Illinois Administrative Code
Title 50 - INSURANCE
Part 2002 - ADVERTISING OF ACCIDENT AND SICKNESS INSURANCE
Section 2002.120 - Disparaging Comparisons and Statements
Universal Citation: 50 IL Admin Code ยง 2002.120
Current through Register Vol. 48, No. 12, March 22, 2024
An advertisement shall not directly or indirectly make unfair or incomplete comparisons of policies or benefits or comparisons of non-comparable policies of other insurers, and shall not disparage competitors, their policies, services or business methods, and shall not disparage or unfairly minimize competing methods of marketing insurance. The Guideline for this Section is found in Appendix A, Illustration DD.
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