Code of Maine Rules
01 - DEPARTMENT OF AGRICULTURE, CONSERVATION AND FORESTRY
001 - AGRICULTURE - GENERAL
Chapter 33 - RULES GOVERNING THE AGRICULTURAL DEVELOPMENT GRANT FUND
Section 001-33-III - DEFINITIONS

A. Market Research- means activities to test and determine the likelihood of success in selling new or existing agricultural products produced in Maine in one or more markets.

B. Market Promotion- means activities to further the awareness, popularity, and sustain or increase sales of existing State agricultural products using such methods as, but not limited to, print, broadcast and social media, and trade shows.

C. Agricultural Product- means a Maine-grown fresh, or Maine-processed, agricultural food, fiber, or horticultural product derived from plants, animals, plant or animal by products, freshwater farmed fish, or aquaculture, as defined in Title 12, section 6001, subsection 1, with the intent that the product be sold or otherwise marketed to generate income. "Agricultural Product" does not include the product of a business engaged primarily in the growing, harvesting or processing of trees for the purpose of producing pulp or other materials used in paper manufacturing or wood manufacturing.

D. New Technology- means agricultural production, processing, and storage practices that are not currently used by Maine agricultural enterprises.

E. Nonpublic Sources- means any source of funds other than moneys provided directly or indirectly by federal, state, or local government. Nonpublic sources includes commodity group dedicated revenues generated by commodity check-off programs, even if collected by the Department of Administrative and Financial Services, Maine Revenue Services.

F. Department - means the Department of Agriculture, Conservation and Forestry.