Florida Administrative Code
69 - DEPARTMENT OF FINANCIAL SERVICES
69O - OIR - Insurance Regulation
Chapter 69O-150 - LIFE AND HEALTH ADVERTISING REQUIREMENTS
Section 69O-150.106 - Disclosure Requirements for Indeterminated Value Life and Annuity Contract Advertisements
Current through Reg. 50, No. 187; September 24, 2024
In addition to the requirements of Rules 69O-150.104 and 69O-150.105, F.A.C., advertisements of indeterminate value life and annuity contracts as defined in Section 627.8015(1), F.S., shall be subject to the following requirements:
(1) Advertisements containing a rate to be earned, including interest rates, rates of return, or any other designation of earnings performance, are prohibited unless all limitations and conditions which affect the rate of return ultimately realized by the policyholder/certificateholder or annuitant are disclosed prominently with equal emphasis to describe the interest rate or rate of return. The disclosure shall include:
(2) Advertisements of indeterminate life policies and annuities which have multiple fund crediting rates established by the insurer shall also disclose that if an interest rate is disclosed for any fund in the contract, the interest rate for any other funds shall be disclosued with equal emphasis.
(3) An advertisement shall not refer to an annuity as a CD annuity.
(4) All variable life and annuity advertisements shall clearly disclose whether the insured may realize positive or negative returns on the principal, including a potential loss of the original principal contribution.
(5) Any depiction comparing the returns possible under a specific contract to alternative financial vehicles, whether charts, graphs, or other methods, must compare the information in a comparable fashion. As an example, if comparing to an annually taxable investment, the indeterminate value life and annuity comparison shall also reflect the impact of all contract charges and illustrate the after-tax surrender value for all time points illustrated for the annually taxable investment. This does not prohibit the use of generic comparisons of a tax deferred return to a non-tax deferred account if used in an institutional advertisement.
(6) For annuities with a rate declared by the insurer to be applied to any or all of an account value held within the contract, the term "yield" shall only be used to reflect the net ultimate return to the policyholder/certificateholder or annuitant after all contract charges and deductions have been made. The term shall not be used to reflect the gross credited rate of interest to a fund.
(7)
Rulemaking Authority 624.308, 626.9611, 627.805 FS. Law Implemented 624.307(1), 626.9541(1)(a), (b), (e), (g), (l), 626.9641(1), 626.99, 627.460 FS.
New 2-26-92, Formerly 4-35.0051, Amended 5-27-96, 1-4-00, Formerly 4-150.106.