Current through Register Vol. 46, No. 39, September 25, 2024
(a)
(1) No insurance producer shall use a
senior-specific certification or professional designation that indicates or
implies in such a way as to mislead a purchaser or prospective purchaser that
the insurance producer has special certification or training in advising or
providing services to seniors in connection with the solicitation, sale or
purchase of a life insurance policy or annuity contract or in the provision of
advice as to the value of or the advisability of purchasing or selling a life
insurance policy or annuity contract, either directly or indirectly through
publications or writings, or by issuing or promulgating analyses or reports
related to a life insurance policy or annuity contract.
(2) The prohibited use of senior-specific
certifications or professional designations includes use of:
(i) a certification or professional
designation by an insurance producer who has not actually earned or is
otherwise ineligible to use such certification or designation;
(ii) a nonexistent or self-conferred
certification or professional designation;
(iii) a certification or professional
designation that indicates or implies a level of occupational qualifications
obtained through education, training or experience that the insurance producer
using the certification or designation does not have; and
(iv) a certification or professional
designation that was obtained from a certifying or designating organization
that:
(a) is primarily engaged in the
business of instruction in sales or marketing;
(b) does not have reasonable standards or
procedures for assuring the competency of its certificants or
designees;
(c) does not have
reasonable standards or procedures for monitoring and disciplining its
certificants or designees for improper or unethical conduct; or
(d) does not have reasonable continuing
education requirements for its certificants or designees in order to maintain
the certificate or designation.
(b) There is a rebuttable presumption that a
certifying or designating organization is not disqualified solely for purposes
of subparagraph (a)(2)(iv) of this section when the certification or
designation issued from the organization does not primarily apply to sales or
marketing and when the organization or the certification or designation in
question has been accredited by:
(1) The
American National Standards Institute (ANSI);
(2) The National Commission for Certifying
Agencies; or
(3) any organization
that is on the U.S. Department of Education's list entitled Accrediting
Agencies Recognized for Title IV Purposes.
(c) In determining whether a combination of
words or an acronym standing for a combination of words constitutes a
certification or professional designation indicating or implying that a person
has special certification or training in advising or providing services to
seniors, factors to be considered shall include:
(1) use of one or more words such as
"senior," "retirement," "elder," or like words combined with one or more words
such as "certified," "registered," "chartered," "advisor," "specialist,"
"consultant," "planner," or like words, in the name of the certification or
professional designation; and
(2)
the manner in which those words are combined.
(d)
(1) For
purposes of this Part, a job title held by an insurance producer within an
organization or other entity that is licensed or registered by a State or
Federal financial services regulatory agency shall not be deemed a
certification or professional designation, unless it is used in a manner that
would confuse or mislead a reasonable consumer, when the job title:
(i) indicates seniority or standing within
the organization or other entity; or
(ii) specifies an individual's area of
specialization within the organization or other entity.
(2) For purposes of this subdivision,
financial services regulatory agency includes an agency that regulates
insurers, insurance producers, broker-dealers, investment advisers, or
investment companies as defined under the Investment Company Act of
1940.