United States v. Gray Television, Inc., et al.; Proposed Final Judgment and Competitive Impact Statement, 42883-42902 [2021-16682]
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Inc. of Seattle, WA; Dell Technologies
Inc. of Round Rock, TX; EMC
Corporation of Round Rock, TX; Lenovo
Group Ltd. of China; Lenovo (United
States) Inc. of Morrisville, NC; Motorola
Mobility LLC of Chicago, IL; LG
Electronics Inc. of Korea; LG Electronics
USA, Inc. Englewood Cliffs, NJ;
Samsung Electronics Co., Ltd. of Korea;
and Samsung Electronics America, Inc.
of Ridgefield Park, NJ. The complainant
requests that the Commission issue a
limited exclusion order, cease and
desist orders, and impose a bond upon
respondents alleged infringing articles
during the 60-day Presidential review
period pursuant to 19 U.S.C. 1337(j).
Proposed respondents, other
interested parties, and members of the
public are invited to file comments on
any public interest issues raised by the
complaint or § 210.8(b) filing.
Comments should address whether
issuance of the relief specifically
requested by the complainant in this
investigation would affect the public
health and welfare in the United States,
competitive conditions in the United
States economy, the production of like
or directly competitive articles in the
United States, or United States
consumers.
In particular, the Commission is
interested in comments that:
(i) Explain how the articles
potentially subject to the requested
remedial orders are used in the United
States;
(ii) identify any public health, safety,
or welfare concerns in the United States
relating to the requested remedial
orders;
(iii) identify like or directly
competitive articles that complainant,
its licensees, or third parties make in the
United States which could replace the
subject articles if they were to be
excluded;
(iv) indicate whether complainant,
complainant’s licensees, and/or third
party suppliers have the capacity to
replace the volume of articles
potentially subject to the requested
exclusion order and/or a cease and
desist order within a commercially
reasonable time; and
(v) explain how the requested
remedial orders would impact United
States consumers.
Written submissions on the public
interest must be filed no later than by
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after the date of publication of this
notice in the Federal Register. There
will be further opportunities for
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issuance of any final initial
determination in this investigation. Any
written submissions on other issues
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must also be filed by no later than the
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inclusive of attachments.
Persons filing written submissions
must file the original document
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stated above. Submissions should refer
to the docket number (‘‘Docket No.
3562’’) in a prominent place on the
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Handbook for Electronic Filing
Procedures, Electronic Filing
Procedures.1) Please note the Secretary’s
Office will accept only electronic filings
during this time. Filings must be made
through the Commission’s Electronic
Document Information System (EDIS,
https://edis.usitc.gov.) No in-person
paper-based filings or paper copies of
any electronic filings will be accepted
until further notice. Persons with
questions regarding filing should
contact the Secretary at EDIS3Help@
usitc.gov.
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confidence must request confidential
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directed to the Secretary to the
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statement of the reasons why the
Commission should grant such
treatment. See 19 CFR 201.6. Documents
for which confidential treatment by the
Commission is properly sought will be
treated accordingly. All information,
including confidential business
information and documents for which
confidential treatment is properly
sought, submitted to the Commission for
purposes of this Investigation may be
disclosed to and used: (i) By the
Commission, its employees and Offices,
and contract personnel (a) for
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of this or a related proceeding, or (b) in
internal investigations, audits, reviews,
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U.S.C. Appendix 3; or (ii) by U.S.
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1 Handbook for Electronic Filing Procedures:
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filing_procedures.pdf.
2 All contract personnel will sign appropriate
nondisclosure agreements.
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purposes. All nonconfidential written
submissions will be available for public
inspection at the Office of the Secretary
and on EDIS.3
This action is taken under the
authority of section 337 of the Tariff Act
of 1930, as amended (19 U.S.C. 1337),
and of §§ 201.10 and 210.8(c) of the
Commission’s Rules of Practice and
Procedure (19 CFR 201.10, 210.8(c)).
By order of the Commission.
Issued: August 2, 2021.
Katherine Hiner,
Supervisory Attorney.
[FR Doc. 2021–16757 Filed 8–4–21; 8:45 am]
BILLING CODE 7020–02–P
DEPARTMENT OF JUSTICE
Antitrust Division
United States v. Gray Television, Inc.,
et al.; Proposed Final Judgment and
Competitive Impact Statement
Notice is hereby given pursuant to the
Antitrust Procedures and Penalties Act,
15 U.S.C. 16(b)–(h), that a proposed
Final Judgment, Stipulation, and
Competitive Impact Statement have
been filed with the United States
District Court for the District of
Columbia in United States of America v.
Gray Television, Inc., et al., Civil Action
No. 1:21–cv–02041. On July, 28, 2021,
the United States filed a Complaint
alleging that Gray Television, Inc.’s
(‘‘Gray’’) proposed acquisition of
Quincy Media, Inc.’s (‘‘Quincy’’)
commercial television broadcast stations
would violate Section 7 of the Clayton
Act, 15 U.S.C. 18. The proposed Final
Judgment, filed at the same time as the
Complaint, requires Gray and Quincy to
divest commercial television broadcast
stations in seven local television
markets: (i) Tucson, Arizona; (ii)
Madison, Wisconsin; (iii) Rockford,
Illinois; (iv) Paducah, Kentucky-Cape
Girardeau, Missouri-Harrisburg-Mt.
Vernon, Illinois; (v) Cedar RapidsWaterloo-Iowa City-Dubuque, Iowa; (vi)
La Crosse-Eau Claire, Wisconsin; and
(vii) Wausau-Rhinelander, Wisconsin.
Copies of the Complaint, proposed
Final Judgment, and Competitive Impact
Statement are available for inspection
on the Antitrust Division’s website at
https://www.justice.gov/atr and at the
Office of the Clerk of the United States
District Court for the District of
Columbia. Copies of these materials may
be obtained from the Antitrust Division
upon request and payment of the
3 Electronic Document Information System
(EDIS): https://edis.usitc.gov
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copying fee set by Department of Justice
regulations.
Public comment is invited within 60
days of the date of this notice. Such
comments, including the name of the
submitter, and responses thereto, will be
posted on the Antitrust Division’s
website, filed with the Court, and, under
certain circumstances, published in the
Federal Register. Comments should be
submitted in English and directed to
Scott Scheele, Chief, Media,
Entertainment, and Communications
Section, Antitrust Division, Department
of Justice, 450 Fifth Street NW, Suite
7000, Washington, DC 20530 (email
address: ATR.MEC.Information@
usdoj.gov).
Suzanne Morris,
Chief, Premerger and Division Statistics,
Antitrust Division.
United States District Court for the
District of Columbia
United States of America, 450 Fifth Street
NW, Washington, DC 20530, Plaintiff v. Gray
Television, Inc., 4370 Peachtree Road NE,
Atlanta, Georgia 30319; and Quincy Media,
Inc., 130 South 5th Street, Quincy, Illinois
62301, Defendants.
Case No.: 1:21–cv–02041–CJN
Judge: Carl J. Nichols
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Complaint
The United States of America, acting
under the direction of the Attorney
General of the United States, brings this
civil action against Gray Television, Inc.
(‘‘Gray’’) and Quincy Media, Inc.
(‘‘Quincy’’) to enjoin Gray’s proposed
acquisition of Quincy. The United
States complains and alleges as follows:
I. Nature of the Action
1. Pursuant to a Stock Purchase
Agreement dated January 31, 2021, Gray
plans to acquire Quincy for
approximately $925 million in cash.
2. The proposed acquisition would
combine popular local television
stations that compete against each other
in several markets, likely resulting in
significant harm to competition.
3. In seven Designated Market Areas
(‘‘DMAs’’), Gray and Quincy each own
at least one broadcast television station
that is affiliated with one of the ‘‘Big
Four’’ television networks: NBC, CBS,
ABC, or FOX. These seven DMAs,
collectively referred to in this
Complaint as the ‘‘Overlap DMAs’’ are:
(i) Tucson, Arizona; (ii) Madison,
Wisconsin; (iii) Rockford, Illinois; (iv)
Paducah, Kentucky-Cape Girardeau,
Missouri-Harrisburg-Mt. Vernon,
Illinois; (v) Cedar Rapids-Waterloo-Iowa
City-Dubuque, Iowa; (vi) La Crosse-Eau
Claire, Wisconsin; and (vii) WausauRhinelander, Wisconsin.
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4. In each Overlap DMA, the proposed
acquisition would eliminate
competition between Gray and Quincy
in the licensing of Big Four network
content (‘‘retransmission consent’’) to
cable, satellite, fiber optic television,
and over-the-top providers (referred to
collectively as multichannel video
programming distributors or ‘‘MVPDs’’),
for distribution to their subscribers.
Additionally, in each Overlap DMA, the
proposed acquisition would eliminate
competition between Gray and Quincy
in the sale of broadcast television spot
advertising to advertisers interested in
reaching viewers in the DMA.
5. By eliminating a competitor, the
acquisition would likely give Gray the
power to charge MVPDs higher fees for
its programming—fees that those
companies would likely pass on, in
large measure, to their subscribers.
Additionally, the acquisition would
likely allow Gray to charge local
businesses and other advertisers higher
prices to reach audiences in the Overlap
DMAs.
6. As a result, the proposed
acquisition of Quincy by Gray likely
would substantially lessen competition
in the markets for retransmission
consent in each of the Overlap DMAs,
and in the markets for selling broadcast
television spot advertising in each of the
Overlap DMAs, in violation of Section
7 of the Clayton Act, 15 U.S.C. 18.
II. The Defendants
7. Gray is a Georgia corporation with
its headquarters in Atlanta, Georgia.
Gray owns 165 television stations in 94
DMAs, of which 139 are Big Four
affiliates. In 2020, Gray reported
revenues of $2.4 billion.
8. Quincy is an Illinois corporation
with its headquarters in Quincy,
Illinois. Quincy owns 20 television
stations in 16 DMAs, of which 19 are
Big Four affiliates. In 2020, Quincy had
revenues of approximately $338 million.
III. Jurisdiction and Venue
9. The United States brings this action
under Section 15 of the Clayton Act, 15
U.S.C. 25, as amended, to prevent and
restrain Defendants from violating
Section 7 of the Clayton Act, 15 U.S.C.
18.
10. The Court has subject matter
jurisdiction over this action pursuant to
Section 15 of the Clayton Act, 15 U.S.C.
25, and 28 U.S.C. 1331, 1337(a), and
1345.
11. Defendants sell broadcast
television spot advertising to businesses
(either directly or through advertising
agencies) in the flow of interstate
commerce, and such activities
substantially affect interstate commerce.
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12. Gray and Quincy have each
consented to venue and personal
jurisdiction in this judicial district for
purposes of this action. Both companies
transact business in this district. Venue
is proper in this district under Section
12 of the Clayton Act, 15 U.S.C. 22, and
under 28 U.S.C. 1391(b) and (c).
IV. Big Four Television Retransmission
Consent Markets
A. Background
13. MVPDs, such as Comcast,
DirecTV, and Mediacom, typically pay
the owner of each local Big Four
broadcast station in a given DMA a persubscriber fee for the right to retransmit
the station’s content to the MVPDs’
subscribers. The per-subscriber fee and
other terms under which an MVPD is
permitted to distribute a station’s
content to its subscribers are set forth in
a retransmission agreement. A
retransmission agreement is negotiated
directly between a broadcast station
group, such as Gray or Quincy, and a
given MVPD, and this agreement
typically covers all of the station group’s
stations located in the MVPD’s service
area, or ‘‘footprint.’’
14. Each broadcast station group
typically renegotiates retransmission
agreements with the MVPDs every few
years. If an MVPD and a broadcast
station group cannot agree on a
retransmission consent fee at the
expiration of a retransmission
agreement, the result may be a
‘‘blackout’’ of the broadcast group’s
stations from the particular MVPD—i.e.,
an open-ended period during which the
MVPD may not distribute those stations
to its subscribers until a new contract is
successfully negotiated.
B. Relevant Markets
1. Product Market
15. Big Four broadcast content has
special appeal to television viewers in
comparison to the content that is
available through other broadcast
stations and cable networks. Big Four
stations usually are the highest ranked
in terms of audience share and ratings
in each DMA, largely because of unique
offerings such as local news, sports, and
highly ranked primetime programs.
16. Because of Big Four stations’
popular national content and valued
local coverage, MVPDs regard Big Four
programming as highly desirable for
inclusion in the packages they offer
subscribers.
17. Non-Big Four broadcast stations
are typically not close substitutes for
viewers of Big Four stations. Stations
that are affiliates of networks other than
the Big Four, such as the CW Network,
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MyNetworkTV, or Telemundo, typically
feature niche programming without
local news, weather or sports—or, in the
case of Telemundo, only offer local
news, weather, and sports aimed at a
Spanish-speaking audience. Stations
that are unaffiliated with any network
are similarly unlikely to carry
programming with broad popular
appeal.
18. If an MVPD suffers a blackout of
a Big Four station in a given DMA,
many of the MVPD’s subscribers in that
DMA are likely to turn to other Big Four
stations in the DMA to watch similar
content, such as sports, primetime
shows, and local news and weather.
This willingness of viewers to switch
between competing Big Four broadcast
stations limits an MVPD’s expected
losses in the case of a blackout, and thus
limits a broadcaster’s ability to extract
higher fees from that MVPD—since an
MVPD’s willingness to pay higher
retransmission consent fees for content
rises or falls with the harm it would
suffer if that content were lost.
19. Due to the limited programming
typically offered by non-Big Four
stations, viewers are much less likely to
switch to a non-Big Four station than to
switch to other Big Four stations in the
event of a blackout of a Big Four station.
Accordingly, competition from non-Big
Four stations does not typically impose
a significant competitive constraint on
the retransmission consent fees charged
by the owners of Big Four stations.
20. For the same reasons,
subscribers—and therefore MVPDs—
generally do not view cable network
programming as a close substitute for
Big Four network content. This is
primarily because cable networks offer
different content. For example, cable
networks generally do not offer local
news, which provides a valuable
connection to the local community that
is important to viewers of Big Four
stations.
21. Because viewers do not regard
non-Big Four broadcast stations or cable
networks as close substitutes for the
programming they receive from Big Four
stations, these other sources of
programming are not sufficient to
discipline an increase in the fees
charged for Big Four television
retransmission consent.
22. For all of these reasons, a
hypothetical monopolist of Big Four
television stations likely could impose a
small but significant and non-transitory
increase in the price (‘‘SSNIP’’) it
charges MVPDs for retransmission
consent without losing sufficient sales
to render the price increase
unprofitable.
23. The licensing of Big Four
television retransmission consent
therefore constitutes a relevant product
market and line of commerce under
Section 7 of the Clayton Act, 15 U.S.C.
18.
2. Geographic Markets
24. A DMA is a geographic unit for
which The Nielsen Company (US), LLC
—a firm that surveys television
viewers—furnishes broadcast television
stations, MVPDs, cable networks,
advertisers, and advertising agencies in
a particular area with data to aid in
evaluating audience size and
composition. DMAs are widely accepted
by industry participants as the standard
geographic areas to use in evaluating
television audience size and
demographic composition. The Federal
Communications Commission (‘‘FCC’’)
also uses DMAs as geographic units
with respect to its MVPD regulations.
Gray
share
(%)
Overlap DMA
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Tucson, AZ ...............................................................................................
Madison, WI .............................................................................................
Paducah-Harrisburg, KY-IL ......................................................................
Cedar Rapids, IA .....................................................................................
La Crosse-Eau Claire, WI ........................................................................
Rockford, IL ..............................................................................................
Wausau-Rhinelander, WI .........................................................................
30
30
30
26
33
27
44
Quincy
share
(%)
25. In the event of a blackout of a Big
Four network station, FCC rules
generally prohibit an MVPD from
importing the same network’s content
from another DMA. Thus, MVPD
subscribers in one DMA cannot switch
to Big Four programming in another
DMA in the face of a blackout.
Therefore, substitution to stations
outside the DMA cannot discipline an
increase in the fees charged for
retransmission consent for broadcast
stations in the DMA. Each DMA thus
constitutes a relevant geographic market
for the licensing of Big Four television
retransmission consent within the
meaning of Section 7 of the Clayton Act,
15 U.S.C. 18.
C. Likely Anticompetitive Effects
26. The more concentrated a market
would be as a result of a proposed
merger, the more likely it is that the
proposed merger would substantially
lessen competition. Concentration can
be measured by the widely used
Herfindahl-Hirschman Index (‘‘HHI’’).1
Under the Horizontal Merger Guidelines
issued by the Department of Justice and
the Federal Trade Commission, mergers
that result in highly concentrated
markets (i.e., with an HHI over 2,500)
and that increase the HHI by more than
200 points are presumed likely to
enhance market power and substantially
lessen competition. See, e.g., United
States v. Anthem, Inc., 855 F.3d 345,
349 (D.C. Cir. 2017).
27. The chart below summarizes
Defendants’ approximate Big Four
television retransmission consent
market shares, based on revenue figures
in BIA Advisory Services’ Investing in
Television Market Report 2020 (1st
edition), and the effect of the transaction
on the HHI in each Overlap DMA.2
Merged
share
(%)
24
23
23
20
20
20
33
Premerger
HHI
54
53
53
46
53
47
77
2,564
2,556
2,622
2,533
2,622
2,533
3,580
Postmerger
HHI
4,010
3,956
4,022
3,600
3,956
3,600
6,543
HHI
increase
1,446
1,400
1,400
1,067
1,333
1,066
2,963
28. As indicated by the preceding
chart, the post-merger HHI in each
Overlap DMA is well above 2,500, and
the HHI increase in each Overlap DMA
far exceeds the 200-point threshold.
Thus, the proposed acquisition
presumptively violates Section 7 of the
Clayton Act in each Overlap DMA.
1 The HHI is calculated by squaring the market
share of each firm competing in the market and
then summing the resulting numbers. For example,
for a market consisting of four firms with shares of
30, 30, 20, and 20 percent, the HHI is 2,600 (302
+ 302 + 202 +202 = 2,600). The HHI takes into
account the relative size distribution of the firms in
a market. It approaches zero when a market is
occupied by a large number of firms of relatively
equal size, and reaches its maximum of 10,000
points when a market is controlled by a single firm.
The HHI increases both as the number of firms in
the market decreases and as the disparity in size
between those firms increases.
2 In this chart, sums that do not agree precisely
reflect rounding.
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29. The proposed transaction would
give Gray the ability to black out more
Big Four stations simultaneously in
each of the Overlap DMAs than either
Gray or Quincy could black out
independently today. This would
increase Gray’s bargaining leverage with
MVPDs, likely leading to increased
retransmission consent fees charged to
such MVPDs.
V. Broadcast Television Spot
Advertising Markets
A. Background
31. Broadcast television stations,
including both Big Four and non-Big
Four stations in the Overlap DMAs, sell
advertising ‘‘spots’’ during breaks in
their programming. Advertisers
purchase spots from a broadcast station
to communicate with viewers within the
DMA in which the broadcast television
station is located. Broadcast television
spot advertising is distinguished from
‘‘network’’ advertising, which consists
of advertising time slots sold on
nationwide broadcast networks by those
networks, and not by local broadcast
television stations or their
representatives.
32. Gray and Quincy each own at least
one Big Four affiliated television station
in each of the Overlap DMAs and
compete with one another to sell
broadcast television spot advertising in
each of the Overlap DMAs.
B. Relevant Markets
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1. Product Market
33. Broadcast television spot
advertising constitutes a relevant
product market and line of commerce
under Section 7 of the Clayton Act, 15
U.S.C. 18. Advertisers’ inability or
unwillingness to substitute to other
types of advertising in response to a
price increase in broadcast television
spot advertising supports this relevant
market definition.
i. Overview of Broadcast Television
Spot Advertising
34. Typically, an advertiser purchases
broadcast television advertising spots as
one component of an advertising
strategy that may also include cable
television advertising spots, newspaper
advertisements, billboards, radio spots,
digital advertisements, email
advertisements, and direct mail.
35. Different components of an
advertising strategy generally target
different audiences and serve distinct
purposes. Advertisers that advertise on
broadcast television stations do so
because the stations offer popular
programming such as local news, sports,
and primetime and syndicated shows
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that are especially attractive to a broad
demographic base and a large audience
of viewers. Other categories of
advertising may offer different
characteristics, but are not close
substitutes for broadcast television spot
advertising. For example, ads associated
with online search results target
individual consumers or respond to
specific keyword searches, whereas
broadcast television spot advertising
reaches a broad audience throughout a
DMA.
36. Technological developments may
bring various advertising categories into
closer competition with each other. For
example, broadcasters and cable
networks are developing technology to
make their spot advertising addressable,
meaning that broadcasters could deliver
targeted advertising in live broadcast
and on-demand formats to smart
televisions or streaming devices. For
certain advertisers, these technological
changes may make other categories of
advertising closer substitutes for
advertising on broadcast television in
the future. However, at this time, for
many broadcast television spot
advertising advertisers, these projected
developments are insufficient to
mitigate the anticompetitive effects of
the proposed acquisition in the Overlap
DMAs.
ii. Cable Television Spot Advertising Is
Not a Reasonable Substitute
37. MVPDs sell spot advertising to be
shown during breaks in cable network
programming. For viewers, these
advertisements are similar to broadcast
television spot ads. However, cable
television spot advertising is not at this
time a reasonable substitute for
broadcast television spot advertising for
most advertisers.
38. First, broadcast television spot
advertising is a more efficient option
than cable television spot advertising for
many advertisers. Because broadcast
television offers highly rated
programming with broad appeal, each
broadcast television advertising spot
typically offers the opportunity to reach
more viewers (more ‘‘ratings points’’)
than a single spot on a cable network.
By contrast, MVPDs offer dozens of
cable networks with specialized
programs that appeal to niche
audiences. This fragmentation allows
advertisers to target narrower
demographic subsets by buying cable
spots on particular channels, but it does
not meet the needs of advertisers who
want to reach a large percentage of a
DMA’s population.
39. Second, households that have
access to cable networks are divided
among multiple MVPDs within a DMA.
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In contrast, broadcast television spot
advertising reaches all households that
subscribe to an MVPD and, through an
over-the-air signal, most households
with a television that do not.
40. Finally, MVPDs’ inventory of
cable television spot advertising is
limited—typically to two minutes per
hour—contrasting sharply with
broadcast stations’ much larger number
of advertising minutes per hour. The
inventory of DMA-wide cable television
spot advertising is substantially further
reduced by the large portion of those
spots allocated to local zone advertising,
in which an MVPD sells spots by
geographic zones within a DMA,
allowing advertisers to target smaller
geographic areas. Due to the limited
inventories and lower ratings associated
with cable television spot programming,
cable television spot advertising does
not offer a sufficient volume of ratings
points, or broad enough household
penetration, to provide a viable
alternative to broadcast television spot
advertising.
iii. Digital Advertising Is Not a
Reasonable Substitute
41. Digital advertising is also not a
sufficiently close substitute for
broadcast television spot advertising.
Some digital advertising, such as static
and floating banner advertisements,
static images, text advertisements,
wallpaper advertisements, pop-up
advertisements, flash advertisements,
and paid search results, lacks the
combination of sight, sound, and motion
that makes television spot advertising
particularly impactful and memorable
and therefore effective for advertisers.
Digital video advertisements, on the
other hand, do allow for a combination
of sight, sound, and motion, and on this
basis are more comparable to broadcast
television spot advertising than other
types of digital advertising. However,
they are still not close substitutes for
broadcast television spot advertising
because digital advertisements typically
have a different scope of reach
compared to broadcast television spot
advertising. For example, while
advertisers use broadcast television
spots to reach a large percentage of
households within a given DMA,
advertisers use digital advertising to
reach a variety of different audiences.
While a small portion of advertisers
purchase DMA-wide advertisements on
digital platforms, digital advertisements
usually are targeted either very broadly,
such as nationwide or regional, or to a
geographic target smaller than a DMA,
such as a city or a zip code, or to narrow
demographic subsets of a population.
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iv. Other Forms of Advertising Are Not
Reasonable Substitutes
42. Other forms of advertising, such as
radio, newspaper, billboard, and directmail advertising, also do not constitute
effective substitutes for broadcast
television spot advertising. These forms
of media do not reach as many local
viewers or drive brand awareness to the
same extent as broadcast television spot
advertising does. Broadcast television
spot advertising possesses a unique
combination of attributes that
advertisers value in a way that sets it
apart from advertising on other media.
Broadcast television spot advertising
combines sight, sound, and motion in a
way that makes television
advertisements particularly memorable
and impactful.
43. For all of these reasons, a
hypothetical monopolist of broadcast
television spot advertising likely could
impose a SSNIP without losing
sufficient sales to render the price
increase unprofitable.
44. The sale of broadcast television
spot advertising therefore constitutes a
relevant product market and line of
commerce under Section 7 of the
Clayton Act, 15 U.S.C. 18.
2. Geographic Markets
45. For an advertiser seeking to reach
potential customers in a given DMA,
broadcast television stations located
outside of the DMA do not provide
effective access to the advertiser’s target
audience. The signals of broadcast
television stations located outside of the
DMA generally do not reach any
significant portion of the target DMA
through either over-the-air signal or
MVPD distribution. Because advertisers
cannot reach viewers inside a DMA by
Gray
share
(%)
Overlap DMA
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Tucson, AZ ...............................................................................................
Madison, WI .............................................................................................
Paducah-Harrisburg, KY–IL .....................................................................
Cedar Rapids, IA .....................................................................................
La Crosse-Eau Claire, WI ........................................................................
Rockford, IL ..............................................................................................
Wausau-Rhinelander, WI .........................................................................
48. Defendants’ large market shares
reflect the fact that, in each Overlap
DMA, Gray and Quincy each own one
or more significant broadcast television
stations. As indicated by the preceding
chart, the post-merger HHI in each
Overlap DMA is well above 2,500 and
the HHI increase in each Overlap DMA
far exceeds the 200-point threshold
above which a transaction is presumed
to enhance market power and harm
competition. Defendants’ proposed
transaction is thus presumptively
unlawful in each Overlap DMA.
49. In addition to substantially
increasing the concentration levels in
each Overlap DMA, the proposed
acquisition would combine Gray’s and
Quincy’s broadcast television stations,
which are generally close competitors in
the sale of broadcast television spot
advertising. In each Overlap DMA,
Defendants’ broadcast stations compete
head-to-head in the sale of broadcast
television spot advertising. Advertisers
obtain lower prices as a result of this
competition. In particular, advertisers in
the Overlap DMAs can respond to an
increase in one station’s spot advertising
prices by purchasing, or threatening to
purchase, advertising spots on one or
more stations owned by different
broadcast station groups, thereby
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27
31
26
41
33
28
40
Quincy
share
(%)
VI. Absence of Countervailing Factors
52. De novo entry into each Overlap
DMA is unlikely. The FCC regulates
entry through the issuance of broadcast
television licenses, which are difficult
Frm 00112
Fmt 4703
Sfmt 4703
C. Likely Anticompetitive Effects
47. The chart below summarizes
Defendants’ approximate market shares,
based on figures in BIA Advisory
Services’ Investing in Television Market
Report 2020 (1st edition), and the result
of the transaction on the HHIs in the
sale of broadcast television spot
advertising in each of the Overlap
DMAs.
Merged
share
(%)
25
20
22
34
23
35
38
‘‘buying around’’ the station that raises
its prices. This practice allows the
advertisers either to avoid the first
station’s price increase, or to pressure
the first station to lower its prices.
50. If Gray acquires Quincy’s stations,
advertisers seeking to reach audiences
in the Overlap DMAs would have fewer
competing broadcast television
alternatives available to meet their
advertising needs, and would find it
more difficult and costly to buy around
higher prices imposed by the combined
stations. This would likely result in
increased advertising prices, lower
quality local programming to which the
spot advertising is attached (for
example, less investment in local news),
and less innovation in providing
advertising solutions to advertisers.
51. For these reasons, the proposed
acquisition likely would substantially
lessen competition in the sale of
broadcast television spot advertising in
each of the Overlap DMAs, in violation
of Section 7 of the Clayton Act, 15
U.S.C. 18.
PO 00000
advertising on stations outside the
DMA, a hypothetical monopolist of
broadcast television spot advertising on
stations in a given DMA could likely
profitably impose at least a SSNIP.
46. Each of the Overlap DMAs
accordingly constitutes a relevant
geographic market for the sale of
broadcast television spot advertising
within the meaning of Section 7 of the
Clayton Act, 15 U.S.C. 18.
Premerger
HHI
52
51
48
75
56
63
78
2,059
2,540
2,886
3,108
2,587
3,348
3,479
Postmerger
HHI
3,389
3,745
4,022
5,852
4,084
5,319
6,489
HHI
increase
1,330
1,205
1,136
2,744
1,497
1,971
3,010
to obtain because the availability of
spectrum is limited and the regulatory
process associated with obtaining a
license is lengthy. Even if a new signal
were to become available, commercial
success would come over a period of
many years, if at all. Because Big Four
affiliated stations generally have the
highest ratings in each DMA, they are
more successful at selling broadcast
television spot ads compared to non-Big
Four affiliated broadcast stations. Thus,
entry of a new broadcast station into an
Overlap DMA would not be timely,
likely, or sufficient to prevent or remedy
the proposed acquisition’s likely
anticompetitive effects in the relevant
markets.
53. Defendants cannot demonstrate
transaction-specific, verifiable
efficiencies sufficient to offset the
proposed acquisition’s likely
anticompetitive effects.
VII. Violations Alleged
54. The United States hereby
incorporates the allegations of
paragraphs 1 through 53 above as if set
forth fully herein.
55. Gray’s proposed acquisition of
Quincy likely would substantially
lessen competition in the relevant
markets, in violation of Section 7 of the
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Federal Register / Vol. 86, No. 148 / Thursday, August 5, 2021 / Notices
Clayton Act, 15 U.S.C. 18. The
acquisition would likely have the
following anticompetitive effects,
among others:
a. Competition in the licensing of Big
Four television retransmission consent
in each of the Overlap DMAs likely
would be substantially lessened;
b. competition between Gray and
Quincy in the licensing of Big Four
television retransmission consent in
each of the Overlap DMAs would be
eliminated;
c. the fees charged to MVPDs for the
licensing of retransmission consent in
each of the Overlap DMAs likely would
increase;
d. competition in the sale of broadcast
television spot advertising in each of the
Overlap DMAs likely would be
substantially lessened;
e. competition between Gray and
Quincy in the sale of broadcast
television spot advertising in each of the
Overlap DMAs would be eliminated;
and
f. prices for spot advertising on
broadcast television stations in each of
the Overlap DMAs likely would
increase, the quality of local
programming likely would decrease,
and Defendants likely would be less
innovative in providing advertising
solutions to advertisers.
VIII. Relief Requested
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56. The United States requests that:
a. The Court adjudge the proposed
acquisition to violate Section 7 of the
Clayton Act, 15 U.S.C. 18;
b. the Court enjoin and restrain
Defendants from carrying out the
acquisition, or entering into any other
agreement, understanding, or plan by
which Gray would merge with, acquire,
or be acquired by Quincy, or Gray and
Quincy would combine any of their
respective Big Four stations in the
Overlap DMAs;
c. the Court award the United States
its costs of this action; and
d. the Court award such other relief to
the United States as the Court may deem
just and proper.
Dated: July 28, 2021.
Respectfully submitted,
Counsel for Plaintiff United States of
America
lllllllllllllllllllll
Richard A. Powers,
Acting Assistant Attorney General, Antitrust
Division.
lllllllllllllllllllll
Kathleen S. O’Neill,
Senior Director of Investigation and
Litigation, Antitrust Division.
lllllllllllllllllllll
Scott Scheele (D.C. Bar #429061),
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Jkt 253001
Chief, Media, Entertainment, &
Communications Section, Antitrust Division.
lllllllllllllllllllll
Jared A. Hughes,
Assistant Chief, Media, Entertainment, &
Communications Section, Antitrust Division.
lllllllllllllllllllll
Brendan Sepulveda *
(D.C. Bar #1025074),
Trial Attorney, United States Department of
Justice, Antitrust Division, Media,
Entertainment, & Communications Section,
450 Fifth Street NW, Suite 7000, Washington,
DC 20530, Telephone: (202) 316–7258,
Facsimile: (202) 514–6381, Email:
brendan.sepulveda@usdoj.gov.
* Lead Attorney To Be Noticed.
United States District Court For The
District of Columbia
United States of America, Plaintiff, v. Gray
Television, Inc., and Quincy Media, Inc.,
Defendants.
Case No.: 1:21–cv–02041–CJN
Judge: Carl J. Nichols
Proposed Final Judgment
Whereas, Plaintiff, United States of
America, filed its Complaint on July 28,
2021;
And Whereas, the United States and
Defendants, Gray Television, Inc., and
Quincy Media, Inc., have consented to
entry of this Final Judgment without the
taking of testimony, without trial or
adjudication of any issue of fact or law,
and without this Final Judgment
constituting any evidence against or
admission by any party regarding any
issue of fact or law;
And Whereas, Defendants agree to
make certain divestitures to remedy the
loss of competition alleged in the
Complaint;
And Whereas, Defendants represent
that the divestitures and other relief
required by this Final Judgment can and
will be made and that Defendants will
not later raise a claim of hardship or
difficulty as grounds for asking the
Court to modify any provision of this
Final Judgment;
Now therefore, it is ordered, adjudged,
and decreed:
I. Jurisdiction
The Court has jurisdiction over the
subject matter of and each of the parties
to this action. The Complaint states a
claim upon which relief may be granted
against Defendants under Section 7 of
the Clayton Act, as amended (15 U.S.C.
18).
II. Definitions
As used in this Final Judgment:
A. ‘‘Acquirer’’ means Allen or another
entity or entities to whom Defendants
divest the Divestiture Assets.
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Fmt 4703
Sfmt 4703
B. ‘‘Gray’’ means Defendant Gray
Television, Inc., a Georgia corporation
with its headquarters in Atlanta,
Georgia, its successors and assigns, and
its subsidiaries, divisions, groups,
affiliates, partnerships, and joint
ventures, and their directors, officers,
managers, agents, and employees.
C. ‘‘Quincy’’ means Defendant Quincy
Media, Inc., an Illinois corporation with
its headquarters in Quincy, Illinois, its
successors and assigns, and its
subsidiaries, divisions, groups,
affiliates, partnerships, and joint
ventures, and their directors, officers,
managers, agents, and employees.
D. ‘‘Allen’’ means Allen Media
Holdings, LLC, a Delaware limited
liability company with its headquarters
in Los Angeles, California, its successors
and assigns, and its subsidiaries,
divisions, groups, affiliates,
partnerships, and joint ventures, and
their directors, officers, managers,
agents, and employees.
E. ‘‘Big Four Affiliation Agreement’’
means an affiliation agreement with
NBC, CBS, ABC, or FOX.
F. ‘‘Cooperative Agreement’’ means
(1) carriage agreements, joint sales
agreements, joint operating agreements,
local marketing agreements, news share
agreements, shared services agreements,
joint ventures, partnerships, or
collaborations or (2) any agreement
through which a person exercises
control over any broadcast television
station not owned by the person.
G. ‘‘Divestiture Assets’’ means all of
Defendants’ rights, titles, and interests
in and to all property and assets,
tangible and intangible, wherever
located, relating to or used in
connection with the Divestiture
Stations, including:
1. The KWWL main transmitter site
located at 2698 Lucas Avenue, Rowley,
IA 52329 and the KWWL main studio
located at 511 East 5th Street, Waterloo,
IA 50703;
2. the WAOW studio facility located
at 1900–1908 Grand Avenue, Wausau,
WI 55403 and the WAOW satellite
location at 605 Kent Street East,
Wausau, WI 55504;
3. the WKOW studio facility located
at 5725 Tokay Boulevard, Madison, WI
53719;
4. the WQOW transmitter site located
at 780th Avenue Rural Route 3, Colfax,
WI 54730; the WQOW microwave
repeater located at S17, T20N, R8W,
Arcadia, WI; the WQOW studio facility
located at 5545 Highway 93, Eau Claire,
WI 54701; and the WQOW microwave
tower located at S34, T24N, R9W,
Albion Township, WI;
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5. the WREX studio and transmitter
facility located at 10322 Auburn Road,
Rockford, IL 61101;
6. the WSIL studio and office located
at 1416 Country Aire Drive, Carterville,
IL 62918; the WSIL tower and
transmitter building located at 1154 N
Wagon Creek Road, Creal Springs, IL
62922; the WSIL tower located at 21 W
Poplar Street, Harrisburg, IL 62946; and
the WSIL tower and transmitter building
located at 3690 Highway 67, Poplar
Bluff, MO 63901;
7. the WXOW studio and transmitter
facility located at 3705 County Road 25,
La Crescent, MN 55947;
8. the KVOA studio facility located at
209 W Elm Street, Tucson, AZ 85705;
9. all other real property, including
fee simple interests and real property
leasehold interests and renewal rights
thereto, improvements to real property,
and options to purchase any adjoining
or other property, together with all
buildings, facilities, and other
structures;
10. all tangible personal property,
including fixed assets, machinery and
manufacturing equipment, tools,
vehicles, inventory, materials, office
equipment and furniture, computer
hardware, and supplies;
11. all contracts, contractual rights,
and customer relationships, and all
other agreements, commitments, and
understandings, including network
affiliation agreements, supply
agreements, teaming agreements, and
leases, and all outstanding offers or
solicitations to enter into a similar
arrangement;
12. all licenses, permits, certifications,
approvals, consents, registrations,
waivers, and authorizations issued or
granted by the FCC or any other
governmental organization, and all
pending applications or renewals;
13. all records and data, including (a)
customer lists, accounts, sales, and
credit records, (b) production, repair,
maintenance, and performance records,
(c) manuals and technical information
Defendants provide to their own
employees, customers, suppliers, agents,
or licensees, (d) records and research
data concerning historic and current
research and development activities,
including designs of experiments and
the results of successful and
unsuccessful designs and experiments,
and (e) drawings, blueprints, and
designs;
14. all intellectual property owned,
licensed, or sublicensed, either as
licensor or licensee, including (a)
patents, patent applications, and
inventions and discoveries that may be
patentable, (b) registered and
unregistered copyrights and copyright
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applications, and (c) registered and
unregistered trademarks, trade dress,
service marks, trade names, and
trademark applications; and
15. all other intangible property,
including (a) commercial names and d/
b/a names, (b) technical information, (c)
computer software and related
documentation, know-how, trade
secrets, design protocols, specifications
for materials, specifications for parts,
specifications for devices, safety
procedures (e.g., for the handling of
materials and substances), quality
assurance and control procedures, (d)
design tools and simulation capabilities,
and (e) rights in internet websites and
internet domain names; provided,
however, that the assets specified in
Paragraphs II(G)(1)–(15) above do not
include the Excluded Assets.
H. ‘‘Divestiture Date’’ means the date
the Divestiture Assets are divested to
Acquirer.
I. ‘‘Divestiture Stations’’ means
KPOB–TV, KVOA, KWWL, WAOW,
WKOW, WMOW, WQOW, WREX,
WSIL–TV, and WXOW.
J. ‘‘DMA’’ means Designated Market
Area as defined by The Nielsen
Company (US), LLC, based upon
viewing patterns and used by BIA
Advisory Services’ Investing in
Television Market Report 2020 (1st
edition).
K. ‘‘Excluded Assets’’ means
1. the CW affiliation agreement and
programming stream (including any
syndicated programming), receiver,
program logs and related materials,
related intellectual property and domain
names, relating to KWWL and/or the
Cedar Rapids-Waterloo-Iowa CityDubuque, Iowa, DMA;
2. the CW affiliation agreement and
programming stream (including any
syndicated programming), receiver,
program logs and related materials,
related intellectual property and domain
names, relating to WMOW, WAOW and/
or the Wausau-Rhinelander, Wisconsin,
DMA;
3. the CW affiliation agreement and
programming stream (including any
syndicated programming), receiver,
program logs and related materials,
related intellectual property and domain
names, relating to WREX and/or the
Rockford, Illinois, DMA;
4. the CW affiliation agreement and
programming stream (including any
syndicated programming), receiver,
program logs and related materials,
related intellectual property and domain
names, relating to WXOW, WQOW,
and/or the La Crosse-Eau Claire,
Wisconsin, DMA;
5. the MeTV affiliation agreement and
programming stream (including any
PO 00000
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Fmt 4703
Sfmt 4703
42889
syndicated programming), receiver,
program logs and related materials,
related intellectual property and domain
names, relating to WKOW and/or the
Madison, Wisconsin, DMA;
6. the MeTV affiliation agreement and
programming stream (including any
syndicated programming), receiver,
program logs and related materials,
related intellectual property and domain
names, relating to WXOW, WQOW,
and/or the La Crosse-Eau Claire,
Wisconsin, DMA;
7. satellite station WYOW, Eagle
River, Wisconsin and transmitter
facilities located at 6425 Thunderlake
Road in Rhinelander, Wisconsin 54501;
8. all real and tangible personal
property owned by Quincy located at
501 and 513 Hampshire Street in
Quincy, Illinois 62301;
9. all tangible personal property
owned by Quincy located at 130 South
5th Street, Quincy, Illinois 62301; and
10. all real and tangible personal
property owned by Quincy at the Digital
Realty Data Center located at 350 East
Cermak, Chicago, Illinois 60616.
L. ‘‘FCC’’ means the Federal
Communications Commission.
M. ‘‘Overlap DMAs’’ means the
following seven DMAs: Tucson,
Arizona; Madison, Wisconsin; Rockford,
Illinois; Paducah, Kentucky-Cape
Girardeau, Missouri-Harrisburg-Mt.
Vernon, Illinois; Cedar RapidsWaterloo-Iowa City-Dubuque, Iowa; La
Crosse-Eau Claire, Wisconsin; and
Wausau-Rhinelander, Wisconsin.
N. ‘‘Relevant Personnel’’ means all
full-time, part-time, or contract
employees of Defendants, wherever
located, whose job responsibilities
primarily relate to the operation or
management of the Divestiture Stations,
at any time between February 1, 2021,
and the Divestiture Date. The United
States, in its sole discretion, will resolve
any disagreement regarding which
employees are Relevant Personnel.
O. ‘‘KPOB–TV’’ means the ABCaffiliated broadcast station bearing that
call sign located in the Paducah,
Kentucky-Cape Girardeau,
Missouri-Harrisburg-Mt. Vernon,
Illinois, DMA and owned by Quincy.
P. ‘‘KVOA’’ means the NBC-affiliated
broadcast station bearing that call sign
located in the Tucson, Arizona, DMA
and owned by Quincy.
Q. ‘‘KWWL’’ means the NBC-affiliated
broadcast station bearing that call sign
located in the Cedar Rapids-WaterlooIowa City-Dubuque, Iowa, DMA and
owned by Quincy.
R. ‘‘WAOW’’ means the ABC-affiliated
broadcast station bearing that call sign
located in the Wausau-Rhinelander,
Wisconsin, DMA and owned by Quincy.
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S. ‘‘WIFR–LD’’ means the CBSaffiliated broadcast station bearing that
call sign located in the Rockford,
Illinois, DMA and owned by Gray.
T. ‘‘WKOW’’ means the ABC-affiliated
broadcast station bearing that call sign
located in the Madison, Wisconsin DMA
and owned by Quincy.
U. ‘‘WMOW’’ means the ABCaffiliated broadcast station bearing that
call sign located in the WausauRhinelander, Wisconsin, DMA and
owned by Quincy.
V. ‘‘WREX’’ means the NBC-affiliated
broadcast station bearing that call sign
located in the Rockford, Illinois, DMA
and owned by Quincy.
W. ‘‘WSIL–TV’’ means the ABCaffiliated broadcast station bearing that
call sign located in the Paducah,
Kentucky-Cape Girardeau,
Missouri-Harrisburg-Mt. Vernon,
Illinois, DMA and owned by Quincy.
X. ‘‘WQOW’’ means the ABCaffiliated broadcast station bearing that
call sign located in the La Crosse-Eau
Claire, Wisconsin, DMA and owned by
Quincy.
Y. ‘‘WXOW’’ means the ABC-affiliated
broadcast station bearing that call sign
located in the La Crosse-Eau Claire,
Wisconsin, DMA and owned by Quincy.
Z. ‘‘WYOW’’ means the satellite
broadcast station bearing that call sign
located in the Wausau-Rhinelander,
Wisconsin, DMA and owned by Quincy.
III. Applicability
A. This Final Judgment applies to
Gray and Quincy, as defined above, and
all other persons, in active concert or
participation with any Defendant, who
receive actual notice of this Final
Judgment.
B. If, prior to complying with Section
IV and Section V of this Final Judgment,
Defendants sell or otherwise dispose of
all or substantially all of their assets or
of business units that include the
Divestiture Assets, Defendants must
require any purchaser to be bound by
the provisions of this Final Judgment.
Defendants need not obtain such an
agreement from Acquirer.
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IV. Divestiture
A. Defendants are ordered and
directed, within thirty (30) calendar
days after the Court’s entry of the Hold
Separate Stipulation and Order in this
matter to divest the Divestiture Assets in
a manner consistent with this Final
Judgment to Allen or another Acquirer
acceptable to the United States, in its
sole discretion. The United States, in its
sole discretion, may agree to one or
more extensions of this time period not
to exceed sixty (60) calendar days in
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total and will notify the Court of any
extensions.
B. If within the period required for
divestiture in Paragraph IV(A),
applications have been filed with the
FCC seeking approval to assign or
transfer licenses to Acquirer, but an
order or other dispositive action by the
FCC on such applications has not been
issued before the end of the period
required for divestiture, the required
divestiture period shall be extended for
any Divestiture Assets for which an FCC
order has not been issued until five (5)
business days after an FCC order is
issued. Defendants must use best efforts
to obtain all required FCC approvals as
expeditiously as possible.
C. Defendants must use best efforts to
divest the Divestiture Assets as
expeditiously as possible and may not
take any action to impede the
permitting, operation, or divestiture of
the Divestiture Assets. Defendants must
take no action that would jeopardize the
divestiture ordered by the Court.
D. Unless the United States otherwise
consents in writing, divestiture
pursuant to this Final Judgment must
include the entire Divestiture Assets
and must be accomplished in such a
way as to satisfy the United States, in its
sole discretion, that the Divestiture
Assets can and will be used by Acquirer
as part of a viable, ongoing commercial
television broadcasting business and
that the divestiture to Acquirer will
remedy the competitive harm alleged in
the Complaint.
E. The divestiture must be made to an
Acquirer that, in the United States’ sole
judgment, has the intent and capability,
including the necessary managerial,
operational, technical, and financial
capability, to compete effectively in the
business of commercial television
broadcasting.
F. The divestiture must be
accomplished in a manner that satisfies
the United States, in its sole discretion,
that none of the terms of any agreement
between Acquirer and Defendants gives
Defendants the ability unreasonably to
raise Acquirer’s costs, to lower
Acquirer’s efficiency, or otherwise
interfere in the ability of Acquirer to
compete effectively in the business of
commercial television broadcasting in
the Overlap DMAs.
G. Divestiture of the Divestiture
Assets may be made to one or more
Acquirers, provided that it is
demonstrated to the sole satisfaction of
the United States that the criteria
required by Paragraphs IV(D), IV(E), and
IV(F) will still be met.
H. In the event Defendants are
attempting to divest the Divestiture
Assets to an Acquirer other than Allen,
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Defendants promptly must make
known, by usual and customary means,
the availability of the Divestiture Assets.
Defendants must inform any person
making an inquiry relating to a possible
purchase of the Divestiture Assets that
the Divestiture Assets are being divested
in accordance with this Final Judgment
and must provide that person with a
copy of this Final Judgment. Defendants
must offer to furnish to all prospective
Acquirers, subject to customary
confidentiality assurances, all
information and documents relating to
the Divestiture Assets that are
customarily provided in a due-diligence
process; provided, however, that
Defendants need not provide
information or documents subject to the
attorney-client privilege or workproduct doctrine. Defendants must
make all information and documents
available to the United States at the
same time that the information and
documents are made available to any
other person.
I. Defendants must provide
prospective Acquirers with (1) access to
personnel and to make inspections of
the Divestiture Assets; (2) access to all
environmental, zoning, and other
permitting documents and information
relating to the Divestiture Assets; and
(3) access to all financial, operational, or
other documents and information
relating to the Divestiture Assets that
would customarily be provided as part
of a due diligence process. Defendants
also must disclose all encumbrances on
any part of the Divestiture Assets,
including on intangible property.
J. Defendants must cooperate with
and assist Acquirer in identifying and,
at the option of Acquirer, in hiring all
Relevant Personnel, including:
1. Within ten (10) business days
following the filing of the Complaint in
this matter, Defendants must identify all
Relevant Personnel to Acquirer and the
United States, including by providing
organization charts covering all
Relevant Personnel.
2. Within ten (10) business days
following receipt of a request by
Acquirer or the United States,
Defendants must provide to Acquirer
and the United States additional
information relating to Relevant
Personnel, including name, job title,
reporting relationships, past experience,
responsibilities, training and
educational histories, relevant
certifications, and job performance
evaluations. Defendants must also
provide to Acquirer and the United
States current, and accrued
compensation and benefits, including
most recent bonuses paid, aggregate
annual compensation current target or
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guaranteed bonus, if any, any retention
agreement or incentives, and any other
payments due, compensation or benefits
accrued, or promises made to the
Relevant Personnel. If Defendants are
barred by any applicable law from
providing any of this information,
Defendants must provide, within ten
(10) business days following receipt of
the request, the requested information to
the full extent permitted by law and also
must provide a written explanation of
Defendants’ inability to provide the
remaining information, including
specifically identifying the provisions of
the applicable laws.
3. At the request of Acquirer,
Defendants must promptly make
Relevant Personnel available for private
interviews with Acquirer during normal
business hours at a mutually agreeable
location.
4. Defendants must not interfere with
any effort by Acquirer to employ any
Relevant Personnel. Interference
includes offering to increase the
compensation or improve the benefits of
Relevant Personnel unless (a) the offer
is part of a company-wide increase in
compensation or improvement in
benefits that was announced prior to
February 1, 2021 or (b) the offer is
approved by the United States in its sole
discretion. Defendants’ obligations
under this Paragraph will expire sixty
(60) calendar days after the Divestiture
Date.
5. For Relevant Personnel who elect
employment with Acquirer within sixty
(60) calendar days of the Divestiture
Date, Defendants must waive all noncompete and non-disclosure
agreements; vest and pay to the Relevant
Personnel (or to Acquirer for payment to
the employee) on a prorated basis any
bonuses, incentives, other salary,
benefits or other compensation fully or
partially accrued at the time of the
transfer of the employee to Acquirer;
vest any unvested pension and other
equity rights; and provide all other
benefits that those Relevant Personnel
otherwise would have been provided
had the Relevant Personnel continued
employment with Defendants, including
any retention bonuses or payments.
Defendants may maintain reasonable
restrictions on disclosure by Relevant
Personnel of Defendants’ proprietary
non-public information that is unrelated
to the operation of a commercial
broadcast television station and not
otherwise required to be disclosed by
this Final Judgment.
K. Defendants must warrant to
Acquirer that (1) the Divestiture Assets
will be operational and without material
defect on the date of their transfer to
Acquirer; and (2) there are no material
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defects in the environmental, zoning, or
other permits relating to the operation of
the Divestiture Assets. Following the
sale of the Divestiture Assets,
Defendants must not undertake, directly
or indirectly, challenges to the
environmental, zoning, or other permits
relating to the operation of the
Divestiture Assets.
L. Defendants must assign,
subcontract, or otherwise transfer all
contracts, agreements, and relationships
(or portions of such contracts,
agreements, and relationships) included
in the Divestiture Assets, including all
supply and sales contracts and swap
agreements, to Acquirer; provided,
however, that for any contract or
agreement that requires the consent of
another party to assign, subcontract, or
otherwise transfer, Defendants must use
best efforts to accomplish the
assignment, subcontracting, or transfer.
Defendants must not interfere with any
negotiations between Acquirer and a
contracting party.
M. Defendants must use best efforts to
assist Acquirer to obtain all necessary
licenses, registrations, and permits to
operate the Divestiture Assets. Until
Acquirer obtains the necessary licenses,
registrations, and permits, Defendants
must provide Acquirer with the benefit
of Defendants’ licenses, registrations,
and permits to the full extent
permissible by law.
N. At the option of Acquirer, and
subject to approval by the United States
in its sole discretion, on or before the
Divestiture Date, Defendants must enter
into a contract to provide transition
services for back office, human
resources, accounting, and information
technology services and support for a
period of up to six (6) months on terms
and conditions reasonably related to
market conditions for the provision of
the transition services. Any amendment
to or modification of any provision of a
contract to provide transition services is
subject to approval by the United States,
in its sole discretion. The United States,
in its sole discretion, may approve one
or more extensions of any contract for
transition services, for a total of up to
an additional six (6) months. If Acquirer
seeks an extension of the term of any
transition services contract, Defendants
must notify the United States in writing
at least one (1) month prior to the date
the contract expires or, if Acquirer
requests an extension less than one
month prior to the date the contract
expires, within two (2) days of the
Acquirer’s extension request. Acquirer
may terminate a contract for transition
services, or any portion of a contract for
transition services, without cost or
penalty at any time upon at least five (5)
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calendar days’ written notice. The
employee(s) of Defendants tasked with
providing transition services must not
share any competitively sensitive
information of Acquirer with any other
employee of Defendants.
O. If any term of an agreement
between Defendants and Acquirer to
effectuate the divestiture required by
this Final Judgment varies from a term
of this Final Judgment, to the extent that
Defendants cannot fully comply with
both, this Final Judgment determines
Defendants’ obligations. Authorization
by the FCC to conduct the divestiture of
a Divestiture Asset in a particular
manner will not change or modify any
of the requirements of this Final
Judgment.
V. Appointment of Divestiture Trustee
A. If Defendants have not divested the
Divestiture Assets within the time
period specified in Paragraphs IV(A)
and IV(B), Defendants must
immediately notify the United States of
that fact in writing. Upon application of
the United States, which Defendants
may not oppose, the Court will appoint
a divestiture trustee selected by the
United States and approved by the
Court to effect the divestiture of the
Divestiture Assets.
B. After the appointment of a
divestiture trustee by the Court, only the
divestiture trustee will have the right to
sell the Divestiture Assets. The
divestiture trustee will have the power
and authority to accomplish the
divestiture to an Acquirer or Acquirers
acceptable to the United States, in its
sole discretion, at a price and on terms
obtainable through reasonable effort by
the divestiture trustee, subject to the
provisions of Sections IV, V, and VI of
this Final Judgment, and will have other
powers as the Court deems appropriate.
The divestiture trustee must sell the
Divestiture Assets as quickly as
possible.
C. Defendants may not object to a sale
by the divestiture trustee on any ground
other than malfeasance by the
divestiture trustee. Objections by
Defendants must be conveyed in writing
to the United States and the divestiture
trustee within ten (10) calendar days
after the divestiture trustee has provided
the notice of proposed divestiture
required by Section VI.
D. The divestiture trustee will serve at
the cost and expense of Defendants
pursuant to a written agreement, on
terms and conditions, including
confidentiality requirements and
conflict-of-interest certifications,
approved by the United States in its sole
discretion.
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E. The divestiture trustee may hire at
the cost and expense of Defendants any
agents or consultants, including
investment bankers, attorneys, and
accountants, that are reasonably
necessary in the divestiture trustee’s
judgment to assist with the divestiture
trustee’s duties. These agents or
consultants will be accountable solely to
the divestiture trustee and will serve on
terms and conditions, including
confidentiality requirements and
conflict-of-interest certifications,
approved by the United States in its sole
discretion.
F. The compensation of the
divestiture trustee and agents or
consultants hired by the divestiture
trustee must be reasonable in light of the
value of the Divestiture Assets and
based on a fee arrangement that
provides the divestiture trustee with
incentives based on the price and terms
of the divestiture(s) and the speed with
which it is accomplished. If the
divestiture trustee and Defendants are
unable to reach agreement on the
divestiture trustee’s compensation or
other terms and conditions of
engagement within fourteen (14)
calendar days of the appointment of the
divestiture trustee by the Court, the
United States, in its sole discretion, may
take appropriate action, including by
making a recommendation to the Court.
Within three (3) business days of hiring
an agent or consultant, the divestiture
trustee must provide written notice of
the hiring and rate of compensation to
Defendants and the United States.
G. The divestiture trustee must
account for all monies derived from the
sale of the Divestiture Assets sold by the
divestiture trustee and all costs and
expenses incurred. Within thirty (30)
calendar days of the Divestiture Date,
the divestiture trustee must submit that
accounting to the Court for approval.
After approval by the Court of the
divestiture trustee’s accounting,
including fees for unpaid services and
those of agents or consultants hired by
the divestiture trustee, all remaining
money must be paid to Defendants and
the trust will then be terminated.
H. Defendants must use best efforts to
assist the divestiture trustee to
accomplish the required divestiture.
Subject to reasonable protection for
trade secrets, other confidential
research, development, or commercial
information, or any applicable
privileges, Defendants must provide the
divestiture trustee and agents or
consultants retained by the divestiture
trustee with full and complete access to
all personnel, books, records, and
facilities of the Divestiture Assets.
Defendants also must provide or
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develop financial and other information
relevant to the Divestiture Assets that
the divestiture trustee may reasonably
request. Defendants must not take any
action to interfere with or to impede the
divestiture trustee’s accomplishment of
the divestiture.
I. The divestiture trustee must
maintain complete records of all efforts
made to sell the Divestiture Assets,
including by filing monthly reports with
the United States setting forth the
divestiture trustee’s efforts to
accomplish the divestiture ordered by
this Final Judgment. The reports must
include the name, address, and
telephone number of each person who,
during the preceding month, made an
offer to acquire, expressed an interest in
acquiring, entered into negotiations to
acquire, or was contacted or made an
inquiry about acquiring any interest in
the Divestiture Assets and must describe
in detail each contact.
J. If the divestiture trustee has not
accomplished the divestiture ordered by
this Final Judgment within six months
of appointment, the divestiture trustee
must promptly provide the United
States with a report setting forth: (1) The
divestiture trustee’s efforts to
accomplish the required divestiture; (2)
the reasons, in the divestiture trustee’s
judgment, why the required divestiture
has not been accomplished; and (3) the
divestiture trustee’s recommendations
for completing the divestiture.
Following receipt of that report, the
United States may make additional
recommendations to the Court. The
Court thereafter may enter such orders
as it deems appropriate to carry out the
purpose of this Final Judgment, which
may include extending the trust and the
term of the divestiture trustee’s
appointment by a period requested by
the United States.
K. The divestiture trustee will serve
until divestiture of all Divestiture Assets
is completed or for a term otherwise
ordered by the Court.
L. If the United States determines that
the divestiture trustee is not acting
diligently or in a reasonably costeffective manner, the United States may
recommend that the Court appoint a
substitute divestiture trustee.
VI. Notice of Proposed Divestiture
A. Within two (2) business days
following execution of a definitive
divestiture agreement with an Acquirer
other than Allen to divest the
Divestiture Assets, Defendants or the
divestiture trustee, whichever is then
responsible for effecting the divestiture,
must notify the United States of the
proposed divestiture. If the divestiture
trustee is responsible for completing the
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divestiture, the divestiture trustee also
must notify Defendants. The notice
must set forth the details of the
proposed divestiture and list the name,
address, and telephone number of each
person not previously identified who
offered or expressed an interest in or
desire to acquire any ownership interest
in the Divestiture Assets.
B. Within fifteen (15) calendar days of
receipt by the United States of this
notice, the United States may request
from Defendants, the proposed
Acquirer(s), other third parties, or the
divestiture trustee additional
information concerning the proposed
divestiture, the proposed Acquirer(s),
and other prospective Acquirers.
Defendants and the divestiture trustee
must furnish the additional information
requested within fifteen (15) calendar
days of the receipt of the request, unless
the United States provides written
agreement to a different period.
C. Within forty-five (45) calendar days
after receipt of the notice required by
Paragraph VI(A) or within twenty (20)
calendar days after the United States has
been provided the additional
information requested pursuant to
Paragraph VI(B), whichever is later, the
United States must provide written
notice to Defendants and any divestiture
trustee that states whether the United
States, in its sole discretion, objects to
Acquirer(s) or any other aspect of the
proposed divestiture. Without written
notice that the United States does not
object, a divestiture may not be
consummated. If the United States
provides written notice that it does not
object, the divestiture may be
consummated, subject only to
Defendants’ limited right to object to the
sale under Paragraph V(C) of this Final
Judgment. Upon objection by
Defendants pursuant to Paragraph V(C),
a divestiture by the divestiture trustee
may not be consummated unless
approved by the Court.
D. No information or documents
obtained pursuant to this Section VI
may be divulged by the United States to
any person other than an authorized
representative of the executive branch of
the United States, except in the course
of legal proceedings to which the United
States is a party, including grand-jury
proceedings, for the purpose of
evaluating a proposed Acquirer or
securing compliance with this Final
Judgment, or as otherwise required by
law.
E. In the event of a request by a third
party for disclosure of information
under the Freedom of Information Act,
5 U.S.C. 552, the Antitrust Division will
act in accordance with that statute and
the Department of Justice regulations at
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28 CFR part 16, including the provision
on confidential commercial information
at 28 CFR 16.7. Persons submitting
information to the Antitrust Division
should designate the confidential
commercial information portions of all
applicable documents and information
under 28 CFR 16.7. Designations of
confidentiality expire ten years after
submission, ‘‘unless the submitter
requests and provides justification for a
longer designation period.’’ See 28 CFR
16.7(b).
F. If at the time that a person
furnishes information or documents to
the United States pursuant to this
Section VI, that person represents and
identifies in writing information or
documents for which a claim of
protection may be asserted under Rule
26(c)(1)(G) of the Federal Rules of Civil
Procedure, and marks each pertinent
page of such material, ‘‘Subject to claim
of protection under Rule 26(c)(1)(G) of
the Federal Rules of Civil Procedure,’’
the United States must give that person
ten (10) calendar days’ notice before
divulging the material in any legal
proceeding (other than a grand-jury
proceeding).
VII. Financing
Defendants may not finance all or any
part of any Acquirer’s purchase of all or
part of the Divestiture Assets.
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VIII. Hold Separate
Defendants must take all steps
necessary to comply with the Hold
Separate Stipulation and Order entered
by the Court.
IX. Affidavits
A. Within twenty (20) calendar days
of the filing of the Complaint in this
matter, and every thirty (30) calendar
days thereafter until the divestiture
required by this Final Judgment has
been completed, each Defendant must
deliver to the United States an affidavit,
signed by each Defendant’s Chief
Financial Officer and General Counsel,
describing in reasonable detail the fact
and manner of that Defendant’s
compliance with this Final Judgment.
The United States, in its sole discretion,
may approve different signatories for the
affidavits.
B. Each affidavit required by
Paragraph IX(A) must include: (1) The
name, address, and telephone number of
each person who, during the preceding
thirty (30) calendar days, made an offer
to acquire, expressed an interest in
acquiring, entered into negotiations to
acquire, or was contacted or made an
inquiry about acquiring, an interest in
the Divestiture Assets and describe in
detail each contact with such persons
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during that period; (2) a description of
the efforts Defendants have taken to
solicit buyers for and complete the sale
of the Divestiture Assets, including
efforts to secure other regulatory
approvals, and to provide required
information to prospective Acquirers;
and (3) a description of any limitations
placed by Defendants on information
provided to prospective Acquirers.
Objection by the United States to
information provided by Defendants to
prospective Acquirers must be made
within fourteen (14) calendar days of
receipt of the affidavit, except that the
United States may object at any time if
the information set forth in the affidavit
is not true or complete.
C. Defendants must keep all records of
any efforts made to divest the
Divestiture Assets until one year after
the Divestiture Date.
D. Within twenty (20) calendar days
of the filing of the Complaint in this
matter, each Defendant must deliver to
the United States an affidavit signed by
each Defendant’s Chief Financial Officer
and General Counsel, that describes in
reasonable detail all actions that
Defendant has taken and all steps that
Defendants has implemented on an
ongoing basis to comply with Section
VIII of this Final Judgment. The United
States, in its sole discretion, may
approve different signatories for the
affidavits.
E. If a Defendant makes any changes
to the efforts and actions described in
affidavits provided pursuant to
Paragraph IX(D), Defendant must,
within fifteen (15) calendar days after
any change is implemented, deliver to
the United States an affidavit describing
those changes.
F. Defendants must keep all records of
any efforts made to comply with Section
VIII until one year after the Divestiture
Date.
X. Compliance Inspection
A. For the purposes of determining or
securing compliance with this Final
Judgment, or of any related orders such
as the Hold Separate Stipulation and
Order or of determining whether this
Final Judgment should be modified or
vacated, upon written request of an
authorized representative of the
Assistant Attorney General for the
Antitrust Division, and reasonable
notice to Defendants, Defendants must
permit, from time to time and subject to
legally recognized privileges, authorized
representatives, including agents
retained by the United States:
(1) To have access during Defendants’
office hours to inspect and copy, or at
the option of the United States, to
require Defendants to provide electronic
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copies of all books, ledgers, accounts,
records, data, and documents in the
possession, custody, or control of
Defendants relating to any matters
contained in this Final Judgment; and
(2) to interview, either informally or
on the record, Defendants’ officers,
employees, or agents, who may have
their individual counsel present,
relating to any matters contained in this
Final Judgment. The interviews must be
subject to the reasonable convenience of
the interviewee and without restraint or
interference by Defendants.
B. Upon the written request of an
authorized representative of the
Assistant Attorney General for the
Antitrust Division, Defendants must
submit written reports or respond to
written interrogatories, under oath if
requested, relating to any of the matters
contained in this Final Judgment.
C. No information or documents
obtained by the United States pursuant
to this Section X may be divulged by the
United States to any person other than
an authorized representative of the
executive branch of the United States,
except in the course of legal proceedings
to which the United States is a party,
including grand jury proceedings, for
the purpose of securing compliance
with this Final Judgment, or as
otherwise required by law.
D. In the event of a request by a third
party for disclosure of information
under the Freedom of Information Act,
5 U.S.C. 552, the Antitrust Division will
act in accordance with that statute and
the Department of Justice regulations at
28 CFR part 16, including the provision
on confidential commercial information
at 28 CFR 16.7. Defendants submitting
information to the Antitrust Division
should designate the confidential
commercial information portions of all
applicable documents and information
under 28 CFR 16.7. Designations of
confidentiality expire ten years after
submission, ‘‘unless the submitter
requests and provides justification for a
longer designation period.’’ See 28 CFR
16.7(b).
E. If at the time that Defendants
furnish information or documents to the
United States pursuant to this Section
X, Defendants represent and identify in
writing information or documents for
which a claim of protection may be
asserted under Rule 26(c)(1)(G) of the
Federal Rules of Civil Procedure, and
Defendants mark each pertinent page of
such material, ‘‘Subject to claim of
protection under Rule 26(c)(1)(G) of the
Federal Rules of Civil Procedure,’’ the
United States must give Defendants ten
(10) calendar days’ notice before
divulging the material in any legal
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proceeding (other than a grand jury
proceeding).
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XI. Notification
A. Unless a transaction is otherwise
subject to the reporting and waiting
period requirements of the Hart-ScottRodino Antitrust Improvements Act of
1976, as amended, 15 U.S.C. 18a (the
‘‘HSR Act’’), Defendants may not,
without first providing notification to
the United States, directly or indirectly
acquire (including through an asset
swap agreement) any Big Four
Affiliation Agreement in a DMA in
which either Defendant has an existing
Big Four Affiliation Agreement in place.
B. Defendants must provide the
notification required by this Section XI
in the same format as, and in
accordance with the instructions
relating to, the Notification and Report
Form set forth in the Appendix to Part
803 of Title 16 of the Code of Federal
Regulations as amended, except that the
information requested in Items 5
through 8 of the instructions must be
provided only about the business of
commercial television broadcasting.
Notification must be provided at least
thirty (30) calendar days before
acquiring any assets or interest, and
must include, beyond the information
required by the instructions, the names
of the principal representatives who
negotiated the transaction on behalf of
each party and all management or
strategic plans discussing the proposed
transaction. If, within the thirty (30)
calendar days following notification,
representatives of the United States
make a written request for additional
information, Defendants may not
consummate the proposed transaction
until thirty (30) calendar days after
submitting all requested information.
C. Early termination of the waiting
periods set forth in this Section XI may
be requested and, where appropriate,
granted in the same manner as is
applicable under the requirements and
provisions of the HSR Act and rules
promulgated thereunder. This Section
XI must be broadly construed and any
ambiguity or uncertainty relating to
whether to file a notice under this
Section XI must be resolved in favor of
filing notice.
XII. No Reacquisition and Limitations
on Collaborations
A. Unless approved by the United
States in its sole discretion, during the
term of this Final Judgment, Defendants
may not (1) reacquire any part of or any
interest in the Divestiture Assets; (2)
acquire any option to reacquire any part
of the Divestiture Assets or to assign any
part of the Divestiture Assets to any
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other person; (3) enter into or expand
the scope of any Cooperative Agreement
relating to the Divestiture Assets; (4)
conduct any business negotiations
jointly with any Acquirer relating to the
Divestiture Assets divested to such
Acquirer; or (5) provide financing or
guarantees of financing with respect to
the Divestiture Assets.
B. Paragraph XII(A)(3) does not
preclude Defendants from:
1. Continuing existing agreements or
entering into new agreements in a form
customarily used in the industry to (a)
share news helicopters or (b) pool
generic video footage that does not
include recording a reporter or other onair talent, and does not preclude
Defendants from entering into any nonsales-related shared services agreement
approved by the United States in its sole
discretion;
2. entering into agreements to provide
news programming to broadcast
television stations included in the
Divestiture Assets, provided that
Defendants do not sell, price, market,
hold out for sale, or profit from the sale
of advertising associated with the news
programming provided by Defendants
under such agreements except by
approval of the United States in its sole
discretion; or
3. rebroadcasting WIFR–LD’s CBS
program stream on a digital subchannel
of WREX, provided that (1) Acquirer
rebroadcasts the WIFR–LD CBS program
stream on a pass-through basis and
coextensively with its main WREX
signal, and (2) Defendants and Acquirer
continue to operate WIFR–LD and
WREX as separate commercial broadcast
television stations with no common
ownership or control, revenue sharing,
or joint sales.
XIII. Retention of Jurisdiction
The Court retains jurisdiction to
enable any party to this Final Judgment
to apply to the Court at any time for
further orders and directions as may be
necessary or appropriate to carry out or
construe this Final Judgment, to modify
any of its provisions, to enforce
compliance, and to punish violations of
its provisions.
XIV. Enforcement of Final Judgment
A. The United States retains and
reserves all rights to enforce the
provisions of this Final Judgment,
including the right to seek an order of
contempt from the Court. Defendants
agree that in any civil contempt action,
any motion to show cause, or any
similar action brought by the United
States regarding an alleged violation of
this Final Judgment, the United States
may establish a violation of the decree
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and the appropriateness of any remedy
therefor by a preponderance of the
evidence, and Defendants waive any
argument that a different standard of
proof should apply.
B. The Final Judgment should be
interpreted to give full effect to the
procompetitive purposes of the antitrust
laws and to restore the competition the
United States alleges was harmed by the
challenged conduct. Defendants agree
that they may be held in contempt of,
and that the Court may enforce, any
provision of this Final Judgment that, as
interpreted by the Court in light of these
procompetitive principles and applying
ordinary tools of interpretation, is stated
specifically and in reasonable detail,
whether or not it is clear and
unambiguous on its face. In any such
interpretation, the terms of this Final
Judgment should not be construed
against either party as the drafter.
C. In an enforcement proceeding in
which the Court finds that Defendants
have violated this Final Judgment, the
United States may apply to the Court for
a one-time extension of this Final
Judgment, together with other relief that
may be appropriate. In connection with
a successful effort by the United States
to enforce this Final Judgment against a
Defendant, whether litigated or resolved
before litigation, that Defendant agrees
to reimburse the United States for the
fees and expenses of its attorneys, as
well as all other costs including experts’
fees, incurred in connection with that
enforcement effort, including in the
investigation of the potential violation.
XV. Expiration of Final Judgment
Unless the Court grants an extension,
this Final Judgment will expire ten (10)
years from the date of its entry, except
that after five (5) years from the date of
its entry, this Final Judgment may be
terminated upon notice by the United
States, to the Court and Defendants that
the divestiture has been completed and
continuation of this Final Judgment is
no longer necessary or in the public
interest.
XVI. Public Interest Determination
Entry of this Final Judgment is in the
public interest. The parties have
complied with the requirements of the
Antitrust Procedures and Penalties Act,
15 U.S.C. 16, including by making
available to the public copies of this
Final Judgment and the Competitive
Impact Statement, public comments
thereon, and any response to comments
by the United States. Based upon the
record before the Court, which includes
the Competitive Impact Statement and,
if applicable, any comments and
response to comments filed with the
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Federal Register / Vol. 86, No. 148 / Thursday, August 5, 2021 / Notices
Court, entry of this Final Judgment is in
the public interest.
Date: llllll
[Court approval subject to procedures of
Antitrust Procedures and Penalties Act,
15 U.S.C. 16]
lllllllllllllllllll
United States District Judge
United States District Court for the
District of Columbia
United States of America, Plaintiff, v. Gray
Television, Inc., and Quincy Media, Inc.,
Defendants.
Case No.: 1:21–cv–02041–CJN
Judge: Carl J. Nichols
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Competitive Impact Statement
In accordance with the Antitrust
Procedures and Penalties Act, 15 U.S.C.
16(b)–(h) (the ‘‘APPA’’ or ‘‘Tunney
Act’’), the United States of America files
this Competitive Impact Statement
relating to the proposed Final Judgment
filed in this civil antitrust proceeding.
IX. Nature and Purpose of the
Proceeding
On January 31, 2021, Defendant Gray
Television, Inc. (‘‘Gray’’) agreed to
acquire Defendant Quincy Media, Inc.
(‘‘Quincy’’) for approximately $925
million in cash. The United States filed
a civil antitrust Complaint on July 28,
2021, seeking to enjoin the proposed
acquisition. The Complaint alleges that
the likely effect of this acquisition
would be to substantially lessen
competition for licensing the television
programming of NBC, CBS, ABC, and
FOX (collectively, ‘‘Big Four’’) affiliate
stations to cable, satellite, fiber optic
television, and over-the-top providers
(referred to collectively as multichannel
video programming distributors, or
‘‘MVPDs’’) for retransmission to their
subscribers and the sale of broadcast
television spot advertising in seven
local geographic markets in violation of
Section 7 of the Clayton Act, 15 U.S.C.
18. The seven Designated Market Areas
(‘‘DMAs’’) in which a substantial
reduction in competition is alleged are:
(i) Tucson, Arizona; (ii) Madison,
Wisconsin; (iii) Rockford, Illinois; (iv)
Paducah, Kentucky/Cape Girardeau,
Missouri/Harrisburg-Mt. Vernon,
Illinois; (v) Cedar Rapids-Waterloo-Iowa
City-Dubuque, Iowa; (vi) La Crosse-Eau
Claire, Wisconsin; and (vii) WausauRhinelander, Wisconsin (collectively,
‘‘the Overlap DMAs’’).3 In each Overlap
3 A DMA is a geographic unit for which The
Nielsen Company (US), LLC—a firm that surveys
television viewers—furnishes broadcast television
stations, MVPDs, cable networks, advertisers, and
advertising agencies in a particular area with data
to aid in evaluating audience size and composition.
DMAs are widely accepted by industry participants
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DMA, Gray and Quincy each own at
least one broadcast television station
that is affiliated with one of the Big Four
television networks. The loss of
competition alleged in the Complaint
likely would result in an increase in
retransmission consent fees charged to
MVPDs, much of which would be
passed through to MVPD subscribers,
and higher prices for broadcast
television spot advertising in each
Overlap DMA.
At the same time the Complaint was
filed, the United States filed a proposed
Final Judgment and Hold Separate
Stipulation and Order (‘‘Stipulation and
Order’’), which are designed to remedy
the loss of competition alleged in the
Complaint. Under the proposed Final
Judgment, which is explained more
fully below, Defendants are required to
divest the following broadcast television
stations (the ‘‘Divestiture Stations’’) and
related assets to an acquirer or acquirers
acceptable to the United States in its
sole discretion: KPOB–TV and WSIL–
TV in the Paducah, Kentucky/Cape
Girardeau, Missouri/Harrisburg-Mt.
Vernon, Illinois, DMA; KVOA in the
Tucson, Arizona, DMA; KWWL in the
Cedar Rapids-Waterloo-Iowa CityDubuque, Iowa, DMA; WAOW and
WMOW in the Wausau-Rhinelander,
Wisconsin, DMA; WKOW in the
Madison, Wisconsin, DMA; WQOW and
WXOW in the La Crosse-Eau Claire,
Wisconsin, DMA; and WREX in the
Rockford, Illinois, DMA.
Under the terms of the Stipulation
and Order, Defendants must take certain
steps to ensure that each Divestiture
Station is operated as a competitively
independent, economically viable, and
ongoing business concern, which must
remain independent and uninfluenced
by Defendants, and that competition is
maintained during the pendency of the
required divestiture.
The United States and Defendants
have stipulated that the proposed Final
Judgment may be entered after
compliance with the APPA. Entry of the
proposed Final Judgment will terminate
this action, except that the Court will
retain jurisdiction to construe, modify,
or enforce the provisions of the
proposed Final Judgment and to punish
violations thereof.
as the standard geographic areas to use in
evaluating television audience size and
demographic composition. The Federal
Communications Commission (‘‘FCC’’) also uses
DMAs as geographic units with respect to its
broadcast television regulations.
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X. Description of Events Giving Rise to
the Alleged Violation
(A) The Defendants and the Proposed
Transaction
Gray is a Georgia corporation with its
headquarters in Atlanta, Georgia. Gray
owns 165 television stations in 94
DMAs, of which 139 are Big Four
affiliates. In 2020, Gray reported
revenues of $2.4 billion.
Quincy is an Illinois corporation with
its headquarters in Quincy, Illinois.
Quincy owns 20 television stations in
16 DMAs, of which 19 are Big Four
affiliates. In 2020, Quincy had revenues
of approximately $338 million.
(B) The Competitive Effects of the
Transaction in the Market for Big Four
Television Retransmission Consent
1. Background
MVPDs, such as Comcast, DirecTV,
and Mediacom, typically pay the owner
of each local Big Four broadcast station
in a given DMA a per-subscriber fee for
the right to retransmit the station’s
content to the MVPDs’ subscribers. The
per-subscriber fee and other terms under
which an MVPD is permitted to
distribute a station’s content to its
subscribers are set forth in a
retransmission agreement. A
retransmission agreement is negotiated
directly between a broadcast station
group, such as Gray or Quincy, and a
given MVPD, and this agreement
typically covers all of the station group’s
stations located in the MVPD’s service
area, or ‘‘footprint.’’
2. Relevant Markets
Big Four broadcast content has special
appeal to television viewers in
comparison to the content that is
available through other broadcast
stations and cable networks. Big Four
stations usually are the highest ranked
in terms of audience share and ratings
in each DMA, largely because of unique
offerings such as local news, sports, and
highly-ranked primetime programs.
Viewers typically consider the Big Four
stations to be close substitutes for one
another. Because of Big Four stations’
popular national content and valued
local coverage, MVPDs regard Big Four
programming as highly desirable for
inclusion in the packages they offer
subscribers. Non-Big Four broadcast
stations are typically not close
substitutes for viewers of Big Four
stations. Stations that are affiliates of
networks other than the Big Four, such
as the CW Network, MyNetworkTV, or
Telemundo, typically feature niche
programming without local news,
weather or sports—or, in the case of
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Telemundo, only offer local news,
weather, and sports aimed at a Spanishspeaking audience. Stations that are
unaffiliated with any network are
similarly unlikely to carry programming
with broad popular appeal.
If an MVPD suffers a blackout of a Big
Four station in a given DMA, many of
the MVPD’s subscribers in that DMA are
likely to turn to other Big Four stations
in the DMA to watch similar content,
such as sports, primetime shows, and
local news and weather. This
willingness of viewers to switch
between competing Big Four broadcast
stations limits an MVPD’s expected
losses in the case of a blackout, and thus
limits a broadcaster’s ability to extract
higher fees from that MVPD—since an
MVPD’s willingness to pay higher
retransmission consent fees for content
rises or falls with the harm it would
suffer if that content were lost. Due to
the limited programming typically
offered by non-Big Four stations,
viewers are much less likely to switch
to a non-Big Four station than to switch
to other Big Four stations in the event
of a blackout of a Big Four station.
Accordingly, competition from non-Big
Four stations does not typically impose
a significant competitive constraint on
the retransmission consent fees charged
by the owners of Big Four stations. For
the same reasons, subscribers—and
therefore MVPDs—generally do not
view cable network programming as a
close substitute for Big Four network
content. This is primarily because cable
networks offer different content than Big
Four stations. For example, cable
networks generally do not offer local
news, which provides a valuable
connection to the local community that
is important to viewers of Big Four
stations.
Because viewers do not regard nonBig Four broadcast stations or cable
networks as close substitutes for the
programming they receive from Big Four
stations, these other sources of
programming are not sufficient to
discipline an increase in the fees
charged for Big Four television
retransmission consent. Accordingly, a
small but significant increase in the
retransmission consent fees of Big Four
affiliates would not cause enough
MVPDs to forego carrying the content of
the Big Four stations to make such an
increase unprofitable for the Big Four
stations.
The relevant geographic markets for
the licensing of Big Four television
retransmission consent are the
individual DMAs in which such
licensing occurs. The Complaint alleges
a substantial reduction of competition
in the market for the licensing of Big
Four television retransmission consent
in the Overlap DMAs.
Gray
share
(%)
Overlap DMA
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Tucson, AZ ...............................................................................................
Madison, WI .............................................................................................
Paducah-Harrisburg, KY-IL ......................................................................
Cedar Rapids, IA .....................................................................................
La Crosse-Eau Claire, WI ........................................................................
Rockford, IL ..............................................................................................
Wausau-Rhinelander, WI .........................................................................
30
30
30
26
33
27
44
Quincy
share
(%)
In the event of a blackout of a Big
Four network station, FCC rules
generally prohibit an MVPD from
importing the same network’s content
from another DMA. Thus, MVPD
subscribers in one DMA cannot switch
to Big Four programming in another
DMA in the face of a blackout.
Therefore, substitution to stations
outside the DMA cannot discipline an
increase in the fees charged for
retransmission consent for broadcast
stations in the DMA.
3. Anticompetitive Effects
In each of the Overlap DMAs, Gray
and Quincy each own at least one Big
Four affiliate broadcast television
station. By combining the Defendants’
Big Four stations, the proposed merger
would increase the Defendants’ market
shares in the licensing of Big Four
television retransmission consent in
each Overlap DMA, and would increase
the market concentration in that
business in each Overlap DMA. The
chart below summarizes Defendants’
approximate Big Four retransmission
consent market shares, based on figures
in BIA Advisory Services’ Investing in
Television Market Report 2020 (1st
edition), and market concentrations
measured by the widely used
Herfindahl-Hirschman Index (‘‘HHI’’),4
in each Overlap DMA, before and after
the proposed merger.
Merged
share
(%)
24
23
23
20
20
20
33
Premerger
HHI
54
53
53
46
53
47
77
2,564
2,556
2,622
2,533
2,622
2,533
3,580
Postmerger
HHI
4,010
3,956
4,022
3,600
3,956
3,600
6,543
HHI
increase
1,446
1,400
1,400
1,067
1,333
1,066
2,963
As indicated by the preceding chart,
in each Big Four Overlap DMA the postmerger HHI would exceed 2,500, and
the merger would increase the HHI by
more than 200 points. As a result, the
proposed merger is presumed likely to
enhance market power under the
Horizontal Merger Guidelines issued by
the Department of Justice and the
Federal Trade Commission.
The proposed merger would enable
Gray to black out more Big Four stations
simultaneously in each of the Overlap
DMAs than either Gray or Quincy could
black out independently today, likely
leading to increased retransmission
consent fees to any MVPD whose
footprint includes any of the Overlap
DMAs. Retransmission consent fees
generally are passed through to an
MVPD’s subscribers in the form of
higher subscription fees or as a line item
on their bills.
(C) The Competitive Effects of the
Transaction in the Market for Broadcast
Television Spot Advertising
4 The HHI is calculated by squaring the market
share of each firm competing in the market and
then summing the resulting numbers. For example,
for a market consisting of four firms with shares of
30, 30, 20, and 20 percent, the HHI is 2,600 (302
+ 302 + 202 +202 = 2,600). The HHI takes into
account the relative size distribution of the firms in
a market. It approaches zero when a market is
occupied by a large number of firms of relatively
equal size, and reaches its maximum of 10,000
points when a market is controlled by a single firm.
The HHI increases both as the number of firms in
the market decreases and as the disparity in size
between those firms increases.
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1. Background
Broadcast television stations sell
advertising ‘‘spots’’ during breaks in
their programming. Advertisers
purchase spots from a broadcast station
to communicate with viewers within the
DMA in which the broadcast television
station is located. Broadcast television
spot advertising is distinguished from
‘‘network’’ advertising, which consists
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of advertising time slots sold on
nationwide broadcast networks by those
networks, and not by local broadcast
television stations or their
representatives. Gray and Quincy each
own at least one Big Four affiliated
television station in each of the Overlap
DMAs and compete with one another to
sell broadcast television spot advertising
in each of the Overlap DMAs.
2. Relevant Markets
Broadcast television spot advertising
constitutes a relevant product market
and line of commerce under Section 7
of the Clayton Act, 15 U.S.C. 18.
Advertisers’ inability or unwillingness
to substitute to other types of
advertising in response to a price
increase in broadcast television spot
advertising supports this relevant
market definition.
Typically, an advertiser purchases
broadcast television advertising spots as
one component of an advertising
strategy that may also include cable
television advertising spots, newspaper
advertisements, billboards, radio spots,
digital advertisements, email
advertisements, and direct mail.
Different components of an advertising
strategy generally target different
audiences and serve distinct purposes.
Advertisers that advertise on broadcast
television stations do so because the
stations offer popular programming
such as local news, sports, and
primetime and syndicated shows that
are especially attractive to a broad
demographic base and a large audience
of viewers. Other categories of
advertising may offer different
characteristics, but are not close
substitutes for broadcast television spot
advertising. For example, ads associated
with online search results target
individual consumers or respond to
specific keyword searches, whereas
broadcast television spot advertising
reaches a broad audience throughout a
DMA. In the future, technological
developments may bring various
advertising categories into closer
competition with each other. For
example, broadcasters and cable
networks are developing technology to
make their spot advertising addressable,
meaning that broadcasters could deliver
targeted advertising in live broadcast
and on-demand formats to smart
televisions or streaming devices. For
certain advertisers, these technological
changes may make other categories of
advertising closer substitutes for
advertising on broadcast television in
the future. However, at this time, for
many broadcast television spot
advertising advertisers, these projected
developments are insufficient to
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mitigate the anticompetitive effects of
the merger in the Overlap DMAs.
MVPDs sell spot advertising to be
shown during breaks in cable network
programming. For viewers, these
advertisements are similar to broadcast
television spot ads. However, cable
television spot advertising is not at this
time a reasonable substitute for
broadcast television spot advertising for
most advertisers. First, broadcast
television spot advertising is a more
efficient option than cable television
spot advertising for many advertisers.
Because broadcast television offers
highly rated programming with broad
appeal, each broadcast television
advertising spot typically offers the
opportunity to reach more viewers
(more ‘‘ratings points’’) than a single
spot on a cable channel. By contrast,
MVPDs offer dozens of cable networks
with specialized programs that appeal to
niche audiences. This fragmentation
allows advertisers to target narrower
demographic subsets by buying cable
spots on particular channels, but it does
not meet the needs of advertisers who
want to reach a large percentage of a
DMA’s population. Second, households
that have access to cable networks are
divided among multiple MVPDs within
a DMA. In contrast, broadcast television
spot advertising has a much broader
reach because it reaches all households
that subscribe to an MVPD and, through
an over-the-air signal, most households
with a television that do not. Third and
finally, MVPDs’ inventory of cable
television spot advertising is limited—
typically to two minutes per hour—
contrasting sharply with broadcast
stations’ much larger number of
advertising minutes per hour. The
inventory of DMA-wide cable television
spot advertising is substantially further
reduced by the large portion of those
spots allocated to local zone advertising,
in which an MVPD sells spots by
geographic zones within a DMA,
allowing advertisers to target smaller
geographic areas. Due to the limited
inventories and lower ratings associated
with cable television spot programming,
cable television spot advertising does
not offer a sufficient volume of ratings
points, or broad enough household
penetration, to provide a reasonable
alternative to broadcast television spot
advertising.
Digital advertising is also not a
sufficiently close substitute for
broadcast television spot advertising.
Some digital advertising, such as static
and floating banner advertisements,
static images, text advertisements,
wallpaper advertisements, pop-up
advertisements, flash advertisements,
and paid search results, lacks the
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combination of sight, sound, and motion
that makes television spot advertising
particularly impactful and memorable
and therefore effective for advertisers.
Digital video advertisements, on the
other hand, do allow for a combination
of sight, sound, and motion, and on this
basis are more comparable to broadcast
television spot advertising than other
types of digital advertising. However,
they are still not close substitutes for
broadcast television spot advertising
because digital advertisements typically
have a different scope of reach
compared to broadcast television spot
advertising. For example, while
advertisers use broadcast television
spots to reach a large percentage of
households within a given DMA,
advertisers use digital advertising to
reach a variety of different audiences.
While a small portion of advertisers
purchase DMA-wide advertisements on
digital platforms, digital advertisements
usually are targeted either very broadly,
such as nationwide or regional, or to a
geographic target smaller than a DMA,
such as a city or a zip code, or to narrow
demographic subsets of a population.
Other forms of advertising, such as
radio, newspaper, billboard, and directmail advertising, also do not constitute
effective substitutes for broadcast
television spot advertising. These forms
of media do not reach as many local
viewers or drive brand awareness to the
same extent as broadcast television spot
advertising does. Broadcast television
spot advertising possesses a unique
combination of attributes that
advertisers value in a way that sets it
apart from advertising on other media.
Broadcast television spot advertising
combines sight, sound, and motion in a
way that makes television
advertisements particularly memorable
and impactful.
The relevant geographic markets for
the sale of broadcast television spot
advertising are the individual DMAs in
which such advertising is viewed. The
Complaint alleges a substantial
reduction of competition in the market
for sale of broadcast television
advertising in the Overlap DMAs. For an
advertiser seeking to reach potential
customers in a given DMA, broadcast
television stations located outside of the
DMA do not provide effective access to
the advertiser’s target audience. The
signals of broadcast television stations
located outside of the DMA generally do
not reach any significant portion of the
target DMA through either over-the-air
signal or MVPD distribution.
Accordingly, a small but significant
increase in the spot advertising prices of
stations broadcasting into the DMA
would not cause a sufficient number of
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advertisers to switch to stations outside
the DMA to make such an increase
unprofitable for the station.
3. Anticompetitive Effects
In each of the Overlap DMAs, Gray
and Quincy each own at least one Big
Four affiliate broadcast television
station. By combining the Defendants’
stations, the proposed merger would
increase the Defendants’ market shares
in the sale of broadcast television spot
advertising in each Overlap DMA, and
would increase the market
concentration in that business in each
Overlap DMA. The chart below
Gray
share
(%)
Overlap DMA
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Tucson, AZ ...............................................................................................
Madison, WI .............................................................................................
Paducah-Harrisburg, KY-IL ......................................................................
Cedar Rapids, IA .....................................................................................
La Crosse-Eau Claire, WI ........................................................................
Rockford, IL ..............................................................................................
Wausau-Rhinelander, WI .........................................................................
Defendants’ large market shares
reflect the fact that, in each Overlap
DMA, Gray and Quincy each own one
or more significant broadcast television
stations. As indicated by the preceding
chart, the post-merger HHI in each
Overlap DMA is well above 2,500, and
the HHI increase in each Overlap DMA
far exceeds the 200-point threshold
above which a transaction is presumed
to enhance market power and harm
competition under the Horizontal
Merger Guidelines. Defendants’
proposed transaction is thus
presumptively unlawful in each Overlap
DMA.
In addition to substantially increasing
the concentration levels in each Overlap
DMA, the proposed acquisition would
combine Gray’s and Quincy’s broadcast
television stations, which are generally
close competitors in the sale of
broadcast television spot advertising. In
each Overlap DMA, Defendants’
broadcast stations compete head-to-head
in the sale of broadcast television spot
advertising. Advertisers obtain lower
prices as a result of this competition. In
particular, advertisers in the Overlap
DMAs can respond to an increase in one
station’s spot advertising prices by
purchasing, or threatening to purchase,
advertising spots on one or more
stations owned by different broadcast
station groups, thereby ‘‘buying around’’
the station that raises its prices. This
practice allows the advertisers either to
avoid the first station’s price increase, or
to pressure the first station to lower its
prices. If Gray acquires Quincy’s
stations, advertisers seeking to reach
audiences in the Overlap DMAs would
have fewer competing broadcast
television alternatives available to meet
their advertising needs, and would find
it more difficult and costly to buy
around higher prices imposed by the
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27
31
26
41
33
28
40
Quincy
share
(%)
(D) Entry
De novo entry into each Overlap DMA
is unlikely. The FCC regulates entry
through the issuance of broadcast
television licenses, which are difficult
to obtain because the availability of
spectrum is limited and the regulatory
process associated with obtaining a
license is lengthy. Even if a new signal
were to become available, commercial
success would come over a period of
many years, if at all. Because Big Four
affiliated stations generally have the
highest ratings in each DMA, they are
more successful at selling broadcast
television spot ads compared to non-Big
Four affiliated broadcast stations. Thus,
entry of a new broadcast station into an
Overlap DMA would not be timely,
likely, or sufficient to prevent or remedy
the proposed acquisition’s likely
anticompetitive effects in the relevant
markets.
XI. Explanation of the Proposed Final
Judgment
The relief required by the proposed
Final Judgment will remedy the loss of
competition alleged in the Complaint by
establishing an independent and
economically viable competitor in the
markets for the licensing of Big Four
television retransmission consent and
the sale of broadcast television spot
advertising. The proposed Final
Judgment requires Defendants to divest
the Divestiture Stations within 30 days
after the entry of the Stipulation and
Order to Allen Media Holdings, LLC
(‘‘Allen’’) or an alternative acquirer
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Merged
share
(%)
25
20
22
34
23
35
38
combined stations. This would likely
result in increased advertising prices,
lower quality local programming to
which the spot advertising is attached
(for example, less investment in local
news), and less innovation in providing
advertising solutions to advertisers.
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summarizes Defendants’ approximate
market shares, based on figures in BIA
Advisory Services’ Investing in
Television Market Report 2020 (1st
edition), and the result of the
transaction on the HHIs in the sale of
broadcast television spot advertising.
Premerger
HHI
52
51
48
75
56
63
78
2,059
2,540
2,886
3,108
2,587
3,348
3,479
Postmerger
HHI
3,389
3,745
4,022
5,852
4,084
5,319
6,489
HHI
increase
1,330
1,205
1,136
2,744
1,497
1,971
3,010
approved by the United States. Where
Defendants have filed applications with
the FCC seeking approval to assign or
transfer any licenses to acquirer, the 30day time period will be extended until
five business days after an FCC order
has been issued. The assets must be
divested in such a way as to satisfy the
United States in its sole discretion that
the assets can and will be operated by
the acquirer as a viable, ongoing
business that can compete effectively in
the licensing of Big Four television
retransmission consent and the sale of
broadcast television spot advertising.
Defendants must take all reasonable
steps necessary to accomplish the
divestiture quickly, including obtaining
any necessary FCC approvals as
expeditiously as possible, and must
cooperate with the acquirer.
(A) The Divestiture Assets
The Divestiture Assets, which are
defined in Paragraph II(G) of the
proposed Final Judgment, include all
tangible and intangible assets of the
Divestiture Stations. The assets include
all tangible property; all licenses,
permits, and authorizations; all
contracts (including programming
contracts and rights), agreements,
network affiliation agreements, leases,
and commitments and understandings;
all trademarks, service marks, trade
names, copyrights, patents, slogans,
programming materials, and
promotional materials; all customer
lists, contracts, accounts, and credit
records; all logs and other records; and
the content and affiliation of each
digital subchannel.
(B) The Excluded Assets
Certain assets are excluded from the
Divestiture Assets, as described in
Paragraph II(J) of the proposed Final
Judgment. The assets that are excluded
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relate to: (1) The CW programming
stream currently broadcast on KWWL in
the Cedar Rapids-Waterloo-Iowa CityDubuque, Iowa, DMA; (2) the CW
programming stream currently broadcast
on WMOW and WAOW in the WausauRhinelander, Wisconsin, DMA; (3) the
CW programming stream currently
broadcast on WREX in the Rockford,
Illinois, DMA; (4) the CW and MeTV
programming streams currently
broadcast on WXOW and WQOW in the
La Crosse-Eau Claire, Wisconsin, DMA;
(5) the MeTV programming stream
currently broadcast on WKOW in the
Madison, Wisconsin, DMA; (6) satellite
station WYOW, Eagle River, Wisconsin;
(7) all real and tangible personal
property owned by Quincy located at
501 and 513 Hampshire Street in
Quincy, Illinois 62301; (8) all tangible
personal property owned by Quincy
located at 130 South 5th Street, Quincy,
Illinois 62301; and (9) all real and
tangible personal property owned by
Quincy at the Digital Realty Data Center
located at 350 East Cermak, Chicago,
Illinois 60616.
The excluded CW and MeTV
programming streams currently are
derived from separate network
affiliations and are broadcast from
digital subchannels of the Divestiture
Stations. As a result, the Defendants’
retention of those CW and MeTV
programming streams will not prevent
the divestiture buyer from operating the
Divestiture Stations as viable,
independent competitors. Nor will
Defendants’ retention of these assets
substantially lessen competition.
Divesting one of the Defendants’ Big
Four affiliates in each Overlap DMA
will ensure that competition in the
licensing of Big Four television
retransmission consent is not
diminished. Also, nearly all of the
merger-induced increase in
concentration in the sale of broadcast
television spot advertising in each
Overlap DMA is avoided by the sale of
one of Defendants’ Big Four affiliates in
each Overlap DMA, as the broadcast
television spot advertising revenues
attributable to non-Big Four affiliates
(e.g., CW and MeTV) is very small,
relative to that of the Big Four affiliates.
(C) General Conditions
The proposed Final Judgment
contains provisions intended to
facilitate the acquirer’s efforts to hire
certain employees. Specifically,
Paragraph IV(J) of the proposed Final
Judgment requires Defendants to
provide the acquirer and the United
States with organization charts and
information relating to these employees
and to make them available for
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interviews. It also provides that
Defendants must not interfere with any
negotiations by the acquirer to hire
these employees. In addition, for
employees who elect employment with
the acquirer, Defendants must waive all
non-compete and non-disclosure
agreements, vest all unvested pension
and other equity rights, provide any pay
pro-rata, provide all compensation and
benefits that those employees have fully
or partially accrued, and provide all
other benefits that the employees would
generally be provided had those
employees continued employment with
Defendants, including but not limited to
any retention bonuses or payments. This
paragraph further provides that
Defendants may not solicit to hire any
of those employees who were hired by
the acquirer, unless an employee is
terminated or laid off by the acquirer or
the acquirer agrees in writing that
Defendants may solicit to hire that
individual. The non-solicitation period
runs for sixty (60) days from the date of
the divestiture.
Paragraph IV(L) of the proposed Final
Judgment will facilitate the transfer to
the acquirer of customers and other
contractual relationships that are
included within the Divestiture Assets.
Defendants must transfer all contracts,
agreements, and relationships to the
acquirer and must make best efforts to
assign, subcontract, or otherwise
transfer contracts or agreements that
require the consent of another party
before assignment, subcontracting, or
other transfer.
The proposed Final Judgment requires
Defendants to provide certain transition
services to maintain the viability and
competitiveness of the Divestiture
Stations during the transition to the
acquirer. Paragraph IV(N) of the
proposed Final Judgment requires
Defendants, at the acquirer’s option, to
enter into a transition services
agreement for back office, human
resources, accounting, and information
technology services for a period of up to
six (6) months. The acquirer may
terminate the transition services
agreement, or any portion of it, without
cost or penalty at any time upon
commercially reasonable notice. The
paragraph further provides that the
United States, in its sole discretion, may
approve one or more extensions of this
transition services agreement for a total
of up to an additional six (6) months
and that any amendments to or
modifications of any provisions of a
transition services agreement are subject
to approval by the United States in its
sole discretion. Paragraph IV(N) also
provides that employees of Defendants
tasked with supporting this agreement
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must not share any competitively
sensitive information of the acquirer
with any other employee of Defendants,
unless such sharing is for the sole
purpose of providing transition services
to the acquirer.
(D) Appointment of Divestiture Trustee
If Defendants do not accomplish the
divestiture within the period prescribed
in Paragraph IV(A) of the proposed
Final Judgment, Section V of the
proposed Final Judgment provides that
the Court will appoint a divestiture
trustee selected by the United States to
effect the divestiture. If a divestiture
trustee is appointed, the proposed Final
Judgment provides that Defendants
must pay all costs and expenses of the
trustee. The divestiture trustee’s
commission must be structured so as to
provide an incentive for the trustee
based on the price obtained and the
speed with which the divestiture is
accomplished. After the divestiture
trustee’s appointment becomes effective,
the trustee must provide monthly
reports to the United States setting forth
his or her efforts to accomplish the
divestiture. If the divestiture has not
been accomplished within six months of
the divestiture trustee’s appointment,
the divestiture trustee and the United
States may make recommendations to
the Court, which will enter such orders
as appropriate, in order to carry out the
purpose of the proposed Final
Judgment, including by extending the
trust or the term of the divestiture
trustee’s appointment.
(E) Notification Requirements
Section XI of the proposed Final
Judgment requires Defendants to notify
the United States in advance of
acquiring, directly or indirectly, in a
transaction that would not otherwise be
reportable under the Hart-Scott-Rodino
Antitrust Improvements Act of 1976, as
amended, 15 U.S.C. 18a (the ‘‘HSR
Act’’), any Big Four affiliation
agreement in a DMA in which a
Defendant already has a Big Four
affiliation agreement in place. Pursuant
to the proposed Final Judgment,
Defendants must notify the United
States of such acquisitions as it would
for a required HSR Act filing, as
specified in the Appendix to Part 803 of
Title 16 of the Code of Federal
Regulations. The proposed Final
Judgment further provides for waiting
periods and opportunities for the United
States to obtain additional information
analogous to the provisions of the HSR
Act before such acquisitions can be
consummated. Requiring notification
before the acquisition of Big Four
affiliation agreement in a DMA in which
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a Defendant already has a Big Four
affiliation agreement in place will
permit the United States to assess the
competitive effects of that acquisition
before it is consummated and, if
necessary, seek to enjoin the
transaction.
(F) Prohibitions on Reacquisition and
Limitations on Collaborations
To ensure that the Divestiture Stations
are operated independently from
Defendants after the divestitures,
Paragraph XII(A) of the proposed Final
Judgment provides that during the term
of the Final Judgment Defendants shall
not (1) reacquire any part of the
Divestiture Assets; (2) acquire any
option to reacquire any part of the
Divestiture Assets or to assign them to
any other person; (3) enter into any
carriage agreement, local marketing
agreement, joint sales agreement, other
cooperative selling arrangement, or
shared services agreement (except as
provided in in Section XII), or conduct
other business negotiations jointly with
any acquirer of any of the Divestiture
Assets with respect to those Divestiture
Assets; or (4) provide financing or
guarantees of financing with respect to
the Divestiture Assets.
Under Paragraph XII(B)(1) of the
proposed Final Judgment, the shared
services prohibition does not preclude
Defendants from continuing or entering
into agreements in a form customarily
used in the industry to (a) share news
helicopters or (b) pool generic video
footage that does not include recording
a reporter or other on-air talent, and
does not preclude Defendants from
entering into any non-sales-related
shared services agreement or transition
services agreement that is approved in
advance by the United States in its sole
discretion. Additionally, Paragraph
XII(B)(2) provides that the restrictions of
Paragraph XII(A) do not prevent
Defendants from entering into
agreements to provide news
programming to the Divestiture Stations,
provided that Defendants do not sell,
price, market, hold out for sale, or profit
from the sale of advertising associated
with the news programming provided
by Defendants under such agreements
except by approval of the United States
in its sole discretion.
The proposed Final Judgment makes
one exception to the general prohibition
against carriage agreements between the
Defendants and the acquirer in the
Rockford, Illinois, DMA. Paragraph
XII(B)(3) of the proposed Final
Judgment provides that Defendants and
acquirer may rebroadcast WIFR–LD’s
CBS program stream on a digital
subchannel of WREX, provided that the
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acquirer rebroadcasts the WIFR–LD
program stream on a pass-through basis
and coextensively with its main WREX
signal, and that Defendants and the
acquirer continue to operate WIFR–LD
and WREX as separate commercial
broadcast television stations. Currently,
WIFR–LD’s CBS program stream is
broadcast on a low power signal.
Rebroadcasting the program stream on a
WREX digital subchannel would put the
program stream on a full power signal,
thereby allowing more viewers in the
Rockford, Illinois, DMA to access
WIFR–LD’s CBS programming on an
over-the-air basis. Rebroadcasting
WIFR–LD’s CBS program stream in this
way will not prevent the acquirer from
operating WREX as a viable,
independent competitor, nor will it
substantially lessen competition in the
Rockford, Illinois, DMA.
(G) Enforcement and Expiration of the
Final Judgment
The proposed Final Judgment also
contains provisions designed to promote
compliance and will make enforcement
of the Final Judgment as effective as
possible. Paragraph XIV(A) provides
that the United States retains and
reserves all rights to enforce the Final
Judgment, including the right to seek an
order of contempt from the Court. Under
the terms of this paragraph, Defendants
have agreed that in any civil contempt
action, any motion to show cause, or
any similar action brought by the United
States regarding an alleged violation of
the Final Judgment, the United States
may establish the violation and the
appropriateness of any remedy by a
preponderance of the evidence and that
Defendants have waived any argument
that a different standard of proof should
apply. This provision aligns the
standard for compliance with the Final
Judgment with the standard of proof
that applies to the underlying offense
that the Final Judgment addresses.
Paragraph XIV(B) provides additional
clarification regarding the interpretation
of the provisions of the proposed Final
Judgment. The proposed Final Judgment
is intended to remedy the loss of
competition the United States alleges
would otherwise be harmed by the
transaction. Defendants agree that they
will abide by the proposed Final
Judgment, and that they may be held in
contempt of the Court for failing to
comply with any provision of the
proposed Final Judgment that is stated
specifically and in reasonable detail, as
interpreted in light of this
procompetitive purpose.
Paragraph XIV(C) of the proposed
Final Judgment provides that if the
Court finds in an enforcement
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proceeding that a Defendant has
violated the Final Judgment, the United
States may apply to the Court for a onetime extension of the Final Judgment,
together with such other relief as may be
appropriate. In addition, to compensate
American taxpayers for any costs
associated with investigating and
enforcing violations of the Final
Judgment, Paragraph XIV(C) provides
that, in any successful effort by the
United States to enforce the Final
Judgment against a Defendant, whether
litigated or resolved before litigation,
the Defendant must reimburse the
United States for attorneys’ fees,
experts’ fees, and other costs incurred in
connection with any effort to enforce
the Final Judgment, including the
investigation of the potential violation.
Finally, Section XV of the proposed
Final Judgment provides that the Final
Judgment will expire ten years from the
date of its entry, except that after five
years from the date of its entry, the Final
Judgment may be terminated upon
notice by the United States to the Court
and Defendants that the divestiture has
been completed and that continuation of
the Final Judgment is no longer
necessary or in the public interest.
XII. Remedies Available to Potential
Private Litigants
Section 4 of the Clayton Act, 15
U.S.C. 15, provides that any person who
has been injured as a result of conduct
prohibited by the antitrust laws may
bring suit in federal court to recover
three times the damages the person has
suffered, as well as costs and reasonable
attorneys’ fees. Entry of the proposed
Final Judgment neither impairs nor
assists the bringing of any private
antitrust damage action. Under the
provisions of Section 5(a) of the Clayton
Act, 15 U.S.C. 16(a), the proposed Final
Judgment has no prima facie effect in
any subsequent private lawsuit that may
be brought against Defendants.
XIII. Procedures Available for
Modification of the Proposed Final
Judgment
The United States and Defendants
have stipulated that the proposed Final
Judgment may be entered by the Court
after compliance with the provisions of
the APPA, provided that the United
States has not withdrawn its consent.
The APPA conditions entry upon the
Court’s determination that the proposed
Final Judgment is in the public interest.
The APPA provides a period of at
least 60 days preceding the effective
date of the proposed Final Judgment
within which any person may submit to
the United States written comments
regarding the proposed Final Judgment.
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Any person who wishes to comment
should do so within 60 days of the date
of publication of this Competitive
Impact Statement in the Federal
Register, or the last date of publication
in a newspaper of the summary of this
Competitive Impact Statement,
whichever is later. All comments
received during this period will be
considered by the U.S. Department of
Justice, which remains free to withdraw
its consent to the proposed Final
Judgment at any time before the Court’s
entry of the Final Judgment. The
comments and the response of the
United States will be filed with the
Court. In addition, the comments and
the United States’ responses will be
published in the Federal Register unless
the Court agrees that the United States
may instead publish them on the U.S.
Department of Justice, Antitrust
Division’s internet website.
Written comments should be
submitted in English to: Scott Scheele,
Chief, Media, Entertainment, and
Communications Section, Antitrust
Division, U.S. Department of Justice,
450 Fifth Street NW, Suite 7000,
Washington, DC 20530,
ATR.MEC.Information@usdoj.gov.
The proposed Final Judgment
provides that the Court retains
jurisdiction over this action, and the
parties may apply to the Court for any
order necessary or appropriate for the
modification, interpretation, or
enforcement of the Final Judgment.
XIV. Alternatives to the Proposed Final
Judgment
As an alternative to the proposed
Final Judgment, the United States
considered a full trial on the merits
against Defendants. The United States
could have continued the litigation and
sought preliminary and permanent
injunctions against Gray’s acquisition of
Quincy. The United States is satisfied,
however, that the relief required by the
proposed Final Judgment will remedy
the anticompetitive effects alleged in the
Complaint, preserving competition for
licensing Big Four television
retransmission consent and the sale of
broadcast television spot advertising in
the Overlap DMAs. Thus, the proposed
Final Judgment achieves all or
substantially all of the relief the United
States would have obtained through
litigation, but avoids the time, expense,
and uncertainty of a full trial on the
merits.
XV. Standard of Review Under the
APPA for the Proposed Final Judgment
Under the Clayton Act and the APPA,
proposed Final Judgments or ‘‘consent
decrees’’ in antitrust cases brought by
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the United States are subject to a 60-day
comment period, after which the Court
shall determine whether entry of the
proposed Final Judgment ‘‘is in the
public interest.’’ 15 U.S.C. 16(e)(1). In
making that determination, the Court, in
accordance with the statute as amended
in 2004, is required to consider:
(A) The competitive impact of such
judgment, including termination of
alleged violations, provisions for
enforcement and modification, duration
of relief sought, anticipated effects of
alternative remedies actually
considered, whether its terms are
ambiguous, and any other competitive
considerations bearing upon the
adequacy of such judgment that the
court deems necessary to a
determination of whether the consent
judgment is in the public interest; and
(B) the impact of entry of such
judgment upon competition in the
relevant market or markets, upon the
public generally and individuals
alleging specific injury from the
violations set forth in the complaint
including consideration of the public
benefit, if any, to be derived from a
determination of the issues at trial.
15 U.S.C. 16(e)(1)(A) & (B). In
considering these statutory factors, the
Court’s inquiry is necessarily a limited
one as the government is entitled to
‘‘broad discretion to settle with the
defendant within the reaches of the
public interest.’’ United States v.
Microsoft Corp., 56 F.3d 1448, 1461
(D.C. Cir. 1995); United States v. U.S.
Airways Grp., Inc., 38 F. Supp. 3d 69,
75 (D.D.C. 2014) (explaining that the
‘‘court’s inquiry is limited’’ in Tunney
Act settlements); United States v. InBev
N.V./S.A., No. 08–1965 (JR), 2009 U.S.
Dist. LEXIS 84787, at *3 (D.D.C. Aug.
11, 2009) (noting that a court’s review
of a proposed Final Judgment is limited
and only inquires ‘‘into whether the
government’s determination that the
proposed remedies will cure the
antitrust violations alleged in the
complaint was reasonable, and whether
the mechanism to enforce the final
judgment are clear and manageable’’).
As the U.S. Court of Appeals for the
District of Columbia Circuit has held,
under the APPA a court considers,
among other things, the relationship
between the remedy secured and the
specific allegations in the government’s
complaint, whether the proposed Final
Judgment is sufficiently clear, whether
its enforcement mechanisms are
sufficient, and whether it may positively
harm third parties. See Microsoft, 56
F.3d at 1458–62. With respect to the
adequacy of the relief secured by the
proposed Final Judgment, a court may
not ‘‘make de novo determination of
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42901
facts and issues.’’ United States v. W.
Elec. Co., 993 F.2d 1572, 1577 (D.C. Cir.
1993) (quotation marks omitted); see
also Microsoft, 56 F.3d at 1460–62;
United States v. Alcoa, Inc., 152 F.
Supp. 2d 37, 40 (D.D.C. 2001); United
States v. Enova Corp., 107 F. Supp. 2d
10, 16 (D.D.C. 2000); InBev, 2009 U.S.
Dist. LEXIS 84787, at *3. Instead, ‘‘[t]he
balancing of competing social and
political interests affected by a proposed
antitrust consent decree must be left, in
the first instance, to the discretion of the
Attorney General.’’ W. Elec. Co., 993
F.2d at 1577 (quotation marks omitted).
‘‘The court should bear in mind the
flexibility of the public interest inquiry:
the court’s function is not to determine
whether the resulting array of rights and
liabilities is one that will best serve
society, but only to confirm that the
resulting settlement is within the
reaches of the public interest.’’
Microsoft, 56 F.3d at 1460 (quotation
marks omitted); see also United States v.
Deutsche Telekom AG, No. 19 2232
(TJK), 2020 WL 1873555, at *7 (D.D.C.
Apr. 14, 2020). More demanding
requirements would ‘‘have enormous
practical consequences for the
government’s ability to negotiate future
settlements,’’ contrary to congressional
intent. Microsoft, 56 F.3d at 1456. ‘‘The
Tunney Act was not intended to create
a disincentive to the use of the consent
decree.’’ Id.
The United States’ predictions about
the efficacy of the remedy are to be
afforded deference by the Court. See,
e.g., Microsoft, 56 F.3d at 1461
(recognizing courts should give ‘‘due
respect to the Justice Department’s . . .
view of the nature of its case’’); United
States v. Iron Mountain, Inc., 217 F.
Supp. 3d 146, 152–53 (D.D.C. 2016) (‘‘In
evaluating objections to settlement
agreements under the Tunney Act, a
court must be mindful that [t]he
government need not prove that the
settlements will perfectly remedy the
alleged antitrust harms[;] it need only
provide a factual basis for concluding
that the settlements are reasonably
adequate remedies for the alleged
harms.’’) (internal citations omitted);
United States v. Republic Servs., Inc.,
723 F. Supp. 2d 157, 160 (D.D.C. 2010)
(noting ‘‘the deferential review to which
the government’s proposed remedy is
accorded’’); United States v. ArcherDaniels-Midland Co., 272 F. Supp. 2d 1,
6 (D.D.C. 2003) (‘‘A district court must
accord due respect to the government’s
prediction as to the effect of proposed
remedies, its perception of the market
structure, and its view of the nature of
the case’’). The ultimate question is
whether ‘‘the remedies [obtained by the
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Final Judgment are] so inconsonant with
the allegations charged as to fall outside
of the ‘reaches of the public interest.’’’
Microsoft, 56 F.3d at 1461 (quoting W.
Elec. Co., 900 F.2d at 309).
Moreover, the Court’s role under the
APPA is limited to reviewing the
remedy in relationship to the violations
that the United States has alleged in its
complaint, and does not authorize the
Court to ‘‘construct [its] own
hypothetical case and then evaluate the
decree against that case.’’ Microsoft, 56
F.3d at 1459; see also U.S. Airways, 38
F. Supp. 3d at 75 (noting that the court
must simply determine whether there is
a factual foundation for the
government’s decisions such that its
conclusions regarding the proposed
settlements are reasonable); InBev, 2009
U.S. Dist. LEXIS 84787, at *20 (‘‘[T]he
‘public interest’ is not to be measured by
comparing the violations alleged in the
complaint against those the court
believes could have, or even should
have, been alleged’’). Because the
‘‘court’s authority to review the decree
depends entirely on the government’s
exercising its prosecutorial discretion by
bringing a case in the first place,’’ it
follows that ‘‘the court is only
authorized to review the decree itself,’’
and not to ‘‘effectively redraft the
complaint’’ to inquire into other matters
that the United States did not pursue.
Microsoft, 56 F.3d at 1459–60.
In its 2004 amendments to the APPA,
Congress made clear its intent to
preserve the practical benefits of using
judgments proposed by the United
States in antitrust enforcement, Public
Law 108–237 § 221, and added the
unambiguous instruction that ‘‘[n]othing
in this section shall be construed to
require the court to conduct an
evidentiary hearing or to require the
court to permit anyone to intervene.’’ 15
U.S.C. 16(e)(2); see also U.S. Airways,
38 F. Supp. 3d at 76 (indicating that a
court is not required to hold an
evidentiary hearing or to permit
intervenors as part of its review under
the Tunney Act). This language
explicitly wrote into the statute what
Congress intended when it first enacted
the Tunney Act in 1974. As Senator
Tunney explained: ‘‘[t]he court is
nowhere compelled to go to trial or to
engage in extended proceedings which
might have the effect of vitiating the
benefits of prompt and less costly
settlement through the consent decree
process.’’ 119 Cong. Rec. 24,598 (1973)
(statement of Sen. Tunney). ‘‘A court
can make its public interest
determination based on the competitive
impact statement and response to public
comments alone.’’ U.S. Airways, 38 F.
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Supp. 3d at 76 (citing Enova Corp., 107
F. Supp. 2d at 17).
XVI. Determinative Documents
There are no determinative materials
or documents within the meaning of the
APPA that were considered by the
United States in formulating the
proposed Final Judgment.
Dated: July 28, 2021.
Respectfully submitted,
lllllllllllllllllllll
Brendan Sepulveda (D.C. Bar #1025074),
United States Department of Justice,
Antitrust Division, 450 Fifth Street NW, Suite
7000, Washington, DC 20530, Telephone:
(202) 316–7258, Facsimile: (202) 514–6381,
Email: brendan.sepulveda@usdoj.gov.
Controlled substance
Oxymorphone ..................
Noroxymorphone .............
I
Drug
code
Schedule
9652
9668
II
II
I
The company plans to manufacture
the above listed controlled substances in
bulk for distribution to its customers.
No other activities for these drug codes
are authorized for this registration.
William T. McDermott,
Assistant Administrator.
[FR Doc. 2021–16690 Filed 8–4–21; 8:45 am]
BILLING CODE P
DEPARTMENT OF JUSTICE
[FR Doc. 2021–16682 Filed 8–4–21; 8:45 am]
Foreign Claims Settlement
Commission
BILLING CODE 4410–11–P
DEPARTMENT OF JUSTICE
Drug Enforcement Administration
[F.C.S.C. Meeting and Hearing Notice No.
03–21]
Sunshine Act Meeting
[Docket No. DEA–876]
Bulk Manufacturer of Controlled
Substances Application: Cambrex
High Point, Inc.
Drug Enforcement
Administration, Justice.
AGENCY:
ACTION:
Notice of application.
Cambrex High Point, Inc., has
applied to be registered as a bulk
manufacturer of basic class(es) of
controlled substance(s). Refer to
Supplemental Information listed below
for further drug information.
SUMMARY:
Registered bulk manufacturers of
the affected basic class(es), and
applicants therefore, may file written
comments on or objections to the
issuance of the proposed registration on
or before October 4, 2021. Such persons
may also file a written request for a
hearing on the application on or before
October 4, 2021
DATES:
Written comments should
be sent to: Drug Enforcement
Administration, Attention: DEA Federal
Register Representative/DPW, 8701
Morrissette Drive, Springfield, Virginia
22152.
ADDRESSES:
In
accordance with 21 CFR 1301.33(a), this
is notice that on July 9, 2021, Cambrex
High Point, Inc., 4180 Mendenhall Oaks
Parkway, High Point, North Carolina
27265–8017, applied to be registered as
a bulk manufacturer of the following
basic class(es) of controlled
substance(s):
SUPPLEMENTARY INFORMATION:
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The Foreign Claims Settlement
Commission, pursuant to its regulations
(45 CFR part 503.25) and the
Government in the Sunshine Act (5
U.S.C. 552b), hereby gives notice in
regard to the scheduling of open
meetings as follows:
TIME AND DATE: Tuesday, August 17,
2021, at 10:00 a.m.
PLACE: This meeting will be held by
teleconference. There will be no
physical meeting place.
STATUS: Open. Members of the public
who wish to observe the meeting via
teleconference should contact Patricia
M. Hall, Foreign Claims Settlement
Commission, Tele: (202) 616–6975, two
business days in advance of the
meeting. Individuals will be given callin information upon notice of
attendance to the Commission.
MATTERS TO BE CONSIDERED: 10:00 a.m.—
Issuance of Proposed Decisions under
the Guam World War II Loyalty
Recognition Act, Title XVII, Public Law
114–328.
CONTACT PERSON FOR MORE INFORMATION:
Requests for information, advance
notices of intention to observe an open
meeting, and requests for teleconference
dial-in information may be directed to:
Patricia M. Hall, Foreign Claims
Settlement Commission, 441 G St NW,
Room 6234, Washington, DC 20579.
Telephone: (202) 616–6975.
Jeremy R. LaFrancois,
Chief Administrative Counsel.
[FR Doc. 2021–16859 Filed 8–3–21; 4:15 pm]
BILLING CODE 4410–BA–P
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05AUN1
Agencies
[Federal Register Volume 86, Number 148 (Thursday, August 5, 2021)]
[Notices]
[Pages 42883-42902]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 2021-16682]
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DEPARTMENT OF JUSTICE
Antitrust Division
United States v. Gray Television, Inc., et al.; Proposed Final
Judgment and Competitive Impact Statement
Notice is hereby given pursuant to the Antitrust Procedures and
Penalties Act, 15 U.S.C. 16(b)-(h), that a proposed Final Judgment,
Stipulation, and Competitive Impact Statement have been filed with the
United States District Court for the District of Columbia in United
States of America v. Gray Television, Inc., et al., Civil Action No.
1:21-cv-02041. On July, 28, 2021, the United States filed a Complaint
alleging that Gray Television, Inc.'s (``Gray'') proposed acquisition
of Quincy Media, Inc.'s (``Quincy'') commercial television broadcast
stations would violate Section 7 of the Clayton Act, 15 U.S.C. 18. The
proposed Final Judgment, filed at the same time as the Complaint,
requires Gray and Quincy to divest commercial television broadcast
stations in seven local television markets: (i) Tucson, Arizona; (ii)
Madison, Wisconsin; (iii) Rockford, Illinois; (iv) Paducah, Kentucky-
Cape Girardeau, Missouri-Harrisburg-Mt. Vernon, Illinois; (v) Cedar
Rapids-Waterloo-Iowa City-Dubuque, Iowa; (vi) La Crosse-Eau Claire,
Wisconsin; and (vii) Wausau-Rhinelander, Wisconsin.
Copies of the Complaint, proposed Final Judgment, and Competitive
Impact Statement are available for inspection on the Antitrust
Division's website at https://www.justice.gov/atr and at the Office of
the Clerk of the United States District Court for the District of
Columbia. Copies of these materials may be obtained from the Antitrust
Division upon request and payment of the
[[Page 42884]]
copying fee set by Department of Justice regulations.
Public comment is invited within 60 days of the date of this
notice. Such comments, including the name of the submitter, and
responses thereto, will be posted on the Antitrust Division's website,
filed with the Court, and, under certain circumstances, published in
the Federal Register. Comments should be submitted in English and
directed to Scott Scheele, Chief, Media, Entertainment, and
Communications Section, Antitrust Division, Department of Justice, 450
Fifth Street NW, Suite 7000, Washington, DC 20530 (email address:
[email protected]).
Suzanne Morris,
Chief, Premerger and Division Statistics, Antitrust Division.
United States District Court for the District of Columbia
United States of America, 450 Fifth Street NW, Washington, DC
20530, Plaintiff v. Gray Television, Inc., 4370 Peachtree Road NE,
Atlanta, Georgia 30319; and Quincy Media, Inc., 130 South 5th
Street, Quincy, Illinois 62301, Defendants.
Case No.: 1:21-cv-02041-CJN
Judge: Carl J. Nichols
Complaint
The United States of America, acting under the direction of the
Attorney General of the United States, brings this civil action against
Gray Television, Inc. (``Gray'') and Quincy Media, Inc. (``Quincy'') to
enjoin Gray's proposed acquisition of Quincy. The United States
complains and alleges as follows:
I. Nature of the Action
1. Pursuant to a Stock Purchase Agreement dated January 31, 2021,
Gray plans to acquire Quincy for approximately $925 million in cash.
2. The proposed acquisition would combine popular local television
stations that compete against each other in several markets, likely
resulting in significant harm to competition.
3. In seven Designated Market Areas (``DMAs''), Gray and Quincy
each own at least one broadcast television station that is affiliated
with one of the ``Big Four'' television networks: NBC, CBS, ABC, or
FOX. These seven DMAs, collectively referred to in this Complaint as
the ``Overlap DMAs'' are: (i) Tucson, Arizona; (ii) Madison, Wisconsin;
(iii) Rockford, Illinois; (iv) Paducah, Kentucky-Cape Girardeau,
Missouri-Harrisburg-Mt. Vernon, Illinois; (v) Cedar Rapids-Waterloo-
Iowa City-Dubuque, Iowa; (vi) La Crosse-Eau Claire, Wisconsin; and
(vii) Wausau-Rhinelander, Wisconsin.
4. In each Overlap DMA, the proposed acquisition would eliminate
competition between Gray and Quincy in the licensing of Big Four
network content (``retransmission consent'') to cable, satellite, fiber
optic television, and over-the-top providers (referred to collectively
as multichannel video programming distributors or ``MVPDs''), for
distribution to their subscribers. Additionally, in each Overlap DMA,
the proposed acquisition would eliminate competition between Gray and
Quincy in the sale of broadcast television spot advertising to
advertisers interested in reaching viewers in the DMA.
5. By eliminating a competitor, the acquisition would likely give
Gray the power to charge MVPDs higher fees for its programming--fees
that those companies would likely pass on, in large measure, to their
subscribers. Additionally, the acquisition would likely allow Gray to
charge local businesses and other advertisers higher prices to reach
audiences in the Overlap DMAs.
6. As a result, the proposed acquisition of Quincy by Gray likely
would substantially lessen competition in the markets for
retransmission consent in each of the Overlap DMAs, and in the markets
for selling broadcast television spot advertising in each of the
Overlap DMAs, in violation of Section 7 of the Clayton Act, 15 U.S.C.
18.
II. The Defendants
7. Gray is a Georgia corporation with its headquarters in Atlanta,
Georgia. Gray owns 165 television stations in 94 DMAs, of which 139 are
Big Four affiliates. In 2020, Gray reported revenues of $2.4 billion.
8. Quincy is an Illinois corporation with its headquarters in
Quincy, Illinois. Quincy owns 20 television stations in 16 DMAs, of
which 19 are Big Four affiliates. In 2020, Quincy had revenues of
approximately $338 million.
III. Jurisdiction and Venue
9. The United States brings this action under Section 15 of the
Clayton Act, 15 U.S.C. 25, as amended, to prevent and restrain
Defendants from violating Section 7 of the Clayton Act, 15 U.S.C. 18.
10. The Court has subject matter jurisdiction over this action
pursuant to Section 15 of the Clayton Act, 15 U.S.C. 25, and 28 U.S.C.
1331, 1337(a), and 1345.
11. Defendants sell broadcast television spot advertising to
businesses (either directly or through advertising agencies) in the
flow of interstate commerce, and such activities substantially affect
interstate commerce.
12. Gray and Quincy have each consented to venue and personal
jurisdiction in this judicial district for purposes of this action.
Both companies transact business in this district. Venue is proper in
this district under Section 12 of the Clayton Act, 15 U.S.C. 22, and
under 28 U.S.C. 1391(b) and (c).
IV. Big Four Television Retransmission Consent Markets
A. Background
13. MVPDs, such as Comcast, DirecTV, and Mediacom, typically pay
the owner of each local Big Four broadcast station in a given DMA a
per-subscriber fee for the right to retransmit the station's content to
the MVPDs' subscribers. The per-subscriber fee and other terms under
which an MVPD is permitted to distribute a station's content to its
subscribers are set forth in a retransmission agreement. A
retransmission agreement is negotiated directly between a broadcast
station group, such as Gray or Quincy, and a given MVPD, and this
agreement typically covers all of the station group's stations located
in the MVPD's service area, or ``footprint.''
14. Each broadcast station group typically renegotiates
retransmission agreements with the MVPDs every few years. If an MVPD
and a broadcast station group cannot agree on a retransmission consent
fee at the expiration of a retransmission agreement, the result may be
a ``blackout'' of the broadcast group's stations from the particular
MVPD--i.e., an open-ended period during which the MVPD may not
distribute those stations to its subscribers until a new contract is
successfully negotiated.
B. Relevant Markets
1. Product Market
15. Big Four broadcast content has special appeal to television
viewers in comparison to the content that is available through other
broadcast stations and cable networks. Big Four stations usually are
the highest ranked in terms of audience share and ratings in each DMA,
largely because of unique offerings such as local news, sports, and
highly ranked primetime programs.
16. Because of Big Four stations' popular national content and
valued local coverage, MVPDs regard Big Four programming as highly
desirable for inclusion in the packages they offer subscribers.
17. Non-Big Four broadcast stations are typically not close
substitutes for viewers of Big Four stations. Stations that are
affiliates of networks other than the Big Four, such as the CW Network,
[[Page 42885]]
MyNetworkTV, or Telemundo, typically feature niche programming without
local news, weather or sports--or, in the case of Telemundo, only offer
local news, weather, and sports aimed at a Spanish-speaking audience.
Stations that are unaffiliated with any network are similarly unlikely
to carry programming with broad popular appeal.
18. If an MVPD suffers a blackout of a Big Four station in a given
DMA, many of the MVPD's subscribers in that DMA are likely to turn to
other Big Four stations in the DMA to watch similar content, such as
sports, primetime shows, and local news and weather. This willingness
of viewers to switch between competing Big Four broadcast stations
limits an MVPD's expected losses in the case of a blackout, and thus
limits a broadcaster's ability to extract higher fees from that MVPD--
since an MVPD's willingness to pay higher retransmission consent fees
for content rises or falls with the harm it would suffer if that
content were lost.
19. Due to the limited programming typically offered by non-Big
Four stations, viewers are much less likely to switch to a non-Big Four
station than to switch to other Big Four stations in the event of a
blackout of a Big Four station. Accordingly, competition from non-Big
Four stations does not typically impose a significant competitive
constraint on the retransmission consent fees charged by the owners of
Big Four stations.
20. For the same reasons, subscribers--and therefore MVPDs--
generally do not view cable network programming as a close substitute
for Big Four network content. This is primarily because cable networks
offer different content. For example, cable networks generally do not
offer local news, which provides a valuable connection to the local
community that is important to viewers of Big Four stations.
21. Because viewers do not regard non-Big Four broadcast stations
or cable networks as close substitutes for the programming they receive
from Big Four stations, these other sources of programming are not
sufficient to discipline an increase in the fees charged for Big Four
television retransmission consent.
22. For all of these reasons, a hypothetical monopolist of Big Four
television stations likely could impose a small but significant and
non-transitory increase in the price (``SSNIP'') it charges MVPDs for
retransmission consent without losing sufficient sales to render the
price increase unprofitable.
23. The licensing of Big Four television retransmission consent
therefore constitutes a relevant product market and line of commerce
under Section 7 of the Clayton Act, 15 U.S.C. 18.
2. Geographic Markets
24. A DMA is a geographic unit for which The Nielsen Company (US),
LLC --a firm that surveys television viewers--furnishes broadcast
television stations, MVPDs, cable networks, advertisers, and
advertising agencies in a particular area with data to aid in
evaluating audience size and composition. DMAs are widely accepted by
industry participants as the standard geographic areas to use in
evaluating television audience size and demographic composition. The
Federal Communications Commission (``FCC'') also uses DMAs as
geographic units with respect to its MVPD regulations.
25. In the event of a blackout of a Big Four network station, FCC
rules generally prohibit an MVPD from importing the same network's
content from another DMA. Thus, MVPD subscribers in one DMA cannot
switch to Big Four programming in another DMA in the face of a
blackout. Therefore, substitution to stations outside the DMA cannot
discipline an increase in the fees charged for retransmission consent
for broadcast stations in the DMA. Each DMA thus constitutes a relevant
geographic market for the licensing of Big Four television
retransmission consent within the meaning of Section 7 of the Clayton
Act, 15 U.S.C. 18.
C. Likely Anticompetitive Effects
26. The more concentrated a market would be as a result of a
proposed merger, the more likely it is that the proposed merger would
substantially lessen competition. Concentration can be measured by the
widely used Herfindahl-Hirschman Index (``HHI'').\1\ Under the
Horizontal Merger Guidelines issued by the Department of Justice and
the Federal Trade Commission, mergers that result in highly
concentrated markets (i.e., with an HHI over 2,500) and that increase
the HHI by more than 200 points are presumed likely to enhance market
power and substantially lessen competition. See, e.g., United States v.
Anthem, Inc., 855 F.3d 345, 349 (D.C. Cir. 2017).
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\1\ The HHI is calculated by squaring the market share of each
firm competing in the market and then summing the resulting numbers.
For example, for a market consisting of four firms with shares of
30, 30, 20, and 20 percent, the HHI is 2,600 (30\2\ + 30\2\ + 20\2\
+20\2\ = 2,600). The HHI takes into account the relative size
distribution of the firms in a market. It approaches zero when a
market is occupied by a large number of firms of relatively equal
size, and reaches its maximum of 10,000 points when a market is
controlled by a single firm. The HHI increases both as the number of
firms in the market decreases and as the disparity in size between
those firms increases.
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27. The chart below summarizes Defendants' approximate Big Four
television retransmission consent market shares, based on revenue
figures in BIA Advisory Services' Investing in Television Market Report
2020 (1st edition), and the effect of the transaction on the HHI in
each Overlap DMA.\2\
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\2\ In this chart, sums that do not agree precisely reflect
rounding.
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Pre- Post-
Overlap DMA Gray Quincy Merged merger merger HHI
share (%) share (%) share (%) HHI HHI increase
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Tucson, AZ.................................... 30 24 54 2,564 4,010 1,446
Madison, WI................................... 30 23 53 2,556 3,956 1,400
Paducah-Harrisburg, KY-IL..................... 30 23 53 2,622 4,022 1,400
Cedar Rapids, IA.............................. 26 20 46 2,533 3,600 1,067
La Crosse-Eau Claire, WI...................... 33 20 53 2,622 3,956 1,333
Rockford, IL.................................. 27 20 47 2,533 3,600 1,066
Wausau-Rhinelander, WI........................ 44 33 77 3,580 6,543 2,963
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28. As indicated by the preceding chart, the post-merger HHI in
each Overlap DMA is well above 2,500, and the HHI increase in each
Overlap DMA far exceeds the 200-point threshold. Thus, the proposed
acquisition presumptively violates Section 7 of the Clayton Act in each
Overlap DMA.
[[Page 42886]]
29. The proposed transaction would give Gray the ability to black
out more Big Four stations simultaneously in each of the Overlap DMAs
than either Gray or Quincy could black out independently today. This
would increase Gray's bargaining leverage with MVPDs, likely leading to
increased retransmission consent fees charged to such MVPDs.
V. Broadcast Television Spot Advertising Markets
A. Background
31. Broadcast television stations, including both Big Four and non-
Big Four stations in the Overlap DMAs, sell advertising ``spots''
during breaks in their programming. Advertisers purchase spots from a
broadcast station to communicate with viewers within the DMA in which
the broadcast television station is located. Broadcast television spot
advertising is distinguished from ``network'' advertising, which
consists of advertising time slots sold on nationwide broadcast
networks by those networks, and not by local broadcast television
stations or their representatives.
32. Gray and Quincy each own at least one Big Four affiliated
television station in each of the Overlap DMAs and compete with one
another to sell broadcast television spot advertising in each of the
Overlap DMAs.
B. Relevant Markets
1. Product Market
33. Broadcast television spot advertising constitutes a relevant
product market and line of commerce under Section 7 of the Clayton Act,
15 U.S.C. 18. Advertisers' inability or unwillingness to substitute to
other types of advertising in response to a price increase in broadcast
television spot advertising supports this relevant market definition.
i. Overview of Broadcast Television Spot Advertising
34. Typically, an advertiser purchases broadcast television
advertising spots as one component of an advertising strategy that may
also include cable television advertising spots, newspaper
advertisements, billboards, radio spots, digital advertisements, email
advertisements, and direct mail.
35. Different components of an advertising strategy generally
target different audiences and serve distinct purposes. Advertisers
that advertise on broadcast television stations do so because the
stations offer popular programming such as local news, sports, and
primetime and syndicated shows that are especially attractive to a
broad demographic base and a large audience of viewers. Other
categories of advertising may offer different characteristics, but are
not close substitutes for broadcast television spot advertising. For
example, ads associated with online search results target individual
consumers or respond to specific keyword searches, whereas broadcast
television spot advertising reaches a broad audience throughout a DMA.
36. Technological developments may bring various advertising
categories into closer competition with each other. For example,
broadcasters and cable networks are developing technology to make their
spot advertising addressable, meaning that broadcasters could deliver
targeted advertising in live broadcast and on-demand formats to smart
televisions or streaming devices. For certain advertisers, these
technological changes may make other categories of advertising closer
substitutes for advertising on broadcast television in the future.
However, at this time, for many broadcast television spot advertising
advertisers, these projected developments are insufficient to mitigate
the anticompetitive effects of the proposed acquisition in the Overlap
DMAs.
ii. Cable Television Spot Advertising Is Not a Reasonable Substitute
37. MVPDs sell spot advertising to be shown during breaks in cable
network programming. For viewers, these advertisements are similar to
broadcast television spot ads. However, cable television spot
advertising is not at this time a reasonable substitute for broadcast
television spot advertising for most advertisers.
38. First, broadcast television spot advertising is a more
efficient option than cable television spot advertising for many
advertisers. Because broadcast television offers highly rated
programming with broad appeal, each broadcast television advertising
spot typically offers the opportunity to reach more viewers (more
``ratings points'') than a single spot on a cable network. By contrast,
MVPDs offer dozens of cable networks with specialized programs that
appeal to niche audiences. This fragmentation allows advertisers to
target narrower demographic subsets by buying cable spots on particular
channels, but it does not meet the needs of advertisers who want to
reach a large percentage of a DMA's population.
39. Second, households that have access to cable networks are
divided among multiple MVPDs within a DMA. In contrast, broadcast
television spot advertising reaches all households that subscribe to an
MVPD and, through an over-the-air signal, most households with a
television that do not.
40. Finally, MVPDs' inventory of cable television spot advertising
is limited--typically to two minutes per hour--contrasting sharply with
broadcast stations' much larger number of advertising minutes per hour.
The inventory of DMA-wide cable television spot advertising is
substantially further reduced by the large portion of those spots
allocated to local zone advertising, in which an MVPD sells spots by
geographic zones within a DMA, allowing advertisers to target smaller
geographic areas. Due to the limited inventories and lower ratings
associated with cable television spot programming, cable television
spot advertising does not offer a sufficient volume of ratings points,
or broad enough household penetration, to provide a viable alternative
to broadcast television spot advertising.
iii. Digital Advertising Is Not a Reasonable Substitute
41. Digital advertising is also not a sufficiently close substitute
for broadcast television spot advertising. Some digital advertising,
such as static and floating banner advertisements, static images, text
advertisements, wallpaper advertisements, pop-up advertisements, flash
advertisements, and paid search results, lacks the combination of
sight, sound, and motion that makes television spot advertising
particularly impactful and memorable and therefore effective for
advertisers. Digital video advertisements, on the other hand, do allow
for a combination of sight, sound, and motion, and on this basis are
more comparable to broadcast television spot advertising than other
types of digital advertising. However, they are still not close
substitutes for broadcast television spot advertising because digital
advertisements typically have a different scope of reach compared to
broadcast television spot advertising. For example, while advertisers
use broadcast television spots to reach a large percentage of
households within a given DMA, advertisers use digital advertising to
reach a variety of different audiences. While a small portion of
advertisers purchase DMA-wide advertisements on digital platforms,
digital advertisements usually are targeted either very broadly, such
as nationwide or regional, or to a geographic target smaller than a
DMA, such as a city or a zip code, or to narrow demographic subsets of
a population.
[[Page 42887]]
iv. Other Forms of Advertising Are Not Reasonable Substitutes
42. Other forms of advertising, such as radio, newspaper,
billboard, and direct-mail advertising, also do not constitute
effective substitutes for broadcast television spot advertising. These
forms of media do not reach as many local viewers or drive brand
awareness to the same extent as broadcast television spot advertising
does. Broadcast television spot advertising possesses a unique
combination of attributes that advertisers value in a way that sets it
apart from advertising on other media. Broadcast television spot
advertising combines sight, sound, and motion in a way that makes
television advertisements particularly memorable and impactful.
43. For all of these reasons, a hypothetical monopolist of
broadcast television spot advertising likely could impose a SSNIP
without losing sufficient sales to render the price increase
unprofitable.
44. The sale of broadcast television spot advertising therefore
constitutes a relevant product market and line of commerce under
Section 7 of the Clayton Act, 15 U.S.C. 18.
2. Geographic Markets
45. For an advertiser seeking to reach potential customers in a
given DMA, broadcast television stations located outside of the DMA do
not provide effective access to the advertiser's target audience. The
signals of broadcast television stations located outside of the DMA
generally do not reach any significant portion of the target DMA
through either over-the-air signal or MVPD distribution. Because
advertisers cannot reach viewers inside a DMA by advertising on
stations outside the DMA, a hypothetical monopolist of broadcast
television spot advertising on stations in a given DMA could likely
profitably impose at least a SSNIP.
46. Each of the Overlap DMAs accordingly constitutes a relevant
geographic market for the sale of broadcast television spot advertising
within the meaning of Section 7 of the Clayton Act, 15 U.S.C. 18.
C. Likely Anticompetitive Effects
47. The chart below summarizes Defendants' approximate market
shares, based on figures in BIA Advisory Services' Investing in
Television Market Report 2020 (1st edition), and the result of the
transaction on the HHIs in the sale of broadcast television spot
advertising in each of the Overlap DMAs.
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Pre- Post-
Overlap DMA Gray Quincy Merged merger merger HHI
share (%) share (%) share (%) HHI HHI increase
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Tucson, AZ.................................... 27 25 52 2,059 3,389 1,330
Madison, WI................................... 31 20 51 2,540 3,745 1,205
Paducah-Harrisburg, KY-IL..................... 26 22 48 2,886 4,022 1,136
Cedar Rapids, IA.............................. 41 34 75 3,108 5,852 2,744
La Crosse-Eau Claire, WI...................... 33 23 56 2,587 4,084 1,497
Rockford, IL.................................. 28 35 63 3,348 5,319 1,971
Wausau-Rhinelander, WI........................ 40 38 78 3,479 6,489 3,010
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48. Defendants' large market shares reflect the fact that, in each
Overlap DMA, Gray and Quincy each own one or more significant broadcast
television stations. As indicated by the preceding chart, the post-
merger HHI in each Overlap DMA is well above 2,500 and the HHI increase
in each Overlap DMA far exceeds the 200-point threshold above which a
transaction is presumed to enhance market power and harm competition.
Defendants' proposed transaction is thus presumptively unlawful in each
Overlap DMA.
49. In addition to substantially increasing the concentration
levels in each Overlap DMA, the proposed acquisition would combine
Gray's and Quincy's broadcast television stations, which are generally
close competitors in the sale of broadcast television spot advertising.
In each Overlap DMA, Defendants' broadcast stations compete head-to-
head in the sale of broadcast television spot advertising. Advertisers
obtain lower prices as a result of this competition. In particular,
advertisers in the Overlap DMAs can respond to an increase in one
station's spot advertising prices by purchasing, or threatening to
purchase, advertising spots on one or more stations owned by different
broadcast station groups, thereby ``buying around'' the station that
raises its prices. This practice allows the advertisers either to avoid
the first station's price increase, or to pressure the first station to
lower its prices.
50. If Gray acquires Quincy's stations, advertisers seeking to
reach audiences in the Overlap DMAs would have fewer competing
broadcast television alternatives available to meet their advertising
needs, and would find it more difficult and costly to buy around higher
prices imposed by the combined stations. This would likely result in
increased advertising prices, lower quality local programming to which
the spot advertising is attached (for example, less investment in local
news), and less innovation in providing advertising solutions to
advertisers.
51. For these reasons, the proposed acquisition likely would
substantially lessen competition in the sale of broadcast television
spot advertising in each of the Overlap DMAs, in violation of Section 7
of the Clayton Act, 15 U.S.C. 18.
VI. Absence of Countervailing Factors
52. De novo entry into each Overlap DMA is unlikely. The FCC
regulates entry through the issuance of broadcast television licenses,
which are difficult to obtain because the availability of spectrum is
limited and the regulatory process associated with obtaining a license
is lengthy. Even if a new signal were to become available, commercial
success would come over a period of many years, if at all. Because Big
Four affiliated stations generally have the highest ratings in each
DMA, they are more successful at selling broadcast television spot ads
compared to non-Big Four affiliated broadcast stations. Thus, entry of
a new broadcast station into an Overlap DMA would not be timely,
likely, or sufficient to prevent or remedy the proposed acquisition's
likely anticompetitive effects in the relevant markets.
53. Defendants cannot demonstrate transaction-specific, verifiable
efficiencies sufficient to offset the proposed acquisition's likely
anticompetitive effects.
VII. Violations Alleged
54. The United States hereby incorporates the allegations of
paragraphs 1 through 53 above as if set forth fully herein.
55. Gray's proposed acquisition of Quincy likely would
substantially lessen competition in the relevant markets, in violation
of Section 7 of the
[[Page 42888]]
Clayton Act, 15 U.S.C. 18. The acquisition would likely have the
following anticompetitive effects, among others:
a. Competition in the licensing of Big Four television
retransmission consent in each of the Overlap DMAs likely would be
substantially lessened;
b. competition between Gray and Quincy in the licensing of Big Four
television retransmission consent in each of the Overlap DMAs would be
eliminated;
c. the fees charged to MVPDs for the licensing of retransmission
consent in each of the Overlap DMAs likely would increase;
d. competition in the sale of broadcast television spot advertising
in each of the Overlap DMAs likely would be substantially lessened;
e. competition between Gray and Quincy in the sale of broadcast
television spot advertising in each of the Overlap DMAs would be
eliminated; and
f. prices for spot advertising on broadcast television stations in
each of the Overlap DMAs likely would increase, the quality of local
programming likely would decrease, and Defendants likely would be less
innovative in providing advertising solutions to advertisers.
VIII. Relief Requested
56. The United States requests that:
a. The Court adjudge the proposed acquisition to violate Section 7
of the Clayton Act, 15 U.S.C. 18;
b. the Court enjoin and restrain Defendants from carrying out the
acquisition, or entering into any other agreement, understanding, or
plan by which Gray would merge with, acquire, or be acquired by Quincy,
or Gray and Quincy would combine any of their respective Big Four
stations in the Overlap DMAs;
c. the Court award the United States its costs of this action; and
d. the Court award such other relief to the United States as the
Court may deem just and proper.
Dated: July 28, 2021.
Respectfully submitted,
Counsel for Plaintiff United States of America
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Richard A. Powers,
Acting Assistant Attorney General, Antitrust Division.
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Kathleen S. O'Neill,
Senior Director of Investigation and Litigation, Antitrust Division.
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Scott Scheele (D.C. Bar #429061),
Chief, Media, Entertainment, & Communications Section, Antitrust
Division.
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Jared A. Hughes,
Assistant Chief, Media, Entertainment, & Communications Section,
Antitrust Division.
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Brendan Sepulveda *
(D.C. Bar #1025074),
Trial Attorney, United States Department of Justice, Antitrust
Division, Media, Entertainment, & Communications Section, 450 Fifth
Street NW, Suite 7000, Washington, DC 20530, Telephone: (202) 316-
7258, Facsimile: (202) 514-6381, Email: [email protected].
* Lead Attorney To Be Noticed.
United States District Court For The District of Columbia
United States of America, Plaintiff, v. Gray Television, Inc.,
and Quincy Media, Inc., Defendants.
Case No.: 1:21-cv-02041-CJN
Judge: Carl J. Nichols
Proposed Final Judgment
Whereas, Plaintiff, United States of America, filed its Complaint
on July 28, 2021;
And Whereas, the United States and Defendants, Gray Television,
Inc., and Quincy Media, Inc., have consented to entry of this Final
Judgment without the taking of testimony, without trial or adjudication
of any issue of fact or law, and without this Final Judgment
constituting any evidence against or admission by any party regarding
any issue of fact or law;
And Whereas, Defendants agree to make certain divestitures to
remedy the loss of competition alleged in the Complaint;
And Whereas, Defendants represent that the divestitures and other
relief required by this Final Judgment can and will be made and that
Defendants will not later raise a claim of hardship or difficulty as
grounds for asking the Court to modify any provision of this Final
Judgment;
Now therefore, it is ordered, adjudged, and decreed:
I. Jurisdiction
The Court has jurisdiction over the subject matter of and each of
the parties to this action. The Complaint states a claim upon which
relief may be granted against Defendants under Section 7 of the Clayton
Act, as amended (15 U.S.C. 18).
II. Definitions
As used in this Final Judgment:
A. ``Acquirer'' means Allen or another entity or entities to whom
Defendants divest the Divestiture Assets.
B. ``Gray'' means Defendant Gray Television, Inc., a Georgia
corporation with its headquarters in Atlanta, Georgia, its successors
and assigns, and its subsidiaries, divisions, groups, affiliates,
partnerships, and joint ventures, and their directors, officers,
managers, agents, and employees.
C. ``Quincy'' means Defendant Quincy Media, Inc., an Illinois
corporation with its headquarters in Quincy, Illinois, its successors
and assigns, and its subsidiaries, divisions, groups, affiliates,
partnerships, and joint ventures, and their directors, officers,
managers, agents, and employees.
D. ``Allen'' means Allen Media Holdings, LLC, a Delaware limited
liability company with its headquarters in Los Angeles, California, its
successors and assigns, and its subsidiaries, divisions, groups,
affiliates, partnerships, and joint ventures, and their directors,
officers, managers, agents, and employees.
E. ``Big Four Affiliation Agreement'' means an affiliation
agreement with NBC, CBS, ABC, or FOX.
F. ``Cooperative Agreement'' means (1) carriage agreements, joint
sales agreements, joint operating agreements, local marketing
agreements, news share agreements, shared services agreements, joint
ventures, partnerships, or collaborations or (2) any agreement through
which a person exercises control over any broadcast television station
not owned by the person.
G. ``Divestiture Assets'' means all of Defendants' rights, titles,
and interests in and to all property and assets, tangible and
intangible, wherever located, relating to or used in connection with
the Divestiture Stations, including:
1. The KWWL main transmitter site located at 2698 Lucas Avenue,
Rowley, IA 52329 and the KWWL main studio located at 511 East 5th
Street, Waterloo, IA 50703;
2. the WAOW studio facility located at 1900-1908 Grand Avenue,
Wausau, WI 55403 and the WAOW satellite location at 605 Kent Street
East, Wausau, WI 55504;
3. the WKOW studio facility located at 5725 Tokay Boulevard,
Madison, WI 53719;
4. the WQOW transmitter site located at 780th Avenue Rural Route 3,
Colfax, WI 54730; the WQOW microwave repeater located at S17, T20N,
R8W, Arcadia, WI; the WQOW studio facility located at 5545 Highway 93,
Eau Claire, WI 54701; and the WQOW microwave tower located at S34,
T24N, R9W, Albion Township, WI;
[[Page 42889]]
5. the WREX studio and transmitter facility located at 10322 Auburn
Road, Rockford, IL 61101;
6. the WSIL studio and office located at 1416 Country Aire Drive,
Carterville, IL 62918; the WSIL tower and transmitter building located
at 1154 N Wagon Creek Road, Creal Springs, IL 62922; the WSIL tower
located at 21 W Poplar Street, Harrisburg, IL 62946; and the WSIL tower
and transmitter building located at 3690 Highway 67, Poplar Bluff, MO
63901;
7. the WXOW studio and transmitter facility located at 3705 County
Road 25, La Crescent, MN 55947;
8. the KVOA studio facility located at 209 W Elm Street, Tucson, AZ
85705;
9. all other real property, including fee simple interests and real
property leasehold interests and renewal rights thereto, improvements
to real property, and options to purchase any adjoining or other
property, together with all buildings, facilities, and other
structures;
10. all tangible personal property, including fixed assets,
machinery and manufacturing equipment, tools, vehicles, inventory,
materials, office equipment and furniture, computer hardware, and
supplies;
11. all contracts, contractual rights, and customer relationships,
and all other agreements, commitments, and understandings, including
network affiliation agreements, supply agreements, teaming agreements,
and leases, and all outstanding offers or solicitations to enter into a
similar arrangement;
12. all licenses, permits, certifications, approvals, consents,
registrations, waivers, and authorizations issued or granted by the FCC
or any other governmental organization, and all pending applications or
renewals;
13. all records and data, including (a) customer lists, accounts,
sales, and credit records, (b) production, repair, maintenance, and
performance records, (c) manuals and technical information Defendants
provide to their own employees, customers, suppliers, agents, or
licensees, (d) records and research data concerning historic and
current research and development activities, including designs of
experiments and the results of successful and unsuccessful designs and
experiments, and (e) drawings, blueprints, and designs;
14. all intellectual property owned, licensed, or sublicensed,
either as licensor or licensee, including (a) patents, patent
applications, and inventions and discoveries that may be patentable,
(b) registered and unregistered copyrights and copyright applications,
and (c) registered and unregistered trademarks, trade dress, service
marks, trade names, and trademark applications; and
15. all other intangible property, including (a) commercial names
and d/b/a names, (b) technical information, (c) computer software and
related documentation, know-how, trade secrets, design protocols,
specifications for materials, specifications for parts, specifications
for devices, safety procedures (e.g., for the handling of materials and
substances), quality assurance and control procedures, (d) design tools
and simulation capabilities, and (e) rights in internet websites and
internet domain names; provided, however, that the assets specified in
Paragraphs II(G)(1)-(15) above do not include the Excluded Assets.
H. ``Divestiture Date'' means the date the Divestiture Assets are
divested to Acquirer.
I. ``Divestiture Stations'' means KPOB-TV, KVOA, KWWL, WAOW, WKOW,
WMOW, WQOW, WREX, WSIL-TV, and WXOW.
J. ``DMA'' means Designated Market Area as defined by The Nielsen
Company (US), LLC, based upon viewing patterns and used by BIA Advisory
Services' Investing in Television Market Report 2020 (1st edition).
K. ``Excluded Assets'' means
1. the CW affiliation agreement and programming stream (including
any syndicated programming), receiver, program logs and related
materials, related intellectual property and domain names, relating to
KWWL and/or the Cedar Rapids-Waterloo-Iowa City-Dubuque, Iowa, DMA;
2. the CW affiliation agreement and programming stream (including
any syndicated programming), receiver, program logs and related
materials, related intellectual property and domain names, relating to
WMOW, WAOW and/or the Wausau-Rhinelander, Wisconsin, DMA;
3. the CW affiliation agreement and programming stream (including
any syndicated programming), receiver, program logs and related
materials, related intellectual property and domain names, relating to
WREX and/or the Rockford, Illinois, DMA;
4. the CW affiliation agreement and programming stream (including
any syndicated programming), receiver, program logs and related
materials, related intellectual property and domain names, relating to
WXOW, WQOW, and/or the La Crosse-Eau Claire, Wisconsin, DMA;
5. the MeTV affiliation agreement and programming stream (including
any syndicated programming), receiver, program logs and related
materials, related intellectual property and domain names, relating to
WKOW and/or the Madison, Wisconsin, DMA;
6. the MeTV affiliation agreement and programming stream (including
any syndicated programming), receiver, program logs and related
materials, related intellectual property and domain names, relating to
WXOW, WQOW, and/or the La Crosse-Eau Claire, Wisconsin, DMA;
7. satellite station WYOW, Eagle River, Wisconsin and transmitter
facilities located at 6425 Thunderlake Road in Rhinelander, Wisconsin
54501;
8. all real and tangible personal property owned by Quincy located
at 501 and 513 Hampshire Street in Quincy, Illinois 62301;
9. all tangible personal property owned by Quincy located at 130
South 5th Street, Quincy, Illinois 62301; and
10. all real and tangible personal property owned by Quincy at the
Digital Realty Data Center located at 350 East Cermak, Chicago,
Illinois 60616.
L. ``FCC'' means the Federal Communications Commission.
M. ``Overlap DMAs'' means the following seven DMAs: Tucson,
Arizona; Madison, Wisconsin; Rockford, Illinois; Paducah,
Kentucky[dash]Cape Girardeau, Missouri[dash]Harrisburg-Mt. Vernon,
Illinois; Cedar Rapids-Waterloo-Iowa City-Dubuque, Iowa; La Crosse-Eau
Claire, Wisconsin; and Wausau-Rhinelander, Wisconsin.
N. ``Relevant Personnel'' means all full-time, part-time, or
contract employees of Defendants, wherever located, whose job
responsibilities primarily relate to the operation or management of the
Divestiture Stations, at any time between February 1, 2021, and the
Divestiture Date. The United States, in its sole discretion, will
resolve any disagreement regarding which employees are Relevant
Personnel.
O. ``KPOB-TV'' means the ABC-affiliated broadcast station bearing
that call sign located in the Paducah, Kentucky[dash]Cape Girardeau,
Missouri[dash]Harrisburg-Mt. Vernon, Illinois, DMA and owned by Quincy.
P. ``KVOA'' means the NBC-affiliated broadcast station bearing that
call sign located in the Tucson, Arizona, DMA and owned by Quincy.
Q. ``KWWL'' means the NBC-affiliated broadcast station bearing that
call sign located in the Cedar Rapids-Waterloo-Iowa City-Dubuque, Iowa,
DMA and owned by Quincy.
R. ``WAOW'' means the ABC-affiliated broadcast station bearing that
call sign located in the Wausau-Rhinelander, Wisconsin, DMA and owned
by Quincy.
[[Page 42890]]
S. ``WIFR-LD'' means the CBS-affiliated broadcast station bearing
that call sign located in the Rockford, Illinois, DMA and owned by
Gray.
T. ``WKOW'' means the ABC-affiliated broadcast station bearing that
call sign located in the Madison, Wisconsin DMA and owned by Quincy.
U. ``WMOW'' means the ABC-affiliated broadcast station bearing that
call sign located in the Wausau-Rhinelander, Wisconsin, DMA and owned
by Quincy.
V. ``WREX'' means the NBC-affiliated broadcast station bearing that
call sign located in the Rockford, Illinois, DMA and owned by Quincy.
W. ``WSIL-TV'' means the ABC-affiliated broadcast station bearing
that call sign located in the Paducah, Kentucky[dash]Cape Girardeau,
Missouri[dash]Harrisburg-Mt. Vernon, Illinois, DMA and owned by Quincy.
X. ``WQOW'' means the ABC-affiliated broadcast station bearing that
call sign located in the La Crosse-Eau Claire, Wisconsin, DMA and owned
by Quincy.
Y. ``WXOW'' means the ABC-affiliated broadcast station bearing that
call sign located in the La Crosse-Eau Claire, Wisconsin, DMA and owned
by Quincy.
Z. ``WYOW'' means the satellite broadcast station bearing that call
sign located in the Wausau-Rhinelander, Wisconsin, DMA and owned by
Quincy.
III. Applicability
A. This Final Judgment applies to Gray and Quincy, as defined
above, and all other persons, in active concert or participation with
any Defendant, who receive actual notice of this Final Judgment.
B. If, prior to complying with Section IV and Section V of this
Final Judgment, Defendants sell or otherwise dispose of all or
substantially all of their assets or of business units that include the
Divestiture Assets, Defendants must require any purchaser to be bound
by the provisions of this Final Judgment. Defendants need not obtain
such an agreement from Acquirer.
IV. Divestiture
A. Defendants are ordered and directed, within thirty (30) calendar
days after the Court's entry of the Hold Separate Stipulation and Order
in this matter to divest the Divestiture Assets in a manner consistent
with this Final Judgment to Allen or another Acquirer acceptable to the
United States, in its sole discretion. The United States, in its sole
discretion, may agree to one or more extensions of this time period not
to exceed sixty (60) calendar days in total and will notify the Court
of any extensions.
B. If within the period required for divestiture in Paragraph
IV(A), applications have been filed with the FCC seeking approval to
assign or transfer licenses to Acquirer, but an order or other
dispositive action by the FCC on such applications has not been issued
before the end of the period required for divestiture, the required
divestiture period shall be extended for any Divestiture Assets for
which an FCC order has not been issued until five (5) business days
after an FCC order is issued. Defendants must use best efforts to
obtain all required FCC approvals as expeditiously as possible.
C. Defendants must use best efforts to divest the Divestiture
Assets as expeditiously as possible and may not take any action to
impede the permitting, operation, or divestiture of the Divestiture
Assets. Defendants must take no action that would jeopardize the
divestiture ordered by the Court.
D. Unless the United States otherwise consents in writing,
divestiture pursuant to this Final Judgment must include the entire
Divestiture Assets and must be accomplished in such a way as to satisfy
the United States, in its sole discretion, that the Divestiture Assets
can and will be used by Acquirer as part of a viable, ongoing
commercial television broadcasting business and that the divestiture to
Acquirer will remedy the competitive harm alleged in the Complaint.
E. The divestiture must be made to an Acquirer that, in the United
States' sole judgment, has the intent and capability, including the
necessary managerial, operational, technical, and financial capability,
to compete effectively in the business of commercial television
broadcasting.
F. The divestiture must be accomplished in a manner that satisfies
the United States, in its sole discretion, that none of the terms of
any agreement between Acquirer and Defendants gives Defendants the
ability unreasonably to raise Acquirer's costs, to lower Acquirer's
efficiency, or otherwise interfere in the ability of Acquirer to
compete effectively in the business of commercial television
broadcasting in the Overlap DMAs.
G. Divestiture of the Divestiture Assets may be made to one or more
Acquirers, provided that it is demonstrated to the sole satisfaction of
the United States that the criteria required by Paragraphs IV(D),
IV(E), and IV(F) will still be met.
H. In the event Defendants are attempting to divest the Divestiture
Assets to an Acquirer other than Allen, Defendants promptly must make
known, by usual and customary means, the availability of the
Divestiture Assets. Defendants must inform any person making an inquiry
relating to a possible purchase of the Divestiture Assets that the
Divestiture Assets are being divested in accordance with this Final
Judgment and must provide that person with a copy of this Final
Judgment. Defendants must offer to furnish to all prospective
Acquirers, subject to customary confidentiality assurances, all
information and documents relating to the Divestiture Assets that are
customarily provided in a due-diligence process; provided, however,
that Defendants need not provide information or documents subject to
the attorney-client privilege or work-product doctrine. Defendants must
make all information and documents available to the United States at
the same time that the information and documents are made available to
any other person.
I. Defendants must provide prospective Acquirers with (1) access to
personnel and to make inspections of the Divestiture Assets; (2) access
to all environmental, zoning, and other permitting documents and
information relating to the Divestiture Assets; and (3) access to all
financial, operational, or other documents and information relating to
the Divestiture Assets that would customarily be provided as part of a
due diligence process. Defendants also must disclose all encumbrances
on any part of the Divestiture Assets, including on intangible
property.
J. Defendants must cooperate with and assist Acquirer in
identifying and, at the option of Acquirer, in hiring all Relevant
Personnel, including:
1. Within ten (10) business days following the filing of the
Complaint in this matter, Defendants must identify all Relevant
Personnel to Acquirer and the United States, including by providing
organization charts covering all Relevant Personnel.
2. Within ten (10) business days following receipt of a request by
Acquirer or the United States, Defendants must provide to Acquirer and
the United States additional information relating to Relevant
Personnel, including name, job title, reporting relationships, past
experience, responsibilities, training and educational histories,
relevant certifications, and job performance evaluations. Defendants
must also provide to Acquirer and the United States current, and
accrued compensation and benefits, including most recent bonuses paid,
aggregate annual compensation current target or
[[Page 42891]]
guaranteed bonus, if any, any retention agreement or incentives, and
any other payments due, compensation or benefits accrued, or promises
made to the Relevant Personnel. If Defendants are barred by any
applicable law from providing any of this information, Defendants must
provide, within ten (10) business days following receipt of the
request, the requested information to the full extent permitted by law
and also must provide a written explanation of Defendants' inability to
provide the remaining information, including specifically identifying
the provisions of the applicable laws.
3. At the request of Acquirer, Defendants must promptly make
Relevant Personnel available for private interviews with Acquirer
during normal business hours at a mutually agreeable location.
4. Defendants must not interfere with any effort by Acquirer to
employ any Relevant Personnel. Interference includes offering to
increase the compensation or improve the benefits of Relevant Personnel
unless (a) the offer is part of a company-wide increase in compensation
or improvement in benefits that was announced prior to February 1, 2021
or (b) the offer is approved by the United States in its sole
discretion. Defendants' obligations under this Paragraph will expire
sixty (60) calendar days after the Divestiture Date.
5. For Relevant Personnel who elect employment with Acquirer within
sixty (60) calendar days of the Divestiture Date, Defendants must waive
all non-compete and non-disclosure agreements; vest and pay to the
Relevant Personnel (or to Acquirer for payment to the employee) on a
prorated basis any bonuses, incentives, other salary, benefits or other
compensation fully or partially accrued at the time of the transfer of
the employee to Acquirer; vest any unvested pension and other equity
rights; and provide all other benefits that those Relevant Personnel
otherwise would have been provided had the Relevant Personnel continued
employment with Defendants, including any retention bonuses or
payments. Defendants may maintain reasonable restrictions on disclosure
by Relevant Personnel of Defendants' proprietary non-public information
that is unrelated to the operation of a commercial broadcast television
station and not otherwise required to be disclosed by this Final
Judgment.
K. Defendants must warrant to Acquirer that (1) the Divestiture
Assets will be operational and without material defect on the date of
their transfer to Acquirer; and (2) there are no material defects in
the environmental, zoning, or other permits relating to the operation
of the Divestiture Assets. Following the sale of the Divestiture
Assets, Defendants must not undertake, directly or indirectly,
challenges to the environmental, zoning, or other permits relating to
the operation of the Divestiture Assets.
L. Defendants must assign, subcontract, or otherwise transfer all
contracts, agreements, and relationships (or portions of such
contracts, agreements, and relationships) included in the Divestiture
Assets, including all supply and sales contracts and swap agreements,
to Acquirer; provided, however, that for any contract or agreement that
requires the consent of another party to assign, subcontract, or
otherwise transfer, Defendants must use best efforts to accomplish the
assignment, subcontracting, or transfer. Defendants must not interfere
with any negotiations between Acquirer and a contracting party.
M. Defendants must use best efforts to assist Acquirer to obtain
all necessary licenses, registrations, and permits to operate the
Divestiture Assets. Until Acquirer obtains the necessary licenses,
registrations, and permits, Defendants must provide Acquirer with the
benefit of Defendants' licenses, registrations, and permits to the full
extent permissible by law.
N. At the option of Acquirer, and subject to approval by the United
States in its sole discretion, on or before the Divestiture Date,
Defendants must enter into a contract to provide transition services
for back office, human resources, accounting, and information
technology services and support for a period of up to six (6) months on
terms and conditions reasonably related to market conditions for the
provision of the transition services. Any amendment to or modification
of any provision of a contract to provide transition services is
subject to approval by the United States, in its sole discretion. The
United States, in its sole discretion, may approve one or more
extensions of any contract for transition services, for a total of up
to an additional six (6) months. If Acquirer seeks an extension of the
term of any transition services contract, Defendants must notify the
United States in writing at least one (1) month prior to the date the
contract expires or, if Acquirer requests an extension less than one
month prior to the date the contract expires, within two (2) days of
the Acquirer's extension request. Acquirer may terminate a contract for
transition services, or any portion of a contract for transition
services, without cost or penalty at any time upon at least five (5)
calendar days' written notice. The employee(s) of Defendants tasked
with providing transition services must not share any competitively
sensitive information of Acquirer with any other employee of
Defendants.
O. If any term of an agreement between Defendants and Acquirer to
effectuate the divestiture required by this Final Judgment varies from
a term of this Final Judgment, to the extent that Defendants cannot
fully comply with both, this Final Judgment determines Defendants'
obligations. Authorization by the FCC to conduct the divestiture of a
Divestiture Asset in a particular manner will not change or modify any
of the requirements of this Final Judgment.
V. Appointment of Divestiture Trustee
A. If Defendants have not divested the Divestiture Assets within
the time period specified in Paragraphs IV(A) and IV(B), Defendants
must immediately notify the United States of that fact in writing. Upon
application of the United States, which Defendants may not oppose, the
Court will appoint a divestiture trustee selected by the United States
and approved by the Court to effect the divestiture of the Divestiture
Assets.
B. After the appointment of a divestiture trustee by the Court,
only the divestiture trustee will have the right to sell the
Divestiture Assets. The divestiture trustee will have the power and
authority to accomplish the divestiture to an Acquirer or Acquirers
acceptable to the United States, in its sole discretion, at a price and
on terms obtainable through reasonable effort by the divestiture
trustee, subject to the provisions of Sections IV, V, and VI of this
Final Judgment, and will have other powers as the Court deems
appropriate. The divestiture trustee must sell the Divestiture Assets
as quickly as possible.
C. Defendants may not object to a sale by the divestiture trustee
on any ground other than malfeasance by the divestiture trustee.
Objections by Defendants must be conveyed in writing to the United
States and the divestiture trustee within ten (10) calendar days after
the divestiture trustee has provided the notice of proposed divestiture
required by Section VI.
D. The divestiture trustee will serve at the cost and expense of
Defendants pursuant to a written agreement, on terms and conditions,
including confidentiality requirements and conflict-of-interest
certifications, approved by the United States in its sole discretion.
[[Page 42892]]
E. The divestiture trustee may hire at the cost and expense of
Defendants any agents or consultants, including investment bankers,
attorneys, and accountants, that are reasonably necessary in the
divestiture trustee's judgment to assist with the divestiture trustee's
duties. These agents or consultants will be accountable solely to the
divestiture trustee and will serve on terms and conditions, including
confidentiality requirements and conflict-of-interest certifications,
approved by the United States in its sole discretion.
F. The compensation of the divestiture trustee and agents or
consultants hired by the divestiture trustee must be reasonable in
light of the value of the Divestiture Assets and based on a fee
arrangement that provides the divestiture trustee with incentives based
on the price and terms of the divestiture(s) and the speed with which
it is accomplished. If the divestiture trustee and Defendants are
unable to reach agreement on the divestiture trustee's compensation or
other terms and conditions of engagement within fourteen (14) calendar
days of the appointment of the divestiture trustee by the Court, the
United States, in its sole discretion, may take appropriate action,
including by making a recommendation to the Court. Within three (3)
business days of hiring an agent or consultant, the divestiture trustee
must provide written notice of the hiring and rate of compensation to
Defendants and the United States.
G. The divestiture trustee must account for all monies derived from
the sale of the Divestiture Assets sold by the divestiture trustee and
all costs and expenses incurred. Within thirty (30) calendar days of
the Divestiture Date, the divestiture trustee must submit that
accounting to the Court for approval. After approval by the Court of
the divestiture trustee's accounting, including fees for unpaid
services and those of agents or consultants hired by the divestiture
trustee, all remaining money must be paid to Defendants and the trust
will then be terminated.
H. Defendants must use best efforts to assist the divestiture
trustee to accomplish the required divestiture. Subject to reasonable
protection for trade secrets, other confidential research, development,
or commercial information, or any applicable privileges, Defendants
must provide the divestiture trustee and agents or consultants retained
by the divestiture trustee with full and complete access to all
personnel, books, records, and facilities of the Divestiture Assets.
Defendants also must provide or develop financial and other information
relevant to the Divestiture Assets that the divestiture trustee may
reasonably request. Defendants must not take any action to interfere
with or to impede the divestiture trustee's accomplishment of the
divestiture.
I. The divestiture trustee must maintain complete records of all
efforts made to sell the Divestiture Assets, including by filing
monthly reports with the United States setting forth the divestiture
trustee's efforts to accomplish the divestiture ordered by this Final
Judgment. The reports must include the name, address, and telephone
number of each person who, during the preceding month, made an offer to
acquire, expressed an interest in acquiring, entered into negotiations
to acquire, or was contacted or made an inquiry about acquiring any
interest in the Divestiture Assets and must describe in detail each
contact.
J. If the divestiture trustee has not accomplished the divestiture
ordered by this Final Judgment within six months of appointment, the
divestiture trustee must promptly provide the United States with a
report setting forth: (1) The divestiture trustee's efforts to
accomplish the required divestiture; (2) the reasons, in the
divestiture trustee's judgment, why the required divestiture has not
been accomplished; and (3) the divestiture trustee's recommendations
for completing the divestiture. Following receipt of that report, the
United States may make additional recommendations to the Court. The
Court thereafter may enter such orders as it deems appropriate to carry
out the purpose of this Final Judgment, which may include extending the
trust and the term of the divestiture trustee's appointment by a period
requested by the United States.
K. The divestiture trustee will serve until divestiture of all
Divestiture Assets is completed or for a term otherwise ordered by the
Court.
L. If the United States determines that the divestiture trustee is
not acting diligently or in a reasonably cost-effective manner, the
United States may recommend that the Court appoint a substitute
divestiture trustee.
VI. Notice of Proposed Divestiture
A. Within two (2) business days following execution of a definitive
divestiture agreement with an Acquirer other than Allen to divest the
Divestiture Assets, Defendants or the divestiture trustee, whichever is
then responsible for effecting the divestiture, must notify the United
States of the proposed divestiture. If the divestiture trustee is
responsible for completing the divestiture, the divestiture trustee
also must notify Defendants. The notice must set forth the details of
the proposed divestiture and list the name, address, and telephone
number of each person not previously identified who offered or
expressed an interest in or desire to acquire any ownership interest in
the Divestiture Assets.
B. Within fifteen (15) calendar days of receipt by the United
States of this notice, the United States may request from Defendants,
the proposed Acquirer(s), other third parties, or the divestiture
trustee additional information concerning the proposed divestiture, the
proposed Acquirer(s), and other prospective Acquirers. Defendants and
the divestiture trustee must furnish the additional information
requested within fifteen (15) calendar days of the receipt of the
request, unless the United States provides written agreement to a
different period.
C. Within forty-five (45) calendar days after receipt of the notice
required by Paragraph VI(A) or within twenty (20) calendar days after
the United States has been provided the additional information
requested pursuant to Paragraph VI(B), whichever is later, the United
States must provide written notice to Defendants and any divestiture
trustee that states whether the United States, in its sole discretion,
objects to Acquirer(s) or any other aspect of the proposed divestiture.
Without written notice that the United States does not object, a
divestiture may not be consummated. If the United States provides
written notice that it does not object, the divestiture may be
consummated, subject only to Defendants' limited right to object to the
sale under Paragraph V(C) of this Final Judgment. Upon objection by
Defendants pursuant to Paragraph V(C), a divestiture by the divestiture
trustee may not be consummated unless approved by the Court.
D. No information or documents obtained pursuant to this Section VI
may be divulged by the United States to any person other than an
authorized representative of the executive branch of the United States,
except in the course of legal proceedings to which the United States is
a party, including grand-jury proceedings, for the purpose of
evaluating a proposed Acquirer or securing compliance with this Final
Judgment, or as otherwise required by law.
E. In the event of a request by a third party for disclosure of
information under the Freedom of Information Act, 5 U.S.C. 552, the
Antitrust Division will act in accordance with that statute and the
Department of Justice regulations at
[[Page 42893]]
28 CFR part 16, including the provision on confidential commercial
information at 28 CFR 16.7. Persons submitting information to the
Antitrust Division should designate the confidential commercial
information portions of all applicable documents and information under
28 CFR 16.7. Designations of confidentiality expire ten years after
submission, ``unless the submitter requests and provides justification
for a longer designation period.'' See 28 CFR 16.7(b).
F. If at the time that a person furnishes information or documents
to the United States pursuant to this Section VI, that person
represents and identifies in writing information or documents for which
a claim of protection may be asserted under Rule 26(c)(1)(G) of the
Federal Rules of Civil Procedure, and marks each pertinent page of such
material, ``Subject to claim of protection under Rule 26(c)(1)(G) of
the Federal Rules of Civil Procedure,'' the United States must give
that person ten (10) calendar days' notice before divulging the
material in any legal proceeding (other than a grand-jury proceeding).
VII. Financing
Defendants may not finance all or any part of any Acquirer's
purchase of all or part of the Divestiture Assets.
VIII. Hold Separate
Defendants must take all steps necessary to comply with the Hold
Separate Stipulation and Order entered by the Court.
IX. Affidavits
A. Within twenty (20) calendar days of the filing of the Complaint
in this matter, and every thirty (30) calendar days thereafter until
the divestiture required by this Final Judgment has been completed,
each Defendant must deliver to the United States an affidavit, signed
by each Defendant's Chief Financial Officer and General Counsel,
describing in reasonable detail the fact and manner of that Defendant's
compliance with this Final Judgment. The United States, in its sole
discretion, may approve different signatories for the affidavits.
B. Each affidavit required by Paragraph IX(A) must include: (1) The
name, address, and telephone number of each person who, during the
preceding thirty (30) calendar days, made an offer to acquire,
expressed an interest in acquiring, entered into negotiations to
acquire, or was contacted or made an inquiry about acquiring, an
interest in the Divestiture Assets and describe in detail each contact
with such persons during that period; (2) a description of the efforts
Defendants have taken to solicit buyers for and complete the sale of
the Divestiture Assets, including efforts to secure other regulatory
approvals, and to provide required information to prospective
Acquirers; and (3) a description of any limitations placed by
Defendants on information provided to prospective Acquirers. Objection
by the United States to information provided by Defendants to
prospective Acquirers must be made within fourteen (14) calendar days
of receipt of the affidavit, except that the United States may object
at any time if the information set forth in the affidavit is not true
or complete.
C. Defendants must keep all records of any efforts made to divest
the Divestiture Assets until one year after the Divestiture Date.
D. Within twenty (20) calendar days of the filing of the Complaint
in this matter, each Defendant must deliver to the United States an
affidavit signed by each Defendant's Chief Financial Officer and
General Counsel, that describes in reasonable detail all actions that
Defendant has taken and all steps that Defendants has implemented on an
ongoing basis to comply with Section VIII of this Final Judgment. The
United States, in its sole discretion, may approve different
signatories for the affidavits.
E. If a Defendant makes any changes to the efforts and actions
described in affidavits provided pursuant to Paragraph IX(D), Defendant
must, within fifteen (15) calendar days after any change is
implemented, deliver to the United States an affidavit describing those
changes.
F. Defendants must keep all records of any efforts made to comply
with Section VIII until one year after the Divestiture Date.
X. Compliance Inspection
A. For the purposes of determining or securing compliance with this
Final Judgment, or of any related orders such as the Hold Separate
Stipulation and Order or of determining whether this Final Judgment
should be modified or vacated, upon written request of an authorized
representative of the Assistant Attorney General for the Antitrust
Division, and reasonable notice to Defendants, Defendants must permit,
from time to time and subject to legally recognized privileges,
authorized representatives, including agents retained by the United
States:
(1) To have access during Defendants' office hours to inspect and
copy, or at the option of the United States, to require Defendants to
provide electronic copies of all books, ledgers, accounts, records,
data, and documents in the possession, custody, or control of
Defendants relating to any matters contained in this Final Judgment;
and
(2) to interview, either informally or on the record, Defendants'
officers, employees, or agents, who may have their individual counsel
present, relating to any matters contained in this Final Judgment. The
interviews must be subject to the reasonable convenience of the
interviewee and without restraint or interference by Defendants.
B. Upon the written request of an authorized representative of the
Assistant Attorney General for the Antitrust Division, Defendants must
submit written reports or respond to written interrogatories, under
oath if requested, relating to any of the matters contained in this
Final Judgment.
C. No information or documents obtained by the United States
pursuant to this Section X may be divulged by the United States to any
person other than an authorized representative of the executive branch
of the United States, except in the course of legal proceedings to
which the United States is a party, including grand jury proceedings,
for the purpose of securing compliance with this Final Judgment, or as
otherwise required by law.
D. In the event of a request by a third party for disclosure of
information under the Freedom of Information Act, 5 U.S.C. 552, the
Antitrust Division will act in accordance with that statute and the
Department of Justice regulations at 28 CFR part 16, including the
provision on confidential commercial information at 28 CFR 16.7.
Defendants submitting information to the Antitrust Division should
designate the confidential commercial information portions of all
applicable documents and information under 28 CFR 16.7. Designations of
confidentiality expire ten years after submission, ``unless the
submitter requests and provides justification for a longer designation
period.'' See 28 CFR 16.7(b).
E. If at the time that Defendants furnish information or documents
to the United States pursuant to this Section X, Defendants represent
and identify in writing information or documents for which a claim of
protection may be asserted under Rule 26(c)(1)(G) of the Federal Rules
of Civil Procedure, and Defendants mark each pertinent page of such
material, ``Subject to claim of protection under Rule 26(c)(1)(G) of
the Federal Rules of Civil Procedure,'' the United States must give
Defendants ten (10) calendar days' notice before divulging the material
in any legal
[[Page 42894]]
proceeding (other than a grand jury proceeding).
XI. Notification
A. Unless a transaction is otherwise subject to the reporting and
waiting period requirements of the Hart-Scott-Rodino Antitrust
Improvements Act of 1976, as amended, 15 U.S.C. 18a (the ``HSR Act''),
Defendants may not, without first providing notification to the United
States, directly or indirectly acquire (including through an asset swap
agreement) any Big Four Affiliation Agreement in a DMA in which either
Defendant has an existing Big Four Affiliation Agreement in place.
B. Defendants must provide the notification required by this
Section XI in the same format as, and in accordance with the
instructions relating to, the Notification and Report Form set forth in
the Appendix to Part 803 of Title 16 of the Code of Federal Regulations
as amended, except that the information requested in Items 5 through 8
of the instructions must be provided only about the business of
commercial television broadcasting. Notification must be provided at
least thirty (30) calendar days before acquiring any assets or
interest, and must include, beyond the information required by the
instructions, the names of the principal representatives who negotiated
the transaction on behalf of each party and all management or strategic
plans discussing the proposed transaction. If, within the thirty (30)
calendar days following notification, representatives of the United
States make a written request for additional information, Defendants
may not consummate the proposed transaction until thirty (30) calendar
days after submitting all requested information.
C. Early termination of the waiting periods set forth in this
Section XI may be requested and, where appropriate, granted in the same
manner as is applicable under the requirements and provisions of the
HSR Act and rules promulgated thereunder. This Section XI must be
broadly construed and any ambiguity or uncertainty relating to whether
to file a notice under this Section XI must be resolved in favor of
filing notice.
XII. No Reacquisition and Limitations on Collaborations
A. Unless approved by the United States in its sole discretion,
during the term of this Final Judgment, Defendants may not (1)
reacquire any part of or any interest in the Divestiture Assets; (2)
acquire any option to reacquire any part of the Divestiture Assets or
to assign any part of the Divestiture Assets to any other person; (3)
enter into or expand the scope of any Cooperative Agreement relating to
the Divestiture Assets; (4) conduct any business negotiations jointly
with any Acquirer relating to the Divestiture Assets divested to such
Acquirer; or (5) provide financing or guarantees of financing with
respect to the Divestiture Assets.
B. Paragraph XII(A)(3) does not preclude Defendants from:
1. Continuing existing agreements or entering into new agreements
in a form customarily used in the industry to (a) share news
helicopters or (b) pool generic video footage that does not include
recording a reporter or other on-air talent, and does not preclude
Defendants from entering into any non-sales-related shared services
agreement approved by the United States in its sole discretion;
2. entering into agreements to provide news programming to
broadcast television stations included in the Divestiture Assets,
provided that Defendants do not sell, price, market, hold out for sale,
or profit from the sale of advertising associated with the news
programming provided by Defendants under such agreements except by
approval of the United States in its sole discretion; or
3. rebroadcasting WIFR-LD's CBS program stream on a digital
subchannel of WREX, provided that (1) Acquirer rebroadcasts the WIFR-LD
CBS program stream on a pass-through basis and coextensively with its
main WREX signal, and (2) Defendants and Acquirer continue to operate
WIFR-LD and WREX as separate commercial broadcast television stations
with no common ownership or control, revenue sharing, or joint sales.
XIII. Retention of Jurisdiction
The Court retains jurisdiction to enable any party to this Final
Judgment to apply to the Court at any time for further orders and
directions as may be necessary or appropriate to carry out or construe
this Final Judgment, to modify any of its provisions, to enforce
compliance, and to punish violations of its provisions.
XIV. Enforcement of Final Judgment
A. The United States retains and reserves all rights to enforce the
provisions of this Final Judgment, including the right to seek an order
of contempt from the Court. Defendants agree that in any civil contempt
action, any motion to show cause, or any similar action brought by the
United States regarding an alleged violation of this Final Judgment,
the United States may establish a violation of the decree and the
appropriateness of any remedy therefor by a preponderance of the
evidence, and Defendants waive any argument that a different standard
of proof should apply.
B. The Final Judgment should be interpreted to give full effect to
the procompetitive purposes of the antitrust laws and to restore the
competition the United States alleges was harmed by the challenged
conduct. Defendants agree that they may be held in contempt of, and
that the Court may enforce, any provision of this Final Judgment that,
as interpreted by the Court in light of these procompetitive principles
and applying ordinary tools of interpretation, is stated specifically
and in reasonable detail, whether or not it is clear and unambiguous on
its face. In any such interpretation, the terms of this Final Judgment
should not be construed against either party as the drafter.
C. In an enforcement proceeding in which the Court finds that
Defendants have violated this Final Judgment, the United States may
apply to the Court for a one-time extension of this Final Judgment,
together with other relief that may be appropriate. In connection with
a successful effort by the United States to enforce this Final Judgment
against a Defendant, whether litigated or resolved before litigation,
that Defendant agrees to reimburse the United States for the fees and
expenses of its attorneys, as well as all other costs including
experts' fees, incurred in connection with that enforcement effort,
including in the investigation of the potential violation.
XV. Expiration of Final Judgment
Unless the Court grants an extension, this Final Judgment will
expire ten (10) years from the date of its entry, except that after
five (5) years from the date of its entry, this Final Judgment may be
terminated upon notice by the United States, to the Court and
Defendants that the divestiture has been completed and continuation of
this Final Judgment is no longer necessary or in the public interest.
XVI. Public Interest Determination
Entry of this Final Judgment is in the public interest. The parties
have complied with the requirements of the Antitrust Procedures and
Penalties Act, 15 U.S.C. 16, including by making available to the
public copies of this Final Judgment and the Competitive Impact
Statement, public comments thereon, and any response to comments by the
United States. Based upon the record before the Court, which includes
the Competitive Impact Statement and, if applicable, any comments and
response to comments filed with the
[[Page 42895]]
Court, entry of this Final Judgment is in the public interest.
Date: ______
[Court approval subject to procedures of Antitrust Procedures and
Penalties Act, 15 U.S.C. 16]
-----------------------------------------------------------------------
United States District Judge
United States District Court for the District of Columbia
United States of America, Plaintiff, v. Gray Television, Inc.,
and Quincy Media, Inc., Defendants.
Case No.: 1:21-cv-02041-CJN
Judge: Carl J. Nichols
Competitive Impact Statement
In accordance with the Antitrust Procedures and Penalties Act, 15
U.S.C. 16(b)-(h) (the ``APPA'' or ``Tunney Act''), the United States of
America files this Competitive Impact Statement relating to the
proposed Final Judgment filed in this civil antitrust proceeding.
IX. Nature and Purpose of the Proceeding
On January 31, 2021, Defendant Gray Television, Inc. (``Gray'')
agreed to acquire Defendant Quincy Media, Inc. (``Quincy'') for
approximately $925 million in cash. The United States filed a civil
antitrust Complaint on July 28, 2021, seeking to enjoin the proposed
acquisition. The Complaint alleges that the likely effect of this
acquisition would be to substantially lessen competition for licensing
the television programming of NBC, CBS, ABC, and FOX (collectively,
``Big Four'') affiliate stations to cable, satellite, fiber optic
television, and over-the-top providers (referred to collectively as
multichannel video programming distributors, or ``MVPDs'') for
retransmission to their subscribers and the sale of broadcast
television spot advertising in seven local geographic markets in
violation of Section 7 of the Clayton Act, 15 U.S.C. 18. The seven
Designated Market Areas (``DMAs'') in which a substantial reduction in
competition is alleged are: (i) Tucson, Arizona; (ii) Madison,
Wisconsin; (iii) Rockford, Illinois; (iv) Paducah, Kentucky/Cape
Girardeau, Missouri/Harrisburg-Mt. Vernon, Illinois; (v) Cedar Rapids-
Waterloo-Iowa City-Dubuque, Iowa; (vi) La Crosse-Eau Claire, Wisconsin;
and (vii) Wausau-Rhinelander, Wisconsin (collectively, ``the Overlap
DMAs'').\3\ In each Overlap DMA, Gray and Quincy each own at least one
broadcast television station that is affiliated with one of the Big
Four television networks. The loss of competition alleged in the
Complaint likely would result in an increase in retransmission consent
fees charged to MVPDs, much of which would be passed through to MVPD
subscribers, and higher prices for broadcast television spot
advertising in each Overlap DMA.
---------------------------------------------------------------------------
\3\ A DMA is a geographic unit for which The Nielsen Company
(US), LLC--a firm that surveys television viewers--furnishes
broadcast television stations, MVPDs, cable networks, advertisers,
and advertising agencies in a particular area with data to aid in
evaluating audience size and composition. DMAs are widely accepted
by industry participants as the standard geographic areas to use in
evaluating television audience size and demographic composition. The
Federal Communications Commission (``FCC'') also uses DMAs as
geographic units with respect to its broadcast television
regulations.
---------------------------------------------------------------------------
At the same time the Complaint was filed, the United States filed a
proposed Final Judgment and Hold Separate Stipulation and Order
(``Stipulation and Order''), which are designed to remedy the loss of
competition alleged in the Complaint. Under the proposed Final
Judgment, which is explained more fully below, Defendants are required
to divest the following broadcast television stations (the
``Divestiture Stations'') and related assets to an acquirer or
acquirers acceptable to the United States in its sole discretion: KPOB-
TV and WSIL-TV in the Paducah, Kentucky/Cape Girardeau, Missouri/
Harrisburg-Mt. Vernon, Illinois, DMA; KVOA in the Tucson, Arizona, DMA;
KWWL in the Cedar Rapids-Waterloo-Iowa City-Dubuque, Iowa, DMA; WAOW
and WMOW in the Wausau-Rhinelander, Wisconsin, DMA; WKOW in the
Madison, Wisconsin, DMA; WQOW and WXOW in the La Crosse-Eau Claire,
Wisconsin, DMA; and WREX in the Rockford, Illinois, DMA.
Under the terms of the Stipulation and Order, Defendants must take
certain steps to ensure that each Divestiture Station is operated as a
competitively independent, economically viable, and ongoing business
concern, which must remain independent and uninfluenced by Defendants,
and that competition is maintained during the pendency of the required
divestiture.
The United States and Defendants have stipulated that the proposed
Final Judgment may be entered after compliance with the APPA. Entry of
the proposed Final Judgment will terminate this action, except that the
Court will retain jurisdiction to construe, modify, or enforce the
provisions of the proposed Final Judgment and to punish violations
thereof.
X. Description of Events Giving Rise to the Alleged Violation
(A) The Defendants and the Proposed Transaction
Gray is a Georgia corporation with its headquarters in Atlanta,
Georgia. Gray owns 165 television stations in 94 DMAs, of which 139 are
Big Four affiliates. In 2020, Gray reported revenues of $2.4 billion.
Quincy is an Illinois corporation with its headquarters in Quincy,
Illinois. Quincy owns 20 television stations in 16 DMAs, of which 19
are Big Four affiliates. In 2020, Quincy had revenues of approximately
$338 million.
(B) The Competitive Effects of the Transaction in the Market for Big
Four Television Retransmission Consent
1. Background
MVPDs, such as Comcast, DirecTV, and Mediacom, typically pay the
owner of each local Big Four broadcast station in a given DMA a per-
subscriber fee for the right to retransmit the station's content to the
MVPDs' subscribers. The per-subscriber fee and other terms under which
an MVPD is permitted to distribute a station's content to its
subscribers are set forth in a retransmission agreement. A
retransmission agreement is negotiated directly between a broadcast
station group, such as Gray or Quincy, and a given MVPD, and this
agreement typically covers all of the station group's stations located
in the MVPD's service area, or ``footprint.''
2. Relevant Markets
Big Four broadcast content has special appeal to television viewers
in comparison to the content that is available through other broadcast
stations and cable networks. Big Four stations usually are the highest
ranked in terms of audience share and ratings in each DMA, largely
because of unique offerings such as local news, sports, and highly-
ranked primetime programs. Viewers typically consider the Big Four
stations to be close substitutes for one another. Because of Big Four
stations' popular national content and valued local coverage, MVPDs
regard Big Four programming as highly desirable for inclusion in the
packages they offer subscribers. Non-Big Four broadcast stations are
typically not close substitutes for viewers of Big Four stations.
Stations that are affiliates of networks other than the Big Four, such
as the CW Network, MyNetworkTV, or Telemundo, typically feature niche
programming without local news, weather or sports--or, in the case of
[[Page 42896]]
Telemundo, only offer local news, weather, and sports aimed at a
Spanish-speaking audience. Stations that are unaffiliated with any
network are similarly unlikely to carry programming with broad popular
appeal.
If an MVPD suffers a blackout of a Big Four station in a given DMA,
many of the MVPD's subscribers in that DMA are likely to turn to other
Big Four stations in the DMA to watch similar content, such as sports,
primetime shows, and local news and weather. This willingness of
viewers to switch between competing Big Four broadcast stations limits
an MVPD's expected losses in the case of a blackout, and thus limits a
broadcaster's ability to extract higher fees from that MVPD--since an
MVPD's willingness to pay higher retransmission consent fees for
content rises or falls with the harm it would suffer if that content
were lost. Due to the limited programming typically offered by non-Big
Four stations, viewers are much less likely to switch to a non-Big Four
station than to switch to other Big Four stations in the event of a
blackout of a Big Four station. Accordingly, competition from non-Big
Four stations does not typically impose a significant competitive
constraint on the retransmission consent fees charged by the owners of
Big Four stations. For the same reasons, subscribers--and therefore
MVPDs--generally do not view cable network programming as a close
substitute for Big Four network content. This is primarily because
cable networks offer different content than Big Four stations. For
example, cable networks generally do not offer local news, which
provides a valuable connection to the local community that is important
to viewers of Big Four stations.
Because viewers do not regard non-Big Four broadcast stations or
cable networks as close substitutes for the programming they receive
from Big Four stations, these other sources of programming are not
sufficient to discipline an increase in the fees charged for Big Four
television retransmission consent. Accordingly, a small but significant
increase in the retransmission consent fees of Big Four affiliates
would not cause enough MVPDs to forego carrying the content of the Big
Four stations to make such an increase unprofitable for the Big Four
stations.
The relevant geographic markets for the licensing of Big Four
television retransmission consent are the individual DMAs in which such
licensing occurs. The Complaint alleges a substantial reduction of
competition in the market for the licensing of Big Four television
retransmission consent in the Overlap DMAs.
In the event of a blackout of a Big Four network station, FCC rules
generally prohibit an MVPD from importing the same network's content
from another DMA. Thus, MVPD subscribers in one DMA cannot switch to
Big Four programming in another DMA in the face of a blackout.
Therefore, substitution to stations outside the DMA cannot discipline
an increase in the fees charged for retransmission consent for
broadcast stations in the DMA.
3. Anticompetitive Effects
In each of the Overlap DMAs, Gray and Quincy each own at least one
Big Four affiliate broadcast television station. By combining the
Defendants' Big Four stations, the proposed merger would increase the
Defendants' market shares in the licensing of Big Four television
retransmission consent in each Overlap DMA, and would increase the
market concentration in that business in each Overlap DMA. The chart
below summarizes Defendants' approximate Big Four retransmission
consent market shares, based on figures in BIA Advisory Services'
Investing in Television Market Report 2020 (1st edition), and market
concentrations measured by the widely used Herfindahl-Hirschman Index
(``HHI''),\4\ in each Overlap DMA, before and after the proposed
merger.
---------------------------------------------------------------------------
\4\ The HHI is calculated by squaring the market share of each
firm competing in the market and then summing the resulting numbers.
For example, for a market consisting of four firms with shares of
30, 30, 20, and 20 percent, the HHI is 2,600 (30\2\ + 30\2\ + 20\2\
+20\2\ = 2,600). The HHI takes into account the relative size
distribution of the firms in a market. It approaches zero when a
market is occupied by a large number of firms of relatively equal
size, and reaches its maximum of 10,000 points when a market is
controlled by a single firm. The HHI increases both as the number of
firms in the market decreases and as the disparity in size between
those firms increases.
----------------------------------------------------------------------------------------------------------------
Pre- Post-
Overlap DMA Gray Quincy Merged merger merger HHI
share (%) share (%) share (%) HHI HHI increase
----------------------------------------------------------------------------------------------------------------
Tucson, AZ.................................... 30 24 54 2,564 4,010 1,446
Madison, WI................................... 30 23 53 2,556 3,956 1,400
Paducah-Harrisburg, KY-IL..................... 30 23 53 2,622 4,022 1,400
Cedar Rapids, IA.............................. 26 20 46 2,533 3,600 1,067
La Crosse-Eau Claire, WI...................... 33 20 53 2,622 3,956 1,333
Rockford, IL.................................. 27 20 47 2,533 3,600 1,066
Wausau-Rhinelander, WI........................ 44 33 77 3,580 6,543 2,963
----------------------------------------------------------------------------------------------------------------
As indicated by the preceding chart, in each Big Four Overlap DMA
the post-merger HHI would exceed 2,500, and the merger would increase
the HHI by more than 200 points. As a result, the proposed merger is
presumed likely to enhance market power under the Horizontal Merger
Guidelines issued by the Department of Justice and the Federal Trade
Commission.
The proposed merger would enable Gray to black out more Big Four
stations simultaneously in each of the Overlap DMAs than either Gray or
Quincy could black out independently today, likely leading to increased
retransmission consent fees to any MVPD whose footprint includes any of
the Overlap DMAs. Retransmission consent fees generally are passed
through to an MVPD's subscribers in the form of higher subscription
fees or as a line item on their bills.
(C) The Competitive Effects of the Transaction in the Market for
Broadcast Television Spot Advertising
1. Background
Broadcast television stations sell advertising ``spots'' during
breaks in their programming. Advertisers purchase spots from a
broadcast station to communicate with viewers within the DMA in which
the broadcast television station is located. Broadcast television spot
advertising is distinguished from ``network'' advertising, which
consists
[[Page 42897]]
of advertising time slots sold on nationwide broadcast networks by
those networks, and not by local broadcast television stations or their
representatives. Gray and Quincy each own at least one Big Four
affiliated television station in each of the Overlap DMAs and compete
with one another to sell broadcast television spot advertising in each
of the Overlap DMAs.
2. Relevant Markets
Broadcast television spot advertising constitutes a relevant
product market and line of commerce under Section 7 of the Clayton Act,
15 U.S.C. 18. Advertisers' inability or unwillingness to substitute to
other types of advertising in response to a price increase in broadcast
television spot advertising supports this relevant market definition.
Typically, an advertiser purchases broadcast television advertising
spots as one component of an advertising strategy that may also include
cable television advertising spots, newspaper advertisements,
billboards, radio spots, digital advertisements, email advertisements,
and direct mail. Different components of an advertising strategy
generally target different audiences and serve distinct purposes.
Advertisers that advertise on broadcast television stations do so
because the stations offer popular programming such as local news,
sports, and primetime and syndicated shows that are especially
attractive to a broad demographic base and a large audience of viewers.
Other categories of advertising may offer different characteristics,
but are not close substitutes for broadcast television spot
advertising. For example, ads associated with online search results
target individual consumers or respond to specific keyword searches,
whereas broadcast television spot advertising reaches a broad audience
throughout a DMA. In the future, technological developments may bring
various advertising categories into closer competition with each other.
For example, broadcasters and cable networks are developing technology
to make their spot advertising addressable, meaning that broadcasters
could deliver targeted advertising in live broadcast and on-demand
formats to smart televisions or streaming devices. For certain
advertisers, these technological changes may make other categories of
advertising closer substitutes for advertising on broadcast television
in the future. However, at this time, for many broadcast television
spot advertising advertisers, these projected developments are
insufficient to mitigate the anticompetitive effects of the merger in
the Overlap DMAs.
MVPDs sell spot advertising to be shown during breaks in cable
network programming. For viewers, these advertisements are similar to
broadcast television spot ads. However, cable television spot
advertising is not at this time a reasonable substitute for broadcast
television spot advertising for most advertisers. First, broadcast
television spot advertising is a more efficient option than cable
television spot advertising for many advertisers. Because broadcast
television offers highly rated programming with broad appeal, each
broadcast television advertising spot typically offers the opportunity
to reach more viewers (more ``ratings points'') than a single spot on a
cable channel. By contrast, MVPDs offer dozens of cable networks with
specialized programs that appeal to niche audiences. This fragmentation
allows advertisers to target narrower demographic subsets by buying
cable spots on particular channels, but it does not meet the needs of
advertisers who want to reach a large percentage of a DMA's population.
Second, households that have access to cable networks are divided among
multiple MVPDs within a DMA. In contrast, broadcast television spot
advertising has a much broader reach because it reaches all households
that subscribe to an MVPD and, through an over-the-air signal, most
households with a television that do not. Third and finally, MVPDs'
inventory of cable television spot advertising is limited--typically to
two minutes per hour--contrasting sharply with broadcast stations' much
larger number of advertising minutes per hour. The inventory of DMA-
wide cable television spot advertising is substantially further reduced
by the large portion of those spots allocated to local zone
advertising, in which an MVPD sells spots by geographic zones within a
DMA, allowing advertisers to target smaller geographic areas. Due to
the limited inventories and lower ratings associated with cable
television spot programming, cable television spot advertising does not
offer a sufficient volume of ratings points, or broad enough household
penetration, to provide a reasonable alternative to broadcast
television spot advertising.
Digital advertising is also not a sufficiently close substitute for
broadcast television spot advertising. Some digital advertising, such
as static and floating banner advertisements, static images, text
advertisements, wallpaper advertisements, pop-up advertisements, flash
advertisements, and paid search results, lacks the combination of
sight, sound, and motion that makes television spot advertising
particularly impactful and memorable and therefore effective for
advertisers. Digital video advertisements, on the other hand, do allow
for a combination of sight, sound, and motion, and on this basis are
more comparable to broadcast television spot advertising than other
types of digital advertising. However, they are still not close
substitutes for broadcast television spot advertising because digital
advertisements typically have a different scope of reach compared to
broadcast television spot advertising. For example, while advertisers
use broadcast television spots to reach a large percentage of
households within a given DMA, advertisers use digital advertising to
reach a variety of different audiences. While a small portion of
advertisers purchase DMA-wide advertisements on digital platforms,
digital advertisements usually are targeted either very broadly, such
as nationwide or regional, or to a geographic target smaller than a
DMA, such as a city or a zip code, or to narrow demographic subsets of
a population.
Other forms of advertising, such as radio, newspaper, billboard,
and direct-mail advertising, also do not constitute effective
substitutes for broadcast television spot advertising. These forms of
media do not reach as many local viewers or drive brand awareness to
the same extent as broadcast television spot advertising does.
Broadcast television spot advertising possesses a unique combination of
attributes that advertisers value in a way that sets it apart from
advertising on other media. Broadcast television spot advertising
combines sight, sound, and motion in a way that makes television
advertisements particularly memorable and impactful.
The relevant geographic markets for the sale of broadcast
television spot advertising are the individual DMAs in which such
advertising is viewed. The Complaint alleges a substantial reduction of
competition in the market for sale of broadcast television advertising
in the Overlap DMAs. For an advertiser seeking to reach potential
customers in a given DMA, broadcast television stations located outside
of the DMA do not provide effective access to the advertiser's target
audience. The signals of broadcast television stations located outside
of the DMA generally do not reach any significant portion of the target
DMA through either over-the-air signal or MVPD distribution.
Accordingly, a small but significant increase in the spot advertising
prices of stations broadcasting into the DMA would not cause a
sufficient number of
[[Page 42898]]
advertisers to switch to stations outside the DMA to make such an
increase unprofitable for the station.
3. Anticompetitive Effects
In each of the Overlap DMAs, Gray and Quincy each own at least one
Big Four affiliate broadcast television station. By combining the
Defendants' stations, the proposed merger would increase the
Defendants' market shares in the sale of broadcast television spot
advertising in each Overlap DMA, and would increase the market
concentration in that business in each Overlap DMA. The chart below
summarizes Defendants' approximate market shares, based on figures in
BIA Advisory Services' Investing in Television Market Report 2020 (1st
edition), and the result of the transaction on the HHIs in the sale of
broadcast television spot advertising.
----------------------------------------------------------------------------------------------------------------
Pre- Post-
Overlap DMA Gray Quincy Merged merger merger HHI
share (%) share (%) share (%) HHI HHI increase
----------------------------------------------------------------------------------------------------------------
Tucson, AZ.................................... 27 25 52 2,059 3,389 1,330
Madison, WI................................... 31 20 51 2,540 3,745 1,205
Paducah-Harrisburg, KY-IL..................... 26 22 48 2,886 4,022 1,136
Cedar Rapids, IA.............................. 41 34 75 3,108 5,852 2,744
La Crosse-Eau Claire, WI...................... 33 23 56 2,587 4,084 1,497
Rockford, IL.................................. 28 35 63 3,348 5,319 1,971
Wausau-Rhinelander, WI........................ 40 38 78 3,479 6,489 3,010
----------------------------------------------------------------------------------------------------------------
Defendants' large market shares reflect the fact that, in each
Overlap DMA, Gray and Quincy each own one or more significant broadcast
television stations. As indicated by the preceding chart, the post-
merger HHI in each Overlap DMA is well above 2,500, and the HHI
increase in each Overlap DMA far exceeds the 200-point threshold above
which a transaction is presumed to enhance market power and harm
competition under the Horizontal Merger Guidelines. Defendants'
proposed transaction is thus presumptively unlawful in each Overlap
DMA.
In addition to substantially increasing the concentration levels in
each Overlap DMA, the proposed acquisition would combine Gray's and
Quincy's broadcast television stations, which are generally close
competitors in the sale of broadcast television spot advertising. In
each Overlap DMA, Defendants' broadcast stations compete head-to-head
in the sale of broadcast television spot advertising. Advertisers
obtain lower prices as a result of this competition. In particular,
advertisers in the Overlap DMAs can respond to an increase in one
station's spot advertising prices by purchasing, or threatening to
purchase, advertising spots on one or more stations owned by different
broadcast station groups, thereby ``buying around'' the station that
raises its prices. This practice allows the advertisers either to avoid
the first station's price increase, or to pressure the first station to
lower its prices. If Gray acquires Quincy's stations, advertisers
seeking to reach audiences in the Overlap DMAs would have fewer
competing broadcast television alternatives available to meet their
advertising needs, and would find it more difficult and costly to buy
around higher prices imposed by the combined stations. This would
likely result in increased advertising prices, lower quality local
programming to which the spot advertising is attached (for example,
less investment in local news), and less innovation in providing
advertising solutions to advertisers.
(D) Entry
De novo entry into each Overlap DMA is unlikely. The FCC regulates
entry through the issuance of broadcast television licenses, which are
difficult to obtain because the availability of spectrum is limited and
the regulatory process associated with obtaining a license is lengthy.
Even if a new signal were to become available, commercial success would
come over a period of many years, if at all. Because Big Four
affiliated stations generally have the highest ratings in each DMA,
they are more successful at selling broadcast television spot ads
compared to non-Big Four affiliated broadcast stations. Thus, entry of
a new broadcast station into an Overlap DMA would not be timely,
likely, or sufficient to prevent or remedy the proposed acquisition's
likely anticompetitive effects in the relevant markets.
XI. Explanation of the Proposed Final Judgment
The relief required by the proposed Final Judgment will remedy the
loss of competition alleged in the Complaint by establishing an
independent and economically viable competitor in the markets for the
licensing of Big Four television retransmission consent and the sale of
broadcast television spot advertising. The proposed Final Judgment
requires Defendants to divest the Divestiture Stations within 30 days
after the entry of the Stipulation and Order to Allen Media Holdings,
LLC (``Allen'') or an alternative acquirer approved by the United
States. Where Defendants have filed applications with the FCC seeking
approval to assign or transfer any licenses to acquirer, the 30-day
time period will be extended until five business days after an FCC
order has been issued. The assets must be divested in such a way as to
satisfy the United States in its sole discretion that the assets can
and will be operated by the acquirer as a viable, ongoing business that
can compete effectively in the licensing of Big Four television
retransmission consent and the sale of broadcast television spot
advertising. Defendants must take all reasonable steps necessary to
accomplish the divestiture quickly, including obtaining any necessary
FCC approvals as expeditiously as possible, and must cooperate with the
acquirer.
(A) The Divestiture Assets
The Divestiture Assets, which are defined in Paragraph II(G) of the
proposed Final Judgment, include all tangible and intangible assets of
the Divestiture Stations. The assets include all tangible property; all
licenses, permits, and authorizations; all contracts (including
programming contracts and rights), agreements, network affiliation
agreements, leases, and commitments and understandings; all trademarks,
service marks, trade names, copyrights, patents, slogans, programming
materials, and promotional materials; all customer lists, contracts,
accounts, and credit records; all logs and other records; and the
content and affiliation of each digital subchannel.
(B) The Excluded Assets
Certain assets are excluded from the Divestiture Assets, as
described in Paragraph II(J) of the proposed Final Judgment. The assets
that are excluded
[[Page 42899]]
relate to: (1) The CW programming stream currently broadcast on KWWL in
the Cedar Rapids-Waterloo-Iowa City-Dubuque, Iowa, DMA; (2) the CW
programming stream currently broadcast on WMOW and WAOW in the Wausau-
Rhinelander, Wisconsin, DMA; (3) the CW programming stream currently
broadcast on WREX in the Rockford, Illinois, DMA; (4) the CW and MeTV
programming streams currently broadcast on WXOW and WQOW in the La
Crosse-Eau Claire, Wisconsin, DMA; (5) the MeTV programming stream
currently broadcast on WKOW in the Madison, Wisconsin, DMA; (6)
satellite station WYOW, Eagle River, Wisconsin; (7) all real and
tangible personal property owned by Quincy located at 501 and 513
Hampshire Street in Quincy, Illinois 62301; (8) all tangible personal
property owned by Quincy located at 130 South 5th Street, Quincy,
Illinois 62301; and (9) all real and tangible personal property owned
by Quincy at the Digital Realty Data Center located at 350 East Cermak,
Chicago, Illinois 60616.
The excluded CW and MeTV programming streams currently are derived
from separate network affiliations and are broadcast from digital
subchannels of the Divestiture Stations. As a result, the Defendants'
retention of those CW and MeTV programming streams will not prevent the
divestiture buyer from operating the Divestiture Stations as viable,
independent competitors. Nor will Defendants' retention of these assets
substantially lessen competition. Divesting one of the Defendants' Big
Four affiliates in each Overlap DMA will ensure that competition in the
licensing of Big Four television retransmission consent is not
diminished. Also, nearly all of the merger-induced increase in
concentration in the sale of broadcast television spot advertising in
each Overlap DMA is avoided by the sale of one of Defendants' Big Four
affiliates in each Overlap DMA, as the broadcast television spot
advertising revenues attributable to non-Big Four affiliates (e.g., CW
and MeTV) is very small, relative to that of the Big Four affiliates.
(C) General Conditions
The proposed Final Judgment contains provisions intended to
facilitate the acquirer's efforts to hire certain employees.
Specifically, Paragraph IV(J) of the proposed Final Judgment requires
Defendants to provide the acquirer and the United States with
organization charts and information relating to these employees and to
make them available for interviews. It also provides that Defendants
must not interfere with any negotiations by the acquirer to hire these
employees. In addition, for employees who elect employment with the
acquirer, Defendants must waive all non-compete and non-disclosure
agreements, vest all unvested pension and other equity rights, provide
any pay pro-rata, provide all compensation and benefits that those
employees have fully or partially accrued, and provide all other
benefits that the employees would generally be provided had those
employees continued employment with Defendants, including but not
limited to any retention bonuses or payments. This paragraph further
provides that Defendants may not solicit to hire any of those employees
who were hired by the acquirer, unless an employee is terminated or
laid off by the acquirer or the acquirer agrees in writing that
Defendants may solicit to hire that individual. The non-solicitation
period runs for sixty (60) days from the date of the divestiture.
Paragraph IV(L) of the proposed Final Judgment will facilitate the
transfer to the acquirer of customers and other contractual
relationships that are included within the Divestiture Assets.
Defendants must transfer all contracts, agreements, and relationships
to the acquirer and must make best efforts to assign, subcontract, or
otherwise transfer contracts or agreements that require the consent of
another party before assignment, subcontracting, or other transfer.
The proposed Final Judgment requires Defendants to provide certain
transition services to maintain the viability and competitiveness of
the Divestiture Stations during the transition to the acquirer.
Paragraph IV(N) of the proposed Final Judgment requires Defendants, at
the acquirer's option, to enter into a transition services agreement
for back office, human resources, accounting, and information
technology services for a period of up to six (6) months. The acquirer
may terminate the transition services agreement, or any portion of it,
without cost or penalty at any time upon commercially reasonable
notice. The paragraph further provides that the United States, in its
sole discretion, may approve one or more extensions of this transition
services agreement for a total of up to an additional six (6) months
and that any amendments to or modifications of any provisions of a
transition services agreement are subject to approval by the United
States in its sole discretion. Paragraph IV(N) also provides that
employees of Defendants tasked with supporting this agreement must not
share any competitively sensitive information of the acquirer with any
other employee of Defendants, unless such sharing is for the sole
purpose of providing transition services to the acquirer.
(D) Appointment of Divestiture Trustee
If Defendants do not accomplish the divestiture within the period
prescribed in Paragraph IV(A) of the proposed Final Judgment, Section V
of the proposed Final Judgment provides that the Court will appoint a
divestiture trustee selected by the United States to effect the
divestiture. If a divestiture trustee is appointed, the proposed Final
Judgment provides that Defendants must pay all costs and expenses of
the trustee. The divestiture trustee's commission must be structured so
as to provide an incentive for the trustee based on the price obtained
and the speed with which the divestiture is accomplished. After the
divestiture trustee's appointment becomes effective, the trustee must
provide monthly reports to the United States setting forth his or her
efforts to accomplish the divestiture. If the divestiture has not been
accomplished within six months of the divestiture trustee's
appointment, the divestiture trustee and the United States may make
recommendations to the Court, which will enter such orders as
appropriate, in order to carry out the purpose of the proposed Final
Judgment, including by extending the trust or the term of the
divestiture trustee's appointment.
(E) Notification Requirements
Section XI of the proposed Final Judgment requires Defendants to
notify the United States in advance of acquiring, directly or
indirectly, in a transaction that would not otherwise be reportable
under the Hart-Scott-Rodino Antitrust Improvements Act of 1976, as
amended, 15 U.S.C. 18a (the ``HSR Act''), any Big Four affiliation
agreement in a DMA in which a Defendant already has a Big Four
affiliation agreement in place. Pursuant to the proposed Final
Judgment, Defendants must notify the United States of such acquisitions
as it would for a required HSR Act filing, as specified in the Appendix
to Part 803 of Title 16 of the Code of Federal Regulations. The
proposed Final Judgment further provides for waiting periods and
opportunities for the United States to obtain additional information
analogous to the provisions of the HSR Act before such acquisitions can
be consummated. Requiring notification before the acquisition of Big
Four affiliation agreement in a DMA in which
[[Page 42900]]
a Defendant already has a Big Four affiliation agreement in place will
permit the United States to assess the competitive effects of that
acquisition before it is consummated and, if necessary, seek to enjoin
the transaction.
(F) Prohibitions on Reacquisition and Limitations on Collaborations
To ensure that the Divestiture Stations are operated independently
from Defendants after the divestitures, Paragraph XII(A) of the
proposed Final Judgment provides that during the term of the Final
Judgment Defendants shall not (1) reacquire any part of the Divestiture
Assets; (2) acquire any option to reacquire any part of the Divestiture
Assets or to assign them to any other person; (3) enter into any
carriage agreement, local marketing agreement, joint sales agreement,
other cooperative selling arrangement, or shared services agreement
(except as provided in in Section XII), or conduct other business
negotiations jointly with any acquirer of any of the Divestiture Assets
with respect to those Divestiture Assets; or (4) provide financing or
guarantees of financing with respect to the Divestiture Assets.
Under Paragraph XII(B)(1) of the proposed Final Judgment, the
shared services prohibition does not preclude Defendants from
continuing or entering into agreements in a form customarily used in
the industry to (a) share news helicopters or (b) pool generic video
footage that does not include recording a reporter or other on-air
talent, and does not preclude Defendants from entering into any non-
sales-related shared services agreement or transition services
agreement that is approved in advance by the United States in its sole
discretion. Additionally, Paragraph XII(B)(2) provides that the
restrictions of Paragraph XII(A) do not prevent Defendants from
entering into agreements to provide news programming to the Divestiture
Stations, provided that Defendants do not sell, price, market, hold out
for sale, or profit from the sale of advertising associated with the
news programming provided by Defendants under such agreements except by
approval of the United States in its sole discretion.
The proposed Final Judgment makes one exception to the general
prohibition against carriage agreements between the Defendants and the
acquirer in the Rockford, Illinois, DMA. Paragraph XII(B)(3) of the
proposed Final Judgment provides that Defendants and acquirer may
rebroadcast WIFR-LD's CBS program stream on a digital subchannel of
WREX, provided that the acquirer rebroadcasts the WIFR-LD program
stream on a pass-through basis and coextensively with its main WREX
signal, and that Defendants and the acquirer continue to operate WIFR-
LD and WREX as separate commercial broadcast television stations.
Currently, WIFR-LD's CBS program stream is broadcast on a low power
signal. Rebroadcasting the program stream on a WREX digital subchannel
would put the program stream on a full power signal, thereby allowing
more viewers in the Rockford, Illinois, DMA to access WIFR-LD's CBS
programming on an over-the-air basis. Rebroadcasting WIFR-LD's CBS
program stream in this way will not prevent the acquirer from operating
WREX as a viable, independent competitor, nor will it substantially
lessen competition in the Rockford, Illinois, DMA.
(G) Enforcement and Expiration of the Final Judgment
The proposed Final Judgment also contains provisions designed to
promote compliance and will make enforcement of the Final Judgment as
effective as possible. Paragraph XIV(A) provides that the United States
retains and reserves all rights to enforce the Final Judgment,
including the right to seek an order of contempt from the Court. Under
the terms of this paragraph, Defendants have agreed that in any civil
contempt action, any motion to show cause, or any similar action
brought by the United States regarding an alleged violation of the
Final Judgment, the United States may establish the violation and the
appropriateness of any remedy by a preponderance of the evidence and
that Defendants have waived any argument that a different standard of
proof should apply. This provision aligns the standard for compliance
with the Final Judgment with the standard of proof that applies to the
underlying offense that the Final Judgment addresses.
Paragraph XIV(B) provides additional clarification regarding the
interpretation of the provisions of the proposed Final Judgment. The
proposed Final Judgment is intended to remedy the loss of competition
the United States alleges would otherwise be harmed by the transaction.
Defendants agree that they will abide by the proposed Final Judgment,
and that they may be held in contempt of the Court for failing to
comply with any provision of the proposed Final Judgment that is stated
specifically and in reasonable detail, as interpreted in light of this
procompetitive purpose.
Paragraph XIV(C) of the proposed Final Judgment provides that if
the Court finds in an enforcement proceeding that a Defendant has
violated the Final Judgment, the United States may apply to the Court
for a one-time extension of the Final Judgment, together with such
other relief as may be appropriate. In addition, to compensate American
taxpayers for any costs associated with investigating and enforcing
violations of the Final Judgment, Paragraph XIV(C) provides that, in
any successful effort by the United States to enforce the Final
Judgment against a Defendant, whether litigated or resolved before
litigation, the Defendant must reimburse the United States for
attorneys' fees, experts' fees, and other costs incurred in connection
with any effort to enforce the Final Judgment, including the
investigation of the potential violation.
Finally, Section XV of the proposed Final Judgment provides that
the Final Judgment will expire ten years from the date of its entry,
except that after five years from the date of its entry, the Final
Judgment may be terminated upon notice by the United States to the
Court and Defendants that the divestiture has been completed and that
continuation of the Final Judgment is no longer necessary or in the
public interest.
XII. Remedies Available to Potential Private Litigants
Section 4 of the Clayton Act, 15 U.S.C. 15, provides that any
person who has been injured as a result of conduct prohibited by the
antitrust laws may bring suit in federal court to recover three times
the damages the person has suffered, as well as costs and reasonable
attorneys' fees. Entry of the proposed Final Judgment neither impairs
nor assists the bringing of any private antitrust damage action. Under
the provisions of Section 5(a) of the Clayton Act, 15 U.S.C. 16(a), the
proposed Final Judgment has no prima facie effect in any subsequent
private lawsuit that may be brought against Defendants.
XIII. Procedures Available for Modification of the Proposed Final
Judgment
The United States and Defendants have stipulated that the proposed
Final Judgment may be entered by the Court after compliance with the
provisions of the APPA, provided that the United States has not
withdrawn its consent. The APPA conditions entry upon the Court's
determination that the proposed Final Judgment is in the public
interest.
The APPA provides a period of at least 60 days preceding the
effective date of the proposed Final Judgment within which any person
may submit to the United States written comments regarding the proposed
Final Judgment.
[[Page 42901]]
Any person who wishes to comment should do so within 60 days of the
date of publication of this Competitive Impact Statement in the Federal
Register, or the last date of publication in a newspaper of the summary
of this Competitive Impact Statement, whichever is later. All comments
received during this period will be considered by the U.S. Department
of Justice, which remains free to withdraw its consent to the proposed
Final Judgment at any time before the Court's entry of the Final
Judgment. The comments and the response of the United States will be
filed with the Court. In addition, the comments and the United States'
responses will be published in the Federal Register unless the Court
agrees that the United States may instead publish them on the U.S.
Department of Justice, Antitrust Division's internet website.
Written comments should be submitted in English to: Scott Scheele,
Chief, Media, Entertainment, and Communications Section, Antitrust
Division, U.S. Department of Justice, 450 Fifth Street NW, Suite 7000,
Washington, DC 20530, [email protected].
The proposed Final Judgment provides that the Court retains
jurisdiction over this action, and the parties may apply to the Court
for any order necessary or appropriate for the modification,
interpretation, or enforcement of the Final Judgment.
XIV. Alternatives to the Proposed Final Judgment
As an alternative to the proposed Final Judgment, the United States
considered a full trial on the merits against Defendants. The United
States could have continued the litigation and sought preliminary and
permanent injunctions against Gray's acquisition of Quincy. The United
States is satisfied, however, that the relief required by the proposed
Final Judgment will remedy the anticompetitive effects alleged in the
Complaint, preserving competition for licensing Big Four television
retransmission consent and the sale of broadcast television spot
advertising in the Overlap DMAs. Thus, the proposed Final Judgment
achieves all or substantially all of the relief the United States would
have obtained through litigation, but avoids the time, expense, and
uncertainty of a full trial on the merits.
XV. Standard of Review Under the APPA for the Proposed Final Judgment
Under the Clayton Act and the APPA, proposed Final Judgments or
``consent decrees'' in antitrust cases brought by the United States are
subject to a 60-day comment period, after which the Court shall
determine whether entry of the proposed Final Judgment ``is in the
public interest.'' 15 U.S.C. 16(e)(1). In making that determination,
the Court, in accordance with the statute as amended in 2004, is
required to consider:
(A) The competitive impact of such judgment, including termination
of alleged violations, provisions for enforcement and modification,
duration of relief sought, anticipated effects of alternative remedies
actually considered, whether its terms are ambiguous, and any other
competitive considerations bearing upon the adequacy of such judgment
that the court deems necessary to a determination of whether the
consent judgment is in the public interest; and
(B) the impact of entry of such judgment upon competition in the
relevant market or markets, upon the public generally and individuals
alleging specific injury from the violations set forth in the complaint
including consideration of the public benefit, if any, to be derived
from a determination of the issues at trial.
15 U.S.C. 16(e)(1)(A) & (B). In considering these statutory
factors, the Court's inquiry is necessarily a limited one as the
government is entitled to ``broad discretion to settle with the
defendant within the reaches of the public interest.'' United States v.
Microsoft Corp., 56 F.3d 1448, 1461 (D.C. Cir. 1995); United States v.
U.S. Airways Grp., Inc., 38 F. Supp. 3d 69, 75 (D.D.C. 2014)
(explaining that the ``court's inquiry is limited'' in Tunney Act
settlements); United States v. InBev N.V./S.A., No. 08-1965 (JR), 2009
U.S. Dist. LEXIS 84787, at *3 (D.D.C. Aug. 11, 2009) (noting that a
court's review of a proposed Final Judgment is limited and only
inquires ``into whether the government's determination that the
proposed remedies will cure the antitrust violations alleged in the
complaint was reasonable, and whether the mechanism to enforce the
final judgment are clear and manageable'').
As the U.S. Court of Appeals for the District of Columbia Circuit
has held, under the APPA a court considers, among other things, the
relationship between the remedy secured and the specific allegations in
the government's complaint, whether the proposed Final Judgment is
sufficiently clear, whether its enforcement mechanisms are sufficient,
and whether it may positively harm third parties. See Microsoft, 56
F.3d at 1458-62. With respect to the adequacy of the relief secured by
the proposed Final Judgment, a court may not ``make de novo
determination of facts and issues.'' United States v. W. Elec. Co., 993
F.2d 1572, 1577 (D.C. Cir. 1993) (quotation marks omitted); see also
Microsoft, 56 F.3d at 1460-62; United States v. Alcoa, Inc., 152 F.
Supp. 2d 37, 40 (D.D.C. 2001); United States v. Enova Corp., 107 F.
Supp. 2d 10, 16 (D.D.C. 2000); InBev, 2009 U.S. Dist. LEXIS 84787, at
*3. Instead, ``[t]he balancing of competing social and political
interests affected by a proposed antitrust consent decree must be left,
in the first instance, to the discretion of the Attorney General.'' W.
Elec. Co., 993 F.2d at 1577 (quotation marks omitted). ``The court
should bear in mind the flexibility of the public interest inquiry: the
court's function is not to determine whether the resulting array of
rights and liabilities is one that will best serve society, but only to
confirm that the resulting settlement is within the reaches of the
public interest.'' Microsoft, 56 F.3d at 1460 (quotation marks
omitted); see also United States v. Deutsche Telekom AG, No. 19 2232
(TJK), 2020 WL 1873555, at *7 (D.D.C. Apr. 14, 2020). More demanding
requirements would ``have enormous practical consequences for the
government's ability to negotiate future settlements,'' contrary to
congressional intent. Microsoft, 56 F.3d at 1456. ``The Tunney Act was
not intended to create a disincentive to the use of the consent
decree.'' Id.
The United States' predictions about the efficacy of the remedy are
to be afforded deference by the Court. See, e.g., Microsoft, 56 F.3d at
1461 (recognizing courts should give ``due respect to the Justice
Department's . . . view of the nature of its case''); United States v.
Iron Mountain, Inc., 217 F. Supp. 3d 146, 152-53 (D.D.C. 2016) (``In
evaluating objections to settlement agreements under the Tunney Act, a
court must be mindful that [t]he government need not prove that the
settlements will perfectly remedy the alleged antitrust harms[;] it
need only provide a factual basis for concluding that the settlements
are reasonably adequate remedies for the alleged harms.'') (internal
citations omitted); United States v. Republic Servs., Inc., 723 F.
Supp. 2d 157, 160 (D.D.C. 2010) (noting ``the deferential review to
which the government's proposed remedy is accorded''); United States v.
Archer-Daniels-Midland Co., 272 F. Supp. 2d 1, 6 (D.D.C. 2003) (``A
district court must accord due respect to the government's prediction
as to the effect of proposed remedies, its perception of the market
structure, and its view of the nature of the case''). The ultimate
question is whether ``the remedies [obtained by the
[[Page 42902]]
Final Judgment are] so inconsonant with the allegations charged as to
fall outside of the `reaches of the public interest.''' Microsoft, 56
F.3d at 1461 (quoting W. Elec. Co., 900 F.2d at 309).
Moreover, the Court's role under the APPA is limited to reviewing
the remedy in relationship to the violations that the United States has
alleged in its complaint, and does not authorize the Court to
``construct [its] own hypothetical case and then evaluate the decree
against that case.'' Microsoft, 56 F.3d at 1459; see also U.S. Airways,
38 F. Supp. 3d at 75 (noting that the court must simply determine
whether there is a factual foundation for the government's decisions
such that its conclusions regarding the proposed settlements are
reasonable); InBev, 2009 U.S. Dist. LEXIS 84787, at *20 (``[T]he
`public interest' is not to be measured by comparing the violations
alleged in the complaint against those the court believes could have,
or even should have, been alleged''). Because the ``court's authority
to review the decree depends entirely on the government's exercising
its prosecutorial discretion by bringing a case in the first place,''
it follows that ``the court is only authorized to review the decree
itself,'' and not to ``effectively redraft the complaint'' to inquire
into other matters that the United States did not pursue. Microsoft, 56
F.3d at 1459-60.
In its 2004 amendments to the APPA, Congress made clear its intent
to preserve the practical benefits of using judgments proposed by the
United States in antitrust enforcement, Public Law 108-237 Sec. 221,
and added the unambiguous instruction that ``[n]othing in this section
shall be construed to require the court to conduct an evidentiary
hearing or to require the court to permit anyone to intervene.'' 15
U.S.C. 16(e)(2); see also U.S. Airways, 38 F. Supp. 3d at 76
(indicating that a court is not required to hold an evidentiary hearing
or to permit intervenors as part of its review under the Tunney Act).
This language explicitly wrote into the statute what Congress intended
when it first enacted the Tunney Act in 1974. As Senator Tunney
explained: ``[t]he court is nowhere compelled to go to trial or to
engage in extended proceedings which might have the effect of vitiating
the benefits of prompt and less costly settlement through the consent
decree process.'' 119 Cong. Rec. 24,598 (1973) (statement of Sen.
Tunney). ``A court can make its public interest determination based on
the competitive impact statement and response to public comments
alone.'' U.S. Airways, 38 F. Supp. 3d at 76 (citing Enova Corp., 107 F.
Supp. 2d at 17).
XVI. Determinative Documents
There are no determinative materials or documents within the
meaning of the APPA that were considered by the United States in
formulating the proposed Final Judgment.
Dated: July 28, 2021.
Respectfully submitted,
-----------------------------------------------------------------------
Brendan Sepulveda (D.C. Bar #1025074),
United States Department of Justice, Antitrust Division, 450 Fifth
Street NW, Suite 7000, Washington, DC 20530, Telephone: (202) 316-
7258, Facsimile: (202) 514-6381, Email: [email protected].
[FR Doc. 2021-16682 Filed 8-4-21; 8:45 am]
BILLING CODE 4410-11-P