Interagency Proposal for Model Privacy Form Under the Gramm-Leach-Bliley Act, 14940-15000 [07-1476]
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14940
Federal Register / Vol. 72, No. 60 / Thursday, March 29, 2007 / Proposed Rules
National Credit Union Administration
(NCUA); Federal Trade Commission
(FTC); Commodity Futures Trading
Commission (CFTC); and Securities and
Exchange Commission (SEC).
ACTION: Proposed rule.
DEPARTMENT OF THE TREASURY
Office of the Comptroller of the
Currency
12 CFR Part 40
[Docket ID OCC–2007–0003]
RIN 1557–AC80
FEDERAL RESERVE SYSTEM
12 CFR Part 216
[Docket No. R–1280]
FEDERAL DEPOSIT INSURANCE
CORPORATION
12 CFR Part 332
RIN 3064–AD16
DEPARTMENT OF THE TREASURY
Office of Thrift Supervision
12 CFR Part 573
[Docket ID OTS–2007–0005]
RIN 1550–AC12
NATIONAL CREDIT UNION
ADMINISTRATION
12 CFR Part 716
RIN 3133–AC84
FEDERAL TRADE COMMISSION
16 CFR Part 313
[Project No. 034815]
RIN 3084–AA94
COMMODITY FUTURES TRADING
COMMISSION
17 CFR Part 160
RIN 3038–AC04
SECURITIES AND EXCHANGE
COMMISSION
17 CFR Part 248
[Release Nos. 34–55497, IA–2598, IC–27755;
File No. S7–09–07]
RIN 3235–AJO6
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Interagency Proposal for Model
Privacy Form Under the Gramm-LeachBliley Act
Office of the Comptroller of
the Currency, Treasury (OCC); Board of
Governors of the Federal Reserve
System (Board); Federal Deposit
Insurance Corporation (FDIC); Office of
Thrift Supervision, Treasury (OTS);
AGENCIES:
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SUMMARY: The OCC, Board, FDIC, OTS,
NCUA, FTC, CFTC, and SEC (the
Agencies) are proposing amendments to
their rules that implement the privacy
provisions of the Gramm-Leach-Bliley
Act (GLB Act), Title V, Subtitle A. These
rules require financial institutions to
provide initial and annual privacy
notices to their customers. As required
under section 728 of the Financial
Services Regulatory Relief Act of 2006
(Regulatory Relief Act or Act), the
Agencies are proposing a safe harbor
model privacy form that financial
institutions may use to provide
disclosures under the privacy rules.
Institutions that use notices based on
the Sample Clauses currently contained
in most of the privacy rules would lose
the benefit of a safe harbor for
compliance with respect to those
notices if they are provided more than
one year following the date of
publication of a final rule. Similarly,
institutions that use notices based on
the Sample Clauses in the SEC’s privacy
rule could no longer rely on the
guidance provided with respect to those
notices if they are provided more than
one year following the date of
publication of a final rule.
DATES: Comments must be submitted on
or before May 29, 2007.
For information regarding the
effective dates of the provisions
proposed in this document, see the
discussion under ‘‘Proposed Effective
Dates’’ in the SUPPLEMENTARY
INFORMATION section.
ADDRESSES: Because the Agencies will
jointly review all of the comments
submitted, interested parties may send
comments to any of the Agencies and
need not send comments (or copies) to
all of the Agencies. Commenters are
encouraged to use the title ‘‘Model
Privacy Form’’ to facilitate the
organization and distribution of
comments among the Agencies.
Interested parties are invited to submit
written comments to:
Office of the Comptroller of the
Currency: You may submit comments by
any of the following methods:
• Federal eRulemaking Portal—
‘‘Regulations.gov’’: Go to https://
www.regulations.gov, select
‘‘Comptroller of the Currency’’ from the
agency drop-down menu, then click
‘‘Submit.’’ In the ‘‘Docket ID’’ column,
select ‘‘OCC–2007–0003’’ to submit or
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view public comments and to view
supporting and related materials for this
notice of proposed rulemaking. The
‘‘User Tips’’ link at the top of the
Regulations.gov home page provides
information on using Regulations.gov,
including instructions for submitting or
viewing public comments, viewing
other supporting and related materials,
and viewing the docket after the close
of the comment period.
• Mail: Office of the Comptroller of
the Currency, 250 E Street, SW., Mail
Stop 1–5, Washington, DC 20219.
• Hand Delivery/Courier: 250 E
Street, SW., Attn: Public Information
Room, Mail Stop 1–5, Washington, DC
20219.
Instructions: You must include
‘‘OCC’’ as the agency name and ‘‘Docket
Number OCC–2007–0003’’ in your
comment. In general, OCC will enter all
comments received into the docket and
publish them on Regulations.gov
without change, including any business
or personal information that you
provide such as name and address
information, e-mail addresses, or phone
numbers. Comments, including
attachments and other supporting
materials, received are part of the public
record and subject to public disclosure.
Do not enclose any information in your
comment or supporting materials that
you consider confidential or
inappropriate for public disclosure.
You may review comments and other
related materials by any of the following
methods:
• Viewing Comments Electronically:
Go to https://www.regulations.gov, select
‘‘Comptroller of the Currency’’ from the
agency drop-down menu, then click
‘‘Submit.’’ In the ‘‘Docket ID’’ column,
select ‘‘OCC–2007–0003’’ to view public
comments for this notice of proposed
rulemaking.
• Viewing Comments Personally: You
may personally inspect and photocopy
comments at the OCC’s Public
Information Room, 250 E Street, SW.,
Washington, DC. You can make an
appointment to inspect comments by
calling (202) 874–5043.
• Docket: You may also view or
request available background
documents and project summaries using
the methods described above.
Board of Governors of the Federal
Reserve System: You may submit
comments, identified by Docket No. R–
1280, by any of the following methods:
• Agency Web Site: https://
www.federalreserve.gov. Follow the
instructions for submitting comments at
https://www.federalreserve.gov/
generalinfo/foia/ProposedRegs.cfm.
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• Federal eRulemaking Portal: https://
www.regulations.gov. Follow the
instructions for submitting comments.
• E-mail: regs.comments@
federalreserve.gov. Include docket
number in the subject line of the
message.
• Fax: 202/452–3819 or 202/452–
3102.
• Mail: Jennifer J. Johnson, Secretary,
Board of Governors of the Federal
Reserve System, 20th Street and
Constitution Avenue, NW., Washington,
DC 20551.
All public comments are available
from the Board’s Web site at https://
www.federalreserve.gov/generalinfo/
foia/ProposedRegs.cfm as submitted,
unless modified for technical reasons.
Accordingly, your comments will not be
edited to remove any identifying or
contact information. Public comments
may also be viewed electronically or in
paper in Room MP–500 of the Board’s
Martin Building (20th and C Streets,
NW.,) between 9 a.m. and 5 p.m. on
weekdays.
FDIC: You may submit comments by
any of the following methods:
Agency Web Site: https://
www.fdic.gov/regulations/laws/federal.
Follow instructions for submitting
comments on the Agency Web Site.
E-mail: Comments@FDIC.gov. Include
‘‘Model Privacy Form’’ in the subject
line of the message.
Mail: Robert E. Feldman, Executive
Secretary, Attention: Comments, Federal
Deposit Insurance Corporation, 550 17th
Street, NW., Washington, DC 20429.
Hand Delivery/Courier: Guard station
at the rear of the 550 17th Street
Building (located on F Street) on
business days between 7 a.m. and 5 p.m.
(EST).
Federal eRulemaking Portal: https://
www.regulations.gov. Follow the
instructions for submitting comments.
Public Inspection: All comments
received will be posted without change
to https://www.fdic.gov/regulations/laws/
federal including any personal
information provided. Comments may
be inspected and photocopied in the
FDIC Public Information Center, 3501
North Fairfax Drive, Room E–1002,
Arlington, VA 22226, between 9 a.m.
and 5 p.m. (EST) on business days.
Paper copies of public comments may
be ordered from the Public Information
Center by telephone at (877) 275–3342
or (703) 562–2200.
Office of Thrift Supervision: You may
submit comments, identified by OTS–
2007–0005, by any of the following
methods:
• Federal eRulemaking Portal: Go to
https://www.regulations.gov, select
‘‘Office of Thrift Supervision’’ from the
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agency drop-down menu, then click
submit. Select Docket ID ‘‘OTS–2007–
0005’’ to submit or view public
comments and to view supporting and
related materials for this notice of
proposed rulemaking. The ‘‘User Tips’’
link at the top of the page provides
information on using Regulations.gov,
including instructions for submitting or
viewing public comments, viewing
other supporting and related materials,
and viewing the docket after the close
of the comment period.
• Mail: Regulation Comments, Chief
Counsel’s Office, Office of Thrift
Supervision, 1700 G Street, NW.,
Washington, DC 20552, Attention: OTS–
2007–0005.
• Hand Delivery/Courier: Guard’s
Desk, East Lobby Entrance, 1700 G
Street, NW., from 9 a.m. to 4 p.m. on
business days, Attention: Regulation
Comments, Chief Counsel’s Office,
Attention: OTS–2007–0005.
Instructions: All submissions received
must include the agency name and
docket number for this rulemaking. All
comments received will be entered into
the docket and posted on
Regulations.gov without change,
including any personal information
provided. Comments, including
attachments and other supporting
materials received are part of the public
record and subject to public disclosure.
Do not enclose any information in your
comment or supporting materials that
you consider confidential or
inappropriate for public disclosure.
Viewing Comments Electronically: Go
to https://www.regulations.gov, select
‘‘Office of Thrift Supervision’’ from the
agency drop-down menu, then click
‘‘Submit.’’ Select Docket ID ‘‘OTS–
2007–0005’’ to view public comments
for this notice of proposed rulemaking.
Viewing Comments On-Site: You may
inspect comments at the Public Reading
Room, 1700 G Street, NW., by
appointment. To make an appointment
for access, call (202) 906–5922, send an
e-mail to public.info@ots.treas.gov, or
send a facsimile transmission to (202)
906–6518. (Prior notice identifying the
materials you will be requesting will
assist us in serving you.) We schedule
appointments on business days between
10 a.m. and 4 p.m. In most cases,
appointments will be available the next
business day following the date we
receive a request.
National Credit Union
Administration: Comments should be
directed to Mary Rupp, Secretary of the
Board. You may submit comments by
any of the following methods (Please
send comments by one method only):
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• Federal eRulemaking Portal: https://
www.regulations.gov. Follow the
instructions for submitting comments.
• NCUA Web Site: https://
www.ncua.gov/news/proposed_regs/
proposed_regs.html. Follow the
instructions for submitting comments.
• E-mail: Address to
regcomments@ncua.gov. Include ‘‘[Your
name] Comments on Proposed Rule Part
716 (Model Form for Privacy Notice)’’ in
the e-mail subject line.
• Fax: (703) 518–6319. Use the
subject line described above for e-mail.
• Mail: Address to Mary Rupp,
Secretary of the Board, National Credit
Union Administration, 1775 Duke
Street, Alexandria, Virginia 22314–
3428.
• Hand Delivery/Courier: Same as
mail address.
Federal Trade Commission: All
persons are invited to submit written
comments. Comments should refer to
‘‘Model Privacy Form, FTC File No.
P034815’’ to facilitate the organization
of comments. Comments filed in paper
form should include this reference both
in the text and on the envelope, and
should be mailed or delivered to:
Federal Trade Commission/Office of the
Secretary, Room 135 (Annex C), 600
Pennsylvania Avenue, NW.,
Washington, DC 20580. Because paper
mail in the Washington area and at the
Commission is subject to delay, please
consider submitting your comments in
electronic form, as prescribed below. If
the comment contains any material for
which confidential treatment is
requested, it must be filed in paper
(rather than electronic) form, and the
first page of the document must be
clearly labeled ‘‘Confidential.’’ 1 The
FTC is requesting that any comment
filed in paper form be sent by courier or
overnight service, if possible.
Comments filed in electronic form
should be submitted by using the
following Web link: https://
secure.commentworks.com/ftcmodelform (and following the
instructions on the Web-based form). To
ensure that the Commission considers
an electronic comment, you must file it
on the Web-based form at the Web link
https://secure.commentworks.com/ftcmodelform. If this notice appears at
www.regulations.gov, you may also file
an electronic comment through that
1 Commission Rule 4.2(d), 16 CFR 4.2(d). The
comment must also be accompanied by an explicit
request for confidential treatment, including the
factual and legal basis for the request, and must
identify the specific portions of the comment to be
withheld from the public record. The request will
be granted or denied by the Commission’s General
Counsel, consistent with applicable law and the
public interest. See Commission Rule 4.9(c), 16 CFR
4.9(c).
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Web site. The Commission will consider
all comments that www.regulations.gov
forwards to it.2 The FTC Act and other
laws the Commission administers
permit the collection of public
comments to consider and use in this
proceeding as appropriate. All timely
and responsive public comments with
all required fields completed, whether
filed in paper or electronic form, will be
considered by the Commission, and will
be available to the public on the FTC
Web site, to the extent practicable, at
https://www.ftc.gov. As a matter of
discretion, the Commission makes every
effort to remove home contact
information for individuals it receives
from the public comments before
placing those comments on the FTC
Web site. More information, including
routine uses permitted by the Privacy
Act, may be found in the FTC’s privacy
policy, at https://www.ftc.gov/ftc/
privacy.htm.
Commodity Futures Trading
Commission: Comments should be
directed to Eileen Donovan, Acting
Secretary of the Commission,
Commodity Futures Trading
Commission, Three Lafayette Centre,
1155 21st Street, NW., Washington, DC
20581. Comments may be sent by
facsimile transmission to (202) 418–
5528 or by e-mail to secretary@cftc.gov.
Securities and Exchange Commission:
Comments may be submitted by any of
the following methods:
Electronic Comments
• Use the Commission’s Internet
comment form (https://www.sec.gov/
rules/proposed.shtml); or
• Send an e-mail to rulecomments@sec.gov. Please include File
Number S7–09–07 and ‘‘Model Privacy
Form’’ on the subject line; or
• Use the Federal eRulemaking Portal
(https://www.regulations.gov). Follow the
instructions for submitting comments.
Paper Comments
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• Send paper comments in triplicate
to Nancy M. Morris, Secretary,
Securities and Exchange Commission,
2 An electronic comment can be filed by (1)
clicking on https://www.regulations.gov; (2) selecting
‘‘Federal Trade Commission’’ at ‘‘Search for Open
Regulations;’’ (3) locating the summary of this
notice; (4) clicking on ‘‘Submit a Comment on this
Regulation;’’ and (5) completing the form. For a
given electronic comment, any information placed
in the following fields—‘‘Title,’’ ‘‘First Name,’’
‘‘Last Name,’’ ‘‘Organization Name,’’ ‘‘State,’’
‘‘Comment,’’ and ‘‘Attachment’’—will be publicly
available on the FTC Web site. The fields marked
with an asterisk on the form are required in order
for the FTC to fully consider a particular comment.
Commenters may choose not to fill in one or more
of these fields, but if they do so, their comments
may not be considered.
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100 F Street, NE., Washington, DC
20549–1090.
All submissions should refer to File
Number S7–09–07 and ‘‘Model Privacy
Form.’’ This file number should be
included on the subject line if e-mail is
used. To help us process and review
your comments more efficiently, please
use only one method. The Commission
will post all comments on the
Commission’s Internet Web site (https://
www.sec.gov/rules/proposed.shtml).
Comments are also available for public
inspection and copying in the
Commission’s Public Reference Room,
100 F Street, NE., Washington, DC
20549. All comments received will be
posted without change; we do not edit
personal identifying information from
submissions. You should submit only
information that you wish to make
available publicly.
FOR FURTHER INFORMATION CONTACT:
OCC: Amy Friend, Assistant Chief
Counsel, (202) 874–5200; Heidi Thomas,
Special Counsel, Jonathan Mitchell,
Attorney, Legislative and Regulatory
Activities Division, (202) 874–5090;
David H. Nebhut, Director, Policy
Analysis, (202) 874–5387; or Paul
Utterback, NBE Compliance Specialist,
(202) 874–4428, Office of the
Comptroller of the Currency, 250 E
Street, SW., Washington, DC 20219.
Board: Adrianne Threatt, Counsel,
Legal Division, (202) 452–3554; Jeanne
Hogarth, Consumer Policies Program
Manager, or Krista Ayoub, Senior
Attorney, or Ky Tran-Trong, Counsel,
Division of Consumer and Community
Affairs, (202) 452–3667; or Michelle E.
Shore, Federal Reserve Board Clearance
Officer, (202) 452–3829 (for Paperwork
Reduction Act questions only), Board of
Governors of the Federal Reserve
System, 20th Street and Constitution
Avenue, NW., Washington, DC 20551.
FDIC: David P. Lafleur, Senior Policy
Analyst, Compliance Section, Division
of Supervision and Consumer
Protection, (202) 898–6569; or Ruth R.
Amberg, Senior Counsel, (202) 898–
3736, or Kimberly A. Stock, Attorney,
(202) 898–3815, Legal Division; Federal
Deposit Insurance Corporation, 550 17th
Street, NW., Washington, DC 20429.
OTS: Ekita Mitchell, Consumer
Regulations Analyst, Examinations,
Supervision, and Consumer Protection,
(202) 906–6451; or Richard Bennett,
Counsel, Regulations and Legislation
Division, (202) 906–7409, 1700 G Street,
NW., Washington, DC 20552.
NCUA: Regina Metz, Staff Attorney,
(703) 518–6561, or Ross Kendall, Staff
Attorney, Office of General Counsel,
(703) 518–6562, National Credit Union
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Administration, 1775 Duke Street,
Alexandria, Virginia 22314–3428.
FTC: Loretta Garrison, Senior
Attorney, Division of Privacy and
Identity Protection, Bureau of Consumer
Protection, (202) 326–3043, Federal
Trade Commission, 600 Pennsylvania
Avenue, NW., Stop NJ–3158,
Washington, DC 20580.
CFTC: Laura Richards, Senior
Assistant General Counsel, (202) 418–
5126, or Gail B. Scott, Attorney, Office
of General Counsel, (202) 418–5139,
Commodity Futures Trading
Commission, Three Lafayette Centre,
1155 21st Street, NW., Washington, DC
20581.
SEC: Catherine McGuire, Chief
Counsel, or Brice Prince, Special
Counsel, Office of the Chief Counsel,
Division of Market Regulation, (202)
551–5550; or Penelope Saltzman,
Branch Chief, or Vincent Meehan,
Senior Counsel, Office of Regulatory
Policy, Division of Investment
Management, (202) 551–6792, Securities
and Exchange Commission, 100 F
Street, NE., Washington, DC 20549.
The
Agencies are proposing amendments to
each of their rules (which are consistent
and comparable) that implement the
privacy provisions of the GLB Act: 12
CFR part 40 (OCC); 12 CFR part 216
(Board); 12 CFR part 332 (FDIC); 12 CFR
part 573 (OTS); 12 CFR part 716
(NCUA); 16 CFR part 313 (FTC); 17 CFR
part 160 (CFTC); and 17 CFR part 248
(SEC) (collectively, the ‘‘privacy rule’’).3
SUPPLEMENTARY INFORMATION:
I. Background
The Regulatory Relief Act was
enacted on October 13, 2006.4 Section
728 of the Act directs the Agencies to
‘‘jointly develop a model form which
may be used, at the option of the
financial institution, for the provision of
disclosures under [section 503 of the
GLB Act].’’ 5 The Regulatory Relief Act
stipulates that the model form shall be
a safe harbor for financial institutions
3 Because each Agency’s privacy rule has the
same section numbers, relevant sections will be
cited, for example, as ‘‘section l.6’’ unless
otherwise noted.
4 Pub. L. 109–351 (Oct. 13, 2006), 120 Stat. 1966.
5 Id., adding 15 U.S.C. 6803(e). Section 728 of the
Regulatory Relief Act directs the agencies named in
Section 504(a)(1) of the GLB Act, 15 U.S.C.
6804(a)(1), to develop a model form. The CFTC,
which did not become subject to Title V of the GLB
Act until 2000, is not named in that section. The
Commodity Exchange Act (‘‘CEA’’) was amended in
2000 by the Commodity Futures Modernization Act
of 2000 to make the CFTC a ‘‘federal functional
regulator’’ subject to the GLB Act Title V. See
Section 5g of the CEA, 7 U.S.C. 7b–2. The CFTC
interprets Section 728 of the Regulatory Relief Act
as applying to it through Section 5g.
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that elect to use it. Section 728 further
directs that the model form shall:
(A) Be comprehensible to consumers,
with a clear format and design;
(B) Provide for clear and conspicuous
disclosures;
(C) Enable consumers easily to
identify the sharing practices of a
financial institution and to compare
privacy practices among financial
institutions; and
(D) Be succinct, and use an easily
readable type font.
The Agencies are required to propose
a model form for public comment by
April 11, 2007.
A. The Gramm-Leach-Bliley Act Privacy
Notices
Subtitle A of title V of the GLB Act,
captioned Disclosure of Nonpublic
Personal Information,6 requires each
financial institution to provide a notice
of its privacy policies and practices to
its customers who are consumers.7 In
general, the privacy notices must
describe a financial institution’s policies
and practices with respect to disclosing
nonpublic personal information about a
consumer to both affiliated and
nonaffiliated third parties.8 The notices
also must provide a consumer a
reasonable opportunity to direct the
institution generally not to share
nonpublic personal information 9 about
the consumer (that is, to ‘‘opt out’’) with
nonaffiliated third parties other than as
permitted by the statute (for example,
sharing for everyday business purposes,
such as processing transactions and
maintaining customers’ accounts, and in
response to properly executed
governmental requests).10 The privacy
notice must provide, where applicable
under the Fair Credit Reporting Act
(FCRA), a notice and an opportunity for
6 Codified
at 15 U.S.C. 6801–6809.
U.S.C. 6803(a). A ‘‘customer’’ means a
consumer who has a ‘‘customer relationship with a
financial institution.’’ Privacy rule, section l.3(h),
SEC section 248.3(j), CFTC section 160.3(k). A
‘‘consumer’’ is ‘‘an individual who obtains, from a
financial institution, financial products or services
which are to be used primarily for personal, family,
or household purposes, and also means the legal
representative of such an individual.’’ 15 U.S.C.
6809(9); privacy rule, section l.3(e), SEC section
248.3(g)(1), CFTC section 160.3(h)(1).
8 15 U.S.C. 6803(a)–(c).
9 15 U.S.C. 6809(4). ‘‘Nonpublic personal
information’’ is generally defined as personally
identifiable financial information provided by a
consumer to a financial institution, resulting from
any transaction or any service performed for the
consumer, or otherwise obtained by the financial
institution. See privacy rule, sections l.3(n) and
(o), SEC sections 248.3(t) and (u), CFTC sections
160.3(t) and (u).
10 15 U.S.C. 6802; privacy rule, sections l.14 and
l.15.
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a consumer to opt out of certain
information sharing among affiliates.11
The privacy rule requires a financial
institution to provide a privacy notice to
its customers no later than when a
customer relationship is formed and
annually for as long as the relationship
continues. The notice must accurately
reflect the institution’s information
collection and disclosure practices and
must include specific information.
Section l.6 of the privacy rule requires
the privacy notice to include the
following:
(1) The categories of nonpublic
personal information that the institution
collects;
(2) With respect to both current and
former customers, the categories of
nonpublic personal information that it
discloses and the categories of affiliates
and nonaffiliated third parties to whom
it discloses such information other than
as permitted by the exceptions in
sections l.14 and l.15;
(3) Where the institution relies on the
exception in section l.13 to share
nonpublic personal information
(pertaining to joint marketing), the
categories of information disclosed, and
the categories of third parties with
which the institution has contracted;
(4) Where applicable, an explanation
of the consumer’s right under section
l.10(a) to opt out of the disclosure of
nonpublic personal information to
nonaffiliated third parties and the
methods by which the consumer may
opt out;
(5) Disclosures made under section
603(d)(2)(A)(iii) of the FCRA (pertaining
to the ability to opt out of certain
sharing with affiliates) and the
applicable opt-out notice;
(6) The institution’s policies and
practices with respect to protecting the
confidentiality and security of
nonpublic personal information; and
(7) Where applicable, a statement that
the institution discloses nonpublic
personal information to nonaffiliated
third parties pursuant to the section
l.14 and l.15 exceptions.
The privacy rule does not prescribe
any specific format or standardized
wording for these notices. Instead,
institutions may design their own
notices based on their individual
practices provided they comply with the
law and meet the ‘‘clear and
conspicuous’’ standard in the statute
and the privacy rule.12 The Appendix to
the privacy rule contains model
language (Sample Clauses) that
11 15 U.S.C. 1681a(d)(2)(A)(iii) (FCRA); 15 U.S.C.
6803(c)(4) (GLB Act).
12 15 U.S.C. 6802, 6803; privacy rule, section
l.3(b), SEC 248.3(c).
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institutions may use in privacy notices
to satisfy the privacy rule.
Financial institutions first were
required to distribute privacy notices to
their customers by July 1, 2001.13 Many
privacy notices in the initial effort were
long and complex. In addition, because
the privacy rule allows institutions
flexibility in designing their privacy
notices, notices have been formatted in
various ways and as a result have been
difficult to compare, even among
financial institutions with identical
privacy policies.
In response to broad-based concerns
expressed by representatives of financial
institutions, consumers, privacy
advocates, and members of Congress,
the Agencies conducted a workshop in
December 2001 to provide a forum to
consider how financial institutions
could provide more useful privacy
notices to consumers.14 The workshop
featured panel presentations by
financial institutions, consumer
advocates, and communications experts,
and highlighted key communication
principles to improve the notices. A
number of institutions, particularly
those with complex information-sharing
practices, described the challenges they
faced in explaining their practices and
the choices available to consumers in a
simple fashion while meeting all of the
legal requirements for notice. Some
institutions described results of
consumer testing and their efforts to
make privacy notices clearer and more
useful to consumers.
On December 30, 2003, the Agencies
published an Advance Notice of
Proposed Rulemaking to Consider
Alternative Forms of Privacy Notices
under the Gramm-Leach-Bliley Act 15
(ANPR) to solicit comment on a wide
range of issues related to improving
privacy notices. The Agencies sought,
for example, comment on issues
associated with the format, elements,
and language used in privacy notices
that would make the notices more
accessible, readable, and useful, and
whether to develop a model privacy
notice that would be short and simple.
The Agencies also solicited examples of
13 The CFTC was added by Section 5g of the
Commodity Exchange Act, 7 U.S.C. 7b-2 (as
amended by the Commodity Futures Modernization
Act of 2000), on December 21, 2000, and privacy
notices were required to be delivered to consumers
by March 31, 2002.
14 Get Noticed: Writing Effective Financial
Privacy Notices, Interagency Public Workshop (Dec.
4, 2001), workshop transcripts and other supporting
documents are available at https://www.ftc.gov/bcp/
workshops/glb/.
15 See Interagency Proposal to Consider
Alternative Forms of Privacy Notices Under the
Gramm-Leach-Bliley Act, 68 FR 75164 (Dec. 30,
2003), available at https://www.ftc.gov/os/2003/12/
031223anprfinalglbnotices.pdf.
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forms, model clauses, and other
information, such as applicable research
that has been conducted in this area.
The ANPR stated that the Agencies
expected that consumer testing would
be a key component in the development
of any specific proposals.
During January and February 2004,
the Agencies met with a number of
interested groups and individuals to
discuss the issues raised in the ANPR.16
The Agencies received forty-four
comments in response to the ANPR.17
While commenters expressed a variety
of views on the questions posed in the
ANPR, many commenters agreed that
the Agencies should conduct consumer
testing before proposing any alternative
privacy notice.
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B. The Interagency Notice Project
In the summer of 2004, six Agencies 18
agreed to launch a project to fund
consumer research (Notice Project).
Their goals were to identify barriers to
consumer understanding of current
privacy notices and to develop an
alternative privacy notice, or elements
of a notice, that consumers could more
easily use and understand compared to
current notices. When the Agencies
initiated this project, they contemplated
conducting the consumer research in
two sequential phases. The first phase
was designed as qualitative testing, that
is, form development research. This
research involved a series of in-depth
individual consumer interviews to
develop an alternative privacy notice
that would be easier for consumers to
use and understand. The second phase
was designed as quantitative testing, to
test the effectiveness of the alternative
privacy notice developed in phase one
among a larger number of consumers.
The first phase has been completed and
resulted in the model notice we are
proposing for comment today. The
Agencies expect to conduct the second
phase of testing after receipt of
comments in response to this
proposal.19
In September 2004, the six Agencies
selected Kleimann Communication
Group, Inc. (Kleimann) as their
contractor for the phase one form
development research. The research
objectives of the Notice Project included
16 Summaries of the outside meetings are
available at https://www.ftc.gov/privacy/
privacyinitiatives/financial_rule_inrp.html.
17 Public comments to the ANPR are available at
https://www.ftc.gov/privacy/privacyinitiatives/
financial_rule_inrp.html.
18 The six Agencies are the Board, FDIC, FTC,
NCUA, OCC, and SEC. Information related to the
Notice Project can be found at https://www.ftc.gov/
privacy/privacyinitiatives/financial_rule_inrp.html.
19 OTS has joined the Notice Project for the phase
two research.
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designing a privacy notice that
consumers could understand and use,
that facilitated comparison of sharing
practices and policies across privacy
notices, and that addressed all relevant
legal requirements of the GLB Act and
FCRA. At the outset of the research, the
Agencies considered a range of possible
options for the notice, including a short
notice, a layered approach (highlighting
key information upfront), as well as a
longer fully-compliant notice. The
Agencies limited the project to paperbased notices, reasoning that a
successful paper notice could be readily
adapted to another medium such as the
Internet. The Agencies used a readable
font 20 and, in order not to confound the
research findings on comprehension by
introducing too many variables into the
test notice, expressly did not use color,
logos, or other graphical designs in the
test notices. Instead, the Agencies
focused on formulating and testing
content that consumers could
understand and use in order to develop
a short, simplified privacy notice that
met the research objectives.
The form development phase
culminated in an extensive research
report released by the Agencies in
March 2006. Prepared by Kleimann,
‘‘Evolution of a Prototype Financial
Privacy Notice,’’ details the process by
which the Agencies and Kleimann
developed an alternative privacy
notice.21 As explained more fully in the
Kleimann Report, over a one-year
period, Kleimann conducted two focus
groups followed by a series of 46 indepth, individual interviews, conducted
sequentially at seven sites around the
country. The interviews tested
consumers on their ability to
comprehend, use, and compare notices
based on variations in vocabulary,
ordering of content, and format. The
structure, content, ordering of the text
information, and title of the proposed
model form all reflect the research
findings in the qualitative consumer
testing.
The Agencies now are proposing the
model privacy notice produced in the
form development phase with some
minor revisions (the proposed model
form) for comment in accordance with
the Regulatory Relief Act. The Agencies
contemplate that the safe harbor for the
proposed model form will be effective
upon publication of the final rule in
order to permit institutions that elect to
use the form to do so immediately. The
Agencies recognize that institutions may
post their privacy notices on their
Internet sites, as well as deliver paper or
email versions to their customers. The
Agencies contemplate that institutions
that post a pdf version of the proposed
model privacy form may obtain a safe
harbor, but are requesting comment on
whether to develop a Web-based design
for financial institutions to use on their
Internet sites, including comment on
particular design and/or technical
considerations.
The Agencies believe that the
proposed model form meets all the
requirements of the Act and is easier to
understand than most privacy notices
currently being disseminated. The
following section describes the
proposed model form and highlights
some key research findings. For more
detailed information on the research
methodology and the form development
process, commenters are encouraged to
review the full Kleimann Report. The
Agencies also are proposing instructions
on how institutions may obtain a safe
harbor by using the proposed model
form, including an explanation of
aspects of the form that may and may
not be varied.22 Institutions would not
be able to vary content or format, other
than as described in this proposal, to
take advantage of the safe harbor.
Moreover, institutions would not be
able to include any other information in
the proposed model form nor
incorporate this model form into any
other document.
20 The text of the prototype notice is in 10 point
BK Avenir Book font.
21 See Kleimann Communication Group, Inc.,
Evolution of a Prototype Financial Privacy Notice:
A Report on the Form Development Project (Feb.
28, 2006) (Kleimann Report). For a copy of the full
report, go to https://www.ftc.gov/privacy/
privacyinitiatives/ftcfinalreport060228.pdf. For the
executive summary, go to https://www.ftc.gov/
privacy/privacyinitiatives/
FTCFinalReportExecutiveSummary.pdf.
22 While the model form would provide a safe
harbor, institutions could continue to use other
types of notices that vary from the model form so
long as these notices comply with the privacy rule.
For example, an institution could continue to use
a simplified notice as described in section l.6(c)(5)
(NCUA 716.6(e)(5)) of the privacy rule if it does not
have affiliates and does not intend to share
nonpublic personal information with nonaffiliated
third parties outside of the exceptions provided in
sections l.14 and l.15.
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II. The Proposed Model Form
A. The Structure
The proposed model form has either
two or three pages, depending on
whether the financial institution
provides an opt-out. While the research
showed that page one alone was
adequate for comprehension and
usability, page one together with page
two address the legal requirements of
applicable Federal financial privacy
laws and increase consumer
comprehension. Each of the pages of the
model form is printed separately and
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only on one side of an 8.5 by 11 inch
piece of paper because, during testing,
consumers expressed a preference for
the model which allowed them to view
the information on pages one and two
side-by-side.23 The proposed model
form in Appendix A is designed to be
customized by each financial institution
that elects to use it by inserting, for
example, the institution’s name, contact
information, and information about
affiliates, nonaffiliates, or joint
marketing partners, if any, with which
it shares personal information. In
addition, the disclosure table requires
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23 The proposed model form has the opt-out
options and instructions on a separate page. Staff
of certain of the Agencies issued Frequently Asked
Questions in December 2001 (Privacy FAQs),
stating that a consumer should be able to detach a
mail-in opt-out form from a privacy notice without
removing text from the privacy policy. Otherwise,
the institution may violate section l.9(e) of the
privacy rule, which requires that a privacy policy
must be provided in such a way that a customer can
retain the text of the notices or obtain them later.
See F.4 of the Privacy FAQs, available at https://
www.ftc.gov/privacy/glbact/glb-faq.htm.
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that each institution complete the
responses in each of the boxes provided
in a manner that accurately reflects its
information sharing policies and
practices.
Below is one example of a completed
model form for a fictional financial
institution, Neptune, whose privacy
policy provides for broad sharing in a
manner that triggers consumer opt-out
rights. For comparison, a second
example is also provided for another
fictional institution, Mars, whose
privacy policy limits sharing and does
not trigger consumer opt-out rights.
Each of these institutions uses and
shares personal information in different
ways; thus, their responses in the
disclosure table vary, as do the
descriptions of their affiliates,
nonaffiliates, or joint marketing partners
in the definition section.24 Importantly,
24 The Agencies understand that many consumers
are not familiar with institutions’ information
sharing practices. During the Notice Project’s initial
research, some consumers expressed concern about
financial institutions changing their practices and
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14945
since Mars does not share in a way that
triggers an opt-out, the opt-out form
(page 3 of the proposed model form) is
not required and so is not included in
the Mars notice. Thus, not every
institution subject to the privacy rule
will have to provide page three of the
model form; only those institutions
whose privacy practices require delivery
of an opt-out notice or those institutions
that choose to provide opt-outs beyond
those required by law.
policies without adequately informing consumers
about such changes. A few consumers suggested
that, at a minimum, the notices should be dated to
reflect the most recent revision so consumers would
know when the notice was last changed and could
more easily identify the most recent policy
statement. Changes to an institution’s policy may be
reflected in a revised notice under section l.8 of
the privacy rule or in an annual notice. Some
institutions highlight changes to their privacy
notices in some distinctive way, so that consumers
can readily identify the change. As discussed later
in Section V, the Agencies invite comment on
whether financial institutions should be required to
alert consumers to changes in an institution’s
privacy practices as part of the proposed model
form.
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Example 1. Neptune Model Privacy
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Example 3. Illustration of Type Size for
the Various Elements of the Model
Form 25
Page one of the proposed model form
has four parts: (1) The title; (2) an
introductory section called the ‘‘key
frame,’’ which provides context to help
the consumer better understand the
required disclosures; (3) a table that
describes the types of sharing Federal
law allows, which of those types of
sharing the institution actually does,
and whether the consumer can opt out
of any type of the institution’s sharing;
and (4) the institution’s contact
information.
The research showed that the title,
‘‘FACTS What Does [name of financial
25 See infra note and accompanying text. This
illustration displays the font sizes of the various
elements in the model form.
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B. Page One—Background Information
and the Disclosure Table
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institution] Do With Your Personal
Information,’’ is more likely to catch
consumers’ attention so they will read
the notice. The title can be used by all
institutions regardless of their
information sharing practices.
The ‘‘key frame,’’ with its three short
headings—Why, What, and How—is
included because the research showed
that, unless consumers have some basic
facts about information sharing, they are
less likely to understand why they are
receiving a privacy notice and what to
do with one. The ‘‘Why’’ box tells
consumers that Federal law requires
that the financial institution send the
notice. The ‘‘What’’ box explains the
types of personal information financial
institutions collect and share.26 The
‘‘How’’ box explains that some
information sharing is necessary for all
institutions in order to provide the
products and services that consumers
request. It also briefly explains what
information consumers will find in the
disclosure table below. The research
found that these particular headings and
the bulleted explanations enhanced
consumers’ understanding of the
purpose of the notice, enabled them to
make an informed decision about the
use of their personal information, and
aided their overall comprehension.
The disclosure table at the bottom of
page one provides information about the
financial institution’s sharing practices.
The research found that this table is the
‘‘heart’’ of the proposed model form,
‘‘enabl[ing] consumers to understand
the details of their financial institution’s
sharing practices in the context of how
other financial institutions can share. It
is critical for comprehension and
comparability.’’ 27 The table is featured
on page one because it is one of the
most important elements of the model
form.
Key research findings were that
providing this information in a table
form greatly increased consumers’
ability to readily identify and
understand an institution’s sharing
practices and what, if any, choices they
26 The Agencies recognize that some financial
institutions may not collect each type of
information described in the ‘‘What’’ box. As
reflected in the introductory clause, which states
that the ‘‘information [collected] can include
* * *,’’ the standardized terms are designed to
reflect the range of information typically collected
by financial institutions required to provide privacy
notices under the GLB Act and FCRA, rather than
the specific information collected by each particular
institution, and therefore, are not to be modified to
reflect an institution’s particular practices. The
SEC’s model privacy form reflects modified terms
in the ‘‘What’’ box that are intended to include the
range of information typically collected by brokers,
dealers, investment advisers registered with the
Commission, and investment companies.
27 See Kleimann Report, supra note , at v and 7.
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had to limit any of that sharing, and
easily compare these practices and
choices among institutions. The
Agencies asked Kleimann to develop
and test a ‘‘prose’’ version describing
information sharing practices since such
a format would be more comparable to
notices currently used by financial
institutions. However, the research
found that the table design of the
proposed model form outperformed the
prose design on a variety of measures,
including comprehension,
comparability, and usability.28
The disclosure table includes a
description of the possible types of
sharing and uses of personal
information and the associated opt-out
choices that must be disclosed. The optout disclosures are required under: (1)
Section 502(b) of the GLB Act (regarding
certain sharing with nonaffiliated third
parties); (2) section 603(d)(2)(A) of the
FCRA (regarding sharing of
creditworthiness and credit report
information among affiliates); and (3)
section 624 of the FCRA, as added by
section 214 of the Fair and Accurate
Credit Transactions Act of 2003 (Fact
Act), 15 U.S.C. 1681s–3 (use of that
information for marketing).29 The table
provides important context about what
information sharing a financial
institution actually does relative to what
it could do. The research showed that
the table, with its standardized content,
facilitates easy comparison of
information sharing practices among
different institutions. The structure of
the disclosure table and the reasons for
sharing are designed to be consistent for
all financial institutions.30 The
28 See
id. at 185, 215, 256.
L. 108–159, 117 Stat. 1952. Section 624
provides that information that may be shared
among affiliates—including transaction and
experience information and certain
creditworthiness information—cannot be used for
marketing purposes unless the consumer has
received a notice of such use and an opportunity
to opt out, and the consumer does not opt out. The
Agencies have included language pertaining to this
affiliate marketing provision and the related opt-out
on the notice developed in the consumer research
in response to comments to the ANPR. While the
Agencies have not yet issued a final regulation
implementing this provision of the FACT Act, they
are coordinating this rulemaking with the affiliate
marketing rulemaking to ensure that language
addressing the section 624 opt-out as incorporated
in this model form (when finalized) would be
deemed to comply with the affiliate marketing rule.
Institutions would not be required to include
reference to this provision until a final rule for
section 624 is issued and becomes effective, and
only in the event that institutions choose to
consolidate the 624 notice and opt-out with the
GLB Act privacy notice.
30 The reasons for sharing are grouped into three
main categories. The first three reasons describe
what financial institutions do with their consumers’
personal information. The next three reasons
describe what a financial institution’s affiliates do
with that information. The last reason describes
29 Pub.
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institution-specific information lies in
the answers to the questions within
each of the boxes. Accordingly, even if
a financial institution does not share for
one of the reasons listed in the table (for
example, it has no affiliates and
therefore does not share with affiliates),
the institution could not exclude that
reason from the table, but would answer
‘‘No’’ under ‘‘Does [name of financial
institution] share?’’
The language used in the disclosure
table is based on Kleimann’s research.
The simplified phrases describing
information sharing practices were
continually refined through the
consumer testing process to allow
consumers to better understand the
information sharing and use
possibilities. The laws governing the
disclosure of consumers’ personal
information are not easily translated
into short, comprehensible phrases that
are also legally precise. Thus, the table
in some cases uses more easily
understandable short-hand terms to
describe sharing practices required to be
in the notice. For example, the table
uses the term ‘‘everyday business
purposes’’ to describe the sharing
contemplated by the exceptions in
sections l.14 and l.15 of the privacy
rule, which does not trigger opt-out
rights. The research found that
consumers understood that ‘‘everyday
business purposes’’ means that
companies must share in some basic
ways in order to provide the financial
products or services that consumers
request. The table also speaks in terms
of the institution’s own ‘‘marketing
purposes’’ to capture the idea that
nearly all, if not all, financial
institutions share information in
connection with marketing their own
products and services to their customers
(for example, with a service provider
such as a bulk mailer or data processor)
in a manner that does not trigger an optout right. With respect to the reasons for
information sharing among affiliated
companies that track the FCRA
provisions 31 (the sharing of
‘‘transaction and experience
information’’ and the sharing of ‘‘other
information’’), the disclosure table uses
‘‘Information about your
creditworthiness’’ as a short-hand term
for the statutory term ‘‘other
information.’’
The institution’s contact information
appears at the bottom of page one in
what nonaffiliated companies may do with the
personal information, other than acting as a service
provider to or acting jointly with the financial
institution (that is, outside the exceptions provided
in sections l.13, l.14, and l.15). This generally
means marketing by the nonaffiliated company.
31 See section 603(d)(2)(A) of the FCRA.
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response to consumers’ preferences
expressed during testing.
C. Page Two—Supplemental
Information
The second page provides additional
explanatory information that, in
combination with page one, ensures that
the notice includes all elements
described in the GLB Act as
implemented by the privacy rule. There
is supplemental information in the form
of Frequently Asked Questions
(FAQs) 32 at the top and definitions
below.33 The research showed that
although consumers generally
understood the concepts of certain
technical words, they found that the
four definitions on page two provided
helpful additional information that
further clarified the nature and type of
information sharing by a financial
institution. Some of the definitions
include institution-specific information
required by the GLB Act. For example,
an institution that has affiliates must
identify the categories of its affiliates
after the definition. Likewise, an
institution that has no affiliates can
explain after the definition that it does
not have affiliates.
Examples of institution-specific
information are shown for the last three
definitions in the italicized print in both
the Neptune and Mars forms. Thus,
Neptune has affiliates with which it
shares certain information and, under
the definition of ‘‘affiliates,’’ Neptune
includes information in italics that
describes the categories of its affiliates.
Since Mars has no affiliates, the Mars
form states ‘‘Mars has no affiliates.’’
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D. Page Three—The Opt-Out Form
The third page provides an opt-out
form, for use by those financial
institutions that share in a manner that
triggers consumer opt-out rights under
the GLB Act or FCRA (see the proposed
model privacy form in Appendix A and
the Neptune form). Institutions using
the proposed model form must include
page three in their notices only if they
32 Note that financial institutions should insert
their names as indicated in the first three questions
in this section.
33 The FAQ box regarding sources of information
does not permit a financial institution to customize
the sources of information it collects. As with the
standardized terms describing information the
institution collects on page one, see supra note , the
disclosure is intended to include the range of
information sources typically used by institutions
subject to the GLB Act and FCRA rather than the
information sources used by each particular
institution. The SEC’s model form reflects
additional terms in this box that are intended to
include the range of sources of information
typically used by brokers, dealers, investment
advisers registered with the Commission, and
investment companies.
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(1) share or use information in a manner
that triggers an opt-out, or (2) choose to
provide opt-outs beyond what is
required by law.
The opt-out page lists three common
methods for opting out—by telephone,
on the Web, and by mail—and
summarizes the opt-out choices
available to the consumer in a clear and
easy-to-read format that the research
found consumers appreciated. Financial
institutions that provide opt-out forms
are not required to provide all the optout choices and methods described in
the Neptune opt-out form. The Agencies
expect that institutions may need to
tailor the opt-out page to reflect
accurately the institution’s particular
practices.34 The model form, for
example, includes information for the
customer’s account number as a means
of identifying both the customer and
account to which the opt-out should
apply. Institutions requiring consumers
with multiple account numbers to list
each account number to which the optout should apply should modify that
portion of the form. Institutions
requiring information other than an
account number should modify that
portion of the form. Institutions that
allow more than 30 days from issuing
the notice may insert that time period in
place of the number ‘‘30’’. The proposed
rule accordingly provides instructions
explaining permissible variations to
page three of the Neptune notice.
E. Additional Opt-Outs in the Model
Form
The third column in the disclosure
table in the proposed model form is
intended to provide flexibility for
financial institutions to include
additional opt-out choices that are not
required by Federal law. For example, a
financial institution may give its
customers the opportunity to limit
sharing for joint marketing. In that case,
the financial institution would answer
the question ‘‘Can you limit this
sharing?’’ in the far right column with
‘‘Yes (Check your choices, p. 3)’’ and
would describe the additional opt-out
choice on its opt-out form, for example
by stating, ‘‘Do not share my personal
34 See note 29. For institutions that choose to
consolidate the 624 notice into the model form and
offer this opt-out, the italicized language
accompanying the affiliate sharing opt-out choice
on page three of the proposed model form is
required only if an institution wants to limit the
time of the opt-out period, with 5 years the
minimum opt-out period required by the statute.
Where an institution elects to limit the time period
for which the opt-out is effective, it should look to
the Agencies’ affiliate marketing rule for guidance
on the manner and form in which to provide any
additional notice that would effectively permit a
consumer to renew or extend the opt-out period.
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information with other financial
institutions to jointly market to me.’’
Likewise, if a financial institution
wanted to offer its customers the
opportunity to opt out of its own
marketing, it could provide for that
option by answering ‘‘Yes’’ in the
appropriate box of the disclosure table
and by describing the opt-out choice on
the opt-out form, for example by stating
‘‘Do not share [or use] my personal
information to market to me.’’ To obtain
the safe harbor for use of the proposed
model form, an institution that uses the
disclosure table to show any additional
opt-out choice must include the opt-out
form on page three to provide
consumers with a method for opting
out. The Agencies specifically invite
comment on other opt-outs that
financial institutions may provide, and
on whether the Agencies should provide
model language based on the opt-out
provisions provided in the proposed
model form.
F. Appearance of the Model Form
In addition to the requirements that
the proposed model form be
comprehensible, clear and conspicuous,
and allow for easy comparison of
privacy practices among financial
institutions, the law requires that the
model form use an easily readable type
font. The prototype notice developed in
the Agencies’ phase one research and
shown here as the proposed model
form, reflects consideration of a number
of typographical factors in the design.35
Type size, type style, leading, x-height,
serif versus sans serif,36 upper and
lower case type, along with the page
layout—all play an important role in
designing a typeface that is highly
readable. Consumers who saw the
prototype notice during the research
process commented on how easy the
type was to see and read.37
35 The prototype notice developed in the
consumer research is 10 on 12 BK Avenir Book. The
‘‘10 on 12’’ means that the font size is 10 points,
and the leading (that is, the additional space
between the lines of type) is 2 points of spacing.
36 Serif typeface has small strokes at the ends of
the lines that form each letter. Sans serif typeface
does not have those small strokes.
37 Example 3 in this proposal illustrates the
different font sizes used in the prototype notice for
the title, headings, and key text. Thus, the word
‘‘FACTS’’ in the title is in 17-point type; the
remainder of the title is in 11-point; the Why, Why,
How, and Contact Us headings are in 14 point; the
headings in the disclosure table, the reasons in the
left column of the disclosure table, and the
questions in the left column of the FAQs are in
10.5-point; and the text in the body of the form is
in 10-point. This information shows the relative
sizes of the various elements of the prototype and
is intended only as a guide (and not a requirement)
to those institutions that elect to use the proposed
model form so that they can design the key
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All of these factors together affect the
readability of a document. Therefore, in
considering these various factors for the
design of an easily readable type font,
the Agencies are proposing 10-point
font as the minimum type size and
sufficient spacing between the lines of
type (leading). The Agencies are further
providing general guidance on type
styles.
Type size: The readability of type size
is highly dependent on the selection of
the type style. Some styles in 10-point
font are more readable than others in 12point font and appear larger because of
their design. Accordingly, the Agencies
are proposing 10-point type size as the
minimum size for use on the model
form.
Leading: Leading is the spacing
between lines of type, measured in
points. If the line spacing is too narrow,
the type is hard to read. In such a case,
the ascenders (such as the upward line
in the letter ‘‘h’’) and descenders (such
as the downward line in a ‘‘g’’) may
touch, blending the lines of type and
making it much harder to distinguish
the letters on the page. Research on the
legibility of typography indicates that
people read faster when text is set with
1 to 4 points of leading.38 The Agencies
are proposing a requirement that the
leading used allow for sufficient spacing
between the lines, but are not
mandating a specific amount.
Nevertheless, the Agencies are
providing these general
recommendations for use with the
model form: 10- or 11-point type should
have between 1 and 3 points of leading.
Twelve-point type should have between
2 and 4 points of leading.39
Type style and ‘‘x’’-height: Experts
differ on the question of the most
desirable type style. The model form
uses both sans serif and ‘‘monoweight’’
type, and upper and lower case lettering
in the body of the form. While much of
the printed material in the United States
and western Europe uses serif styles,
Web designers are increasingly using
sans serif type, as they have found that
serif type is harder to read in this new
medium. These changes in Web design
are also beginning to affect font styles in
printed materials. Accordingly, some
typography designers are now using
sans serif typefaces, as well as type with
a uniform thickness throughout the
letter (monoweight typeface), finding
such typefaces easier to read than those
with variable thickness. While a variety
of type styles would be suitable for the
model notice, the Agencies caution that
institutions that use idiosyncratic fonts
or highly stylized typefaces will not
meet the model form safe harbor
standard.
Larger x-height 40 makes a font appear
larger and thus more readable, and fonts
with larger x-heights are better for
smaller text. Research shows that our
eyes ‘‘scan the top of the letters’’ xheights during the normal reading
process, so that is where the primary
identification of each letter takes
place.’’ 41 Generally, a font with an xheight ratio of around .66 is easier to
read.42
The Agencies are not mandating a
particular type style or x-height in order
for a financial institution to obtain a safe
harbor. Nevertheless, based on the
research, the Agencies are providing
these general guidelines for type style in
the model form: For typefaces with a
smaller x-height, 11- or 12-point font
should be used; for typefaces with a
larger x-height, a 10-point font would be
sufficient.43 Fonts that satisfy the type
style and x-height guidelines for the
proposed model form include sans serif
fonts such as Tahoma, Century Gothic,
Myriad, Avant Garde, Bk Avenir Book,
ITS Franklin Gothic, Arial, and Gill
Sans, and serif fonts such as the
Chaparral Pro Family, Minion Pro,
Garamond, Monotype Bodoni, and
Monotype Century.44
For ease of reference, the following
table summarizes the recommendations
discussed here for institutions that
choose to use the model form and obtain
the safe harbor.
If
Then use
And use
And use font with
Font is 10-point ...............
Font is 11-point ...............
1–3 points leading .........
1–3 points leading .........
Monoweight typeface ...........
Monoweight typeface ...........
Font is 12-point ...............
2–4 points leading .........
Monoweight or variable typeface.
Large x-height sans serif (around .66 ratio).
Smaller x-height is acceptable; either serif or sans serif
(less than .66 ratio is acceptable).
Smaller x-height is acceptable; either serif or sans serif
(less than .66 ratio is acceptable).
G. Printing, Logos, and Color
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The Agencies recognize that financial
institutions have a strong interest in
ensuring that documents they provide to
the public have a distinctive look that
may be readily recognized by
consumers. Thus, a financial institution
that uses the proposed model form may
include its corporate logo on any of the
pages, so long as the logo design does
not interfere with the readability of the
model form or space constraints of each
page.
elements, such as the headings and title, larger than
the 10-point font size in the text.
38 Karen A. Schriver, Dynamics In Document
Design, 274 (1997).
39 Id. at 262; see also James Hartley, Designing
Instructional Text (1994); and Barbara Chaparro et
al., Reading Online Text: A Comparison of Four
White Space Layouts, 6(2) (2004).
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The model form used in the consumer
testing was printed on 8.5 by 11 inch
non-glossy paper, using varying shades
of black ink to achieve the black and
gray tones in the published prototype.
The Agencies propose printing each
page of the model form on one side of
an 8.5 by 11 inch piece of paper so that
each page of the model form can be
viewed simultaneously. The Agencies
seek comment on other formats that may
achieve the readability and ease of use
preferred by consumers.
The Agencies propose that
institutions using the model form use
white or light color paper (such as
cream) with black or suitable
contrasting color ink. Spot color is
permitted to achieve visual interest to
the model form, so long as the color
contrast is distinctive and the color does
not detract from the form’s readability.
The Agencies seek comment on
whether, how, and to what extent
institutions that elect to use the model
form will use logos and/or color.
40 The ‘‘x-height’’ is the height of the lower-case
‘‘x’’ in relation to full height letters, such as a
capital G. X-height is critical to type legibility.
41 Erik Spiekermann & E.M. Ginger, Stop Stealing
Sheep & Find Out How Type Works, 93 (1993).
42 See, e.g., Hewlett-Packard Corporation, Panose
Classification Metrics Guide (2006), available at
https://www.monotypeimaging.com/
productsservices/pan2.aspx.
43 See Schriver, supra note at 264; see also pp.
258–59.
44 A number of these font styles, including Arial,
Tahoma, Century Gothic, Garamond, and Bodoni,
are preloaded on commonly used operating systems
with most new personal computers. The other font
styles are commercially available as well.
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III. The Sample Clauses
The proposed model form is a
standardized notice that would replace
the Sample Clauses currently found in
Appendix A of the privacy rule. It could
be used by a financial institution at its
option to comply with requirements for
a clear and conspicuous privacy notice
that meets the content requirements in
sections l.6 and l.7 of the privacy
rule.45 Research to date indicates that
the language in the Sample Clauses is
confusing, and accordingly, the
Agencies propose to eliminate the
Sample Clauses from the privacy rule.
However, to ease the compliance
burden for those institutions that
currently have privacy notices based on
the Sample Clauses, the Agencies are
proposing a transition period of one
year after which financial institutions
would no longer obtain a safe harbor by
using the sample clauses. Privacy
notices using the Sample Clauses that
are delivered to consumers (either in
paper form or by electronic delivery
such as email) or, alternatively, are
posted electronically to meet the annual
notice requirement of section l.9(c),
would have a safe harbor for one year.
Privacy notices using the Sample
Clauses that are delivered or posted
electronically after the one-year
transition period would no longer
obtain the safe harbor. Since institutions
are required to send notices annually to
their customers, annual notices that are
delivered to consumers (either in paper
form or by electronic delivery such as
email) within the transition period
would continue to get the safe harbor
until the next annual privacy notice is
due one year later.46 The Sample
Clauses would be rescinded one year
after the transition period ends.
The Agencies note that the SEC’s
privacy rule does not provide a safe
harbor for financial institutions that use
the Sample Clauses. Rather, the Sample
Clauses provide guidance concerning
the SEC privacy rule’s application in
ordinary circumstances.47 Consistent
45 The Agencies are also proposing conforming
amendments to sections l.2, l.6, and l.7 of the
privacy rule and to the Appendix.
46 For example, if an institution provides a notice
using the Sample Clauses on day 361 after the
effective date of the rule, it would continue to have
the safe harbor for one year until its next annual
notice is due. If an institution provides a notice
using the Sample Clauses on day 369 after the
effective date of the rule, it would not obtain the
safe harbor. Privacy notices using the Sample
Clauses posted on an institution’s Web site to meet
the annual notice requirements of section l.9(c)
would no longer get the safe harbor beginning one
year after the final rule becomes effective.
47 See SEC privacy rule, section 248.2(a). The
facts and circumstances of each individual situation
determine whether use of the Sample Clauses
constitutes compliance with the SEC’s privacy rule.
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with this proposal, the SEC proposes
that one year after the end of the
transition period, the Sample Clauses
would be rescinded and no longer
provide guidance regarding the rule’s
application to financial institutions
subject to the SEC’s privacy rule.
IV. Proposed Effective Dates
The provisions of the final rule will
be effective [DATE OF PUBLICATION
OF THE FINAL RULE], with the
following exceptions:
Sec. l.6, paragraph (g) will be
effective [DATE OF PUBLICATION OF
THE FINAL RULE] until [DATE 2
YEARS AFTER PUBLICATION OF THE
FINAL RULE].
Newly redesignated Appendix B will
be effective [DATE OF PUBLICATION
OF THE FINAL RULE] until [DATE 2
YEARS AFTER PUBLICATION OF THE
FINAL RULE].
14955
modifications that could be made to
page one and/or page three in
accordance with legal requirements and
the intent to keep the table on the first
page of the form.
4. The extent to which financial
institutions intend to incorporate the
FCRA section 624 disclosure and optout for affiliate marketing in the model
form, with an explanation of why or
why not, and the time period they may
offer to consumers for the opt-out
period.
5. Whether financial institutions
should be required to alert consumers to
changes in an institution’s privacy
practices as part of the model form.
B. Format of the Model Form
1. Whether each page of the proposed
model form should be required to be on
a separate piece of paper or whether
another format could also allow
consumers to readily see all the
V. Request for Comments
information in the model form at the
The Agencies seek comment on all
same time.
aspects of the proposed model form.
2. Whether the guidance on easily
The Agencies also invite commenters to readable type font in the instructions is
submit any additional consumer
helpful and/or sufficient for institutions
research that may inform the statutory
that use the proposed model form.
requirements. Commenters proposing
3. What size paper would be
alternative model notices or elements of appropriate for the model form while
a notice should submit any available
conforming to the guidance for easily
supporting consumer research and
readable type font and layout.
4. Whether financial institutions want
documentation demonstrating that these
to use color and/or logos on the
alternatives meet the statutory
proposed model form, and the manner
requirements. The Agencies expect to
and extent to which they would use
do additional testing before finalizing a
them without conflicting with
model form. We solicit comment on
readability of the form and space
particular approaches to consumer
requirements.
testing for the Agencies to consider.
The Agencies particularly seek
C. Additional Information
comment on the following issues:
1. The extent to which financial
A. Content of the Model Form
institutions subject to the GLB Act are
1. Whether a commenter believes
likely to use the proposed model form,
particular aspects of the form are not
including a detailed explanation of why
clear and conspicuous or
the commenter does or does not expect
comprehensible; and, if so, identify
financial institutions to use the form.
2. Particular approaches to additional
those aspects and explain in detail the
consumer testing of the model form that
basis for that conclusion.
2. Whether financial institutions can
the Agencies should consider.
3. The proposal to replace the Sample
accurately disclose their information
Clauses with the proposed model form,
sharing practices by using the
standardized provisions and vocabulary including—(1) the transition period
after which use of these clauses no
in the proposed model form, including
longer qualifies for a safe harbor, or, for
whether the proposed disclosure table
institutions subject to the SEC’s privacy
provides a financial institution with
rule, guidance concerning the rule’s
sufficient flexibility to disclose its
sharing practices, or any additional opt- application and (2) whether the
Agencies should retain Sample Clauses
outs it offers, including a detailed
A–1, A–3, and A–7, or develop model
explanation of why or why not.
3. The extent to which modifications
clauses to replace those sample clauses,
to the opt-out form are necessary for a
for use as a safe harbor only by those
financial institution to describe its
institutions that provide the simplified
information practices accurately,
notice described in section l.6(c)(5)
facilitate consumer use of the opt-out
(NCUA 716.6(e)(5)) of the privacy rule.
4. Whether the Agencies should
form, or offer additional opt-outs,
develop a Web-based design for those
including an explanation of the
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financial institutions that would like to
use an electronic version of the
proposed model form, and if so,
whether institutions have suggestions
for particular design and/or technical
considerations.
5. Whether the Agencies should
develop and make available on their
Web sites a readily accessible and
downloadable model form with
‘‘fillable’’ fields for institutions that
wish to use the model form to create
their own privacy notices; if so, whether
institutions would use this
downloadable model form; and whether
it would be useful, particularly for
smaller institutions that want to obtain
the safe harbor.
6. Whether an SEC-regulated entity
and an affiliated institution regulated by
another Agency that intend to provide a
joint privacy notice should be able to
choose to rely on either the SEC model
privacy form or the model privacy form
proposed by the other Agency.48
7. The Agencies are aware that many
institutions, but not all, currently
request the customer to provide his or
her account number or Social Security
number (or other personal information,
separately or in conjunction with such
information) in order to opt out,
whether by toll-free telephone, by
electronic means such as e-mail, or by
regular mail. Do institutions need that
information in order to process opt-out
requests, or would the customer’s name
and address alone, or the customer’s
name, address, and a truncated account
number for a single account, be
sufficient to process opt-out requests,
including for customers with multiple
accounts at the same institution? Should
the Agencies consider omitting a line for
such information on the opt-out page for
the model privacy form in order to
better protect customers and make it
easier to opt out? Alternatively, should
the opt-out page on the model form
contain a line for a truncated account
number or other identifying
information?
The SEC specifically requests the
following additional comment from its
regulated entities:
1. Whether the standardized
provisions and vocabulary in the
proposed model form for SEC-regulated
financial institutions are sufficient to
allow these financial institutions
accurately to disclose their information
sharing practices, and specifically on
the terms used in: (a) the description of
48 As noted above, see supra notes 26, 33, the SEC
model privacy form provides slightly modified
terms on pages one and two of the model form,
which include the range of information typically
collected by brokers, dealers, investment advisers
registered with the SEC, and investment companies.
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the types of personal information that
may be collected (in the key frame on
page one), and (b) the examples of
sources of information collection (in the
FAQ on sharing practices on page two).
The SEC requests that commenters who
believe the proposed terms are not
sufficient suggest alternative or
additional terms that would be more
accurate and explain why those terms
would more accurately reflect typical
information collection and sharing
practices for brokers, dealers,
investment advisers registered with the
SEC, and investment companies.
2. Whether institutions should be able
to omit certain terms that may not apply
to their information collection practices
or their sources of information.
VI. Regulatory Flexibility Act
The Regulatory Flexibility Act
(‘‘RFA’’), 5 U.S.C. 601–612, requires an
agency to provide an Initial Regulatory
Flexibility Analysis (‘‘IRFA’’) with a
proposed rule and a Final Regulatory
Flexibility Analysis (‘‘FRFA’’) with the
final rule, if any, unless the agency
certifies that the rule would not have a
significant economic impact on a
substantial number of small entities. See
5 U.S.C. 603–605. Because the use of the
model form issued in this proposal is
optional, the Agencies do not expect
that the rule will have a significant
economic impact on a substantial
number of small entities. However,
because the statute creates a new safe
harbor for institutions by replacing the
Sample Clauses in the current rule, with
a model form, we have determined that
it is appropriate to publish the following
IRFA in order to inquire into the impact
of the proposed rule on small entities.
A. Reasons for the Proposed Action
The Agencies are issuing this
proposed rule for comment because the
Regulatory Relief Act specifically
requires them, no later than April 11,
2007, to publish for comment a model
form that financial institutions may use
as a safe harbor to satisfy their notice
requirements under the Agencies’
existing privacy rule.
B. Objectives of, and Legal Basis for, the
Proposed Action
The goal of the proposed amendments
is to satisfy the requirements of section
728 of the Regulatory Relief Act, which
requires that the Agencies propose a
model form that is comprehensible,
clear and conspicuous, and succinct.
The final model form that the Agencies
adopt after reviewing comments would,
if properly used, serve as a safe harbor
for satisfying the privacy rule’s
requirements regarding content of
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privacy notices. The Act also requires
that the proposed model form enable
consumers easily to identify a financial
institution’s sharing practices and
compare it with others.
As indicated in Section I of this
release, the amendments to Appendix A
of the Agencies’ privacy rule are
proposed pursuant to the authority set
forth in § 503 (as amended by section
728 of the Regulatory Relief Act) and
§ 504 of the GLB Act.49
C. Small Entities Subject to the
Proposed Rule Amendments
The proposed amendments to
Appendix A and conforming
amendments to sections l.2, l.6, and
l.7 of the Agencies’ privacy rules could
potentially affect financial institutions,
including financial institutions that are
small businesses or small organizations,
that choose to rely on the proposed
model privacy form as a safe harbor.
1. OCC. The OCC estimates that 1,050
insured national banks, uninsured
national banks and trust companies, and
foreign branches and agencies are small
entities for purpose of the Regulatory
Flexibility Act.
2. Board. The Board estimates that
473 state member banks are small
entities for purposes of the Regulatory
Flexibility Act.
3. FDIC. The FDIC estimates that
3,302 state nonmember banks are small
entities for purposes of the Regulatory
Flexibility Act.
4. OTS. The OTS estimates that 429
small savings associations are small
entities for purposes of the Regulatory
Flexibility Act.
5. NCUA. The Regulatory Flexibility
Act requires NCUA to prepare an
analysis to describe any significant
economic impact a regulation may have
on a substantial number of small credit
unions (primarily those under $10
million in assets). The NCUA estimates
that 3,805 credit unions are small
entities for purposes of the Regulatory
Flexibility Act.
6. FTC. Determining a precise
estimate of the number of small entities
that are financial institutions within the
meaning of the proposed rule is not
readily feasible. The GLB Act does not
identify for purposes of the
Commission’s jurisdiction any specific
49 The SEC also is proposing the amendments
under section 504 of the GLB Act [15 U.S.C. 6804],
section 23 of the Securities Exchange Act of 1934
[15 U.S.C. 78w], section 38(a) of the Investment
Company Act of 1940 [15 U.S.C. 80a–37(a)], and
section 211 of the Investment Advisers Act of 1940
[15 U.S.C. 80b–11].
The CFTC also is proposing the amendments
under Section 504 of the GLB Act [15 U.S.C. 6804],
and Sections 5g and 8a(5) of the Commodity
Exchange Act [7 U.S.C. 7b–2, 12a(5)].
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category of financial institution. In the
absence of such information, there is no
way to estimate precisely the number of
affected entities that share nonpublic
personal information with nonaffiliated
third parties or that establish customer
relationships with consumers and
therefore assume greater disclosure
obligations.
7. CFTC. The CFTC is unable to
determine a precise estimate of its
registrants that are small entities, or that
would be using the model form.
8. SEC. The SEC estimates that 911
broker-dealers, 210 investment
companies registered with the
Commission, and 710 investment
advisers registered with the Commission
are small entities for purposes of the
Regulatory Flexibility Act.50
Because use of the model privacy
form would be entirely voluntary, the
Agencies have no way to estimate how
many small financial institutions would
use it.51 The Agencies expect, however,
that small financial institutions,
particularly those that do not have
permanent staff available to address
compliance matters associated with the
privacy rule, would be relatively more
likely to rely on the model privacy form
than larger institutions. We believe that
most financial institutions currently
have legal counsel review their privacy
notices for compliance with the GLB
Act, the FCRA, and the privacy rule. We
believe that a financial institution that
uses the model form for its privacy
notice would need little, if any, review
by legal counsel because the proposed
regulation does not permit institutions
to vary the form to obtain the benefit of
a safe harbor, except as necessary to
50 For purposes of the Regulatory Flexibility Act,
under the Securities Exchange Act of 1934 a small
entity is a broker or dealer that (i) had total capital
of less than $500,000 on the date in its prior fiscal
year as of which its audited financial statements
were prepared or, if not required to file audited
financial statements, on the last business day of its
prior fiscal year, and (ii) is not affiliated with any
person that is not a small entity and is not affiliated
with any person that is not a small entity. 17 CFR
240.0–1. Under the Investment Company Act of
1940, a ‘‘small entity’’ is an investment company
that, together with other investment companies in
the same group of related investment companies,
has net assets of $50 million or less as of the end
of its most recent fiscal year. 17 CFR 270.0–10.
Under the Investment Advisers Act of 1940, a small
entity is an investment adviser that ‘‘(i) manages
less than $25 million in assets, (ii) has total assets
of less than $5 million on the last day of its most
recent fiscal year, and (iii) does not control, is not
controlled by, and is not under common control
with another investment adviser that manages $25
million or more in assets, or any person that had
total assets of $5 million or more on the last day
of the most recent fiscal year.’’ 17 CFR 275.0–7.
51 The Agencies have requested comment on the
likelihood that financial institutions would use the
model privacy form. See supra section V.
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identify their sharing and opt-out
policies.
D. Reporting, Recordkeeping, and Other
Compliance Requirements
The proposed rule does not itself
impose any additional recordkeeping,
reporting, disclosure, or compliance
requirements. Financial institutions,
including small entities, have been
required to provide notice to consumers
about the institution’s privacy policies
and practices since July 1, 2001 (or
March 31, 2002 in the case of the CFTC).
The proposed amendments would not
affect these requirements and financial
institutions would be under no
obligation to modify their current
privacy notices as a result of the
proposed amendments. Instead, the
amendments propose a specific model
privacy form that a financial institution
may use to comply with notice
requirements under the GLB Act, the
FCRA (as amended by the FACT Act),
and the privacy rule. Nonetheless, if the
proposed amendments are adopted,
some of the financial institutions that
rely on the Sample Clauses in the
current privacy rules’ appendixes may
wish to transition to the proposed
model form and may incur some small,
incremental costs in making this
transition.52 The Agencies expect,
however, that the availability of a
standardized model form would offset
these costs because the form’s
standardized formatting and language
would make it easier for institutions to
prepare and revise their privacy
policies.
E. Duplicative, Overlapping, or
Conflicting Federal Rules
We believe there are no federal rules
that duplicate, overlap, or conflict with
the proposed amendments. In fact, the
Agencies have designed the model form
so that a financial institution may use it
to satisfy disclosure requirements for
both the GLB Act and the FCRA (as
amended by the FACT Act).
F. Significant Alternatives
The RFA directs the Agencies to
consider significant alternatives that
would accomplish the stated objectives,
while minimizing any significant
adverse impact on small entities. In
connection with the proposed
amendments, we considered the
following alternatives:
1. Different reporting or compliance
standards. As noted above, the
52 We believe that institutions review their
privacy policies annually, and the costs associated
with this annual review, including professional
costs, for compliance are likely to be the same as
the costs to complete the proposed model form.
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Regulatory Relief Act requires the
Agencies to publish ‘‘a’’ model form
that, among other things, will facilitate
comparison of the information sharing
practices of different financial
institutions. In light of these statutory
requirements, the Agencies are
proposing only one model form, which
includes alternative language in some
places that allows a financial institution
to accurately describe its particular
information sharing practices. The
specific model form that the Agencies
are proposing was developed as part of
a careful and thorough consumer testing
process designed to produce a clear,
comprehensible, and comparable notice.
The proposed model form emerged as
the most effective of several notice
formats considered as part of this
testing. Although the Agencies know of
no other model privacy notice that has
been developed in this manner, we are
specifically inviting comments about
alternative model notices or elements of
notices, along with supporting research
and documentation. The Agencies will
carefully consider any such submissions
before adopting a final model form.
2. Clarification, consolidation, or
simplification of reporting and
compliance requirements. The Agencies
believe that the proposed model form
would simplify the reporting
requirements for all entities, including
small entities, that choose to use the
model form. We anticipate that financial
institutions that choose to use the
proposed model form would spend less
time preparing notices than if they had
to draft one on their own. Because the
model form was developed as part of a
consumer testing process, it is difficult
for the Agencies to further clarify,
consolidate, or simplify the model
notice without compromising the
research findings.
3. Performance rather than design
standards. Section 728 of the Regulatory
Relief Act specifically requires that the
Agencies propose a model form. The
model form is an alternative means of
providing a privacy notice that
institutions may choose to use. The
privacy rule does not mandate the
format of privacy notices; thus neither
the rule nor the proposed amendment
would impose a design standard.
4. Exempting small entities. We
believe that an exemption for small
entities would not be appropriate or
desirable. The Agencies note that the
model form is available for use at the
discretion of all financial institutions,
including small institutions. Moreover,
two key objectives of the proposed
model form are that (1) consumers can
understand an institution’s information
sharing practices and (2) they may more
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easily compare financial institutions’
sharing practices and policies across
privacy notices. An exemption for small
entities would directly conflict with
both of these key objectives, particularly
enabling comparison across notices.
G. Solicitation of Comments
We encourage the submission of
comments with respect to any aspect of
this IRFA. In particular, we request
comments regarding: (i) The number of
small entities that would be affected by
the proposed amendments; (ii) the
existence or nature of the potential
impact of the proposed amendments on
small entities discussed in the analysis;
(iii) how to quantify the impact of the
proposed amendments; and (iv) the
consideration of alternatives.
Commenters are asked to describe the
nature of any impact and provide
empirical data supporting the extent of
the impact. As noted above in Section
V, the Agencies specifically request
comment on whether a downloadable
version of the proposed model form
would be useful for financial
institutions, and particularly small
entities that would like to take
advantage of the safe harbor. All
comments on this IRFA will be
considered in the preparation of the
Final Regulatory Flexibility Analysis, if
the proposed amendments are adopted.
OCC and OTS Executive Order 12866
Determination
The OCC and OTS each has
determined that its portion of the
proposed rulemaking is not a significant
regulatory action under Executive Order
12866.
OCC and OTS Executive Order 13132
Determination
The OCC and OTS each has
determined that its portion of the
proposed rulemaking does not have any
federalism implications, as required by
Executive Order 13132.
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VII. Paperwork Reduction Act
NCUA Executive Order 13132
Determination
Executive Order 13132 encourages
independent regulatory agencies to
consider the impact of their actions on
State and local interests. In adherence to
fundamental federalism principles, the
NCUA, an independent regulatory
agency as defined in 44 U.S.C. 3502(5)
voluntarily complies with the Executive
Order. The proposed rule would not
have substantial direct effects on the
States, on the connection between the
national government and the States, or
on the distribution of power and
responsibilities among the various
levels of government. The NCUA has
determined that this proposed rule does
not constitute a policy that has
federalism implications for purposes of
the Executive Order.
The final rules governing the privacy
of consumer financial information
contain disclosures that are considered
collections of information under the
Paperwork Reduction Act (PRA, 44
U.S.C. 3501 et seq.). Before the Agencies
issued their privacy rules, they obtained
approval from OMB for the collections.
OMB control numbers for the
collections appear below. These
proposed rules do not introduce any
new collections of information into the
Agencies’ privacy rules, nor do they
amend the rules in a way that
substantively modifies the collections of
information that OMB has approved.
Therefore, no PRA submissions to OMB
are required.
OCC: Control number 1557–0216.
Board: Control number 7100–0294.
FDIC: Control number 3064–0136.
OTS: Control number 1550–0103.
NCUA: Control number 3133–0163
(NCUA in separate submissions to OMB
is currently in the process of requesting
reinstatement, with revisions due to the
decrease in the number of respondent
credit unions, to this number.)
FTC: Control number 3084–0121.
SEC: Control number 3235–0537.
CFTC: Control number 3038–0055.
OCC and OTS Unfunded Mandates
Reform Act of 1995 Determination
Section 202 of the Unfunded
Mandates Reform Act of 1995, Public
Law 104–4 (Unfunded Mandates Act)
requires that an agency prepare a
budgetary impact statement before
promulgating a rule that includes a
Federal mandate that may result in
expenditure by State, local, and tribal
governments, in the aggregate, or by the
private sector, of $100 million or more
in any one year. If a budgetary impact
statement is required, section 205 of the
Unfunded Mandates Act also requires
an agency to identify and consider a
reasonable number of regulatory
alternatives before promulgating a rule.
However, the Unfunded Mandates Act
provisions do not apply to regulations
that incorporate requirements
specifically set forth in law. Because
this notice of proposed rulemaking is
issued pursuant to section 728 of the
Regulatory Relief Act, the OTS and OCC
are not required to conduct an
Unfunded Mandates Analysis for this
rulemaking. Nevertheless, the OCC and
OTS each has determined that this
proposed rule will not result in
expenditures by State, local, and tribal
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governments, or by the private sector, of
$100 million or more. Accordingly,
neither the OCC nor the OTS has
prepared a budgetary impact statement
or specifically addressed the regulatory
alternatives considered.
SEC Cost Benefit Analysis
The SEC is sensitive to the costs and
benefits imposed by its rules. As
discussed above, the amendments the
Agencies are proposing today would
replace the sample clauses included in
Regulation S–P’s Appendix A (17 CFR
part 248, appendix A) with a model
privacy form that financial institutions
could choose to provide to consumers.
The proposed amendments are designed
to implement section 728 of the
Regulatory Relief Act. This Act directs
the Agencies to ‘‘jointly develop a
model form which may be used, at the
option of the financial institution, for
the provision of disclosures under
[section 503 of the GLB Act].’’ Use of the
model form would be voluntary so a
financial institution could itself
determine the benefits and costs in
deciding whether using the model form
would be suitable for its business and
customers. Moreover, a financial
institution that elected to use the model
privacy form would benefit from the
safe harbor it provides for disclosures
required under the GLB Act. There
would be no incremental costs of the
information requirements for the
proposed model privacy form because
the disclosures are already required
under Regulation S–P. However,
financial institutions could incur some
personnel costs in implementing the
proposed model form. We expect these
would be minimal because the language
and format in the form are standardized
and particularly if the form could be
downloaded from a Web site.53
Financial institutions can only
customize very limited sections of the
model privacy form. Insofar as the
Sample Clauses in current Regulation
S–P may have some value to some
financial institutions, their phase-out
under the proposed amendments to the
rule could create some costs to those
institutions. If financial institutions,
including SEC-regulated institutions,
make widespread use of the model
privacy form, we anticipate that
consumers will benefit from notices that
are more comprehensible and easier to
compare and use.
53 We have asked for comment in section V on
whether a downloadable version of the model form
would be useful.
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A. Benefits
We anticipate that brokers, dealers,
investment advisers registered with the
SEC, and investment companies would
benefit from the proposed model
privacy form’s standardized formatting
and language. The notice requirements
of Regulation S–P have been effective
since July 1, 2001, and would not be
altered by the proposed amendments,
but new brokers, dealers, investment
companies, and registered investment
advisers would be able to use the model
privacy form without investing the time
and resources previously necessary to
develop their own notices. We believe
that institutions currently review their
Regulation S–P privacy policies
annually. To the extent that these
institutions are required to change their
policies to reflect changes in their
privacy practices, they may find it easier
to use the proposed model privacy form
as a revised or annual privacy notice
rather than to revise their existing
notices. In addition, the SEC expects
that revisions to an institution’s privacy
policies would be easier to record in the
model form’s standardized format. The
SEC also anticipates that a financial
institution that chooses to use the model
notice would need little, if any, ongoing
review by legal counsel because an
institution cannot vary the form except
as necessary to identify certain specific
sharing and opt-out policies.
Appendix A of Regulation S–P
currently contains sample clauses that
the SEC has said provide guidance in
ordinary circumstances. The SEC has
said, however, that the ‘‘facts and
circumstances of each individual
situation’’ will determine whether ‘‘use
of a sample clause’’ constitutes
compliance.54 In contrast, if the
proposed amendments are adopted,
SEC-regulated institutions would
benefit from the certainty that proper
use of the model notice entitles them to
a safe harbor for disclosures required
under the GLB Act and FCRA.
Finally, as discussed more fully in
section I.B above, the proposed model
form was developed in an extensive
consumer research testing process that
evaluated consumers’ ability to
comprehend, use, and compare privacy
notices. The SEC anticipates therefore
that if financial institutions choose to
use the proposed model form,
consumers’ comprehension and their
ability to use and compare privacy
policies would be enhanced.
Institutions also might benefit from
consumers’ enhanced ability to
understand and use the notices to the
54 See
17 CFR 248.2(a).
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extent that consumers have more trust
and confidence in an institution’s
privacy policies because the consumers
understand those policies.
B. Costs
While the proposed amendments
would not affect Regulation S–P’s
substantive requirements, and financial
institutions would be under no
obligation to modify their current
privacy notices, we believe that
financial institutions that elect to use
the model privacy form could incur
some small, incremental costs in making
the transition from their current notices
to the proposed model form. These costs
could include staff time to review the
model form and its instructions and
complete the proposed form. As noted
above, we anticipate there would be
minimal computer costs associated with
using the form, particularly if the form
could be downloaded from a Web site.
We also believe that a financial
institution that would use the model
privacy form would need little, if any,
review by legal counsel because almost
all the disclosures in the form are
mandated. Institution-specific
information consists of contact
information, ‘‘yes’’ or ‘‘no’’ answers and
brief descriptions, as necessary, of the
types of entities with which they share
information. Moreover, we believe that
financial institutions currently review
their privacy polices annually, and we
anticipate that the costs associated with
this annual review would likely be the
same as the costs of completing the
model form. Although there may be
some costs to firms that currently rely
on the sample clauses for guidance in
preparing their privacy notices, we
expect those costs to be minimal. As
noted above, we believe that financial
institutions take approximately the
same time to prepare a notice using the
proposed form as they currently take to
review annual notices. Moreover, the
Agencies are proposing to give financial
institutions one year in which they can
continue to rely on the Sample Clauses
as guidance, which should allow time to
minimize the costs of transition for
institutions that would transition to the
model privacy form. The SEC requests
commenters to provide data on these
and any other costs of transition or
implementation, and to specify the type
of financial institution (broker, dealer,
investment adviser registered with the
Commission, or investment company)
that would incur the estimated costs.
As discussed above, we cannot
estimate the number of institutions that
would take advantage of the safe harbor.
Accordingly, we cannot estimate the
overall costs to broker-dealers,
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investment advisers registered with the
Commission, and investment companies
that may use the proposed model form.
C. Request for Comments
The SEC requests comment on the
potential costs and benefits of the
proposed amendments to Appendix A
of Regulation S–P. The SEC specifically
requests comment on the costs of each
item discussed above that institutions
could incur in using the model form and
whether any of those costs would differ
if the form were downloadable from a
Web site. Commenters should specify
the type of institution associated with
estimates of cost and benefits. The SEC
encourages commenters to identify,
discuss, analyze, and supply relevant
data regarding any additional costs and
benefits. For purposes of the Small
Business Regulatory Enforcement
Fairness Act of 1996,55 the SEC also
requests information regarding the
potential impact of the proposals on the
U.S. economy on an annual basis.
SEC Consideration of Burden on
Competition
Securities Exchange Act Section
23(a)(2) requires the SEC, in adopting
rules under that Act, to consider the
impact that any such rule would have
on competition.56 Section 23(a)(2) also
prohibits the SEC from adopting any
rule that would impose a burden on
competition not necessary or
appropriate in furtherance of the
purposes of the Securities Exchange
Act.
As discussed above, the proposed
amendments to Regulation S–P,
including the proposed model form, are
designed to comply with section 728 of
the Regulatory Relief Act, mandating
that the Agencies propose a model form
that is comprehensible, clear and
conspicuous, and succinct. If adopted,
SEC-regulated institutions would be
able to use the model form in order to
comply with the notice requirements
under the GLB Act, the FCRA, and
Regulation S–P.
The SEC does not expect the proposed
amendments to have a significant
impact on competition, and believes
that any effect on competition would be
favorable. Use of the proposed model
form would be voluntary, permitting a
financial institution to determine
whether using the model form would
enhance its competitive position. All
brokers and dealers, investment
companies, and registered investment
advisers would be able to use the model
form and take advantage of the safe
55 Pub.
56 See
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15 U.S.C. 78w(a)(2).
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harbor. Other financial institutions
would be able to use the form and take
advantage of the safe harbor under
comparable rules proposed by the other
Agencies. Under the Regulatory Relief
Act, the Agencies have worked in
consultation in order to ensure the
consistency and comparability of the
proposed amendments. Therefore, all
financial institutions would have the
same opportunity to use the model form
and rely on the safe harbor.
Further, if financial institutions
choose to use the proposed model form,
the proposed amendments could
promote competition by enabling
consumers more easily to understand
and compare competing institutions’
privacy policies. The SEC also
anticipates that the proposed model
form’s standardized formatting would
reduce the relative burden of
compliance on smaller financial
institutions, allowing them to compete
more effectively with larger institutions
that are more likely to have a dedicated
compliance staff. As such, the SEC
expects any small impact on
competition caused by the proposed
amendments would be beneficial. We
request comment on whether the
proposal, if adopted, would have an
impact or burden on competition.
Commenters are requested to provide
empirical data and other factual support
for their views if possible.
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NCUA: The Treasury and General
Government Appropriations Act, 1999—
Assessment of Federal Regulations and
Policies on Families
The NCUA has determined that this
proposed rule would not affect family
well-being within the meaning of
section 654 of the Treasury and General
Government Appropriations Act, 1999,
Pub. L. 105–277, 112 Stat. 2681 (1998).
CFTC Cost-Benefit Analysis
Section 15 of the Commodity
Exchange Act requires the CFTC to
consider the costs and benefits of its
action before issuing a new regulation
under the Act. The CFTC understands
that, by its terms, section 15 does not
require the CFTC to quantify the costs
and benefits of a new regulation or to
determine whether the benefits of the
proposed regulation outweigh its costs.
Nor does it require that each proposed
rule be analyzed piecemeal or in
isolation when that rule is a component
of a larger package of rules or rule
revisions. Rather, section 15 simply
requires the CFTC to ‘‘consider the costs
and benefits’’ of its action.
Section 15 further specifies that costs
and benefits shall be evaluated in light
of five broad areas of market and public
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concern: Protection of market
participants and the public; efficiency,
competitiveness, and financial integrity
of futures markets; price discovery;
sound risk management practices; and
other public interest considerations.
Accordingly, the CFTC could in its
discretion give greater weight to any one
of the five enumerated areas of concern
and could in its discretion determine
that, notwithstanding its costs, a
particular rule was necessary or
appropriate to protect the public interest
or to effectuate any of the provisions or
to accomplish any of the purposes of the
Act.
The CFTC has considered the costs
and benefits of the proposed model form
as a totality. The form provides a
voluntary alternative means of
complying with existing requirements of
the privacy provisions of the GLB Act
and section 5g of the CEA, and thus
imposes no mandatory new costs. The
CFTC solicits comment on the
transitional costs that may be incurred
by institutions electing to use the model
form, including costs in addition to
those already imposed. The CFTC
believes that the model form should
benefit futures industry consumer
customers in better understanding a
financial institution’s privacy policies,
and may facilitate customers in
comparing the privacy policies of
financial institutions. The Commission
invites public comment on its
application of the cost-benefit provision.
Commenters also are invited to submit
any data that they may have quantifying
the costs and benefits of the proposed
rules with their comment letters.
List of Subjects
12 CFR Part 40
Banks, banking, Consumer protection,
National banks, Privacy, Reporting and
recordkeeping requirements.
12 CFR Part 216
Banks, banking, Consumer protection,
Foreign banking, Holding companies,
Privacy, Reporting and recordkeeping
requirements.
12 CFR Part 332
Banks, banking, Consumer protection,
Foreign banking, Privacy, Reporting and
recordkeeping requirements.
12 CFR Part 573
Consumer protection, Privacy,
Reporting and recordkeeping
requirements, Savings associations.
12 CFR Part 716
Consumer protection, Credit unions,
Privacy, Reporting and recordkeeping
requirements.
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16 CFR Part 313
Consumer protection, Credit, Privacy,
Reporting and recordkeeping
requirements, Trade practices.
17 CFR Part 160
Brokers, Consumer protection,
Privacy, Reporting and recordkeeping
requirements.
17 CFR Part 248
Brokers, Consumer protection,
Investment companies, Privacy,
Reporting and recordkeeping
requirements, Securities.
Office of the Comptroller of the
Currency
12 CFR Chapter I
Authority and Issuance
For the reasons set forth in the joint
preamble, part 40 of chapter I of title 12
of the Code of Federal Regulations is
proposed to be revised as follows:
PART 40—PRIVACY OF CONSUMER
FINANCIAL INFORMATION
1. The authority citation for part 40
continues to read as follows:
Authority: 12 U.S.C. 93a; 15 U.S.C. 6801 et
seq.
2. Revise § 40.2 to read as follows:
§ 40.2
Model privacy form and examples.
(a) Model privacy form. Use of the
model privacy form in Appendix A of
this part, consistent with the
instructions in Appendix A, constitutes
compliance with the notice content
requirements of §§ 40.6 and 40.7 of this
part, although use of the model privacy
form is not required.
(b) Examples. The examples in this
part are not exclusive. Compliance with
an example, to the extent applicable,
constitutes compliance with this part.
3. In § 40.6, revise paragraph (f) and
add paragraph (g) to read as follows:
§ 40.6 Information to be included in
privacy notices.
*
*
*
*
*
(f) Model privacy form. Pursuant to
§ 40.2(a) of this part, a model privacy
form that meets the notice content
requirements of this section is included
in Appendix A of this part.
(g) Sample clauses. Sample clauses
illustrating some of the notice content
required by this section are included in
Appendix B of this part. Use of a sample
clause in a privacy notice provided on
or before [DATE ONE YEAR
FOLLOWING THE DATE OF
PUBLICATION OF THE FINAL RULE],
to the extent applicable, constitutes
compliance with this part.
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§ 40.7 Form of opt-out notice to
consumers; opt-out methods.
*
*
*
*
(i) Model privacy form. Pursuant to
§ 40.2(a) of this part, a model privacy
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*
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form that meets the notice content
requirements of this section is included
in Appendix A of this part.
Appendix A [Redesignated as Appendix
B]
5. Redesignate Appendix A as
Appendix B.
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6. Add new Appendix A to read as
follows:
Appendix A to Part 40—Model Privacy Form
A. The Model Privacy Form
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4. In § 40.7, add paragraph (i) to read
as follows:
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B. General Instructions
1. How the Model Privacy Form Is Used
The model form may be used, at the option
of a financial institution, including a group
of financial holding company affiliates that
use a common privacy notice, to meet the
content requirements of the privacy notice
and opt-out notice set forth in sections 40.6
and 40.7 of this part.
(Note that disclosure of certain
information, such as assets, income, and
information from a consumer reporting
agency, may give rise to obligations under the
Fair Credit Reporting Act [15 U.S.C. 1681–
1681x] (FCRA), such as a requirement to
permit a consumer to opt out of disclosures
to affiliates or designation as a consumer
reporting agency if disclosures are made to
nonaffiliated third parties.)
2. The Contents of the Model Privacy Form
The model form consists of two or three
pages, depending on whether a financial
institution shares in a manner that requires
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it to provide a third page with opt-out
information.
(a) Page One. The first page consists of the
following components:
(1) The title.
(2) The key frame (Why?, What?, How?).
(3) The disclosure table (‘‘Reasons we can
share your personal information’’).
(4) Contact information.
(b) Page Two. The second page consists of
the following components:
(1) The title.
(2) The Frequently Asked Questions on
sharing practices.
(3) The definitions.
(c) Page Three. The third page consists of
a financial institution’s opt-out form.
3. The Format of the Model Privacy Form
The model form is a standardized form,
including page layout, page content, format,
style, pagination, and shading. No other
information may be included in the model
form, and the model form may be modified
only as described below.
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(a) Easily readable type font. Financial
institutions that use the model form must use
an easily readable type font. Easily readable
type font includes a minimum of 10-point
font and sufficient spacing between the lines
of type.
(b) Logo. A financial institution may
include a corporate logo on any page of the
notice, so long as it does not interfere with
the readability of the model form or the space
constraints of each page.
(c) Page size and orientation. Each page of
the model form must be printed on one side
of an 8.5 by 11 inch paper in portrait
orientation.
(d) Color. The model form may be printed
on white or light color paper (such as cream)
with black or suitable contrasting color ink.
Spot color may be used to achieve visual
interest, so long as the color contrast is
distinctive and the color does not detract
from the readability of the model form.
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C. Information Required in the Model
Privacy Form
The model form is a standardized form,
and institutions seeking to obtain the safe
harbor through use of the model form may
modify the form only as described below:
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1. Name of the Institution or Group of
Affiliated Institutions Providing the Notice
Include the name of the financial
institution or group of affiliated institutions
providing the notice on the form wherever
[name of financial institution] appears.
Contact information, such as the institution’s
toll-free telephone number, Web address, or
mailing address, or other contact
information, should be inserted as
appropriate, wherever [toll-free telephone] or
[web address] or [mailing address] appear.
2. Page One
(a) General instructions for the disclosure
table. There are reasons for sharing or using
personal information listed in the left column
of the disclosure table. Each of these reasons
correlates to certain legal provisions
described below. In the middle column, each
institution must provide a ‘‘Yes’’ or ‘‘No’’
response in each box that accurately reflects
its information sharing policies and practices
with respect to the reason listed on the left.
Each institution also must complete each box
in the right column as to whether a consumer
can limit such sharing. If an institution
answers ‘‘No’’ to sharing for a particular
reason in the middle column, it must answer
‘‘We don’t share’’ in the corresponding right
column. If an institution answers ‘‘Yes’’ to
sharing for a particular reason in the middle
column, it must, in the right column, answer
either ‘‘No’’ if it does not offer an opt-out or
‘‘Yes (Check your choices, p.3)’’ if it does
offer an opt-out. Except for the sixth row
(‘‘For our affiliates to market to you’’), an
institution must list all reasons for sharing,
and complete the middle and right columns
of the disclosure table.
(b) Specific disclosures and corresponding
legal provisions.
(1) For our everyday business purposes.
Because all financial institutions share
information for everyday business purposes,
as contemplated by sections 40.14 and 40.15
of this part, the financial institution must
answer ‘‘Yes’’ to the sharing of such
information and ‘‘No’’ to the availability of
an opt-out.
(2) For our marketing purposes. The
financial institution must answer ‘‘Yes’’ or
‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that shares for this reason may
or may not elect to provide an opt-out and
must provide the corresponding answer in
the right column as described in paragraph
C.2.(a) of this Instruction. This provision
includes service providers contemplated by
section 40.13 of this part.
(3) For joint marketing with other financial
companies. As contemplated by section
40.13 of this part, the financial institution
must answer ‘‘Yes’’ or ‘‘No’’ in the middle
column. An institution that does not share
for this reason must answer ‘‘We don’t share’’
in the right column. An institution that
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shares for this reason may or may not elect
to provide an opt-out and must provide the
corresponding answer in the right column as
described in paragraph C.2.(a) of this
Instruction.
(4) For our affiliates’ everyday business
purposes—information about transactions
and experiences. This provision applies to
sharing of certain information with an
institution’s affiliates, as contemplated by
sections 603(d)(2)(A)(i) and (ii) of the FCRA.
The financial institution must answer ‘‘Yes’’
or ‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that does not have any
affiliates will also use this answer.
Institutions that share for this reason may or
may not elect to provide an opt-out and must
provide the corresponding answer in the
right column as described in paragraph
C.2.(a) of this Instruction.
(5) For our affiliates’ everyday business
purposes—information about
creditworthiness. This provision applies to
the sharing of certain information with an
institution’s affiliates, as contemplated by
section 603(d)(2)(A)(iii) of the FCRA. The
financial institution must answer ‘‘Yes’’ or
‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that does not have any
affiliates will also use this answer.
Institutions that share for this reason must
provide an opt-out and must provide the
appropriate answer in the right column as
described in paragraph C.2.(a) of this
Instruction.
(6) For our affiliates to market to you. This
provision applies to information shared
among affiliates that is used by those
affiliates for marketing, as contemplated by
section 624 of the FCRA. Following the
effective date of the rules implementing
section 624, institutions that elect to
incorporate this provision into the model
form to satisfy their obligations under this
part must include this reason for sharing as
set forth in the model form in order to obtain
the benefit of the safe harbor. Institutions
whose affiliates receive such information and
use it for marketing must answer ‘‘Yes’’ in
the middle column, and ‘‘Yes (Check your
choices, p.3)’’ in the right column
corresponding to the availability of an optout. Institutions whose affiliates receive such
information and do not use it for marketing
may elect to include this provision in the
model form and answer ‘‘No’’ in the middle
column and ‘‘We don’t share’’ in the right
column; however, institutions whose
affiliates receive such information and do not
use it for marketing are not required to use
this provision. Institutions that do not have
affiliates and elect to include this provision
in their notice will answer ‘‘No’’ in the
middle column and ‘‘We don’t share’’ in the
right column.
(7) For nonaffiliates to market to you. This
provision applies to sharing under sections
40.7 and 40.10(a) of this part. Financial
institutions that do not share for this reason
must answer ‘‘No’’ in the middle column and
‘‘We don’t share’’ in the right column.
Financial institutions that do share for this
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reason must answer ‘‘Yes’’ in the middle
column and ‘‘Yes (check your choices, p. 3)’’
corresponding to the availability of an optout.
(8) Additional opt-outs. A financial
institution may customize the model form to
offer opt-outs beyond those required under
Federal law, so long as the additional
information falls within the space constraints
of the model form. If the institution chooses
to offer its customers an opt-out for its own
marketing or for joint marketing, for example,
it can provide for that option by stating: ‘‘Yes
(Check your choices, p.3)’’ as to the
availability of the opt-out.
3. Page Two
(a) General instructions for the Definitions.
The financial institution must customize the
space below the last three definitions in this
section (affiliates, nonafffiliates, and joint
marketing). This specific information must be
in italicized lettering to set off the
information from the standardized
definitions.
(b) Affiliates. As required by section
40.6(a)(3) of this part, the financial
institution must identify the categories of its
affiliates or state ‘‘[name of financial
institution] has no affiliates’’ in italicized
lettering where [affiliate information]
appears. A financial institution that shares
with affiliates must use, as applicable, the
following format: ‘‘Our affiliates include
companies with a [name of financial
institution] name; financial companies such
as [list companies]; and nonfinancial
companies, such as [list companies].’’
(c) Nonaffiliates. If the financial institution
shares with nonaffiliated third parties
outside the exceptions in sections 40.14 and
40.15 of this part, the institution must
identify the types of nonaffiliated third
parties with which it shares or state ‘‘[name
of financial institution] does not share with
nonaffiliates so they can market to you.’’ in
italicized lettering where [nonaffiliate
information] appears. A financial institution
that shares with nonaffiliated third parties as
described here must use, as applicable, the
following format: ‘‘Nonaffiliates we share
with can include [list categories of companies
such as mortgage companies, insurance
companies, direct marketing companies, and
nonprofit organizations].’’
(d) Joint Marketing. As required by section
40.13 of this part, the financial institution
must identify the types of financial
institutions with which it engages in joint
marketing or state ‘‘[name of financial
institution] doesn’t jointly market.’’ in
italicized lettering where [joint marketing]
appears. A financial institution that shares
with joint marketing partners must use, as
applicable, the following format: ‘‘Our joint
marketing partners include [list categories of
companies such as credit card companies].’’
4. Page Three
Opt-out form. Financial institutions must
use page three only if they: (1) share or use
information in a manner that triggers an optout; or (2) choose to provide an opt-out (as
disclosed in the table on page 1) in addition
to what is required by law. The model optout form must be provided on a separate page
of the model form.
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(a) Contact us. The section describes three
common methods by which a consumer
exercises an opt-out—by telephone, on the
Web, and by mail. Financial institutions may
customize this section to provide for the
particular opt-out methods and options the
institution provides. For example, if an
institution offers opting out by telephone and
the Web but not by mail, it would provide
only telephone and Web information as
shown in the model form in the ‘‘Contact Us’’
box. Only institutions that allow more than
30 days after providing the notice before
sharing information may change the number
of days in the lower right hand section of the
box.
(b) Check your choices. Institutions must
display the applicable opt-out options in the
‘‘Check your choices’’ box shown on this
page. If an institution chooses not to offer an
opt-out by mail, it must delete the boxes for
name, address, account number, and mailing
directions in the lower right-hand corner of
the model form. Financial institutions that
only offer one or two of the opt-out options
listed on the model form must list only those
options from the model form that apply to
their practices and correspond accurately to
the disclosures on page one. Thus, if an
institution does not share in a manner that
requires an opt-out for sharing with
nonaffiliates, it must not include that opt-out
option on page three of the model form.
Institutions requiring information from
consumers on the opt-out form other than an
account number should modify that
designation in the ‘‘Check your choices’’ box.
Institutions that require customers with
multiple accounts to identify each account to
which the opt-out should apply should
modify that portion of the model form.
(c) Section 624 opt-out. If the financial
institution’s affiliates use information for
marketing pursuant to section 624 of the
FCRA, and the institution elects to
consolidate that opt-out notice in the model
form, it must include that disclosure and optout election as shown in the model form.
Institutions that elect to limit the time for the
affiliate marketing opt-out, consistent with
the requirements of section 624, must adhere
to the requirements of that section and the
Agencies’ implementing rule with respect to
any subsequent notice and opt-out.
Institutions that elect to limit the opt-out
period must include a statement in italics, as
shown on the model form, that states the
period of time for which the opt-out applies.
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(d) Additional opt-outs. A financial
institution that uses the disclosure table to
indicate any opt-out choices available to
consumers beyond those required by Federal
law must include those opt-outs on page
three of the model form. For example, if the
financial institution discloses in the table
that it offers an opt-out for joint marketing,
the institution must revise the opt-out form
on page three to reflect the availability of an
opt-out, such as by adding a check-off box
with the words ‘‘Do not share my personal
information with other financial institutions
to jointly market to me.’’ Likewise, if a
financial institution chooses to offer its
customers an opt-out for its marketing, it can
provide for that option in the disclosure table
and on the opt-out form by adding a checkoff box with the words ‘‘Do not share [or use]
my personal information to market to me.’’
7. Amend newly redesignated
Appendix B by adding a new sentence
immediately after the heading:
Appendix B to Part 40—Sample Clauses
This Appendix only applies to
privacy notices provided until the date
that is on or before one year following
the date of final publication of this rule.
* * *
*
*
*
*
*
Federal Reserve System
12 CFR Chapter II
Authority and Issuance
For the reasons set forth in the joint
preamble, the Board proposes to amend
part 216 of chapter II of title 12 of the
Code of Federal Regulations as follows:
PART 216—PRIVACY OF CONSUMER
FINANCIAL INFORMATION
(REGULATION P)
1. The authority citation for part 216
continues to read as follows:
Authority: 15 U.S.C. 6801 et seq.
2. Revise § 216.2 to read as follows:
§ 216.2
Model privacy form and examples.
(a) Model privacy form. Use of the
model privacy form in Appendix A of
this part, consistent with the
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instructions in Appendix A, constitutes
compliance with the notice content
requirements of §§ 216.6 and 216.7 of
this part, although use of the model
privacy form is not required.
(b) Examples. The examples in this
part are not exclusive. Compliance with
an example, to the extent applicable,
constitutes compliance with this part.
3. In § 216.6, revise paragraph (f) and
add paragraph (g) to read as follows:
§ 216.6 Information to be included in
privacy notices.
*
*
*
*
*
(f) Model privacy form. Pursuant to
§ 216.2(a) of this part, a model privacy
form that meets the notice content
requirements of this section is included
in Appendix A of this part.
(g) Sample clauses. Sample clauses
illustrating some of the notice content
required by this section are included in
Appendix B of this part. Use of a sample
clause in a privacy notice provided on
or before [DATE ONE YEAR
FOLLOWING THE DATE OF
PUBLICATION OF THE FINAL RULE],
to the extent applicable, constitutes
compliance with this part.
4. In § 216.7, add paragraph (i) to read
as follows:
§ 216.7 Form of opt-out notice to
consumers; opt-out methods.
*
*
*
*
*
(i) Model privacy form. Pursuant to
§ 216.2(a) of this part, a model privacy
form that meets the notice content
requirements of this section is included
in Appendix A of this part.
Appendix A [Redesignated as Appendix
B]
5. Redesignate Appendix A as
Appendix B.
6. Add new Appendix A to read as
follows:
Appendix A to Part 216—Model Privacy
Form
A. The Model Privacy Form
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B. General Instructions
1. How the Model Privacy Form Is Used
The model form may be used, at the option
of a financial institution, including a group
of financial holding company affiliates that
use a common privacy notice, to meet the
content requirements of the privacy notice
and opt-out notice set forth in sections 216.6
and 216.7 of this part.
(Note that disclosure of certain
information, such as assets, income, and
information from a consumer reporting
agency, may give rise to obligations under the
Fair Credit Reporting Act [15 U.S.C. 1681–
1681x] (FCRA), such as a requirement to
permit a consumer to opt out of disclosures
to affiliates or designation as a consumer
reporting agency if disclosures are made to
nonaffiliated third parties.)
2. The Contents of the Model Privacy Form
The model form consists of two or three
pages, depending on whether a financial
institution shares in a manner that requires
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it to provide a third page with opt-out
information.
(a) Page One. The first page consists of the
following components:
(1) The title.
(2) The key frame (Why?, What?, How?).
(3) The disclosure table (‘‘Reasons we can
share your personal information’’).
(4) Contact information.
(b) Page Two. The second page consists of
the following components:
(1) The title.
(2) The Frequently Asked Questions on
sharing practices.
(3) The definitions.
(c) Page Three. The third page consists of
a financial institution’s opt-out form.
3. The Format of the Model Privacy Form
The model form is a standardized form,
including page layout, page content, format,
style, pagination, and shading. No other
information may be included in the model
form, and the model form may be modified
only as described below.
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(a) Easily readable type font. Financial
institutions that use the model form must use
an easily readable type font. Easily readable
type font includes a minimum of 10-point
font and sufficient spacing between the lines
of type.
(b) Logo. A financial institution may
include a corporate logo on any page of the
notice, so long as it does not interfere with
the readability of the model form or the space
constraints of each page.
(c) Page size and orientation. Each page of
the model form must be printed on one side
of an 8.5 by 11 inch paper in portrait
orientation.
(d) Color. The model form may be printed
on white or light color paper (such as cream)
with black or suitable contrasting color ink.
Spot color may be used to achieve visual
interest, so long as the color contrast is
distinctive and the color does not detract
from the readability of the model form.
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C. Information Required in the Model
Privacy Form
The model form is a standardized form,
and institutions seeking to obtain the safe
harbor through use of the model form may
modify the form only as described below:
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1. Name of the Institution or Group of
Affiliated Institutions Providing the Notice
Include the name of the financial
institution or group of affiliated institutions
providing the notice on the form wherever
[name of financial institution] appears.
Contact information, such as the institution’s
toll-free telephone number, Web address, or
mailing address, or other contact
information, should be inserted as
appropriate, wherever [toll-free telephone] or
[web address] or [mailing address] appear.
2. Page One
(a) General instructions for the disclosure
table. There are reasons for sharing or using
personal information listed in the left column
of the disclosure table. Each of these reasons
correlates to certain legal provisions
described below. In the middle column, each
institution must provide a ‘‘Yes’’ or ‘‘No’’
response in each box that accurately reflects
its information sharing policies and practices
with respect to the reason listed on the left.
Each institution also must complete each box
in the right column as to whether a consumer
can limit such sharing. If an institution
answers ‘‘No’’ to sharing for a particular
reason in the middle column, it must answer
‘‘We don’t share’’ in the corresponding right
column. If an institution answers ‘‘Yes’’ to
sharing for a particular reason in the middle
column, it must, in the right column, answer
either ‘‘No’’ if it does not offer an opt-out or
‘‘Yes (Check your choices, p. 3)’’ if it does
offer an opt-out. Except for the sixth row
(‘‘For our affiliates to market to you’’), an
institution must list all reasons for sharing,
and complete the middle and right columns
of the disclosure table.
(b) Specific disclosures and corresponding
legal provisions.
(1) For our everyday business purposes.
Because all financial institutions share
information for everyday business purposes,
as contemplated by sections 216.14 and
216.15 of this part, the financial institution
must answer ‘‘Yes’’ to the sharing of such
information and ‘‘No’’ to the availability of
an opt-out.
(2) For our marketing purposes. The
financial institution must answer ‘‘Yes’’ or
‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that shares for this reason may
or may not elect to provide an opt-out and
must provide the corresponding answer in
the right column as described in paragraph
C.2.(a) of this Instruction. This provision
includes service providers contemplated by
section 216.13 of this part.
(3) For joint marketing with other financial
companies. As contemplated by section
216.13 of this part, the financial institution
must answer ‘‘Yes’’ or ‘‘No’’ in the middle
column. An institution that does not share
for this reason must answer ‘‘We don’t share’’
in the right column. An institution that
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shares for this reason may or may not elect
to provide an opt-out and must provide the
corresponding answer in the right column as
described in paragraph C.2.(a) of this
Instruction.
(4) For our affiliates’ everyday business
purposes—information about transactions
and experiences. This provision applies to
sharing of certain information with an
institution’s affiliates, as contemplated by
sections 603(d)(2)(A)(i) and (ii) of the FCRA.
The financial institution must answer ‘‘Yes’’
or ‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that does not have any
affiliates will also use this answer.
Institutions that share for this reason may or
may not elect to provide an opt-out and must
provide the corresponding answer in the
right column as described in paragraph
C.2.(a) of this Instruction.
(5) For our affiliates’ everyday business
purposes—information about
creditworthiness. This provision applies to
the sharing of certain information with an
institution’s affiliates, as contemplated by
section 603(d)(2)(A)(iii) of the FCRA. The
financial institution must answer ‘‘Yes’’ or
‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that does not have any
affiliates will also use this answer.
Institutions that share for this reason must
provide an opt-out and must provide the
appropriate answer in the right column as
described in paragraph C.2.(a) of this
Instruction.
(6) For our affiliates to market to you. This
provision applies to information shared
among affiliates that is used by those
affiliates for marketing, as contemplated by
section 624 of the FCRA. Following the
effective date of the rules implementing
section 624, institutions that elect to
incorporate this provision into the model
form to satisfy their obligations under this
part must include this reason for sharing as
set forth in the model form in order to obtain
the benefit of the safe harbor. Institutions
whose affiliates receive such information and
use it for marketing must answer ‘‘Yes’’ in
the middle column, and ‘‘Yes (Check your
choices, p. 3)’’ in the right column
corresponding to the availability of an optout. Institutions whose affiliates receive such
information and do not use it for marketing
may elect to include this provision in the
model form and answer ‘‘No’’ in the middle
column and ‘‘We don’t share’’ in the right
column; however, institutions whose
affiliates receive such information and do not
use it for marketing are not required to use
this provision. Institutions that do not have
affiliates and elect to include this provision
in their notice will answer ‘‘No’’ in the
middle column and ‘‘We don’t share’’ in the
right column.
(7) For nonaffiliates to market to you. This
provision applies to sharing under sections
216.7 and 216.10(a) of this part. Financial
institutions that do not share for this reason
must answer ‘‘No’’ in the middle column and
‘‘We don’t share’’ in the right column.
Financial institutions that do share for this
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reason must answer ‘‘Yes’’ in the middle
column and ‘‘Yes (check your choices, p. 3)’’
corresponding to the availability of an optout.
(8) Additional opt-outs. A financial
institution may customize the model form to
offer opt-outs beyond those required under
Federal law, so long as the additional
information falls within the space constraints
of the model form. If the institution chooses
to offer its customers an opt-out for its own
marketing or for joint marketing, for example,
it can provide for that option by stating: ‘‘Yes
(Check your choices, p. 3)’’ as to the
availability of the opt-out.
3. Page Two
(a) General instructions for the Definitions.
The financial institution must customize
the space below the last three definitions in
this section (affiliates, nonafffiliates, and
joint marketing). This specific information
must be in italicized lettering to set off the
information from the standardized
definitions.
(b) Affiliates. As required by section
216.6(a)(3) of this part, the financial
institution must identify the categories of its
affiliates or state ‘‘[name of financial
institution] has no affiliates’’ in italicized
lettering where [affiliate information]
appears. A financial institution that shares
with affiliates must use, as applicable, the
following format: ‘‘Our affiliates include
companies with a [name of financial
institution] name; financial companies such
as [list companies]; and nonfinancial
companies, such as [list companies].’’
(c) Nonaffiliates. If the financial institution
shares with nonaffiliated third parties
outside the exceptions in sections 216.14 and
216.15 of this part, the institution must
identify the types of nonaffiliated third
parties with which it shares or state ‘‘[name
of financial institution] does not share with
nonaffiliates so they can market to you.’’ in
italicized lettering where [nonaffiliate
information] appears. A financial institution
that shares with nonaffiliated third parties as
described here must use, as applicable, the
following format: ‘‘Nonaffiliates we share
with can include [list categories of companies
such as mortgage companies, insurance
companies, direct marketing companies, and
nonprofit organizations].’’
(d) Joint Marketing. As required by section
216.13 of this part, the financial institution
must identify the types of financial
institutions with which it engages in joint
marketing or state ‘‘[name of financial
institution] doesn’t jointly market.’’ in
italicized lettering where [joint marketing]
appears. A financial institution that shares
with joint marketing partners must use, as
applicable, the following format: ‘‘Our joint
marketing partners include [list categories of
companies such as credit card companies].’’
4. Page Three
Opt-out form. Financial institutions must
use page three only if they: (1) share or use
information in a manner that triggers an optout; or (2) choose to provide an opt-out (as
disclosed in the table on page 1) in addition
to what is required by law. The model optout form must be provided on a separate page
of the model form.
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(a) Contact us. The section describes three
common methods by which a consumer
exercises an opt-out—by telephone, on the
Web, and by mail. Financial institutions may
customize this section to provide for the
particular opt-out methods and options the
institution provides. For example, if an
institution offers opting out by telephone and
the Web but not by mail, it would provide
only telephone and Web information as
shown in the model form in the ‘‘Contact Us’’
box. Only institutions that allow more than
30 days after providing the notice before
sharing information may change the number
of days in the lower right hand section of the
box.
(b) Check your choices. Institutions must
display the applicable opt-out options in the
‘‘Check your choices’’ box shown on this
page. If an institution chooses not to offer an
opt-out by mail, it must delete the boxes for
name, address, account number, and mailing
directions in the lower right-hand corner of
the model form. Financial institutions that
only offer one or two of the opt-out options
listed on the model form must list only those
options from the model form that apply to
their practices and correspond accurately to
the disclosures on page one. Thus, if an
institution does not share in a manner that
requires an opt-out for sharing with
nonaffiliates, it must not include that opt-out
option on page three of the model form.
Institutions requiring information from
consumers on the opt-out form other than an
account number should modify that
designation in the ‘‘Check your choices’’ box.
Institutions that require customers with
multiple accounts to identify each account to
which the opt-out should apply should
modify that portion of the model form.
(c) Section 624 opt-out. If the financial
institution’s affiliates use information for
marketing pursuant to section 624 of the
FCRA, and the institution elects to
consolidate that opt-out notice in the model
form, it must include that disclosure and optout election as shown in the model form.
Institutions that elect to limit the time for the
affiliate marketing opt-out, consistent with
the requirements of section 624, must adhere
to the requirements of that section and the
Agencies’ implementing rule with respect to
any subsequent notice and opt-out.
Institutions that elect to limit the opt-out
period must include a statement in italics, as
shown on the model form, that states the
period of time for which the opt-out applies.
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(d) Additional opt-outs. A financial
institution that uses the disclosure table to
indicate any opt-out choices available to
consumers beyond those required by Federal
law must include those opt-outs on page
three of the model form. For example, if the
financial institution discloses in the table
that it offers an opt-out for joint marketing,
the institution must revise the opt-out form
on page three to reflect the availability of an
opt-out, such as by adding a check-off box
with the words ‘‘Do not share my personal
information with other financial institutions
to jointly market to me.’’ Likewise, if a
financial institution chooses to offer its
customers an opt-out for its marketing, it can
provide for that option in the disclosure table
and on the opt-out form by adding a checkoff box with the words ‘‘Do not share [or use]
my personal information to market to me.’’
7. Amend newly redesignated
Appendix B by adding a new sentence
immediately after the heading:
Appendix B to Part 216—Sample
Clauses
This Appendix only applies to
privacy notices provided until the date
that is on or before one year following
the date of final publication of this rule.
* * *
*
*
*
*
*
Federal Deposit Insurance Corporation
12 CFR Chapter III
Authority and Issuance
For the reasons set forth in the joint
preamble, the Federal Deposit Insurance
Corporation proposes to amend part 332
of chapter III of title 12 of the Code of
Federal Regulations as follows:
PART 332—PRIVACY OF CONSUMER
FINANCIAL INFORMATION
1. The authority citation for part 332
continues to read as follows:
Authority: 12 U.S.C. 1819 (Seventh and
Tenth); 15 U.S.C. 6801 et seq.
2. Revise § 332.2 to read as follows:
§ 332.2
Model privacy form and examples.
(a) Model privacy form. Use of the
model privacy form in Appendix A of
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this part, consistent with the
instructions in Appendix A, constitutes
compliance with the notice content
requirements of §§ 332.6 and 332.7 of
this part, although use of the model
privacy form is not required.
(b) Examples. The examples in this
part are not exclusive. Compliance with
an example, to the extent applicable,
constitutes compliance with this part.
3. In § 332.6, revise paragraph (f) and
add paragraph (g) to read as follows:
§ 332.6 Information to be included in
privacy notices.
*
*
*
*
*
(f) Model privacy form. Pursuant to
§ 332.2(a) of this part, a model privacy
form that meets the notice content
requirements of this section is included
in Appendix A of this part.
(g) Sample clauses. Sample clauses
illustrating some of the notice content
required by this section are included in
Appendix B of this part. Use of a sample
clause in a privacy notice provided on
or before [DATE ONE YEAR
FOLLOWING THE DATE OF
PUBLICATION OF THE FINAL RULE],
to the extent applicable, constitutes
compliance with this part.
4. In § 332.7 add paragraph (i) to read
as follows:
§ 332.7 Form of opt-out notice to
consumers; opt-out methods.
*
*
*
*
*
(i) Model privacy form. Pursuant to
§ 332.2(a) of this part, a model privacy
form that meets the notice content
requirements of this section is included
in Appendix A of this part.
Appendix A [Redesignated as Appendix
B]
5. Redesignate Appendix A as
Appendix B.
6. Add new Appendix A to read as
follows:
Appendix A to Part 332—Model
Privacy Form
A. The Model Privacy Form
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B. General Instructions
1. How the Model Privacy Form Is Used
The model form may be used, at the option
of a financial institution, including a group
of financial holding company affiliates that
use a common privacy notice, to meet the
content requirements of the privacy notice
and opt-out notice set forth in sections 332.6
and 332.7 of this part.
(Note that disclosure of certain
information, such as assets, income, and
information from a consumer reporting
agency, may give rise to obligations under the
Fair Credit Reporting Act [15 U.S.C. 1681–
1681x] (FCRA), such as a requirement to
permit a consumer to opt out of disclosures
to affiliates or designation as a consumer
reporting agency if disclosures are made to
nonaffiliated third parties.)
2. The Contents of the Model Privacy Form
The model form consists of two or three
pages, depending on whether a financial
institution shares in a manner that requires
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it to provide a third page with opt-out
information.
(a) Page One. The first page consists of the
following components:
(1) The title.
(2) The key frame (Why?, What?, How?).
(3) The disclosure table (‘‘Reasons we can
share your personal information’’).
(4) Contact information.
(b) Page Two. The second page consists of
the following components:
(1) The title.
(2) The Frequently Asked Questions on
sharing practices.
(3) The definitions.
(c) Page Three. The third page consists of
a financial institution’s opt-out form.
3. The Format of the Model Privacy Form
The model form is a standardized form,
including page layout, page content, format,
style, pagination, and shading. No other
information may be included in the model
form, and the model form may be modified
only as described below.
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(a) Easily readable type font. Financial
institutions that use the model form must use
an easily readable type font. Easily readable
type font includes a minimum of 10-point
font and sufficient spacing between the lines
of type.
(b) Logo. A financial institution may
include a corporate logo on any page of the
notice, so long as it does not interfere with
the readability of the model form or the space
constraints of each page.
(c) Page size and orientation. Each page of
the model form must be printed on one side
of an 8.5 by 11 inch paper in portrait
orientation.
(d) Color. The model form may be printed
on white or light color paper (such as cream)
with black or suitable contrasting color ink.
Spot color may be used to achieve visual
interest, so long as the color contrast is
distinctive and the color does not detract
from the readability of the model form.
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C. Information Required in the Model
Privacy Form
The model form is a standardized form,
and institutions seeking to obtain the safe
harbor through use of the model form may
modify the form only as described below:
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1. Name of the Institution or Group of
Affiliated Institutions Providing the Notice
Include the name of the financial
institution or group of affiliated institutions
providing the notice on the form wherever
[name of financial institution] appears.
Contact information, such as the institution’s
toll-free telephone number, Web address, or
mailing address, or other contact
information, should be inserted as
appropriate, wherever [toll-free telephone] or
[web address] or [mailing address] appear.
2. Page One
(a) General instructions for the disclosure
table. There are reasons for sharing or using
personal information listed in the left column
of the disclosure table. Each of these reasons
correlates to certain legal provisions
described below. In the middle column, each
institution must provide a ‘‘Yes’’ or ‘‘No’’
response in each box that accurately reflects
its information sharing policies and practices
with respect to the reason listed on the left.
Each institution also must complete each box
in the right column as to whether a consumer
can limit such sharing. If an institution
answers ‘‘No’’ to sharing for a particular
reason in the middle column, it must answer
‘‘We don’t share’’ in the corresponding right
column. If an institution answers ‘‘Yes’’ to
sharing for a particular reason in the middle
column, it must, in the right column, answer
either ‘‘No’’ if it does not offer an opt-out or
‘‘Yes (Check your choices, p. 3)’’ if it does
offer an opt-out. Except for the sixth row
(‘‘For our affiliates to market to you’’), an
institution must list all reasons for sharing,
and complete the middle and right columns
of the disclosure table.
(b) Specific disclosures and corresponding
legal provisions.
(1) For our everyday business purposes.
Because all financial institutions share
information for everyday business purposes,
as contemplated by sections 332.14 and
332.15 of this part, the financial institution
must answer ‘‘Yes’’ to the sharing of such
information and ‘‘No’’ to the availability of
an opt-out.
(2) For our marketing purposes. The
financial institution must answer ‘‘Yes’’ or
‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that shares for this reason may
or may not elect to provide an opt-out and
must provide the corresponding answer in
the right column as described in paragraph
C.2.(a) of this Instruction. This provision
includes service providers contemplated by
section 332.13 of this part.
(3) For joint marketing with other financial
companies. As contemplated by section
332.13 of this part, the financial institution
must answer ‘‘Yes’’ or ‘‘No’’ in the middle
column. An institution that does not share
for this reason must answer ‘‘We don’t share’’
in the right column. An institution that
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shares for this reason may or may not elect
to provide an opt-out and must provide the
corresponding answer in the right column as
described in paragraph C.2.(a) of this
Instruction.
(4) For our affiliates’ everyday business
purposes—information about transactions
and experiences. This provision applies to
sharing of certain information with an
institution’s affiliates, as contemplated by
sections 603(d)(2)(A)(i) and (ii) of the FCRA.
The financial institution must answer ‘‘Yes’’
or ‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that does not have any
affiliates will also use this answer.
Institutions that share for this reason may or
may not elect to provide an opt-out and must
provide the corresponding answer in the
right column as described in paragraph
C.2.(a) of this Instruction.
(5) For our affiliates’ everyday business
purposes—information about
creditworthiness. This provision applies to
the sharing of certain information with an
institution’s affiliates, as contemplated by
section 603(d)(2)(A)(iii) of the FCRA. The
financial institution must answer ‘‘Yes’’ or
‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that does not have any
affiliates will also use this answer.
Institutions that share for this reason must
provide an opt-out and must provide the
appropriate answer in the right column as
described in paragraph C.2.(a) of this
Instruction.
(6) For our affiliates to market to you. This
provision applies to information shared
among affiliates that is used by those
affiliates for marketing, as contemplated by
section 624 of the FCRA. Following the
effective date of the rules implementing
section 624, institutions that elect to
incorporate this provision into the model
form to satisfy their obligations under this
part must include this reason for sharing as
set forth in the model form in order to obtain
the benefit of the safe harbor. Institutions
whose affiliates receive such information and
use it for marketing must answer ‘‘Yes’’ in
the middle column, and ‘‘Yes (Check your
choices, p. 3)’’ in the right column
corresponding to the availability of an optout. Institutions whose affiliates receive such
information and do not use it for marketing
may elect to include this provision in the
model form and answer ‘‘No’’ in the middle
column and ‘‘We don’t share’’ in the right
column; however, institutions whose
affiliates receive such information and do not
use it for marketing are not required to use
this provision. Institutions that do not have
affiliates and elect to include this provision
in their notice will answer ‘‘No’’ in the
middle column and ‘‘We don’t share’’ in the
right column.
(7) For nonaffiliates to market to you. This
provision applies to sharing under sections
332.7 and 332.10(a) of this part. Financial
institutions that do not share for this reason
must answer ‘‘No’’ in the middle column and
‘‘We don’t share’’ in the right column.
Financial institutions that do share for this
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reason must answer ‘‘Yes’’ in the middle
column and ‘‘Yes (check your choices, p. 3)’’
corresponding to the availability of an optout.
(8) Additional opt-outs. A financial
institution may customize the model form to
offer opt-outs beyond those required under
Federal law, so long as the additional
information falls within the space constraints
of the model form. If the institution chooses
to offer its customers an opt-out for its own
marketing or for joint marketing, for example,
it can provide for that option by stating: ‘‘Yes
(Check your choices, p. 3)’’ as to the
availability of the opt-out.
3. Page Two
(a) General instructions for the Definitions.
The financial institution must customize
the space below the last three definitions in
this section (affiliates, nonaffiliates, and joint
marketing). This specific information must be
in italicized lettering to set off the
information from the standardized
definitions.
(b) Affiliates. As required by section
332.6(a)(3) of this part, the financial
institution must identify the categories of its
affiliates or state ‘‘[name of financial
institution] has no affiliates’’ in italicized
lettering where [affiliate information]
appears. A financial institution that shares
with affiliates must use, as applicable, the
following format: ‘‘Our affiliates include
companies with a [name of financial
institution] name; financial companies such
as [list companies]; and nonfinancial
companies, such as [list companies].’’
(c) Nonaffiliates. If the financial institution
shares with nonaffiliated third parties
outside the exceptions in sections 332.14 and
332.15 of this part, the institution must
identify the types of nonaffiliated third
parties with which it shares or state ‘‘[name
of financial institution] does not share with
nonaffiliates so they can market to you.’’ in
italicized lettering where [nonaffiliate
information] appears. A financial institution
that shares with nonaffiliated third parties as
described here must use, as applicable, the
following format: ‘‘Nonaffiliates we share
with can include [list categories of companies
such as mortgage companies, insurance
companies, direct marketing companies, and
nonprofit organizations].’’
(d) Joint Marketing. As required by section
332.13 of this part, the financial institution
must identify the types of financial
institutions with which it engages in joint
marketing or state ‘‘[name of financial
institution] doesn’t jointly market.’’ in
italicized lettering where [joint marketing]
appears. A financial institution that shares
with joint marketing partners must use, as
applicable, the following format: ‘‘Our joint
marketing partners include [list categories of
companies such as credit card companies].’’
4. Page Three
Opt-out form. Financial institutions must
use page three only if they: (1) share or use
information in a manner that triggers an optout; or (2) choose to provide an opt-out (as
disclosed in the table on page 1) in addition
to what is required by law. The model optout form must be provided on a separate page
of the model form.
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(a) Contact us. The section describes three
common methods by which a consumer
exercises an opt-out—by telephone, on the
Web, and by mail. Financial institutions may
customize this section to provide for the
particular opt-out methods and options the
institution provides. For example, if an
institution offers opting out by telephone and
the Web but not by mail, it would provide
only telephone and Web information as
shown in the model form in the ‘‘Contact Us’’
box. Only institutions that allow more than
30 days after providing the notice before
sharing information may change the number
of days in the lower right hand section of the
box.
(b) Check your choices. Institutions must
display the applicable opt-out options in the
‘‘Check your choices’’ box shown on this
page. If an institution chooses not to offer an
opt-out by mail, it must delete the boxes for
name, address, account number, and mailing
directions in the lower right-hand corner of
the model form. Financial institutions that
only offer one or two of the opt-out options
listed on the model form must list only those
options from the model form that apply to
their practices and correspond accurately to
the disclosures on page one. Thus, if an
institution does not share in a manner that
requires an opt-out for sharing with
nonaffiliates, it must not include that opt-out
option on page three of the model form.
Institutions requiring information from
consumers on the opt-out form other than an
account number should modify that
designation in the ‘‘Check your choices’’ box.
Institutions that require customers with
multiple accounts to identify each account to
which the opt-out should apply should
modify that portion of the model form.
(c) Section 624 opt-out. If the financial
institution’s affiliates use information for
marketing pursuant to section 624 of the
FCRA, and the institution elects to
consolidate that opt-out notice in the model
form, it must include that disclosure and optout election as shown in the model form.
Institutions that elect to limit the time for the
affiliate marketing opt-out, consistent with
the requirements of section 624, must adhere
to the requirements of that section and the
Agencies’ implementing rule with respect to
any subsequent notice and opt-out.
Institutions that elect to limit the opt-out
period must include a statement in italics, as
shown on the model form, that states the
period of time for which the opt-out applies.
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(d) Additional opt-outs. A financial
institution that uses the disclosure table to
indicate any opt-out choices available to
consumers beyond those required by Federal
law must include those opt-outs on page
three of the model form. For example, if the
financial institution discloses in the table
that it offers an opt-out for joint marketing,
the institution must revise the opt-out form
on page three to reflect the availability of an
opt-out, such as by adding a check-off box
with the words ‘‘Do not share my personal
information with other financial institutions
to jointly market to me.’’ Likewise, if a
financial institution chooses to offer its
customers an opt-out for its marketing, it can
provide for that option in the disclosure table
and on the opt-out form by adding a checkoff box with the words ‘‘Do not share [or use]
my personal information to market to me.’’
7. Amend newly redesignated
Appendix B by adding a new sentence
immediately after the heading:
Appendix B to Part 332—Sample
Clauses
This Appendix only applies to
privacy notices provided until the date
that is on or before one year following
the date of final publication of this rule.
* * *
*
*
*
*
*
Office of Thrift Supervision
12 CFR Chapter V
Authority and Issuance
For the reasons set forth in the joint
preamble, the Office of Thrift
Supervision proposes to amend part 573
of Chapter V of title 12 of the Code of
Federal Regulations as follows:
PART 573—PRIVACY OF CONSUMER
FINANCIAL INFORMATION
1. The authority citation for part 573
continues to read as follows:
Authority: 12 U.S.C. 1462a; 1463, 1464,
1828; 15 U.S.C. 6801 et seq.
2. Revise § 573.2 to read as follows:
§ 573.2
Model privacy form and examples.
(a) Model privacy form. Use of the
model privacy form in Appendix A of
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this part, consistent with the
instructions in Appendix A, constitutes
compliance with the notice content
requirements of §§ 573.6 and 573.7 of
this part, although use of the model
privacy form is not required.
(b) Examples. The examples in this
part are not exclusive. Compliance with
an example, to the extent applicable,
constitutes compliance with this part.
3. In § 573.6, revise paragraph (f) and
add paragraph (g) to read as follows:
§ 573.6 Information to be included in
privacy notices.
*
*
*
*
*
(f) Model privacy form. Pursuant to
§ 573.2(a) of this part, a model privacy
form that meets the notice content
requirements of this section is included
in Appendix A of this part.
(g) Sample clauses. Sample clauses
illustrating some of the notice content
required by this section are included in
Appendix B of this part. Use of a sample
clause in a privacy notice provided on
or before [DATE ONE YEAR
FOLLOWING THE DATE OF
PUBLICATION OF THE FINAL RULE],
to the extent applicable, constitutes
compliance with this part.
4. In § 573.7, add paragraph (i) to read
as follows:
§ 573.7 Form of opt-out notice to
consumers; opt-out methods.
*
*
*
*
*
(i) Model privacy form. Pursuant to
§ 573.2(a) of this part, a model privacy
form that meets the notice content
requirements of this section is included
in Appendix A of this part.
Appendix A [Redesignated as Appendix
B]
5. Redesignate Appendix A as
Appendix B.
6. Add new Appendix A to read as
follows:
Appendix A to Part 573—Model
Privacy Form
A. The Model Privacy Form
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B. General Instructions
1. How the Model Privacy Form Is Used
The model form may be used, at the option
of a financial institution, including a group
of financial holding company affiliates that
use a common privacy notice, to meet the
content requirements of the privacy notice
and opt-out notice set forth in sections 573.6
and 573.7 of this part.
(Note that disclosure of certain
information, such as assets, income, and
information from a consumer reporting
agency, may give rise to obligations under the
Fair Credit Reporting Act [15 U.S.C. 1681–
1681x] (FCRA), such as a requirement to
permit a consumer to opt out of disclosures
to affiliates or designation as a consumer
reporting agency if disclosures are made to
nonaffiliated third parties.)
2. The Contents of the Model Privacy Form
The model form consists of two or three
pages, depending on whether a financial
institution shares in a manner that requires
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it to provide a third page with opt-out
information.
(a) Page One. The first page consists of the
following components:
(1) The title.
(2) The key frame (Why?, What?, How?).
(3) The disclosure table (‘‘Reasons we can
share your personal information’’).
(4) Contact information.
(b) Page Two. The second page consists of
the following components:
(1) The title.
(2) The Frequently Asked Questions on
sharing practices.
(3) The definitions.
(c) Page Three. The third page consists of
a financial institution’s opt-out form.
3. The Format of the Model Privacy Form
The model form is a standardized form,
including page layout, page content, format,
style, pagination, and shading. No other
information may be included in the model
form, and the model form may be modified
only as described below.
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(a) Easily readable type font. Financial
institutions that use the model form must use
an easily readable type font. Easily readable
type font includes a minimum of 10-point
font and sufficient spacing between the lines
of type.
(b) Logo. A financial institution may
include a corporate logo on any page of the
notice, so long as it does not interfere with
the readability of the model form or the space
constraints of each page.
(c) Page size and orientation. Each page of
the model form must be printed on one side
of an 8.5 by 11 inch paper in portrait
orientation.
(d) Color. The model form may be printed
on white or light color paper (such as cream)
with black or suitable contrasting color ink.
Spot color may be used to achieve visual
interest, so long as the color contrast is
distinctive and the color does not detract
from the readability of the model form.
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C. Information Required in the Model
Privacy Form
The model form is a standardized form,
and institutions seeking to obtain the safe
harbor through use of the model form may
modify the form only as described below:
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1. Name of the Institution or Group of
Affiliated Institutions Providing the Notice
Include the name of the financial
institution or group of affiliated institutions
providing the notice on the form wherever
[name of financial institution] appears.
Contact information, such as the institution’s
toll-free telephone number, Web address, or
mailing address, or other contact
information, should be inserted as
appropriate, wherever [toll-free telephone] or
[web address] or [mailing address] appear.
2. Page One
(a) General instructions for the disclosure
table. There are reasons for sharing or using
personal information listed in the left column
of the disclosure table. Each of these reasons
correlates to certain legal provisions
described below. In the middle column, each
institution must provide a ‘‘Yes’’ or ‘‘No’’
response in each box that accurately reflects
its information sharing policies and practices
with respect to the reason listed on the left.
Each institution also must complete each box
in the right column as to whether a consumer
can limit such sharing. If an institution
answers ‘‘No’’ to sharing for a particular
reason in the middle column, it must answer
‘‘We don’t share’’ in the corresponding right
column. If an institution answers ‘‘Yes’’ to
sharing for a particular reason in the middle
column, it must, in the right column, answer
either ‘‘No’’ if it does not offer an opt-out or
‘‘Yes (Check your choices, p. 3)’’ if it does
offer an opt-out. Except for the sixth row
(‘‘For our affiliates to market to you’’), an
institution must list all reasons for sharing,
and complete the middle and right columns
of the disclosure table.
(b) Specific disclosures and corresponding
legal provisions.
(1) For our everyday business purposes.
Because all financial institutions share
information for everyday business purposes,
as contemplated by sections 573.14 and
573.15 of this part, the financial institution
must answer ‘‘Yes’’ to the sharing of such
information and ‘‘No’’ to the availability of
an opt-out.
(2) For our marketing purposes. The
financial institution must answer ‘‘Yes’’ or
‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that shares for this reason may
or may not elect to provide an opt-out and
must provide the corresponding answer in
the right column as described in paragraph
C.2.(a) of this Instruction. This provision
includes service providers contemplated by
section 573.13 of this part.
(3) For joint marketing with other financial
companies. As contemplated by section
573.13 of this part, the financial institution
must answer ‘‘Yes’’ or ‘‘No’’ in the middle
column. An institution that does not share
for this reason must answer ‘‘We don’t share’’
in the right column. An institution that
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shares for this reason may or may not elect
to provide an opt-out and must provide the
corresponding answer in the right column as
described in paragraph C.2.(a) of this
Instruction.
(4) For our affiliates’ everyday business
purposes—information about transactions
and experiences. This provision applies to
sharing of certain information with an
institution’s affiliates, as contemplated by
sections 603(d)(2)(A)(i) and (ii) of the FCRA.
The financial institution must answer ‘‘Yes’’
or ‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that does not have any
affiliates will also use this answer.
Institutions that share for this reason may or
may not elect to provide an opt-out and must
provide the corresponding answer in the
right column as described in paragraph
C.2.(a) of this Instruction.
(5) For our affiliates’ everyday business
purposes—information about
creditworthiness. This provision applies to
the sharing of certain information with an
institution’s affiliates, as contemplated by
section 603(d)(2)(A)(iii) of the FCRA. The
financial institution must answer ‘‘Yes’’ or
‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that does not have any
affiliates will also use this answer.
Institutions that share for this reason must
provide an opt-out and must provide the
appropriate answer in the right column as
described in paragraph C.2.(a) of this
Instruction.
(6) For our affiliates to market to you. This
provision applies to information shared
among affiliates that is used by those
affiliates for marketing, as contemplated by
section 624 of the FCRA. Following the
effective date of the rules implementing
section 624, institutions that elect to
incorporate this provision into the model
form to satisfy their obligations under this
part must include this reason for sharing as
set forth in the model form in order to obtain
the benefit of the safe harbor. Institutions
whose affiliates receive such information and
use it for marketing must answer ‘‘Yes’’ in
the middle column, and ‘‘Yes (Check your
choices, p. 3)’’ in the right column
corresponding to the availability of an optout. Institutions whose affiliates receive such
information and do not use it for marketing
may elect to include this provision in the
model form and answer ‘‘No’’ in the middle
column and ‘‘We don’t share’’ in the right
column; however, institutions whose
affiliates receive such information and do not
use it for marketing are not required to use
this provision. Institutions that do not have
affiliates and elect to include this provision
in their notice will answer ‘‘No’’ in the
middle column and ‘‘We don’t share’’ in the
right column.
(7) For nonaffiliates to market to you. This
provision applies to sharing under sections
573.7 and 573.10(a) of this part. Financial
institutions that do not share for this reason
must answer ‘‘No’’ in the middle column and
‘‘We don’t share’’ in the right column.
Financial institutions that do share for this
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reason must answer ‘‘Yes’’ in the middle
column and ‘‘Yes (check your choices, p. 3)’’
corresponding to the availability of an optout.
(8) Additional opt-outs. A financial
institution may customize the model form to
offer opt-outs beyond those required under
Federal law, so long as the additional
information falls within the space constraints
of the model form. If the institution chooses
to offer its customers an opt-out for its own
marketing or for joint marketing, for example,
it can provide for that option by stating: ‘‘Yes
(Check your choices, p. 3)’’ as to the
availability of the opt-out.
3. Page Two
(a) General instructions for the Definitions.
The financial institution must customize
the space below the last three definitions in
this section (affiliates, nonafffiliates, and
joint marketing). This specific information
must be in italicized lettering to set off the
information from the standardized
definitions.
(b) Affiliates. As required by section
573.6(a)(3) of this part, the financial
institution must identify the categories of its
affiliates or state ‘‘[name of financial
institution] has no affiliates’’ in italicized
lettering where [affiliate information]
appears. A financial institution that shares
with affiliates must use, as applicable, the
following format: ‘‘Our affiliates include
companies with a [name of financial
institution] name; financial companies such
as [list companies]; and nonfinancial
companies, such as [list companies].’’
(c) Nonaffiliates. If the financial institution
shares with nonaffiliated third parties
outside the exceptions in sections 573.14 and
573.15 of this part, the institution must
identify the types of nonaffiliated third
parties with which it shares or state ‘‘[name
of financial institution] does not share with
nonaffiliates so they can market to you.’’ in
italicized lettering where [nonaffiliate
information] appears. A financial institution
that shares with nonaffiliated third parties as
described here must use, as applicable, the
following format: ‘‘Nonaffiliates we share
with can include [list categories of companies
such as mortgage companies, insurance
companies, direct marketing companies, and
nonprofit organizations].’’
(d) Joint Marketing. As required by section
573.13 of this part, the financial institution
must identify the types of financial
institutions with which it engages in joint
marketing or state ‘‘[name of financial
institution] doesn’t jointly market.’’ in
italicized lettering where [joint marketing]
appears. A financial institution that shares
with joint marketing partners must use, as
applicable, the following format: ‘‘Our joint
marketing partners include [list categories of
companies such as credit card companies].’’
4. Page Three
Opt-out form. Financial institutions must
use page three only if they: (1) share or use
information in a manner that triggers an optout; or (2) choose to provide an opt-out (as
disclosed in the table on page 1) in addition
to what is required by law. The model optout form must be provided on a separate page
of the model form.
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(a) Contact us. The section describes three
common methods by which a consumer
exercises an opt-out ‘‘ by telephone, on the
Web, and by mail. Financial institutions may
customize this section to provide for the
particular opt-out methods and options the
institution provides. For example, if an
institution offers opting out by telephone and
the Web but not by mail, it would provide
only telephone and Web information as
shown in the model form in the ‘‘Contact Us’’
box. Only institutions that allow more than
30 days after providing the notice before
sharing information may change the number
of days in the lower right hand section of the
box.
(b) Check your choices. Institutions must
display the applicable opt-out options in the
‘‘Check your choices’’ box shown on this
page. If an institution chooses not to offer an
opt-out by mail, it must delete the boxes for
name, address, account number, and mailing
directions in the lower right-hand corner of
the model form. Financial institutions that
only offer one or two of the opt-out options
listed on the model form must list only those
options from the model form that apply to
their practices and correspond accurately to
the disclosures on page one. Thus, if an
institution does not share in a manner that
requires an opt-out for sharing with
nonaffiliates, it must not include that opt-out
option on page three of the model form.
Institutions requiring information from
consumers on the opt-out form other than an
account number should modify that
designation in the ‘‘Check your choices’’ box.
Institutions that require customers with
multiple accounts to identify each account to
which the opt-out should apply should
modify that portion of the model form.
(c) Section 624 opt-out. If the financial
institution’s affiliates use information for
marketing pursuant to section 624 of the
FCRA, and the institution elects to
consolidate that opt-out notice in the model
form, it must include that disclosure and optout election as shown in the model form.
Institutions that elect to limit the time for the
affiliate marketing opt-out, consistent with
the requirements of section 624, must adhere
to the requirements of that section and the
Agencies’ implementing rule with respect to
any subsequent notice and opt-out.
Institutions that elect to limit the opt-out
period must include a statement in italic, as
shown on the model form, that states the
period of time for which the opt-out applies.
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(d) Additional opt-outs. A financial
institution that uses the disclosure table to
indicate any opt-out choices available to
consumers beyond those required by Federal
law must include those opt-outs on page
three of the model form. For example, if the
financial institution discloses in the table
that it offers an opt-out for joint marketing,
the institution must revise the opt-out form
on page three to reflect the availability of an
opt-out, such as by adding a check-off box
with the words ‘‘Do not share my personal
information with other financial institutions
to jointly market to me.’’ Likewise, if a
financial institution chooses to offer its
customers an opt-out for its marketing, it can
provide for that option in the disclosure table
and on the opt-out form by adding a checkoff box with the words ‘‘Do not share [or use]
my personal information to market to me.’’
7. Amend newly redesignated
Appendix B by adding a new sentence
immediately after the heading:
Appendix B to Part 573—Sample
Clauses
This Appendix only applies to
privacy notices provided until the date
that is on or before one year following
the date of final publication of this rule.
* * *
*
*
*
*
*
National Credit Union Administration
12 CFR Chapter V
Authority and Issuance
For the reasons set forth in the joint
preamble, the National Credit Union
Administration proposes to amend part
716 of Chapter V of title 12 of the Code
of Federal Regulations as follows:
§ 716.2
Model privacy form and examples.
(a) Model privacy form. Use of the
model privacy form in Appendix A of
this part, consistent with the
instructions in Appendix A, constitutes
compliance with the notice content
requirements of §§ 716.6 and 716.7 of
this part, although use of the model
privacy form is not required.
(b) Examples. The examples in this
part are not exclusive. Compliance with
an example, to the extent applicable,
constitutes compliance with this part.
3. In § 716.6, add paragraphs (f) and
(g) to read as follows:
§ 716.6 Information to be included in
privacy notices.
*
*
*
*
*
(f) Model privacy form. Pursuant to
§ 716.2(a) of this part, a model privacy
form that meets the notice content
requirements of this section is included
in Appendix A of this part.
(g) Sample clauses. Sample clauses
illustrating some of the notice content
required by this section are included in
Appendix B of this part. Use of a sample
clause in a privacy notice provided on
or before [DATE ONE YEAR
FOLLOWING THE DATE OF
PUBLICATION OF THE FINAL RULE],
to the extent applicable, constitutes
compliance with this part.
4. In § 716.7 add paragraph (i) to read
as follows:
§ 716.7 Form of opt-out notice to
consumers; opt-out methods.
PART 716—PRIVACY OF CONSUMER
FINANCIAL INFORMATION
*
*
*
*
(i) Model privacy form. Pursuant to
§ 716.2(a) of this part, a model privacy
form that meets the notice content
requirements of this section is included
in Appendix A of this part.
1. The authority citation for part 716
continues to read as follows:
Appendix A [Redesignated as
Appendix B]
Authority: 12 U.S.C. 1751 et seq.; 15 U.S.C.
6801 et seq.
5. Redesignate Appendix A as
Appendix B.
6. Add new Appendix A to read as
follows:
2. Revise § 716.2 to read as follows:
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Appendix A to Part 716—Model
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A. The Model Privacy Form
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B. General Instructions
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1. How the Model Privacy Form Is Used
The model form may be used, at the option
of a financial institution, including a group
of affiliates that use a common privacy
notice, to meet the content requirements of
the privacy notice and opt-out notice set
forth in sections 716.6 and 716.7 of this part.
(Note that disclosure of certain
information, such as assets, income, and
information from a consumer reporting
agency, may give rise to obligations under the
Fair Credit Reporting Act [15 U.S.C. 1681–
1681x] (FCRA), such as a requirement to
permit a consumer to opt out of disclosures
to affiliates or designation as a consumer
reporting agency if disclosures are made to
nonaffiliated third parties.)
2. The Contents of the Model Privacy Form
The model form consists of two or three
pages, depending on whether a financial
institution shares in a manner that requires
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it to provide a third page with opt-out
information.
(a) Page One. The first page consists of the
following components:
(1) The title.
(2) The key frame (Why?, What?, How?).
(3) The disclosure table (‘‘Reasons we can
share your personal information’’).
(4) Contact information.
(b) Page Two. The second page consists of
the following components:
(1) The title.
(2) The Frequently Asked Questions on
sharing practices.
(3) The definitions.
(c) Page Three. The third page consists of
a financial institution’s opt-out form.
3. The Format of the Model Privacy Form
The model form is a standardized form,
including page layout, page content, format,
style, pagination, and shading. No other
information may be included in the model
form, and the model form may be modified
only as described below.
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(a) Easily readable type font. Financial
institutions that use the model form must use
an easily readable type font. Easily readable
type font includes a minimum of 10-point
font and sufficient spacing between the lines
of type.
(b) Logo. A financial institution may
include a corporate logo on any page of the
notice, so long as it does not interfere with
the readability of the model form or the space
constraints of each page.
(c) Page size and orientation. Each page of
the model form must be printed on one side
of an 8.5 by 11 inch paper in portrait
orientation.
(d) Color. The model form may be printed
on white or light color paper (such as cream)
with black or suitable contrasting color ink.
Spot color may be used to achieve visual
interest, so long as the color contrast is
distinctive and the color does not detract
from the readability of the model form.
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C. Information Required in the Model
Privacy Form
The model form is a standardized form,
and institutions seeking to obtain the safe
harbor through use of the model form may
modify the form only as described below:
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1. Name of the Institution or Group of
Affiliated Institutions Providing the Notice
Include the name of the financial
institution or group of affiliated institutions
providing the notice on the form wherever
[name of financial institution] appears.
Contact information, such as the institution’s
toll-free telephone number, Web address, or
mailing address, or other contact
information, should be inserted as
appropriate, wherever [toll-free telephone] or
[web address] or [mailing address] appear.
2. Page One
(a) General instructions for the disclosure
table. There are reasons for sharing or using
personal information listed in the left column
of the disclosure table. Each of these reasons
correlates to certain legal provisions
described below. In the middle column, each
institution must provide a ‘‘Yes’’ or ‘‘No’’
response in each box that accurately reflects
its information sharing policies and practices
with respect to the reason listed on the left.
Each institution also must complete each box
in the right column as to whether a consumer
can limit such sharing. If an institution
answers ‘‘No’’ to sharing for a particular
reason in the middle column, it must answer
‘‘We don’t share’’ in the corresponding right
column. If an institution answers ‘‘Yes’’ to
sharing for a particular reason in the middle
column, it must, in the right column, answer
either ‘‘No’’ if it does not offer an opt-out or
‘‘Yes (Check your choices, p. 3)’’ if it does
offer an opt-out. Except for the sixth row
(‘‘For our affiliates to market to you’’), an
institution must list all reasons for sharing,
and complete the middle and right columns
of the disclosure table.
(b) Specific disclosures and corresponding
legal provisions.
(1) For our everyday business purposes.
Because all financial institutions share
information for everyday business purposes,
as contemplated by sections 716.14 and
716.15 of this part, the financial institution
must answer ‘‘Yes’’ to the sharing of such
information and ‘‘No’’ to the availability of
an opt-out.
(2) For our marketing purposes. The
financial institution must answer ‘‘Yes’’ or
‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that shares for this reason may
or may not elect to provide an opt-out and
must provide the corresponding answer in
the right column as described in paragraph
C.2.(a) of this Instruction. This provision
includes service providers contemplated by
section 716.13 of this part.
(3) For joint marketing with other financial
companies. As contemplated by section
716.13 of this part, the financial institution
must answer ‘‘Yes’’ or ‘‘No’’ in the middle
column. An institution that does not share
for this reason must answer ‘‘We don’t share’’
in the right column. An institution that
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shares for this reason may or may not elect
to provide an opt-out and must provide the
corresponding answer in the right column as
described in paragraph C.2.(a) of this
Instruction.
(4) For our affiliates’ everyday business
purposes—information about transactions
and experiences. This provision applies to
sharing of certain information with an
institution’s affiliates, as contemplated by
sections 603(d)(2)(A)(i) and (ii) of the FCRA.
The financial institution must answer ‘‘Yes’’
or ‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that does not have any
affiliates will also use this answer.
Institutions that share for this reason may or
may not elect to provide an opt-out and must
provide the corresponding answer in the
right column as described in paragraph
C.2.(a) of this Instruction.
(5) For our affiliates’ everyday business
purposes—information about
creditworthiness. This provision applies to
the sharing of certain information with an
institution’s affiliates, as contemplated by
section 603(d)(2)(A)(iii) of the FCRA. The
financial institution must answer ‘‘Yes’’ or
‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that does not have any
affiliates will also use this answer.
Institutions that share for this reason must
provide an opt-out and must provide the
appropriate answer in the right column as
described in paragraph C.2.(a) of this
Instruction.
(6) For our affiliates to market to you. This
provision applies to information shared
among affiliates that is used by those
affiliates for marketing, as contemplated by
section 624 of the FCRA. Following the
effective date of the rules implementing
section 624, institutions that elect to
incorporate this provision into the model
form to satisfy their obligations under this
part must include this reason for sharing as
set forth in the model form in order to obtain
the benefit of the safe harbor. Institutions
whose affiliates receive such information and
use it for marketing must answer ‘‘Yes’’ in
the middle column, and ‘‘Yes (Check your
choices, p. 3)’’ in the right column
corresponding to the availability of an optout. Institutions whose affiliates receive such
information and do not use it for marketing
may elect to include this provision in the
model form and answer ‘‘No’’ in the middle
column and ‘‘We don’t share’’ in the right
column; however, institutions whose
affiliates receive such information and do not
use it for marketing are not required to use
this provision. Institutions that do not have
affiliates and elect to include this provision
in their notice will answer ‘‘No’’ in the
middle column and ‘‘We don’t share’’ in the
right column.
(7) For nonaffiliates to market to you. This
provision applies to sharing under sections
716.7 and 716.10(a) of this part. Financial
institutions that do not share for this reason
must answer ‘‘No’’ in the middle column and
‘‘We don’t share’’ in the right column.
Financial institutions that do share for this
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reason must answer ‘‘Yes’’ in the middle
column and ‘‘Yes (check your choices, p. 3)’’
corresponding to the availability of an optout.
(8) Additional opt-outs. A financial
institution may customize the model form to
offer opt-outs beyond those required under
Federal law, so long as the additional
information falls within the space constraints
of the model form. If the institution chooses
to offer its customers an opt-out for its own
marketing or for joint marketing, for example,
it can provide for that option by stating: ‘‘Yes
(Check your choices, p.3)’’ as to the
availability of the opt-out.
3. Page Two
(a) General instructions for the definitions.
The financial institution must customize
the space below the last three definitions in
this section (affiliates, nonaffiliates, and joint
marketing). This specific information must be
in italicized lettering to set off the
information from the standardized
definitions.
(b) Affiliates. As required by section
716.6(a)(3) of this part, the financial
institution must identify the categories of its
affiliates or state ‘‘[name of financial
institution] has no affiliates’’ in italicized
lettering where [affiliate information]
appears. A financial institution that shares
with affiliates must use, as applicable, the
following format: ‘‘Our affiliates include
companies with a [name of financial
institution] name; financial companies such
as [list companies]; and nonfinancial
companies, such as [list companies].’’
(c) Nonaffiliates. If the financial institution
shares with nonaffiliated third parties
outside the exceptions in sections 716.14 and
716.15 of this part, the institution must
identify the types of nonaffiliated third
parties with which it shares or state ‘‘[name
of financial institution] does not share with
nonaffiliates so they can market to you.’’ in
italicized lettering where [nonaffiliate
information] appears. A financial institution
that shares with nonaffiliated third parties as
described here must use, as applicable, the
following format: ‘‘Nonaffiliates we share
with can include [list categories of companies
such as mortgage companies, insurance
companies, direct marketing companies, and
nonprofit organizations].’’
(d) Joint Marketing. As required by section
716.13 of this part, the financial institution
must identify the types of financial
institutions with which it engages in joint
marketing or state ‘‘[name of financial
institution] doesn’t jointly market.’’ in
italicized lettering where [joint marketing]
appears. A financial institution that shares
with joint marketing partners must use, as
applicable, the following format: ‘‘Our joint
marketing partners include [list categories of
companies such as credit card companies].’’
4. Page Three
Opt-out form. Financial institutions must
use page three only if they: (1) Share or use
information in a manner that triggers an optout; or (2) choose to provide an opt-out (as
disclosed in the table on page 1) in addition
to what is required by law. The model opt-
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out form must be provided on a separate page
of the model form.
(a) Contact us. The section describes three
common methods by which a consumer
exercises an opt-out—by telephone, on the
Web, and by mail. Financial institutions may
customize this section to provide for the
particular opt-out methods and options the
institution provides. For example, if an
institution offers opting out by telephone and
the Web but not by mail, it would provide
only telephone and Web information as
shown in the model form in the ‘‘Contact Us’’
box. Only institutions that allow more than
30 days after providing the notice before
sharing information may change the number
of days in the lower right hand section of the
box.
(b) Check your choices. Institutions must
display the applicable opt-out options in the
‘‘Check your choices’’ box shown on this
page. If an institution chooses not to offer an
opt-out by mail, it must delete the boxes for
name, address, account number, and mailing
directions in the lower right-hand corner of
the model form. Financial institutions that
only offer one or two of the opt-out options
listed on the model form must list only those
options from the model form that apply to
their practices and correspond accurately to
the disclosures on page one. Thus, if an
institution does not share in a manner that
requires an opt-out for sharing with
nonaffiliates, it must not include that opt-out
option on page three of the model form.
Institutions requiring information from
consumers on the opt-out form other than an
account number should modify that
designation in the ‘‘Check your choices’’ box.
Institutions that require customers with
multiple accounts to identify each account to
which the opt-out should apply should
modify that portion of the model form.
(c) Section 624 opt-out. If the financial
institution’s affiliates use information for
marketing pursuant to section 624 of the
FCRA, and the institution elects to
consolidate that opt-out notice in the model
form, it must include that disclosure and optout election as shown in the model form.
Institutions that elect to limit the time for the
affiliate marketing opt-out, consistent with
the requirements of section 624, must adhere
to the requirements of that section and the
Agencies’ implementing rule with respect to
any subsequent notice and opt-out.
Institutions that elect to limit the opt-out
period must include a statement in italics, as
shown on the model form, that states the
period of time for which the opt-out applies.
(d) Additional opt-outs. A financial
institution that uses the disclosure table to
indicate any opt-out choices available to
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consumers beyond those required by Federal
law must include those opt-outs on page
three of the model form. For example, if the
financial institution discloses in the table
that it offers an opt-out for joint marketing,
the institution must revise the opt-out form
on page three to reflect the availability of an
opt-out, such as by adding a check-off box
with the words ‘‘Do not share my personal
information with other financial institutions
to jointly market to me.’’ Likewise, if a
financial institution chooses to offer its
customers an opt-out for its marketing, it can
provide for that option in the disclosure table
and on the opt-out form by adding a checkoff box with the words ‘‘Do not share [or use]
my personal information to market to me.’’
7. Amend newly redesignated
Appendix B by adding a new sentence
immediately after the heading:
Appendix B to Part 716—Sample
Clauses
This Appendix only applies to
privacy notices provided until the date
that is on or before one year following
the date of final publication of this rule.
* * *
*
*
*
*
*
14985
(b) Examples. The examples in this
part are not exclusive. Compliance with
an example, to the extent applicable,
constitutes compliance with this part.
(c) Compliance. For non-federally
insured credit unions, compliance with
an example contained in 12 CFR part
716, to the extent applicable, constitutes
compliance with this part. For intrastate
securities broker-dealers and investment
advisors not registered with the
Securities and Exchange Commission,
compliance with an example contained
in 17 CFR part 248, to the extent
applicable, constitutes compliance with
this part.
3. In § 313.6, revise paragraph (f) and
add paragraph (g) to read as follows:
§ 313.6 Information to be included in
privacy notices.
PART 313—PRIVACY OF CONSUMER
FINANCIAL INFORMATION
*
*
*
*
(f) Model privacy form. Pursuant to
§ 313.2(a) of this part, a model privacy
form that meets the notice content
requirements of this section is included
in Appendix A of this part.
(g) Sample clauses. Sample clauses
illustrating some of the notice content
required by this section are included in
Appendix B of this part. Use of a sample
clause in a privacy notice provided on
or before [DATE ONE YEAR
FOLLOWING THE DATE OF
PUBLICATION OF THE FINAL RULE],
to the extent applicable, constitutes
compliance with this part.
4. In § 313.7 add paragraph (i) to read
as follows:
1. The authority citation for part 313
continues to read as follows:
§ 313.7 Form of opt-out notice to
consumers; opt-out methods.
Federal Trade Commission
16 CFR Chapter I
Authority and Issuance
For the reasons set forth in the joint
preamble, the Federal Trade
Commission proposes to amend part
313 of chapter I of title 16 of the Code
of Federal Regulations as follows:
Authority: 15 U.S.C. 6801 et seq.
2. Revise § 313.2 to read as follows:
§ 313.2 Model privacy form and rules of
construction.
(a) Model privacy form. Use of the
model privacy form in Appendix A of
this part, consistent with the
instructions in Appendix A, constitutes
compliance with the notice content
requirements of §§ 313.6 and 313.7 of
this part, although use of the model
privacy form is not required.
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*
*
*
*
*
*
(i) Model privacy form. Pursuant to
§ 313.2(a) of this part, a model privacy
form that meets the notice content
requirements of this section is included
in Appendix A of this part.
Appendix A [Redesignated as Appendix
B]
5. Redesignate Appendix A as
Appendix B.
6. Add new Appendix A to read as
follows:
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Appendix A to Part 313—Model
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A. The Model Privacy Form
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B. General Instructions
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1. How the model privacy form is used.
The model form may be used, at the option
of a financial institution, including a group
of financial holding company affiliates that
use a common privacy notice, to meet the
content requirements of the privacy notice
and opt-out notice set forth in sections 313.6
and 313.7 of this part.
(Note that disclosure of certain
information, such as assets, income, and
information from a consumer reporting
agency, may give rise to obligations under the
Fair Credit Reporting Act [15 U.S.C. 1681–
1681x] (FCRA), such as a requirement to
permit a consumer to opt out of disclosures
to affiliates or designation as a consumer
reporting agency if disclosures are made to
nonaffiliated third parties.)
2. The Contents of the Model Privacy Form
The model form consists of two or three
pages, depending on whether a financial
institution shares in a manner that requires
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it to provide a third page with opt-out
information.
(a) Page One. The first page consists of the
following components:
(1) The title.
(2) The key frame (Why?, What?, How?).
(3) The disclosure table (‘‘Reasons we can
share your personal information’’).
(4) Contact information.
(b) Page Two. The second page consists of
the following components:
(1) The title.
(2) The Frequently Asked Questions on
sharing practices.
(3) The definitions.
(c) Page Three. The third page consists of
a financial institution’s opt-out form.
3. The Format of the Model Privacy Form
The model form is a standardized form,
including page layout, page content, format,
style, pagination, and shading. No other
information may be included in the model
form, and the model form may be modified
only as described below.
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(a) Easily readable type font. Financial
institutions that use the model form must use
an easily readable type font. Easily readable
type font includes a minimum of 10-point
font and sufficient spacing between the lines
of type.
(b) Logo. A financial institution may
include a corporate logo on any page of the
notice, so long as it does not interfere with
the readability of the model form or the space
constraints of each page.
(c) Page size and orientation. Each page of
the model form must be printed on one side
of an 8.5 by 11 inch paper in portrait
orientation.
(d) Color. The model form may be printed
on white or light color paper (such as cream)
with black or suitable contrasting color ink.
Spot color may be used to achieve visual
interest, so long as the color contrast is
distinctive and the color does not detract
from the readability of the model form.
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C. Information Required in the Model
Privacy Form
The model form is a standardized form,
and institutions seeking to obtain the safe
harbor through use of the model form may
modify the form only as described below:
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1. Name of the Institution or Group of
Affiliated Institutions Providing the Notice
Include the name of the financial
institution or group of affiliated institutions
providing the notice on the form wherever
[name of financial institution] appears.
Contact information, such as the institution’s
toll-free telephone number, Web address, or
mailing address, or other contact
information, should be inserted as
appropriate, wherever [toll-free telephone] or
[web address] or [mailing address] appear.
2. Page One
(a) General instructions for the disclosure
table. There are reasons for sharing or using
personal information listed in the left column
of the disclosure table. Each of these reasons
correlates to certain legal provisions
described below. In the middle column, each
institution must provide a ‘‘Yes’’ or ‘‘No’’
response in each box that accurately reflects
its information sharing policies and practices
with respect to the reason listed on the left.
Each institution also must complete each box
in the right column as to whether a consumer
can limit such sharing. If an institution
answers ‘‘No’’ to sharing for a particular
reason in the middle column, it must answer
‘‘We don’t share’’ in the corresponding right
column. If an institution answers ‘‘Yes’’ to
sharing for a particular reason in the middle
column, it must, in the right column, answer
either ‘‘No’’ if it does not offer an opt-out or
‘‘Yes (Check your choices, p. 3)’’ if it does
offer an opt-out. Except for the sixth row
(‘‘For our affiliates to market to you’’), an
institution must list all reasons for sharing,
and complete the middle and right columns
of the disclosure table.
(b) Specific disclosures and corresponding
legal provisions.
(1) For our everyday business purposes.
Because all financial institutions share
information for everyday business purposes,
as contemplated by sections 313.14 and
313.15 of this part, the financial institution
must answer ‘‘Yes’’ to the sharing of such
information and ‘‘No’’ to the availability of
an opt-out.
(2) For our marketing purposes. The
financial institution must answer ‘‘Yes’’ or
‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that shares for this reason may
or may not elect to provide an opt-out and
must provide the corresponding answer in
the right column as described in paragraph
C.2.(a) of this Instruction. This provision
includes service providers contemplated by
section 313.13 of this part.
(3) For joint marketing with other financial
companies. As contemplated by section
313.13 of this part, the financial institution
must answer ‘‘Yes’’ or ‘‘No’’ in the middle
column. An institution that does not share
for this reason must answer ‘‘We don’t share’’
in the right column. An institution that
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shares for this reason may or may not elect
to provide an opt-out and must provide the
corresponding answer in the right column as
described in paragraph C.2.(a) of this
Instruction.
(4) For our affiliates’ everyday business
purposes—information about transactions
and experiences. This provision applies to
sharing of certain information with an
institution’s affiliates, as contemplated by
sections 603(d)(2)(A)(i) and (ii) of the FCRA.
The financial institution must answer ‘‘Yes’’
or ‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that does not have any
affiliates will also use this answer.
Institutions that share for this reason may or
may not elect to provide an opt-out and must
provide the corresponding answer in the
right column as described in paragraph
C.2.(a) of this Instruction.
(5) For our affiliates’ everyday business
purposes—information about
creditworthiness. This provision applies to
the sharing of certain information with an
institution’s affiliates, as contemplated by
section 603(d)(2)(A)(iii) of the FCRA. The
financial institution must answer ‘‘Yes’’ or
‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that does not have any
affiliates will also use this answer.
Institutions that share for this reason must
provide an opt-out and must provide the
appropriate answer in the right column as
described in paragraph C.2.(a) of this
Instruction.
(6) For our affiliates to market to you. This
provision applies to information shared
among affiliates that is used by those
affiliates for marketing, as contemplated by
section 624 of the FCRA. Following the
effective date of the rules implementing
section 624, institutions that elect to
incorporate this provision into the model
form to satisfy their obligations under this
part must include this reason for sharing as
set forth in the model form in order to obtain
the benefit of the safe harbor. Institutions
whose affiliates receive such information and
use it for marketing must answer ‘‘Yes’’ in
the middle column, and ‘‘Yes (Check your
choices, p. 3)’’ in the right column
corresponding to the availability of an optout. Institutions whose affiliates receive such
information and do not use it for marketing
may elect to include this provision in the
model form and answer ‘‘No’’ in the middle
column and ‘‘We don’t share’’ in the right
column; however, institutions whose
affiliates receive such information and do not
use it for marketing are not required to use
this provision. Institutions that do not have
affiliates and elect to include this provision
in their notice will answer ‘‘No’’ in the
middle column and ‘‘We don’t share’’ in the
right column.
(7) For nonaffiliates to market to you. This
provision applies to sharing under sections
313.7 and 313.10(a) of this part. Financial
institutions that do not share for this reason
must answer ‘‘No’’ in the middle column and
‘‘We don’t share’’ in the right column.
Financial institutions that do share for this
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reason must answer ‘‘Yes’’ in the middle
column and ‘‘Yes (check your choices, p. 3)’’
corresponding to the availability of an optout.
(8) Additional opt-outs. A financial
institution may customize the model form to
offer opt-outs beyond those required under
Federal law, so long as the additional
information falls within the space constraints
of the model form. If the institution chooses
to offer its customers an opt-out for its own
marketing or for joint marketing, for example,
it can provide for that option by stating: ‘‘Yes
(Check your choices, p. 3)’’ as to the
availability of the opt-out.
3. Page Two
(a) General instructions for the Definitions.
The financial institution must customize
the space below the last three definitions in
this section (affiliates, nonafffiliates, and
joint marketing). This specific information
must be in italicized lettering to set off the
information from the standardized
definitions.
(b) Affiliates. As required by section
313.6(a)(3) of this part, the financial
institution must identify the categories of its
affiliates or state ‘‘[name of financial
institution] has no affiliates’’ in italicized
lettering where [affiliate information]
appears. A financial institution that shares
with affiliates must use, as applicable, the
following format: ‘‘Our affiliates include
companies with a [name of financial
institution] name; financial companies such
as [list companies]; and nonfinancial
companies, such as [list companies].’’
(c) Nonaffiliates. If the financial institution
shares with nonaffiliated third parties
outside the exceptions in sections 313.14 and
313.15 of this part, the institution must
identify the types of nonaffiliated third
parties with which it shares or state ‘‘[name
of financial institution] does not share with
nonaffiliates so they can market to you.’’ in
italicized lettering where [nonaffiliate
information] appears. A financial institution
that shares with nonaffiliated third parties as
described here must use, as applicable, the
following format: ‘‘Nonaffiliates we share
with can include [list categories of companies
such as mortgage companies, insurance
companies, direct marketing companies, and
nonprofit organizations].’’
(d) Joint Marketing. As required by section
313.13 of this part, the financial institution
must identify the types of financial
institutions with which it engages in joint
marketing or state ‘‘[name of financial
institution] doesn’t jointly market.’’ in
italicized lettering where [joint marketing]
appears. A financial institution that shares
with joint marketing partners must use, as
applicable, the following format: ‘‘Our joint
marketing partners include [list categories of
companies such as credit card companies].’’
4. Page Three
Opt-out form. Financial institutions must
use page three only if they: (1) share or use
information in a manner that triggers an optout; or (2) choose to provide an opt-out (as
disclosed in the table on page 1) in addition
to what is required by law. The model optout form must be provided on a separate page
of the model form.
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(a) Contact us. The section describes three
common methods by which a consumer
exercises an opt-out—by telephone, on the
Web, and by mail. Financial institutions may
customize this section to provide for the
particular opt-out methods and options the
institution provides. For example, if an
institution offers opting out by telephone and
the Web but not by mail, it would provide
only telephone and Web information as
shown in the model form in the ‘‘Contact Us’’
box. Only institutions that allow more than
30 days after providing the notice before
sharing information may change the number
of days in the lower right hand section of the
box.
(b) Check your choices. Institutions must
display the applicable opt-out options in the
‘‘Check your choices’’ box shown on this
page. If an institution chooses not to offer an
opt-out by mail, it must delete the boxes for
name, address, account number, and mailing
directions in the lower right-hand corner of
the model form. Financial institutions that
only offer one or two of the opt-out options
listed on the model form must list only those
options from the model form that apply to
their practices and correspond accurately to
the disclosures on page one. Thus, if an
institution does not share in a manner that
requires an opt-out for sharing with
nonaffiliates, it must not include that opt-out
option on page three of the model form.
Institutions requiring information from
consumers on the opt-out form other than an
account number should modify that
designation in the ‘‘Check your choices’’ box.
Institutions that require customers with
multiple accounts to identify each account to
which the opt-out should apply should
modify that portion of the model form.
(c) Section 624 opt-out. If the financial
institution’s affiliates use information for
marketing pursuant to section 624 of the
FCRA, and the institution elects to
consolidate that opt-out notice in the model
form, it must include that disclosure and optout election as shown in the model form.
Institutions that elect to limit the time for the
affiliate marketing opt-out, consistent with
the requirements of section 624, must adhere
to the requirements of that section and the
Agencies’ implementing rule with respect to
any subsequent notice and opt-out.
Institutions that elect to limit the opt-out
period must include a statement in italics, as
shown on the model form, that states the
period of time for which the opt-out applies.
(d) Additional opt-outs. A financial
institution that uses the disclosure table to
indicate any opt-out choices available to
consumers beyond those required by Federal
law must include those opt-outs on page
three of the model form. For example, if the
financial institution discloses in the table
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that it offers an opt-out for joint marketing,
the institution must revise the opt-out form
on page three to reflect the availability of an
opt-out, such as by adding a check-off box
with the words ‘‘Do not share my personal
information with other financial institutions
to jointly market to me.’’ Likewise, if a
financial institution chooses to offer its
customers an opt-out for its marketing, it can
provide for that option in the disclosure table
and on the opt-out form by adding a checkoff box with the words ‘‘Do not share [or use]
my personal information to market to me.’’
7. Amend newly redesignated
Appendix B by adding a new sentence
immediately after the heading:
Appendix B to Part 313–Sample
Clauses
This Appendix only applies to
privacy notices provided until the date
that is on or before one year following
the date of final publication of this rule.
* * *
*
*
*
*
*
Commodity Futures Trading
Commission
17 CFR Chapter I
Authority and Issuance
For the reasons set forth in the joint
preamble, the Commodity Futures
Trading Commission proposes to amend
part 160 of chapter I of title 17 of the
Code of Federal Regulations as follows:
PART 160—PRIVACY OF CONSUMER
FINANCIAL INFORMATION
1. The authority citation for part 160
continues to read as follows:
Authority: 7 U.S.C. 7b–2 and 12a(5); 15
U.S.C. 6801 et seq.
2. Revise § 160.2 to read as follows:
§ 160.2 Model privacy form and rules of
construction.
(a) Model privacy form. Use of the
model privacy form in Appendix A of
this part, consistent with the
instructions in Appendix A, constitutes
compliance with the notice content
requirements of §§ 160.6 and 160.7 of
this part, although use of the model
privacy form is not required.
(b) Examples. The examples in this
part are not exclusive. Compliance with
an example, to the extent applicable,
constitutes compliance with this part.
(c) Substituted compliance.
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(1) Any person or entity otherwise
subject to this part that is subject to and
in compliance with the Securities and
Exchange Commission Regulation S–P,
17 CFR part 248, will be deemed to be
in compliance with this part.
(2) Any commodity trading advisor
otherwise subject to this part that is
registered or required to be registered as
an investment adviser in the state in
which it maintains its principal office
and place of business as defined in
§ 275.203A–3 of this title, and that is
subject to and in compliance with 16
CFR part 313, will be deemed to be in
compliance with this part.
3. In § 160.6, revise paragraph (f) and
add paragraph (g) to read as follows:
§ 160.6 Information to be included in
privacy notices.
*
*
*
*
*
(f) Model privacy form. Pursuant to
§ 160.2(a) of this part, a model privacy
form that meets the notice content
requirements of this section is included
in Appendix A of this part.
(g) Sample clauses. Sample clauses
illustrating some of the notice content
required by this section are included in
Appendix B of this part. Use of a sample
clause in a privacy notice provided on
or before [DATE ONE YEAR
FOLLOWING THE DATE OF
PUBLICATION OF THE FINAL RULE],
to the extent applicable, constitutes
compliance with this part.
4. In § 160.7 add paragraph (i) to read
as follows:
§ 160.7 Form of opt-out notice to
consumers; opt-out methods.
*
*
*
*
*
(i) Model privacy form. Pursuant to
§ 160.2(a) of this part, a model privacy
form that meets the notice content
requirements of this section is included
in Appendix A of this part.
Appendix A [Redesignated as Appendix
B]
5. Redesignate Appendix A as
Appendix B.
6. Add new Appendix A to read as
follows:
Appendix A to Part 160—Model
Privacy Form
A. The Model Privacy Form
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B. General Instructions
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1. How the Model Privacy Form Is Used
The model form may be used, at the option
of a financial institution, including a group
of financial holding company affiliates that
use a common privacy notice, to meet the
content requirements of the privacy notice
and opt-out notice set forth in sections 160.6
and 160.7 of this part.
(Note that disclosure of certain
information, such as assets, income, and
information from a consumer reporting
agency, may give rise to obligations under the
Fair Credit Reporting Act [15 U.S.C. 1681–
1681x] (FCRA), such as a requirement to
permit a consumer to opt out of disclosures
to affiliates or designation as a consumer
reporting agency if disclosures are made to
nonaffiliated third parties.)
2. The Contents of the Model Privacy Form
The model form consists of two or three
pages, depending on whether a financial
institution shares in a manner that requires
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it to provide a third page with opt-out
information.
(a) Page One. The first page consists of the
following components:
(1) The title.
(2) The key frame (Why?, What?, How?).
(3) The disclosure table (‘‘Reasons we can
share your personal information’’).
(4) Contact information.
(b) Page Two. The second page consists of
the following components:
(1) The title.
(2) The Frequently Asked Questions on
sharing practices.
(3) The definitions.
(c) Page Three. The third page consists of
a financial institution’s opt-out form.
3. The Format of the Model Privacy Form
The model form is a standardized form,
including page layout, page content, format,
style, pagination, and shading. No other
information may be included in the model
form, and the model form may be modified
only as described below.
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(a) Easily readable type font. Financial
institutions that use the model form must use
an easily readable type font. Easily readable
type font includes a minimum of 10-point
font and sufficient spacing between the lines
of type.
(b) Logo. A financial institution may
include a corporate logo on any page of the
notice, so long as it does not interfere with
the readability of the model form or the space
constraints of each page.
(c) Page size and orientation. Each page of
the model form must be printed on one side
of an 8.5 by 11 inch paper in portrait
orientation.
(d) Color. The model form may be printed
on white or light color paper (such as cream)
with black or suitable contrasting color ink.
Spot color may be used to achieve visual
interest, so long as the color contrast is
distinctive and the color does not detract
from the readability of the model form.
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C. Information Required in the Model
Privacy Form
The model form is a standardized form,
and institutions seeking to obtain the safe
harbor through use of the model form may
modify the form only as described below:
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1. Name of the Institution or Group of
Affiliated Institutions Providing the Notice
Include the name of the financial
institution or group of affiliated institutions
providing the notice on the form wherever
[name of financial institution] appears.
Contact information, such as the institution’s
toll-free telephone number, Web address, or
mailing address, or other contact
information, should be inserted as
appropriate, wherever [toll-free telephone] or
[web address] or [mailing address] appear.
2. Page One
(a) General instructions for the disclosure
table. There are reasons for sharing or using
personal information listed in the left column
of the disclosure table. Each of these reasons
correlates to certain legal provisions
described below. In the middle column, each
institution must provide a ‘‘Yes’’ or ‘‘No’’
response in each box that accurately reflects
its information sharing policies and practices
with respect to the reason listed on the left.
Each institution also must complete each box
in the right column as to whether a consumer
can limit such sharing. If an institution
answers ‘‘No’’ to sharing for a particular
reason in the middle column, it must answer
‘‘We don’t share’’ in the corresponding right
column. If an institution answers ‘‘Yes’’ to
sharing for a particular reason in the middle
column, it must, in the right column, answer
either ‘‘No’’ if it does not offer an opt-out or
‘‘Yes (Check your choices, p.3)’’ if it does
offer an opt-out. Except for the sixth row
(‘‘For our affiliates to market to you’’), an
institution must list all reasons for sharing,
and complete the middle and right columns
of the disclosure table.
(b) Specific disclosures and corresponding
legal provisions.
(1) For our everyday business purposes.
Because all financial institutions share
information for everyday business purposes,
as contemplated by sections 160.14 and
160.15 of this part, the financial institution
must answer ‘‘Yes’’ to the sharing of such
information and ‘‘No’’ to the availability of
an opt-out.
(2) For our marketing purposes. The
financial institution must answer ‘‘Yes’’ or
‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that shares for this reason may
or may not elect to provide an opt-out and
must provide the corresponding answer in
the right column as described in paragraph
C.2.(a) of this Instruction. This provision
includes service providers contemplated by
section 160.13 of this part.
(3) For joint marketing with other financial
companies. As contemplated by section
160.13 of this part, the financial institution
must answer ‘‘Yes’’ or ‘‘No’’ in the middle
column. An institution that does not share
for this reason must answer ‘‘We don’t share’’
in the right column. An institution that
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shares for this reason may or may not elect
to provide an opt-out and must provide the
corresponding answer in the right column as
described in paragraph C.2.(a) of this
Instruction.
(4) For our affiliates’ everyday business
purposes ‘‘ information about transactions
and experiences. This provision applies to
sharing of certain information with an
institution’s affiliates, as contemplated by
sections 603(d)(2)(A) (i) and (ii) of the FCRA.
The financial institution must answer ‘‘Yes’’
or ‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that does not have any
affiliates will also use this answer.
Institutions that share for this reason may or
may not elect to provide an opt-out and must
provide the corresponding answer in the
right column as described in paragraph
C.2.(a) of this Instruction.
(5) For our affiliates’ everyday business
purposes ‘‘ information about
creditworthiness. This provision applies to
the sharing of certain information with an
institution’s affiliates, as contemplated by
section 603(d)(2)(A)(iii) of the FCRA. The
financial institution must answer ‘‘Yes’’ or
‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that does not have any
affiliates will also use this answer.
Institutions that share for this reason must
provide an opt-out and must provide the
appropriate answer in the right column as
described in paragraph C.2.(a) of this
Instruction.
(6) For our affiliates to market to you. This
provision applies to information shared
among affiliates that is used by those
affiliates for marketing, as contemplated by
section 624 of the FCRA. Following the
effective date of the rules implementing
section 624, institutions that elect to
incorporate this provision into the model
form to satisfy their obligations under this
part must include this reason for sharing as
set forth in the model form in order to obtain
the benefit of the safe harbor. Institutions
whose affiliates receive such information and
use it for marketing must answer ‘‘Yes’’ in
the middle column, and ‘‘Yes (Check your
choices, p.3)’’ in the right column
corresponding to the availability of an optout. Institutions whose affiliates receive such
information and do not use it for marketing
may elect to include this provision in the
model form and answer ‘‘No’’ in the middle
column and ‘‘We don’t share’’ in the right
column; however, institutions whose
affiliates receive such information and do not
use it for marketing are not required to use
this provision. Institutions that do not have
affiliates and elect to include this provision
in their notice will answer ‘‘No’’ in the
middle column and ‘‘We don’t share’’ in the
right column.
(7) For nonaffiliates to market to you. This
provision applies to sharing under sections
160.7 and 160.10(a) of this part. Financial
institutions that do not share for this reason
must answer ‘‘No’’ in the middle column and
‘‘We don’t share’’ in the right column.
Financial institutions that do share for this
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reason must answer ‘‘Yes’’ in the middle
column and ‘‘Yes (check your choices, p. 3)’’
corresponding to the availability of an optout.
(8) Additional opt-outs. A financial
institution may customize the model form to
offer opt-outs beyond those required under
Federal law, so long as the additional
information falls within the space constraints
of the model form. If the institution chooses
to offer its customers an opt-out for its own
marketing or for joint marketing, for example,
it can provide for that option by stating: ‘‘Yes
(Check your choices, p.3)’’ as to the
availability of the opt-out.
3. Page Two
(a) General instructions for the Definitions.
The financial institution must customize
the space below the last three definitions in
this section (affiliates, nonafffiliates, and
joint marketing). This specific information
must be in italicized lettering to set off the
information from the standardized
definitions.
(b) Affiliates. As required by section
160.6(a)(3) of this part, the financial
institution must identify the categories of its
affiliates or state ‘‘[name of financial
institution] has no affiliates’’ in italicized
lettering where [affiliate information]
appears. A financial institution that shares
with affiliates must use, as applicable, the
following format: ‘‘Our affiliates include
companies with a [name of financial
institution] name; financial companies such
as [list companies]; and nonfinancial
companies, such as [list companies].’’
(c) Nonaffiliates. If the financial institution
shares with nonaffiliated third parties
outside the exceptions in sections 160.14 and
160.15 of this part, the institution must
identify the types of nonaffiliated third
parties with which it shares or state ‘‘[name
of financial institution] does not share with
nonaffiliates so they can market to you.’’ in
italicized lettering where [nonaffiliate
information] appears. A financial institution
that shares with nonaffiliated third parties as
described here must use, as applicable, the
following format: ‘‘Nonaffiliates we share
with can include [list categories of companies
such as mortgage companies, insurance
companies, direct marketing companies, and
nonprofit organizations].’’
(d) Joint Marketing. As required by section
160.13 of this part, the financial institution
must identify the types of financial
institutions with which it engages in joint
marketing or state ‘‘[name of financial
institution] doesn’t jointly market.’’ in
italicized lettering where [joint marketing]
appears. A financial institution that shares
with joint marketing partners must use, as
applicable, the following format: ‘‘Our joint
marketing partners include [list categories of
companies such as credit card companies].’’
4. Page Three
Opt-out form. Financial institutions must
use page three only if they: (1) Share or use
information in a manner that triggers an optout; or (2) choose to provide an opt-out (as
disclosed in the table on page 1) in addition
to what is required by law. The model optout form must be provided on a separate page
of the model form.
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(a) Contact us. The section describes three
common methods by which a consumer
exercises an opt-out—by telephone, on the
Web, and by mail. Financial institutions may
customize this section to provide for the
particular opt-out methods and options the
institution provides. For example, if an
institution offers opting out by telephone and
the Web but not by mail, it would provide
only telephone and Web information as
shown in the model form in the ‘‘Contact Us’’
box. Only institutions that allow more than
30 days after providing the notice before
sharing information may change the number
of days in the lower right hand section of the
box.
(b) Check your choices. Institutions must
display the applicable opt-out options in the
‘‘Check your choices’’ box shown on this
page. If an institution chooses not to offer an
opt-out by mail, it must delete the boxes for
name, address, account number, and mailing
directions in the lower right-hand corner of
the model form. Financial institutions that
only offer one or two of the opt-out options
listed on the model form must list only those
options from the model form that apply to
their practices and correspond accurately to
the disclosures on page one. Thus, if an
institution does not share in a manner that
requires an opt-out for sharing with
nonaffiliates, it must not include that opt-out
option on page three of the model form.
Institutions requiring information from
consumers on the opt-out form other than an
account number should modify that
designation in the ‘‘Check your choices’’ box.
Institutions that require customers with
multiple accounts to identify each account to
which the opt-out should apply should
modify that portion of the model form.
(c) Section 624 opt-out. If the financial
institution’s affiliates use information for
marketing pursuant to section 624 of the
FCRA, and the institution elects to
consolidate that opt-out notice in the model
form, it must include that disclosure and optout election as shown in the model form.
Institutions that elect to limit the time for the
affiliate marketing opt-out, consistent with
the requirements of section 624, must adhere
to the requirements of that section and the
Agencies’ implementing rule with respect to
any subsequent notice and opt-out.
Institutions that elect to limit the opt-out
period must include a statement in italics, as
shown on the model form, that states the
period of time for which the opt-out applies.
(d) Additional opt-outs. A financial
institution that uses the disclosure table to
indicate any opt-out choices available to
consumers beyond those required by Federal
law must include those opt-outs on page
three of the model form. For example, if the
financial institution discloses in the table
that it offers an opt-out for joint marketing,
the institution must revise the opt-out form
on page three to reflect the availability of an
opt-out, such as by adding a check-off box
with the words ‘‘Do not share my personal
information with other financial institutions
to jointly market to me.’’ Likewise, if a
financial institution chooses to offer its
customers an opt-out for its marketing, it can
provide for that option in the disclosure table
and on the opt-out form by adding a check-
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off box with the words ‘‘Do not share [or use]
my personal information to market to me.’’
7. Amend newly redesignated
Appendix B by adding a new sentence
immediately after the heading:
Appendix B to Part 160—Sample
Clauses
This Appendix only applies to
privacy notices provided until the date
that is on or before one year following
the date of final publication of this rule.
* * *
*
*
*
*
*
Securities and Exchange Commission
Statutory Authority
The Commission is proposing to
amend Regulation S–P pursuant to
authority set forth in section 728 of the
Regulatory Relief Act [Pub. L. 109–351],
section 504 of the GLB Act [15 U.S.C.
6804], section 23 of the Securities
Exchange Act [15 U.S.C. 78w], section
38(a) of the Investment Company Act
[15 U.S.C. 80a–37(a)], and section 211 of
the Investment Advisers Act [15 U.S.C.
80b–11].
Text of Proposed Amendments
For the reasons set forth in the
preamble, the Commission proposes to
amend Title 17, Chapter II of the Code
of Federal Regulations as follows:
PART 248—REGULATION S–P:
PRIVACY OF CONSUMER FINANCIAL
INFORMATION
1. Revise the authority citation for
part 248 to read as follows:
Authority: 15 U.S.C. 78q; 78w; 78mm; 80a–
30(a); 80a–37; 80b–4; 80b–11; 1681w; and
6801–6809.
2. Revise § 248.2 to read as follows:
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merchant or introducing broker (as
those terms are defined in the
Commodity Exchange Act (7 U.S.C. 1, et
seq.)) registered by notice with the
Commission for the purpose of
conducting business in security futures
products pursuant to section
15(b)(11)(A) of the Securities Exchange
Act of 1934 (15 U.S.C. 78o(b)(11)(A))
that is subject to and in compliance
with the financial privacy rules of the
Commodity Futures Trading
Commission (17 CFR part 160) will be
deemed to be in compliance with this
part.
*
*
*
*
*
3. Amend § 248.6 by revising
paragraph (f) and adding paragraph (g)
to read as follows:
§ 248.6 Information to be included in
privacy notices.
*
*
*
*
*
(f) Model Form S–P. Pursuant to
§ 248.2(a) and Appendix A of this part,
Form S–P meets the notice content
requirements of this section.
(g) Sample clauses. Sample clauses
illustrating some of the notice content
required by this section are included in
Appendix B of this part. The sample
clauses in Appendix B of this part
provide guidance concerning the rule’s
application in ordinary circumstances
in a privacy notice provided on or
before [ONE YEAR FOLLOWING THE
DATE OF PUBLICATION OF THE
FINAL RULE]. The facts and
circumstances of each individual
situation, however, will determine
whether compliance with a sample
clause constitutes compliance with this
part.
4. Amend § 248.7 by adding
paragraph (i) to read as follows:
§ 248.2 Model privacy form; rule of
construction.
§ 248.7 Form of opt-out notice to
consumers; opt-out methods.
(a) Model privacy form. Use of Form
S–P (see Appendix A of this part),
consistent with the instructions to the
form, constitutes compliance with the
notice content requirements of §§ 248.6
and 248.7 of this part, although use of
Form S–P is not required.
(b) Examples. The examples in this
part provide guidance concerning the
rule’s application in ordinary
circumstances. The facts and
circumstances of each individual
situation, however, will determine
whether compliance with an example,
to the extent practicable, constitutes
compliance with this part.
(c) Substituted compliance with CFTC
financial privacy rules by futures
commission merchants and introducing
brokers. Except with respect to
§ 248.30(b), any futures commission
*
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*
*
*
*
(i) Model Form S–P. Pursuant to
§ 248.2(a) and Appendix A of this part,
Form S–P meets the notice content
requirements of this section.
Appendix A [Redesignated as Appendix
B]
5. Redesignate Appendix A to Part
248 as Appendix B.
6. Add new Appendix A to read as
follows:
Appendix A to Part 248—Form S–P
(1) Any person may obtain a copy of Form
S–P prescribed for use in this part by written
request to the Securities and Exchange
Commission, 100 F Street, NE., Washington,
DC 20549. Any person also may view this
form at: [Web site URL].
(2) Use of Form S–P by brokers, dealers,
and investment companies, and investment
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advisers registered with the Commission
constitutes compliance with the notice
content requirements of §§ 248.6 and 248.7 of
this part.
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7. Form S–P (referenced in Appendix A of
this part) is added to read as follows:
Note: The text of Form S–P does not, and
this amendment will not, appear in the Code
of Federal Regulations.
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Securities and Exchange Commission—Form
S–P
A. Model Privacy Form
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2. The contents of the model privacy form
1. How the Model Privacy Form is Used
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B. General Instructions
The model form consists of two or three
pages, depending on whether a financial
institution shares in a manner that requires
it to provide a third page with opt-out
information.
(a) Page One. The first page consists of the
following components:
(1) The title.
(2) The key frame (Why?, What?, How?).
(3) The disclosure table (‘‘Reasons we can
share your personal information’’).
(4) Contact information.
(b) Page Two. The second page consists of
the following components:
(1) The title.
(2) The Frequently Asked Questions on
sharing practices.
(3) The definitions.
The model form may be used, at the option
of a financial institution, including a group
of financial holding company affiliates that
use a common privacy notice, to meet the
content requirements of the privacy notice
and opt-out notice set forth in sections 248.6
and 248.7 of this part.
(Note that disclosure of certain
information, such as assets, income, and
information from a consumer reporting
agency, may give rise to obligations under the
Fair Credit Reporting Act [15 U.S.C. 1681—
1681x] (FCRA), such as a requirement to
permit a consumer to opt out of disclosures
to affiliates or designation as a consumer
reporting agency if disclosures are made to
nonaffiliated third parties.)
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(c) Page Three. The third page consists of
a financial institution’s opt-out form.
3. The Format of the Model Privacy Form
The model form is a standardized form,
including page layout, page content, format,
style, pagination, and shading. No other
information may be included in the model
form, and the model form may be modified
only as described below.
(a) Easily readable type font. Financial
institutions that use the model form must use
an easily readable type font. Easily readable
type font includes a minimum of 10-point
font and sufficient spacing between the lines
of type.
(b) Logo. A financial institution may
include a corporate logo on any page of the
notice, so long as it does not interfere with
the readability of the model form or the space
constraints of each page.
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(c) Page size and orientation. Each page of
the model form must be printed on one side
of an 8.5 by 11 inch paper in portrait
orientation.
(d) Color. The model form may be printed
on white or light color paper (such as cream)
with black or suitable contrasting color ink.
Spot color may be used to achieve visual
interest, so long as the color contrast is
distinctive and the color does not detract
from the readability of the model form.
C. Information Required in the Model
Privacy Form
The model form is a standardized form,
and institutions seeking to obtain the safe
harbor through use of the model form may
modify the form only as described below:
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1. Name of the Institution or Group of
Affiliated Institutions Providing the Notice
Include the name of the financial
institution or group of affiliated institutions
providing the notice on the form wherever
[name of financial institution] appears.
Contact information, such as the institution’s
toll-free telephone number, Web address, or
mailing address, or other contact
information, should be inserted as
appropriate, wherever [toll-free telephone] or
[web address] or [mailing address] appear.
2. Page One
(a) General instructions for the disclosure
table. There are reasons for sharing or using
personal information listed in the left column
of the disclosure table. Each of these reasons
correlates to certain legal provisions
described below. In the middle column, each
institution must provide a ‘‘Yes’’ or ‘‘No’’
response in each box that accurately reflects
its information sharing policies and practices
with respect to the reason listed on the left.
Each institution also must complete each box
in the right column as to whether a consumer
can limit such sharing. If an institution
answers ‘‘No’’ to sharing for a particular
reason in the middle column, it must answer
‘‘We don’t share’’ in the corresponding right
column. If an institution answers ‘‘Yes’’ to
sharing for a particular reason in the middle
column, it must, in the right column, answer
either ‘‘No’’ if it does not offer an opt-out or
‘‘Yes (Check your choices, p.3)’’ if it does
offer an opt-out. Except for the sixth row
(‘‘For our affiliates to market to you’’), an
institution must list all reasons for sharing,
and complete the middle and right columns
of the disclosure table.
(b) Specific disclosures and corresponding
legal provisions.
(1) For our everyday business purposes.
Because all financial institutions share
information for everyday business purposes,
as contemplated by sections 248.14 and
248.15 of this part, the financial institution
must answer ‘‘Yes’’ to the sharing of such
information and ‘‘No’’ to the availability of
an opt-out.
(2) For our marketing purposes. The
financial institution must answer ‘‘Yes’’ or
‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that shares for this reason may
or may not elect to provide an opt-out and
must provide the corresponding answer in
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the right column as described in paragraph
C.2.(a) of this Instruction. This provision
includes service providers contemplated by
section 248.13 of this part.
(3) For joint marketing with other financial
companies. As contemplated by section
248.13 of this part, the financial institution
must answer ‘‘Yes’’ or ‘‘No’’ in the middle
column. An institution that does not share
for this reason must answer ‘‘We don’t share’’
in the right column. An institution that
shares for this reason may or may not elect
to provide an opt-out and must provide the
corresponding answer in the right column as
described in paragraph C.2.(a) of this
Instruction.
(4) For our affiliates’ everyday business
purposes—information about transactions
and experiences. This provision applies to
sharing of certain information with an
institution’s affiliates, as contemplated by
sections 603(d)(2)(A)(i) and (ii) of the FCRA.
The financial institution must answer ‘‘Yes’’
or ‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that does not have any
affiliates will also use this answer.
Institutions that share for this reason may or
may not elect to provide an opt-out and must
provide the corresponding answer in the
right column as described in paragraph
C.2.(a) of this Instruction.
(5) For our affiliates’ everyday business
purposes—information about
creditworthiness. This provision applies to
the sharing of certain information with an
institution’s affiliates, as contemplated by
section 603(d)(2)(A)(iii) of the FCRA. The
financial institution must answer ‘‘Yes’’ or
‘‘No’’ in the middle column. An institution
that does not share for this reason must
answer ‘‘We don’t share’’ in the right column.
An institution that does not have any
affiliates will also use this answer.
Institutions that share for this reason must
provide an opt-out and must provide the
appropriate answer in the right column as
described in paragraph C.2.(a) of this
Instruction.
(6) For our affiliates to market to you. This
provision applies to information shared
among affiliates that is used by those
affiliates for marketing, as contemplated by
section 624 of the FCRA. Following the
effective date of the rules implementing
section 624, institutions that elect to
incorporate this provision into the notice
required under this part must include this
reason for sharing as set forth in the model
form. Institutions whose affiliates receive
such information and use it for marketing
must answer ‘‘Yes’’ in the middle column,
and ‘‘Yes (Check your choices, p.3)’’ in the
right column corresponding to the
availability of an opt-out. Institutions whose
affiliates receive such information and do not
use it for marketing may elect to include this
provision in the model form and answer
‘‘No’’ in the middle column and ‘‘We don’t
share’’ in the right column; however,
institutions whose affiliates receive such
information and do not use it for marketing
are not required to use this provision.
Institutions that do not have affiliates and
elect to include this provision in their notice
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will answer ‘‘No’’ in the middle column and
‘‘We don’t share’’ in the right column.
(7) For nonaffiliates to market to you. This
provision applies to sharing under sections
248.7 and 248.10(a) of this part. Financial
institutions that do not share for this reason
must answer ‘‘No’’ in the middle column and
‘‘We don’t share’’ in the right column.
Financial institutions that do share for this
reason must answer ‘‘Yes’’ in the middle
column and ‘‘Yes (check your choices, p. 3)’’
corresponding to the availability of an optout.
(8) Additional opt-outs. A financial
institution may customize the model form to
offer opt-outs beyond those required under
Federal law, so long as the additional
information falls within the space constraints
of the model form. If the institution chooses
to offer its customers an opt-out for its own
marketing or for joint marketing, for example,
it can provide for that option by stating: ‘‘Yes
(Check your choices, p.3)’’ as to the
availability of the opt-out.
3. Page Two
(a) General instructions for the Definitions.
The financial institution must customize
the space below the last three definitions in
this section (affiliates, nonafffiliates, and
joint marketing).
This specific information must be in
italicized lettering to set off the information
from the standardized definitions.
(b) Affiliates. As required by section
248.6(a)(3) of this part, the financial
institution must identify the categories of its
affiliates or state ‘‘[name of financial
institution] has no affiliates’’ in italicized
lettering where [affiliate information]
appears. A financial institution that shares
with affiliates must use, as applicable, the
following format: ‘‘Our affiliates include
companies with a [name of financial
institution] name; financial companies such
as [list companies]; and nonfinancial
companies, such as [list companies].’’
(c) Nonaffiliates. If the financial institution
shares with nonaffiliated third parties
outside the exceptions in sections 248.14 and
248.15 of this part, the institution must
identify the types of nonaffiliated third
parties with which it shares or state ‘‘[name
of financial institution] does not share with
nonaffiliates so they can market to you.’’ in
italicized lettering where [nonaffiliate
information] appears. A financial institution
that shares with nonaffiliated third parties as
described here must use, as applicable, the
following format: ‘‘Nonaffiliates we share
with can include [list categories of companies
such as mortgage companies, insurance
companies, direct marketing companies, and
nonprofit organizations].’’
(d) Joint Marketing. As required by section
248.13 of this part, the financial institution
must identify the types of financial
institutions with which it engages in joint
marketing or state ‘‘[name of financial
institution] doesn’t jointly market.’’ in
italicized lettering where [joint marketing]
appears. A financial institution that shares
with joint marketing partners must use, as
applicable, the following format: ‘‘Our joint
marketing partners include [list categories of
companies such as credit card companies].’’
E:\FR\FM\29MRP2.SGM
29MRP2
15000
Federal Register / Vol. 72, No. 60 / Thursday, March 29, 2007 / Proposed Rules
rwilkins on PROD1PC63 with PROPOSALS
4. Page Three
Opt-out form. Financial institutions must
use page three only if they: (1) Share or use
information in a manner that triggers an optout; or (2) choose to provide an opt-out (as
disclosed in the table on page 1) in addition
to what is required by law. The model optout form must be provided on a separate page
of the model form.
(a) Contact us. The section describes three
common methods by which a consumer
exercises an opt-out—by telephone, on the
Web, and by mail. Financial institutions may
customize this section to provide for the
particular opt-out methods and options the
institution provides. For example, if an
institution offers opting out by telephone and
the Web but not by mail, it would provide
only telephone and Web information as
shown in the model form in the ‘‘Contact Us’’
box. Only institutions that allow more than
30 days after providing the notice before
sharing information may change the number
of days in the lower right hand section of the
box.
(b) Check your choices. Institutions must
display the applicable opt-out options in the
‘‘Check your choices’’ box shown on this
page. If an institution chooses not to offer an
opt-out by mail, it must delete the boxes for
name, address, account number, and mailing
directions in the lower right-hand corner of
the model form. Financial institutions that
only offer one or two of the opt-out options
listed on the model form must list only those
options from the model form that apply to
their practices and correspond accurately to
the disclosures on page one. Thus, if an
institution does not share in a manner that
requires an opt-out for sharing with
nonaffiliates, it must not include that opt-out
option on page three of the model form.
Institutions requiring information from
consumers on the opt-out form other than an
account number should modify that
designation in the ‘‘Check your choices’’ box.
Institutions that require customers with
multiple accounts to identify each account to
which the opt-out should apply should
modify that portion of the model form.
VerDate Aug<31>2005
19:04 Mar 28, 2007
Jkt 211001
(c) Section 624 opt-out. If the financial
institution’s affiliates use information for
marketing pursuant to section 624 of the
FCRA, and the institution elects to
consolidate that opt-out notice in the model
form, it must include that disclosure and optout election as shown in the model form.
Institutions that elect to limit the time for the
affiliate marketing opt-out, consistent with
the requirements of section 624, must adhere
to the requirements of that section and the
Agencies’ implementing rule with respect to
any subsequent notice and opt-out.
Institutions that elect to limit the opt-out
period must include a statement in italics, as
shown on the model form, that states the
period of time for which the opt-out applies.
(d) Additional opt-outs. A financial
institution that uses the disclosure table to
indicate any opt-out choices available to
consumers beyond those required by Federal
law must include those opt-outs on page
three of the model form. For example, if the
financial institution discloses in the table
that it offers an opt-out for joint marketing,
the institution must revise the opt-out form
on page three to reflect the availability of an
opt-out, such as by adding a check-off box
with the words ‘‘Do not share my personal
information with other financial institutions
to jointly market to me.’’ Likewise, if a
financial institution chooses to offer its
customers an opt-out for its marketing, it can
provide for that option in the disclosure table
and on the opt-out form by adding a checkoff box with the words ‘‘Do not share [or use]
my personal information to market to me.’’
8. Amend newly designated
Appendix B by adding a new sentence
immediately after the heading to read as
follows:
Appendix B to Part 248—Sample
Clauses
This appendix provides guidance
only for privacy notices provided on or
before [ONE YEAR AFTER THE
PO 00000
Frm 00062
Fmt 4701
Sfmt 4702
PUBLICATION DATE OF THE FINAL
RULE]. * * *
*
*
*
*
*
Dated: March 9, 2007.
John C. Dugan,
Comptroller of the Currency.
By order of the Board of Governors of the
Federal Reserve System, March 16, 2007.
Jennifer J. Johnson,
Secretary of the Board.
By order of the Board of Directors.
Dated at Washington, DC, this 20th day of
March, 2007.
Federal Deposit Insurance Corporation.
Robert E. Feldman,
Executive Secretary.
Dated: March 19, 2007.
By the Office of Thrift Supervision.
John M. Reich,
Director.
By the National Credit Union
Administration Board on March 15, 2007.
Mary Rupp,
Secretary of the Board.
The Federal Trade Commission.
Dated: March 20, 2007.
By direction of the Commission.
Donald S. Clark,
Secretary.
Dated: March 20, 2007.
Eileen A. Donovan,
Acting Secretary of the Commodity Futures
Trading Commission.
By the Securities and Exchange
Commission.
Dated: March 20, 2007.
Florence E. Harmon,
Deputy Secretary.
[FR Doc. 07–1476 Filed 3–28–07; 8:45 am]
BILLING CODE 4810–33–P, 6210–01–P, 6714–01–P,
6720–01–P, 7535–01–P, 6750–01–P, 6351–01–P, 8010–01–
P
E:\FR\FM\29MRP2.SGM
29MRP2
Agencies
[Federal Register Volume 72, Number 60 (Thursday, March 29, 2007)]
[Proposed Rules]
[Pages 14940-15000]
From the Federal Register Online via the Government Printing Office [www.gpo.gov]
[FR Doc No: 07-1476]
[[Page 14939]]
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Part III
Department of the Treasury
Office of the Comptroller of the Currency
12 CFR Part 40
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Office of Thrift Supervision
12 CFR Part 573
-----------------------------------------------------------------------
Federal Reserve System
12 CFR Part 216
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Federal Deposit Insurance Corporation
12 CFR Part 332
-----------------------------------------------------------------------
National Credit Union Administration
12 CFR Part 716
-----------------------------------------------------------------------
Federal Trade Commission
16 CFR Part 313
-----------------------------------------------------------------------
Commodity Futures Trading Commission
17 CFR Part 160
-----------------------------------------------------------------------
Securities and Exchange Commission
17 CFR Part 248
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Interagency Proposal for Model Privacy Form Under the Gramm-Leach-
Bliley Act; Proposed Rule
Federal Register / Vol. 72, No. 60 / Thursday, March 29, 2007 /
Proposed Rules
[[Page 14940]]
-----------------------------------------------------------------------
DEPARTMENT OF THE TREASURY
Office of the Comptroller of the Currency
12 CFR Part 40
[Docket ID OCC-2007-0003]
RIN 1557-AC80
FEDERAL RESERVE SYSTEM
12 CFR Part 216
[Docket No. R-1280]
FEDERAL DEPOSIT INSURANCE CORPORATION
12 CFR Part 332
RIN 3064-AD16
DEPARTMENT OF THE TREASURY
Office of Thrift Supervision
12 CFR Part 573
[Docket ID OTS-2007-0005]
RIN 1550-AC12
NATIONAL CREDIT UNION ADMINISTRATION
12 CFR Part 716
RIN 3133-AC84
FEDERAL TRADE COMMISSION
16 CFR Part 313
[Project No. 034815]
RIN 3084-AA94
COMMODITY FUTURES TRADING COMMISSION
17 CFR Part 160
RIN 3038-AC04
SECURITIES AND EXCHANGE COMMISSION
17 CFR Part 248
[Release Nos. 34-55497, IA-2598, IC-27755; File No. S7-09-07]
RIN 3235-AJO6
Interagency Proposal for Model Privacy Form Under the Gramm-
Leach-Bliley Act
AGENCIES: Office of the Comptroller of the Currency, Treasury (OCC);
Board of Governors of the Federal Reserve System (Board); Federal
Deposit Insurance Corporation (FDIC); Office of Thrift Supervision,
Treasury (OTS); National Credit Union Administration (NCUA); Federal
Trade Commission (FTC); Commodity Futures Trading Commission (CFTC);
and Securities and Exchange Commission (SEC).
ACTION: Proposed rule.
-----------------------------------------------------------------------
SUMMARY: The OCC, Board, FDIC, OTS, NCUA, FTC, CFTC, and SEC (the
Agencies) are proposing amendments to their rules that implement the
privacy provisions of the Gramm-Leach-Bliley Act (GLB Act), Title V,
Subtitle A. These rules require financial institutions to provide
initial and annual privacy notices to their customers. As required
under section 728 of the Financial Services Regulatory Relief Act of
2006 (Regulatory Relief Act or Act), the Agencies are proposing a safe
harbor model privacy form that financial institutions may use to
provide disclosures under the privacy rules. Institutions that use
notices based on the Sample Clauses currently contained in most of the
privacy rules would lose the benefit of a safe harbor for compliance
with respect to those notices if they are provided more than one year
following the date of publication of a final rule. Similarly,
institutions that use notices based on the Sample Clauses in the SEC's
privacy rule could no longer rely on the guidance provided with respect
to those notices if they are provided more than one year following the
date of publication of a final rule.
DATES: Comments must be submitted on or before May 29, 2007.
For information regarding the effective dates of the provisions
proposed in this document, see the discussion under ``Proposed
Effective Dates'' in the SUPPLEMENTARY INFORMATION section.
ADDRESSES: Because the Agencies will jointly review all of the comments
submitted, interested parties may send comments to any of the Agencies
and need not send comments (or copies) to all of the Agencies.
Commenters are encouraged to use the title ``Model Privacy Form'' to
facilitate the organization and distribution of comments among the
Agencies. Interested parties are invited to submit written comments to:
Office of the Comptroller of the Currency: You may submit comments
by any of the following methods:
Federal eRulemaking Portal--``Regulations.gov'': Go to
https://www.regulations.gov, select ``Comptroller of the Currency'' from
the agency drop-down menu, then click ``Submit.'' In the ``Docket ID''
column, select ``OCC-2007-0003'' to submit or view public comments and
to view supporting and related materials for this notice of proposed
rulemaking. The ``User Tips'' link at the top of the Regulations.gov
home page provides information on using Regulations.gov, including
instructions for submitting or viewing public comments, viewing other
supporting and related materials, and viewing the docket after the
close of the comment period.
Mail: Office of the Comptroller of the Currency, 250 E
Street, SW., Mail Stop 1-5, Washington, DC 20219.
Hand Delivery/Courier: 250 E Street, SW., Attn: Public
Information Room, Mail Stop 1-5, Washington, DC 20219.
Instructions: You must include ``OCC'' as the agency name and
``Docket Number OCC-2007-0003'' in your comment. In general, OCC will
enter all comments received into the docket and publish them on
Regulations.gov without change, including any business or personal
information that you provide such as name and address information, e-
mail addresses, or phone numbers. Comments, including attachments and
other supporting materials, received are part of the public record and
subject to public disclosure. Do not enclose any information in your
comment or supporting materials that you consider confidential or
inappropriate for public disclosure.
You may review comments and other related materials by any of the
following methods:
Viewing Comments Electronically: Go to https://
www.regulations.gov, select ``Comptroller of the Currency'' from the
agency drop-down menu, then click ``Submit.'' In the ``Docket ID''
column, select ``OCC-2007-0003'' to view public comments for this
notice of proposed rulemaking.
Viewing Comments Personally: You may personally inspect
and photocopy comments at the OCC's Public Information Room, 250 E
Street, SW., Washington, DC. You can make an appointment to inspect
comments by calling (202) 874-5043.
Docket: You may also view or request available background
documents and project summaries using the methods described above.
Board of Governors of the Federal Reserve System: You may submit
comments, identified by Docket No. R-1280, by any of the following
methods:
Agency Web Site: https://www.federalreserve.gov. Follow the
instructions for submitting comments at https://www.federalreserve.gov/
generalinfo/foia/ProposedRegs.cfm.
[[Page 14941]]
Federal eRulemaking Portal: https://www.regulations.gov.
Follow the instructions for submitting comments.
E-mail: regs.comments@federalreserve.gov. Include docket
number in the subject line of the message.
Fax: 202/452-3819 or 202/452-3102.
Mail: Jennifer J. Johnson, Secretary, Board of Governors
of the Federal Reserve System, 20th Street and Constitution Avenue,
NW., Washington, DC 20551.
All public comments are available from the Board's Web site at
https://www.federalreserve.gov/generalinfo/foia/ProposedRegs.cfm as
submitted, unless modified for technical reasons. Accordingly, your
comments will not be edited to remove any identifying or contact
information. Public comments may also be viewed electronically or in
paper in Room MP-500 of the Board's Martin Building (20th and C
Streets, NW.,) between 9 a.m. and 5 p.m. on weekdays.
FDIC: You may submit comments by any of the following methods:
Agency Web Site: https://www.fdic.gov/regulations/laws/federal.
Follow instructions for submitting comments on the Agency Web Site.
E-mail: Comments@FDIC.gov. Include ``Model Privacy Form'' in the
subject line of the message.
Mail: Robert E. Feldman, Executive Secretary, Attention: Comments,
Federal Deposit Insurance Corporation, 550 17th Street, NW.,
Washington, DC 20429.
Hand Delivery/Courier: Guard station at the rear of the 550 17th
Street Building (located on F Street) on business days between 7 a.m.
and 5 p.m. (EST).
Federal eRulemaking Portal: https://www.regulations.gov. Follow the
instructions for submitting comments.
Public Inspection: All comments received will be posted without
change to https://www.fdic.gov/regulations/laws/federal including any
personal information provided. Comments may be inspected and
photocopied in the FDIC Public Information Center, 3501 North Fairfax
Drive, Room E-1002, Arlington, VA 22226, between 9 a.m. and 5 p.m.
(EST) on business days. Paper copies of public comments may be ordered
from the Public Information Center by telephone at (877) 275-3342 or
(703) 562-2200.
Office of Thrift Supervision: You may submit comments, identified
by OTS-2007-0005, by any of the following methods:
Federal eRulemaking Portal: Go to https://
www.regulations.gov, select ``Office of Thrift Supervision'' from the
agency drop-down menu, then click submit. Select Docket ID ``OTS-2007-
0005'' to submit or view public comments and to view supporting and
related materials for this notice of proposed rulemaking. The ``User
Tips'' link at the top of the page provides information on using
Regulations.gov, including instructions for submitting or viewing
public comments, viewing other supporting and related materials, and
viewing the docket after the close of the comment period.
Mail: Regulation Comments, Chief Counsel's Office, Office
of Thrift Supervision, 1700 G Street, NW., Washington, DC 20552,
Attention: OTS-2007-0005.
Hand Delivery/Courier: Guard's Desk, East Lobby Entrance,
1700 G Street, NW., from 9 a.m. to 4 p.m. on business days, Attention:
Regulation Comments, Chief Counsel's Office, Attention: OTS-2007-0005.
Instructions: All submissions received must include the agency name
and docket number for this rulemaking. All comments received will be
entered into the docket and posted on Regulations.gov without change,
including any personal information provided. Comments, including
attachments and other supporting materials received are part of the
public record and subject to public disclosure. Do not enclose any
information in your comment or supporting materials that you consider
confidential or inappropriate for public disclosure.
Viewing Comments Electronically: Go to https://www.regulations.gov,
select ``Office of Thrift Supervision'' from the agency drop-down menu,
then click ``Submit.'' Select Docket ID ``OTS-2007-0005'' to view
public comments for this notice of proposed rulemaking.
Viewing Comments On-Site: You may inspect comments at the Public
Reading Room, 1700 G Street, NW., by appointment. To make an
appointment for access, call (202) 906-5922, send an e-mail to
public.info@ots.treas.gov, or send a facsimile transmission to (202)
906-6518. (Prior notice identifying the materials you will be
requesting will assist us in serving you.) We schedule appointments on
business days between 10 a.m. and 4 p.m. In most cases, appointments
will be available the next business day following the date we receive a
request.
National Credit Union Administration: Comments should be directed
to Mary Rupp, Secretary of the Board. You may submit comments by any of
the following methods (Please send comments by one method only):
Federal eRulemaking Portal: https://www.regulations.gov.
Follow the instructions for submitting comments.
NCUA Web Site: https://www.ncua.gov/news/proposed_regs/
proposed_regs.html. Follow the instructions for submitting comments.
E-mail: Address to regcomments@ncua.gov. Include ``[Your
name] Comments on Proposed Rule Part 716 (Model Form for Privacy
Notice)'' in the e-mail subject line.
Fax: (703) 518-6319. Use the subject line described above
for e-mail.
Mail: Address to Mary Rupp, Secretary of the Board,
National Credit Union Administration, 1775 Duke Street, Alexandria,
Virginia 22314-3428.
Hand Delivery/Courier: Same as mail address.
Federal Trade Commission: All persons are invited to submit written
comments. Comments should refer to ``Model Privacy Form, FTC File No.
P034815'' to facilitate the organization of comments. Comments filed in
paper form should include this reference both in the text and on the
envelope, and should be mailed or delivered to: Federal Trade
Commission/Office of the Secretary, Room 135 (Annex C), 600
Pennsylvania Avenue, NW., Washington, DC 20580. Because paper mail in
the Washington area and at the Commission is subject to delay, please
consider submitting your comments in electronic form, as prescribed
below. If the comment contains any material for which confidential
treatment is requested, it must be filed in paper (rather than
electronic) form, and the first page of the document must be clearly
labeled ``Confidential.'' \1\ The FTC is requesting that any comment
filed in paper form be sent by courier or overnight service, if
possible.
---------------------------------------------------------------------------
\1\ Commission Rule 4.2(d), 16 CFR 4.2(d). The comment must also
be accompanied by an explicit request for confidential treatment,
including the factual and legal basis for the request, and must
identify the specific portions of the comment to be withheld from
the public record. The request will be granted or denied by the
Commission's General Counsel, consistent with applicable law and the
public interest. See Commission Rule 4.9(c), 16 CFR 4.9(c).
---------------------------------------------------------------------------
Comments filed in electronic form should be submitted by using the
following Web link: https://secure.commentworks.com/ftc-modelform (and
following the instructions on the Web-based form). To ensure that the
Commission considers an electronic comment, you must file it on the
Web-based form at the Web link https://secure.commentworks.com/ftc-
modelform. If this notice appears at www.regulations.gov, you may also
file an electronic comment through that
[[Page 14942]]
Web site. The Commission will consider all comments that
www.regulations.gov forwards to it.\2\ The FTC Act and other laws the
Commission administers permit the collection of public comments to
consider and use in this proceeding as appropriate. All timely and
responsive public comments with all required fields completed, whether
filed in paper or electronic form, will be considered by the
Commission, and will be available to the public on the FTC Web site, to
the extent practicable, at https://www.ftc.gov. As a matter of
discretion, the Commission makes every effort to remove home contact
information for individuals it receives from the public comments before
placing those comments on the FTC Web site. More information, including
routine uses permitted by the Privacy Act, may be found in the FTC's
privacy policy, at https://www.ftc.gov/ftc/privacy.htm.
---------------------------------------------------------------------------
\2\ An electronic comment can be filed by (1) clicking on http:/
/www.regulations.gov; (2) selecting ``Federal Trade Commission'' at
``Search for Open Regulations;'' (3) locating the summary of this
notice; (4) clicking on ``Submit a Comment on this Regulation;'' and
(5) completing the form. For a given electronic comment, any
information placed in the following fields--``Title,'' ``First
Name,'' ``Last Name,'' ``Organization Name,'' ``State,''
``Comment,'' and ``Attachment''--will be publicly available on the
FTC Web site. The fields marked with an asterisk on the form are
required in order for the FTC to fully consider a particular
comment. Commenters may choose not to fill in one or more of these
fields, but if they do so, their comments may not be considered.
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Commodity Futures Trading Commission: Comments should be directed
to Eileen Donovan, Acting Secretary of the Commission, Commodity
Futures Trading Commission, Three Lafayette Centre, 1155 21st Street,
NW., Washington, DC 20581. Comments may be sent by facsimile
transmission to (202) 418-5528 or by e-mail to secretary@cftc.gov.
Securities and Exchange Commission: Comments may be submitted by
any of the following methods:
Electronic Comments
Use the Commission's Internet comment form (https://
www.sec.gov/rules/proposed.shtml); or
Send an e-mail to rule-comments@sec.gov. Please include
File Number S7-09-07 and ``Model Privacy Form'' on the subject line; or
Use the Federal eRulemaking Portal (https://
www.regulations.gov). Follow the instructions for submitting comments.
Paper Comments
Send paper comments in triplicate to Nancy M. Morris,
Secretary, Securities and Exchange Commission, 100 F Street, NE.,
Washington, DC 20549-1090.
All submissions should refer to File Number S7-09-07 and ``Model
Privacy Form.'' This file number should be included on the subject line
if e-mail is used. To help us process and review your comments more
efficiently, please use only one method. The Commission will post all
comments on the Commission's Internet Web site (https://www.sec.gov/
rules/proposed.shtml). Comments are also available for public
inspection and copying in the Commission's Public Reference Room, 100 F
Street, NE., Washington, DC 20549. All comments received will be posted
without change; we do not edit personal identifying information from
submissions. You should submit only information that you wish to make
available publicly.
FOR FURTHER INFORMATION CONTACT: OCC: Amy Friend, Assistant Chief
Counsel, (202) 874-5200; Heidi Thomas, Special Counsel, Jonathan
Mitchell, Attorney, Legislative and Regulatory Activities Division,
(202) 874-5090; David H. Nebhut, Director, Policy Analysis, (202) 874-
5387; or Paul Utterback, NBE Compliance Specialist, (202) 874-4428,
Office of the Comptroller of the Currency, 250 E Street, SW.,
Washington, DC 20219.
Board: Adrianne Threatt, Counsel, Legal Division, (202) 452-3554;
Jeanne Hogarth, Consumer Policies Program Manager, or Krista Ayoub,
Senior Attorney, or Ky Tran-Trong, Counsel, Division of Consumer and
Community Affairs, (202) 452-3667; or Michelle E. Shore, Federal
Reserve Board Clearance Officer, (202) 452-3829 (for Paperwork
Reduction Act questions only), Board of Governors of the Federal
Reserve System, 20th Street and Constitution Avenue, NW., Washington,
DC 20551.
FDIC: David P. Lafleur, Senior Policy Analyst, Compliance Section,
Division of Supervision and Consumer Protection, (202) 898-6569; or
Ruth R. Amberg, Senior Counsel, (202) 898-3736, or Kimberly A. Stock,
Attorney, (202) 898-3815, Legal Division; Federal Deposit Insurance
Corporation, 550 17th Street, NW., Washington, DC 20429.
OTS: Ekita Mitchell, Consumer Regulations Analyst, Examinations,
Supervision, and Consumer Protection, (202) 906-6451; or Richard
Bennett, Counsel, Regulations and Legislation Division, (202) 906-7409,
1700 G Street, NW., Washington, DC 20552.
NCUA: Regina Metz, Staff Attorney, (703) 518-6561, or Ross Kendall,
Staff Attorney, Office of General Counsel, (703) 518-6562, National
Credit Union Administration, 1775 Duke Street, Alexandria, Virginia
22314-3428.
FTC: Loretta Garrison, Senior Attorney, Division of Privacy and
Identity Protection, Bureau of Consumer Protection, (202) 326-3043,
Federal Trade Commission, 600 Pennsylvania Avenue, NW., Stop NJ-3158,
Washington, DC 20580.
CFTC: Laura Richards, Senior Assistant General Counsel, (202) 418-
5126, or Gail B. Scott, Attorney, Office of General Counsel, (202) 418-
5139, Commodity Futures Trading Commission, Three Lafayette Centre,
1155 21st Street, NW., Washington, DC 20581.
SEC: Catherine McGuire, Chief Counsel, or Brice Prince, Special
Counsel, Office of the Chief Counsel, Division of Market Regulation,
(202) 551-5550; or Penelope Saltzman, Branch Chief, or Vincent Meehan,
Senior Counsel, Office of Regulatory Policy, Division of Investment
Management, (202) 551-6792, Securities and Exchange Commission, 100 F
Street, NE., Washington, DC 20549.
SUPPLEMENTARY INFORMATION: The Agencies are proposing amendments to
each of their rules (which are consistent and comparable) that
implement the privacy provisions of the GLB Act: 12 CFR part 40 (OCC);
12 CFR part 216 (Board); 12 CFR part 332 (FDIC); 12 CFR part 573 (OTS);
12 CFR part 716 (NCUA); 16 CFR part 313 (FTC); 17 CFR part 160 (CFTC);
and 17 CFR part 248 (SEC) (collectively, the ``privacy rule'').\3\
---------------------------------------------------------------------------
\3\ Because each Agency's privacy rule has the same section
numbers, relevant sections will be cited, for example, as ``section
--.6'' unless otherwise noted.
---------------------------------------------------------------------------
I. Background
The Regulatory Relief Act was enacted on October 13, 2006.\4\
Section 728 of the Act directs the Agencies to ``jointly develop a
model form which may be used, at the option of the financial
institution, for the provision of disclosures under [section 503 of the
GLB Act].'' \5\ The Regulatory Relief Act stipulates that the model
form shall be a safe harbor for financial institutions
[[Page 14943]]
that elect to use it. Section 728 further directs that the model form
shall:
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\4\ Pub. L. 109-351 (Oct. 13, 2006), 120 Stat. 1966.
\5\ Id., adding 15 U.S.C. 6803(e). Section 728 of the Regulatory
Relief Act directs the agencies named in Section 504(a)(1) of the
GLB Act, 15 U.S.C. 6804(a)(1), to develop a model form. The CFTC,
which did not become subject to Title V of the GLB Act until 2000,
is not named in that section. The Commodity Exchange Act (``CEA'')
was amended in 2000 by the Commodity Futures Modernization Act of
2000 to make the CFTC a ``federal functional regulator'' subject to
the GLB Act Title V. See Section 5g of the CEA, 7 U.S.C. 7b-2. The
CFTC interprets Section 728 of the Regulatory Relief Act as applying
to it through Section 5g.
---------------------------------------------------------------------------
(A) Be comprehensible to consumers, with a clear format and design;
(B) Provide for clear and conspicuous disclosures;
(C) Enable consumers easily to identify the sharing practices of a
financial institution and to compare privacy practices among financial
institutions; and
(D) Be succinct, and use an easily readable type font.
The Agencies are required to propose a model form for public
comment by April 11, 2007.
A. The Gramm-Leach-Bliley Act Privacy Notices
Subtitle A of title V of the GLB Act, captioned Disclosure of
Nonpublic Personal Information,\6\ requires each financial institution
to provide a notice of its privacy policies and practices to its
customers who are consumers.\7\ In general, the privacy notices must
describe a financial institution's policies and practices with respect
to disclosing nonpublic personal information about a consumer to both
affiliated and nonaffiliated third parties.\8\ The notices also must
provide a consumer a reasonable opportunity to direct the institution
generally not to share nonpublic personal information \9\ about the
consumer (that is, to ``opt out'') with nonaffiliated third parties
other than as permitted by the statute (for example, sharing for
everyday business purposes, such as processing transactions and
maintaining customers' accounts, and in response to properly executed
governmental requests).\10\ The privacy notice must provide, where
applicable under the Fair Credit Reporting Act (FCRA), a notice and an
opportunity for a consumer to opt out of certain information sharing
among affiliates.\11\
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\6\ Codified at 15 U.S.C. 6801-6809.
\7\ 15 U.S.C. 6803(a). A ``customer'' means a consumer who has a
``customer relationship with a financial institution.'' Privacy
rule, section --.3(h), SEC section 248.3(j), CFTC section 160.3(k).
A ``consumer'' is ``an individual who obtains, from a financial
institution, financial products or services which are to be used
primarily for personal, family, or household purposes, and also
means the legal representative of such an individual.'' 15 U.S.C.
6809(9); privacy rule, section --.3(e), SEC section 248.3(g)(1),
CFTC section 160.3(h)(1).
\8\ 15 U.S.C. 6803(a)-(c).
\9\ 15 U.S.C. 6809(4). ``Nonpublic personal information'' is
generally defined as personally identifiable financial information
provided by a consumer to a financial institution, resulting from
any transaction or any service performed for the consumer, or
otherwise obtained by the financial institution. See privacy rule,
sections --.3(n) and (o), SEC sections 248.3(t) and (u), CFTC
sections 160.3(t) and (u).
\10\ 15 U.S.C. 6802; privacy rule, sections --.14 and --.15.
\11\ 15 U.S.C. 1681a(d)(2)(A)(iii) (FCRA); 15 U.S.C. 6803(c)(4)
(GLB Act).
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The privacy rule requires a financial institution to provide a
privacy notice to its customers no later than when a customer
relationship is formed and annually for as long as the relationship
continues. The notice must accurately reflect the institution's
information collection and disclosure practices and must include
specific information. Section --.6 of the privacy rule requires the
privacy notice to include the following:
(1) The categories of nonpublic personal information that the
institution collects;
(2) With respect to both current and former customers, the
categories of nonpublic personal information that it discloses and the
categories of affiliates and nonaffiliated third parties to whom it
discloses such information other than as permitted by the exceptions in
sections --.14 and --.15;
(3) Where the institution relies on the exception in section --.13
to share nonpublic personal information (pertaining to joint
marketing), the categories of information disclosed, and the categories
of third parties with which the institution has contracted;
(4) Where applicable, an explanation of the consumer's right under
section --.10(a) to opt out of the disclosure of nonpublic personal
information to nonaffiliated third parties and the methods by which the
consumer may opt out;
(5) Disclosures made under section 603(d)(2)(A)(iii) of the FCRA
(pertaining to the ability to opt out of certain sharing with
affiliates) and the applicable opt-out notice;
(6) The institution's policies and practices with respect to
protecting the confidentiality and security of nonpublic personal
information; and
(7) Where applicable, a statement that the institution discloses
nonpublic personal information to nonaffiliated third parties pursuant
to the section --.14 and --.15 exceptions.
The privacy rule does not prescribe any specific format or
standardized wording for these notices. Instead, institutions may
design their own notices based on their individual practices provided
they comply with the law and meet the ``clear and conspicuous''
standard in the statute and the privacy rule.\12\ The Appendix to the
privacy rule contains model language (Sample Clauses) that institutions
may use in privacy notices to satisfy the privacy rule.
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\12\ 15 U.S.C. 6802, 6803; privacy rule, section --.3(b), SEC
248.3(c).
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Financial institutions first were required to distribute privacy
notices to their customers by July 1, 2001.\13\ Many privacy notices in
the initial effort were long and complex. In addition, because the
privacy rule allows institutions flexibility in designing their privacy
notices, notices have been formatted in various ways and as a result
have been difficult to compare, even among financial institutions with
identical privacy policies.
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\13\ The CFTC was added by Section 5g of the Commodity Exchange
Act, 7 U.S.C. 7b-2 (as amended by the Commodity Futures
Modernization Act of 2000), on December 21, 2000, and privacy
notices were required to be delivered to consumers by March 31,
2002.
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In response to broad-based concerns expressed by representatives of
financial institutions, consumers, privacy advocates, and members of
Congress, the Agencies conducted a workshop in December 2001 to provide
a forum to consider how financial institutions could provide more
useful privacy notices to consumers.\14\ The workshop featured panel
presentations by financial institutions, consumer advocates, and
communications experts, and highlighted key communication principles to
improve the notices. A number of institutions, particularly those with
complex information-sharing practices, described the challenges they
faced in explaining their practices and the choices available to
consumers in a simple fashion while meeting all of the legal
requirements for notice. Some institutions described results of
consumer testing and their efforts to make privacy notices clearer and
more useful to consumers.
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\14\ Get Noticed: Writing Effective Financial Privacy Notices,
Interagency Public Workshop (Dec. 4, 2001), workshop transcripts and
other supporting documents are available at https://www.ftc.gov/bcp/
workshops/glb/.
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On December 30, 2003, the Agencies published an Advance Notice of
Proposed Rulemaking to Consider Alternative Forms of Privacy Notices
under the Gramm-Leach-Bliley Act \15\ (ANPR) to solicit comment on a
wide range of issues related to improving privacy notices. The Agencies
sought, for example, comment on issues associated with the format,
elements, and language used in privacy notices that would make the
notices more accessible, readable, and useful, and whether to develop a
model privacy notice that would be short and simple. The Agencies also
solicited examples of
[[Page 14944]]
forms, model clauses, and other information, such as applicable
research that has been conducted in this area. The ANPR stated that the
Agencies expected that consumer testing would be a key component in the
development of any specific proposals.
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\15\ See Interagency Proposal to Consider Alternative Forms of
Privacy Notices Under the Gramm-Leach-Bliley Act, 68 FR 75164 (Dec.
30, 2003), available at https://www.ftc.gov/os/2003/12/
031223anprfinalglbnotices.pdf.
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During January and February 2004, the Agencies met with a number of
interested groups and individuals to discuss the issues raised in the
ANPR.\16\ The Agencies received forty-four comments in response to the
ANPR.\17\ While commenters expressed a variety of views on the
questions posed in the ANPR, many commenters agreed that the Agencies
should conduct consumer testing before proposing any alternative
privacy notice.
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\16\ Summaries of the outside meetings are available at https://
www.ftc.gov/privacy/privacyinitiatives/financial_rule_inrp.html.
\17\ Public comments to the ANPR are available at https://
www.ftc.gov/privacy/privacyinitiatives/financial_rule_inrp.html.
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B. The Interagency Notice Project
In the summer of 2004, six Agencies \18\ agreed to launch a project
to fund consumer research (Notice Project). Their goals were to
identify barriers to consumer understanding of current privacy notices
and to develop an alternative privacy notice, or elements of a notice,
that consumers could more easily use and understand compared to current
notices. When the Agencies initiated this project, they contemplated
conducting the consumer research in two sequential phases. The first
phase was designed as qualitative testing, that is, form development
research. This research involved a series of in-depth individual
consumer interviews to develop an alternative privacy notice that would
be easier for consumers to use and understand. The second phase was
designed as quantitative testing, to test the effectiveness of the
alternative privacy notice developed in phase one among a larger number
of consumers. The first phase has been completed and resulted in the
model notice we are proposing for comment today. The Agencies expect to
conduct the second phase of testing after receipt of comments in
response to this proposal.\19\
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\18\ The six Agencies are the Board, FDIC, FTC, NCUA, OCC, and
SEC. Information related to the Notice Project can be found at
https://www.ftc.gov/privacy/privacyinitiatives/financial_rule_
inrp.html.
\19\ OTS has joined the Notice Project for the phase two
research.
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In September 2004, the six Agencies selected Kleimann Communication
Group, Inc. (Kleimann) as their contractor for the phase one form
development research. The research objectives of the Notice Project
included designing a privacy notice that consumers could understand and
use, that facilitated comparison of sharing practices and policies
across privacy notices, and that addressed all relevant legal
requirements of the GLB Act and FCRA. At the outset of the research,
the Agencies considered a range of possible options for the notice,
including a short notice, a layered approach (highlighting key
information upfront), as well as a longer fully-compliant notice. The
Agencies limited the project to paper-based notices, reasoning that a
successful paper notice could be readily adapted to another medium such
as the Internet. The Agencies used a readable font \20\ and, in order
not to confound the research findings on comprehension by introducing
too many variables into the test notice, expressly did not use color,
logos, or other graphical designs in the test notices. Instead, the
Agencies focused on formulating and testing content that consumers
could understand and use in order to develop a short, simplified
privacy notice that met the research objectives.
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\20\ The text of the prototype notice is in 10 point BK Avenir
Book font.
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The form development phase culminated in an extensive research
report released by the Agencies in March 2006. Prepared by Kleimann,
``Evolution of a Prototype Financial Privacy Notice,'' details the
process by which the Agencies and Kleimann developed an alternative
privacy notice.\21\ As explained more fully in the Kleimann Report,
over a one-year period, Kleimann conducted two focus groups followed by
a series of 46 in-depth, individual interviews, conducted sequentially
at seven sites around the country. The interviews tested consumers on
their ability to comprehend, use, and compare notices based on
variations in vocabulary, ordering of content, and format. The
structure, content, ordering of the text information, and title of the
proposed model form all reflect the research findings in the
qualitative consumer testing.
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\21\ See Kleimann Communication Group, Inc., Evolution of a
Prototype Financial Privacy Notice: A Report on the Form Development
Project (Feb. 28, 2006) (Kleimann Report). For a copy of the full
report, go to https://www.ftc.gov/privacy/privacyinitiatives/
ftcfinalreport060228.pdf. For the executive summary, go to https://
www.ftc.gov/privacy/privacyinitiatives/
FTCFinalReportExecutiveSummary.pdf.
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The Agencies now are proposing the model privacy notice produced in
the form development phase with some minor revisions (the proposed
model form) for comment in accordance with the Regulatory Relief Act.
The Agencies contemplate that the safe harbor for the proposed model
form will be effective upon publication of the final rule in order to
permit institutions that elect to use the form to do so immediately.
The Agencies recognize that institutions may post their privacy notices
on their Internet sites, as well as deliver paper or email versions to
their customers. The Agencies contemplate that institutions that post a
pdf version of the proposed model privacy form may obtain a safe
harbor, but are requesting comment on whether to develop a Web-based
design for financial institutions to use on their Internet sites,
including comment on particular design and/or technical considerations.
The Agencies believe that the proposed model form meets all the
requirements of the Act and is easier to understand than most privacy
notices currently being disseminated. The following section describes
the proposed model form and highlights some key research findings. For
more detailed information on the research methodology and the form
development process, commenters are encouraged to review the full
Kleimann Report. The Agencies also are proposing instructions on how
institutions may obtain a safe harbor by using the proposed model form,
including an explanation of aspects of the form that may and may not be
varied.\22\ Institutions would not be able to vary content or format,
other than as described in this proposal, to take advantage of the safe
harbor. Moreover, institutions would not be able to include any other
information in the proposed model form nor incorporate this model form
into any other document.
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\22\ While the model form would provide a safe harbor,
institutions could continue to use other types of notices that vary
from the model form so long as these notices comply with the privacy
rule. For example, an institution could continue to use a simplified
notice as described in section --.6(c)(5) (NCUA 716.6(e)(5)) of the
privacy rule if it does not have affiliates and does not intend to
share nonpublic personal information with nonaffiliated third
parties outside of the exceptions provided in sections --.14 and
--.15.
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II. The Proposed Model Form
A. The Structure
The proposed model form has either two or three pages, depending on
whether the financial institution provides an opt-out. While the
research showed that page one alone was adequate for comprehension and
usability, page one together with page two address the legal
requirements of applicable Federal financial privacy laws and increase
consumer comprehension. Each of the pages of the model form is printed
separately and
[[Page 14945]]
only on one side of an 8.5 by 11 inch piece of paper because, during
testing, consumers expressed a preference for the model which allowed
them to view the information on pages one and two side-by-side.\23\ The
proposed model form in Appendix A is designed to be customized by each
financial institution that elects to use it by inserting, for example,
the institution's name, contact information, and information about
affiliates, nonaffiliates, or joint marketing partners, if any, with
which it shares personal information. In addition, the disclosure table
requires that each institution complete the responses in each of the
boxes provided in a manner that accurately reflects its information
sharing policies and practices.
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\23\ The proposed model form has the opt-out options and
instructions on a separate page. Staff of certain of the Agencies
issued Frequently Asked Questions in December 2001 (Privacy FAQs),
stating that a consumer should be able to detach a mail-in opt-out
form from a privacy notice without removing text from the privacy
policy. Otherwise, the institution may violate section --.9(e) of
the privacy rule, which requires that a privacy policy must be
provided in such a way that a customer can retain the text of the
notices or obtain them later. See F.4 of the Privacy FAQs, available
at https://www.ftc.gov/privacy/glbact/glb-faq.htm.
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Below is one example of a completed model form for a fictional
financial institution, Neptune, whose privacy policy provides for broad
sharing in a manner that triggers consumer opt-out rights. For
comparison, a second example is also provided for another fictional
institution, Mars, whose privacy policy limits sharing and does not
trigger consumer opt-out rights. Each of these institutions uses and
shares personal information in different ways; thus, their responses in
the disclosure table vary, as do the descriptions of their affiliates,
nonaffiliates, or joint marketing partners in the definition
section.\24\ Importantly, since Mars does not share in a way that
triggers an opt-out, the opt-out form (page 3 of the proposed model
form) is not required and so is not included in the Mars notice. Thus,
not every institution subject to the privacy rule will have to provide
page three of the model form; only those institutions whose privacy
practices require delivery of an opt-out notice or those institutions
that choose to provide opt-outs beyond those required by law.
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\24\ The Agencies understand that many consumers are not
familiar with institutions' information sharing practices. During
the Notice Project's initial research, some consumers expressed
concern about financial institutions changing their practices and
policies without adequately informing consumers about such changes.
A few consumers suggested that, at a minimum, the notices should be
dated to reflect the most recent revision so consumers would know
when the notice was last changed and could more easily identify the
most recent policy statement. Changes to an institution's policy may
be reflected in a revised notice under section --.8 of the privacy
rule or in an annual notice. Some institutions highlight changes to
their privacy notices in some distinctive way, so that consumers can
readily identify the change. As discussed later in Section V, the
Agencies invite comment on whether financial institutions should be
required to alert consumers to changes in an institution's privacy
practices as part of the proposed model form.
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[[Page 14946]]
Example 1. Neptune Model Privacy Form
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Example 2. Mars Model Privacy Form
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[[Page 14951]]
Example 3. Illustration of Type Size for the Various Elements of the
Model Form \25\
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\25\ See infra note and accompanying text. This illustration
displays the font sizes of the various elements in the model form.
[GRAPHIC] [TIFF OMITTED] TP29MR07.005
B. Page One--Background Information and the Disclosure Table
Page one of the proposed model form has four parts: (1) The title;
(2) an introductory section called the ``key frame,'' which provides
context to help the consumer better understand the required
disclosures; (3) a table that describes the types of sharing Federal
law allows, which of those types of sharing the institution actually
does, and whether the consumer can opt out of any type of the
institution's sharing; and (4) the institution's contact information.
The research showed that the title, ``FACTS What Does [name of
financial
[[Page 14952]]
institution] Do With Your Personal Information,'' is more likely to
catch consumers' attention so they will read the notice. The title can
be used by all institutions regardless of their information sharing
practices.
The ``key frame,'' with its three short headings--Why, What, and
How--is included because the research showed that, unless consumers
have some basic facts about information sharing, they are less likely
to understand why they are receiving a privacy notice and what to do
with one. The ``Why'' box tells consumers that Federal law requires
that the financial institution send the notice. The ``What'' box
explains the types of personal information financial institutions
collect and share.\26\ The ``How'' box explains that some information
sharing is necessary for all institutions in order to provide the
products and services that consumers request. It also briefly explains
what information consumers will find in the disclosure table below. The
research found that these particular headings and the bulleted
explanations enhanced consumers' understanding of the purpose of the
notice, enabled them to make an informed decision about the use of
their personal information, and aided their overall comprehension.
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\26\ The Agencies recognize that some financial institutions may
not collect each type of information described in the ``What'' box.
As reflected in the introductory clause, which states that the
``information [collected] can include * * *,'' the standardized
terms are designed to reflect the range of information typically
collected by financial institutions required to provide privacy
notices under the GLB Act and FCRA, rather than the specific
information collected by each particular institution, and therefore,
are not to be modified to reflect an institution's particular
practices. The SEC's model privacy form reflects modified terms in
the ``What'' box that are intended to include the range of
information typically collected by brokers, dealers, investment
advisers registered with the Commission, and investment companies.
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The disclosure table at the bottom of page one provides information
about the financial institution's sharing practices. The research found
that this table is the ``heart'' of the proposed model form,
``enabl[ing] consumers to understand the details of their financial
institution's sharing practices in the context of how other financial
institutions can share. It is critical for comprehension and
comparability.'' \27\ The table is featured on page one because it is
one of the most important elements of the model form.
---------------------------------------------------------------------------
\27\ See Kleimann Report, supra note , at v and 7.
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Key research findings were that providing this information in a
table form greatly increased consumers' ability to readily identify and
understand an institution's sharing practices and what, if any, choices
they had to limit any of that sharing, and easily compare these
practices and choices among institutions. The Agencies asked Kleimann
to develop and test a ``prose'' version describing information sharing
practices since such a format would be more comparable to notices
currently used by financial institutions. However, the research found
that the table design of the proposed model form outperformed the prose
design on a variety of measures, including comprehension,
comparability, and usability.\28\
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\28\ See id. at 185, 215, 256.
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The disclosure table includes a description of the possible types
of sharing and uses of personal information and the associated opt-out
choices that must be disclosed. The opt-out disclosures are required
under: (1) Section 502(b) of the GLB Act (regarding certain sharing
with nonaffiliated third parties); (2) section 603(d)(2)(A) of the FCRA
(regarding sharing of creditworthiness and credit report information
among affiliates); and (3) section 624 of the FCRA, as added by section
214 of the Fair and Accurate Credit Transactions Act of 2003 (Fact
Act), 15 U.S.C. 1681s-3 (use of that information for marketing).\29\
The table provides important context about what information sharing a
financial institution actually does relative to what it could do. The
research showed that the table, with its standardized content,
facilitates easy comparison of information sharing practices among
different institutions. The structure of the disclosure table and the
reasons for sharing are designed to be consistent for all financial
institutions.\30\ The institution-specific information lies in the
answers to the questions within each of the boxes. Accordingly, even if
a financial institution does not share for one of the reasons listed in
the table (for example, it has no affiliates and therefore does not
share with affiliates), the institution could not exclude that reason
from the table, but would answer ``No'' under ``Does [name of financial
institution] share?''
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\29\ Pub. L. 108-159, 117 Stat. 1952. Section 624 provides that
information that may be shared among affiliates--including
transaction and experience information and certain creditworthiness
information--cannot be used for marketing purposes unless the
consumer has received a notice of such use and an opportunity to opt
out, and the consumer does not opt out. The Agencies have included
language pertaining to this affiliate marketing provision and the
related opt-out on the notice developed in the consumer research in
response to comments to the ANPR. While the Agencies have not yet
issued a final regulation implementing this provision of the FACT
Act, they are coordinating this rulemaking with the affiliate
marketing rulemaking to ensure that language addressing the section
624 opt-out as incorporated in this model form (when finalized)
would be deemed to comply with the affiliate marketing rule.
Institutions would not be required to include reference to this
provision until a final rule for section 624 is issued and becomes
effective, and only in the event that institutions choose to
consolidate the 624 notice and opt-out with the GLB Act privacy
notice.
\30\ The reasons for sharing are grouped into three main
categories. The first three reasons describe what financial
institutions do with their consumers' personal information. The next
three reasons describe what a financial institution's affiliates do
with that information. The last reason describes what nonaffiliated
companies may do with the personal information, other than acting as
a service provider to or acting jointly with the financial
institution (that is, outside the exceptions provided in sections
--.13, --.14, and --.15). This generally means marketing by the
nonaffiliated company.
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The language used in the disclosure table is based on Kleimann's
research. The simplified phrases describing information sharing
practices were continually refined through the consumer testing process
to allow consumers to better understand the information sharing and use
possibilities. The laws governing the disclosure of consumers' personal
information are not easily translated into short, comprehensible
phrases that are also legally precise. Thus, the table in some cases
uses more easily understandable short-hand terms to describe sharing
practices required to be in the notice. For example, the table uses the
term ``everyday business purposes'' to describe the sharing
contemplated by the exceptions in sections --.14 and --.15 of the
privacy rule, which does not trigger opt-out rights. The research found
that consumers understood that ``everyday business purposes'' means
that companies must share in some basic ways in order to provide the
financial products or services that consumers request. The table also
speaks in terms of the institution's own ``marketing purposes'' to
capture the idea that nearly all, if not all, financial institutions
share information in connection with marketing their own products and
services to their customers (for example, with a service provider such
as a bulk mailer or data processor) in a manner that does not trigger
an opt-out right. With respect to the reasons for information sharing
among affiliated companies that track the FCRA provisions \31\ (the
sharing of ``transaction and experience information'' and the sharing
of ``other information''), the disclosure table uses ``Information
about your creditworthiness'' as a short-hand term for the statutory
term ``other information.''
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\31\ See section 603(d)(2)(A) of the FCRA.
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The institution's contact information appears at the bottom of page
one in
[[Page 14953]]
response to consumers' preferences expressed during testing.
C. Page Two--Supplemental Information
The second page provides additional explanatory information that,
in combination with page one, ensures that the notice includes all
elements described in the GLB Act as implemented by the privacy rule.
There is supplemental information in the form of Frequently Asked
Questions (FAQs) \32\ at the top and definitions below.\33\ The
research showed that although consumers generally understood the
concepts of certain technical words, they found that the four
definitions on page two provided helpful additional information that
further clarified the nature and type of information sharing by a
financial institution. Some of the definitions include institution-
specific information required by the GLB Act. For example, an
institution that has affiliates must identify the categories of its
affiliates after the definition. Likewise, an institution that has no
affiliates can explain after the definition that it does not have
affiliates.
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\32\ Note that financial institutions should insert their names
as indicated in the first three questions in this section.
\33\ The FAQ box regarding sources of information does not
permit a financial institution to customize the sources of
information it collects. As with the standardized terms describing
information the institution collects on page one, see supra note ,
the disclosure is intended to include the range of information
sources typically used by institutions subject to the GLB Act and
FCRA rather than the information sources used by each particular
institution. The SEC's model form reflects additional terms in this
box that are intended to include the range of sources of information
typically used by brokers, dealers, investment advisers registered
with the Commission, and investment companies.
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Examples of institution-specific information are shown for the last
three definitions in the italicized print in both the Neptune and Mars
forms. Thus, Neptune has affiliates with which it shares certain
information and, under the definition of ``affiliates,'' Neptune
includes information in italics that describes the categories of its
affiliates. Since Mars has no affiliates, the Mars form states ``Mars
has no affiliates.''
D. Page Three--The Opt-Out Form
The third page provides an opt-out form, for use by those financial
institutions that share in a manner that triggers consumer opt-out
rights under the GLB Act or FCRA (see the proposed model privacy form
in Appendix A and the Neptune form). Institutions using the proposed
model form must include page three in their notices only if they (1)
share or use information in a manner that triggers an opt-out, or (2)
choose to provide opt-outs beyond what is required by law.
The opt-out page lists three common methods for opting out--by
telephone, on the Web, and by mail--and summarizes the opt-out choices
available to the consumer in a clear and easy-to-read format that the
research found consumers appreciated. Financial institutions that
provide opt-out forms are not required to provide all the opt-out
choices and methods described in the Neptune opt-out form. The Agencies
expect that institutions may need to tailor the opt-out page to reflect
accurately the institution's particular practices.\34\ The model form,
for example, includes information for the customer's account number as
a means of identifying both the customer and account to which the opt-
out should apply. Institutions requiring consumers with multiple
account numbers to list each account number to which the opt-out should
apply should modify that portion of the form. Institutions requiring
information other than an account number should modify that portion of
the form. Institutions that allow more than 30 days from issuing the
notice may insert that time period in place of the number ``30''. The
proposed rule accordingly provides instructions explaining permissible
variations to page three of the Neptune notice.
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\34\ See note 29. For institutions that choose to consolidate
the 624 notice into the model form and offer this opt-out, the
italicized language accompanying the affiliate sharing opt-out
choice on page three of the proposed model form is required only if
an institution wants to limit the time of the opt-out period, with 5
years the minimum opt-out period required by the statute. Where an
institution elects to limit the time period for which the opt-out is
effective, it should look to the Agencies' affiliate marketing rule
for guidance on the manner and form in which to provide any
additional notice that would effectively permit a consumer to renew
or extend the opt-out period.
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E. Additional Opt-Outs in the Model Form
The third column in the disclosure table in the proposed model form
is intended to provide flexibility for financial institutions to
include additional opt-out choices that are not required by Federal
law. For example, a financial institution may give its customers the
opportunity to limit sharing for joint marketing. In that case, the
financial institution would answer the question ``Can you limit this
sharing?'' in the far right column with ``Yes (Check your choices, p.
3)'' and would describe the additional opt-out choice on its opt-out
form, for example by stating, ``Do not share my personal information
with other financial institutions to jointly market to me.'' Likewise,
if a financial institution wanted to offer its customers the
opportunity to opt out of its own marketing, it could provide for that
option by answering ``Yes'' in the appropriate box of the disclosure
table and by describing the opt-out choice on the opt-out form, for
example by stating ``Do not share [or use] my personal information to
market to me.'' To obtain the safe harbor for use of the proposed model
form, an institution that uses the disclosure table to show any
additional opt-out choice must include the opt-out form on page three
to provide consumers with a method for opting out. The Agencies
specifically invite comment on other opt-outs that financial
institutions may provide, and on whether the Agencies should provide
model language based on the opt-out provisions provided in the proposed
model form.
F. Appearance of the Model Form
In addition to the requirements that the proposed model form be
comprehensible, clear and conspicuous, and allow for easy comparison of
privacy practices among financial institutions, the law requires that
the model form use an easily readable type font. The prototype notice
developed in the Agencies' phase one research and shown here as the
proposed model form, reflects consideration of a number of
typographical factors in the design.\35\ Type size, type style,
leading, x-height, serif versus sans serif,\36\ upper and lower case
type, along with the page layout--all play an important role in
designing a typeface that is highly readable. Consumers who saw the
prototype notice during the research process commented on how easy the
type was to see and read.\37\
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\35\ The prototype notice developed in the consumer research is
10 on 12 BK Avenir Book. The ``10 on 12'' means that the font size
is 10 points, and the leading (that is, the additional space between
the lines of type) is 2 points of spacing.
\36\ Serif typeface has small strokes at the ends of the lines
that form each letter. Sans serif typeface