Code of Maine Rules
02 - DEPARTMENT OF PROFESSIONAL AND FINANCIAL REGULATION
031 - BUREAU OF INSURANCE
Chapter 840 - PRIVATE PURCHASING ALLIANCES
Section 031-840-8 - Marketing

Current through 2024-38, September 18, 2024

A. Any marketing, advertisement, or educational material for health benefit plans sold through the alliance shall be approved by the board prior to its use.

B. A participating carrier, agent, broker, or contractor of a participating carrier, or an independent insurance agent, broker, or contractor may not engage, directly or indirectly, in an activity or marketing practice that would encourage member individuals, small employers, or eligible enrollees to:

(1) Refrain from enrolling in a health benefit plan offered through an alliance because of their health status or claims experience;

(2) Seek coverage from other participating carriers because of their health status or claims experience; or

(3) Enroll or fail to enroll in the alliance because of their health status or claims experience.

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