Current through November 25, 2024
As used in this chapter, unless the context requires
otherwise:
(1) "Affiliate" means any
company that controls, is controlled by or is under common control with another
company.
(2)
(a) "Clear and conspicuous" means that a
notice is reasonably understandable and designed to call attention to the
nature and significance of the information in the notice.
(b) The following are examples of the
application of "clear and conspicuous:"
1.
`Reasonably understandable.' A licensee makes its notice reasonably
understandable if it does all of the following:
a. Presents the information in the notice in
clear, concise sentences, paragraphs, and sections.
b. Uses short explanatory sentences or bullet
lists whenever possible.
c. Uses
definite, concrete, everyday words and active voice whenever
possible.
d. Avoids multiple
negatives.
e. Avoids legal and
highly technical business terminology whenever possible.
f. Avoids explanations that are imprecise and
readily subject to different interpretations.
2. `Designed to call attention.' A licensee
designs its notice to call attention to the nature and significance of the
information in it if the licensee does all of the following:
a. Uses a plain-language heading to call
attention to the notice.
b. Uses
typeface and type sizes that are easy to read.
c. Provides wide margins and ample line
spacing.
d. Uses boldface or
italics for key words.
e. In a form
that combines the licensee's notice with other information, uses distinctive
type size, style, and graphic devices, such as shading or sidebars.
3. `Notices on web sites.' If a
licensee provides a notice on a web page, the licensee designs its notice to
call attention to the nature and significance of the information in it if the
licensee uses text or visual cues to encourage scrolling down the page if
necessary to view the entire notice and ensures that other elements on the web
site, such as text, graphics, hyperlinks or sound, do not distract attention
from the notice, and the licensee does any of the following:
a. Places the notice on a screen that
consumers frequently access, such as a page on which transactions are
conducted.
b. Places a link on a
screen that consumers frequently access, such as a page on which transactions
are conducted, that connects directly to the notice and is labeled
appropriately to convey the importance, nature and relevance of the
notice.
(3) "Collect" means to obtain information
that the licensee organizes or can retrieve by the name of an individual or by
identifying number, symbol or other identifying particular assigned to the
individual, irrespective of the source of the underlying information.
(4) "Commissioner" means the commissioner of
insurance.
(5) "Company" means a
corporation, limited liability company, business trust, general or limited
partnership, association, sole proprietorship or similar
organization.
(6)
(a) "Consumer" means an individual about whom
a licensee has nonpublic personal information, who:
1. Seeks to obtain, obtains or has obtained
an insurance product or service from a licensee that is to be used primarily
for personal, family or household purposes;
2. Is a claimant under a workers'
compensation policy;
3. Is insured
under a group health plan; or
4. Is
a third-party claimant under an insurance product or service obtained for
business, commercial or agricultural purposes,.
(b) The following are examples of consumers:
1. An individual who provides nonpublic
personal information to a licensee in connection with obtaining or seeking to
obtain financial, investment or economic advisory services relating to an
insurance product or service is a consumer regardless of whether the licensee
establishes an ongoing advisory relationship.
2. An applicant for insurance prior to the
inception of insurance coverage is a licensee's consumer.
3. An individual is a licensee's consumer if
all of the following conditions exist:
a. The
individual is a beneficiary of a life insurance policy underwritten by the
licensee, a claimant under an insurance policy issued by the licensee, a named
insured or an annuitant under an insurance policy or an annuity, respectively,
issued by the licensee, or a mortgagor of a mortgage covered under a mortgage
insurance policy.
b. The licensee
discloses nonpublic personal financial information about the individual to a
nonaffiliated third party other than as permitted under ss.
Ins 25.50, 25.55, and 25.60.
(c) The following are examples of individuals
who are not consumers:
1. Provided that the
licensee provides the initial notice under s.
Ins 25.10 to the plan sponsor, group or blanket insurance
policyholder, group annuity contract-holder, or workers' compensation
policyholder and that the licensee does not disclose to a nonaffiliated third
party nonpublic personal financial information about such an individual other
than as permitted under ss.
Ins 25.50, 25.55, and 25.60, an individual is not the
consumer of the licensee solely because the individual is any of the following:
a. A participant or a beneficiary of an
employee benefit plan that the licensee administers or sponsors or for which
the licensee acts as a trustee, insurer or fiduciary.
b. Covered under a group or blanket insurance
policy or group annuity contract issued by the licensee.
c. A claimant under a workers' compensation
policy.
2.
a. The individuals described in subd. 1. a.
to c. are consumers of a licensee if the licensee does not meet all the
conditions of subd. 1.
b. In no
event shall the individuals, solely by virtue of the status described in subd.
1. a. to c., be deemed to be customers for purposes of this chapter.
3. An individual is not a
licensee's consumer solely because he or she is a beneficiary of a trust for
which the licensee is a trustee.
4.
An individual is not a licensee's consumer solely because he or she has
designated the licensee as trustee for a trust.
5. An individual who is a consumer of another
financial institution is not a licensee's consumer solely because the licensee
is acting as agent for, or provides processing or other services to, that
financial institution.
(d) "Consumer" includes the legal
representative of an individual who is a consumer.
(7) "Consumer reporting agency" has the same
meaning as in Section 603(f) of the federal Fair Credit Reporting Act (15 USC
1681 a(f)).
(8) "Control" means any of the following:
(a) Ownership, control or power to vote 25 %
or more of the outstanding shares of any class of voting security of the
company, directly or indirectly, or acting through one or more other
persons.
(b) Control in any manner
over the election of a majority of the directors, trustees or general partners,
or individuals exercising similar functions, of the company or by an agreement
establishing an attorney in fact for a reciprocal as defined by s.
600.03(41),
Stats.
(c) The power to exercise,
directly or indirectly, a controlling influence over the management or policies
of the company.
(9)
"Customer" means a consumer who has a customer relationship with a
licensee.
(10)
(a) "Customer relationship" means a
continuing relationship between a consumer and a licensee under which the
licensee provides one or more insurance products or services to the consumer
that are to be used primarily for personal, family or household
purposes.
(b) The following are
examples relating to customer relationship:.
1. A consumer has a continuing relationship
with a licensee if any of the following conditions exist:
a. The consumer is a current policyholder of
an insurance product issued by or through the licensee.
b. The consumer obtains financial, investment
or economic advisory services relating to an insurance product or service from
the licensee for a fee.
2. A consumer does not have a continuing
relationship with a licensee under any of the following conditions:
a. The consumer applies for insurance but
does not purchase the insurance.
b.
The licensee sells the consumer airline travel insurance in an isolated
transaction.
c. The consumer is no
longer a current policyholder of an insurance product or no longer obtains
insurance services with or through the licensee.
d. The consumer is a beneficiary or claimant
under a policy and has submitted a claim under that policy, choosing a
settlement option involving an ongoing relationship with the
licensee.
e. The consumer is a
beneficiary or a claimant under a policy and has submitted a claim under that
policy, choosing a lump sum settlement option.
f. The customer's policy is lapsed, expired,
or otherwise inactive or dormant under the licensee's business practices, and
the licensee has not communicated with the customer about the relationship for
a period of twelve consecutive months, other than annual privacy notices,
material required by law or regulation, communication at the direction of a
state or federal authority, or promotional materials.
g. The consumer is an insured or an annuitant
under an insurance policy or annuity, respectively, but is not the policyholder
or owner of the insurance policy or annuity.
h. The consumer's last known address
according to the licensee's records is deemed invalid. An address of record is
deemed invalid if mail sent to that address by the licensee has been returned
by the postal authorities as undeliverable and if subsequent attempts by the
licensee to obtain a current valid address for the consumer have been
unsuccessful.
(11)
(a)
"Financial institution" means any institution the business of which is engaging
in activities that are financial in nature or incidental to such financial
activities as described in Section 4(k) of the Bank Holding Company Act of 1956
(12 USC
1843(k)).
(b) Financial institution does not include
any of the following:
1. Any person or entity
with respect to any financial activity that is subject to the jurisdiction of
the Commodity Futures Trading Commission under the Commodity Exchange Act (7 USC
1 et seq.).
2. The Federal Agricultural Mortgage
Corporation or any entity charged and operating under the Farm Credit Act of
1971 (12 USC
2001 et seq.).
3. Institutions chartered by Congress
specifically to engage in securitizations, secondary market sales, including
sales of servicing rights, or similar transactions related to a transaction of
a consumer, as long as the institutions do not sell or transfer nonpublic
personal information to a nonaffiliated third party.
(12)
(a) "Financial product or service" means any
product or service that a financial holding company could offer by engaging in
an activity that is financial in nature or incidental to such a financial
activity under Section 4(k) of the Bank Holding Company Act of 1956 (12 USC
1843(k)).
(b) Financial service includes a financial
institution's evaluation or brokerage of information that the financial
institution collects in connection with a request or an application from a
consumer for a financial product or service.
(13) "Health care" means any of the
following:
(a) Preventive, diagnostic,
therapeutic, rehabilitative, maintenance or palliative care, services,
procedures, tests or counseling that involves any of the following:
1. It relates to the physical, mental or
behavioral condition of an individual.
2. It affects the structure or function of
the human body or any part of the human body, including the banking of blood,
sperm, organs or any other tissue.
(b) Prescribing, dispensing or furnishing to
an individual drugs or biologicals, or medical devices or health care equipment
and supplies.
(14)
"Health care provider" means a physician or other health care practitioner
licensed, accredited or certified to perform specified health services
consistent with state law, or a health care facility.
(15) "Health information" means any
information or data except age or gender, whether oral or recorded in any form
or medium, created by or derived from a health care provider or the consumer
that relates to any of the following:
(a) The
past, present or future physical, mental or behavioral health or condition of
an individual.
(b) The provision of
health care to an individual.
(c)
Payment for the provision of health care to an individual.
(16)
(a)
"Insurance product or service" means any product or service that is offered by
a licensee pursuant to the insurance laws of this state.
(b) Insurance service includes a licensee's
evaluation, brokerage or distribution of information that the licensee collects
in connection with a request or an application from a consumer for an insurance
product or service.
(17)
(a) "Licensee" means all insurers,
intermediaries, third party administrators and other persons licensed or
required to be licensed, or authorized or required to be authorized, or
registered or required to be registered under chs. 600 to 655, Stats.
(b) A licensee is not subject to the notice
and opt out requirements for nonpublic personal financial information set forth
in subchs. I to IV if the licensee is an employee, agent or other
representative of another licensee ("the principal") and all of the following
conditions exist:
1. The principal otherwise
complies with, and provides the notices required by, the provisions of this
chapter.
2. The licensee does not
disclose any nonpublic personal financial information to any person other than
the principal or its affiliates in a manner permitted by this
chapter.
(c)
1. Subject to subd. 2., "licensee" also
includes an unauthorized insurer that accepts business placed through a
licensed surplus lines broker or agent in this state, but only in regard to
placements placed pursuant to s.
618.41,
Stats..
2. A surplus lines broker
or agent or surplus lines insurer shall be deemed to be in compliance with the
notice and opt out requirements for nonpublic personal financial information
set forth in subchs. I to IV provided all of the following occur:
a. The broker, agent or insurer does not
disclose nonpublic personal financial information of a consumer or a customer
to nonaffiliated third parties for any purpose, including joint servicing or
marketing under s.
Ins 25.50, except as permitted by s.
Ins 25.55 or 25.60.
b. The broker, agent or insurer delivers a
notice to the consumer at the time a customer relationship is established on
which the following is printed in 16-point type:
PRIVACY NOTICE
NEITHER THE U.S. BROKERS THAT HANDLED THIS INSURANCE NOR THE
INSURERS THAT HAVE UNDERWRITTEN THIS INSURANCE WILL DISCLOSE NONPUBLIC PERSONAL
FINANCIAL INFORMATION CONCERNING THE BUYER TO NONAFFILIATES OF THE BROKERS OR
INSURERS EXCEPT AS PERMITTED BY LAW.
(18)
(a) "Nonaffiliated third party" means any
person except any of the following:
1. A
licensee's affiliate.
2. A person
employed jointly by a licensee and any company that is not the licensee's
affiliate. Under these circumstances "nonaffiliated third party" does include
the other company that jointly employs the person.
(b) "Nonaffiliated third party" includes any
company that is an affiliate solely by virtue of the direct or indirect
ownership or control of the company by the licensee or its affiliate in
conducting merchant banking or investment banking activities of the type
described in Section 4(k)(4)(H) or insurance company investment activities of
the type described in Section 4(k)(4)(I) of the federal Bank Holding Company
Act (12 USC
1843(k)(4)(H) and (I)).
(19) "Nonpublic
personal information" means nonpublic personal financial information and
nonpublic personal health information.
(20)
(a)
"Nonpublic personal financial information" means all of the following:
1. Personally identifiable financial
information.
2. Any list,
description or other grouping of consumers, and publicly available information
pertaining to them, that is derived using any personally identifiable financial
information that is not publicly available.
(b) Nonpublic personal financial information
does not include any of the following:
1.
Health information.
2. Publicly
available information, except as included on a list described in par. (a) 2.
3. Any list, description or other
grouping of consumers, and publicly available information pertaining to them,
that is derived without using any personally identifiable financial information
that is not publicly available.
(c)
1.
Nonpublic personal financial information includes any list of individuals'
names and street addresses that is derived in whole or in part using personally
identifiable financial information that is not publicly available, such as
account numbers.
2. Nonpublic
personal financial information does not include any list of individuals' names
and addresses that contains only publicly available information, is not derived
in whole or in part using personally identifiable financial information that is
not publicly available, and is not disclosed in a manner that indicates that
any of the individuals on the list is a consumer of a financial
institution.
(21) "Nonpublic personal health information"
means any of the following health information:
(a) Health information that identifies an
individual who is the subject of the information.
(b) Health information with respect to which
there is a reasonable basis to believe that the information could be used to
identify an individual.
(22)
(a)
"Personally identifiable financial information" means any of the following
information:
1. Information a consumer
provides to a licensee to obtain an insurance product or service from the
licensee.
2. Information about a
consumer resulting from a transaction involving an insurance product or service
between a licensee and a consumer.
3. Information the licensee otherwise obtains
about a consumer in connection with providing an insurance product or service
to that consumer.
(b)
The following are examples of personally identifiable financial information:
1. Personally identifiable financial
information includes any of the following:
a.
Information a consumer provides to a licensee on an application to obtain an
insurance product or service.
b.
Account balance information and payment history.
c. The fact that an individual is or has been
one of the licensee's customers or has obtained an insurance product or service
from the licensee.
d. Any
information about the licensee's consumer if it is disclosed in a manner that
indicates that the individual is or has been the licensee's consumer.
e. Any information that a consumer provides
to a licensee or that the licensee or its agent otherwise obtains in connection
with collecting on a loan or servicing a loan.
f. Any information the licensee collects
through an internet information-collecting device from a web server.
g. Information from a consumer
report.
2. Personally
identifiable financial information does not include any of the following:
a. Health information.
b. A list of names and addresses of customers
of an entity that is not a financial institution.
c. Information that does not identify a
consumer, such as aggregate information or blind data that does not contain
personal identifiers such as account numbers, names or addresses.
(23)
(a) "Publicly available information" means
any information that a licensee has a reasonable basis to believe is lawfully
made available to the general public from any of the following:
1. Federal, state or local government
records.
2. Widely distributed
media.
3. Disclosures to the
general public that are required to be made by federal, state or local
law.
(b) A licensee has
a reasonable basis to believe that information is lawfully made available to
the general public if the licensee has taken steps to determine all of the
following:
1. That the information is of the
type that is available to the general public.
2. Whether an individual can direct that the
information not be made available to the general public and, if so, that the
licensee's consumer has not done so.
(c) The following are examples of publicly
available information.
1. Publicly available
information in government records includes information in government real
estate records and security interest filings.
2. Publicly available information from widely
distributed media includes information from a telephone book, a television or
radio program, a newspaper or a web site that is available to the general
public on an unrestricted basis. A web site is not restricted merely because an
Internet service provider or a site operator requires a fee or a password, so
long as access is available to the general public.
3.
a. A
licensee has a reasonable basis to believe that mortgage information is
lawfully made available to the general public if the licensee has determined
that the information is of the type included on the public record in the
jurisdiction where the mortgage would be recorded.
b. A licensee has a reasonable basis to
believe that an individual's telephone number is lawfully made available to the
general public if the licensee has located the telephone number in the
telephone book or the consumer has informed the licensee that the telephone
number is not unlisted.