Sponsorship Identification Requirements for Foreign Government-Provided Programming, 74955-74971 [2020-25458]
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Federal Register / Vol. 85, No. 227 / Tuesday, November 24, 2020 / Proposed Rules
Contribution adjusted basis in Asset,
which is a non-partnership-related item,
results in an adjustment to the adjusted
basis of the property (that is, Asset)
transferred to Partnership in the
Contribution, which is a partnershiprelated item; and the Contribution
underlies the adjustment to A’s basis in
A’s interest Partnership, which is a nonpartnership-related item. As a result, the
IRS may determine that the rules of
subchapter C of chapter 63 do not apply
to the Contribution and may adjust,
during an examination of A, the
Contribution as it relates to the adjusted
basis in Asset transferred in the
Contribution.
(c) Termination and jeopardy
assessment. For any taxable year of a
partner or indirect partner for which an
assessment of income tax under section
6851 or section 6861 is made, the IRS
may adjust any partnership-related item
with respect to such partner or indirect
partner as part of making an assessment
of income tax under section 6851 or
section 6861 without regard to
subchapter C of chapter 63.
(d) Criminal investigations. For any
taxable year of a partner or indirect
partner for which the partner or indirect
partner is under criminal investigation,
the IRS may adjust any partnershiprelated item with respect to such partner
or indirect partner without regard to
subchapter C of chapter 63.
(e) Indirect methods of proof of
income. The IRS may adjust any
partnership-related item as part of a
determination of any deficiency (or
portion thereof) of the partner or
indirect partner that is based on an
indirect method of proof of income
without regard to subchapter C of
chapter 63.
(f) Controlled partnerships and
extensions of the partner’s period of
limitations. If the period of limitations
under section 6235 on making
partnership adjustments has expired for
a taxable year, the IRS may adjust any
partnership-related item that relates to
any item or amount for which the
partner’s period of limitations on
assessment of tax imposed by chapter 1
of the Code (chapter 1) has not expired
for the taxable year of the partner or
indirect partner, without regard to
subchapter C of chapter 63 if—
(1) The direct or indirect partner is
deemed to have control of a partnership
if such partner is related to the
partnership under sections 267(b) or
707(b); or
(2) Under section 6501(c)(4), the
direct or indirect partner agrees, in
writing, to extend the partner’s section
6501 period of limitations on
assessment for the taxable year but only
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if the agreement expressly provides that
the partner is extending the time to
adjust and assess any tax attributable to
partnership-related items for the taxable
year.
(g) Penalties and taxes imposed on
the partnership under chapter 1. The
IRS may adjust any tax, penalties,
additions to tax, or additional amounts
imposed on, and which are the liability
of, the partnership under chapter 1
without regard to subchapter C of
chapter 63. The IRS may also adjust any
partnership-related item, without regard
to subchapter C of chapter 63, as part of
any determinations made to determine
the amount and applicability of the tax,
penalty, addition to tax, or additional
amount being determined without
regard to subchapter C of chapter 63.
Any determinations under this
paragraph (g) will be treated as a
determination under a chapter of the
Code other than chapter 1 for purposes
of § 301.6241–6.
(h) Determination that subchapter C
of chapter 63 does not apply—(1)
Notification. If the IRS determines, in
accordance with paragraph (b), (c), (d),
(e), (f), or (g) of this section, that some
or all of the rules under subchapter C of
chapter 63 do not apply to any
partnership-related item (or portion
thereof), then the IRS will notify, in
writing, the taxpayer to whom the
adjustments are being made.
(2) Effect on adjustments made under
subchapter C of chapter 63. Any final
decision with respect to any
partnership-related item adjusted in a
proceeding not under subchapter C of
chapter 63 is not binding on any person
that is not a party to the proceeding.
(i) Coordination with adjustments
made at the partnership level. This
section will not apply to the extent the
partner can demonstrate adjustments to
partnership-related items included in
the deficiency or an adjustment by the
IRS were—
(1) Previously taken into account
under subchapter C of chapter 63 by the
person being examined; or
(2) Included in an imputed
underpayment paid by a partnership (or
pass-through partner) for any taxable
year in which the partner was a
reviewed year partner or indirect
partner but only if the amount included
in the deficiency or adjustment exceeds
the amount reported by the partnership
to the partner that was either reported
by the partner or indirect partner or is
otherwise included in the deficiency or
adjustment determined by the IRS.
(j) Applicability date—(1) In general.
Except for paragraph (b) of this section,
this section applies to partnership
taxable years ending after November 20,
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2020, or any examination or
investigation begun after November 20,
2020. Notwithstanding the preceding
sentence, any provision of this section
except for paragraph (b) of this section
may apply to any taxable year of a
partner that relates to a partnership
taxable year subject to subchapter C of
chapter 63 that ended before November
20, 2020, upon agreement between the
partner under examination and the IRS.
(2) Partnership-related items
underlying non-partnership-related
items. Paragraph (b) of this section
applies to partnership taxable years
beginning after December 20, 2018, or
any examination or investigation begun
after November 20, 2020.
Notwithstanding the preceding
sentence, paragraph (b) of this section
may apply to any taxable year of a
partner that relates to a partnership
taxable year subject to subchapter C of
chapter 63 that ended before December
20, 2018, upon agreement between the
partner under examination and the IRS.
Sunita Lough,
Deputy Commissioner for Services and
Enforcement.
[FR Doc. 2020–25904 Filed 11–20–20; 11:15 am]
BILLING CODE 4830–01–P
FEDERAL COMMUNICATIONS
COMMISSION
47 CFR Part 73
[MB Docket No. 20–299; FCC 20–146; FRS
17240]
Sponsorship Identification
Requirements for Foreign
Government-Provided Programming
Federal Communications
Commission.
ACTION: Proposed rule.
AGENCY:
In this document, the
Commission seeks comment on rules
proposing to require specific disclosure
requirements for broadcast
programming that is paid for, or
provided by a foreign government or its
representative.
DATES: Comments due on or before
December 24, 2020; reply comments due
on or before January 25, 2021.
FOR FURTHER INFORMATION CONTACT:
Radhika Karmarkar, Media Bureau,
Industry Analysis Division,
Radhika.Karmarkar@fcc.gov, (202) 418–
1523.
SUPPLEMENTARY INFORMATION: This is a
summary of the Commission’s Notice of
Proposed Rulemaking (NPRM), FCC 20–
146, in MB Docket No. 20–299, adopted
on October 16, 2020, and released on
SUMMARY:
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October 26, 2020. The complete text of
this document is available electronically
via the search function on the FCC’s
Electronic Document Management
System (EDOCS) web page at https://
apps.fcc.gov/edocs_public/ (https://
apps.fcc.gov/edocs_public/). To request
materials in accessible formats for
people with disabilities (Braille, large
print, electronic files, audio format),
send an email to fcc504@fcc.gov (mail
to: fcc504@fcc.gov) or call the FCC’s
Consumer and Governmental Affairs
Bureau at (202) 418–0530 (voice), (202)
418–0432 (TTY).
Synopsis
1. The principle that the public has a
right to know the identity of those that
solicit their support is a fundamental
and long-standing tenet of broadcast
regulation. The Commission’s words
from nearly sixty years ago, in the
context of adopting changes to the
sponsorship identification rules, remain
equally applicable today: Perhaps to a
greater extent today than ever before,
the listening and viewing public is
being confronted and beseeched by a
multitude of diverse, and often
conflicting, ideas and ideologies.
Paramount to an informed opinion and
wisdom of choice in such a climate is
the public’s need to know the identity
of those persons or groups who solicit
the public’s support. To that end,
throughout the history of broadcasting,
Congress and the Commission have
sought to ensure that the public is
informed when airtime has been
purchased in an effort to persuade
audiences, finding it essential to ensure
that audiences can distinguish between
paid content and material chosen by the
broadcaster itself. This transparency
concept is encapsulated in section 317
of the Communications Act of 1934, as
amended (the Act), and dates back to
the Radio Act of 1927, which precedes
the very creation of the Commission.
Such transparency remains critically
important today. Oftentimes, however,
foreign governments pay for the airing
of such programming, or provide it to
broadcast stations free of charge, and the
programming may not contain a clear
indication, or sometimes any indication
at all, to the listener or viewer that a
foreign government has paid for, or
provided, the content.
2. While the Commission’s current
rules require a sponsorship
identification when a station has been
compensated for airing particular
material, the rules require disclosure of
the sponsor’s name and do not, as part
of its ‘‘reasonable diligence,’’ require
that a station determine whether the
source of the programming is in fact a
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foreign government or mandate that the
connection to a foreign government is
disclosed to the public at the time of
broadcast. We believe, however, that the
American people deserve to know when
a foreign government has paid for
programming, or furnished it for free, so
that viewers and listeners can better
evaluate the value and accuracy of such
programming.
3. Accordingly, by today’s Notice of
Proposed Rulemaking (NPRM), we
propose to adopt specific disclosure
requirements for broadcast
programming that is paid for, or
provided by a foreign government or its
representative, so as to eliminate any
possible ambiguity about the source of
the programming. In this NPRM, our use
of the term ‘‘foreign governmentprovided programming’’ refers to all
programming that is provided by an
entity or individual that falls into one of
the five categories discussed below. In
turn, the phrase ‘‘provided by’’ when
used in relation to ‘‘foreign government
programming’’ covers both the broadcast
of programming in exchange for
consideration and furnishing the
programming for free as an inducement
to broadcast the programming. In
particular, we propose to amend
§ 73.1212 of the Commission’s rules to
require a specific disclosure at the time
of broadcast if a foreign governmental
entity has paid a radio or television
station, directly or indirectly, to air
material, or if the programming was
provided to the station free of charge by
such an entity as an inducement to
broadcast the material. Our proposed
rules would provide standardized
disclosure language for stations to use in
such instances to specifically identify
the foreign government involved.
Background
4. The obligation that a broadcaster
inform its audience when the station’s
airtime has been purchased (or the
station is otherwise induced to air
certain material) is a bedrock principle
of broadcasting regulation that pre-dates
the creation of the Commission. To
ensure that audiences could distinguish
between paid material and programming
selected independently by the
broadcaster, the Radio Act of 1927
required broadcast stations to announce
the name of any ‘‘person, firm,
company, or corporation’’ that had paid
‘‘valuable consideration’’ either
‘‘directly or indirectly’’ to the station at
the time of broadcasting the
programming for which consideration
had been paid. At the time,
Representative Emanuel Cellar
explained that Congress intended the
statute to prohibit stations from
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disguising advertising as program
content. With the creation of the
Commission and the adoption of the
Act, this disclosure requirement was
incorporated almost verbatim into
section 317 of the Act. The goal behind
this disclosure requirement and the
Commission’s subsequent implementing
regulations was to ensure that the public
knew who had funded particular
broadcast programming, without in any
way censoring or prohibiting such
programming.
5. Over the years, various
amendments to the rules, decisions by
the Commission, and a 1960
amendment to section 317 of the Act
have all continued to underscore the
need for transparency and disclosure to
the public about the true identity of a
program’s sponsor. Beginning in the
1940s, radio news shows grew longer
and obtained corporate sponsors, raising
concerns about whether radio audiences
could recognize who had sponsored
broadcast programming. In December
1944, in the wake of increased
unattributed political messaging in the
run up to the presidential election
between Franklin D. Roosevelt and
Thomas Dewey, the Commission for the
first time promulgated regulations
pursuant to section 317, entitled
‘‘Sponsored Programs, Announcements
Of.’’ These regulations established the
core requirements for sponsorship
identification, many of which remain
intact today.
6. The 1944 regulations stated that,
with regard to all programming,
broadcast stations had a duty to fully
and fairly disclose the identity of the
person or persons who had either
provided consideration, or on whose
behalf consideration had been provided,
to the station. The new regulations also
stated that where an agent or other
person contracts or otherwise makes
arrangements with a station on behalf of
another, and such fact is known to the
station, the announcement shall
disclose the identity of the person or
persons in whose behalf such agent is
acting instead of the name of such agent.
To the extent a corporation, committee,
association, or other unincorporated
group provided the consideration as an
inducement to broadcast the
programming, the station not only had
to announce the name of the
corporation, committee, association, or
other unincorporated group, but also
had to retain in its public inspection file
a list of the executive officers of the
organization that provided the
consideration.
7. The 1944 regulations also
established a new requirement with
regard to any political program or any
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program involving the discussion of
public controversial issues even though
section 317 of the Act at that time made
no such distinction among
programming. With regard to political
programming or programming
discussing ‘‘public controversial
issues,’’ the Commission’s 1944
regulations stated that the provision of
any records, transcriptions, talent,
scripts, or other material or services of
any kind furnished, either directly or
indirectly to the station could qualify as
‘‘consideration’’ to trigger the
sponsorship disclosure requirement.
Because this was during the radio era,
the types of materials that qualified as
‘‘consideration’’ essentially equated to
providing the programming itself. The
new regulation concerning political
programming also dictated how
frequently the sponsorship disclosure
had to be made. According to then
§ 3.409(b) of the Commission’s rules, an
announcement had to be made both at
the beginning and end of the program,
but in the case of any program whose
duration was five minutes or less only
one such announcement had to be made
at either the beginning or end of the
program.
8. The Commission subsequently
expounded on its regulation concerning
programming involving political or
controversial issues, including a 1958
case involving the transmission of
filmed ‘‘summaries’’ of Senate
committee hearings by a television
station without any disclosure that the
costly summary had been packaged and
provided by an outside entity. Although
the films had been provided for free to
the television station by another station,
the National Association of
Manufacturers (NAM) had actually paid
for the initial production of the films
and sought their distribution. The
Commission found that the furnishing
of the films clearly constituted valuable
consideration, and that the films
constituted ‘‘discussion of public
controversial issues. The Commission
determined that the television station
had not been sufficiently diligent in
determining the source of the
programming in this situation where a
known representative of the NAM had
informed the television station that the
films would be provided free of charge
by another station and the films were
subsequently delivered to the
broadcasting station postpaid. The
Commission emphasized that in
connection with material constituting a
discussion of public controversial issues
or a political discussion, the highest
degree of diligence is called for in
ascertaining, before the presentation
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thereof, the actual source responsible for
furnishing the material.
9. In 1960, Congress amended section
317 and added a new section to the Act
to address the rapid growth of
undisclosed program sponsorships. A
series of heavily publicized
congressional hearings highlighted the
quiz show and payola scandals of the
1950s and revealed a widespread
practice of undisclosed program
sponsorships. The amendments to
section 317 and the addition of section
507 to the Act brought about four major
changes to the area of sponsorship
identification. First, Congress codified
almost verbatim the Commission’s
regulation concerning the broadcast of
political material or material involving
the discussion of a controversial issue.
Second, Congress added section 507 to
the Act, which imposed disclosure
requirements on non-licensees, as well
as the possibility of a fine or
imprisonment for failure to adhere to
these requirements. Section 507 (a)–(c)
imposed an obligation on employees of
the licensee and those involved with
either the production or the
transmission of the programming to
inform their employer, the station
licensee, or the next person in the chain
of individuals involved with
transmitting the programming to the
licensee, if any consideration had been
paid to induce broadcasting of the
program. Third, Congress
simultaneously adopted a new section
317(b), which imposed a parallel
obligation on the licensee to take note
of any information provided pursuant to
the new section 507 and to ensure any
appropriate disclosures were made
during the program. With regard to
these amendments, the House Report
accompanying the legislation stated the
section as it has existed since the
Federal Radio Act appears to go only to
payments to licensees as such. The fact
that licensees now delegate much of
their actual programming
responsibilities to others makes it
imperative that the coverage of section
317 be extended in some appropriate
manner to those in fact responsible for
the selection and inclusion of broadcast
matter. With these statutory
amendments, Congress indicated that it
was not just the immediate interactions
among the licensee and others that are
critical for determining whether any
consideration was involved, but also
interactions further back in the chain of
individuals associated with providing
the programming to the licensee. As a
further corollary to the requirement that
non-licensees disclose their knowledge
about any consideration that has been
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provided, Congress also adopted a new
section 317(c) that simultaneously
imposed on the licensee the obligation
to exercise reasonable diligence to
obtain from its employees, and from
other persons with whom it deals
directly in connection with any
programs or program matter for
broadcast, information to enable such
licensee to make the announcement
required by this section. The fourth
significant change that Congress made
to the statute was the addition of section
317(e), which directed the Commission
to prescribe rules and regulations to
carry out the provisions of section 317.
10. In 1962, the Commission issued a
public notice specifically expressing
concern about the lack of sponsorship
identification in foreign documentary
films and other broadcast matter
containing political propaganda or
controversial matter, sponsored and
paid for by foreign governments and
distributed by their agents. At that time,
the Commission stated that section 317
of the Act and the Commission’s rules
require a sponsorship announcement
fully and fairly disclosing the true
identity of the person or persons
furnishing such material, which would
include identification of the foreign
principal concerned. According to the
public notice, the Act further places an
obligation on Commission licensees to
exercise reasonable diligence to obtain,
from those with whom they deal
directly in connection with any
program, information to enable them to
make the required announcement. In
1963, the Commission adopted rules
implementing Congress’s 1960
amendments to the Act. Ultimately
contained in § 73.1212 of the
Commission’s rules, the sponsorship
identification rules largely track the
provisions of section 317 of the Act. The
rules restate the statutory requirement
that all paid programming aired on a
station, or programming for which some
form of consideration has been provided
to the station, must include an
identification of the sponsor with the
programming. In addition, with regard
to any political broadcast matter or any
broadcast matter involving the
discussion of a controversial issue, the
rules state that the programming itself
(i.e., any film, record, transcription,
talent, script, or other material or
service of any kind) if provided as an
inducement for the station to broadcast
the programming will trigger the
requirement to include sponsorship
identification. The rules also implement
the statutory requirement that licensees
employ ‘‘reasonable diligence’’ to
determine whether a sponsorship
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identification is needed. Where an agent
or other person contracts, or makes
arrangements, with the station on behalf
of another, and this fact is known, or
could be known through the exercise of
reasonable diligence, the licensee must
identify in its announcement the
identity of the person on whose behalf
the agent acted, rather than the agent.
The rules also provide an exception to
the disclosure requirement for those
instances where the identity of the
sponsor and the fact of sponsorship of
a commercial product or service is
inherently obvious. Finally, the rules
also contain certain requirements about
the format and frequency of disclosures
and about information that must be
maintained in a licensee’s public files
regarding such disclosures.
11. The evolution of the statutory
sponsorship identification requirements
in section 317 of the Act and the
Commission’s implementing regulations
demonstrate the paramount importance
that both Congress and the Commission
place on broadcast audiences knowing
who is trying to persuade them and
specifically when airtime has been
purchased, or programming furnished
for free by, someone other than the
broadcast station airing that
programming. Indeed, section 317 and
its implementing regulations strive to
create the transparency essential to a
well-functioning marketplace of ideas,
and we believe that this need for
transparency is particularly acute when
programming from foreign governments
is involved. Thus, in this item, we focus
specifically on how to strengthen our
disclosure requirements to make it more
apparent when programming provided
by foreign governmental entities is being
transmitted over the national airwaves.
Our focus in this NPRM on undisclosed
foreign government programming is
consistent with what appears to be a
broader trend in the media sector to
provide greater transparency about
government funded programming.
Discussion
12. As described above, the
Commission last implemented a major
change to its sponsorship identification
rules in 1963. With the passage of nearly
sixty years and the growing concerns
with foreign government-provided
programming, the time is ripe to update
our sponsorship identification rules.
The instant NPRM seeks to ensure that,
consistent with our statutory mandate,
foreign government program
sponsorship over the airwaves is
evident to the American public.
13. To this end, we propose new
sponsorship identification rules
specifically targeted to situations where
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a station broadcasts material that has
been sponsored and/or provided for free
by a foreign government. In many
instances, foreign government
programming is not provided to
licensees by an entity or individual
immediately identifiable as a foreign
government. For example, it might be a
foreign government agency, which for
no nefarious reason, simply does not
include the name of the foreign country
in its title. In other instances, however,
the linkage between the foreign
government and the entity providing the
programming may be more attenuated in
an effort to obfuscate the true source of
the programming. Although our current
rules require the disclosure of the
sponsor’s name, the relationship of that
sponsor to a foreign country is not
required as part of the current
disclosure. But in the interests of
transparency, we believe that such
linkage must be clear. For example, if a
media outlet controlled by a foreign
government that is competing with the
United States in the race to establish 5G
technology were to distribute
programming asserting that 5G services
are a health hazard, it is important for
the American public to know the true
source of such programming so as to
make an informed judgement about
these assertions.
14. In order to ensure that the
American public can best assess the
programming that is delivered over the
airwaves, we seek to identify the foreign
governmental entities that our new rule
should be directed toward. To this end,
we draw on established lists of foreign
governmental actors whose activities
already warrant disclosure of their
identities, per the determinations of
other U.S. agencies that are responsible
for U.S. national security and foreign
policy. Our proposed rule would be
triggered if the sponsor of the content
falls into one of the following categories:
(1) A ‘‘government of a foreign country’’
as defined by the Foreign Agents
Registration Act (FARA) (22 U.S.C. 611
et seq.); (2) a ‘‘foreign political party’’ as
defined by FARA; (3) an entity or
individual registered as an ‘‘agent of a
foreign principal’’ under FARA, whose
‘‘foreign principal’’ has the meaning
given such term in section 611(b)(1) of
FARA and that is acting in its capacity
as an agent of such ‘‘foreign principal’’;
(4) an entity designated as a ‘‘foreign
mission’’ under the Foreign Missions
Act (22 U.S.C. 4301 et seq.); or (5) any
entity meeting the definition of a ‘‘U.S.based foreign media outlet’’ pursuant to
section 722 of the Act that has filed a
report with the Commission. As
discussed in greater detail below,
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entities or individuals falling into these
categories have already been identified
by statute or by a U.S. government
agency (i.e., either the U.S. Department
of Justice or U.S. Department of State)
consistent with that agency’s national
security and foreign policy
responsibilities, as being a ‘‘foreign
government’’ or its representative whose
activities warrant public disclosure of
their identities and operations. By
relying on these sources, the
Commission can rely on existing
information and thereby reduce the
burdens on broadcasters as they identify
which entity qualifies as a ‘‘foreign
governmental entity.’’ We also discuss
below what programming would trigger
a standardized disclosure and what this
disclosure should contain. We
tentatively conclude below that any
programming provided by an entity that
qualifies as a ‘‘foreign governmental
entity’’—whether in exchange for
consideration or furnished for free (or at
nominal charge) as an inducement to
broadcast the material—would trigger a
standardized disclosure requirement
under our proposed regulations. To
reduce the potential for any ambiguity
about the form of the disclosure that a
broadcaster must make regarding the
foreign government-provided
programming, we propose specific
disclosure language and rules regarding
the frequency of such disclosures. Our
proposed standardized disclosure
statement will not only simplify the
disclosure process for licensees, but also
make it easier for the viewing and
listening public to discern when
programming has been provided by a
foreign government. Further, we seek
comment on whether this proposed
disclosure should be placed in a
licensee’s online public inspection file
(OPIF) and, if so, how this requirement
should be implemented.
15. Additionally, as described above,
section 317 of the Act and the
Commission’s rules establish a
‘‘reasonable diligence’’ standard that a
licensee must employ to ascertain the
true source of any programming. We
explore below what could constitute
‘‘reasonable diligence’’ on the part of a
licensee in determining whether
programming has been provided by a
foreign government. We also consider
how the ‘‘reasonable diligence’’
standard should apply with regard to
disclosures about foreign governmentprovided programming when the
licensee has entered into a time
brokerage agreement, and whether the
obligations contained in sections 507(b)
and (c) of the Act impose any
requirements on brokers.
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16. Further, this NPRM addresses the
applicability of our proposed
requirements to those broadcasters
transmitting programming pursuant to
section 325(c) of the Act, as that
provision concerns the broadcast of
material for reception in the United
States. In considering these various
changes to our sponsorship
identification rules, we also discuss the
interplay between our proposals and the
First Amendment. Finally, we seek
comment on the benefits and burdens
associated with adopting an express
foreign government sponsorship
disclosure requirement. In particular,
we seek comment on how to quantify
the widespread benefit of disclosing to
the public the identity of foreign
government-provided programming.
A. Entities or Individuals Whose
Involvement in the Provision of
Programming Triggers a Disclosure
17. We tentatively conclude that if
certain foreign entities or individuals
have provided programming to a radio
or television station—i.e., either paid for
programming to be broadcast or
furnished the programming free of
charge as an inducement that it be
broadcast—then a disclosure regarding
foreign government sponsorship is
needed. Our focus in this NPRM on
foreign government programming
comports with historical concerns, both
in the Communications Act and in
Commission pronouncements, regarding
foreign government influence on the
nation’s broadcast sector. In addition, in
recent years, Congress has twice
amended the Communications Act to
add provisions that specifically focus on
foreign government programming. In
2017, Congress added a new section
537a to the Act, which states that
multichannel video programming
distributors (MVPDs) are not required,
as a condition of meeting their
retransmission consent obligations, to
carry programming sponsored by the
Government of the Russian Federation.
And, in 2018, Congress passed the
National Defense Authorization Act for
Fiscal Year 2019, which added a
provision requiring ‘‘U.S.-based foreign
media outlets’’ to submit periodic
reports to the Commission in an effort
to provide greater transparency about
foreign government programming
transmitted by these media outlets.
18. In determining what type of
entities or individuals will trigger such
a disclosure, we propose to rely on
several existing sources that identify
foreign governmental actors. As
described above, it may not always be
apparent from the name of the entity
that has provided the programming that
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the entity is in fact a branch of a foreign
government or otherwise working on
behalf of a foreign government. Yet, it is
important from the perspective of
transparency for the American public to
know the true source of the
programming so they can best evaluate
its value and accuracy.
19. Rather than requiring licensees to
engage in an unbounded investigation
about any possible linkages between
entities that provide programming and a
foreign government, we propose that
licensees look to already established
sources of foreign governmental actors
maintained by the U.S. government that
identify foreign governmental actors or
their agents operating in the United
States. Specifically, under our proposal,
if an entity or individual that fits into
any of these categories provides
programming to a broadcast radio or
television station, then that information
must be disclosed to listeners and
viewers at the time the material is aired.
The proposed categories are:
1. A ‘‘government of a foreign
country’’ as defined by FARA;
2. A ‘‘foreign political party’’ as
defined by FARA;
3. An individual or entity registered
as an ‘‘agent of a foreign principal,’’
under section 611(c) of FARA, whose
‘‘foreign principal’’ has the meaning
given such term in section 611(b)(1) of
FARA, and that is acting in its capacity
as an agent of such ‘‘foreign principal’’;
4. An entity designated as a ‘‘foreign
mission’’ under the Foreign Missions
Act; or
5. An entity meeting the definition of
a ‘‘U.S.-based foreign media outlet’’
pursuant to section 722 of the Act that
has filed a report with the Commission.
These five categories rely on existing
statutes and determinations by the U.S.
government as to when an entity or
individual is a foreign government, or is
acting on behalf of such an entity or
individual. Relying on these categories
of actors will draw on the substantial
experience and authority in such
matters that already exists within the
federal government and avoid involving
the Commission, or the broadcaster, in
subjective determinations regarding
who qualifies as a foreign governmental
entity. We address each of these
categories in turn below and seek
comment on our proposed reliance on
these existing categories, both
individually and collectively. For
example, are there alternative or
additional sources of available
information that could be used to
determine when an entity or individual
is acting on behalf of a foreign
government?
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20. FARA. In linking the proposed
disclosure requirement to those
individuals defined by FARA, we rely
on a statute specifically designed to
identify those individuals and their
activities that Congress has determined
should be known to the U.S.
government and the American public.
As the United States Department of
Justice (DOJ) has explained, the
government’s concern is not the content
of the speech but providing
transparency about the true identity of
the speaker. FARA requires ‘‘agents of
foreign principals’’ engaged in certain
activities in the United States on behalf
of foreign interests to register with the
DOJ. Our reliance on FARA narrows the
scope of our proposal to only those
entities and individuals whose activities
have been identified by the DOJ as
requiring disclosure because their
activities are potentially intended to
influence American public opinion,
policy, and law. Reliance on FARA also
ensures that the scope of our proposal
is not broader than necessary as FARA
exempts from its registration
individuals and entities engaged in
activities such as humanitarian
fundraising; bona fide commercial
activity; religious, scholastic, academic,
fine arts, or scientific pursuits; and
other activities not serving
predominantly a foreign interest.
21. We tentatively conclude to
include a ‘‘government of a foreign
country,’’ as defined by FARA, within
the group of entities and individuals
that trigger our proposed disclosure
requirement, given that our primary
focus in this NPRM is on ensuring that
foreign government-provided
programming is properly disclosed to
the public. Thus, instead of seeking to
craft our own definition, we find it more
appropriate to turn to a definition of
‘‘foreign government’’ contained in a
pre-existing statute that was designed to
promote transparency about foreign
governmental activity in the United
States. We also find it appropriate to
include ‘‘foreign political party’’ as that
term is defined by FARA within our
proposed definition of ‘‘foreign
governmental entity.’’ The FARA
definition of ‘‘foreign political party’’
covers any entity that is in ‘‘control’’ of
or engaged in the ‘‘administration’’ of a
foreign government, or is seeking to
acquire such ‘‘control’’ or
‘‘administration.’’ Given that a ‘‘foreign
political party’’ may already be in
control of or administering a foreign
government, or that the DOJ may have
determined that such entity is seeking to
acquire such a role, we tentatively
conclude that it furthers our goal of
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providing the American public with
greater transparency about foreign
government-provided broadcast
programming to include such an entity
within the ambit of a ‘‘foreign
governmental entity.’’ We seek comment
on our tentative conclusions to include
both a ‘‘government of a foreign
country’’ and ‘‘foreign political party,’’
as those terms are defined by FARA,
within our definition of ‘‘foreign
governmental entity.’’
22. FARA generally requires an ‘‘agent
of foreign principal’’ undertaking
certain activities in the United States
(such as, political activities, acting in
the role of public relations counsel,
publicity agent, or political consultant)
on behalf of a foreign principal to
register with the DOJ. Section 611(b)(1)
of FARA states that the term ‘‘foreign
principal’’ includes the ‘‘government of
a foreign country’’ and a ‘‘foreign
political party.’’ For purposes of our
proposed disclosure requirement, we
include only those agents whose foreign
principal is either a ‘‘government of a
foreign country’’ or a ‘‘foreign political
party’’ as those terms are defined in
sections 611(e) and (f) of FARA
respectively. We recognize that a given
entity may be registered as an agent for
multiple ‘‘foreign principals’’ or for a
‘‘foreign principal’’ other than a
‘‘government of a foreign country’’ or a
‘‘foreign political party.’’ We emphasize,
however, that our proposed disclosure
requirement applies only when the
FARA agent is acting in its capacity as
a registered agent of a ‘‘government of
a foreign country’’ or a ‘‘foreign political
party.’’ We seek comment on this
approach.
23. FARA requires that an agent of a
foreign principal file copies with the
DOJ of informational materials that it
distributes for its foreign principal, and
maintain records of its activities. In
addition, to the extent that the agent of
a foreign principal transmits materials
in the ‘‘United States mails or by any
means or instrumentality of interstate or
foreign commerce,’’ it must include ‘‘a
conspicuous statement that the
materials are distributed by the agent on
behalf of the foreign principal’’ when
the materials are transmitted. We
tentatively conclude that it is
appropriate to include an ‘‘agent of a
foreign principal’’ whose ‘‘foreign
principal’’ is either a ‘‘government of a
foreign country’’ or a ‘‘foreign political
party’’ within the group of entities and
individuals that trigger our proposed
disclosure requirement, as the intent
behind FARA is to reveal to the
American public the names and
operations of those entities and
individuals working in the U.S. on
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behalf of foreign interests in a way that
seeks to influence public opinion. To
the extent that an agent of a foreign
principal, whose ‘‘foreign principal’’ is
either a ‘‘government of a foreign
country’’ or a ‘‘foreign political party,’’
is providing programming to U.S.
broadcast stations in its capacity as an
agent to that principal, it is reasonable
that the public should be made aware of
that fact.
24. The DOJ maintains a database of
FARA registrants on its website that is
publicly available and easily searchable.
In addition, the DOJ provides regular
reports to Congress containing the
names of, and information about, FARA
registrants; such reports are also
available on the DOJ website.
Consequently, relying on the database of
FARA registrants should provide an
easy mechanism by which a broadcast
station licensee can determine whether
an entity or individual that purchases
airtime on the station, or provides
programming to the station for free, is in
fact an ‘‘agent of a foreign principal.’’
We seek comment on this analysis and
on the appropriateness of using
registration as an ‘‘agent of a foreign
principal’’ under FARA as one of the
bases for the disclosure we propose
herein. Is there any reason that reliance
on FARA registration is problematic?
25. We recognize that there could be
a lag between the time an individual
registers pursuant to FARA and when
the individual’s name appears in the
public FARA database. We seek
comment on whether the disclosure
requirement should apply only to those
individuals whose names appear on the
public FARA list or whether the
requirement should apply once the
individual has registered under FARA,
irrespective of when the individual’s
name appears on the public list. While
appearance on the public list makes it
easier to determine an individual’s
status as an ‘‘agent of a foreign
principal,’’ pursuant to section 317(c) of
the Act, a broadcast licensee must
engage in ‘‘reasonable diligence’’ to
determine whether a disclosure is
required for the programming it
transmits, as discussed further below.
The Commission’s existing rules
incorporate the general ‘‘reasonable
diligence’’ requirement of section 317 of
the Act, and also state that where an
agent or other person or entity contracts
or otherwise makes arrangements with a
station on behalf of another, and such
fact is known or by the exercise of
reasonable diligence, as specified in
paragraph (b) of this section, could be
known to the station, the announcement
shall disclose the identity of the person
or persons or entity on whose behalf
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such agent is acting instead of the name
of such agent. In most, if not all
instances, can the broadcast licensee
simply ask the individuals involved
with providing the programming
(especially the individual that provides
the programming to the station) whether
they fall into one of the categories that
would trigger a disclosure under our
proposed rules? We emphasize here that
our focus in this proceeding is only on
those FARA ‘‘foreign principals’’ who
fall into the categories of ‘‘government
of a foreign country’’ or ‘‘foreign
political party’’ and their agents even
though FARA also designates other
types of entities as ‘‘foreign principals.’’
After all, an individual or entity that has
registered, or been directed to do so,
pursuant to FARA, is aware of its status
as an ‘‘agent of a foreign principal’’ and
who its ‘‘foreign principal’’ is. How
much added burden would broadcasters
bear in adding this inquiry to their
longstanding section 317 reasonable
diligence inquiry?
26. Foreign Missions. We likewise
tentatively conclude that those entities
designated as ‘‘foreign missions’’
pursuant to the Foreign Missions Act
should also be included in our proposed
disclosure rule. The Office of Foreign
Missions, located within the U.S.
Department of State, has the authority to
designate as a ‘‘foreign mission,’’ an
entity that is substantially owned or
effectively controlled by a foreign
government. While most ‘‘foreign
missions’’ are entities and individuals
traditionally viewed as foreign
embassies or consular offices, the Office
of Foreign Missions has determined on
occasion that certain foreign media
outlets also qualify as ‘‘foreign
missions.’’ For example, in 2019, the
Office of Foreign Missions designated
five Chinese media organizations as
‘‘foreign missions.’’ We tentatively
conclude that including ‘‘foreign
missions’’ among the entities subject to
our proposed disclosure requirement
furthers our goal of providing the
American public with the greatest
degree of transparency about the source
of programming linked to foreign
governments. We seek comment on this
tentative conclusion and the
appropriateness of relying on this
source for identifying foreign
governmental actors.
27. We note that, while the U.S.
Department of State does not maintain
a publicly available list of foreign
missions as the DOJ does with respect
to FARA registrants, determinations
made pursuant to the Foreign Missions
Act by the U.S. Department of State are
published as public notices in the
Federal Register. Accordingly, the
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licensee’s duty to exercise reasonable
diligence to determine whether
sponsorship disclosure is required
should result in the identification of
such entities, and in some instances the
status of the entity or individual
providing the programming may be
readily apparent (for example, if a
foreign embassy itself purchases airtime
in its own name). We seek comment on
this analysis.
28. U.S.-Based Foreign Media Outlet.
Consistent with our goal of leveraging
the U.S. government’s existing
identification of foreign governmental
actors, we tentatively conclude that our
disclosure requirement should also
include any entity or individual subject
to section 722 of the Act that has filed
a report with the Commission. Section
722, which was added to the Act in
2018, applies to a U.S.-based foreign
media outlet that: (a) Produces or
distributes video programming that is
transmitted, or intended for
transmission, by a multichannel video
programming distributor (MVPD) to
consumers in the United States; and (b)
would be an agent of a ‘‘foreign
principal’’ for purposes of FARA. These
‘‘U.S.-based foreign media outlets’’ must
periodically file reports with the
Commission and, in turn, the
Commission must provide a report to
Congress summarizing those filings.
Section 722 provides that the term
‘‘foreign principal’’ has the meaning
given such term in section 611(b)(1) of
FARA, which limits the scope of the
definition of ‘‘foreign principal’’ to ‘‘a
government of a foreign country and a
‘‘foreign political party.’’ We
incorporate this limitation from section
722 of the Act into our proposed rules
and note that such a limitation is
consistent with our proposal above to
include both a ‘‘government of a foreign
country’’ and ‘‘foreign political party,’’
as those terms are defined by FARA,
within our definition of ‘‘foreign
governmental entity.’’ We seek comment
on this approach.
29. We recognize that the term ‘‘U.S.based foreign media outlet’’ refers to an
entity whose programming is either
transmitted or intended for transmission
by an MVPD, rather than a broadcaster.
But we note that there is no prohibition
on such video programming also being
transmitted by a broadcast television
station, and it seems likely that an entity
that is providing video programming to
cable operators or direct broadcast
satellite television providers might also
seek to air such programming on
broadcast stations. Hence, we propose to
include ‘‘U.S.-based foreign media
outlets’’ within the ambit of our
proposal. We also recognize that to
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qualify as a ‘‘U.S.-based foreign media
outlet’’ for purposes of section 722 of
the Act, the entity at issue must qualify
as a ‘‘foreign agent’’ pursuant to FARA
and, hence, may already be covered by
our first proposed category.
Nevertheless, out of an abundance of
caution, we propose to include these
entities within the coverage of our
proposal and seek comment on their
inclusion.
30. We recognize that the proposed
categories discussed above may not
cover all of the foreign governmental
entities or individuals that provide
programming to U.S. broadcasters.
Thus, we seek comment on whether
there are other identifiable categories of
entities or individuals that should be
included within the coverage of our
proposed rules. We note that the
categories listed above are based on
existing sources so that broadcasters are
not burdened unnecessarily in
determining when our proposed
disclosures are required and seek
comment on whether there are other
such sources. Are there indicia of
foreign government involvement in the
provision of programming that
broadcasters could identify more easily
and readily than the Commission could?
That is, are there other criteria that we
should include within our proposed
rules to ensure that we implement our
obligation under section 317 to uphold
the American public’s right to know the
source of its programming as
comprehensively as possible? Would
requiring broadcasters to take more
responsibility for determining whose
provision of programming triggers
disclosure be consistent with the
statutory language requiring ‘‘reasonable
diligence’’ on the part of broadcasters?
B. Scope of Foreign Programming That
Would Require a Disclosure
31. We tentatively conclude that, in
the interest of greater transparency for
the American people, any broadcast
programming that has been provided by
an entity or individual that fits within
one of the five categories described
above would trigger the need for a
disclosure under our proposed rules.
Specifically, we tentatively conclude
that a standardized disclosure would be
required whenever a ‘‘foreign
governmental entity,’’ as defined in our
proposal, has paid a station to air the
material or furnished the material to a
station free of charge (or at nominal
cost) as an inducement to broadcast
such material. As discussed below, we
believe that requiring a disclosure to
inform the audience of the source of the
programming whenever a foreign
governmental entity provides
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programming to a station for broadcast
is wholly consistent with sections
317(a)(1) and (2) of the Act.
32. Pursuant to section 317(a)(1), a
licensee must include a disclosure with
all programming for which a station has
received any form of payment or
consideration, either directly or
indirectly. Under this section, there is
no minimum level of ‘‘consideration’’
required to trigger the disclosure
requirement. Thus, consistent with the
statute and our current sponsorship
identification rules, we tentatively
conclude that standardized disclosure
requirements would be triggered under
the rules proposed in this NPRM if any
money, service, or other valuable
consideration is directly or indirectly
paid or promised to, or charged or
accepted by a broadcast station in
exchange for the airing of material
selected by a foreign governmental
entity. In connection with the rules we
propose herein, we expect that licensees
will be vigilant about whether any form
of consideration has been provided in
exchange for the lease of airtime or in
exchange for the airing of materials, and
that an appropriate disclosure will be
made about the involvement of a foreign
governmental entity. We seek comment
on this tentative conclusion.
33. In addition, section 317(a)(2) of
the Act establishes that a sponsorship
disclosure may be required in some
circumstances, even if the only
‘‘consideration’’ being offered to the
station in exchange for the airing of the
material is the programming itself.
Specifically, section 317(a)(2) provides
that a disclosure is required at the time
of broadcast in the case of any political
program or any program involving the
discussion of a controversial issue if the
program itself was furnished free of
charge, or at nominal cost, as an
inducement for its broadcast. We
recognize that to date the Commission’s
interpretation of ‘‘political program’’ in
the context of section 317(a)(2) has
generally involved programming
seeking to persuade or dissuade the
American public on a given political
candidate or policy issue. For example,
the Commission and the federal courts
have previously treated such things as a
program discussing a political
candidate’s past record, as well as a
proposition on the California ballot, as
a ‘‘political program’’ pursuant to
section 317(a)(2) of the Act. We
tentatively conclude, however, that it is
appropriate to interpret ‘‘political
program’’ more broadly to cover foreign
government-provided programming.
Thus, we tentatively conclude that the
nature of the entities or individuals that
would trigger our proposed new
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disclosure requirement is such that any
and all programming furnished by these
entities or individuals falls within the
category of a ‘‘political program’’ under
section 317(a)(2).
34. As described in greater detail
above, all of the entities or individuals
that qualify as a ‘‘foreign governmental
entity’’ for purposes of our proposed
rules either explicitly or implicitly are
seeking to influence U.S. public policy
or opinion on behalf of a foreign
government or an entity that seeks to be
in control of a foreign government (i.e.,
a ‘‘foreign political party’’). Our
proposed definition of what constitutes
a ‘‘foreign governmental entity’’ draws
from the FARA definitions of a ’’
government of a foreign country,’’ a
‘‘foreign political party,’’ or an ‘‘agent’’
of the same under FARA, or else is a
‘‘foreign mission.’’ Consequently, we
seek comment on whether any material
provided by these specific entities for
dissemination on a U.S. broadcast
station qualifies as a ‘‘political program’’
pursuant to section 317(a)(2). Most of
the activities that trigger designation as
the ‘‘agent of a foreign principal’’ under
FARA explicitly involve influencing
either the U.S. political process or the
U.S. government. Moreover, FARA does
not require individuals and entities to
register as agents of foreign principals if
their activities fall within certain
exemptions, and, thus, our proposal
minimizes the possibility of including
more programming than intended as a
‘‘political program.’’ Foreign agents
engaged in activities such as
humanitarian fundraising, bona fide
commercial activity, religious,
scholastic, academic, fine arts, or
scientific pursuits are exempted from
having to register under FARA. To the
extent the entity involved with
providing the programming is a
‘‘government of a foreign country,’’ as
defined by FARA, a ‘‘foreign political
party,’’ as defined by FARA, or a
‘‘foreign mission,’’ all of these entities
are essentially an arm of a foreign
government representing that
government’s interests in the United
States, or with regard to a ‘‘foreign
political party,’’ an entity that is
administering, is in control of, or seeks
to be in control of such foreign
government. Thus, we find it reasonable
to view the activities of these entities as
‘‘political’’ in nature for purposes of
section 317(a)(2), including any
provision of programming for broadcast
in the United States. Accordingly, we
seek comment on whether any
programming furnished to a U.S.
broadcast station by any ‘‘foreign
governmental entity,’’ as we propose to
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define this term, constitutes a ‘‘political
program’’ for purposes of section
317(a)(2) of the Act. To the extent that
all of the programming furnished by
those entities or individuals is
considered to be a ‘‘political program’’
under section 317(a)(2) of the Act, then
broadcasters would not need to make a
separate determination about whether
‘‘consideration’’ has been provided as
the furnishing of the programming itself
would trigger our proposed disclosure
requirement. We seek comment on this
analysis.
C. Contents of Required Disclosure of
Foreign Sponsorship
35. We tentatively conclude that any
new regulations regarding foreign
government-provided programming
should standardize the content, format,
and frequency of disclosures. We seek
comment on this tentative conclusion.
In terms of content, we propose to
require disclosure, at the time of
broadcast, of the following information:
(a) The fact that such programming is
paid for, or furnished free of charge,
either in whole or in part, by a foreign
governmental entity as described above;
(b) the name of the entity or individual
that paid for or furnished the
programming free of charge to the
station; and (c) the name of the country
that the entity or individual represents.
We seek comment on this proposal and
on whether the disclosure should
contain any additional or alternative
information at the time of broadcast. We
also seek input from commenters about
examples of foreign governmentprovided programming where the
disclosures were or were not sufficient
to identify the foreign government
involved.
36. We note that, in other contexts,
the Commission has adopted a set script
for required announcements on
television and radio, as well as
requirements for the timing of, and the
frequency with which, such
announcements must be made. Also, the
DOJ under FARA currently requires
materials televised or broadcast by
agents of foreign principals to be labeled
with an introductory statement ‘‘which
is reasonably adapted to convey to the
viewers or listeners thereof such
information’’ that the materials are
televised or broadcast by an agent of a
foreign principal and provides
standardized language for such
statements. In a similar fashion, we
propose that the language for our
required disclosure should be
standardized to avoid confusion and to
ensure that the information is conveyed
clearly and concisely to the audience.
Accordingly, we propose that at the
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time a station broadcasts material that
was provided by a foreign governmental
entity a disclaimer identifying that fact
and the origin of the programming be
included as follows:
‘‘The [following/preceding] programming
was paid for, or furnished, either in whole or
in part, by [name of foreign governmental
entity] on behalf of [name of foreign
country].’’
37. We seek comment on this
proposal, including both the specific
language we have proposed, and the
proposal to mandate standardized
language. Is there additional language or
information that we should include to
ensure that the public is properly
informed that the programming content
that they are receiving has been
provided by a foreign government?
Should stations have the discretion to
include additional language beyond
what is required if the broadcaster
thinks such information would be
germane to the public’s reception of the
broadcast programming? Should the
disclaimer be the same for both video
and audio programming? Should the
disclaimer be in English, in the primary
language of the broadcast if other than
English, or both? Should the disclaimer
use language other than ‘‘paid for’’ or
‘‘furnished by,’’ what terms should be
used instead, and would the use of
alternative terms be consistent with the
requirements of section 317(a)(1)? How,
if at all, should the existence of the
FARA requirements affect the rules we
propose today? That is, how can we
ensure that we do not impose
duplicative, or potentially inconsistent,
requirements on broadcast licensees.
38. We also seek comment on whether
our proposed disclosure requirements
might duplicate aspects of the labeling
requirements imposed by FARA, and, if
so, how the Commission might address
any overlap or interplay between the
two requirements. Notably, the rule we
propose herein would apply to
broadcast station licensees, whereas the
FARA labeling obligation applies to the
FARA registrants. Accordingly, we
tentatively conclude that, given the
Commission’s existing sponsorship
identification rules and our statutory
mandate to ensure broadcast stations
meet their public interest obligation, the
existence of FARA labeling
requirements does not preclude the
Commission from proposing
requirements specific to broadcast
licensees, especially as the Commission
and DOJ share subject matter
jurisdiction in other contexts. For
example, the Commission has been
tasked by Congress per the NDAA, as
described above, to provide semi-annual
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reports on certain foreign media outlets
based in the U.S. in addition to the
reports to Congress made by DOJ
pursuant to FARA. Moreover, the
standardized disclosure contemplated
by this item is focused specifically on
material broadcast on radio and
television stations, whereas the DOJ
requirements apply more widely to
information disseminated via any
method.
39. With regard to the format and
frequency of the disclosure, we look to
our existing rules for guidance. In terms
of format, the Commission’s rules
currently require that a televised
political advertisement concerning a
candidate for public office include an
identification with letters equal to or
greater than four percent of the vertical
picture height that air for not less than
four seconds. We propose to adopt that
convention and require that the
disclosure for foreign governmentprovided programming aired on
television be displayed in letters equal
to or greater than four percent of the
vertical picture height and be visible for
not less than four seconds. We seek
comment on this proposal and whether
there is a similar objective standard that
can be put in place to ensure that the
disclosure is also made orally in a way
that is clear to the broadcast television
audience?
40. We note that there is no parallel
to the four percent/four second rule
applicable to radio programming. We
seek comment on whether there should
be similar parameters for radio
disclosures regarding foreign
government-provided programming.
The DOJ provides guidance that, for
purposes of the FARA labeling
requirements, the introductory
statement for radio broadcasts shall be
audibly introduced with a recitation of
the required conspicuous statement. We
seek comment on whether only
requiring a recitation of the proposed
disclaimer is sufficient for radio
broadcasts or whether there are
parameters regarding the radio
disclosure that we should adopt to
ensure it is sufficiently prominent for
listeners to be cognizant of thereof. Are
there criteria we could adopt to ensure
listeners have an adequate opportunity
to hear the disclosure?
41. As previously stated, with regard
to the frequency of the disclosure, the
Commission’s rules currently require
that the sponsorship identification of
political broadcast matter, or any
broadcast matter involving the
discussion of a controversial issue of
public importance, include an
announcement at the beginning and
conclusion of the program. For any
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broadcast of 5 minutes duration or less,
only one such announcement need be
made at either the beginning or
conclusion of the program. Would a
similar frequency requirement be
appropriate for the disclosure of
programming provided by a foreign
government or its representative? Given
our interest in ensuring that the
American broadcast audience is aware
of the source of its programming,
particularly programming coming from
a foreign government, we seek comment
on whether additional disclosures
during the foreign government-provided
programming should be required if the
programming exceeds a certain
duration. We tentatively conclude that,
at a minimum, the required
announcement shall be made at both the
beginning and conclusion of the
programming broadcast on television or
radio. For television and radio
programming greater than sixty minutes
in duration, we tentatively conclude
that an announcement shall be made at
regular intervals during the broadcast,
but no less frequently than once every
hour. We seek comment on these
tentative conclusions. On the other
hand, for television and radio programs
that are of five minutes or less in
duration, should we require that an
announcement be made at both the
beginning and the end of the material
broadcast, or is one announcement at
either time sufficient?
42. Additionally, in the event that a
foreign governmental entity continually
broadcasts foreign government-provided
programming on a U.S.-licensed
broadcast station without an easily
identifiable beginning or end, how
frequently should a disclosure be made
to the listener or viewers? Absent a
discrete beginning and end to the
foreign government-provided
programming, the audience may be
unaware, for example, that a foreign
governmental entity has leased 100% of
a station’s airtime and that the entire
content of the station’s broadcast
programming has been provided by a
foreign governmental entity. We
propose that in such instances a
disclosure announcement should be
made once per hour—either at the top
of the hour or half hour mark—and seek
comment on this proposal.
43. Further, we propose that the
standardized disclosure requirements
(that is, content, format, and frequency
of disclosures) would apply equally to
any programming transmitted on a radio
or television stations’ multicast streams.
For example, as a result of the digital
television transition, television stations
have the ability to broadcast not only on
their main program stream but also, if
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they choose, over additional program
streams—an activity commonly referred
to as multicasting. Similarly, radio
stations that are broadcasting in digital
have the ability to distribute multiple
programming streams over the air. Radio
multicast streams are known as HD2,
HD3, and HD4 channels. We find no
reason to exclude multicast streams
from the proposed standardized
disclosure requirements. Accordingly,
we tentatively conclude that multicast
streams should not be distinguished
from a station’s primary stream for
purposes of the proposed rules. We seek
comment on this approach.
44. Public File. In order to enhance
the availability of information to the
public, we tentatively conclude that
stations that air programming subject to
our proposed standardized disclosure
requirements should also place copies
of the disclosures in their OPIFs and
seek comment on what additional
information should be included.
Consistent with our intent to provide
greater transparency about the
distribution of foreign governmentprovided programming over the nation’s
airwaves, we seek comment on whether
to require licensees to place in their
OPIFs the same information as is
currently required when programming
concerns a political or controversial
issue. In the case of programming
concerning a political or controversial
issue, when a corporation, committee,
association or other unincorporated
group, or other entity is paying for or
furnishing the broadcast matter, stations
must place a list of the chief executive
officers or members of the executive
committee or of the board of directors of
the corporation, committee, association
or other unincorporated group, or other
entity in the station’s OPIF. Would
requiring disclosure of the persons
operating the foreign governmental
entities that are paying for or furnishing
the programming be appropriate here?
45. We also seek comment on what,
if any, information in addition to that
which has been previously discussed
should be contained in the OPIF with
respect to the foreign governmentprovided programming on the station.
Should the OPIF disclosure contain
more detailed information about the
relationship between the government of
a foreign country, foreign political party,
agent of a government of a foreign
country or foreign political party,
foreign mission, or U.S.-based foreign
media outlet and the foreign country
that these entities or individuals
represent? How, if at all, should the
OPIF disclosure differ from what foreign
government representatives are required
to disclose in the context of FARA or
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the NDAA? For example, FARA requires
an extensive list of information for its
disclosure requirement. But the NDAA
requires only that U. S.-based foreign
media outlets report the legal structure
between the outlet and its foreign
principal.
46. To the extent we adopt a public
file requirement, we seek comment on
how it should be implemented. With
regard to the frequency with which
licensees must update their OPIFs to
include information about the airing of
content covered by our proposed rule,
we propose to adopt the same standard
currently applicable to political
advertising. Specifically, our political
file rules require that information about
the sale of advertising time to a
qualified candidate be placed in the
political file ‘‘as soon as possible.’’
Given the importance of making
information about foreign governmentprovided programming available to the
public in a timely way, we think that
prompt updates to the online public file
are appropriate. In addition, using the
same standard as required for political
advertising would harmonize our rules,
while drawing on a standard and
routine with which broadcast licensees
are already familiar. We seek comment
on our proposal to adopt the ‘‘as soon
as possible’’ disclosure standard
contained in § 73.1943 of our rules and
interpret this the same way we do in
practice for the political file rules, as
meaning ‘‘within twenty-four hours of
the material being broadcast.’’ To the
extent parties propose a different
standard, we ask that they provide
specific timeframes for such disclosures
that balance the public’s need to know
with the associated burdens on
broadcasters. We also seek comment on
whether and how any public file
requirement we adopt should apply to
broadcast stations that are not required
to maintain an OPIF.
47. In addition, should information
regarding foreign government-provided
programming be placed in a standalone
folder of the OPIF so that the material
is readily identifiable by the public? We
also seek comment on whether a twoyear retention period, as is currently
specified in § 73.1212(e) of our rules, is
sufficient, or whether a shorter, or
longer, retention period would be
preferable for disclosures about foreign
government-provided programming.
Further, we note that § 73.1212(e) of our
rules permits the retention of certain
information about a program concerning
a political matter, or discussion of a
controversial issue, at the network
headquarters if the programming was
originated by a network. We tentatively
conclude that this option should not
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apply with regard to foreign
government-provided programming, as
we believe it will be easier for a member
of the public to locate information in the
online public file of the licensee that
aired the programming rather than
trying to find the information in a
physical file at the network’s
headquarters. We seek comment on this
tentative conclusion.
D. Reasonable Diligence
48. As discussed above, pursuant to
section 317(c) of the Act, a licensee
must exercise reasonable diligence,
including making any necessary
inquiries of its employees and other
persons with whom it deals directly in
connection with any programming, to
ensure the programming aired on its
station is accompanied by an
appropriate sponsorship disclosure if
needed. The Commission rules also
contain this ‘‘reasonable diligence’’
standard, as well as a requirement that
licensees employ ‘‘reasonable diligence’’
to determine whether the individual or
entity with whom they are interacting is
in fact an agent acting on behalf of
someone else. To the extent there is
such an agency relationship that ‘‘could
be known’’ through ‘‘reasonable
diligence’’ the licensee must disclose
the name of the individual or entity on
whose behalf the agent is acting. In
1975, the Commission modified its rules
to include the ‘‘could be known’’
language specifically in response to a
federal court decision finding that the
Commission’s prior rule did not require
a licensee to make reasonable efforts to
go beyond a named sponsor to find and
announce the real party in interest. The
preceding Commission decision that
had been overturned by a federal court
concerned a political race between two
candidates in Kentucky and a program
transmitted by a local station where the
named sponsor was ‘‘The Committee for
Good Government.’’ The Commission
found the local station knew that ‘‘The
Committee for Good Government’’ was
a straw entity fronting for one of the
candidates and the program showed the
opposing candidate in a negative light
and should have identified the true
sponsor. In modifying its rule after its
decision was struck down, the
Commission stated, broadcasters are
licensed to act as trustees for a valuable
public resource and, in view of the
public’s paramount right to be informed,
some administrative burdens must be
imposed on the licensee in this area.
These burdens simply run with the
territory.
49. Consistent with this approach, we
tentatively conclude that a broadcast
station licensee must exercise
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reasonable diligence to determine if an
entity or individual that is purchasing
airtime on the station, or providing
programming free of charge as an
inducement to broadcast such material
on the station, is a foreign governmental
entity, such that a disclosure is required
under our proposed rules. Such
diligence would include, at a minimum,
inquiring of the entity whether it
qualifies as: (1) The ‘‘government of a
foreign country,’’ as defined by FARA:
(2) A ‘‘foreign political party,’’ as
defined by FARA; (3) an ‘‘agent of a
foreign principal,’’ under section 611(c)
of FARA, whose ‘‘foreign principal’’ has
the meaning given such term in section
611(b)(1) of FARA, and that is acting in
its capacity as an agent of such ‘‘foreign
principal’’; (4) a ‘‘foreign mission,’’ or
(5) a U.S.-based foreign media outlet; as
well as independently reviewing the
DOJ’s FARA database, and the
Commission’s list of U.S.-based foreign
media outlets. What other steps, if any,
should be required to demonstrate due
diligence? Are there any readily
available sources of public government
information that a broadcaster could
easily search without significant
burden? We seek comment on our
tentative conclusion, including any
additional or alternative actions that
should be articulated as part of a
reasonable diligence standard. For
example, as discussed above, are there
other indicia or criteria that licensees
should review to determine whether a
foreign government is the source of the
programming?
E. Time Brokerage Agreements (TBAs)/
Local Marketing Agreements (LMAs)
50. We recognize that the usage of
TBAs/LMAs is a common practice in
the broadcast industry and that
consequently there are instances when
the day-to-day operations of a broadcast
station, such as the sale of advertising
time, are handled by a third-party other
than the licensee, i.e., the brokering
party. A ‘‘time brokerage agreement,’’
also known as a ‘‘local marketing
agreement’’ or ‘‘LMA,’’ is the sale by a
licensee of discrete blocks of time to a
‘‘broker’’ that supplies the programming
to fill that time and sells the commercial
spot announcements in it. In such
situations, the brokering party may sell
advertising time or receive
compensation to air foreign governmentprovided programming or receive
programming for free from a foreign
governmental entity as an inducement
to air the programming. Furthermore,
the brokering party itself may be a
foreign governmental entity, potentially
triggering the need for a disclosure. As
we seek to provide licensees greater
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specificity about how to identify and
disclose instances of foreign
government-provided programming, we
also address how our proposed
disclosure requirements would apply in
the context of TBAs/LMAs. Most
fundamentally, we tentatively conclude
that our proposed disclosure
requirements should apply in the
context of TBAs/LMAs.
51. As the licensee of a broadcast
station must ultimately remain in
control of the station and maintain
responsibility for the material
transmitted over its airwaves, even in
the event of a TBA/LMA arrangement,
we tentatively conclude that final
responsibility for ensuring that any
necessary disclosure is made in the case
of foreign government-provided
programming rests with the licensee.
We seek comment on this tentative
conclusion. Pursuant to section 317(c)
of the Act, the licensee bears the
responsibility to engage in ‘‘reasonable
diligence’’ to determine the true source
of the programming. Section 317(c) of
the Act states that the licensee of each
radio station shall exercise reasonable
diligence to obtain from its employees,
and from other persons with whom it
deals directly in connection with any
program or program matter for
broadcast, information to enable such
licensee to make the announcement
required by this section. This statutory
provision is categoric and does not
provide any exceptions. This approach
is consistent with the fact that it is the
licensee who has been granted the right
to use the public airwaves. We invite
comment on this analysis and on how
licensees can ensure that they have met
their ‘‘reasonable diligence’’
requirement. At a minimum, is it
reasonable to require that the licensee
will inquire whether the brokering party
and any entity from whom the brokering
party receives programming qualifies as
a ‘‘foreign governmental entity’’
pursuant to our proposed rules? What
else might the licensee do to ensure that
the brokering party and those from
whom this entity receives programming
are aware of the disclosure obligation?
52. To the extent that our prior
precedent may not require a
sponsorship announcement to identify
the broker’s involvement in
programming the station pursuant to an
LMA or a TBA, for example, in
situations involving a barter-type
arrangement, we tentatively conclude
that any such precedent should not
apply in the case of foreign governmentprovided programming. We tentatively
conclude that any reasons that may
apply for not requiring disclosures
about the brokering party are inapposite
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when it comes to foreign governmentprovided programming, given the
importance of informing the American
broadcast public of the source of such
programming. We seek comment on this
tentative conclusion. In particular, we
invite comment on the extent to which
foreign governmental entities have
entered into barter-type arrangements to
provide programming to U.S. broadcast
stations, and how such arrangements
might differ from barter-type
arrangements in other contexts, such as
in a traditional network/affiliate
relationship. Further, we seek comment
generally on TBAs/LMAs involving
foreign government sponsored
programming, including whether there
are differences between such
agreements and other TBAs/LMAs,
which often involve joint operations
with another in-market station to
achieve operating efficiencies.
53. While it is clear that the licensee
cannot abdicate its responsibilities by
virtue of entering into a TBA/LMA, we
tentatively conclude that sections 507(b)
and (c) of the Act impose a duty on the
broker to inform the licensee to the
extent it is aware of any payments (or
other valuable consideration) associated
with the programming. Section 507(b) of
the Act states that any person who, in
connection with the production or
preparation of any program or program
matter which is intended for
broadcasting over any radio station,
accepts or agrees to accept, or pays or
agrees to pay, any money, service or
other valuable consideration for the
inclusion of any matter as a part of such
program or program matter, shall, in
advance of such broadcast disclose the
fact of such acceptance or payment or
agreement to the payee’s employer, or to
the person for which such program or
matter is being produced, or to the
licensee of such station over which such
program is broadcast. Section 507(c) of
the Act states that any person who
supplies to any other person any
program or program matter which is
intended for broadcasting over any radio
station shall, in advance of such
broadcast, disclose to such other person
any information of which he has
knowledge, or which has been disclosed
to him, as to any money, service or other
valuable consideration which any
person has paid or accepted, or has
agreed to pay or accept, for the
inclusion of any matter as a part of such
program or program matter.
54. As noted above, in its 1960
amendments to the Act, Congress
imposed on non-licensees associated
with the transmission or production of
programming a requirement to disclose
any knowledge of consideration paid as
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an inducement to air particular material.
Specifically, such non-licensees must
disclose to their employer, the person
for which such program is being
produced (e.g., the next individual
involved in the chain of transmitting the
programming to the licensee), or the
licensee itself, their knowledge of any
payment or ‘‘valuable consideration’’
provided or accepted. Congress added
this provision in recognition that
individuals other than the licensee were
increasingly involved in programming
decisions. Thus, consistent with the
statute, we believe that it is incumbent
on brokers to disclose to the licensee
their knowledge of any payment
provided by, or unpaid programming
received as an inducement from, one of
the entities or individuals that trigger
the sponsorship identification
requirement laid out in this NPRM. We
seek comment on whether we should
codify this disclosure requirement by
mandating that agreements between
brokers and licensees include a
provision requiring brokers to disclose
any foreign government-provided
programming? We also seek comment
on whether there are other entities or
individuals that fall within the ambit of
sections 507(a), (b), or (c) of the Act that
we should specifically identify as part
of our proposal to provide greater
transparency about foreign governmentprovided programming. Section 508(a)
states that any employee of a radio
station who accepts or agrees to accept
from any person (other than such
station), or any person (other than such
station) who pays or agrees to pay such
employee, any money, service or other
valuable consideration for the broadcast
of any matter over such station shall, in
advance of such broadcast, disclose the
fact of such acceptance or agreement to
such station.
F. Section 325(c) Permits
55. In addition to U.S.-licensed
broadcast stations, we tentatively
conclude that the proposed disclosure
requirement for foreign governmentprovided programming should apply
expressly to any programming broadcast
pursuant to a section 325(c) permit to
avoid any uncertainty.
A section 325(c) permit is required
when an entity produces programming
in the United States but, rather than
broadcasting the programming from a
U.S.-licensed station, transmits or
delivers the programming from a U.S.
studio to a non-U.S. licensed station in
a foreign country and broadcasts the
programming from the foreign station
with a sufficient transmission power or
a geographic location that enables the
material to be received consistently in
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the United States. Section 325(c) permit
applications are subject to the
requirements of section 309 (applicable
to applications for U.S. station licenses).
Specifically, we apply the same criteria
for meeting the programming standards
component of the public interest,
convenience, and necessity requirement
to both a domestic license proceeding
under section 309 and a cross-border
broadcast license proceeding under
section 325.
56. Applying the same disclosure
requirements proposed in this
proceeding to programming broadcast
pursuant to a section 325(c) permit
would serve the public interest because,
like programming from a U.S.-licensed
station, programming from a section
325(c) station is received by audiences
in the United States. As a result, the
same public interest objectives with
respect to programming of U.S.-licensed
stations also apply here. Treating U.S.licensed broadcast station licenses and
section 325(c) permits in the same
manner with respect to foreign
government-provided programming also
would level the playing field between
programming aired by non-U.S. and
U.S. broadcasters in the same
geographic area within the United States
and would eliminate any potential
loophole in our regulatory framework
with respect to the identification of
foreign government-provided
programming that may result from this
proceeding. We seek comment on this
issue and our tentative conclusions.
57. In addition, we seek comment on
whether any aspect of our proposed
format and frequency of the foreign
government-provided programming
disclosure, discussed herein, should be
modified for section 325(c) permit
holders. For example, because section
325(c) permit holders are not
participants in OPIF, should we require
these permittees to place copies of such
broadcasts in a publicly accessible
online location? Or would the broadcast
of a clear aural or visual disclosure
accompanying foreign governmentprovided programming be sufficient to
level the playing field between
programming aired by non-U.S. and
U.S. broadcasters in the same
geographic area within the United
States? Commenters suggesting a
different format or additional disclosure
information with respect to broadcasts
pursuant to a section 325(c) permit
should discuss how such a format or
additional information would best serve
the public interest.
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G. The Proposed Disclosure
Requirements Satisfy the First
Amendment
58. We tentatively conclude that the
disclosure requirements proposed in the
instant NPRM comport with the First
Amendment. Section 317(e) of the Act
directs the Commission to prescribe
appropriate rules and regulations to
carry out the provisions of this section.
As discussed in detail above, the
Commission has repeatedly used its
authority under section 317 to address
evolving concerns about undisclosed
program sponsorship as they arise.
Because the instant rulemaking follows
in that same vein, we find we have
ample statutory authority for the
proposals contained in this NPRM. We
note that with respect to broadcasters,
the disclosure requirements in question
will be reviewed under intermediate
scrutiny, the less rigorous standard
applied to content-based restrictions on
that medium, and thus will be upheld
if narrowly tailored to achieve a
substantial government interest. While a
content-based regulation of speech is
typically subject to strict scrutiny, the
Supreme Court has described First
Amendment review of broadcast
regulation as ‘‘less rigorous’’ than in
other contexts based on the spectrum
scarcity rationale. We note, however,
that some judges have questioned the
validity of the scarcity doctrine as
justification for less rigorous First
Amendment scrutiny of content-based
regulation of broadcasters.
59. Even assuming, however, that the
highest level of First Amendment
scrutiny applies, we tentatively
conclude that our proposed rules satisfy
that review. While our analysis above
demonstrates that our proposed
disclosure rules satisfy First
Amendment speech protections even
under strict scrutiny, we find it is likely
that our proposed rules are contentneutral and therefore would not be
subject to strict scrutiny. The disclosure
requirements do not act as a complete
ban on foreign government-provided
programming nor prohibit participation
in public discussion; rather, the
proposed rules would merely require a
factual statement regarding the sponsor
of the programming. As set forth below,
we tentatively conclude that the
government’s interest here is
‘‘compelling,’’ and the rules are both
‘‘narrowly tailored’’ to further that
interest and the ‘‘least restrictive
means’’ available to serve that goal.
60. Compelling Government Interest.
The Commission’s application of
section 317 for over eighty years, as well
as Congress’s 1960 amendments thereto,
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which further strengthened the statutory
provision, demonstrate a compelling
governmental interest in accurate
sponsorship identification. Indeed, as
noted above, the obligation that a
broadcaster inform its audiences when
the station’s airtime has been purchased
(or the station is otherwise induced to
air certain material) is a bedrock
principle of broadcasting regulation that
even pre-dates the creation of the
Commission. The need for transparency
and disclosure to the public about the
true identity of a program’s sponsor is
particularly compelling when a foreign
government is involved. Congress has
recognized the critical importance of
accuracy and transparency with regard
to foreign government-provided
programming in a number of contexts,
including by its recent action extending
the national security concerns
underlying FARA to require the
Commission to provide annual reports
on U.S.-based foreign media outlets,
defined by reference to FARA’s foreign
agent definitions, airing programming in
the United States. Notably, the Supreme
Court has previously recognized the
government’s interest in requiring
accurate disclosures of foreign political
or controversial programming and
preventing groups from broadcasting
political messages intended to persuade
the public through hidden identities.
Moreover, as discussed above, in 1962
when the Commission learned that
‘‘broadcast matter containing political
propaganda or controversial matter,
sponsored and paid for by foreign
governments’’ had been broadcast
‘‘without indication to the public as to
the foreign sponsorship involved,’’ it
issued a Public Notice emphasizing to
broadcasters the particular importance
of full and accurate disclosure for
foreign government-supplied
programming. The Public Notice cited
sections 317 and 508 of the
Communications Act, concluding, the
purpose of these provisions is to assure
that in these instances the public will be
informed as to the source of sponsored
broadcast material. Also, as discussed
above, foreign governments increasingly
are making use of various media,
including U.S. airwaves, not only to
influence those governments’ expatriate
communities, but also to promote their
policies and viewpoints to all
Americans. This increase makes the
government’s interest in accuracy and
transparency regarding broadcasts of
foreign government-provided
programming even more compelling.
61. As set forth in detail above, the
proposed disclosure requirements are
well within our statutory authority and
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an extension of our existing sponsorship
identification rules that would further
the substantial and compelling
government interest in transparency and
accuracy for listeners and viewers as to
the source of the programming being
disseminated over the public airwaves.
Complete and accurate disclosure
regarding the source of programming is
critical to allowing audiences to
determine the reliability and credibility
of the information they receive. We
consider such transparency to be a
critical part of broadcasters’ public
interest obligation to use the airwaves
with which they are entrusted to benefit
their local communities. Rather than
abridging broadcasters’ freedom of
speech rights, disclosure would promote
First Amendment and Communications
Act goals by enhancing viewers’ ability
to assess the substance and value of
foreign government-provided
programming, thus promoting an
informed public and improving the
quality of public discourse. We seek
comment on this analysis.
62. Narrow Tailoring. In light of these
important and compelling governmental
interests, we tentatively conclude that
the proposed rules are narrowly tailored
to avoid burdening any more speech
than necessary to serve the purposes of
ensuring transparency and accuracy
regarding the source of the
programming. In Meese v. Keene, for
example, the Supreme Court of the
United States reviewed a First
Amendment challenge to a provision of
FARA that required the labeling of
certain information disseminated to the
public as ‘‘propaganda.’’ The Court
upheld the requirement and found that
it did not prohibit or otherwise
adversely affect the dissemination of the
films at issue, but rather that it simply
required the disseminators of the films
to make additional disclosures to enable
the public to better evaluate the
material’s impact, allowed the
disseminators to add further disclosures
thought to be germane, and thereby
actually fostered freedom of speech. In
sum, the Court stated, by compelling
some disclosure of information and
permitting more, the Act’s approach
recognizes that the best remedy for
misleading or inaccurate speech
contained within materials subject to
the Act is fair, truthful, and accurate
speech. Here, the proposed disclosure
requirements are narrowly tailored to
promote the government’s interest by
requiring a simple, factual statement
identifying foreign governmentprovided programming without limiting
the distribution or discussion of such
programming, regardless of the
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information or viewpoint presented. We
seek comment on this analysis.
63. Least Restrictive Means. Even
assuming that the strict scrutiny test
applies here, we tentatively conclude
that our proposed rules also satisfy the
final prong of that level of constitutional
analysis. Our proposed disclosure
requirements would not prevent or
inhibit the airing of any type of foreign
government programming, i.e., the
requirements do not prevent anyone
from speaking. As the Court has
previously concluded, disclosure is a
less restrictive alternative to more
comprehensive regulations of speech. In
addition, the category of individuals
whose programming was covered by the
labeling requirement in Meese v. Keene
(i.e., individuals who must register
under FARA) are also among the group
of individuals whose programming
would trigger our proposed
standardized disclosure requirements.
Consequently, we have strong reason to
conclude that our proposed
requirements satisfy heightened
scrutiny under the First Amendment.
We tentatively conclude that, rather
than abridging licensees’ freedom of
speech rights, our proposed
standardized disclosure requirements
would promote the goals of the First
Amendment and section 317 of the Act
by enhancing the ability of broadcast
viewers and listeners to assess the
substance and value of foreign
government-provided programming,
thus promoting an informed public and
improving the quality of public
discourse. We seek comment on this
tentative conclusion.
64. In addition, we tentatively
conclude that the analysis provided
here applies equally to those operating
pursuant to section 325(c) permits,
because as described in section above,
there is nothing to differentiate them
from other broadcast licensees when it
comes to our sponsorship identification
requirements. Finally, for the same
reasons that we have laid out above
regarding the compliance of our
proposals with the First Amendment,
we also tentatively conclude that our
proposals do not violate the prohibition,
contained in section 326 of the Act, or
any Commission regulation or condition
interfering with the right of free speech
by means of radio communication. We
seek comment on these tentative
conclusions.
H. Cost-Benefit Analysis
65. Finally, we seek comment on the
benefits and costs associated with
adopting a foreign government
sponsorship disclosure requirement.
How do we assess the benefit of the
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proposed disclosures, if any? We seek
comment on how to quantify the
widespread benefit of identifying for the
public that a foreign government has
provided certain programming for
broadcast against the cost of compliance
incurred by the providers of such
programming. If the benefit cannot be
quantified, how should we weigh it
against the more concrete costs of
compliance? In addition to any benefits
to the public at large, are there also
benefits that might accrue to industry in
the form of greater trust from viewers
and listeners that should be quantified?
Will the proposed disclosures provide
the public and the Commission a clearer
view of foreign governmental entities’
activities in the U.S. broadcast market?
If not, what type of disclosures would?
Are there other benefits to disclosures
that should also be considered?
66. We also seek comment on any
potential costs that would be imposed
on broadcasters or others if we adopt the
proposals contained in this NPRM. Is
there a possibility that these costs
would outweigh the substantial public
benefits we have identified regarding
transparency of the source of
programming heard or viewed by the
American public? How much will it cost
broadcasters to comply with the
proposed on-air disclosures and public
file record keeping requirements?
Finally, if the proposals contained in
this NPRM would impose significant
costs, could the proposals be modified
to reduce these costs, and if so, how?
Comments should be accompanied by
specific data and analysis supporting
claimed costs and benefits.
Procedural Matters
67. Ex Parte Rules—Permit-ButDisclose. This proceeding shall be
treated as a ‘‘permit-but-disclose’’
proceeding in accordance with the
Commission’s ex parte rules. Persons
making ex parte presentations must file
a copy of any written presentation or a
memorandum summarizing any oral
presentation within two business days
after the presentation (unless a different
deadline applicable to the Sunshine
period applies). Persons making oral ex
parte presentations are reminded that
memoranda summarizing the
presentation must (1) list all persons
attending or otherwise participating in
the meeting at which the ex parte
presentation was made, and (2)
summarize all data presented and
arguments made during the
presentation. If the presentation
consisted in whole or in part of the
presentation of data or arguments
already reflected in the presenter’s
written comments, memoranda, or other
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filings in the proceeding, the presenter
may provide citations to such data or
arguments in his or her prior comments,
memoranda, or other filings (specifying
the relevant page and/or paragraph
numbers where such data or arguments
can be found) in lieu of summarizing
them in the memorandum. Documents
shown or given to Commission staff
during ex parte meetings are deemed to
be written ex parte presentations and
must be filed consistent with rule
1.1206(b). In proceedings governed by
rule 1.49(f) or for which the
Commission has made available a
method of electronic filing, written ex
parte presentations and memoranda
summarizing oral ex parte
presentations, and all attachments
thereto, must be filed through the
electronic comment filing system
available for that proceeding, and must
be filed in their native format (e.g., .doc,
.xml, .ppt, searchable .pdf). Participants
in this proceeding should familiarize
themselves with the Commission’s ex
parte rules.
68. Filing Requirements—Comments
and Replies. Pursuant to §§ 1.415 and
1.419 of the Commission’s rules, 47 CFR
1.415, 1.419, interested parties may file
comments and reply comments on or
before the dates indicated on the first
page of this document. Comments may
be filed using the Commission’s
Electronic Comment Filing System
(ECFS). See Electronic Filing of
Documents in Rulemaking Proceedings,
63 FR 24121 (1998).
• Electronic Filers: Comments may be
filed electronically using the internet by
accessing the ECFS: https://apps.fcc.gov/
ecfs/.
• Paper Filers: Parties who choose to
file by paper must file an original and
one copy of each filing.
• Filings can be sent by commercial
overnight courier, or by first-class or
overnight U.S. Postal Service mail. All
filings must be addressed to the
Commission’s Secretary, Office of the
Secretary, Federal Communications
Commission.
• Commercial overnight mail (other
than U.S. Postal Service Express Mail
and Priority Mail) must be sent to 9050
Junction Drive, Annapolis Junction, MD
20701, U.S.
• Postal Service first-class, Express,
and Priority mail must be addressed to
45 L Street NE, Washington, DC 20554.
• Effective March 19, 2020, and until
further notice, the Commission no
longer accepts any hand or messenger
delivered filings. This is a temporary
measure taken to help protect the health
and safety of individuals, and to
mitigate the transmission of COVID–19.
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• During the time the Commission’s
building is closed to the general public
and until further notice, if more than
one docket or rulemaking number
appears in the caption of a proceeding,
paper filers need not submit two
additional copies for each additional
docket or rulemaking number; an
original and one copy are sufficient.
69. Initial Regulatory Flexibility Act
Analysis. The Regulatory Flexibility Act
of 1980, as amended (RFA), requires
that a regulatory flexibility analysis be
prepared for notice and comment
rulemaking proceedings, unless the
agency certifies that ‘‘the rule will not,
if promulgated, have a significant
economic impact on a substantial
number of small entities.’’ The RFA
generally defines the term ‘‘small
entity’’ as having the same meaning as
the terms ‘‘small business,’’ ‘‘small
organization,’’ and ‘‘small governmental
jurisdiction.’’ In addition, the term
‘‘small business’’ has the same meaning
as the term ‘‘small business concern’’
under the Small Business Act. A ‘‘small
business concern’’ is one which: (1) Is
independently owned and operated; (2)
is not dominant in its field of operation;
and (3) satisfies any additional criteria
established by the Small Business
Administration (SBA).
70. With respect to this Notice of
Proposed Rulemaking, an Initial
Regulatory Flexibility Analysis (IRFA)
under the RFA is contained below.
Written public comments are requested
on the IFRA and must be filed in
accordance with the same filing
deadlines as comments on this Notice of
Proposed Rulemaking, with a distinct
heading designating them as responses
to the IRFA. In addition, a copy of this
Notice of Proposed Rulemaking and the
IRFA will be sent to the Chief Counsel
for Advocacy of the SBA and will be
published in the Federal Register.
71. Paperwork Reduction Act. This
document seeks comment on whether
the Commission should adopt new
information collection requirements.
The Commission, as part of its
continuing effort to reduce paperwork
burdens and pursuant to the Paperwork
Reduction Act of 1995, Public Law 104–
13, invites the general public and the
Office of Management and Budget
(OMB) to comment on these information
collection requirements. In addition,
pursuant to the Small Business
Paperwork Relief Act of 2002, Public
Law 107–198, see 44 U.S.C. 3506(c)(4),
we seek specific comment on how we
might further reduce the information
collection burden for small business
concerns with fewer than 25 employees.
72. People with Disabilities. To
request materials in accessible formats
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for people with disabilities (braille,
large print, electronic files, audio
format), send an email to fcc504@fcc.gov
or call the Consumer and Governmental
Affairs Bureau at 202–418–0530 (voice),
202–418–0432 (tty).
73. Additional Information. For
additional information on this
proceeding, please contact Radhika
Karmarkar of the Media Bureau,
Industry Analysis Division,
Radhika.Karmarkar@fcc.gov, (202) 418–
1523.
Initial Regulatory Flexibility Act
Analysis
74. As required by the Regulatory
Flexibility Act of 1980, as amended
(RFA), the Commission has prepared
this Initial Regulatory Flexibility
Analysis (IRFA) of the possible
significant economic impact on small
entities of the policies and rules
proposed in this NPRM. The
Commission requests written public
comments on this IRFA. Comments
must be identified as responses to the
IRFA and must be filed by the deadlines
for comments specified in the NPRM.
The Commission will send a copy of the
NPRM, including this IRFA, to the Chief
Counsel for Advocacy of the Small
Business Administration (SBA). In
addition, the NPRM and IRFA (or
summaries thereof) will be published in
the Federal Register.
A. Need for, and Objectives of, the
Proposed Rules
75. This NPRM proposes to adopt
specific disclosure requirements for
broadcast radio and television in the
event that they air programming that is
paid for, or furnished for free, by a
foreign government or its representative.
Pursuant to the authority granted in
section 317(e) of the Communications
Act of 1934, as amended, (the Act), the
NPRM proposes to amend § 73.1212 of
the Commission’s rules to require the
addition of a standard aural or visual
disclaimer (or both) if a foreign
governmental entity has paid a radio or
television station, directly or indirectly,
to air material, or if the programming
was furnished free of charge to the
station by such an entity as an
inducement to broadcast the material.
The proposed standard disclaimer
would state: ‘‘The [following/preceding]
programming was paid for or furnished,
either in whole or in part, by [name of
foreign governmental entity] on behalf
of [name of foreign country].’’ Based on
existing statutory or regulatory
definitions, the NPRM specifies five
categories of individuals or entities
whose programming would trigger a
disclosure requirement: (1) A
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‘‘government of a foreign country’’ as
defined by the Foreign Agents
Registration Act (FARA); (2) a ‘‘foreign
political party’’ as defined by FARA; (3)
an individual or an entity registered as
an ‘‘agent of a foreign principal’’ under
FARA; whose ‘‘foreign principal’’ has
the meaning given such term in section
611(b)(1) of FARA, and that is acting in
its capacity as an agent of such ‘‘foreign
principal;’’ (4) an entity designated as a
‘‘foreign mission’’ under the Foreign
Missions Act; or (5) an entity meeting
the definition of a ‘‘U.S.-based foreign
media outlet’’ pursuant to section 722 of
the Communications Act that has filed
a report with the Commission. The
NPRM also clarifies for foreign
government-provided programming the
‘‘reasonable diligence’’ required of
broadcasters, tentatively concluding that
such diligence would include, at a
minimum, inquiring of the entity
providing the programming whether it
qualifies as one of the entities that
would trigger the proposed disclosure,
as well as independently reviewing the
U.S. Department of Justice’s (DOJ)
FARA database, the Commission’s list of
U.S.-based foreign media outlets, and
any other readily available sources of
public government information. The
NPRM proposes that stations that air
foreign government-provided
programming place copies of the
disclosures in their on-line public
inspection files (OPIFs). The NPRM also
proposes that these enhanced
sponsorship requirements apply to
programs permitted to be delivered to
foreign broadcast stations under an
authorization pursuant to section 325(c)
of the Communications Act of 1934.
76. We believe that the American
people deserve to know when a foreign
government has paid for programming,
or furnished it for free, so that viewers
and listeners can better evaluate the
value and accuracy of such
programming. Establishing a
requirement to identify foreign
government-provided programming to
enable the American people to know
when a foreign government has paid for
programming, or furnished it for free, so
that viewers and listeners can better
evaluate the value and accuracy of such
programming. Broadcast stations are
entrusted with using the public
airwaves to benefit their local
communities and this obligation
includes ensuring that any foreign
government-provided programming is
clearly identified. The proposed rules
update our sponsorship identification
rules to provide specific guidance on
the language and frequency of the
necessary disclosures and greater clarity
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about how to identify foreign
governmental entities.
B. Legal Basis
77. The proposed action is authorized
under sections 151, 152, 154(i), 154(j),
303(r), 307, 317, 325(c), 403, and 507 of
the Communications Act of 1934, as
amended, 47 U.S.C. 151, 152, 154(i),
154(j), 303(r), 307, 317, 325(c), 403, and
508.
C. Description and Estimate of the
Number of Small Entities to Which the
Proposed Rules Will Apply
78. The RFA directs agencies to
provide a description of, and where
feasible, an estimate of the number of
small entities that may be affected by
the proposed rule revisions, if adopted.
The RFA generally defines the term
‘‘small entity’’ as having the same
meaning as the terms ‘‘small business,’’
‘‘small organization,’’ and ‘‘small
governmental jurisdiction.’’ In addition,
the term ‘‘small business’’ has the same
meaning as the term ‘‘small business
concern’’ under the Small Business Act
(SBA). A small business concern is one
which: (1) Is independently owned and
operated; (2) is not dominant in its field
of operation; and (3) satisfies any
additional criteria established by the
SBA. Below, we provide a description of
such small entities, as well as an
estimate of the number of such small
entities, where feasible.
79. Television Broadcasting. This U.S.
Economic Census category ‘‘comprises
establishments primarily engaged in
broadcasting images together with
sound.’’ These establishments operate
television broadcast studios and
facilities for the programming and
transmission of programs to the public.
These establishments also produce or
transmit visual programming to
affiliated broadcast television stations,
which in turn broadcast the programs to
the public on a predetermined schedule.
Programming may originate in their own
studio, from an affiliated network, or
from external sources. The SBA has
created the following small business
size standard for such businesses: Those
having $41.5 million or less in annual
receipts. According to the 2012
Economic Census (when the SBA’s size
standard was set at $38.5 million or less
in annual receipts), 751 firms in the
small business size category operated in
that year. Of that number, 656 had
annual receipts of $25 million or less,
25 had annual receipts between $25
million and $49,999,999 and 70 had
annual receipts of $50 million or more.
Based on this data, we estimate that the
majority of commercial television
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broadcast stations are small entities
under the applicable size standard.
80. Additionally, the Commission has
estimated the number of licensed
commercial television stations to be
1368. Of this total, 1,263 stations (or
92%) had revenues of $41.5 million or
less in 2019, according to Commission
staff review of the BIA Kelsey Inc.
Media Access Pro Television Database
(BIA) on July 30, 2020, and therefore
these stations qualify as small entities
under the SBA definition. In addition,
the Commission estimates the number
of noncommercial educational
television stations to be 390. The
Commission does not compile and does
not have access to information on the
revenue of NCE stations that would
permit it to determine how many such
stations would qualify as small entities.
There are also 386 Class A stations.
Given the nature of this service, the
Commission presumes that all of these
stations qualify as small entities under
the applicable SBA size standard.
81. Radio Broadcasting. This U.S.
Economic Census category ‘‘comprises
establishments primarily engaged in
broadcasting aural programs by radio to
the public.’’ Programming may originate
in the establishment’s own studio, from
an affiliated network, or from external
sources. The SBA has created the
following small business size standard
for such businesses: Those having $41.5
million or less in annual receipts.
According to Economic Census data for
2012 (when the SBA’s size standard was
set at $38.5 million or less in annual
receipts), 2,849 firms in this category
operated in that year. Of that number,
2,806 operated with annual receipts of
less than $25 million per year, 17 with
annual receipts between $25 million
and $49,999,999 million and 26 with
annual receipts of $50 million or more.
Based on this data, we estimate that the
majority of commercial radio broadcast
stations were small under the applicable
SBA size standard.
82. The Commission has estimated
the number of licensed commercial AM
radio stations to be 4,570 and the
number of commercial FM radio
stations to be 6,706 for a total of 11,276
commercial stations. Of this total,
11,266 stations (or 99%) had revenues
of $41.5 million or less in 2019,
according to Commission staff review of
the BIA Kelsey Inc. Media Access Pro
Television Database (BIA) on July 30,
2020, and therefore these stations
qualify as small entities under the SBA
definition. In addition, there were 4,197
noncommercial, educational (NCE) FM
stations. The Commission does not
compile and does not have access to
information on the revenue of NCE
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stations that would permit it to
determine how many such stations
would qualify as small entities.
83. We note, however, that in
assessing whether a business concern
qualifies as ‘‘small’’ under the above
definition, business (control) affiliations
must be included. Our estimate,
therefore, likely overstates the number
of small entities that might be affected
by our action, because the revenue
figure on which it is based does not
include or aggregate revenues from
affiliated companies. In addition,
another element of the definition of
‘‘small business’’ requires that an entity
not be dominant in its field of operation.
We are unable at this time to define or
quantify the criteria that would
establish whether a specific television
broadcast station is dominant in its field
of operation. Accordingly, the estimate
of small businesses to which the rules
may apply does not exclude any radio
or television station from the definition
of a small business on this basis and is
therefore possibly over-inclusive. An
additional element of the definition of
‘‘small business’’ is that the entity must
be independently owned and operated.
Because it is difficult to assess these
criteria in the context of media entities,
the estimate of small businesses to
which the rules may apply does not
exclude any radio or television station
from the definition of a small business
on this basis and similarly may be overinclusive.
D. Description of Projected Reporting,
Recordkeeping, and Other Compliance
Requirements
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84. The NPRM seeks comment on a
proposed requirement that broadcast
television and radio stations airing
programming either paid for, or
provided for free, by a foreign
governmental entity disclose, at the time
of the broadcast, the name of the foreign
governmental entity, the name of the
foreign country associated with that
governmental entity, and that the
programming is paid for, or furnished
for free, either in whole or in part, by
that foreign governmental entity.
Specifically, the NPRM proposes that
stations use the following standard
disclosure:
‘‘The [following/preceding] programming
was paid for, or furnished, either in whole or
in part, by [name of foreign governmental
entity] on behalf of [name of foreign
country].’’
85. The NPRM also clarifies for
foreign government-provided
programming the ‘‘reasonable diligence’’
required of broadcasters, tentatively
concluding that such diligence would
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include, at a minimum, inquiring of the
entity providing the programming
whether it qualifies as the ‘‘government
of a foreign country’’ under FARA, a
‘‘foreign political party’’ under FARA, a
registered ‘‘agent of a foreign principal’’
under FARA, whose ‘‘foreign principal’’
has the meaning given such term in
section 611(b)(1) of FARA, a ‘‘foreign
mission,’’ or a U.S.-based foreign media
outlet, as well as independently
reviewing the DOJ’s FARA database, the
Commission’s list of U.S.-based foreign
media outlets, and any other readily
available sources of public government
information. The NPRM proposes that
stations that air foreign governmentprovided programming place copies of
the disclosures in their OPIFs. The
NPRM also proposes that these
enhanced sponsorship requirements
apply to programs permitted to be
delivered to foreign broadcast stations
under an authorization pursuant to the
section 325(c) of the Communications
Act of 1934.
E. Steps Taken To Minimize Significant
Economic Impact on Small Entities, and
Significant Alternatives Considered
86. The RFA requires an agency to
describe any significant alternatives that
it has considered in reaching its
proposed approach, which may include
the following four alternatives (among
others): (1) The establishment of
differing compliance or reporting
requirements or timetables that take into
account the resources available to small
entities; (2) the clarification,
consolidation, or simplification of
compliance or reporting requirements
under the rule for small entities; (3) the
use of performance, rather than design,
standards; and (4) an exemption from
coverage of the rule, or any part thereof,
for small entities.
87. In proposing disclosure
requirements for programming provided
by foreign governmental entities, the
Commission has carefully considered
the resources available to television and
radio broadcast stations, many of which
are small entities. The proposed
requirements provide an update to the
Commission’s existing sponsorship
identification rules, which broadcasters
have followed for decades, to
specifically cover foreign governmental
programming. To avoid any possible
confusion, the NPRM specifies the
wording and timing of the required
announcement. The NPRM limits the
reporting requirements to placing a
single electronic copy of the required
announcement in a broadcaster’s online
public file, which it must maintain
pursuant to existing Commission rules.
In defining covered programming, the
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Commission has tied its definition of
foreign governmental entities to existing
definitions contained in FARA, the
Foreign Missions Act and the
Communications Act, as amended, so as
to minimize the burden on broadcasters
to identify what qualifies as a foreign
governmental entity. The NPRM
specifies the minimal steps that
broadcasters using agents or time
brokerage agreements must take to
satisfy the statutory ‘‘reasonable
diligence’’ standard. These efforts to
narrowly tailor the proposed rule to
create the least burden on broadcaster
rights to free speech also reduce its
burden on small businesses. The NPRM
specifically seeks further comment on
alternative requirements or other ways
the Commission could minimize the
impact of its proposed requirements on
small entities.
F. Federal Rules That May Duplicate,
Overlap, or Conflict With the Proposed
Rule
88. The NPRM contains requirements
that may overlap with DOJ rules for
labelling of broadcast programming
provided by an ‘‘agent of a foreign
principal,’’ as that term is defined in the
Foreign Agents Registration Act and the
NPRM seeks comment on the
possibility.
List of Subjects in 47 CFR Part 73
Radio, Reporting and recordkeeping
requirements, Television.
Federal Communications Commission.
Marlene Dortch,
Secretary.
Proposed Rules
For the reasons discussed in the
preamble, the Federal Communications
Commission proposes to amend 47 CFR
part 73 as follows:
PART 73—RADIO BROADCAST
SERVICE
1. The authority citation for part 73
continues to read as follows:
■
Authority: 47 U.S.C. 154, 155, 301, 303,
307, 309, 310, 334, 336, 339.
2. Amend § 73.1212 by adding
paragraphs (j) and (k) to read as follows:
■
§ 73.1212 Sponsorship identification; list
retention; related requirements.
*
*
*
*
*
(j) Where the material broadcast
consistent with section (a) or (d) above
has been provided by a foreign
governmental entity, the station, at the
time of the broadcast, shall include the
following disclaimer:
The [following/preceding]
programming was paid for, or furnished,
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either in whole or in part, by [name of
foreign governmental entity] on behalf
of [name of foreign country].
(1) The term ‘‘foreign governmental
entity’’ shall include governments of
foreign countries, foreign political
parties, agents of foreign principals,
foreign missions, and United Statesbased foreign media outlets.
(i) The term ‘‘government of a foreign
country’’ has the meaning given such
term in the Foreign Agents Registration
Act of 1938 (22 U.S.C. 611(e)).
(ii) The term ‘‘foreign political party’’
has the meaning given such term in the
Foreign Agents Registration Act of 1938
(22 U.S.C. 611(f)).
(iii) The term ‘‘agent of a foreign
principal’’ has the meaning given such
term in the Foreign Agents Registration
Act of 1938 (22 U.S.C. 611(c)), whose
‘‘foreign principal’’ has the meaning
given such term in section 611(b)(1) of
the Foreign Agents Registration Act of
1938 (22 U.S.C. 611(b)(1));
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(iv) The term ‘‘foreign mission’’ has
the meaning given such term in the
Foreign Missions Act (22 U.S.C. 4302).
(v) The term ‘‘United States-based
foreign media outlet’’ has the meaning
given such term in section 722(a) of the
Communications Act of 1934 (47 U.S.C.
624(a)).
(2) In the case of any video
programming, the foreign governmental
entity and the country represented shall
be identified with letters equal to or
greater than four percent of the vertical
picture height that air for not less than
four seconds.
(3) At a minimum, the required
announcement shall be made at both the
beginning and conclusion of the
programming. For programming of
greater than sixty minutes in duration,
an announcement shall be made at
regular intervals during the broadcast,
but no less frequently than once every
sixty minutes.
(4) A station shall place a copy of the
announcement required by this
PO 00000
Frm 00050
Fmt 4702
Sfmt 9990
74971
paragraph (j) in its online public
inspection file within twenty-four hours
of the material being broadcast. Where
an aural announcement was made, its
contents will be reduced to writing and
placed in the online public inspection
file. Where a corporation, committee,
association or other unincorporated
group, or other entity is paying for or
furnishing the broadcast matter, the
station shall comply with the
requirements of paragraph (e) of this
section as it relates to material that is a
political matter or matter involving the
discussion of a controversial issue of
public importance.
(k) The requirements in paragraph (j)
of this section shall apply to programs
permitted to be delivered to foreign
broadcast stations under an
authorization pursuant to the section
325(c) of the Communications Act of
1934 (47 U.S.C. 325(c)).
[FR Doc. 2020–25458 Filed 11–23–20; 8:45 am]
BILLING CODE 6712–01–P
E:\FR\FM\24NOP1.SGM
24NOP1
Agencies
[Federal Register Volume 85, Number 227 (Tuesday, November 24, 2020)]
[Proposed Rules]
[Pages 74955-74971]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 2020-25458]
=======================================================================
-----------------------------------------------------------------------
FEDERAL COMMUNICATIONS COMMISSION
47 CFR Part 73
[MB Docket No. 20-299; FCC 20-146; FRS 17240]
Sponsorship Identification Requirements for Foreign Government-
Provided Programming
AGENCY: Federal Communications Commission.
ACTION: Proposed rule.
-----------------------------------------------------------------------
SUMMARY: In this document, the Commission seeks comment on rules
proposing to require specific disclosure requirements for broadcast
programming that is paid for, or provided by a foreign government or
its representative.
DATES: Comments due on or before December 24, 2020; reply comments due
on or before January 25, 2021.
FOR FURTHER INFORMATION CONTACT: Radhika Karmarkar, Media Bureau,
Industry Analysis Division, [email protected], (202) 418-1523.
SUPPLEMENTARY INFORMATION: This is a summary of the Commission's Notice
of Proposed Rulemaking (NPRM), FCC 20-146, in MB Docket No. 20-299,
adopted on October 16, 2020, and released on
[[Page 74956]]
October 26, 2020. The complete text of this document is available
electronically via the search function on the FCC's Electronic Document
Management System (EDOCS) web page at https://apps.fcc.gov/edocs_public/ (https://apps.fcc.gov/edocs_public/). To request
materials in accessible formats for people with disabilities (Braille,
large print, electronic files, audio format), send an email to
[email protected] (mail to: [email protected]) or call the FCC's Consumer and
Governmental Affairs Bureau at (202) 418-0530 (voice), (202) 418-0432
(TTY).
Synopsis
1. The principle that the public has a right to know the identity
of those that solicit their support is a fundamental and long-standing
tenet of broadcast regulation. The Commission's words from nearly sixty
years ago, in the context of adopting changes to the sponsorship
identification rules, remain equally applicable today: Perhaps to a
greater extent today than ever before, the listening and viewing public
is being confronted and beseeched by a multitude of diverse, and often
conflicting, ideas and ideologies. Paramount to an informed opinion and
wisdom of choice in such a climate is the public's need to know the
identity of those persons or groups who solicit the public's support.
To that end, throughout the history of broadcasting, Congress and the
Commission have sought to ensure that the public is informed when
airtime has been purchased in an effort to persuade audiences, finding
it essential to ensure that audiences can distinguish between paid
content and material chosen by the broadcaster itself. This
transparency concept is encapsulated in section 317 of the
Communications Act of 1934, as amended (the Act), and dates back to the
Radio Act of 1927, which precedes the very creation of the Commission.
Such transparency remains critically important today. Oftentimes,
however, foreign governments pay for the airing of such programming, or
provide it to broadcast stations free of charge, and the programming
may not contain a clear indication, or sometimes any indication at all,
to the listener or viewer that a foreign government has paid for, or
provided, the content.
2. While the Commission's current rules require a sponsorship
identification when a station has been compensated for airing
particular material, the rules require disclosure of the sponsor's name
and do not, as part of its ``reasonable diligence,'' require that a
station determine whether the source of the programming is in fact a
foreign government or mandate that the connection to a foreign
government is disclosed to the public at the time of broadcast. We
believe, however, that the American people deserve to know when a
foreign government has paid for programming, or furnished it for free,
so that viewers and listeners can better evaluate the value and
accuracy of such programming.
3. Accordingly, by today's Notice of Proposed Rulemaking (NPRM), we
propose to adopt specific disclosure requirements for broadcast
programming that is paid for, or provided by a foreign government or
its representative, so as to eliminate any possible ambiguity about the
source of the programming. In this NPRM, our use of the term ``foreign
government-provided programming'' refers to all programming that is
provided by an entity or individual that falls into one of the five
categories discussed below. In turn, the phrase ``provided by'' when
used in relation to ``foreign government programming'' covers both the
broadcast of programming in exchange for consideration and furnishing
the programming for free as an inducement to broadcast the programming.
In particular, we propose to amend Sec. 73.1212 of the Commission's
rules to require a specific disclosure at the time of broadcast if a
foreign governmental entity has paid a radio or television station,
directly or indirectly, to air material, or if the programming was
provided to the station free of charge by such an entity as an
inducement to broadcast the material. Our proposed rules would provide
standardized disclosure language for stations to use in such instances
to specifically identify the foreign government involved.
Background
4. The obligation that a broadcaster inform its audience when the
station's airtime has been purchased (or the station is otherwise
induced to air certain material) is a bedrock principle of broadcasting
regulation that pre-dates the creation of the Commission. To ensure
that audiences could distinguish between paid material and programming
selected independently by the broadcaster, the Radio Act of 1927
required broadcast stations to announce the name of any ``person, firm,
company, or corporation'' that had paid ``valuable consideration''
either ``directly or indirectly'' to the station at the time of
broadcasting the programming for which consideration had been paid. At
the time, Representative Emanuel Cellar explained that Congress
intended the statute to prohibit stations from disguising advertising
as program content. With the creation of the Commission and the
adoption of the Act, this disclosure requirement was incorporated
almost verbatim into section 317 of the Act. The goal behind this
disclosure requirement and the Commission's subsequent implementing
regulations was to ensure that the public knew who had funded
particular broadcast programming, without in any way censoring or
prohibiting such programming.
5. Over the years, various amendments to the rules, decisions by
the Commission, and a 1960 amendment to section 317 of the Act have all
continued to underscore the need for transparency and disclosure to the
public about the true identity of a program's sponsor. Beginning in the
1940s, radio news shows grew longer and obtained corporate sponsors,
raising concerns about whether radio audiences could recognize who had
sponsored broadcast programming. In December 1944, in the wake of
increased unattributed political messaging in the run up to the
presidential election between Franklin D. Roosevelt and Thomas Dewey,
the Commission for the first time promulgated regulations pursuant to
section 317, entitled ``Sponsored Programs, Announcements Of.'' These
regulations established the core requirements for sponsorship
identification, many of which remain intact today.
6. The 1944 regulations stated that, with regard to all
programming, broadcast stations had a duty to fully and fairly disclose
the identity of the person or persons who had either provided
consideration, or on whose behalf consideration had been provided, to
the station. The new regulations also stated that where an agent or
other person contracts or otherwise makes arrangements with a station
on behalf of another, and such fact is known to the station, the
announcement shall disclose the identity of the person or persons in
whose behalf such agent is acting instead of the name of such agent. To
the extent a corporation, committee, association, or other
unincorporated group provided the consideration as an inducement to
broadcast the programming, the station not only had to announce the
name of the corporation, committee, association, or other
unincorporated group, but also had to retain in its public inspection
file a list of the executive officers of the organization that provided
the consideration.
7. The 1944 regulations also established a new requirement with
regard to any political program or any
[[Page 74957]]
program involving the discussion of public controversial issues even
though section 317 of the Act at that time made no such distinction
among programming. With regard to political programming or programming
discussing ``public controversial issues,'' the Commission's 1944
regulations stated that the provision of any records, transcriptions,
talent, scripts, or other material or services of any kind furnished,
either directly or indirectly to the station could qualify as
``consideration'' to trigger the sponsorship disclosure requirement.
Because this was during the radio era, the types of materials that
qualified as ``consideration'' essentially equated to providing the
programming itself. The new regulation concerning political programming
also dictated how frequently the sponsorship disclosure had to be made.
According to then Sec. 3.409(b) of the Commission's rules, an
announcement had to be made both at the beginning and end of the
program, but in the case of any program whose duration was five minutes
or less only one such announcement had to be made at either the
beginning or end of the program.
8. The Commission subsequently expounded on its regulation
concerning programming involving political or controversial issues,
including a 1958 case involving the transmission of filmed
``summaries'' of Senate committee hearings by a television station
without any disclosure that the costly summary had been packaged and
provided by an outside entity. Although the films had been provided for
free to the television station by another station, the National
Association of Manufacturers (NAM) had actually paid for the initial
production of the films and sought their distribution. The Commission
found that the furnishing of the films clearly constituted valuable
consideration, and that the films constituted ``discussion of public
controversial issues. The Commission determined that the television
station had not been sufficiently diligent in determining the source of
the programming in this situation where a known representative of the
NAM had informed the television station that the films would be
provided free of charge by another station and the films were
subsequently delivered to the broadcasting station postpaid. The
Commission emphasized that in connection with material constituting a
discussion of public controversial issues or a political discussion,
the highest degree of diligence is called for in ascertaining, before
the presentation thereof, the actual source responsible for furnishing
the material.
9. In 1960, Congress amended section 317 and added a new section to
the Act to address the rapid growth of undisclosed program
sponsorships. A series of heavily publicized congressional hearings
highlighted the quiz show and payola scandals of the 1950s and revealed
a widespread practice of undisclosed program sponsorships. The
amendments to section 317 and the addition of section 507 to the Act
brought about four major changes to the area of sponsorship
identification. First, Congress codified almost verbatim the
Commission's regulation concerning the broadcast of political material
or material involving the discussion of a controversial issue. Second,
Congress added section 507 to the Act, which imposed disclosure
requirements on non-licensees, as well as the possibility of a fine or
imprisonment for failure to adhere to these requirements. Section 507
(a)-(c) imposed an obligation on employees of the licensee and those
involved with either the production or the transmission of the
programming to inform their employer, the station licensee, or the next
person in the chain of individuals involved with transmitting the
programming to the licensee, if any consideration had been paid to
induce broadcasting of the program. Third, Congress simultaneously
adopted a new section 317(b), which imposed a parallel obligation on
the licensee to take note of any information provided pursuant to the
new section 507 and to ensure any appropriate disclosures were made
during the program. With regard to these amendments, the House Report
accompanying the legislation stated the section as it has existed since
the Federal Radio Act appears to go only to payments to licensees as
such. The fact that licensees now delegate much of their actual
programming responsibilities to others makes it imperative that the
coverage of section 317 be extended in some appropriate manner to those
in fact responsible for the selection and inclusion of broadcast
matter. With these statutory amendments, Congress indicated that it was
not just the immediate interactions among the licensee and others that
are critical for determining whether any consideration was involved,
but also interactions further back in the chain of individuals
associated with providing the programming to the licensee. As a further
corollary to the requirement that non-licensees disclose their
knowledge about any consideration that has been provided, Congress also
adopted a new section 317(c) that simultaneously imposed on the
licensee the obligation to exercise reasonable diligence to obtain from
its employees, and from other persons with whom it deals directly in
connection with any programs or program matter for broadcast,
information to enable such licensee to make the announcement required
by this section. The fourth significant change that Congress made to
the statute was the addition of section 317(e), which directed the
Commission to prescribe rules and regulations to carry out the
provisions of section 317.
10. In 1962, the Commission issued a public notice specifically
expressing concern about the lack of sponsorship identification in
foreign documentary films and other broadcast matter containing
political propaganda or controversial matter, sponsored and paid for by
foreign governments and distributed by their agents. At that time, the
Commission stated that section 317 of the Act and the Commission's
rules require a sponsorship announcement fully and fairly disclosing
the true identity of the person or persons furnishing such material,
which would include identification of the foreign principal concerned.
According to the public notice, the Act further places an obligation on
Commission licensees to exercise reasonable diligence to obtain, from
those with whom they deal directly in connection with any program,
information to enable them to make the required announcement. In 1963,
the Commission adopted rules implementing Congress's 1960 amendments to
the Act. Ultimately contained in Sec. 73.1212 of the Commission's
rules, the sponsorship identification rules largely track the
provisions of section 317 of the Act. The rules restate the statutory
requirement that all paid programming aired on a station, or
programming for which some form of consideration has been provided to
the station, must include an identification of the sponsor with the
programming. In addition, with regard to any political broadcast matter
or any broadcast matter involving the discussion of a controversial
issue, the rules state that the programming itself (i.e., any film,
record, transcription, talent, script, or other material or service of
any kind) if provided as an inducement for the station to broadcast the
programming will trigger the requirement to include sponsorship
identification. The rules also implement the statutory requirement that
licensees employ ``reasonable diligence'' to determine whether a
sponsorship
[[Page 74958]]
identification is needed. Where an agent or other person contracts, or
makes arrangements, with the station on behalf of another, and this
fact is known, or could be known through the exercise of reasonable
diligence, the licensee must identify in its announcement the identity
of the person on whose behalf the agent acted, rather than the agent.
The rules also provide an exception to the disclosure requirement for
those instances where the identity of the sponsor and the fact of
sponsorship of a commercial product or service is inherently obvious.
Finally, the rules also contain certain requirements about the format
and frequency of disclosures and about information that must be
maintained in a licensee's public files regarding such disclosures.
11. The evolution of the statutory sponsorship identification
requirements in section 317 of the Act and the Commission's
implementing regulations demonstrate the paramount importance that both
Congress and the Commission place on broadcast audiences knowing who is
trying to persuade them and specifically when airtime has been
purchased, or programming furnished for free by, someone other than the
broadcast station airing that programming. Indeed, section 317 and its
implementing regulations strive to create the transparency essential to
a well-functioning marketplace of ideas, and we believe that this need
for transparency is particularly acute when programming from foreign
governments is involved. Thus, in this item, we focus specifically on
how to strengthen our disclosure requirements to make it more apparent
when programming provided by foreign governmental entities is being
transmitted over the national airwaves. Our focus in this NPRM on
undisclosed foreign government programming is consistent with what
appears to be a broader trend in the media sector to provide greater
transparency about government funded programming.
Discussion
12. As described above, the Commission last implemented a major
change to its sponsorship identification rules in 1963. With the
passage of nearly sixty years and the growing concerns with foreign
government-provided programming, the time is ripe to update our
sponsorship identification rules. The instant NPRM seeks to ensure
that, consistent with our statutory mandate, foreign government program
sponsorship over the airwaves is evident to the American public.
13. To this end, we propose new sponsorship identification rules
specifically targeted to situations where a station broadcasts material
that has been sponsored and/or provided for free by a foreign
government. In many instances, foreign government programming is not
provided to licensees by an entity or individual immediately
identifiable as a foreign government. For example, it might be a
foreign government agency, which for no nefarious reason, simply does
not include the name of the foreign country in its title. In other
instances, however, the linkage between the foreign government and the
entity providing the programming may be more attenuated in an effort to
obfuscate the true source of the programming. Although our current
rules require the disclosure of the sponsor's name, the relationship of
that sponsor to a foreign country is not required as part of the
current disclosure. But in the interests of transparency, we believe
that such linkage must be clear. For example, if a media outlet
controlled by a foreign government that is competing with the United
States in the race to establish 5G technology were to distribute
programming asserting that 5G services are a health hazard, it is
important for the American public to know the true source of such
programming so as to make an informed judgement about these assertions.
14. In order to ensure that the American public can best assess the
programming that is delivered over the airwaves, we seek to identify
the foreign governmental entities that our new rule should be directed
toward. To this end, we draw on established lists of foreign
governmental actors whose activities already warrant disclosure of
their identities, per the determinations of other U.S. agencies that
are responsible for U.S. national security and foreign policy. Our
proposed rule would be triggered if the sponsor of the content falls
into one of the following categories: (1) A ``government of a foreign
country'' as defined by the Foreign Agents Registration Act (FARA) (22
U.S.C. 611 et seq.); (2) a ``foreign political party'' as defined by
FARA; (3) an entity or individual registered as an ``agent of a foreign
principal'' under FARA, whose ``foreign principal'' has the meaning
given such term in section 611(b)(1) of FARA and that is acting in its
capacity as an agent of such ``foreign principal''; (4) an entity
designated as a ``foreign mission'' under the Foreign Missions Act (22
U.S.C. 4301 et seq.); or (5) any entity meeting the definition of a
``U.S.-based foreign media outlet'' pursuant to section 722 of the Act
that has filed a report with the Commission. As discussed in greater
detail below, entities or individuals falling into these categories
have already been identified by statute or by a U.S. government agency
(i.e., either the U.S. Department of Justice or U.S. Department of
State) consistent with that agency's national security and foreign
policy responsibilities, as being a ``foreign government'' or its
representative whose activities warrant public disclosure of their
identities and operations. By relying on these sources, the Commission
can rely on existing information and thereby reduce the burdens on
broadcasters as they identify which entity qualifies as a ``foreign
governmental entity.'' We also discuss below what programming would
trigger a standardized disclosure and what this disclosure should
contain. We tentatively conclude below that any programming provided by
an entity that qualifies as a ``foreign governmental entity''--whether
in exchange for consideration or furnished for free (or at nominal
charge) as an inducement to broadcast the material--would trigger a
standardized disclosure requirement under our proposed regulations. To
reduce the potential for any ambiguity about the form of the disclosure
that a broadcaster must make regarding the foreign government-provided
programming, we propose specific disclosure language and rules
regarding the frequency of such disclosures. Our proposed standardized
disclosure statement will not only simplify the disclosure process for
licensees, but also make it easier for the viewing and listening public
to discern when programming has been provided by a foreign government.
Further, we seek comment on whether this proposed disclosure should be
placed in a licensee's online public inspection file (OPIF) and, if so,
how this requirement should be implemented.
15. Additionally, as described above, section 317 of the Act and
the Commission's rules establish a ``reasonable diligence'' standard
that a licensee must employ to ascertain the true source of any
programming. We explore below what could constitute ``reasonable
diligence'' on the part of a licensee in determining whether
programming has been provided by a foreign government. We also consider
how the ``reasonable diligence'' standard should apply with regard to
disclosures about foreign government-provided programming when the
licensee has entered into a time brokerage agreement, and whether the
obligations contained in sections 507(b) and (c) of the Act impose any
requirements on brokers.
[[Page 74959]]
16. Further, this NPRM addresses the applicability of our proposed
requirements to those broadcasters transmitting programming pursuant to
section 325(c) of the Act, as that provision concerns the broadcast of
material for reception in the United States. In considering these
various changes to our sponsorship identification rules, we also
discuss the interplay between our proposals and the First Amendment.
Finally, we seek comment on the benefits and burdens associated with
adopting an express foreign government sponsorship disclosure
requirement. In particular, we seek comment on how to quantify the
widespread benefit of disclosing to the public the identity of foreign
government-provided programming.
A. Entities or Individuals Whose Involvement in the Provision of
Programming Triggers a Disclosure
17. We tentatively conclude that if certain foreign entities or
individuals have provided programming to a radio or television
station--i.e., either paid for programming to be broadcast or furnished
the programming free of charge as an inducement that it be broadcast--
then a disclosure regarding foreign government sponsorship is needed.
Our focus in this NPRM on foreign government programming comports with
historical concerns, both in the Communications Act and in Commission
pronouncements, regarding foreign government influence on the nation's
broadcast sector. In addition, in recent years, Congress has twice
amended the Communications Act to add provisions that specifically
focus on foreign government programming. In 2017, Congress added a new
section 537a to the Act, which states that multichannel video
programming distributors (MVPDs) are not required, as a condition of
meeting their retransmission consent obligations, to carry programming
sponsored by the Government of the Russian Federation. And, in 2018,
Congress passed the National Defense Authorization Act for Fiscal Year
2019, which added a provision requiring ``U.S.-based foreign media
outlets'' to submit periodic reports to the Commission in an effort to
provide greater transparency about foreign government programming
transmitted by these media outlets.
18. In determining what type of entities or individuals will
trigger such a disclosure, we propose to rely on several existing
sources that identify foreign governmental actors. As described above,
it may not always be apparent from the name of the entity that has
provided the programming that the entity is in fact a branch of a
foreign government or otherwise working on behalf of a foreign
government. Yet, it is important from the perspective of transparency
for the American public to know the true source of the programming so
they can best evaluate its value and accuracy.
19. Rather than requiring licensees to engage in an unbounded
investigation about any possible linkages between entities that provide
programming and a foreign government, we propose that licensees look to
already established sources of foreign governmental actors maintained
by the U.S. government that identify foreign governmental actors or
their agents operating in the United States. Specifically, under our
proposal, if an entity or individual that fits into any of these
categories provides programming to a broadcast radio or television
station, then that information must be disclosed to listeners and
viewers at the time the material is aired. The proposed categories are:
1. A ``government of a foreign country'' as defined by FARA;
2. A ``foreign political party'' as defined by FARA;
3. An individual or entity registered as an ``agent of a foreign
principal,'' under section 611(c) of FARA, whose ``foreign principal''
has the meaning given such term in section 611(b)(1) of FARA, and that
is acting in its capacity as an agent of such ``foreign principal'';
4. An entity designated as a ``foreign mission'' under the Foreign
Missions Act; or
5. An entity meeting the definition of a ``U.S.-based foreign media
outlet'' pursuant to section 722 of the Act that has filed a report
with the Commission.
These five categories rely on existing statutes and determinations
by the U.S. government as to when an entity or individual is a foreign
government, or is acting on behalf of such an entity or individual.
Relying on these categories of actors will draw on the substantial
experience and authority in such matters that already exists within the
federal government and avoid involving the Commission, or the
broadcaster, in subjective determinations regarding who qualifies as a
foreign governmental entity. We address each of these categories in
turn below and seek comment on our proposed reliance on these existing
categories, both individually and collectively. For example, are there
alternative or additional sources of available information that could
be used to determine when an entity or individual is acting on behalf
of a foreign government?
20. FARA. In linking the proposed disclosure requirement to those
individuals defined by FARA, we rely on a statute specifically designed
to identify those individuals and their activities that Congress has
determined should be known to the U.S. government and the American
public. As the United States Department of Justice (DOJ) has explained,
the government's concern is not the content of the speech but providing
transparency about the true identity of the speaker. FARA requires
``agents of foreign principals'' engaged in certain activities in the
United States on behalf of foreign interests to register with the DOJ.
Our reliance on FARA narrows the scope of our proposal to only those
entities and individuals whose activities have been identified by the
DOJ as requiring disclosure because their activities are potentially
intended to influence American public opinion, policy, and law.
Reliance on FARA also ensures that the scope of our proposal is not
broader than necessary as FARA exempts from its registration
individuals and entities engaged in activities such as humanitarian
fundraising; bona fide commercial activity; religious, scholastic,
academic, fine arts, or scientific pursuits; and other activities not
serving predominantly a foreign interest.
21. We tentatively conclude to include a ``government of a foreign
country,'' as defined by FARA, within the group of entities and
individuals that trigger our proposed disclosure requirement, given
that our primary focus in this NPRM is on ensuring that foreign
government-provided programming is properly disclosed to the public.
Thus, instead of seeking to craft our own definition, we find it more
appropriate to turn to a definition of ``foreign government'' contained
in a pre-existing statute that was designed to promote transparency
about foreign governmental activity in the United States. We also find
it appropriate to include ``foreign political party'' as that term is
defined by FARA within our proposed definition of ``foreign
governmental entity.'' The FARA definition of ``foreign political
party'' covers any entity that is in ``control'' of or engaged in the
``administration'' of a foreign government, or is seeking to acquire
such ``control'' or ``administration.'' Given that a ``foreign
political party'' may already be in control of or administering a
foreign government, or that the DOJ may have determined that such
entity is seeking to acquire such a role, we tentatively conclude that
it furthers our goal of
[[Page 74960]]
providing the American public with greater transparency about foreign
government-provided broadcast programming to include such an entity
within the ambit of a ``foreign governmental entity.'' We seek comment
on our tentative conclusions to include both a ``government of a
foreign country'' and ``foreign political party,'' as those terms are
defined by FARA, within our definition of ``foreign governmental
entity.''
22. FARA generally requires an ``agent of foreign principal''
undertaking certain activities in the United States (such as, political
activities, acting in the role of public relations counsel, publicity
agent, or political consultant) on behalf of a foreign principal to
register with the DOJ. Section 611(b)(1) of FARA states that the term
``foreign principal'' includes the ``government of a foreign country''
and a ``foreign political party.'' For purposes of our proposed
disclosure requirement, we include only those agents whose foreign
principal is either a ``government of a foreign country'' or a
``foreign political party'' as those terms are defined in sections
611(e) and (f) of FARA respectively. We recognize that a given entity
may be registered as an agent for multiple ``foreign principals'' or
for a ``foreign principal'' other than a ``government of a foreign
country'' or a ``foreign political party.'' We emphasize, however, that
our proposed disclosure requirement applies only when the FARA agent is
acting in its capacity as a registered agent of a ``government of a
foreign country'' or a ``foreign political party.'' We seek comment on
this approach.
23. FARA requires that an agent of a foreign principal file copies
with the DOJ of informational materials that it distributes for its
foreign principal, and maintain records of its activities. In addition,
to the extent that the agent of a foreign principal transmits materials
in the ``United States mails or by any means or instrumentality of
interstate or foreign commerce,'' it must include ``a conspicuous
statement that the materials are distributed by the agent on behalf of
the foreign principal'' when the materials are transmitted. We
tentatively conclude that it is appropriate to include an ``agent of a
foreign principal'' whose ``foreign principal'' is either a
``government of a foreign country'' or a ``foreign political party''
within the group of entities and individuals that trigger our proposed
disclosure requirement, as the intent behind FARA is to reveal to the
American public the names and operations of those entities and
individuals working in the U.S. on behalf of foreign interests in a way
that seeks to influence public opinion. To the extent that an agent of
a foreign principal, whose ``foreign principal'' is either a
``government of a foreign country'' or a ``foreign political party,''
is providing programming to U.S. broadcast stations in its capacity as
an agent to that principal, it is reasonable that the public should be
made aware of that fact.
24. The DOJ maintains a database of FARA registrants on its website
that is publicly available and easily searchable. In addition, the DOJ
provides regular reports to Congress containing the names of, and
information about, FARA registrants; such reports are also available on
the DOJ website. Consequently, relying on the database of FARA
registrants should provide an easy mechanism by which a broadcast
station licensee can determine whether an entity or individual that
purchases airtime on the station, or provides programming to the
station for free, is in fact an ``agent of a foreign principal.'' We
seek comment on this analysis and on the appropriateness of using
registration as an ``agent of a foreign principal'' under FARA as one
of the bases for the disclosure we propose herein. Is there any reason
that reliance on FARA registration is problematic?
25. We recognize that there could be a lag between the time an
individual registers pursuant to FARA and when the individual's name
appears in the public FARA database. We seek comment on whether the
disclosure requirement should apply only to those individuals whose
names appear on the public FARA list or whether the requirement should
apply once the individual has registered under FARA, irrespective of
when the individual's name appears on the public list. While appearance
on the public list makes it easier to determine an individual's status
as an ``agent of a foreign principal,'' pursuant to section 317(c) of
the Act, a broadcast licensee must engage in ``reasonable diligence''
to determine whether a disclosure is required for the programming it
transmits, as discussed further below. The Commission's existing rules
incorporate the general ``reasonable diligence'' requirement of section
317 of the Act, and also state that where an agent or other person or
entity contracts or otherwise makes arrangements with a station on
behalf of another, and such fact is known or by the exercise of
reasonable diligence, as specified in paragraph (b) of this section,
could be known to the station, the announcement shall disclose the
identity of the person or persons or entity on whose behalf such agent
is acting instead of the name of such agent. In most, if not all
instances, can the broadcast licensee simply ask the individuals
involved with providing the programming (especially the individual that
provides the programming to the station) whether they fall into one of
the categories that would trigger a disclosure under our proposed
rules? We emphasize here that our focus in this proceeding is only on
those FARA ``foreign principals'' who fall into the categories of
``government of a foreign country'' or ``foreign political party'' and
their agents even though FARA also designates other types of entities
as ``foreign principals.'' After all, an individual or entity that has
registered, or been directed to do so, pursuant to FARA, is aware of
its status as an ``agent of a foreign principal'' and who its ``foreign
principal'' is. How much added burden would broadcasters bear in adding
this inquiry to their longstanding section 317 reasonable diligence
inquiry?
26. Foreign Missions. We likewise tentatively conclude that those
entities designated as ``foreign missions'' pursuant to the Foreign
Missions Act should also be included in our proposed disclosure rule.
The Office of Foreign Missions, located within the U.S. Department of
State, has the authority to designate as a ``foreign mission,'' an
entity that is substantially owned or effectively controlled by a
foreign government. While most ``foreign missions'' are entities and
individuals traditionally viewed as foreign embassies or consular
offices, the Office of Foreign Missions has determined on occasion that
certain foreign media outlets also qualify as ``foreign missions.'' For
example, in 2019, the Office of Foreign Missions designated five
Chinese media organizations as ``foreign missions.'' We tentatively
conclude that including ``foreign missions'' among the entities subject
to our proposed disclosure requirement furthers our goal of providing
the American public with the greatest degree of transparency about the
source of programming linked to foreign governments. We seek comment on
this tentative conclusion and the appropriateness of relying on this
source for identifying foreign governmental actors.
27. We note that, while the U.S. Department of State does not
maintain a publicly available list of foreign missions as the DOJ does
with respect to FARA registrants, determinations made pursuant to the
Foreign Missions Act by the U.S. Department of State are published as
public notices in the Federal Register. Accordingly, the
[[Page 74961]]
licensee's duty to exercise reasonable diligence to determine whether
sponsorship disclosure is required should result in the identification
of such entities, and in some instances the status of the entity or
individual providing the programming may be readily apparent (for
example, if a foreign embassy itself purchases airtime in its own
name). We seek comment on this analysis.
28. U.S.-Based Foreign Media Outlet. Consistent with our goal of
leveraging the U.S. government's existing identification of foreign
governmental actors, we tentatively conclude that our disclosure
requirement should also include any entity or individual subject to
section 722 of the Act that has filed a report with the Commission.
Section 722, which was added to the Act in 2018, applies to a U.S.-
based foreign media outlet that: (a) Produces or distributes video
programming that is transmitted, or intended for transmission, by a
multichannel video programming distributor (MVPD) to consumers in the
United States; and (b) would be an agent of a ``foreign principal'' for
purposes of FARA. These ``U.S.-based foreign media outlets'' must
periodically file reports with the Commission and, in turn, the
Commission must provide a report to Congress summarizing those filings.
Section 722 provides that the term ``foreign principal'' has the
meaning given such term in section 611(b)(1) of FARA, which limits the
scope of the definition of ``foreign principal'' to ``a government of a
foreign country and a ``foreign political party.'' We incorporate this
limitation from section 722 of the Act into our proposed rules and note
that such a limitation is consistent with our proposal above to include
both a ``government of a foreign country'' and ``foreign political
party,'' as those terms are defined by FARA, within our definition of
``foreign governmental entity.'' We seek comment on this approach.
29. We recognize that the term ``U.S.-based foreign media outlet''
refers to an entity whose programming is either transmitted or intended
for transmission by an MVPD, rather than a broadcaster. But we note
that there is no prohibition on such video programming also being
transmitted by a broadcast television station, and it seems likely that
an entity that is providing video programming to cable operators or
direct broadcast satellite television providers might also seek to air
such programming on broadcast stations. Hence, we propose to include
``U.S.-based foreign media outlets'' within the ambit of our proposal.
We also recognize that to qualify as a ``U.S.-based foreign media
outlet'' for purposes of section 722 of the Act, the entity at issue
must qualify as a ``foreign agent'' pursuant to FARA and, hence, may
already be covered by our first proposed category. Nevertheless, out of
an abundance of caution, we propose to include these entities within
the coverage of our proposal and seek comment on their inclusion.
30. We recognize that the proposed categories discussed above may
not cover all of the foreign governmental entities or individuals that
provide programming to U.S. broadcasters. Thus, we seek comment on
whether there are other identifiable categories of entities or
individuals that should be included within the coverage of our proposed
rules. We note that the categories listed above are based on existing
sources so that broadcasters are not burdened unnecessarily in
determining when our proposed disclosures are required and seek comment
on whether there are other such sources. Are there indicia of foreign
government involvement in the provision of programming that
broadcasters could identify more easily and readily than the Commission
could? That is, are there other criteria that we should include within
our proposed rules to ensure that we implement our obligation under
section 317 to uphold the American public's right to know the source of
its programming as comprehensively as possible? Would requiring
broadcasters to take more responsibility for determining whose
provision of programming triggers disclosure be consistent with the
statutory language requiring ``reasonable diligence'' on the part of
broadcasters?
B. Scope of Foreign Programming That Would Require a Disclosure
31. We tentatively conclude that, in the interest of greater
transparency for the American people, any broadcast programming that
has been provided by an entity or individual that fits within one of
the five categories described above would trigger the need for a
disclosure under our proposed rules. Specifically, we tentatively
conclude that a standardized disclosure would be required whenever a
``foreign governmental entity,'' as defined in our proposal, has paid a
station to air the material or furnished the material to a station free
of charge (or at nominal cost) as an inducement to broadcast such
material. As discussed below, we believe that requiring a disclosure to
inform the audience of the source of the programming whenever a foreign
governmental entity provides programming to a station for broadcast is
wholly consistent with sections 317(a)(1) and (2) of the Act.
32. Pursuant to section 317(a)(1), a licensee must include a
disclosure with all programming for which a station has received any
form of payment or consideration, either directly or indirectly. Under
this section, there is no minimum level of ``consideration'' required
to trigger the disclosure requirement. Thus, consistent with the
statute and our current sponsorship identification rules, we
tentatively conclude that standardized disclosure requirements would be
triggered under the rules proposed in this NPRM if any money, service,
or other valuable consideration is directly or indirectly paid or
promised to, or charged or accepted by a broadcast station in exchange
for the airing of material selected by a foreign governmental entity.
In connection with the rules we propose herein, we expect that
licensees will be vigilant about whether any form of consideration has
been provided in exchange for the lease of airtime or in exchange for
the airing of materials, and that an appropriate disclosure will be
made about the involvement of a foreign governmental entity. We seek
comment on this tentative conclusion.
33. In addition, section 317(a)(2) of the Act establishes that a
sponsorship disclosure may be required in some circumstances, even if
the only ``consideration'' being offered to the station in exchange for
the airing of the material is the programming itself. Specifically,
section 317(a)(2) provides that a disclosure is required at the time of
broadcast in the case of any political program or any program involving
the discussion of a controversial issue if the program itself was
furnished free of charge, or at nominal cost, as an inducement for its
broadcast. We recognize that to date the Commission's interpretation of
``political program'' in the context of section 317(a)(2) has generally
involved programming seeking to persuade or dissuade the American
public on a given political candidate or policy issue. For example, the
Commission and the federal courts have previously treated such things
as a program discussing a political candidate's past record, as well as
a proposition on the California ballot, as a ``political program''
pursuant to section 317(a)(2) of the Act. We tentatively conclude,
however, that it is appropriate to interpret ``political program'' more
broadly to cover foreign government-provided programming. Thus, we
tentatively conclude that the nature of the entities or individuals
that would trigger our proposed new
[[Page 74962]]
disclosure requirement is such that any and all programming furnished
by these entities or individuals falls within the category of a
``political program'' under section 317(a)(2).
34. As described in greater detail above, all of the entities or
individuals that qualify as a ``foreign governmental entity'' for
purposes of our proposed rules either explicitly or implicitly are
seeking to influence U.S. public policy or opinion on behalf of a
foreign government or an entity that seeks to be in control of a
foreign government (i.e., a ``foreign political party''). Our proposed
definition of what constitutes a ``foreign governmental entity'' draws
from the FARA definitions of a '' government of a foreign country,'' a
``foreign political party,'' or an ``agent'' of the same under FARA, or
else is a ``foreign mission.'' Consequently, we seek comment on whether
any material provided by these specific entities for dissemination on a
U.S. broadcast station qualifies as a ``political program'' pursuant to
section 317(a)(2). Most of the activities that trigger designation as
the ``agent of a foreign principal'' under FARA explicitly involve
influencing either the U.S. political process or the U.S. government.
Moreover, FARA does not require individuals and entities to register as
agents of foreign principals if their activities fall within certain
exemptions, and, thus, our proposal minimizes the possibility of
including more programming than intended as a ``political program.''
Foreign agents engaged in activities such as humanitarian fundraising,
bona fide commercial activity, religious, scholastic, academic, fine
arts, or scientific pursuits are exempted from having to register under
FARA. To the extent the entity involved with providing the programming
is a ``government of a foreign country,'' as defined by FARA, a
``foreign political party,'' as defined by FARA, or a ``foreign
mission,'' all of these entities are essentially an arm of a foreign
government representing that government's interests in the United
States, or with regard to a ``foreign political party,'' an entity that
is administering, is in control of, or seeks to be in control of such
foreign government. Thus, we find it reasonable to view the activities
of these entities as ``political'' in nature for purposes of section
317(a)(2), including any provision of programming for broadcast in the
United States. Accordingly, we seek comment on whether any programming
furnished to a U.S. broadcast station by any ``foreign governmental
entity,'' as we propose to define this term, constitutes a ``political
program'' for purposes of section 317(a)(2) of the Act. To the extent
that all of the programming furnished by those entities or individuals
is considered to be a ``political program'' under section 317(a)(2) of
the Act, then broadcasters would not need to make a separate
determination about whether ``consideration'' has been provided as the
furnishing of the programming itself would trigger our proposed
disclosure requirement. We seek comment on this analysis.
C. Contents of Required Disclosure of Foreign Sponsorship
35. We tentatively conclude that any new regulations regarding
foreign government-provided programming should standardize the content,
format, and frequency of disclosures. We seek comment on this tentative
conclusion. In terms of content, we propose to require disclosure, at
the time of broadcast, of the following information: (a) The fact that
such programming is paid for, or furnished free of charge, either in
whole or in part, by a foreign governmental entity as described above;
(b) the name of the entity or individual that paid for or furnished the
programming free of charge to the station; and (c) the name of the
country that the entity or individual represents. We seek comment on
this proposal and on whether the disclosure should contain any
additional or alternative information at the time of broadcast. We also
seek input from commenters about examples of foreign government-
provided programming where the disclosures were or were not sufficient
to identify the foreign government involved.
36. We note that, in other contexts, the Commission has adopted a
set script for required announcements on television and radio, as well
as requirements for the timing of, and the frequency with which, such
announcements must be made. Also, the DOJ under FARA currently requires
materials televised or broadcast by agents of foreign principals to be
labeled with an introductory statement ``which is reasonably adapted to
convey to the viewers or listeners thereof such information'' that the
materials are televised or broadcast by an agent of a foreign principal
and provides standardized language for such statements. In a similar
fashion, we propose that the language for our required disclosure
should be standardized to avoid confusion and to ensure that the
information is conveyed clearly and concisely to the audience.
Accordingly, we propose that at the time a station broadcasts material
that was provided by a foreign governmental entity a disclaimer
identifying that fact and the origin of the programming be included as
follows:
``The [following/preceding] programming was paid for, or
furnished, either in whole or in part, by [name of foreign
governmental entity] on behalf of [name of foreign country].''
37. We seek comment on this proposal, including both the specific
language we have proposed, and the proposal to mandate standardized
language. Is there additional language or information that we should
include to ensure that the public is properly informed that the
programming content that they are receiving has been provided by a
foreign government? Should stations have the discretion to include
additional language beyond what is required if the broadcaster thinks
such information would be germane to the public's reception of the
broadcast programming? Should the disclaimer be the same for both video
and audio programming? Should the disclaimer be in English, in the
primary language of the broadcast if other than English, or both?
Should the disclaimer use language other than ``paid for'' or
``furnished by,'' what terms should be used instead, and would the use
of alternative terms be consistent with the requirements of section
317(a)(1)? How, if at all, should the existence of the FARA
requirements affect the rules we propose today? That is, how can we
ensure that we do not impose duplicative, or potentially inconsistent,
requirements on broadcast licensees.
38. We also seek comment on whether our proposed disclosure
requirements might duplicate aspects of the labeling requirements
imposed by FARA, and, if so, how the Commission might address any
overlap or interplay between the two requirements. Notably, the rule we
propose herein would apply to broadcast station licensees, whereas the
FARA labeling obligation applies to the FARA registrants. Accordingly,
we tentatively conclude that, given the Commission's existing
sponsorship identification rules and our statutory mandate to ensure
broadcast stations meet their public interest obligation, the existence
of FARA labeling requirements does not preclude the Commission from
proposing requirements specific to broadcast licensees, especially as
the Commission and DOJ share subject matter jurisdiction in other
contexts. For example, the Commission has been tasked by Congress per
the NDAA, as described above, to provide semi-annual
[[Page 74963]]
reports on certain foreign media outlets based in the U.S. in addition
to the reports to Congress made by DOJ pursuant to FARA. Moreover, the
standardized disclosure contemplated by this item is focused
specifically on material broadcast on radio and television stations,
whereas the DOJ requirements apply more widely to information
disseminated via any method.
39. With regard to the format and frequency of the disclosure, we
look to our existing rules for guidance. In terms of format, the
Commission's rules currently require that a televised political
advertisement concerning a candidate for public office include an
identification with letters equal to or greater than four percent of
the vertical picture height that air for not less than four seconds. We
propose to adopt that convention and require that the disclosure for
foreign government-provided programming aired on television be
displayed in letters equal to or greater than four percent of the
vertical picture height and be visible for not less than four seconds.
We seek comment on this proposal and whether there is a similar
objective standard that can be put in place to ensure that the
disclosure is also made orally in a way that is clear to the broadcast
television audience?
40. We note that there is no parallel to the four percent/four
second rule applicable to radio programming. We seek comment on whether
there should be similar parameters for radio disclosures regarding
foreign government-provided programming. The DOJ provides guidance
that, for purposes of the FARA labeling requirements, the introductory
statement for radio broadcasts shall be audibly introduced with a
recitation of the required conspicuous statement. We seek comment on
whether only requiring a recitation of the proposed disclaimer is
sufficient for radio broadcasts or whether there are parameters
regarding the radio disclosure that we should adopt to ensure it is
sufficiently prominent for listeners to be cognizant of thereof. Are
there criteria we could adopt to ensure listeners have an adequate
opportunity to hear the disclosure?
41. As previously stated, with regard to the frequency of the
disclosure, the Commission's rules currently require that the
sponsorship identification of political broadcast matter, or any
broadcast matter involving the discussion of a controversial issue of
public importance, include an announcement at the beginning and
conclusion of the program. For any broadcast of 5 minutes duration or
less, only one such announcement need be made at either the beginning
or conclusion of the program. Would a similar frequency requirement be
appropriate for the disclosure of programming provided by a foreign
government or its representative? Given our interest in ensuring that
the American broadcast audience is aware of the source of its
programming, particularly programming coming from a foreign government,
we seek comment on whether additional disclosures during the foreign
government-provided programming should be required if the programming
exceeds a certain duration. We tentatively conclude that, at a minimum,
the required announcement shall be made at both the beginning and
conclusion of the programming broadcast on television or radio. For
television and radio programming greater than sixty minutes in
duration, we tentatively conclude that an announcement shall be made at
regular intervals during the broadcast, but no less frequently than
once every hour. We seek comment on these tentative conclusions. On the
other hand, for television and radio programs that are of five minutes
or less in duration, should we require that an announcement be made at
both the beginning and the end of the material broadcast, or is one
announcement at either time sufficient?
42. Additionally, in the event that a foreign governmental entity
continually broadcasts foreign government-provided programming on a
U.S.-licensed broadcast station without an easily identifiable
beginning or end, how frequently should a disclosure be made to the
listener or viewers? Absent a discrete beginning and end to the foreign
government-provided programming, the audience may be unaware, for
example, that a foreign governmental entity has leased 100% of a
station's airtime and that the entire content of the station's
broadcast programming has been provided by a foreign governmental
entity. We propose that in such instances a disclosure announcement
should be made once per hour--either at the top of the hour or half
hour mark--and seek comment on this proposal.
43. Further, we propose that the standardized disclosure
requirements (that is, content, format, and frequency of disclosures)
would apply equally to any programming transmitted on a radio or
television stations' multicast streams. For example, as a result of the
digital television transition, television stations have the ability to
broadcast not only on their main program stream but also, if they
choose, over additional program streams--an activity commonly referred
to as multicasting. Similarly, radio stations that are broadcasting in
digital have the ability to distribute multiple programming streams
over the air. Radio multicast streams are known as HD2, HD3, and HD4
channels. We find no reason to exclude multicast streams from the
proposed standardized disclosure requirements. Accordingly, we
tentatively conclude that multicast streams should not be distinguished
from a station's primary stream for purposes of the proposed rules. We
seek comment on this approach.
44. Public File. In order to enhance the availability of
information to the public, we tentatively conclude that stations that
air programming subject to our proposed standardized disclosure
requirements should also place copies of the disclosures in their OPIFs
and seek comment on what additional information should be included.
Consistent with our intent to provide greater transparency about the
distribution of foreign government-provided programming over the
nation's airwaves, we seek comment on whether to require licensees to
place in their OPIFs the same information as is currently required when
programming concerns a political or controversial issue. In the case of
programming concerning a political or controversial issue, when a
corporation, committee, association or other unincorporated group, or
other entity is paying for or furnishing the broadcast matter, stations
must place a list of the chief executive officers or members of the
executive committee or of the board of directors of the corporation,
committee, association or other unincorporated group, or other entity
in the station's OPIF. Would requiring disclosure of the persons
operating the foreign governmental entities that are paying for or
furnishing the programming be appropriate here?
45. We also seek comment on what, if any, information in addition
to that which has been previously discussed should be contained in the
OPIF with respect to the foreign government-provided programming on the
station. Should the OPIF disclosure contain more detailed information
about the relationship between the government of a foreign country,
foreign political party, agent of a government of a foreign country or
foreign political party, foreign mission, or U.S.-based foreign media
outlet and the foreign country that these entities or individuals
represent? How, if at all, should the OPIF disclosure differ from what
foreign government representatives are required to disclose in the
context of FARA or
[[Page 74964]]
the NDAA? For example, FARA requires an extensive list of information
for its disclosure requirement. But the NDAA requires only that U. S.-
based foreign media outlets report the legal structure between the
outlet and its foreign principal.
46. To the extent we adopt a public file requirement, we seek
comment on how it should be implemented. With regard to the frequency
with which licensees must update their OPIFs to include information
about the airing of content covered by our proposed rule, we propose to
adopt the same standard currently applicable to political advertising.
Specifically, our political file rules require that information about
the sale of advertising time to a qualified candidate be placed in the
political file ``as soon as possible.'' Given the importance of making
information about foreign government-provided programming available to
the public in a timely way, we think that prompt updates to the online
public file are appropriate. In addition, using the same standard as
required for political advertising would harmonize our rules, while
drawing on a standard and routine with which broadcast licensees are
already familiar. We seek comment on our proposal to adopt the ``as
soon as possible'' disclosure standard contained in Sec. 73.1943 of
our rules and interpret this the same way we do in practice for the
political file rules, as meaning ``within twenty-four hours of the
material being broadcast.'' To the extent parties propose a different
standard, we ask that they provide specific timeframes for such
disclosures that balance the public's need to know with the associated
burdens on broadcasters. We also seek comment on whether and how any
public file requirement we adopt should apply to broadcast stations
that are not required to maintain an OPIF.
47. In addition, should information regarding foreign government-
provided programming be placed in a standalone folder of the OPIF so
that the material is readily identifiable by the public? We also seek
comment on whether a two-year retention period, as is currently
specified in Sec. 73.1212(e) of our rules, is sufficient, or whether a
shorter, or longer, retention period would be preferable for
disclosures about foreign government-provided programming. Further, we
note that Sec. 73.1212(e) of our rules permits the retention of
certain information about a program concerning a political matter, or
discussion of a controversial issue, at the network headquarters if the
programming was originated by a network. We tentatively conclude that
this option should not apply with regard to foreign government-provided
programming, as we believe it will be easier for a member of the public
to locate information in the online public file of the licensee that
aired the programming rather than trying to find the information in a
physical file at the network's headquarters. We seek comment on this
tentative conclusion.
D. Reasonable Diligence
48. As discussed above, pursuant to section 317(c) of the Act, a
licensee must exercise reasonable diligence, including making any
necessary inquiries of its employees and other persons with whom it
deals directly in connection with any programming, to ensure the
programming aired on its station is accompanied by an appropriate
sponsorship disclosure if needed. The Commission rules also contain
this ``reasonable diligence'' standard, as well as a requirement that
licensees employ ``reasonable diligence'' to determine whether the
individual or entity with whom they are interacting is in fact an agent
acting on behalf of someone else. To the extent there is such an agency
relationship that ``could be known'' through ``reasonable diligence''
the licensee must disclose the name of the individual or entity on
whose behalf the agent is acting. In 1975, the Commission modified its
rules to include the ``could be known'' language specifically in
response to a federal court decision finding that the Commission's
prior rule did not require a licensee to make reasonable efforts to go
beyond a named sponsor to find and announce the real party in interest.
The preceding Commission decision that had been overturned by a federal
court concerned a political race between two candidates in Kentucky and
a program transmitted by a local station where the named sponsor was
``The Committee for Good Government.'' The Commission found the local
station knew that ``The Committee for Good Government'' was a straw
entity fronting for one of the candidates and the program showed the
opposing candidate in a negative light and should have identified the
true sponsor. In modifying its rule after its decision was struck down,
the Commission stated, broadcasters are licensed to act as trustees for
a valuable public resource and, in view of the public's paramount right
to be informed, some administrative burdens must be imposed on the
licensee in this area. These burdens simply run with the territory.
49. Consistent with this approach, we tentatively conclude that a
broadcast station licensee must exercise reasonable diligence to
determine if an entity or individual that is purchasing airtime on the
station, or providing programming free of charge as an inducement to
broadcast such material on the station, is a foreign governmental
entity, such that a disclosure is required under our proposed rules.
Such diligence would include, at a minimum, inquiring of the entity
whether it qualifies as: (1) The ``government of a foreign country,''
as defined by FARA: (2) A ``foreign political party,'' as defined by
FARA; (3) an ``agent of a foreign principal,'' under section 611(c) of
FARA, whose ``foreign principal'' has the meaning given such term in
section 611(b)(1) of FARA, and that is acting in its capacity as an
agent of such ``foreign principal''; (4) a ``foreign mission,'' or (5)
a U.S.-based foreign media outlet; as well as independently reviewing
the DOJ's FARA database, and the Commission's list of U.S.-based
foreign media outlets. What other steps, if any, should be required to
demonstrate due diligence? Are there any readily available sources of
public government information that a broadcaster could easily search
without significant burden? We seek comment on our tentative
conclusion, including any additional or alternative actions that should
be articulated as part of a reasonable diligence standard. For example,
as discussed above, are there other indicia or criteria that licensees
should review to determine whether a foreign government is the source
of the programming?
E. Time Brokerage Agreements (TBAs)/Local Marketing Agreements (LMAs)
50. We recognize that the usage of TBAs/LMAs is a common practice
in the broadcast industry and that consequently there are instances
when the day-to-day operations of a broadcast station, such as the sale
of advertising time, are handled by a third-party other than the
licensee, i.e., the brokering party. A ``time brokerage agreement,''
also known as a ``local marketing agreement'' or ``LMA,'' is the sale
by a licensee of discrete blocks of time to a ``broker'' that supplies
the programming to fill that time and sells the commercial spot
announcements in it. In such situations, the brokering party may sell
advertising time or receive compensation to air foreign government-
provided programming or receive programming for free from a foreign
governmental entity as an inducement to air the programming.
Furthermore, the brokering party itself may be a foreign governmental
entity, potentially triggering the need for a disclosure. As we seek to
provide licensees greater
[[Page 74965]]
specificity about how to identify and disclose instances of foreign
government-provided programming, we also address how our proposed
disclosure requirements would apply in the context of TBAs/LMAs. Most
fundamentally, we tentatively conclude that our proposed disclosure
requirements should apply in the context of TBAs/LMAs.
51. As the licensee of a broadcast station must ultimately remain
in control of the station and maintain responsibility for the material
transmitted over its airwaves, even in the event of a TBA/LMA
arrangement, we tentatively conclude that final responsibility for
ensuring that any necessary disclosure is made in the case of foreign
government-provided programming rests with the licensee. We seek
comment on this tentative conclusion. Pursuant to section 317(c) of the
Act, the licensee bears the responsibility to engage in ``reasonable
diligence'' to determine the true source of the programming. Section
317(c) of the Act states that the licensee of each radio station shall
exercise reasonable diligence to obtain from its employees, and from
other persons with whom it deals directly in connection with any
program or program matter for broadcast, information to enable such
licensee to make the announcement required by this section. This
statutory provision is categoric and does not provide any exceptions.
This approach is consistent with the fact that it is the licensee who
has been granted the right to use the public airwaves. We invite
comment on this analysis and on how licensees can ensure that they have
met their ``reasonable diligence'' requirement. At a minimum, is it
reasonable to require that the licensee will inquire whether the
brokering party and any entity from whom the brokering party receives
programming qualifies as a ``foreign governmental entity'' pursuant to
our proposed rules? What else might the licensee do to ensure that the
brokering party and those from whom this entity receives programming
are aware of the disclosure obligation?
52. To the extent that our prior precedent may not require a
sponsorship announcement to identify the broker's involvement in
programming the station pursuant to an LMA or a TBA, for example, in
situations involving a barter-type arrangement, we tentatively conclude
that any such precedent should not apply in the case of foreign
government-provided programming. We tentatively conclude that any
reasons that may apply for not requiring disclosures about the
brokering party are inapposite when it comes to foreign government-
provided programming, given the importance of informing the American
broadcast public of the source of such programming. We seek comment on
this tentative conclusion. In particular, we invite comment on the
extent to which foreign governmental entities have entered into barter-
type arrangements to provide programming to U.S. broadcast stations,
and how such arrangements might differ from barter-type arrangements in
other contexts, such as in a traditional network/affiliate
relationship. Further, we seek comment generally on TBAs/LMAs involving
foreign government sponsored programming, including whether there are
differences between such agreements and other TBAs/LMAs, which often
involve joint operations with another in-market station to achieve
operating efficiencies.
53. While it is clear that the licensee cannot abdicate its
responsibilities by virtue of entering into a TBA/LMA, we tentatively
conclude that sections 507(b) and (c) of the Act impose a duty on the
broker to inform the licensee to the extent it is aware of any payments
(or other valuable consideration) associated with the programming.
Section 507(b) of the Act states that any person who, in connection
with the production or preparation of any program or program matter
which is intended for broadcasting over any radio station, accepts or
agrees to accept, or pays or agrees to pay, any money, service or other
valuable consideration for the inclusion of any matter as a part of
such program or program matter, shall, in advance of such broadcast
disclose the fact of such acceptance or payment or agreement to the
payee's employer, or to the person for which such program or matter is
being produced, or to the licensee of such station over which such
program is broadcast. Section 507(c) of the Act states that any person
who supplies to any other person any program or program matter which is
intended for broadcasting over any radio station shall, in advance of
such broadcast, disclose to such other person any information of which
he has knowledge, or which has been disclosed to him, as to any money,
service or other valuable consideration which any person has paid or
accepted, or has agreed to pay or accept, for the inclusion of any
matter as a part of such program or program matter.
54. As noted above, in its 1960 amendments to the Act, Congress
imposed on non-licensees associated with the transmission or production
of programming a requirement to disclose any knowledge of consideration
paid as an inducement to air particular material. Specifically, such
non-licensees must disclose to their employer, the person for which
such program is being produced (e.g., the next individual involved in
the chain of transmitting the programming to the licensee), or the
licensee itself, their knowledge of any payment or ``valuable
consideration'' provided or accepted. Congress added this provision in
recognition that individuals other than the licensee were increasingly
involved in programming decisions. Thus, consistent with the statute,
we believe that it is incumbent on brokers to disclose to the licensee
their knowledge of any payment provided by, or unpaid programming
received as an inducement from, one of the entities or individuals that
trigger the sponsorship identification requirement laid out in this
NPRM. We seek comment on whether we should codify this disclosure
requirement by mandating that agreements between brokers and licensees
include a provision requiring brokers to disclose any foreign
government-provided programming? We also seek comment on whether there
are other entities or individuals that fall within the ambit of
sections 507(a), (b), or (c) of the Act that we should specifically
identify as part of our proposal to provide greater transparency about
foreign government-provided programming. Section 508(a) states that any
employee of a radio station who accepts or agrees to accept from any
person (other than such station), or any person (other than such
station) who pays or agrees to pay such employee, any money, service or
other valuable consideration for the broadcast of any matter over such
station shall, in advance of such broadcast, disclose the fact of such
acceptance or agreement to such station.
F. Section 325(c) Permits
55. In addition to U.S.-licensed broadcast stations, we tentatively
conclude that the proposed disclosure requirement for foreign
government-provided programming should apply expressly to any
programming broadcast pursuant to a section 325(c) permit to avoid any
uncertainty.
A section 325(c) permit is required when an entity produces
programming in the United States but, rather than broadcasting the
programming from a U.S.-licensed station, transmits or delivers the
programming from a U.S. studio to a non-U.S. licensed station in a
foreign country and broadcasts the programming from the foreign station
with a sufficient transmission power or a geographic location that
enables the material to be received consistently in
[[Page 74966]]
the United States. Section 325(c) permit applications are subject to
the requirements of section 309 (applicable to applications for U.S.
station licenses). Specifically, we apply the same criteria for meeting
the programming standards component of the public interest,
convenience, and necessity requirement to both a domestic license
proceeding under section 309 and a cross-border broadcast license
proceeding under section 325.
56. Applying the same disclosure requirements proposed in this
proceeding to programming broadcast pursuant to a section 325(c) permit
would serve the public interest because, like programming from a U.S.-
licensed station, programming from a section 325(c) station is received
by audiences in the United States. As a result, the same public
interest objectives with respect to programming of U.S.-licensed
stations also apply here. Treating U.S.-licensed broadcast station
licenses and section 325(c) permits in the same manner with respect to
foreign government-provided programming also would level the playing
field between programming aired by non-U.S. and U.S. broadcasters in
the same geographic area within the United States and would eliminate
any potential loophole in our regulatory framework with respect to the
identification of foreign government-provided programming that may
result from this proceeding. We seek comment on this issue and our
tentative conclusions.
57. In addition, we seek comment on whether any aspect of our
proposed format and frequency of the foreign government-provided
programming disclosure, discussed herein, should be modified for
section 325(c) permit holders. For example, because section 325(c)
permit holders are not participants in OPIF, should we require these
permittees to place copies of such broadcasts in a publicly accessible
online location? Or would the broadcast of a clear aural or visual
disclosure accompanying foreign government-provided programming be
sufficient to level the playing field between programming aired by non-
U.S. and U.S. broadcasters in the same geographic area within the
United States? Commenters suggesting a different format or additional
disclosure information with respect to broadcasts pursuant to a section
325(c) permit should discuss how such a format or additional
information would best serve the public interest.
G. The Proposed Disclosure Requirements Satisfy the First Amendment
58. We tentatively conclude that the disclosure requirements
proposed in the instant NPRM comport with the First Amendment. Section
317(e) of the Act directs the Commission to prescribe appropriate rules
and regulations to carry out the provisions of this section. As
discussed in detail above, the Commission has repeatedly used its
authority under section 317 to address evolving concerns about
undisclosed program sponsorship as they arise. Because the instant
rulemaking follows in that same vein, we find we have ample statutory
authority for the proposals contained in this NPRM. We note that with
respect to broadcasters, the disclosure requirements in question will
be reviewed under intermediate scrutiny, the less rigorous standard
applied to content-based restrictions on that medium, and thus will be
upheld if narrowly tailored to achieve a substantial government
interest. While a content-based regulation of speech is typically
subject to strict scrutiny, the Supreme Court has described First
Amendment review of broadcast regulation as ``less rigorous'' than in
other contexts based on the spectrum scarcity rationale. We note,
however, that some judges have questioned the validity of the scarcity
doctrine as justification for less rigorous First Amendment scrutiny of
content-based regulation of broadcasters.
59. Even assuming, however, that the highest level of First
Amendment scrutiny applies, we tentatively conclude that our proposed
rules satisfy that review. While our analysis above demonstrates that
our proposed disclosure rules satisfy First Amendment speech
protections even under strict scrutiny, we find it is likely that our
proposed rules are content-neutral and therefore would not be subject
to strict scrutiny. The disclosure requirements do not act as a
complete ban on foreign government-provided programming nor prohibit
participation in public discussion; rather, the proposed rules would
merely require a factual statement regarding the sponsor of the
programming. As set forth below, we tentatively conclude that the
government's interest here is ``compelling,'' and the rules are both
``narrowly tailored'' to further that interest and the ``least
restrictive means'' available to serve that goal.
60. Compelling Government Interest. The Commission's application of
section 317 for over eighty years, as well as Congress's 1960
amendments thereto, which further strengthened the statutory provision,
demonstrate a compelling governmental interest in accurate sponsorship
identification. Indeed, as noted above, the obligation that a
broadcaster inform its audiences when the station's airtime has been
purchased (or the station is otherwise induced to air certain material)
is a bedrock principle of broadcasting regulation that even pre-dates
the creation of the Commission. The need for transparency and
disclosure to the public about the true identity of a program's sponsor
is particularly compelling when a foreign government is involved.
Congress has recognized the critical importance of accuracy and
transparency with regard to foreign government-provided programming in
a number of contexts, including by its recent action extending the
national security concerns underlying FARA to require the Commission to
provide annual reports on U.S.-based foreign media outlets, defined by
reference to FARA's foreign agent definitions, airing programming in
the United States. Notably, the Supreme Court has previously recognized
the government's interest in requiring accurate disclosures of foreign
political or controversial programming and preventing groups from
broadcasting political messages intended to persuade the public through
hidden identities. Moreover, as discussed above, in 1962 when the
Commission learned that ``broadcast matter containing political
propaganda or controversial matter, sponsored and paid for by foreign
governments'' had been broadcast ``without indication to the public as
to the foreign sponsorship involved,'' it issued a Public Notice
emphasizing to broadcasters the particular importance of full and
accurate disclosure for foreign government-supplied programming. The
Public Notice cited sections 317 and 508 of the Communications Act,
concluding, the purpose of these provisions is to assure that in these
instances the public will be informed as to the source of sponsored
broadcast material. Also, as discussed above, foreign governments
increasingly are making use of various media, including U.S. airwaves,
not only to influence those governments' expatriate communities, but
also to promote their policies and viewpoints to all Americans. This
increase makes the government's interest in accuracy and transparency
regarding broadcasts of foreign government-provided programming even
more compelling.
61. As set forth in detail above, the proposed disclosure
requirements are well within our statutory authority and
[[Page 74967]]
an extension of our existing sponsorship identification rules that
would further the substantial and compelling government interest in
transparency and accuracy for listeners and viewers as to the source of
the programming being disseminated over the public airwaves. Complete
and accurate disclosure regarding the source of programming is critical
to allowing audiences to determine the reliability and credibility of
the information they receive. We consider such transparency to be a
critical part of broadcasters' public interest obligation to use the
airwaves with which they are entrusted to benefit their local
communities. Rather than abridging broadcasters' freedom of speech
rights, disclosure would promote First Amendment and Communications Act
goals by enhancing viewers' ability to assess the substance and value
of foreign government-provided programming, thus promoting an informed
public and improving the quality of public discourse. We seek comment
on this analysis.
62. Narrow Tailoring. In light of these important and compelling
governmental interests, we tentatively conclude that the proposed rules
are narrowly tailored to avoid burdening any more speech than necessary
to serve the purposes of ensuring transparency and accuracy regarding
the source of the programming. In Meese v. Keene, for example, the
Supreme Court of the United States reviewed a First Amendment challenge
to a provision of FARA that required the labeling of certain
information disseminated to the public as ``propaganda.'' The Court
upheld the requirement and found that it did not prohibit or otherwise
adversely affect the dissemination of the films at issue, but rather
that it simply required the disseminators of the films to make
additional disclosures to enable the public to better evaluate the
material's impact, allowed the disseminators to add further disclosures
thought to be germane, and thereby actually fostered freedom of speech.
In sum, the Court stated, by compelling some disclosure of information
and permitting more, the Act's approach recognizes that the best remedy
for misleading or inaccurate speech contained within materials subject
to the Act is fair, truthful, and accurate speech. Here, the proposed
disclosure requirements are narrowly tailored to promote the
government's interest by requiring a simple, factual statement
identifying foreign government-provided programming without limiting
the distribution or discussion of such programming, regardless of the
information or viewpoint presented. We seek comment on this analysis.
63. Least Restrictive Means. Even assuming that the strict scrutiny
test applies here, we tentatively conclude that our proposed rules also
satisfy the final prong of that level of constitutional analysis. Our
proposed disclosure requirements would not prevent or inhibit the
airing of any type of foreign government programming, i.e., the
requirements do not prevent anyone from speaking. As the Court has
previously concluded, disclosure is a less restrictive alternative to
more comprehensive regulations of speech. In addition, the category of
individuals whose programming was covered by the labeling requirement
in Meese v. Keene (i.e., individuals who must register under FARA) are
also among the group of individuals whose programming would trigger our
proposed standardized disclosure requirements. Consequently, we have
strong reason to conclude that our proposed requirements satisfy
heightened scrutiny under the First Amendment. We tentatively conclude
that, rather than abridging licensees' freedom of speech rights, our
proposed standardized disclosure requirements would promote the goals
of the First Amendment and section 317 of the Act by enhancing the
ability of broadcast viewers and listeners to assess the substance and
value of foreign government-provided programming, thus promoting an
informed public and improving the quality of public discourse. We seek
comment on this tentative conclusion.
64. In addition, we tentatively conclude that the analysis provided
here applies equally to those operating pursuant to section 325(c)
permits, because as described in section above, there is nothing to
differentiate them from other broadcast licensees when it comes to our
sponsorship identification requirements. Finally, for the same reasons
that we have laid out above regarding the compliance of our proposals
with the First Amendment, we also tentatively conclude that our
proposals do not violate the prohibition, contained in section 326 of
the Act, or any Commission regulation or condition interfering with the
right of free speech by means of radio communication. We seek comment
on these tentative conclusions.
H. Cost-Benefit Analysis
65. Finally, we seek comment on the benefits and costs associated
with adopting a foreign government sponsorship disclosure requirement.
How do we assess the benefit of the proposed disclosures, if any? We
seek comment on how to quantify the widespread benefit of identifying
for the public that a foreign government has provided certain
programming for broadcast against the cost of compliance incurred by
the providers of such programming. If the benefit cannot be quantified,
how should we weigh it against the more concrete costs of compliance?
In addition to any benefits to the public at large, are there also
benefits that might accrue to industry in the form of greater trust
from viewers and listeners that should be quantified? Will the proposed
disclosures provide the public and the Commission a clearer view of
foreign governmental entities' activities in the U.S. broadcast market?
If not, what type of disclosures would? Are there other benefits to
disclosures that should also be considered?
66. We also seek comment on any potential costs that would be
imposed on broadcasters or others if we adopt the proposals contained
in this NPRM. Is there a possibility that these costs would outweigh
the substantial public benefits we have identified regarding
transparency of the source of programming heard or viewed by the
American public? How much will it cost broadcasters to comply with the
proposed on-air disclosures and public file record keeping
requirements? Finally, if the proposals contained in this NPRM would
impose significant costs, could the proposals be modified to reduce
these costs, and if so, how? Comments should be accompanied by specific
data and analysis supporting claimed costs and benefits.
Procedural Matters
67. Ex Parte Rules--Permit-But-Disclose. This proceeding shall be
treated as a ``permit-but-disclose'' proceeding in accordance with the
Commission's ex parte rules. Persons making ex parte presentations must
file a copy of any written presentation or a memorandum summarizing any
oral presentation within two business days after the presentation
(unless a different deadline applicable to the Sunshine period
applies). Persons making oral ex parte presentations are reminded that
memoranda summarizing the presentation must (1) list all persons
attending or otherwise participating in the meeting at which the ex
parte presentation was made, and (2) summarize all data presented and
arguments made during the presentation. If the presentation consisted
in whole or in part of the presentation of data or arguments already
reflected in the presenter's written comments, memoranda, or other
[[Page 74968]]
filings in the proceeding, the presenter may provide citations to such
data or arguments in his or her prior comments, memoranda, or other
filings (specifying the relevant page and/or paragraph numbers where
such data or arguments can be found) in lieu of summarizing them in the
memorandum. Documents shown or given to Commission staff during ex
parte meetings are deemed to be written ex parte presentations and must
be filed consistent with rule 1.1206(b). In proceedings governed by
rule 1.49(f) or for which the Commission has made available a method of
electronic filing, written ex parte presentations and memoranda
summarizing oral ex parte presentations, and all attachments thereto,
must be filed through the electronic comment filing system available
for that proceeding, and must be filed in their native format (e.g.,
.doc, .xml, .ppt, searchable .pdf). Participants in this proceeding
should familiarize themselves with the Commission's ex parte rules.
68. Filing Requirements--Comments and Replies. Pursuant to
Sec. Sec. 1.415 and 1.419 of the Commission's rules, 47 CFR 1.415,
1.419, interested parties may file comments and reply comments on or
before the dates indicated on the first page of this document. Comments
may be filed using the Commission's Electronic Comment Filing System
(ECFS). See Electronic Filing of Documents in Rulemaking Proceedings,
63 FR 24121 (1998).
Electronic Filers: Comments may be filed electronically
using the internet by accessing the ECFS: https://apps.fcc.gov/ecfs/.
Paper Filers: Parties who choose to file by paper must
file an original and one copy of each filing.
Filings can be sent by commercial overnight courier, or by
first-class or overnight U.S. Postal Service mail. All filings must be
addressed to the Commission's Secretary, Office of the Secretary,
Federal Communications Commission.
Commercial overnight mail (other than U.S. Postal Service
Express Mail and Priority Mail) must be sent to 9050 Junction Drive,
Annapolis Junction, MD 20701, U.S.
Postal Service first-class, Express, and Priority mail
must be addressed to 45 L Street NE, Washington, DC 20554.
Effective March 19, 2020, and until further notice, the
Commission no longer accepts any hand or messenger delivered filings.
This is a temporary measure taken to help protect the health and safety
of individuals, and to mitigate the transmission of COVID-19.
During the time the Commission's building is closed to the
general public and until further notice, if more than one docket or
rulemaking number appears in the caption of a proceeding, paper filers
need not submit two additional copies for each additional docket or
rulemaking number; an original and one copy are sufficient.
69. Initial Regulatory Flexibility Act Analysis. The Regulatory
Flexibility Act of 1980, as amended (RFA), requires that a regulatory
flexibility analysis be prepared for notice and comment rulemaking
proceedings, unless the agency certifies that ``the rule will not, if
promulgated, have a significant economic impact on a substantial number
of small entities.'' The RFA generally defines the term ``small
entity'' as having the same meaning as the terms ``small business,''
``small organization,'' and ``small governmental jurisdiction.'' In
addition, the term ``small business'' has the same meaning as the term
``small business concern'' under the Small Business Act. A ``small
business concern'' is one which: (1) Is independently owned and
operated; (2) is not dominant in its field of operation; and (3)
satisfies any additional criteria established by the Small Business
Administration (SBA).
70. With respect to this Notice of Proposed Rulemaking, an Initial
Regulatory Flexibility Analysis (IRFA) under the RFA is contained
below. Written public comments are requested on the IFRA and must be
filed in accordance with the same filing deadlines as comments on this
Notice of Proposed Rulemaking, with a distinct heading designating them
as responses to the IRFA. In addition, a copy of this Notice of
Proposed Rulemaking and the IRFA will be sent to the Chief Counsel for
Advocacy of the SBA and will be published in the Federal Register.
71. Paperwork Reduction Act. This document seeks comment on whether
the Commission should adopt new information collection requirements.
The Commission, as part of its continuing effort to reduce paperwork
burdens and pursuant to the Paperwork Reduction Act of 1995, Public Law
104-13, invites the general public and the Office of Management and
Budget (OMB) to comment on these information collection requirements.
In addition, pursuant to the Small Business Paperwork Relief Act of
2002, Public Law 107-198, see 44 U.S.C. 3506(c)(4), we seek specific
comment on how we might further reduce the information collection
burden for small business concerns with fewer than 25 employees.
72. People with Disabilities. To request materials in accessible
formats for people with disabilities (braille, large print, electronic
files, audio format), send an email to [email protected] or call the
Consumer and Governmental Affairs Bureau at 202-418-0530 (voice), 202-
418-0432 (tty).
73. Additional Information. For additional information on this
proceeding, please contact Radhika Karmarkar of the Media Bureau,
Industry Analysis Division, [email protected], (202) 418-1523.
Initial Regulatory Flexibility Act Analysis
74. As required by the Regulatory Flexibility Act of 1980, as
amended (RFA), the Commission has prepared this Initial Regulatory
Flexibility Analysis (IRFA) of the possible significant economic impact
on small entities of the policies and rules proposed in this NPRM. The
Commission requests written public comments on this IRFA. Comments must
be identified as responses to the IRFA and must be filed by the
deadlines for comments specified in the NPRM. The Commission will send
a copy of the NPRM, including this IRFA, to the Chief Counsel for
Advocacy of the Small Business Administration (SBA). In addition, the
NPRM and IRFA (or summaries thereof) will be published in the Federal
Register.
A. Need for, and Objectives of, the Proposed Rules
75. This NPRM proposes to adopt specific disclosure requirements
for broadcast radio and television in the event that they air
programming that is paid for, or furnished for free, by a foreign
government or its representative. Pursuant to the authority granted in
section 317(e) of the Communications Act of 1934, as amended, (the
Act), the NPRM proposes to amend Sec. 73.1212 of the Commission's
rules to require the addition of a standard aural or visual disclaimer
(or both) if a foreign governmental entity has paid a radio or
television station, directly or indirectly, to air material, or if the
programming was furnished free of charge to the station by such an
entity as an inducement to broadcast the material. The proposed
standard disclaimer would state: ``The [following/preceding]
programming was paid for or furnished, either in whole or in part, by
[name of foreign governmental entity] on behalf of [name of foreign
country].'' Based on existing statutory or regulatory definitions, the
NPRM specifies five categories of individuals or entities whose
programming would trigger a disclosure requirement: (1) A
[[Page 74969]]
``government of a foreign country'' as defined by the Foreign Agents
Registration Act (FARA); (2) a ``foreign political party'' as defined
by FARA; (3) an individual or an entity registered as an ``agent of a
foreign principal'' under FARA; whose ``foreign principal'' has the
meaning given such term in section 611(b)(1) of FARA, and that is
acting in its capacity as an agent of such ``foreign principal;'' (4)
an entity designated as a ``foreign mission'' under the Foreign
Missions Act; or (5) an entity meeting the definition of a ``U.S.-based
foreign media outlet'' pursuant to section 722 of the Communications
Act that has filed a report with the Commission. The NPRM also
clarifies for foreign government-provided programming the ``reasonable
diligence'' required of broadcasters, tentatively concluding that such
diligence would include, at a minimum, inquiring of the entity
providing the programming whether it qualifies as one of the entities
that would trigger the proposed disclosure, as well as independently
reviewing the U.S. Department of Justice's (DOJ) FARA database, the
Commission's list of U.S.-based foreign media outlets, and any other
readily available sources of public government information. The NPRM
proposes that stations that air foreign government-provided programming
place copies of the disclosures in their on-line public inspection
files (OPIFs). The NPRM also proposes that these enhanced sponsorship
requirements apply to programs permitted to be delivered to foreign
broadcast stations under an authorization pursuant to section 325(c) of
the Communications Act of 1934.
76. We believe that the American people deserve to know when a
foreign government has paid for programming, or furnished it for free,
so that viewers and listeners can better evaluate the value and
accuracy of such programming. Establishing a requirement to identify
foreign government-provided programming to enable the American people
to know when a foreign government has paid for programming, or
furnished it for free, so that viewers and listeners can better
evaluate the value and accuracy of such programming. Broadcast stations
are entrusted with using the public airwaves to benefit their local
communities and this obligation includes ensuring that any foreign
government-provided programming is clearly identified. The proposed
rules update our sponsorship identification rules to provide specific
guidance on the language and frequency of the necessary disclosures and
greater clarity about how to identify foreign governmental entities.
B. Legal Basis
77. The proposed action is authorized under sections 151, 152,
154(i), 154(j), 303(r), 307, 317, 325(c), 403, and 507 of the
Communications Act of 1934, as amended, 47 U.S.C. 151, 152, 154(i),
154(j), 303(r), 307, 317, 325(c), 403, and 508.
C. Description and Estimate of the Number of Small Entities to Which
the Proposed Rules Will Apply
78. The RFA directs agencies to provide a description of, and where
feasible, an estimate of the number of small entities that may be
affected by the proposed rule revisions, if adopted. The RFA generally
defines the term ``small entity'' as having the same meaning as the
terms ``small business,'' ``small organization,'' and ``small
governmental jurisdiction.'' In addition, the term ``small business''
has the same meaning as the term ``small business concern'' under the
Small Business Act (SBA). A small business concern is one which: (1) Is
independently owned and operated; (2) is not dominant in its field of
operation; and (3) satisfies any additional criteria established by the
SBA. Below, we provide a description of such small entities, as well as
an estimate of the number of such small entities, where feasible.
79. Television Broadcasting. This U.S. Economic Census category
``comprises establishments primarily engaged in broadcasting images
together with sound.'' These establishments operate television
broadcast studios and facilities for the programming and transmission
of programs to the public. These establishments also produce or
transmit visual programming to affiliated broadcast television
stations, which in turn broadcast the programs to the public on a
predetermined schedule. Programming may originate in their own studio,
from an affiliated network, or from external sources. The SBA has
created the following small business size standard for such businesses:
Those having $41.5 million or less in annual receipts. According to the
2012 Economic Census (when the SBA's size standard was set at $38.5
million or less in annual receipts), 751 firms in the small business
size category operated in that year. Of that number, 656 had annual
receipts of $25 million or less, 25 had annual receipts between $25
million and $49,999,999 and 70 had annual receipts of $50 million or
more. Based on this data, we estimate that the majority of commercial
television broadcast stations are small entities under the applicable
size standard.
80. Additionally, the Commission has estimated the number of
licensed commercial television stations to be 1368. Of this total,
1,263 stations (or 92%) had revenues of $41.5 million or less in 2019,
according to Commission staff review of the BIA Kelsey Inc. Media
Access Pro Television Database (BIA) on July 30, 2020, and therefore
these stations qualify as small entities under the SBA definition. In
addition, the Commission estimates the number of noncommercial
educational television stations to be 390. The Commission does not
compile and does not have access to information on the revenue of NCE
stations that would permit it to determine how many such stations would
qualify as small entities. There are also 386 Class A stations. Given
the nature of this service, the Commission presumes that all of these
stations qualify as small entities under the applicable SBA size
standard.
81. Radio Broadcasting. This U.S. Economic Census category
``comprises establishments primarily engaged in broadcasting aural
programs by radio to the public.'' Programming may originate in the
establishment's own studio, from an affiliated network, or from
external sources. The SBA has created the following small business size
standard for such businesses: Those having $41.5 million or less in
annual receipts. According to Economic Census data for 2012 (when the
SBA's size standard was set at $38.5 million or less in annual
receipts), 2,849 firms in this category operated in that year. Of that
number, 2,806 operated with annual receipts of less than $25 million
per year, 17 with annual receipts between $25 million and $49,999,999
million and 26 with annual receipts of $50 million or more. Based on
this data, we estimate that the majority of commercial radio broadcast
stations were small under the applicable SBA size standard.
82. The Commission has estimated the number of licensed commercial
AM radio stations to be 4,570 and the number of commercial FM radio
stations to be 6,706 for a total of 11,276 commercial stations. Of this
total, 11,266 stations (or 99%) had revenues of $41.5 million or less
in 2019, according to Commission staff review of the BIA Kelsey Inc.
Media Access Pro Television Database (BIA) on July 30, 2020, and
therefore these stations qualify as small entities under the SBA
definition. In addition, there were 4,197 noncommercial, educational
(NCE) FM stations. The Commission does not compile and does not have
access to information on the revenue of NCE
[[Page 74970]]
stations that would permit it to determine how many such stations would
qualify as small entities.
83. We note, however, that in assessing whether a business concern
qualifies as ``small'' under the above definition, business (control)
affiliations must be included. Our estimate, therefore, likely
overstates the number of small entities that might be affected by our
action, because the revenue figure on which it is based does not
include or aggregate revenues from affiliated companies. In addition,
another element of the definition of ``small business'' requires that
an entity not be dominant in its field of operation. We are unable at
this time to define or quantify the criteria that would establish
whether a specific television broadcast station is dominant in its
field of operation. Accordingly, the estimate of small businesses to
which the rules may apply does not exclude any radio or television
station from the definition of a small business on this basis and is
therefore possibly over-inclusive. An additional element of the
definition of ``small business'' is that the entity must be
independently owned and operated. Because it is difficult to assess
these criteria in the context of media entities, the estimate of small
businesses to which the rules may apply does not exclude any radio or
television station from the definition of a small business on this
basis and similarly may be over-inclusive.
D. Description of Projected Reporting, Recordkeeping, and Other
Compliance Requirements
84. The NPRM seeks comment on a proposed requirement that broadcast
television and radio stations airing programming either paid for, or
provided for free, by a foreign governmental entity disclose, at the
time of the broadcast, the name of the foreign governmental entity, the
name of the foreign country associated with that governmental entity,
and that the programming is paid for, or furnished for free, either in
whole or in part, by that foreign governmental entity. Specifically,
the NPRM proposes that stations use the following standard disclosure:
``The [following/preceding] programming was paid for, or
furnished, either in whole or in part, by [name of foreign
governmental entity] on behalf of [name of foreign country].''
85. The NPRM also clarifies for foreign government-provided
programming the ``reasonable diligence'' required of broadcasters,
tentatively concluding that such diligence would include, at a minimum,
inquiring of the entity providing the programming whether it qualifies
as the ``government of a foreign country'' under FARA, a ``foreign
political party'' under FARA, a registered ``agent of a foreign
principal'' under FARA, whose ``foreign principal'' has the meaning
given such term in section 611(b)(1) of FARA, a ``foreign mission,'' or
a U.S.-based foreign media outlet, as well as independently reviewing
the DOJ's FARA database, the Commission's list of U.S.-based foreign
media outlets, and any other readily available sources of public
government information. The NPRM proposes that stations that air
foreign government-provided programming place copies of the disclosures
in their OPIFs. The NPRM also proposes that these enhanced sponsorship
requirements apply to programs permitted to be delivered to foreign
broadcast stations under an authorization pursuant to the section
325(c) of the Communications Act of 1934.
E. Steps Taken To Minimize Significant Economic Impact on Small
Entities, and Significant Alternatives Considered
86. The RFA requires an agency to describe any significant
alternatives that it has considered in reaching its proposed approach,
which may include the following four alternatives (among others): (1)
The establishment of differing compliance or reporting requirements or
timetables that take into account the resources available to small
entities; (2) the clarification, consolidation, or simplification of
compliance or reporting requirements under the rule for small entities;
(3) the use of performance, rather than design, standards; and (4) an
exemption from coverage of the rule, or any part thereof, for small
entities.
87. In proposing disclosure requirements for programming provided
by foreign governmental entities, the Commission has carefully
considered the resources available to television and radio broadcast
stations, many of which are small entities. The proposed requirements
provide an update to the Commission's existing sponsorship
identification rules, which broadcasters have followed for decades, to
specifically cover foreign governmental programming. To avoid any
possible confusion, the NPRM specifies the wording and timing of the
required announcement. The NPRM limits the reporting requirements to
placing a single electronic copy of the required announcement in a
broadcaster's online public file, which it must maintain pursuant to
existing Commission rules. In defining covered programming, the
Commission has tied its definition of foreign governmental entities to
existing definitions contained in FARA, the Foreign Missions Act and
the Communications Act, as amended, so as to minimize the burden on
broadcasters to identify what qualifies as a foreign governmental
entity. The NPRM specifies the minimal steps that broadcasters using
agents or time brokerage agreements must take to satisfy the statutory
``reasonable diligence'' standard. These efforts to narrowly tailor the
proposed rule to create the least burden on broadcaster rights to free
speech also reduce its burden on small businesses. The NPRM
specifically seeks further comment on alternative requirements or other
ways the Commission could minimize the impact of its proposed
requirements on small entities.
F. Federal Rules That May Duplicate, Overlap, or Conflict With the
Proposed Rule
88. The NPRM contains requirements that may overlap with DOJ rules
for labelling of broadcast programming provided by an ``agent of a
foreign principal,'' as that term is defined in the Foreign Agents
Registration Act and the NPRM seeks comment on the possibility.
List of Subjects in 47 CFR Part 73
Radio, Reporting and recordkeeping requirements, Television.
Federal Communications Commission.
Marlene Dortch,
Secretary.
Proposed Rules
For the reasons discussed in the preamble, the Federal
Communications Commission proposes to amend 47 CFR part 73 as follows:
PART 73--RADIO BROADCAST SERVICE
0
1. The authority citation for part 73 continues to read as follows:
Authority: 47 U.S.C. 154, 155, 301, 303, 307, 309, 310, 334,
336, 339.
0
2. Amend Sec. 73.1212 by adding paragraphs (j) and (k) to read as
follows:
Sec. 73.1212 Sponsorship identification; list retention; related
requirements.
* * * * *
(j) Where the material broadcast consistent with section (a) or (d)
above has been provided by a foreign governmental entity, the station,
at the time of the broadcast, shall include the following disclaimer:
The [following/preceding] programming was paid for, or furnished,
[[Page 74971]]
either in whole or in part, by [name of foreign governmental entity] on
behalf of [name of foreign country].
(1) The term ``foreign governmental entity'' shall include
governments of foreign countries, foreign political parties, agents of
foreign principals, foreign missions, and United States-based foreign
media outlets.
(i) The term ``government of a foreign country'' has the meaning
given such term in the Foreign Agents Registration Act of 1938 (22
U.S.C. 611(e)).
(ii) The term ``foreign political party'' has the meaning given
such term in the Foreign Agents Registration Act of 1938 (22 U.S.C.
611(f)).
(iii) The term ``agent of a foreign principal'' has the meaning
given such term in the Foreign Agents Registration Act of 1938 (22
U.S.C. 611(c)), whose ``foreign principal'' has the meaning given such
term in section 611(b)(1) of the Foreign Agents Registration Act of
1938 (22 U.S.C. 611(b)(1));
(iv) The term ``foreign mission'' has the meaning given such term
in the Foreign Missions Act (22 U.S.C. 4302).
(v) The term ``United States-based foreign media outlet'' has the
meaning given such term in section 722(a) of the Communications Act of
1934 (47 U.S.C. 624(a)).
(2) In the case of any video programming, the foreign governmental
entity and the country represented shall be identified with letters
equal to or greater than four percent of the vertical picture height
that air for not less than four seconds.
(3) At a minimum, the required announcement shall be made at both
the beginning and conclusion of the programming. For programming of
greater than sixty minutes in duration, an announcement shall be made
at regular intervals during the broadcast, but no less frequently than
once every sixty minutes.
(4) A station shall place a copy of the announcement required by
this paragraph (j) in its online public inspection file within twenty-
four hours of the material being broadcast. Where an aural announcement
was made, its contents will be reduced to writing and placed in the
online public inspection file. Where a corporation, committee,
association or other unincorporated group, or other entity is paying
for or furnishing the broadcast matter, the station shall comply with
the requirements of paragraph (e) of this section as it relates to
material that is a political matter or matter involving the discussion
of a controversial issue of public importance.
(k) The requirements in paragraph (j) of this section shall apply
to programs permitted to be delivered to foreign broadcast stations
under an authorization pursuant to the section 325(c) of the
Communications Act of 1934 (47 U.S.C. 325(c)).
[FR Doc. 2020-25458 Filed 11-23-20; 8:45 am]
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