Flo Health, Inc.; Analysis of Proposed Consent Order To Aid Public Comment, 7382-7386 [2021-01697]
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Federal Register / Vol. 86, No. 17 / Thursday, January 28, 2021 / Notices
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[FR Doc. 2021–01875 Filed 1–27–21; 8:45 am]
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[FR Doc. 2021–01893 Filed 1–27–21; 8:45 am]
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FEDERAL TRADE COMMISSION
[File No. 192 3133]
Flo Health, Inc.; Analysis of Proposed
Consent Order To Aid Public Comment
Federal Trade Commission.
Proposed consent agreement;
request for comment.
AGENCY:
ACTION:
The consent agreement in this
matter settles alleged violations of
federal law prohibiting unfair or
deceptive acts or practices. The attached
Analysis of Proposed Consent Order to
Aid Public Comment describes both the
allegations in the draft complaint and
the terms of the consent order—
embodied in the consent agreement—
that would settle these allegations.
SUMMARY:
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Comments must be received on
or before March 1, 2021.
ADDRESSES: Interested parties may file
comments online or on paper by
following the instructions in the
Request for Comment part of the
SUPPLEMENTARY INFORMATION section
below. Please write ‘‘Flo Health, Inc.;
File No. 192 3133’’ on your comment,
and file your comment online at https://
www.regulations.gov by following the
instructions on the web-based form. If
you prefer to file your comment on
paper, mail your comment to the
following address: Federal Trade
Commission, Office of the Secretary,
600 Pennsylvania Avenue NW, Suite
CC–5610 (Annex D), Washington, DC
20580, or deliver your comment to the
following address: Federal Trade
Commission, Office of the Secretary,
Constitution Center, 400 7th Street SW,
5th Floor, Suite 5610 (Annex D),
Washington, DC 20024.
FOR FURTHER INFORMATION CONTACT:
Elisa Jillson (202–326–3001), Bureau of
Consumer Protection, Federal Trade
Commission, 600 Pennsylvania Avenue
NW, Washington, DC 20580.
SUPPLEMENTARY INFORMATION: Pursuant
to Section 6(f) of the Federal Trade
Commission Act, 15 U.S.C. 46(f), and
FTC Rule 2.34, 16 CFR 2.34, notice is
hereby given that the above-captioned
consent agreement containing a consent
order to cease and desist, having been
filed with and accepted, subject to final
approval, by the Commission, has been
placed on the public record for a period
of thirty (30) days. The following
Analysis to Aid Public Comment
describes the terms of the consent
agreement and the allegations in the
complaint. An electronic copy of the
full text of the consent agreement
package can be obtained at https://
www.ftc.gov/news-events/commissionactions.
You can file a comment online or on
paper. For the Commission to consider
your comment, we must receive it on or
before March 1, 2021. Write ‘‘Flo
Health, Inc.; File No. 192 3133’’ on your
comment. Your comment—including
your name and your state—will be
placed on the public record of this
proceeding, including, to the extent
practicable, on the https://
www.regulations.gov website.
Due to the COVID–19 pandemic and
the agency’s heightened security
screening, postal mail addressed to the
Commission will be subject to delay. We
strongly encourage you to submit your
comments online through the https://
www.regulations.gov website.
If you prefer to file your comment on
paper, write ‘‘Flo Health, Inc.; File No.
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192 3133’’ on your comment and on the
envelope, and mail your comment to the
following address: Federal Trade
Commission, Office of the Secretary,
600 Pennsylvania Avenue NW, Suite
CC–5610 (Annex D), Washington, DC
20580; or deliver your comment to the
following address: Federal Trade
Commission, Office of the Secretary,
Constitution Center, 400 7th Street SW,
5th Floor, Suite 5610 (Annex D),
Washington, DC 20024. If possible,
submit your paper comment to the
Commission by courier or overnight
service.
Because your comment will be placed
on the publicly accessible website at
https://www.regulations.gov, you are
solely responsible for making sure your
comment does not include any sensitive
or confidential information. In
particular, your comment should not
include sensitive personal information,
such as your or anyone else’s Social
Security number; date of birth; driver’s
license number or other state
identification number, or foreign
country equivalent; passport number;
financial account number; or credit or
debit card number. You are also solely
responsible for making sure your
comment does not include sensitive
health information, such as medical
records or other individually
identifiable health information. In
addition, your comment should not
include any ‘‘trade secret or any
commercial or financial information
which . . . is privileged or
confidential’’—as provided by Section
6(f) of the FTC Act, 15 U.S.C. 46(f), and
FTC Rule 4.10(a)(2), 16 CFR 4.10(a)(2)—
including in particular competitively
sensitive information such as costs,
sales statistics, inventories, formulas,
patterns, devices, manufacturing
processes, or customer names.
Comments containing material for
which confidential treatment is
requested must be filed in paper form,
must be clearly labeled ‘‘Confidential,’’
and must comply with FTC Rule 4.9(c).
In particular, the written request for
confidential treatment that accompanies
the comment must include the factual
and legal basis for the request, and must
identify the specific portions of the
comment to be withheld from the public
record. See FTC Rule 4.9(c). Your
comment will be kept confidential only
if the General Counsel grants your
request in accordance with the law and
the public interest. Once your comment
has been posted on the https://
www.regulations.gov website—as legally
required by FTC Rule 4.9(b)—we cannot
redact or remove your comment from
that website, unless you submit a
confidentiality request that meets the
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requirements for such treatment under
FTC Rule 4.9(c), and the General
Counsel grants that request.
Visit the FTC website at https://
www.ftc.gov to read this Notice and the
news release describing the proposed
settlement. The FTC Act and other laws
that the Commission administers permit
the collection of public comments to
consider and use in this proceeding, as
appropriate. The Commission will
consider all timely and responsive
public comments that it receives on or
before March 1, 2021. For information
on the Commission’s privacy policy,
including routine uses permitted by the
Privacy Act, see https://www.ftc.gov/
site-information/privacy-policy.
Analysis of Proposed Consent Order To
Aid Public Comment
The Federal Trade Commission (the
‘‘Commission’’) has accepted, subject to
final approval, an agreement containing
a consent order from Flo Health, Inc.
(‘‘Respondent’’ or ‘‘Flo Health’’).
The proposed consent order
(‘‘Proposed Order’’) has been placed on
the public record for thirty (30) days for
receipt of comments from interested
persons. Comments received during this
period will become part of the public
record. After thirty (30) days, the
Commission will again review the
agreement, along with any comments
received, and will decide whether it
should withdraw from the agreement
and take appropriate action or make
final the Proposed Order.
This matter involves Flo Health, a
technology start-up that develops and
distributes a mobile application called
the Flo Period & Ovulation Tracker
(‘‘App’’), which collects and stores
menstruation and fertility information
about millions of users worldwide.
Respondent has been a participant in
the EU-U.S. Privacy Shield (‘‘Privacy
Shield’’) and the U.S.-Swiss Privacy
Shield framework since August 12,
2018.
The Commission’s proposed
complaint alleges that Flo Health
deceived consumers, in violation of
Section 5(a) of the Federal Trade
Commission Act, in seven ways:
• First, the complaint alleges that Flo
Health represented that it would not
disclose ‘‘information regarding . . .
marked cycles, pregnancy, symptoms,
notes . . .’’ to any third parties, or
disclose ‘‘any data related to health’’ to
particular third parties. In fact, Flo
Health disclosed custom app events—
records of individual users’ interactions
with various features of the App, which
conveyed identifying information about
App users’ menstrual cycles, fertility,
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7383
and pregnancies—to various third-party
marketing and analytics firms.
• Second, the complaint alleges that
Flo Health represented that it would
only disclose device identifiers or
personal data ‘‘like’’ device identifiers
to certain third parties. In fact, in
addition to disclosing device and
advertising identifiers, Flo Health also
disclosed custom app events conveying
health information to those parties.
• Third, the complaint alleges that
Flo Health represented that third parties
would not use Flo App users’ personal
information ‘‘for any purpose except to
provide services in connection with the
App.’’ In fact, Flo Health agreed to terms
with multiple third parties that
permitted these third parties to use Flo
App users’ personal health information
for the third parties’ own purposes,
including for advertising and product
improvement. Indeed, from June 2016 to
February 2019, one of the third parties
(Facebook, Inc.) used Flo App users’
personal health information for its own
purposes, including its own research
and product development.
• Counts IV through VII allege
misrepresentations of compliance with
the Privacy Shield Principles of Notice
(Count IV), Choice (Count V),
Accountability for Onward Transfers
(Count VI), and Purpose Limitation
(Count VII). Count IV alleges that Flo
Health represented compliance with the
Privacy Shield frameworks, when in fact
it did not give Flo App users notice
about to whom their data would be
disclosed and for what purposes. Count
V alleges that Flo Health disclosed this
information without providing Flo App
users with choice with respect to these
disclosures or the purposes for which
the data could be processed (e.g.,
Facebook’s advertising). Count VI
alleges that Flo Health failed to limit by
contract the third parties’ use of users’
health data or require by contract the
third parties’ compliance with the
Privacy Shield principles. And Count
VII alleges that Flo Health processed
users’ health data in a manner
incompatible with the purposes for
which it had been collected because Flo
disclosed the data to third parties under
contracts permitting them to use the
data for their own purposes.
The Proposed Order contains
injunctive provisions addressing the
alleged deceptive conduct. Part I
prohibits Flo Health from making false
or deceptive statements regarding: (1)
The purposes for which Flo Health or
any entity to whom it discloses Covered
Information (i.e., personal information,
including identifiable health
information) collects, maintains, uses,
or discloses such information; (2) the
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extent to which consumers may exercise
control over Flo Health’s access,
collection, maintenance, use, disclosure,
or deletion of Covered Information; (3)
the extent to which Flo Health complies
with any privacy, security, or
compliance program, including the
Privacy Shield; and (4) the extent to
which Flo Health collects, maintains,
uses, discloses, deletes, or permits or
denies access to any Covered
Information, or the extent to which Flo
Health protects the availability,
confidentiality, or integrity of Covered
Information.
Part II of the Proposed Order requires
Flo Health to ask any ‘‘Third Party’’ (i.e.,
any party other than Flo Health, its
service providers, or subcontractors)
that has received ‘‘Health Information’’
about ‘‘Covered App Users’’ to destroy
such information. Part III of the
Proposed Order requires that Flo
provide notice to users and the public
that it shared certain information about
users’ periods and pregnancies with the
data analytics divisions (but not the
social media divisions) of a number of
third parties, including Facebook,
Flurry, Fabric, and Google. Part IV of the
Proposed Order requires that, before
disclosing any consumer’s health
information to a third party, Flo Health
must provide notice and obtain express
affirmative consent, including informing
the user of the categories of information
to be disclosed, the identities of the
third parties, and how the information
will be used.
Part V of the Proposed Order requires
an outside ‘‘Compliance Review,’’
conducted within 180 days after entry of
the Proposed Order, to verify any
attestations and assertions Flo Health
made pursuant to the EU-U.S. Privacy
Shield or the U.S.-Swiss Privacy Shield
framework. Part VI of the Proposed
Order requires Flo Health to cooperate
with the Compliance Reviewer and Part
VII requires that a senior manager of Flo
Health certify Flo Health’s compliance
with the Proposed Order.
Part VIII of the Proposed Order
requires notification of the Commission
following any ‘‘Covered Incident,’’
which includes any incident in which
Flo Health disclosed individually
identifiable Health Information from or
about a consumer to a third party
without first receiving the consumer’s
affirmative express consent.
Parts IX through XII of the Proposed
Order are reporting and compliance
provisions, which include
recordkeeping requirements and
provisions requiring Flo Health to
provide information or documents
necessary for the Commission to
monitor compliance with the Proposed
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Order. Part XIII states that the Proposed
Order will remain in effect for twenty
(20) years, with certain exceptions.
The purpose of this analysis is to aid
public comment on the Proposed Order.
It is not intended to constitute an
official interpretation of the complaint
or Proposed Order, or to modify in any
way the Proposed Order’s terms.
By direction of the Commission,
Commissioners Chopra and Slaughter
concurring in part and dissenting in
part.
Joel Christie,
Acting Secretary.
Statement of Commissioner Noah
Joshua Phillips
Despite representing that it would not
share its users’ health details with
anyone, Flo Health, Inc. (‘‘Flo’’)
allegedly did so. As charged in the
complaint, Flo coded app events, a
mechanism by which app developers
use third-party analytics to track how
users use their apps, with words like
‘‘Pregnancy’’, and then shared them
with analytics divisions of third parties
including Facebook and Google.1 I
support this complaint and consent,
which sends an important message
about the care app developers must take
to level with users about how they share
user data.
I write to respond to the vision my
colleagues articulate about when the
Commission should use consumer
notice in our data security and privacy
enforcement program.
The order we place on the public
record for comment requires Flo to seek
deletion of data it improperly shared
with third parties; obtain users’
affirmative express consent before
sharing their health information with
third parties; report to the Commission
future unauthorized disclosures; obtain
an outside assessment of its privacy
practices; and provide the following
notice to consumers:
Between June 1, 2016 and February 23,
2019, the company that makes the Flo Period
& Ovulation Tracker app sent an identifying
number related to you and information about
your period and pregnancy to companies that
help us measure and analyze trends, usage,
and activities on the app, including the
analytics divisions of Facebook, Flurry,
Fabric, and Google. No information was
shared with the social media divisions of
1 The Complaint does not challenge the use of
third-party analytics services, upon which
developers routinely rely. Because Flo Health coded
events with names like ‘‘R_Pregnancy_Week_
Chosen’’, rather than something generic like ‘‘Event
1’’, the events conveyed health information. The
Wall Street Journal reported this conveyance on
February 22, 2019, and the next day Flo Health
ceased its conduct.
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these companies. We did not share your
name, address, or birthday with anyone at
any time.2
In championing the consumer notice
remedy in their concurring statement,
Commissioners Chopra and Slaughter
propose that the Commission no longer
assess each case on its particular merits
when determining when to order
consumer notice.3 Rather, they assert
‘‘the Commission should presumptively
seek notice provisions in privacy and
data security matters, especially in
matters that do not include redress for
victims.’’ 4 I disagree with that
approach.
The Commission has used notice
requirements to prevent ongoing harm
to consumers and to enable them to
remediate the effects of harm suffered.
To that end, the Commission has
required consumer notice in cases
where:
• Consumers’ health or safety is at
risk; 5
• consumers are subject to recurring
charges that they may be unaware of; 6
• consumers have a financial or legal
interest that needs to be protected; 7
• notice is necessary to prevent the
ongoing dissemination of deceptive
information; 8 or
• consumers on their own would not
have been able to discover or determine
2 Consent,
Exhibit A.
Chopra and Slaughter also assert
that the ‘‘plain language’’ of the Health Breach
Notification Rule covers Flo. I disagree. We have
never applied the Rule to a health app such as Flo
in the past, in part because the language of the Rule
is not so plain. And I do not support announcing
such a novel interpretation of the Rule here, in the
context of an enforcement action. See Joint
Statement of Comm’r Chopra and Comm’r
Slaughter, In re Flo Health, File No. 1923133 (Jan.
13, 2021).
4 Id.
5 For example, in Daniel Chapter One, No. 9329
(Jan. 25, 2010) https://www.ftc.gov/enforcement/
cases-proceedings/082–3085/daniel-chapter-one,
the final order required the respondent to notify
consumers that the company’s cancer treatment
claims regarding its dietary supplements were
deceptive, and the supplements could actually
interfere with cancer treatment.
6 For example, in the stipulated final order in FTC
v. Lumos Labs, Inc., No. 3:16–cv–0001, at 12–13,
22–23 (C.D. Cal. Jan. 8, 2016), the required notices
described the FTC’s allegations and explained how
to cancel service.
7 In FTC v. American Financial Benefits Center,
No. 4:18–cv–00806 (N.D. Cal. Feb. 7, 2018),
consumers were notified that their recurring
payments to the company were not being used to
pay off their student loans.
8 In FTC v. Applied Food Sciences, Inc., No. 1:14–
cv–00851 at 12, 21 (W.D. Tex. Sept. 10, 2014), a
wholesaler of dietary supplement ingredients
distributed misleading information to supplement
makers, touting the results of a clinical study that
the FTC’s investigation had shown to be botched.
The company was required to notify all supplement
makers who had received the misleading
information that the FTC did not find the study
credible.
3 Commissioners
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the illegal behavior and would not know
to take remedial action.9
Using these guidelines, the
Commission has found consumer notice
appropriate in some privacy and data
security cases as well, such as when
there was a need to inform consumers
about ongoing data collection and
sharing 10 or to correct a deceptive data
breach notification.11 On the data
security front, where it can be critical
that consumers know sensitive
information has been breached or
exposed, a panoply of state breach
notification laws require notice to
consumers.
When warranted, notice to consumers
can be an important tool. But neither the
Commission, nor any of the 50 states
with data breach notification laws, have
taken the position of requiring
consumer notice for the mere sake of the
notice itself.
Commissioners Chopra and Slaughter
stress that notice is warranted especially
where redress is not paid to consumers.
How consumer notice substitutes for
redress, an equitable mechanism to
return to consumers what they have
lost, is not clear. Nor is it clear what, if
anything, limits this approach to notice
to data security and privacy cases. To
the extent notice is intended as a
penalty, I disagree. My view is that we
should target notice as a means to help
consumers take action to protect
themselves. Contacting consumers when
there is no remedial action that they can
take runs the risk of undermining
consumer trust and needlessly
overwhelming consumers.12
Joint Statement of Commissioner Rohit
Chopra and Commissioner Rebecca
Kelly Slaughter Concurring in Part,
Dissenting in Part
Today, the FTC is ordering Flo
Health, Inc. (‘‘Flo’’) to notify consumers
9 For example, in Oracle Corp., No. C–4571 (Mar.
29, 2016), https://www.ftc.gov/enforcement/casesproceedings/132-3115/oracle-corporation-matter,
the settlement required Oracle to notify consumers
about certain data security risks and explain how
to protect their personal information by deleting
older versions of Java.
10 Unrollme Inc., No. C–4692 (Dec. 17, 2019),
https://www.ftc.gov/enforcement/casesproceedings/172-3139/unrollme-inc-matter.
11 Skymed International, Inc., File No. 1923140
(Dec. 16, 2020), https://www.ftc.gov/enforcement/
cases-proceedings/1923140/skymed-internationalinc-matter.
12 I am also concerned about the possibility of
notice fatigue. For example, in the context of
security warnings on mobile devices, there is
evidence of a decreased neurological response after
repeated exposure to warnings. See, e.g., Anthony
Vance et al., Tuning Out Security Warnings: A
Longitudinal Examination of Habituation Through
fMRI, Eye Tracking, and Field Experiments, 42 MIS
Quarterly, No. 2, June 2018, at 1, https://misq.org/
skin/frontend/default/misq/pdf/appendices/2018/
V42I1Appendices/14124_RA_VanceJenkins.pdf.
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that it has been charged with sharing
consumers’ menstruation and fertility
information without their consent. This
proposed settlement is a change for the
FTC, which has never before ordered
notice of a privacy action. We commend
the agency’s staff for securing this relief
and for addressing Flo’s concerning
practices.
While we are pleased to see this
change, we are disappointed that the
Commission is not using all of its tools
to hold accountable those who abuse
and misuse personal data. We believe
that Flo’s conduct violated the Health
Breach Notification Rule, yet the
Commission’s proposed complaint fails
to include this allegation. The rule helps
ensure that consumers are informed
when their data is misused, and firms
like Flo should not be ignoring it.
Importance of Notice
Flo Health is the developer of a
popular mobile app that collects
menstruation and fertility information
from millions of users worldwide. As
detailed in the Commission’s complaint,
Flo promised these users that it would
not disclose their sensitive information
to third parties, but did so anyway—
sharing it with Facebook, Google, and
others.1 This alleged conduct broke user
trust, and it broke the law.
In addition to requiring Flo to
improve its privacy practices, the FTC’s
proposed order directs Flo to notify its
users of this serious breach. Notice
confers a number of benefits in cases
like this one. Consumers deserve to
know when a company made false
privacy promises, so they can modify
their usage or switch services. Notice
also informs how consumers review a
service, and whether they will
recommend it to others. Finally, notice
accords consumers the dignity of
knowing what happened. For all these
reasons, the Commission should
presumptively seek notice provisions in
privacy and data security matters,
especially in matters that do not include
redress for victims.2
1 Compl., In the Matter of Flo Health, Inc., Docket
No. 1923133, ¶¶ 13–24.
2 In a separate statement, Commissioner Phillips
argues that notice should be limited to
circumstances under which it can ‘‘help consumers
take action to protect themselves.’’ See Separate
Statement of Commissioner Noah Joshua Phillips In
the Matter of Flo Health, Inc. Comm’n File No.
1923133 at 2 (Jan. 13, 2021). In our view, the notice
requirement here squarely meets that test, as
consumers can switch to more privacy-protecting
services or adjust their data-sharing behavior with
companies that act unlawfully. Commissioner
Phillips further suggests that notice is no substitute
for redress. We agree. But when redress is not
ordered, notice at least ensures consumers are
aware of the FTC’s action, which might otherwise
be achieved through a redress check. Finally,
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Health Breach Notification Rule
The Commission must also ensure it
is vigorously enforcing the laws on the
books. Congress has entrusted the FTC
with promulgating and enforcing the
Health Breach Notification Rule, one of
only a handful of federal privacy laws
protecting consumers. The rule requires
vendors of unsecured health
information, including mobile health
apps, to notify users and the FTC if
there has been an unauthorized
disclosure. Although the FTC has
advised mobile health apps to examine
their obligations under the rule,3
including through the use of an
interactive tool,4 the FTC has never
brought an action to enforce it.5
In our view, the FTC should have
charged Flo with violating the Health
Breach Notification Rule. Under the
rule, Flo was obligated to notify its users
after it allegedly shared their health
information with Facebook, Google, and
others without their authorization.6 Flo
Commissioner Phillips argues that consumers may
not read all notices. This is a valid concern, and
notice is no substitute for other remedies, such as
admissions of liability or substantive limits on the
collection, use, and abuse of personal data.
3 Mobile Health App Developers: FTC Best
Practices, Fed. Trade Comm’n, https://www.ftc.gov/
tips-advice/business-center/guidance/mobilehealth-app-developers-ftc-best-practices (last
visited on Jul. 31, 2020).
4 Mobile Health Apps Interactive Tool, Fed. Trade
Comm’n, https://www.ftc.gov/tips-advice/businesscenter/guidance/mobile-health-apps-interactivetool (last visited on Jul. 31, 2020).
5 Commissioner Phillips suggests that enforcing
the rule against Flo would be ‘‘novel.’’ Phillips
Statement, supra note 2, at 1. But, this could be said
of any enforcement action in this context, since the
Commission has never enforced the Health Breach
Notification Rule. If there is concern that Flo did
not know it was violating the rule, that would be
relevant to the question of whether Flo is liable for
civil penalties. See 15 U.S.C. 45(m)(1)(A). Flo’s lack
of knowledge about the rule’s requirements would
not be relevant to the question of whether the
Commission could charge Flo with a violation.
6 See Compl., supra note 1, ¶¶ 18–24. The FTC’s
Health Breach Notification Rule covers (a) health
care providers that (b) store unsecured, personally
identifiable health information that (c) can be
drawn from multiple sources, and the rule is
triggered when such entities experience a ‘‘breach
of security.’’ See 16 CFR 318. Under the definitions
cross-referenced by the Rule, Flo—which markets
itself as a ‘‘health assistant’’—is a ‘‘health care
provider,’’ in that it ‘‘furnish[es] health care
services and supplies.’’ See 16 CFR 318.2(e); 42
U.S.C. 1320d(6), d(3). Additionally, Flo stores
personally identifiable health information that is
not secured according to an HHS-approved method,
and that can be drawn from multiple source. See
16 CFR 318.2(i); Fitness Trackers and Apps, Flo
Health, https://flo.health/faq/fitness-trackers-andapps (last visited on Jan. 6, 2020) (instructing users
on how to sync Flo with other apps). When Flo,
according to the complaint, disclosed sensitive
health information without users’ authorization,
this was a ‘‘breach of security’’ under the rule 16
CFR 318.2(a) (defining ‘‘breach of security’’ as
‘‘acquisition of [PHR identifiable health
information] without the authorization of the
individual.’’).
E:\FR\FM\28JAN1.SGM
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7386
Federal Register / Vol. 86, No. 17 / Thursday, January 28, 2021 / Notices
did not do so, making the company
liable under the rule.7
The Health Breach Notification Rule
was first issued more than a decade ago,
but the explosion in connected health
apps make its requirements more
important than ever. While we would
prefer to see substantive limits on firms’
ability to collect and monetize our
personal information, the rule at least
ensures that services like Flo need to
come clean when they experience
privacy or security breaches. Over time,
this may induce firms to take greater
care in collecting and monetizing our
most sensitive information.
Conclusion
We are pleased to see a notice
provision in today’s proposed order, but
there is much more the FTC can do to
protect consumers’ data, and hold
accountable those who abuse it. Where
Congress has given us rulemaking
authority, we should use it.8 And where
we have rules already on the books, we
should enforce them. Here, the Health
Breach Notification Rule will have its
intended effect only if the FTC is
willing to enforce it.
We believe enforcing the rule was
warranted here, and we respectfully
dissent from the Commission’s failure to
do so. Particularly as we seek more
authority from Congress in the privacy
space, it is critical we demonstrate we
are prepared to use the authorities we
already have.
[FR Doc. 2021–01697 Filed 1–27–21; 8:45 am]
BILLING CODE 6750–01–P
7 See 16 CFR 318.7 (stating that a violation of the
rule constitutes a violation of a trade regulation
rule). Notably, California’s recent action against a
similar fertility-tracking app charged with similar
privacy violations included a $250,000 civil
penalty. Press Release, Cal. Att’y Gen., Attorney
General Becerra Announces Landmark Settlement
Against Glow, Inc.—Fertility App Risked Exposing
Millions of Women’s Personal and Medical
Information (Sep. 17, 2020), https://oag.ca.gov/
news/press-releases/attorney-general-becerraannounces-landmark-settlement-against-glow-inc%E2%80%93.
8 We have previously articulated opportunities to
make use of our existing authorities when it comes
to data protection. See Statement of Commissioner
Rohit Chopra Regarding the Report to Congress on
the FTC’s Use of Its Authorities to Protect
Consumer Privacy and Security, Comm’n File
P065404 (June 18, 2020), https://www.ftc.gov/
public-statements/2020/06/statementcommissioner-rohit-chopra-regarding-reportcongress-ftcs-use-its; Remarks of Commissioner
Rebecca Kelly Slaughter at Silicon Flatirons, The
Near Future of U.S. Privacy Law, University of
Colorado Law School (Sep. 6, 2019), https://
www.ftc.gov/system/files/documents/public_
statements/1543396/slaughter_silicon_flatirons_
remarks_9-6-19.pdf.
VerDate Sep<11>2014
17:16 Jan 27, 2021
Jkt 253001
DEPARTMENT OF HEALTH AND
HUMAN SERVICES
Centers for Disease Control and
Prevention
[30Day–21–0909]
Agency Forms Undergoing Paperwork
Reduction Act Review
In accordance with the Paperwork
Reduction Act of 1995, the Centers for
Disease Control and Prevention (CDC)
has submitted the information
collection request titled CDC Diabetes
Prevention Recognition Program (DPRP)
to the Office of Management and Budget
(OMB) for review and approval. CDC
previously published a ‘‘Proposed Data
Collection Submitted for Public
Comment and Recommendations’’
notice on June 15, 2020, to obtain
comments from the public and affected
agencies. CDC received 30 unique sets
of public comments. Within the 30 sets
of comments, there were 126 questions/
comments answered by CDC. This
notice serves to allow an additional 30
days for public and affected agency
comments.
CDC will accept all comments for this
proposed information collection project.
The Office of Management and Budget
is particularly interested in comments
that:
(a) Evaluate whether the proposed
collection of information is necessary
for the proper performance of the
functions of the agency, including
whether the information will have
practical utility;
(b) Evaluate the accuracy of the
agencies estimate of the burden of the
proposed collection of information,
including the validity of the
methodology and assumptions used;
(c) Enhance the quality, utility, and
clarity of the information to be
collected;
(d) Minimize the burden of the
collection of information on those who
are to respond, including, through the
use of appropriate automated,
electronic, mechanical, or other
technological collection techniques or
other forms of information technology,
e.g., permitting electronic submission of
responses; and
(e) Assess information collection
costs.
To request additional information on
the proposed project or to obtain a copy
of the information collection plan and
instruments, call (404) 639–7570.
Comments and recommendations for the
proposed information collection should
be sent within 30 days of publication of
this notice to www.reginfo.gov/public/
do/PRAMain. Find this particular
PO 00000
Frm 00034
Fmt 4703
Sfmt 4703
information collection by selecting
‘‘Currently under 30-day Review—Open
for Public Comments’’ or by using the
search function. Direct written
comments and/or suggestions regarding
the items contained in this notice to the
Attention: CDC Desk Officer, Office of
Management and Budget, 725 17th
Street NW, Washington, DC 20503 or by
fax to (202) 395–5806. Provide written
comments within 30 days of notice
publication.
Proposed Project
CDC Diabetes Prevention Recognition
Program (DPRP) (OMB Control No.
0920–0909, Exp. 02/28/2021)—
Revision—National Center for Chronic
Disease Prevention and Health
Promotion (NCCDPHP), Centers for
Disease Control and Prevention (CDC).
Background and Brief Description
CDC’s Division of Diabetes
Translation (DDT) established and
administers the National Diabetes
Prevention Program’s (National DPP)
Diabetes Prevention Recognition
Program (DPRP), which recognizes
organizations that deliver diabetes
prevention programs according to
evidence-based requirements set forth in
the ‘Centers for Disease Control and
Prevention Diabetes Prevention
Recognition Program Standards and
Operating Procedures’ (DPRP
Standards). Additionally, the Centers for
Medicare and Medicaid Services (CMS)
Medicare Diabetes Prevention Program
(MDPP) expansion of CDC’s National
DPP was announced in early 2016,
when the Secretary of Health and
Human Services determined that the
Diabetes Prevention Program met the
statutory criteria for inclusion in
Medicare’s expanded list of healthcare
services for beneficiaries (https://
innovation.cms.gov/initiatives/
medicare-diabetes-prevention-program/
). This is the first time a preventive
service model from the CMS Innovation
(CMMI) Center has been expanded.
After extensive testing of the DPP model
in 17 sites across the U.S. in 2014–2016,
CMS proposed the MDPP in Sections
1102 and 1871 of the Social Security
Act (42 U.S.C. 1302 and 1395hh
§ 424.59), authorizing CDC-recognized
organizations to prepare for enrollment
as MDPP suppliers beginning in January
2018 in order to bill CMS for these
services. Only organizations in good
standing with the CDC DPRP are eligible
as MDPP suppliers. CDC continues to
work with CMS to support the MDPP.
CDC requests an additional three
years of OMB approval to continue
collecting the information needed to
administer the DPRP and information
E:\FR\FM\28JAN1.SGM
28JAN1
Agencies
[Federal Register Volume 86, Number 17 (Thursday, January 28, 2021)]
[Notices]
[Pages 7382-7386]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 2021-01697]
=======================================================================
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FEDERAL TRADE COMMISSION
[File No. 192 3133]
Flo Health, Inc.; Analysis of Proposed Consent Order To Aid
Public Comment
AGENCY: Federal Trade Commission.
ACTION: Proposed consent agreement; request for comment.
-----------------------------------------------------------------------
SUMMARY: The consent agreement in this matter settles alleged
violations of federal law prohibiting unfair or deceptive acts or
practices. The attached Analysis of Proposed Consent Order to Aid
Public Comment describes both the allegations in the draft complaint
and the terms of the consent order--embodied in the consent agreement--
that would settle these allegations.
DATES: Comments must be received on or before March 1, 2021.
ADDRESSES: Interested parties may file comments online or on paper by
following the instructions in the Request for Comment part of the
SUPPLEMENTARY INFORMATION section below. Please write ``Flo Health,
Inc.; File No. 192 3133'' on your comment, and file your comment online
at https://www.regulations.gov by following the instructions on the
web-based form. If you prefer to file your comment on paper, mail your
comment to the following address: Federal Trade Commission, Office of
the Secretary, 600 Pennsylvania Avenue NW, Suite CC-5610 (Annex D),
Washington, DC 20580, or deliver your comment to the following address:
Federal Trade Commission, Office of the Secretary, Constitution Center,
400 7th Street SW, 5th Floor, Suite 5610 (Annex D), Washington, DC
20024.
FOR FURTHER INFORMATION CONTACT: Elisa Jillson (202-326-3001), Bureau
of Consumer Protection, Federal Trade Commission, 600 Pennsylvania
Avenue NW, Washington, DC 20580.
SUPPLEMENTARY INFORMATION: Pursuant to Section 6(f) of the Federal
Trade Commission Act, 15 U.S.C. 46(f), and FTC Rule 2.34, 16 CFR 2.34,
notice is hereby given that the above-captioned consent agreement
containing a consent order to cease and desist, having been filed with
and accepted, subject to final approval, by the Commission, has been
placed on the public record for a period of thirty (30) days. The
following Analysis to Aid Public Comment describes the terms of the
consent agreement and the allegations in the complaint. An electronic
copy of the full text of the consent agreement package can be obtained
at https://www.ftc.gov/news-events/commission-actions.
You can file a comment online or on paper. For the Commission to
consider your comment, we must receive it on or before March 1, 2021.
Write ``Flo Health, Inc.; File No. 192 3133'' on your comment. Your
comment--including your name and your state--will be placed on the
public record of this proceeding, including, to the extent practicable,
on the https://www.regulations.gov website.
Due to the COVID-19 pandemic and the agency's heightened security
screening, postal mail addressed to the Commission will be subject to
delay. We strongly encourage you to submit your comments online through
the https://www.regulations.gov website.
If you prefer to file your comment on paper, write ``Flo Health,
Inc.; File No.
[[Page 7383]]
192 3133'' on your comment and on the envelope, and mail your comment
to the following address: Federal Trade Commission, Office of the
Secretary, 600 Pennsylvania Avenue NW, Suite CC-5610 (Annex D),
Washington, DC 20580; or deliver your comment to the following address:
Federal Trade Commission, Office of the Secretary, Constitution Center,
400 7th Street SW, 5th Floor, Suite 5610 (Annex D), Washington, DC
20024. If possible, submit your paper comment to the Commission by
courier or overnight service.
Because your comment will be placed on the publicly accessible
website at https://www.regulations.gov, you are solely responsible for
making sure your comment does not include any sensitive or confidential
information. In particular, your comment should not include sensitive
personal information, such as your or anyone else's Social Security
number; date of birth; driver's license number or other state
identification number, or foreign country equivalent; passport number;
financial account number; or credit or debit card number. You are also
solely responsible for making sure your comment does not include
sensitive health information, such as medical records or other
individually identifiable health information. In addition, your comment
should not include any ``trade secret or any commercial or financial
information which . . . is privileged or confidential''--as provided by
Section 6(f) of the FTC Act, 15 U.S.C. 46(f), and FTC Rule 4.10(a)(2),
16 CFR 4.10(a)(2)--including in particular competitively sensitive
information such as costs, sales statistics, inventories, formulas,
patterns, devices, manufacturing processes, or customer names.
Comments containing material for which confidential treatment is
requested must be filed in paper form, must be clearly labeled
``Confidential,'' and must comply with FTC Rule 4.9(c). In particular,
the written request for confidential treatment that accompanies the
comment must include the factual and legal basis for the request, and
must identify the specific portions of the comment to be withheld from
the public record. See FTC Rule 4.9(c). Your comment will be kept
confidential only if the General Counsel grants your request in
accordance with the law and the public interest. Once your comment has
been posted on the https://www.regulations.gov website--as legally
required by FTC Rule 4.9(b)--we cannot redact or remove your comment
from that website, unless you submit a confidentiality request that
meets the requirements for such treatment under FTC Rule 4.9(c), and
the General Counsel grants that request.
Visit the FTC website at https://www.ftc.gov to read this Notice and
the news release describing the proposed settlement. The FTC Act and
other laws that the Commission administers permit the collection of
public comments to consider and use in this proceeding, as appropriate.
The Commission will consider all timely and responsive public comments
that it receives on or before March 1, 2021. For information on the
Commission's privacy policy, including routine uses permitted by the
Privacy Act, see https://www.ftc.gov/site-information/privacy-policy.
Analysis of Proposed Consent Order To Aid Public Comment
The Federal Trade Commission (the ``Commission'') has accepted,
subject to final approval, an agreement containing a consent order from
Flo Health, Inc. (``Respondent'' or ``Flo Health'').
The proposed consent order (``Proposed Order'') has been placed on
the public record for thirty (30) days for receipt of comments from
interested persons. Comments received during this period will become
part of the public record. After thirty (30) days, the Commission will
again review the agreement, along with any comments received, and will
decide whether it should withdraw from the agreement and take
appropriate action or make final the Proposed Order.
This matter involves Flo Health, a technology start-up that
develops and distributes a mobile application called the Flo Period &
Ovulation Tracker (``App''), which collects and stores menstruation and
fertility information about millions of users worldwide. Respondent has
been a participant in the EU-U.S. Privacy Shield (``Privacy Shield'')
and the U.S.-Swiss Privacy Shield framework since August 12, 2018.
The Commission's proposed complaint alleges that Flo Health
deceived consumers, in violation of Section 5(a) of the Federal Trade
Commission Act, in seven ways:
First, the complaint alleges that Flo Health represented
that it would not disclose ``information regarding . . . marked cycles,
pregnancy, symptoms, notes . . .'' to any third parties, or disclose
``any data related to health'' to particular third parties. In fact,
Flo Health disclosed custom app events--records of individual users'
interactions with various features of the App, which conveyed
identifying information about App users' menstrual cycles, fertility,
and pregnancies--to various third-party marketing and analytics firms.
Second, the complaint alleges that Flo Health represented
that it would only disclose device identifiers or personal data
``like'' device identifiers to certain third parties. In fact, in
addition to disclosing device and advertising identifiers, Flo Health
also disclosed custom app events conveying health information to those
parties.
Third, the complaint alleges that Flo Health represented
that third parties would not use Flo App users' personal information
``for any purpose except to provide services in connection with the
App.'' In fact, Flo Health agreed to terms with multiple third parties
that permitted these third parties to use Flo App users' personal
health information for the third parties' own purposes, including for
advertising and product improvement. Indeed, from June 2016 to February
2019, one of the third parties (Facebook, Inc.) used Flo App users'
personal health information for its own purposes, including its own
research and product development.
Counts IV through VII allege misrepresentations of
compliance with the Privacy Shield Principles of Notice (Count IV),
Choice (Count V), Accountability for Onward Transfers (Count VI), and
Purpose Limitation (Count VII). Count IV alleges that Flo Health
represented compliance with the Privacy Shield frameworks, when in fact
it did not give Flo App users notice about to whom their data would be
disclosed and for what purposes. Count V alleges that Flo Health
disclosed this information without providing Flo App users with choice
with respect to these disclosures or the purposes for which the data
could be processed (e.g., Facebook's advertising). Count VI alleges
that Flo Health failed to limit by contract the third parties' use of
users' health data or require by contract the third parties' compliance
with the Privacy Shield principles. And Count VII alleges that Flo
Health processed users' health data in a manner incompatible with the
purposes for which it had been collected because Flo disclosed the data
to third parties under contracts permitting them to use the data for
their own purposes.
The Proposed Order contains injunctive provisions addressing the
alleged deceptive conduct. Part I prohibits Flo Health from making
false or deceptive statements regarding: (1) The purposes for which Flo
Health or any entity to whom it discloses Covered Information (i.e.,
personal information, including identifiable health information)
collects, maintains, uses, or discloses such information; (2) the
[[Page 7384]]
extent to which consumers may exercise control over Flo Health's
access, collection, maintenance, use, disclosure, or deletion of
Covered Information; (3) the extent to which Flo Health complies with
any privacy, security, or compliance program, including the Privacy
Shield; and (4) the extent to which Flo Health collects, maintains,
uses, discloses, deletes, or permits or denies access to any Covered
Information, or the extent to which Flo Health protects the
availability, confidentiality, or integrity of Covered Information.
Part II of the Proposed Order requires Flo Health to ask any
``Third Party'' (i.e., any party other than Flo Health, its service
providers, or subcontractors) that has received ``Health Information''
about ``Covered App Users'' to destroy such information. Part III of
the Proposed Order requires that Flo provide notice to users and the
public that it shared certain information about users' periods and
pregnancies with the data analytics divisions (but not the social media
divisions) of a number of third parties, including Facebook, Flurry,
Fabric, and Google. Part IV of the Proposed Order requires that, before
disclosing any consumer's health information to a third party, Flo
Health must provide notice and obtain express affirmative consent,
including informing the user of the categories of information to be
disclosed, the identities of the third parties, and how the information
will be used.
Part V of the Proposed Order requires an outside ``Compliance
Review,'' conducted within 180 days after entry of the Proposed Order,
to verify any attestations and assertions Flo Health made pursuant to
the EU-U.S. Privacy Shield or the U.S.-Swiss Privacy Shield framework.
Part VI of the Proposed Order requires Flo Health to cooperate with the
Compliance Reviewer and Part VII requires that a senior manager of Flo
Health certify Flo Health's compliance with the Proposed Order.
Part VIII of the Proposed Order requires notification of the
Commission following any ``Covered Incident,'' which includes any
incident in which Flo Health disclosed individually identifiable Health
Information from or about a consumer to a third party without first
receiving the consumer's affirmative express consent.
Parts IX through XII of the Proposed Order are reporting and
compliance provisions, which include recordkeeping requirements and
provisions requiring Flo Health to provide information or documents
necessary for the Commission to monitor compliance with the Proposed
Order. Part XIII states that the Proposed Order will remain in effect
for twenty (20) years, with certain exceptions.
The purpose of this analysis is to aid public comment on the
Proposed Order. It is not intended to constitute an official
interpretation of the complaint or Proposed Order, or to modify in any
way the Proposed Order's terms.
By direction of the Commission, Commissioners Chopra and Slaughter
concurring in part and dissenting in part.
Joel Christie,
Acting Secretary.
Statement of Commissioner Noah Joshua Phillips
Despite representing that it would not share its users' health
details with anyone, Flo Health, Inc. (``Flo'') allegedly did so. As
charged in the complaint, Flo coded app events, a mechanism by which
app developers use third-party analytics to track how users use their
apps, with words like ``Pregnancy'', and then shared them with
analytics divisions of third parties including Facebook and Google.\1\
I support this complaint and consent, which sends an important message
about the care app developers must take to level with users about how
they share user data.
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\1\ The Complaint does not challenge the use of third-party
analytics services, upon which developers routinely rely. Because
Flo Health coded events with names like ``R_Pregnancy_Week_Chosen'',
rather than something generic like ``Event 1'', the events conveyed
health information. The Wall Street Journal reported this conveyance
on February 22, 2019, and the next day Flo Health ceased its
conduct.
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I write to respond to the vision my colleagues articulate about
when the Commission should use consumer notice in our data security and
privacy enforcement program.
The order we place on the public record for comment requires Flo to
seek deletion of data it improperly shared with third parties; obtain
users' affirmative express consent before sharing their health
information with third parties; report to the Commission future
unauthorized disclosures; obtain an outside assessment of its privacy
practices; and provide the following notice to consumers:
Between June 1, 2016 and February 23, 2019, the company that
makes the Flo Period & Ovulation Tracker app sent an identifying
number related to you and information about your period and
pregnancy to companies that help us measure and analyze trends,
usage, and activities on the app, including the analytics divisions
of Facebook, Flurry, Fabric, and Google. No information was shared
with the social media divisions of these companies. We did not share
your name, address, or birthday with anyone at any time.\2\
---------------------------------------------------------------------------
\2\ Consent, Exhibit A.
In championing the consumer notice remedy in their concurring
statement, Commissioners Chopra and Slaughter propose that the
Commission no longer assess each case on its particular merits when
determining when to order consumer notice.\3\ Rather, they assert ``the
Commission should presumptively seek notice provisions in privacy and
data security matters, especially in matters that do not include
redress for victims.'' \4\ I disagree with that approach.
---------------------------------------------------------------------------
\3\ Commissioners Chopra and Slaughter also assert that the
``plain language'' of the Health Breach Notification Rule covers
Flo. I disagree. We have never applied the Rule to a health app such
as Flo in the past, in part because the language of the Rule is not
so plain. And I do not support announcing such a novel
interpretation of the Rule here, in the context of an enforcement
action. See Joint Statement of Comm'r Chopra and Comm'r Slaughter,
In re Flo Health, File No. 1923133 (Jan. 13, 2021).
\4\ Id.
---------------------------------------------------------------------------
The Commission has used notice requirements to prevent ongoing harm
to consumers and to enable them to remediate the effects of harm
suffered. To that end, the Commission has required consumer notice in
cases where:
Consumers' health or safety is at risk; \5\
---------------------------------------------------------------------------
\5\ For example, in Daniel Chapter One, No. 9329 (Jan. 25, 2010)
https://www.ftc.gov/enforcement/cases-proceedings/082-3085/daniel-chapter-one, the final order required the respondent to notify
consumers that the company's cancer treatment claims regarding its
dietary supplements were deceptive, and the supplements could
actually interfere with cancer treatment.
---------------------------------------------------------------------------
consumers are subject to recurring charges that they may
be unaware of; \6\
---------------------------------------------------------------------------
\6\ For example, in the stipulated final order in FTC v. Lumos
Labs, Inc., No. 3:16-cv-0001, at 12-13, 22-23 (C.D. Cal. Jan. 8,
2016), the required notices described the FTC's allegations and
explained how to cancel service.
---------------------------------------------------------------------------
consumers have a financial or legal interest that needs to
be protected; \7\
---------------------------------------------------------------------------
\7\ In FTC v. American Financial Benefits Center, No. 4:18-cv-
00806 (N.D. Cal. Feb. 7, 2018), consumers were notified that their
recurring payments to the company were not being used to pay off
their student loans.
---------------------------------------------------------------------------
notice is necessary to prevent the ongoing dissemination
of deceptive information; \8\ or
---------------------------------------------------------------------------
\8\ In FTC v. Applied Food Sciences, Inc., No. 1:14-cv-00851 at
12, 21 (W.D. Tex. Sept. 10, 2014), a wholesaler of dietary
supplement ingredients distributed misleading information to
supplement makers, touting the results of a clinical study that the
FTC's investigation had shown to be botched. The company was
required to notify all supplement makers who had received the
misleading information that the FTC did not find the study credible.
---------------------------------------------------------------------------
consumers on their own would not have been able to
discover or determine
[[Page 7385]]
the illegal behavior and would not know to take remedial action.\9\
---------------------------------------------------------------------------
\9\ For example, in Oracle Corp., No. C-4571 (Mar. 29, 2016),
https://www.ftc.gov/enforcement/cases-proceedings/132-3115/oracle-corporation-matter, the settlement required Oracle to notify
consumers about certain data security risks and explain how to
protect their personal information by deleting older versions of
Java.
---------------------------------------------------------------------------
Using these guidelines, the Commission has found consumer notice
appropriate in some privacy and data security cases as well, such as
when there was a need to inform consumers about ongoing data collection
and sharing \10\ or to correct a deceptive data breach
notification.\11\ On the data security front, where it can be critical
that consumers know sensitive information has been breached or exposed,
a panoply of state breach notification laws require notice to
consumers.
---------------------------------------------------------------------------
\10\ Unrollme Inc., No. C-4692 (Dec. 17, 2019), https://www.ftc.gov/enforcement/cases-proceedings/172-3139/unrollme-inc-matter.
\11\ Skymed International, Inc., File No. 1923140 (Dec. 16,
2020), https://www.ftc.gov/enforcement/cases-proceedings/1923140/skymed-international-inc-matter.
---------------------------------------------------------------------------
When warranted, notice to consumers can be an important tool. But
neither the Commission, nor any of the 50 states with data breach
notification laws, have taken the position of requiring consumer notice
for the mere sake of the notice itself.
Commissioners Chopra and Slaughter stress that notice is warranted
especially where redress is not paid to consumers. How consumer notice
substitutes for redress, an equitable mechanism to return to consumers
what they have lost, is not clear. Nor is it clear what, if anything,
limits this approach to notice to data security and privacy cases. To
the extent notice is intended as a penalty, I disagree. My view is that
we should target notice as a means to help consumers take action to
protect themselves. Contacting consumers when there is no remedial
action that they can take runs the risk of undermining consumer trust
and needlessly overwhelming consumers.\12\
---------------------------------------------------------------------------
\12\ I am also concerned about the possibility of notice
fatigue. For example, in the context of security warnings on mobile
devices, there is evidence of a decreased neurological response
after repeated exposure to warnings. See, e.g., Anthony Vance et
al., Tuning Out Security Warnings: A Longitudinal Examination of
Habituation Through fMRI, Eye Tracking, and Field Experiments, 42
MIS Quarterly, No. 2, June 2018, at 1, https://misq.org/skin/frontend/default/misq/pdf/appendices/2018/V42I1Appendices/14124_RA_VanceJenkins.pdf.
---------------------------------------------------------------------------
Joint Statement of Commissioner Rohit Chopra and Commissioner Rebecca
Kelly Slaughter Concurring in Part, Dissenting in Part
Today, the FTC is ordering Flo Health, Inc. (``Flo'') to notify
consumers that it has been charged with sharing consumers' menstruation
and fertility information without their consent. This proposed
settlement is a change for the FTC, which has never before ordered
notice of a privacy action. We commend the agency's staff for securing
this relief and for addressing Flo's concerning practices.
While we are pleased to see this change, we are disappointed that
the Commission is not using all of its tools to hold accountable those
who abuse and misuse personal data. We believe that Flo's conduct
violated the Health Breach Notification Rule, yet the Commission's
proposed complaint fails to include this allegation. The rule helps
ensure that consumers are informed when their data is misused, and
firms like Flo should not be ignoring it.
Importance of Notice
Flo Health is the developer of a popular mobile app that collects
menstruation and fertility information from millions of users
worldwide. As detailed in the Commission's complaint, Flo promised
these users that it would not disclose their sensitive information to
third parties, but did so anyway--sharing it with Facebook, Google, and
others.\1\ This alleged conduct broke user trust, and it broke the law.
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\1\ Compl., In the Matter of Flo Health, Inc., Docket No.
1923133, ]] 13-24.
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In addition to requiring Flo to improve its privacy practices, the
FTC's proposed order directs Flo to notify its users of this serious
breach. Notice confers a number of benefits in cases like this one.
Consumers deserve to know when a company made false privacy promises,
so they can modify their usage or switch services. Notice also informs
how consumers review a service, and whether they will recommend it to
others. Finally, notice accords consumers the dignity of knowing what
happened. For all these reasons, the Commission should presumptively
seek notice provisions in privacy and data security matters, especially
in matters that do not include redress for victims.\2\
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\2\ In a separate statement, Commissioner Phillips argues that
notice should be limited to circumstances under which it can ``help
consumers take action to protect themselves.'' See Separate
Statement of Commissioner Noah Joshua Phillips In the Matter of Flo
Health, Inc. Comm'n File No. 1923133 at 2 (Jan. 13, 2021). In our
view, the notice requirement here squarely meets that test, as
consumers can switch to more privacy-protecting services or adjust
their data-sharing behavior with companies that act unlawfully.
Commissioner Phillips further suggests that notice is no substitute
for redress. We agree. But when redress is not ordered, notice at
least ensures consumers are aware of the FTC's action, which might
otherwise be achieved through a redress check. Finally, Commissioner
Phillips argues that consumers may not read all notices. This is a
valid concern, and notice is no substitute for other remedies, such
as admissions of liability or substantive limits on the collection,
use, and abuse of personal data.
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Health Breach Notification Rule
The Commission must also ensure it is vigorously enforcing the laws
on the books. Congress has entrusted the FTC with promulgating and
enforcing the Health Breach Notification Rule, one of only a handful of
federal privacy laws protecting consumers. The rule requires vendors of
unsecured health information, including mobile health apps, to notify
users and the FTC if there has been an unauthorized disclosure.
Although the FTC has advised mobile health apps to examine their
obligations under the rule,\3\ including through the use of an
interactive tool,\4\ the FTC has never brought an action to enforce
it.\5\
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\3\ Mobile Health App Developers: FTC Best Practices, Fed. Trade
Comm'n, https://www.ftc.gov/tips-advice/business-center/guidance/mobile-health-app-developers-ftc-best-practices (last visited on
Jul. 31, 2020).
\4\ Mobile Health Apps Interactive Tool, Fed. Trade Comm'n,
https://www.ftc.gov/tips-advice/business-center/guidance/mobile-health-apps-interactive-tool (last visited on Jul. 31, 2020).
\5\ Commissioner Phillips suggests that enforcing the rule
against Flo would be ``novel.'' Phillips Statement, supra note 2, at
1. But, this could be said of any enforcement action in this
context, since the Commission has never enforced the Health Breach
Notification Rule. If there is concern that Flo did not know it was
violating the rule, that would be relevant to the question of
whether Flo is liable for civil penalties. See 15 U.S.C.
45(m)(1)(A). Flo's lack of knowledge about the rule's requirements
would not be relevant to the question of whether the Commission
could charge Flo with a violation.
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In our view, the FTC should have charged Flo with violating the
Health Breach Notification Rule. Under the rule, Flo was obligated to
notify its users after it allegedly shared their health information
with Facebook, Google, and others without their authorization.\6\ Flo
[[Page 7386]]
did not do so, making the company liable under the rule.\7\
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\6\ See Compl., supra note 1, ]] 18-24. The FTC's Health Breach
Notification Rule covers (a) health care providers that (b) store
unsecured, personally identifiable health information that (c) can
be drawn from multiple sources, and the rule is triggered when such
entities experience a ``breach of security.'' See 16 CFR 318. Under
the definitions cross-referenced by the Rule, Flo--which markets
itself as a ``health assistant''--is a ``health care provider,'' in
that it ``furnish[es] health care services and supplies.'' See 16
CFR 318.2(e); 42 U.S.C. 1320d(6), d(3). Additionally, Flo stores
personally identifiable health information that is not secured
according to an HHS-approved method, and that can be drawn from
multiple source. See 16 CFR 318.2(i); Fitness Trackers and Apps, Flo
Health, https://flo.health/faq/fitness-trackers-and-apps (last
visited on Jan. 6, 2020) (instructing users on how to sync Flo with
other apps). When Flo, according to the complaint, disclosed
sensitive health information without users' authorization, this was
a ``breach of security'' under the rule 16 CFR 318.2(a) (defining
``breach of security'' as ``acquisition of [PHR identifiable health
information] without the authorization of the individual.'').
\7\ See 16 CFR 318.7 (stating that a violation of the rule
constitutes a violation of a trade regulation rule). Notably,
California's recent action against a similar fertility-tracking app
charged with similar privacy violations included a $250,000 civil
penalty. Press Release, Cal. Att'y Gen., Attorney General Becerra
Announces Landmark Settlement Against Glow, Inc.--Fertility App
Risked Exposing Millions of Women's Personal and Medical Information
(Sep. 17, 2020), https://oag.ca.gov/news/press-releases/attorney-general-becerra-announces-landmark-settlement-against-glow-inc-%E2%80%93.
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The Health Breach Notification Rule was first issued more than a
decade ago, but the explosion in connected health apps make its
requirements more important than ever. While we would prefer to see
substantive limits on firms' ability to collect and monetize our
personal information, the rule at least ensures that services like Flo
need to come clean when they experience privacy or security breaches.
Over time, this may induce firms to take greater care in collecting and
monetizing our most sensitive information.
Conclusion
We are pleased to see a notice provision in today's proposed order,
but there is much more the FTC can do to protect consumers' data, and
hold accountable those who abuse it. Where Congress has given us
rulemaking authority, we should use it.\8\ And where we have rules
already on the books, we should enforce them. Here, the Health Breach
Notification Rule will have its intended effect only if the FTC is
willing to enforce it.
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\8\ We have previously articulated opportunities to make use of
our existing authorities when it comes to data protection. See
Statement of Commissioner Rohit Chopra Regarding the Report to
Congress on the FTC's Use of Its Authorities to Protect Consumer
Privacy and Security, Comm'n File P065404 (June 18, 2020), https://www.ftc.gov/public-statements/2020/06/statement-commissioner-rohit-chopra-regarding-report-congress-ftcs-use-its; Remarks of
Commissioner Rebecca Kelly Slaughter at Silicon Flatirons, The Near
Future of U.S. Privacy Law, University of Colorado Law School (Sep.
6, 2019), https://www.ftc.gov/system/files/documents/public_statements/1543396/slaughter_silicon_flatirons_remarks_9-6-19.pdf.
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We believe enforcing the rule was warranted here, and we
respectfully dissent from the Commission's failure to do so.
Particularly as we seek more authority from Congress in the privacy
space, it is critical we demonstrate we are prepared to use the
authorities we already have.
[FR Doc. 2021-01697 Filed 1-27-21; 8:45 am]
BILLING CODE 6750-01-P