Agency Information Collection Activities; National Park Service Virtual Visitor Study, 45674-45675 [2024-11324]

Agencies

• DEPARTMENT OF THE INTERIOR
• National Park Service

[Federal Register Volume 89, Number 101 (Thursday, May 23, 2024)]
[Notices]
[Pages 45674-45675]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 2024-11324]


-----------------------------------------------------------------------

DEPARTMENT OF THE INTERIOR

National Park Service

[NPS-WASO-IRMD-NISC-NPS0037073; PPWOCOMM00; PPMPSPD1Y.YM0000; OMB 
Control Number 1024-NEW]


Agency Information Collection Activities; National Park Service 
Virtual Visitor Study

AGENCY: National Park Service, Interior.

ACTION: Notice of information collection; request for comment.

-----------------------------------------------------------------------

SUMMARY: In accordance with the Paperwork Reduction Act (PRA) of 1995 
we, the National Park Service (NPS) are proposing a new information 
collection.

DATES: Interested persons are invited to submit comments on or before 
June 24, 2024.

ADDRESSES: Written comments and suggestions on the information 
collection requirements should be submitted by the date specified above 
in DATES to https://www.reginfo.gov/public/do/PRAMain. Find this 
particular information collection by selecting ``Currently under 
Review--Open for Public Comments'' or by using the search function. 
Please provide a copy of your comments to the NPS Information 
Collection Clearance Officer (ADIR-ICCO), 13461 Sunrise Valley Drive, 
Mail Stop 244, Reston, VA 20192, VA 20171 (mail); or 
[email protected] (email). Please reference OMB Control Number 
1024-NEW (Virtual Visitor) in the subject line of your comments.

FOR FURTHER INFORMATION CONTACT: To request additional information 
about this ICR, contact Todd Edgar, Solutions Architect, NPS 
Information Resources Management Directorate at [email protected] 
(email) or 202-306-3909 (telephone). Please reference OMB Control 
Number 1024-NEW (Virtual Visitor) in the subject line of your comments. 
Individuals in the United

[[Page 45675]]

States who are deaf, deafblind, hard of hearing, or have a speech 
disability may dial 711 (TTY, TDD, or TeleBraille) to access 
telecommunications relay services. Individuals outside the United 
States should use the relay services offered within their country to 
make international calls to the point of contact in the United States. 
You may also view the ICR at https://www.reginfo.gov/public/do/PRAMain.

SUPPLEMENTARY INFORMATION: In accordance with the Paperwork Reduction 
Act of 1995 (PRA, 44 U.S.C. 3501 et seq.) and 5 CFR 1320.8(d)(1), we 
provide the general public and other Federal agencies with an 
opportunity to comment on new, proposed, revised, and continuing 
collections of information. This helps us assess the impact of our 
information collection requirements and minimize the public's reporting 
burden. It also helps the public understand our information collection 
requirements and provide the requested data in the desired format.
    A Federal Register notice with a 60-day public comment period 
soliciting comments on this collection of information was published on 
March 10, 2023 (88 FR 15072). No comments were received.
    As part of our continuing effort to reduce paperwork and respondent 
burdens, we are again soliciting comments from the public and other 
Federal agencies on the proposed ICR that is described below. We are 
especially interested in public comment addressing the following:
    (1) Whether or not the collection of information is necessary for 
the proper performance of the functions of the agency, including 
whether or not the information will have practical utility.
    (2) The accuracy of our estimate of the burden for this collection 
of information, including the validity of the methodology and 
assumptions used.
    (3) Ways to enhance the quality, utility, and clarity of the 
information to be collected.
    (4) How might the agency minimize the burden of the collection of 
information on those who are to respond, including through the use of 
appropriate automated, electronic, mechanical, or other technological 
collection techniques or other forms of information technology, e.g., 
permitting electronic submission of response.
    Comments that you submit in response to this notice are a matter of 
public record. Before including your address, phone number, email 
address, or other personal identifying information in your comment, you 
should be aware that your entire comment--including your personal 
identifying information--may be made publicly available at any time. 
While you can ask us in your comment to withhold your personal 
identifying information from public review, we cannot guarantee that we 
will be able to do so.
    Abstract: Under the authority of the Organic Act of 1916, the 
National Park Service (NPS) is responsible for protecting resources and 
providing for the enjoyment of current and future generations. Of 
increasing importance to the NPS, is the experience of virtual visitors 
to NPS virtual resources. This collection will be administered as an 
online survey of users who visit NPS digital assets, including NPS.gov, 
park-managed social media accounts, and the NPS Mobile App. The study's 
objectives are to describe the NPS virtual visitor population, 
understand their motivations, and determine which platforms are most 
effective. For one year, across four seasonal waves, this study will 
collect data through an online survey offered to NPS digital platform 
visitors.
    The 21st Century Integrated Digital Experience Act, (44 U.S.C. 
3501), was signed into law to improve the digital experience for 
government customers and reinforce existing requirements for federal 
public websites. The objectives NPS Virtual Visitor Study are to 
describe the NPS virtual visitor population, understand their 
motivations, determine which NPS digital assets and platforms are most 
effective, and identify where user needs are not being met to target 
resources for improvement. The results from this study will highlight 
the strengths and gaps in NPS digital offerings. Specifically, the 
study will inform a stronger virtual visitor monitoring program. A 
virtual visitor monitoring program will serve to measure the public's 
engagement and satisfaction with NPS digital assets over time.
    Title of Collection: National Park Service Virtual Visitor Study.
    OMB Control Number: 1024-NEW.
    Form Number: None.
    Type of Review: New.
    Respondents/Affected Public: General Public.
    Total Estimated Number of Annual Respondents: 21,516. (Full survey 
(n=8,383) and non-response survey (n=13,234)).
    Estimated Completion Time per Response: Varies 7 minutes for full 
survey and less than 30 seconds for partial non-response survey.
    Total Estimated Number of Annual Burden Hours: 1,087 Hrs.
    Respondent's Obligation: Voluntary.
    Frequency of Collection: Once.
    Total Estimated Annual Nonhour Burden Cost: None.
    An agency may not conduct or sponsor and a person is not required 
to respond to a collection of information unless it displays a 
currently valid OMB control number.
    The authority for this action is the Paperwork Reduction Act of 
1995 (44 U.S.C. 3501 et seq.).

Phadrea Ponds,
Information Collection Clearance Officer, National Park Service.
[FR Doc. 2024-11324 Filed 5-22-24; 8:45 am]
BILLING CODE 4312-52-P