Code of Maryland Regulations
Title 31 - MARYLAND INSURANCE ADMINISTRATION
Subtitle 17 - MARYLAND HEALTH INSURANCE PLAN
Chapter 31.17.03 - Operation and Administration of the Plan
Section 31.17.03.12 - Marketing of Plan

Universal Citation: MD Code Reg 31.17.03.12

Current through Register Vol. 51, No. 6, March 22, 2024

A. The Board shall establish and maintain public awareness of the Plan, including its eligibility requirements and enrollment procedures.

B. The methods to be used by the Board to establish and maintain public awareness of the Plan shall include, but are not limited to:

(1) Establishing a mailing list of interested persons, advocacy groups, carriers, and potential applicants to the Plan for the purpose of notifying them of the availability of coverage under the Plan;

(2) Releasing periodic press releases and articles that provide status reports on the operation of the Plan and information and instructions to eligible individuals who might be interested in applying for coverage under the Plan;

(3) Speaking to interested health insurance industry and public groups regarding the Plan;

(4) Distributing a brochure to interested persons through the Plan administrator that describes the coverage available through the Plan and the process by which an individual may apply for coverage under the Plan;

(5) Publishing an annual report to the General Assembly, participants, and other interested persons regarding the status of the Plan, its mission, and general eligibility information;

(6) Familiarizing insurance producers with the coverage available through the Plan and the process by which they may assist individuals in applying for coverage under the Plan; and

(7) Other mechanisms and activities the Board determines would be effective and appropriate.

C. Fees for Insurance Producers.

(1) The Plan administrator shall pay a referral fee of $100 to a licensed life and health insurance producer if:
(a) The insurance producer assists an individual in completing an application for the Plan; and

(b) The individual is accepted by the Plan.

(2) The licensed life and health insurance producer is not required to be appointed to the Plan to receive the $100 referral fee referenced in §C(1) of this regulation.

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