Wisconsin Administrative Code
Department of Agriculture, Trade and Consumer Protection
ATCP 140 - Marketing
Chapter ATCP 161 - Something Special From Wisconsin
Section ATCP 161.21 - Definitions
Current through February 26, 2024
As used in this chapter:
(1) "Department" means the state of Wisconsin department of agriculture, trade and consumer protection.
(2) "Gross sales" means a person's total annual sales of all products and commodities, regardless of whether the logo was affixed to the products or commodities sold.
(3) "Logo" means the certification mark "Something Special from Wisconsin" registered in the U.S. patent and trademark office on March 7, 1989, under registration No. 1,529,098.
(4) "Packaging or labeling materials" means package labels, stickers, printed display materials, or similar items, featuring the logo, which are produced for sale to other persons, and which are designed to be used by other persons in connection with the sale or distribution of their products or commodities. "Packaging or labeling materials" does not include promotional items.
(5) "Person" means any individual, partnership, firm association, corporation, or other business or legal entity.
(6) "Product or commodity" means any article of commerce, including any product of agricultural or industrial production. "Product or commodity" does not include either of the following:
(7) "Promotional item" means clothing, pins, pens, cups, mugs, and similar items featuring the logo. "Promotional item" does not include packaging or labeling materials.
