Florida Administrative Code
69 - DEPARTMENT OF FINANCIAL SERVICES
69O - OIR - Insurance Regulation
Chapter 69O-150 - LIFE AND HEALTH ADVERTISING REQUIREMENTS
Section 69O-150.109 - Use of Dividends
Current through Reg. 50, No. 187; September 24, 2024
(1) An advertisement shall not be used that utilizes or describes dividends in a manner which is misleading or has a tendency to mislead.
(2) An advertisement shall not directly or indirectly state or imply that the amount of dividends or divisible surplus is guaranteed; nor shall such advertisement state or imply that a policyholder will profit by the growth of the company.
(3) Any comparison between participating and non-participating policies or contracts must be true and accurate.
Rulemaking Authority 624.308 FS. Law Implemented 624.307(1), 626.9541(1), (2) FS.
New 9-1-73, Formerly 4-35.07, 4-35.007, 4-150.109.