California Code of Regulations
Title 4 - Business Regulations
Division 3 - Bureau of Household Goods and Services
Article 10 - False or Misleading Advertising
Section 1309.2 - Factory Direct
"Factory Direct," "Factory to You," "Manufacturer to You," "Direct to You" and terms of similar import mean the sale of articles direct from the factory to the consumer; such terms shall not be used in any advertisement unless the transaction is between the two parties, billing of the articles is made by the factory direct to the consumer, and payment is made by the consumer direct to the factory.
1. New section
filed 8-5-70; effective thirtieth day thereafter (Register 70, No.
32).
2. New NOTE filed 12-10-81 as procedural and organizational;
effective upon filing (Register 81, No. 50).
Note: Authority cited: Sections 19034 and 19088, Business and Professions Code. Reference: Sections 17500, 17505, 19150 and 19210, Business and Professions Code.