Illinois Administrative Code
Title 50 - INSURANCE
Part 2002 - ADVERTISING OF ACCIDENT AND SICKNESS INSURANCE
Appendix A - Guidelines
ILLUSTRATION LL - Guideline to Section 2002.160(b)
Universal Citation: 50 IL Admin Code ยง ILLUSTRATION LL
Current through Register Vol. 48, No. 12, March 22, 2024
This Section prohibits advertising which overemphasizes an initial reduced premium. The Part requires the renewal premium to appear as frequently as, as prominently as, and in juxtaposition with the initial reduced premium wherever and as often as it appears. The term "juxtaposition" means side by side or immediately above or below.
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