Utah Administrative Code
Topic - Insurance
Title R590 - Administration
Rule R590-152 - Health Discount Programs and Value-Added Benefit Rule
Section R590-152-9 - Advertising and Marketing

Universal Citation: UT Admin Code R 590-152-9

Current through Bulletin 2024-06, March 15, 2024

(1) The format and content of any advertisement shall be complete and clear to avoid deceiving or misleading the reader, viewer, or listener.

(2) An advertisement of any insurance product or benefit must comply with :

(a) Section 31A-23a-402; and

(b) Rule R590-130, Rules Governing Advertisements of Insurance.

(3) A health discount program operator must have an executed written agreement with a health discount program marketer before the health discount plan marketer markets, promotes, sells, or distributes a health discount program.

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