Affiliate Marketing Rule, 51609-51611 [2021-19826]
Download as PDF
Federal Register / Vol. 86, No. 177 / Thursday, September 16, 2021 / Rules and Regulations
from the Scott TACAN extending from the
7.4-mile radius of Scott AFB/MidAmerica St.
Louis Airport to 10.5 miles northwest of the
Scott TACAN.
Issued in Fort Worth, Texas, on September
9, 2021.
Martin A. Skinner,
Acting Manager, Operations Support Group,
ATO Central Service Center.
[FR Doc. 2021–19831 Filed 9–15–21; 8:45 am]
BILLING CODE 4910–13–P
FEDERAL TRADE COMMISSION
16 CFR Part 680
RIN 3084–AB63
Affiliate Marketing Rule
Federal Trade Commission.
Final rule.
AGENCY:
ACTION:
The Federal Trade
Commission (‘‘FTC’’ or ‘‘Commission’’)
is issuing a final rule (‘‘Final Rule’’) to
amend its Affiliate Marketing Rule to
correspond to changes made to the Fair
Credit Reporting Act (‘‘FCRA’’) by the
Dodd-Frank Act.
DATES: This rule is effective October 18,
2021.
FOR FURTHER INFORMATION CONTACT:
David Lincicum (202–326–2773),
Division of Privacy and Identity
Protection, Bureau of Consumer
Protection, Federal Trade Commission,
600 Pennsylvania Avenue NW,
Washington, DC 20580.
SUPPLEMENTARY INFORMATION:
SUMMARY:
I. Background
A. The Affiliate Marketing Rule
The Fair and Accurate Credit
Transactions Act of 2003 (‘‘FACT Act’’)
was signed into law on December 4,
2003. Public Law 108–159, 117 Stat.
1952. Section 214 of the FACT Act
added a new section 624 to the FCRA.
This provision gives consumers the
right to restrict a person from using
certain information obtained from an
affiliate to make solicitations to that
consumer. Section 624 generally
provides that if a person receives certain
consumer eligibility information from
an affiliate, the person may not use that
information to make solicitations to the
consumer about its products or services,
unless the consumer is given notice and
an opportunity (via a simple method) to
opt out of such use of the information,
and the consumer does not opt out. The
statute also provides that Section 624
does not apply, for example, to a person
using eligibility information: (1) To
make solicitations to a consumer with
whom the person has a pre-existing
VerDate Sep<11>2014
16:05 Sep 15, 2021
Jkt 253001
business relationship; (2) to perform
services for another affiliate subject to
certain conditions; (3) in response to a
communication initiated by the
consumer; or (4) to make a solicitation
that has been authorized or requested by
the consumer. Unlike the FCRA affiliate
sharing opt-out (15 U.S.C.
1681a(d)(2)(A)(iii)) and the opt-out of
sharing with non-affiliated third parties
under the Gramm-Leach-Bliley Act
(‘‘GLBA’’), 15 U.S.C. 6801 et seq., which
apply indefinitely, Section 624 provides
that a consumer’s affiliate marketing
opt-out election must be effective for a
period of at least five years. Upon
expiration of the opt-out period, the
consumer must be given a renewal
notice and an opportunity to renew the
opt-out before information received
from an affiliate may be used to make
solicitations to the consumer.
The Commission published
regulations implementing Section 624,
the Affiliate Marketing Rule, 16 CFR
part 680, on October 30, 2007.1
B. Dodd-Frank Act
The Dodd-Frank Wall Street Reform
and Consumer Protection Act (‘‘DoddFrank Act’’) was signed into law in
2010.2 The Dodd-Frank Act
substantially changed the federal legal
framework for financial services
providers. Among the changes, the
Dodd-Frank Act transferred to the
Consumer Financial Protection Bureau
(‘‘CFPB’’) the Commission’s rulemaking
authority under portions of the FCRA.3
Accordingly, in 2012, the Commission
rescinded several of its FCRA rules,
which had been replaced by rules
issued by the CFPB.4 The FTC retained
rulemaking authority for other rules
promulgated under the FCRA to the
extent the rules apply to motor vehicle
dealers described in section 1029(a) of
the Dodd-Frank Act 5 predominantly
engaged in the sale and servicing of
motor vehicles, the leasing and
servicing of motor vehicles, or both
(‘‘motor vehicle dealers’’).6 The rules for
which the FTC retains rulemaking
authority include the Affiliate
Marketing Rule, which now applies
only to motor vehicle dealers.7 Entities
1 72 FR 61423 (October 30, 2007). Model forms for
opt-out notices are published at 16 CFR part 698,
appendix B.
2 Public Law 111–203 (2010).
3 15 U.S.C. 1681 et seq. The Dodd-Frank Act does
not transfer to the CFPB rulemaking authority for
section 615(e) of the FCRA (‘‘Red Flag Guidelines
and Regulations Required’’) and section 628 of the
FCRA (‘‘Disposal of Records’’). See 15 U.S.C.
1681s(e).
4 77 FR 22200 (April 13, 2012).
5 12 U.S.C. 5519.
6 77 FR 22200 (April 13, 2012).
7 Id.
PO 00000
Frm 00021
Fmt 4700
Sfmt 4700
51609
that are not motor vehicle dealers are
covered by the CFPB’s Regulation V,
subpart C, which is substantially similar
to the Commission’s rule.8
II. Regulatory Review of the Affiliate
Marketing Rule
On September 22, 2020, the
Commission solicited comments on the
Affiliate Marketing Rule as part of its
periodic review of its rules and guides.9
The Commission sought information
about the costs and benefits of the rule,
and its regulatory and economic impact.
In addition, the Commission proposed
amending the rule to narrow its scope
to motor vehicle dealers excluded from
CFPB jurisdiction as described in the
Dodd-Frank Act.10 The Commission
received no comments.
III. Overview of Final Rule
The Commission promulgated the
Affiliate Marketing Rule at a time when
it had rulemaking authority for a
broader group of entities. While the
Dodd-Frank Act did not change the
Commission’s enforcement authority for
the Affiliate Marketing Rule, it did
narrow the Commission’s rulemaking
authority with respect to the rule. It now
covers only motor vehicle dealers. The
amendments in the Dodd-Frank Act
necessitate a technical revision to the
Affiliate Marketing Rule to ensure the
regulation is consistent with the text of
the amended FCRA. Accordingly, the
Commission amends the Affiliate
Marketing Rule to properly reflect the
rule’s scope.
The amendment to § 680.1(b) narrows
the scope description of the Affiliate
Marketing Rule to the entities excluded
from CFPB jurisdiction as described in
the Dodd-Frank Act.11 It does so by
replacing the broad term ‘‘person’’ with
the term ‘‘motor vehicle dealer,’’ as
defined in amended § 680.3.
The amendment to § 680.3 adds a
definition of ‘‘motor vehicle dealer’’ that
defines motor vehicle dealers as those
entities excluded from CFPB
jurisdiction as described in the DoddFrank Act.12
The amendments do not change the
substantive provisions of the rule or the
examples in the rule, even where those
provisions and examples involve
entities covered by the CFPB’s rule
rather than the Commission’s rule. The
8 12 CFR 1022.20 through 1022.27. There are no
substantive differences between the two rules, but
the two rules are organized differently and, in some
cases, use different examples. See, e.g., 12 CFR
1022.20(b)(4)(iii).
9 85 FR 59466 (September 22, 2020).
10 12 U.S.C. 5519.
11 Id.
12 Id.
E:\FR\FM\16SER1.SGM
16SER1
51610
Federal Register / Vol. 86, No. 177 / Thursday, September 16, 2021 / Rules and Regulations
primary reason for retaining these
provisions and examples is that the rule
addresses the relationship between
covered motor vehicle dealers and their
affiliates, which may not be motor
vehicle dealers. The obligations and
exceptions set forth by the rule are
inextricably linked to a consumer’s
relationship and actions in relation to
all affiliates, both motor vehicle dealers
and non-motor vehicle dealers. In order
for the rule to apply meaningfully, it
must address both types of entities, even
those not directly covered by the rule.
This will not create any conflict with
the CFPB’s corresponding rule, as the
Commission’s Affiliate Marketing Rule
and the CFPB’s rule are substantially
similar and impose the same obligations
and exceptions on entities they cover.
IV. Paperwork Reduction Act
The Affiliate Marketing Rule contains
information collection requirements as
defined by 5 CFR 1320.3(c), the
definitional provision within the Office
of Management and Budget (‘‘OMB’’)
regulations that implement the
Paperwork Reduction Act (‘‘PRA’’). 44
U.S.C. 3501 et seq. OMB has approved
the rule’s existing information
collection requirements through
February 28, 2023 (OMB Control No.
3084–0131). Under the existing
clearance, the FTC has attributed to
itself the estimated burden regarding all
motor vehicle dealers and shares
equally the remaining estimated PRA
burden with the CFPB for other persons
for which both agencies have
enforcement authority.
The Final Rule amends 16 CFR part
680. The amendments do not modify or
add to information collection
requirements previously approved by
OMB. The amendments make no
substantive changes to the rule, other
than to clarify that the scope of the rule
is limited to motor vehicle dealers. The
rule’s OMB clearance already reflects
that scope. Therefore, the Commission
does not believe the amendments
substantially or materially modify any
‘‘collections of information’’ as defined
by the PRA.
V. Regulatory Flexibility Act
The Regulatory Flexibility Act
(‘‘RFA’’), as amended by the Small
Business Regulatory Enforcement
Fairness Act of 1996, requires an agency
to either provide an Initial Regulatory
Flexibility Analysis (‘‘IRFA’’) with a
proposed rule, or certify that the
proposed rule will not have a significant
impact on a substantial number of small
entities.13 The Commission published
13 5
U.S.C. 603–605.
VerDate Sep<11>2014
16:05 Sep 15, 2021
an Initial Regulatory Flexibility
Analysis in order to inquire into the
impact of the proposed rule on small
entities.14 The Commission received no
responsive comments.
The Commission does not believe
these amendments have the threshold
impact on small entities. The
amendments effectuate changes to the
Dodd-Frank Act and will not impose
costs on small motor vehicle dealers
because the amendments are for
clarification purposes and will not
result in any increased burden on any
motor vehicle dealer. Thus, a small
entity that complies with current law
need not take any different or additional
action under the Final Rule. Therefore,
the Commission certifies that amending
the Affiliate Marketing Rule will not
have a significant economic impact on
a substantial number of small
businesses.
Although the Commission certifies
under the RFA that the Final Rule will
not have a significant impact on a
substantial number of small entities,
and hereby provides notice of that
certification to the Small Business
Administration, the Commission
nonetheless has determined publishing
a final regulatory flexibility analysis
(‘‘FRFA’’) is appropriate to ensure the
impact of the rule is fully addressed.
Therefore, the Commission has prepared
the following analysis:
A. Need for and Objectives of the Final
Rule
To address the Dodd-Frank Act’s
changes to the Commission’s
rulemaking authority, the amendments
clarify that the rule applies only to
motor vehicle dealers.
B. Significant Issues Raised in Public
Comments in Response to the IRFA
The Commission did not receive any
comments that addressed the burden on
small entities. In addition, the
Commission did not receive any
comments filed by the Chief Counsel for
Advocacy of the Small Business
Administration (‘‘SBA’’).
C. Estimate of Number of Small Entities
to Which the Final Rule Will Apply
The Commission anticipates many
covered motor vehicle dealers may
qualify as small businesses according to
the applicable SBA size standards. As
explained in the IRFA, however,
determining a precise estimate of the
number of small entities is not readily
feasible. No commenters addressed this
issue. Nonetheless, as discussed above,
these amendments do not add any
14 85
Jkt 253001
PO 00000
FR 59466, 59469 (Sept. 22, 2020).
Frm 00022
Fmt 4700
Sfmt 4700
additional burdens on any covered
small businesses.
D. Projected Reporting, Recordkeeping,
and Other Compliance Requirements,
Including Classes of Covered Small
Entities and Professional Skills Needed
To Comply
The amendments impose no new
reporting, recordkeeping, or other
compliance requirements.
E. Description of Steps Taken To
Minimize Significant Economic Impact,
if any, on Small Entities, Including
Alternatives
The Commission did not propose any
specific small entity exemption or other
significant alternatives because the
amendments will not increase reporting
requirements and will not impose any
new requirements or compliance costs.
VI. Other Matters
Pursuant to the Congressional Review
Act (5 U.S.C. 801 et seq.), the Office of
Information and Regulatory Affairs
designated this rule as not a ‘‘major
rule,’’ as defined by 5 U.S.C. 804(2).
List of Subjects in 16 CFR Part 680
Consumer protection, Credit, Trade
practices.
For the reasons stated above, the
Federal Trade Commission amends part
680 of title 16 of the Code of Federal
Regulations as follows:
PART 680—AFFILIATE MARKETING
1. Revise the authority citation for part
680 to read as follows:
■
Authority: 12 U.S.C. 5519(d); 15 U.S.C.
1681s–3; 15 U.S.C. 1681s–3 note.
2. In § 680.1, revise paragraph (b) to
read as follows:
■
§ 680.1
Purpose and scope.
*
*
*
*
*
(b) Scope. This part applies to any
motor vehicle dealer as defined in
§ 680.3 that uses information from its
affiliates for the purpose of marketing
solicitations, or provides information to
its affiliates for that purpose.
■ 3. In § 680.3, redesignate paragraphs
(i) through (l) as paragraphs (j) through
(m) and add a new paragraph (i) to read
as follows:
§ 680.3
Definitions.
*
*
*
*
*
(i) Motor vehicle dealer. The term
‘‘motor vehicle dealer’’ means any
person excluded from Consumer
Financial Protection Bureau jurisdiction
as described in 12 U.S.C. 5519.
*
*
*
*
*
E:\FR\FM\16SER1.SGM
16SER1
Federal Register / Vol. 86, No. 177 / Thursday, September 16, 2021 / Rules and Regulations
By direction of the Commission.
April J. Tabor,
Secretary.
[FR Doc. 2021–19826 Filed 9–15–21; 8:45 am]
BILLING CODE 6750–01–P
DEPARTMENT OF JUSTICE
Parole Commission
28 CFR Part 2
[Docket No. USPC–2021–03]
RIN 1104–AA08
Paroling, Recommitting, and
Supervising Federal Prisoners:
Prisoners Serving Sentences Under
the United States and District of
Columbia Codes
United States Parole
Commission, Justice.
ACTION: Interim rule with request for
comments.
AGENCY:
The United States Parole
Commission is revising its regulation to
reopen and advance a parole date to
explicitly reference medical and
compassionate reasons as bases for
reopening.
SUMMARY:
This regulation is effective
September 16, 2021. Comments due on
or before October 18, 2021.
ADDRESSES: Submit your comments,
identified by docket identification
number USPC–2021–03 by one of the
following methods:
1. Federal eRulemaking Portal: https://
www.regulations.gov. Follow the online
instructions for submitting comments.
2. Mail: Office of the General Counsel,
U.S. Parole Commission, attention:
USPC Rules Group, 90 K Street NE,
Washington, DC 20530.
FOR FURTHER INFORMATION CONTACT:
Helen H. Krapels, General Counsel, U.S.
Parole Commission, 90 K Street NE,
Third Floor, Washington, DC 20530,
telephone (202) 346–7030. Questions
about this publication are welcome, but
inquiries concerning individual cases
cannot be answered over the telephone.
SUPPLEMENTARY INFORMATION: The Parole
Commission’s regulation at 28 CFR 2.15
provides that after the prisoner has
served the minimum term, the Bureau of
Prisons (‘‘BOP’’) may petition the
Commission to reopen the case under 28
CFR 2.28(a) to consider the case for
parole prior to the date set by the
Commission at the initial or review
hearing. The regulation requires that the
BOP’s request show cause for earlier
release and provides examples such as
‘‘an emergency, hardship, or the
DATES:
VerDate Sep<11>2014
16:05 Sep 15, 2021
Jkt 253001
existence of other extraordinary
circumstances that would warrant
consideration of early parole.’’ These
examples encompass a very broad set of
circumstances that the Commission
could consider, which would include
illness and aging.
The Commission is not limited to
only considering requests from the BOP,
the regulation at 28 CFR 2.28(a), which
is used for reopening a case for
favorable information, can be used to
consider a request from other sources,
such as the prisoner or a family
member. Revising the heading of the
regulation will help to highlight its use
to consider prisoners for compassionate
release in addition to the ‘‘favorable
information’’ that the Commission
usually considers, such as program
achievement in the institution. Revising
the text of the regulation to include
medical and other ‘‘extraordinary and
compelling’’ information will broaden
the circumstances that the Commission
can consider for possible advancement
of the release date.
Section 2.28(a) permits advancement
of a presumptive parole date to an
earlier presumptive parole date,
advancement of a presumptive parole
date to an earlier effective parole date,
advancement of a continue to expiration
decision to a presumptive or effective
parole date, and advancement of a 15year reconsideration hearing to a
presumptive or effective parole date
without conducting a hearing. The
Commissioner reopening the decision
does have the option of ordering a
reconsideration hearing to consider this
new information.
The Commission is promulgating this
rule as an interim rule and is providing
a 30-day period for public comment.
The revised rule will take effect upon
publication in the Federal Register.
Executive Orders 12866 and 13563
This regulation has been drafted and
reviewed in accordance with Executive
Order 12866, ‘‘Regulation Planning and
Review,’’ section 1(b), Principles of
Regulation, and in accordance with
Executive Order 13565, ‘‘Improving
Regulation and Regulatory Review,’’
section 1(b), General Principles of
Regulation. The Commission has
determined that this rule is not a
‘‘significant regulatory action’’ under
Executive Order 12866, section 3(f),
Regulatory Planning and Review, and
accordingly this rule has not been
reviewed by the Office of Management
and Budget.
Executive Order 13132
This rule will not have substantial
direct effects on the States, on the
PO 00000
Frm 00023
Fmt 4700
Sfmt 4700
51611
relationship between the National
Government and the States, or on the
distribution of power and
responsibilities among the various
levels of government. Under Executive
Order 13132, this rule does not have
sufficient federalism implications
requiring a Federalism Assessment.
Regulatory Flexibility Act
This rule will not have a significant
economic impact upon a substantial
number of small entities within the
meaning of the Regulatory Flexibility
Act, 5 U.S.C. 605(b).
Unfunded Mandates Reform Act of
1995
This rule will not cause State, local,
or tribal governments, or the private
sector, to spend $100,000,000 or more in
any one year, and they will not
significantly or uniquely affect small
governments. No action under the
Unfunded Mandates Reform Act of 1995
is necessary.
Small Business Regulatory Enforcement
Fairness Act of 1996 (Subtitle E—
Congressional Review Act)
This rule is not a ‘‘major rule’’ as
defined by Section 804 of the Small
Business Regulatory Enforcement
Fairness Act of 1996 Subtitle E—
Congressional Review Act, now codified
at 5 U.S.C. 804(2). This rule will not
result in an annual effect on the
economy of $100,000,000 or more; a
major increase in costs or prices; or
significant adverse effects on the ability
of United States-based companies to
compete with foreign-based companies.
Moreover, this is a rule of agency
practice or procedure that does not
substantially affect the rights or
obligations of non-agency parties, and
does not come within the meaning of
the term ‘‘rule’’ as used in Section
804(3)(C), now codified at 5 U.S.C.
804(3)(C). Therefore, the reporting
requirement of 5 U.S.C. 801 does not
apply.
List of Subjects in 28 CFR Part 2
Administrative practice and
procedure, Prisoners, Probation and
parole.
The Interim Rule
Accordingly, the U. S. Parole
Commission amends 28 CFR part 2 as
follows:
PART 2—[AMENDED]
1. The authority citation for 28 CFR
part 2 continues to read as follows:
■
Authority: 18 U.S.C. 4203(a)(1) and
4204(a)(6).
E:\FR\FM\16SER1.SGM
16SER1
Agencies
[Federal Register Volume 86, Number 177 (Thursday, September 16, 2021)]
[Rules and Regulations]
[Pages 51609-51611]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 2021-19826]
=======================================================================
-----------------------------------------------------------------------
FEDERAL TRADE COMMISSION
16 CFR Part 680
RIN 3084-AB63
Affiliate Marketing Rule
AGENCY: Federal Trade Commission.
ACTION: Final rule.
-----------------------------------------------------------------------
SUMMARY: The Federal Trade Commission (``FTC'' or ``Commission'') is
issuing a final rule (``Final Rule'') to amend its Affiliate Marketing
Rule to correspond to changes made to the Fair Credit Reporting Act
(``FCRA'') by the Dodd-Frank Act.
DATES: This rule is effective October 18, 2021.
FOR FURTHER INFORMATION CONTACT: David Lincicum (202-326-2773),
Division of Privacy and Identity Protection, Bureau of Consumer
Protection, Federal Trade Commission, 600 Pennsylvania Avenue NW,
Washington, DC 20580.
SUPPLEMENTARY INFORMATION:
I. Background
A. The Affiliate Marketing Rule
The Fair and Accurate Credit Transactions Act of 2003 (``FACT
Act'') was signed into law on December 4, 2003. Public Law 108-159, 117
Stat. 1952. Section 214 of the FACT Act added a new section 624 to the
FCRA. This provision gives consumers the right to restrict a person
from using certain information obtained from an affiliate to make
solicitations to that consumer. Section 624 generally provides that if
a person receives certain consumer eligibility information from an
affiliate, the person may not use that information to make
solicitations to the consumer about its products or services, unless
the consumer is given notice and an opportunity (via a simple method)
to opt out of such use of the information, and the consumer does not
opt out. The statute also provides that Section 624 does not apply, for
example, to a person using eligibility information: (1) To make
solicitations to a consumer with whom the person has a pre-existing
business relationship; (2) to perform services for another affiliate
subject to certain conditions; (3) in response to a communication
initiated by the consumer; or (4) to make a solicitation that has been
authorized or requested by the consumer. Unlike the FCRA affiliate
sharing opt-out (15 U.S.C. 1681a(d)(2)(A)(iii)) and the opt-out of
sharing with non-affiliated third parties under the Gramm-Leach-Bliley
Act (``GLBA''), 15 U.S.C. 6801 et seq., which apply indefinitely,
Section 624 provides that a consumer's affiliate marketing opt-out
election must be effective for a period of at least five years. Upon
expiration of the opt-out period, the consumer must be given a renewal
notice and an opportunity to renew the opt-out before information
received from an affiliate may be used to make solicitations to the
consumer.
The Commission published regulations implementing Section 624, the
Affiliate Marketing Rule, 16 CFR part 680, on October 30, 2007.\1\
---------------------------------------------------------------------------
\1\ 72 FR 61423 (October 30, 2007). Model forms for opt-out
notices are published at 16 CFR part 698, appendix B.
---------------------------------------------------------------------------
B. Dodd-Frank Act
The Dodd-Frank Wall Street Reform and Consumer Protection Act
(``Dodd-Frank Act'') was signed into law in 2010.\2\ The Dodd-Frank Act
substantially changed the federal legal framework for financial
services providers. Among the changes, the Dodd-Frank Act transferred
to the Consumer Financial Protection Bureau (``CFPB'') the Commission's
rulemaking authority under portions of the FCRA.\3\ Accordingly, in
2012, the Commission rescinded several of its FCRA rules, which had
been replaced by rules issued by the CFPB.\4\ The FTC retained
rulemaking authority for other rules promulgated under the FCRA to the
extent the rules apply to motor vehicle dealers described in section
1029(a) of the Dodd-Frank Act \5\ predominantly engaged in the sale and
servicing of motor vehicles, the leasing and servicing of motor
vehicles, or both (``motor vehicle dealers'').\6\ The rules for which
the FTC retains rulemaking authority include the Affiliate Marketing
Rule, which now applies only to motor vehicle dealers.\7\ Entities that
are not motor vehicle dealers are covered by the CFPB's Regulation V,
subpart C, which is substantially similar to the Commission's rule.\8\
---------------------------------------------------------------------------
\2\ Public Law 111-203 (2010).
\3\ 15 U.S.C. 1681 et seq. The Dodd-Frank Act does not transfer
to the CFPB rulemaking authority for section 615(e) of the FCRA
(``Red Flag Guidelines and Regulations Required'') and section 628
of the FCRA (``Disposal of Records''). See 15 U.S.C. 1681s(e).
\4\ 77 FR 22200 (April 13, 2012).
\5\ 12 U.S.C. 5519.
\6\ 77 FR 22200 (April 13, 2012).
\7\ Id.
\8\ 12 CFR 1022.20 through 1022.27. There are no substantive
differences between the two rules, but the two rules are organized
differently and, in some cases, use different examples. See, e.g.,
12 CFR 1022.20(b)(4)(iii).
---------------------------------------------------------------------------
II. Regulatory Review of the Affiliate Marketing Rule
On September 22, 2020, the Commission solicited comments on the
Affiliate Marketing Rule as part of its periodic review of its rules
and guides.\9\ The Commission sought information about the costs and
benefits of the rule, and its regulatory and economic impact. In
addition, the Commission proposed amending the rule to narrow its scope
to motor vehicle dealers excluded from CFPB jurisdiction as described
in the Dodd-Frank Act.\10\ The Commission received no comments.
---------------------------------------------------------------------------
\9\ 85 FR 59466 (September 22, 2020).
\10\ 12 U.S.C. 5519.
---------------------------------------------------------------------------
III. Overview of Final Rule
The Commission promulgated the Affiliate Marketing Rule at a time
when it had rulemaking authority for a broader group of entities. While
the Dodd-Frank Act did not change the Commission's enforcement
authority for the Affiliate Marketing Rule, it did narrow the
Commission's rulemaking authority with respect to the rule. It now
covers only motor vehicle dealers. The amendments in the Dodd-Frank Act
necessitate a technical revision to the Affiliate Marketing Rule to
ensure the regulation is consistent with the text of the amended FCRA.
Accordingly, the Commission amends the Affiliate Marketing Rule to
properly reflect the rule's scope.
The amendment to Sec. 680.1(b) narrows the scope description of
the Affiliate Marketing Rule to the entities excluded from CFPB
jurisdiction as described in the Dodd-Frank Act.\11\ It does so by
replacing the broad term ``person'' with the term ``motor vehicle
dealer,'' as defined in amended Sec. 680.3.
---------------------------------------------------------------------------
\11\ Id.
---------------------------------------------------------------------------
The amendment to Sec. 680.3 adds a definition of ``motor vehicle
dealer'' that defines motor vehicle dealers as those entities excluded
from CFPB jurisdiction as described in the Dodd-Frank Act.\12\
---------------------------------------------------------------------------
\12\ Id.
---------------------------------------------------------------------------
The amendments do not change the substantive provisions of the rule
or the examples in the rule, even where those provisions and examples
involve entities covered by the CFPB's rule rather than the
Commission's rule. The
[[Page 51610]]
primary reason for retaining these provisions and examples is that the
rule addresses the relationship between covered motor vehicle dealers
and their affiliates, which may not be motor vehicle dealers. The
obligations and exceptions set forth by the rule are inextricably
linked to a consumer's relationship and actions in relation to all
affiliates, both motor vehicle dealers and non-motor vehicle dealers.
In order for the rule to apply meaningfully, it must address both types
of entities, even those not directly covered by the rule. This will not
create any conflict with the CFPB's corresponding rule, as the
Commission's Affiliate Marketing Rule and the CFPB's rule are
substantially similar and impose the same obligations and exceptions on
entities they cover.
IV. Paperwork Reduction Act
The Affiliate Marketing Rule contains information collection
requirements as defined by 5 CFR 1320.3(c), the definitional provision
within the Office of Management and Budget (``OMB'') regulations that
implement the Paperwork Reduction Act (``PRA''). 44 U.S.C. 3501 et seq.
OMB has approved the rule's existing information collection
requirements through February 28, 2023 (OMB Control No. 3084-0131).
Under the existing clearance, the FTC has attributed to itself the
estimated burden regarding all motor vehicle dealers and shares equally
the remaining estimated PRA burden with the CFPB for other persons for
which both agencies have enforcement authority.
The Final Rule amends 16 CFR part 680. The amendments do not modify
or add to information collection requirements previously approved by
OMB. The amendments make no substantive changes to the rule, other than
to clarify that the scope of the rule is limited to motor vehicle
dealers. The rule's OMB clearance already reflects that scope.
Therefore, the Commission does not believe the amendments substantially
or materially modify any ``collections of information'' as defined by
the PRA.
V. Regulatory Flexibility Act
The Regulatory Flexibility Act (``RFA''), as amended by the Small
Business Regulatory Enforcement Fairness Act of 1996, requires an
agency to either provide an Initial Regulatory Flexibility Analysis
(``IRFA'') with a proposed rule, or certify that the proposed rule will
not have a significant impact on a substantial number of small
entities.\13\ The Commission published an Initial Regulatory
Flexibility Analysis in order to inquire into the impact of the
proposed rule on small entities.\14\ The Commission received no
responsive comments.
---------------------------------------------------------------------------
\13\ 5 U.S.C. 603-605.
\14\ 85 FR 59466, 59469 (Sept. 22, 2020).
---------------------------------------------------------------------------
The Commission does not believe these amendments have the threshold
impact on small entities. The amendments effectuate changes to the
Dodd-Frank Act and will not impose costs on small motor vehicle dealers
because the amendments are for clarification purposes and will not
result in any increased burden on any motor vehicle dealer. Thus, a
small entity that complies with current law need not take any different
or additional action under the Final Rule. Therefore, the Commission
certifies that amending the Affiliate Marketing Rule will not have a
significant economic impact on a substantial number of small
businesses.
Although the Commission certifies under the RFA that the Final Rule
will not have a significant impact on a substantial number of small
entities, and hereby provides notice of that certification to the Small
Business Administration, the Commission nonetheless has determined
publishing a final regulatory flexibility analysis (``FRFA'') is
appropriate to ensure the impact of the rule is fully addressed.
Therefore, the Commission has prepared the following analysis:
A. Need for and Objectives of the Final Rule
To address the Dodd-Frank Act's changes to the Commission's
rulemaking authority, the amendments clarify that the rule applies only
to motor vehicle dealers.
B. Significant Issues Raised in Public Comments in Response to the IRFA
The Commission did not receive any comments that addressed the
burden on small entities. In addition, the Commission did not receive
any comments filed by the Chief Counsel for Advocacy of the Small
Business Administration (``SBA'').
C. Estimate of Number of Small Entities to Which the Final Rule Will
Apply
The Commission anticipates many covered motor vehicle dealers may
qualify as small businesses according to the applicable SBA size
standards. As explained in the IRFA, however, determining a precise
estimate of the number of small entities is not readily feasible. No
commenters addressed this issue. Nonetheless, as discussed above, these
amendments do not add any additional burdens on any covered small
businesses.
D. Projected Reporting, Recordkeeping, and Other Compliance
Requirements, Including Classes of Covered Small Entities and
Professional Skills Needed To Comply
The amendments impose no new reporting, recordkeeping, or other
compliance requirements.
E. Description of Steps Taken To Minimize Significant Economic Impact,
if any, on Small Entities, Including Alternatives
The Commission did not propose any specific small entity exemption
or other significant alternatives because the amendments will not
increase reporting requirements and will not impose any new
requirements or compliance costs.
VI. Other Matters
Pursuant to the Congressional Review Act (5 U.S.C. 801 et seq.),
the Office of Information and Regulatory Affairs designated this rule
as not a ``major rule,'' as defined by 5 U.S.C. 804(2).
List of Subjects in 16 CFR Part 680
Consumer protection, Credit, Trade practices.
For the reasons stated above, the Federal Trade Commission amends
part 680 of title 16 of the Code of Federal Regulations as follows:
PART 680--AFFILIATE MARKETING
0
1. Revise the authority citation for part 680 to read as follows:
Authority: 12 U.S.C. 5519(d); 15 U.S.C. 1681s-3; 15 U.S.C.
1681s-3 note.
0
2. In Sec. 680.1, revise paragraph (b) to read as follows:
Sec. 680.1 Purpose and scope.
* * * * *
(b) Scope. This part applies to any motor vehicle dealer as defined
in Sec. 680.3 that uses information from its affiliates for the
purpose of marketing solicitations, or provides information to its
affiliates for that purpose.
0
3. In Sec. 680.3, redesignate paragraphs (i) through (l) as paragraphs
(j) through (m) and add a new paragraph (i) to read as follows:
Sec. 680.3 Definitions.
* * * * *
(i) Motor vehicle dealer. The term ``motor vehicle dealer'' means
any person excluded from Consumer Financial Protection Bureau
jurisdiction as described in 12 U.S.C. 5519.
* * * * *
[[Page 51611]]
By direction of the Commission.
April J. Tabor,
Secretary.
[FR Doc. 2021-19826 Filed 9-15-21; 8:45 am]
BILLING CODE 6750-01-P