Agency Information Collection Activities; Proposed Collection: Comment Request, 62618-62620 [2014-24846]
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62618
Federal Register / Vol. 79, No. 202 / Monday, October 20, 2014 / Notices
Bank, National Association, Rocky
Mount, Virginia.
B. Federal Reserve Bank of Dallas (E.
Ann Worthy, Vice President) 2200
North Pearl Street, Dallas, Texas 75201–
2272:
1. Park Cities Financial Group, Inc.,
Dallas, Texas; to become a bank holding
company by acquiring 100 percent of
the voting shares of CU Bank Shares,
Inc., and thereby indirectly acquire
Town North Bank, National Association,
both in Dallas, Texas.
Board of Governors of the Federal Reserve
System, October 15, 2014.
Michael J. Lewandowski,
Associate Secretary of the Board.
and agency mortgage-backed securities
in agency mortgage-backed securities.
The System Open Market Account
manager and the secretary will keep the
Committee informed of ongoing
developments regarding the System’s
balance sheet that could affect the
attainment over time of the Committee’s
objectives of maximum employment
and price stability.
By order of the Federal Open Market
Committee, October 9, 2014.
William B. English,
Secretary, Federal Open Market Committee.
[FR Doc. 2014–24832 Filed 10–17–14; 8:45 am]
BILLING CODE 6210–01–P
[FR Doc. 2014–24900 Filed 10–17–14; 8:45 am]
BILLING CODE 6210–01–P
FEDERAL RETIREMENT THRIFT
INVESTMENT BOARD
FEDERAL RESERVE SYSTEM
Sunshine Act; Notice of Meeting
Federal Open Market Committee;
Domestic Policy Directive of
September 16–17, 2014
TIME AND DATE:
tkelley on DSK3SPTVN1PROD with NOTICES
In accordance with Section 271.25 of
its rules regarding availability of
information (12 CFR part 271), there is
set forth below the domestic policy
directive issued by the Federal Open
Market Committee at its meeting held
on September 16–17, 2014.1
Consistent with its statutory mandate,
the Federal Open Market Committee
seeks monetary and financial conditions
that will foster maximum employment
and price stability. In particular, the
Committee seeks conditions in reserve
markets consistent with federal funds
trading in a range from 0 to 1⁄4 percent.
The Committee directs the Desk to
undertake open market operations as
necessary to maintain such conditions.
Beginning in October, the Desk is
directed to purchase longer-term
Treasury securities at a pace of about
$10 billion per month and to purchase
agency mortgage-backed securities at a
pace of about $5 billion per month. The
Committee also directs the Desk to
engage in dollar roll and coupon swap
transactions as necessary to facilitate
settlement of the Federal Reserve’s
agency mortgage-backed securities
transactions. The Committee directs the
Desk to maintain its policy of rolling
over maturing Treasury securities into
new issues and its policy of reinvesting
principal payments on all agency debt
1 Copies of the Minutes of the Federal Open
Market Committee at its meeting held on September
16–17, 2014, which includes the domestic policy
directive issued at the meeting, are available upon
request to the Board of Governors of the Federal
Reserve System, Washington, DC 20551. The
minutes are published in the Federal Reserve
Bulletin and in the Board’s Annual Report.
VerDate Sep<11>2014
16:28 Oct 17, 2014
Jkt 235001
8:30 a.m. October 27,
2014.
10th Floor Board Meeting Room,
77 K Street, NE., Washington, DC 20002.
PLACE:
Parts will be open to the public
and parts closed to the public.
STATUS:
MATTERS TO BE CONSIDERED:
Parts Open to the Public
1. Approval of the Minutes of the
September 29, 2014 Board Member
Meeting
2. Thrift Savings Plan Reports
a. Monthly Participant Activity Report
b. Quarterly Investment Policy Report
c. Legislative Report
3. BlackRock Account Review
4. Quarterly Reports
a. Vendor Financials
b. Audit Status
c. Budget Review
5. Internal Audit Charter
6. Annual Review of Capital Markets
and L Funds (Mercer)
Parts Closed to the Public
1. Procurement
2. Personnel
CONTACT PERSON FOR MORE INFORMATION:
Kimberly Weaver, Director Office of
External Affairs, (202) 942–1640.
Dated: October 16, 2014.
James Petrick,
Secretary, Federal Retirement Thrift
Investment Board.
[FR Doc. 2014–24973 Filed 10–16–14; 8:45 am]
BILLING CODE 6760–01–P
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FEDERAL TRADE COMMISSION
Agency Information Collection
Activities; Proposed Collection:
Comment Request
Federal Trade Commission
(‘‘Commission’’ or ‘‘FTC’’).
ACTION: Notice.
AGENCY:
The FTC plans to conduct a
study to examine consumer perception
of fuel economy advertising. The study
is part of the Commission’s regulatory
review of the Guide Concerning Fuel
Economy Advertising for New
Automobiles (‘‘Fuel Economy Guide’’ or
‘‘Guide’’). This is the second of two
notices required under the Paperwork
Reduction Act (‘‘PRA’’) in which the
FTC seeks public comments on its
proposed consumer research in
connection with Office of Management
and Budget (‘‘OMB’’) review of, and
clearance for, the collection of
information discussed herein.
DATES: Comments must be received on
or before November 19, 2014.
ADDRESSES: Interested parties may file a
comment online or on paper, by
following the instructions in the
Request for Comment part of the
SUPPLEMENTARY INFORMATION section
below. Write ‘‘Fuel Economy Consumer
Study, Project No. P134202’’ on your
comment, and file your comment online
at https://ftcpublic.commentworks.com/
ftc/fueleconomystudypra2, by following
the instructions on the web-based form.
If you prefer to file your comment on
paper, mail your comment to the
following address: Federal Trade
Commission, Office of the Secretary,
600 Pennsylvania Avenue NW., Suite
CC–5610 (Annex J), Washington, DC
20580, or deliver your comment to the
following address: Federal Trade
Commission, Office of the Secretary,
Constitution Center, 400 7th Street SW.,
5th Floor, Suite 5610 (Annex J),
Washington, DC 20024.
FOR FURTHER INFORMATION CONTACT:
Hampton Newsome, 202–326–2889,
Division of Enforcement, Bureau of
Consumer Protection, Federal Trade
Commission, 600 Pennsylvania Avenue
NW., Mailstop CC–9528, Washington,
DC 20580.
SUPPLEMENTARY INFORMATION:
SUMMARY:
I. Background
The Commission issued the Guide
Concerning Fuel Economy Advertising
for New Automobiles (‘‘Fuel Economy
Guide’’ or ‘‘Guide’’) (16 CFR Part 259)
in 1975 to prevent deceptive fuel
economy advertising and to facilitate
the use of fuel economy information in
advertising. The Guide helps advertisers
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Federal Register / Vol. 79, No. 202 / Monday, October 20, 2014 / Notices
avoid unfair or deceptive claims under
Section 5 of the FTC Act.1 To
accomplish this goal, the Guide advises
marketers to disclose established
Environmental Protection Agency (EPA)
fuel economy estimates (e.g., miles per
gallon or ‘‘mpg’’) whenever they make
any fuel economy claim based on those
estimates. In addition, if advertisers
make fuel economy claims based on
non-EPA tests, the Guide directs them
also to disclose EPA-derived fuel
economy estimates and provide details
about the non-EPA tests such as the
source of the test, driving conditions,
and vehicle configurations.
On May 15, 2014, the Commission
published a Notice (79 FR 27820)
resuming its regulatory review of the
Guide, which previously had been
postponed 2 pending new fuel economy
labeling requirements from the EPA and
completion of the FTC’s review of its
Alternative Fuel Rule (16 CFR Part 309).
On May 8, 2014, the Commission
published a separate Notice (79 FR
26428) seeking comment under the PRA
on the planned FTC consumer research
designed to aid the regulatory review.
II. FTC’s Proposed Study
tkelley on DSK3SPTVN1PROD with NOTICES
A. Study Description
As part of the ongoing regulatory
review, the FTC plans to conduct
Internet-based consumer research to
explore consumer perceptions of certain
fuel economy claims to help the
Commission better advise marketers on
how to comply with the law.
Specifically, using a treatment-effect
methodology, the proposed study will
compare participant responses regarding
their understanding of a variety of claim
types, such as general fuel economy
claims (e.g., ‘‘this car gets great gas
mileage’’), specific MPG claims (e.g.,
‘‘25 mpg’’), and electric vehicle claims.
To aid in developing possible changes
to the Fuel Economy Guide, FTC staff
will consider the consumer research
results in conjunction with the broad
1 15 U.S.C. 45(a). The Commission’s industry
guides, such as the Fuel Economy Guide, are
administrative interpretations of the application of
Section 5 of the FTC Act, 15 U.S.C. 45(a), to
advertising claims. The Commission issues industry
guides to provide guidance for the public to
conform with legal requirements. The Guide
provides the basis for voluntary abandonment of
unlawful practices by industry members. 16 CFR
Part 17. The Guide does not have the force and
effect of law and is not independently enforceable.
However, failure to follow industry guides may
result in corrective action under Section 5 of the
FTC Act. The Commission, therefore, can take
action under the FTC Act if a business makes fuel
economy marketing claims inconsistent with the
Guide. In any such enforcement action, the
Commission must prove that the act or practice at
issue is unfair or deceptive.
2 76 FR 31467 (June 1, 2011).
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16:28 Oct 17, 2014
Jkt 235001
range of issues raised by commenters
during the Guide review.
Having considered the costs and
benefits of various data collection
methods, FTC staff has concluded that
an Internet panel with nationwide
coverage will provide the most efficient
way to collect data to meet the research
objectives within a feasible budget.
Thus, the FTC proposes to collect
responses from U.S. automobile
consumers representing a broad
spectrum of the U.S. adult population.
Participants will be drawn from an
Internet panel maintained by a
commercial firm. All participation will
be voluntary. While the results will not
be generalizable to the U.S. population,
the Commission believes that they will
provide useful insights into consumer
understanding of the claims being
considered. The FTC has contracted
with Great Lakes Marketing, a consumer
research firm with substantial
experience assessing consumer
communications via the Internet and
alternative protocols, to administer the
Internet study.
B. PRA Burden Analysis
In its May 8, 2014 Notice, the FTC
provided PRA burden estimates for the
research. Staff is revising certain
assumptions based on a more precise
target population and further
consultation with its contractor
regarding the anticipated response rate.
The contractor anticipates that
approximately 50% percent of those
invited to participate in the study will
fully complete the pretest and
questionnaire. Accordingly, the
contractor might contact as many as
8,000 persons to achieve the study’s
goal of fully surveying 3,600
respondents and pretesting an
additional 100 respondents beforehand.
Staff projects that those who will
prematurely end the process will do so
in under one minute. Thus, this activity
will total 72 hours (4,300 respondents ×
1 minute).
As before, staff estimates that
respondents to the Internet
questionnaire will require, on average,
approximately 20 minutes to complete
it. Staff will pretest the questionnaire
with approximately 100 respondents to
ensure that all questions are easily
understood. Allowing for an extra three
minutes for questions unique to the
pretest, the pretest will total
approximately 38 hours cumulatively
(100 respondents × 23 minutes each).
Once the pretest is completed, the FTC
plans to seek information from up to
3,600 respondents for approximately 20
minutes each for a total of 1,200 hours.
Thus, cumulatively, for all respondents,
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62619
responding to the FTC’s pretest and
questionnaire will consume
approximately 1,310 hours. The cost per
respondent should be negligible.
Participation is voluntary and will not
require any labor expenditures by
respondents. There are no capital, startup, operation, maintenance, or other
similar costs to the respondents.
III. Paperwork Reduction Act
Under the PRA, 44 U.S.C. 3501–3521,
federal agencies must obtain approval
from OMB for each collection of
information they conduct or sponsor.
‘‘Collection of information’’ means
agency requests or requirements that
members of the public submit reports,
keep records, or provide information to
a third party.3 As required by section
3506(c)(2) of the PRA, the FTC
published a notice seeking public
comment on the proposed collections of
information. See 79 FR 16330 (Mar. 25,
2014). In response to the PRA notice,
the Commission did not receive any
comments. However, in response to its
May 15, 2014 Notice announcing
resumption of the regulatory review of
the Guide, two commenters discussed
the proposed research.
Pursuant to the OMB regulations, 5
CFR Part 1320, that implement the PRA,
the Commission is providing this
second opportunity for public comment.
All comments should be filed as
prescribed in the Request for Comment
part of the SUPPLEMENTARY INFORMATION
section below, and must be received on
or before November 19, 2014.
IV. Analysis of Comments
As noted above, in response to a
separate Notice, the Commission
received two comments related to the
proposed study.
Consumer Groups: A group of
consumer, energy efficiency, and
environmental organizations 4 urged the
FTC to test various format and font
requirements to determine the most
effective way to communicate fuel
economy information in radio, print,
television, and the web. Though such
information may be helpful for
advertisers, the FTC staff does not plan
to devote the limited resources of this
study to explore font and format issues.
Instead, the FTC staff plans to focus on
fundamental issues related to
respondents’ understanding of various
claim types. In addition, the FTC has
already provided substantial guidance
on conspicuous disclosures in other
3 44
U.S.C. 3502(3); 5 CFR 1320.3(c).
See https://www.ftc.gov/policy/
public-comments/initiative-573.
4 #573-#00006.
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Federal Register / Vol. 79, No. 202 / Monday, October 20, 2014 / Notices
contexts.5 Finally, the study’s online
format may not provide the best means
to draw conclusions about format and
font requirements given different screen
sizes and font settings that respondents
may use.
National Automobile Dealers
Association (NADA): The NADA
suggested that the FTC consider existing
research, including that conducted by
the EPA, National Highway Traffic
Safety Administration, and the U.S.
Department of Energy (DOE), before
conducting its own study.6 Staff has
consulted with these agencies and
searched for relevant studies and has
not identified any recent studies that
address the types of fuel economy
advertising issues under consideration
in the present project.
tkelley on DSK3SPTVN1PROD with NOTICES
V. Request for Comment
You can file a comment online or on
paper. For the Commission to consider
your comment, we must receive it on or
before November 19, 2014. Write ‘‘Fuel
Economy Consumer Study, Project No.
P134202’’ on your comment. Your
comment—including your name and
your state—will be placed on the public
record of this proceeding, including, to
the extent practicable, on the public
Commission Web site, at https://
www.ftc.gov/os/publiccomments.shtm.
As a matter of discretion, the
Commission tries to remove individuals’
home contact information from
comments before placing them on the
Commission Web site.
Because your comment will be made
public, you are solely responsible for
making sure that your comment does
not include any sensitive personal
information, like anyone’s Social
Security number, date of birth, driver’s
license number or other state
identification number or foreign country
equivalent, passport number, financial
account number, or credit or debit card
number. You are also solely responsible
for making sure that your comment does
not include any sensitive health
information, like medical records or
other individually identifiable health
information. In addition, do not include
any ‘‘[t]rade secret or any commercial or
financial information which is obtained
from any person and which is privileged
or confidential,’’ as provided in Section
6(f) of the FTC Act, 15 U.S.C. 46(f), and
FTC Rule 4.10(a)(2), 16 CFR 4.10(a)(2).
5 See, e.g., ‘‘.com Disclosures: How to Make
Effective Disclosures in Digital Advertising,’’ FTC,
March 2013, https://www.ftc.gov/sites/default/files/
attachments/press-releases/ftc-staff-revises-onlineadvertising-disclosure-guidelines/
130312dotcomdisclosures.pdf.
6 Comment #573-#00008. See https://www.ftc.gov/
policy/public-comments/initiative-573.
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16:28 Oct 17, 2014
Jkt 235001
In particular, do not include
competitively sensitive information
such as costs, sales statistics,
inventories, formulas, patterns, devices,
manufacturing processes, or customer
names.
If you want the Commission to give
your comment confidential treatment,
you must file it in paper form, with a
request for confidential treatment, and
you have to follow the procedure
explained in FTC Rule 4.9(c), 16 CFR
4.9(c).7 Your comment will be kept
confidential only if the FTC General
Counsel grants your request in
accordance with the law and the public
interest.
Postal mail addressed to the
Commission is subject to delay due to
heightened security screening. As a
result, we encourage you to submit your
comments online. To make sure that the
Commission considers your online
comment, you must file it at https://
ftcpublic.commentworks.com/ftc/
fueleconomystudypra2, by following the
instructions on the web-based form. If
this Notice appears at https://
www.regulations.gov/#!home, you also
may file a comment through that Web
site.
If you prefer to file your comment on
paper, mail your comment to the
following address: Federal Trade
Commission, Office of the Secretary,
600 Pennsylvania Avenue NW., Suite
CC–5610 (Annex J), Washington, DC
20580, or deliver your comment to the
following address: Federal Trade
Commission, Office of the Secretary,
Constitution Center, 400 7th Street SW.,
5th Floor, Suite 5610 (Annex J),
Washington, DC 20024.
Comments on the information
collection requirements subject to
review under the PRA should
additionally be submitted to OMB. If
sent by U.S. mail, they should be
addressed to Office of Information and
Regulatory Affairs, Office of
Management and Budget, Attention:
Desk Officer for the Federal Trade
Commission, New Executive Office
Building, Docket Library, Room 10102,
725 17th Street NW., Washington, DC
20503. Comments sent to OMB by U.S.
postal mail, however, are subject to
delays due to heightened security
precautions. Thus, comments instead
should be sent by facsimile to (202)
395–5806.
Visit the Commission Web site at
https://www.ftc.gov to read this Notice
7 In particular, the written request for confidential
treatment that accompanies the comment must
include the factual and legal basis for the request,
and must identify the specific portions of the
comment to be withheld from the public record. See
FTC Rule 4.9(c), 16 CFR 4.9(c).
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Fmt 4703
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and the news release describing it. The
FTC Act and other laws that the
Commission administers permit the
collection of public comments to
consider and use in this proceeding as
appropriate. The Commission will
consider all timely and responsive
public comments that it receives on or
before November 19, 2014. You can find
more information, including routine
uses permitted by the Privacy Act, in
the Commission’s privacy policy, at
https://www.ftc.gov/ftc/privacy.htm.
David C. Shonka,
Principal Deputy General Counsel.
[FR Doc. 2014–24846 Filed 10–17–14; 8:45 am]
BILLING CODE 6750–01–P
GENERAL SERVICES
ADMINISTRATION
[OMB Control No. 3090–0163; Docket 2014–
0001; Sequence 4]
Submission to OMB for Review;
General Services Administration;
Information Specific to a Contract or
Contracting Action (Not Required by
Regulation)
Office of the Chief Acquisition
Officer, General Services
Administration (GSA).
ACTION: Notice of request for public
comments regarding an extension to an
existing OMB information collection.
AGENCY:
Under the provisions of the
Paperwork Reduction Act, the
Regulatory Secretariat Division will be
submitting to the Office of Management
and Budget (OMB) a request to review
and approve an extension of a
previously approved information
collection requirement regarding
Information Specific to a Contract or
Contracting Action (not required by
regulation). A notice was published in
the Federal Register at 79 FR 42514, on
July 22, 2014. No comments were
received.
SUMMARY:
Submit comments on or before:
November 19, 2014.
ADDRESSES: Submit comments
identified by Information Collection
3090–0163, Information Specific to a
Contract or Contracting Action (Not
Required by Regulation), by any of the
following methods:
• Regulations.gov: https://
www.regulations.gov. Submit comments
via the Federal eRulemaking portal by
searching the OMB control number
3090–0163. Select the link ‘‘Comment
Now’’ that corresponds with
‘‘Information Collection 3090–0163,
Information Specific to a Contract or
DATES:
E:\FR\FM\20OCN1.SGM
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Agencies
[Federal Register Volume 79, Number 202 (Monday, October 20, 2014)]
[Notices]
[Pages 62618-62620]
From the Federal Register Online via the Government Printing Office [www.gpo.gov]
[FR Doc No: 2014-24846]
=======================================================================
-----------------------------------------------------------------------
FEDERAL TRADE COMMISSION
Agency Information Collection Activities; Proposed Collection:
Comment Request
AGENCY: Federal Trade Commission (``Commission'' or ``FTC'').
ACTION: Notice.
-----------------------------------------------------------------------
SUMMARY: The FTC plans to conduct a study to examine consumer
perception of fuel economy advertising. The study is part of the
Commission's regulatory review of the Guide Concerning Fuel Economy
Advertising for New Automobiles (``Fuel Economy Guide'' or ``Guide'').
This is the second of two notices required under the Paperwork
Reduction Act (``PRA'') in which the FTC seeks public comments on its
proposed consumer research in connection with Office of Management and
Budget (``OMB'') review of, and clearance for, the collection of
information discussed herein.
DATES: Comments must be received on or before November 19, 2014.
ADDRESSES: Interested parties may file a comment online or on paper, by
following the instructions in the Request for Comment part of the
SUPPLEMENTARY INFORMATION section below. Write ``Fuel Economy Consumer
Study, Project No. P134202'' on your comment, and file your comment
online at https://ftcpublic.commentworks.com/ftc/fueleconomystudypra2,
by following the instructions on the web-based form. If you prefer to
file your comment on paper, mail your comment to the following address:
Federal Trade Commission, Office of the Secretary, 600 Pennsylvania
Avenue NW., Suite CC-5610 (Annex J), Washington, DC 20580, or deliver
your comment to the following address: Federal Trade Commission, Office
of the Secretary, Constitution Center, 400 7th Street SW., 5th Floor,
Suite 5610 (Annex J), Washington, DC 20024.
FOR FURTHER INFORMATION CONTACT: Hampton Newsome, 202-326-2889,
Division of Enforcement, Bureau of Consumer Protection, Federal Trade
Commission, 600 Pennsylvania Avenue NW., Mailstop CC-9528, Washington,
DC 20580.
SUPPLEMENTARY INFORMATION:
I. Background
The Commission issued the Guide Concerning Fuel Economy Advertising
for New Automobiles (``Fuel Economy Guide'' or ``Guide'') (16 CFR Part
259) in 1975 to prevent deceptive fuel economy advertising and to
facilitate the use of fuel economy information in advertising. The
Guide helps advertisers
[[Page 62619]]
avoid unfair or deceptive claims under Section 5 of the FTC Act.\1\ To
accomplish this goal, the Guide advises marketers to disclose
established Environmental Protection Agency (EPA) fuel economy
estimates (e.g., miles per gallon or ``mpg'') whenever they make any
fuel economy claim based on those estimates. In addition, if
advertisers make fuel economy claims based on non-EPA tests, the Guide
directs them also to disclose EPA-derived fuel economy estimates and
provide details about the non-EPA tests such as the source of the test,
driving conditions, and vehicle configurations.
---------------------------------------------------------------------------
\1\ 15 U.S.C. 45(a). The Commission's industry guides, such as
the Fuel Economy Guide, are administrative interpretations of the
application of Section 5 of the FTC Act, 15 U.S.C. 45(a), to
advertising claims. The Commission issues industry guides to provide
guidance for the public to conform with legal requirements. The
Guide provides the basis for voluntary abandonment of unlawful
practices by industry members. 16 CFR Part 17. The Guide does not
have the force and effect of law and is not independently
enforceable. However, failure to follow industry guides may result
in corrective action under Section 5 of the FTC Act. The Commission,
therefore, can take action under the FTC Act if a business makes
fuel economy marketing claims inconsistent with the Guide. In any
such enforcement action, the Commission must prove that the act or
practice at issue is unfair or deceptive.
---------------------------------------------------------------------------
On May 15, 2014, the Commission published a Notice (79 FR 27820)
resuming its regulatory review of the Guide, which previously had been
postponed \2\ pending new fuel economy labeling requirements from the
EPA and completion of the FTC's review of its Alternative Fuel Rule (16
CFR Part 309). On May 8, 2014, the Commission published a separate
Notice (79 FR 26428) seeking comment under the PRA on the planned FTC
consumer research designed to aid the regulatory review.
---------------------------------------------------------------------------
\2\ 76 FR 31467 (June 1, 2011).
---------------------------------------------------------------------------
II. FTC's Proposed Study
A. Study Description
As part of the ongoing regulatory review, the FTC plans to conduct
Internet-based consumer research to explore consumer perceptions of
certain fuel economy claims to help the Commission better advise
marketers on how to comply with the law. Specifically, using a
treatment-effect methodology, the proposed study will compare
participant responses regarding their understanding of a variety of
claim types, such as general fuel economy claims (e.g., ``this car gets
great gas mileage''), specific MPG claims (e.g., ``25 mpg''), and
electric vehicle claims. To aid in developing possible changes to the
Fuel Economy Guide, FTC staff will consider the consumer research
results in conjunction with the broad range of issues raised by
commenters during the Guide review.
Having considered the costs and benefits of various data collection
methods, FTC staff has concluded that an Internet panel with nationwide
coverage will provide the most efficient way to collect data to meet
the research objectives within a feasible budget. Thus, the FTC
proposes to collect responses from U.S. automobile consumers
representing a broad spectrum of the U.S. adult population.
Participants will be drawn from an Internet panel maintained by a
commercial firm. All participation will be voluntary. While the results
will not be generalizable to the U.S. population, the Commission
believes that they will provide useful insights into consumer
understanding of the claims being considered. The FTC has contracted
with Great Lakes Marketing, a consumer research firm with substantial
experience assessing consumer communications via the Internet and
alternative protocols, to administer the Internet study.
B. PRA Burden Analysis
In its May 8, 2014 Notice, the FTC provided PRA burden estimates
for the research. Staff is revising certain assumptions based on a more
precise target population and further consultation with its contractor
regarding the anticipated response rate. The contractor anticipates
that approximately 50% percent of those invited to participate in the
study will fully complete the pretest and questionnaire. Accordingly,
the contractor might contact as many as 8,000 persons to achieve the
study's goal of fully surveying 3,600 respondents and pretesting an
additional 100 respondents beforehand. Staff projects that those who
will prematurely end the process will do so in under one minute. Thus,
this activity will total 72 hours (4,300 respondents x 1 minute).
As before, staff estimates that respondents to the Internet
questionnaire will require, on average, approximately 20 minutes to
complete it. Staff will pretest the questionnaire with approximately
100 respondents to ensure that all questions are easily understood.
Allowing for an extra three minutes for questions unique to the
pretest, the pretest will total approximately 38 hours cumulatively
(100 respondents x 23 minutes each). Once the pretest is completed, the
FTC plans to seek information from up to 3,600 respondents for
approximately 20 minutes each for a total of 1,200 hours. Thus,
cumulatively, for all respondents, responding to the FTC's pretest and
questionnaire will consume approximately 1,310 hours. The cost per
respondent should be negligible. Participation is voluntary and will
not require any labor expenditures by respondents. There are no
capital, start-up, operation, maintenance, or other similar costs to
the respondents.
III. Paperwork Reduction Act
Under the PRA, 44 U.S.C. 3501-3521, federal agencies must obtain
approval from OMB for each collection of information they conduct or
sponsor. ``Collection of information'' means agency requests or
requirements that members of the public submit reports, keep records,
or provide information to a third party.\3\ As required by section
3506(c)(2) of the PRA, the FTC published a notice seeking public
comment on the proposed collections of information. See 79 FR 16330
(Mar. 25, 2014). In response to the PRA notice, the Commission did not
receive any comments. However, in response to its May 15, 2014 Notice
announcing resumption of the regulatory review of the Guide, two
commenters discussed the proposed research.
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\3\ 44 U.S.C. 3502(3); 5 CFR 1320.3(c).
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Pursuant to the OMB regulations, 5 CFR Part 1320, that implement
the PRA, the Commission is providing this second opportunity for public
comment. All comments should be filed as prescribed in the Request for
Comment part of the SUPPLEMENTARY INFORMATION section below, and must
be received on or before November 19, 2014.
IV. Analysis of Comments
As noted above, in response to a separate Notice, the Commission
received two comments related to the proposed study.
Consumer Groups: A group of consumer, energy efficiency, and
environmental organizations \4\ urged the FTC to test various format
and font requirements to determine the most effective way to
communicate fuel economy information in radio, print, television, and
the web. Though such information may be helpful for advertisers, the
FTC staff does not plan to devote the limited resources of this study
to explore font and format issues. Instead, the FTC staff plans to
focus on fundamental issues related to respondents' understanding of
various claim types. In addition, the FTC has already provided
substantial guidance on conspicuous disclosures in other
[[Page 62620]]
contexts.\5\ Finally, the study's online format may not provide the
best means to draw conclusions about format and font requirements given
different screen sizes and font settings that respondents may use.
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\4\ #573-#00006. See https://www.ftc.gov/policy/public-comments/initiative-573.
\5\ See, e.g., ``.com Disclosures: How to Make Effective
Disclosures in Digital Advertising,'' FTC, March 2013, https://www.ftc.gov/sites/default/files/attachments/press-releases/ftc-staff-revises-online-advertising-disclosure-guidelines/130312dotcomdisclosures.pdf.
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National Automobile Dealers Association (NADA): The NADA suggested
that the FTC consider existing research, including that conducted by
the EPA, National Highway Traffic Safety Administration, and the U.S.
Department of Energy (DOE), before conducting its own study.\6\ Staff
has consulted with these agencies and searched for relevant studies and
has not identified any recent studies that address the types of fuel
economy advertising issues under consideration in the present project.
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\6\ Comment #573-#00008. See https://www.ftc.gov/policy/public-comments/initiative-573.
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V. Request for Comment
You can file a comment online or on paper. For the Commission to
consider your comment, we must receive it on or before November 19,
2014. Write ``Fuel Economy Consumer Study, Project No. P134202'' on
your comment. Your comment--including your name and your state--will be
placed on the public record of this proceeding, including, to the
extent practicable, on the public Commission Web site, at https://www.ftc.gov/os/publiccomments.shtm. As a matter of discretion, the
Commission tries to remove individuals' home contact information from
comments before placing them on the Commission Web site.
Because your comment will be made public, you are solely
responsible for making sure that your comment does not include any
sensitive personal information, like anyone's Social Security number,
date of birth, driver's license number or other state identification
number or foreign country equivalent, passport number, financial
account number, or credit or debit card number. You are also solely
responsible for making sure that your comment does not include any
sensitive health information, like medical records or other
individually identifiable health information. In addition, do not
include any ``[t]rade secret or any commercial or financial information
which is obtained from any person and which is privileged or
confidential,'' as provided in Section 6(f) of the FTC Act, 15 U.S.C.
46(f), and FTC Rule 4.10(a)(2), 16 CFR 4.10(a)(2). In particular, do
not include competitively sensitive information such as costs, sales
statistics, inventories, formulas, patterns, devices, manufacturing
processes, or customer names.
If you want the Commission to give your comment confidential
treatment, you must file it in paper form, with a request for
confidential treatment, and you have to follow the procedure explained
in FTC Rule 4.9(c), 16 CFR 4.9(c).\7\ Your comment will be kept
confidential only if the FTC General Counsel grants your request in
accordance with the law and the public interest.
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\7\ In particular, the written request for confidential
treatment that accompanies the comment must include the factual and
legal basis for the request, and must identify the specific portions
of the comment to be withheld from the public record. See FTC Rule
4.9(c), 16 CFR 4.9(c).
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Postal mail addressed to the Commission is subject to delay due to
heightened security screening. As a result, we encourage you to submit
your comments online. To make sure that the Commission considers your
online comment, you must file it at https://ftcpublic.commentworks.com/ftc/fueleconomystudypra2, by following the instructions on the web-
based form. If this Notice appears at https://www.regulations.gov/#!home, you also may file a comment through that Web site.
If you prefer to file your comment on paper, mail your comment to
the following address: Federal Trade Commission, Office of the
Secretary, 600 Pennsylvania Avenue NW., Suite CC-5610 (Annex J),
Washington, DC 20580, or deliver your comment to the following address:
Federal Trade Commission, Office of the Secretary, Constitution Center,
400 7th Street SW., 5th Floor, Suite 5610 (Annex J), Washington, DC
20024.
Comments on the information collection requirements subject to
review under the PRA should additionally be submitted to OMB. If sent
by U.S. mail, they should be addressed to Office of Information and
Regulatory Affairs, Office of Management and Budget, Attention: Desk
Officer for the Federal Trade Commission, New Executive Office
Building, Docket Library, Room 10102, 725 17th Street NW., Washington,
DC 20503. Comments sent to OMB by U.S. postal mail, however, are
subject to delays due to heightened security precautions. Thus,
comments instead should be sent by facsimile to (202) 395-5806.
Visit the Commission Web site at https://www.ftc.gov to read this
Notice and the news release describing it. The FTC Act and other laws
that the Commission administers permit the collection of public
comments to consider and use in this proceeding as appropriate. The
Commission will consider all timely and responsive public comments that
it receives on or before November 19, 2014. You can find more
information, including routine uses permitted by the Privacy Act, in
the Commission's privacy policy, at https://www.ftc.gov/ftc/privacy.htm.
David C. Shonka,
Principal Deputy General Counsel.
[FR Doc. 2014-24846 Filed 10-17-14; 8:45 am]
BILLING CODE 6750-01-P