2014 Quadrennial Regulatory Review, 733-757 [2017-28329]
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Federal Register / Vol. 83, No. 5 / Monday, January 8, 2018 / Rules and Regulations
Information Center, Portals II, 445 12th
Street SW, Room CY–A257,
Washington, DC 20554. The full text of
this document and any subsequently
filed documents in this matter may also
be found by searching ECFS at: https://
apps.fcc.gov/ecfs/.
Final Paperwork Reduction Act of 1995
Analysis
The Order does not contain any new
or modified information collection
requirements subject to the Paperwork
Reduction Act of 1995, Public Law 104–
13. In addition, therefore, it does not
contain any new or modified
information collection burden for small
business concerns with fewer than 25
employees, pursuant to the Small
Business Paperwork Relief Act of 2002,
Public Law 107–198, see 44 U.S.C.
3506(c)(4).
jstallworth on DSKBBY8HB2PROD with RULES
Congressional Review Act
The Commission sent a copy of the
Order to Congress and the Government
Accountability Office pursuant to the
Congressional Review Act, see 5 U.S.C.
801(a)(1)(A).
Synopsis
1. The IAC, formerly known as the
Local and State Government Advisory
Committee (LSGAC), was created in
1997 to provide guidance to the
Commission on issues of importance to
state, local, county, and Tribal
governments, as well as to the
Commission. The Committee is
currently composed of 15 elected and
appointed officials of those
governmental entities.
2. The Committee has provided
ongoing advice and information to the
Commission on a broad range of
telecommunications issues in which
state, local, county, and Tribal
governments share ‘‘intergovernmental
responsibilities or administration’’ with
the Commission, including cable and
local franchising, public rights-of-way,
facilities siting, universal service,
barriers to competitive entry, and public
safety communications.
3. The Commission has often found
over the years that an IAC membership
of just 15 does not often capture the
varied perspectives of our regulatory
partners across the country. The IAC
works best and its advice helps the
Commission the most when it fully
represents perspectives of rural, urban,
and suburban jurisdictions from various
geographic areas throughout the United
States.
4. By expanding its membership to 30,
the Commission better enable the IAC’s
ability to represent perspectives and
viewpoints from all relevant
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governmental entities and sectors, and
to further promote valuable,
comprehensive, and balanced input that
more comprehensively reflects the
views and expertise of our regulatory
partners. The Commission’s experience
with other advisory committees of
similar size shows this to be the case.
5. The Commission continue to
believe that IAC representation from
each category of state, local, county, and
Tribal government is important. Thus,
the number of members from each
category set forth in our current rules
shall now serve as a minimum
threshold. The Committee will now
consist of 30 members, of which at least
four shall be elected municipal officials,
at least two shall be elected county
officials, at least one shall be a local
government attorney, at least one shall
be an elected state executive, at least
three shall be elected state legislators, at
least one shall be a public utilities or
public service commissioner, and at
least three shall be Native American
Tribal representatives. The
Commission’s approach will give the
Commission flexibility to expand the
number and diversity of viewpoints
from these sectors while ensuring none
is under-represented.
Ordering Clauses
6. The rule modifications adopted
constitute rules of agency organization,
procedure and practice. Therefore, the
modification of § 0.701 of the
Commission’s rules is not subject to the
notice and comment and effective date
provisions of the Administrative
Procedure Act. See 5 U.S.C.
553(b)(3)(A), (d).
7. Pursuant to sections 4(i), 4(j), and
303(r) of the Communications Act of
1934, as amended, 47 U.S.C. 154(i),
154(j), and 303(r), subpart G, § 0.701 of
the Commission’s rules, 47 CFR 0.701,
modified as set forth in the Order, is
adopted.
List of Subjects in 47 CFR Part 0
Organization and functions
(Government agencies).
Federal Communications Commission.
Katura Jackson,
Federal Register Liaison Officer.
Final Rule
For the reasons discussed in the
preamble, the Federal Communications
Commission amends 47 CFR part 0 as
follows:
PART 0—COMMISSION
ORGANIZATION
1. The authority citation for part 0 is
revised to read as follows:
■
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733
Authority: Secs. 5, 48 Stat. 1068, as
amended; 47 U.S.C. 155, unless otherwise
noted.
2. Amend § 0.701 by revising
paragraph (b) to read as follows:
■
§ 0.701 Intergovernmental Advisory
Committee.
*
*
*
*
*
(b) Membership. The IAC will be
composed of 30 members (or their
designated employees), with a
minimum of: Four elected municipal
officials (city mayors and city council
members); two elected county officials
(county commissioners or council
members); one elected or appointed
local government attorney; one elected
state executive (governor or lieutenant
governor); three elected state legislators;
one elected or appointed public utilities
or public service commissioner; and
three elected or appointed Native
American tribal representatives. The
Chairman of the Commission will
appoint members through an
application process initiated by a Public
Notice, and will select a Chairman and
a Vice Chairman to lead the IAC. The
Chairman of the Commission will also
appoint members to fill any vacancies
and may replace an IAC member, at his
discretion, using the appointment
process. Members of the IAC are
responsible for travel and other
incidental expenses incurred while on
IAC business and will not be
reimbursed by the Commission for such
expenses.
*
*
*
*
*
[FR Doc. 2018–00015 Filed 1–5–18; 8:45 am]
BILLING CODE 6712–01–P
FEDERAL COMMUNICATIONS
COMMISSION
47 CFR Part 73
[MB Docket Nos. 14–50, 09–182, 07–294, 04–
256, and 17–289; FCC 17–156]
2014 Quadrennial Regulatory Review
Federal Communications
Commission.
ACTION: Final rule.
AGENCY:
In this document, an Order on
Reconsideration repeals and modifies
several of the Commission’s broadcast
ownership rules. Specifically, this
document repeals the Newspaper/
Broadcast Cross-Ownership Rule, the
Radio/Television Cross-Ownership
Rule, and the attribution rule for
television joint sales agreements. This
document also revises the Local
Television Ownership Rule to eliminate
the Eight-Voices Test and to modify the
SUMMARY:
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Top-Four Prohibition to better reflect
the competitive conditions in local
markets. This document provides a
favorable presumption for waiver of the
Local Radio Ownership Rule’s market
definitions as to transactions in certain
embedded markets. Lastly, this
document rejects requests to change the
definition of Shared Service Agreements
(SSAs) and the requirement that
commercial television stations disclose
SSAs by placing the agreements in each
station’s online public inspection file. In
addition, the document finds that the
record supports adoption of an
incubator program to promote
ownership diversity. The Order on
Reconsideration grants in part and
denies in part the Petitions for
Reconsideration filed separately by the
National Association of Broadcasters
(NAB), Nexstar Broadcasting, Inc.
(Nexstar), and Connoisseur Media LLC
(Connoisseur).
Effective February 7, 2018 except
for the amendment to § 73.3613, which
contains information collection
requirements that are not effective until
approved by the Office of Management
and Budget (OMB). The Commission
will publish a document in the Federal
Register announcing the effective date
of these changes.
FOR FURTHER INFORMATION CONTACT:
Benjamin Arden, Industry Analysis
Division, Media Bureau, FCC, (202)
418–2605. For additional information
concerning the PRA information
collection requirements contained in the
Second Report and Order, contact Cathy
Williams at (202) 418–2918, or via the
internet at PRA@fcc.gov.
SUPPLEMENTARY INFORMATION: This is a
summary of the Commission’s Order on
Reconsideration, in MB Docket Nos. 14–
50, 09–182, 07–294, 04–256, and 17–
289; FCC 17–156, was adopted on
November 16, 2017, and released on
November 20, 2017. The complete text
of this document is available
electronically via the search function on
the FCC’s Electronic Document
Management System (EDOCS) web page
at https://apps.fcc.gov/edocs_public/.
The complete document is available for
inspection and copying during normal
business hours in the FCC Reference
Information Center, 445 12th Street SW,
Room CY–A257, Washington, DC 20554.
To request materials in accessible
formats for people with disabilities
(Braille, large print, electronic files,
audio format), send an email to fcc504@
fcc.gov or call the FCC’s Consumer and
Governmental Affairs Bureau at (202)
418–0530 (voice), (202) 418–0432
(TTY).
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DATES:
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Synopsis
I. Introduction
1. In this Order on Reconsideration
(Order), the Commission grants in part
and denies in part, as set forth in this
Order, various petitions for
reconsideration of the Second Report
and Order (81 FR 76220, Nov. 1, 2016,
FCC 16–107, rel. Aug. 25, 2016).
Specifically, the Commission (1)
eliminates the Newspaper/Broadcast
Cross-Ownership Rule; (2) eliminates
the Radio/Television Cross-Ownership
Rule; (3) revises the Local Television
Ownership Rule to eliminate the EightVoices Test and to modify the Top-Four
Prohibition to better reflect the
competitive conditions in local markets;
(4) declines to modify the market
definitions relied on in the Local Radio
Ownership Rule, but provides a
presumption for certain embedded
market transactions; (5) eliminates the
attribution rule for television joint sales
agreements (JSAs); and (6) retains the
disclosure requirement for shared
service agreements (SSAs) involving
commercial television stations. In
addition, the Commission finds that the
present record supports adoption of an
incubator program to promote
ownership diversity; however, the
structure and implementation of such a
program requires further exploration.
II. Background
2. Congress requires the Commission
to review its broadcast ownership rules
every four years to determine whether
they are necessary in the public interest
as the result of competition and to
repeal or modify any regulation the
Commission determines to be no longer
in the public interest. On August 10,
2016, the Commission adopted the
Second Report and Order (released on
August 25, 2016) to resolve both the
2010 and 2014 quadrennial review
proceedings, as well as to address
various issues related to the attribution
of television JSAs, diversity initiatives,
and SSAs.
3. The Second Report and Order
largely retained the existing broadcast
ownership rules, reinstated the
previously vacated Television JSA
Attribution Rule, and adopted a
definition of SSAs and a disclosure
requirement for SSAs involving
commercial television stations. The
Commission also committed to explore
various diversity-related proposals in
the record, while declining to adopt
other proposals, including an incubator
program. Several parties sought
reconsideration of various aspects of the
Second Report and Order. NAB
petitioned the Commission to
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reconsider its decisions regarding the
Local Television Ownership Rule,
television JSA attribution, SSA
disclosure, the Newspaper/Broadcast
Cross-Ownership Rule, the Radio/
Television Cross-Ownership Rule, and
the rejection of NAB’s proposal to create
an incubator program to encourage
diversity. On January 24, 2017, the
Office of Communication, Inc. of the
United Church of Christ (UCC), the
Media Alliance, the National
Organization for Women Foundation,
the Communications Workers of
America, the Newspaper Guild, the
National Association of Broadcast
Employees and Technicians, Common
Cause, the Benton Foundation, Media
Council Hawai’i, the Prometheus Radio
Project, and the Media Mobilizing
Project (UCC et al.) filed a motion to
strike and dismiss the NAB Petition on
the grounds that the petition improperly
evades the strict 25-page limit on
reconsideration petitions by using a
prohibited, undersized font for footnotes
and inserting a substantial portion of its
argument into those footnotes in
violation of 47 CFR 1.49(a). The motion
also alleges that NAB’s summary was
well over twice the permissible length,
and improperly contains additional
arguments in violation of 47 CFR
1.49(c). In reply, NAB states that it did
not intend to evade any Commission
rules and offers to refile if the
Commission is concerned about UCC et
al.’s allegations. In addition, NAB cites
precedent that the Commission has
considered previously the merits of an
application for review well in excess of
the 25-page limit and notes that parties
adverse to NAB have pleadings in the
proceeding that violate 47 CFR 1.49 but
have been considered on the merits by
the Commission. The Commission
denies UCC et al.’s motion. The
Commission finds that, to the extent
that NAB’s pleading does not precisely
conform to 47 CFR 1.49, no party has
been prejudiced, and the public interest
is best served by considering NAB’s
arguments. The Commission reminds
parties, however, to be mindful of the
requirements of § 1.49.
4. Nexstar also challenged the Local
Television Ownership Rule and the
attribution of television JSAs, while
Connoisseur challenged an aspect of the
Local Radio Ownership Rule related to
embedded markets.
III. Media Ownership Rules
A. Newspaper/Broadcast CrossOwnership Rule
1. Introduction
5. Upon reconsideration, the
Commission repeals the Newspaper/
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Broadcast Cross-Ownership (NBCO)
Rule in its entirety. The Commission’s
decision to repeal the rule means that
all newspapers (print or digital) now
will be allowed to combine with
television and radio stations within the
same local market, subject to the
remaining broadcast ownership rules
and any other applicable laws,
including antitrust laws. The
Commission finds that prohibiting
newspaper/broadcast combinations is
no longer necessary to serve the goal of
promoting viewpoint diversity in light
of the multiplicity of sources of news
and information in the current media
marketplace and the diminished voice
of daily print newspapers. Whatever the
limited benefits for viewpoint diversity
of retaining the rule, in today’s
competitive media environment, they
are outweighed by the costs of
preventing traditional news providers
from pursuing cross-ownership
investment opportunities to provide
news and information in a manner that
is likely to ensure a more informed
electorate. As such, the NBCO Rule no
longer serves the public interest and
must be repealed pursuant to Section
202(h).
2. Background
6. In the Second Report and Order,
the Commission affirmed its previous
findings that an absolute ban was overly
restrictive, but concluded that some
newspaper/broadcast cross-ownership
restrictions continued to be necessary to
promote viewpoint diversity. It retained
the general prohibition on common
ownership of a broadcast station and a
daily print newspaper in the same local
market, but adopted minor changes to
the rule to accomplish what the
Commission called a modest loosening
of the absolute ban. The Commission:
(1) modified the geographic scope of the
rule to update its analog parameters and
to reflect more accurately the markets
that newspapers and broadcasters
actually serve; (2) adopted an explicit
exception for failed and failing
broadcast stations and newspapers; and
(3) created a case-by-case waiver
standard whereby the Commission
would grant relief from the rule if the
applicants showed that a proposed
merger would not unduly harm
viewpoint diversity in the market. The
Commission declined to eliminate the
newspaper/radio cross-ownership
restriction from the NBCO Rule after
finding that, despite its earlier tentative
conclusion that radio stations typically
are not primary outlets for local news,
radio stations nonetheless provide a
meaningful amount of local news and
information such that lifting the
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restriction could harm viewpoint
diversity. In addition, the Commission
explained that, although the rule may
benefit ownership diversity
incidentally, the agency’s purpose in
retaining the rule was not to promote
minority or female ownership. NAB
petitioned the Commission to
reconsider its retention of the NBCO
Rule.
3. Discussion
7. The Commission finds that the
NBCO Rule must be repealed because it
is not necessary to promote the
Commission’s policy goals of viewpoint
diversity, localism, and competition,
and therefore does not serve the public
interest. Because the Commission is
repealing the NBCO Rule on other
grounds, it is unnecessary to address
arguments that the rule should be
repealed on competition grounds.
Similarly, it is unnecessary to reach
arguments that ownership does not
influence viewpoint because the
Commission is eliminating the rule on
the ground that, even if ownership
might influence viewpoint in certain
circumstances, the NBCO Rule is not
necessary to foster viewpoint diversity
(nor to promote localism or
competition). The parties that support
reconsideration of the NBCO Rule argue
that the modifications adopted in the
Second Report and Order were
insufficient and that the rule is obsolete
and should be eliminated. The
Commission agrees. The Commission
affirms its longstanding determination
that the rule does not advance localism
and competition goals, and finds that it
is no longer necessary to promote
viewpoint diversity, the rule’s only
remaining policy justification. Although
elimination of the rule could
theoretically diminish viewpoint
diversity to a limited extent due to the
loss of an independent voice as a result
of any newspaper/broadcast
combination, the Commission finds that
this impact will be mitigated by the
multiplicity of alternative sources of
local news and information available in
the marketplace and the overall
financial decline of newspapers. In
addition, the Commission finds that this
concern is outweighed by the
countervailing benefits to consumers
that can result from newspaper/
broadcast combinations. Finally, based
on the Commission’s review of the
record, the Commission finds that
eliminating the rule will have no
material effect on minority and female
broadcast ownership. Accordingly, the
Commission grants the request that it
eliminate the NBCO Rule.
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8. The Marketplace Has Changed
Dramatically. On reconsideration, the
Commission finds that its decision to
retain the NBCO Rule failed to
acknowledge the current realities of the
media marketplace. In 1975, the
broadcast industry was still relatively
young, but it had found its footing,
owing in part to the role that
newspaper/broadcast cross-ownership
had played in its success. Supporters of
common ownership claimed that joint
ownership of newspapers and broadcast
stations made possible the early
development of FM and TV service even
though these pioneering stations often
had to be operated at a loss. In adopting
the cross-ownership rule, the
Commission acknowledged the
pioneering role of newspapers in the
broadcast medium but found that
common ownership with newspapers
was no longer a critical factor for
broadcaster success. The Commission
observed that, on the whole, the
broadcast industry had matured to the
point that new entrants could be
expected to have an interest in pursuing
station ownership. It concluded that the
special reason for encouraging
newspaper ownership, even at the cost
of a lessened diversity, was no longer
generally operative in the way it once
was. The Commission understood its
obligation to give recognition to the
changes which have taken place and see
to it that its rules adequately reflect the
situation as it is, not was.
9. That same obligation now requires
the Commission to eliminate the NBCO
Rule. Not only have the means of
accessing content changed dramatically,
but the media marketplace has seen an
explosion in the number and variety of
sources of local news and information
since the Commission adopted the
NBCO Rule in 1975. Opponents of the
rule point to this increase and argue that
the NBCO Rule has become obsolete as
a result.
10. From the 6,197 full-power radio
stations and 851 full-power television
stations that existed in the late 1960s,
the Commission’s latest broadcast totals
place the number of full-power radio
stations at 15,512 and full-power
television stations at 1,775. Contrary to
the Commission’s conclusion in the
Second Report and Order, the fact that
the number of full-power broadcast
stations has more than doubled
represents a significant increase that
should be considered when evaluating
the continued necessity of the NBCO
Rule. It was improper for the
Commission to dismiss data submitted
by Bonneville International Corp. and
The Scranton Times, L.P.,
demonstrating a substantial increase in
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the number of broadcast services simply
because it represented a nationwide
increase which may have been spread
unevenly across individual local
markets without citing any evidence to
support this notion. In addition, the
Commission should have taken into
account the number of low-power
broadcast stations, which, as of June
2017, includes 417 Class A television
stations; 1,968 low-power television
(LPTV) stations; and 1,966 low-power
FM (LPFM) stations—none of which
services existed when the rule was
adopted. This situation is a stark
contrast to the state of affairs in 1975,
when the changed circumstances in the
broadcasting industry that prompted
adoption of the NBCO Rule included a
trend in which the number of channels
open for new licensing had diminished
substantially.
11. Equally, if not more significantly,
NAB cites evidence of the growing
prevalence of independent digital-only
news outlets with no print or broadcast
affiliation, many with a local or
hyperlocal focus. Thirteen years ago, the
Third Circuit agreed with the
Commission that the record suggested
that cable and the internet contribute to
viewpoint diversity; the panel members
simply disagreed about the degree and
importance of this trend at that time.
Since then, however, the picture has
changed significantly. Even the U.S.
Supreme Court recently recognized the
importance of the internet and social
media as sources of news and
information for many Americans. As
this trend continues to gain momentum
and new voices proliferate, the
dominance of traditional news outlets
diminishes. Although the record
contains some evidence that local
television stations and newspapers may
still be consumers’ primary sources of
local news and information, the
Commission finds that it improperly
discounted the role of non-traditional
news outlets, including internet and
digital-only, in the local media
marketplace.
12. The Commission concluded in the
Second Report and Order that online
outlets do not serve as a substitute for
newspapers and broadcasters providing
local news and information. As noted
below, this conclusion does not appear
to reflect the record evidence as to how
the internet has transformed the
American people’s consumption of
news and information, the direction of
current trends in this regard, and in
particular how those trends have
affected younger adults. At a minimum,
the record reflects studies that reject the
premise that people have a primary or
single source for most of their local
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news and information. Rather, the
picture revealed by the data is that of a
richer and more nuanced ecosystem of
community news and information than
researchers have previously identified,
in which Americans turn to a wide
range of platforms to get local news and
information. Thus, the contributions of
such outlets cannot be dismissed out of
hand as the existence of these nontraditional news outlets nevertheless
results in greater access to independent
information sources in local markets.
Furthermore, the Commission failed to
acknowledge adequately evidence in the
record demonstrating the emergence of
online outlets that offer local content
and have no affiliation with traditional
broadcast or print sources.
13. Numerous studies cited in the
record establish the emergence and
growth of alternative sources of local
news and information, including digitalonly local news outlets as well as other
online sources of local news and
information. For example, according to
a 2014 Pew Research study, out of 438
digital news sites examined, more than
half had a local focus, with the typical
outlet described as focused on coverage
of local or even neighborhood-level
news. Even by 2011, a Pew study
confirmed that while newspapers
remain popular sources for some such
information, 69 percent of those
surveyed said that if their local
newspaper no longer existed, it would
not have a major impact on their ability
to keep up with information and news
about their community. By 2016, Pew
reported that just 20 percent of U.S.
adults often get news from print
newspapers, with even steeper declines
in particular demographics—only 5
percent of those aged 18 through 29, and
only 10 percent of those aged 30
through 49. According to the earlier Pew
study, for the 79 percent of Americans
who are online, the internet is the first
or second most important source for 15
of the 16 local topics examined. Nearly
half of adults (47 percent) use mobile
devices to get local news and
information, and for none of Pew’s
topics did more than 6 percent of
respondents say they depended on the
website of a legacy news organization.
Among adults under age 40, the web
ranks first or ties for first for 12 of the
16 local topics asked about.
Furthermore, in the Second Report and
Order, the Commission too readily
dismissed cable news programming as
primarily targeted to a wide geographic
audience, without considering that most
of the major cable operators carry
locally-focused cable news networks in
parts of their footprint.
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14. On reconsideration, the
Commission finds that the record
clearly demonstrates that the wealth of
additional information sources available
in the media marketplace today, apart
from traditional newspapers and
broadcasters, strongly supports
repealing the NBCO Rule. These
dramatic and ongoing changes in the
media industry negate concerns that
repealing the NBCO Rule will harm
viewpoint diversity. The Commission
does not perceive a need for the rule in
light of the current trends toward greater
consumer reliance on these alternative
sources of local news and information.
The Commission’s failure to account
properly for the multiplicity of news
and information sources available in the
current media marketplace factored
heavily in its unjustified retention of the
NBCO Rule.
15. The Decline of the Newspaper
Industry Has Diminished its Voice. In
addition, restrictions on common
ownership of daily print newspapers
and broadcast stations are no longer
justified to protect viewpoint diversity
as the strength of daily print
newspapers has declined significantly
since 1975. In the Second Report and
Order, the Commission failed to credit
properly the evidence in the record
regarding the challenges facing the
newspaper industry and the resulting
effects on the ability of print
newspapers to serve their readers.
Rather than merely modifying the rule’s
waiver standard and adjusting its carveouts, the Commission should have
acknowledged the diminution of
newspapers’ voices and concluded that
the time has come to eliminate the rule
altogether.
16. In light of the long decline of the
newspaper industry, the loss of an
independent daily newspaper voice in a
community will have a much smaller
impact on viewpoint diversity than
would have been the case in 1975. In
addition, as discussed below, repeal of
the NBCO Rule will permit newspaper/
broadcast combinations that can
strengthen local voices and thus enable
the combined outlets to better serve
their communities.
17. The NBCO Rule Prevents
Combinations that Could Benefit
Localism. The Commission repeatedly
has recognized that the NBCO Rule does
not promote localism and actually may
hinder it by preventing local news
outlets from achieving efficiencies by
combining resources needed to gather,
report, and disseminate local news and
information. The Commission
nevertheless retained newspaper/
broadcast cross-ownership restrictions
in order to promote its goal of viewpoint
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diversity. Because the NBCO Rule is no
longer necessary to foster viewpoint
diversity, and the rule can be repealed
without harming the public interest, the
potential benefits to localism arising
from common ownership finally can
accrue. The Commission expects that
eliminating the NBCO Rule will allow
both broadcasters and newspapers to
seek out new sources of investment and
operational expertise, increasing the
quantity and quality of local news and
information they provide in their local
markets.
18. There is ample evidence in the
record that eliminating the rule will
help facilitate such investment and
enable both broadcasters and
newspapers to better serve the public.
For example, Cox Media Group, LLC
(Cox) asserts that collaboration and costsharing between its television station
and its newspaper in Dayton, Ohio,
helped them be the first to report on
what became a national story about the
failures of the Veterans Administration
to provide adequate medical services. In
addition, Cox previously provided
several examples showing how the
combination of resources across its
commonly owned newspaper,
television, and radio properties in both
Dayton and Atlanta, Georgia, allowed
them to report on breaking news stories
more quickly and accurately and to also
provide more thorough coverage of
events, such as political elections, that
involve numerous interviews and indepth issue reporting. Cox asserts that
the common ownership of multiple
outlets has enabled its media properties
‘‘to vastly improve service at a time
when the economics of the newspaper
and broadcast business would seem to
dictate the opposite.’’ In addition, the
News Media Alliance (NMA) provided
numerous examples of the benefits to
local programming involving crossowned media outlets in various markets.
For example, a cross-owned newspaper/
television combination in Phoenix
combined resources to report on stories
such as the shooting of Congresswoman
Gabrielle Giffords and 18 others in
Tucson, the Yarnell Hill fire that killed
19 firefighters and destroyed more than
100 homes, and a massive dust storm.
In South Bend, Indiana, a commonly
owned local newspaper, television
station, and two radio stations regularly
worked together on issues of local
significance, such as uncovering
harmful substances in drinking water,
hosting town-hall meetings for political
candidates and local officials, sending a
reporter to Iraq, commemorating the
150th anniversary of the local
Studebaker factory, providing weather
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information, and covering Notre Dame
sports. NMA also cited prior
Commission studies for the proposition
that, on average, a cross-owned
television station produces more local
news and more coverage of local and
state political candidates than
comparable non-cross-owned television
stations. NMA pointed to the finding in
one Commission study that cross-owned
television stations, on average, air 50
percent more local news than non-crossowned stations. The Commission’s
Media Ownership Study 4 also found
that the total amount of local news aired
by all television stations in the market
may be negatively correlated with
newspaper/broadcast cross-ownership.
As noted in the FNPRM (79 FR 29010,
May 20, 2014, FCC 14–28, rel. Apr. 14,
2014), however, the study authors
cautioned that this finding was
imprecisely measured and not
statistically different from zero. An
earlier Commission study cited by NMA
found that cross-owned television
stations aired between seven to ten
percent more local news, which still
represents a meaningful increase in the
average amount of local news aired on
cross-owned television stations. This
study also found that cross-owned
television stations, on average, provide
roughly 25 percent more coverage of
local and state politics. The Commission
has acknowledged that prior
Commission studies have found that
cross-owned radio stations are more
likely to air news and public affairs
programming and are four to five times
more likely to have a news format than
a non-cross-owned station. Comments
in this proceeding bear that out,
providing anecdotal evidence, such as
that offered by Morris Communications,
which explained that its radio stations
in Topeka, Kansas, and in Amarillo,
Texas, were able to invest more heavily
in local news production and in news
staff because of their cross-ownership
with the local newspaper. As the
Commission discussed in the Second
Report and Order, the record contains
support for the proposition that
newspaper/broadcast combinations can
promote localism by creating
efficiencies through the sharing of
expertise, resources, and capital that can
lead to a higher quantity and quality of
local news programming. The
Commission has long accepted that
proposition, but it concluded in its
previous decisions that some
restrictions remained necessary to
promote viewpoint diversity. The
Commission concludes now that the
potential public interest benefits of
permitting newspaper/broadcast
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combinations outweigh the minimal
loss of viewpoint diversity that may
result from eliminating the rule. With
the elimination of the NBCO Rule these
localism benefits can finally begin to
materialize.
19. In light of the well-documented
and continuing struggles of the
newspaper industry, the efficiencies
produced by newspaper/broadcast
combinations are more important than
ever. A report in February 2017
examining the health of small
newspapers was cautiously optimistic
about the future of publications with a
community or hyperlocal focus but
acknowledged that their battle for
survival will not be easy and will
require new approaches and strategies
that take advantage of their niche
position. Removing the regulatory
obstacle of this outdated rule will help
financially troubled newspapers carry
on their important work. While the
Commission recognizes that costsavings gained from common ownership
will not necessarily be invested in the
production of local news, by allowing
newspapers and broadcasters to
collaborate and combine resources, the
Commission’s action in this Order
creates new opportunities for local
broadcasters and newspapers to better
serve the local news and information
needs of their communities.
20. The NBCO Rule Must be
Eliminated. The Commission’s decision
to repeal the rule reflects the situation
as it currently is, not as it was more than
40 years ago. Whereas the Commission
determined in 1975 that newspaper/
broadcast combinations were no longer
necessary to support the growth of the
broadcast industry and that the interest
in viewpoint diversity required separate
ownership of newspapers and broadcast
licenses, the Commission now
determines that this restriction is no
longer necessary to promote viewpoint
diversity and can potentially harm
localism, and that removing the
restriction best serves the public
interest.
21. Indeed, even to the extent that
eliminating the rule would permit
transactions that would reduce the
number of outlets for news and
information in local markets, the
markets will continue to have far more
voices than when the rule was enacted.
The modern media marketplace
abounds with new, non-traditional
voices, the number of local broadcasters
has increased dramatically, and the
strength of local newspapers relative to
other media has diminished as a result
of the difficulties facing the industry
and the rise of new voices. And the
Commission expects the number of
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voices to continue to grow, as the
internet, in particular, has lowered the
barriers to entry and provided a publicly
accessible platform for individuals and
organizations to serve the news and
information needs of their local
communities. Furthermore, eliminating
the NBCO Rule will permit efficient
combinations that will allow
broadcasters and newspapers to
combine resources and enable them to
better serve their local communities. On
balance, therefore, the Commission
concludes that retaining the rule does
not serve the public interest.
22. The Commission consistently has
recognized that changing circumstances
in the marketplace warrant a retreat
from a total ban; accordingly, the
Commission has attempted to impose
various limits on the rule through the
years. The Commission’s overall
direction has been toward a growing
acknowledgment that the rule is not
always necessary to promote viewpoint
diversity and should be modified to
reflect changes in the marketplace. The
Commission’s action in this Order is
simply the logical extension of this
acknowledgment in response to the
radically altered media marketplace.
23. As noted in the 2002 Biennial
Review Order (68 FR 46286, Aug. 5,
2003, FCC 03–127, rel. July 2, 2003), the
Commission must consider the impact
of [its] rules on the strength of media
outlets, particularly those that are
primary sources of local news and
information, as well as on the number
of independently owned outlets.
Maximizing the number of independent
voices does not further diversity if those
voices lack the resources to create and
publish news and public information. In
Prometheus Radio Project v. FCC, 373
F.3d 372 (3d Cir. 2004) (Prometheus I),
the court affirmed the Commission’s
finding in the 2002 Biennial Review
Order that the NBCO Rule was
overbroad and should be relaxed. In the
2006 Quadrennial Review Order (73 FR
9481, Feb. 21, 2008, FCC 07–216, rel.
Feb. 2008), the Commission took into
consideration the imperiled state of the
newspaper industry, recounting
statistics and data showing that the
shrinking newspaper industry had
suffered circulation declines, staff
layoffs, shuttered news bureaus, flat
advertising revenues, rising operating
costs, and falling stock prices. These
hardships influenced the Commission’s
finding that the existing ban on
newspaper/broadcast combinations
continued to be overly restrictive.
24. The newspaper industry had not
recovered when the Commission began
its 2010/2014 ownership review and,
indeed, the hardships continued to
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mount. In its 2010 NOI (75 FR 33227,
June 11, 2010, FCC 10–92, rel. May 25,
2010), the Commission described
newspapers’ declining circulation and
advertising revenues and asked whether
relaxing the rule would help
newspapers to survive. In the FNPRM,
the Commission expressed concern for
the future of newspapers but disagreed
with the suggestion that the NBCO Rule
should be repealed or relaxed on that
basis alone. The Commission was
reluctant to jeopardize viewpoint
diversity in local markets in response to
assertions that the rule limited
opportunities for traditional media
owners to expand their revenues. Now,
however, the Commission concludes
that the continuance of the NBCO Rule
is not necessary or appropriate to
preserve or promote viewpoint diversity
under Section 202(h). The Commission
anticipates that both newspapers and
broadcasters will benefit from the rule’s
repeal, as will, ultimately, the public, as
discussed above.
25. The Commission recognized in the
FNPRM that the NBCO Rule does not
promote viewpoint diversity when a
newspaper is in financial distress, and
the FNPRM proposed an exception to
the rule for failed and failing merger
applicants. In the Second Report and
Order, the Commission adopted that
exception and explained that allowing
such mergers is not likely to harm
viewpoint diversity. In addition, the
Commission incorporated into the rule
a case-by-case waiver standard for
markets of all sizes to account for
merger situations that do not pose an
undue risk to viewpoint diversity.
26. On reconsideration, the
Commission finds that its modifications
to the NBCO Rule in the Second Report
and Order were inadequate. Given the
current state of the newspaper industry,
it might very well be too late to save a
newspaper that would qualify as failed
or failing under the exception adopted
in the Second Report and Order. The
Commission’s goal should be to keep
local voices strong, not to maintain
artificial barriers that prevent efficient
combinations and then wait until
newspapers reach a failed or failing
state before providing regulatory relief.
In addition, the Commission’s case-bycase waiver standard was wholly
insufficient because the Commission
failed to provide any meaningful
guidance on how it would evaluate each
waiver request. An exception or a
waiver standard may be appropriate
when a rule is sound and exceptional
circumstances exist, but such
mechanisms do not redeem an unsound
rule, as the Commission finds this one
to be.
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27. In addition, the modified rule
inexplicably left in place a definition of
daily newspaper that is outdated and
illogical in that it applies only to
newspapers printed at least four days a
week. The distinction between print
newspapers and digital outlets has
become blurred as some newspapers
reduce the number of days a week they
publish in print and rely more heavily
on their online distribution. Indeed,
many publishers today continuously
update the content of the online
versions of their newspapers as they
compete with bloggers and social media
that rapidly produce and update their
own content. Applying the NBCO Rule
to newspapers only if they are printed
in hardcopy at least four days per week
ignores the reality that what defines a
newspaper has changed and that many
consumers access the paper’s news and
information over the internet
throughout the day. A newspaper’s
influence should no longer be measured
by how many mornings a week it is
delivered to the doorstep. Doing so
would exacerbate the perverse incentive
for a newspaper seeking to combine
with a broadcaster to reduce its print
editions in order to avoid triggering the
rule. Given the current media
marketplace and the way consumers
access content, the rule’s reliance on a
newspaper’s printing schedule makes
no sense.
28. As the modified rule adopted in
the Second Report and Order is not
necessary to promote the public interest,
the Commission cannot retain it
consistent with Section 202(h). the
Commission emphasizes that the rule’s
repeal in no way reflects a lessening of
the importance of viewpoint diversity as
a Commission policy goal. Rather, the
Commission concludes that the rule is
no longer necessary to promote
viewpoint diversity.
29. The Commission finds also that
the NBCO Rule should be eliminated
rather than relaxed. The Commission’s
previous attempts to relax the rule
demonstrate the difficulty in designing
an approach that works effectively for
the range of market circumstances
across the country. Paradoxically,
previous attempts at relaxing the rule
arguably threatened the greatest harm in
small markets where cross-ownership
may be needed most to sustain local
news outlets. The record does not
provide an adequate basis for
distinguishing areas where application
of the rule could serve the public
interest from those where it would not.
There was significant opposition to the
modified rule proposed by the
Commission in this proceeding, and
only one commenter proposed a
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detailed alternative approach, and the
Commission explained why it declined
to adopt it. Thus, the record does not
support a narrowed restriction.
Moreover, as discussed above, the
Commission finds that it would be
outdated and illogical to adopt a rule
based on the distinction between print
newspapers and digital outlets. Indeed,
any modified rule that continues to
single out newspapers of any kind
cannot be sustained.
30. In light of the significantly
expanded media marketplace and the
overall state of the newspaper industry,
and the Commission’s conclusion that
the rule is not necessary to promote
viewpoint diversity, competition, or
localism, and may hinder localism, the
Commission concludes that immediate
repeal is required by Section 202(h) and
will permit combinations that would
benefit consumers. The Commission’s
decision will enable all broadcasters
and newspapers to attract new
investment in order to preserve and
expand their local news output.
31. In addition, though the
Commission finds that the entire NBCO
Rule must be eliminated, the
Commission finds that the record
provides an additional and independent
justification for eliminating the
restriction on newspaper/radio
combinations. Opponents of this aspect
of the rule argue that evidence in the
record does not provide adequate
support for the Commission’s
conclusion that radio is a sufficiently
meaningful source of local news and
public interest programming such that
allowing newspaper/radio combinations
could harm viewpoint diversity. The
Commission agrees. As discussed in the
following section, the Commission is
eliminating the Radio/Television CrossOwnership Rule based on its finding
that the diminished contributions of
local broadcast radio stations to
viewpoint diversity, together with
increasing contributions from new
media outlets and the public interest
benefits of radio/television
combinations, no longer justify
continued radio/television crossownership regulation. For the same
reasons relating to viewpoint diversity
contributions of radio and the
proliferation of alternative media voices,
as well as the countervailing public
interest benefits of newspaper/radio
combinations, the Commission
concludes that the restriction on
newspaper/radio combinations is not in
the public interest and must be
eliminated pursuant to Section 202(h).
32. Minority and Female Ownership.
The Commission finds that repealing
the NBCO Rule will not have a material
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impact on minority and female
ownership. After seeking public
comment on this topic a number of
times, the Commission expressed its
view that the rule does not promote or
protect minority and female ownership.
Not only have past debates on this issue
not persuaded the Commission that the
ban on newspaper/broadcast
combinations is necessary to protect or
promote minority and female
ownership, no arguments were made in
this reconsideration proceeding that
would lead the Commission to conclude
otherwise. On the contrary, two
organizations representing minority
media owners seek relief from the rule’s
restrictions. Their comments directly
refute arguments in the record that
repealing the rule will harm small
broadcasters, including minority and
women broadcasters, because they are at
a competitive disadvantage compared to
large media outlets. As the Commission
contemplated in the FNPRM, merging
with a newspaper could boost the
ability of a small broadcaster to compete
more effectively in the market and to
improve its local news offerings. The
Commission’s action in this Order will
provide the flexibility to do just that.
33. The Commission agrees with
comments stating that lifting the ban on
newspaper/radio combinations is
unlikely to have a significant effect on
minority and female ownership in the
radio market given that the thousands of
radio stations across the country offer
plenty of purchasing opportunities for
minorities and women and at lower cost
than most other forms of traditional
media. In addition, the Commission
does not anticipate that lifting the ban
on newspaper/television combinations
will lead to a meaningful decrease in the
number of minority-owned television
stations. Some groups previously
expressed concern that minority-owned
television stations would be targeted for
acquisition if the ban were relaxed to
favor waiver requests for certain
newspaper/television combinations
with stations ranked below the top four
television stations in a market—a
category that includes many minorityowned stations. Removing the ban
across-the-board will ensure that no
artificial incentives are created, and the
record provides no evidence that
minority- and female-owned stations
will be singled out for acquisition, as
some commenters have speculated. To
the contrary, record evidence
demonstrates that previous relaxations
of other ownership rules have not
resulted in an overall decline in
minority and female ownership of
broadcast stations, and the Commission
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sees no evidence to suggest that
eliminating the NBCO Rule will
produce a different result and
precipitate such a decline. Ultimately,
given the state of the newspaper
industry, the Commission expects that
broadcasters may be better positioned to
be the buyer, rather than the seller, in
most transactions that flow from the
rule’s repeal. Furthermore, submissions
in the record suggest that some minority
media owners may be poised to pursue
cross-ownership acquisition and
investment opportunities. Therefore,
eliminating the rule potentially could
increase minority ownership of
newspapers and broadcast stations.
34. In addition, the Commission
rejects assertions that Prometheus III
prevents the Commission from repealing
or modifying any of its broadcast
ownership rules on reconsideration.
Contrary to such assertions, the Third
Circuit’s holding in Prometheus III does
not require the Commission to adopt a
socially disadvantaged business (SDB)
definition before it can revise or repeal
any rules; rather, the court simply
required the Commission to complete its
analysis of whether to adopt such a
definition. The Commission completed
that required analysis in the Second
Report and Order and declined to adopt
an SDB standard.
35. Finally, in the Second Report and
Order, the Commission stated that the
revised NBCO Rule it adopted would
help promote ownership diversity. The
Commission’s comment, however, did
not indicate a belief that the rule would
promote minority and female ownership
specifically, but rather that the rule
would promote ownership diversity
generally by requiring the separation of
newspaper and broadcast station
ownership. Moreover, the Commission
made it clear that promoting viewpoint
diversity, as opposed to preserving or
promoting minority and female
ownership, was the purpose of its
revised rule. The record does not
suggest that restricting common
ownership of newspapers and broadcast
stations promotes minority and female
ownership of broadcast stations, and
there is evidence in the record that
tends to support the contrary. Thus,
fostering minority and female
ownership does not provide a basis to
retain the rule.
B. Radio/Television Cross-Ownership
Rule
1. Introduction
36. The Commission grants the
request for reconsideration of the
Commission’s decision in the Second
Report and Order to retain the Radio/
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Television Cross-Ownership Rule.
Ownership of television and radio
stations will continue to be limited by
the Local Television and Local Radio
Ownership Rules.
2. Background
37. In the Second Report and Order,
the Commission retained the Radio/
Television Cross-Ownership Rule with
only minor technical modifications,
finding that the rule remained necessary
to promote viewpoint diversity. Despite
its prior tentative conclusion to the
contrary, the Commission concluded
that the Radio/Television CrossOwnership Rule remains necessary
given that radio stations and television
stations both contribute in meaningful
ways to promote viewpoint diversity in
local markets. The Commission further
claimed that the rule continues to play
an independent role in serving the
public interest separate and apart from
the Local Radio and Local Television
Ownership Rules, which are designed
primarily to promote competition. In its
petition for reconsideration, NAB
asserts that the decision in the Second
Report and Order to retain the Radio/
Television Cross-Ownership Rule (with
only minor technical modifications) was
arbitrary and capricious and contrary to
Section 202(h) of the 1996 Act.
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3. Discussion
38. On reconsideration, the
Commission eliminates the Radio/
Television Cross-Ownership Rule,
concluding that it is no longer necessary
to promote viewpoint diversity in local
markets. The Commission concludes
that the Commission erred in finding in
the Second Report and Order that
broadcast radio stations contribute to
viewpoint diversity to a degree that
justifies retention of the rule,
particularly in light of other local media
outlets that contribute to viewpoint
diversity. The Commission also
concludes that, given that the rule
already permits a significant degree of
common ownership, it is doing very
little to promote viewpoint diversity
and its elimination therefore will have
a negligible effect. The record in this
proceeding gives no cause to disturb the
long-standing conclusion that the rule is
not necessary to promote localism.
However, elimination of the rule is
likely to have a negligible impact in
most markets, so any impact on
localism—positive or negative—will be
similarly negligible. Finally, the
Commission finds that elimination of
the rule is not likely to have a negative
impact on minority and female
ownership.
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39. Contrary to the Commission’s
findings in the Second Report and
Order, as discussed below, the
Commission finds that broadcast radio
stations’ contributions to viewpoint
diversity in local markets no longer
justify retention of the Radio/Television
Cross-Ownership Rule. The Commission
tentatively concluded in the NPRM (77
FR 2867, Jan. 19, 2012, FCC 11–186, rel.
Dec. 22, 2011) that the rule was no
longer necessary to promote viewpoint
diversity. It then sought further
comment on that tentative conclusion in
the FNPRM. The Commission’s
approach in the NPRM and FNPRM was
based on an already robust record—
which was strengthened by comments
filed in response to the FNPRM—
demonstrating that local radio stations
are not primary sources of viewpoint
diversity in local markets and that
alternative media outlets are a growing
and important source of viewpoint
diversity. The Commission, however,
reversed itself in the Second Report and
Order, concluding that the rule should
be retained. In doing so, the
Commission largely relied on limited
evidence, much of it anecdotal or
immaterial, to conclude that radio
contributes to viewpoint diversity in
local markets to a degree sufficient to
justify retention of the rule. For
example, the comments cited by the
Commission primarily discussed format
selection, music programming, and
national news content, all of which are
aspects of radio programming that do
not inform the Commission’s viewpoint
diversity analysis.
40. The Commission also discussed
broadcast radio’s contributions to
viewpoint diversity in the NBCO rule
section of the Second Report and Order.
That discussion was equally
unpersuasive. The Commission failed to
demonstrate that broadcast radio
stations are significant independent
sources of local news, relied on
statistics that failed to distinguish
between local and national news
content, referenced examples of
broadcast content on low-power
stations, and relied heavily on only a
handful of anecdotes regarding
broadcast radio’s contributions to
viewpoint diversity. The rule does not
apply to low-power stations, and their
contribution to diversity is unaffected
by the decision to retain or repeal the
radio-television cross-ownership rule.
All of these flaws undermine the broad
finding that broadcast radio stations
contribute to viewpoint diversity to an
extent that continues to justify crossownership regulation.
41. NAB argues that the Commission
failed to justify its departure from its
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position in the NPRM and FNPRM that
radio stations make only limited
contributions to local viewpoint
diversity. The Commission agrees and
find that the Commission’s conclusion
in the Second Report and Order that
radio contributes to local viewpoint
diversity in meaningful ways, such that
it justified retention of the rule—a clear
departure from its earlier, wellsupported position—was not supported
by the record. The Commission has long
maintained that broadcast radio stations
are not a primary source of viewpoint
diversity in local markets. While the
record indicates that broadcast radio
stations may contribute to viewpoint
diversity in local markets to a certain
degree, the Commission finds that, in
the current media marketplace, these
contributions no longer justify
restrictions on television/radio crossownership.
42. For example, the Commission
itself acknowledged that consumers’
reliance on radio for some local news
and information has declined
significantly over time—falling from 54
percent to 34 percent over the last two
decades—as has the number of all-news
commercial radio stations—down to 30
stations from (the already low) 50
stations in the mid-1980s out of over
11,000 commercial radio stations.
Moreover, the overwhelming majority of
programming on news-talk stations is
nationally syndicated, rather than
locally produced. Comments in the
record, which the Second Report and
Order did not address or dispute,
support these findings. A Gallup poll
found that only six percent of
Americans turn to radio as their main
news source, and a Pew study found
that the percentage of Americans
reporting that they got any news from
radio on the previous day dropped from
more than 50 percent in 1990 to 33
percent in 2012 (consistent with earlier
findings cited by the Commission). Only
five percent cite radio as a main source
for political and arts and cultural
information, four percent for crime
updates, and three percent or less for
information on various other topics. A
2013 Pew study confirmed the overall
trend, finding that news programming
had been relegated to an even smaller
corner of the listening landscape. Even
within this smaller universe, a
substantial segment consists of National
Public Radio (NPR)-affiliated
noncommercial broadcast radio stations,
which are not subject to the broadcast
ownership limits. At present, NPR has
over 900 member stations in the U.S. As
discussed above, the attempt in the
Second Report and Order to overcome
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the record in this proceeding of radio’s
relatively minor contribution as a source
of local news and the Commission’s
historical recognition of radio’s reduced
role in promoting viewpoint diversity is
unpersuasive. The record supports far
better the Commission’s tentative
conclusions in the NPRM and FNPRM
regarding radio’s limited contributions
to viewpoint diversity in local markets.
43. In addition, the Commission finds
that, as NAB contends, the
Commission’s decision to retain the rule
did not properly acknowledge the
realities of the digital media
marketplace, in which consumers now
have access to a multitude of
information sources that contribute to
viewpoint diversity in local markets. In
the Second Report and Order, the
Commission found that platforms such
as the internet or cable do not contribute
significantly to viewpoint diversity in
local markets and therefore do not
meaningfully protect against the
potential loss of viewpoint diversity that
would result from increased radio/
television cross-ownership. The
Commission disagrees with arguments
that the Commission properly found
that cable and satellite programming do
not meaningfully contribute to coverage
of local issues and that information
available online usually originates from
traditional media sources. The
Commission finds instead that the
Commission erred in discounting the
role that non-traditional sources play in
the local media marketplace and that
the contributions of such outlets result
in greater access to independent
information sources in local markets. In
particular, evidence in the record
clearly demonstrates the emergence of
online outlets—including many
unaffiliated with broadcast or print
sources—that now offer local news and
information. And as discussed above,
the Commission finds that it failed to
properly credit the local news offerings
of cable operators. Even if cable and
online outlets are not yet primary
sources of local news and information
programming, their contributions
cannot be overlooked. While the
Commission relied on a handful of
anecdotes to overcome its earlier,
compelling findings regarding broadcast
radio’s limited contributions to local
news and information programming, it
refused to give appropriate
consideration to more persuasive
evidence of the increasing contributions
of non-traditional media—a trend the
Commission had previously noted, and
which has continued.
44. The decline of radio’s role in
providing local news and information,
together with the rise of online sources,
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marks a change from the circumstances
the Commission faced when it upheld
the rule in the 2006 Quadrennial Review
Order. Accordingly, the Commission
finds that contributions to viewpoint
diversity from platforms such as the
internet and cable, while not primary
sources of viewpoint diversity in local
markets, help mitigate any potential loss
of viewpoint diversity that might result
from limited increases in radio/
television cross-ownership.
45. Importantly, the Commission does
not mean to suggest that broadcast radio
stations make no contribution to
viewpoint diversity in local markets—
they do. In order to continue to justify
the radio/television cross-ownership
limits under Section 202(h), however,
the Commission is compelled to
consider these contributions in the
context of the broader marketplace as it
exists today, in which broadcast
television, print, cable, and online
sources all contribute to viewpoint
diversity. Broadcast radio’s
contributions notwithstanding, the wide
selection of sources now available
renders the Radio/Television CrossOwnership Rule obsolete in today’s
vibrant media marketplace.
46. Moreover, the Commission finds
that because the rule already permits
significant cross-ownership in local
markets, eliminating it will have only a
minimal impact on common ownership,
as parties will continue to be
constrained by the applicable
ownership limits in the Local Television
and Local Radio Ownership Rules. For
example, pursuant to the Radio/
Television Cross-Ownership Rule, in the
largest markets, entities are permitted to
own, in combination, either two
television stations and six radio stations
or one television station and seven radio
stations. The Local Radio Ownership
Rule permits an entity to own a
maximum of eight radio stations in a
single market. Therefore, in the largest
markets, absent the Radio/Television
Cross-Ownership Rule, an entity
approaching the limits of the existing
cap will be permitted to acquire only
one additional radio station and remain
in compliance with the Local Radio
Ownership Rule. Likewise, an entity
with one television station already
could acquire only one additional
station in these large markets under the
Local Television Ownership Rule. Thus,
the effect of eliminating the radio/
television cross-ownership rule will be
small and, as discussed above, mitigated
by contributions to viewpoint diversity
from other media outlets. In addition,
the local ownership limits for television
and radio, while intended primarily to
promote competition, will continue to
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prevent an undue concentration of
broadcast facilities, thereby preserving
opportunities for diverse local
ownership, and are therefore adequate
to serve the goals the Radio/Television
Cross-Ownership Rule was intended to
promote.
47. In light of its limited benefits, the
Commission finds that the Radio/
Television Cross-Ownership Rule no
longer strikes an appropriate balance
between the protection of viewpoint
diversity and the potential public
interest benefits that could result from
the efficiencies gained by common
ownership of radio and television
stations in a local market, efficiencies
that the Commission has previously
recognized. For example, NAB cites
numerous Commission studies that
found that radio/television crossownership produces public interest
benefits, including increased news and
public affairs programming. The
Tribune Company also provides
examples of how its co-owned radio/
television combinations have been able
to improve outreach to their local
community and work collaboratively to
improve coverage of issues of local
concern. The current rule prevents
localism benefits from accruing more
broadly, without providing meaningful
offsetting benefits to viewpoint
diversity. As such, the Commission can
no longer justify retention of the Radio/
Television Cross-Ownership Rule under
Section 202(h). In light of the significant
common ownership already allowed
under the rule, it is not appropriate to
modify and retain the rule, which the
Commission has found is no longer in
the public interest under Section 202(h).
Indeed, the record demonstrates that
there is no policy justification—
competition, localism, or viewpoint
diversity—upon which to base such a
revised rule. Because the Commission is
eliminating the Radio/Television CrossOwnership Rule on the grounds
discussed herein, it is not necessary to
reach alternative arguments involving
the impact of ownership on viewpoint
diversity.
48. Minority and Female Ownership.
Lastly, consistent with the
Commission’s preliminary view in the
FNPRM, the Commission finds that the
record fails to demonstrate that
eliminating the Radio/Television CrossOwnership Rule is likely to harm
minority and female ownership. While
broadcast radio remains an important
entry point into media ownership,
eliminating this rule will not result in
significant additional consolidation
because of the constraints of the Local
Radio Ownership Rule. Furthermore,
there is no evidence that any additional
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common ownership that would be
permitted as a result of eliminating the
Radio/Television Cross-Ownership Rule
would disproportionately or negatively
impact minority- and female-owned
stations. Indeed, the analyses within the
contexts of the Local Television
Ownership Rule and the Local Radio
Ownership Rule suggest that previous
relaxations of those rules have not
resulted in reduced levels of minority
and female ownership. The Commission
finds that the record provides no
information to suggest that eliminating
the Radio/Television Cross-Ownership
Rule will have a different impact on
minority and female ownership. The
Commission disagrees with the general
assertion by UCC et al. that the
Commission cannot modify any of its
media ownership rules without further
study of the impact on minority and
female ownership.
49. In the Second Report and Order,
the Commission found that although the
rule could help promote opportunities
for diversity in broadcast television and
radio ownership, it was not being
retained for the purpose of preserving or
creating specific amounts of minority
and female ownership. The
Commission’s comment, however, did
not indicate a belief that the rule would
promote minority and female ownership
specifically, but rather that the rule
would promote ownership diversity
generally by requiring the separation of
radio and television broadcasters. The
Commission cannot justify retaining the
rule under Section 202(h) based on the
unsubstantiated hope that the rule will
promote minority and female
ownership.
C. Local Television Ownership Rule
1. Introduction
50. Upon reconsideration, the
Commission finds that the Local
Television Ownership Rule adopted in
the Second Report and Order is not
supported by the record and must be
modified.
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2. Background
51. The Second Report and Order
effectively retained the existing Local
Television Ownership Rule (with only a
minor technical modification of the
contour overlap provision to reflect the
transition to digital broadcasting),
finding that the rule remained necessary
to promote competition. Despite a
record replete with evidence of the
significant changes in the video
marketplace, the Commission’s decision
left in place ownership restrictions
originally implemented in 1999. Under
the rule adopted in the Second Report
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and Order, an entity may own up to two
television stations in the same market if:
(1) the digital noise limited service
contours (NLSCs) of the stations (as
determined by section 73.622(e) of the
Commission’s rules) do not overlap; or
(2) at least one of the stations is not
ranked among the top-four stations in
the market and at least eight
independently owned television
stations would remain in the market
following the combination. NAB and
Nexstar filed petitions for
reconsideration of the Local Television
Ownership Rule, specifically
challenging the Top-Four Prohibition
and the Eight-Voices Test.
3. Discussion
52. On reconsideration, the
Commission adopts a revised Local
Television Ownership Rule, finding that
the rule adopted in the Second Report
and Order is no longer necessary in the
public interest as a result of
competition. The Commission’s revised
rule reflects its assessment of both the
current video marketplace and the
continued importance of broadcast
television stations in their local markets.
Specifically, the Commission finds that
the Eight-Voices Test is not supported
by the record and must be eliminated.
In addition, the Commission modifies
the Top-Four Prohibition by
incorporating a new case-by-case review
process to address evidence in the
record that the prohibition may be
unwarranted in certain circumstances.
The Commission finds that these
modifications to the Local Television
Ownership Rule are not likely to have
a negative impact on minority and
female ownership.
53. The Commission rejects the
argument that reconsideration is
inappropriate because petitioners rely
on arguments that have been fully
considered and rejected by the
Commission within the same
proceeding. Neither the
Communications Act nor the
Commission’s rules preclude granting
petitions for reconsideration that fail to
rely on new arguments. Likewise, the
Commission rejects UCC’s claim that
reconsideration is not warranted unless
petitioners present new evidence. UCC’s
reliance on section 1.429(b) of the
Commission’s rules is misplaced, as this
section does not require petitioners to
support their claims of Commission
error with new evidence. Commission
precedent establishes that
reconsideration is generally appropriate
where the petitioner shows either a
material error or omission in the
original order or raises additional facts
not known or not existing until after the
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petitioner’s last opportunity to respond.
Even if a petition is repetitious, the
Commission can, in its discretion,
consider it. While the petitioners repeat
some arguments made earlier in this
proceeding, they nonetheless provide
valid grounds for the Commission to
reconsider its previous action. As
discussed below, the Commission finds
that the petitioners have identified
material errors in the Second Report
and Order warranting reconsideration of
certain aspects of the Local Television
Ownership Rule.
54. Market. The Commission finds
that its decision in the Second Report
and Order to adopt a rule focused on
promoting competition among broadcast
television stations in local television
viewing markets was appropriate given
the record compiled in this proceeding.
The Commission concluded in the
Second Report and Order that nonbroadcast video offerings still do not
serve as meaningful substitutes for local
broadcast television and that
competition within a local market
motivates a broadcast television station
to invest in better programming and to
provide programming tailored to the
needs and interests of the local
community in order to gain market
share. NAB and Nexstar urge the
Commission to expand the market
definition to include non-broadcast
video alternatives, such as online and
multichannel video programming
distributors (MVPD) video programming
sources. While the video marketplace
has changed substantially since the
current television ownership limits
were adopted in 1999 and since the last
Commission review of these rules
concluded in 2008, broadcast television
stations still play a unique and
important role in their local
communities. As such, the Commission
believes that, on the current record, a
rule focused on preserving competition
among local broadcast television
stations is still warranted. Thus, the
Commission does not include other
types of video programming providers
within the market to which the
restriction applies. The Commission
emphasizes, however, that this
conclusion could change in a future
proceeding with a different record.
55. The Commission’s finding does
not mean, however, that changes
outside the local broadcast television
market should not factor into the
Commission’s assessment of the rule
under Section 202(h) or that the
Commission is free to retain its existing
rule without any adjustments that take
into account marketplace changes.
Indeed, television broadcasters’
important role makes it critical for the
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Commission to ensure that its rules do
not unnecessarily restrict their ability to
serve their local markets in the face of
ever-growing video programming
options. Consumers are increasingly
accessing video programming delivered
via MVPDs, the internet, and mobile
devices. Moreover, the online video
distributor (OVD) industry—which
includes entities such as Netflix and
Hulu—continues to grow and evolve. In
addition to providing on-demand access
to vast content libraries, many OVDs are
now offering original programming and/
or live television offerings similar to
traditional MVPD offerings. The Second
Report and Order acknowledged the
popularity of these services but failed to
properly account for this in its analysis.
Accordingly, the Commission
reconsidered the Local Television
Ownership Rule and adopt common
sense modifications that will help local
television broadcasters achieve
economies of scale and improve their
ability to serve their local markets in the
face of an evolving video marketplace.
56. Eight-Voices Test. Upon
reconsideration, the Commission finds
that the Eight-Voices Test is
unsupported by the record or reasoned
analysis and is no longer necessary in
the public interest. Accordingly, the
Commission grants the NAB Petition
and the Nexstar Petition with respect to
this issue.
57. Despite the fact that the
Commission has spent years seeking
comment regarding the local ownership
rule, the record lacks evidence sufficient
to support the Commission’s decision to
retain the Eight-Voices Test. In the
Second Report and Order, the
Commission asserted that competition
among stations affiliated with the Big
Four networks (often the top-four rated
broadcast stations in a local market) and
at least four independent competitors
unaffiliated with a Big Four network
motivates all of the stations in a market
to improve their programming,
including providing additional local
news and public interest programming.
Yet the Commission did not provide or
cite any evidence to support this
argument, even though the Eight-Voices
Test has been around since 1999 (more
than enough time to observe whether
the Eight-Voices Test has been having
the expected impact in local markets).
58. The Commission also failed to
explain adequately why the number of
independent television stations must be
equal to the number of top-performing
stations in a market. The Commission
stated that a significant gap in audience
share persists between the top-four rated
stations in a market and the remaining
stations in most markets, but it offered
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no justification for the notion that the
dominance of four top-performing
stations must be balanced by an equal
number of independent, lowerperforming stations. The Commission
provided no precedent, record evidence,
or economic theory to support this
notion. Moreover, a significant gap in
audience share between the top-four
stations and the other stations in a
market could also logically justify
permitting the common ownership of
non-top-four stations to form a stronger
competitor to the top-four stations and
thus promote competition, even if fewer
than eight independent voices remain.
59. Instead, the Commission’s primary
justification for retaining the EightVoices Test apparently stems from the
historical use of the number eight as the
proper number of voices when the rule
was revised in 1999 to permit duopoly
ownership in certain circumstances.
Notably, that decision relied on
viewpoint diversity grounds to
determine the appropriate numerical
limit. The Commission subsequently
determined that the rule was no longer
necessary to promote viewpoint
diversity and instead relied on
competition to support its adoption of
the exact same voices limit in the 2006
Quadrennial Review Order. The
Commission, however, offered no
empirical evidence to support this line
drawing in the 2006 Quadrennial
Review Order as necessary to preserve
competition, and as discussed above,
the Commission finds that the rationale
set forth in the Second Report and
Order was flawed. Although the
Commission’s decision to retain the
Eight-Voices Test in the 2006
Quadrennial Review Order was upheld
in Prometheus Radio Project v. FCC, 652
F.3d 431 (3d Cir. 2011) (Prometheus II),
the Commission is obligated under
Section 202(h) to justify its broadcast
ownership rules based on the existing
record and in light of current
marketplace realities. On
reconsideration, the Commission finds
no record support for retaining the
Eight-Voices Test and concludes that
retaining it does not serve the public
interest. Further, as discussed below,
the Eight-Voices Test prevents the
realization of public interest benefits.
Accordingly, it must be eliminated.
60. The record fails to support the
adoption of a different voice test, e.g.,
six voices, despite specific requests for
comment on alternative voice tests in
this proceeding. One commenter argued
for lowering the voice count in general,
and another proposed changing the test
to four voices—a proposal the
Commission rejects because such a
restriction would be redundant given its
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decision, as discussed below, to retain
the Top-Four Prohibition. Another
commenter argued that the Eight-Voices
Test should be eliminated and not
replaced with an alternative test. No
other commenters offered support for a
different voice test. The Commission
finds no justification for relying on an
arbitrary voice count to promote
competition and concludes that the
public interest is better served by the
revised rule the Commission adopts in
this Order, which will allow
combinations that will help lower-rated
stations better serve their viewers while
preserving the restriction that an entity
may not own two top-four rated stations
in a market unless it can demonstrate
that such a combination will serve the
public interest and in no event will
allow common ownership of more than
two stations in a market, subject to the
contour overlap provision. The
Commission finds that this is a more
effective way to promote competition
and still avoid harms associated with
significant concentration in local
markets than an arbitrary remaining
voices test.
61. The Commission not only failed to
provide a reasoned basis for retaining
the Eight-Voices Test; it also ignored
evidence in the record demonstrating
that the Eight-Voices Test lacks any
economic support, is inconsistent with
the realities of the television
marketplace, and prevents combinations
that would likely produce significant
public interest benefits. Indeed, no
commenter has produced evidence of
any other industry where the
government employs an eightcompetitor test. In multiple instances,
the Commission acknowledged the
potential public interest benefits of
common ownership, which potentially
allow a local broadcast station to invest
more resources in news or other public
interest programming that meets the
needs of its local community. The
Commission finds that the Eight-Voices
Test denies the public interest benefits
produced by common ownership
without any evidence of countervailing
benefits to competition from preserving
the requirement. Furthermore, these
markets—including many small and
mid-sized markets that have less
advertising revenue to fund local
programming—are the places where the
efficiencies of common ownership can
often yield the greatest benefits. The
Commission’s action in repealing the
Eight-Voices Test will enable local
television broadcasters to realize these
benefits and better serve their local
markets. In particular, the record
suggests that local news programming is
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typically one of the largest operational
costs for broadcasters; accordingly,
stations may find that common
ownership enables them to provide
more high-quality local programming,
especially in revenue-scarce small and
mid-sized markets. After the draft order
in this proceeding was publicly
released, DISH Network L.L.C. (DISH)
submitted an economic study based on
viewer ratings data applicable to
existing combinations of local television
stations as compared with ratings data
from independently owned stations in
DMAs deemed comparable to the DMAs
served by commonly owned stations.
DISH claims that the study shows that
common ownership of local television
stations does not produce increased
ratings for local programming; therefore,
common ownership does not produce
higher-quality local programming. DISH
provides no reason it could not have
submitted this study earlier in response
to broadcasters’ claims that relaxation of
the rule would lead to more locally
responsive and higher quality
programming. Thus, it is inexcusably
late. 47 CFR 1.429(b), (f). Moreover, the
study suffers from significant
methodological issues and fails to
provide a sufficient basis upon which to
draw any conclusions. For example, the
study employs a simplistic analysis
covering a small sample size and the
results are highly dependent on the
selection of data points, such as control
DMAs, viewing period, and time slot.
Furthermore, the analysis fails to
address issues of statistical significance
regarding viewership, and the crosssectional analysis fails to account for
other variables that may influence
viewership in different markets or
otherwise address the cases in the filing
for which viewership is higher in
duopoly markets. Ultimately, the study
does not undermine the Commission’s
finding that efficiencies gained through
common ownership can allow
broadcasters to invest more resources in
producing more and higher-quality
locally responsive programming.
62. Top-Four Prohibition. In contrast
to the Eight-Voices Test, the
Commission finds that its decision in
the Second Report and Order to treat
combinations of two top-four stations
differently from other combinations is
supported in the record. The
Commission therefore denies the NAB
Petition and the Nexstar Petition to the
extent each requested complete
elimination of the Top-Four Prohibition.
As discussed below, however, the
Commission finds that modification of
the Top-Four Prohibition to include a
case-by-case analysis is appropriate in
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order to address instances in which the
application of the Top-Four Prohibition
may not be warranted based on the
circumstances in a particular market or
with respect to a particular transaction.
This hybrid approach will allow for a
more refined application of the Local
Television Ownership Rule that will
help facilitate the public interest
benefits associated with common
ownership in local markets.
63. The ratings data in the record
generally supported the Commission’s
line drawing, and the potential harms
associated with top-four combinations
find support in the record. The
Commission has repeatedly concluded
that the Top-Four Prohibition is
necessary to promote competition in the
local television marketplace. As the
Commission has consistently found,
there is generally a significant cushion
of audience share percentage points that
separates the top four stations from the
fifth-ranked stations. In the Second
Report and Order, the Commission
found that this pattern has not changed.
Thus, top-four combinations would
generally result in a single firm’s
obtaining a significantly larger market
share than other stations and reduced
incentives for commonly owned local
stations to compete for programming,
advertising, and audience shares. The
Commission also finds that the data
were sufficiently recent and
uncontradicted by any newer ratings
data in the record, such that it was
appropriate for the Commission to rely
on the data in reaching its decision. The
Commission considered alternative
arguments and data in the record and
ultimately found that the Top-Four
Prohibition, last endorsed in the 2006
Quadrennial Review Order, continued
to be supported. In arguing that the TopFour Prohibition should be eliminated,
NAB notes that evidence in the record
demonstrated that the concerns that the
Top-Four Prohibition is intended to
address may not be present in many
markets. NAB also provides additional
information demonstrating that some
markets do not have a gap between the
ratings of the fourth- and fifth-ranked
stations or that the gap is larger between
second- and third-ranked stations in
some markets. The Commission has
long conceded that the justification for
the Top-Four Prohibition does not apply
in all markets. Thus, the rule may
prohibit combinations that do not
present public interest harms or that
offer potential public interest benefits
that outweigh any potential harms. To
this extent, the bright-line prohibition is
over-inclusive. On reconsideration, the
Commission believes that it is
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appropriate to modify the rule to allow
for more flexibility.
64. In particular, the Commission
takes steps to mitigate the potentially
detrimental impacts of applying the
Top-Four Prohibition in certain
circumstances. In the Second Report
and Order, the Commission conceded
the potential public interest benefits
from allowing additional common
ownership, yet found that the harms
associated with top-four combinations
exceeded these benefits. This logic no
doubt holds when the rationale for
adopting the Top-Four Prohibition
applies, though the benefits could
exceed the harms in certain
circumstances based on an evaluation of
the characteristics of a particular market
or a particular transaction.
65. Instead of relying solely on the
bright-line application of the Top-Four
Prohibition, the Commission is adopting
a hybrid approach that will allow
applicants to request a case-by-case
examination of a proposed combination
that would otherwise be prohibited by
the Top-Four Prohibition. Under a
hybrid approach, a rule includes both
bright-line provisions and a case-by-case
element to allow for consideration of
market-specific factors. Such an
approach provides certainty and
flexibility when determining whether a
particular transaction should be granted.
Though no party commented on this
issue, the Commission finds that the
record supports its approach. As
discussed in this Order, special scrutiny
of combinations of two top-four rated
stations is still supported by the record,
though the record also demonstrates a
need for flexibility in addressing
circumstances in which application of
the Top-Four Prohibition may not be
appropriate due to the particular
circumstances in a local market. The
hybrid approach is well suited for such
circumstances. Such an approach will
help mitigate the potential drawbacks
associated with strict application of the
Top-Four Prohibition, while still
preserving the ease and efficiency of
applying the rule. This revised rule will
continue to promote robust competition
in local markets while also facilitating
transactions, in appropriate
circumstances, that will allow broadcast
stations to achieve economies of scale
and better serve their local viewers.
66. As the Commission has just
discussed, the record demonstrates the
need for flexibility in the application of
the Top-Four Prohibition. Given the
variations in local markets and specific
transactions, however, the Commission
does not believe that applicants would
be well served by a rigid set of criteria
for its case-by-case analysis. The record
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does, however, suggest the types of
information that applicants could
provide to help establish that
application of the Top-Four Prohibition
is not in the public interest because the
reduction in competition is minimal
and is outweighed by public interest
benefits. Such information regarding the
impacts on competition in the local
market could include (but is not limited
to): (1) Ratings share data of the stations
proposed to be combined compared
with other stations in the market; (2)
revenue share data of the stations
proposed to be combined compared
with other stations in the market,
including advertising (on-air and
digital) and retransmission consent fees;
(3) market characteristics, such as
population and the number and types of
broadcast television stations serving the
market (including any strong
competitors outside the top-four rated
broadcast television stations); (4) the
likely effects on programming meeting
the needs and interests of the
community; and (5) any other
circumstances impacting the market,
particularly any disparities primarily
impacting small and mid-sized markets.
Applicants are encouraged to provide
data over a substantial period (e.g., the
past three years, similar to the
requirement in the failing/failed station
waiver test) to strengthen their request
and to help avoid circumvention of the
Top-Four Prohibition based on
anomalous data over a short period of
time or manipulation of program
offerings prior to the proposed
transaction. In the end, applicants must
demonstrate that the benefits of the
proposed transaction would outweigh
the harms, and the Commission will
undertake a careful review of such
showings in light of the record with
respect to each such application.
67. The Commission disagrees with
the contention that affording licensees a
case-by-case opportunity to seek
approval of top-four combinations
cannot be squared with the bright-line
rule adopted in the Commission’s 2014
Retransmission Consent Report and
Order (79 FR 28615, May 19, 2014, FCC
14–29, rel. Mar. 31, 2014). There, the
Commission concluded that the
potential competitive harms arising
from joint negotiation of retransmission
consent by non-commonly owned
stations outweighed the potential
benefits and determined that a brightline prohibition would be more
administratively efficient than case-bycase review because it would provide
the bargaining parties with advance
notice of the appropriate process for
such negotiation. Here, however, the
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result of the Commission’s case-by-case
review of proposed top-four
combinations will provide bargaining
parties with advance notice of whether
joint retransmission consent
negotiations for the two stations in
question will be allowed. Moreover,
common ownership of two top-four
stations implicates a broader range of
potential benefits and harms than a
narrow agreement between two top-four
stations to jointly negotiate
retransmission consent so there is no
inherent inconsistency between
adopting a bright-line rule in the latter
case and a case-by-case review in the
former case. Additionally, the
Commission rejects the contention that
adopting a case-by-case review is
inconsistent with the statute. To the
extent that the existing Top-Four
Prohibition is overbroad given the
current state of competition, as the
Commission concludes here, then the
existing prohibition, absent
modification, is not necessary in the
public interest as a result of competition
and should be modified. Moreover, in
adopting this approach, the Commission
declines to adopt specific criteria
related to the issue of retransmission
consent, as recently advocated by some
commenters. Instead, as discussed in
this Order, the Commission believes
that the case-by-case review process will
allow parties to advance any relevant
concerns—including concerns related to
retransmission consent issues—in the
context of a specific proposed
transaction if such issues are relevant to
the particular market, stations, or
transaction.
68. Similarly, the Commission rejects
the recommendation of Independent
Television Group (ITG) that the
Commission adopt a presumption in
favor of top-four combinations in small
and mid-sized markets. ITG provides no
evidence sufficient to support such a
presumption. ITG simply relies on
NAB’s assertion in its 2014 comments
that in some markets, there may have
been significant disparities in audience
share among some of the top-four rated
stations. The case-by-case analysis is not
weighted in favor of transactions in any
particular market, and applicants in
small and mid-sized markets will be
able to provide market-specific evidence
supporting their requests.
69. Gray Television, Inc. proposes
that, at least in smaller markets, two
stations be permitted to combine
ownership if one of the stations has not
produced a local newscast in the
previous two years. The Commission
finds, however, that market
characteristics and the state of local
programming, including local news
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offerings, are better considered in its
case-by-case analysis at this time. The
Commission anticipates that any
transactions processed under this caseby-case approach will help inform any
consideration of specific criteria that
could be included in any future revision
of the Local Television Ownership Rule,
which will be reviewed again in the
forthcoming 2018 Quadrennial Review
proceeding.
70. Minority and Female Ownership.
The Commission finds that the
modifications adopted to the Local
Television Ownership Rule are not
likely to harm minority and female
ownership. As noted in the Second
Report and Order, data in the record
demonstrate that relaxation of the Local
Television Ownership Rule in 1999 did
not have a negative impact on overall
minority ownership levels. In this
lengthy proceeding, no party has
presented contrary evidence or a
compelling argument demonstrating
why relaxing this rule will have a
different impact. Indeed, consistent
with the Second Report and Order, the
Commission finds that the record does
not support a causal connection
between modifications to the Local
Television Ownership Rule and
minority and female ownership levels.
71. In the Second Report and Order,
the Commission stated that ensuring the
presence of independently owned
broadcast television stations in the local
market indirectly increases the
likelihood of a variety of viewpoints and
preserving ownership opportunities for
new entrants. The Commission’s
comment, however, did not indicate a
belief that the rule would promote
minority and female ownership
specifically, but rather that the rule
would promote ownership diversity
generally by limiting common
ownership of broadcast television
stations. This statement will continue to
be true with respect to the revised rule
that the Commission adopts in this
Order. Under Section 202(h), however,
the Commission cannot continue to
subject broadcast television licensees to
aspects of the Local Television
Ownership Rule that can no longer be
justified based on the unsubstantiated
hope that these restrictions will promote
minority and female ownership. In
addition, the Commission disagrees
with the general assertion by UCC et al.
that the Commission cannot modify any
of its media ownership rules without
further study of the impact on minority
and female ownership. The Commission
also disagrees with assertions by the
Multicultural Media, Telecom and
internet Council and the National
Association of Black Owned
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Broadcasters that the rules can be
retained based on promoting news
coverage of specific issues.
72. Incentive Auction. The
Commission reiterates that it remains
premature to analyze the implications of
the incentive auction on the Local
Television Ownership Rule. Contrary to
the position of certain parties, the
Commission cannot—and did not in the
Second Report and Order—use the
auction as an excuse for delaying action
and refusing to fulfill its obligations
under Section 202(h). While the
Commission finds fault in its prior
decision to retain the existing television
ownership restrictions without
modification, the incentive auction was
not a factor in that decision. Instead, the
Commission properly found that it
could not delay a decision on its rules
because of the auction nor could it
adopt changes to its rules based on
speculation as to the final results of the
auction. The Commission agrees with its
prior finding. Section 202(h) compels
the Commission to act on the record
before it and determine whether to
retain, repeal, or modify the Local
Television Ownership Rule based on the
realities of the current marketplace,
which the Commission has done.
Though the auction has finished, it is
still too soon to evaluate its impacts on
the television marketplace. While there
is still time for stations to change their
post-auction channel sharing elections,
the initial results of the auction suggest
that the auction may not have a
significant impact in the context of the
Local Television Ownership Rule, as the
overwhelming majority of commercial,
full-power winning bidders have elected
to channel share once they surrender
their spectrum. The Commission will
continue to monitor these elections as
part of its continuing efforts to assess
the impact of the auction on the
television marketplace. As noted in the
Second Report and Order, the
Commission will evaluate the broadcast
marketplace post-auction and expects
that these issues will be considered in
the forthcoming 2018 Quadrennial
Review proceeding.
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D. Local Radio Ownership Rule
1. Introduction
73. The Commission denies in part
and grants in part Connoisseur’s
petition for reconsideration of the
Commission’s decision in the Second
Report and Order to retain the current
methodology for determining
compliance with the Local Radio
Ownership Rule in markets containing
embedded markets (i.e., smaller
markets, as defined by Nielsen Audio,
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that are included in a larger parent
market). The Commission grants
Connoisseur’s petition to the extent it
seeks a presumption that would apply
its two-prong test for waiver requests
involving existing parent markets with
multiple embedded markets pending
further consideration of this issue in the
2018 Quadrennial Review proceeding.
2. Background
74. Connoisseur seeks reconsideration
of the decision in the Second Report
and Order to retain the existing
methodology for embedded markets and
asks the Commission to adopt a new
two-pronged test for a station owner that
seeks to own stations licensed to home
counties (i.e., the county in which the
station’s community of license is
geographically located) in different
embedded markets within a single
parent market. Consistent with the
Commission’s current methodology,
under the first part of Connoisseur’s
proposed test, a station owner would be
required to comply with the numerical
ownership limits using the Nielsen
Audio Metro methodology in each
embedded market. Under the second
part, however, the station owner would
be required to comply with the
ownership limits using a contouroverlap methodology in lieu of the
Commission’s current parent market
analysis. Connoisseur argues that, as a
result of the Commission’s existing
methodology, a broadcaster which owns
stations in one embedded market may
be precluded from owning stations in
another embedded market, despite the
lack of competitive overlap between
those markets.
3. Discussion
75. The Commission denies in part
and grants in part Connoisseur’s
petition for reconsideration. First, the
Commission finds that its decision to
not adopt a blanket change to the
current methodology was supported by
a reasoned explanation. Second, the
Commission finds that its decision to
adopt a contour-overlap methodology
for the Puerto Rico market is not at odds
with the approach the Commission took
regarding embedded markets. Finally,
the Commission grants Connoisseur’s
alternative request to adopt a
presumptive waiver approach for
existing parent markets with multiple
embedded markets.
76. The Commission finds that it
provided a reasoned explanation for its
decision in the Second Report and
Order to not adopt a blanket change to
the current embedded market
methodology. Connoisseur argues that
the Commission acted arbitrarily in
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deciding to retain the current
methodology. In particular, Connoisseur
maintains that counting stations from
multiple embedded markets for
purposes of calculating compliance with
the numerical limits in the parent
market is unreasonable because stations
in embedded markets do not compete in
any meaningful way with stations in
other embedded markets or stations in
the central city of the parent market.
The Commission noted in the Second
Report and Order, it has long relied on
Nielsen Audio’s market analysis, as
reported by BIA, which lists all the
stations that are deemed to compete in
a given market (often referred to as
above-the-line stations), as the basis for
multiple ownership calculations for
embedded and parent markets. The
Commission found that the Nielsendefined markets are the primary means
by which broadcasters and advertisers
place a value on advertising sold by
stations listed as participating in the
market. Nielsen Audio’s market
definitions are recognized as the
industry standard and provide for
consistency and ease of application in
comparison to other possible methods
for defining local radio markets. The
inclusion of an embedded market
station as an above-the-line station in a
parent market therefore has long been
thought to reflect a determination by
Nielsen Audio that, absent other
information, the station competes in
that market. The Commission notes that
its continued reliance on Nielsen Audio
market definitions for purposes of
applying the Local Radio Ownership
Rule provides an important level of
certainty to radio licensees in all
markets, including those in embedded
markets, and overcomes disadvantages
associated with the contour-overlap
approach. Although Nielsen has
historically defined what stations
compete in a market based on
geographical market boundaries, and the
Commission’s rules have relied on these
determinations in determining
compliance with its ownership caps,
Connoisseur’s Oct. 30, 2017 ex parte
letter raises issues related to embedded
markets that should be further explored
in greater detail in the 2018
Quadrennial Review proceeding.
However, the arguments in the ex parte
letter support adoption of a presumptive
waiver approach for transactions
involving existing parent markets with
multiple embedded markets.
77. The Commission also finds that its
decision in the Second Report and
Order to adopt a contour-overlap
methodology for the Puerto Rico market
is not inconsistent with the approach to
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embedded markets. Connoisseur argues
that parent markets containing multiple
embedded markets are analogous to the
Puerto Rico market where mountainous
topography, as opposed to a central city,
separates smaller centers of economic
activity within the larger parent market.
Accordingly, Connoisseur asserts that
the contour-overlap methodology the
Commission applies to the Puerto Rico
market likewise should be applied in
the context of embedded markets in lieu
of the Commission’s current parent
market analysis. The Commission finds
that differences between the Puerto Rico
market and a parent market that
includes embedded markets make the
comparison between the two
circumstances inappropriate. As one
example, the core location of a station’s
listenership has the potential to shift
geographically over time in a parent/
embedded market scenario in a way that
would be unlikely, or even impossible,
where, as in Puerto Rico, the physical
terrain prevents a station from reaching
other geographic areas. Indeed, the
Commission has long stated that the
Puerto Rico market is unique, even as
compared to other large metro areas.
The Commission has a long history—
dating back to 2003—of applying the
contour-overlap methodology to Puerto
Rico on a case-by-case basis due to the
unique characteristics of that market.
The Commission therefore finds that its
decision to retain the existing
methodology for embedded markets is
not undermined by its decision to adopt
a contour-overlap methodology in
Puerto Rico.
78. For these reasons, the Commission
continues to find that, rather than
adopting Connoisseur’s proposal for an
across-the-board change to the
Commission’s embedded market
methodology, entertaining a marketspecific waiver is the appropriate
approach at this time. In the Second
Report and Order, the Commission
acknowledged Connoisseur’s concerns
with respect to the particular
characteristics of the current New York
market and indicated its willingness to
entertain a waiver specific to that
market, a willingness the Commission
reiterates in this Order. Ultimately, the
issue continues to appear narrow in
scope—largely specific to a small
number of parties’ concerns with at
most two markets. The circumstances
Connoisseur describes could apply
currently to, at most, two markets—New
York City and Washington, DC. The
Commission notes, however, that
embedded market designations are
subject to change, with the potential for
embedded markets to be created,
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modified, or eliminated in the future.
For instance, in addition to New York
and Washington, DC, Connoisseur
previously had identified San Francisco
as an example of a parent market with
two embedded markets. One of those
embedded markets, however, is no
longer rated by Nielsen. Accordingly,
the San Francisco market now includes
only one embedded market and is
therefore no longer relevant to the issues
discussed in Connoisseur’s petition,
which pertain solely to parent markets
containing multiple embedded markets.
As such, the potential impact of a
proposed transaction involving
embedded market stations may vary
based on the specific markets, stations,
and ownership interests involved.
79. Accordingly, the Commission
finds Connoisseur’s argument regarding
a presumptive waiver approach to be
persuasive. While a bright-line rule
codifying Connoisseur’s preferred
approach to embedded markets would
no doubt provide greater certainty, as
discussed in this Order, the Commission
does not believe that such an approach
is supported by the record at this time.
Instead, the Commission intends to fully
examine its existing methodology
regarding embedded market transactions
in the forthcoming 2018 Quadrennial
Review proceeding. Pending the
outcome of this review, however, the
Commission adopts a presumption in
favor of applying Connoisseur’s twoprong test proposed on reconsideration
to waiver requests involving existing
parent markets with multiple embedded
markets (i.e., New York and
Washington, DC). The Commission
finds that there is sufficient evidence on
the record to support a presumption that
a waiver of the Local Radio Ownership
Rule as to stations in these markets
serves the public interest if the
transaction at issue satisfies the twoprong test. Pursuant to section 310(d) of
the Communications Act, the
Commission must make a public
interest determination with respect to
any future applications based on the
entire record with respect to that
application. Throughout the proceeding,
Connoisseur has provided information
demonstrating that, due to the particular
circumstances in these markets,
applying the existing market
methodology may not be warranted.
These showings provide the
Commission with sufficient confidence
that transactions consistent with this
presumption likely will not unduly
impact competition in these markets,
subject to the Commission’s review
under section 310(d). The Commission
finds, however, that it is appropriate to
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limit the presumption to these markets
(New York and Washington, DC),
pending review in the 2018 Quadrennial
Review proceeding, to avoid any
potential manipulation of embedded
markets in other Nielsen Audio markets.
80. Adoption of this presumption will
give Connoisseur—and other parties—
sufficient confidence with which to
assess possible future actions. Further,
the Commission anticipates that any
such transactions will help inform its
subsequent review of the Local Radio
Ownership Rule—and, in particular, the
treatment of embedded market
transactions.
E. Television JSA Attribution
1. Introduction
81. On reconsideration, the
Commission finds that it erred in its
decision to adopt the Television JSA
Attribution Rule and eliminates the
Television JSA Attribution Rule. The
petitioners also argue that the
attribution decision must be reversed on
the grounds that (1) the decision had the
effect of tightening the media ownership
rules, and that the Commission failed to
properly analyze the impact of the
attribution decision as required under
Section 202(h) of the 1996
Telecommunications Act; and (2) the
decision was inconsistent with the
Commission’s repeal of the wireless
attributable material relationship (AMR)
rule. Because the Commission is
reversing its decision to adopt the
Television JSA Attribution Rule on
other grounds, it does not need to reach
these arguments.
2. Background
82. The Commission first considered
whether to attribute television JSAs in
1999. It declined to do so, finding that
JSAs did not convey a sufficient degree
of influence or control over station
programming or core operations to
warrant attribution and that JSAs helped
produce public interest benefits. The
Commission sought additional comment
on this conclusion in a 2004 notice of
proposed rulemaking after attributing
radio JSAs in the 2002 Biennial Review
Order. Then in 2014, nearly a decade
after initially seeking comment on the
issue, the Commission changed course
and adopted the Television JSA
Attribution Rule, despite a lack of
evidence suggesting that its prior
determination that television JSAs do
not convey sufficient influence or
control to warrant attribution was
wrong. Specifically, the rule established
that JSAs that involve the sale of more
than 15 percent of the weekly
advertising time of a station (brokered
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station) by another in-market station
(brokering station) are attributable under
the Commission’s ownership rules. As a
result, the brokering station was deemed
to have an attributable interest in the
brokered station, and the brokered
station would count toward the
brokering station’s permissible
ownership totals.
83. In the Second Report and Order,
the Commission concluded that the
Local Television Ownership Rule (with
a minor modification) still served the
public interest and it re-adopted the
Television JSA Attribution Rule based
on the same rationale articulated in the
Report and Order (79 FR 28996, May 20,
2014, FCC 14–28, rel. Apr. 15, 2014). By
their Petitions, NAB and Nexstar now
seek reconsideration of the decision to
re-adopt the Television JSA Attribution
Rule, arguing that the Commission, in
adopting the rule, ignored the evidence
before it and reached a decision
unsupported by the record.
3. Discussion
84. The Commission finds that
Petitioners provide valid reasons to
reconsider the Commission’s decision to
adopt the Television JSA Attribution
Rule. The Commission’s attribution
analysis was deficient and failed to
adequately consider the record, which
does not support the Commission’s
conclusion that television JSAs confer
on the brokering station a sufficient
degree of influence or control over the
core operating functions of the brokered
station to warrant attribution. In
addition, the record contains ample
evidence of the public interest benefits
that these JSAs provide. Even if the
Commission had correctly determined
that television JSAs involving more than
15 percent of the brokered station’s
weekly advertising time confer
sufficient influence to warrant
attribution, the Commission concludes
that the potential benefits of television
JSAs outweigh the public interest in
attributing such JSAs. Accordingly, the
Commission grants the NAB Petition
and the Nexstar Petition with respect to
this issue. As a result of the
Commission’s decision, 47 CFR
73.3613(d)(2) and the notes to 47 CFR
73.3555 will be amended to reflect the
fact that television JSAs are no longer
attributable. Additionally, various
Commission rules will need to be
revised to reflect the other rule changes
and decisions adopted in this Order, as
set forth in the final rules. The
Commission directs the Media Bureau
to make all form modifications and to
take any other steps necessary to
implement all the rule changes and
other relevant decisions adopted in this
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Order. Though television JSAs will no
longer be attributable as a result of the
amount of advertising time brokered,
the Commission reminds licensees that
they must retain ultimate control over
their programming and core operations
so as to avoid the potential for an
unauthorized transfer of control or the
existence of an undisclosed or
unauthorized real party in interest.
85. The Commission failed to
demonstrate that television JSAs confer
a sufficient degree of influence or
control so as to be considered an
attributable ownership interest under
the Commission’s ownership rules.
While the Commission pointed out that
the attribution analysis traditionally
seeks to identify interests that provide
the holder with the incentive and ability
to influence or control the programming
or other core operational decisions of
the licensees—an inquiry that often
relies on the Commission’s predictive
judgement—the Commission may not
ignore the record or the realities of the
marketplace when making this
determination.
86. Here, the Commission’s theory of
attribution—a reversal of its earlier
decision that television JSAs should not
be attributable—was belied by its own
extensive experience reviewing and
approving television JSAs. Between
2008 and the decision to attribute
television JSAs in 2014, the
Commission’s Media Bureau reviewed
and approved 85 television JSAs in the
context of transaction reviews. Given
the Commission’s extensive history
reviewing specific television JSAs, it is
telling that the record was devoid of any
evidence that any JSA allowed a
brokering station to influence even a
single programming decision of a
brokered station.
87. As Nexstar points out, the
Commission’s only citation in support
of the theory that television JSAs might
provide some measure of influence or
control was inapposite. In Ackerley
Group, Inc., 17 FCC Rcd 10828 (2002),
the Commission found that a
combination of agreements, which
included a flat-fee television JSA, were
substantively equivalent to an
attributable local marketing agreement
(LMA). Yet the Commission’s
attribution analysis in the Report and
Order relied solely on the sale of
advertising time and not a combination
of other agreements that may justify
attribution under the Commission’s
rules and precedent. As such, this
isolated incident failed to provide
support for the Commission’s theory of
attribution.
88. The Commission attempted to
sidestep the lack of evidence to support
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its theory of attribution by relying on
the decision in the 2002 Biennial
Review Order to attribute radio JSAs.
The Commission now agrees with
Nexstar that this reliance was not
appropriate. First, the Commission
failed to explain why differences in fee
structure (typically fixed fees for radio
JSAs versus a percentage of advertising
revenue for television JSAs) did not
mitigate the Commission’s earlier
concerns that a fixed fee structure—
which the Commission found to be
common in radio JSAs—effectively
transferred the market risk to the
brokering station. In a percentage fee
structure, the broker and brokering
stations split revenues based on agreed
upon percentages. By contrast, a flat fee
structure provides a payment to the
brokered station regardless of
performance or revenues. The Third
Circuit relied on this finding when
upholding the decision to attribute radio
JSAs, and the Commission also
emphasized the fixed fee structure when
it proposed to attribute television JSAs
in 2004. The record shows, however,
that television JSAs generally rely on
percentage fee arrangements in which
the brokered station retains a substantial
portion of the advertising revenue,
which makes it substantially less likely
that the brokered station’s programming
decisions would be significantly
influenced by the brokering station.
This critical difference, however, was
simply glossed over without an
explanation as to how a percentage fee
structure transferred market risk to the
brokering station in the same way as a
fixed fee structure. Indeed, it appears
that the typical revenue split gives the
licensee of the brokered station a
significant interest in the operation and
success of the station that is not present
in a fixed fee arrangement. While the
Commission declines to attribute
television JSAs for the reasons set forth
in this Order, it notes that, under
Ackerley, the Commission could still
find that the terms of an individual
television JSA (either alone or in
conjunction with other agreements) rise
to the level of attribution.
89. The Commission also failed to
consider sufficiently other distinctions
between the television market and the
radio market that undermined its
reliance on the radio JSA attribution
precedent. For example, unlike radio
stations, television stations typically
have network affiliations, which limits
the amount of programming that a
brokering station could potentially
influence and the amount of available
advertising time for sale. In the
Commission’s experience reviewing
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television JSAs in transaction reviews,
most of the television JSAs approved by
the Commission involved the brokering
of stations with network affiliations. To
be sure, the Commission disagreed that
this is a meaningful distinction, but
once again, it failed to provide any
record evidence to support its theory.
The Commission claimed that, even
with a network affiliation in place, the
broker could potentially influence the
selection of non-network programming,
whether to preempt network
programming, and/or the choice of
network affiliation. This claim,
however, was not supported with any
evidence of such influence being
exerted, neither over individual
programming decisions nor the
selection of a network affiliation.
90. The Commission similarly
brushed aside evidence that television
stations rely less on local advertising
revenue than radio stations, which
would reduce the amount of advertising
time sold by the broker. Accordingly,
the broker would control less of the
television station’s advertising revenue,
which would limit the ability and
incentive of the broker to exert
significant influence or control over the
brokered station’s core operating
procedures. The Commission summarily
concluded that because both radio JSAs
and television JSAs involve the sale of
advertising time, both must be treated
the same for attribution purposes. But
this one-size-fits-all attribution analysis
is not supported by the record and
cannot be sustained.
91. The lack of evidence supporting
the Commission’s determination that
television JSAs confer a significant
degree of influence or control over the
core operating functions of the brokered
station provides sufficient reason for the
Commission to eliminate the Television
JSA Attribution Rule. But even if the
Commission had appropriately
determined that television JSAs meet
the attribution criteria, it still should
have evaluated whether the public
interest would be served by making the
agreements attributable. While the
Commission did acknowledge the
potential for benefits flowing from the
use of television JSAs in the Report and
Order, the Commission expressly
refused to consider these public interest
benefits in the context of its attribution
decision, claiming that the public
interest benefits should be considered in
the context of its analysis of the local
ownership rules. While declining to
evaluate the significant record evidence
of the public interest benefits produced
by television JSAs, the Commission
claimed that it would preserve
beneficial television JSAs through a
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waiver process. That process, however,
proved to be illusory, as the
Commission did not grant a single
waiver request while the Television JSA
Attribution Rule was initially in effect,
which ultimately led to Congressional
action to protect existing television
JSAs. As discussed in this Order, the
Commission finds that the record does
not support attribution of television
JSAs in the first instance, so there is no
need to consider whether to adopt a
waiver process
92. The Commission was correct that
the potential public interest benefits of
television JSAs are not relevant to
whether these agreements satisfy the
Commission’s general attribution
criteria (i.e., whether they confer the
potential for significant influence), but
that does not excuse the Commission
from assessing the record to determine
whether, if the attribution criteria are
satisfied, attribution would serve the
public interest. Notably, when the
Commission attributed radio JSAs in the
2002 Biennial Review Order, it did
undertake such an assessment and
found that the balance of interests, in
those particular circumstances,
supported the decision to attribute radio
JSAs. That finding was based on the
record in that proceeding, which did not
contain significant or detailed evidence
of the claimed public interest benefits of
radio JSAs, and does not control the
Commission’s analysis of the potential
benefits of television JSAs.
93. Additionally, in the Second
Report and Order, which reinstated the
Television JSA Attribution Rule, the
Commission included only a brief,
general discussion of the rationale for
attributing television JSAs, largely
ignoring the benefits of television JSAs.
The Commission failed to discuss the
voluminous record regarding the
benefits produced by JSAs, instead
citing anecdotal evidence that
attribution of television JSAs—prior to
being vacated by the Third Circuit—had
produced opportunities for minority
and female ownership. Its sole citation
for this proposition, however, was a
blog post authored by then-Chairman
Tom Wheeler and Commissioner
Mignon Clyburn. This claimed benefit is
not supported by the record and, in fact,
there is record evidence that refutes this
assertion. This cursory treatment does
not constitute an assessment of the
record regarding the potential public
interest benefits of television JSAs. As
such, the Commission is not persuaded
by the arguments that it properly
weighed the public interest benefits
before implementing this new rule. The
American Cable Association (ACA)
argues that eliminating the Television
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JSA Attribution Rule will allow
broadcasters to covertly coordinate their
retransmission consent negotiations in
contravention of the joint negotiation
prohibition. This argument is not
persuasive. Broadcasters are prohibited
from jointly negotiating retransmission
consent for stations in the same local
market that are not under common de
jure control permitted by the
Commission. Licensees are expected to
comply with the Communications Act
and Commission rules and policies, and
the Commission has authority to take
enforcement action where it finds a
licensee has violated any relevant
statutes, rules, or policies. The
Commission will not assume that
licensees will violate its rules, but
entities can file a complaint if they
believe that any broadcaster is violating
the joint negotiation prohibition, and
the Commission will take appropriate
action.
94. On reconsideration, the
Commission concludes that the record
demonstrates that television JSAs can
promote the public interest, and that
this provides an independent reason for
eliminating the Television JSA
Attribution Rule. Indeed, the record
demonstrates that television JSAs have
created efficiencies that benefit local
broadcasters—particularly in small- and
medium-sized markets—and have
enabled these stations to better serve
their communities. The video
marketplace is changing rapidly, and
television JSAs can help reduce costs
and attract vital revenue at a time of
increasing competition for viewership.
Broadcasters can turn these efficiencies
into increased services for local
communities. For example, a JSA
between two stations in Kansas helped
create cost savings that, in turn, allowed
the stations to fund weather emergencyrelated crawls in Spanish, a service vital
to the tornado-prone area. Other stations
have been able to increase their local
news programming and further invest in
investigative reporting due to their JSAs.
Additionally, certain JSAs have helped
spur minority ownership. As noted in
the record, a station owned by Tougaloo
College, a historically African-American
college, has credited its JSA for
providing the resources necessary to
upgrade to HD, to produce content
relevant to its community, and to cover
local sporting events. This is just a
sampling of the many examples in the
record in which JSAs have benefited
local stations and communities.
95. Furthermore, the Commission
failed to cite any evidence of actual
harm associated with television JSAs.
The Commission’s analysis here under
the public interest standard does not
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supersede any antitrust analysis
performed by the Department of Justice
Antitrust Division (DOJ) on a case-bycase basis regarding JSAs or other
agreements among broadcasters that are
similar in function. Indeed, the
Commission’s public interest analysis
differs from DOJ’s antitrust review,
reflecting a broader evaluation of the
potential harms and benefits of
ownership combinations in light of the
requirements of the Communications
Act and Commission rules and the
objectives of the Act and rules.
Consequently, nothing in this Order, or
any amendment made by this Order,
should be construed to modify, impair,
or supersede the operation or
applicability of any state or federal
antitrust laws.
96. The Commission stated that JSAs
could, possibly, allow the stations to
raise their advertising rates above what
could be achieved if the ad time were
sold independently. The Commission,
however, failed to engage in any actual
analysis of the impact of television JSAs
on advertisers, and the record in this
proceeding contained no evidence of
stations charging higher rates for
advertising sold pursuant to a JSA and
no support from advertisers for the
Television JSA Attribution Rule. On the
contrary, there was evidence in the
record that advertisers have benefitted
from JSAs, which make their ad buys
more efficient. Similarly, as discussed
above, the Commission did not identify
a single instance of harm to viewers or
competition in local markets resulting
from a broker’s exercise of influence
over the programming or other core
operations of a brokered station—
indeed, as discussed above, the
Commission did not cite a single
instance of such influence even being
exerted.
97. The Commission finds that, on
balance, the public interest is best
served by not attributing television
JSAs, regardless of whether they
technically satisfy the attribution
criteria. As discussed above, the
Commission’s attribution analysis was
not supported by the record, and this
failure provides an independent reason
for eliminating the Television JSA
Attribution Rule. It is well within the
Commission’s authority to decline to
attribute an agreement or relationship
that might otherwise satisfy the
attribution criteria in order to help
foster public interest benefits. For
example, in the EDP Attribution
Modification Order (73 FR 28361, May
16, 2008, FCC 07–217, rel. Mar. 5, 2008),
the Commission modified the Equity/
Debt Plus Attribution Rule (EDP Rule)
by carving out an exemption in certain
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circumstances to encourage investment
in eligible entities. There, the record
demonstrated that small businesses,
including those owned by minorities
and women, were having difficulty
obtaining financing. The Commission
acknowledged the potential role that the
EDP Rule had in hindering investment
in eligible entities and found that it was
justified in relaxing the EDP Rule to
help address this issue. This decision
demonstrates the need to balance the
purpose of the attribution rules—that is,
to identify potentially influential
interest holders—with the
Commission’s public interest goals.
98. Similarly, even if some television
JSAs were to provide the brokering
station some ability to influence the
operations of the brokered station, the
Commission finds that attribution is not
warranted here in light of the significant
public interest benefits produced by
these agreements. Television JSAs can
help promote diverse ownership and
improve program offerings, including
local news and public interest
programming, in local markets. While
the Commission agrees that it is
important that its attribution rules
reflect accurately the competitive
conditions of local markets, particularly
in the context of the Commission’s local
broadcast ownership rules, the analysis
cannot end there. The Commission must
ensure that its attribution decisions do
not harm the very markets that the
attribution rules are designed to protect
by preventing the accrual of significant
public interest benefits. As discussed in
this Order, the tangible benefits of
television JSAs far outweigh the benefits
that may accrue from a rote application
of the attribution criteria in these
circumstances.
99. The Commission also finds that its
decision to eliminate the Television JSA
Attribution Rule is appropriate, even in
light of its decision to relax the Local
Television Ownership Rule. As
discussed above, the Commission finds
that it failed to establish that television
JSAs confer significant influence
warranting treating JSAs as attributable
ownership interests, so the existence of
television JSAs in the marketplace does
not have an impact on the Commission’s
public interest analysis in the Local
Television Ownership Rule context.
Indeed, television JSAs have been
utilized by many broadcasters with
increasing prevalence for well over a
decade. The record in this proceeding
lacks any evidence of public interest
harm, and there is evidence that these
agreements have produced and can
produce meaningful public interest
benefits. As such, the Commission does
not believe that the Local Television
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Ownership Rule should be made more
restrictive due to the presence of
television JSAs.
100. And while there may be fewer
television JSAs executed moving
forward because of the Commission’s
relaxation of the Local Television
Ownership Rule, that does not diminish
the public interest benefits associated
with these agreements in the television
context. The television ownership limits
are still much more restrictive than the
radio ownership limits, so there may be
a continuing need for JSAs to help
create economies of scale and improve
program offerings, particularly for small
or independent station owners. By
preserving the ability to enter into a
JSA, some station owners may be able
to maintain independent operations
instead of exiting the marketplace, and
these agreements will continue to be
available to help new entrants and small
businesses acquire and operate new
stations. Thus, the Commission is not
persuaded that repeal of the eight-voices
requirement and the Television JSA
Attribution Rule will deter new entry
based on consolidation of advertising
sales.
F. Shared Service Agreements
1. Introduction
101. The Commission upholds its
decision in the Second Report and
Order to adopt a comprehensive
definition of SSAs and a requirement
that commercial television stations
disclose SSAs by placing them in their
online public inspection files.
2. Background
102. SSAs allow stations in a local
market to combine certain operations,
personnel, and/or facilities, with one
station effectively performing functions
for multiple, independently owned
stations. The FNPRM proposed a
comprehensive definition of SSAs and
sought comment on the scope of the
definition, including any potential
refinements to the definition to help
ensure that it was not overbroad. While
certain commenters expressed concerns
with the scope of the definition, none
provided an alternative definition or
suggested any specific changes to the
definition proposed in the FNPRM. The
FNPRM also sought comment on
potential disclosure options for these
agreements. In the Second Report and
Order, the Commission adopted a
definition of SSAs substantially similar
to the definition proposed in the
FNPRM and a requirement that
commercial television stations disclose
SSAs by placing them in their online
public inspection files. In its Petition for
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Reconsideration, NAB asks the
Commission either to eliminate the SSA
disclosure requirement or rationally
define the SSAs subject to it, asserting
that the SSA disclosure requirement is
overbroad and unnecessary.
3. Discussion
103. The Commission declines to
reconsider the SSA definition and
disclosure requirements adopted in the
Second Report and Order. The
Commission finds that both the
definition and the disclosure
requirement were supported by the
record and that NAB has failed to
provide sufficient reasons to reconsider
the Commission’s decision at this time;
therefore, the Commission denies the
NAB Petition in this regard.
104. Contrary to NAB’s claim, the
Second Report and Order rationally
defines SSAs. In the Second Report and
Order, the Commission adopted a clear
definition of SSAs and addressed
commenters’ concerns regarding the
types of agreements covered by the
definition. As the Commission
discussed, the definition of SSAs is
appropriately limited in scope, applying
only to those agreements that involve
station-related services. Moreover, the
Commission sufficiently illustrated this
scope by providing guidance in the
definition of SSAs with non-exhaustive
examples. The Second Report and Order
also addressed specific concerns in the
record, clarifying that certain
agreements, such as ad hoc or on-the-fly
arrangements during breaking news
coverage, fall outside the SSA
definition. Ultimately, the definition is
appropriately tailored to include only
those agreements that involve station
operations relevant to the public. NAB
expresses concern that the SSA
definition would apply to agreements
encompassing everything from janitorial
to catering to maintenance to security
services. An agreement to share
facilities and station personnel meeting
the definition of an SSA may include
provisions allocating costs or
responsibilities related to the operation
and upkeep of the shared facilities.
Consistent with the Second Report and
Order, however, agreements that relate
only to such incidental services, even
those involving shared facilities, are not
encompassed by the SSA definition and
are not, therefore, subject to disclosure.
Accordingly, the Commission finds
NAB’s concerns to be misplaced and
sufficiently addressed in the Second
Report and Order. In light of the
Commission’s analysis and the lack of
any alternative definitions or specific
refinements proposed in the record,
including on reconsideration, the
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Commission finds no reason to
reconsider the definition of SSAs
adopted in the Second Report and
Order.
105. The Commission also finds that
the Second Report and Order provided
a sufficient justification for requiring the
disclosure of SSAs. The Commission is
not required to first determine the
regulatory status of SSAs before
requiring disclosure. The Second Report
and Order addressed the various
objections in the record and effectively
demonstrated that the Commission has
the authority to require disclosure of
SSAs in order help the Commission
obtain information relevant to its
statutory responsibilities. Any efforts to
ascertain the potential impact of these
agreements on the Commission’s policy
goals should not be read to imply only
a negative impact. SSAs may help
facilitate improved service in local
communities, and disclosure of these
agreements may provide greater insight
into such potential benefits. The Second
Report and Order set forth a sufficient
justification for requiring disclosure in
these circumstances, and NAB’s brief
argument to the contrary in its request
for reconsideration gives the
Commission no cause to disturb the
underlying decision at this time.
106. While the Commission is
upholding the decision in the Second
Report and Order to require disclosure,
the Commission emphasizes that its
action is not a pretext for future
regulation of SSAs. As the Third Circuit
recognized, the Commission acted
appropriately in declining to attribute
these agreements in this proceeding, as
some commenters had requested.
Among other things, the Commission
has admitted that it lacks an
understanding of the potential impact of
SSAs on a station’s core operating
functions, and evidence in the record
suggests that these agreements help
produce significant public interest
benefits. Accordingly, any consideration
of the regulatory status of these
agreements by a future Commission
must reflect significant study and
understanding of the impact of these
agreements on station operations and a
complete account of the public interest
benefits these agreements help facilitate.
Furthermore, while the record compiled
in this proceeding does not demonstrate
that the disclosure requirement will
unduly burden commercial television
broadcasters, the Commission retains
the authority to revisit this disclosure
requirement should evidence of such
burdens arise after the disclosure
requirement is implemented or
experience demonstrate that the benefits
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of this requirement are outweighed by
its costs.
G. Diversity/Incubator Program
1. Introduction
107. The Commission grants in part
and denies in part NAB’s request for
reconsideration regarding the
Commission’s decision in the Second
Report and Order not to adopt an
incubator program on the current
record. The Commission agrees that it
should adopt such a program and
decides in this Order that it will do so.
However, the Commission also finds
that the underlying record fails to
provide sufficient guidance on how best
to structure such a program.
Accordingly, the Commission adopts in
this Order a Notice of Proposed
Rulemaking seeking comment on how
the Commission should structure the
incubator program.
2. Background
108. As explained in greater detail in
the accompanying Notice of Proposed
Rulemaking, an incubator program
would provide an ownership rule
waiver or similar benefits to a company
that establishes a program to help
facilitate station ownership for a certain
class of new owners. The concept of an
incubator program has been discussed
since at least the early 1990s. Yet,
despite general support for the concept,
the Commission has never undertaken
the creation of a comprehensive
incubator program. The Commission has
adopted a limited program that provides
a duopoly preference to parties that
agree to incubate or finance an eligible
entity. In adopting this general policy
preference, however, the Commission
did not provide details regarding the
structure and operation of the
incubation activities. As such, the
Commission does not believe that this
limited policy preference serves as an
effective basis upon which to design a
comprehensive incubator program.
109. Most recently, the Commission
sought comment in the NPRM and
FNPRM on whether to adopt an
incubator program and, if so, how to
structure such a program. In the
FNPRM, in particular, the Commission
highlighted administrative concerns and
structural issues that needed to be
addressed before such a program could
be adopted. While there was general
support for an incubator program, and
some suggestions on how to structure
certain aspects of such a program, the
Commission found in the Second Report
and Order that the record failed to
address the specific concerns detailed in
the FNPRM; accordingly, the
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Commission declined to adopt an
incubator program. NAB sought
reconsideration of the Commission’s
rejection of NAB’s recommendation for
an incubator program. According to
NAB, the Commission could create an
incubator program based on the
overcoming disadvantages preference
(ODP) standard, which the Commission
rejected in the Second Report and
Order, or the new entrant criteria in the
broadcast services’ auction rules. The
petition otherwise fails to address the
many other issues of concern
highlighted by the Commission in this
proceeding.
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3. Discussion
110. On reconsideration, the
Commission agrees with NAB that it
should adopt an incubator program and
decides here that it will do so. There is
support for an incubator program from
many industry participants and
advocacy groups. And the Commission
agrees with supporters that adopting an
incubator program would promote new
entry and ownership diversity in the
broadcast industry by helping address
barriers to station ownership, such as
lack of access to capital and the need for
technical/operational experience. In this
proceeding, however, the Commission
has identified various, specific concerns
regarding how to structure and monitor
such a program. The Commission finds
that the comments and
recommendations in the record fail to
adequately address all of these issues.
While certain suggestions may have
merit in regards to specific aspects of
the program, the Commission is not yet
at the point where it can finalize the
overall structure and method for
implementation of the program.
Therefore, the Commission requires
additional comment on how to structure
the incubator program.
111. The Commission is initiating a
new proceeding in the accompanying
Notice of Proposed Rulemaking that will
seek additional comment on how best to
implement the Commission’s incubator
program. Initiating a dedicated
proceeding will allow the Commission
to focus its efforts on getting this
program up and running, and the
Commission anticipates that its
consideration of this issue will be
assisted by the newly established
Advisory Committee on Diversity and
Digital Empowerment.
IV. Procedural Matters
A. Supplemental Final Regulatory
Flexibility Analysis
112. In compliance with the
Regulatory Flexibility Act (RFA), this
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Supplemental Final Regulatory
Flexibility Analysis (Supplemental
FRFA) supplements the Final
Regulatory Flexibility Analysis (FRFA)
included in the Second Report and
Order, to the extent that changes
adopted on reconsideration require
changes to the information included and
conclusions reached in the FRFA. As
required by the Regulatory Flexibility
Act of 1980, as amended (RFA), an
Initial Regulatory Flexibility Analysis
(IRFA) was incorporated in the NPRM
that initiated this proceeding. The
Commission sought written public
comment on the proposals in the NPRM,
including comment on the IRFA. The
Commission also incorporated a
Supplemental Initial Regulatory
Flexibility Analysis (Supplemental
IRFA) in the FNPRM in this proceeding.
The Commission sought written public
comment on the proposals in the
FNPRM, including comment on the
Supplemental IRFA. The Commission
received no comments in response to
the IRFA or the Supplemental IRFA.
This present Supplemental FRFA
conforms to the RFA.
113. Response to Public Comments
and Comments by the Chief Counsel for
Advocacy of the Small Business
Administration. Pursuant to the Small
Business Jobs Act of 2010, which
amended the RFA, the Commission is
required to respond to any comments
filed by the Chief Counsel for Advocacy
of the Small Business Administration
(SBA) and to provide a detailed
statement of any change made to the
proposed rules as a result of those
comments. The Chief Counsel did not
file any comments in response to the
proposed rules in this proceeding.
114. Description and Estimate of the
Number of Small Entities to Which
Rules Will Apply. The RFA directs the
Commission to provide a description of
and, where feasible, an estimate of the
number of small entities that will be
affected by the rules adopted. The RFA
generally defines the term small entity
as having the same meaning as the terms
small business, small organization, and
small governmental jurisdiction. In
addition, the term small business has
the same meaning as the term small
business concern under the Small
Business Act. A small business concern
is one which: (1) Is independently
owned and operated; (2) is not
dominant in its field of operation; and
(3) satisfies any additional criteria
established by the SBA. The final rules
adopted in this Order affect small
television and radio broadcast stations
and small entities that operate daily
newspapers. A description of these
small entities, as well as an estimate of
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the number of such small entities, is
provided below.
115. Television Broadcasting. This
Economic Census category comprises
establishments primarily engaged in
broadcasting images together with
sound. These establishments operate
television broadcasting studios and
facilities for the programming and
transmission of programs to the public.
These establishments also produce or
transmit visual programming to
affiliated broadcast television stations,
which in turn broadcast the programs to
the public on a predetermined schedule.
Programming may originate in their own
studio, from an affiliated network, or
from external sources. The SBA has
created the following small business
size standard for such businesses: Those
having $38.5 million or less in annual
receipts. The 2012 Economic Census
data reports that 751 such firms in this
category operated in that year. Of that
number, 656 had annual receipts of
$25,000,000 or less, 25 had annual
receipts between $25,000,000 and
$49,999,999 and 70 had annual receipts
of $50,000,000 or more. Based on this
data, the Commission therefore
estimates that the majority of
commercial television broadcasters are
small entities under the applicable SBA
size standard.
116. The Commission has estimated
the number of licensed commercial
television stations to be 1,382. Of this
total, 1,262 stations (or about 91
percent) had revenues of $38.5 million
or less, according to Commission staff
review of the BIA Kelsey Inc. Media
Access Pro Television Database (BIA) on
May 9, 2017, and therefore these
licensees qualify as small entities under
the SBA definition. In addition, the
Commission has estimated the number
of licensed noncommercial educational
television stations to be 393.
Notwithstanding, the Commission does
not compile and otherwise does not
have access to information on the
revenue of NCE stations that would
permit it to determine how many such
stations would qualify as small entities.
117. The Commission notes, however,
that, in assessing whether a business
concern qualifies as small under the
above definition, business (control)
affiliations must be included. The
Commission’s estimate, therefore, likely
overstates the number of small entities
that might be affected by its action,
because the revenue figure on which it
is based does not include or aggregate
revenues from affiliated companies. In
addition, another element of the
definition of small business is that the
entity not be dominant in its field of
operation. The Commission is unable at
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this time to define or quantify the
criteria that would establish whether a
specific television broadcast station is
dominant in its field of operation.
Accordingly, the estimate of small
businesses to which rules may apply do
not exclude any television broadcast
station from the definition of a small
business on this basis and are therefore
possibly over-inclusive. There are also
2,385 LPTV stations, including Class A
stations, and 3,776 TV translator
stations. Given the nature of these
services, the Commission will presume
that all of these entities qualify as small
entities under the above SBA small
business size standard. Also, as noted
above, an additional element of the
definition of small business is that the
entity must be independently owned
and operated. The Commission notes
that it is difficult at times to assess these
criteria in the context of media entities
and its estimates of small businesses to
which they apply may be over-inclusive
to this extent.
118. Radio Stations. This Economic
Census category comprises
establishments primarily engaged in
broadcasting aural programs by radio to
the public. Programming may originate
in their own studio, from an affiliated
network, or from external sources. The
SBA has established a small business
size standard for this category as firms
having $38.5 million or less in annual
receipts. Economic Census data for 2012
shows that 2,849 radio station firms
operated during that year. Of that
number, 2,806 operated with annual
receipts of less than $25 million per
year, 17 with annual receipts between
$25 million and $49,999,999 million
and 26 with annual receipts of $50
million or more. Therefore, based on the
SBA’s size standard the majority of such
entities are small entities.
119. According to Commission staff
review of the BIA/Kelsey, LLC’s Media
Access Pro Radio Database on May 9,
2017, about 11,392 (or about 99.9
percent) of 11,401 of commercial radio
stations had revenues of $38.5 million
or less and thus qualify as small entities
under the SBA definition. The
Commission has estimated the number
of licensed commercial radio stations to
be 11,401. The Commission notes it has
also estimated the number of licensed
noncommercial radio stations to be
4,111. Nevertheless, the Commission
does not compile and otherwise does
not have access to information on the
revenue of NCE stations that would
permit it to determine how many such
stations would qualify as small entities.
120. The Commission also notes, that
in assessing whether a business concern
qualifies as small under the above
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definition, business (control) affiliations
must be included. The Commission’s
estimate, therefore, likely overstates the
number of small entities that might be
affected by its action, because the
revenue figure on which it is based does
not include or aggregate revenues from
affiliated companies. In addition, an
element of the definition of small
business is that the entity not be
dominant in its field of operation. The
Commission further notes, that it is
difficult at times to assess these criteria
in the context of media entities, and the
estimate of small businesses to which
these rules may apply does not exclude
any radio station from the definition of
a small business on these basis, thus the
Commission’s estimate of small
businesses may therefore be overinclusive. Also, as noted above, an
additional element of the definition of
small business is that the entity must be
independently owned and operated.
The Commission notes that it is difficult
at times to assess these criteria in the
context of media entities and the
estimates of small businesses to which
they apply may be over-inclusive to this
extent.
121. Daily Newspapers. The SBA has
developed a small business size
standard for the census category of
Newspaper Publishers; that size
standard is 1,000 or fewer employees.
Business concerns included in this
category are those that carry out
operations necessary for producing and
distributing newspapers, including
gathering news; writing news columns,
feature stories, and editorials; and
selling and preparing advertisements.
Census Bureau data for 2012 show that
there were 4,168 firms in this category
that operated for the entire year. Of this
total, 4,107 firms had employment of
499 or fewer employees, and an
additional 22 firms had employment of
500 to 999 employees. Therefore, the
Commission estimates that the majority
of Newspaper Publishers are small
entities that might be affected by its
action.
122. Description of Reporting, Record
Keeping, and other Compliance
Requirements for Small Entities. The
Order on Reconsideration eliminates the
Newspaper/Broadcast Cross-Ownership
Rule and the Radio/Television CrossOwnership Rule, modifies the Local
Television Ownership Rule and, and
eliminates the Television JSA
Attribution Rule. The Order on
Reconsideration does not adopt any new
reporting, recordkeeping, or compliance
requirements for small entities. The
Order on Reconsideration thus will not
impose additional obligations or
expenditure of resources on small
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businesses. In addition, to conform to
the elimination of the Television JSA
Attribution Rule, parties to JSAs that
were attributable under the previous
rule will no longer be required to file
the agreements with the Commission
pursuant to section 73.3613 of the
Commission’s rules.
123. Steps Taken to Minimize
Significant Economic Impact on Small
Entities, and Significant Alternatives
Considered. The RFA requires an
agency to describe any significant
alternatives that it has considered in
reaching its approach, which may
include the following four alternatives
(among others): (1) The establishment of
differing compliance or reporting
requirements or timetables that take into
account the resources available to small
entities; (2) the clarification,
consolidation, or simplification of
compliance or reporting requirements
under the rule for such small entities;
(3) the use of performance, rather than
design, standards; and (4) an exemption
from coverage of the rule, or any part
thereof, for such small entities.
124. In conducting the quadrennial
review, the Commission has three chief
alternatives available for each of the
Commission’s media ownership rules—
eliminate the rule, modify it, or, if the
Commission determines that the rule is
necessary in the public interest, retain
it. The Commission finds that the
modification and elimination of the
rules in the Order on Reconsideration,
which are intended to achieve the
policy goals of competition, localism,
and viewpoint diversity, will continue
to benefit small entities by fostering a
media marketplace in which they are
better able to compete and by promoting
additional broadcast ownership
opportunities, as described below,
among a diverse group of owners,
including small entities. The
Commission discusses below several
ways in which the rules may benefit
small entities as well as steps taken, and
significant alternatives considered, to
minimize any potential burdens on
small entities.
125. Newspaper/Broadcast CrossOwnership (NBCO) Rule. In the Order
on Reconsideration, the Commission
considered whether to retain, modify, or
eliminate the NBCO Rule. The
Commission determined that the NBCO
Rule is no longer in the public interest
and should be repealed. As an
alternative to the action taken, the
Commission considered whether to
adopt a modified NBCO Rule, but
rejected that approach as unsupported
by the record. As a result, newspapers
will be able to combine with television
and radio stations within the same local
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market, subject only to the Local
Television and Local Radio Ownership
Rules. Repeal of the NBCO Rule in its
entirety eliminates the economic burden
of compliance with the rule on small
entities. Furthermore, repeal of the rule
will allow broadcasters and local
newspapers to seek out new sources of
investment and operational expertise,
potentially increasing the quantity and
quality of local news and information
they provide to consumers. Small
broadcasters may find that merging with
a newspaper could boost their ability to
serve their local markets. The Order on
Reconsideration finds that the NBCO
Rule created considerable harm in small
markets where the benefits of crossownership could have helped to sustain
the local news outlets, many of which
are likely to be small entities.
Elimination of the rule will help
promote additional investment
opportunities for small entities in many
local markets. The Order on
Reconsideration also concludes that
repeal of the NBCO Rule is unlikely to
have a material effect on minority and
female ownership of newspapers and
broadcast stations.
126. Radio/Television CrossOwnership Rule. In the Order on
Reconsideration, the Commission
considers whether to retain, modify, or
eliminate the Radio/Television CrossOwnership Rule. The Commission finds
that the Radio/Television CrossOwnership Rule no longer serves the
public interest and should be repealed.
The Commission considers whether to
adopt a modified rule, but rejects that
approach as unsupported by the record.
Eliminating the rule allows television
stations and radio stations in the same
market to be commonly owned provided
that such ownership arrangements
otherwise comply with the Local
Television and Local Radio Ownership
Rules. As with the NBCO Rule, repeal
of the Radio/Television CrossOwnership Rule in its entirety
eliminates the economic impact of the
rule on small entities. Small entities in
particular may benefit from the
aforementioned efficiencies and benefits
of common ownership enabled by the
rule’s repeal. The Commission also
finds that repeal of the Radio/Television
Cross-Ownership rule is unlikely to
have an effect on minority and female
ownership of broadcast television and
radio stations.
127. Local Television Ownership Rule.
In the Order on Reconsideration, the
Commission finds that the existing
Local Television Ownership Rule is no
longer necessary in the public interest
but should be modified further to enable
television stations to compete more
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effectively. Accordingly, the
Commission repeals the Eight-Voices
Test that had required at least eight
independently owned television
stations to remain in a market after
combining ownership of two stations in
the market. The Commission considers
whether to adopt a different voice test,
but rejects that approach as
unsupported by the record. In addition,
the Commission considers whether to
retain, modify, or eliminate the TopFour Prohibition, a prohibition against
common ownership of two top-four
ranked stations in all markets. The
Commission finds that the record
generally supported the Commission’s
decision in the Second Report and
Order to treat combinations involving
two top-four rated stations differently
than other combinations, but on
reconsideration the Commission
modifies the rule to include a case-bycase approach to account for
circumstances in which strict
application of the prohibition is not in
the public interest. Under the new
modified television ownership rule an
entity may own two television stations
in the same DMA if (1) the digital noise
limited service contours (NLSCs) of the
stations (as determined by section
73.622(e)) do not overlap; or (2) at least
one of the stations is not ranked among
the top four stations in the market. The
Commission will consider combinations
otherwise barred by the Top-Four
Prohibition on a case-by-case basis.
128. The modifications to the Local
Television Ownership Rule are not
expected to create additional burdens
for small entities. Conversely, the
economic impact of the rule
modification may benefit small entities
by enabling them to achieve operational
efficiencies through common
ownership. The Order on
Reconsideration also concludes that the
modifications to the Local Television
Ownership Rule are unlikely to have an
effect on minority and female
ownership of broadcast television
stations.
129. Television JSA Attribution Rule.
On reconsideration, the Commission
considers whether to retain or eliminate
the Television JSA Attribution Rule.
The Commission finds that the rule was
unsupported by the record and does not
serve the public interest and therefore
should be repealed. The repeal of the
Television JSA Attribution Rule
eliminates the economic burden of the
rule on small entities. In the rapidly
changing video marketplace, television
JSAs help reduce costs and attract vital
revenue at a time of increasing
competition for advertising and
viewership. Efficiencies provided by
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JSAs also enable broadcasters to
improve or increase services for local
communities, thus fostering significant
public interest benefits. Local television
broadcasters—particularly in small- and
medium-sized markets—stand to benefit
from these efficiencies that television
JSAs create. The repeal of the attribution
rule will remove a regulatory
disincentive for stations to enter into
JSAs and enable these stations to better
serve their communities. In addition,
because of the elimination of the
Television JSA Attribution Rule, parties
to JSAs that were attributable under the
previous rule will no longer be required
to file the agreements with the
Commission, thus eliminating that
economic burden.
B. Paperwork Reduction Act Analysis
130. This Order on Reconsideration
contains information collection
requirements subject to the Paperwork
Reduction Act of 1995 (PRA), Public
Law 104–13. The requirements will be
submitted to the Office of Management
and Budget (OMB) for review under
section 3507(d) of the PRA. OMB, the
general public, and other Federal
agencies will be invited to comment on
the information collection requirements
contained in this proceeding. The
Commission will publish a separate
document in the Federal Register at a
later date seeking these comments. In
addition, the Commission notes that,
pursuant to the Small Business
Paperwork Relief Act of 2002, Public
Law 107–198, see 44 U.S.C. 3506(c)(4),
the Commission previously sought
specific comment on how it might
further reduce the information
collection burden for small business
concerns with fewer than 25 employees.
C. Congressional Review Act
131. The Commission will send a
copy of this Order on Reconsideration to
Congress and the Government
Accountability Office pursuant to the
Congressional Review Act, see 5 U.S.C.
801(a)(1)(A).
V. Ordering Clauses
132. Accordingly, it is ordered that,
pursuant to the authority contained in
sections 1, 2(a), 4(i), 257, 303, 307, 309,
310, and 403 of the Communications
Act of 1934, as amended, 47 U.S.C. 151,
152(a), 154(i), 257, 303, 307, 309, 310,
and 403, and Section 202(h) of the
Telecommunications Act of 1996, this
Order on Reconsideration is adopted.
133. It is further ordered that,
pursuant to section 405 of the
Communications Act of 1934, as
amended, 47 U.S.C. 405, and section
1.429 of the Commission’s rules, 47 CFR
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1.429, that the petitions for
reconsideration filed by (1) Connoisseur
Media, LLC is granted, in part, and
otherwise denied as set forth herein; (2)
the National Association of Broadcasters
is granted, in part, and otherwise denied
as set forth herein; and (3) Nexstar
Broadcasting, Inc. is granted, in part,
and otherwise denied as set forth herein.
134. It is further ordered that UCC et
al.’s Motion to Strike and Dismiss is
denied as set forth herein.
135. It is further ordered that the
Order on Reconsideration and the rule
modifications attached hereto shall be
effective February 7, 2018, except for
those rules and requirements involving
Paperwork Reduction Act burdens,
which shall become effective on the
effective date announced in the Federal
Register notice announcing OMB
approval.
136. It is further ordered, that the
proceedings MB Docket No. 04–256, MB
Docket No. 09–182, and MB Docket No.
14–50 are terminated.
List of Subjects in 47 CFR Part 73
Radio, Reporting and recordkeeping
requirements, Television.
Federal Communications Commission.
Katura Jackson,
Federal Register Liaison Officer, Office of the
Secretary.
Final Rules
For the reasons discussed in the
preamble, the Federal Communications
Commission amends 47 CFR part 73 as
follows:
PART 73—RADIO BROADCAST
SERVICES
1. The authority citation for part 73
continues to read as follows:
■
Authority: 47 U.S.C. 154, 303, 309, 310,
334, 336 and 339.
2. Amend § 73.3555 as follows:
a. Revise paragraph (b);
b. Remove and reserve paragraphs (c)
and (d);
■ c. Revise the introductory text,
paragraphs a. through d., and
paragraphs g. through k. of Note 2 to
§ 73.3555;
■ d. Revise Notes 4 through 7 to
§ 73.3555;
■ e. Revise Note 9 to § 73.3555; and
■ f. Remove Note 12 to § 73.3555.
The revisions read as follows:
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■
■
■
§ 73.3555
Multiple ownership.
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(b) Local television multiple
ownership rule. (1) An entity may
directly or indirectly own, operate, or
control two television stations licensed
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in the same Designated Market Area
(DMA) (as determined by Nielsen Media
Research or any successor entity) if:
(i) The digital noise limited service
contours of the stations (computed in
accordance with § 73.622(e)) do not
overlap; or
(ii) At the time the application to
acquire or construct the station(s) is
filed, at least one of the stations is not
ranked among the top four stations in
the DMA, based on the most recent allday (9 a.m.–midnight) audience share,
as measured by Nielsen Media Research
or by any comparable professional,
accepted audience ratings service.
(2) Paragraph (b)(1)(ii) (Top-Four
Prohibition) of this section shall not
apply in cases where, at the request of
the applicant, the Commission makes a
finding that permitting an entity to
directly or indirectly own, operate, or
control two television stations licensed
in the same DMA would serve the
public interest, convenience, and
necessity. The Commission will
consider showings that the Top-Four
Prohibition should not apply due to
specific circumstances in a local market
or with respect to a specific transaction
on a case-by-case basis.
(c)–(d) [Reserved]
*
*
*
*
*
Note 2 to § 73.3555:
In applying the provisions of this
section, ownership and other interests
in broadcast licensees will be attributed
to their holders and deemed cognizable
pursuant to the following criteria:
a. Except as otherwise provided
herein, partnership and direct
ownership interests and any voting
stock interest amounting to 5% or more
of the outstanding voting stock of a
corporate broadcast licensee will be
cognizable;
b. Investment companies, as defined
in 15 U.S.C. 80a–3, insurance
companies and banks holding stock
through their trust departments in trust
accounts will be considered to have a
cognizable interest only if they hold
20% or more of the outstanding voting
stock of a corporate broadcast licensee,
or if any of the officers or directors of
the broadcast licensee are
representatives of the investment
company, insurance company or bank
concerned. Holdings by a bank or
insurance company will be aggregated if
the bank or insurance company has any
right to determine how the stock will be
voted. Holdings by investment
companies will be aggregated if under
common management.
c. Attribution of ownership interests
in a broadcast licensee that are held
indirectly by any party through one or
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755
more intervening corporations will be
determined by successive multiplication
of the ownership percentages for each
link in the vertical ownership chain and
application of the relevant attribution
benchmark to the resulting product,
except that wherever the ownership
percentage for any link in the chain
exceeds 50%, it shall not be included
for purposes of this multiplication. For
purposes of paragraph i. of this note,
attribution of ownership interests in a
broadcast licensee that are held
indirectly by any party through one or
more intervening organizations will be
determined by successive multiplication
of the ownership percentages for each
link in the vertical ownership chain and
application of the relevant attribution
benchmark to the resulting product, and
the ownership percentage for any link in
the chain that exceeds 50% shall be
included for purposes of this
multiplication. [For example, except for
purposes of paragraph i. of this note, if
A owns 10% of company X, which
owns 60% of company Y, which owns
25% of ‘‘Licensee,’’ then X’s interest in
‘‘Licensee’’ would be 25% (the same as
Y’s interest because X’s interest in Y
exceeds 50%), and A’s interest in
‘‘Licensee’’ would be 2.5% (0.1 × 0.25).
Under the 5% attribution benchmark,
X’s interest in ‘‘Licensee’’ would be
cognizable, while A’s interest would not
be cognizable. For purposes of
paragraph i. of this note, X’s interest in
‘‘Licensee’’ would be 15% (0.6 × 0.25)
and A’s interest in ‘‘Licensee’’ would be
1.5% (0.1 × 0.6 × 0.25). Neither interest
would be attributed under paragraph i.
of this note.]
d. Voting stock interests held in trust
shall be attributed to any person who
holds or shares the power to vote such
stock, to any person who has the sole
power to sell such stock, and to any
person who has the right to revoke the
trust at will or to replace the trustee at
will. If the trustee has a familial,
personal or extra-trust business
relationship to the grantor or the
beneficiary, the grantor or beneficiary,
as appropriate, will be attributed with
the stock interests held in trust. An
otherwise qualified trust will be
ineffective to insulate the grantor or
beneficiary from attribution with the
trust’s assets unless all voting stock
interests held by the grantor or
beneficiary in the relevant broadcast
licensee are subject to said trust.
*
*
*
*
*
g. Officers and directors of a broadcast
licensee are considered to have a
cognizable interest in the entity with
which they are so associated. If any
such entity engages in businesses in
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addition to its primary business of
broadcasting, it may request the
Commission to waive attribution for any
officer or director whose duties and
responsibilities are wholly unrelated to
its primary business. The officers and
directors of a parent company of a
broadcast licensee, with an attributable
interest in any such subsidiary entity,
shall be deemed to have a cognizable
interest in the subsidiary unless the
duties and responsibilities of the officer
or director involved are wholly
unrelated to the broadcast licensee, and
a statement properly documenting this
fact is submitted to the Commission.
[This statement may be included on the
appropriate Ownership Report.] The
officers and directors of a sister
corporation of a broadcast licensee shall
not be attributed with ownership of that
licensee by virtue of such status.
h. Discrete ownership interests will be
aggregated in determining whether or
not an interest is cognizable under this
section. An individual or entity will be
deemed to have a cognizable investment
if:
1. The sum of the interests held by or
through ‘‘passive investors’’ is equal to
or exceeds 20 percent; or
2. The sum of the interests other than
those held by or through ‘‘passive
investors’’ is equal to or exceeds 5
percent; or
3. The sum of the interests computed
under paragraph h. 1. of this note plus
the sum of the interests computed under
paragraph h. 2. of this note is equal to
or exceeds 20 percent.
i.1. Notwithstanding paragraphs e.
and f. of this Note, the holder of an
equity or debt interest or interests in a
broadcast licensee subject to the
broadcast multiple ownership rules
(‘‘interest holder’’) shall have that
interest attributed if:
A. The equity (including all
stockholdings, whether voting or
nonvoting, common or preferred) and
debt interest or interests, in the
aggregate, exceed 33 percent of the total
asset value, defined as the aggregate of
all equity plus all debt, of that broadcast
licensee; and
B.(i) The interest holder also holds an
interest in a broadcast licensee in the
same market that is subject to the
broadcast multiple ownership rules and
is attributable under paragraphs of this
note other than this paragraph i.; or
(ii) The interest holder supplies over
fifteen percent of the total weekly
broadcast programming hours of the
station in which the interest is held. For
purposes of applying this paragraph, the
term, ‘‘market,’’ will be defined as it is
defined under the specific multiple
ownership rule that is being applied,
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except that for television stations, the
term ‘‘market’’ will be defined by
reference to the definition contained in
the local television multiple ownership
rule contained in paragraph (b) of this
section.
2. Notwithstanding paragraph i.1. of
this Note, the interest holder may
exceed the 33 percent threshold therein
without triggering attribution where
holding such interest would enable an
eligible entity to acquire a broadcast
station, provided that:
i. The combined equity and debt of
the interest holder in the eligible entity
is less than 50 percent, or
ii. The total debt of the interest holder
in the eligible entity does not exceed 80
percent of the asset value of the station
being acquired by the eligible entity and
the interest holder does not hold any
equity interest, option, or promise to
acquire an equity interest in the eligible
entity or any related entity. For
purposes of this paragraph i.2, an
‘‘eligible entity’’ shall include any entity
that qualifies as a small business under
the Small Business Administration’s
size standards for its industry grouping,
as set forth in 13 CFR 121.201, at the
time the transaction is approved by the
FCC, and holds:
A. 30 percent or more of the stock or
partnership interests and more than 50
percent of the voting power of the
corporation or partnership that will own
the media outlet; or
B. 15 percent or more of the stock or
partnership interests and more than 50
percent of the voting power of the
corporation or partnership that will own
the media outlet, provided that no other
person or entity owns or controls more
than 25 percent of the outstanding stock
or partnership interests; or
C. More than 50 percent of the voting
power of the corporation that will own
the media outlet if such corporation is
a publicly traded company.
j. ‘‘Time brokerage’’ (also known as
‘‘local marketing’’) is the sale by a
licensee of discrete blocks of time to a
‘‘broker’’ that supplies the programming
to fill that time and sells the commercial
spot announcements in it.
1. Where two radio stations are both
located in the same market, as defined
for purposes of the local radio
ownership rule contained in paragraph
(a) of this section, and a party (including
all parties under common control) with
a cognizable interest in one such station
brokers more than 15 percent of the
broadcast time per week of the other
such station, that party shall be treated
as if it has an interest in the brokered
station subject to the limitations set
forth in paragraph (a) of this section.
This limitation shall apply regardless of
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the source of the brokered programming
supplied by the party to the brokered
station.
2. Where two television stations are
both located in the same market, as
defined in the local television
ownership rule contained in paragraph
(b) of this section, and a party
(including all parties under common
control) with a cognizable interest in
one such station brokers more than 15
percent of the broadcast time per week
of the other such station, that party shall
be treated as if it has an interest in the
brokered station subject to the
limitations set forth in paragraphs (b)
and (e) of this section. This limitation
shall apply regardless of the source of
the brokered programming supplied by
the party to the brokered station.
3. Every time brokerage agreement of
the type described in this Note shall be
undertaken only pursuant to a signed
written agreement that shall contain a
certification by the licensee or permittee
of the brokered station verifying that it
maintains ultimate control over the
station’s facilities including,
specifically, control over station
finances, personnel and programming,
and by the brokering station that the
agreement complies with the provisions
of paragraph (b) of this section if the
brokering station is a television station
or with paragraph (a) of this section if
the brokering station is a radio station.
k. ‘‘Joint Sales Agreement’’ is an
agreement with a licensee of a
‘‘brokered station’’ that authorizes a
‘‘broker’’ to sell advertising time for the
‘‘brokered station.’’
1. Where two radio stations are both
located in the same market, as defined
for purposes of the local radio
ownership rule contained in paragraph
(a) of this section, and a party (including
all parties under common control) with
a cognizable interest in one such station
sells more than 15 percent of the
advertising time per week of the other
such station, that party shall be treated
as if it has an interest in the brokered
station subject to the limitations set
forth in paragraph (a) of this section.
2. Every joint sales agreement of the
type described in this Note shall be
undertaken only pursuant to a signed
written agreement that shall contain a
certification by the licensee or permittee
of the brokered station verifying that it
maintains ultimate control over the
station’s facilities, including,
specifically, control over station
finances, personnel and programming,
and by the brokering station that the
agreement complies with the limitations
set forth in paragraph (a) of this section
if the brokering station is a radio station.
*
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Note 4 to § 73.3555:
Paragraphs (a) and (b) of this section
will not be applied so as to require
divestiture, by any licensee, of existing
facilities, and will not apply to
applications for assignment of license or
transfer of control filed in accordance
with § 73.3540(f) or § 73.3541(b), or to
applications for assignment of license or
transfer of control to heirs or legatees by
will or intestacy, or to FM or AM
broadcast minor modification
applications for intra-market
community of license changes, if no
new or increased concentration of
ownership would be created among
commonly owned, operated or
controlled broadcast stations.
Paragraphs (a) and (b) of this section
will apply to all applications for new
stations, to all other applications for
assignment or transfer, to all
applications for major changes to
existing stations, and to all other
applications for minor changes to
existing stations that seek a change in an
FM or AM radio station’s community of
license or create new or increased
concentration of ownership among
commonly owned, operated or
controlled broadcast stations.
Commonly owned, operated or
controlled broadcast stations that do not
comply with paragraphs (a) and (b) of
this section may not be assigned or
transferred to a single person, group or
entity, except as provided in this Note,
the Report and Order in Docket No. 02–
277, released July 2, 2003 (FCC 02–127),
or the Second Report and Order in MB
Docket No. 14–50, FCC 16–107 (released
August 25, 2016).
Note 5 to § 73.3555:
Paragraphs (b) and (e) of this section
will not be applied to cases involving
television stations that are ‘‘satellite’’
operations. Such cases will be
considered in accordance with the
analysis set forth in the Report and
Order in MM Docket No. 87–8, FCC 91–
182 (released July 8, 1991), in order to
determine whether common ownership,
operation, or control of the stations in
question would be in the public interest.
An authorized and operating ‘‘satellite’’
television station, the digital noise
limited service contour of which
overlaps that of a commonly owned,
operated, or controlled ‘‘non-satellite’’
parent television broadcast station may
subsequently become a ‘‘non-satellite’’
station under the circumstances
described in the aforementioned Report
and Order in MM Docket No. 87–8.
However, such commonly owned,
operated, or controlled ‘‘non-satellite’’
television stations may not be
transferred or assigned to a single
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person, group, or entity except as
provided in Note 4 of this section.
Note 6 to § 73.3555:
Requests submitted pursuant to
paragraph (b)(2) of this section will be
considered in accordance with the
analysis set forth in the Order on
Reconsideration in MB Docket Nos. 14–
50, et al. (FCC 17–156).
Note 7 to § 73.3555:
The Commission will entertain
applications to waive the restrictions in
paragraph (b) of this section (the local
television ownership rule) on a case-bycase basis. In each case, we will require
a showing that the in-market buyer is
the only entity ready, willing, and able
to operate the station, that sale to an
out-of-market applicant would result in
an artificially depressed price, and that
the waiver applicant does not already
directly or indirectly own, operate, or
control interest in two television
stations within the relevant DMA. One
way to satisfy these criteria would be to
provide an affidavit from an
independent broker affirming that active
and serious efforts have been made to
sell the permit, and that no reasonable
offer from an entity outside the market
has been received.
We will entertain waiver requests as
follows:
1. If one of the broadcast stations
involved is a ‘‘failed’’ station that has
not been in operation due to financial
distress for at least four consecutive
months immediately prior to the
application, or is a debtor in an
involuntary bankruptcy or insolvency
proceeding at the time of the
application.
2. If one of the television stations
involved is a ‘‘failing’’ station that has
an all-day audience share of no more
than four per cent; the station has had
negative cash flow for three consecutive
years immediately prior to the
application; and consolidation of the
two stations would result in tangible
and verifiable public interest benefits
that outweigh any harm to competition
and diversity.
3. If the combination will result in the
construction of an unbuilt station. The
permittee of the unbuilt station must
demonstrate that it has made reasonable
efforts to construct but has been unable
to do so.
*
*
*
*
*
Note 9 to § 73.3555
Paragraph (a)(1) of this section will
not apply to an application for an AM
station license in the 1605–1705 kHz
band where grant of such application
will result in the overlap of the 5 mV/
m groundwave contours of the proposed
station and that of another AM station
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757
in the 535–1605 kHz band that is
commonly owned, operated or
controlled.
*
*
*
*
*
■ 3. Amend § 73.3613 by revising
paragraph (d)(2) to read as follows:
§ 73.3613
Filing of contracts.
*
*
*
*
*
(d) * * *
(2) Joint sales agreements: Joint sales
agreements involving radio stations
where the licensee (including all parties
under common control) is the brokering
entity, the brokering and brokered
stations are both in the same market as
defined in the local radio multiple
ownership rule contained in
§ 73.3555(a), and more than 15 percent
of the advertising time of the brokered
station on a weekly basis is brokered by
that licensee. Confidential or
proprietary information may be redacted
where appropriate but such information
shall be made available for inspection
upon request by the FCC.
*
*
*
*
*
[FR Doc. 2017–28329 Filed 1–5–18; 8:45 am]
BILLING CODE 6712–01–P
DEPARTMENT OF COMMERCE
National Oceanic and Atmospheric
Administration
50 CFR Part 660
[Docket No. 170627602–7999–02]
RIN 0648–BG98
Magnuson-Stevens Act Provisions;
Fisheries Off West Coast States;
Pacific Coast Groundfish Fishery;
Pacific Whiting; Pacific Coast
Groundfish Fishery Management Plan;
Amendment 21–3; Trawl
Rationalization Program
National Marine Fisheries
Service (NMFS), National Oceanic and
Atmospheric Administration (NOAA),
Commerce.
ACTION: Final rule.
AGENCY:
NMFS issues this final rule to
change the management of the Pacific
whiting at-sea sectors’ (i.e., the
Mothership [MS] and Catcher/Processor
[C/P] sectors) allocations for
darkblotched rockfish and Pacific ocean
perch (POP) by managing the allocations
as set-asides rather than as total catch
limits, under the authority of the Pacific
Coast Groundfish Fishery Management
Plan (FMP), and the Magnuson-Stevens
Fishery Conservation and Management
Act (Magnuson-Stevens Act). This rule
revises regulations in accordance with
SUMMARY:
E:\FR\FM\08JAR1.SGM
08JAR1
Agencies
[Federal Register Volume 83, Number 5 (Monday, January 8, 2018)]
[Rules and Regulations]
[Pages 733-757]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 2017-28329]
-----------------------------------------------------------------------
FEDERAL COMMUNICATIONS COMMISSION
47 CFR Part 73
[MB Docket Nos. 14-50, 09-182, 07-294, 04-256, and 17-289; FCC 17-156]
2014 Quadrennial Regulatory Review
AGENCY: Federal Communications Commission.
ACTION: Final rule.
-----------------------------------------------------------------------
SUMMARY: In this document, an Order on Reconsideration repeals and
modifies several of the Commission's broadcast ownership rules.
Specifically, this document repeals the Newspaper/Broadcast Cross-
Ownership Rule, the Radio/Television Cross-Ownership Rule, and the
attribution rule for television joint sales agreements. This document
also revises the Local Television Ownership Rule to eliminate the
Eight-Voices Test and to modify the
[[Page 734]]
Top-Four Prohibition to better reflect the competitive conditions in
local markets. This document provides a favorable presumption for
waiver of the Local Radio Ownership Rule's market definitions as to
transactions in certain embedded markets. Lastly, this document rejects
requests to change the definition of Shared Service Agreements (SSAs)
and the requirement that commercial television stations disclose SSAs
by placing the agreements in each station's online public inspection
file. In addition, the document finds that the record supports adoption
of an incubator program to promote ownership diversity. The Order on
Reconsideration grants in part and denies in part the Petitions for
Reconsideration filed separately by the National Association of
Broadcasters (NAB), Nexstar Broadcasting, Inc. (Nexstar), and
Connoisseur Media LLC (Connoisseur).
DATES: Effective February 7, 2018 except for the amendment to Sec.
73.3613, which contains information collection requirements that are
not effective until approved by the Office of Management and Budget
(OMB). The Commission will publish a document in the Federal Register
announcing the effective date of these changes.
FOR FURTHER INFORMATION CONTACT: Benjamin Arden, Industry Analysis
Division, Media Bureau, FCC, (202) 418-2605. For additional information
concerning the PRA information collection requirements contained in the
Second Report and Order, contact Cathy Williams at (202) 418-2918, or
via the internet at [email protected].
SUPPLEMENTARY INFORMATION: This is a summary of the Commission's Order
on Reconsideration, in MB Docket Nos. 14-50, 09-182, 07-294, 04-256,
and 17-289; FCC 17-156, was adopted on November 16, 2017, and released
on November 20, 2017. The complete text of this document is available
electronically via the search function on the FCC's Electronic Document
Management System (EDOCS) web page at https://apps.fcc.gov/edocs_public/. The complete document is available for inspection and
copying during normal business hours in the FCC Reference Information
Center, 445 12th Street SW, Room CY-A257, Washington, DC 20554. To
request materials in accessible formats for people with disabilities
(Braille, large print, electronic files, audio format), send an email
to [email protected] or call the FCC's Consumer and Governmental Affairs
Bureau at (202) 418-0530 (voice), (202) 418-0432 (TTY).
Synopsis
I. Introduction
1. In this Order on Reconsideration (Order), the Commission grants
in part and denies in part, as set forth in this Order, various
petitions for reconsideration of the Second Report and Order (81 FR
76220, Nov. 1, 2016, FCC 16-107, rel. Aug. 25, 2016). Specifically, the
Commission (1) eliminates the Newspaper/Broadcast Cross-Ownership Rule;
(2) eliminates the Radio/Television Cross-Ownership Rule; (3) revises
the Local Television Ownership Rule to eliminate the Eight-Voices Test
and to modify the Top-Four Prohibition to better reflect the
competitive conditions in local markets; (4) declines to modify the
market definitions relied on in the Local Radio Ownership Rule, but
provides a presumption for certain embedded market transactions; (5)
eliminates the attribution rule for television joint sales agreements
(JSAs); and (6) retains the disclosure requirement for shared service
agreements (SSAs) involving commercial television stations. In
addition, the Commission finds that the present record supports
adoption of an incubator program to promote ownership diversity;
however, the structure and implementation of such a program requires
further exploration.
II. Background
2. Congress requires the Commission to review its broadcast
ownership rules every four years to determine whether they are
necessary in the public interest as the result of competition and to
repeal or modify any regulation the Commission determines to be no
longer in the public interest. On August 10, 2016, the Commission
adopted the Second Report and Order (released on August 25, 2016) to
resolve both the 2010 and 2014 quadrennial review proceedings, as well
as to address various issues related to the attribution of television
JSAs, diversity initiatives, and SSAs.
3. The Second Report and Order largely retained the existing
broadcast ownership rules, reinstated the previously vacated Television
JSA Attribution Rule, and adopted a definition of SSAs and a disclosure
requirement for SSAs involving commercial television stations. The
Commission also committed to explore various diversity-related
proposals in the record, while declining to adopt other proposals,
including an incubator program. Several parties sought reconsideration
of various aspects of the Second Report and Order. NAB petitioned the
Commission to reconsider its decisions regarding the Local Television
Ownership Rule, television JSA attribution, SSA disclosure, the
Newspaper/Broadcast Cross-Ownership Rule, the Radio/Television Cross-
Ownership Rule, and the rejection of NAB's proposal to create an
incubator program to encourage diversity. On January 24, 2017, the
Office of Communication, Inc. of the United Church of Christ (UCC), the
Media Alliance, the National Organization for Women Foundation, the
Communications Workers of America, the Newspaper Guild, the National
Association of Broadcast Employees and Technicians, Common Cause, the
Benton Foundation, Media Council Hawai'i, the Prometheus Radio Project,
and the Media Mobilizing Project (UCC et al.) filed a motion to strike
and dismiss the NAB Petition on the grounds that the petition
improperly evades the strict 25-page limit on reconsideration petitions
by using a prohibited, undersized font for footnotes and inserting a
substantial portion of its argument into those footnotes in violation
of 47 CFR 1.49(a). The motion also alleges that NAB's summary was well
over twice the permissible length, and improperly contains additional
arguments in violation of 47 CFR 1.49(c). In reply, NAB states that it
did not intend to evade any Commission rules and offers to refile if
the Commission is concerned about UCC et al.'s allegations. In
addition, NAB cites precedent that the Commission has considered
previously the merits of an application for review well in excess of
the 25-page limit and notes that parties adverse to NAB have pleadings
in the proceeding that violate 47 CFR 1.49 but have been considered on
the merits by the Commission. The Commission denies UCC et al.'s
motion. The Commission finds that, to the extent that NAB's pleading
does not precisely conform to 47 CFR 1.49, no party has been
prejudiced, and the public interest is best served by considering NAB's
arguments. The Commission reminds parties, however, to be mindful of
the requirements of Sec. 1.49.
4. Nexstar also challenged the Local Television Ownership Rule and
the attribution of television JSAs, while Connoisseur challenged an
aspect of the Local Radio Ownership Rule related to embedded markets.
III. Media Ownership Rules
A. Newspaper/Broadcast Cross-Ownership Rule
1. Introduction
5. Upon reconsideration, the Commission repeals the Newspaper/
[[Page 735]]
Broadcast Cross-Ownership (NBCO) Rule in its entirety. The Commission's
decision to repeal the rule means that all newspapers (print or
digital) now will be allowed to combine with television and radio
stations within the same local market, subject to the remaining
broadcast ownership rules and any other applicable laws, including
antitrust laws. The Commission finds that prohibiting newspaper/
broadcast combinations is no longer necessary to serve the goal of
promoting viewpoint diversity in light of the multiplicity of sources
of news and information in the current media marketplace and the
diminished voice of daily print newspapers. Whatever the limited
benefits for viewpoint diversity of retaining the rule, in today's
competitive media environment, they are outweighed by the costs of
preventing traditional news providers from pursuing cross-ownership
investment opportunities to provide news and information in a manner
that is likely to ensure a more informed electorate. As such, the NBCO
Rule no longer serves the public interest and must be repealed pursuant
to Section 202(h).
2. Background
6. In the Second Report and Order, the Commission affirmed its
previous findings that an absolute ban was overly restrictive, but
concluded that some newspaper/broadcast cross-ownership restrictions
continued to be necessary to promote viewpoint diversity. It retained
the general prohibition on common ownership of a broadcast station and
a daily print newspaper in the same local market, but adopted minor
changes to the rule to accomplish what the Commission called a modest
loosening of the absolute ban. The Commission: (1) modified the
geographic scope of the rule to update its analog parameters and to
reflect more accurately the markets that newspapers and broadcasters
actually serve; (2) adopted an explicit exception for failed and
failing broadcast stations and newspapers; and (3) created a case-by-
case waiver standard whereby the Commission would grant relief from the
rule if the applicants showed that a proposed merger would not unduly
harm viewpoint diversity in the market. The Commission declined to
eliminate the newspaper/radio cross-ownership restriction from the NBCO
Rule after finding that, despite its earlier tentative conclusion that
radio stations typically are not primary outlets for local news, radio
stations nonetheless provide a meaningful amount of local news and
information such that lifting the restriction could harm viewpoint
diversity. In addition, the Commission explained that, although the
rule may benefit ownership diversity incidentally, the agency's purpose
in retaining the rule was not to promote minority or female ownership.
NAB petitioned the Commission to reconsider its retention of the NBCO
Rule.
3. Discussion
7. The Commission finds that the NBCO Rule must be repealed because
it is not necessary to promote the Commission's policy goals of
viewpoint diversity, localism, and competition, and therefore does not
serve the public interest. Because the Commission is repealing the NBCO
Rule on other grounds, it is unnecessary to address arguments that the
rule should be repealed on competition grounds. Similarly, it is
unnecessary to reach arguments that ownership does not influence
viewpoint because the Commission is eliminating the rule on the ground
that, even if ownership might influence viewpoint in certain
circumstances, the NBCO Rule is not necessary to foster viewpoint
diversity (nor to promote localism or competition). The parties that
support reconsideration of the NBCO Rule argue that the modifications
adopted in the Second Report and Order were insufficient and that the
rule is obsolete and should be eliminated. The Commission agrees. The
Commission affirms its longstanding determination that the rule does
not advance localism and competition goals, and finds that it is no
longer necessary to promote viewpoint diversity, the rule's only
remaining policy justification. Although elimination of the rule could
theoretically diminish viewpoint diversity to a limited extent due to
the loss of an independent voice as a result of any newspaper/broadcast
combination, the Commission finds that this impact will be mitigated by
the multiplicity of alternative sources of local news and information
available in the marketplace and the overall financial decline of
newspapers. In addition, the Commission finds that this concern is
outweighed by the countervailing benefits to consumers that can result
from newspaper/broadcast combinations. Finally, based on the
Commission's review of the record, the Commission finds that
eliminating the rule will have no material effect on minority and
female broadcast ownership. Accordingly, the Commission grants the
request that it eliminate the NBCO Rule.
8. The Marketplace Has Changed Dramatically. On reconsideration,
the Commission finds that its decision to retain the NBCO Rule failed
to acknowledge the current realities of the media marketplace. In 1975,
the broadcast industry was still relatively young, but it had found its
footing, owing in part to the role that newspaper/broadcast cross-
ownership had played in its success. Supporters of common ownership
claimed that joint ownership of newspapers and broadcast stations made
possible the early development of FM and TV service even though these
pioneering stations often had to be operated at a loss. In adopting the
cross-ownership rule, the Commission acknowledged the pioneering role
of newspapers in the broadcast medium but found that common ownership
with newspapers was no longer a critical factor for broadcaster
success. The Commission observed that, on the whole, the broadcast
industry had matured to the point that new entrants could be expected
to have an interest in pursuing station ownership. It concluded that
the special reason for encouraging newspaper ownership, even at the
cost of a lessened diversity, was no longer generally operative in the
way it once was. The Commission understood its obligation to give
recognition to the changes which have taken place and see to it that
its rules adequately reflect the situation as it is, not was.
9. That same obligation now requires the Commission to eliminate
the NBCO Rule. Not only have the means of accessing content changed
dramatically, but the media marketplace has seen an explosion in the
number and variety of sources of local news and information since the
Commission adopted the NBCO Rule in 1975. Opponents of the rule point
to this increase and argue that the NBCO Rule has become obsolete as a
result.
10. From the 6,197 full-power radio stations and 851 full-power
television stations that existed in the late 1960s, the Commission's
latest broadcast totals place the number of full-power radio stations
at 15,512 and full-power television stations at 1,775. Contrary to the
Commission's conclusion in the Second Report and Order, the fact that
the number of full-power broadcast stations has more than doubled
represents a significant increase that should be considered when
evaluating the continued necessity of the NBCO Rule. It was improper
for the Commission to dismiss data submitted by Bonneville
International Corp. and The Scranton Times, L.P., demonstrating a
substantial increase in
[[Page 736]]
the number of broadcast services simply because it represented a
nationwide increase which may have been spread unevenly across
individual local markets without citing any evidence to support this
notion. In addition, the Commission should have taken into account the
number of low-power broadcast stations, which, as of June 2017,
includes 417 Class A television stations; 1,968 low-power television
(LPTV) stations; and 1,966 low-power FM (LPFM) stations--none of which
services existed when the rule was adopted. This situation is a stark
contrast to the state of affairs in 1975, when the changed
circumstances in the broadcasting industry that prompted adoption of
the NBCO Rule included a trend in which the number of channels open for
new licensing had diminished substantially.
11. Equally, if not more significantly, NAB cites evidence of the
growing prevalence of independent digital-only news outlets with no
print or broadcast affiliation, many with a local or hyperlocal focus.
Thirteen years ago, the Third Circuit agreed with the Commission that
the record suggested that cable and the internet contribute to
viewpoint diversity; the panel members simply disagreed about the
degree and importance of this trend at that time. Since then, however,
the picture has changed significantly. Even the U.S. Supreme Court
recently recognized the importance of the internet and social media as
sources of news and information for many Americans. As this trend
continues to gain momentum and new voices proliferate, the dominance of
traditional news outlets diminishes. Although the record contains some
evidence that local television stations and newspapers may still be
consumers' primary sources of local news and information, the
Commission finds that it improperly discounted the role of non-
traditional news outlets, including internet and digital-only, in the
local media marketplace.
12. The Commission concluded in the Second Report and Order that
online outlets do not serve as a substitute for newspapers and
broadcasters providing local news and information. As noted below, this
conclusion does not appear to reflect the record evidence as to how the
internet has transformed the American people's consumption of news and
information, the direction of current trends in this regard, and in
particular how those trends have affected younger adults. At a minimum,
the record reflects studies that reject the premise that people have a
primary or single source for most of their local news and information.
Rather, the picture revealed by the data is that of a richer and more
nuanced ecosystem of community news and information than researchers
have previously identified, in which Americans turn to a wide range of
platforms to get local news and information. Thus, the contributions of
such outlets cannot be dismissed out of hand as the existence of these
non-traditional news outlets nevertheless results in greater access to
independent information sources in local markets. Furthermore, the
Commission failed to acknowledge adequately evidence in the record
demonstrating the emergence of online outlets that offer local content
and have no affiliation with traditional broadcast or print sources.
13. Numerous studies cited in the record establish the emergence
and growth of alternative sources of local news and information,
including digital-only local news outlets as well as other online
sources of local news and information. For example, according to a 2014
Pew Research study, out of 438 digital news sites examined, more than
half had a local focus, with the typical outlet described as focused on
coverage of local or even neighborhood-level news. Even by 2011, a Pew
study confirmed that while newspapers remain popular sources for some
such information, 69 percent of those surveyed said that if their local
newspaper no longer existed, it would not have a major impact on their
ability to keep up with information and news about their community. By
2016, Pew reported that just 20 percent of U.S. adults often get news
from print newspapers, with even steeper declines in particular
demographics--only 5 percent of those aged 18 through 29, and only 10
percent of those aged 30 through 49. According to the earlier Pew
study, for the 79 percent of Americans who are online, the internet is
the first or second most important source for 15 of the 16 local topics
examined. Nearly half of adults (47 percent) use mobile devices to get
local news and information, and for none of Pew's topics did more than
6 percent of respondents say they depended on the website of a legacy
news organization. Among adults under age 40, the web ranks first or
ties for first for 12 of the 16 local topics asked about. Furthermore,
in the Second Report and Order, the Commission too readily dismissed
cable news programming as primarily targeted to a wide geographic
audience, without considering that most of the major cable operators
carry locally-focused cable news networks in parts of their footprint.
14. On reconsideration, the Commission finds that the record
clearly demonstrates that the wealth of additional information sources
available in the media marketplace today, apart from traditional
newspapers and broadcasters, strongly supports repealing the NBCO Rule.
These dramatic and ongoing changes in the media industry negate
concerns that repealing the NBCO Rule will harm viewpoint diversity.
The Commission does not perceive a need for the rule in light of the
current trends toward greater consumer reliance on these alternative
sources of local news and information. The Commission's failure to
account properly for the multiplicity of news and information sources
available in the current media marketplace factored heavily in its
unjustified retention of the NBCO Rule.
15. The Decline of the Newspaper Industry Has Diminished its Voice.
In addition, restrictions on common ownership of daily print newspapers
and broadcast stations are no longer justified to protect viewpoint
diversity as the strength of daily print newspapers has declined
significantly since 1975. In the Second Report and Order, the
Commission failed to credit properly the evidence in the record
regarding the challenges facing the newspaper industry and the
resulting effects on the ability of print newspapers to serve their
readers. Rather than merely modifying the rule's waiver standard and
adjusting its carve-outs, the Commission should have acknowledged the
diminution of newspapers' voices and concluded that the time has come
to eliminate the rule altogether.
16. In light of the long decline of the newspaper industry, the
loss of an independent daily newspaper voice in a community will have a
much smaller impact on viewpoint diversity than would have been the
case in 1975. In addition, as discussed below, repeal of the NBCO Rule
will permit newspaper/broadcast combinations that can strengthen local
voices and thus enable the combined outlets to better serve their
communities.
17. The NBCO Rule Prevents Combinations that Could Benefit
Localism. The Commission repeatedly has recognized that the NBCO Rule
does not promote localism and actually may hinder it by preventing
local news outlets from achieving efficiencies by combining resources
needed to gather, report, and disseminate local news and information.
The Commission nevertheless retained newspaper/broadcast cross-
ownership restrictions in order to promote its goal of viewpoint
[[Page 737]]
diversity. Because the NBCO Rule is no longer necessary to foster
viewpoint diversity, and the rule can be repealed without harming the
public interest, the potential benefits to localism arising from common
ownership finally can accrue. The Commission expects that eliminating
the NBCO Rule will allow both broadcasters and newspapers to seek out
new sources of investment and operational expertise, increasing the
quantity and quality of local news and information they provide in
their local markets.
18. There is ample evidence in the record that eliminating the rule
will help facilitate such investment and enable both broadcasters and
newspapers to better serve the public. For example, Cox Media Group,
LLC (Cox) asserts that collaboration and cost-sharing between its
television station and its newspaper in Dayton, Ohio, helped them be
the first to report on what became a national story about the failures
of the Veterans Administration to provide adequate medical services. In
addition, Cox previously provided several examples showing how the
combination of resources across its commonly owned newspaper,
television, and radio properties in both Dayton and Atlanta, Georgia,
allowed them to report on breaking news stories more quickly and
accurately and to also provide more thorough coverage of events, such
as political elections, that involve numerous interviews and in-depth
issue reporting. Cox asserts that the common ownership of multiple
outlets has enabled its media properties ``to vastly improve service at
a time when the economics of the newspaper and broadcast business would
seem to dictate the opposite.'' In addition, the News Media Alliance
(NMA) provided numerous examples of the benefits to local programming
involving cross-owned media outlets in various markets. For example, a
cross-owned newspaper/television combination in Phoenix combined
resources to report on stories such as the shooting of Congresswoman
Gabrielle Giffords and 18 others in Tucson, the Yarnell Hill fire that
killed 19 firefighters and destroyed more than 100 homes, and a massive
dust storm. In South Bend, Indiana, a commonly owned local newspaper,
television station, and two radio stations regularly worked together on
issues of local significance, such as uncovering harmful substances in
drinking water, hosting town-hall meetings for political candidates and
local officials, sending a reporter to Iraq, commemorating the 150th
anniversary of the local Studebaker factory, providing weather
information, and covering Notre Dame sports. NMA also cited prior
Commission studies for the proposition that, on average, a cross-owned
television station produces more local news and more coverage of local
and state political candidates than comparable non-cross-owned
television stations. NMA pointed to the finding in one Commission study
that cross-owned television stations, on average, air 50 percent more
local news than non-cross-owned stations. The Commission's Media
Ownership Study 4 also found that the total amount of local news aired
by all television stations in the market may be negatively correlated
with newspaper/broadcast cross-ownership. As noted in the FNPRM (79 FR
29010, May 20, 2014, FCC 14-28, rel. Apr. 14, 2014), however, the study
authors cautioned that this finding was imprecisely measured and not
statistically different from zero. An earlier Commission study cited by
NMA found that cross-owned television stations aired between seven to
ten percent more local news, which still represents a meaningful
increase in the average amount of local news aired on cross-owned
television stations. This study also found that cross-owned television
stations, on average, provide roughly 25 percent more coverage of local
and state politics. The Commission has acknowledged that prior
Commission studies have found that cross-owned radio stations are more
likely to air news and public affairs programming and are four to five
times more likely to have a news format than a non-cross-owned station.
Comments in this proceeding bear that out, providing anecdotal
evidence, such as that offered by Morris Communications, which
explained that its radio stations in Topeka, Kansas, and in Amarillo,
Texas, were able to invest more heavily in local news production and in
news staff because of their cross-ownership with the local newspaper.
As the Commission discussed in the Second Report and Order, the record
contains support for the proposition that newspaper/broadcast
combinations can promote localism by creating efficiencies through the
sharing of expertise, resources, and capital that can lead to a higher
quantity and quality of local news programming. The Commission has long
accepted that proposition, but it concluded in its previous decisions
that some restrictions remained necessary to promote viewpoint
diversity. The Commission concludes now that the potential public
interest benefits of permitting newspaper/broadcast combinations
outweigh the minimal loss of viewpoint diversity that may result from
eliminating the rule. With the elimination of the NBCO Rule these
localism benefits can finally begin to materialize.
19. In light of the well-documented and continuing struggles of the
newspaper industry, the efficiencies produced by newspaper/broadcast
combinations are more important than ever. A report in February 2017
examining the health of small newspapers was cautiously optimistic
about the future of publications with a community or hyperlocal focus
but acknowledged that their battle for survival will not be easy and
will require new approaches and strategies that take advantage of their
niche position. Removing the regulatory obstacle of this outdated rule
will help financially troubled newspapers carry on their important
work. While the Commission recognizes that cost-savings gained from
common ownership will not necessarily be invested in the production of
local news, by allowing newspapers and broadcasters to collaborate and
combine resources, the Commission's action in this Order creates new
opportunities for local broadcasters and newspapers to better serve the
local news and information needs of their communities.
20. The NBCO Rule Must be Eliminated. The Commission's decision to
repeal the rule reflects the situation as it currently is, not as it
was more than 40 years ago. Whereas the Commission determined in 1975
that newspaper/broadcast combinations were no longer necessary to
support the growth of the broadcast industry and that the interest in
viewpoint diversity required separate ownership of newspapers and
broadcast licenses, the Commission now determines that this restriction
is no longer necessary to promote viewpoint diversity and can
potentially harm localism, and that removing the restriction best
serves the public interest.
21. Indeed, even to the extent that eliminating the rule would
permit transactions that would reduce the number of outlets for news
and information in local markets, the markets will continue to have far
more voices than when the rule was enacted. The modern media
marketplace abounds with new, non-traditional voices, the number of
local broadcasters has increased dramatically, and the strength of
local newspapers relative to other media has diminished as a result of
the difficulties facing the industry and the rise of new voices. And
the Commission expects the number of
[[Page 738]]
voices to continue to grow, as the internet, in particular, has lowered
the barriers to entry and provided a publicly accessible platform for
individuals and organizations to serve the news and information needs
of their local communities. Furthermore, eliminating the NBCO Rule will
permit efficient combinations that will allow broadcasters and
newspapers to combine resources and enable them to better serve their
local communities. On balance, therefore, the Commission concludes that
retaining the rule does not serve the public interest.
22. The Commission consistently has recognized that changing
circumstances in the marketplace warrant a retreat from a total ban;
accordingly, the Commission has attempted to impose various limits on
the rule through the years. The Commission's overall direction has been
toward a growing acknowledgment that the rule is not always necessary
to promote viewpoint diversity and should be modified to reflect
changes in the marketplace. The Commission's action in this Order is
simply the logical extension of this acknowledgment in response to the
radically altered media marketplace.
23. As noted in the 2002 Biennial Review Order (68 FR 46286, Aug.
5, 2003, FCC 03-127, rel. July 2, 2003), the Commission must consider
the impact of [its] rules on the strength of media outlets,
particularly those that are primary sources of local news and
information, as well as on the number of independently owned outlets.
Maximizing the number of independent voices does not further diversity
if those voices lack the resources to create and publish news and
public information. In Prometheus Radio Project v. FCC, 373 F.3d 372
(3d Cir. 2004) (Prometheus I), the court affirmed the Commission's
finding in the 2002 Biennial Review Order that the NBCO Rule was
overbroad and should be relaxed. In the 2006 Quadrennial Review Order
(73 FR 9481, Feb. 21, 2008, FCC 07-216, rel. Feb. 2008), the Commission
took into consideration the imperiled state of the newspaper industry,
recounting statistics and data showing that the shrinking newspaper
industry had suffered circulation declines, staff layoffs, shuttered
news bureaus, flat advertising revenues, rising operating costs, and
falling stock prices. These hardships influenced the Commission's
finding that the existing ban on newspaper/broadcast combinations
continued to be overly restrictive.
24. The newspaper industry had not recovered when the Commission
began its 2010/2014 ownership review and, indeed, the hardships
continued to mount. In its 2010 NOI (75 FR 33227, June 11, 2010, FCC
10-92, rel. May 25, 2010), the Commission described newspapers'
declining circulation and advertising revenues and asked whether
relaxing the rule would help newspapers to survive. In the FNPRM, the
Commission expressed concern for the future of newspapers but disagreed
with the suggestion that the NBCO Rule should be repealed or relaxed on
that basis alone. The Commission was reluctant to jeopardize viewpoint
diversity in local markets in response to assertions that the rule
limited opportunities for traditional media owners to expand their
revenues. Now, however, the Commission concludes that the continuance
of the NBCO Rule is not necessary or appropriate to preserve or promote
viewpoint diversity under Section 202(h). The Commission anticipates
that both newspapers and broadcasters will benefit from the rule's
repeal, as will, ultimately, the public, as discussed above.
25. The Commission recognized in the FNPRM that the NBCO Rule does
not promote viewpoint diversity when a newspaper is in financial
distress, and the FNPRM proposed an exception to the rule for failed
and failing merger applicants. In the Second Report and Order, the
Commission adopted that exception and explained that allowing such
mergers is not likely to harm viewpoint diversity. In addition, the
Commission incorporated into the rule a case-by-case waiver standard
for markets of all sizes to account for merger situations that do not
pose an undue risk to viewpoint diversity.
26. On reconsideration, the Commission finds that its modifications
to the NBCO Rule in the Second Report and Order were inadequate. Given
the current state of the newspaper industry, it might very well be too
late to save a newspaper that would qualify as failed or failing under
the exception adopted in the Second Report and Order. The Commission's
goal should be to keep local voices strong, not to maintain artificial
barriers that prevent efficient combinations and then wait until
newspapers reach a failed or failing state before providing regulatory
relief. In addition, the Commission's case-by-case waiver standard was
wholly insufficient because the Commission failed to provide any
meaningful guidance on how it would evaluate each waiver request. An
exception or a waiver standard may be appropriate when a rule is sound
and exceptional circumstances exist, but such mechanisms do not redeem
an unsound rule, as the Commission finds this one to be.
27. In addition, the modified rule inexplicably left in place a
definition of daily newspaper that is outdated and illogical in that it
applies only to newspapers printed at least four days a week. The
distinction between print newspapers and digital outlets has become
blurred as some newspapers reduce the number of days a week they
publish in print and rely more heavily on their online distribution.
Indeed, many publishers today continuously update the content of the
online versions of their newspapers as they compete with bloggers and
social media that rapidly produce and update their own content.
Applying the NBCO Rule to newspapers only if they are printed in
hardcopy at least four days per week ignores the reality that what
defines a newspaper has changed and that many consumers access the
paper's news and information over the internet throughout the day. A
newspaper's influence should no longer be measured by how many mornings
a week it is delivered to the doorstep. Doing so would exacerbate the
perverse incentive for a newspaper seeking to combine with a
broadcaster to reduce its print editions in order to avoid triggering
the rule. Given the current media marketplace and the way consumers
access content, the rule's reliance on a newspaper's printing schedule
makes no sense.
28. As the modified rule adopted in the Second Report and Order is
not necessary to promote the public interest, the Commission cannot
retain it consistent with Section 202(h). the Commission emphasizes
that the rule's repeal in no way reflects a lessening of the importance
of viewpoint diversity as a Commission policy goal. Rather, the
Commission concludes that the rule is no longer necessary to promote
viewpoint diversity.
29. The Commission finds also that the NBCO Rule should be
eliminated rather than relaxed. The Commission's previous attempts to
relax the rule demonstrate the difficulty in designing an approach that
works effectively for the range of market circumstances across the
country. Paradoxically, previous attempts at relaxing the rule arguably
threatened the greatest harm in small markets where cross-ownership may
be needed most to sustain local news outlets. The record does not
provide an adequate basis for distinguishing areas where application of
the rule could serve the public interest from those where it would not.
There was significant opposition to the modified rule proposed by the
Commission in this proceeding, and only one commenter proposed a
[[Page 739]]
detailed alternative approach, and the Commission explained why it
declined to adopt it. Thus, the record does not support a narrowed
restriction. Moreover, as discussed above, the Commission finds that it
would be outdated and illogical to adopt a rule based on the
distinction between print newspapers and digital outlets. Indeed, any
modified rule that continues to single out newspapers of any kind
cannot be sustained.
30. In light of the significantly expanded media marketplace and
the overall state of the newspaper industry, and the Commission's
conclusion that the rule is not necessary to promote viewpoint
diversity, competition, or localism, and may hinder localism, the
Commission concludes that immediate repeal is required by Section
202(h) and will permit combinations that would benefit consumers. The
Commission's decision will enable all broadcasters and newspapers to
attract new investment in order to preserve and expand their local news
output.
31. In addition, though the Commission finds that the entire NBCO
Rule must be eliminated, the Commission finds that the record provides
an additional and independent justification for eliminating the
restriction on newspaper/radio combinations. Opponents of this aspect
of the rule argue that evidence in the record does not provide adequate
support for the Commission's conclusion that radio is a sufficiently
meaningful source of local news and public interest programming such
that allowing newspaper/radio combinations could harm viewpoint
diversity. The Commission agrees. As discussed in the following
section, the Commission is eliminating the Radio/Television Cross-
Ownership Rule based on its finding that the diminished contributions
of local broadcast radio stations to viewpoint diversity, together with
increasing contributions from new media outlets and the public interest
benefits of radio/television combinations, no longer justify continued
radio/television cross-ownership regulation. For the same reasons
relating to viewpoint diversity contributions of radio and the
proliferation of alternative media voices, as well as the
countervailing public interest benefits of newspaper/radio
combinations, the Commission concludes that the restriction on
newspaper/radio combinations is not in the public interest and must be
eliminated pursuant to Section 202(h).
32. Minority and Female Ownership. The Commission finds that
repealing the NBCO Rule will not have a material impact on minority and
female ownership. After seeking public comment on this topic a number
of times, the Commission expressed its view that the rule does not
promote or protect minority and female ownership. Not only have past
debates on this issue not persuaded the Commission that the ban on
newspaper/broadcast combinations is necessary to protect or promote
minority and female ownership, no arguments were made in this
reconsideration proceeding that would lead the Commission to conclude
otherwise. On the contrary, two organizations representing minority
media owners seek relief from the rule's restrictions. Their comments
directly refute arguments in the record that repealing the rule will
harm small broadcasters, including minority and women broadcasters,
because they are at a competitive disadvantage compared to large media
outlets. As the Commission contemplated in the FNPRM, merging with a
newspaper could boost the ability of a small broadcaster to compete
more effectively in the market and to improve its local news offerings.
The Commission's action in this Order will provide the flexibility to
do just that.
33. The Commission agrees with comments stating that lifting the
ban on newspaper/radio combinations is unlikely to have a significant
effect on minority and female ownership in the radio market given that
the thousands of radio stations across the country offer plenty of
purchasing opportunities for minorities and women and at lower cost
than most other forms of traditional media. In addition, the Commission
does not anticipate that lifting the ban on newspaper/television
combinations will lead to a meaningful decrease in the number of
minority-owned television stations. Some groups previously expressed
concern that minority-owned television stations would be targeted for
acquisition if the ban were relaxed to favor waiver requests for
certain newspaper/television combinations with stations ranked below
the top four television stations in a market--a category that includes
many minority-owned stations. Removing the ban across-the-board will
ensure that no artificial incentives are created, and the record
provides no evidence that minority- and female-owned stations will be
singled out for acquisition, as some commenters have speculated. To the
contrary, record evidence demonstrates that previous relaxations of
other ownership rules have not resulted in an overall decline in
minority and female ownership of broadcast stations, and the Commission
sees no evidence to suggest that eliminating the NBCO Rule will produce
a different result and precipitate such a decline. Ultimately, given
the state of the newspaper industry, the Commission expects that
broadcasters may be better positioned to be the buyer, rather than the
seller, in most transactions that flow from the rule's repeal.
Furthermore, submissions in the record suggest that some minority media
owners may be poised to pursue cross-ownership acquisition and
investment opportunities. Therefore, eliminating the rule potentially
could increase minority ownership of newspapers and broadcast stations.
34. In addition, the Commission rejects assertions that Prometheus
III prevents the Commission from repealing or modifying any of its
broadcast ownership rules on reconsideration. Contrary to such
assertions, the Third Circuit's holding in Prometheus III does not
require the Commission to adopt a socially disadvantaged business (SDB)
definition before it can revise or repeal any rules; rather, the court
simply required the Commission to complete its analysis of whether to
adopt such a definition. The Commission completed that required
analysis in the Second Report and Order and declined to adopt an SDB
standard.
35. Finally, in the Second Report and Order, the Commission stated
that the revised NBCO Rule it adopted would help promote ownership
diversity. The Commission's comment, however, did not indicate a belief
that the rule would promote minority and female ownership specifically,
but rather that the rule would promote ownership diversity generally by
requiring the separation of newspaper and broadcast station ownership.
Moreover, the Commission made it clear that promoting viewpoint
diversity, as opposed to preserving or promoting minority and female
ownership, was the purpose of its revised rule. The record does not
suggest that restricting common ownership of newspapers and broadcast
stations promotes minority and female ownership of broadcast stations,
and there is evidence in the record that tends to support the contrary.
Thus, fostering minority and female ownership does not provide a basis
to retain the rule.
B. Radio/Television Cross-Ownership Rule
1. Introduction
36. The Commission grants the request for reconsideration of the
Commission's decision in the Second Report and Order to retain the
Radio/
[[Page 740]]
Television Cross-Ownership Rule. Ownership of television and radio
stations will continue to be limited by the Local Television and Local
Radio Ownership Rules.
2. Background
37. In the Second Report and Order, the Commission retained the
Radio/Television Cross-Ownership Rule with only minor technical
modifications, finding that the rule remained necessary to promote
viewpoint diversity. Despite its prior tentative conclusion to the
contrary, the Commission concluded that the Radio/Television Cross-
Ownership Rule remains necessary given that radio stations and
television stations both contribute in meaningful ways to promote
viewpoint diversity in local markets. The Commission further claimed
that the rule continues to play an independent role in serving the
public interest separate and apart from the Local Radio and Local
Television Ownership Rules, which are designed primarily to promote
competition. In its petition for reconsideration, NAB asserts that the
decision in the Second Report and Order to retain the Radio/Television
Cross-Ownership Rule (with only minor technical modifications) was
arbitrary and capricious and contrary to Section 202(h) of the 1996
Act.
3. Discussion
38. On reconsideration, the Commission eliminates the Radio/
Television Cross-Ownership Rule, concluding that it is no longer
necessary to promote viewpoint diversity in local markets. The
Commission concludes that the Commission erred in finding in the Second
Report and Order that broadcast radio stations contribute to viewpoint
diversity to a degree that justifies retention of the rule,
particularly in light of other local media outlets that contribute to
viewpoint diversity. The Commission also concludes that, given that the
rule already permits a significant degree of common ownership, it is
doing very little to promote viewpoint diversity and its elimination
therefore will have a negligible effect. The record in this proceeding
gives no cause to disturb the long-standing conclusion that the rule is
not necessary to promote localism. However, elimination of the rule is
likely to have a negligible impact in most markets, so any impact on
localism--positive or negative--will be similarly negligible. Finally,
the Commission finds that elimination of the rule is not likely to have
a negative impact on minority and female ownership.
39. Contrary to the Commission's findings in the Second Report and
Order, as discussed below, the Commission finds that broadcast radio
stations' contributions to viewpoint diversity in local markets no
longer justify retention of the Radio/Television Cross-Ownership Rule.
The Commission tentatively concluded in the NPRM (77 FR 2867, Jan. 19,
2012, FCC 11-186, rel. Dec. 22, 2011) that the rule was no longer
necessary to promote viewpoint diversity. It then sought further
comment on that tentative conclusion in the FNPRM. The Commission's
approach in the NPRM and FNPRM was based on an already robust record--
which was strengthened by comments filed in response to the FNPRM--
demonstrating that local radio stations are not primary sources of
viewpoint diversity in local markets and that alternative media outlets
are a growing and important source of viewpoint diversity. The
Commission, however, reversed itself in the Second Report and Order,
concluding that the rule should be retained. In doing so, the
Commission largely relied on limited evidence, much of it anecdotal or
immaterial, to conclude that radio contributes to viewpoint diversity
in local markets to a degree sufficient to justify retention of the
rule. For example, the comments cited by the Commission primarily
discussed format selection, music programming, and national news
content, all of which are aspects of radio programming that do not
inform the Commission's viewpoint diversity analysis.
40. The Commission also discussed broadcast radio's contributions
to viewpoint diversity in the NBCO rule section of the Second Report
and Order. That discussion was equally unpersuasive. The Commission
failed to demonstrate that broadcast radio stations are significant
independent sources of local news, relied on statistics that failed to
distinguish between local and national news content, referenced
examples of broadcast content on low-power stations, and relied heavily
on only a handful of anecdotes regarding broadcast radio's
contributions to viewpoint diversity. The rule does not apply to low-
power stations, and their contribution to diversity is unaffected by
the decision to retain or repeal the radio-television cross-ownership
rule. All of these flaws undermine the broad finding that broadcast
radio stations contribute to viewpoint diversity to an extent that
continues to justify cross-ownership regulation.
41. NAB argues that the Commission failed to justify its departure
from its position in the NPRM and FNPRM that radio stations make only
limited contributions to local viewpoint diversity. The Commission
agrees and find that the Commission's conclusion in the Second Report
and Order that radio contributes to local viewpoint diversity in
meaningful ways, such that it justified retention of the rule--a clear
departure from its earlier, well-supported position--was not supported
by the record. The Commission has long maintained that broadcast radio
stations are not a primary source of viewpoint diversity in local
markets. While the record indicates that broadcast radio stations may
contribute to viewpoint diversity in local markets to a certain degree,
the Commission finds that, in the current media marketplace, these
contributions no longer justify restrictions on television/radio cross-
ownership.
42. For example, the Commission itself acknowledged that consumers'
reliance on radio for some local news and information has declined
significantly over time--falling from 54 percent to 34 percent over the
last two decades--as has the number of all-news commercial radio
stations--down to 30 stations from (the already low) 50 stations in the
mid-1980s out of over 11,000 commercial radio stations. Moreover, the
overwhelming majority of programming on news-talk stations is
nationally syndicated, rather than locally produced. Comments in the
record, which the Second Report and Order did not address or dispute,
support these findings. A Gallup poll found that only six percent of
Americans turn to radio as their main news source, and a Pew study
found that the percentage of Americans reporting that they got any news
from radio on the previous day dropped from more than 50 percent in
1990 to 33 percent in 2012 (consistent with earlier findings cited by
the Commission). Only five percent cite radio as a main source for
political and arts and cultural information, four percent for crime
updates, and three percent or less for information on various other
topics. A 2013 Pew study confirmed the overall trend, finding that news
programming had been relegated to an even smaller corner of the
listening landscape. Even within this smaller universe, a substantial
segment consists of National Public Radio (NPR)-affiliated
noncommercial broadcast radio stations, which are not subject to the
broadcast ownership limits. At present, NPR has over 900 member
stations in the U.S. As discussed above, the attempt in the Second
Report and Order to overcome
[[Page 741]]
the record in this proceeding of radio's relatively minor contribution
as a source of local news and the Commission's historical recognition
of radio's reduced role in promoting viewpoint diversity is
unpersuasive. The record supports far better the Commission's tentative
conclusions in the NPRM and FNPRM regarding radio's limited
contributions to viewpoint diversity in local markets.
43. In addition, the Commission finds that, as NAB contends, the
Commission's decision to retain the rule did not properly acknowledge
the realities of the digital media marketplace, in which consumers now
have access to a multitude of information sources that contribute to
viewpoint diversity in local markets. In the Second Report and Order,
the Commission found that platforms such as the internet or cable do
not contribute significantly to viewpoint diversity in local markets
and therefore do not meaningfully protect against the potential loss of
viewpoint diversity that would result from increased radio/television
cross-ownership. The Commission disagrees with arguments that the
Commission properly found that cable and satellite programming do not
meaningfully contribute to coverage of local issues and that
information available online usually originates from traditional media
sources. The Commission finds instead that the Commission erred in
discounting the role that non-traditional sources play in the local
media marketplace and that the contributions of such outlets result in
greater access to independent information sources in local markets. In
particular, evidence in the record clearly demonstrates the emergence
of online outlets--including many unaffiliated with broadcast or print
sources--that now offer local news and information. And as discussed
above, the Commission finds that it failed to properly credit the local
news offerings of cable operators. Even if cable and online outlets are
not yet primary sources of local news and information programming,
their contributions cannot be overlooked. While the Commission relied
on a handful of anecdotes to overcome its earlier, compelling findings
regarding broadcast radio's limited contributions to local news and
information programming, it refused to give appropriate consideration
to more persuasive evidence of the increasing contributions of non-
traditional media--a trend the Commission had previously noted, and
which has continued.
44. The decline of radio's role in providing local news and
information, together with the rise of online sources, marks a change
from the circumstances the Commission faced when it upheld the rule in
the 2006 Quadrennial Review Order. Accordingly, the Commission finds
that contributions to viewpoint diversity from platforms such as the
internet and cable, while not primary sources of viewpoint diversity in
local markets, help mitigate any potential loss of viewpoint diversity
that might result from limited increases in radio/television cross-
ownership.
45. Importantly, the Commission does not mean to suggest that
broadcast radio stations make no contribution to viewpoint diversity in
local markets--they do. In order to continue to justify the radio/
television cross-ownership limits under Section 202(h), however, the
Commission is compelled to consider these contributions in the context
of the broader marketplace as it exists today, in which broadcast
television, print, cable, and online sources all contribute to
viewpoint diversity. Broadcast radio's contributions notwithstanding,
the wide selection of sources now available renders the Radio/
Television Cross-Ownership Rule obsolete in today's vibrant media
marketplace.
46. Moreover, the Commission finds that because the rule already
permits significant cross-ownership in local markets, eliminating it
will have only a minimal impact on common ownership, as parties will
continue to be constrained by the applicable ownership limits in the
Local Television and Local Radio Ownership Rules. For example, pursuant
to the Radio/Television Cross-Ownership Rule, in the largest markets,
entities are permitted to own, in combination, either two television
stations and six radio stations or one television station and seven
radio stations. The Local Radio Ownership Rule permits an entity to own
a maximum of eight radio stations in a single market. Therefore, in the
largest markets, absent the Radio/Television Cross-Ownership Rule, an
entity approaching the limits of the existing cap will be permitted to
acquire only one additional radio station and remain in compliance with
the Local Radio Ownership Rule. Likewise, an entity with one television
station already could acquire only one additional station in these
large markets under the Local Television Ownership Rule. Thus, the
effect of eliminating the radio/television cross-ownership rule will be
small and, as discussed above, mitigated by contributions to viewpoint
diversity from other media outlets. In addition, the local ownership
limits for television and radio, while intended primarily to promote
competition, will continue to prevent an undue concentration of
broadcast facilities, thereby preserving opportunities for diverse
local ownership, and are therefore adequate to serve the goals the
Radio/Television Cross-Ownership Rule was intended to promote.
47. In light of its limited benefits, the Commission finds that the
Radio/Television Cross-Ownership Rule no longer strikes an appropriate
balance between the protection of viewpoint diversity and the potential
public interest benefits that could result from the efficiencies gained
by common ownership of radio and television stations in a local market,
efficiencies that the Commission has previously recognized. For
example, NAB cites numerous Commission studies that found that radio/
television cross-ownership produces public interest benefits, including
increased news and public affairs programming. The Tribune Company also
provides examples of how its co-owned radio/television combinations
have been able to improve outreach to their local community and work
collaboratively to improve coverage of issues of local concern. The
current rule prevents localism benefits from accruing more broadly,
without providing meaningful offsetting benefits to viewpoint
diversity. As such, the Commission can no longer justify retention of
the Radio/Television Cross-Ownership Rule under Section 202(h). In
light of the significant common ownership already allowed under the
rule, it is not appropriate to modify and retain the rule, which the
Commission has found is no longer in the public interest under Section
202(h). Indeed, the record demonstrates that there is no policy
justification--competition, localism, or viewpoint diversity--upon
which to base such a revised rule. Because the Commission is
eliminating the Radio/Television Cross-Ownership Rule on the grounds
discussed herein, it is not necessary to reach alternative arguments
involving the impact of ownership on viewpoint diversity.
48. Minority and Female Ownership. Lastly, consistent with the
Commission's preliminary view in the FNPRM, the Commission finds that
the record fails to demonstrate that eliminating the Radio/Television
Cross-Ownership Rule is likely to harm minority and female ownership.
While broadcast radio remains an important entry point into media
ownership, eliminating this rule will not result in significant
additional consolidation because of the constraints of the Local Radio
Ownership Rule. Furthermore, there is no evidence that any additional
[[Page 742]]
common ownership that would be permitted as a result of eliminating the
Radio/Television Cross-Ownership Rule would disproportionately or
negatively impact minority- and female-owned stations. Indeed, the
analyses within the contexts of the Local Television Ownership Rule and
the Local Radio Ownership Rule suggest that previous relaxations of
those rules have not resulted in reduced levels of minority and female
ownership. The Commission finds that the record provides no information
to suggest that eliminating the Radio/Television Cross-Ownership Rule
will have a different impact on minority and female ownership. The
Commission disagrees with the general assertion by UCC et al. that the
Commission cannot modify any of its media ownership rules without
further study of the impact on minority and female ownership.
49. In the Second Report and Order, the Commission found that
although the rule could help promote opportunities for diversity in
broadcast television and radio ownership, it was not being retained for
the purpose of preserving or creating specific amounts of minority and
female ownership. The Commission's comment, however, did not indicate a
belief that the rule would promote minority and female ownership
specifically, but rather that the rule would promote ownership
diversity generally by requiring the separation of radio and television
broadcasters. The Commission cannot justify retaining the rule under
Section 202(h) based on the unsubstantiated hope that the rule will
promote minority and female ownership.
C. Local Television Ownership Rule
1. Introduction
50. Upon reconsideration, the Commission finds that the Local
Television Ownership Rule adopted in the Second Report and Order is not
supported by the record and must be modified.
2. Background
51. The Second Report and Order effectively retained the existing
Local Television Ownership Rule (with only a minor technical
modification of the contour overlap provision to reflect the transition
to digital broadcasting), finding that the rule remained necessary to
promote competition. Despite a record replete with evidence of the
significant changes in the video marketplace, the Commission's decision
left in place ownership restrictions originally implemented in 1999.
Under the rule adopted in the Second Report and Order, an entity may
own up to two television stations in the same market if: (1) the
digital noise limited service contours (NLSCs) of the stations (as
determined by section 73.622(e) of the Commission's rules) do not
overlap; or (2) at least one of the stations is not ranked among the
top-four stations in the market and at least eight independently owned
television stations would remain in the market following the
combination. NAB and Nexstar filed petitions for reconsideration of the
Local Television Ownership Rule, specifically challenging the Top-Four
Prohibition and the Eight-Voices Test.
3. Discussion
52. On reconsideration, the Commission adopts a revised Local
Television Ownership Rule, finding that the rule adopted in the Second
Report and Order is no longer necessary in the public interest as a
result of competition. The Commission's revised rule reflects its
assessment of both the current video marketplace and the continued
importance of broadcast television stations in their local markets.
Specifically, the Commission finds that the Eight-Voices Test is not
supported by the record and must be eliminated. In addition, the
Commission modifies the Top-Four Prohibition by incorporating a new
case-by-case review process to address evidence in the record that the
prohibition may be unwarranted in certain circumstances. The Commission
finds that these modifications to the Local Television Ownership Rule
are not likely to have a negative impact on minority and female
ownership.
53. The Commission rejects the argument that reconsideration is
inappropriate because petitioners rely on arguments that have been
fully considered and rejected by the Commission within the same
proceeding. Neither the Communications Act nor the Commission's rules
preclude granting petitions for reconsideration that fail to rely on
new arguments. Likewise, the Commission rejects UCC's claim that
reconsideration is not warranted unless petitioners present new
evidence. UCC's reliance on section 1.429(b) of the Commission's rules
is misplaced, as this section does not require petitioners to support
their claims of Commission error with new evidence. Commission
precedent establishes that reconsideration is generally appropriate
where the petitioner shows either a material error or omission in the
original order or raises additional facts not known or not existing
until after the petitioner's last opportunity to respond. Even if a
petition is repetitious, the Commission can, in its discretion,
consider it. While the petitioners repeat some arguments made earlier
in this proceeding, they nonetheless provide valid grounds for the
Commission to reconsider its previous action. As discussed below, the
Commission finds that the petitioners have identified material errors
in the Second Report and Order warranting reconsideration of certain
aspects of the Local Television Ownership Rule.
54. Market. The Commission finds that its decision in the Second
Report and Order to adopt a rule focused on promoting competition among
broadcast television stations in local television viewing markets was
appropriate given the record compiled in this proceeding. The
Commission concluded in the Second Report and Order that non-broadcast
video offerings still do not serve as meaningful substitutes for local
broadcast television and that competition within a local market
motivates a broadcast television station to invest in better
programming and to provide programming tailored to the needs and
interests of the local community in order to gain market share. NAB and
Nexstar urge the Commission to expand the market definition to include
non-broadcast video alternatives, such as online and multichannel video
programming distributors (MVPD) video programming sources. While the
video marketplace has changed substantially since the current
television ownership limits were adopted in 1999 and since the last
Commission review of these rules concluded in 2008, broadcast
television stations still play a unique and important role in their
local communities. As such, the Commission believes that, on the
current record, a rule focused on preserving competition among local
broadcast television stations is still warranted. Thus, the Commission
does not include other types of video programming providers within the
market to which the restriction applies. The Commission emphasizes,
however, that this conclusion could change in a future proceeding with
a different record.
55. The Commission's finding does not mean, however, that changes
outside the local broadcast television market should not factor into
the Commission's assessment of the rule under Section 202(h) or that
the Commission is free to retain its existing rule without any
adjustments that take into account marketplace changes. Indeed,
television broadcasters' important role makes it critical for the
[[Page 743]]
Commission to ensure that its rules do not unnecessarily restrict their
ability to serve their local markets in the face of ever-growing video
programming options. Consumers are increasingly accessing video
programming delivered via MVPDs, the internet, and mobile devices.
Moreover, the online video distributor (OVD) industry--which includes
entities such as Netflix and Hulu--continues to grow and evolve. In
addition to providing on-demand access to vast content libraries, many
OVDs are now offering original programming and/or live television
offerings similar to traditional MVPD offerings. The Second Report and
Order acknowledged the popularity of these services but failed to
properly account for this in its analysis. Accordingly, the Commission
reconsidered the Local Television Ownership Rule and adopt common sense
modifications that will help local television broadcasters achieve
economies of scale and improve their ability to serve their local
markets in the face of an evolving video marketplace.
56. Eight-Voices Test. Upon reconsideration, the Commission finds
that the Eight-Voices Test is unsupported by the record or reasoned
analysis and is no longer necessary in the public interest.
Accordingly, the Commission grants the NAB Petition and the Nexstar
Petition with respect to this issue.
57. Despite the fact that the Commission has spent years seeking
comment regarding the local ownership rule, the record lacks evidence
sufficient to support the Commission's decision to retain the Eight-
Voices Test. In the Second Report and Order, the Commission asserted
that competition among stations affiliated with the Big Four networks
(often the top-four rated broadcast stations in a local market) and at
least four independent competitors unaffiliated with a Big Four network
motivates all of the stations in a market to improve their programming,
including providing additional local news and public interest
programming. Yet the Commission did not provide or cite any evidence to
support this argument, even though the Eight-Voices Test has been
around since 1999 (more than enough time to observe whether the Eight-
Voices Test has been having the expected impact in local markets).
58. The Commission also failed to explain adequately why the number
of independent television stations must be equal to the number of top-
performing stations in a market. The Commission stated that a
significant gap in audience share persists between the top-four rated
stations in a market and the remaining stations in most markets, but it
offered no justification for the notion that the dominance of four top-
performing stations must be balanced by an equal number of independent,
lower-performing stations. The Commission provided no precedent, record
evidence, or economic theory to support this notion. Moreover, a
significant gap in audience share between the top-four stations and the
other stations in a market could also logically justify permitting the
common ownership of non-top-four stations to form a stronger competitor
to the top-four stations and thus promote competition, even if fewer
than eight independent voices remain.
59. Instead, the Commission's primary justification for retaining
the Eight-Voices Test apparently stems from the historical use of the
number eight as the proper number of voices when the rule was revised
in 1999 to permit duopoly ownership in certain circumstances. Notably,
that decision relied on viewpoint diversity grounds to determine the
appropriate numerical limit. The Commission subsequently determined
that the rule was no longer necessary to promote viewpoint diversity
and instead relied on competition to support its adoption of the exact
same voices limit in the 2006 Quadrennial Review Order. The Commission,
however, offered no empirical evidence to support this line drawing in
the 2006 Quadrennial Review Order as necessary to preserve competition,
and as discussed above, the Commission finds that the rationale set
forth in the Second Report and Order was flawed. Although the
Commission's decision to retain the Eight-Voices Test in the 2006
Quadrennial Review Order was upheld in Prometheus Radio Project v. FCC,
652 F.3d 431 (3d Cir. 2011) (Prometheus II), the Commission is
obligated under Section 202(h) to justify its broadcast ownership rules
based on the existing record and in light of current marketplace
realities. On reconsideration, the Commission finds no record support
for retaining the Eight-Voices Test and concludes that retaining it
does not serve the public interest. Further, as discussed below, the
Eight-Voices Test prevents the realization of public interest benefits.
Accordingly, it must be eliminated.
60. The record fails to support the adoption of a different voice
test, e.g., six voices, despite specific requests for comment on
alternative voice tests in this proceeding. One commenter argued for
lowering the voice count in general, and another proposed changing the
test to four voices--a proposal the Commission rejects because such a
restriction would be redundant given its decision, as discussed below,
to retain the Top-Four Prohibition. Another commenter argued that the
Eight-Voices Test should be eliminated and not replaced with an
alternative test. No other commenters offered support for a different
voice test. The Commission finds no justification for relying on an
arbitrary voice count to promote competition and concludes that the
public interest is better served by the revised rule the Commission
adopts in this Order, which will allow combinations that will help
lower-rated stations better serve their viewers while preserving the
restriction that an entity may not own two top-four rated stations in a
market unless it can demonstrate that such a combination will serve the
public interest and in no event will allow common ownership of more
than two stations in a market, subject to the contour overlap
provision. The Commission finds that this is a more effective way to
promote competition and still avoid harms associated with significant
concentration in local markets than an arbitrary remaining voices test.
61. The Commission not only failed to provide a reasoned basis for
retaining the Eight-Voices Test; it also ignored evidence in the record
demonstrating that the Eight-Voices Test lacks any economic support, is
inconsistent with the realities of the television marketplace, and
prevents combinations that would likely produce significant public
interest benefits. Indeed, no commenter has produced evidence of any
other industry where the government employs an eight-competitor test.
In multiple instances, the Commission acknowledged the potential public
interest benefits of common ownership, which potentially allow a local
broadcast station to invest more resources in news or other public
interest programming that meets the needs of its local community. The
Commission finds that the Eight-Voices Test denies the public interest
benefits produced by common ownership without any evidence of
countervailing benefits to competition from preserving the requirement.
Furthermore, these markets--including many small and mid-sized markets
that have less advertising revenue to fund local programming--are the
places where the efficiencies of common ownership can often yield the
greatest benefits. The Commission's action in repealing the Eight-
Voices Test will enable local television broadcasters to realize these
benefits and better serve their local markets. In particular, the
record suggests that local news programming is
[[Page 744]]
typically one of the largest operational costs for broadcasters;
accordingly, stations may find that common ownership enables them to
provide more high-quality local programming, especially in revenue-
scarce small and mid-sized markets. After the draft order in this
proceeding was publicly released, DISH Network L.L.C. (DISH) submitted
an economic study based on viewer ratings data applicable to existing
combinations of local television stations as compared with ratings data
from independently owned stations in DMAs deemed comparable to the DMAs
served by commonly owned stations. DISH claims that the study shows
that common ownership of local television stations does not produce
increased ratings for local programming; therefore, common ownership
does not produce higher-quality local programming. DISH provides no
reason it could not have submitted this study earlier in response to
broadcasters' claims that relaxation of the rule would lead to more
locally responsive and higher quality programming. Thus, it is
inexcusably late. 47 CFR 1.429(b), (f). Moreover, the study suffers
from significant methodological issues and fails to provide a
sufficient basis upon which to draw any conclusions. For example, the
study employs a simplistic analysis covering a small sample size and
the results are highly dependent on the selection of data points, such
as control DMAs, viewing period, and time slot. Furthermore, the
analysis fails to address issues of statistical significance regarding
viewership, and the cross-sectional analysis fails to account for other
variables that may influence viewership in different markets or
otherwise address the cases in the filing for which viewership is
higher in duopoly markets. Ultimately, the study does not undermine the
Commission's finding that efficiencies gained through common ownership
can allow broadcasters to invest more resources in producing more and
higher-quality locally responsive programming.
62. Top-Four Prohibition. In contrast to the Eight-Voices Test, the
Commission finds that its decision in the Second Report and Order to
treat combinations of two top-four stations differently from other
combinations is supported in the record. The Commission therefore
denies the NAB Petition and the Nexstar Petition to the extent each
requested complete elimination of the Top-Four Prohibition. As
discussed below, however, the Commission finds that modification of the
Top-Four Prohibition to include a case-by-case analysis is appropriate
in order to address instances in which the application of the Top-Four
Prohibition may not be warranted based on the circumstances in a
particular market or with respect to a particular transaction. This
hybrid approach will allow for a more refined application of the Local
Television Ownership Rule that will help facilitate the public interest
benefits associated with common ownership in local markets.
63. The ratings data in the record generally supported the
Commission's line drawing, and the potential harms associated with top-
four combinations find support in the record. The Commission has
repeatedly concluded that the Top-Four Prohibition is necessary to
promote competition in the local television marketplace. As the
Commission has consistently found, there is generally a significant
cushion of audience share percentage points that separates the top four
stations from the fifth-ranked stations. In the Second Report and
Order, the Commission found that this pattern has not changed. Thus,
top-four combinations would generally result in a single firm's
obtaining a significantly larger market share than other stations and
reduced incentives for commonly owned local stations to compete for
programming, advertising, and audience shares. The Commission also
finds that the data were sufficiently recent and uncontradicted by any
newer ratings data in the record, such that it was appropriate for the
Commission to rely on the data in reaching its decision. The Commission
considered alternative arguments and data in the record and ultimately
found that the Top-Four Prohibition, last endorsed in the 2006
Quadrennial Review Order, continued to be supported. In arguing that
the Top-Four Prohibition should be eliminated, NAB notes that evidence
in the record demonstrated that the concerns that the Top-Four
Prohibition is intended to address may not be present in many markets.
NAB also provides additional information demonstrating that some
markets do not have a gap between the ratings of the fourth- and fifth-
ranked stations or that the gap is larger between second- and third-
ranked stations in some markets. The Commission has long conceded that
the justification for the Top-Four Prohibition does not apply in all
markets. Thus, the rule may prohibit combinations that do not present
public interest harms or that offer potential public interest benefits
that outweigh any potential harms. To this extent, the bright-line
prohibition is over-inclusive. On reconsideration, the Commission
believes that it is appropriate to modify the rule to allow for more
flexibility.
64. In particular, the Commission takes steps to mitigate the
potentially detrimental impacts of applying the Top-Four Prohibition in
certain circumstances. In the Second Report and Order, the Commission
conceded the potential public interest benefits from allowing
additional common ownership, yet found that the harms associated with
top-four combinations exceeded these benefits. This logic no doubt
holds when the rationale for adopting the Top-Four Prohibition applies,
though the benefits could exceed the harms in certain circumstances
based on an evaluation of the characteristics of a particular market or
a particular transaction.
65. Instead of relying solely on the bright-line application of the
Top-Four Prohibition, the Commission is adopting a hybrid approach that
will allow applicants to request a case-by-case examination of a
proposed combination that would otherwise be prohibited by the Top-Four
Prohibition. Under a hybrid approach, a rule includes both bright-line
provisions and a case-by-case element to allow for consideration of
market-specific factors. Such an approach provides certainty and
flexibility when determining whether a particular transaction should be
granted. Though no party commented on this issue, the Commission finds
that the record supports its approach. As discussed in this Order,
special scrutiny of combinations of two top-four rated stations is
still supported by the record, though the record also demonstrates a
need for flexibility in addressing circumstances in which application
of the Top-Four Prohibition may not be appropriate due to the
particular circumstances in a local market. The hybrid approach is well
suited for such circumstances. Such an approach will help mitigate the
potential drawbacks associated with strict application of the Top-Four
Prohibition, while still preserving the ease and efficiency of applying
the rule. This revised rule will continue to promote robust competition
in local markets while also facilitating transactions, in appropriate
circumstances, that will allow broadcast stations to achieve economies
of scale and better serve their local viewers.
66. As the Commission has just discussed, the record demonstrates
the need for flexibility in the application of the Top-Four
Prohibition. Given the variations in local markets and specific
transactions, however, the Commission does not believe that applicants
would be well served by a rigid set of criteria for its case-by-case
analysis. The record
[[Page 745]]
does, however, suggest the types of information that applicants could
provide to help establish that application of the Top-Four Prohibition
is not in the public interest because the reduction in competition is
minimal and is outweighed by public interest benefits. Such information
regarding the impacts on competition in the local market could include
(but is not limited to): (1) Ratings share data of the stations
proposed to be combined compared with other stations in the market; (2)
revenue share data of the stations proposed to be combined compared
with other stations in the market, including advertising (on-air and
digital) and retransmission consent fees; (3) market characteristics,
such as population and the number and types of broadcast television
stations serving the market (including any strong competitors outside
the top-four rated broadcast television stations); (4) the likely
effects on programming meeting the needs and interests of the
community; and (5) any other circumstances impacting the market,
particularly any disparities primarily impacting small and mid-sized
markets. Applicants are encouraged to provide data over a substantial
period (e.g., the past three years, similar to the requirement in the
failing/failed station waiver test) to strengthen their request and to
help avoid circumvention of the Top-Four Prohibition based on anomalous
data over a short period of time or manipulation of program offerings
prior to the proposed transaction. In the end, applicants must
demonstrate that the benefits of the proposed transaction would
outweigh the harms, and the Commission will undertake a careful review
of such showings in light of the record with respect to each such
application.
67. The Commission disagrees with the contention that affording
licensees a case-by-case opportunity to seek approval of top-four
combinations cannot be squared with the bright-line rule adopted in the
Commission's 2014 Retransmission Consent Report and Order (79 FR 28615,
May 19, 2014, FCC 14-29, rel. Mar. 31, 2014). There, the Commission
concluded that the potential competitive harms arising from joint
negotiation of retransmission consent by non-commonly owned stations
outweighed the potential benefits and determined that a bright-line
prohibition would be more administratively efficient than case-by-case
review because it would provide the bargaining parties with advance
notice of the appropriate process for such negotiation. Here, however,
the result of the Commission's case-by-case review of proposed top-four
combinations will provide bargaining parties with advance notice of
whether joint retransmission consent negotiations for the two stations
in question will be allowed. Moreover, common ownership of two top-four
stations implicates a broader range of potential benefits and harms
than a narrow agreement between two top-four stations to jointly
negotiate retransmission consent so there is no inherent inconsistency
between adopting a bright-line rule in the latter case and a case-by-
case review in the former case. Additionally, the Commission rejects
the contention that adopting a case-by-case review is inconsistent with
the statute. To the extent that the existing Top-Four Prohibition is
overbroad given the current state of competition, as the Commission
concludes here, then the existing prohibition, absent modification, is
not necessary in the public interest as a result of competition and
should be modified. Moreover, in adopting this approach, the Commission
declines to adopt specific criteria related to the issue of
retransmission consent, as recently advocated by some commenters.
Instead, as discussed in this Order, the Commission believes that the
case-by-case review process will allow parties to advance any relevant
concerns--including concerns related to retransmission consent issues--
in the context of a specific proposed transaction if such issues are
relevant to the particular market, stations, or transaction.
68. Similarly, the Commission rejects the recommendation of
Independent Television Group (ITG) that the Commission adopt a
presumption in favor of top-four combinations in small and mid-sized
markets. ITG provides no evidence sufficient to support such a
presumption. ITG simply relies on NAB's assertion in its 2014 comments
that in some markets, there may have been significant disparities in
audience share among some of the top-four rated stations. The case-by-
case analysis is not weighted in favor of transactions in any
particular market, and applicants in small and mid-sized markets will
be able to provide market-specific evidence supporting their requests.
69. Gray Television, Inc. proposes that, at least in smaller
markets, two stations be permitted to combine ownership if one of the
stations has not produced a local newscast in the previous two years.
The Commission finds, however, that market characteristics and the
state of local programming, including local news offerings, are better
considered in its case-by-case analysis at this time. The Commission
anticipates that any transactions processed under this case-by-case
approach will help inform any consideration of specific criteria that
could be included in any future revision of the Local Television
Ownership Rule, which will be reviewed again in the forthcoming 2018
Quadrennial Review proceeding.
70. Minority and Female Ownership. The Commission finds that the
modifications adopted to the Local Television Ownership Rule are not
likely to harm minority and female ownership. As noted in the Second
Report and Order, data in the record demonstrate that relaxation of the
Local Television Ownership Rule in 1999 did not have a negative impact
on overall minority ownership levels. In this lengthy proceeding, no
party has presented contrary evidence or a compelling argument
demonstrating why relaxing this rule will have a different impact.
Indeed, consistent with the Second Report and Order, the Commission
finds that the record does not support a causal connection between
modifications to the Local Television Ownership Rule and minority and
female ownership levels.
71. In the Second Report and Order, the Commission stated that
ensuring the presence of independently owned broadcast television
stations in the local market indirectly increases the likelihood of a
variety of viewpoints and preserving ownership opportunities for new
entrants. The Commission's comment, however, did not indicate a belief
that the rule would promote minority and female ownership specifically,
but rather that the rule would promote ownership diversity generally by
limiting common ownership of broadcast television stations. This
statement will continue to be true with respect to the revised rule
that the Commission adopts in this Order. Under Section 202(h),
however, the Commission cannot continue to subject broadcast television
licensees to aspects of the Local Television Ownership Rule that can no
longer be justified based on the unsubstantiated hope that these
restrictions will promote minority and female ownership. In addition,
the Commission disagrees with the general assertion by UCC et al. that
the Commission cannot modify any of its media ownership rules without
further study of the impact on minority and female ownership. The
Commission also disagrees with assertions by the Multicultural Media,
Telecom and internet Council and the National Association of Black
Owned
[[Page 746]]
Broadcasters that the rules can be retained based on promoting news
coverage of specific issues.
72. Incentive Auction. The Commission reiterates that it remains
premature to analyze the implications of the incentive auction on the
Local Television Ownership Rule. Contrary to the position of certain
parties, the Commission cannot--and did not in the Second Report and
Order--use the auction as an excuse for delaying action and refusing to
fulfill its obligations under Section 202(h). While the Commission
finds fault in its prior decision to retain the existing television
ownership restrictions without modification, the incentive auction was
not a factor in that decision. Instead, the Commission properly found
that it could not delay a decision on its rules because of the auction
nor could it adopt changes to its rules based on speculation as to the
final results of the auction. The Commission agrees with its prior
finding. Section 202(h) compels the Commission to act on the record
before it and determine whether to retain, repeal, or modify the Local
Television Ownership Rule based on the realities of the current
marketplace, which the Commission has done. Though the auction has
finished, it is still too soon to evaluate its impacts on the
television marketplace. While there is still time for stations to
change their post-auction channel sharing elections, the initial
results of the auction suggest that the auction may not have a
significant impact in the context of the Local Television Ownership
Rule, as the overwhelming majority of commercial, full-power winning
bidders have elected to channel share once they surrender their
spectrum. The Commission will continue to monitor these elections as
part of its continuing efforts to assess the impact of the auction on
the television marketplace. As noted in the Second Report and Order,
the Commission will evaluate the broadcast marketplace post-auction and
expects that these issues will be considered in the forthcoming 2018
Quadrennial Review proceeding.
D. Local Radio Ownership Rule
1. Introduction
73. The Commission denies in part and grants in part Connoisseur's
petition for reconsideration of the Commission's decision in the Second
Report and Order to retain the current methodology for determining
compliance with the Local Radio Ownership Rule in markets containing
embedded markets (i.e., smaller markets, as defined by Nielsen Audio,
that are included in a larger parent market). The Commission grants
Connoisseur's petition to the extent it seeks a presumption that would
apply its two-prong test for waiver requests involving existing parent
markets with multiple embedded markets pending further consideration of
this issue in the 2018 Quadrennial Review proceeding.
2. Background
74. Connoisseur seeks reconsideration of the decision in the Second
Report and Order to retain the existing methodology for embedded
markets and asks the Commission to adopt a new two-pronged test for a
station owner that seeks to own stations licensed to home counties
(i.e., the county in which the station's community of license is
geographically located) in different embedded markets within a single
parent market. Consistent with the Commission's current methodology,
under the first part of Connoisseur's proposed test, a station owner
would be required to comply with the numerical ownership limits using
the Nielsen Audio Metro methodology in each embedded market. Under the
second part, however, the station owner would be required to comply
with the ownership limits using a contour-overlap methodology in lieu
of the Commission's current parent market analysis. Connoisseur argues
that, as a result of the Commission's existing methodology, a
broadcaster which owns stations in one embedded market may be precluded
from owning stations in another embedded market, despite the lack of
competitive overlap between those markets.
3. Discussion
75. The Commission denies in part and grants in part Connoisseur's
petition for reconsideration. First, the Commission finds that its
decision to not adopt a blanket change to the current methodology was
supported by a reasoned explanation. Second, the Commission finds that
its decision to adopt a contour-overlap methodology for the Puerto Rico
market is not at odds with the approach the Commission took regarding
embedded markets. Finally, the Commission grants Connoisseur's
alternative request to adopt a presumptive waiver approach for existing
parent markets with multiple embedded markets.
76. The Commission finds that it provided a reasoned explanation
for its decision in the Second Report and Order to not adopt a blanket
change to the current embedded market methodology. Connoisseur argues
that the Commission acted arbitrarily in deciding to retain the current
methodology. In particular, Connoisseur maintains that counting
stations from multiple embedded markets for purposes of calculating
compliance with the numerical limits in the parent market is
unreasonable because stations in embedded markets do not compete in any
meaningful way with stations in other embedded markets or stations in
the central city of the parent market. The Commission noted in the
Second Report and Order, it has long relied on Nielsen Audio's market
analysis, as reported by BIA, which lists all the stations that are
deemed to compete in a given market (often referred to as above-the-
line stations), as the basis for multiple ownership calculations for
embedded and parent markets. The Commission found that the Nielsen-
defined markets are the primary means by which broadcasters and
advertisers place a value on advertising sold by stations listed as
participating in the market. Nielsen Audio's market definitions are
recognized as the industry standard and provide for consistency and
ease of application in comparison to other possible methods for
defining local radio markets. The inclusion of an embedded market
station as an above-the-line station in a parent market therefore has
long been thought to reflect a determination by Nielsen Audio that,
absent other information, the station competes in that market. The
Commission notes that its continued reliance on Nielsen Audio market
definitions for purposes of applying the Local Radio Ownership Rule
provides an important level of certainty to radio licensees in all
markets, including those in embedded markets, and overcomes
disadvantages associated with the contour-overlap approach. Although
Nielsen has historically defined what stations compete in a market
based on geographical market boundaries, and the Commission's rules
have relied on these determinations in determining compliance with its
ownership caps, Connoisseur's Oct. 30, 2017 ex parte letter raises
issues related to embedded markets that should be further explored in
greater detail in the 2018 Quadrennial Review proceeding. However, the
arguments in the ex parte letter support adoption of a presumptive
waiver approach for transactions involving existing parent markets with
multiple embedded markets.
77. The Commission also finds that its decision in the Second
Report and Order to adopt a contour-overlap methodology for the Puerto
Rico market is not inconsistent with the approach to
[[Page 747]]
embedded markets. Connoisseur argues that parent markets containing
multiple embedded markets are analogous to the Puerto Rico market where
mountainous topography, as opposed to a central city, separates smaller
centers of economic activity within the larger parent market.
Accordingly, Connoisseur asserts that the contour-overlap methodology
the Commission applies to the Puerto Rico market likewise should be
applied in the context of embedded markets in lieu of the Commission's
current parent market analysis. The Commission finds that differences
between the Puerto Rico market and a parent market that includes
embedded markets make the comparison between the two circumstances
inappropriate. As one example, the core location of a station's
listenership has the potential to shift geographically over time in a
parent/embedded market scenario in a way that would be unlikely, or
even impossible, where, as in Puerto Rico, the physical terrain
prevents a station from reaching other geographic areas. Indeed, the
Commission has long stated that the Puerto Rico market is unique, even
as compared to other large metro areas. The Commission has a long
history--dating back to 2003--of applying the contour-overlap
methodology to Puerto Rico on a case-by-case basis due to the unique
characteristics of that market. The Commission therefore finds that its
decision to retain the existing methodology for embedded markets is not
undermined by its decision to adopt a contour-overlap methodology in
Puerto Rico.
78. For these reasons, the Commission continues to find that,
rather than adopting Connoisseur's proposal for an across-the-board
change to the Commission's embedded market methodology, entertaining a
market-specific waiver is the appropriate approach at this time. In the
Second Report and Order, the Commission acknowledged Connoisseur's
concerns with respect to the particular characteristics of the current
New York market and indicated its willingness to entertain a waiver
specific to that market, a willingness the Commission reiterates in
this Order. Ultimately, the issue continues to appear narrow in scope--
largely specific to a small number of parties' concerns with at most
two markets. The circumstances Connoisseur describes could apply
currently to, at most, two markets--New York City and Washington, DC.
The Commission notes, however, that embedded market designations are
subject to change, with the potential for embedded markets to be
created, modified, or eliminated in the future. For instance, in
addition to New York and Washington, DC, Connoisseur previously had
identified San Francisco as an example of a parent market with two
embedded markets. One of those embedded markets, however, is no longer
rated by Nielsen. Accordingly, the San Francisco market now includes
only one embedded market and is therefore no longer relevant to the
issues discussed in Connoisseur's petition, which pertain solely to
parent markets containing multiple embedded markets. As such, the
potential impact of a proposed transaction involving embedded market
stations may vary based on the specific markets, stations, and
ownership interests involved.
79. Accordingly, the Commission finds Connoisseur's argument
regarding a presumptive waiver approach to be persuasive. While a
bright-line rule codifying Connoisseur's preferred approach to embedded
markets would no doubt provide greater certainty, as discussed in this
Order, the Commission does not believe that such an approach is
supported by the record at this time. Instead, the Commission intends
to fully examine its existing methodology regarding embedded market
transactions in the forthcoming 2018 Quadrennial Review proceeding.
Pending the outcome of this review, however, the Commission adopts a
presumption in favor of applying Connoisseur's two-prong test proposed
on reconsideration to waiver requests involving existing parent markets
with multiple embedded markets (i.e., New York and Washington, DC). The
Commission finds that there is sufficient evidence on the record to
support a presumption that a waiver of the Local Radio Ownership Rule
as to stations in these markets serves the public interest if the
transaction at issue satisfies the two-prong test. Pursuant to section
310(d) of the Communications Act, the Commission must make a public
interest determination with respect to any future applications based on
the entire record with respect to that application. Throughout the
proceeding, Connoisseur has provided information demonstrating that,
due to the particular circumstances in these markets, applying the
existing market methodology may not be warranted. These showings
provide the Commission with sufficient confidence that transactions
consistent with this presumption likely will not unduly impact
competition in these markets, subject to the Commission's review under
section 310(d). The Commission finds, however, that it is appropriate
to limit the presumption to these markets (New York and Washington,
DC), pending review in the 2018 Quadrennial Review proceeding, to avoid
any potential manipulation of embedded markets in other Nielsen Audio
markets.
80. Adoption of this presumption will give Connoisseur--and other
parties--sufficient confidence with which to assess possible future
actions. Further, the Commission anticipates that any such transactions
will help inform its subsequent review of the Local Radio Ownership
Rule--and, in particular, the treatment of embedded market
transactions.
E. Television JSA Attribution
1. Introduction
81. On reconsideration, the Commission finds that it erred in its
decision to adopt the Television JSA Attribution Rule and eliminates
the Television JSA Attribution Rule. The petitioners also argue that
the attribution decision must be reversed on the grounds that (1) the
decision had the effect of tightening the media ownership rules, and
that the Commission failed to properly analyze the impact of the
attribution decision as required under Section 202(h) of the 1996
Telecommunications Act; and (2) the decision was inconsistent with the
Commission's repeal of the wireless attributable material relationship
(AMR) rule. Because the Commission is reversing its decision to adopt
the Television JSA Attribution Rule on other grounds, it does not need
to reach these arguments.
2. Background
82. The Commission first considered whether to attribute television
JSAs in 1999. It declined to do so, finding that JSAs did not convey a
sufficient degree of influence or control over station programming or
core operations to warrant attribution and that JSAs helped produce
public interest benefits. The Commission sought additional comment on
this conclusion in a 2004 notice of proposed rulemaking after
attributing radio JSAs in the 2002 Biennial Review Order. Then in 2014,
nearly a decade after initially seeking comment on the issue, the
Commission changed course and adopted the Television JSA Attribution
Rule, despite a lack of evidence suggesting that its prior
determination that television JSAs do not convey sufficient influence
or control to warrant attribution was wrong. Specifically, the rule
established that JSAs that involve the sale of more than 15 percent of
the weekly advertising time of a station (brokered
[[Page 748]]
station) by another in-market station (brokering station) are
attributable under the Commission's ownership rules. As a result, the
brokering station was deemed to have an attributable interest in the
brokered station, and the brokered station would count toward the
brokering station's permissible ownership totals.
83. In the Second Report and Order, the Commission concluded that
the Local Television Ownership Rule (with a minor modification) still
served the public interest and it re-adopted the Television JSA
Attribution Rule based on the same rationale articulated in the Report
and Order (79 FR 28996, May 20, 2014, FCC 14-28, rel. Apr. 15, 2014).
By their Petitions, NAB and Nexstar now seek reconsideration of the
decision to re-adopt the Television JSA Attribution Rule, arguing that
the Commission, in adopting the rule, ignored the evidence before it
and reached a decision unsupported by the record.
3. Discussion
84. The Commission finds that Petitioners provide valid reasons to
reconsider the Commission's decision to adopt the Television JSA
Attribution Rule. The Commission's attribution analysis was deficient
and failed to adequately consider the record, which does not support
the Commission's conclusion that television JSAs confer on the
brokering station a sufficient degree of influence or control over the
core operating functions of the brokered station to warrant
attribution. In addition, the record contains ample evidence of the
public interest benefits that these JSAs provide. Even if the
Commission had correctly determined that television JSAs involving more
than 15 percent of the brokered station's weekly advertising time
confer sufficient influence to warrant attribution, the Commission
concludes that the potential benefits of television JSAs outweigh the
public interest in attributing such JSAs. Accordingly, the Commission
grants the NAB Petition and the Nexstar Petition with respect to this
issue. As a result of the Commission's decision, 47 CFR 73.3613(d)(2)
and the notes to 47 CFR 73.3555 will be amended to reflect the fact
that television JSAs are no longer attributable. Additionally, various
Commission rules will need to be revised to reflect the other rule
changes and decisions adopted in this Order, as set forth in the final
rules. The Commission directs the Media Bureau to make all form
modifications and to take any other steps necessary to implement all
the rule changes and other relevant decisions adopted in this Order.
Though television JSAs will no longer be attributable as a result of
the amount of advertising time brokered, the Commission reminds
licensees that they must retain ultimate control over their programming
and core operations so as to avoid the potential for an unauthorized
transfer of control or the existence of an undisclosed or unauthorized
real party in interest.
85. The Commission failed to demonstrate that television JSAs
confer a sufficient degree of influence or control so as to be
considered an attributable ownership interest under the Commission's
ownership rules. While the Commission pointed out that the attribution
analysis traditionally seeks to identify interests that provide the
holder with the incentive and ability to influence or control the
programming or other core operational decisions of the licensees--an
inquiry that often relies on the Commission's predictive judgement--the
Commission may not ignore the record or the realities of the
marketplace when making this determination.
86. Here, the Commission's theory of attribution--a reversal of its
earlier decision that television JSAs should not be attributable--was
belied by its own extensive experience reviewing and approving
television JSAs. Between 2008 and the decision to attribute television
JSAs in 2014, the Commission's Media Bureau reviewed and approved 85
television JSAs in the context of transaction reviews. Given the
Commission's extensive history reviewing specific television JSAs, it
is telling that the record was devoid of any evidence that any JSA
allowed a brokering station to influence even a single programming
decision of a brokered station.
87. As Nexstar points out, the Commission's only citation in
support of the theory that television JSAs might provide some measure
of influence or control was inapposite. In Ackerley Group, Inc., 17 FCC
Rcd 10828 (2002), the Commission found that a combination of
agreements, which included a flat-fee television JSA, were
substantively equivalent to an attributable local marketing agreement
(LMA). Yet the Commission's attribution analysis in the Report and
Order relied solely on the sale of advertising time and not a
combination of other agreements that may justify attribution under the
Commission's rules and precedent. As such, this isolated incident
failed to provide support for the Commission's theory of attribution.
88. The Commission attempted to sidestep the lack of evidence to
support its theory of attribution by relying on the decision in the
2002 Biennial Review Order to attribute radio JSAs. The Commission now
agrees with Nexstar that this reliance was not appropriate. First, the
Commission failed to explain why differences in fee structure
(typically fixed fees for radio JSAs versus a percentage of advertising
revenue for television JSAs) did not mitigate the Commission's earlier
concerns that a fixed fee structure--which the Commission found to be
common in radio JSAs--effectively transferred the market risk to the
brokering station. In a percentage fee structure, the broker and
brokering stations split revenues based on agreed upon percentages. By
contrast, a flat fee structure provides a payment to the brokered
station regardless of performance or revenues. The Third Circuit relied
on this finding when upholding the decision to attribute radio JSAs,
and the Commission also emphasized the fixed fee structure when it
proposed to attribute television JSAs in 2004. The record shows,
however, that television JSAs generally rely on percentage fee
arrangements in which the brokered station retains a substantial
portion of the advertising revenue, which makes it substantially less
likely that the brokered station's programming decisions would be
significantly influenced by the brokering station. This critical
difference, however, was simply glossed over without an explanation as
to how a percentage fee structure transferred market risk to the
brokering station in the same way as a fixed fee structure. Indeed, it
appears that the typical revenue split gives the licensee of the
brokered station a significant interest in the operation and success of
the station that is not present in a fixed fee arrangement. While the
Commission declines to attribute television JSAs for the reasons set
forth in this Order, it notes that, under Ackerley, the Commission
could still find that the terms of an individual television JSA (either
alone or in conjunction with other agreements) rise to the level of
attribution.
89. The Commission also failed to consider sufficiently other
distinctions between the television market and the radio market that
undermined its reliance on the radio JSA attribution precedent. For
example, unlike radio stations, television stations typically have
network affiliations, which limits the amount of programming that a
brokering station could potentially influence and the amount of
available advertising time for sale. In the Commission's experience
reviewing
[[Page 749]]
television JSAs in transaction reviews, most of the television JSAs
approved by the Commission involved the brokering of stations with
network affiliations. To be sure, the Commission disagreed that this is
a meaningful distinction, but once again, it failed to provide any
record evidence to support its theory. The Commission claimed that,
even with a network affiliation in place, the broker could potentially
influence the selection of non-network programming, whether to preempt
network programming, and/or the choice of network affiliation. This
claim, however, was not supported with any evidence of such influence
being exerted, neither over individual programming decisions nor the
selection of a network affiliation.
90. The Commission similarly brushed aside evidence that television
stations rely less on local advertising revenue than radio stations,
which would reduce the amount of advertising time sold by the broker.
Accordingly, the broker would control less of the television station's
advertising revenue, which would limit the ability and incentive of the
broker to exert significant influence or control over the brokered
station's core operating procedures. The Commission summarily concluded
that because both radio JSAs and television JSAs involve the sale of
advertising time, both must be treated the same for attribution
purposes. But this one-size-fits-all attribution analysis is not
supported by the record and cannot be sustained.
91. The lack of evidence supporting the Commission's determination
that television JSAs confer a significant degree of influence or
control over the core operating functions of the brokered station
provides sufficient reason for the Commission to eliminate the
Television JSA Attribution Rule. But even if the Commission had
appropriately determined that television JSAs meet the attribution
criteria, it still should have evaluated whether the public interest
would be served by making the agreements attributable. While the
Commission did acknowledge the potential for benefits flowing from the
use of television JSAs in the Report and Order, the Commission
expressly refused to consider these public interest benefits in the
context of its attribution decision, claiming that the public interest
benefits should be considered in the context of its analysis of the
local ownership rules. While declining to evaluate the significant
record evidence of the public interest benefits produced by television
JSAs, the Commission claimed that it would preserve beneficial
television JSAs through a waiver process. That process, however, proved
to be illusory, as the Commission did not grant a single waiver request
while the Television JSA Attribution Rule was initially in effect,
which ultimately led to Congressional action to protect existing
television JSAs. As discussed in this Order, the Commission finds that
the record does not support attribution of television JSAs in the first
instance, so there is no need to consider whether to adopt a waiver
process
92. The Commission was correct that the potential public interest
benefits of television JSAs are not relevant to whether these
agreements satisfy the Commission's general attribution criteria (i.e.,
whether they confer the potential for significant influence), but that
does not excuse the Commission from assessing the record to determine
whether, if the attribution criteria are satisfied, attribution would
serve the public interest. Notably, when the Commission attributed
radio JSAs in the 2002 Biennial Review Order, it did undertake such an
assessment and found that the balance of interests, in those particular
circumstances, supported the decision to attribute radio JSAs. That
finding was based on the record in that proceeding, which did not
contain significant or detailed evidence of the claimed public interest
benefits of radio JSAs, and does not control the Commission's analysis
of the potential benefits of television JSAs.
93. Additionally, in the Second Report and Order, which reinstated
the Television JSA Attribution Rule, the Commission included only a
brief, general discussion of the rationale for attributing television
JSAs, largely ignoring the benefits of television JSAs. The Commission
failed to discuss the voluminous record regarding the benefits produced
by JSAs, instead citing anecdotal evidence that attribution of
television JSAs--prior to being vacated by the Third Circuit--had
produced opportunities for minority and female ownership. Its sole
citation for this proposition, however, was a blog post authored by
then-Chairman Tom Wheeler and Commissioner Mignon Clyburn. This claimed
benefit is not supported by the record and, in fact, there is record
evidence that refutes this assertion. This cursory treatment does not
constitute an assessment of the record regarding the potential public
interest benefits of television JSAs. As such, the Commission is not
persuaded by the arguments that it properly weighed the public interest
benefits before implementing this new rule. The American Cable
Association (ACA) argues that eliminating the Television JSA
Attribution Rule will allow broadcasters to covertly coordinate their
retransmission consent negotiations in contravention of the joint
negotiation prohibition. This argument is not persuasive. Broadcasters
are prohibited from jointly negotiating retransmission consent for
stations in the same local market that are not under common de jure
control permitted by the Commission. Licensees are expected to comply
with the Communications Act and Commission rules and policies, and the
Commission has authority to take enforcement action where it finds a
licensee has violated any relevant statutes, rules, or policies. The
Commission will not assume that licensees will violate its rules, but
entities can file a complaint if they believe that any broadcaster is
violating the joint negotiation prohibition, and the Commission will
take appropriate action.
94. On reconsideration, the Commission concludes that the record
demonstrates that television JSAs can promote the public interest, and
that this provides an independent reason for eliminating the Television
JSA Attribution Rule. Indeed, the record demonstrates that television
JSAs have created efficiencies that benefit local broadcasters--
particularly in small- and medium-sized markets--and have enabled these
stations to better serve their communities. The video marketplace is
changing rapidly, and television JSAs can help reduce costs and attract
vital revenue at a time of increasing competition for viewership.
Broadcasters can turn these efficiencies into increased services for
local communities. For example, a JSA between two stations in Kansas
helped create cost savings that, in turn, allowed the stations to fund
weather emergency-related crawls in Spanish, a service vital to the
tornado-prone area. Other stations have been able to increase their
local news programming and further invest in investigative reporting
due to their JSAs. Additionally, certain JSAs have helped spur minority
ownership. As noted in the record, a station owned by Tougaloo College,
a historically African-American college, has credited its JSA for
providing the resources necessary to upgrade to HD, to produce content
relevant to its community, and to cover local sporting events. This is
just a sampling of the many examples in the record in which JSAs have
benefited local stations and communities.
95. Furthermore, the Commission failed to cite any evidence of
actual harm associated with television JSAs. The Commission's analysis
here under the public interest standard does not
[[Page 750]]
supersede any antitrust analysis performed by the Department of Justice
Antitrust Division (DOJ) on a case-by-case basis regarding JSAs or
other agreements among broadcasters that are similar in function.
Indeed, the Commission's public interest analysis differs from DOJ's
antitrust review, reflecting a broader evaluation of the potential
harms and benefits of ownership combinations in light of the
requirements of the Communications Act and Commission rules and the
objectives of the Act and rules. Consequently, nothing in this Order,
or any amendment made by this Order, should be construed to modify,
impair, or supersede the operation or applicability of any state or
federal antitrust laws.
96. The Commission stated that JSAs could, possibly, allow the
stations to raise their advertising rates above what could be achieved
if the ad time were sold independently. The Commission, however, failed
to engage in any actual analysis of the impact of television JSAs on
advertisers, and the record in this proceeding contained no evidence of
stations charging higher rates for advertising sold pursuant to a JSA
and no support from advertisers for the Television JSA Attribution
Rule. On the contrary, there was evidence in the record that
advertisers have benefitted from JSAs, which make their ad buys more
efficient. Similarly, as discussed above, the Commission did not
identify a single instance of harm to viewers or competition in local
markets resulting from a broker's exercise of influence over the
programming or other core operations of a brokered station--indeed, as
discussed above, the Commission did not cite a single instance of such
influence even being exerted.
97. The Commission finds that, on balance, the public interest is
best served by not attributing television JSAs, regardless of whether
they technically satisfy the attribution criteria. As discussed above,
the Commission's attribution analysis was not supported by the record,
and this failure provides an independent reason for eliminating the
Television JSA Attribution Rule. It is well within the Commission's
authority to decline to attribute an agreement or relationship that
might otherwise satisfy the attribution criteria in order to help
foster public interest benefits. For example, in the EDP Attribution
Modification Order (73 FR 28361, May 16, 2008, FCC 07-217, rel. Mar. 5,
2008), the Commission modified the Equity/Debt Plus Attribution Rule
(EDP Rule) by carving out an exemption in certain circumstances to
encourage investment in eligible entities. There, the record
demonstrated that small businesses, including those owned by minorities
and women, were having difficulty obtaining financing. The Commission
acknowledged the potential role that the EDP Rule had in hindering
investment in eligible entities and found that it was justified in
relaxing the EDP Rule to help address this issue. This decision
demonstrates the need to balance the purpose of the attribution rules--
that is, to identify potentially influential interest holders--with the
Commission's public interest goals.
98. Similarly, even if some television JSAs were to provide the
brokering station some ability to influence the operations of the
brokered station, the Commission finds that attribution is not
warranted here in light of the significant public interest benefits
produced by these agreements. Television JSAs can help promote diverse
ownership and improve program offerings, including local news and
public interest programming, in local markets. While the Commission
agrees that it is important that its attribution rules reflect
accurately the competitive conditions of local markets, particularly in
the context of the Commission's local broadcast ownership rules, the
analysis cannot end there. The Commission must ensure that its
attribution decisions do not harm the very markets that the attribution
rules are designed to protect by preventing the accrual of significant
public interest benefits. As discussed in this Order, the tangible
benefits of television JSAs far outweigh the benefits that may accrue
from a rote application of the attribution criteria in these
circumstances.
99. The Commission also finds that its decision to eliminate the
Television JSA Attribution Rule is appropriate, even in light of its
decision to relax the Local Television Ownership Rule. As discussed
above, the Commission finds that it failed to establish that television
JSAs confer significant influence warranting treating JSAs as
attributable ownership interests, so the existence of television JSAs
in the marketplace does not have an impact on the Commission's public
interest analysis in the Local Television Ownership Rule context.
Indeed, television JSAs have been utilized by many broadcasters with
increasing prevalence for well over a decade. The record in this
proceeding lacks any evidence of public interest harm, and there is
evidence that these agreements have produced and can produce meaningful
public interest benefits. As such, the Commission does not believe that
the Local Television Ownership Rule should be made more restrictive due
to the presence of television JSAs.
100. And while there may be fewer television JSAs executed moving
forward because of the Commission's relaxation of the Local Television
Ownership Rule, that does not diminish the public interest benefits
associated with these agreements in the television context. The
television ownership limits are still much more restrictive than the
radio ownership limits, so there may be a continuing need for JSAs to
help create economies of scale and improve program offerings,
particularly for small or independent station owners. By preserving the
ability to enter into a JSA, some station owners may be able to
maintain independent operations instead of exiting the marketplace, and
these agreements will continue to be available to help new entrants and
small businesses acquire and operate new stations. Thus, the Commission
is not persuaded that repeal of the eight-voices requirement and the
Television JSA Attribution Rule will deter new entry based on
consolidation of advertising sales.
F. Shared Service Agreements
1. Introduction
101. The Commission upholds its decision in the Second Report and
Order to adopt a comprehensive definition of SSAs and a requirement
that commercial television stations disclose SSAs by placing them in
their online public inspection files.
2. Background
102. SSAs allow stations in a local market to combine certain
operations, personnel, and/or facilities, with one station effectively
performing functions for multiple, independently owned stations. The
FNPRM proposed a comprehensive definition of SSAs and sought comment on
the scope of the definition, including any potential refinements to the
definition to help ensure that it was not overbroad. While certain
commenters expressed concerns with the scope of the definition, none
provided an alternative definition or suggested any specific changes to
the definition proposed in the FNPRM. The FNPRM also sought comment on
potential disclosure options for these agreements. In the Second Report
and Order, the Commission adopted a definition of SSAs substantially
similar to the definition proposed in the FNPRM and a requirement that
commercial television stations disclose SSAs by placing them in their
online public inspection files. In its Petition for
[[Page 751]]
Reconsideration, NAB asks the Commission either to eliminate the SSA
disclosure requirement or rationally define the SSAs subject to it,
asserting that the SSA disclosure requirement is overbroad and
unnecessary.
3. Discussion
103. The Commission declines to reconsider the SSA definition and
disclosure requirements adopted in the Second Report and Order. The
Commission finds that both the definition and the disclosure
requirement were supported by the record and that NAB has failed to
provide sufficient reasons to reconsider the Commission's decision at
this time; therefore, the Commission denies the NAB Petition in this
regard.
104. Contrary to NAB's claim, the Second Report and Order
rationally defines SSAs. In the Second Report and Order, the Commission
adopted a clear definition of SSAs and addressed commenters' concerns
regarding the types of agreements covered by the definition. As the
Commission discussed, the definition of SSAs is appropriately limited
in scope, applying only to those agreements that involve station-
related services. Moreover, the Commission sufficiently illustrated
this scope by providing guidance in the definition of SSAs with non-
exhaustive examples. The Second Report and Order also addressed
specific concerns in the record, clarifying that certain agreements,
such as ad hoc or on-the-fly arrangements during breaking news
coverage, fall outside the SSA definition. Ultimately, the definition
is appropriately tailored to include only those agreements that involve
station operations relevant to the public. NAB expresses concern that
the SSA definition would apply to agreements encompassing everything
from janitorial to catering to maintenance to security services. An
agreement to share facilities and station personnel meeting the
definition of an SSA may include provisions allocating costs or
responsibilities related to the operation and upkeep of the shared
facilities. Consistent with the Second Report and Order, however,
agreements that relate only to such incidental services, even those
involving shared facilities, are not encompassed by the SSA definition
and are not, therefore, subject to disclosure. Accordingly, the
Commission finds NAB's concerns to be misplaced and sufficiently
addressed in the Second Report and Order. In light of the Commission's
analysis and the lack of any alternative definitions or specific
refinements proposed in the record, including on reconsideration, the
Commission finds no reason to reconsider the definition of SSAs adopted
in the Second Report and Order.
105. The Commission also finds that the Second Report and Order
provided a sufficient justification for requiring the disclosure of
SSAs. The Commission is not required to first determine the regulatory
status of SSAs before requiring disclosure. The Second Report and Order
addressed the various objections in the record and effectively
demonstrated that the Commission has the authority to require
disclosure of SSAs in order help the Commission obtain information
relevant to its statutory responsibilities. Any efforts to ascertain
the potential impact of these agreements on the Commission's policy
goals should not be read to imply only a negative impact. SSAs may help
facilitate improved service in local communities, and disclosure of
these agreements may provide greater insight into such potential
benefits. The Second Report and Order set forth a sufficient
justification for requiring disclosure in these circumstances, and
NAB's brief argument to the contrary in its request for reconsideration
gives the Commission no cause to disturb the underlying decision at
this time.
106. While the Commission is upholding the decision in the Second
Report and Order to require disclosure, the Commission emphasizes that
its action is not a pretext for future regulation of SSAs. As the Third
Circuit recognized, the Commission acted appropriately in declining to
attribute these agreements in this proceeding, as some commenters had
requested. Among other things, the Commission has admitted that it
lacks an understanding of the potential impact of SSAs on a station's
core operating functions, and evidence in the record suggests that
these agreements help produce significant public interest benefits.
Accordingly, any consideration of the regulatory status of these
agreements by a future Commission must reflect significant study and
understanding of the impact of these agreements on station operations
and a complete account of the public interest benefits these agreements
help facilitate. Furthermore, while the record compiled in this
proceeding does not demonstrate that the disclosure requirement will
unduly burden commercial television broadcasters, the Commission
retains the authority to revisit this disclosure requirement should
evidence of such burdens arise after the disclosure requirement is
implemented or experience demonstrate that the benefits of this
requirement are outweighed by its costs.
G. Diversity/Incubator Program
1. Introduction
107. The Commission grants in part and denies in part NAB's request
for reconsideration regarding the Commission's decision in the Second
Report and Order not to adopt an incubator program on the current
record. The Commission agrees that it should adopt such a program and
decides in this Order that it will do so. However, the Commission also
finds that the underlying record fails to provide sufficient guidance
on how best to structure such a program. Accordingly, the Commission
adopts in this Order a Notice of Proposed Rulemaking seeking comment on
how the Commission should structure the incubator program.
2. Background
108. As explained in greater detail in the accompanying Notice of
Proposed Rulemaking, an incubator program would provide an ownership
rule waiver or similar benefits to a company that establishes a program
to help facilitate station ownership for a certain class of new owners.
The concept of an incubator program has been discussed since at least
the early 1990s. Yet, despite general support for the concept, the
Commission has never undertaken the creation of a comprehensive
incubator program. The Commission has adopted a limited program that
provides a duopoly preference to parties that agree to incubate or
finance an eligible entity. In adopting this general policy preference,
however, the Commission did not provide details regarding the structure
and operation of the incubation activities. As such, the Commission
does not believe that this limited policy preference serves as an
effective basis upon which to design a comprehensive incubator program.
109. Most recently, the Commission sought comment in the NPRM and
FNPRM on whether to adopt an incubator program and, if so, how to
structure such a program. In the FNPRM, in particular, the Commission
highlighted administrative concerns and structural issues that needed
to be addressed before such a program could be adopted. While there was
general support for an incubator program, and some suggestions on how
to structure certain aspects of such a program, the Commission found in
the Second Report and Order that the record failed to address the
specific concerns detailed in the FNPRM; accordingly, the
[[Page 752]]
Commission declined to adopt an incubator program. NAB sought
reconsideration of the Commission's rejection of NAB's recommendation
for an incubator program. According to NAB, the Commission could create
an incubator program based on the overcoming disadvantages preference
(ODP) standard, which the Commission rejected in the Second Report and
Order, or the new entrant criteria in the broadcast services' auction
rules. The petition otherwise fails to address the many other issues of
concern highlighted by the Commission in this proceeding.
3. Discussion
110. On reconsideration, the Commission agrees with NAB that it
should adopt an incubator program and decides here that it will do so.
There is support for an incubator program from many industry
participants and advocacy groups. And the Commission agrees with
supporters that adopting an incubator program would promote new entry
and ownership diversity in the broadcast industry by helping address
barriers to station ownership, such as lack of access to capital and
the need for technical/operational experience. In this proceeding,
however, the Commission has identified various, specific concerns
regarding how to structure and monitor such a program. The Commission
finds that the comments and recommendations in the record fail to
adequately address all of these issues. While certain suggestions may
have merit in regards to specific aspects of the program, the
Commission is not yet at the point where it can finalize the overall
structure and method for implementation of the program. Therefore, the
Commission requires additional comment on how to structure the
incubator program.
111. The Commission is initiating a new proceeding in the
accompanying Notice of Proposed Rulemaking that will seek additional
comment on how best to implement the Commission's incubator program.
Initiating a dedicated proceeding will allow the Commission to focus
its efforts on getting this program up and running, and the Commission
anticipates that its consideration of this issue will be assisted by
the newly established Advisory Committee on Diversity and Digital
Empowerment.
IV. Procedural Matters
A. Supplemental Final Regulatory Flexibility Analysis
112. In compliance with the Regulatory Flexibility Act (RFA), this
Supplemental Final Regulatory Flexibility Analysis (Supplemental FRFA)
supplements the Final Regulatory Flexibility Analysis (FRFA) included
in the Second Report and Order, to the extent that changes adopted on
reconsideration require changes to the information included and
conclusions reached in the FRFA. As required by the Regulatory
Flexibility Act of 1980, as amended (RFA), an Initial Regulatory
Flexibility Analysis (IRFA) was incorporated in the NPRM that initiated
this proceeding. The Commission sought written public comment on the
proposals in the NPRM, including comment on the IRFA. The Commission
also incorporated a Supplemental Initial Regulatory Flexibility
Analysis (Supplemental IRFA) in the FNPRM in this proceeding. The
Commission sought written public comment on the proposals in the FNPRM,
including comment on the Supplemental IRFA. The Commission received no
comments in response to the IRFA or the Supplemental IRFA. This present
Supplemental FRFA conforms to the RFA.
113. Response to Public Comments and Comments by the Chief Counsel
for Advocacy of the Small Business Administration. Pursuant to the
Small Business Jobs Act of 2010, which amended the RFA, the Commission
is required to respond to any comments filed by the Chief Counsel for
Advocacy of the Small Business Administration (SBA) and to provide a
detailed statement of any change made to the proposed rules as a result
of those comments. The Chief Counsel did not file any comments in
response to the proposed rules in this proceeding.
114. Description and Estimate of the Number of Small Entities to
Which Rules Will Apply. The RFA directs the Commission to provide a
description of and, where feasible, an estimate of the number of small
entities that will be affected by the rules adopted. The RFA generally
defines the term small entity as having the same meaning as the terms
small business, small organization, and small governmental
jurisdiction. In addition, the term small business has the same meaning
as the term small business concern under the Small Business Act. A
small business concern is one which: (1) Is independently owned and
operated; (2) is not dominant in its field of operation; and (3)
satisfies any additional criteria established by the SBA. The final
rules adopted in this Order affect small television and radio broadcast
stations and small entities that operate daily newspapers. A
description of these small entities, as well as an estimate of the
number of such small entities, is provided below.
115. Television Broadcasting. This Economic Census category
comprises establishments primarily engaged in broadcasting images
together with sound. These establishments operate television
broadcasting studios and facilities for the programming and
transmission of programs to the public. These establishments also
produce or transmit visual programming to affiliated broadcast
television stations, which in turn broadcast the programs to the public
on a predetermined schedule. Programming may originate in their own
studio, from an affiliated network, or from external sources. The SBA
has created the following small business size standard for such
businesses: Those having $38.5 million or less in annual receipts. The
2012 Economic Census data reports that 751 such firms in this category
operated in that year. Of that number, 656 had annual receipts of
$25,000,000 or less, 25 had annual receipts between $25,000,000 and
$49,999,999 and 70 had annual receipts of $50,000,000 or more. Based on
this data, the Commission therefore estimates that the majority of
commercial television broadcasters are small entities under the
applicable SBA size standard.
116. The Commission has estimated the number of licensed commercial
television stations to be 1,382. Of this total, 1,262 stations (or
about 91 percent) had revenues of $38.5 million or less, according to
Commission staff review of the BIA Kelsey Inc. Media Access Pro
Television Database (BIA) on May 9, 2017, and therefore these licensees
qualify as small entities under the SBA definition. In addition, the
Commission has estimated the number of licensed noncommercial
educational television stations to be 393. Notwithstanding, the
Commission does not compile and otherwise does not have access to
information on the revenue of NCE stations that would permit it to
determine how many such stations would qualify as small entities.
117. The Commission notes, however, that, in assessing whether a
business concern qualifies as small under the above definition,
business (control) affiliations must be included. The Commission's
estimate, therefore, likely overstates the number of small entities
that might be affected by its action, because the revenue figure on
which it is based does not include or aggregate revenues from
affiliated companies. In addition, another element of the definition of
small business is that the entity not be dominant in its field of
operation. The Commission is unable at
[[Page 753]]
this time to define or quantify the criteria that would establish
whether a specific television broadcast station is dominant in its
field of operation. Accordingly, the estimate of small businesses to
which rules may apply do not exclude any television broadcast station
from the definition of a small business on this basis and are therefore
possibly over-inclusive. There are also 2,385 LPTV stations, including
Class A stations, and 3,776 TV translator stations. Given the nature of
these services, the Commission will presume that all of these entities
qualify as small entities under the above SBA small business size
standard. Also, as noted above, an additional element of the definition
of small business is that the entity must be independently owned and
operated. The Commission notes that it is difficult at times to assess
these criteria in the context of media entities and its estimates of
small businesses to which they apply may be over-inclusive to this
extent.
118. Radio Stations. This Economic Census category comprises
establishments primarily engaged in broadcasting aural programs by
radio to the public. Programming may originate in their own studio,
from an affiliated network, or from external sources. The SBA has
established a small business size standard for this category as firms
having $38.5 million or less in annual receipts. Economic Census data
for 2012 shows that 2,849 radio station firms operated during that
year. Of that number, 2,806 operated with annual receipts of less than
$25 million per year, 17 with annual receipts between $25 million and
$49,999,999 million and 26 with annual receipts of $50 million or more.
Therefore, based on the SBA's size standard the majority of such
entities are small entities.
119. According to Commission staff review of the BIA/Kelsey, LLC's
Media Access Pro Radio Database on May 9, 2017, about 11,392 (or about
99.9 percent) of 11,401 of commercial radio stations had revenues of
$38.5 million or less and thus qualify as small entities under the SBA
definition. The Commission has estimated the number of licensed
commercial radio stations to be 11,401. The Commission notes it has
also estimated the number of licensed noncommercial radio stations to
be 4,111. Nevertheless, the Commission does not compile and otherwise
does not have access to information on the revenue of NCE stations that
would permit it to determine how many such stations would qualify as
small entities.
120. The Commission also notes, that in assessing whether a
business concern qualifies as small under the above definition,
business (control) affiliations must be included. The Commission's
estimate, therefore, likely overstates the number of small entities
that might be affected by its action, because the revenue figure on
which it is based does not include or aggregate revenues from
affiliated companies. In addition, an element of the definition of
small business is that the entity not be dominant in its field of
operation. The Commission further notes, that it is difficult at times
to assess these criteria in the context of media entities, and the
estimate of small businesses to which these rules may apply does not
exclude any radio station from the definition of a small business on
these basis, thus the Commission's estimate of small businesses may
therefore be over-inclusive. Also, as noted above, an additional
element of the definition of small business is that the entity must be
independently owned and operated. The Commission notes that it is
difficult at times to assess these criteria in the context of media
entities and the estimates of small businesses to which they apply may
be over-inclusive to this extent.
121. Daily Newspapers. The SBA has developed a small business size
standard for the census category of Newspaper Publishers; that size
standard is 1,000 or fewer employees. Business concerns included in
this category are those that carry out operations necessary for
producing and distributing newspapers, including gathering news;
writing news columns, feature stories, and editorials; and selling and
preparing advertisements. Census Bureau data for 2012 show that there
were 4,168 firms in this category that operated for the entire year. Of
this total, 4,107 firms had employment of 499 or fewer employees, and
an additional 22 firms had employment of 500 to 999 employees.
Therefore, the Commission estimates that the majority of Newspaper
Publishers are small entities that might be affected by its action.
122. Description of Reporting, Record Keeping, and other Compliance
Requirements for Small Entities. The Order on Reconsideration
eliminates the Newspaper/Broadcast Cross-Ownership Rule and the Radio/
Television Cross-Ownership Rule, modifies the Local Television
Ownership Rule and, and eliminates the Television JSA Attribution Rule.
The Order on Reconsideration does not adopt any new reporting,
recordkeeping, or compliance requirements for small entities. The Order
on Reconsideration thus will not impose additional obligations or
expenditure of resources on small businesses. In addition, to conform
to the elimination of the Television JSA Attribution Rule, parties to
JSAs that were attributable under the previous rule will no longer be
required to file the agreements with the Commission pursuant to section
73.3613 of the Commission's rules.
123. Steps Taken to Minimize Significant Economic Impact on Small
Entities, and Significant Alternatives Considered. The RFA requires an
agency to describe any significant alternatives that it has considered
in reaching its approach, which may include the following four
alternatives (among others): (1) The establishment of differing
compliance or reporting requirements or timetables that take into
account the resources available to small entities; (2) the
clarification, consolidation, or simplification of compliance or
reporting requirements under the rule for such small entities; (3) the
use of performance, rather than design, standards; and (4) an exemption
from coverage of the rule, or any part thereof, for such small
entities.
124. In conducting the quadrennial review, the Commission has three
chief alternatives available for each of the Commission's media
ownership rules--eliminate the rule, modify it, or, if the Commission
determines that the rule is necessary in the public interest, retain
it. The Commission finds that the modification and elimination of the
rules in the Order on Reconsideration, which are intended to achieve
the policy goals of competition, localism, and viewpoint diversity,
will continue to benefit small entities by fostering a media
marketplace in which they are better able to compete and by promoting
additional broadcast ownership opportunities, as described below, among
a diverse group of owners, including small entities. The Commission
discusses below several ways in which the rules may benefit small
entities as well as steps taken, and significant alternatives
considered, to minimize any potential burdens on small entities.
125. Newspaper/Broadcast Cross-Ownership (NBCO) Rule. In the Order
on Reconsideration, the Commission considered whether to retain,
modify, or eliminate the NBCO Rule. The Commission determined that the
NBCO Rule is no longer in the public interest and should be repealed.
As an alternative to the action taken, the Commission considered
whether to adopt a modified NBCO Rule, but rejected that approach as
unsupported by the record. As a result, newspapers will be able to
combine with television and radio stations within the same local
[[Page 754]]
market, subject only to the Local Television and Local Radio Ownership
Rules. Repeal of the NBCO Rule in its entirety eliminates the economic
burden of compliance with the rule on small entities. Furthermore,
repeal of the rule will allow broadcasters and local newspapers to seek
out new sources of investment and operational expertise, potentially
increasing the quantity and quality of local news and information they
provide to consumers. Small broadcasters may find that merging with a
newspaper could boost their ability to serve their local markets. The
Order on Reconsideration finds that the NBCO Rule created considerable
harm in small markets where the benefits of cross-ownership could have
helped to sustain the local news outlets, many of which are likely to
be small entities. Elimination of the rule will help promote additional
investment opportunities for small entities in many local markets. The
Order on Reconsideration also concludes that repeal of the NBCO Rule is
unlikely to have a material effect on minority and female ownership of
newspapers and broadcast stations.
126. Radio/Television Cross-Ownership Rule. In the Order on
Reconsideration, the Commission considers whether to retain, modify, or
eliminate the Radio/Television Cross-Ownership Rule. The Commission
finds that the Radio/Television Cross-Ownership Rule no longer serves
the public interest and should be repealed. The Commission considers
whether to adopt a modified rule, but rejects that approach as
unsupported by the record. Eliminating the rule allows television
stations and radio stations in the same market to be commonly owned
provided that such ownership arrangements otherwise comply with the
Local Television and Local Radio Ownership Rules. As with the NBCO
Rule, repeal of the Radio/Television Cross-Ownership Rule in its
entirety eliminates the economic impact of the rule on small entities.
Small entities in particular may benefit from the aforementioned
efficiencies and benefits of common ownership enabled by the rule's
repeal. The Commission also finds that repeal of the Radio/Television
Cross-Ownership rule is unlikely to have an effect on minority and
female ownership of broadcast television and radio stations.
127. Local Television Ownership Rule. In the Order on
Reconsideration, the Commission finds that the existing Local
Television Ownership Rule is no longer necessary in the public interest
but should be modified further to enable television stations to compete
more effectively. Accordingly, the Commission repeals the Eight-Voices
Test that had required at least eight independently owned television
stations to remain in a market after combining ownership of two
stations in the market. The Commission considers whether to adopt a
different voice test, but rejects that approach as unsupported by the
record. In addition, the Commission considers whether to retain,
modify, or eliminate the Top-Four Prohibition, a prohibition against
common ownership of two top-four ranked stations in all markets. The
Commission finds that the record generally supported the Commission's
decision in the Second Report and Order to treat combinations involving
two top-four rated stations differently than other combinations, but on
reconsideration the Commission modifies the rule to include a case-by-
case approach to account for circumstances in which strict application
of the prohibition is not in the public interest. Under the new
modified television ownership rule an entity may own two television
stations in the same DMA if (1) the digital noise limited service
contours (NLSCs) of the stations (as determined by section 73.622(e))
do not overlap; or (2) at least one of the stations is not ranked among
the top four stations in the market. The Commission will consider
combinations otherwise barred by the Top-Four Prohibition on a case-by-
case basis.
128. The modifications to the Local Television Ownership Rule are
not expected to create additional burdens for small entities.
Conversely, the economic impact of the rule modification may benefit
small entities by enabling them to achieve operational efficiencies
through common ownership. The Order on Reconsideration also concludes
that the modifications to the Local Television Ownership Rule are
unlikely to have an effect on minority and female ownership of
broadcast television stations.
129. Television JSA Attribution Rule. On reconsideration, the
Commission considers whether to retain or eliminate the Television JSA
Attribution Rule. The Commission finds that the rule was unsupported by
the record and does not serve the public interest and therefore should
be repealed. The repeal of the Television JSA Attribution Rule
eliminates the economic burden of the rule on small entities. In the
rapidly changing video marketplace, television JSAs help reduce costs
and attract vital revenue at a time of increasing competition for
advertising and viewership. Efficiencies provided by JSAs also enable
broadcasters to improve or increase services for local communities,
thus fostering significant public interest benefits. Local television
broadcasters--particularly in small- and medium-sized markets--stand to
benefit from these efficiencies that television JSAs create. The repeal
of the attribution rule will remove a regulatory disincentive for
stations to enter into JSAs and enable these stations to better serve
their communities. In addition, because of the elimination of the
Television JSA Attribution Rule, parties to JSAs that were attributable
under the previous rule will no longer be required to file the
agreements with the Commission, thus eliminating that economic burden.
B. Paperwork Reduction Act Analysis
130. This Order on Reconsideration contains information collection
requirements subject to the Paperwork Reduction Act of 1995 (PRA),
Public Law 104-13. The requirements will be submitted to the Office of
Management and Budget (OMB) for review under section 3507(d) of the
PRA. OMB, the general public, and other Federal agencies will be
invited to comment on the information collection requirements contained
in this proceeding. The Commission will publish a separate document in
the Federal Register at a later date seeking these comments. In
addition, the Commission notes that, pursuant to the Small Business
Paperwork Relief Act of 2002, Public Law 107-198, see 44 U.S.C.
3506(c)(4), the Commission previously sought specific comment on how it
might further reduce the information collection burden for small
business concerns with fewer than 25 employees.
C. Congressional Review Act
131. The Commission will send a copy of this Order on
Reconsideration to Congress and the Government Accountability Office
pursuant to the Congressional Review Act, see 5 U.S.C. 801(a)(1)(A).
V. Ordering Clauses
132. Accordingly, it is ordered that, pursuant to the authority
contained in sections 1, 2(a), 4(i), 257, 303, 307, 309, 310, and 403
of the Communications Act of 1934, as amended, 47 U.S.C. 151, 152(a),
154(i), 257, 303, 307, 309, 310, and 403, and Section 202(h) of the
Telecommunications Act of 1996, this Order on Reconsideration is
adopted.
133. It is further ordered that, pursuant to section 405 of the
Communications Act of 1934, as amended, 47 U.S.C. 405, and section
1.429 of the Commission's rules, 47 CFR
[[Page 755]]
1.429, that the petitions for reconsideration filed by (1) Connoisseur
Media, LLC is granted, in part, and otherwise denied as set forth
herein; (2) the National Association of Broadcasters is granted, in
part, and otherwise denied as set forth herein; and (3) Nexstar
Broadcasting, Inc. is granted, in part, and otherwise denied as set
forth herein.
134. It is further ordered that UCC et al.'s Motion to Strike and
Dismiss is denied as set forth herein.
135. It is further ordered that the Order on Reconsideration and
the rule modifications attached hereto shall be effective February 7,
2018, except for those rules and requirements involving Paperwork
Reduction Act burdens, which shall become effective on the effective
date announced in the Federal Register notice announcing OMB approval.
136. It is further ordered, that the proceedings MB Docket No. 04-
256, MB Docket No. 09-182, and MB Docket No. 14-50 are terminated.
List of Subjects in 47 CFR Part 73
Radio, Reporting and recordkeeping requirements, Television.
Federal Communications Commission.
Katura Jackson,
Federal Register Liaison Officer, Office of the Secretary.
Final Rules
For the reasons discussed in the preamble, the Federal
Communications Commission amends 47 CFR part 73 as follows:
PART 73--RADIO BROADCAST SERVICES
0
1. The authority citation for part 73 continues to read as follows:
Authority: 47 U.S.C. 154, 303, 309, 310, 334, 336 and 339.
0
2. Amend Sec. 73.3555 as follows:
0
a. Revise paragraph (b);
0
b. Remove and reserve paragraphs (c) and (d);
0
c. Revise the introductory text, paragraphs a. through d., and
paragraphs g. through k. of Note 2 to Sec. 73.3555;
0
d. Revise Notes 4 through 7 to Sec. 73.3555;
0
e. Revise Note 9 to Sec. 73.3555; and
0
f. Remove Note 12 to Sec. 73.3555.
The revisions read as follows:
Sec. 73.3555 Multiple ownership.
* * * * *
(b) Local television multiple ownership rule. (1) An entity may
directly or indirectly own, operate, or control two television stations
licensed in the same Designated Market Area (DMA) (as determined by
Nielsen Media Research or any successor entity) if:
(i) The digital noise limited service contours of the stations
(computed in accordance with Sec. 73.622(e)) do not overlap; or
(ii) At the time the application to acquire or construct the
station(s) is filed, at least one of the stations is not ranked among
the top four stations in the DMA, based on the most recent all-day (9
a.m.-midnight) audience share, as measured by Nielsen Media Research or
by any comparable professional, accepted audience ratings service.
(2) Paragraph (b)(1)(ii) (Top-Four Prohibition) of this section
shall not apply in cases where, at the request of the applicant, the
Commission makes a finding that permitting an entity to directly or
indirectly own, operate, or control two television stations licensed in
the same DMA would serve the public interest, convenience, and
necessity. The Commission will consider showings that the Top-Four
Prohibition should not apply due to specific circumstances in a local
market or with respect to a specific transaction on a case-by-case
basis.
(c)-(d) [Reserved]
* * * * *
Note 2 to Sec. 73.3555:
In applying the provisions of this section, ownership and other
interests in broadcast licensees will be attributed to their holders
and deemed cognizable pursuant to the following criteria:
a. Except as otherwise provided herein, partnership and direct
ownership interests and any voting stock interest amounting to 5% or
more of the outstanding voting stock of a corporate broadcast licensee
will be cognizable;
b. Investment companies, as defined in 15 U.S.C. 80a-3, insurance
companies and banks holding stock through their trust departments in
trust accounts will be considered to have a cognizable interest only if
they hold 20% or more of the outstanding voting stock of a corporate
broadcast licensee, or if any of the officers or directors of the
broadcast licensee are representatives of the investment company,
insurance company or bank concerned. Holdings by a bank or insurance
company will be aggregated if the bank or insurance company has any
right to determine how the stock will be voted. Holdings by investment
companies will be aggregated if under common management.
c. Attribution of ownership interests in a broadcast licensee that
are held indirectly by any party through one or more intervening
corporations will be determined by successive multiplication of the
ownership percentages for each link in the vertical ownership chain and
application of the relevant attribution benchmark to the resulting
product, except that wherever the ownership percentage for any link in
the chain exceeds 50%, it shall not be included for purposes of this
multiplication. For purposes of paragraph i. of this note, attribution
of ownership interests in a broadcast licensee that are held indirectly
by any party through one or more intervening organizations will be
determined by successive multiplication of the ownership percentages
for each link in the vertical ownership chain and application of the
relevant attribution benchmark to the resulting product, and the
ownership percentage for any link in the chain that exceeds 50% shall
be included for purposes of this multiplication. [For example, except
for purposes of paragraph i. of this note, if A owns 10% of company X,
which owns 60% of company Y, which owns 25% of ``Licensee,'' then X's
interest in ``Licensee'' would be 25% (the same as Y's interest because
X's interest in Y exceeds 50%), and A's interest in ``Licensee'' would
be 2.5% (0.1 x 0.25). Under the 5% attribution benchmark, X's interest
in ``Licensee'' would be cognizable, while A's interest would not be
cognizable. For purposes of paragraph i. of this note, X's interest in
``Licensee'' would be 15% (0.6 x 0.25) and A's interest in ``Licensee''
would be 1.5% (0.1 x 0.6 x 0.25). Neither interest would be attributed
under paragraph i. of this note.]
d. Voting stock interests held in trust shall be attributed to any
person who holds or shares the power to vote such stock, to any person
who has the sole power to sell such stock, and to any person who has
the right to revoke the trust at will or to replace the trustee at
will. If the trustee has a familial, personal or extra-trust business
relationship to the grantor or the beneficiary, the grantor or
beneficiary, as appropriate, will be attributed with the stock
interests held in trust. An otherwise qualified trust will be
ineffective to insulate the grantor or beneficiary from attribution
with the trust's assets unless all voting stock interests held by the
grantor or beneficiary in the relevant broadcast licensee are subject
to said trust.
* * * * *
g. Officers and directors of a broadcast licensee are considered to
have a cognizable interest in the entity with which they are so
associated. If any such entity engages in businesses in
[[Page 756]]
addition to its primary business of broadcasting, it may request the
Commission to waive attribution for any officer or director whose
duties and responsibilities are wholly unrelated to its primary
business. The officers and directors of a parent company of a broadcast
licensee, with an attributable interest in any such subsidiary entity,
shall be deemed to have a cognizable interest in the subsidiary unless
the duties and responsibilities of the officer or director involved are
wholly unrelated to the broadcast licensee, and a statement properly
documenting this fact is submitted to the Commission. [This statement
may be included on the appropriate Ownership Report.] The officers and
directors of a sister corporation of a broadcast licensee shall not be
attributed with ownership of that licensee by virtue of such status.
h. Discrete ownership interests will be aggregated in determining
whether or not an interest is cognizable under this section. An
individual or entity will be deemed to have a cognizable investment if:
1. The sum of the interests held by or through ``passive
investors'' is equal to or exceeds 20 percent; or
2. The sum of the interests other than those held by or through
``passive investors'' is equal to or exceeds 5 percent; or
3. The sum of the interests computed under paragraph h. 1. of this
note plus the sum of the interests computed under paragraph h. 2. of
this note is equal to or exceeds 20 percent.
i.1. Notwithstanding paragraphs e. and f. of this Note, the holder
of an equity or debt interest or interests in a broadcast licensee
subject to the broadcast multiple ownership rules (``interest holder'')
shall have that interest attributed if:
A. The equity (including all stockholdings, whether voting or
nonvoting, common or preferred) and debt interest or interests, in the
aggregate, exceed 33 percent of the total asset value, defined as the
aggregate of all equity plus all debt, of that broadcast licensee; and
B.(i) The interest holder also holds an interest in a broadcast
licensee in the same market that is subject to the broadcast multiple
ownership rules and is attributable under paragraphs of this note other
than this paragraph i.; or
(ii) The interest holder supplies over fifteen percent of the total
weekly broadcast programming hours of the station in which the interest
is held. For purposes of applying this paragraph, the term, ``market,''
will be defined as it is defined under the specific multiple ownership
rule that is being applied, except that for television stations, the
term ``market'' will be defined by reference to the definition
contained in the local television multiple ownership rule contained in
paragraph (b) of this section.
2. Notwithstanding paragraph i.1. of this Note, the interest holder
may exceed the 33 percent threshold therein without triggering
attribution where holding such interest would enable an eligible entity
to acquire a broadcast station, provided that:
i. The combined equity and debt of the interest holder in the
eligible entity is less than 50 percent, or
ii. The total debt of the interest holder in the eligible entity
does not exceed 80 percent of the asset value of the station being
acquired by the eligible entity and the interest holder does not hold
any equity interest, option, or promise to acquire an equity interest
in the eligible entity or any related entity. For purposes of this
paragraph i.2, an ``eligible entity'' shall include any entity that
qualifies as a small business under the Small Business Administration's
size standards for its industry grouping, as set forth in 13 CFR
121.201, at the time the transaction is approved by the FCC, and holds:
A. 30 percent or more of the stock or partnership interests and
more than 50 percent of the voting power of the corporation or
partnership that will own the media outlet; or
B. 15 percent or more of the stock or partnership interests and
more than 50 percent of the voting power of the corporation or
partnership that will own the media outlet, provided that no other
person or entity owns or controls more than 25 percent of the
outstanding stock or partnership interests; or
C. More than 50 percent of the voting power of the corporation that
will own the media outlet if such corporation is a publicly traded
company.
j. ``Time brokerage'' (also known as ``local marketing'') is the
sale by a licensee of discrete blocks of time to a ``broker'' that
supplies the programming to fill that time and sells the commercial
spot announcements in it.
1. Where two radio stations are both located in the same market, as
defined for purposes of the local radio ownership rule contained in
paragraph (a) of this section, and a party (including all parties under
common control) with a cognizable interest in one such station brokers
more than 15 percent of the broadcast time per week of the other such
station, that party shall be treated as if it has an interest in the
brokered station subject to the limitations set forth in paragraph (a)
of this section. This limitation shall apply regardless of the source
of the brokered programming supplied by the party to the brokered
station.
2. Where two television stations are both located in the same
market, as defined in the local television ownership rule contained in
paragraph (b) of this section, and a party (including all parties under
common control) with a cognizable interest in one such station brokers
more than 15 percent of the broadcast time per week of the other such
station, that party shall be treated as if it has an interest in the
brokered station subject to the limitations set forth in paragraphs (b)
and (e) of this section. This limitation shall apply regardless of the
source of the brokered programming supplied by the party to the
brokered station.
3. Every time brokerage agreement of the type described in this
Note shall be undertaken only pursuant to a signed written agreement
that shall contain a certification by the licensee or permittee of the
brokered station verifying that it maintains ultimate control over the
station's facilities including, specifically, control over station
finances, personnel and programming, and by the brokering station that
the agreement complies with the provisions of paragraph (b) of this
section if the brokering station is a television station or with
paragraph (a) of this section if the brokering station is a radio
station.
k. ``Joint Sales Agreement'' is an agreement with a licensee of a
``brokered station'' that authorizes a ``broker'' to sell advertising
time for the ``brokered station.''
1. Where two radio stations are both located in the same market, as
defined for purposes of the local radio ownership rule contained in
paragraph (a) of this section, and a party (including all parties under
common control) with a cognizable interest in one such station sells
more than 15 percent of the advertising time per week of the other such
station, that party shall be treated as if it has an interest in the
brokered station subject to the limitations set forth in paragraph (a)
of this section.
2. Every joint sales agreement of the type described in this Note
shall be undertaken only pursuant to a signed written agreement that
shall contain a certification by the licensee or permittee of the
brokered station verifying that it maintains ultimate control over the
station's facilities, including, specifically, control over station
finances, personnel and programming, and by the brokering station that
the agreement complies with the limitations set forth in paragraph (a)
of this section if the brokering station is a radio station.
* * * * *
[[Page 757]]
Note 4 to Sec. 73.3555:
Paragraphs (a) and (b) of this section will not be applied so as to
require divestiture, by any licensee, of existing facilities, and will
not apply to applications for assignment of license or transfer of
control filed in accordance with Sec. 73.3540(f) or Sec. 73.3541(b),
or to applications for assignment of license or transfer of control to
heirs or legatees by will or intestacy, or to FM or AM broadcast minor
modification applications for intra-market community of license
changes, if no new or increased concentration of ownership would be
created among commonly owned, operated or controlled broadcast
stations. Paragraphs (a) and (b) of this section will apply to all
applications for new stations, to all other applications for assignment
or transfer, to all applications for major changes to existing
stations, and to all other applications for minor changes to existing
stations that seek a change in an FM or AM radio station's community of
license or create new or increased concentration of ownership among
commonly owned, operated or controlled broadcast stations. Commonly
owned, operated or controlled broadcast stations that do not comply
with paragraphs (a) and (b) of this section may not be assigned or
transferred to a single person, group or entity, except as provided in
this Note, the Report and Order in Docket No. 02-277, released July 2,
2003 (FCC 02-127), or the Second Report and Order in MB Docket No. 14-
50, FCC 16-107 (released August 25, 2016).
Note 5 to Sec. 73.3555:
Paragraphs (b) and (e) of this section will not be applied to cases
involving television stations that are ``satellite'' operations. Such
cases will be considered in accordance with the analysis set forth in
the Report and Order in MM Docket No. 87-8, FCC 91-182 (released July
8, 1991), in order to determine whether common ownership, operation, or
control of the stations in question would be in the public interest. An
authorized and operating ``satellite'' television station, the digital
noise limited service contour of which overlaps that of a commonly
owned, operated, or controlled ``non-satellite'' parent television
broadcast station may subsequently become a ``non-satellite'' station
under the circumstances described in the aforementioned Report and
Order in MM Docket No. 87-8. However, such commonly owned, operated, or
controlled ``non-satellite'' television stations may not be transferred
or assigned to a single person, group, or entity except as provided in
Note 4 of this section.
Note 6 to Sec. 73.3555:
Requests submitted pursuant to paragraph (b)(2) of this section
will be considered in accordance with the analysis set forth in the
Order on Reconsideration in MB Docket Nos. 14-50, et al. (FCC 17-156).
Note 7 to Sec. 73.3555:
The Commission will entertain applications to waive the
restrictions in paragraph (b) of this section (the local television
ownership rule) on a case-by-case basis. In each case, we will require
a showing that the in-market buyer is the only entity ready, willing,
and able to operate the station, that sale to an out-of-market
applicant would result in an artificially depressed price, and that the
waiver applicant does not already directly or indirectly own, operate,
or control interest in two television stations within the relevant DMA.
One way to satisfy these criteria would be to provide an affidavit from
an independent broker affirming that active and serious efforts have
been made to sell the permit, and that no reasonable offer from an
entity outside the market has been received.
We will entertain waiver requests as follows:
1. If one of the broadcast stations involved is a ``failed''
station that has not been in operation due to financial distress for at
least four consecutive months immediately prior to the application, or
is a debtor in an involuntary bankruptcy or insolvency proceeding at
the time of the application.
2. If one of the television stations involved is a ``failing''
station that has an all-day audience share of no more than four per
cent; the station has had negative cash flow for three consecutive
years immediately prior to the application; and consolidation of the
two stations would result in tangible and verifiable public interest
benefits that outweigh any harm to competition and diversity.
3. If the combination will result in the construction of an unbuilt
station. The permittee of the unbuilt station must demonstrate that it
has made reasonable efforts to construct but has been unable to do so.
* * * * *
Note 9 to Sec. 73.3555
Paragraph (a)(1) of this section will not apply to an application
for an AM station license in the 1605-1705 kHz band where grant of such
application will result in the overlap of the 5 mV/m groundwave
contours of the proposed station and that of another AM station in the
535-1605 kHz band that is commonly owned, operated or controlled.
* * * * *
0
3. Amend Sec. 73.3613 by revising paragraph (d)(2) to read as follows:
Sec. 73.3613 Filing of contracts.
* * * * *
(d) * * *
(2) Joint sales agreements: Joint sales agreements involving radio
stations where the licensee (including all parties under common
control) is the brokering entity, the brokering and brokered stations
are both in the same market as defined in the local radio multiple
ownership rule contained in Sec. 73.3555(a), and more than 15 percent
of the advertising time of the brokered station on a weekly basis is
brokered by that licensee. Confidential or proprietary information may
be redacted where appropriate but such information shall be made
available for inspection upon request by the FCC.
* * * * *
[FR Doc. 2017-28329 Filed 1-5-18; 8:45 am]
BILLING CODE 6712-01-P