Virginia Administrative Code
Title 11 - GAMING
Agency 5 - VIRGINIA LOTTERY BOARD
Chapter 20 - ADMINISTRATION REGULATIONS
Part I - General Parameters
Section 11VAC5-20-60 - Advertising
Current through Register Vol. 41, No. 3, September 23, 2024
A. Advertising may include, but is not limited to, print advertisements; radio and television advertisements; digital, electronic, and video advertisements; billboards; point of purchase materials; point-of-sale display materials; and Internet and social media.
B. Any lottery retailer may use his own advertising materials unless the agency objects thereto. The agency shall develop written guidelines for such materials.
C. The agency may provide information displays or other material to the retailer, who shall position the material so it can be seen easily by the general public.
D. The agency may produce special posters, brochures or flyers describing various aspects of the lottery and provide these to lottery retailers to post or distribute.
Statutory Authority: §§ 2.2-4007.02 and 58.1-4007 of the Code of Virginia (11VAC5-11-10, 11VAC5-11-20) .
§ 58.1-4007 of the Code of Virginia (all other sections).