supplementary Material .05
Proposed FINRA Rule 3110(a)(5) would require that each registered
person be assigned to an appropriately registered representative(s) or
principal(s) who is responsible for supervising that person's
activities. Proposed FINRA Rule 3110(a)(6) would require a member to
use reasonable efforts to determine that all supervisory personnel have
the necessary experience or training to be qualified to carry out their
assigned responsibilities. Proposed FINRA Rule 3110(a)(7) would require
each registered representative and registered principal to participate,
at least once each year, in an interview or meeting at which compliance
matters relevant to the particular representative or principal are
discussed. These proposed provisions would replace the nearly identical
provisions in NASD Rule 3010(a)(5) through (7) with only minor
editorial changes.
Proposed Supplementary Material .05 (Annual Compliance Meeting)
would codify existing guidance that a member is not required to conduct
in-person meetings with each registered person or groups of registered
persons to comply with the annual compliance meetings required by
proposed FINRA Rule 3110(a)(7).\5\ However, a member that chooses to
conduct meetings using other methods (e.g., on-demand webcast or
course, video conference, interactive classroom setting, telephone, or
other electronic means) must ensure, at a minimum, that each registered
person attends the entire meeting (e.g., an on-demand annual compliance
webcast would require each registered person to use a unique user ID
and password to gain access and use a technology platform to track the
time spent on the webcast, provide click-as-you-go confirmation, and
have an attestation of completion at the end of a webcast) and is able
to ask questions regarding the presentation and receive answers in a
timely fashion (e.g., an on-demand annual compliance webcast that
allows registered persons to ask questions via an email to a presenter
or a centralized address or via a telephone hotline and receive timely
responses directly or view such responses on the member's intranet
site).
---------------------------------------------------------------------------
\5\ See Notices to Members 99-45 (June 1999) and 05-44 (June
2005); see also Letter from Afshin Atabaki, FINRA, to Evan Charkes,
Citigroup Global Markets, Inc., dated November 30, 2006 (members may
use on-demand webcast technology to satisfy the annual compliance
meeting requirement, subject to specified safeguards and
conditions); letter from Afshin Atabaki, FINRA, to S. Kendrick Dunn,
Pacific Select Distributors, Inc., dated February 5, 2013 (members
may use on-demand course without voice narration to satisfy annual
compliance meeting requirement, subject to specified safeguards and
conditions).
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(B) Proposed FINRA Rule 3110(b) (Written Procedures)
FINRA proposes to consolidate various provisions and rules that
currently require written procedures into proposed FINRA Rule 3110(b),
[[Page 40795]]
including provisions from NASD Rule 3010(d) relating to the supervision
and review of registered representatives' transactions and
correspondence and Incorporated NYSE Rule 401A (Customer Complaints)
relating to the review of customer complaints. In addition, proposed
supplementary material, which is discussed in detail below, would
codify and expand guidance in these areas.
(i) Proposed FINRA Rule 3110(b)(1) (General Requirements)
Proposed FINRA Rule 3110(b)(1) would require a member to establish,
maintain, and enforce written procedures to supervise the types of
business in which it engages and the activities of its associated
persons that are reasonably designed to achieve compliance with
applicable securities laws and regulations, FINRA rules, and MSRB
rules. The proposed rule provision is substantially similar to NASD
Rule 3010(b)(1) except for two revisions that mirror changes in
proposed FINRA Rule 3110(a). First, proposed FINRA Rule 3110(b)(1)
would refer only to associated persons instead of the current reference
in NASD Rule 3010(b)(1) to ``registered representatives, registered
principals, and other associated persons.'' Second, FINRA Rule
3110(b)(1) would require a member's written supervisory procedures to
be reasonably designed to achieve compliance with MSRB rules, which
NASD Rule 3010(b)(1) does not explicitly reference.\6\
---------------------------------------------------------------------------
\6\ See supra note 3.
---------------------------------------------------------------------------
(ii) Proposed FINRA Rule 3110(b)(2) (Review of Member's Investment
Banking and Securities Business) and Proposed Supplementary Material
.06
FINRA is retaining the provision in NASD Rule 3010(d)(1) requiring
principal review, evidenced in writing, of all transactions, but is
relocating the provision to proposed FINRA Rule 3110(b)(2). FINRA is
also proposing to amend the provision to clarify that such review would
include all transactions relating to the member's investment banking or
securities business. Proposed Supplementary Material .06 (Risk-based
Review of Member's Investment Banking and Securities Business) would
permit a member to use a risk-based system to review these
transactions.
(iii) Proposed FINRA Rule 3110(b)(3)
FINRA is preserving this provision for future rulemaking.\7\
---------------------------------------------------------------------------
\7\ As noted in Regulatory Notice 08-24 (May 2008), FINRA
proposed to delete NASD Rule 3040 (Private Securities Transactions
of an Associated Person) and replace it with FINRA Rule 3110(b)(3)
(Supervision of Outside Securities Activities) and proposed
Supplementary Material .07 (Reliance on Bank or Affiliated Entity to
Supervise Dual Employees). FINRA, however, has determined to address
NASD Rule 3040 as a separate proposal.
---------------------------------------------------------------------------
(iv) Proposed FINRA Rule 3110(b)(4) (Review of Correspondence and
Internal Communications) and Proposed Supplementary Material .07-.10
Proposed FINRA Rule 3110(b)(4) would generally incorporate the
substance of NASD Rule 3010(d)(2) (Review of Correspondence) requiring
members to have supervisory procedures for the review of
correspondence. In addition, the proposed provision and proposed
related supplementary material would incorporate existing guidance
regarding the supervision of electronic communications in Regulatory
Notice 07-59 (December 2007).
Specifically, proposed FINRA Rule 3110(b)(4) would require that a
member have supervisory procedures for the review of the member's
incoming and outgoing written (including electronic) correspondence
with the public and internal communications that relate to its
investment banking or securities business. In particular, the proposed
rule would require a member to have supervisory procedures requiring
the member's review of incoming and outgoing written (including
electronic) correspondence with the public to properly identify and
handle in accordance with firm procedures, customer complaints,
instructions, funds and securities, and communications that are of a
subject matter that require review under FINRA and MSRB rules and
federal securities laws. In addition, proposed FINRA Rule 3110(b)(4)
would require a member to have supervisory procedures to review
internal communications to properly identify communications that are of
a subject matter that require review under FINRA and MSRB rules and
federal securities laws. Those communications include (without
limitation):
Communications between non-research and research
departments concerning a research report's contents (NASD Rule
2711(b)(3) and Incorporated NYSE Rule 472(b)(3));
Certain communications with the public that require a
principal's pre-approval (FINRA Rule 2210); \8\
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\8\ See Securities Exchange Act Release No. 66681 (March 29,
2012), 77 FR 20452 (April 4, 2012) (Notice of Filing of Amendment
No. 3 and Order Granting Accelerated Approval of SR-FINRA-2011-035);
see also Regulatory Notice 12-29 (June 2012) (SEC Approves New Rules
Governing Communications With the Public--Effective Date: February
4, 2013).
---------------------------------------------------------------------------
The identification and reporting to FINRA of customer
complaints (FINRA Rule 4530); \9\ and
---------------------------------------------------------------------------
\9\ With respect to customer complaints, as detailed further
below, proposed FINRA Rule 3110(b)(5) also would affirmatively
require members to capture, acknowledge, and respond to all written
(including electronic) customer complaints.
---------------------------------------------------------------------------
The identification and prior written approval of changes
in account name(s) (including related accounts) or designation(s)
(including error accounts) regarding customer orders (FINRA Rule 4515).
Proposed Supplementary Material .07 (Risk-based Review of
Correspondence and Internal Communications), however, would require a
member, by employing risk-based principles, to decide the extent to
which additional policies and procedures for the review of incoming and
outgoing written (including electronic) correspondence with the public
that fall outside of the subject matters listed in proposed FINRA Rule
3110(b)(4) are necessary for its business and structure. If a member's
procedures do not require that all correspondence be reviewed before
use or distribution, the procedures must provide for:
The education and training of associated persons regarding
the firm's procedures governing correspondence;
The documentation of such education and training; and
Surveillance and follow-up to ensure that such procedures
are implemented and followed.
In addition, proposed Supplementary Material .07 would require a
member, by employing risk-based principles, to decide the extent to
which additional policies and procedures for the review of internal
communications that are not of a subject matter that require review
under FINRA and MSRB rules and federal securities laws are necessary
for its business and structure.
Proposed FINRA Rule 3110(b)(4) also would require that a registered
principal review correspondence with the public and internal
communications and evidence those reviews in writing (either
electronically or on paper). Proposed Supplementary Material .09
(Delegation of Correspondence and Internal Communication Review
Functions) would allow a supervisor/principal to delegate review
functions to an unregistered person; however, the supervisor/principal
remains ultimately responsible for the performance of all necessary
supervisory reviews.
Proposed Supplementary Material .08 (Evidence of Review of
Correspondence and Internal Communications) would codify existing FINRA
guidance that merely opening a communication is not
[[Page 40796]]
sufficient review.\10\ Instead, a member must identify what
communication was reviewed, the identity of the reviewer, the date of
review, and the actions taken by the member as a result of any
significant regulatory issues identified during the review.
---------------------------------------------------------------------------
\10\ See Regulatory Notice 07-59 (December 2007).
---------------------------------------------------------------------------
Finally, proposed Supplementary Material .10 (Retention of
Correspondence and Internal Communications), which is largely based on
the requirements in NASD Rule 3010(d)(3) (Retention of Correspondence),
would require a member to retain its internal communications and
correspondence of associated persons relating to the member's
investment banking or securities business in accordance with SEA Rule
17a-4(b) \11\ and make those records available to FINRA upon request.
---------------------------------------------------------------------------
\11\ 17 CFR 240.17a-4(b).
---------------------------------------------------------------------------
(v) Proposed FINRA Rule 3110(b)(5) (Review of Customer Complaints)
Incorporated NYSE Rule 401A (Customer Complaints) requires firms to
acknowledge and respond to all customer complaints subject to the
reporting requirements of Incorporated NYSE Rule 351(d) (Reporting
Requirements). Previously, this meant that firms had to acknowledge and
respond to both written and oral customer complaints. However, as part
of the effort to harmonize the NASD and NYSE rules in the interim
period before completion of the Consolidated FINRA Rulebook,
Incorporated NYSE Rule 351(d) was amended to limit the definition of
``customer complaint'' to include only written complaints, thereby
making the definition substantially similar to that in NASD Rule
3070(c) (Reporting Requirements).\12\
---------------------------------------------------------------------------
\12\ FINRA adopted FINRA Rule 4530 (Reporting Requirements) to
replace NASD Rule 3070 and comparable provisions in Incorporated
NYSE Rule 351. See Securities Exchange Act Release No. 63260
(November 5, 2010), 75 FR 69508 (November 12, 2010) (Notice of
Filing of Amendments No. 1 and 2 and Order Granting Accelerated
Approval of File No. SR-FINRA-2010-034). FINRA Rule 4530 became
effective on July 1, 2011. See Regulatory Notice 11-06 (February
2011).
---------------------------------------------------------------------------
Proposed FINRA Rule 3110(b)(5), which would require a member's
supervisory procedures to include procedures to capture, acknowledge,
and respond to all written (including electronic) customer complaints,
essentially incorporates the customer complaint requirement in
Incorporated NYSE Rule 401A, including the limitation on including only
written (including electronic) customer complaints. FINRA believes that
oral complaints are difficult to capture and assess, and they raise
competing views as to the substance of the complaint being alleged.
Consequently, oral complaints do not lend themselves as effectively to
a review program as written complaints, which are more readily
documented and retained. However, FINRA reminds members that the
failure to address any customer complaint, written or oral, may be a
violation of FINRA Rule 2010 (Standards of Commercial Honor and
Principles of Trade).
(vi) Proposed FINRA Rule 3110(b)(6) (Documentation and Supervision
of Supervisory Personnel) and Proposed Supplementary Material .11
Proposed FINRA Rule 3110(b)(6) is based largely on existing
provisions in NASD Rule 3010(b)(3) requiring a member's supervisory
procedures to set forth the member's supervisory system and to include
a record of the member's supervisory personnel with such details as
titles, registration status, locations, and responsibilities. The
proposed rule also would include a new provision, proposed FINRA Rule
3110(b)(6)(C), that would address potential abuses in connection with
the supervision of supervisors. This provision would replace NASD Rule
3012(a)(2) concerning the supervision of a producing manager's customer
account activity and the requirement to impose heightened supervision
when any producing manager's revenues rise above a specific threshold.
Specifically, the proposed provision would require members to have
procedures prohibiting associated persons who perform a supervisory
function from:
supervising their own activities; and
reporting to, or having their compensation or continued
employment determined by, someone they are supervising.
The proposal, however, would create an exception for a member that
determines, with respect to any of its supervisory personnel, that
compliance with either of these conditions is not possible because of
the member's size or a supervisory personnel's position within the
firm. A member relying on this exception must document the factors the
member used to reach such determination and how the supervisory
arrangement with respect to such supervisory personnel otherwise
comports with proposed FINRA Rule 3110(a). Proposed Supplementary
Material .11 (Supervision of Supervisory Personnel) would explain that
a member generally will need to rely on this exception only because it
is a sole proprietor in a single-person firm or where a supervisor
holds a very senior executive position within the firm. Members relying
on this exception would not be required to notify FINRA of their
reliance.
Proposed FINRA Rule 3110(b)(6)(D) would require a member to have
procedures to prevent the standards of supervision required pursuant to
proposed FINRA Rule 3110(a) from being reduced in any manner due to any
conflicts of interest that may be present with respect to the
associated person being supervised, such as the person's position, the
amount of revenue such person generates for the firm, or any
compensation that the associated person conducting the supervision may
derive from the associated person being supervised. There is no
exception from this provision.
(vii) Proposed FINRA Rule 3110(b)(7) (Maintenance of Written
Supervisory Procedures) and Proposed Supplementary Material .12
Proposed FINRA Rule 3110(b)(7), which would replace similar
requirements in NASD Rule 3010(b)(4), would require a member to keep
and maintain a copy of the member's written supervisory procedures, or
the relevant portions thereof, at each OSJ and at each location where
supervisory activities are conducted on behalf of the member. The
member must also promptly amend its written supervisory procedures to
reflect changes in applicable securities laws or regulations, including
FINRA and MSRB rules, and as changes occur in its supervisory system.
In addition, each member must promptly communicate its written
supervisory procedures and amendments to all associated persons to whom
such written supervisory procedures and amendments are relevant based
on their activities and responsibilities.
Proposed Supplementary Material .12 (Use of Electronic Media to
Communicate Written Supervisory Procedures) would permit a member to
satisfy its obligation to communicate its written supervisory
procedures, and any amendments thereto, using electronic media,
provided that: (1) The written supervisory procedures have been
promptly communicated to, and are readily accessible by, all associated
persons to whom such supervisory procedures apply based on their
activities and responsibilities through, for example, the member's
intranet system; (2) all amendments to the written supervisory
procedures are promptly posted to the member's electronic media; (3)
associated persons are notified that amendments relevant to their
activities and responsibilities have been made to the written
supervisory
[[Page 40797]]
procedures; (4) the member has reasonable procedures to monitor and
maintain the security of the material posted to ensure that it cannot
be altered by unauthorized persons; and (5) the member retains current
and prior versions of its written supervisory procedures in compliance
with the applicable record retention requirements of SEA Rule 17a-
4(e)(7).\13\
---------------------------------------------------------------------------
\13\ 17 CFR 240.17a-4(e)(7).
---------------------------------------------------------------------------
(C) Proposed FINRA Rule 3110(c) (Internal Inspections) and Proposed
Supplementary Material .13-.15
Proposed FINRA Rule 3110(c)(1), based largely on NASD Rule
3010(c)(1), would retain the existing requirements for each member to
review, at least annually, the businesses in which it engages and
inspect each office on a specified schedule. That inspection schedule
would require that OSJs and supervisory branch offices be inspected at
least annually, non-supervisory branch offices be inspected at least
every three years, and non-branch locations be inspected on a regular
periodic schedule. The proposed rule provision also would clarify that
the term ``annually,'' as used in proposed FINRA Rule 3110(c), means on
a calendar-year basis.
Proposed Supplementary Material .14 (General Presumption of Three-
Year Limit for Periodic Inspection Schedules) would provide a general
presumption that a non-branch location will be inspected at least every
three years, even in the absence of any indicators of irregularities or
misconduct (i.e., ``red flags''). If a member establishes a periodic
inspection schedule longer than three years, the member must document
in its written supervisory and inspection procedures the factors used
in determining that a longer periodic inspection cycle is appropriate.
As with NASD Rule 3010(c), proposed FINRA Rule 3110(c) would require a
member to retain a written record of each review and inspection, reduce
a location's inspection to a written report, and keep each inspection
report on file either for a minimum of three years or, if the
location's inspection schedule is longer than three years, until the
next inspection report has been written.
The proposal revises NASD Rule 3010(c)(3)'s provisions prohibiting
certain persons from conducting office inspections to make the
provisions less prescriptive. To that end, the proposed rule would
eliminate the heightened office inspection requirements members must
implement if the person conducting the office inspection either reports
to the branch office manager's supervisor or works in an office
supervised by the branch manager's supervisor, and the branch office
manager generates 20% or more of the revenue of the business units
supervised by the branch office manager's supervisor. The proposal
would replace these requirements with provisions requiring a member to:
prevent the inspection standards required pursuant to
proposed FINRA Rule 3110(c)(1) from being reduced in any manner due to
any conflicts of interest that may be present, including but not
limited to, economic, commercial, or financial interests in the
associated persons and businesses being inspected; and
ensure that the person conducting an inspection pursuant
to proposed FINRA Rule 3110(c)(1) is not an associated person assigned
to the location or is not directly or indirectly supervised by, or
otherwise reporting to, an associated person assigned to the location.
A member that determines it cannot comply with this last condition
due to its size or business model must document in the inspection
report both the factors the member used to make its determination and
how the inspection otherwise comports with proposed FINRA Rule
3110(c)(1). Proposed Supplementary Material .15 (Exception to Persons
Prohibited from Conducting Inspections) would provide that such a
determination generally will arise only in instances where the member
has only one office or the member has a business model where small or
single-person offices report directly to an OSJ manager who is also
considered the offices' branch office manager. The proposal also
generally would retain as Supplementary Material .13 (Standards for
Reasonable Review) the content of NASD IM-3010-1 (Standards for
Reasonable Review) relating to standards for the reasonable review of
offices.\14\
---------------------------------------------------------------------------
\14\ See also Incorporated NYSE Rule 342.10 (Definition of
Branch Office).
---------------------------------------------------------------------------
In addition, the proposal would relocate into proposed FINRA Rule
3110(c)(2) provisions in NASD Rule 3012 regarding the review and
monitoring of specified activities, such as transmittals of funds and
securities and customer changes of address and investment objectives.
Specifically, proposed FINRA Rule 3110(c)(2)(A) would require a member
to test and verify a location's procedures for: (1) Safeguarding of
customer funds and securities; (2) maintaining books and records; (3)
supervision of supervisory personnel; (4) transmittals of funds (e.g.,
wires or checks, etc.) or securities from customers to third party
accounts, from customer accounts to outside entities (e.g., banks,
investment companies, etc.), from customer accounts to locations other
than a customer's primary residence (e.g., post office box, ``in care
of'' accounts, alternate address, etc.), and between customers and
registered representatives, including the hand-delivery of checks; and
(5) changes of customer account information, including address and
investment objective changes and validation of such changes. With
respect to the transmittal of funds or securities from customers to
third party accounts, the proposal would eliminate NASD Rule 3012's
parenthetical text (``i.e., a transmittal that would result in a change
in beneficial ownership)'' to clarify that all transmittals to an
account where a customer on the original account is not a named account
holder are included.
Proposed FINRA Rule 3110(c)(2)(B) would require for transmittals of
funds or securities a means or method of customer confirmation,
notification, or follow-up that can be documented but would make clear
that members may use risk-based methods to determine the authenticity
of the transmittal instructions. Proposed FINRA Rule 3110(c)(2)(C) also
would require for changes of customer account information a means or
method of customer confirmation, notification or follow-up that can be
documented and that complies with SEA Rules 17a-3(a)(17)(i)(B)(2) \15\
and 17a-3(a)(17)(i)(B)(3).\16\ Finally, proposed FINRA Rule
3110(c)(2)(D) would make clear that if a location being inspected does
not engage in all of the activities listed above, the member must
identify those activities in the location's written inspection report
and document in the report that supervisory policies and procedures
must be in place at that location before the location can engage in
them.
---------------------------------------------------------------------------
\15\ 17 CFR 240.17a-3(a)(17)(i)(B)(2) (changes in the name or
address of customer or owner).
\16\ 17 CFR 240.17a-3(a)(17)(i)(B)(3) (changes in an account's
investment objectives).
---------------------------------------------------------------------------
(D) Proposed FINRA Rule 3110(d) (Transaction Review and
Investigation)
Section 15(g) of the Act,\17\ adopted as part of the Insider
Trading and Securities Fraud Enforcement Act of 1988 (``ITSFEA''),\18\
requires every registered broker or dealer to establish, maintain, and
enforce written policies and procedures reasonably designed to prevent
the misuse of material, non-public information by the broker or
[[Page 40798]]
dealer or any associated person of the broker or dealer. Incorporated
NYSE Rule 342.21 sets forth specific supervisory procedures for
compliance with ITSFEA by requiring firms to review trades in NYSE-
listed securities and related financial instruments that are effected
for the member's account or for the accounts of the member's employees
and family members. Incorporated NYSE Rule 342.21 also requires members
to promptly conduct an internal investigation into any trade the firm
identifies that may have violated insider trading laws or rules.
---------------------------------------------------------------------------
\17\ 15 U.S.C. 78o(g).
\18\ See Insider Trading and Securities Fraud Enforcement Act of
1988, Pub. L. No. 100-704, 102 Stat. 4677.
---------------------------------------------------------------------------
FINRA is proposing FINRA Rule 3110(d) to incorporate into the
Consolidated FINRA Rulebook the provisions of Incorporated NYSE Rule
342.21, with some modifications, and extend the requirement beyond
NYSE-listed securities and related financial instruments to cover all
securities. Specifically, proposed FINRA Rule 3110(d)(1) would require
a member to have supervisory procedures for the review of securities
transactions that are effected for the account(s) of the member or
associated persons of the member as well as any other ``covered
account'' \19\ to identify trades that may violate the provisions of
the Act, the rules thereunder, or FINRA rules prohibiting insider
trading and manipulative and deceptive devices. The proposed rule
change also would require members to promptly conduct an internal
investigation into any identified trades to determine whether a
violation of those laws or rules has occurred.
---------------------------------------------------------------------------
\19\ Proposed FINRA Rule 3110(d)(3)(A) defines the term
``covered account'' to include (i) any account held by the spouse,
domestic partner, child, parent, sibling, son-in-law, daughter-in-
law, father-in-law, or mother-in-law of a person associated with the
member where such account is introduced or carried by the member;
(ii) any account introduced or carried by the member in which a
person associated with the member has a beneficial interest; (iii)
any account introduced or carried by the member over which a person
associated with the member has the authority to make investment
decisions; and (iv) any account of a person associated with a member
that is disclosed to the member pursuant to NASD Rule 3050 or NYSE
Rule 407, as applicable.
---------------------------------------------------------------------------
Proposed FINRA Rule 3110(d)(2) would require any member that
engages in ``investment banking services,'' \20\ to provide reports to
FINRA regarding such investigations. These members would be required to
make written reports to FINRA within ten business days of the end of
each calendar quarter describing each internal investigation initiated
in the previous calendar quarter, including the member's identity, the
commencement date of each internal investigation, the status of each
open internal investigation, the resolution of any internal
investigation reached during the previous calendar quarter, and with
respect to each internal investigation, the identity of the security,
trades, accounts, member's associated persons or family members of such
associated person holding a covered account, under review, and a copy
of the member's policies and procedures required by proposed FINRA Rule
3110(d)(1)(A). If a member subject to this requirement did not have an
open internal investigation or either initiate or complete an internal
investigation during a particular calendar quarter, the member would
not be required to submit a report for that quarter.
---------------------------------------------------------------------------
\20\ Proposed FINRA Rule 3110(d)(3)(B) defines the term
``investment banking services'' to include, without limitation,
acting as an underwriter, participating in a selling group in an
offering for the issuer, or otherwise acting in furtherance of a
public offering of the issuer; acting as a financial adviser in a
merger or acquisition; providing venture capital or equity lines of
credit or serving as placement agent for the issuer or otherwise
acting in furtherance of a private offering of the issuer. This
proposed definition is the same definition as in proposed FINRA Rule
2240(a)(4) (Research Analysts and Research Reports). See Regulatory
Notice 08-55 (October 2008).
---------------------------------------------------------------------------
In addition, the proposed rule would require a written report
within five business days of completion of such internal investigation
in which it was determined that a violation of the provisions of the
Exchange Act, the rules thereunder, or FINRA rules prohibiting insider
trading and manipulative and deceptive devices had occurred. The report
must detail the completion of the investigation, including the results
of the investigation, any internal disciplinary action taken, and any
referral of the matter to FINRA, another self-regulatory organization
(``SRO''), the SEC, or any other federal, state, or international
regulatory authority.
(E) Proposed FINRA Rule 3110(e) (Definitions)
Proposed FINRA Rule 3110(e) would retain the definitions of
``branch office,'' ``office of supervisory jurisdiction,'' and
``business day'' in NASD Rule 3010(g). The branch office definition
already has been harmonized with the definition of ``branch office'' in
Incorporated NYSE Rule 342.10.
(2) Proposed FINRA Rule 3120 (Supervisory Control System)
FINRA is proposing to replace NASD Rule 3012 (Supervisory Control
System) with FINRA Rule 3120. Proposed FINRA Rule 3120(a) would retain
NASD Rule 3012(a)(1)'s testing and verification requirements for the
member's supervisory procedures, including the requirement to prepare
and submit to the member's senior management a report at least annually
summarizing the test results and any necessary amendments to those
procedures.
Proposed FINRA Rule 3120(b) would require a member that reported
$200 million or more in gross revenue (total revenue less, if
applicable, commodities revenue) on its FOCUS reports in the prior
calendar year to include in the report it submits to senior management:
a tabulation of the reports pertaining to customer
complaints and internal investigations made to FINRA during the
preceding year; and
a discussion of the preceding year's compliance efforts,
including procedures and educational programs, in each of the following
areas:
trading and market activities;
investment banking activities;
antifraud and sales practices;
finance and operations;
supervision; and
anti-money laundering.
The categories listed above are incorporated from the annual report
content requirements of Incorporated NYSE Rule 342.30 (Annual Report
and Certification).
(3) Proposed FINRA Rule 3150 (Holding of Customer Mail)
The proposed rule change would replace NASD Rule 3110(i) (Holding
of Customer Mail) with proposed FINRA Rule 3150, a more general rule
that would eliminate the strict time limits in NASD Rule 3110(i) and
generally would allow a member to hold a customer's mail for a specific
time period in accordance with the customer's written instructions if
the member meets specified conditions. Specifically, proposed FINRA
Rule 3150(a) would provide that a member may hold mail for a customer
who will not be receiving mail at his or her usual address, provided
that the member:
receives written instructions from the customer that
include the time period during which the member is requested to hold
the customer's mail. If the time period included in the customer's
instructions is longer than three consecutive months (including any
aggregation of time periods from prior requests), the customer's
instructions must include an acceptable reason for the request (e.g.,
safety or security concerns). Convenience is not an acceptable reason
for holding mail longer than three months;
informs the customer in writing of any alternate methods,
such as email or access through the member's Web site, that the
customer may use to receive or monitor account activity and information
and obtains the customer's confirmation of the receipt of such
information; and
[[Page 40799]]
verifies at reasonable intervals that the instructions
still apply.
In addition, proposed FINRA Rule 3150(b) would require that the
member be able to communicate, as necessary, with the customer in a
timely manner during the time the member is holding the customer's mail
to provide important account information (e.g., privacy notices, the
SIPC information disclosures required by FINRA Rule 2266 (SIPC
Information)).
Finally, proposed FINRA Rule 3150(c) would require a member holding
a customer's mail to take actions reasonably designed to ensure that
the customer's mail is not tampered with, held without the customer's
consent, or used by an associated person of the member in any manner
that would violate FINRA rules, MSRB rules, or the federal securities
laws.
(4) Proposed FINRA Rule 3170 (Tape Recording of Registered Persons
by Certain Firms)
FINRA proposes to reconstitute NASD Rule 3010(b)(2) (Tape Recording
of Conversations) without any substantive changes as new FINRA Rule
3170. The only proposed changes to the rule text are minor editorial
changes to assist with readability, changes to the definition of
disciplinary history to reflect the adoption of the enumerated NASD
rules as FINRA rules, and a definition clarifying that the term ``tape
recording'' would include without limitation, any electronic or digital
recording that meets the requirements of proposed FINRA Rule 3170.
(5) Proposal to Eliminate NYSE Rules
As stated previously, the proposed rule change would delete
corresponding provisions in the Incorporated NYSE Rules and
Interpretations that are, in main part, either duplicative of, or do
not align with, the proposed supervision requirements discussed above.
Specifically, the proposed deleted rule provisions are:
Incorporated NYSE Rule 342;
Incorporated NYSE Rule Interpretations 342(a)(b)/01
through 342(a)(b)/03, 342(b)/01 through 342(b)/02, 342(c)/02, 342(e)/
01, 342.10/01, 342.13/01, 342.15/01 through 342.15/05, 342.16/01
through 342.16/03;
Incorporated NYSE Rules 343, 343.10 and NYSE Rule
Interpretation 343(a)/01;
Incorporated NYSE Rule 351(e) and NYSE Rule Interpretation
351(e)/01;
Incorporated NYSE Rule 354; and
Incorporated NYSE Rule 401.
FINRA will announce the effective date of the proposed rule change
in a Regulatory Notice to be published no later than 90 days following
Commission approval. The effective date will be no later than 365 days
following Commission approval.
2. Statutory Basis
FINRA believes that the proposed rule change is consistent with the
provisions of Section 15A(b)(6) of the Act,\21\ which requires, among
other things, that FINRA rules must be designed to prevent fraudulent
and manipulative acts and practices, to promote just and equitable
principles of trade, and, in general, to protect investors and the
public interest. FINRA also believes that the proposed rule change
would clarify and streamline the supervision and supervisory rules for
adoption as FINRA Rules in the Consolidated FINRA Rulebook.
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\21\ 15 U.S.C. 78o-3(b)(6).
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B. Self-Regulatory Organization's Statement on Burden on Competition
FINRA does not believe that the proposed rule change would result
in any burden on competition that is not necessary or appropriate in
furtherance of the purposes of the Act. The proposed rule change's
risk-based approach for specified aspects of a member's supervisory
procedures is intended to allow firms the flexibility to establish
their supervisory programs in a manner that reflects their business
models, and based on those models, focus on areas where heightened
concerns may be warranted. For example, proposed FINRA Rule 3110's
provisions requiring supervisory procedures for the risk-based review
of all transactions relating to a member's investment banking or
securities business and review of a member's correspondence and
internal communications that are not of a subject matter that require
review under FINRA and MSRB rules would alleviate compliance costs by
providing members with greater flexibility to tailor their supervisory
and supervisory control procedures to reflect their business, size, and
organizational structure.
In addition, FINRA believes that the proposed rule change is
tailored to minimize the membership's burden and cost of complying with
the consolidated supervision rules by providing exceptions, based on a
member's size, resources, and business model, to specified supervisory
and inspection requirements in proposed FINRA Rule 3110. Specifically,
the proposed rule change provides an exception from proposed FINRA Rule
3110's provisions prohibiting a member's supervisory personnel from
supervising their own activities and from reporting to, or having their
compensation or continued employment determined by, a person or persons
they are supervising, where a member determines that compliance with
either of these conditions is not possible because of the member's size
or supervisory personnel's position within the firm. The proposed rule
change also provides an exception from proposed FINRA Rule 3110's
requirement that the person conducting a location inspection not be an
associated person assigned to the location or is not directly or
indirectly supervised by, or otherwise reporting to, an associated
person assigned to that location, where the member determines that
compliance with this requirement is not possible either because of the
member's size or business model. These exceptions are designed in
particular to provide relief to smaller-sized members, such as sole
proprietors or members with only one office, as well as members with a
business model where small or single person offices report directly to
an OSJ manager who is also considered the office's branch office
manager. At the same time, the proposed rule change is designed to
protect against concerns that a member relying on the exceptions would
be unable to comply with its supervisory and inspection obligations by
requiring the member to document both the factors the member used to
reach the determination that it needs to rely on the exceptions and how
the member's reliance on the exception otherwise comports with the
applicable standards set forth in proposed FINRA Rule 3110.
The proposed rule change also seeks to mitigate compliance costs
and burdens with respect to proposed FINRA Rule 3120's annual reporting
requirements by requiring that only members reporting $200 million or
more in gross revenues in the preceding year (increased from the $150
million threshold originally proposed in the Initial Filing) \22\
include in their annual reports supplemental information from
Incorporated NYSE Rule 342.30's annual report content requirements.
FINRA believes that the revised threshold strikes the appropriate
balance as it encompasses larger dual member firms, members engaged in
significant underwriting activities (including variable annuity
principal underwriting and fund distributions) and substantial trading
activities or market making business, and members with extensive sales
platforms--approximately 160 member firms in total. The additional
content requirements applicable to such firms
[[Page 40800]]
would provide a valuable resource in the context of understanding and
examining those firms and their activities, which can generally be more
complex or sizeable than smaller firms' activities. FINRA also
considered that most members meeting the proposed threshold currently
are subject to Incorporated NYSE Rule 342.30's reporting requirement.
Further, the metric is easily determined by reference to the member's
FOCUS reports in the calendar year prior to the annual report.
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\22\ See infra note 22.
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In addition, FINRA has modified proposed FINRA Rule 3110(d)'s
reporting obligations for internal investigation reports to FINRA
regarding suspected ITSFEA violations in response to commenters'
concerns regarding potential burdens and compliance costs. The
modifications eliminate the requirement to file with FINRA an initial
report of an internal investigation within ten business days of its
commencement and replace it with a quarterly reporting requirement. In
addition, FINRA has replaced the proposed requirement to report the
completion of each internal investigation within five business days of
its completion with a more focused requirement that is limited to
investigations that resulted in a finding of violation.
C. Self-Regulatory Organization's Statement on Comments on the Proposed
Rule Change Received From Members, Participants, or Others
FINRA published the proposed consolidated FINRA supervision rules
in Regulatory Notice 08-24 (May 2008) requesting comment from
interested parties. FINRA received 47 comment letters in response to
Regulatory Notice 08-24. On June 10, 2011, FINRA filed with the SEC SR-
FINRA-2011-028 (the ``Initial Filing''), a proposed rule change to
adopt the consolidated FINRA supervision rules, which addressed the
comments received in response to Regulatory Notice 08-24.\23\
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\23\ See Securities Exchange Act Release No. 64736 (June 23,
2011), 76 FR 38245 (June 29, 2011) (Notice of Filing of File No. SR-
FINRA-2011-028).
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On June 29, 2011, the Initial Filing was published for comment in
the Federal Register,\24\ and the SEC received 12 comment letters in
response to the proposal.\25\ FINRA withdrew the Initial Filing on
September 27, 2011 prior to filing a response to comments.\26\
Accordingly, the comments to the Initial Filing and FINRA's responses
are discussed below.
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\24\ See supra note 22.
\25\ Letters from David T. Bellaire, Esq., General Counsel and
Director of Government Affairs, Financial Services Institute, to
Elizabeth M. Murphy, Secretary, SEC, dated July 14, 2011 and July
20, 2011 (``FSI''); letters from Clifford Kirsch and Eric A. Arnold,
Sutherland Asbill and Brennan, LLP, on behalf of the Committee of
Annuity Insurers, to Elizabeth M. Murphy, Secretary, SEC, dated July
12, 2011, July 20, 2011, and August 4, 2011 (``CAI''); letter from
Stephanie L. Brown, Managing Director and General Counsel, LPL
Financial, to Elizabeth M. Murphy, Secretary, SEC, dated July 20,
2011 (``LPL''); letter from Scott Cook, Senior Vice President
Compliance, Charles Schwab & Co., Inc., to Elizabeth M. Murphy,
Secretary, SEC, dated July 20, 2011 (``Schwab''); letter from Joan
Hinchman, Executive Director, President and CEO, National Society of
Compliance Professionals Inc., to Elizabeth M. Murphy, Secretary,
SEC, dated July 20, 2011 (``NSCP''); letter from Sarah McCafferty,
Vice President and Chief Compliance Officer, T. Rowe Price
Investment Services, Inc., to Elizabeth M. Murphy, Secretary, SEC,
dated July 20, 2011 (``T. Rowe Price''); letter from Peter J.
Mougey, President, Public Investors Arbitration Bar Association, to
Elizabeth M. Murphy, Secretary, SEC, dated July 20, 2011
(``PIABA''); letter from John Polanin and Claire Santaniello, Co-
Chairs, Compliance and Regulatory Policy Committee 2011, Securities
Industry and Financial Markets Association, to Elizabeth M. Murphy,
Secretary, SEC, dated July 20, 2011 (``SIFMA''); and letter from
Tamara K. Salmon, Senior Associate Counsel, Investment Company
Institute, to Elizabeth M. Murphy, Secretary, SEC, dated July 20,
2011 (``ICI''). The comment letters are available on the SEC's Web
site.
\26\ See Securities Exchange Act Release No. 65477 (October 4,
2011), 76 FR 62890 (October 11, 2011) (Notice of Withdrawal of File
No. SR-FINRA-2011-028).
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(a) General Comments
Several commenters to the Initial Filing expressed overall support
for the proposed rule change, as well as expressing support for
specific aspects of the proposal, such as the principles-based
requirements for supervising supervisory personnel and codification of
existing guidance regarding supervision of electronic communications
and the use of electronic media to conduct required annual compliance
meetings.\27\ However, one commenter opposed the flexibility within the
proposed rules, especially the proposed risk-based or principles-based
review standards for certain obligations, such as the approval of
securities transactions and the review of certain correspondence,
stating that such flexibility would result in reduced or diminished
supervisory requirements that would not achieve the purpose of
protecting the investing public.\28\
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\27\ SIFMA, FSI, CAI, Schwab, T. Rowe Price.
\28\ PIABA.
---------------------------------------------------------------------------
In response, FINRA notes that the proposed rules' risk-based
approach for specified aspects of a member's supervisory procedures is
intended to increase, not diminish, investor protection by allowing
firms the flexibility to establish their supervisory programs in a
manner that reflects their business models, and based on those models,
focus on areas where heightened concern may be warranted. In addition,
as FINRA noted in the Initial Filing, the proposed rules further
protect investors by retaining certain specific prescriptive
requirements of NASD Rules 3010 and 3012, such as mandatory inspection
cycles, prohibitions on who can conduct location inspections, and
procedures for the monitoring of certain enumerated activities, while
providing additional prescriptive requirements where necessary,
including special supervision for supervisory personnel rather than
just the existing special supervision for producing managers, specific
procedures to detect and investigate potential insider trading
violations, and additional content requirements for specified firms'
annual reports.
(b) Comments on Proposed FINRA Rule 3110(a)
(1) Suggested Amendment to FINRA Rule 3110(a)
Proposed FINRA Rule 3110(a) (Supervisory System) would require a
member to have a supervisory system for the activities of its
associated persons that is reasonably designed to achieve compliance
with applicable securities laws and regulations and FINRA and MSRB
rules. One commenter to the Initial Filing suggested that FINRA amend
proposed FINRA Rule 3110(a) to require a supervisory system for the
``securities activities'' of a member's associated persons, as FINRA's
rulemaking and examination authority does not extend to non-securities
activities.\29\ The commenter further contended that the suggested
amendment would make the provision consistent with proposed FINRA Rule
3110(a)(2), which would require a member to designate an appropriately
registered principal to be responsible for each type of a firm's
business for which registration as a broker-dealer is required. As
noted above and in the Initial Filing, proposed FINRA Rule 3110(a) is
transferring existing rule text in NASD Rule 3010(a) with only minor
changes (i.e., including an express reference to the MSRB rules,
referring only to associated persons instead of the current reference
in NASD Rule 3010(a) to each ``registered representative, registered
principal, and other associated person''). FINRA continues to believe
that proposed FINRA Rule 3110(a) would set forth the appropriate
standard for members' supervisory systems, i.e., that a member's
supervisory system for the activities of its associated persons be
[[Page 40801]]
reasonably designed to achieve compliance with applicable securities
laws and regulations and FINRA and MSRB rules. In this regard, FINRA
notes that Exchange Act Section 15A(b)(6) mandates, among other things,
that FINRA's rules be designed to prevent fraudulent and manipulative
acts and practices, to promote just and equitable principles of trade,
and, in general, to protect investors and the public interest. Proposed
FINRA Rule 3110(a) also is consistent with proposed FINRA Rule
3110(b)(1), which would require a member to have supervisory procedures
for the types of business in which it engages and the activities of its
associated persons.\30\ Accordingly, FINRA declines to make the
suggested change.
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\29\ SIFMA.
\30\ As noted above, proposed FINRA Rule 3110(b)(1) is
substantially similar to NASD Rule 3010(b)(1)'s requirements to
establish, maintain, and enforce written procedures to supervise the
types of business in which it engages and to supervise the
activities of registered representatives, registered principals, and
other associated persons but includes minor language revisions to
mirror changes in proposed FINRA Rule 3110(a). Specifically,
proposed FINRA Rule 3110(b)(1) refers only to associated persons
instead of the current reference in NASD Rule 3010(b)(1) to
``registered representatives, registered principals, and other
associated persons'' and references the MSRB rules, which NASD Rule
3010(b)(1) does not explicitly reference.
---------------------------------------------------------------------------
(2) Outside Business Activities
Commenters requested that FINRA clarify that outside business
activities of registered persons would be subject to FINRA Rule 3270
(Outside Business Activities of Registered Persons) rather than to
proposed FINRA Rule 3110.\31\ FINRA Rule 3270 generally pertains to
outside business activities that are not within the scope of the
registered representative's relationship with the member, and members
must comply with the rule's requirements with respect to covered
outside business activities. However, a member's supervisory system
required by proposed FINRA Rule 3110 must include supervisory
procedures that are reasonably designed to ensure compliance with FINRA
Rule 3270, including the member's obligation pursuant to FINRA Rule
3270 to evaluate the proposed activity to determine whether the
activity properly is characterized as an outside business activity. If
a member's evaluation revealed that the proposed activity was within
the scope of the representative's relationship with the member, then
that activity would be subject to the requirements of proposed FINRA
Rule 3110.\32\
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\31\ CAI, FSI.
\32\ FINRA also considers this reply to be responsive to FSI's
request that FINRA clarify whether proposed FINRA Rule 3110(b)(1),
which would require a member to establish, maintain, and enforce
written supervisory procedures for its supervisory system, would
apply to outside business activities of registered persons.
---------------------------------------------------------------------------
(3) Deleted Supplementary Material
In the Initial Filing, proposed FINRA Rule 3110 included
Supplementary Material .01 (Business Lines) providing that for a
member's supervisory system required by proposed FINRA Rule 3110(a) to
be reasonably designed to achieve compliance with FINRA Rule 2010
(Standards of Commercial Honor and Principles of Trade), it must
include supervision for all of the member's business lines irrespective
of whether they require broker-dealer registration. A number of
commenters provided comments on this proposed supplementary material.
FINRA, however, has decided that the best course is to eliminate the
proposed supplementary material from the proposed rule \33\ and will
continue to apply FINRA Rule 2010's standards to non-securities
activities of members and their associated persons consistent with
existing case law.\34\
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\33\ The deletion of this proposed supplementary material has
resulted in a change in numbering of the remaining supplementary
material to proposed FINRA Rule 3110. For ease of reference, the
proposed rule change employs the new proposed numbers in all
instances.
\34\ See, e.g., Ialeggio v. SEC, No. 98-70854, 1999 U.S. App.
LEXIS 10362, at *4-5 (9th Cir. May 20, 1999) (``NASD's disciplinary
authority is broad enough to encompass business-related conduct that
is inconsistent with just and equitable principles of trade, even if
that activity does not involve a security'' (citations omitted));
see also Vail v. SEC, 101 F.3d 37, 39 (5th Cir. 1996) (registered
representative, who was serving as treasurer for a political-
affiliation club, violated just and equitable principles of trade
when he misappropriated funds from the club); In re John M.E. Saad,
Securities Exchange Act Release No. 62178, 2010 SEC LEXIS 1761, at
*13-14 (May 26, 2010) (registered representative's falsification of
receipts and submission on a fraudulent expense report violated just
and equitable principles of trade), remanded on other grounds, No.
10-1195, 2013 U.S. App. LEXIS 11691 (D.C. Cir. June 11, 2013).
---------------------------------------------------------------------------
(c) Comments on Proposed Supplementary Material .03
As stated above, proposed Supplementary Material .03 (One-Person
OSJs) would codify existing guidance on the designation and supervision
of one-person OSJs and would clarify that the registered principal
assigned to such an OSJ (``on-site principal'') cannot supervise his or
her own sales activities and must be under the effective supervision
and control of another appropriately registered principal (``senior
principal''). The senior principal is responsible for supervising the
activities of the on-site principal at such OSJ and must conduct on-
site supervision of the OSJ on a regular periodic schedule to be
determined by the member.
(1) Clarification of ``Close Supervision and Control'' Requirement
As proposed in the Initial Filing, Supplementary Material .03 would
have required that the on-site principal be under the senior
principal's ``close supervision and control.'' Although one commenter
to the Initial Filing supported proposed Supplementary Material
.03,\35\ another commenter requested that FINRA clarify the term
``close supervision and control,'' stating that such term could be
subject to a variety of interpretations.\36\ In response, FINRA has
amended ``close supervision and control'' to read ``effective
supervision and control,'' which should provide members with greater
clarity. While the senior principal is not required to be physically
present, full-time at the one-person OSJ, the member must be able to
demonstrate ``effective supervision and control'' of the activities of
the on-site principal at such OSJ.
---------------------------------------------------------------------------
\35\ PIABA.
\36\ FSI.
---------------------------------------------------------------------------
(2) Consideration of Independent Broker-Dealer Business Model
Two commenters expressed concern that the proposed supplementary
material does not take into account the business and supervisory
structure of independent broker-dealer firms.\37\ Specifically, one
commenter supported the notion that self-supervision of one's own
securities activities may be problematic and agreed that the
designation of a senior principal to oversee the activity of the on-
site principal may be necessary, but suggested that firms should have
the flexibility to address self-supervision, and any conflicts such
self-supervision may present, in their own manner.\38\ The commenter
also stated that the requirement of ``periodic on-site supervision'' by
a senior principal may not create the appropriate efficiencies or
enhance the overall supervisory structure as intended, and moreover
ignores the long established business practices of conducting
supervision remotely.
---------------------------------------------------------------------------
\37\ LPL, FSI.
\38\ LPL.
---------------------------------------------------------------------------
FINRA believes proposed Supplementary Material .03 strikes the
correct balance between the flexibility firms need to establish a
supervisory
[[Page 40802]]
structure best suited to their business models by allowing firms to
establish one-person OSJs, with the need for effective supervision by
clarifying that a reasonable supervisory structure cannot permit a
principal to supervise his or her own sales activities due to the
conflict of interest such situation presents.\39\ Accordingly, FINRA
believes that the requirement in proposed Supplementary Material .03 to
have a senior principal regularly supervise the activities of an on-
site producing principal is necessary to ensure that the on-site
principal's activities are appropriately supervised.
---------------------------------------------------------------------------
\39\ See SEC Division of Market Regulation, Staff Legal Bulletin
No. 17: Remote Office Supervision (March 19, 2004) (reminding
broker-dealers that small, remote offices require vigilant
supervision and specifically noting that ``[n]o individual can
supervise themselves''); NASD Regulatory & Compliance Alert, Volume
11, Number 2 (June 1997) (cited by Staff Legal Bulletin No. 17 as
support for statement that individuals cannot supervise themselves);
see also In re Stuart K. Patrick, 51 S.E.C. 419, 422 (May 17, 1993)
(``[s]upervision, by its very nature, cannot be performed by the
employee himself'') (SEC order sustaining application of the New
York Stock Exchange's supervisory rule--also cited by Staff Legal
Bulletin No. 17 as support for statement that individuals cannot
supervise themselves).
---------------------------------------------------------------------------
The second commenter expressed concern that proposed Supplementary
Material .03 would prohibit a ``field OSJ'' supervisory structure used
by many independent broker-dealer firms. According to the commenter, a
``field OSJ'' supervisory structure uses field OSJ principals to
supervise branch offices (e.g., approving client accounts, reviewing
simple requests, and performing other low-level compliance functions).
The ``field OSJ'' principals are then supervised by a firm's home
office principals. Specifically, the commenter was concerned that a
``field office'' supervisory structure would be prohibited by proposed
Supplementary Material .03 because such structure would allow a ``field
OSJ'' principal to engage in certain basic compliance tasks related to
his own business, and may not meet the previous ``close supervision and
control'' standard.\40\ The commenter requested more latitude to create
effective compliance supervision systems and an explanation to justify
the ``disparate impact on IBD firms.''
---------------------------------------------------------------------------
\40\ FSI.
---------------------------------------------------------------------------
As noted above, proposed Supplementary Material .03 would require
effective supervision and control of the sales activities of the on-
site principal at the one-person OSJ by a senior principal. The
proposed supplementary material does not prohibit the on-site principal
at the one-person OSJ from supervising the activities of other
associated persons or other offices (e.g., acting as a field principal
for other associated persons or offices).
(3) Use of Technological Supervisory Tools
Both commenters also stated that the proposal ``ignore[s] the
nature of business in today's high technology environment'' and that
technology can effectively assist with supervision.\41\ Moreover, one
commenter stated that the proposal disregards the substantial costs
that would be incurred by independent broker-dealers that have long-
established business practices of conducting supervision remotely.\42\
FINRA recognizes that technological supervisory tools may augment a
senior principal's supervision. However, FINRA believes technology
cannot replace the need for a senior principal who is responsible for
supervising the sales activities of the on-site principal; conducting
regular periodic on-site supervision of a producing principal is
necessary to ensure effective supervision. In addition, FINRA notes
that the proposed supplementary material does not specify an exact time
frame for such on-site supervision. Rather, proposed Supplementary
Material .03 would provide members with the flexibility to establish a
regular periodic schedule for such on-site supervision by the senior
principal based on a variety of factors, including the nature and
complexity of the securities activities for which the one-person OSJ is
responsible, the nature and extent of contact with customers, and the
disciplinary history of the on-site principal.
---------------------------------------------------------------------------
\41\ LPL, FSI.
\42\ LPL.
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(d) Comments on Proposed Supplementary Material .04
As detailed above, proposed Supplementary Material.04 (Supervision
of Multiple OSJs by a Single Principal) would establish a general
presumption that a principal will not be assigned to supervise more
than one OSJ. The proposed supplementary material would set forth
factors a member should consider if assigning a principal to two or
more OSJs. There is a further general presumption that a principal
supervising more than two OSJs is unreasonable and such determination
will be subject to greater scrutiny, and the member will have a greater
burden to evidence the reasonableness of such structure.
One commenter to the Initial Filing supported proposed
Supplementary Material .04,\43\ but three commenters raised concerns
regarding aspects of the proposed supplementary material.\44\
Specifically, one commenter objected that the proposed supplementary
material was ``unnecessarily restrictive'' by depriving members of the
flexibility to determine how to supervise their OSJs.\45\ The same
commenter also argued that the requirement of a ``physical presence, on
a regular and routine basis'' was overly burdensome and unnecessary in
light of effective electronic supervisory methods and suggested that
FINRA either remove it or provide additional clarification on the
phrase.\46\ All three commenters objected to the proposed presumption
that one principal supervising more than two OSJs is unreasonable,\47\
with one commenter also objecting to the presumption that a principal
will not be assigned to supervise more than one OSJ.\48\ That
particular commenter stated that such negative presumptions were
inappropriate and could limit the development and design of more
effective supervisory models.\49\ Finally, one commenter stated that
proposed Supplementary Material .04 interchangeably uses the terms
``on-site
[[Page 40803]]
supervisor'' and ``designated principal'' and requested that FINRA
clarify that the terms are not intended to encompass a member's ``up-
the-chain'' reporting structure.\50\
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\43\ PIABA.
\44\ Schwab, SIFMA, FSI. FSI also stated that proposed
Supplementary Material .04 and proposed FINRA Rule 3110(a)(4) should
clearly state that firms have discretion to create supervisory
systems that are reasonably designed to achieve compliance with
applicable FINRA rules and MSRB rules. FINRA notes that proposed
FINRA Rule 3110(a) already provides the overarching standard that
supervisory systems be reasonably designed to achieve compliance
with the enumerated laws and rules.
\45\ SIFMA. SIFMA also stated in footnote 14 of its comment
letter, that it assumes ``that proposed Supplementary Material [.04]
is not intended to change existing requirements regarding product-
specific principals that can be designated for a firm as a whole as
opposed to being designated for a particular office, e.g. a member
firm's municipal securities principal. See MSRB Rule G-27.'' It is
difficult to interpret the specific nature of the commenter's
concerns from this assertion. However, in the context of the
commenter's municipal securities example, FINRA believes that
proposed Supplementary Material .04 does not conflict with the
specific requirements in MSRB Rule G-27 (Supervision) regarding the
obligation of one or more appropriate principals designated under
Rule G-27 to supervise the municipal securities activity of the
dealer and the dealer's associated persons to ensure compliance with
the rules of the MSRB.
\46\ SIFMA raised a similar comment on Regulatory Notice 08-24
that the proposed supplementary material's requirement of a
``physical presence'' on a regular and routine basis was overly
burdensome. As discussed in the Initial Filing, FINRA declined to
make a change to the provision. See Exhibit 2b, page 240.
\47\ Schwab, SIFMA, FSI.
\48\ Schwab.
\49\ Schwab.
\50\ SIFMA.
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In response, FINRA notes that the presumptions are consistent with
the long-standing requirement (and cornerstone of a member's
supervisory structure) in NASD Rule 3010(a)(4) for members to have an
on-site principal in each OSJ location, which is being transferred
virtually unchanged as proposed FINRA Rule 3110(a)(4). Thus, the
physical presence, on a regular basis, of a principal already is
required at each OSJ. FINRA believes the term ``physical presence, on a
regular basis,'' supports the general requirement in NASD Rule
3010(a)(4) to have a principal in each OSJ.
Proposed Supplementary Material .04 would provide members with
greater flexibility than currently exists under NASD Rule 3010. In
recognition of today's evolving business models, the proposed
supplementary material would allow members the flexibility to designate
and assign one principal to supervise more than one OSJ if the member
determines that such supervision is reasonable and effective. However,
FINRA expressly included the general presumption to make clear its view
that effective supervision by one principal at more than two OSJs
presents unique supervisory challenges and should be carefully
considered and evidenced by a member. The proposed supplementary
material would require a member that is assigning a principal to
supervise more than one OSJ to consider, among other things, whether
the OSJ locations are sufficiently close in proximity to ensure that
the principal is physically present at each location on a regular and
routine basis. In addition, as discussed above, while a member has the
flexibility to use appropriate technology as part of its supervisory
systems, FINRA does not believe that such technology can replace the
effectiveness of on-site supervision. Thus, FINRA declines to remove
this requirement.
In response to the comment to clarify the use of the terms ``on-
site supervisor'' and ``designated principal'' in Supplementary
Material .04 to make it clear that the terms are not intended to
encompass a member's ``up-the-chain'' reporting structure, FINRA
clarifies that, for purposes of this provision, the two terms refer to
one person--the on-site principal assigned and designated to supervise
the OSJ pursuant to proposed FINRA Rule 3110(a)(4).\51\
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\51\ FINRA also noted in the Initial Filing that, in response to
comments, it had modified the proposed supplementary material to
make it clear that the presumption applies only to the designation
of the on-site principal supervisor required for FINRA Rule
3110(a)(4) purposes in each OSJ location.
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(e) Comments on Proposed FINRA Rule 3110(b)(2) and Supplementary
Material .06
As stated above, proposed FINRA Rule 3110(b)(2) would require that
a member have supervisory procedures for the review by a registered
principal, evidenced in writing, of all transactions relating to the
member's investment banking or securities business. Proposed
Supplementary Material .06 (Risk-based Review of Member's Investment
Banking and Securities Business) would permit a member to use a risk-
based system to review these transactions.
Two commenters to the Initial Filing requested that FINRA clarify
in the body of FINRA Rule 3110(b)(2) that members may use risk-based
reviews of their investment banking and securities transactions.\52\
Alternatively, one commenter requested that FINRA eliminate the word
``all'' in proposed FINRA Rule 3110(b)(2) to clarify that the rule
language is modified by proposed Supplementary Material .06.\53\
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\52\ SIFMA, NSCP.
\53\ SIFMA.
---------------------------------------------------------------------------
FINRA declines to make the suggested changes. Proposed FINRA Rule
3110(b)(2) would transfer into the Consolidated FINRA Rulebook a
member's fundamental obligation regarding principal review of all
transactions relating to its investment banking and securities
business, while at the same time providing supplementary material that
would permit, but does not require, a member to conduct risk-based
reviews of such transactions. Also, as FINRA noted in the Initial
Filing, supplementary material is part of the rule, and FINRA believes
that locating the risk-based discussion in Supplementary Material .06
improves the readability of the rule without affecting the weight or
significance of the provision.
In addition, as FINRA stated in the Initial Filing the term ``risk-
based,'' which the proposed rule uses in several places, describes the
type of methodology a member may use to identify and prioritize for
review those areas that pose the greatest risk of potential securities
laws and SRO rule violations. FINRA acknowledges that members may need
to prioritize their review processes due to the volume of information
that must be reviewed by using a review methodology based on a
reasonable sampling of information in which the sample is designed to
discern the degree of overall compliance, the areas that pose the
greatest numbers and risks of violation, and any possibly needed
changes to firm policies and procedures. FINRA believes that allowing
risk-based review in limited circumstances improves investor protection
by ensuring that those areas that pose the greatest potential for
investor harm are reviewed more quickly to uncover potential
violations.
(f) Comments on Proposed FINRA Rule 3110(b)(4) and Supplementary
Materials .07-.10
(1) Review of Internal Communications
As proposed in the Initial Filing, FINRA Rule 3110(b)(4) (Review of
Correspondence and Internal Communications) would require a member to
have procedures to review incoming and outgoing written (including
electronic) correspondence and internal communications relating to its
investment banking or securities business. The supervisory procedures
must ensure that the member properly identifies and handles in
accordance with firm procedures, customer complaints, instructions,
funds and securities, and communications that are of a subject matter
requiring review under FINRA or MSRB rules and the federal securities
laws. Also as originally proposed, Supplementary Material .07 (Risk-
based Review of Correspondence and Internal Communications) would
permit a member to use risk-based principles to decide the extent to
which additional policies and procedures for the review of incoming and
outgoing written (including electronic) correspondence with the public
and internal communications that fall outside of the subject matters
listed in proposed FINRA Rule 3110(b)(4) are appropriate for its
business and structure.
A number of commenters to the Initial Filing suggested that
proposed FINRA Rule 3110(b)(4) and proposed Supplementary Material .07
could be read to create a new affirmative obligation to supervise all
written (including electronic) internal communications relating to
investment banking and securities activities.\54\ Commenters requested
that FINRA either revise these provisions to reflect the guidance in
Regulatory Notice 07-59 (December 2007) regarding the review of
internal communications \55\ or that
[[Page 40804]]
FINRA remove the review requirements for internal communications
(including the use of a risk-based review standard) from the
provisions.\56\
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\54\ CAI, ICI, T. Rowe Price, Schwab, FSI, SIFMA.
\55\ CAI, ICI, T. Rowe Price, SIFMA.
\56\ FSI, Schwab.
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In response to the commenters' concerns, FINRA has modified
proposed FINRA Rule 3110(b)(4) and Supplementary Material .07 to more
precisely reflect the guidance in Regulatory Notice 07-59 that a member
must have supervisory procedures to provide for the member's review of
its internal communications to properly identify communications that
are of a subject matter that require review under FINRA or MSRB rules
and the federal securities laws and that, by employing risk-based
principles, the member must decide the extent to which additional
policies and procedures for the review of additional internal
communications are necessary for its business and structure. These
modifications reflect FINRA's intent, as noted in the Initial Filing,
to codify Regulatory Notice 07-59's guidance regarding the supervision
of electronic communications.\57\
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\57\ One commenter, ICI, also questioned the meaning of the
phrase ``and funds and securities'' in proposed FINRA Rule
3110(b)(4)'s language stating that a member's supervisory procedures
must ``ensure that the member properly identifies `and handle[s] in
accordance with firm procedures, customer complaints, instructions,
and funds and securities, and communications that are of a subject
matter that require review under FINRA and MSRB rules.' '' The word
``and'' before ``funds and securities'' was a typographical error.
As corrected, the provision requires that a member's supervisory
procedures ``must ensure that the member properly identifies and
handles in accordance with firm procedures, customer complaints,
instructions, funds and securities, and communications that are of a
subject matter that require review under FINRA and MSRB rules.''
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(2) Evidence of Review
Proposed Supplementary Material .08 (Evidence of Review of
Correspondence and Internal Communications) would clarify that merely
opening a communication is not sufficient review. Instead, a member
must identify what communication was reviewed, the identity of the
reviewer, the date of review, and the actions taken by the member as a
result of any significant regulatory issues identified during the
review.
One commenter requested that FINRA delete the provision stating
that merely opening a communication is not sufficient review.\58\ FINRA
addressed this issue in the Initial Filing and declined to make the
suggested change. As noted in the Initial Filing, proposed
Supplementary Material .08 would codify existing guidance that FINRA
believes remains appropriate, especially as it is unclear how an opened
communication, by itself, would be sufficient to demonstrate actual
review of the communication.\59\ For this reason, FINRA declines to
delete the provision.
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\58\ SIFMA.
\59\ See also Regulatory Notice 07-59 (December 2007) (``Members
should remind their reviewers that merely opening the communication
will not be deemed a sufficient review.'').
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The same commenter also requested that FINRA clarify what other
evidence of review is necessary if an email does not raise any issues
that warrant follow-up. FINRA does not believe further clarification is
necessary as proposed Supplementary Material .08 specifies the required
evidence of review. As noted above, the proposed supplementary material
would require a member to identify what communication was reviewed, the
identity of the reviewer, the date of review, and the actions taken by
the member as a result of any significant regulatory issues identified
during the review. Where review has not identified any such issues,
this last requirement would not apply.
The commenter also suggests that FINRA assist members' management
of recordkeeping costs by clarifying that a member does not have to
retain the specified information fields required by Supplementary
Material .08 for communications that are reviewed through electronic
review systems or lexicon-based screening tools if those messages do
not generate review alerts. FINRA declines to accept this suggestion;
the required documentation is necessary to demonstrate that the
communication was actually reviewed. In addition, failing to record and
retain such information, such as the identity of the reviewer, could be
contrary to a member's record retention obligations required under both
FINRA and SEC rules.\60\
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\60\ See NASD Rule 3010(d)(3) (Retention of Correspondence) (to
be replaced by proposed Supplementary Material .10) (both provisions
require that, among other things, the person who reviewed
correspondence be ascertainable from the member's retained records);
see also SEA Rule 17a-4(b)(4) (requiring, among other things, that a
broker-dealer's retained communications records include any
approvals of communications sent).
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(3) Delegation of Review Functions
Proposed Supplementary Material .09 (Delegation of Correspondence
and Internal Communication Review Functions) would permit a supervisor/
principal to delegate certain review functions, while remaining
ultimately responsible for the performance of all necessary supervisory
reviews.
One commenter to the Initial Filing suggested that the proposed
supplementary material be included in the body of proposed FINRA Rule
3110(b)(4).\61\ FINRA declines to make the suggested change. As stated
above, supplementary material is part of the rule, and FINRA believes
that locating this provision in Supplementary Material .09 improves the
readability of the rule without affecting the weight or significance of
the provision.
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\61\ SIFMA.
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(4) Retention of Correspondence and Internal Communications
Proposed Supplementary Material .10 (Retention of Correspondence
and Internal Communications) would require, among other things, that a
member retain internal communications and correspondence of associated
persons relating to the member's investment banking or securities
business for the period of time and accessibility specified in SEA Rule
17a-4(b) (not less than three years, the first two years in an easily
accessible place).\62\
---------------------------------------------------------------------------
\62\ 17 CFR 240.17a-4(b).
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One commenter to the Initial Filing requested that FINRA expand the
record retention period in proposed Supplementary Material .10 to six
years to match the eligibility provisions for customer arbitration
disputes in FINRA Rule 12206 (Time Limits).\63\ FINRA declines to make
the suggested change. As noted in the Initial Filing, the proposed rule
purposefully aligns the record retention period for communications with
the SEC's record retention period for the same types of communications
to achieve consistent regulation in this area.
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\63\ PIABA. PIABA also requested that FINRA propose a rule
requiring that records pertaining to correspondence and internal
communications as well as any other customer-related documents, be
made available upon request to customers and former customers within
a reasonable time and at no charge. FINRA considers the comment to
be outside the scope of the proposed rule change.
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(g) Comments on Proposed FINRA Rule 3110(b)(5)
Proposed FINRA Rule 3110(b)(5) (Review of Customer Complaints)
would require members to have supervisory procedures to capture,
acknowledge, and respond to all written (including electronic) customer
complaints.
(1) New Requirement for Certain Members
One commenter to the Initial Filing noted that the requirement to
``acknowledge'' customer complaints would be a new requirement for
firms currently required to comply only with NASD rules.\64\ FINRA
previously addressed this comment in the Initial
[[Page 40805]]
Filing and acknowledged that this requirement would be a new
requirement for many FINRA members. Nevertheless, FINRA believes that
the investor protection that this provision would provide outweighs any
potential compliance burdens because requiring members to acknowledge
customer complaints would help to ensure that customers are timely
notified that their complaints have been received and recorded, and
that they can expect the issues raised in their complaints to be
addressed within a reasonable period. In addition, the records of
acknowledgements should provide supervisory personnel with another tool
for confirming that the issues raised in complaints are ultimately
addressed through timely responses. The acknowledgment requirement also
should help to focus members' attention on specific situations where
investor harm may be occurring, as well as to alert members to more
general problems customers may be having with their registered
representatives, products, or services. In this regard, the
acknowledgement requirement may serve to strengthen members' risk
assessment capabilities. Further, the absence in the proposed rule of a
specific time period in which members must acknowledge their receipt of
customer complaints provides members a certain amount of flexibility in
designing their supervisory procedures to address this new
responsibility. As noted in the Initial Filing, however, members would
be expected to explain the reasonableness of a period in excess of 30
days.
---------------------------------------------------------------------------
\64\ Schwab.
---------------------------------------------------------------------------
(2) Exclusion of Oral Complaints
One commenter supported the decision to include only written
customer complaints in proposed FINRA Rule 3110(b)(5).\65\ Another
commenter, however, stated that members should be required to reduce an
oral complaint to writing or to provide the customer with a form.\66\
As FINRA noted in the Initial Filing, FINRA declined to include oral
complaints because they are difficult to capture and assess, whereas
members can more readily capture and assess written complaints. For
these reasons, FINRA continues to believe that proposed FINRA Rule
3110(b)(5) should include only written customer complaints. However, as
FINRA stated in the Initial Filing, FINRA encourages members to provide
customers with a form or other format that will allow customers to
detail their complaints in writing.\67\ In addition, FINRA continues to
remind members that the failure to address any customer complaint,
written or oral, may be a violation of FINRA Rule 2010.
---------------------------------------------------------------------------
\65\ T. Rowe Price.
\66\ PIABA.
\67\ See Exhibit 2b, page 249.
---------------------------------------------------------------------------
(3) Guidance on Certain Types of Customer Complaints
One commenter asked how FINRA Rule 3110(b)(5)'s proposed
requirements would apply to repetitious, threatening, or anonymous
complaints received by members. Specifically, the commenter asked
whether a member could address repeated complaints from the same person
on the same issue by responding only once to the issue and informing
the complainant that no further responses would be forthcoming. The
commenter also requested that FINRA amend proposed FINRA Rule
3110(b)(5) to recognize that members cannot respond to anonymous
customer complaints.\68\ In addition, the commenter asked whether an
oral response to a complaint would be appropriate, as long as the
member maintained sufficient records to document the response.
---------------------------------------------------------------------------
\68\ T. Rowe Price. The commenter also requested that FINRA
clarify that anonymous complaints do not need to be considered
complaints for purposes of FINRA Rule 4530 (Reporting Requirements).
FINRA considers the commenter's request for clarification regarding
FINRA Rule 4530 to be outside the scope of the proposed rule change,
though FINRA notes that the FINRA Rule 4530 reporting system
instructs members regarding how to report anonymous complaints for
purposes of the rule.
---------------------------------------------------------------------------
Proposed FINRA Rule 3110(b)(5) was drafted in a manner to provide
members with the flexibility to design supervisory procedures that
would be appropriate for each member's size, business model, and the
volume and type of complaints received. Accordingly, the proposed
provision does not set forth prescriptive requirements a member must
use to acknowledge and respond to a written complaint or how a firm
must handle repetitious, threatening, or anonymous complaints. For many
customer complaints, a member may evidence both its acknowledgement and
response in one communication. For complaints raising multiple or
complicated issues, members may choose first to acknowledge the
complaint and send a following response after completing a review of
the issues raised. With respect to repetitious complaints from the same
individual that raise no new issues, a member may choose to provide a
response only once. A member may also consider whether to include a
notation on the response that the member will not provide additional
responses to subsequent complaints from that individual raising the
same issues. For complaints containing threats, in addition to
acknowledging and responding to the complaint, the member may wish to
adopt procedures to review such complaints in light of the potential
seriousness of the threat and decide on appropriate action, up to, and
including, contacting the appropriate law enforcement authority, if
deemed necessary. FINRA also notes that, while members would not be
able to acknowledge or respond to truly anonymous complaints, a member
would still have an obligation to capture and review the complaint to
determine whether it contains a legitimate grievance.
(h) Comments on Proposed FINRA Rule 3110(b)(6) and Supplementary
Material .11
Proposed FINRA Rule 3110(b)(6) (Documentation and Supervision of
Supervisory Personnel) is based largely on existing provisions in NASD
Rule 3010(b)(3) requiring a member's supervisory procedures to set
forth the member's supervisory system and to include a record of the
member's supervisory personnel with such details as titles,
registration status, locations, and responsibilities. The proposed rule
also would include two new provisions:
Proposed FINRA Rule 3110(b)(6)(C) requiring a member to
have procedures prohibiting its supervisory personnel from supervising
their own activities and reporting to, or having their compensation or
continued employment determined by, a person the supervisor is
supervising (the provision also would provide a limited size and
resources exception to this general requirement); and
Proposed FINRA Rule 3110(b)(6)(D) requiring a member to
have procedures to prevent the standards of supervision required
pursuant to proposed FINRA Rule 3110(a) from being reduced in any
manner due to any conflicts of interest that may be present with
respect to the associated person being supervised, such as the person's
position, the amount of revenue such person generates for the firm, or
any compensation that the supervisor may derive from the associated
person being supervised.
Proposed Supplementary Material .11 (Supervision of Supervisory
Personnel) would provide that a member generally will need to rely on
the exception provided in proposed FINRA Rule 3110(b)(6)(C) only
because it is a sole proprietor in a single-person firm or where a
supervisor holds a very senior executive position within the firm.
[[Page 40806]]
(1) Commission Overrides
One commenter requested that FINRA add rule language explaining
that the prohibition against supervisors having their compensation
determined by a person who is supervised, does not include a supervisor
receiving commission overrides.\69\ FINRA addressed this comment in the
Initial Filing and declined to make the suggested change. FINRA noted
in the Initial Filing that, although a supervised person may affect his
or her supervisor's compensation (through overrides or in other ways),
proposed FINRA Rule 3110(b)(6) concerns only those situations where a
supervised person directly controls a supervisor's compensation or
continued employment. In the commission override context, however, the
member would still need to address this conflict in its procedures;
that is, the override may not be a factor in reducing the standard of
supervision in any manner. For these reasons, FINRA declines to make
the suggested change. In addition, FINRA notes that the commenter
expressly agreed with FINRA's statements on this point in the Initial
Filing and has not provided additional information to support adding
the suggested rule language.
---------------------------------------------------------------------------
\69\ FSI.
---------------------------------------------------------------------------
(2) Conflicts of Interest
Some commenters expressed concern that requiring members to have
procedures to prevent the supervision standards from being reduced in
any manner due to any conflicts of interest that may be present creates
a strict liability standard that would require members to eliminate any
and all conflicts of interest that could be inconsistent with existing
supervisory roles, no matter how slight.\70\ Commenters suggested that
FINRA either eliminate the provision or amend the provision to include
a reasonableness standard.\71\
---------------------------------------------------------------------------
\70\ Schwab, SIFMA, FSI. As part of its argument, FSI noted that
the Initial Filing's discussion of examples of potential conflicts
of interest included ``any other factor that would present a
conflict'' and asked that FINRA clarify that this language would
apply only to conflicts of interest that are known, or should
reasonably be known, to the firm.
\71\ Schwab, SIFMA.
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FINRA disagrees with this strict liability argument and declines to
eliminate the provision. The reasonably designed standard that applies
to the supervisory procedures required throughout proposed FINRA Rule
3110(b) does not recognize a strict liability obligation requiring
identification and elimination of all conflicts of interest. Rather,
the reasonably designed standard recognizes that while a supervisory
system cannot guarantee strict compliance, the system must be a product
of sound thinking and within the bounds of common sense, taking into
consideration the factors that are unique to a member's business.\72\
Accordingly, a member's conflict of interest procedures should reflect
a member's sound, common sense identification of potential conflicts of
interest, based on factors unique to the member's business, and address
how the member will prevent these conflicts from reducing in any manner
the standards of supervision for its supervisory personnel.
---------------------------------------------------------------------------
\72\ See Notice to Members 99-45 (June 1999).
---------------------------------------------------------------------------
FINRA also declines the suggestion to include a reasonableness
standard. As FINRA noted in the Initial Filing, amending the proposed
conflict of interest requirement in this manner would have the effect
of altering the standards within the rule that describe the outcome the
procedures should try to achieve, resulting in an impermissible
relaxation of the standard around which the rule is designed.
(3) Limited Exception
One commenter stated, without additional detail, that there were
``potentially limitless'' situations where a member would need to rely
on the proposed exception from the general supervisory requirements and
requested that FINRA amend proposed Supplementary Material .11 to
provide only illustrative examples of when a member could rely on the
exception.\73\ FINRA declines to make the suggested change. The
proposed exception is specifically based on a member's inability to
comply with the general supervisory requirements because of the
member's size or supervisory personnel's position within the firm, and
proposed Supplementary Material .11 reflects FINRA's belief that a
member will generally need to rely on the exception only because it is
a sole proprietor in a single-person firm or where a supervisor holds a
very senior executive position within the firm. However, a member may
still rely on the exception in other instances where it cannot comply
because of its size or supervisory personnel's position within the
firm, provided the member documents the factors used to reach its
determination and how the supervisory arrangement with respect to the
supervisory personnel otherwise comports with proposed FINRA Rule
3110(a).
---------------------------------------------------------------------------
\73\ CAI.
---------------------------------------------------------------------------
(i) Comments on Proposed FINRA Rule 3110(b)(7) and Supplementary
Material .12
FINRA Rule 3110(b)(7) (Maintenance of Written Supervisory
Procedures) would require a member to retain and keep current, a copy
of the member's written supervisory procedures at each OSJ and at each
location where supervisory activities are conducted on behalf of the
member. As proposed in the Initial Filing, the member would also have
to communicate any amendments to its written supervisory procedures
throughout its organization. Proposed Supplementary Material .12 (Use
of Electronic Media to Communicate Written Supervisory Procedures)
would permit a member to satisfy its obligation to communicate its
written supervisory procedures, and any amendments thereto, using
electronic media, provided that the member complies with certain
conditions.
(1) Communicating Written Supervisory Procedures
Several commenters to the Initial Filing requested that FINRA
revise proposed FINRA Rule 3110(b)(7) and Supplementary Material .12 to
require that members communicate such material only to relevant
associated persons and/or supervisory personnel rather than to all
associated persons.\74\ The commenters suggested it would be
inappropriate to communicate written supervisory procedures and
amendments throughout a firm if those procedures or amendments are
relevant only to a limited business line or set of associated persons.
In response to these concerns, FINRA has revised proposed FINRA Rule
3110(b)(7) and Supplementary Material .12 to clarify that a member is
responsible for promptly communicating its written supervisory
procedures and amendments to all associated persons to whom such
written supervisory procedures and amendments are relevant based on
their activities and responsibilities. FINRA declines to adopt the
suggestion to limit the requirement to distribute written supervisory
procedures and amendments to ``supervisory personnel.'' As noted
further below, all associated persons are deemed to have knowledge of
and are subject to a member's supervisory procedures and amendments.
Requiring a member to
[[Page 40807]]
communicate to all associated persons, and not just ``supervisory
personnel,'' the written supervisory procedures and amendment relevant
to their activities helps ensure that the member's associated persons
have this requisite knowledge.
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\74\ SIFMA, T. Rowe Price, NSCP (requesting changes to
Supplementary Material .12), Schwab (requesting changes to FINRA
Rule 3110(b)(7)).
---------------------------------------------------------------------------
(2) Accessibility of Written Supervisory Procedures
As proposed in the Initial Filing, Supplementary Material .12
required that a member using electronic media to communicate its
written supervisory procedures make its procedures ``quickly and easily
accessible'' to associated persons through, for example, the member's
intranet system. One commenter requested that the term ``quickly and
easily accessible'' be modified to ``readily accessible,'' which the
commenter contended is a term regularly used in FINRA and SEC
rules.\75\ In response, FINRA has modified proposed Supplementary
Material .12 to use this term.
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\75\ SIFMA.
---------------------------------------------------------------------------
(3) Use of ``Promptly''
The same commenter also requested that FINRA delete the term
``promptly'' from proposed Supplementary Material .12's requirement
that members promptly post all written supervisory procedures
amendments to the electronic media. Instead, the commenter requested
that FINRA require that the written supervisory procedures be ``timely
communicated.'' FINRA, however, declines to make this change as it
views ``promptly'' and ``timely'' as having the same meaning in the
context of updating and distributing written supervisory procedures
amendments. In addition, FINRA has amended proposed FINRA Rule
3110(b)(7) to clarify that each member must promptly amend its written
supervisory procedures to reflect changes in applicable securities laws
or regulations, including FINRA and MSRB rules, and as changes occur in
its supervisory system and has included in the proposed rule a member's
general obligation to promptly communicate its written supervisory
procedures and amendments. FINRA clarifies that, for purposes of
distributing a member's written supervisory procedures amendments,
``promptly'' means prior to the effective date of any changes (or as
expeditiously as possible following any immediately effective changes)
in the securities laws or regulations or FINRA and MSRB rules
necessitating the amendments.
(4) Notification of ``Substantive'' Amendments
In addition, the commenter requested that FINRA revise the proposed
supplementary material's requirement to notify associated persons of
amendments to a member's written supervisory procedures to require
notification of only ``substantive'' amendments. FINRA declines to make
the suggested change, especially as it is unclear what standard members
could use to consistently identify a ``substantive'' amendment for
these purposes. FINRA, however, has amended this provision to require
that associated persons be notified that amendments relevant to their
activities and responsibilities have been made to the written
supervisory procedures.
(5) Verifying Associated Persons' Review of Amendments
As proposed in the Initial Filing, Supplementary Material .12
required that a member using electronic media to communicate its
written supervisory procedures be able to verify, at least once each
calendar year through electronic tracking, written certifications, or
other means that associated persons have reviewed the written
supervisory procedures. Commenters requested that FINRA eliminate the
verification requirement or revise the provision to apply only to
supervisory personnel.\76\ As one commenter noted, proposed FINRA Rule
3110(b)(7) does not contain a similar requirement for the dissemination
of hard copies of written supervisory procedures.\77\ In response,
FINRA has deleted this requirement from proposed Supplementary Material
.12. FINRA views such annual verification process as unnecessary in
light of the fact that all associated persons are deemed to have
knowledge of and are subject to a member's supervisory procedures and
amendments irrespective of whether members verify that their associated
persons have reviewed such procedures.
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\76\ SIFMA, Schwab (eliminate), NSCP (revise).
\77\ SIFMA.
---------------------------------------------------------------------------
(j) Comments on Proposed FINRA Rule 3110(c) and Supplementary Materials
.14-.15
Proposed FINRA Rule 3110(c)(1) (Internal Inspections), based
largely on NASD Rule 3010(c)(1), would retain the existing requirements
for each member to review, at least annually, the businesses in which
it engages and inspect each office on a specified schedule. The
provision also would retain the existing requirement that the member's
annual review must be reasonably designed to assist the member in
detecting and preventing violations of, and achieving compliance with,
applicable securities laws and regulations and FINRA and MSRB rules.
Proposed FINRA Rule 3110(c)(3)(A) would require members to prevent
the inspection standards required pursuant to proposed FINRA Rule
3110(c)(1) from being reduced in any manner due to any conflicts of
interest that may be present, including but not limited to, economic,
commercial, or financial interests in the associated persons and
businesses being inspected.
Proposed FINRA Rule 3110(c)(3)(B) would generally prohibit an
associated person from conducting a location's inspection if the person
is either assigned to that location or is directly or indirectly
supervised by someone assigned to that location. Proposed FINRA Rule
3110(c)(3)(C) would provide an exception from these general
prohibitions, while proposed Supplementary Material .15 (Exception to
Persons Prohibited from Conducting Inspections) would set forth the
general presumption that only a member with one office or an
independent contractor business model will need to rely upon the
exception.
Proposed Supplementary Material .14 (General Presumption of Three-
Year Limit for Periodic Inspection Schedules) would set forth a general
presumption of a three-year limit for periodic non-branch location
inspection schedules.
(1) Reference to Inspection Standards
One commenter objected to proposed FINRA Rule 3110(c)(3)(A)'s
reference to FINRA Rule 3110(c)(1) on the basis that this subparagraph
does not contain any inspection standards.\78\ However, as noted above,
proposed FINRA Rule 3110(c)(1) would retain the requirement that a
member's annual review of its business (which would include location
inspections conducted during that review) must be reasonably designed
to assist the member in detecting and preventing violations of, and
achieving compliance with, applicable securities laws and regulations
and with applicable FINRA and MSRB rules.\79\
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\78\ NSCP.
\79\ NSCP also asks that FINRA clarify that the term ``reduced
in any manner'' means that the frequency of internal inspections
should not be reduced because of any conflicts of interest. FINRA
notes that the term ``reduced in any manner'' does not have a fixed
interpretation, but rather should be considered within the context
of proposed FINRA Rule 3110(c)(1)'s reasonably designed inspection
standards discussed above.
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[[Page 40808]]
(2) Conflicts of Interest
Some commenters suggested that proposed FINRA Rule 3110(c)(3)(A)
would create a strict liability standard that would require a firm to
identify and eliminate any conflicts of interest, no matter how slight,
that would prevent a location's inspection standards from being reduced
in any manner and suggested that the provision be amended to include a
reasonableness standard.\80\ FINRA disagrees with commenters' strict
liability argument. The standard does not require identification and
elimination of all possible conflicts of interest. Rather, the proposed
provision is intended to address conflicts of interest that would cause
diminished inspection standards for a location that, in turn, could
result in a failure to detect violative conduct committed at that
location. FINRA also does not believe proposed FINRA Rule 3110(c)(3)(A)
should include a reasonableness standard. As FINRA noted in the Initial
Filing, this proposed requirement does not pertain to a member's
supervisory procedures, which a member must ``reasonably design'' to
achieve compliance with applicable federal laws and regulations and SRO
rules, but instead defines a standard around which inspections must be
conducted.
---------------------------------------------------------------------------
\80\ Schwab, SIFMA.
---------------------------------------------------------------------------
(3) Associated Persons Conducting Inspections
One commenter requested deleting proposed FINRA Rule
3110(c)(3)(B)'s proposed restrictions prohibiting certain associated
persons from conducting a location's inspection on the basis that the
restrictions would otherwise force firms to remove valuable on-site
personnel who routinely conduct inspections and carry out supervisory
procedures in the office.\81\ As stated in the Initial Filing, FINRA
believes that the proposed rule change would provide members with
sufficient flexibility to conduct their inspections using only firm
personnel. In addition, the proposed rule would provide an exception to
the proposed restrictions for those members that cannot comply with the
provision, either because of their size or business model. For these
reasons, FINRA declines to make the suggested change.
---------------------------------------------------------------------------
\81\ CAI.
---------------------------------------------------------------------------
(4) Reliance on the Limited Size and Resources Exception
One commenter requested that FINRA amend proposed Supplementary
Material .15 to include home or administrative office personnel
conducting home or administrative office inspections as one of the
enumerated situations covered by the presumption.\82\ Another commenter
stated that it should not have to document its reasons for relying on
the exception from the general inspection restrictions, especially when
the documentation will not be in line with the general presumption in
proposed Supplementary Material .15. The commenter also requested that
FINRA revise the proposed supplementary material to provide only
illustrative examples of when a member may rely upon the exception.\83\
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\82\ CAI.
\83\ T. Rowe Price.
---------------------------------------------------------------------------
FINRA declines to make the suggested changes. Proposed FINRA Rule
3110(c)(3)(B) would require that any reliance on the exception from its
general restrictions must be documented. A member's documentation of
its reliance on the exception is crucial to understanding whether the
member has inspection procedures that are reasonably designed to assist
the member in detecting and preventing violations of, and achieving
compliance with, applicable securities laws and regulations, and with
applicable FINRA and MSRB rules.
(5) Presumption of Three-Year Limit for Periodic Inspection Schedules
One commenter requested that FINRA eliminate proposed Supplementary
Material .14 on the basis that it would be problematic for firms to
meet the proposed supplementary material's presumption of a three-year
limit for periodic non-branch location inspection schedules when
conducting inspections for locations that, despite being used only one-
day per calendar year, would be considered non-branch locations.\84\
FINRA declines to make the suggested change. As noted in the Initial
Filing, proposed Supplementary Material .14 merely establishes a three-
year presumption and provides members with the flexibility to use an
inspection schedule period that is either shorter or longer than three
years. If a member chooses to use a periodic inspection schedule longer
than three years, then the proposed supplementary material would
require the member to properly document the factors used in determining
the appropriateness of the longer schedule.
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\84\ NSCP.
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(k) Comments on Proposed FINRA Rule 3110(d)
(1) General Requirement
Proposed FINRA Rule 3110(d)(1) (Transaction Review and
Investigation) would require a member to have supervisory procedures to
review securities transactions that are effected for a member's or its
associated persons' accounts, as well as any other ``covered account,''
to identify trades that may violate the provisions of the SEA, its
regulations, or FINRA rules prohibiting insider trading and
manipulative and deceptive devices.
One commenter suggested that the proposed rule should be limited to
identifying insider trading and not require trades to be reviewed for
possible violations of rules regarding ``manipulative and deceptive
devices,'' especially as retail brokerages are already obligated under
existing rules to review accounts for that type of activity.\85\ The
commenter noted that SEA Rule 10b5-1(a) states that ``manipulative and
deceptive devices'' includes, among other things, insider trading. The
commenter argued that ``other things'' could reasonably be expected to
encompass manipulation of security prices as described in Section 9 of
the SEA and asserted that detecting that type of activity could be
costly and burdensome, especially for online brokerage services that
would be ``forced to establish electronic feeds of trading activity in
covered accounts held at other member firms to enable the `computerized
surveillance of account activity' in those accounts.''
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\85\ NSCP.
---------------------------------------------------------------------------
The required review in proposed FINRA Rule 3110(d)(1) for ``trades
that may violate the provisions of the Exchange Act, the rules
thereunder, or FINRA rules prohibiting insider trading and manipulative
and deceptive devices'' is taken from existing obligations in
Incorporated NYSE Rule 342.21 (Trade Review and Investigation). FINRA
believes that the continued use of this standard is appropriate for
many of the same reasons identified by the Commission when it approved
NYSE Rule 342.21. In approving NYSE Rule 342.21, the Commission noted
that, among other things, the increased surveillance mandated by the
rule ``should have a positive impact upon the compliance efforts of
Exchange members and member organizations[.]'' \86\ In addition, the
Commission found that ``mandating
[[Page 40809]]
such a thorough review will not only increase the possibility of
detecting illegal trades, but also will have a deterrent effect on
insider trading and manipulative and deceptive practices.'' \87\ FINRA
believes that the benefits identified by the Commission, which would
continue to be present by adopting the standards of NYSE Rule 342.21
into the Consolidated FINRA Rulebook, would help to prevent fraudulent
and manipulative acts and practices, promote just and equitable
principles of trade, and protect investors, particularly since the
provision covers the review of trading activity of the member in
addition to its associated persons.
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\86\ Securities Exchange Act Release No. 25763 (May 27, 1988),
53 FR 20925 (June 7, 1988) (Order Approving File No. SR-NYSE-87-10).
\87\ Id.
---------------------------------------------------------------------------
FINRA also notes that there is no obligation on members to
establish electronic feeds of trading activity at other firms. As
discussed in detail below, FINRA has revised the definition of
``covered account'' to clarify a member's obligations regarding which
accounts must be reviewed. Under the new definition, members are
required to review (1) accounts of an associated person (and certain of
his or her family members) that are held at or introduced by the
member; and (2) accounts held away from the member if the associated
person is required to disclose the account pursuant to FINRA rules
(currently, NASD Rule 3050 (Transactions for or by Associated Persons)
and Incorporated NYSE Rule 407 (Transactions--Employees of Members,
Member Organizations and the Exchange)). Thus, the only outside trading
activity members are required to review under this provision is
activity in a covered account that is disclosed to the member pursuant
to other FINRA rules.\88\ In addition, FINRA emphasizes that firms are
permitted to take a risk-based approach to monitoring trading activity.
---------------------------------------------------------------------------
\88\ FINRA notes that NASD Rule 3050(b)(2) requires the firm at
which the trading activity is taking place to provide the member
with duplicate confirmations, account statements, or other account
information upon written request. Incorporated NYSE Rule 407(a)
generally requires the member to promptly send duplicate
confirmations and account statements.
---------------------------------------------------------------------------
One commenter stated that the Initial Filing ``appears to infer
that firms may be required to, at a minimum, conduct periodic reviews
of trading'' and did not agree that this would always be the case for
all firm personnel when using a risk-based review, as provided for
under Rule 3110(d).\89\ In the Initial Filing, FINRA stated that a
``member's procedures should take into consideration the nature of the
member's business, which would include an assessment of the risks
presented by different transactions and different departments within a
firm. Thus, while some members may need to develop restricted lists
and/or watch lists, other members may only need to periodically review
employee and proprietary trading. . . . [T]here is no requirement that
a member examine every trade of every employee or every proprietary
trade.'' As noted, the review would be informed by the firm's business
model, and firms may determine that certain departments or employees
pose a greater risk and examine trading in those accounts accordingly.
There is no implied obligation on firms as to how best to conduct the
reviews.
---------------------------------------------------------------------------
\89\ CAI.
---------------------------------------------------------------------------
One commenter expressed concerns about a firm's ability to prevent
violations of insider trading or the use of manipulative and deceptive
devices, especially when supervising account activity occurring in an
account held at another firm in which an associated person has a
beneficial interest, where the firm will, at best, receive post
transaction notification through confirmation statements.\90\ The
commenter asked FINRA to clarify that a firm's supervisory obligations
for brokerage accounts held outside of the member is limited to
detecting and reporting indicia of potential insider trading or use of
manipulative and deceptive devices.
---------------------------------------------------------------------------
\90\ FSI.
---------------------------------------------------------------------------
Section 15(g) of the SEA requires broker-dealers to ``establish,
maintain, and enforce written policies and procedures reasonably
designed * * * to prevent the misuse * * * of material, nonpublic
information by such broker or dealer or any person associated with such
broker or dealer.''\91\ Transaction review is one tool for firms in
meeting this statutory obligation, in addition to steps such as
information barriers and restricted lists that broker-dealers may
implement to meet this requirement. Reviewing transactions can also
help firms spot potential weaknesses in, or violations of, other
procedures. Robust transaction review also provides a deterrent effect
that can prevent insider trading and other manipulative or deceptive
trading activity by associated persons. As noted above, the only
account activity outside of the member firm that it must review under
this provision is trading activity in certain accounts reported to the
firm pursuant to other FINRA rules, and FINRA recognizes that the
information firms receive regarding outside accounts may be less timely
and less comprehensive than information firms have available with
respect to accounts they hold or introduce.
---------------------------------------------------------------------------
\91\ 15 U.S.C. 78o(g).
---------------------------------------------------------------------------
One commenter requested that FINRA provide a substantial
implementation period because implementing the new review process would
be burdensome and time consuming, especially in light of the ``covered
accounts'' definition.\92\ FINRA would provide firms with adequate time
to develop and establish policies and procedures for complying with new
rules and obligations. FINRA notes, however, that the proposed
procedures, in large part, help implement existing obligations for
broker-dealers pursuant to Section 15(g) of the SEA. Thus, while some
firms may need to revise and update procedures to comply with new
requirements, FINRA expects that many members will already have some
level of policies and procedures in place to meet their existing
obligations under Section 15(g) of the SEA.
---------------------------------------------------------------------------
\92\ CAI.
---------------------------------------------------------------------------
(2) ``Covered Accounts''
As proposed in the Initial Filing, FINRA Rule 3110(d)(3)(A) defined
``covered account'' to include (i) any account held by the spouse,
child, son-in-law, or daughter-in-law of a person associated with the
member where such account is introduced or carried by the member; (ii)
any account in which a person associated with the member has a
beneficial interest; and (iii) any account over which a person
associated with the member has the authority to make investment
decisions. FINRA, however, has revised the definition as described
below in response to comments.
One commenter asserted that the definition of ``covered account''
was unduly narrow and should include an associated person's parents,
siblings, mother-in-law, and father-in-law, as well as any life
partner.\93\ Other commenters argued that the definition was too broad.
For example, one commenter suggested limiting the scope of (ii) and
(iii) to accounts introduced or carried by the member \94\ while
another commenter suggested that FINRA use a more uniform definition
that does not differentiate between accounts that are introduced or
carried by the member versus those that are not.\95\ Other
[[Page 40810]]
commenters stated that the definition of ``covered account'' should not
include accounts of associated persons' adult children or their
spouses.\96\ One commenter stated that adult children and their spouses
are under no obligation to provide associated persons with information
related to their accounts introduced or carried by the member.\97\
Another commenter asserted that extending review to this class of
accounts will require an unnecessary and burdensome layer of filtering
to an already ``robust'' system of compliance with no added
benefit.\98\
---------------------------------------------------------------------------
\93\ PIABA.
\94\ NSCP.
\95\ SIFMA. This commenter also stated its belief that, for
carrying members, an account should not be subject to review only by
virtue of its being introduced by an unaffiliated correspondent
broker. FINRA questions whether such accounts would generally be
subject to review under the proposed rule because an account held by
a carrying firm for an unaffiliated correspondent broker would
generally not be an account of the carrying firm or one of its
associated persons.
\96\ Schwab, T. Rowe Price.
\97\ Schwab.
\98\ T. Rowe Price.
---------------------------------------------------------------------------
In response to these comments, FINRA has revised the definition of
``covered account.'' As amended, the transaction review requirements in
the proposed rule would apply to two types of ``covered accounts'': (i)
Certain accounts held at or introduced by the member and (ii) accounts
that are reported to the member pursuant to other FINRA rules.
Consequently, firms are under no obligation under this provision to
review transaction information in accounts to which they do not have
access to confirmations and account statements. In addition, FINRA has
amended the definition of ``covered account'' to add the accounts of
parents, siblings, fathers-in-law, mothers-in-law, and domestic
partners if the account is held at or introduced by the member.
Although some commenters requested that FINRA exclude accounts of adult
children and spouses, the primary purpose of the rule is to help firms
identify insider trading, and FINRA does not view the accounts of an
associated person's adult children and spouses as presenting less risk
for that type of trading activity than other accounts.\99\ Thus, for
those accounts in the first category above (i.e., those held at or
introduced by the member), FINRA has expanded the definition to include
additional family members. FINRA has also clarified that the only
accounts held away from the member (or the member's clearing firm) that
fall within the definition of ``covered account'' are those accounts of
associated persons disclosed to the member pursuant to other FINRA
rules.
---------------------------------------------------------------------------
\99\ See, e.g., Securities Exchange Act Release No. 43154
(August 15, 2000), 65 FR 51716 (August 24, 2000) (noting that the
Commission's experience ``indicates that most instances of insider
trading between or among family members involve spouses, parents and
children, or siblings''). See also Securities Exchange Act Release
No. 42259 (December 20, 1999), 64 FR 72590, 72604 (December 28,
1999) (noting that the inclusion of children in proposed Rule 10b5-2
was not intended to be limited to minor children because the
Commission's ``enforcement cases in this area typically involve
communications between parents and adult sons or daughters''). For
this same reason, FINRA declines to incorporate the definitions in
NYSE Information Memo 89-17 (April 4, 1989), which excepted from the
covered accounts outlined in NYSE Information Memo 88-21 (July 29,
1988) those accounts held by children of employees and their spouses
who do not reside in the same household with or are not financially
dependent on the employee. See Schwab, SIFMA.
---------------------------------------------------------------------------
(3) Internal Investigation Reporting
As proposed in the Initial Filing, FINRA Rule 3110(d)(2) would have
required any member that engages in ``investment banking services,'' to
provide reports to FINRA regarding internal investigations within ten
business days of the initiation of an investigation, update the status
of all ongoing investigations each quarter, and report to FINRA within
five business days of the completion of any internal investigation. As
described below, FINRA is retaining the definition of ``investment
banking services'' as proposed but has substantially revised the
reporting requirements.
(A) ``Investment Banking Services''
The reporting requirements in proposed FINRA Rule 3110(d)(2) would
apply only to those firms that engage in ``investment banking
services.'' Proposed FINRA Rule 3110(d)(3)(B) defines the term
``investment banking services'' to include, without limitation, acting
as an underwriter, participating in a selling group in an offering for
the issuer, or otherwise acting in furtherance of a public offering of
the issuer; acting as a financial adviser in a merger or acquisition;
providing venture capital or equity lines of credit or serving as
placement agent for the issuer or otherwise acting in furtherance of a
private offering of the issuer.\100\
---------------------------------------------------------------------------
\100\ One commenter asked that FINRA clarify that this
definition only applies to proposed FINRA Rule 3110 and not to other
rules. See CAI. Paragraph (d)(3) begins with the language ``For
purposes of this Rule''; consequently, the proposed definition is
solely for purposes of determining those firms subject to the
proposed reporting requirement in proposed FINRA Rule 3110(d)(2).
FINRA notes, however, that it has proposed to use the same
definition for purposes of the proposed research analyst conflict of
interest rules. See Regulatory Notice 08-55 (October 2008).
---------------------------------------------------------------------------
Several commenters to the Initial Filing requested that FINRA
exclude certain activity from the definition of ``investment banking
services.'' One commenter suggested that distribution activities
undertaken by firms in connection with investment companies and 529
plans should not fall under this definition as long as a firm engaged
in this activity does not also engage in the functions typically seen
as traditional underwriting activities, such as those described in the
proposal.\101\ Other commenters requested that FINRA revise the
definition to exclude activities such as serving as a principal
underwriter or a selling firm of variable annuities \102\ or selling
shares of real estate investment trusts, variable annuity contracts,
and limited partnerships.\103\
---------------------------------------------------------------------------
\101\ T. Rowe Price.
\102\ CAI.
\103\ FSI.
---------------------------------------------------------------------------
FINRA does not believe that any of the categories of activity
identified by the commenters should be categorically excluded from the
definition of ``investment banking services,'' given its limited use
for the purposes of proposed FINRA Rule 3110. All members, including
those who engage in ``investment banking services,'' are required to
include in their supervisory procedures a process for reviewing
securities transactions and promptly conducting an internal
investigation into any trade that may violate the provisions of the
SEA, the rules thereunder, or FINRA rules prohibiting insider trading
and manipulative and deceptive devices. The only additional requirement
of those firms that engage in ``investment banking services'' is that
they report information regarding their internal investigations to
FINRA. Because individuals engaged in investment banking activities may
have special access to material, non-public information,\104\ which
increases the risk of insider trading by those individuals, FINRA
believes that this additional reporting requirement is appropriate. To
the extent the commenters are correct that certain types of
underwriting activities do not present the same risks of insider
trading, the instances of reporting obligations on firms that only
engage in those activities should not be significant. To the extent
such firms do have internal investigative actions to report, FINRA
believes that they should be reported.
---------------------------------------------------------------------------
\104\ See, e.g., United States v. Contorinis, 692 F.3d 136, 144
(2d Cir. 2012) (affirming co-portfolio manager's conviction for
insider trading and securities fraud based on tips received from an
investment banker with material, non-public information regarding
pending merger discussions).
---------------------------------------------------------------------------
(B) Reporting Requirements
Several commenters suggested that FINRA eliminate the requirement
that members must, within ten business days of the initiation of an
internal investigation, file a written report and replace it with more
targeted disclosure
[[Page 40811]]
within a more reasonable time frame, such as that in Incorporated NYSE
Rule 351(e) (Reporting Requirements).\105\ One commenter stated that
firms already have robust and detailed procedures for complying with
the reporting requirements in Incorporated NYSE Rule 351(e), and
FINRA's proposed changes would be costly and burdensome to implement
and would not appear to yield substantial benefits, especially as
members cannot know whether an internal investigation has viability or
merit within ten business days.\106\
---------------------------------------------------------------------------
\105\ SIFMA, T. Rowe Price.
\106\ SIFMA.
---------------------------------------------------------------------------
In light of the comments, FINRA has modified the reporting
obligations for firms that are engaged in investment banking services
in a manner that reduces the potential burden for firms, while also
providing necessary information to assist FINRA in preventing and
detecting violations of insider trading and use of manipulative and
deceptive devices. First, FINRA has eliminated the requirement that
firms file an initial report of an internal investigation within ten
business days of its commencement and has replaced it with a quarterly
reporting requirement. Under the amended provision, within ten business
days of the end of each calendar quarter, a member engaged in
investment banking services must file a written report describing each
internal investigation initiated in the previous calendar quarter. The
report must include the identity of the member, the date each internal
investigation commenced, the status of each open internal
investigation, the resolution of any internal investigation reached
during the previous calendar quarter, and, with respect to each
internal investigation, the identity of the security, trades, accounts,
associated persons of the member, or associated person of the member's
family members holding a covered account, under review, and that
includes a copy of the member's policies and procedures required by
proposed FINRA Rule 3110(d)(1). Also, as noted above, if a member
subject to this requirement did not have an open internal investigation
or either initiate or complete an internal investigation during a
particular calendar quarter, the member would not be required to submit
a report for that quarter. Second, FINRA has replaced the proposed
requirement to report the completion of each internal investigation
within five business days of its completion with a more focused
requirement that is limited to investigations that resulted in a
finding of violation. Under the amended provision, members engaged in
investment banking services must, within five business days of
completion of an internal investigation in which it was determined that
a violation of the provisions of the SEA, the rules thereunder, or
FINRA rules prohibiting insider trading and manipulative and deceptive
devices had occurred, file with FINRA a written report detailing the
completion of the investigation, including the results of the
investigation, any internal disciplinary action taken, and any referral
of the matter to FINRA, another SRO, the SEC, or any other federal,
state, or international regulatory authority.
One commenter questioned the need to file reports of investigations
that did not result in a finding of violation, stating that the Initial
Filing, more than the rule text, indicates that reports are required
even if violations have not been found during the investigation.\107\
The commenter believed that additional reporting is unnecessary and
exceeded the reporting requirements in FINRA Rule 4530 (Reporting
Requirements). The commenter also asserted that FINRA has not provided
any rationale for why firms must still file a report even when
violations have not been found during the investigation.
---------------------------------------------------------------------------
\107\ T. Rowe Price.
---------------------------------------------------------------------------
Unlike FINRA Rule 4530, proposed FINRA Rule 3110(d) would require
more targeted and detailed reporting. While FINRA Rule 4530(b) requires
reporting only where a member concludes or reasonably should have
concluded that an associated person of the member or the member itself
has violated, among other things, any securities-related law or
rule,\108\ the proposed reporting requirement in proposed FINRA Rule
3110(d)(2) would require that members engaged in investment banking
services report investigations (and results of those investigations) of
securities transactions effected for the accounts of the member, the
member's associated persons, and any other covered account\109\ that
may violate the provisions of the Exchange Act, the rules thereunder,
or FINRA rules prohibiting insider trading and manipulative and
deceptive devices, regardless of whether a violation was ultimately
discovered. Information regarding internal investigations that do not
result in a finding of violation must be included in the quarterly
report. FINRA believes that this reporting obligation is necessary to
help protect investors and market integrity. As described in the
Initial Filing, the rationale for filing a report when no violation has
been found by the member is because a fact pattern that may result in a
member concluding that no misconduct has occurred could nonetheless
prove vital to FINRA in connecting the underlying conduct to other
conduct about which the member may not know.
---------------------------------------------------------------------------
\108\ See FINRA Rules 4530(b) and 4530.01.
\109\ As noted above, for purposes of proposed FINRA Rule
3110(d), a ``covered account'' is defined to include: (1) Any
account held by the spouse, domestic partner, child, parent,
sibling, son-in-law, daughter-in-law, father-in-law, or mother-in-
law of a person associated with the member where such account is
introduced or carried by the member; (2) any account introduced or
carried by the member in which a person associated with the member
has a beneficial interest; (3) any account introduced or carried by
the member over which a person associated with the member has the
authority to make investment decisions; and (4) any account of a
person associated with a member that is disclosed to the member
pursuant to NASD Rule 3050 or NYSE Rule 407, as applicable.
---------------------------------------------------------------------------
(l) Comments on Proposed FINRA Rule 3120
All of the comments FINRA received regarding proposed FINRA Rule
3120 (Supervisory Control System) addressed the provisions requiring a
member that meets a specified gross revenue threshold in the preceding
year to include additional content in the proposed rule's annual report
to senior management. FINRA originally proposed a gross revenue
threshold of $150 million or more in the Initial Filing; however, as
discussed further below, FINRA has revised the threshold to $200
million or more.
The required additional content includes a tabulation of the
reports pertaining to the previous year's customer complaints and
internal investigations made to FINRA. Also, the report must include a
discussion of the preceding year's compliance efforts, including
procedures and educational programs, in each of the following areas:
(1) Trading and marketing activities; (2) investment banking
activities; (3) antifraud and sales practices; (4) finance and
operations; (5) supervision; and (6) anti-money laundering.
(1) Revenue Threshold
One commenter suggested that all members be required to include the
supplemental information in the report, not merely those members
reporting more than $150 million in revenue.\110\ FINRA addressed this
comment in the Initial Filing and declined to make the suggested
change. As FINRA noted in that rule filing, FINRA believes that the
additional information reported by
[[Page 40812]]
members meeting the gross revenue threshold, now proposed as $200
million or more, would prove to be valuable information for FINRA's
regulatory program, especially as Incorporated NYSE Rule 342.30's
annual report supplemental information was a valuable tool for the NYSE
regulatory program.\111\ Also, as FINRA noted in the Initial Filing,
such information would be valuable compliance information for the
senior management of the firm.
---------------------------------------------------------------------------
\110\ PIABA.
\111\ See also Regulatory Notice 08-24 (noting that the
supplemental information in Incorporated NYSE Rule 342.30's annual
report was a valuable tool for the NYSE regulatory program and would
also be valuable information for FINRA's regulatory program going
forward).
---------------------------------------------------------------------------
FINRA, however, recognizes the burden the additional content
requirements could place on FINRA members and, as a result, proposed
only requiring certain members to include such additional content in
their reports. Although FINRA considered several alternative metrics
(e.g., number of registered persons), FINRA decided to use a gross
revenue metric. FINRA has further attempted to balance the value of the
information with the burden by increasing the gross revenue threshold
from the $150 million threshold proposed in the Initial Filing to $200
million. FINRA believes that the revised threshold strikes the
appropriate balance as it encompasses larger dual member firms, members
engaged in significant underwriting activities (including variable
annuity principal underwriting and fund distributions) and substantial
trading activities or market making business, and members with
extensive sales platforms--approximately 160 member firms in total, for
which the additional content requirements would provide a valuable
resource in the context of understanding and examining those firms and
their activities, which can generally be more complex or sizeable than
smaller firms' activities. FINRA also took into account the fact that
most members meeting that threshold already comply with Incorporated
NYSE Rule 342.30's reporting requirement. Further, the metric is easily
determined by reference to the member's most recent FOCUS reports in
the calendar year prior to the annual report. FINRA continues to
believe that its rationale supports the gross revenue threshold, as
revised to $200 million, and again declines to make the suggested
change.
(2) Additional Content Requirements
One commenter suggested that members should have the flexibility to
determine the content of their respective annual reports and requested
that the additional content requirements listed above be revised as
merely examples of additional report content.\112\ Other commenters
suggested that the additional content topics were vague and requested
that FINRA provide more guidance (e.g., definitions, examples) on the
additional content requirements.\113\ In particular, one commenter
asked whether the tabulation of reports pertaining to customer
complaints and internal investigations was the same as the customer
complaint data for FINRA Rule 4530.\114\
---------------------------------------------------------------------------
\112\ T. Rowe Price.
\113\ CAI, FSI.
\114\ CAI.
---------------------------------------------------------------------------
FINRA disagrees with the commenters' suggestions that the
supplementary information topics are vague and require examples or
definitions. The topics refer to specific components common to a
member's business. In addition, as FINRA noted in the Initial Filing,
with the exception of risk management (which is no longer included, as
discussed below), the categories listed above are incorporated from the
annual report content requirements of Incorporated NYSE Rule 342.30
(Annual Report and Certification) and are familiar to many of the firms
that would be required to comply with proposed FINRA Rule 3120's
additional content requirements. Also, FINRA made clear in the Initial
Filing that the proposed requirement to include a tabulation of
information provided to FINRA regarding customer complaints and
internal investigations was not duplicative of existing requirements in
FINRA Rule 4530, as each rule serves a distinct purpose. Whereas FINRA
Rule 4530 requires reporting certain information to FINRA, the
requirement in proposed FINRA Rule 3120 covers information required to
be provided to a firm's senior management. To that end, however, firms
may use the information reported to FINRA pursuant to FINRA Rule 4530,
as well as other relevant information reported to FINRA pursuant to
other regulatory requirements (e.g., investigation information reported
to FINRA pursuant to proposed FINRA Rule 3110(d)), to prepare the
tabulation required by proposed FINRA Rule 3120.
(3) Risk Management
As proposed in the Initial Filing, FINRA Rule 3120 would have
required that a member meeting the applicable gross revenue threshold
must include a discussion of the preceding year's compliance efforts in
the area of risk management. At least one commenter suggested that
FINRA eliminate this requirement since the term ``risk management,'' as
proposed, appears to encompass specific control functions for various
types of risk (e.g., market, credit, liquidity, operational). The
commenter asserted that, because there are no SEC or FINRA rules
relating to ``risk management'' as there are with finance and
operations, the compliance departments generally do not have programs
to assess the performance of that function and supervisors so
designated for purposes of FINRA rules are not therefore charged with
supervision of compliance efforts in the area of risk management.
Alternatively, the commenter suggested that FINRA acknowledge that
``risk management'' relates solely to ``compliance risk,'' which would
be covered by the firm's compliance department.\115\ Another commenter
also stated that the risk management topic appears to fall outside of
the responsibilities of many compliance departments and requested that
FINRA confirm whether chief compliance officers can rely on such items
as certifications and representations from managers of areas not under
the purview of, or routinely overseen by, the compliance department in
completing and submitting the annual report.\116\
---------------------------------------------------------------------------
\115\ SIFMA.
\116\ NSCP.
---------------------------------------------------------------------------
FINRA originally proposed the requirement for the purpose of
providing senior management with a narrative specifically reflecting
whether a member is effectively supervising and managing its business
risks. However, in response to commenters' ongoing concerns regarding
the role of compliance departments with respect to risk management
activities, FINRA is eliminating risk management from the additional
content requirements under proposed FINRA Rule 3120 and will consider
whether to address separately members' risk management practices. Based
on its examination and enforcement experience, FINRA has found that a
strong risk management program mitigates a member's potential
compliance problems.\117\
---------------------------------------------------------------------------
\117\ See e.g., Regulatory Notice 10-57 (November 2010)
(guidance on developing and maintaining robust funding and liquidity
risk management practices to prepare for adverse circumstances);
Notice to Members 99-92 (November 1999) (SEC, NASD Regulation, and
NYSE Issue Joint Statement on Broker/Dealer Risk Management
Practices) (emphasizing the importance of maintaining an appropriate
risk management system and providing examples of weaknesses and
strengths in various broker-dealers' risk management policies and
practices).
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[[Page 40813]]
(m) Comments on Proposed FINRA Rule 3170
SIFMA requested that FINRA confirm whether it would continue to
maintain and disseminate the ``Disciplined Firms List'' once new FINRA
Rule 3170 (Tape Recording of Registered Persons by Certain Firms),
which replaces NASD Rule 3010(b)(2) (the ``Taping Rule''), becomes
effective. Currently, FINRA provides a ``Disciplined Firms List''
identifying those firms that meet NASD Rule 3010(b)(2)'s definition of
``disciplined firm.'' This list assists members that are required to
establish special supervisory procedures, including the tape recording
of conversations, when they have hired more than a specified percentage
of registered persons from firms that meet the Taping Rule's definition
of ``disciplined firm.'' FINRA intends to continue to maintain the list
to assist members in meeting their supervisory obligations under FINRA
Rule 3170.
III. Date of Effectiveness of the Proposed Rule Change and Timing for
Commission Action
Within 45 days of the date of publication of this notice in the
Federal Register or within such longer period (i) as the Commission may
designate up to 90 days of such date if it finds such longer period to
be appropriate and publishes its reasons for so finding or (ii) as to
which the self-regulatory organization consents, the Commission will:
(A) by order approve or disapprove such proposed rule change, or
(B) institute proceedings to determine whether the proposed rule
change should be disapproved.
IV. Solicitation of Comments
Interested persons are invited to submit written data, views and
arguments concerning the foregoing, including whether the proposed rule
change is consistent with the Act. Comments may be submitted by any of
the following methods:
Electronic Comments
Use the Commission's Internet comment form (https://www.sec.gov/rules/sro.shtml); or
Send an email to rule-comments@sec.gov. Please include
File Number SR-FINRA-2013-025 on the subject line.
Paper Comments
Send paper comments in triplicate to Elizabeth M. Murphy,
Secretary, Securities and Exchange Commission, 100 F Street NE.,
Washington, DC 20549-1090.
All submissions should refer to File Number SR-FINRA-2013-025. This
file number should be included on the subject line if email is used. To
help the Commission process and review your comments more efficiently,
please use only one method. The Commission will post all comments on
the Commission's Internet Web site (https://www.sec.gov/rules/sro.shtml). Copies of the submission, all subsequent amendments, all
written statements with respect to the proposed rule change that are
filed with the Commission, and all written communications relating to
the proposed rule change between the Commission and any person, other
than those that may be withheld from the public in accordance with the
provisions of 5 U.S.C. 552, will be available for Web site viewing and
printing in the Commission's Public Reference Room, 100 F Street NE.,
Washington, DC 20549, on official business days between the hours of 10
a.m. and 3 p.m. Copies of such filing also will be available for
inspection and copying at the principal office of FINRA. All comments
received will be posted without change; the Commission does not edit
personal identifying information from submissions. You should submit
only information that you wish to make available publicly. All
submissions should refer to File Number SR-FINRA-2013-025 and should be
submitted on or before July 29, 2013.
For the Commission, by the Division of Trading and Markets,
pursuant to delegated authority.\118\
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\118\ 17 CFR 200.30-3(a)(12).
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Elizabeth M. Murphy,
Secretary.
[FR Doc. 2013-16231 Filed 7-5-13; 8:45 am]
BILLING CODE 8011-01-P