Agency Information Collection Activities;Proposed Collection; Comment Request, 41860-41863 [2010-17466]
Download as PDF
jlentini on DSKJ8SOYB1PROD with NOTICES
41860
Federal Register / Vol. 75, No. 137 / Monday, July 19, 2010 / Notices
Total Annual Burden: 112 hours.
Total Annual Cost: N/A.
Privacy Act Impact Assessment: N/A.
Nature and Extent of Confidentiality:
Ordinarily questions of a sensitive
nature are not involved in the
preservation of records of
communications common carriers. The
Commission contends that areas in
which detailed information is required
are fully subject to regulation and the
issue of data being regarded as sensitive
will arise in special circumstances only.
In such circumstances, the respondent
is instructed on the appropriate
procedures to follow to safeguard
sensitive data. For procedures for
requesting confidential treatment of
data, go to 47 CFR 0.459 of the
Commission’s rules.
Needs and Uses: The Commission
will submit this expiring information
collection to the Office of Management
and Budget (OMB) after this comment
period to obtain the three year clearance
from them. There is no change in the
reporting, recordkeeping and/or third
party disclosure requirements. There is
no change to the Commission’s burden
estimates.
Section 220 of the Communications
Act of 1934, as amended, makes it
unlawful for carriers to willfully destroy
information retained for the
Commission. Part 42 of the
Commission’s rules prescribes
guidelines to ensure that carriers
maintain the necessary records needed
by the FCC for its regulatory obligations.
Section 42.2 requires a carrier to: (1)
Maintain at its operating company
headquarters a master index of records
which identifies the records retained,
the related retention period, and the
locations where the records are
maintained; and (2) to explain the
premature loss or destruction of any
records by adding a certified statement
to the index listing the lost records and
describing the circumstances of the loss.
Section 42.5 requires that records kept
in a machine–readable medium be
accompanied by a statement indicating
the type of data included in the record
and certifying that the information
contained in it has been accurately
duplicated.
Section 42.6 requires a carrier to
retain telephone toll records for 18
months that are necessary to provide the
following billing information about
telephone toll calls; the name, address,
and telephone number of the caller,
telephone number called, date, time and
length of the call.
Section 42.7 allows a carrier to
establish its own retention periods for
all of its records, except records of
telephone toll calls and records relevant
to complaint proceedings.
VerDate Mar<15>2010
17:49 Jul 16, 2010
Jkt 220001
Section 42.10 requires a nondominant
interexchange carrier (IXC) to make
available to the public, in at least one
location, during normal business hours,
information on the current rates, terms,
and conditions for all of its interstate,
domestic interexchange services. The
information also must be made available
on a carriers Internet website.
Section 42.11 requires that a
nondominant IXC maintain, for
submission to the Commission and to
state regulatory commissions upon
request, price and service information
regarding all of the carrier’s
international and interstate, domestic,
interexchange service offerings. (Both 47
CFR sections 42.10 and 42.11 are
approved under OMB control number
3060–0704.)
Documentation of premature records
destruction is necessary so that the
Commission can be aware of the
frequency and consequences of such
destruction. If carriers were allowed to
destroy records at will, the Commission
could lose historical information, thus
making it impossible to regulate the
industry properly. A specific retention
period for telephone toll records of
eighteen months is imposed to assist
Department of Justice in law
enforcement. See section 42.6 of the
Commission’s rules.
Federal Communications Commission.
Marlene H. Dortch,
Secretary, Office of the Secretary, Office of
Managing Director.
[FR Doc. 2010–17458 Filed 7–16–10; 8:45 am]
BILLING CODE 6712–01–S
FEDERAL TRADE COMMISSION
Agency Information Collection
Activities;Proposed Collection;
Comment Request
AGENCY: Federal Trade Commission
(‘‘FTC’’ or ‘‘Commission’’).
ACTION: Notice.
SUMMARY: The information collection
requirements described below will be
submitted to the Office of Management
and Budget (‘‘OMB’’) for review, as
required by the Paperwork Reduction
Act (‘‘PRA’’). The FTC seeks public
comments on its proposal to extend
through December 31, 2013 the current
OMB clearance for information
collection requirements contained in its
Affiliate Marketing Rule (or ‘‘Rule’’).
That clearance expires on December 31,
2010.
DATES: Comments must be filed by
September 17, 2010.
ADDRESSES: Interested parties are
invited to submit written comments
PO 00000
Frm 00068
Fmt 4703
Sfmt 4703
electronically or in paper form by
following the instructions in the
Request for Comments part of the
SUPPLEMENTARY INFORMATION section
below. Comments in electronic form
should be submitted by using the
following weblink: (https://
ftcpublic.commentworks.com/
AffiliateMarketingPRA) (and following
the instructions on the web-based form).
Comments filed in paper form should be
mailed or delivered to the following
address: Federal Trade Commission,
Office of the Secretary, Room H-135
(Annex J), 600 Pennsylvania Avenue,
N.W., Washington, DC 20580, in the
manner detailed in the SUPPLEMENTARY
INFORMATION section below.
FOR FURTHER INFORMATION CONTACT:
Requests for additional information
should be addressed to Anthony
Rodriguez, Attorney, Division of Privacy
and Identity Protection, Bureau of
Consumer Protection, Federal Trade
Commission, 600 Pennsylvania Avenue,
N.W., Washington, DC 20580, (202) 3262757.
SUPPLEMENTARY INFORMATION:
Request for Comments
Interested parties are invited to
submit written comments. Comments
should refer to ‘‘Affiliate Marketing
Rule: FTC File No. P105411’’ to facilitate
the organization of comments. Please
note that your comment – including
your name and your state – will be
placed on the public record of this
proceeding, including on the publicly
accessible FTC website, at (https://
www.ftc.gov/os/publiccomments.shtm).
Because comments will be made
public, they should not include any
sensitive personal information, such as
any individual’s Social Security
Number; date of birth; driver’s license
number or other state identification
number, or foreign country equivalent;
passport number; financial account
number; or credit or debit card number.
Comments also should not include any
sensitive health information, such as
medical records or other individually
identifiable health information. In
addition, comments should not include
‘‘[t]rade secret or any commercial or
financial information which is obtained
from any person and which is privileged
or confidential’’ as provided in Section
6(f) of the Federal Trade Commission
Act (‘‘FTC Act’’), 15 U.S.C. 46(f), and
FTC Rule 4.10(a)(2), 16 CFR 4.10(a)(2).
Comments containing matter for which
confidential treatment is requested must
be filed in paper form, must be clearly
E:\FR\FM\19JYN1.SGM
19JYN1
Federal Register / Vol. 75, No. 137 / Monday, July 19, 2010 / Notices
jlentini on DSKJ8SOYB1PROD with NOTICES
labeled ‘‘Confidential,’’ and must
comply with FTC Rule 4.9(c).1
Because paper mail addressed to the
FTC is subject to delay due to
heightened security screening, please
consider submitting your comments in
electronic form. Comments filed in
electronic form should be submitted
using the following weblink (https://
ftcpublic.commentworks.com/
AffiliateMarketingPRA) (and following
the instructions on the web-based form).
To ensure that the Commission
considers an electronic comment, you
must file it on the web-based form at the
weblink (https://
ftcpublic.commentworks.com/
AffiliateMarketingPRA). If this Notice
appears at (www.regulations.gov/search/
index.jsp), you may also file an
electronic comment through that
website. The Commission will consider
all comments that regulations.gov
forwards to it.
The FTC Act and other laws that the
Commission administers permit the
collection of public comments to
consider and use in this proceeding as
appropriate. The Commission will
consider all timely and responsive
public comments that it receives,
whether filed in paper or electronic
form. Comments received will be
available to the public on the FTC
website, to the extent practicable, at
(https://www.ftc.gov/os/publiccomments.
shtm). As a matter of discretion, the FTC
makes every effort to remove home
contact information for individuals from
the public comments it receives before
placing those comments on the FTC
website. More information, including
routine uses permitted by the Privacy
Act, may be found in the FTC’s privacy
policy, at (https://www.ftc.gov/ftc/
privacy.shtm).
Under the PRA, 44 U.S.C. 3501-3521,
federal agencies must obtain approval
from OMB for each collection of
information they conduct or sponsor.
‘‘Collection of information’’ means
agency requests or requirements that
members of the public submit reports,
keep records, or provide information to
a third party. 44 U.S.C. 3502(3); 5 CFR
1320.3(c). As required by section
3506(c)(2)(A) of the PRA, the FTC is
providing this opportunity for public
comment before requesting that OMB
1 The
comment must be accompanied by an
explicit request for confidential treatment,
including the factual and legal basis for the request,
and must identify the specific portions of the
comment to be withheld from the public record.
The request will be granted or denied by the
Commission’s General Counsel, consistent with
applicable law and the public interest. See FTC
Rule 4.9(c), 16 CFR 4.9(c).
VerDate Mar<15>2010
16:24 Jul 16, 2010
Jkt 220001
extend the existing paperwork clearance
for the regulations noted herein.
The FTC invites comments on: (1)
whether the required collection of
information is necessary for the proper
performance of the functions of the
agency, including whether the
information has practical utility; (2) the
accuracy of the agency’s estimate of the
burden of the required collection of
information, including the validity of
the methodology and assumptions used;
(3) ways to enhance the quality, utility,
and clarity of the information to be
collected; and (4) ways to minimize the
burden of the collection of information
on those who are to respond, including
through the use of appropriate
automated, electronic, mechanical, or
other technological collection
techniques or other forms of information
technology, e.g., permitting electronic
submission of responses.
All comments should be filed as
prescribed in the ADDRESSES section
above, and must be received on or
before September 17, 2010.
Background
The Affiliate Marketing Rule, 16 CFR
Part 680, was proposed by the FTC
under section 214 of the Fair and
Accurate Credit Transactions Act
(‘‘FACT Act’’), Pub. L. No. 108-159
(December 6, 2003). The FACT Act
amended the Fair Credit Reporting Act,
15 U.S.C. 1681 et seq., which was
enacted to enable consumers to protect
the privacy of their consumer credit
information. As mandated by the FACT
Act, the Rule specifies disclosure
requirements for certain affiliated
companies subject to the Commission’s
jurisdiction. Except as discussed below,
these requirements constitute
‘‘collections of information’’ for
purposes of the PRA. Specifically, the
FACT Act and the Rule require covered
entities to provide consumers with
notice and an opportunity to opt out of
the use of certain information before
sending marketing solicitations. The
Rule generally provides that, if a
company communicates certain
information about a consumer
(‘‘eligibility information’’) to an affiliate,
the affiliate may not use that
information to make or send
solicitations to the consumer unless the
consumer is given notice and a
reasonable opportunity to opt out of
such use of the information and the
consumer does not opt out.
To minimize compliance costs and
burdens for entities, particularly any
small businesses that may be affected,
the Rule contains model disclosures and
opt-out notices that may be used to
satisfy the statutory requirements. The
PO 00000
Frm 00069
Fmt 4703
Sfmt 4703
41861
Rule also gives covered entities
flexibility to satisfy the notice and optout requirement by sending the
consumer a free-standing opt-out notice
or by adding the opt-out notice to the
privacy notices already provided to
consumers, such as those provided in
accordance with the provisions of Title
V, subtitle A of the GLBA. In either
event, the time necessary to prepare or
incorporate an opt-out notice would be
minimal because those entities could
either use the model disclosure
verbatim or base their own disclosures
upon it. Moreover, verbatim adoption of
the model notice does not constitute a
PRA ‘‘collection of information.’’2
Burden statement:
Except where otherwise specifically
noted, staff’s estimates of burden are
based on its knowledge of the consumer
credit industries and knowledge of the
entities over which the Commission has
jurisdiction. This said, estimating PRA
burden of the Rule’s disclosure
requirements is difficult given the
highly diverse group of affected entities
that may use certain eligibility
information shared by their affiliates to
send marketing notices to consumers.
The estimates provided in this burden
statement may well overstate actual
burden. As noted above, verbatim
adoption of the disclosure of
information provided by the Federal
government is not a ‘‘collection of
information’’ to which to assign PRA
burden estimates, and an unknown
number of covered entities will opt to
use the model disclosure language.
Second, an uncertain, but possibly
significant, number of entities subject to
the FTC’s jurisdiction do not have
affiliates and thus would not be covered
by section 214 of the FACT Act or the
Rule. Third, Commission staff does not
know how many companies subject to
the FTC’s jurisdiction under the Rule
actually share eligibility information
among affiliates and, of those, how
many affiliates use such information to
make marketing solicitations to
consumers. Fourth, still other entities
may choose to rely on the exceptions to
the Rule’s notice and opt-out
requirements.3 Finally, the population
estimates below to apply further
calculations are based on industry data
that, while providing tallies of business
2 ‘‘The public disclosure of information originally
supplied by the Federal government to the recipient
for purpose of disclosure to the public is not
included within [the definition of collection of
information].’’ 5 CFR 1320.3(c)(2).
3 Exceptions include, for example, having a
preexisting business relationship with a consumer,
using information in response to a communication
initiated by the consumer, and solicitations
authorized or requested by the consumer.
E:\FR\FM\19JYN1.SGM
19JYN1
jlentini on DSKJ8SOYB1PROD with NOTICES
41862
Federal Register / Vol. 75, No. 137 / Monday, July 19, 2010 / Notices
entities within industries and industry
segments, does not identify those
entities individually. Thus, there is no
clear path to ascertain how many
individual businesses have newly
entered and departed within a given
industry classification, from one year to
the next or from one triennial PRA
clearance cycle to the next. Accordingly,
there is no ready way to quantify how
many establishments accounted for in
the data reflects those previously
accounted for in the FTC’s prior PRA
analysis, i.e., entities that would already
have experienced a declining learning
curve applying the Rule with the
passage of time. For simplicity, the FTC
analysis will continue to treat covered
entities as newly undergoing the
previously assumed learning curve
cycle, although this would effectively
overstate estimated burden for
unidentified covered entities that have
remained in existence since OMB’s most
recently issued PRA clearance for the
Rule.4
As in the past, FTC staff’s estimates
assume a higher burden will be incurred
during the first year of a prospective
OMB three-year clearance, with a lesser
burden for each of the subsequent two
years because the opt-out notice to
consumers is required to be given only
once. Institutions may provide for an
indefinite period for the opt-out or they
may time limit it, but for no less than
five years.
Staff’s labor cost estimates take into
account: managerial and professional
time for reviewing internal policies and
determining compliance obligations;
technical time for creating the notice
and opt-out, in either paper or
electronic form; and clerical time for
disseminating the notice and opt-out.5
In addition, staff’s cost estimates
presume that the availability of model
disclosures and opt-out notices will
simplify the compliance review and
implementation processes, thereby
significantly reducing the cost of
compliance. Moreover, the Rule gives
entities considerable flexibility to
determine the scope and duration of the
opt-out. Indeed, this flexibility permits
entities to send a single joint notice on
behalf of all of its affiliates.
Estimated total average annual hours
burden: 1,043,961 hours
Based, in part, on industry data
regarding the number of businesses
under various industry codes, staff
4 On December 27, 2007, OMB granted three
years’ clearance for the Rule under Control No.
3084-0131.
5 No clerical time was included in staff’s burden
analysis for GLBA entities as the notice would
likely be combined with existing GLBA notices.
VerDate Mar<15>2010
16:24 Jul 16, 2010
Jkt 220001
estimates that 1,101,780 non-GLBA
entities under FTC jurisdiction have
affiliates and would be affected by the
Rule.6 Staff further estimates that there
are an average of 5 businesses per family
or affiliated relationship, and that the
affiliated entities will choose to send a
joint notice, as permitted by the Rule.
Thus, an estimated 220,356 non-GLBA
business families may send the affiliate
marketing notice. Staff also estimates
that non-GLBA entities under the
jurisdiction of the FTC would each
incur 14 hours of burden during the
prospective requested three-year PRA
clearance period, comprised of a
projected 7 hours of managerial time, 2
hours of technical time, and 5 hours of
clerical assistance.
Based on the above, total burden for
non-GLBA entities during the
prospective three-year clearance period
would be approximately 3,084,984
hours, cumulatively. Associated labor
cost would total $100,841,592.7 These
estimates include the start-up burden
and attendant costs, such as
determining compliance obligations.
Non-GLBA entities, however, will give
notice only once during the clearance
period ahead. Thus, averaged over that
6 This estimate is derived from an analysis of a
database of U.S. businesses based on SIC codes for
businesses that market goods or services to
consumers, which included the following
industries: transportation services; communication;
electric, gas, and sanitary services; retail trade;
finance, insurance, and real estate; and services
(excluding business services and engineering,
management services). See (https://www.naics.com/
search.htm). This estimate excludes businesses not
subject to the FTC’s jurisdiction and businesses that
do not use data or information subject to the rule.
To the resulting sub-total (6,677,796), staff applies
a continuing assumed rate of affiliation of 16.75
percent, see 69 FR 33324, 33334 (June 15, 2004),
reduced by a continuing estimate of 100,000 entities
subject to the Commission’s GLBA privacy notice
regulations, see id., applied to the same assumed
rate of affiliation. The net total is 1,101,780.
7 The associated labor cost is based on the labor
cost burden per notice by adding the hourly mean
private sector wages for managerial, technical, and
clerical work and multiplying that sum by the
estimated number of hours. The classifications used
are ‘‘Management Occupations’’ for managerial
employees, ‘‘Computer and Mathematical Science
Occupations’’ for technical staff, and ‘‘Office and
Administrative Support’’ for clerical workers. See
National Compensation Survey: Occupational
Earnings in the United States 2008, U.S.
Department of Labor released August 2009, Bulletin
2720,Table 3 (‘‘Summary: Full-time civilian
workers: Mean and median hourly, weekly, and
annual earnings and mean weekly and annual
hours’’) (https://www.bls.gov/ncs/ocs/sp/
nctb0717.pdf). The respective private sector hourly
wages for these classifications are $43.60, $35.84,
and $16.15. Estimated hours spent for each labor
category are 7, 2, and 5, respectively. Multiplying
each occupation’s hourly wage by the associated
time estimate, labor cost burden per notice equals
$457.63. This subtotal is then multiplied by the
estimated number of non-GLB business families
projected to send the affiliate marketing notice
(220,356) to determine cumulative labor cost
burden for non-GLBA entities ($100,841,592).
PO 00000
Frm 00070
Fmt 4703
Sfmt 4703
three-year period, the estimated annual
burden for non-GLBA entities is
1,028,328 hours and $33,613,864 in
labor costs.8
Entities that are subject to the
Commission’s GLBA privacy notice
regulation already provide privacy
notices to their customers.9 Because the
FACT Act and the Rule contemplate
that the affiliate marketing notice can be
included in the GLBA notices, the
burden on GLBA regulated entities
would be greatly reduced. Accordingly,
the GLBA entities would incur 6 hours
of burden during the first year of the
clearance period, comprised of a
projected 5 hours of managerial time
and 1 hour of technical time to execute
the notice, given that the Rule provides
a model.10 Staff further estimates that
3,350 GLBA entities under the FTC’s
jurisdiction would be affected,11 so that
the total burden for GLBA entities
during the first year of the clearance
period would approximate 20,100 hours
and $850,364 in associated labor
costs.12 Allowing for increased
familiarity with procedure, the PRA
burden in ensuing years would decline,
with GLBA entities each incurring an
estimated 4 hours of annual burden (3
hours of managerial time and 1 hour of
technical time) during the remaining
two years of the clearance, amounting to
13,400 hours and $558,244 in labor
costs in each of the ensuing two years.
Thus, averaged over the three-year
clearance period, the estimated annual
burden for GLBA entities is 15,633
hours and $655,618 in labor costs.
Cumulatively for both GLBA and nonGLBA entities, the average annual
burden over the prospective three-year
clearance period is 1,043,961 burden
hours and $34,269,482 in labor costs.
GLBA entities are already providing
notices to their customers so there are
no new capital or non-labor costs, as
this notice may be consolidated into
their current notices. For non-GLBA
entities, the Rule provides for simple
and concise model forms that
8 3,084,984 hours ÷ 3 = 1,028,328; $100,841,592÷
3 = $33,613,864.
9 Financial institutions must provide a privacy
notice at the time the customer relationship is
established and then annually so long as the
relationship continues. Staff’s estimates assume that
the affiliate marketing opt-out will be incorporated
in the institution’s initial and annual notices.
10 As stated above, no clerical time is included in
the estimate because the notice likely would be
combined with existing GLBA notices.
11 Based on the previously stated estimates of
100,000 GLBA business entities at an assumed rate
of affiliation of 16.75 percent (16,750), divided by
the presumed ratio of 5 businesses per family, this
yields a total of 3,350 GLBA business families
subject to the Rule.
12 3,350 GLBA entities x [($43.60 x 5 hours) +
($35.84 x 1 hour)] = $850,364.
E:\FR\FM\19JYN1.SGM
19JYN1
Federal Register / Vol. 75, No. 137 / Monday, July 19, 2010 / Notices
institutions may use to comply. Thus,
any capital or non-labor costs associated
with compliance for these entities are
negligible.
Willard K. Tom,
General Counsel.
[FR Doc. 2010–17466 Filed 7–16–10; 8:45 am]
BILLING CODE 6750–01–S
FEDERAL COMMUNICATIONS
COMMISSION
[DA 10–1262]
Consumer Advisory Committee
jlentini on DSKJ8SOYB1PROD with NOTICES
AGENCY: Federal Communications
Commission.
ACTION: Notice.
SUMMARY: The Commission announces
the next meeting date and agenda of its
Consumer Advisory Committee
(‘‘Committee’’). The purpose of the
Committee is to make recommendations
to the Commission regarding consumer
issues within the jurisdiction of the
Commission and to facilitate the
participation of all consumers in
proceedings before the Commission.
DATES: The meeting of the Committee
will take place on Wednesday August 4,
2010, 2 p.m. to 4 p.m., at the
Commission’s Headquarters Building,
Room 3B516.
ADDRESSES: Federal Communications
Commission, 445 12th Street, SW.,
Washington, DC 20554.
FOR FURTHER INFORMATION CONTACT:
Scott Marshall, Consumer and
Governmental Affairs Bureau, (202)
418–2809 (voice), (202) 418–0179
(TTY), or e-mail Scott.Marshal@fcc.gov.
SUPPLEMENTARY INFORMATION: This is a
summary of the Commission’s
document DA 10–1262 released July 6,
2010, announcing the agenda, date and
time of the Committee’s next meeting.
At its August 4, 2010 meeting, the
Committee will complete unfinished
business from its June 30, 2010 meeting,
specifically consideration of two
recommendations: One regarding
consumer information disclosures to be
filed in CG Docket 09–158 and a second
regarding the Lifeline and Link-up
programs. The Committee may also
consider other matters within the
jurisdiction of the Commission. A
limited amount of time on the agenda
will be available for oral comments from
the public attending at the meeting site.
It is anticipated that out-of-town
Committee members will participate via
teleconference, with members local to
the FCC Headquarters Building
participating in person. A limited
VerDate Mar<15>2010
17:49 Jul 16, 2010
Jkt 220001
amount of space in the meeting room
will be available for members of the
public.
The Committee is organized under,
and operates in accordance with, the
provisions of the Federal Advisory
Committee Act, 5 U.S.C., App. 2 (1988).
A notice of each meeting will be
published in the Federal Register at
least fifteen (15) days in advance of the
meeting. Records will be maintained of
each meeting and made available for
public inspection. Members of the
public may send written comments to:
Scott Marshall, Designated Federal
Officer of the Committee at scott.
marshall@fcc.gov.
The meeting site is fully accessible to
people using wheelchairs or other
mobility aids. Sign language
interpreters, open captioning, assistive
listening devices, and Braille copies of
the agenda and handouts will be
provided on site. Other reasonable
accommodations for people with
disabilities are available upon request.
The request should include a detailed
description of the accommodation
needed and contact information. Please
provide as much advance notice as
possible; last minute requests will be
accepted, but may be impossible to fill.
Send an e-mail to fcc504@fcc.gov or call
the Consumer and Governmental Affairs
Bureau at 202–418–0530 (voice), 202–
418–0432 (TTY).
Federal Communications Commission.
Joel Gurin,
Chief, Consumer and Governmental Affairs
Bureau.
[FR Doc. 2010–17570 Filed 7–16–10; 8:45 am]
BILLING CODE 6712–01–P
FEDERAL COMMUNICATIONS
COMMISSION
[CG Docket No. 10–51; FCC 10–111]
Structure and Practices of the Video
Relay Service Program
AGENCY: Federal Communications
Commission.
ACTION: Notice.
SUMMARY: In this document, the
Commission takes a fresh look at its
video relay service (VRS) rules so that
the Commission can ensure that this
vital program is effective, efficient, and
sustainable in the future. VRS allows
persons with hearing or speech
disabilities to use American Sign
Language (ASL) to communicate with
friends and family and to conduct
business in near real time. In this
proceeding, the Commission seeks to
improve the program to ensure that it is
PO 00000
Frm 00071
Fmt 4703
Sfmt 4703
41863
available to and used by the full
spectrum of eligible users, encourages
innovation, and is provided efficiently
so as to be less susceptible to the waste,
fraud, and abuse that plague the current
program and threaten its long-term
viability. The Commission’s goal is to
solicit a wide range of thoughts and
proposals for making the program work
better for those who could benefit from
it and those who pay into it.
DATES: Comments are due on or before
August 18, 2010. Reply comments are
due on or before August 3, 2010.
ADDRESSES: Federal Communications
Commission, 445 12th Street, SW.,
Washington, DC 20554
You may submit comments, identified
by [CG Docket number 10–51 and/or
FCC Number 10–111, by any of the
following methods:
• Electronic Filers: Comments may be
filed electronically using the Internet by
accessing the Commission’s Electronic
Comment Filing System (ECFS) https://
fjallfoss.fcc.gov/ecfs2/ or the Federal
eRulemaking Portal: https://
www.regulations.gov. Filers should
follow the instructions provided on the
website for submitting comments. For
ECFS filers, in completing the
transmittal screen, filers should include
their full name, U.S. Postal Service
mailing address, and the applicable
docket or rulemaking number, which in
this instance is CG Docket No. 10–51.
• Parties may also submit an
electronic comment by Internet e-mail.
To get filing instructions, filers should
send an e-mail to ecfs@fcc.gov, and
include the following words in the body
of the message, ‘‘get form .’’ A sample form and
directions will be sent in response. In
addition, parties submitting an
electronic copy must send a copy of
such filing to (1) Mark Stone, Consumer
and Governmental Affairs Bureau, mark.
stone@fcc.gov; (2) Nicholas Alexander,
Wireline Competition Bureau, nicholas.
alexander@fcc.gov;
(3) Diane Mason, Consumer and
Governmental Affairs Bureau, diane.
mason@fcc.gov; and (4) Nicholas A.
Degani, Wireline Competition Bureau,
nicholas.degani@fcc.gov.
• Paper Filers: Parties who choose to
file by paper must file an original and
four copies of each filing. Filings can be
sent by hand or messenger delivery, by
commercial overnight courier, or by
first-class or overnight U.S. Postal
Service mail. In addition, parties must
send one copy of each pleading to: the
Commission’s duplicating contractor,
Best Copy and Printing, Inc., 445 12th
Street, SW., Washington, DC 20554.
E:\FR\FM\19JYN1.SGM
19JYN1
Agencies
[Federal Register Volume 75, Number 137 (Monday, July 19, 2010)]
[Notices]
[Pages 41860-41863]
From the Federal Register Online via the Government Printing Office [www.gpo.gov]
[FR Doc No: 2010-17466]
=======================================================================
-----------------------------------------------------------------------
FEDERAL TRADE COMMISSION
Agency Information Collection Activities;Proposed Collection;
Comment Request
AGENCY: Federal Trade Commission (``FTC'' or ``Commission'').
ACTION: Notice.
-----------------------------------------------------------------------
SUMMARY: The information collection requirements described below will
be submitted to the Office of Management and Budget (``OMB'') for
review, as required by the Paperwork Reduction Act (``PRA''). The FTC
seeks public comments on its proposal to extend through December 31,
2013 the current OMB clearance for information collection requirements
contained in its Affiliate Marketing Rule (or ``Rule''). That clearance
expires on December 31, 2010.
DATES: Comments must be filed by September 17, 2010.
ADDRESSES: Interested parties are invited to submit written comments
electronically or in paper form by following the instructions in the
Request for Comments part of the SUPPLEMENTARY INFORMATION section
below. Comments in electronic form should be submitted by using the
following weblink: (https://ftcpublic.commentworks.com/AffiliateMarketingPRA) (and following the instructions on the web-based
form). Comments filed in paper form should be mailed or delivered to
the following address: Federal Trade Commission, Office of the
Secretary, Room H-135 (Annex J), 600 Pennsylvania Avenue, N.W.,
Washington, DC 20580, in the manner detailed in the SUPPLEMENTARY
INFORMATION section below.
FOR FURTHER INFORMATION CONTACT: Requests for additional information
should be addressed to Anthony Rodriguez, Attorney, Division of Privacy
and Identity Protection, Bureau of Consumer Protection, Federal Trade
Commission, 600 Pennsylvania Avenue, N.W., Washington, DC 20580, (202)
326-2757.
SUPPLEMENTARY INFORMATION:
Request for Comments
Interested parties are invited to submit written comments. Comments
should refer to ``Affiliate Marketing Rule: FTC File No. P105411'' to
facilitate the organization of comments. Please note that your comment
- including your name and your state - will be placed on the public
record of this proceeding, including on the publicly accessible FTC
website, at (https://www.ftc.gov/os/publiccomments.shtm).
Because comments will be made public, they should not include any
sensitive personal information, such as any individual's Social
Security Number; date of birth; driver's license number or other state
identification number, or foreign country equivalent; passport number;
financial account number; or credit or debit card number. Comments also
should not include any sensitive health information, such as medical
records or other individually identifiable health information. In
addition, comments should not include ``[t]rade secret or any
commercial or financial information which is obtained from any person
and which is privileged or confidential'' as provided in Section 6(f)
of the Federal Trade Commission Act (``FTC Act''), 15 U.S.C. 46(f), and
FTC Rule 4.10(a)(2), 16 CFR 4.10(a)(2). Comments containing matter for
which confidential treatment is requested must be filed in paper form,
must be clearly
[[Page 41861]]
labeled ``Confidential,'' and must comply with FTC Rule 4.9(c).\1\
---------------------------------------------------------------------------
\1\ The comment must be accompanied by an explicit request for
confidential treatment, including the factual and legal basis for
the request, and must identify the specific portions of the comment
to be withheld from the public record. The request will be granted
or denied by the Commission's General Counsel, consistent with
applicable law and the public interest. See FTC Rule 4.9(c), 16 CFR
4.9(c).
---------------------------------------------------------------------------
Because paper mail addressed to the FTC is subject to delay due to
heightened security screening, please consider submitting your comments
in electronic form. Comments filed in electronic form should be
submitted using the following weblink (https://ftcpublic.commentworks.com/AffiliateMarketingPRA) (and following the
instructions on the web-based form). To ensure that the Commission
considers an electronic comment, you must file it on the web-based form
at the weblink (https://ftcpublic.commentworks.com/AffiliateMarketingPRA). If this Notice appears at (www.regulations.gov/search/index.jsp), you may also file an electronic comment through that
website. The Commission will consider all comments that regulations.gov
forwards to it.
The FTC Act and other laws that the Commission administers permit
the collection of public comments to consider and use in this
proceeding as appropriate. The Commission will consider all timely and
responsive public comments that it receives, whether filed in paper or
electronic form. Comments received will be available to the public on
the FTC website, to the extent practicable, at (https://www.ftc.gov/os/publiccomments.shtm). As a matter of discretion, the FTC makes every
effort to remove home contact information for individuals from the
public comments it receives before placing those comments on the FTC
website. More information, including routine uses permitted by the
Privacy Act, may be found in the FTC's privacy policy, at (https://www.ftc.gov/ftc/privacy.shtm).
Under the PRA, 44 U.S.C. 3501-3521, federal agencies must obtain
approval from OMB for each collection of information they conduct or
sponsor. ``Collection of information'' means agency requests or
requirements that members of the public submit reports, keep records,
or provide information to a third party. 44 U.S.C. 3502(3); 5 CFR
1320.3(c). As required by section 3506(c)(2)(A) of the PRA, the FTC is
providing this opportunity for public comment before requesting that
OMB extend the existing paperwork clearance for the regulations noted
herein.
The FTC invites comments on: (1) whether the required collection of
information is necessary for the proper performance of the functions of
the agency, including whether the information has practical utility;
(2) the accuracy of the agency's estimate of the burden of the required
collection of information, including the validity of the methodology
and assumptions used; (3) ways to enhance the quality, utility, and
clarity of the information to be collected; and (4) ways to minimize
the burden of the collection of information on those who are to
respond, including through the use of appropriate automated,
electronic, mechanical, or other technological collection techniques or
other forms of information technology, e.g., permitting electronic
submission of responses.
All comments should be filed as prescribed in the ADDRESSES section
above, and must be received on or before September 17, 2010.
Background
The Affiliate Marketing Rule, 16 CFR Part 680, was proposed by the
FTC under section 214 of the Fair and Accurate Credit Transactions Act
(``FACT Act''), Pub. L. No. 108-159 (December 6, 2003). The FACT Act
amended the Fair Credit Reporting Act, 15 U.S.C. 1681 et seq., which
was enacted to enable consumers to protect the privacy of their
consumer credit information. As mandated by the FACT Act, the Rule
specifies disclosure requirements for certain affiliated companies
subject to the Commission's jurisdiction. Except as discussed below,
these requirements constitute ``collections of information'' for
purposes of the PRA. Specifically, the FACT Act and the Rule require
covered entities to provide consumers with notice and an opportunity to
opt out of the use of certain information before sending marketing
solicitations. The Rule generally provides that, if a company
communicates certain information about a consumer (``eligibility
information'') to an affiliate, the affiliate may not use that
information to make or send solicitations to the consumer unless the
consumer is given notice and a reasonable opportunity to opt out of
such use of the information and the consumer does not opt out.
To minimize compliance costs and burdens for entities, particularly
any small businesses that may be affected, the Rule contains model
disclosures and opt-out notices that may be used to satisfy the
statutory requirements. The Rule also gives covered entities
flexibility to satisfy the notice and opt-out requirement by sending
the consumer a free-standing opt-out notice or by adding the opt-out
notice to the privacy notices already provided to consumers, such as
those provided in accordance with the provisions of Title V, subtitle A
of the GLBA. In either event, the time necessary to prepare or
incorporate an opt-out notice would be minimal because those entities
could either use the model disclosure verbatim or base their own
disclosures upon it. Moreover, verbatim adoption of the model notice
does not constitute a PRA ``collection of information.''\2\
---------------------------------------------------------------------------
\2\ ``The public disclosure of information originally supplied
by the Federal government to the recipient for purpose of disclosure
to the public is not included within [the definition of collection
of information].'' 5 CFR 1320.3(c)(2).
---------------------------------------------------------------------------
Burden statement:
Except where otherwise specifically noted, staff's estimates of
burden are based on its knowledge of the consumer credit industries and
knowledge of the entities over which the Commission has jurisdiction.
This said, estimating PRA burden of the Rule's disclosure requirements
is difficult given the highly diverse group of affected entities that
may use certain eligibility information shared by their affiliates to
send marketing notices to consumers.
The estimates provided in this burden statement may well overstate
actual burden. As noted above, verbatim adoption of the disclosure of
information provided by the Federal government is not a ``collection of
information'' to which to assign PRA burden estimates, and an unknown
number of covered entities will opt to use the model disclosure
language. Second, an uncertain, but possibly significant, number of
entities subject to the FTC's jurisdiction do not have affiliates and
thus would not be covered by section 214 of the FACT Act or the Rule.
Third, Commission staff does not know how many companies subject to the
FTC's jurisdiction under the Rule actually share eligibility
information among affiliates and, of those, how many affiliates use
such information to make marketing solicitations to consumers. Fourth,
still other entities may choose to rely on the exceptions to the Rule's
notice and opt-out requirements.\3\ Finally, the population estimates
below to apply further calculations are based on industry data that,
while providing tallies of business
[[Page 41862]]
entities within industries and industry segments, does not identify
those entities individually. Thus, there is no clear path to ascertain
how many individual businesses have newly entered and departed within a
given industry classification, from one year to the next or from one
triennial PRA clearance cycle to the next. Accordingly, there is no
ready way to quantify how many establishments accounted for in the data
reflects those previously accounted for in the FTC's prior PRA
analysis, i.e., entities that would already have experienced a
declining learning curve applying the Rule with the passage of time.
For simplicity, the FTC analysis will continue to treat covered
entities as newly undergoing the previously assumed learning curve
cycle, although this would effectively overstate estimated burden for
unidentified covered entities that have remained in existence since
OMB's most recently issued PRA clearance for the Rule.\4\
---------------------------------------------------------------------------
\3\ Exceptions include, for example, having a preexisting
business relationship with a consumer, using information in response
to a communication initiated by the consumer, and solicitations
authorized or requested by the consumer.
\4\ On December 27, 2007, OMB granted three years' clearance for
the Rule under Control No. 3084-0131.
---------------------------------------------------------------------------
As in the past, FTC staff's estimates assume a higher burden will
be incurred during the first year of a prospective OMB three-year
clearance, with a lesser burden for each of the subsequent two years
because the opt-out notice to consumers is required to be given only
once. Institutions may provide for an indefinite period for the opt-out
or they may time limit it, but for no less than five years.
Staff's labor cost estimates take into account: managerial and
professional time for reviewing internal policies and determining
compliance obligations; technical time for creating the notice and opt-
out, in either paper or electronic form; and clerical time for
disseminating the notice and opt-out.\5\ In addition, staff's cost
estimates presume that the availability of model disclosures and opt-
out notices will simplify the compliance review and implementation
processes, thereby significantly reducing the cost of compliance.
Moreover, the Rule gives entities considerable flexibility to determine
the scope and duration of the opt-out. Indeed, this flexibility permits
entities to send a single joint notice on behalf of all of its
affiliates.
---------------------------------------------------------------------------
\5\ No clerical time was included in staff's burden analysis for
GLBA entities as the notice would likely be combined with existing
GLBA notices.
---------------------------------------------------------------------------
Estimated total average annual hours burden: 1,043,961 hours
Based, in part, on industry data regarding the number of businesses
under various industry codes, staff estimates that 1,101,780 non-GLBA
entities under FTC jurisdiction have affiliates and would be affected
by the Rule.\6\ Staff further estimates that there are an average of 5
businesses per family or affiliated relationship, and that the
affiliated entities will choose to send a joint notice, as permitted by
the Rule. Thus, an estimated 220,356 non-GLBA business families may
send the affiliate marketing notice. Staff also estimates that non-GLBA
entities under the jurisdiction of the FTC would each incur 14 hours of
burden during the prospective requested three-year PRA clearance
period, comprised of a projected 7 hours of managerial time, 2 hours of
technical time, and 5 hours of clerical assistance.
---------------------------------------------------------------------------
\6\ This estimate is derived from an analysis of a database of
U.S. businesses based on SIC codes for businesses that market goods
or services to consumers, which included the following industries:
transportation services; communication; electric, gas, and sanitary
services; retail trade; finance, insurance, and real estate; and
services (excluding business services and engineering, management
services). See (https://www.naics.com/search.htm). This estimate
excludes businesses not subject to the FTC's jurisdiction and
businesses that do not use data or information subject to the rule.
To the resulting sub-total (6,677,796), staff applies a continuing
assumed rate of affiliation of 16.75 percent, see 69 FR 33324, 33334
(June 15, 2004), reduced by a continuing estimate of 100,000
entities subject to the Commission's GLBA privacy notice
regulations, see id., applied to the same assumed rate of
affiliation. The net total is 1,101,780.
---------------------------------------------------------------------------
Based on the above, total burden for non-GLBA entities during the
prospective three-year clearance period would be approximately
3,084,984 hours, cumulatively. Associated labor cost would total
$100,841,592.\7\ These estimates include the start-up burden and
attendant costs, such as determining compliance obligations. Non-GLBA
entities, however, will give notice only once during the clearance
period ahead. Thus, averaged over that three-year period, the estimated
annual burden for non-GLBA entities is 1,028,328 hours and $33,613,864
in labor costs.\8\
---------------------------------------------------------------------------
\7\ The associated labor cost is based on the labor cost burden
per notice by adding the hourly mean private sector wages for
managerial, technical, and clerical work and multiplying that sum by
the estimated number of hours. The classifications used are
``Management Occupations'' for managerial employees, ``Computer and
Mathematical Science Occupations'' for technical staff, and ``Office
and Administrative Support'' for clerical workers. See National
Compensation Survey: Occupational Earnings in the United States
2008, U.S. Department of Labor released August 2009, Bulletin
2720,Table 3 (``Summary: Full-time civilian workers: Mean and median
hourly, weekly, and annual earnings and mean weekly and annual
hours'') (https://www.bls.gov/ncs/ocs/sp/nctb0717.pdf). The
respective private sector hourly wages for these classifications are
$43.60, $35.84, and $16.15. Estimated hours spent for each labor
category are 7, 2, and 5, respectively. Multiplying each
occupation's hourly wage by the associated time estimate, labor cost
burden per notice equals $457.63. This subtotal is then multiplied
by the estimated number of non-GLB business families projected to
send the affiliate marketing notice (220,356) to determine
cumulative labor cost burden for non-GLBA entities ($100,841,592).
\8\ 3,084,984 hours / 3 = 1,028,328; $100,841,592/ 3 =
$33,613,864.
---------------------------------------------------------------------------
Entities that are subject to the Commission's GLBA privacy notice
regulation already provide privacy notices to their customers.\9\
Because the FACT Act and the Rule contemplate that the affiliate
marketing notice can be included in the GLBA notices, the burden on
GLBA regulated entities would be greatly reduced. Accordingly, the GLBA
entities would incur 6 hours of burden during the first year of the
clearance period, comprised of a projected 5 hours of managerial time
and 1 hour of technical time to execute the notice, given that the Rule
provides a model.\10\ Staff further estimates that 3,350 GLBA entities
under the FTC's jurisdiction would be affected,\11\ so that the total
burden for GLBA entities during the first year of the clearance period
would approximate 20,100 hours and $850,364 in associated labor
costs.\12\ Allowing for increased familiarity with procedure, the PRA
burden in ensuing years would decline, with GLBA entities each
incurring an estimated 4 hours of annual burden (3 hours of managerial
time and 1 hour of technical time) during the remaining two years of
the clearance, amounting to 13,400 hours and $558,244 in labor costs in
each of the ensuing two years. Thus, averaged over the three-year
clearance period, the estimated annual burden for GLBA entities is
15,633 hours and $655,618 in labor costs.
---------------------------------------------------------------------------
\9\ Financial institutions must provide a privacy notice at the
time the customer relationship is established and then annually so
long as the relationship continues. Staff's estimates assume that
the affiliate marketing opt-out will be incorporated in the
institution's initial and annual notices.
\10\ As stated above, no clerical time is included in the
estimate because the notice likely would be combined with existing
GLBA notices.
\11\ Based on the previously stated estimates of 100,000 GLBA
business entities at an assumed rate of affiliation of 16.75 percent
(16,750), divided by the presumed ratio of 5 businesses per family,
this yields a total of 3,350 GLBA business families subject to the
Rule.
\12\ 3,350 GLBA entities x [($43.60 x 5 hours) + ($35.84 x 1
hour)] = $850,364.
---------------------------------------------------------------------------
Cumulatively for both GLBA and non-GLBA entities, the average
annual burden over the prospective three-year clearance period is
1,043,961 burden hours and $34,269,482 in labor costs. GLBA entities
are already providing notices to their customers so there are no new
capital or non-labor costs, as this notice may be consolidated into
their current notices. For non-GLBA entities, the Rule provides for
simple and concise model forms that
[[Page 41863]]
institutions may use to comply. Thus, any capital or non-labor costs
---------------------------------------------------------------------------
associated with compliance for these entities are negligible.
Willard K. Tom,
General Counsel.
[FR Doc. 2010-17466 Filed 7-16-10; 8:45 am]
BILLING CODE 6750-01-S