Indiana Administrative Code
Title 170 - INDIANA UTILITY REGULATORY COMMISSION
Article 1 - GENERAL PROVISIONS
Rule 3 - Advertising Expenditures by Public Utilities
Section 3-4 - Material benefit defined
Current through September 18, 2024
Authority: IC 8-1-1-3
Affected: IC 8-1-2-4
Sec. 4.
Material Benefit. Advertising expenditures which "produce a material benefit" are, without limitation because of enumeration:
(A) advertising limited exclusively to demonstration of means for ratepayers to eliminate energy waste;
(B) advertising conveying safety information in the direct use of energy or equipment using such energy;
(C) demonstration of methods by which ratepayers may reduce their costs and those of the serving public utility;
(D) advertising explaining the use, cost, applicability or availability of new or existing telecommunicating equipment and other public utility services where energy consumption would either be reduced or not materially increased;
(E) advertising means or desirability of decreasing consumption, particularly during shortage and peak periods;
(F) furnishing factual and objective data programs in educational institutions on the subject of energy or communications technology;
(G) advertising concerning excavation near the location of underground transmission or distribution lines; and
(H) legal advertising required by statute or notices to ratepayers required by statute, rule or order of the commission.