New Jersey Administrative Code
Title 13 - LAW AND PUBLIC SAFETY
Chapter 34 - BOARD OF MARRIAGE AND FAMILY THERAPY EXAMINERS
Subchapter 9 - ADVERTISING
Section 13:34-9.2 - Advertising; general requirements
Current through Register Vol. 56, No. 18, September 16, 2024
(a) A licensee shall be able to substantiate the truthfulness of any material, objective assertion, or representation set forth in an advertisement.
(b) A licensee identified in an advertisement as offering marriage and family therapy services or goods shall be responsible for the form and content of any advertisement disseminated by or on behalf of a licensee.
(c) A licensee shall assure that an advertisement does not misrepresent, suppress, omit, or conceal a material fact. Omission, suppression, or concealment of a material fact includes directly or indirectly obscuring a material fact under circumstances where the licensee knows or should know that the omission is improper or prohibits a prospective client from making a full and informed judgment on the basis of the information set forth on the advertisement.