Notice of Proposals To Engage in or To Acquire Companies Engaged in Permissible Nonbanking Activities, 75549 [2011-30948]
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Federal Register / Vol. 76, No. 232 / Friday, December 2, 2011 / Notices
company by acquiring 100 percent of
the voting shares of First National Bank
of the Gulf Coast, Naples, Florida.
B. Federal Reserve Bank of St. Louis
(Glenda Wilson, Community Affairs
Officer) P.O. Box 442, St. Louis,
Missouri 63166–2034:
1. Alton Bancshares, Inc., Alton,
Missouri; to acquire 100 percent of the
voting shares of First Community Bank
of the Ozarks, Branson, Missouri.
Board of Governors of the Federal Reserve
System, November 28, 2011.
Robert deV. Frierson,
Deputy Secretary of the Board.
[FR Doc. 2011–30947 Filed 12–1–11; 8:45 am]
BILLING CODE 6210–01–P
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Notice of Proposals To Engage in or
To Acquire Companies Engaged in
Permissible Nonbanking Activities
The companies listed in this notice
have given notice under section 4 of the
Bank Holding Company Act (12 U.S.C.
1843) (BHC Act) and Regulation Y, (12
CFR part 225) to engage de novo, or to
acquire or control voting securities or
assets of a company, including the
companies listed below, that engages
either directly or through a subsidiary or
other company, in a nonbanking activity
that is listed in § 225.28 of Regulation Y
(12 CFR 225.28) or that the Board has
determined by Order to be closely
related to banking and permissible for
bank holding companies. Unless
otherwise noted, these activities will be
conducted throughout the United States.
Each notice is available for inspection
at the Federal Reserve Bank indicated.
The notice also will be available for
inspection at the offices of the Board of
Governors. Interested persons may
express their views in writing on the
question whether the proposal complies
with the standards of section 4 of the
BHC Act.
Unless otherwise noted, comments
regarding the applications must be
received at the Reserve Bank indicated
or the offices of the Board of Governors
not later than December 16, 2011.
A. Federal Reserve Bank of Atlanta
(Chapelle Davis, Assistant Vice
President) 1000 Peachtree Street NE.,
Atlanta, Georgia 30309:
1. CenterState Banks, Inc., Davenport,
Florida; to engage in making, acquiring,
brokering, or servicing loans, or other
extensions of credit though its
subsidiary, R4ALL, Inc., Davenport,
Florida, pursuant to section 225.28(b)(1)
of Regulation Y.
17:03 Dec 01, 2011
[FR Doc. 2011–30948 Filed 11–30–11; 8:45 am]
BILLING CODE 6210–01–P
FEDERAL TRADE COMMISSION
Agency Information Collection
Activities; Proposed Collection;
Comment Request
Federal Trade Commission
(‘‘Commission’’ or ‘‘FTC’’).
ACTION: Notice.
AGENCY:
The FTC intends to conduct
an evaluation of Admongo, its
advertising literacy program for children
ages 8–12. The evaluation will involve
a randomized controlled trial of the
Admongo program in one or more
school districts, involving 6,000–8,000
students. This research will be
conducted to further the FTC’s mission
of protecting consumers from unfair and
deceptive marketing. We will consider
comments on this proposed research
before submitting a request for Office of
Management and Budget (OMB) review
under the Paperwork Reduction Act
(PRA).
SUMMARY:
FEDERAL RESERVE SYSTEM
VerDate Mar<15>2010
Board of Governors of the Federal Reserve
System, November 28, 2011.
Robert deV. Frierson,
Deputy Secretary of the Board.
Jkt 226001
Comments must be submitted on
or before January 31, 2012.
ADDRESSES: Interested parties may file a
comment online or on paper, by
following the instructions in the
Request for Comment part of the
SUPPLEMENTARY INFORMATION section
below. Write ‘‘Admongo Evaluation,
FTC File No. P085200’’ on your
comment, and file your comment online
at https://ftcpublic.commentworks.com/
ftc/admongoevaluationpra, by following
the instructions on the web-based form.
If you prefer to file your comment on
paper, mail or deliver your comment to
the following address: Federal Trade
Commission, Office of the Secretary,
Room H–113 (Annex J), 600
Pennsylvania Avenue NW., Washington,
DC 20580.
FOR FURTHER INFORMATION CONTACT:
Requests for additional information
should be addressed to David Givens,
Economist, Bureau of Economics,
Federal Trade Commission, 600
Pennsylvania Avenue NW., Mail Stop
NJ–4136, Washington, DC 20580.
Telephone: (202) 326–3397.
SUPPLEMENTARY INFORMATION:
DATES:
75549
deceptive advertising and marketing
practices. Part of this mission involves
educating consumers, including young
consumers. In April 2010, the FTC
launched a youth-directed multi-media
advertising literacy campaign called
Admongo and distributed
accompanying lesson plans to 100,000
educators in every U.S. public school
with a fifth or sixth grade class.
Admongo aims to help children from 8
to 12 become more discerning
consumers of information. The program
has three broad objectives: (1) Raising
awareness of advertising and marketing
messages; (2) teaching critical thinking
skills that will allow children to better
analyze and interpret advertisements;
and (3) demonstrating the benefits of
being an informed consumer. The
program teaches students specific skills:
How to identify ads, how to identify the
ways advertisers target certain groups of
consumers, how to spot persuasive
techniques commonly employed by ads,
and how to apply an understanding of
advertising techniques to make smarter
purchases. The campaign includes an
online game, in-school lesson plans,
sample ads that can be used at home
and in the classroom, and teacher
videos. All materials can be viewed at
https://www.admongo.gov.
The proposed evaluation will test a
large group of students in these skills
and then compare the performance of
those who have been exposed to the
Admongo curriculum with those who
have not. The results will give the FTC
valuable insight into the optimal design
of youth-directed consumer education.
The FTC is interested in: The relative
effectiveness of in-class versus online
instruction, the variation in Admongo’s
benefits by age, pre-existing levels of ad
literacy by age, and the relationship
between ad literacy and academic
achievement.1 The FTC also intends to
interview teachers who have used the
Admongo lessons in their classrooms.
Teacher feedback will help us tailor the
lessons to real-world classroom
conditions.
I. Background
II. Paperwork Reduction Act
Under the PRA, 44 U.S.C. 3501–3521,
federal agencies must obtain approval
(‘‘clearance’’) from OMB for each
collection of information they conduct
or sponsor. ‘‘Collection of information’’
includes disclosure to an agency, third
parties, or the public of information by
or for an agency through identical
questions posed to, or identical
reporting, recordkeeping, or disclosure
As the nation’s consumer protection
agency, the FTC is responsible for
enforcing laws that prohibit unfair and
1 All student-level data will be stripped of
personally identifiable information by participating
school districts before it reaches the FTC.
PO 00000
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[Federal Register Volume 76, Number 232 (Friday, December 2, 2011)]
[Notices]
[Page 75549]
From the Federal Register Online via the Government Printing Office [www.gpo.gov]
[FR Doc No: 2011-30948]
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FEDERAL RESERVE SYSTEM
Notice of Proposals To Engage in or To Acquire Companies Engaged
in Permissible Nonbanking Activities
The companies listed in this notice have given notice under section
4 of the Bank Holding Company Act (12 U.S.C. 1843) (BHC Act) and
Regulation Y, (12 CFR part 225) to engage de novo, or to acquire or
control voting securities or assets of a company, including the
companies listed below, that engages either directly or through a
subsidiary or other company, in a nonbanking activity that is listed in
Sec. 225.28 of Regulation Y (12 CFR 225.28) or that the Board has
determined by Order to be closely related to banking and permissible
for bank holding companies. Unless otherwise noted, these activities
will be conducted throughout the United States.
Each notice is available for inspection at the Federal Reserve Bank
indicated. The notice also will be available for inspection at the
offices of the Board of Governors. Interested persons may express their
views in writing on the question whether the proposal complies with the
standards of section 4 of the BHC Act.
Unless otherwise noted, comments regarding the applications must be
received at the Reserve Bank indicated or the offices of the Board of
Governors not later than December 16, 2011.
A. Federal Reserve Bank of Atlanta (Chapelle Davis, Assistant Vice
President) 1000 Peachtree Street NE., Atlanta, Georgia 30309:
1. CenterState Banks, Inc., Davenport, Florida; to engage in
making, acquiring, brokering, or servicing loans, or other extensions
of credit though its subsidiary, R4ALL, Inc., Davenport, Florida,
pursuant to section 225.28(b)(1) of Regulation Y.
Board of Governors of the Federal Reserve System, November 28,
2011.
Robert deV. Frierson,
Deputy Secretary of the Board.
[FR Doc. 2011-30948 Filed 11-30-11; 8:45 am]
BILLING CODE 6210-01-P
