Self-Regulatory Organizations; National Association of Securities Dealers, Inc.; Order Approving Proposed Rule Change and Amendment Nos. 1, 2, 3, 4, 5 and 6 Thereto Relating to Proposed Uniform Definition of “Branch Office” Under NASD Rule 3010(g)(2), 54782-54788 [E5-5034]
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Federal Register / Vol. 70, No. 179 / Friday, September 16, 2005 / Notices
SECURITIES AND EXCHANGE
COMMISSION
[Release No. 34–52403; File No. SR–NASD–
2003–104]
Self-Regulatory Organizations;
National Association of Securities
Dealers, Inc.; Order Approving
Proposed Rule Change and
Amendment Nos. 1, 2, 3, 4, 5 and 6
Thereto Relating to Proposed Uniform
Definition of ‘‘Branch Office’’ Under
NASD Rule 3010(g)(2)
September 9, 2005.
I. Introduction
On July 2, 2003, the National
Association of Securities Dealers, Inc.
(‘‘NASD’’) filed with the Securities and
Exchange Commission (‘‘SEC’’ or
‘‘Commission’’), pursuant to Section
19(b)(1) of the Securities Exchange Act
of 1934 (‘‘Act’’) 1 and Rule 19b–4
thereunder,2 a proposed rule change to
revise the definition of ‘‘branch office’’
set forth in NASD Rule 3010(g)(2) and
to adopt NASD IM–3010–1 to provide
guidelines on factors to be considered
by a member firm in conducting internal
inspections of offices. On October 21,
2003, NASD amended the proposed rule
change.3 On December 8, 2003, NASD
amended the proposed rule change.4
The proposed rule change, as
amended by Amendments Nos. 1 and 2,
was published for comment in the
Federal Register on December 16,
2003.5 The Commission received 847
comment letters on the proposal, as
amended.6 On June 29, 2004, NASD
1 15
U.S.C. 78s(b)(1).
CFR 240.19b–4.
3 See letter from Kosha K. Dalal, Assistant General
Counsel, NASD, to Katherine A. England, Assistant
Director, Division of Market Regulation
(‘‘Division’’), Commission, dated October 21, 2003
(‘‘Amendment No. 1’’).
4 See letter from Kosha K. Dalal, Assistant General
Counsel, NASD, to Katherine A. England, Assistant
Director, Division, Commission, dated December 8,
2003 (‘‘Amendment No. 2’’).
5 See Securities Exchange Act Release No. 48897
(December 9, 2003), 68 FR 70059.
6 See letters from Stephen A. Batman, CEO, 1st
Global Capital Corp., dated January 5, 2004 (‘‘1st
Global Letter’’); Mario DiTrapani, President,
Association of Registration Management, dated
January 6, 2004 (‘‘ARM Letter’’); Carl B. Wilkerson,
Chief Counsel, Securities & Litigation, American
Council of Life Insurers, dated December 23, 2003
(‘‘ACLI Letter’’); Carl B. Wilkerson, Vice President
& Chief Counsel, Securities & Litigation, American
Council of Life Insurers, dated October 5, 2004
(‘‘ACLI Letter 2’’); Charles Barley, dated January 21,
2004 (‘‘Barley Letter’’); Mike Becher, dated January
21, 2004 (‘‘Becher Letter’’); Rod Bieber, dated
January 21, 2004 (‘‘Bieber Letter’’); Sherri Branson,
Agent, State Farm Insurance Companies, dated
January 26, 2004 (‘‘Branson Letter’’); John R.
Claborn, John R. Claborn & Associates, dated
January 21, 2004 (‘‘Claborn Letter’’); Charles Ehlert,
Rural Insurance Companies, received February 12,
2004 (‘‘Ehlert Letter’’); Lawrence J. Fowler, Jr., CLU,
2 17
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15:04 Sep 15, 2005
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LUTCF, Nationwide, dated February 2, 2004
(‘‘Fowler Letter’’); Michael Garcia, dated January 20,
2004 (‘‘Garcia Letter’’); Bob Geis, CLU, Registered
Representative, AXA Network, dated January 28,
2004 (‘‘Geis Letter’’); Arthur K. Gruber, CLU,
Registered Representative, AXA Advisors, LLC,
dated January 23, 2004 (‘‘Gruber Letter’’); Richard
A. Gurdjian, dated January 20, 200 (‘‘Gurdjian
Letter’’); Clark Hall, dated January 21, 2004 (‘‘Hall
Letter’’); Joan M. Halstead, CLU, REBC, ChCF,
Chartered Financial Consultant, Halstead Financial
Associates, dated January 21, 2004 (‘‘Halstead
Letter’’); Karen R. Hammond, ChFC, The Hammond
Agency, Inc., dated January 21, 2004 (‘‘Hammond
Letter’’); Jeffrey K. Hoelzel, MTL Equity Products,
Inc., dated January 28, 2004 (‘‘Hoelzel Letter’’);
Raymond Howen, Rural Insurance Companies,
received February 11, 2004 (‘‘Howen Letter’’);
Edwin P. Morrow, CLU, ChFC, CFP, RFC, President
and CEO, International Association of Registered
Financial Consultants, Inc., dated January 21, 2004
(‘‘IARFC Letter’’); Gene Imke, dated January 30,
2004 (‘‘Imke Letter’’); Thomas R. Moriarty,
President, InterSecurities, Inc., dated January 6,
2004 (‘‘InterSecurities Letter’’); Jim Jacobsen, State
Farm, received February 9, 2004 (‘‘Jacobsen
Letter’’); Michael Lisle, Mutual of Omaha Insurance
Company, dated January 21, 2004 (‘‘Lisle Letter’’);
Carl Lundgren, received March 30, 2004
(‘‘Lundgren Letter’’); Peter J. Mersberger, Mersberger
Financial Group, Inc., dated January 27, 2004
(‘‘Mersberger Letter’’); Leonard M. Bakal, Vice
President and Compliance Director, Metropolitan
Life Insurance Company, dated January 14, 2004
(‘‘MetLife Letter’’); Gary A. Sanders, National
Association of Insurance and Financial Advisors,
dated January 29, 2004 (‘‘NAIFA Letter’’); Ralph A.
Lambiase, NASAA President and Director,
Connecticut Division of Securities, North American
Securities Administrators Association, Inc., dated
January 6, 2004 (‘‘NASAA Letter’’); David
Niederbaumer, CLU, ChFC, Financial Associate,
and Matt Niederbaumer, Financial Associate,
Thrivent Financial for Lutherans, dated January 30,
2004 (‘‘Niederbaumer Letter’’); Kathy Northrop,
dated January 20, 2004 (‘‘Northrop Letter’’); Michael
Leahy, President, NYLIFE Securities Inc., dated
January 29, 2004 (‘‘NYLIFE Letter’’); Gerald J.
O’Bee, CLU, ChFC, CLTC, CSA, Insurance and
Financial Services, MassMutual Financial Group,
dated January 26, 2004 (‘‘O’Bee Letter’’); Walter
Olshanski, dated January 21, 2004 (‘‘Olshanski
Letter’’); Minoo Spellerberg, Compliance Director,
Princor Financial Services Corporation, dated
February 6, 2004 (‘‘Princor Letter’’); Minnie
Whitmire, Registrations Supervisor, Raymond
James & Associates, Inc., dated January 12, 2004
(‘‘Raymond James Letter’’); George Nelson Ridings,
ChFC CLU, dated January 27, 2004 (‘‘Ridings
Letter’’); Walter Scott, dated January 21, 2004
(‘‘Scott Letter’’); John Polanin, Jr., Chairman, SelfRegulation and Supervisory Practices Committee,
Securities Industry Association, dated January 9,
2004 (‘‘SIA Letter’’); Christopher Shaw, Vice
President & Acting Chief Compliance Officer,
Transamerica Financial Advisors, Inc., dated
January 6, 2004 (‘‘TFA Letter’’); John Gilner, Vice
President; Henry H. Hopkins, Vice President; and
Sarah McCafferty, Vice President, T. Rowe Price
Investment Services, Inc., dated January 5, 2004
(‘‘T. Rowe Price Letter’’); Paul B. Uhlenhop,
Lawrence, Kamin, Saunders & Uhlenhop, L.L.C.,
dated December 31, 2003 (‘‘Uhlenhop Letter’’); Roy
D. Vega, Vega Insurance & Financial Services, dated
January 21, 2004 (‘‘Vega Letter’’); Al Villasenor,
Unisure Insurance Services Inc. and Villasenor
Insurance Associates, dated January 28, 2004
(‘‘Villasenor Letter’’); and Connie Walenta, dated
January 21, 2004 (‘‘Walenta Letter’’). In addition,
the Commission received 756 comment letters from
individuals or entities using ‘‘Letter Type A’’ and
45 comment letters from individuals or entities
using ‘‘Letter Type B,’’ both of which expressed
concerns over the effect the proposed rule change
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submitted a response to the comment
letters.7 On September 20, 2004, NASD
amended the proposed rule change
(‘‘Amendment No. 3’’).8 On March 21,
2005, NASD amended the proposed rule
change (‘‘Amendment No. 4’’).9 On June
1, 2005, NASD amended the proposed
rule change (‘‘Amendment No. 5’’).10 On
August 23, 2005, NASD amended the
proposed rule change (‘‘Amendment No.
6’’).11 This order approves the proposed
rule change, as amended.
II. Description of Proposed Rule Change
NASD currently defines a branch
office as any location identified by any
means to the public or customers as a
location at which the member conducts
an investment banking or securities
would have on broker-dealers affiliated with life
insurance companies. Letter Types A and B are
posted on the Commission’s Internet Web site
(https://www.sec.gov/rules/proposed.shtml).
7 See letter from Barbara Z. Sweeney, Senior Vice
President and Corporate Secretary, NASD, to
Katherine A. England, Assistant Director, Division,
Commission, dated June 29, 2004 (‘‘NASD Response
Letter’’).
8 See letter from Patrice Gliniecki, Senior Vice
President and Deputy General Counsel, NASD, to
Katherine A. England, Assistant Director, Division,
Commission, dated September 20, 2004. In
Amendment No. 3, NASD revised the language of
NASD Rule 3010(g)(2) to reflect changes made by
File No. SR–NASD–2002–162, approved in
Securities Exchange Act Release No. 49883 (June
17, 2004), 69 FR 35092 (June 23, 2004). This was
a technical amendment and is not subject to notice
and comment.
9 In Amendment No. 4, NASD: (i) amended the
proposed definition of ‘‘branch office’’ set forth in
NASD Rule 3010(g)(2)(A) to exclude a member’s
main office to conform to the definition proposed
by the NYSE in File No. SR–NYSE–2002–34 (NASD
rules do not define ‘‘main office’’). The NASD made
this change to its rule so that the rule would be
consistent with the NYSE rule and to avoid
confusion for dual members; (ii) added new
subparagraph (2)(C) to NASD Rule 3010(g) to clarify
the rules and regulations applicable to a member’s
main office; and (iii) designated proposed new text
to Rule 3010(g)(2) as being subparagraph (D).
However, Amendment No. 6 deletes the exclusion
of a member’s main office from the definition and
proposed subparagraph 2(C) to NASD Rule 3010(g)
described in items (i) and (ii) above, respectively.
See note 11, infra. NASD also responded to ACLI
Letter II in Amendment No. 4 (‘‘NASD Response
Letter 2’’). This was a technical amendment and is
not subject to notice and comment.
10 In Amendment No. 5, NASD made minor
changes correcting the grammar, markings, and a
cross-reference in the text of the proposed rule
change. This was a technical amendment and is not
subject to notice and comment.
11 In Amendment No. 6, NASD deleted (i) the
proposed exclusion from registration as a branch
office for main offices of a member and (ii)
proposed subparagraph 2(C) to Rule 3010(g), added
in Amendment No. 4, in order to maintain a
uniform proposed definition of branch office with
the NYSE’s proposal. NASD also clarified the
effective date of the proposed rule change and made
minor technical changes to the rule text. In
addition, NASD responded to comments relating to
remote traders in Amendment No. 6 (‘‘NASD
Response Letter 3’’). This was a technical
amendment and is not subject to notice and
comment.
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Federal Register / Vol. 70, No. 179 / Friday, September 16, 2005 / Notices
business. The current definition
contains the following exclusions: (1) A
location identified in a telephone
directory, on a business card, or
letterhead; (2) a location referred to in
a member advertisement; (3) a location
identified in a member’s sales literature;
and (4) any location where a person
conducts business on behalf of the
member only occasionally; provided, in
each case, that the phone number and
address of the branch office or Office of
Supervisory Jurisdiction (‘‘OSJ’’) that
supervises the location is also
identified.12 NASD currently designates
locations from which associated persons
work as either branch offices or
unregistered locations. This designation
primarily affects the supervisory
responsibilities of, and the fees paid by,
members.
There is currently no uniform
approach among regulators for
classifying locations from which
registered representatives regularly
conduct the business of effecting
transactions in securities. The
Commission, the New York Stock
Exchange, Inc. (‘‘NYSE’’), NASD and
state securities regulators all define the
term ‘‘branch office’’ differently and, as
a result, a member must comply with
multiple definitions in each jurisdiction
in which it conducts a securities
business. This requires tracking
numerous definitions, filing multiple
forms to register and/or renew
registration of such locations, meeting
various deadlines, and continually
monitoring each jurisdiction for changes
in rules or procedures. Moreover, NASD
member firms must register branch
offices with the Commission, NASD,
and particular state(s) by completing
Schedule E to Form BD (‘‘Schedule E’’),
which NASD staff and state regulators
believe does not adequately fulfill their
regulatory needs. In addition, according
to NASD, members have found
Schedule E to be a burdensome and
time-consuming method by which to
register branch offices.
As a result, NASD has been working
with the North American Securities
Administrators Association (‘‘NASAA’’),
and the NYSE to reduce the
12 An office that is designated a ‘‘branch office’’
under NASD rules must pay an annual registration
fee and have a branch manager on site. A branch
office is further classified as an OSJ if any one of
the following enumerated activities occurs at the
location: order execution, maintenance of customer
funds and securities, final approval of new accounts
and advertisements, review of customer orders, and
supervision of associated persons at other branch
offices. An office that is designated an OSJ must
have a registered principal on-site and be inspected
on an annual basis. NASD Rule 3010(c) provides
that each branch office shall be inspected according
to a cycle set forth in the firm’s written supervisory
and inspection procedures.
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inconsistencies that exist among the
various ways in which locations are
defined in order to increase the utility
of the Central Registration Depository
(‘‘CRD’’) as a central branch office
registration system for NASD, other selfregulatory organizations (‘‘SROs’’), and
states. The parties reached a core
proposed uniform definition, which
largely tracks the Commission’s
definition of ‘‘office’’ in Rules 17a–3
and 17a–4 under the Act (the ‘‘Books
and Records Rules’’).13 NASD filed the
instant proposed rule change and the
NYSE filed a proposed rule change
containing a substantially similar
definition of branch office, but
containing an additional limitation on
the primary residence exception as
discussed below.14 In addition, NASD
has proposed new Form BR in a
separate filing, which would permit
registration of branch offices through
the CRD system.15
The instant proposal would define a
‘‘branch office’’ as any location where
one or more associated persons of a
member regularly conducts the business
of effecting any transactions in, or
inducing or attempting to induce the
purchase or sale of any security, or any
location held out as such.16 The
proposed rule change would exclude
from registration as a branch office: (1)
A location that operates as a back office;
(2) a representative’s primary residence,
provided it is not held out to the public
and certain other conditions are
satisfied; (3) a location, other than the
primary residence, that is used for less
than 30 business days annually for
securities business, is not held out to
the public as an office, and satisfies
certain of the conditions set forth in the
primary residence exception; (4) a
location of convenience used
13 17
CFR 240.17a–3 and 17 CFR 240.17a–4.
Securities Exchange Act Release No. 46888
(November 22, 2002), 67 FR 72257 (December 4,
2002) (SR–NYSE–2002–34). The Commission is
simultaneously approving the NYSE’s proposed
rule change. See Securities Exchange Act Release
No. 52402 (September 9, 2005).
15 See Securities Exchange Act Release No. 51742
(May 25, 2005), 70 FR 32386 (June 2, 2005) (SR–
NASD–2005–030). See also Correction, 70 FR 48802
(August 19, 2005) (including language inadvertently
omitted from the first sentence of footnote 3).
16 Amendment No. 6 deleted the exclusion ‘‘other
than the main office’’ from the definition of branch
office as initially proposed. The NASD states that
this change would supercede any earlier statements
made concerning the registration requirements
applicable to members’ main offices under NASD
rules. The NASD notes that IM–1000–4 addresses
the need for members to keep their membership
applications current, as well as to properly
designate and register offices of supervisory
jurisdiction and branch offices. NASD intends to
propose future amendments to IM–1000–4,
assuming the SEC’s approval of this proposed rule
change and the proposed new Form BR. See
Amendment No. 6, supra note 11.
14 See
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54783
occasionally and by appointment; (5) a
location used primarily for nonsecurities business and from which less
than 25 securities transactions are
effected annually; (6) the floor of an
exchange; and (7) a temporary location
used as part of a business continuity
plan.
In developing the proposed
definition, NASD sought to provide
reasonable exceptions from branch
office registration to take into account
technological innovations and current
business practices without
compromising the need for investor
protection. NASD believes the proposed
exceptions from branch office
registration are practically based while
still containing important safeguards
and limitations to protect investors.
Further, the primary residence
exception contains significant
safeguards, including that: (1) Only one
associated person or associated persons
who are members of the same
immediate family and reside at the
location may conduct business at such
location; (2) the location cannot be held
out to the public and the associated
person may not meet with customers at
the location; (3) neither customer funds
nor securities may be handled at that
location; (4) the associated person must
be assigned to a designated branch
office, and the branch office must be
reflected on all business cards,
stationery, advertisements, and other
communications to the public; (5) the
associated person’s correspondence and
communications with the public must
be subject to the firm’s supervision;17 (6)
electronic communications must be
made through the firm’s system; (7) all
orders must be entered through the
designated branch office or an electronic
system established by the member and
reviewable at such location; (8) written
supervisory procedures pertaining to
supervision of sales activities conducted
at the residence must be maintained by
the member; and (9) the member must
maintain a list of the residence
locations. These limitations closely
track the limitations on the use of a
private residence in the Books and
Records Rules.18
As noted above, the NYSE’s initial
proposed definition contained an
additional limitation on the primary
residence exception, which would have
limited to 50 the number of business
days an associated person would be
permitted to work from his primary
17 The Commission notes that all correspondence
and communications with the public by an
associated person is subject to the firm’s
supervision.
18 17 CFR 240.17a–4(l).
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Federal Register / Vol. 70, No. 179 / Friday, September 16, 2005 / Notices
residence without requiring registration
as a branch office.19 NASD concluded
that the 50-business day limitation on
the use of a primary residence would
not be practical for small firms and
independent dealers, and would not
provide any added regulatory benefit,
and therefore did not include this
limitation in the instant proposal. The
NYSE subsequently proposed to remove
this limitation from its proposed rule
change.20
NASD’s proposed definition also
would exempt from branch office
registration a temporary location, other
than a primary residence, that is used
for securities business less than 30business days in any calendar year. The
limitations on the use of a primary
residence described above also would
apply to use of a temporary location for
conducting securities business.21 For
purposes of calculating the number of
days for this exception, the proposed
rule provides that a ‘‘business day’’
would not include any partial business
day, provided that the associated person
spends at least four hours on such
business day at his or her designated
branch office during normal business
hours.
The proposed definition would
exempt ‘‘offices of convenience’’ from
branch office registration, provided that
associated persons meet customers only
occasionally and exclusively by
appointment, and that the location not
be held out to the public as a branch
office. When such office of convenience
is located on bank premises, however,
signage necessary to comply with
applicable Federal and State laws, rules
and regulations, and applicable rules
and regulations of NASD, other selfregulatory organizations, and securities
or banking regulators would be
permitted in order to avoid confusing
customers who might otherwise believe
that traditional low-risk investments,
such as deposits, are being offered by
associated persons at such offices on
bank premises. In addition, other than
meeting customers at these offices of
convenience, all other functions of the
associated person would be conducted
and supervised through the designated
branch office.
The proposed rule also exempts from
branch office registration any location
that is primarily used to engage in nonsecurities activities (e.g., insurance) and
from which the associated person effects
no more than 25 securities transactions
19 See
SR–NYSE–2002–34, supra note 14.
Amendment No. 2 to SR–NYSE–2002–34.
21 For purposes of satisfying condition (a) to the
temporary location exception, an associated person
would be deemed to ‘‘reside’’ at such temporary
location.
20 See
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15:04 Sep 15, 2005
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in any one calendar year, provided that
advertisements or sales literature
identifying such location also set forth
the location from which the associated
person is directly supervised. In
addition, such securities activities
would be conducted through and
supervised by the associated person’s
designated branch office.
However, notwithstanding the
exclusions in NASD Rule 3010(g)(2)(A),
any location that is responsible for
supervising the activities of persons
associated with the member at one or
more non-branch locations of the
member would be considered to be a
branch office.22
The proposed rule change also sets
forth proposed NASD IM–3010–1,
which emphasizes the existing
requirement that members establish
reasonable supervisory procedures and
conduct reviews of locations taking into
consideration, among other things, the
firm’s size, organizational structure,
scope of business activities, number and
location of offices, the nature and
complexity of products and services
offered, the volume of business done,
the number of associated persons
assigned to a location, whether a
location has a principal on-site, whether
the office is a non-branch location, and
the disciplinary history of the registered
person. The proposed interpretive
material notes that members would be
required to be especially diligent in
establishing procedures and conducting
reasonable reviews with respect to nonbranch locations.
NASD indicated in Amendment No. 6
that it expects to deploy branch office
functionality in CRD in the Fall of
2005 and that it expects to make the
proposed rule change effective the first
quarter of 2006.
III. Comment Summary
As noted above, the Commission
received 847 comment letters with
respect to the proposed rule change.23
NASD filed a response letter to address
concerns raised by the commenters,24
and subsequently filed a second
response letter to address comments
made in ACLI Letter 2 25 and a third
response letter to address comments
relating to remote traders.26
Several of the commenters applauded
NASD for its efforts in creating a
22 See NASD Rule 3010(g)(2)(B). This rule text
was added to reflect changes made by File No. SR–
NASD–2002–162. This language conforms to
similar language proposed by the NYSE in SR–
NYSE–2002–34. See supra notes 8 and 14.
23 See supra note 6.
24 See supra note 7.
25 See supra note 9.
26 See supra note 11.
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uniform definition of branch office,27
agreeing that a uniform definition
would have benefits for brokerdealers.28 One commenter stated that
‘‘regulatory coordination and
cooperation produces effective and
efficient regulation that serves the best
interests of investors, regulators and
member firms alike’’ and supported
NASD’s proposed definition as ‘‘a
practical definition that takes into
account technological innovations and
current business practices without
compromising the need for investor
protection.’’ 29 Several commenters
expressed support for the facilitation
and streamlining of branch office
registration with CRD,30 stating that it
would provide an ‘‘efficient and
centralized method for members and
associated persons to register branch
offices’’ as required by SROs and
states.31
Commenters responding to the
Commission’s specific request for
comment on NASD’s primary residence
exception and the divergent proposals
by NASD and the NYSE with respect to
the NYSE’s proposed annual 50business day limitation on engaging in
securities activities from a primary
residence, expressed unanimous
support for NASD’s approach.32
Commenters expressed the opinion that
the rationale for branch office
registration should be determined by the
types of activities performed at that
location, rather than the number of days
spent there.33
A substantial majority of the
commenters, including those who
submitted Letter Types A and B,
expressed general concerns about the
effect the proposed rule change would
have upon limited purpose brokerdealers affiliated with life insurance
companies. Many of these commenters
expressed the view that the proposed
rule change would have a
disproportionate impact on limited
purpose broker-dealers, as compared to
full-service broker-dealers who conduct
their activities from offices that meet
NASD’s current definition of branch
office.34 These commenters pointed out
27 See ARM Letter, InterSecurities Letter, Princor
Letter, and TFA Letter, supra note 6.
28 See Princor Letter, supra note 6. The Princor
Letter went on to discuss changes it believed would
be necessary to achieve this goal.
29 See SIA Letter, supra note 6.
30 See ARM Letter, NASAA Letter, and SIA Letter,
supra note 6.
31 See ARM Letter, supra note 6.
32 See ARM Letter, InterSecurities Letter, MetLife
Letter, Princor Letter, SIA Letter, T. Rowe Price
Letter, and TFA Letter, supra note 6.
33 See ARM Letter and SIA Letter, supra note 6.
34 See ACLI Letter, ACLI Letter 2, Branson Letter,
Ehlert Letter, Fowler Letter, Garcia Letter, Gurdjian
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that broker-dealers affiliated with
insurance companies perform a much
narrower range of services and that the
companies with which they are
affiliated have structured their
operations based on the current
definition and would be presented with
significant new economic and
administrative costs in order to comply
with the proposed definition.35 The
commenters stated that over 50 percent
of NASD’s registered representatives
work for broker-dealers affiliated with
life insurers,36 and that the proposal
therefore would have a significant
financial impact on the life insurance
industry.37 One commenter represented
that the new definition would cause its
number of branch offices to increase
from 42 to 1,100,38 while another said
that it would expect approximately
3,400 additional branch offices,39 in
each case resulting in a sharp increase
in overall expenses due to increased
paperwork and registration fees. One
commenter pointed out that this sharp
increase in the number of branch offices
would necessitate amendment of its
NASD membership agreement.40
Commenters submitting Letter Type B
stated that the proposal would place an
‘‘unfair burden on broker-dealers
conducting business through many
smaller, geographically dispersed nonbranch offices.’’ 41
NASD responded to these concerns,
saying that it recognizes that certain
firms may be required to register
previously unregistered locations under
the proposed definition and that, while
this ‘‘may increase a firm’s registration
costs, NASD believes that a firm’s
administrative and supervision costs for
all locations should not increase as a
result of this proposal.’’ 42 Quite the
contrary, NASD stated that ‘‘the
development of a centralized branch
office registration system through CRD
will alleviate current registration
burdens, thus making branch office
registration and renewal a more efficient
process.’’ 43
Two commenters stated that NASD
has made no attempt to evaluate or
quantify the economic burden the
Letter, Halstead Letter, Hoelzel Letter, Howen
Letter, IARFC Letter, Imke Letter, Jacobsen Letter,
Lisle Letter, Northrop Letter, NYLife Letter, Ridings
Letter, and Letter Type A, supra note 6.
35 See, e.g., Letter Type A, supra note 6.
36 See ACLI Letter 2, NAIFA Letter, NYLIFE
Letter, and Letter Type B, supra note 6.
37 See NAIFA Letter, NYLIFE Letter, Princor
Letter, and Letter Type B, supra note 6.
38 See Princor Letter, supra note 6.
39 See NYLIFE Letter, supra note 6.
40 Id.
41 See Letter Type B, supra note 6.
42 See NASD Response Letter, supra note 7.
43 Id.
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proposal would pose,44 and stated their
belief that NASD should be required to
address specifically the economic
impact of the proposed rule change on
insurance affiliated broker-dealers and
individual broker-dealers in
geographically dispersed locations and
determine how many new branches
would be created by the proposed
change.45 These commenters stated that
the new definition would impose
unreasonable and unnecessary burdens
on competition, and that the proposed
rule change does not meet the statutory
safeguards for competition set forth in
Sections 23(a) 46 and 15A(b)(6) and (9) 47
of the Act.48 Commenters predicted that
the proposed definition would cause
enormous structural and economic
upheaval.49
NASD disagreed with these
commenters’ assertions that the
proposal is anticompetitive and will
unnecessarily add to their costs of doing
business. NASD stated that the
supervision requirements of NASD Rule
3010 have always applied to all offices,
regardless of whether such locations are
registered, and that NASD Rule 3100
requires all members to comply with the
Commission’s Books and Records Rules.
NASD stated that the proposed branch
office definition does not amend either
of these rules.50 In NASD Response
Letter 2, the NASD stated that ‘‘the
annual registration fee for branch offices
is reasonable and fair, and does not
unfairly discriminate against any
particular segment of our
membership.’’ 51 NASD continued,
stating that it ‘‘believes that this fee
should not create an undue economic
burden for an active business location,’’
and affirmed its statement in the Notice
that the proposal ‘‘does not create an
impact on competition that is not
necessary or appropriate in furtherance
of the purposes of the Act.’’ 52
Two commenters noted that whether
a location is registered as a branch office
has no impact on a firm’s responsibility
to supervise its registered
representatives since broker-dealers are
required to visit both registered and
non-registered offices on a periodic
44 See ACLI Letter, ACLI Letter 2, and NYLIFE
Letter, supra note 6.
45 See NYLIFE Letter, supra note 6.
46 15 U.S.C. 78w(a).
47 15 U.S.C. 78o–3(b)(6) and (9).
48 See ACLI Letter, ACLI Letter 2, and NYLIFE
Letter, supra note 6.
49 See ACLI Letter 2 and NAIFA Letter, supra note
6.
50 See NASD Response Letter, supra note 7.
51 See NASD Response Letter 2, supra note 9.
52 The current annual registration fee for each
branch office is $75. Id.
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54785
basis,53 and others likewise stated that
the current system is more than
adequate.54 A number of commenters
opined that the proposed rule change
constitutes a new fee that is a revenue
raiser, and is not intended to provide
any additional oversight or support for
consumers.55 In response to this point,
NASD noted that if there are as many
new branch offices as commenters
suggest, NASD will be facing a
significant increase in the number of
previously unregistered locations
subject to the more rigorous
examination protocol of branch offices,
requiring NASD to devote additional
staff time and resources. In addition,
NASD is incurring costs related to the
development of the new CRD branch
office registration system and will
continue to incur costs associated with
the maintenance and operation of the
new system. Based on these factors,
NASD stated that it ‘‘believes that
NASD’s annual branch office
registration fee is reasonable and
fair.’’ 56
Many commenters, including those
submitting comments on Letter Type A,
stated that the high administrative
burden of the proposed rule change
would have a harmful impact on
consumers because limited purpose
broker-dealers would find it not
economically feasible to continue
offering variable products and mutual
funds to their clients.57 The commenters
said that this could ‘‘only have a
harmful impact on consumers since
their access to these products, which
often constitute an important part of
[their] clients’ overall financial
planning, will likely be reduced or
eliminated.’’ 58 NASD responded,
stating that ‘‘there are certain
fundamental costs associated with
regulating any branch office, regardless
of the size or activity,’’ and that it
believes that assessing the same fee on
each branch office results in an
equitable allocation of a reasonable fee
among its members.59
Many commenters also commented
on specific aspects of the proposed
53 See MetLife Letter and Princor Letter, supra
note 6.
54 See Bieber Letter and NYLIFE Letter, supra
note 6.
55 See Bieber Letter and Letter Type B, supra note
6.
56 Id.
57 See Branson Letter, Claborn Letter, Fowler
Letter, Garcia Letter, Gruber Letter, Gurdjian Letter,
Halstead Letter, Hoelzel Letter, IARFC Letter, Imke
Letter, Jacobsen Letter, Lisle Letter, Mersberger
Letter, NAIFA Letter, Olshanski Letter, Ridings
Letter, Vega Letter, Villasenor Letter, Walenta
Letter, and Letter Type A, supra note 6.
58 See, e.g., Letter Type A, supra note 6.
59 See NASD Response Letter, supra note 7.
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definition. Several commenters stated
that the conditions for the primary
residence exception are too restrictive.60
Several commenters objected to the
requirement that customer funds not be
handled at the primary residence,
saying that it was too restrictive 61 and
that the term ‘‘handled’’ was not
sufficiently defined.62 One commenter
suggested modifying the proposal to
include a time limitation or other
qualifying parameter for defining the
term ‘‘handled.’’ 63 Two commenters
objected to the requirement that
electronic communications be made
through the member firm’s system,
saying that the requirement is too
restrictive and assumes that all firms
have and permit e-mail.64 These
commenters stated that it should be
sufficient that the associated person is
subject to the firm’s supervision.65 Four
commenters objected to the requirement
that the associated person not meet with
customers at the primary residence
location,66 and suggested that the
proposal be modified to require that the
associated person not ‘‘regularly’’ meet
with customers at that location.67
NASD responded to these comments,
stating that it ‘‘believes strongly that the
limitations on the use of a primary
residence are important safeguards
intended to protect investors.’’ NASD
said that activities outside the scope of
the conditions set forth in the proposed
definition should be subject to the
monitoring and examination by
regulators. NASD continued, stating
‘‘[m]oreover, to the extent any particular
scenario raises questions as to the
meaning of any of these limitations,
NASD believes such issues can be
addressed, as appropriate, through its
interpretive process without requiring
amendment to the proposed rule.’’ 68
One commenter pointed out that the
definition would deem remote
electronic traders to be conducting a
securities business and therefore be
required to register as a branch office if
they were not able to meet the terms of
60 See InterSecurities Letter, Jacobsen Letter,
NYLIFE Letter, Princor Letter, TFA Letter, and
Letter Type A, supra note 6.
61 See InterSecurities Letter, MetLife Letter,
NYLIFE Letter, Princor Letter, and TFA Letter,
supra note 6.
62 See InterSecurities Letter and TFA Letter, supra
note 6.
63 See MetLife Letter, supra note 6.
64 See InterSecurities Letter and TFA Letter, supra
note 6.
65 Id.
66 See ARM Letter, MetLife Letter, Princor Letter,
and SIA Letter, supra note 6.
67 See ARM Letter, MetLife Letter, and SIA Letter,
supra note 6.
68 See NASD Response Letter, supra note 7.
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the primary residence exclusion.69 In
response, NASD reiterated that ‘‘to the
extent any particular scenario raises
questions regarding the application of
the rule, NASD will address such issues
with members through its interpretative
process on a case-by-case basis or
through future rulemaking, as
appropriate,’’ rather than granting them
a general exemption from branch office
registration.70 Another commenter
noted that certain state rules require onsite registered principals be present in
state branches, saying that NASD should
coordinate with the state
requirements.71
Several commenters objected to the
provision that would exclude a location
used primarily for non-securities
business from the definition of branch
office, provided that less than 25
securities transactions are effected there
annually, saying that the numerical
limitation seems arbitrarily chosen
without a quantifiable foundation and
objecting to the lack of an explanation
for how the limitation was
determined.72 Commenters stated that
the language was not sufficiently clear
and queried how to define ‘‘effected,’’
and stated that the proposed rule change
lacks clarity as to whether firms must
maintain records to demonstrate the
availability of the exception.73
Commenters stated that the proposed
definition would place an undue burden
on firms to track the number of
transactions effected from a particular
location.74
NASD stated that it believes that the
25-transaction limit is reasonable and
necessary to promote investor
protection, and that a location that
engages in a significant number of
securities transactions annually should
be subject to examination by regulators
to ensure that the activities at such
location are in compliance with
applicable rules and regulations.75
NASD stated that, with respect to the
term ‘‘effects,’’ the meaning is fact
specific, and NASD ‘‘will address these
interpretive issues with members on a
case-by-case basis, as appropriate.’’ 76
Two commenters pointed out that no
effective date was provided,77 while
others stated that the proposed branch
69 See
Uhlenhop Letter, supra note 6.
NASD Response Letter 3, supra note 11.
71 See 1st Global Letter, supra note 6.
72 See ACLI Letter 2, InterSecurities Letter,
Princor Letter, and TFA Letter, supra note 6.
73 See, e.g., NYLIFE Letter, supra note 6.
74 See InterSecurities Letter, NYLIFE Letter, and
TFA Letter, supra note 6.
75 See NASD Response Letter, supra note 7.
76 Id.
77 See InterSecurities Letter and TFA Letter, supra
note 6.
70 See
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office definition should not be
bifurcated from the proposed Form
BR.78 NASD expects to make the
proposed rule change effective the first
quarter of 2006, following the
implementation of proposed Form BR
and the accompanying deployment of
branch office functionality in CRD,
which it believes will occur in the Fall
of 2005.79
A number of commenters suggested
amendments to the proposal. Many of
the commenters concerned about the
impact the new definition would have
on limited purpose broker-dealers
affiliated with insurance companies
requested that the filing fee be waived
for current non-branch offices that
become branch offices under the new
definition.80 Three commenters
suggested that NASD provide a
permanent exclusion from the branch
office definition for non-branch
locations distributing variable
contracts.81 In response to these
comments, NASD stated that, while it
recognizes that ‘‘life insurance brokerdealers operate with a different business
model than many large, wirehouse, fullservice firms, NASD believes there is no
basis for recognizing a separate category
of broker-dealers in connection with the
registration of branch offices.’’ 82
Many of these commenters also
requested an increase in the number of
transactions that may be effected from a
location used primarily for nonsecurities business before that location
is considered a branch office.83 One of
these commenters suggested that a gross
dealer concession should be used as a
threshold for registration because it
would allow for easy tracking by the
broker-dealer and satisfactory criteria
for regulators in registered offices over
a certain size.84 As discussed above,
NASD responded to these comments
stating that it believes that the 25transaction limit is reasonable and
78 See ACLI Letter 2, NYLIFE Letter, and TFA
Letter, supra note 6.
79 See Amendment No. 6, supra note 11.
80 See Branson Letter, Claborn Letter, Fowler
Letter, Garcia Letter, Gruber Letter, Gurdjian Letter,
Halstead Letter, Hoelzel Letter, IARFC Letter, Imke
Letter, Jacobsen Letter, Lisle Letter, Mersberger
Letter, NAIFA Letter, Olshanski Letter, Ridings
Letter, and Letter Type A, supra note 6.
81 See ACLI Letter 2, Ehlert Letter, and Howen
Letter, supra note 6.
82 See NASD Response Letter, supra note 7.
83 See Branson Letter, Fowler Letter, Garcia
Letter, Gruber Letter, Gurdjian Letter, Halstead
Letter, Hoelzel Letter, IARFC Letter, Imke Letter,
Jacobsen Letter, Lisle Letter, Mersberger Letter,
NAIFA Letter, Olshanski Letter, Princor Letter,
Ridings Letter, and Letter Type A, supra note 6.
84 See 1st Global Letter and Princor Letter, supra
note 6.
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necessary to promote investor
protection.85
Many of the commenters urged the
Commission to reject the proposed rule
change 86 and many suggested that
NASD maintain the current branch
office registration.87 One of these
commenters stated that NASD’s current
branch office definition provides the
necessary safeguards to protect
investors,88 while another queried why
NASD’s current definition was not
selected as the uniform definition.89
Another commenter stated that the
recent amendments to Rule 17a–4
provide sufficient regulatory
oversight.90 NASD responded that the
new branch office registration system
will allow NASD and other regulators to
associate every registered representative
with a specific branch office, a feature
that is unavailable under the current
system, and that this will provide an
‘‘essential tool for regulators when
conducting examinations, reviewing
customer complains, or taking
enforcement actions.’’ NASD also stated
that the uniform definition would allow
for the development of a centralized
branch office registration system
through CRD (that will allow
regulators to quickly and efficiently
access this information and keep it
current.91 NASD continued, stating that
it ‘‘strongly believes that the Proposal
serves a legitimate regulatory purpose
and that the impact on competition to
certain member firms as a result of the
Proposal is both necessary and
appropriate in furtherance of these
legitimate regulatory purposes.’’ 92
IV. Discussion and Commission’s
Findings
After careful consideration of the
proposed rule change, the comment
letters, and NASD’s responses to the
comment letters, the Commission finds
that the proposed rule change, as
85 See
NASD Response Letter, supra note 7.
Branson Letter, Claborn Letter, Ehlert
Letter, Fowler Letter, Garcia Letter, Geis Letter,
Gruber Letter, Gurdjian Letter, Halstead Letter,
Hoelzel Letter, Howen Letter, IARFC Letter, Imke
Letter, Jacobsen Letter, Lisle Letter, Mersberger
Letter, NAIFA Letter, Northrop Letter, O’Bee Letter,
Olshanski Letter, Ridings Letter, Scott Letter, Letter
Type A and Letter Type B, supra note 6.
87 See ACLI Letter 2, Branson Letter, Claborn
Letter, Fowler Letter, Garcia Letter, Geis Letter,
Gruber Letter, Gurdjian Letter, Halstead Letter,
Hoelzel Letter, IARFC Letter, Imke Letter, Jacobsen
Letter, Lisle Letter, Mersberger Letter, NAIFA
Letter, Northrop Letter, Olshanski Letter, Princor
Letter, Ridings Letter, Letter Type A and Walenta
Letter, supra note 6.
88 See Princor Letter, supra note 6.
89 See ACLI Letter 2, supra note 6.
90 See NYLIFE Letter, supra note 6.
91 See NASD Response Letter 2, supra note 9.
92 Id.
86 See
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amended, is consistent with the
requirements of the Act and the rules
and regulations thereunder applicable to
a national securities association.93 The
Commission believes that the proposed
rule change is consistent with Section
15A(b) of the Act,94 in general, and
furthers the objectives of Section
15A(b)(6),95 in particular, in that it is
designed to prevent fraudulent and
manipulative acts and practices, to
promote just and equitable principles of
trade, to foster cooperation and
coordination with persons engaged in
regulating, clearing, settling, processing
information with respect to, and
facilitating transactions in securities, to
remove impediments to and perfect the
mechanism of a free and open market
and a national market system, and in
general, to protect investors and the
public interest.
Given the continued advances in
technology used to conduct and monitor
businesses and changes in the structure
of broker-dealers and in the lifestyles
and work habits of the workforce, the
Commission believes it is reasonable
and appropriate for NASD to reexamine
how it determines whether business
locations need to be registered as branch
offices of broker-dealer members. The
Commission also supports NASD, the
NYSE, and state securities regulators’
joint, regulatory effort to eliminate
inconsistencies and duplication in
developing a uniform definition of
‘‘branch office.’’ The Commission
believes that such regulatory
coordination and cooperation should
result in an effective and efficient
regulation that will serve the entire
broker-dealer community by recognizing
the many different business models and
streamlining the branch office
registration process significantly. In
addition, the Commission believes the
proposed definition strikes the right
balance between providing flexibility to
broker-dealer firms to accommodate the
needs of their associated persons, while
at the same time setting forth parameters
that should ensure that all locations,
including home offices, are
appropriately supervised.
The Commission commends the
NASD for reiterating the responsibility
of firms to supervise their associated
persons, regardless of their location, and
is concerned by the statements of some
commenters that this proposed rule
change will impose additional
supervisory duties on them. The
93 In approving this proposed rule change, the
Commission has considered the proposed rule’s
impact on efficiency, competition, and capital
formation. 15 U.S.C. 78c(f).
94 15 U.S.C. 78o–3(b).
95 15 U.S.C. 78o–3(b)(6).
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54787
Commission reminds all broker-dealers
of their statutory duty to supervise.96
Furthermore, the Commission believes
the ability to identify the personnel
located at each branch office is an
important improvement to the CRD
database and will provide regulators
valuable information. The Commission
is cognizant of the concerns raised by
the ACLI and others in the insurance
industry who are also in the securities
industry. However, the Commission is
also aware that firms with large
numbers of associated persons located
in smaller, geographically dispersed
offices provide additional supervisory
challenges, and will require NASD to
devote additional staff time and
resources to their oversight, once these
offices become subject to the more
rigorous examination protocol of branch
offices.
Furthermore, the Commission
believes that the seven proposed
exceptions to registering as a branch
office will recognize current business,
lifestyle, and surveillance practices and
provide associated persons with
additional flexibility. For instance,
because associated persons may have to
work from home due to illness, or to
provide childcare or eldercare for
certain family members, the
Commission believes it is appropriate to
except primary residences from the
definition of branch office while
providing certain safeguards and
limitations to protect investors. In this
regard, the Commission supports
NASD’s decision to omit the proposed
50-business day limitation on working
from a primary residence from NASD’s
proposed definition, and the NYSE’s
subsequent removal of this limitation
from its proposed definition. Moreover,
the definition also would exempt from
branch office registration any temporary
location, other than the primary
residence, provided it is used less than
30 business days in any calendar year.
The Commission believes it
reasonable for NASD not only to
propose conditions on the primary
residence and temporary location
exceptions (e.g., that the location cannot
be held out to the public as an office,
and that neither customer funds nor
securities can be handled there), but
also to set forth the interpretive material
in proposed NASD IM–3010–1 to
emphasize members’ requirements to
establish reasonable supervisory
procedures and conduct reviews of
locations taking into account the factors
such as those enumerated therein.
96 See Section 15(b)(4)(E) of the Act. 15 U.S.C.
78o(b)(4)(E).
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In addition, under both exceptions
noted above, NASD has provided
additional flexibility by defining
‘‘business day’’ to exclude any partial
day, provided the associated person
spends at least four hours on such
business day at his or her designated
branch office during the hours such
office is normally open for business.
The Commission believes that this
should prevent associated persons from
regularly conducting business from
other remote locations for the majority
of a business day, without such activity
being counted towards the 30-day
limitation. The Commission expects
NASD to monitor and ensure that,
where the 30-business day (other
location) exemption is used by
associated persons, members maintain
records adequate to demonstrate
compliance with the ‘‘business day’’
limitations.
Finally, the Commission believes it is
reasonable for NASD to implement the
proposed branch office definition
following the commencement of the
branch office registration system on the
CRD. This should allow a smooth
transition to the new branch office
registration system by, as NASD
submits, providing members sufficient
time to transition to the proposed new
Form BR and associated filing protocols,
before making the new definition
effective.
V. Conclusion
For the foregoing reasons, the
Commission finds that the proposed
rule change, as amended, is consistent
with the requirements of the Act and
rules and regulations thereunder
applicable to a national securities
association, and, in particular, Section
15A(b) of the Act.97
It is therefore ordered, pursuant to
Section 19(b)(2) of the Act,98 that the
proposed rule change (SR–NASD–2003–
104), as amended by Amendment Nos.
1 through 6, is hereby approved.
For the Commission, by the Division of
Market Regulation, pursuant to delegated
authority.99
Jonathan G. Katz,
Secretary.
[FR Doc. E5–5034 Filed 9–15–05; 8:45 am]
BILLING CODE 8010–01–P
97 15
U.S.C. 78o–3(b).
U.S.C. 78s(b)(2).
99 17 CFR 200.30–3(a)(12).
98 15
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SECURITIES AND EXCHANGE
COMMISSION
[Release No. 34–52402; File No. SR–NYSE–
2002–34]
Self-Regulatory Organizations; New
York Stock Exchange, Inc.; Order
Approving Proposed Rule Change and
Amendment No. 1 Thereto and Notice
of Filing and Order Granting
Accelerated Approval to Amendment
Nos. 2 and 3 to the Proposed Rule
Change Relating to the Amendment of
Rule 342 (Offices-Approval,
Supervision and Control) To Provide
for a Uniform Definition of ‘‘Branch
Office’’
September 9, 2005.
I. Introduction
On August 16, 2002, the New York
Stock Exchange, Inc. (‘‘NYSE’’ or
‘‘Exchange’’) filed with the Securities
and Exchange Commission (‘‘SEC’’ or
‘‘Commission’’), pursuant to Section
19(b)(1) of the Securities Exchange Act
of 1934 (‘‘Act’’) 1 and Rule 19b–4
thereunder,2 a proposed rule change to
amend NYSE Rule 342 (‘‘OfficesApproval, Supervision and Control’’) to
provide for a new definition of the term
‘‘branch office.’’ On October 22, 2002,
the NYSE submitted Amendment No. 1
to the proposed rule change.3 The
proposed rule change, as amended by
Amendment No. 1, was published for
comment in the Federal Register on
December 4, 2002.4 The Commission
received five comment letters with
respect to the proposal, as amended.5 In
addition, the Commission received
seven comment letters with respect to a
similar filing by the National
Association of Securities Dealers, Inc.
1 15
U.S.C. 78s(b)(1).
CFR 240.19b–4.
3 See letter from Darla C. Stuckey, Corporate
Secretary, NYSE, to Nancy Sanow, Assistant
Director, Division of Market Regulation
(‘‘Division’’), Commission, dated October 21, 2002
(‘‘Amendment No. 1’’).
4 See Securities Exchange Act Release No. 46888
(November 22, 2002), 67 FR 72257 (‘‘Notice’’).
5 See letters to Jonathan G. Katz, Secretary,
Commission from Arthur F. Grant, President,
Cadaret Grant, dated December 17, 2002 (‘‘Cadaret
Letter’’) and Brian C. Underwood, Senior Vice
President—Director of Compliance, A.G. Edwards &
Sons, Inc., dated December 18, 2002 (‘‘A.G.
Edwards Letter 1’’) and December 27, 2002 (‘‘A.G.
Edwards Letter 2’’); letter to Secretary, Commission
from Kimberly H. Chamberlain, Vice President and
Counsel, State Government Affairs, Securities
Industry Association, dated December 23, 2002
(‘‘SIA Letter 1’’); and e-mail to Katherine A.
England, Assistant Director, Division, Commission
from Jeffrey P. Halperin, Assistant Vice President,
Corporate Ethics and Compliance, Metropolitan Life
Insurance Company, dated January 7, 2003
(‘‘MetLife Letter 1’’).
2 17
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(‘‘NASD’’) 6 that specifically addressed
the NYSE’s proposed rule change.7 On
March 31, 2003, the Exchange filed a
response to the comment letters,8 and
on April 20, 2004, and August 25, 2005,
the Exchange filed Amendment Nos. 2 9
and 3 10 to the proposed rule change,
respectively. This order approves the
proposed rule change, as amended by
Amendment No. 1; grants accelerated
approval to Amendment Nos. 2 and 3 to
the proposed rule change; and solicits
comments from interested persons on
Amendment Nos. 2 and 3.
II. Description of the Proposal
Current NYSE Rule 342(c) requires
that a member or member organization
obtain the Exchange’s prior written
consent for each office established other
than a main office. Office is generally
defined as any location—other than a
main office-from which the business of
the member or member organization is
6 See Securities Exchange Act Release No. 48897
(December 9, 2003), 68 FR 70059 (December 16,
2003) (SR–NASD–2003–104).
7 See letters to Commission from Thomas
Moriarty, President, InterSecurities, Inc., dated
January 6, 2004 (‘‘InterSecurities Letter’’),
Christopher Shaw, Vice President & Acting Chief
Compliance Officer, Transamerica Financial
Advisors, Inc., dated January 6, 2004 (‘‘TFA
Letter’’); letters to Jonathan G. Katz, Secretary,
Commission from Leonard M. Bakal, Vice President
and Compliance Director, Metropolitan Life
Insurance Company, dated January 14, 2004
(‘‘MetLife Letter 2’’), Mario DiTrapani, President,
Association of Registration Management, dated
January 6, 2004 (‘‘ARM Letter’’); John Polanin, Jr.,
Chairman, Self-Regulation and Supervisory
Practices Committee, Securities Industry
Association, dated January 9, 2004 (‘‘SIA Letter 2’’);
and letters to Secretary, Commission from John
Gilner, Vice President, Henry H. Hopkins, Vice
President, and Sarah McCafferty, Vice President, T.
Rowe Price Investment Services, Inc., dated January
5, 2004 (‘‘Investment Services Letter’’), and Minoo
Spellerberg, Compliance Director, Princor Financial
Services Corporation, dated February 6, 2004
(‘‘Princor Letter’’).
8 See letter from Darla C. Stuckey, Corporate
Secretary, NYSE, to Nancy Sanow, Assistant
Director, Division, Commission, dated March 27,
2003 (‘‘Response to Comments’’).
9 See letter from Darla C. Stuckey, Corporate
Secretary, NYSE, to Nancy Sanow, Assistant
Director, Division, Commission, dated April 19,
2004 (‘‘Amendment No. 2’’). In Amendment No. 2,
the Exchange responded to comments and amended
proposed NYSE Rule 342.10 by eliminating the 50day limitation from its primary residence
registration exception and adding a provision
relating to supervisory procedures of primary
residences and risk-based sampling criteria. See
also discussion of Amendment No. 2 in Section II,
Description of the Proposal, infra.
10 See Form 19b–4 dated August 25, 2005
(‘‘Amendment No. 3’’). In Amendment No. 3, the
Exchange amended proposed NYSE Rule 342.10
and its discussion to clarify certain points made in
Amendment No. 2, issues related to the timing of
the adoption of the Exchange’s new definition of
branch office, and other issues related to the
Exchange’s definition of branch office as compared
with the NASD’s rule proposal. See also discussion
of Amendment No. 3 in Section II, Description of
the Proposal, infra.
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Agencies
[Federal Register Volume 70, Number 179 (Friday, September 16, 2005)]
[Notices]
[Pages 54782-54788]
From the Federal Register Online via the Government Printing Office [www.gpo.gov]
[FR Doc No: E5-5034]
[[Page 54782]]
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SECURITIES AND EXCHANGE COMMISSION
[Release No. 34-52403; File No. SR-NASD-2003-104]
Self-Regulatory Organizations; National Association of Securities
Dealers, Inc.; Order Approving Proposed Rule Change and Amendment Nos.
1, 2, 3, 4, 5 and 6 Thereto Relating to Proposed Uniform Definition of
``Branch Office'' Under NASD Rule 3010(g)(2)
September 9, 2005.
I. Introduction
On July 2, 2003, the National Association of Securities Dealers,
Inc. (``NASD'') filed with the Securities and Exchange Commission
(``SEC'' or ``Commission''), pursuant to Section 19(b)(1) of the
Securities Exchange Act of 1934 (``Act'') \1\ and Rule 19b-4
thereunder,\2\ a proposed rule change to revise the definition of
``branch office'' set forth in NASD Rule 3010(g)(2) and to adopt NASD
IM-3010-1 to provide guidelines on factors to be considered by a member
firm in conducting internal inspections of offices. On October 21,
2003, NASD amended the proposed rule change.\3\ On December 8, 2003,
NASD amended the proposed rule change.\4\
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\1\ 15 U.S.C. 78s(b)(1).
\2\ 17 CFR 240.19b-4.
\3\ See letter from Kosha K. Dalal, Assistant General Counsel,
NASD, to Katherine A. England, Assistant Director, Division of
Market Regulation (``Division''), Commission, dated October 21, 2003
(``Amendment No. 1'').
\4\ See letter from Kosha K. Dalal, Assistant General Counsel,
NASD, to Katherine A. England, Assistant Director, Division,
Commission, dated December 8, 2003 (``Amendment No. 2'').
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The proposed rule change, as amended by Amendments Nos. 1 and 2,
was published for comment in the Federal Register on December 16,
2003.\5\ The Commission received 847 comment letters on the proposal,
as amended.\6\ On June 29, 2004, NASD submitted a response to the
comment letters.\7\ On September 20, 2004, NASD amended the proposed
rule change (``Amendment No. 3'').\8\ On March 21, 2005, NASD amended
the proposed rule change (``Amendment No. 4'').\9\ On June 1, 2005,
NASD amended the proposed rule change (``Amendment No. 5'').\10\ On
August 23, 2005, NASD amended the proposed rule change (``Amendment No.
6'').\11\ This order approves the proposed rule change, as amended.
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\5\ See Securities Exchange Act Release No. 48897 (December 9,
2003), 68 FR 70059.
\6\ See letters from Stephen A. Batman, CEO, 1st Global Capital
Corp., dated January 5, 2004 (``1st Global Letter''); Mario
DiTrapani, President, Association of Registration Management, dated
January 6, 2004 (``ARM Letter''); Carl B. Wilkerson, Chief Counsel,
Securities & Litigation, American Council of Life Insurers, dated
December 23, 2003 (``ACLI Letter''); Carl B. Wilkerson, Vice
President & Chief Counsel, Securities & Litigation, American Council
of Life Insurers, dated October 5, 2004 (``ACLI Letter 2''); Charles
Barley, dated January 21, 2004 (``Barley Letter''); Mike Becher,
dated January 21, 2004 (``Becher Letter''); Rod Bieber, dated
January 21, 2004 (``Bieber Letter''); Sherri Branson, Agent, State
Farm Insurance Companies, dated January 26, 2004 (``Branson
Letter''); John R. Claborn, John R. Claborn & Associates, dated
January 21, 2004 (``Claborn Letter''); Charles Ehlert, Rural
Insurance Companies, received February 12, 2004 (``Ehlert Letter'');
Lawrence J. Fowler, Jr., CLU, LUTCF, Nationwide, dated February 2,
2004 (``Fowler Letter''); Michael Garcia, dated January 20, 2004
(``Garcia Letter''); Bob Geis, CLU, Registered Representative, AXA
Network, dated January 28, 2004 (``Geis Letter''); Arthur K. Gruber,
CLU, Registered Representative, AXA Advisors, LLC, dated January 23,
2004 (``Gruber Letter''); Richard A. Gurdjian, dated January 20, 200
(``Gurdjian Letter''); Clark Hall, dated January 21, 2004 (``Hall
Letter''); Joan M. Halstead, CLU, REBC, ChCF, Chartered Financial
Consultant, Halstead Financial Associates, dated January 21, 2004
(``Halstead Letter''); Karen R. Hammond, ChFC, The Hammond Agency,
Inc., dated January 21, 2004 (``Hammond Letter''); Jeffrey K.
Hoelzel, MTL Equity Products, Inc., dated January 28, 2004
(``Hoelzel Letter''); Raymond Howen, Rural Insurance Companies,
received February 11, 2004 (``Howen Letter''); Edwin P. Morrow, CLU,
ChFC, CFP, RFC, President and CEO, International Association of
Registered Financial Consultants, Inc., dated January 21, 2004
(``IARFC Letter''); Gene Imke, dated January 30, 2004 (``Imke
Letter''); Thomas R. Moriarty, President, InterSecurities, Inc.,
dated January 6, 2004 (``InterSecurities Letter''); Jim Jacobsen,
State Farm, received February 9, 2004 (``Jacobsen Letter''); Michael
Lisle, Mutual of Omaha Insurance Company, dated January 21, 2004
(``Lisle Letter''); Carl Lundgren, received March 30, 2004
(``Lundgren Letter''); Peter J. Mersberger, Mersberger Financial
Group, Inc., dated January 27, 2004 (``Mersberger Letter''); Leonard
M. Bakal, Vice President and Compliance Director, Metropolitan Life
Insurance Company, dated January 14, 2004 (``MetLife Letter''); Gary
A. Sanders, National Association of Insurance and Financial
Advisors, dated January 29, 2004 (``NAIFA Letter''); Ralph A.
Lambiase, NASAA President and Director, Connecticut Division of
Securities, North American Securities Administrators Association,
Inc., dated January 6, 2004 (``NASAA Letter''); David Niederbaumer,
CLU, ChFC, Financial Associate, and Matt Niederbaumer, Financial
Associate, Thrivent Financial for Lutherans, dated January 30, 2004
(``Niederbaumer Letter''); Kathy Northrop, dated January 20, 2004
(``Northrop Letter''); Michael Leahy, President, NYLIFE Securities
Inc., dated January 29, 2004 (``NYLIFE Letter''); Gerald J. O'Bee,
CLU, ChFC, CLTC, CSA, Insurance and Financial Services, MassMutual
Financial Group, dated January 26, 2004 (``O'Bee Letter''); Walter
Olshanski, dated January 21, 2004 (``Olshanski Letter''); Minoo
Spellerberg, Compliance Director, Princor Financial Services
Corporation, dated February 6, 2004 (``Princor Letter''); Minnie
Whitmire, Registrations Supervisor, Raymond James & Associates,
Inc., dated January 12, 2004 (``Raymond James Letter''); George
Nelson Ridings, ChFC CLU, dated January 27, 2004 (``Ridings
Letter''); Walter Scott, dated January 21, 2004 (``Scott Letter'');
John Polanin, Jr., Chairman, Self-Regulation and Supervisory
Practices Committee, Securities Industry Association, dated January
9, 2004 (``SIA Letter''); Christopher Shaw, Vice President & Acting
Chief Compliance Officer, Transamerica Financial Advisors, Inc.,
dated January 6, 2004 (``TFA Letter''); John Gilner, Vice President;
Henry H. Hopkins, Vice President; and Sarah McCafferty, Vice
President, T. Rowe Price Investment Services, Inc., dated January 5,
2004 (``T. Rowe Price Letter''); Paul B. Uhlenhop, Lawrence, Kamin,
Saunders & Uhlenhop, L.L.C., dated December 31, 2003 (``Uhlenhop
Letter''); Roy D. Vega, Vega Insurance & Financial Services, dated
January 21, 2004 (``Vega Letter''); Al Villasenor, Unisure Insurance
Services Inc. and Villasenor Insurance Associates, dated January 28,
2004 (``Villasenor Letter''); and Connie Walenta, dated January 21,
2004 (``Walenta Letter''). In addition, the Commission received 756
comment letters from individuals or entities using ``Letter Type A''
and 45 comment letters from individuals or entities using ``Letter
Type B,'' both of which expressed concerns over the effect the
proposed rule change would have on broker-dealers affiliated with
life insurance companies. Letter Types A and B are posted on the
Commission's Internet Web site (https://www.sec.gov/rules/
proposed.shtml).
\7\ See letter from Barbara Z. Sweeney, Senior Vice President
and Corporate Secretary, NASD, to Katherine A. England, Assistant
Director, Division, Commission, dated June 29, 2004 (``NASD Response
Letter'').
\8\ See letter from Patrice Gliniecki, Senior Vice President and
Deputy General Counsel, NASD, to Katherine A. England, Assistant
Director, Division, Commission, dated September 20, 2004. In
Amendment No. 3, NASD revised the language of NASD Rule 3010(g)(2)
to reflect changes made by File No. SR-NASD-2002-162, approved in
Securities Exchange Act Release No. 49883 (June 17, 2004), 69 FR
35092 (June 23, 2004). This was a technical amendment and is not
subject to notice and comment.
\9\ In Amendment No. 4, NASD: (i) amended the proposed
definition of ``branch office'' set forth in NASD Rule 3010(g)(2)(A)
to exclude a member's main office to conform to the definition
proposed by the NYSE in File No. SR-NYSE-2002-34 (NASD rules do not
define ``main office''). The NASD made this change to its rule so
that the rule would be consistent with the NYSE rule and to avoid
confusion for dual members; (ii) added new subparagraph (2)(C) to
NASD Rule 3010(g) to clarify the rules and regulations applicable to
a member's main office; and (iii) designated proposed new text to
Rule 3010(g)(2) as being subparagraph (D). However, Amendment No. 6
deletes the exclusion of a member's main office from the definition
and proposed subparagraph 2(C) to NASD Rule 3010(g) described in
items (i) and (ii) above, respectively. See note 11, infra. NASD
also responded to ACLI Letter II in Amendment No. 4 (``NASD Response
Letter 2''). This was a technical amendment and is not subject to
notice and comment.
\10\ In Amendment No. 5, NASD made minor changes correcting the
grammar, markings, and a cross-reference in the text of the proposed
rule change. This was a technical amendment and is not subject to
notice and comment.
\11\ In Amendment No. 6, NASD deleted (i) the proposed exclusion
from registration as a branch office for main offices of a member
and (ii) proposed subparagraph 2(C) to Rule 3010(g), added in
Amendment No. 4, in order to maintain a uniform proposed definition
of branch office with the NYSE's proposal. NASD also clarified the
effective date of the proposed rule change and made minor technical
changes to the rule text. In addition, NASD responded to comments
relating to remote traders in Amendment No. 6 (``NASD Response
Letter 3''). This was a technical amendment and is not subject to
notice and comment.
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II. Description of Proposed Rule Change
NASD currently defines a branch office as any location identified
by any means to the public or customers as a location at which the
member conducts an investment banking or securities
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business. The current definition contains the following exclusions: (1)
A location identified in a telephone directory, on a business card, or
letterhead; (2) a location referred to in a member advertisement; (3) a
location identified in a member's sales literature; and (4) any
location where a person conducts business on behalf of the member only
occasionally; provided, in each case, that the phone number and address
of the branch office or Office of Supervisory Jurisdiction (``OSJ'')
that supervises the location is also identified.\12\ NASD currently
designates locations from which associated persons work as either
branch offices or unregistered locations. This designation primarily
affects the supervisory responsibilities of, and the fees paid by,
members.
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\12\ An office that is designated a ``branch office'' under NASD
rules must pay an annual registration fee and have a branch manager
on site. A branch office is further classified as an OSJ if any one
of the following enumerated activities occurs at the location: order
execution, maintenance of customer funds and securities, final
approval of new accounts and advertisements, review of customer
orders, and supervision of associated persons at other branch
offices. An office that is designated an OSJ must have a registered
principal on-site and be inspected on an annual basis. NASD Rule
3010(c) provides that each branch office shall be inspected
according to a cycle set forth in the firm's written supervisory and
inspection procedures.
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There is currently no uniform approach among regulators for
classifying locations from which registered representatives regularly
conduct the business of effecting transactions in securities. The
Commission, the New York Stock Exchange, Inc. (``NYSE''), NASD and
state securities regulators all define the term ``branch office''
differently and, as a result, a member must comply with multiple
definitions in each jurisdiction in which it conducts a securities
business. This requires tracking numerous definitions, filing multiple
forms to register and/or renew registration of such locations, meeting
various deadlines, and continually monitoring each jurisdiction for
changes in rules or procedures. Moreover, NASD member firms must
register branch offices with the Commission, NASD, and particular
state(s) by completing Schedule E to Form BD (``Schedule E''), which
NASD staff and state regulators believe does not adequately fulfill
their regulatory needs. In addition, according to NASD, members have
found Schedule E to be a burdensome and time-consuming method by which
to register branch offices.
As a result, NASD has been working with the North American
Securities Administrators Association (``NASAA''), and the NYSE to
reduce the inconsistencies that exist among the various ways in which
locations are defined in order to increase the utility of the Central
Registration Depository (``CRD[supreg]'') as a central branch office
registration system for NASD, other self-regulatory organizations
(``SROs''), and states. The parties reached a core proposed uniform
definition, which largely tracks the Commission's definition of
``office'' in Rules 17a-3 and 17a-4 under the Act (the ``Books and
Records Rules'').\13\ NASD filed the instant proposed rule change and
the NYSE filed a proposed rule change containing a substantially
similar definition of branch office, but containing an additional
limitation on the primary residence exception as discussed below.\14\
In addition, NASD has proposed new Form BR in a separate filing, which
would permit registration of branch offices through the CRD[supreg]
system.\15\
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\13\ 17 CFR 240.17a-3 and 17 CFR 240.17a-4.
\14\ See Securities Exchange Act Release No. 46888 (November 22,
2002), 67 FR 72257 (December 4, 2002) (SR-NYSE-2002-34). The
Commission is simultaneously approving the NYSE's proposed rule
change. See Securities Exchange Act Release No. 52402 (September 9,
2005).
\15\ See Securities Exchange Act Release No. 51742 (May 25,
2005), 70 FR 32386 (June 2, 2005) (SR-NASD-2005-030). See also
Correction, 70 FR 48802 (August 19, 2005) (including language
inadvertently omitted from the first sentence of footnote 3).
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The instant proposal would define a ``branch office'' as any
location where one or more associated persons of a member regularly
conducts the business of effecting any transactions in, or inducing or
attempting to induce the purchase or sale of any security, or any
location held out as such.\16\ The proposed rule change would exclude
from registration as a branch office: (1) A location that operates as a
back office; (2) a representative's primary residence, provided it is
not held out to the public and certain other conditions are satisfied;
(3) a location, other than the primary residence, that is used for less
than 30 business days annually for securities business, is not held out
to the public as an office, and satisfies certain of the conditions set
forth in the primary residence exception; (4) a location of convenience
used occasionally and by appointment; (5) a location used primarily for
non-securities business and from which less than 25 securities
transactions are effected annually; (6) the floor of an exchange; and
(7) a temporary location used as part of a business continuity plan.
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\16\ Amendment No. 6 deleted the exclusion ``other than the main
office'' from the definition of branch office as initially proposed.
The NASD states that this change would supercede any earlier
statements made concerning the registration requirements applicable
to members' main offices under NASD rules. The NASD notes that IM-
1000-4 addresses the need for members to keep their membership
applications current, as well as to properly designate and register
offices of supervisory jurisdiction and branch offices. NASD intends
to propose future amendments to IM-1000-4, assuming the SEC's
approval of this proposed rule change and the proposed new Form BR.
See Amendment No. 6, supra note 11.
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In developing the proposed definition, NASD sought to provide
reasonable exceptions from branch office registration to take into
account technological innovations and current business practices
without compromising the need for investor protection. NASD believes
the proposed exceptions from branch office registration are practically
based while still containing important safeguards and limitations to
protect investors. Further, the primary residence exception contains
significant safeguards, including that: (1) Only one associated person
or associated persons who are members of the same immediate family and
reside at the location may conduct business at such location; (2) the
location cannot be held out to the public and the associated person may
not meet with customers at the location; (3) neither customer funds nor
securities may be handled at that location; (4) the associated person
must be assigned to a designated branch office, and the branch office
must be reflected on all business cards, stationery, advertisements,
and other communications to the public; (5) the associated person's
correspondence and communications with the public must be subject to
the firm's supervision;\17\ (6) electronic communications must be made
through the firm's system; (7) all orders must be entered through the
designated branch office or an electronic system established by the
member and reviewable at such location; (8) written supervisory
procedures pertaining to supervision of sales activities conducted at
the residence must be maintained by the member; and (9) the member must
maintain a list of the residence locations. These limitations closely
track the limitations on the use of a private residence in the Books
and Records Rules.\18\
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\17\ The Commission notes that all correspondence and
communications with the public by an associated person is subject to
the firm's supervision.
\18\ 17 CFR 240.17a-4(l).
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As noted above, the NYSE's initial proposed definition contained an
additional limitation on the primary residence exception, which would
have limited to 50 the number of business days an associated person
would be permitted to work from his primary
[[Page 54784]]
residence without requiring registration as a branch office.\19\ NASD
concluded that the 50-business day limitation on the use of a primary
residence would not be practical for small firms and independent
dealers, and would not provide any added regulatory benefit, and
therefore did not include this limitation in the instant proposal. The
NYSE subsequently proposed to remove this limitation from its proposed
rule change.\20\
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\19\ See SR-NYSE-2002-34, supra note 14.
\20\ See Amendment No. 2 to SR-NYSE-2002-34.
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NASD's proposed definition also would exempt from branch office
registration a temporary location, other than a primary residence, that
is used for securities business less than 30-business days in any
calendar year. The limitations on the use of a primary residence
described above also would apply to use of a temporary location for
conducting securities business.\21\ For purposes of calculating the
number of days for this exception, the proposed rule provides that a
``business day'' would not include any partial business day, provided
that the associated person spends at least four hours on such business
day at his or her designated branch office during normal business
hours.
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\21\ For purposes of satisfying condition (a) to the temporary
location exception, an associated person would be deemed to
``reside'' at such temporary location.
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The proposed definition would exempt ``offices of convenience''
from branch office registration, provided that associated persons meet
customers only occasionally and exclusively by appointment, and that
the location not be held out to the public as a branch office. When
such office of convenience is located on bank premises, however,
signage necessary to comply with applicable Federal and State laws,
rules and regulations, and applicable rules and regulations of NASD,
other self-regulatory organizations, and securities or banking
regulators would be permitted in order to avoid confusing customers who
might otherwise believe that traditional low-risk investments, such as
deposits, are being offered by associated persons at such offices on
bank premises. In addition, other than meeting customers at these
offices of convenience, all other functions of the associated person
would be conducted and supervised through the designated branch office.
The proposed rule also exempts from branch office registration any
location that is primarily used to engage in non-securities activities
(e.g., insurance) and from which the associated person effects no more
than 25 securities transactions in any one calendar year, provided that
advertisements or sales literature identifying such location also set
forth the location from which the associated person is directly
supervised. In addition, such securities activities would be conducted
through and supervised by the associated person's designated branch
office.
However, notwithstanding the exclusions in NASD Rule 3010(g)(2)(A),
any location that is responsible for supervising the activities of
persons associated with the member at one or more non-branch locations
of the member would be considered to be a branch office.\22\
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\22\ See NASD Rule 3010(g)(2)(B). This rule text was added to
reflect changes made by File No. SR-NASD-2002-162. This language
conforms to similar language proposed by the NYSE in SR-NYSE-2002-
34. See supra notes 8 and 14.
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The proposed rule change also sets forth proposed NASD IM-3010-1,
which emphasizes the existing requirement that members establish
reasonable supervisory procedures and conduct reviews of locations
taking into consideration, among other things, the firm's size,
organizational structure, scope of business activities, number and
location of offices, the nature and complexity of products and services
offered, the volume of business done, the number of associated persons
assigned to a location, whether a location has a principal on-site,
whether the office is a non-branch location, and the disciplinary
history of the registered person. The proposed interpretive material
notes that members would be required to be especially diligent in
establishing procedures and conducting reasonable reviews with respect
to non-branch locations.
NASD indicated in Amendment No. 6 that it expects to deploy branch
office functionality in CRD[supreg] in the Fall of 2005 and that it
expects to make the proposed rule change effective the first quarter of
2006.
III. Comment Summary
As noted above, the Commission received 847 comment letters with
respect to the proposed rule change.\23\ NASD filed a response letter
to address concerns raised by the commenters,\24\ and subsequently
filed a second response letter to address comments made in ACLI Letter
2 \25\ and a third response letter to address comments relating to
remote traders.\26\
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\23\ See supra note 6.
\24\ See supra note 7.
\25\ See supra note 9.
\26\ See supra note 11.
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Several of the commenters applauded NASD for its efforts in
creating a uniform definition of branch office,\27\ agreeing that a
uniform definition would have benefits for broker-dealers.\28\ One
commenter stated that ``regulatory coordination and cooperation
produces effective and efficient regulation that serves the best
interests of investors, regulators and member firms alike'' and
supported NASD's proposed definition as ``a practical definition that
takes into account technological innovations and current business
practices without compromising the need for investor protection.'' \29\
Several commenters expressed support for the facilitation and
streamlining of branch office registration with CRD[supreg],\30\
stating that it would provide an ``efficient and centralized method for
members and associated persons to register branch offices'' as required
by SROs and states.\31\
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\27\ See ARM Letter, InterSecurities Letter, Princor Letter, and
TFA Letter, supra note 6.
\28\ See Princor Letter, supra note 6. The Princor Letter went
on to discuss changes it believed would be necessary to achieve this
goal.
\29\ See SIA Letter, supra note 6.
\30\ See ARM Letter, NASAA Letter, and SIA Letter, supra note 6.
\31\ See ARM Letter, supra note 6.
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Commenters responding to the Commission's specific request for
comment on NASD's primary residence exception and the divergent
proposals by NASD and the NYSE with respect to the NYSE's proposed
annual 50-business day limitation on engaging in securities activities
from a primary residence, expressed unanimous support for NASD's
approach.\32\ Commenters expressed the opinion that the rationale for
branch office registration should be determined by the types of
activities performed at that location, rather than the number of days
spent there.\33\
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\32\ See ARM Letter, InterSecurities Letter, MetLife Letter,
Princor Letter, SIA Letter, T. Rowe Price Letter, and TFA Letter,
supra note 6.
\33\ See ARM Letter and SIA Letter, supra note 6.
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A substantial majority of the commenters, including those who
submitted Letter Types A and B, expressed general concerns about the
effect the proposed rule change would have upon limited purpose broker-
dealers affiliated with life insurance companies. Many of these
commenters expressed the view that the proposed rule change would have
a disproportionate impact on limited purpose broker-dealers, as
compared to full-service broker-dealers who conduct their activities
from offices that meet NASD's current definition of branch office.\34\
These commenters pointed out
[[Page 54785]]
that broker-dealers affiliated with insurance companies perform a much
narrower range of services and that the companies with which they are
affiliated have structured their operations based on the current
definition and would be presented with significant new economic and
administrative costs in order to comply with the proposed
definition.\35\ The commenters stated that over 50 percent of NASD's
registered representatives work for broker-dealers affiliated with life
insurers,\36\ and that the proposal therefore would have a significant
financial impact on the life insurance industry.\37\ One commenter
represented that the new definition would cause its number of branch
offices to increase from 42 to 1,100,\38\ while another said that it
would expect approximately 3,400 additional branch offices,\39\ in each
case resulting in a sharp increase in overall expenses due to increased
paperwork and registration fees. One commenter pointed out that this
sharp increase in the number of branch offices would necessitate
amendment of its NASD membership agreement.\40\ Commenters submitting
Letter Type B stated that the proposal would place an ``unfair burden
on broker-dealers conducting business through many smaller,
geographically dispersed non-branch offices.'' \41\
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\34\ See ACLI Letter, ACLI Letter 2, Branson Letter, Ehlert
Letter, Fowler Letter, Garcia Letter, Gurdjian Letter, Halstead
Letter, Hoelzel Letter, Howen Letter, IARFC Letter, Imke Letter,
Jacobsen Letter, Lisle Letter, Northrop Letter, NYLife Letter,
Ridings Letter, and Letter Type A, supra note 6.
\35\ See, e.g., Letter Type A, supra note 6.
\36\ See ACLI Letter 2, NAIFA Letter, NYLIFE Letter, and Letter
Type B, supra note 6.
\37\ See NAIFA Letter, NYLIFE Letter, Princor Letter, and Letter
Type B, supra note 6.
\38\ See Princor Letter, supra note 6.
\39\ See NYLIFE Letter, supra note 6.
\40\ Id.
\41\ See Letter Type B, supra note 6.
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NASD responded to these concerns, saying that it recognizes that
certain firms may be required to register previously unregistered
locations under the proposed definition and that, while this ``may
increase a firm's registration costs, NASD believes that a firm's
administrative and supervision costs for all locations should not
increase as a result of this proposal.'' \42\ Quite the contrary, NASD
stated that ``the development of a centralized branch office
registration system through CRD[supreg] will alleviate current
registration burdens, thus making branch office registration and
renewal a more efficient process.'' \43\
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\42\ See NASD Response Letter, supra note 7.
\43\ Id.
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Two commenters stated that NASD has made no attempt to evaluate or
quantify the economic burden the proposal would pose,\44\ and stated
their belief that NASD should be required to address specifically the
economic impact of the proposed rule change on insurance affiliated
broker-dealers and individual broker-dealers in geographically
dispersed locations and determine how many new branches would be
created by the proposed change.\45\ These commenters stated that the
new definition would impose unreasonable and unnecessary burdens on
competition, and that the proposed rule change does not meet the
statutory safeguards for competition set forth in Sections 23(a) \46\
and 15A(b)(6) and (9) \47\ of the Act.\48\ Commenters predicted that
the proposed definition would cause enormous structural and economic
upheaval.\49\
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\44\ See ACLI Letter, ACLI Letter 2, and NYLIFE Letter, supra
note 6.
\45\ See NYLIFE Letter, supra note 6.
\46\ 15 U.S.C. 78w(a).
\47\ 15 U.S.C. 78o-3(b)(6) and (9).
\48\ See ACLI Letter, ACLI Letter 2, and NYLIFE Letter, supra
note 6.
\49\ See ACLI Letter 2 and NAIFA Letter, supra note 6.
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NASD disagreed with these commenters' assertions that the proposal
is anticompetitive and will unnecessarily add to their costs of doing
business. NASD stated that the supervision requirements of NASD Rule
3010 have always applied to all offices, regardless of whether such
locations are registered, and that NASD Rule 3100 requires all members
to comply with the Commission's Books and Records Rules. NASD stated
that the proposed branch office definition does not amend either of
these rules.\50\ In NASD Response Letter 2, the NASD stated that ``the
annual registration fee for branch offices is reasonable and fair, and
does not unfairly discriminate against any particular segment of our
membership.'' \51\ NASD continued, stating that it ``believes that this
fee should not create an undue economic burden for an active business
location,'' and affirmed its statement in the Notice that the proposal
``does not create an impact on competition that is not necessary or
appropriate in furtherance of the purposes of the Act.'' \52\
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\50\ See NASD Response Letter, supra note 7.
\51\ See NASD Response Letter 2, supra note 9.
\52\ The current annual registration fee for each branch office
is $75. Id.
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Two commenters noted that whether a location is registered as a
branch office has no impact on a firm's responsibility to supervise its
registered representatives since broker-dealers are required to visit
both registered and non-registered offices on a periodic basis,\53\ and
others likewise stated that the current system is more than
adequate.\54\ A number of commenters opined that the proposed rule
change constitutes a new fee that is a revenue raiser, and is not
intended to provide any additional oversight or support for
consumers.\55\ In response to this point, NASD noted that if there are
as many new branch offices as commenters suggest, NASD will be facing a
significant increase in the number of previously unregistered locations
subject to the more rigorous examination protocol of branch offices,
requiring NASD to devote additional staff time and resources. In
addition, NASD is incurring costs related to the development of the new
CRD[supreg] branch office registration system and will continue to
incur costs associated with the maintenance and operation of the new
system. Based on these factors, NASD stated that it ``believes that
NASD's annual branch office registration fee is reasonable and fair.''
\56\
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\53\ See MetLife Letter and Princor Letter, supra note 6.
\54\ See Bieber Letter and NYLIFE Letter, supra note 6.
\55\ See Bieber Letter and Letter Type B, supra note 6.
\56\ Id.
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Many commenters, including those submitting comments on Letter Type
A, stated that the high administrative burden of the proposed rule
change would have a harmful impact on consumers because limited purpose
broker-dealers would find it not economically feasible to continue
offering variable products and mutual funds to their clients.\57\ The
commenters said that this could ``only have a harmful impact on
consumers since their access to these products, which often constitute
an important part of [their] clients' overall financial planning, will
likely be reduced or eliminated.'' \58\ NASD responded, stating that
``there are certain fundamental costs associated with regulating any
branch office, regardless of the size or activity,'' and that it
believes that assessing the same fee on each branch office results in
an equitable allocation of a reasonable fee among its members.\59\
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\57\ See Branson Letter, Claborn Letter, Fowler Letter, Garcia
Letter, Gruber Letter, Gurdjian Letter, Halstead Letter, Hoelzel
Letter, IARFC Letter, Imke Letter, Jacobsen Letter, Lisle Letter,
Mersberger Letter, NAIFA Letter, Olshanski Letter, Ridings Letter,
Vega Letter, Villasenor Letter, Walenta Letter, and Letter Type A,
supra note 6.
\58\ See, e.g., Letter Type A, supra note 6.
\59\ See NASD Response Letter, supra note 7.
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Many commenters also commented on specific aspects of the proposed
[[Page 54786]]
definition. Several commenters stated that the conditions for the
primary residence exception are too restrictive.\60\ Several commenters
objected to the requirement that customer funds not be handled at the
primary residence, saying that it was too restrictive \61\ and that the
term ``handled'' was not sufficiently defined.\62\ One commenter
suggested modifying the proposal to include a time limitation or other
qualifying parameter for defining the term ``handled.'' \63\ Two
commenters objected to the requirement that electronic communications
be made through the member firm's system, saying that the requirement
is too restrictive and assumes that all firms have and permit e-
mail.\64\ These commenters stated that it should be sufficient that the
associated person is subject to the firm's supervision.\65\ Four
commenters objected to the requirement that the associated person not
meet with customers at the primary residence location,\66\ and
suggested that the proposal be modified to require that the associated
person not ``regularly'' meet with customers at that location.\67\
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\60\ See InterSecurities Letter, Jacobsen Letter, NYLIFE Letter,
Princor Letter, TFA Letter, and Letter Type A, supra note 6.
\61\ See InterSecurities Letter, MetLife Letter, NYLIFE Letter,
Princor Letter, and TFA Letter, supra note 6.
\62\ See InterSecurities Letter and TFA Letter, supra note 6.
\63\ See MetLife Letter, supra note 6.
\64\ See InterSecurities Letter and TFA Letter, supra note 6.
\65\ Id.
\66\ See ARM Letter, MetLife Letter, Princor Letter, and SIA
Letter, supra note 6.
\67\ See ARM Letter, MetLife Letter, and SIA Letter, supra note
6.
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NASD responded to these comments, stating that it ``believes
strongly that the limitations on the use of a primary residence are
important safeguards intended to protect investors.'' NASD said that
activities outside the scope of the conditions set forth in the
proposed definition should be subject to the monitoring and examination
by regulators. NASD continued, stating ``[m]oreover, to the extent any
particular scenario raises questions as to the meaning of any of these
limitations, NASD believes such issues can be addressed, as
appropriate, through its interpretive process without requiring
amendment to the proposed rule.'' \68\
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\68\ See NASD Response Letter, supra note 7.
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One commenter pointed out that the definition would deem remote
electronic traders to be conducting a securities business and therefore
be required to register as a branch office if they were not able to
meet the terms of the primary residence exclusion.\69\ In response,
NASD reiterated that ``to the extent any particular scenario raises
questions regarding the application of the rule, NASD will address such
issues with members through its interpretative process on a case-by-
case basis or through future rulemaking, as appropriate,'' rather than
granting them a general exemption from branch office registration.\70\
Another commenter noted that certain state rules require on-site
registered principals be present in state branches, saying that NASD
should coordinate with the state requirements.\71\
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\69\ See Uhlenhop Letter, supra note 6.
\70\ See NASD Response Letter 3, supra note 11.
\71\ See 1st Global Letter, supra note 6.
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Several commenters objected to the provision that would exclude a
location used primarily for non-securities business from the definition
of branch office, provided that less than 25 securities transactions
are effected there annually, saying that the numerical limitation seems
arbitrarily chosen without a quantifiable foundation and objecting to
the lack of an explanation for how the limitation was determined.\72\
Commenters stated that the language was not sufficiently clear and
queried how to define ``effected,'' and stated that the proposed rule
change lacks clarity as to whether firms must maintain records to
demonstrate the availability of the exception.\73\ Commenters stated
that the proposed definition would place an undue burden on firms to
track the number of transactions effected from a particular
location.\74\
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\72\ See ACLI Letter 2, InterSecurities Letter, Princor Letter,
and TFA Letter, supra note 6.
\73\ See, e.g., NYLIFE Letter, supra note 6.
\74\ See InterSecurities Letter, NYLIFE Letter, and TFA Letter,
supra note 6.
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NASD stated that it believes that the 25-transaction limit is
reasonable and necessary to promote investor protection, and that a
location that engages in a significant number of securities
transactions annually should be subject to examination by regulators to
ensure that the activities at such location are in compliance with
applicable rules and regulations.\75\ NASD stated that, with respect to
the term ``effects,'' the meaning is fact specific, and NASD ``will
address these interpretive issues with members on a case-by-case basis,
as appropriate.'' \76\
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\75\ See NASD Response Letter, supra note 7.
\76\ Id.
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Two commenters pointed out that no effective date was provided,\77\
while others stated that the proposed branch office definition should
not be bifurcated from the proposed Form BR.\78\ NASD expects to make
the proposed rule change effective the first quarter of 2006, following
the implementation of proposed Form BR and the accompanying deployment
of branch office functionality in CRD[reg], which it believes will
occur in the Fall of 2005.\79\
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\77\ See InterSecurities Letter and TFA Letter, supra note 6.
\78\ See ACLI Letter 2, NYLIFE Letter, and TFA Letter, supra
note 6.
\79\ See Amendment No. 6, supra note 11.
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A number of commenters suggested amendments to the proposal. Many
of the commenters concerned about the impact the new definition would
have on limited purpose broker-dealers affiliated with insurance
companies requested that the filing fee be waived for current non-
branch offices that become branch offices under the new definition.\80\
Three commenters suggested that NASD provide a permanent exclusion from
the branch office definition for non-branch locations distributing
variable contracts.\81\ In response to these comments, NASD stated
that, while it recognizes that ``life insurance broker-dealers operate
with a different business model than many large, wirehouse, full-
service firms, NASD believes there is no basis for recognizing a
separate category of broker-dealers in connection with the registration
of branch offices.'' \82\
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\80\ See Branson Letter, Claborn Letter, Fowler Letter, Garcia
Letter, Gruber Letter, Gurdjian Letter, Halstead Letter, Hoelzel
Letter, IARFC Letter, Imke Letter, Jacobsen Letter, Lisle Letter,
Mersberger Letter, NAIFA Letter, Olshanski Letter, Ridings Letter,
and Letter Type A, supra note 6.
\81\ See ACLI Letter 2, Ehlert Letter, and Howen Letter, supra
note 6.
\82\ See NASD Response Letter, supra note 7.
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Many of these commenters also requested an increase in the number
of transactions that may be effected from a location used primarily for
non-securities business before that location is considered a branch
office.\83\ One of these commenters suggested that a gross dealer
concession should be used as a threshold for registration because it
would allow for easy tracking by the broker-dealer and satisfactory
criteria for regulators in registered offices over a certain size.\84\
As discussed above, NASD responded to these comments stating that it
believes that the 25-transaction limit is reasonable and
[[Page 54787]]
necessary to promote investor protection.\85\
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\83\ See Branson Letter, Fowler Letter, Garcia Letter, Gruber
Letter, Gurdjian Letter, Halstead Letter, Hoelzel Letter, IARFC
Letter, Imke Letter, Jacobsen Letter, Lisle Letter, Mersberger
Letter, NAIFA Letter, Olshanski Letter, Princor Letter, Ridings
Letter, and Letter Type A, supra note 6.
\84\ See 1st Global Letter and Princor Letter, supra note 6.
\85\ See NASD Response Letter, supra note 7.
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Many of the commenters urged the Commission to reject the proposed
rule change \86\ and many suggested that NASD maintain the current
branch office registration.\87\ One of these commenters stated that
NASD's current branch office definition provides the necessary
safeguards to protect investors,\88\ while another queried why NASD's
current definition was not selected as the uniform definition.\89\
Another commenter stated that the recent amendments to Rule 17a-4
provide sufficient regulatory oversight.\90\ NASD responded that the
new branch office registration system will allow NASD and other
regulators to associate every registered representative with a specific
branch office, a feature that is unavailable under the current system,
and that this will provide an ``essential tool for regulators when
conducting examinations, reviewing customer complains, or taking
enforcement actions.'' NASD also stated that the uniform definition
would allow for the development of a centralized branch office
registration system through CRD[reg] (that will allow regulators to
quickly and efficiently access this information and keep it
current.\91\ NASD continued, stating that it ``strongly believes that
the Proposal serves a legitimate regulatory purpose and that the impact
on competition to certain member firms as a result of the Proposal is
both necessary and appropriate in furtherance of these legitimate
regulatory purposes.'' \92\
---------------------------------------------------------------------------
\86\ See Branson Letter, Claborn Letter, Ehlert Letter, Fowler
Letter, Garcia Letter, Geis Letter, Gruber Letter, Gurdjian Letter,
Halstead Letter, Hoelzel Letter, Howen Letter, IARFC Letter, Imke
Letter, Jacobsen Letter, Lisle Letter, Mersberger Letter, NAIFA
Letter, Northrop Letter, O'Bee Letter, Olshanski Letter, Ridings
Letter, Scott Letter, Letter Type A and Letter Type B, supra note 6.
\87\ See ACLI Letter 2, Branson Letter, Claborn Letter, Fowler
Letter, Garcia Letter, Geis Letter, Gruber Letter, Gurdjian Letter,
Halstead Letter, Hoelzel Letter, IARFC Letter, Imke Letter, Jacobsen
Letter, Lisle Letter, Mersberger Letter, NAIFA Letter, Northrop
Letter, Olshanski Letter, Princor Letter, Ridings Letter, Letter
Type A and Walenta Letter, supra note 6.
\88\ See Princor Letter, supra note 6.
\89\ See ACLI Letter 2, supra note 6.
\90\ See NYLIFE Letter, supra note 6.
\91\ See NASD Response Letter 2, supra note 9.
\92\ Id.
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IV. Discussion and Commission's Findings
After careful consideration of the proposed rule change, the
comment letters, and NASD's responses to the comment letters, the
Commission finds that the proposed rule change, as amended, is
consistent with the requirements of the Act and the rules and
regulations thereunder applicable to a national securities
association.\93\ The Commission believes that the proposed rule change
is consistent with Section 15A(b) of the Act,\94\ in general, and
furthers the objectives of Section 15A(b)(6),\95\ in particular, in
that it is designed to prevent fraudulent and manipulative acts and
practices, to promote just and equitable principles of trade, to foster
cooperation and coordination with persons engaged in regulating,
clearing, settling, processing information with respect to, and
facilitating transactions in securities, to remove impediments to and
perfect the mechanism of a free and open market and a national market
system, and in general, to protect investors and the public interest.
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\93\ In approving this proposed rule change, the Commission has
considered the proposed rule's impact on efficiency, competition,
and capital formation. 15 U.S.C. 78c(f).
\94\ 15 U.S.C. 78o-3(b).
\95\ 15 U.S.C. 78o-3(b)(6).
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Given the continued advances in technology used to conduct and
monitor businesses and changes in the structure of broker-dealers and
in the lifestyles and work habits of the workforce, the Commission
believes it is reasonable and appropriate for NASD to reexamine how it
determines whether business locations need to be registered as branch
offices of broker-dealer members. The Commission also supports NASD,
the NYSE, and state securities regulators' joint, regulatory effort to
eliminate inconsistencies and duplication in developing a uniform
definition of ``branch office.'' The Commission believes that such
regulatory coordination and cooperation should result in an effective
and efficient regulation that will serve the entire broker-dealer
community by recognizing the many different business models and
streamlining the branch office registration process significantly. In
addition, the Commission believes the proposed definition strikes the
right balance between providing flexibility to broker-dealer firms to
accommodate the needs of their associated persons, while at the same
time setting forth parameters that should ensure that all locations,
including home offices, are appropriately supervised.
The Commission commends the NASD for reiterating the responsibility
of firms to supervise their associated persons, regardless of their
location, and is concerned by the statements of some commenters that
this proposed rule change will impose additional supervisory duties on
them. The Commission reminds all broker-dealers of their statutory duty
to supervise.\96\ Furthermore, the Commission believes the ability to
identify the personnel located at each branch office is an important
improvement to the CRD[reg] database and will provide regulators
valuable information. The Commission is cognizant of the concerns
raised by the ACLI and others in the insurance industry who are also in
the securities industry. However, the Commission is also aware that
firms with large numbers of associated persons located in smaller,
geographically dispersed offices provide additional supervisory
challenges, and will require NASD to devote additional staff time and
resources to their oversight, once these offices become subject to the
more rigorous examination protocol of branch offices.
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\96\ See Section 15(b)(4)(E) of the Act. 15 U.S.C. 78o(b)(4)(E).
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Furthermore, the Commission believes that the seven proposed
exceptions to registering as a branch office will recognize current
business, lifestyle, and surveillance practices and provide associated
persons with additional flexibility. For instance, because associated
persons may have to work from home due to illness, or to provide
childcare or eldercare for certain family members, the Commission
believes it is appropriate to except primary residences from the
definition of branch office while providing certain safeguards and
limitations to protect investors. In this regard, the Commission
supports NASD's decision to omit the proposed 50-business day
limitation on working from a primary residence from NASD's proposed
definition, and the NYSE's subsequent removal of this limitation from
its proposed definition. Moreover, the definition also would exempt
from branch office registration any temporary location, other than the
primary residence, provided it is used less than 30 business days in
any calendar year.
The Commission believes it reasonable for NASD not only to propose
conditions on the primary residence and temporary location exceptions
(e.g., that the location cannot be held out to the public as an office,
and that neither customer funds nor securities can be handled there),
but also to set forth the interpretive material in proposed NASD IM-
3010-1 to emphasize members' requirements to establish reasonable
supervisory procedures and conduct reviews of locations taking into
account the factors such as those enumerated therein.
[[Page 54788]]
In addition, under both exceptions noted above, NASD has provided
additional flexibility by defining ``business day'' to exclude any
partial day, provided the associated person spends at least four hours
on such business day at his or her designated branch office during the
hours such office is normally open for business. The Commission
believes that this should prevent associated persons from regularly
conducting business from other remote locations for the majority of a
business day, without such activity being counted towards the 30-day
limitation. The Commission expects NASD to monitor and ensure that,
where the 30-business day (other location) exemption is used by
associated persons, members maintain records adequate to demonstrate
compliance with the ``business day'' limitations.
Finally, the Commission believes it is reasonable for NASD to
implement the proposed branch office definition following the
commencement of the branch office registration system on the CRD[reg].
This should allow a smooth transition to the new branch office
registration system by, as NASD submits, providing members sufficient
time to transition to the proposed new Form BR and associated filing
protocols, before making the new definition effective.
V. Conclusion
For the foregoing reasons, the Commission finds that the proposed
rule change, as amended, is consistent with the requirements of the Act
and rules and regulations thereunder applicable to a national
securities association, and, in particular, Section 15A(b) of the
Act.\97\
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\97\ 15 U.S.C. 78o-3(b).
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It is therefore ordered, pursuant to Section 19(b)(2) of the
Act,\98\ that the proposed rule change (SR-NASD-2003-104), as amended
by Amendment Nos. 1 through 6, is hereby approved.
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\98\ 15 U.S.C. 78s(b)(2).
For the Commission, by the Division of Market Regulation,
pursuant to delegated authority.\99\
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\99\ 17 CFR 200.30-3(a)(12).
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Jonathan G. Katz,
Secretary.
[FR Doc. E5-5034 Filed 9-15-05; 8:45 am]
BILLING CODE 8010-01-P