Agency Information Collection Activities; Proposed Collection; Comment Request; Data to Support Food and Nutrition Product Communications, as Used by the Food and Drug Administration, 82030-82031 [2010-32739]

Download as PDF 82030 Federal Register / Vol. 75, No. 249 / Wednesday, December 29, 2010 / Notices on the Internet at https://www.gsa.gov/ ftr. This process, implemented in FTR Amendment 2010–07 (75 FR 72965, Nov. 29, 2010), ensures more timely updates in mileage reimbursement rates by GSA for Federal employees on official travel. Notices published periodically in the Federal Register, such as this one, and the changes posted on the GSA Web site, now constitute the only notification of revisions to privately owned vehicle reimbursement rates for Federal agencies. single-spaced typedpages in length and must be received by January 21, 2011. The agenda is subject to change as priorities dictate. Contact Person for More Information: Virginia S. Cain, PhD, Director of Extramural Research, NCHS/CDC, 3311 Toledo Road, Room 7211, Hyattsville, Maryland 20782, telephone (301) 458–4500, fax (301) 458– 4020. BILLING CODE 6820–14–P The Director, Management Analysis and Services Office, has been delegated the authority to sign Federal Register notices pertaining to announcements of meetings and othercommittee management activities, for both the Centers for Disease Control and Prevention, and the Agency for Toxic Substances and Disease Registry. DEPARTMENT OF HEALTH AND HUMAN SERVICES Dated: December 21, 2010. Elaine L. Baker, Management Analysis and Services Office, Centers for Disease Control and Prevention. Dated: December 21, 2010. Janet Dobbs, Acting Deputy Associate Administrator. [FR Doc. 2010–32773 Filed 12–28–10; 8:45 am] [FR Doc. 2010–32747 Filed 12–28–10; 8:45 am] Centers for Disease Control and Prevention BILLING CODE 4163–18–P DEPARTMENT OF HEALTH AND HUMAN SERVICES srobinson on DSKHWCL6B1PROD with NOTICES In accordance with section 10(a)(2) of the Federal Advisory Committee Act (Pub. L. 92–463), the Centers for Disease Control and Prevention (CDC), NCHS announces the following meeting of the aforementioned committee: Times and Dates: 11 a.m.–5:30 p.m., January 27, 2011. 8:30 a.m.–2 p.m., January 28, 2011. Place: NCHS Headquarters, 3311 Toledo Road, Hyattsville, Maryland 20782. Status: This meeting is open to the public; however, visitors must be processed in accordance with established federal policies and procedures. Pre-approval is required for foreign nationals or non-US citizens. Please contact Althelia Harris, 301–458–4261, adw1@cdc.gov or Virginia Cain, vcain@cdc.gov at least 10 days in advance for requirements. All visitors are required to present a valid form of picture identification issued by a State, Federal or international government. The meeting room accommodates approximately 100 people. Purpose: This committee provides advice and makes recommendations to the Secretary, HHS; the Director, CDC; and the Director, NCHS, regarding the scientific and technical program goals and objectives, strategies, and priorities of NCHS. Matters to be Discussed: The agenda will include welcome remarks by the Director, NCHS; an update on the Health Indicators Warehouse; an update on program reviews; and an open session for comments from the public. Requests to make oral presentations should be submitted in writing to the contact person listed below. All requests must contain the name, address, telephone number, and organizational affiliation of the presenter. Written comments should not exceed five 02:10 Dec 29, 2010 Jkt 223001 Submit either electronic or written comments on the collection of information by February 28, 2011. DATES: Submit electronic comments on the collection of information to https:// www.regulations.gov. Submit written comments on the collection of information to the Division of Dockets Management (HFA–305), Food and Drug Administration, 5630 Fishers Lane, rm. 1061, Rockville, MD 20852. All comments should be identified with the docket number found in brackets in the heading of this document. ADDRESSES: FOR FURTHER INFORMATION CONTACT: Denver Presley, Jr., Office of Information Management, Food and Drug Administration, 1350 Piccard Dr., PI50– 400B, Rockville, MD 20850, 301–796– 3793. Under the PRA (44 U.S.C. 3501–3520), Federal Agencies must obtain approval from the Office of Management and Budget (OMB) for each collection of information they conduct or sponsor. ‘‘Collection of information’’ is defined in 44 U.S.C. 3502(3) and 5 CFR 1320.3(c) and includes Agency requests or requirements that members of the public submit reports, keep records, or provide information to a third party. Section 3506(c)(2)(A) of the PRA (44 U.S.C. 3506(c)(2)(A)) requires Federal Agencies to provide a 60-day notice in the Federal Register concerning each proposed collection of information before submitting the collection to OMB for approval. To comply with this requirement, FDA is publishing notice of the proposed collection of information set forth in this document. With respect to the following collection of information, FDA invites comments on these topics: (1) Whether the proposed collection of information is necessary for the proper performance of FDA’s functions, including whether the information will have practical utility; (2) the accuracy of FDA’s estimate of the burden of the proposed collection of information, including the validity of the methodology and assumptions used; (3) ways to enhance the quality, utility, and clarity of the information to be collected; and (4) ways to minimize the burden of the collection of information on respondents, including through the use of automated collection techniques, when appropriate, and other forms of information technology. SUPPLEMENTARY INFORMATION: Board of Scientific Counselors, National Center for Health Statistics (BSC, NCHS) VerDate Mar<15>2010 online sales of food products, and consumer and professional education. Food and Drug Administration [Docket No. FDA–2010–N–0640] Agency Information Collection Activities; Proposed Collection; Comment Request; Data to Support Food and Nutrition Product Communications, as Used by the Food and Drug Administration AGENCY: Food and Drug Administration, HHS. ACTION: Notice. The Food and Drug Administration (FDA) is announcing an opportunity for public comment on the proposed collection of certain information by the Agency. Under the Paperwork Reduction Act of 1995 (the PRA), Federal Agencies are required to publish notice in the Federal Register concerning each proposed collection of information and to allow 60 days for public comment in response to the notice. This notice solicits comments on a generic clearance to collect information to support communications about nutrition and food products regulated by FDA. This data collection will gauge, informally, public opinion on a variety of subjects related to consumer, patient, or health care professional perceptions and use of nutrition and food products and related materials, including but not limited to, food advertising, food and nutrition labeling, emerging risk communications, SUMMARY: PO 00000 Frm 00066 Fmt 4703 Sfmt 4703 E:\FR\FM\29DEN1.SGM 29DEN1 82031 Federal Register / Vol. 75, No. 249 / Wednesday, December 29, 2010 / Notices Data to Support Food and Nutrition Product Communications, as Used by the Food and Drug Administration—21 U.S.C. 393(d)(2)(D) (OMB Control Number 0910–NEW) FDA plans to use the data collected under this generic clearance to inform its nutrition and foods communications campaigns. FDA expects the data to guide the formulation of its food and nutrition communication objectives. FDA also plans to use the data to help tailor print, broadcast, and use electronic media communications in order for them to have powerful and desired impacts on target audiences. The data will not be used for the purposes of making policy or regulatory decisions. The information collected will serve two major purposes. First, as formative research, it will provide the critical knowledge needed about target audiences. FDA must explore audiences’ beliefs, perceptions, and decisionmaking processes about nutrition and food consumption in order to formulate the basic objectives of its risk communication campaigns. Such knowledge will provide the needed target audience understanding to design effective communication strategies, messages, and product labels. These communications will aim to improve public understanding of the risks and benefits of consuming certain foods or nutritional products by providing users with a better context in which to place risk information more completely. Second, as initial testing, it will give FDA some information about the potential effectiveness of messages and materials in reaching and successfully communicating with their intended audiences. Testing messages with a sample of the target audience will allow FDA to refine messages while still in the developmental stage. Respondents may be asked to give their reaction to the messages in individual or group settings. FDA’s Center of Food Safety and Applied Nutrition, Office of the Commissioner, and other Centers or Offices will use this mechanism to test messages about regulated food and nutrition products on a variety of subjects related to consumer, patient, or health care professional perceptions and use of foods and related materials, including but not limited to, food advertising, food and nutrition labeling, emerging risk communications, online sales of food products, and consumer and professional education. The data will not be used for the purposes of making policy or regulatory decisions. FDA estimates the burden of this collection of information as follows: TABLE 1—ESTIMATED ANNUAL REPORTING BURDEN 1 Annual frequency per response Number of respondents Total annual responses Hours per response Total hours Individual indepth interviews ............................................................ General public focus group interviews ............................................ Intercept interviews: central location ............................................... Intercept interviews: telephone ........................................................ Self-administered surveys ................................................................ Gatekeeper reviews ......................................................................... Omnibus surveys ............................................................................. 360 144 600 10,000 2 2,400 400 2,400 1 1 1 1 1 1 1 360 144 600 10,000 2,400 400 2,400 0.75 1.5 0.25 0.08 0.25 0.50 0.17 270 216 150 800 600 200 408 Total (general public) ................................................................ 16,304 ........................ 16,304 ........................ 2,644 Total physician focus group interviews .................................... 144 1 144 1.5 216 Total (overall) ............................................................................ ........................ ........................ ........................ ........................ 2,860 1 There are no capital costs or operating and maintenance costs associated with this collection of information. 2 Brief interviews with callers to test messages, concepts and strategies following their call-in request to an FDA Center 1–800 number. Annually, FDA projects about 30 communication studies using the variety of test methods listed in table 1. FDA is requesting this burden so as not to restrict the Agency’s ability to gather information on public sentiment for its proposals in its regulatory and communications programs. DEPARTMENT OF HEALTH AND HUMAN SERVICES Dated: December 22, 2010. Leslie Kux, Acting Assistant Commissioner for Policy. AGENCY: [FR Doc. 2010–32739 Filed 12–28–10; 8:45 am] This notice announces a forthcoming meeting of a public advisory committee of the Food and Drug Administration (FDA). The meeting will be open to the public. Name of Committee: PulmonaryAllergy Drugs Advisory Committee. General Function of the Committee: To provide advice and recommendations to the Agency on FDA’s regulatory issues. srobinson on DSKHWCL6B1PROD with NOTICES BILLING CODE 4160–01–P VerDate Mar<15>2010 02:10 Dec 29, 2010 Jkt 223001 Food and Drug Administration [Docket No. FDA–2010–N–0001] Pulmonary-Allergy Drugs Advisory Committee; Notice of Meeting Food and Drug Administration, HHS. ACTION: PO 00000 Notice. Frm 00067 Fmt 4703 Sfmt 4703 Date and Time: The meeting will be held on March 8, 2011, from 8 a.m. to 5 p.m. Location: FDA White Oak Campus, 10903 New Hampshire Ave., Building 31 Conference Center, the Great Room, (rm. 1503), Silver Spring, MD 20993– 0002. Information regarding special accommodations due to a disability, visitor parking and transportation may be accessed at: https://www.fda.gov/ AdvisoryCommittees/default.htm; under the heading ‘‘Resources for You,’’ click on ‘‘White Oak Conference Center Parking and Transportation Information for FDA Advisory Committee Meetings.’’ Please note that visitors to the White Oak Campus must enter through Bldg 1. Contact Person: Kristine T. Khuc, Center for Drug Evaluation and Research, Food and Drug Administration, 10903 New Hampshire Ave, Bldg. 31, rm. 2417, Silver Spring, E:\FR\FM\29DEN1.SGM 29DEN1

Agencies

[Federal Register Volume 75, Number 249 (Wednesday, December 29, 2010)]
[Notices]
[Pages 82030-82031]
From the Federal Register Online via the Government Printing Office [www.gpo.gov]
[FR Doc No: 2010-32739]


-----------------------------------------------------------------------

DEPARTMENT OF HEALTH AND HUMAN SERVICES

Food and Drug Administration

[Docket No. FDA-2010-N-0640]


Agency Information Collection Activities; Proposed Collection; 
Comment Request; Data to Support Food and Nutrition Product 
Communications, as Used by the Food and Drug Administration

AGENCY: Food and Drug Administration, HHS.

ACTION: Notice.

-----------------------------------------------------------------------

SUMMARY: The Food and Drug Administration (FDA) is announcing an 
opportunity for public comment on the proposed collection of certain 
information by the Agency. Under the Paperwork Reduction Act of 1995 
(the PRA), Federal Agencies are required to publish notice in the 
Federal Register concerning each proposed collection of information and 
to allow 60 days for public comment in response to the notice. This 
notice solicits comments on a generic clearance to collect information 
to support communications about nutrition and food products regulated 
by FDA. This data collection will gauge, informally, public opinion on 
a variety of subjects related to consumer, patient, or health care 
professional perceptions and use of nutrition and food products and 
related materials, including but not limited to, food advertising, food 
and nutrition labeling, emerging risk communications, online sales of 
food products, and consumer and professional education.

DATES: Submit either electronic or written comments on the collection 
of information by February 28, 2011.

ADDRESSES: Submit electronic comments on the collection of information 
to https://www.regulations.gov. Submit written comments on the 
collection of information to the Division of Dockets Management (HFA-
305), Food and Drug Administration, 5630 Fishers Lane, rm. 1061, 
Rockville, MD 20852. All comments should be identified with the docket 
number found in brackets in the heading of this document.

FOR FURTHER INFORMATION CONTACT: Denver Presley, Jr., Office of 
Information Management, Food and Drug Administration, 1350 Piccard Dr., 
PI50-400B, Rockville, MD 20850, 301-796-3793.

SUPPLEMENTARY INFORMATION: Under the PRA (44 U.S.C. 3501-3520), Federal 
Agencies must obtain approval from the Office of Management and Budget 
(OMB) for each collection of information they conduct or sponsor. 
``Collection of information'' is defined in 44 U.S.C. 3502(3) and 5 CFR 
1320.3(c) and includes Agency requests or requirements that members of 
the public submit reports, keep records, or provide information to a 
third party. Section 3506(c)(2)(A) of the PRA (44 U.S.C. 3506(c)(2)(A)) 
requires Federal Agencies to provide a 60-day notice in the Federal 
Register concerning each proposed collection of information before 
submitting the collection to OMB for approval. To comply with this 
requirement, FDA is publishing notice of the proposed collection of 
information set forth in this document.
    With respect to the following collection of information, FDA 
invites comments on these topics: (1) Whether the proposed collection 
of information is necessary for the proper performance of FDA's 
functions, including whether the information will have practical 
utility; (2) the accuracy of FDA's estimate of the burden of the 
proposed collection of information, including the validity of the 
methodology and assumptions used; (3) ways to enhance the quality, 
utility, and clarity of the information to be collected; and (4) ways 
to minimize the burden of the collection of information on respondents, 
including through the use of automated collection techniques, when 
appropriate, and other forms of information technology.

[[Page 82031]]

Data to Support Food and Nutrition Product Communications, as Used by 
the Food and Drug Administration--21 U.S.C. 393(d)(2)(D) (OMB Control 
Number 0910-NEW)

    FDA plans to use the data collected under this generic clearance to 
inform its nutrition and foods communications campaigns. FDA expects 
the data to guide the formulation of its food and nutrition 
communication objectives. FDA also plans to use the data to help tailor 
print, broadcast, and use electronic media communications in order for 
them to have powerful and desired impacts on target audiences. The data 
will not be used for the purposes of making policy or regulatory 
decisions.
    The information collected will serve two major purposes. First, as 
formative research, it will provide the critical knowledge needed about 
target audiences. FDA must explore audiences' beliefs, perceptions, and 
decisionmaking processes about nutrition and food consumption in order 
to formulate the basic objectives of its risk communication campaigns. 
Such knowledge will provide the needed target audience understanding to 
design effective communication strategies, messages, and product 
labels. These communications will aim to improve public understanding 
of the risks and benefits of consuming certain foods or nutritional 
products by providing users with a better context in which to place 
risk information more completely.
    Second, as initial testing, it will give FDA some information about 
the potential effectiveness of messages and materials in reaching and 
successfully communicating with their intended audiences. Testing 
messages with a sample of the target audience will allow FDA to refine 
messages while still in the developmental stage. Respondents may be 
asked to give their reaction to the messages in individual or group 
settings.
    FDA's Center of Food Safety and Applied Nutrition, Office of the 
Commissioner, and other Centers or Offices will use this mechanism to 
test messages about regulated food and nutrition products on a variety 
of subjects related to consumer, patient, or health care professional 
perceptions and use of foods and related materials, including but not 
limited to, food advertising, food and nutrition labeling, emerging 
risk communications, online sales of food products, and consumer and 
professional education. The data will not be used for the purposes of 
making policy or regulatory decisions.
    FDA estimates the burden of this collection of information as 
follows:

                                 Table 1--Estimated Annual Reporting Burden \1\
----------------------------------------------------------------------------------------------------------------
                                                             Annual
                                            Number of     frequency per   Total annual      Hours per     Total
                                           respondents      response        responses       response      hours
----------------------------------------------------------------------------------------------------------------
Individual indepth interviews..........             360               1             360            0.75      270
General public focus group interviews..             144               1             144             1.5      216
Intercept interviews: central location.             600               1             600            0.25      150
Intercept interviews: telephone........      10,000 \2\               1          10,000            0.08      800
Self-administered surveys..............           2,400               1           2,400            0.25      600
Gatekeeper reviews.....................             400               1             400            0.50      200
Omnibus surveys........................           2,400               1           2,400            0.17      408
                                        ------------------------------------------------------------------------
    Total (general public).............          16,304  ..............          16,304  ..............    2,644
                                        ------------------------------------------------------------------------
    Total physician focus group                     144               1             144             1.5      216
     interviews........................
                                        ------------------------------------------------------------------------
    Total (overall)....................  ..............  ..............  ..............  ..............    2,860
----------------------------------------------------------------------------------------------------------------
\1\ There are no capital costs or operating and maintenance costs associated with this collection of
  information.
\2\ Brief interviews with callers to test messages, concepts and strategies following their call-in request to
  an FDA Center 1-800 number.

    Annually, FDA projects about 30 communication studies using the 
variety of test methods listed in table 1. FDA is requesting this 
burden so as not to restrict the Agency's ability to gather information 
on public sentiment for its proposals in its regulatory and 
communications programs.

    Dated: December 22, 2010.
Leslie Kux,
Acting Assistant Commissioner for Policy.
[FR Doc. 2010-32739 Filed 12-28-10; 8:45 am]
BILLING CODE 4160-01-P
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