Dried Prunes Produced in California; Section 610 Review, 7395-7400 [E6-1910]
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Federal Register / Vol. 71, No. 29 / Monday, February 13, 2006 / Rules and Regulations
Etiwanda Creek; then southeast along
East Etiwanda Creek to Wilson Avenue;
then east on Wilson Avenue to Summit
Avenue; then east on Summit Avenue to
Cherry Avenue; then south on Cherry
Avenue to U.S. Interstate 15; then
southwest on U.S. Interstate 15 to East
Avenue; then south on East Avenue to
State Highway 66; then east on State
Highway 66 to Cherry Avenue; then
south on Cherry Avenue to Slover
Avenue; then west on Slover Avenue to
South Mulberry Avenue; then south on
South Mulberry Avenue to Jurupa
Avenue; then southwest on Jurupa
Avenue to North Etiwanda Avenue;
then south on North Etiwanda Avenue
to Philadelphia Street; then west on
Philadelphia Street to South Milliken
Avenue; then south on South Milliken
Avenue to East Riverside Drive; then
west on East Riverside Drive to South
Haven Avenue; then south on South
Haven Avenue to East Edison Avenue;
then west on East Edison Avenue to
Edison Avenue; then west on Edison
Avenue to Cucamonga Creek; then south
on Cucamonga Creek to Eucalyptus
Avenue; then northwest on Eucalyptus
Avenue to San Antonio Avenue; then
north on San Antonio Avenue to Edison
Avenue; then west on Edison Avenue to
Grand Avenue; then northwest on
Grand Avenue to South Grand Avenue;
then north on South Grand Avenue to
East Badillo Street; then northeast on
East Badillo Street to Badillo Street;
then northeast on Badillo Street to West
Covina Street; then east on West Covina
Street to State Highway 57; then north
on State Highway 57 to State Highway
210; then east on State Highway 210 to
North Towne Avenue; then north on
North Towne Avenue to its intersection
with the shoreline of Thompson Creek;
then east along an imaginary line from
the intersection of North Towne Avenue
and the shoreline of Thompson Creek to
its intersection with Miller Ranch Road
and the eastern border of Marshall
Canyon County Park; then northeast
along the eastern border of Marshall
Canyon County Park to the southern
border of the Angeles National Forest;
then east along the southern border of
the Angeles National Forest to the point
of beginning.
Santa Clara County. San Jose area:
That portion of the county bounded by
a line drawn as follows: Beginning at
the intersection of Camden Avenue and
Hillside Avenue; then northeast on
Hillside Avenue to Meridian Avenue;
the northwest on Meridian Avenue to
Dry Creek Road; then northeast on Dry
Creek Road to Hicks Avenue; then
northwest on Hicks Avenue to Robsheal
Drive; then northeast on Robsheal Drive
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to Simpson Way; then southeast on
Simpson Way to Clark Way; then
northeast on Clark Way to Lincoln
Avenue; then northwest on Lincoln
Avenue to Byerley Street; then northeast
on Byerley Street to Byerley Avenue;
then northeast on Byerley Avenue to
Bird Avenue; then southeast on Bird
Avenue to Malone Road; then northeast
on Malone Road to Almaden Road; then
northeast on Almaden Road to San Jose
Avenue; then northeast on San Jose
Avenue to Monterey Highway; then
southeast on Monterey Highway to
Tully Road; then northeast on Tully
Road to South King Road; then
southeast on South King Road to Aborn
Road; then northeast on Aborn Road to
San Felipe Road; then southeast on San
Felipe Road to Silver Creek Road; then
south along an imaginary line from the
intersection of San Felipe Road and
Silver Creek Road to the intersection of
U.S. Highway 101 and Metcalf Road;
then southwest on Metcalf Road to
Monterey Highway; then southeast on
Monterey Highway to Bailey Avenue;
then southwest on Bailey Avenue to
McKean Road; then southwest along an
imaginary line from the intersection of
Bailey Avenue and McKean Road to the
intersection of Mine Hill Road and
Alamitos Road; then southwest on
Alamitos Road to Hicks Road; then
northwest and northeast on Hicks Road
to Camden Avenue; then northwest on
Camden Avenue to the point of
beginning.
I 3. In § 301.78–10, paragraph (d) is
revised to read as follows:
§ 301.78–10
Treatments.
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(d) Premises. A field, grove, or area
that is located within the quarantined
area but outside the infested core area,
and that produces regulated articles,
must receive regular treatments with
either malathion or spinosad bait spray.
These treatments must take place at 6 to
10-day intervals, starting a sufficient
time before harvest (but not less than 30
days before harvest) to allow for
completion of egg and larvae
development of the Mediterranean fruit
fly. Determination of the time period
must be based on day degrees. Once
treatment has begun, it must continue
through the harvest period. The
malathion bait spray treatment must be
applied at a rate of 1.2 fluid ounces of
technical grade malathion (1.4 ounces
by weight) and 10.8 fluid ounces of
protein hydrolysate (13.2 ounces by
weight) per acre, for a total of 12 fluid
ounces per acre. The spinosad bait spray
treatment must be applied by aircraft or
ground equipment at a rate of 0.01 oz of
a USDA-approved spinosad formulation
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and 48 oz of protein hydrolysate per
acre. For ground applications, the
mixture may be diluted with water to
improve coverage.
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Done in Washington, DC, this 7th day of
February 2006 .
Kevin Shea,
Acting Administrator, Animal and Plant
Health Inspection Service.
[FR Doc. 06–1302 Filed 2–10–06; 8:45 am]
BILLING CODE 3410–34–P
DEPARTMENT OF AGRICULTURE
Agricultural Marketing Service
7 CFR Part 993
[Docket No. FV02–993–610 REVIEW]
Dried Prunes Produced in California;
Section 610 Review
Agricultural Marketing Service,
USDA.
ACTION: Confirmation of regulations.
AGENCY:
SUMMARY: This action summarizes the
results under the criteria contained in
section 610 of the Regulatory Flexibility
Act (RFA), of an Agricultural Marketing
Service (AMS) review of Marketing
Order No. 993, regulating the handling
of dried prunes produced in California.
ADDRESSES: Interested persons may
obtain a copy of the review. Requests for
copies should be sent to the Docket
Clerk, Marketing Order Administration
Branch, Fruit and Vegetable Programs,
AMS, USDA, 1400 Independence
Avenue, SW., STOP 0237, Washington,
DC 20250–0237; Fax: (202) 720–8938; or
E-mail: moab.docketclerk@usda.gov.
FOR FURTHER INFORMATION CONTACT:
Terry Vawter, Marketing Specialist,
California Marketing Field Office,
Marketing Order Administration
Branch, Fruit and Vegetable Programs,
AMS, USDA, 2202 Monterey Street,
Suite 102B, Fresno, California 93721;
Telephone: (559) 487–5902; Fax: (559)
487–5906; E-mail:
Terry.Vawter@usda.gov; or George
Kelhart, Technical Advisor, Marketing
Order Administration Branch, Fruit and
Vegetable Programs, AMS, USDA, 1400
Independence Avenue, SW., STOP
0237, Washington, DC 20250–0237;
Telephone: (202) 720–2491; Fax: (202)
720–8938; E-mail:
George.Kelhart@usda.gov.
SUPPLEMENTARY INFORMATION: Marketing
Order No. 993, as amended (7 CFR Part
993), regulates the handling of dried
prunes produced in California. The
marketing order is effective under the
Agricultural Marketing Agreement Act
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of 1937, as amended (7 U.S.C. 601–674),
hereinafter referred to as the ‘‘Act’’.
The marketing order establishes the
Prune Marketing Committee
(Committee), consisting of 22 members
and their respective alternates. Fourteen
members represent producers, 7
represent handlers, and one member
represents the public. Of the 14
producer members, 7 represent the
cooperative marketing association and 7
are independent. Of the 7 handler
members, 3 represent the cooperative
marketing association, and 4 represent
independents. Members and alternates
serve two-year terms of office ending
May 31 of even numbered years.
Independent producers are nominated
to the Committee through a mail
balloting process. Independent
producers represent 7 production
districts. Independent handlers
represent large, medium, and smallsized handlers, and nominees are
submitted by each of these respective
groups. The cooperative marketing
association submits its nominees for
members and alternate members for
appointment through its board of
directors.
Currently, there are approximately
1,100 producers and 22 handlers of
California dried prunes. Marketing
Order No. 993, originally established in
1949, authorizes grade, size, pack,
market allocation, reserve pool, as well
as inspection requirements. The order
also authorizes the Committee, with the
approval of the Secretary, to establish
projects including marketing research
and development projects, designed to
assist, improve, or promote the
marketing, distribution, and
consumption of dried prunes.
AMS published in the Federal
Register (63 FR 8014; February 18,
1999), its plan to review certain
regulations, including Marketing Order
No. 993, under criteria contained in
section 610 of the Regulatory Flexibility
Act (RFA; 5 U.S.C. 601–612). An
updated plan was published in the
Federal Register on January 4, 2002 (67
FR 525) and August 14, 2003 (68 FR
48574). Accordingly, AMS published a
notice of review and request for written
comments on the California dried prune
marketing order in the July 15, 2002,
issue of the Federal Register (67 FR
46423). The period for comments ended
September 13, 2002. During the
comment period, two written comments
were received. Both comments were
submitted by prune handlers who
expressed their opinions in opposition
to the use of reserve pooling under the
order.
The review was undertaken to
determine whether the California dried
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prune marketing order should be
continued without change, amended, or
rescinded to minimize the impacts on
small entities. In conducting this
review, AMS considered the following
factors: (1) The continued need for the
marketing order; (2) the nature of
complaints or comments received from
the public concerning the marketing
order; (3) the complexity of the
marketing order; (4) the extent to which
the marketing order overlaps,
duplicates, or conflicts with other
Federal rules, and, to the extent feasible,
with State and local governmental rules;
and (5) the length of time since the
marketing order has been evaluated or
the degree to which technology,
economic conditions, or other factors
have changed in the area affected by the
marketing order.
The marketing order has been used
effectively in the areas of quality control
and marketing research and
development. The establishment of a
quality control program that includes
minimum grades and standards and
mandatory inspections, and container
pack requirements has helped improve
the quality of product moving from the
farm to market. These order
requirements have helped ensure that
only quality product reaches the
consumer. This has helped increase and
maintain demand for prunes from this
marketing order area over the years. The
compilation and dissemination of
statistical information has helped
producers and handlers make
production and marketing decisions.
More recently, the industry was
considering changes to the order.
However, in 2003, the prune reserve and
the voluntary producer prune plum
diversion provisions in the order and
related volume control regulations were
suspended for a five-year period and the
outgoing prune inspection and quality
provisions of the order and regulations
also were suspended for a three-year
period. Further, as published in the
Federal Register on May 27, 2005 (70
FR 30610), all handling and reporting
requirements under the marketing order
were suspended indefinitely. The
suspension action also extended
indefinitely the temporary suspension
of the outgoing inspection and quality
provisions of the order and regulations
as well as the prune reserve and the
voluntary producer plum diversion
provisions in the order and related
volume control regulations. The
suspension action allows producers and
handlers time to consider which
provisions in the marketing order would
continue to meet their future needs.
Based on the potential benefits of the
marketing order to producers, handlers,
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and consumers, AMS has determined
that the order should continue without
change, while the industry continues to
evaluate the provisions of the order and
regulations currently under suspension.
In regard to complaints or comments
received from the public regarding the
marketing order, during this review,
USDA received two comments from
prune handlers in opposition to the use
of reserve pooling under the order.
One handler expressed the belief that
reserve pooling by the California prune
industry would place the industry at a
competitive disadvantage with other
producing countries. Costs of reserve
pooling would be incurred by the
California prune industry, while other
producing countries would not
experience such costs. In addition, the
handler claimed that reserve
maintenance costs such as storage bins,
etc. would be unfair to smaller handlers
who would not normally incur such
costs in the absence of a reserve.
Another handler commented that
reserve pooling would be unfair to
grower/packers as opposed to packers
who do not produce prunes but
purchase only the supply they need
from growers. This handler also
expressed the belief that prune supplies
should come more into line with
demand as a result of the tree-pull
program implemented during the 2001–
2002 crop year. (This was a governmentfunded program that essentially paid
prune producers to pull trees out of
production to reduce burdensome
supplies.)
USDA believes that supply control
programs such as reserve pooling can be
a valuable tool for an industry for the
orderly marketing of its commodity.
Such orderly marketing benefits the
industry and consumers. The
Agricultural Marketing Agreement Act
of 1937 (7 U.S.C. 601–674) authorizes a
number of supply control programs,
including reserve pooling to achieve
orderly marketing of a commodity. Such
programs are authorized under a
number of marketing orders and have
been utilized successfully to the benefit
of the respective commodity industries.
Costs of such programs and impacts on
industry members both small and large
are taken into account.
The reserve pool provisions of the
prune marketing order have not been
used for a number of years. These
provisions are currently under
suspension for an indefinite period
while the industry continues to evaluate
the provisions of the order and
regulations. The program concerns such
as the commenters raised can be
addressed in the continuing dialogue
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concerning the suspended order and
regulation provisions.
Further, marketing order issues and
programs are discussed at public
meetings, and all interested persons are
allowed to express their views. All
comments are considered in the
decision-making process by the
Committee and USDA before programs
are implemented.
In considering the order’s complexity,
AMS has determined that the marketing
order is not unduly complex.
During the review, the order was also
checked for duplication and overlap
with other regulations. AMS did not
identify any relevant Federal rules, or
State and local regulations that
duplicate, overlap, or conflict with the
marketing order for dried prunes
produced in California.
As stated previously, the order was
established in 1949. During this time,
AMS and the California dried prune
industry have continuously monitored
marketing operations. Changes in
regulations are implemented to reflect
current industry operating practices,
and to solve marketing problems as they
occur. The goal of these evaluations is
to assure that the marketing order and
the regulations implemented under it fit
the needs of the industry and are
consistent with the Act.
Accordingly, AMS has determined
that the marketing order should be
continued without further change, as
the industry continues to evaluate the
provisions of the order and regulations
currently under suspension. AMS will
continue to work with the California
dried prune industry in maintaining an
effective marketing order program.
Dated: February 7, 2006.
Lloyd C. Day,
Administrator, Agricultural Marketing
Service.
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Section 610 Review of the Marketing
Order for Dried Prunes Produced in
California Marketing Order No. 993
Introduction and Background
This review is being conducted under
section 610 of the Regulatory Flexibility
Act (RFA). The purpose of the RFA is
to fit regulatory actions to the scale of
business subject to such actions so that
small businesses will not be unduly or
disproportionately burdened. Marketing
agreements and orders (orders) issued
under the Agricultural Marketing
Agreement Act of 1937 (Act) are unique
in that they are brought about through
group action of essentially small entities
acting on their own behalf. Thus, both
the RFA and the Act have small entity
orientation and compatibility. Small
agricultural service firms, which
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include handlers and shippers of the
commodity, are defined by the Small
Business Administration (13 CFR
121.201) as those whose annual receipts
are less than $5,000,000. Small
agricultural producers are defined as
those having annual receipts of less than
$750,000.
In January of 1997, Fruit and
Vegetable Programs (FV) of the
Agricultural Marketing Service (AMS),
U.S. Department of Agriculture (USDA)
made a policy decision to include initial
and final RFA analyses in all of its
informal and formal rulemaking
documents. Prior to that, FV had been
certifying that the specific rulemaking
actions did not have a significant
economic impact on a substantial
number of small entities. The decision
to include these analyses was made to
ensure that the impact of regulations on
small entities was more thoroughly
reviewed, especially because FV orders
have small entity orientation. Most
rulemaking decision makers and
drafters have found the RFA analysis
tools useful in ensuring that all
reasonable alternatives are considered
in minimizing the economic burden or
increasing the benefits for small entities,
and for assessing the overall impact on
industries, while achieving the
objectives of the Act.
Consistent with this policy decision,
AMS published in the Federal Register
on February 18, 1999, a plan to review
all regulations that warrant periodic
review. An updated plan was published
in the Federal Register on January 4,
2002, and again on August 14, 2003.
The reviews are being conducted over
the next 10 years under section 610 of
the RFA. Of the program reviews being
conducted, approximately 17 are FV
orders. These FV orders are being
reviewed for the purpose of determining
whether they should be continued
without change, or should be amended,
rescinded, or terminated (consistent
with the objectives of applicable
statutes) to minimize the impacts on
small entities.
In reviewing each of its orders, FV is
considering the following factors:
(1) The continued need for the order;
(2) The nature of complaints or
comments from the public concerning
the order;
(3) The complexity of the order;
(4) The extent to which the rules of
the order overlap, duplicate, or conflict
with other Federal rules and, to the
extent feasible, with state and local
regulations; and
(5) The length of time since the order
has been evaluated or the degree to
which technology, economic conditions,
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7397
or other factors have changed in the area
affected by the order.
USDA is required to terminate an
order if it finds that the provisions no
longer tend to effectuate the declared
policy of the Act. Termination is also
required whenever it is favored by a
majority of producers who during a crop
year have been engaged in the
production of prunes for market, and
that such majority produced for market
more than 50 percent of the volume of
prunes produced during that crop year.
Review of Marketing Order No. 993 for
Dried Prunes Produced In California
Marketing Order No. 993 (order)
regulates the handling of dried prunes
produced in the State of California. The
order authorizes grade and size
regulation, including mandatory
inspection, container pack
requirements, volume control, reporting
requirements, and marketing research
and development. The order was
initially promulgated in 1949, with
surplus control and grade and size
(quality) regulation being its primary
function. It has been amended eight
times to include additional authorities
and make changes to existing authorities
to meet the changing needs of the
industry. The most recent amendments
occurred in 1980. More recently, the
industry was considering additional
changes to the order. However, in 2003,
the prune reserve and voluntary
producer prune plum diversion
provisions in the order and related
volume control regulations were
suspended for a five-year period, and
the outgoing prune inspection and
quality provisions in the order and
regulations were suspended for a threeyear period. Further, as published in the
Federal Register on May 27, 2005, (70
FR 30610), all handling and reporting
requirements under the marketing order
were suspended indefinitely. The
suspension action also extended
indefinitely the temporary suspension
of the outgoing inspection and quality
provisions of the order and regulations
as well as the prune reserve and the
voluntary producer plum diversion
provisions in the order and related
volume control regulations. The
suspension action allows producers and
handlers time to consider which
provisions in the marketing order would
continue to meet their future needs.
The order establishes the Prune
Marketing Committee (Committee) as
the administrative body charged with
overseeing program operations. Staff is
hired to conduct the daily
administration of the program. The
Committee consists of 22 members and
22 alternate members. Fourteen
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members represent producers, seven
represent handlers, and one represents
the public. Currently, three of the
handler members represent cooperative
marketing associations and four
members represent independents (those
not affiliated with a cooperative).
Producer membership is divided evenly
between independents and cooperatives
with seven members each. Each member
and alternate serves a two-year term of
office ending on May 31 of even
numbered years. Independent producers
nominate independent producer
members, while independent handlers,
through a mail balloting process,
nominate independent handler
members. Cooperative representatives
are nominated by the cooperative
marketing organizations.
Currently, there are approximately
1,100 producers and 22 handlers of
California dried prunes. The majority of
these producers and handlers may be
classified as small entities. The
regulations implemented under the
order are applied uniformly to small
and large entities, are designed to
benefit all industry entities regardless of
size, and do not have differential
impacts based on size.
The Committee’s activities include
administering a quality control program
that includes minimum grades and
standards and mandatory inspections,
container pack requirements, and
compiling and disseminating statistical
information to the industry. Portions of
the quality control program are now
under suspension. Two forms of volume
control exist under the order, an
undersized regulation and a reserve
pool, which are under suspension.
Although reserves have been used in the
past, this form of volume control has not
been implemented since 1971. In recent
seasons, volume control has been
implemented through elimination of the
smallest undersized prunes from the
market. One of the primary reasons for
the use of this form of volume control
is that the industry has had large
inventories, consisting mainly of smallsized prunes. This form of volume
control has reduced the marketable
production by about 2 percent, and was
proposed to be implemented for the
2004–05 season. However, dried prune
production during that season was the
smallest since the early 1900’s and the
proposal was withdrawn. While the
order contains authority for marketing
research and development, the research,
marketing and advertising activities are
conducted under a companion State
program. The Committee is also
responsible for recommending needed
regulatory actions to USDA and
recommending changes to the marketing
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order and its rules and regulations.
USDA must approve activities
undertaken by the Committee before
they can be implemented. Activities of
the Committee are funded with
assessment monies collected from
handlers.
A notice of review and request for
comments regarding the California
prune marketing order was published in
the Federal Register on July 15, 2002.
During the comment period that ended
on September 13, 2002, two written
comments were received. Both
comments were submitted by prune
handlers who expressed their opinions
in opposition to the use of reserve
pooling under the order.
The Continued Need for the Marketing
Order
The order was established in 1949 to
help the California dried prune industry
work with USDA to solve marketing
problems that were characterized by an
oversupply situation and relatively low
producer returns. During the pre-World
War II period from 1934–38, California
prune production averaged 235,300
tons, according to a Recommended
Decision published by USDA in the
Federal Register on July 1, 1949. Sales
to commercial domestic markets
averaged 102,000 tons, 20,000 tons were
utilized in relief programs, and exports
(primarily to Europe) averaged 97,400
tons, for a total of 220,015 tons. After
World War II, the situation changed
dramatically. During the 1947–48
season, domestic sales were 93,000 tons
and exports were reduced to 16,100
tons. Based on data available at the time
and the prevailing growing conditions,
it was expected that annual production
would average around 185,000 tons in
the subsequent seasons. Producer prices
during the 1947–48 season averaged
$148.00 per ton, which was 62 percent
of the parity price at that time. In
addition, the Commodity Credit
Corporation purchased 123,000 tons of
California prunes during that season;
thus, producer prices would have
undoubtedly been even lower absent
those purchases. In order to address this
situation, the California prune
marketing order was promulgated. Its
primary feature at that time was a
supply control program, which helped
the industry manage the oversupply
situation.
USDA routinely monitors the
operations of this order, as does the
industry and Committee, to ensure that
the regulations issued address current
market and industry conditions, and
that the regulations and administrative
procedures are appropriate for current
practices within the industry. This
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helps ensure the marketing of a high
quality product. Prior to its suspension,
the prune import regulation required
imported dried prunes to meet quality
and size requirements comparable to
those applied to California dried prunes.
Although modified numerous times
since its inception, the order still
maintains authority for volume control.
There are two methods of volume
control authorized under the order. One
involves a reserve program which is
currently under suspension. Under this
program, if USDA established a reserve
recommended by the Committee based
on oversupply conditions, handlers
would be required to withhold from
selling a certain percentage of product
in normal market outlets. This ‘‘reserve’’
product could be disposed of into
normal domestic or export market
outlets, or into other noncompetitive
outlets. Also, if a reserve were in effect,
the order authorizes a diversion
program whereby producers may divert
prune plum production, and each
handler’s reserve obligations would be
reduced according to the quantity of
prune plums diverted from production.
The industry used these volume control
programs, or a variation of the programs,
periodically from the 1950’s into the
1970’s to manage supplies in large crop
years. However, salable and reserve
volume control programs have not been
implemented in more than 30 years in
the California prune industry. Supplies
were in relative balance with demand
until the late 1990’s. As mentioned
previously, the authority for this
program is under suspension.
Another form of volume control under
the order involves eliminating the
smallest, most undesirable sizes of
prunes from human consumption
channels. The ‘‘undersize regulation’’
recently has been used for five seasons
beginning with the 1998–99 prune crop
through the 2002–03 prune crop. This
tool is effective in making relatively
small adjustments to the supply rather
than large adjustments. An ‘‘undersize
regulation’’ for the 2004–05 season was
recommended by the Committee and
proposed by USDA. However, the
production turned out to be the smallest
since the early 1900’s and the proposed
rule was withdrawn. This provision also
is under suspension for an indefinite
period.
Due to a long-run surplus situation
realized in recent seasons, the
Committee recommended establishing a
reserve program for the 2001–02 season.
However, the program was not
implemented. There was a smaller crop
than initially estimated. In addition, the
USDA implemented a program (67 FR
11384; March 14, 2002) pursuant to
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Section 32 of the Act of August 24,
1935, as amended, to allow prune
producers to remove trees from
production.
Authority for grade and size
regulations has also been included in
the order since its inception in 1949.
When the order was promulgated, it was
determined that producer prices and
total returns to producers could be
augmented by making available in trade
channels only the better sizes and
qualities of fruit (Recommended
Decision, July 1, 1949). Over the years,
the industry has found that providing
higher quality and more desirable sizes
of prunes to the marketplace has
increased consumer satisfaction and
resulted in more repeat purchases of the
product. Keeping the lower priced,
lower quality and less desirable sizes off
the market has helped to prevent such
product from depressing overall price
levels, thus improving grower returns
and fostering orderly marketing
conditions. However, in 2003, taking
into account cost considerations, the
Committee recommended suspension of
the outgoing inspection and outgoing
prune quality requirements. The
Committee also recommended
relaxation of the disposition and
verification requirements on undersized
prunes. The USDA implemented these
recommendations in 2003.
In 1960, the order was amended to
include authority for marketing research
and development projects. However,
this authority has been used in a limited
fashion. Since July 1980, production
research, market research, market
development, and promotion, including
paid advertising, have been conducted
under a State marketing order. In a
Giannini Foundation March 1998
report, the California Dried Plum
Board’s (CDPB; formerly known as the
California Prune Board) promotion
program was evaluated. The report was
paid for with CDPB assessment funds,
and concluded that the promotion of
California prunes by the CDPB has
increased the demand for prunes and
returns to producers of prunes. Over the
four-year period analyzed in the
monthly model, spending by prune
growers for promotion yielded marginal
returns of at least $2.65 for every dollar
spent. Moreover, marginal benefit-cost
ratios of 2.7 to 1 and greater indicate
that the industry could have profitably
invested even more in promotion this
period.
Also in 1960, the order was amended
to include authority to establish size
categories, size nomenclature
designations, and labeling requirements
for natural condition and processed
whole prunes. These authorities were
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17:25 Feb 10, 2006
Jkt 208001
implemented through rulemaking
during 1961, 1981, and 1984. This was
an important feature in informing
buyers of the type and size of whole
prunes marketed.
Prior to the most recent suspension
action, the Committee collected
statistical information from handlers on
a routine basis. The Committee staff
compiled aggregate statistical reports
that were distributed to the industry and
used in planting, harvesting, and sales
decisions. This information was also
used by the industry in making
marketing policy decisions, including
whether to implement volume control
and/or undersize volume control. It was
also used in recommending changes to
the marketing order pertaining to grade
and size.
The industry has changed marketing
practices over the years and now pitted
prunes dominate the market. In 1986, 61
percent of the prunes were marketed as
whole prunes. In earlier years, this
percentage was even higher. During the
2003–04 crop year, only 35 percent of
the crop was marketed as whole prunes.
The industry has conducted studies to
determine if the marketing order grade
and size regulations can be improved.
One such study was initiated to see if
the industry could tighten its pit
fragment tolerance. One of the most
frequent consumer complaints has been
a pit or pit fragment(s) in prunes. The
industry enlisted the services of the
Dried Fruit Association of California to
conduct the pit fragment study. The
results of the study showed that the
industry could tighten the prune pit and
pit fragment tolerance standard. The
industry decided to improve its product
by tightening the pit and pit fragment
tolerance standard effective November
30, 1992, from a U.S Food and Drug
Administration requirement that
allowed no more than 2 percent, by
count, of prunes with whole pits and/
or pit fragments 2 mm or longer to a
marketing order tolerance not to exceed
an average of 0.5 percent, by count, of
prunes with whole pits and/or pit
fragments 2 mm or longer; and four of
ten sub samples examined having no
more than 0.5 percent, by count, of
prunes with whole pits and/or pit
fragments 2 mm or longer. Over the past
12 years, this change has helped reduce
the incidence of pit and/or pit fragments
in pitted prunes. Currently, the industry
is conducting a study to determine
whether the 0.5 percent pit/pit tolerance
can be reduced to 0.25 percent.
USDA reviews industry
recommendations and programs for
consistency with the regulatory
authorities provided in the order, the
prevailing and prospective market
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Fmt 4700
Sfmt 4700
7399
situation, and the impact upon small
businesses. An assessment is also made
as to whether regulatory
recommendations or programs are
practical for those who would be
regulated, and whether the
recommendations are consistent with
USDA policy.
The California prune marketing order
has proven to be an effective tool used
by the industry for more than 50 years
in managing and marketing its crop. The
order should help the industry to face
the challenges of the future. Based on
the potential benefits of the marketing
order to producers, handlers, and
consumers, AMS has determined that
the order should be continued without
further change as the industry continues
to evaluate the provisions of the order
and regulations currently under
suspension.
The Nature of Complaints or Comments
From the Public Concerning the
Marketing Order
As previously mentioned, USDA
received two comments regarding the
order or the regulations issued under
the order in response to the published
notice of review. Both comments
expressed opposition to reserve pooling
under the order. No comments from
non-industry entities were received.
One handler expressed the belief that
reserve pooling by the California prune
industry would place the California
industry at a competitive disadvantage
with other producing countries. Costs of
reserve pooling would be incurred by
the California prune industry, while
other producing countries would not
experience such costs. In addition, the
handler claimed that reserve
maintenance costs for storage bins
would be unfair to smaller handlers
who would not normally incur such
costs in the absence of a reserve.
Another handler commented that
reserve pooling would be unfair to
grower/packers as opposed to packers
who do not produce prunes but
purchase only the supply they need
from growers. This handler also
expressed the belief that prune supplies
should come more into line with
demand as a result of the tree-pull
program implemented during the 2001–
02 crop year. This was a governmentfunded program that allowed prune
producers to pull trees out of
production to reduce burdensome longrun supplies.
USDA believes that supply control
programs such as reserve pooling can be
a valuable tool for an industry for the
orderly marketing of its commodity.
Such orderly marketing benefits the
industry and consumers. The
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13FER1
7400
Federal Register / Vol. 71, No. 29 / Monday, February 13, 2006 / Rules and Regulations
Agricultural Marketing Agreement Act
of 1937 (7 U.S.C. 601–674) authorizes a
number of supply control programs,
including reserve pooling to achieve
orderly marketing of a commodity. Such
programs are authorized under a
number of marketing orders and have
been utilized successfully to the benefit
of the respective commodity industries.
Costs of such programs and impacts on
industry members both small and large
are taken into account.
The reserve pool provisions of the
prune marketing order have not been
used for a number of years. These
provisions are currently under
suspension for an indefinite period
while the industry continues to evaluate
the provisions of the order and
regulations. The program concerns
raised by the commenters can be
addressed in the continuing dialogue
concerning the suspended order and
regulation provisions.
Further, marketing order issues and
programs are discussed at public
meetings, and all interested persons are
allowed to express their views. All
comments are considered in the
decision making process by the
Committee and USDA before
recommendations and programs are
implemented.
wwhite on PROD1PC65 with RULES
The Complexity of the Marketing Order
The prune marketing order itself is
not unduly complex. The implementing
rules and regulations under the order
have a degree of complexity; however,
efforts are undertaken to ensure that the
regulations are no more complex than
necessary to achieve the desired
objectives. The Committee and its
subcommittees review the regulations
periodically and make
recommendations for change. Their goal
is to keep the regulations as easy to
understand as possible. In addition,
USDA reviews the recommendations to
help assure this goal. Finally,
Committee staff provides materials to
growers and handlers explaining the
programs and regulations, and
periodically conducts educational
workshops to help growers and handlers
better understand the programs and
regulations.
The Extent to Which the Marketing
Order Overlaps, Duplicates, or Conflicts
With Other Federal Rules, and to the
Extent Feasible, With State and Local
Regulations
USDA has not identified any relevant
Federal rules, or State and local
regulations that duplicate, overlap, or
conflict with this order’s requirements.
However, there is a companion
California State marketing order that
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17:25 Feb 10, 2006
Jkt 208001
also applies to the prune industry. This
program works cooperatively with the
Federal marketing order to ensure there
is no duplication of efforts. The
programs share staff and office space,
and many of the Federal marketing
order committee members are also
members of the State marketing order
committee. This arrangement helps
assure that the programs complement
each other rather than conflict,
duplicate efforts, or overlap. Activities
under the Federal marketing order were
discussed in detail in an earlier section
of this review. The State marketing
order engages in those activities not
undertaken under the Federal order
including production research,
marketing research, and market
promotion. Both programs operate in
concert with each other to benefit the
prune industry.
The Length of Time Since the Marketing
Order Has Been Evaluated or the Degree
to Which Technology, Economic
Conditions, or Other Factors Have
Changed in the Area Affected by the
Marketing Order
The USDA and the California prune
industry monitor the production and
marketing of prunes on a continuing
basis. Changes in regulations are
implemented to reflect current industry
operating practices, and to solve
marketing problems. The goal of these
evaluations is to assure that the order
and the regulations issued under it fit
the needs of the industry and are
consistent with the Act and USDA
policies.
The USDA routinely monitors the
operations of this order, as does the
industry, to ensure that the regulations
issued address current market and
industry conditions, and that the
regulations and administrative
procedures are appropriate for current
practices within the industry. The
producers and handlers of California
prunes support activities that help
ensure the marketing of a high quality
product, and believe that this order has
been effectively used for that purpose.
Since its inception in 1949, Marketing
Order 993 has gone through numerous
changes. These changes were made, in
part, because of changing technological
and economic conditions affecting the
production, handling, and marketing of
prunes. This industry is continuing to
evaluate the provisions of the order and
regulations currently under suspension
in determining which provisions in the
marketing order would continue to meet
its future needs.
Records indicate that the order has
been formally amended eight times
since its promulgation. Amendments
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Frm 00008
Fmt 4700
Sfmt 4700
have varied in their nature and scope,
ranging from procedural issues such as
changing voting requirements to adding
entirely new regulatory authorities to
the order. For example, Committee
membership and voting requirements
were revised in a 1954 amendment
proceeding (January 1, 1954, Federal
Register). In 1957, authority for
consumer pack regulations was added to
the order (August 15, 1957, Federal
Register), and in 1960 authority for
market research and development was
added to the order (November 29, 1960,
Federal Register). The order was most
recently amended in 1981. Those
amendments included changing the
Committee name, adding a public
member and alternate member to the
Committee, changing the quorum
requirements, and establishing a
continuous undersize regulation
(September 28, 1981, Federal Register).
The Committee decided to review the
order for needed changes and formed an
Amendment Subcommittee during the
middle of 2001 to review the order and
put together amendment proposals for
the Committee to review and ultimately
forward to USDA with a request for an
amendment hearing. The order’s rules
and regulations also have been modified
numerous times over the years to ensure
they meet the needs of the industry.
While several amendment proposals
were considered, the Committee, in
2005, ultimately decided to recommend
an indefinite suspension of the order’s
handling, reporting, quality, inspection,
and volume control provisions. The
industry is continuing its dialogue
concerning its future needs. Ultimately,
the Committee will decide whether the
provisions should be modified,
terminated, or remain unchanged.
The numerous formal order
amendments, the many changes to the
rules and regulations over the years, and
the Committee’s continuing review and
adjustments to its programs, show that
the order is constantly changing to meet
industry needs. The USDA will
continue to work with the California
prune industry in maintaining an
effective program.
[FR Doc. E6–1910 Filed 2–10–06; 8:45 am]
BILLING CODE 3410–02–P
E:\FR\FM\13FER1.SGM
13FER1
Agencies
[Federal Register Volume 71, Number 29 (Monday, February 13, 2006)]
[Rules and Regulations]
[Pages 7395-7400]
From the Federal Register Online via the Government Printing Office [www.gpo.gov]
[FR Doc No: E6-1910]
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DEPARTMENT OF AGRICULTURE
Agricultural Marketing Service
7 CFR Part 993
[Docket No. FV02-993-610 REVIEW]
Dried Prunes Produced in California; Section 610 Review
AGENCY: Agricultural Marketing Service, USDA.
ACTION: Confirmation of regulations.
-----------------------------------------------------------------------
SUMMARY: This action summarizes the results under the criteria
contained in section 610 of the Regulatory Flexibility Act (RFA), of an
Agricultural Marketing Service (AMS) review of Marketing Order No. 993,
regulating the handling of dried prunes produced in California.
ADDRESSES: Interested persons may obtain a copy of the review. Requests
for copies should be sent to the Docket Clerk, Marketing Order
Administration Branch, Fruit and Vegetable Programs, AMS, USDA, 1400
Independence Avenue, SW., STOP 0237, Washington, DC 20250-0237; Fax:
(202) 720-8938; or E-mail: moab.docketclerk@usda.gov.
FOR FURTHER INFORMATION CONTACT: Terry Vawter, Marketing Specialist,
California Marketing Field Office, Marketing Order Administration
Branch, Fruit and Vegetable Programs, AMS, USDA, 2202 Monterey Street,
Suite 102B, Fresno, California 93721; Telephone: (559) 487-5902; Fax:
(559) 487-5906; E-mail: Terry.Vawter@usda.gov; or George Kelhart,
Technical Advisor, Marketing Order Administration Branch, Fruit and
Vegetable Programs, AMS, USDA, 1400 Independence Avenue, SW., STOP
0237, Washington, DC 20250-0237; Telephone: (202) 720-2491; Fax: (202)
720-8938; E-mail: George.Kelhart@usda.gov.
SUPPLEMENTARY INFORMATION: Marketing Order No. 993, as amended (7 CFR
Part 993), regulates the handling of dried prunes produced in
California. The marketing order is effective under the Agricultural
Marketing Agreement Act
[[Page 7396]]
of 1937, as amended (7 U.S.C. 601-674), hereinafter referred to as the
``Act''.
The marketing order establishes the Prune Marketing Committee
(Committee), consisting of 22 members and their respective alternates.
Fourteen members represent producers, 7 represent handlers, and one
member represents the public. Of the 14 producer members, 7 represent
the cooperative marketing association and 7 are independent. Of the 7
handler members, 3 represent the cooperative marketing association, and
4 represent independents. Members and alternates serve two-year terms
of office ending May 31 of even numbered years. Independent producers
are nominated to the Committee through a mail balloting process.
Independent producers represent 7 production districts. Independent
handlers represent large, medium, and small-sized handlers, and
nominees are submitted by each of these respective groups. The
cooperative marketing association submits its nominees for members and
alternate members for appointment through its board of directors.
Currently, there are approximately 1,100 producers and 22 handlers
of California dried prunes. Marketing Order No. 993, originally
established in 1949, authorizes grade, size, pack, market allocation,
reserve pool, as well as inspection requirements. The order also
authorizes the Committee, with the approval of the Secretary, to
establish projects including marketing research and development
projects, designed to assist, improve, or promote the marketing,
distribution, and consumption of dried prunes.
AMS published in the Federal Register (63 FR 8014; February 18,
1999), its plan to review certain regulations, including Marketing
Order No. 993, under criteria contained in section 610 of the
Regulatory Flexibility Act (RFA; 5 U.S.C. 601-612). An updated plan was
published in the Federal Register on January 4, 2002 (67 FR 525) and
August 14, 2003 (68 FR 48574). Accordingly, AMS published a notice of
review and request for written comments on the California dried prune
marketing order in the July 15, 2002, issue of the Federal Register (67
FR 46423). The period for comments ended September 13, 2002. During the
comment period, two written comments were received. Both comments were
submitted by prune handlers who expressed their opinions in opposition
to the use of reserve pooling under the order.
The review was undertaken to determine whether the California dried
prune marketing order should be continued without change, amended, or
rescinded to minimize the impacts on small entities. In conducting this
review, AMS considered the following factors: (1) The continued need
for the marketing order; (2) the nature of complaints or comments
received from the public concerning the marketing order; (3) the
complexity of the marketing order; (4) the extent to which the
marketing order overlaps, duplicates, or conflicts with other Federal
rules, and, to the extent feasible, with State and local governmental
rules; and (5) the length of time since the marketing order has been
evaluated or the degree to which technology, economic conditions, or
other factors have changed in the area affected by the marketing order.
The marketing order has been used effectively in the areas of
quality control and marketing research and development. The
establishment of a quality control program that includes minimum grades
and standards and mandatory inspections, and container pack
requirements has helped improve the quality of product moving from the
farm to market. These order requirements have helped ensure that only
quality product reaches the consumer. This has helped increase and
maintain demand for prunes from this marketing order area over the
years. The compilation and dissemination of statistical information has
helped producers and handlers make production and marketing decisions.
More recently, the industry was considering changes to the order.
However, in 2003, the prune reserve and the voluntary producer prune
plum diversion provisions in the order and related volume control
regulations were suspended for a five-year period and the outgoing
prune inspection and quality provisions of the order and regulations
also were suspended for a three-year period. Further, as published in
the Federal Register on May 27, 2005 (70 FR 30610), all handling and
reporting requirements under the marketing order were suspended
indefinitely. The suspension action also extended indefinitely the
temporary suspension of the outgoing inspection and quality provisions
of the order and regulations as well as the prune reserve and the
voluntary producer plum diversion provisions in the order and related
volume control regulations. The suspension action allows producers and
handlers time to consider which provisions in the marketing order would
continue to meet their future needs.
Based on the potential benefits of the marketing order to
producers, handlers, and consumers, AMS has determined that the order
should continue without change, while the industry continues to
evaluate the provisions of the order and regulations currently under
suspension.
In regard to complaints or comments received from the public
regarding the marketing order, during this review, USDA received two
comments from prune handlers in opposition to the use of reserve
pooling under the order.
One handler expressed the belief that reserve pooling by the
California prune industry would place the industry at a competitive
disadvantage with other producing countries. Costs of reserve pooling
would be incurred by the California prune industry, while other
producing countries would not experience such costs. In addition, the
handler claimed that reserve maintenance costs such as storage bins,
etc. would be unfair to smaller handlers who would not normally incur
such costs in the absence of a reserve.
Another handler commented that reserve pooling would be unfair to
grower/packers as opposed to packers who do not produce prunes but
purchase only the supply they need from growers. This handler also
expressed the belief that prune supplies should come more into line
with demand as a result of the tree-pull program implemented during the
2001-2002 crop year. (This was a government-funded program that
essentially paid prune producers to pull trees out of production to
reduce burdensome supplies.)
USDA believes that supply control programs such as reserve pooling
can be a valuable tool for an industry for the orderly marketing of its
commodity. Such orderly marketing benefits the industry and consumers.
The Agricultural Marketing Agreement Act of 1937 (7 U.S.C. 601-674)
authorizes a number of supply control programs, including reserve
pooling to achieve orderly marketing of a commodity. Such programs are
authorized under a number of marketing orders and have been utilized
successfully to the benefit of the respective commodity industries.
Costs of such programs and impacts on industry members both small and
large are taken into account.
The reserve pool provisions of the prune marketing order have not
been used for a number of years. These provisions are currently under
suspension for an indefinite period while the industry continues to
evaluate the provisions of the order and regulations. The program
concerns such as the commenters raised can be addressed in the
continuing dialogue
[[Page 7397]]
concerning the suspended order and regulation provisions.
Further, marketing order issues and programs are discussed at
public meetings, and all interested persons are allowed to express
their views. All comments are considered in the decision-making process
by the Committee and USDA before programs are implemented.
In considering the order's complexity, AMS has determined that the
marketing order is not unduly complex.
During the review, the order was also checked for duplication and
overlap with other regulations. AMS did not identify any relevant
Federal rules, or State and local regulations that duplicate, overlap,
or conflict with the marketing order for dried prunes produced in
California.
As stated previously, the order was established in 1949. During
this time, AMS and the California dried prune industry have
continuously monitored marketing operations. Changes in regulations are
implemented to reflect current industry operating practices, and to
solve marketing problems as they occur. The goal of these evaluations
is to assure that the marketing order and the regulations implemented
under it fit the needs of the industry and are consistent with the Act.
Accordingly, AMS has determined that the marketing order should be
continued without further change, as the industry continues to evaluate
the provisions of the order and regulations currently under suspension.
AMS will continue to work with the California dried prune industry in
maintaining an effective marketing order program.
Dated: February 7, 2006.
Lloyd C. Day,
Administrator, Agricultural Marketing Service.
Section 610 Review of the Marketing Order for Dried Prunes Produced in
California Marketing Order No. 993
Introduction and Background
This review is being conducted under section 610 of the Regulatory
Flexibility Act (RFA). The purpose of the RFA is to fit regulatory
actions to the scale of business subject to such actions so that small
businesses will not be unduly or disproportionately burdened. Marketing
agreements and orders (orders) issued under the Agricultural Marketing
Agreement Act of 1937 (Act) are unique in that they are brought about
through group action of essentially small entities acting on their own
behalf. Thus, both the RFA and the Act have small entity orientation
and compatibility. Small agricultural service firms, which include
handlers and shippers of the commodity, are defined by the Small
Business Administration (13 CFR 121.201) as those whose annual receipts
are less than $5,000,000. Small agricultural producers are defined as
those having annual receipts of less than $750,000.
In January of 1997, Fruit and Vegetable Programs (FV) of the
Agricultural Marketing Service (AMS), U.S. Department of Agriculture
(USDA) made a policy decision to include initial and final RFA analyses
in all of its informal and formal rulemaking documents. Prior to that,
FV had been certifying that the specific rulemaking actions did not
have a significant economic impact on a substantial number of small
entities. The decision to include these analyses was made to ensure
that the impact of regulations on small entities was more thoroughly
reviewed, especially because FV orders have small entity orientation.
Most rulemaking decision makers and drafters have found the RFA
analysis tools useful in ensuring that all reasonable alternatives are
considered in minimizing the economic burden or increasing the benefits
for small entities, and for assessing the overall impact on industries,
while achieving the objectives of the Act.
Consistent with this policy decision, AMS published in the Federal
Register on February 18, 1999, a plan to review all regulations that
warrant periodic review. An updated plan was published in the Federal
Register on January 4, 2002, and again on August 14, 2003. The reviews
are being conducted over the next 10 years under section 610 of the
RFA. Of the program reviews being conducted, approximately 17 are FV
orders. These FV orders are being reviewed for the purpose of
determining whether they should be continued without change, or should
be amended, rescinded, or terminated (consistent with the objectives of
applicable statutes) to minimize the impacts on small entities.
In reviewing each of its orders, FV is considering the following
factors:
(1) The continued need for the order;
(2) The nature of complaints or comments from the public concerning
the order;
(3) The complexity of the order;
(4) The extent to which the rules of the order overlap, duplicate,
or conflict with other Federal rules and, to the extent feasible, with
state and local regulations; and
(5) The length of time since the order has been evaluated or the
degree to which technology, economic conditions, or other factors have
changed in the area affected by the order.
USDA is required to terminate an order if it finds that the
provisions no longer tend to effectuate the declared policy of the Act.
Termination is also required whenever it is favored by a majority of
producers who during a crop year have been engaged in the production of
prunes for market, and that such majority produced for market more than
50 percent of the volume of prunes produced during that crop year.
Review of Marketing Order No. 993 for Dried Prunes Produced In
California
Marketing Order No. 993 (order) regulates the handling of dried
prunes produced in the State of California. The order authorizes grade
and size regulation, including mandatory inspection, container pack
requirements, volume control, reporting requirements, and marketing
research and development. The order was initially promulgated in 1949,
with surplus control and grade and size (quality) regulation being its
primary function. It has been amended eight times to include additional
authorities and make changes to existing authorities to meet the
changing needs of the industry. The most recent amendments occurred in
1980. More recently, the industry was considering additional changes to
the order. However, in 2003, the prune reserve and voluntary producer
prune plum diversion provisions in the order and related volume control
regulations were suspended for a five-year period, and the outgoing
prune inspection and quality provisions in the order and regulations
were suspended for a three-year period. Further, as published in the
Federal Register on May 27, 2005, (70 FR 30610), all handling and
reporting requirements under the marketing order were suspended
indefinitely. The suspension action also extended indefinitely the
temporary suspension of the outgoing inspection and quality provisions
of the order and regulations as well as the prune reserve and the
voluntary producer plum diversion provisions in the order and related
volume control regulations. The suspension action allows producers and
handlers time to consider which provisions in the marketing order would
continue to meet their future needs.
The order establishes the Prune Marketing Committee (Committee) as
the administrative body charged with overseeing program operations.
Staff is hired to conduct the daily administration of the program. The
Committee consists of 22 members and 22 alternate members. Fourteen
[[Page 7398]]
members represent producers, seven represent handlers, and one
represents the public. Currently, three of the handler members
represent cooperative marketing associations and four members represent
independents (those not affiliated with a cooperative). Producer
membership is divided evenly between independents and cooperatives with
seven members each. Each member and alternate serves a two-year term of
office ending on May 31 of even numbered years. Independent producers
nominate independent producer members, while independent handlers,
through a mail balloting process, nominate independent handler members.
Cooperative representatives are nominated by the cooperative marketing
organizations.
Currently, there are approximately 1,100 producers and 22 handlers
of California dried prunes. The majority of these producers and
handlers may be classified as small entities. The regulations
implemented under the order are applied uniformly to small and large
entities, are designed to benefit all industry entities regardless of
size, and do not have differential impacts based on size.
The Committee's activities include administering a quality control
program that includes minimum grades and standards and mandatory
inspections, container pack requirements, and compiling and
disseminating statistical information to the industry. Portions of the
quality control program are now under suspension. Two forms of volume
control exist under the order, an undersized regulation and a reserve
pool, which are under suspension. Although reserves have been used in
the past, this form of volume control has not been implemented since
1971. In recent seasons, volume control has been implemented through
elimination of the smallest undersized prunes from the market. One of
the primary reasons for the use of this form of volume control is that
the industry has had large inventories, consisting mainly of small-
sized prunes. This form of volume control has reduced the marketable
production by about 2 percent, and was proposed to be implemented for
the 2004-05 season. However, dried prune production during that season
was the smallest since the early 1900's and the proposal was withdrawn.
While the order contains authority for marketing research and
development, the research, marketing and advertising activities are
conducted under a companion State program. The Committee is also
responsible for recommending needed regulatory actions to USDA and
recommending changes to the marketing order and its rules and
regulations. USDA must approve activities undertaken by the Committee
before they can be implemented. Activities of the Committee are funded
with assessment monies collected from handlers.
A notice of review and request for comments regarding the
California prune marketing order was published in the Federal Register
on July 15, 2002. During the comment period that ended on September 13,
2002, two written comments were received. Both comments were submitted
by prune handlers who expressed their opinions in opposition to the use
of reserve pooling under the order.
The Continued Need for the Marketing Order
The order was established in 1949 to help the California dried
prune industry work with USDA to solve marketing problems that were
characterized by an oversupply situation and relatively low producer
returns. During the pre-World War II period from 1934-38, California
prune production averaged 235,300 tons, according to a Recommended
Decision published by USDA in the Federal Register on July 1, 1949.
Sales to commercial domestic markets averaged 102,000 tons, 20,000 tons
were utilized in relief programs, and exports (primarily to Europe)
averaged 97,400 tons, for a total of 220,015 tons. After World War II,
the situation changed dramatically. During the 1947-48 season, domestic
sales were 93,000 tons and exports were reduced to 16,100 tons. Based
on data available at the time and the prevailing growing conditions, it
was expected that annual production would average around 185,000 tons
in the subsequent seasons. Producer prices during the 1947-48 season
averaged $148.00 per ton, which was 62 percent of the parity price at
that time. In addition, the Commodity Credit Corporation purchased
123,000 tons of California prunes during that season; thus, producer
prices would have undoubtedly been even lower absent those purchases.
In order to address this situation, the California prune marketing
order was promulgated. Its primary feature at that time was a supply
control program, which helped the industry manage the oversupply
situation.
USDA routinely monitors the operations of this order, as does the
industry and Committee, to ensure that the regulations issued address
current market and industry conditions, and that the regulations and
administrative procedures are appropriate for current practices within
the industry. This helps ensure the marketing of a high quality
product. Prior to its suspension, the prune import regulation required
imported dried prunes to meet quality and size requirements comparable
to those applied to California dried prunes.
Although modified numerous times since its inception, the order
still maintains authority for volume control. There are two methods of
volume control authorized under the order. One involves a reserve
program which is currently under suspension. Under this program, if
USDA established a reserve recommended by the Committee based on
oversupply conditions, handlers would be required to withhold from
selling a certain percentage of product in normal market outlets. This
``reserve'' product could be disposed of into normal domestic or export
market outlets, or into other noncompetitive outlets. Also, if a
reserve were in effect, the order authorizes a diversion program
whereby producers may divert prune plum production, and each handler's
reserve obligations would be reduced according to the quantity of prune
plums diverted from production. The industry used these volume control
programs, or a variation of the programs, periodically from the 1950's
into the 1970's to manage supplies in large crop years. However,
salable and reserve volume control programs have not been implemented
in more than 30 years in the California prune industry. Supplies were
in relative balance with demand until the late 1990's. As mentioned
previously, the authority for this program is under suspension.
Another form of volume control under the order involves eliminating
the smallest, most undesirable sizes of prunes from human consumption
channels. The ``undersize regulation'' recently has been used for five
seasons beginning with the 1998-99 prune crop through the 2002-03 prune
crop. This tool is effective in making relatively small adjustments to
the supply rather than large adjustments. An ``undersize regulation''
for the 2004-05 season was recommended by the Committee and proposed by
USDA. However, the production turned out to be the smallest since the
early 1900's and the proposed rule was withdrawn. This provision also
is under suspension for an indefinite period.
Due to a long-run surplus situation realized in recent seasons, the
Committee recommended establishing a reserve program for the 2001-02
season. However, the program was not implemented. There was a smaller
crop than initially estimated. In addition, the USDA implemented a
program (67 FR 11384; March 14, 2002) pursuant to
[[Page 7399]]
Section 32 of the Act of August 24, 1935, as amended, to allow prune
producers to remove trees from production.
Authority for grade and size regulations has also been included in
the order since its inception in 1949. When the order was promulgated,
it was determined that producer prices and total returns to producers
could be augmented by making available in trade channels only the
better sizes and qualities of fruit (Recommended Decision, July 1,
1949). Over the years, the industry has found that providing higher
quality and more desirable sizes of prunes to the marketplace has
increased consumer satisfaction and resulted in more repeat purchases
of the product. Keeping the lower priced, lower quality and less
desirable sizes off the market has helped to prevent such product from
depressing overall price levels, thus improving grower returns and
fostering orderly marketing conditions. However, in 2003, taking into
account cost considerations, the Committee recommended suspension of
the outgoing inspection and outgoing prune quality requirements. The
Committee also recommended relaxation of the disposition and
verification requirements on undersized prunes. The USDA implemented
these recommendations in 2003.
In 1960, the order was amended to include authority for marketing
research and development projects. However, this authority has been
used in a limited fashion. Since July 1980, production research, market
research, market development, and promotion, including paid
advertising, have been conducted under a State marketing order. In a
Giannini Foundation March 1998 report, the California Dried Plum
Board's (CDPB; formerly known as the California Prune Board) promotion
program was evaluated. The report was paid for with CDPB assessment
funds, and concluded that the promotion of California prunes by the
CDPB has increased the demand for prunes and returns to producers of
prunes. Over the four-year period analyzed in the monthly model,
spending by prune growers for promotion yielded marginal returns of at
least $2.65 for every dollar spent. Moreover, marginal benefit-cost
ratios of 2.7 to 1 and greater indicate that the industry could have
profitably invested even more in promotion this period.
Also in 1960, the order was amended to include authority to
establish size categories, size nomenclature designations, and labeling
requirements for natural condition and processed whole prunes. These
authorities were implemented through rulemaking during 1961, 1981, and
1984. This was an important feature in informing buyers of the type and
size of whole prunes marketed.
Prior to the most recent suspension action, the Committee collected
statistical information from handlers on a routine basis. The Committee
staff compiled aggregate statistical reports that were distributed to
the industry and used in planting, harvesting, and sales decisions.
This information was also used by the industry in making marketing
policy decisions, including whether to implement volume control and/or
undersize volume control. It was also used in recommending changes to
the marketing order pertaining to grade and size.
The industry has changed marketing practices over the years and now
pitted prunes dominate the market. In 1986, 61 percent of the prunes
were marketed as whole prunes. In earlier years, this percentage was
even higher. During the 2003-04 crop year, only 35 percent of the crop
was marketed as whole prunes.
The industry has conducted studies to determine if the marketing
order grade and size regulations can be improved. One such study was
initiated to see if the industry could tighten its pit fragment
tolerance. One of the most frequent consumer complaints has been a pit
or pit fragment(s) in prunes. The industry enlisted the services of the
Dried Fruit Association of California to conduct the pit fragment
study. The results of the study showed that the industry could tighten
the prune pit and pit fragment tolerance standard. The industry decided
to improve its product by tightening the pit and pit fragment tolerance
standard effective November 30, 1992, from a U.S Food and Drug
Administration requirement that allowed no more than 2 percent, by
count, of prunes with whole pits and/or pit fragments 2 mm or longer to
a marketing order tolerance not to exceed an average of 0.5 percent, by
count, of prunes with whole pits and/or pit fragments 2 mm or longer;
and four of ten sub samples examined having no more than 0.5 percent,
by count, of prunes with whole pits and/or pit fragments 2 mm or
longer. Over the past 12 years, this change has helped reduce the
incidence of pit and/or pit fragments in pitted prunes. Currently, the
industry is conducting a study to determine whether the 0.5 percent
pit/pit tolerance can be reduced to 0.25 percent.
USDA reviews industry recommendations and programs for consistency
with the regulatory authorities provided in the order, the prevailing
and prospective market situation, and the impact upon small businesses.
An assessment is also made as to whether regulatory recommendations or
programs are practical for those who would be regulated, and whether
the recommendations are consistent with USDA policy.
The California prune marketing order has proven to be an effective
tool used by the industry for more than 50 years in managing and
marketing its crop. The order should help the industry to face the
challenges of the future. Based on the potential benefits of the
marketing order to producers, handlers, and consumers, AMS has
determined that the order should be continued without further change as
the industry continues to evaluate the provisions of the order and
regulations currently under suspension.
The Nature of Complaints or Comments From the Public Concerning the
Marketing Order
As previously mentioned, USDA received two comments regarding the
order or the regulations issued under the order in response to the
published notice of review. Both comments expressed opposition to
reserve pooling under the order. No comments from non-industry entities
were received.
One handler expressed the belief that reserve pooling by the
California prune industry would place the California industry at a
competitive disadvantage with other producing countries. Costs of
reserve pooling would be incurred by the California prune industry,
while other producing countries would not experience such costs. In
addition, the handler claimed that reserve maintenance costs for
storage bins would be unfair to smaller handlers who would not normally
incur such costs in the absence of a reserve.
Another handler commented that reserve pooling would be unfair to
grower/packers as opposed to packers who do not produce prunes but
purchase only the supply they need from growers. This handler also
expressed the belief that prune supplies should come more into line
with demand as a result of the tree-pull program implemented during the
2001-02 crop year. This was a government-funded program that allowed
prune producers to pull trees out of production to reduce burdensome
long-run supplies.
USDA believes that supply control programs such as reserve pooling
can be a valuable tool for an industry for the orderly marketing of its
commodity. Such orderly marketing benefits the industry and consumers.
The
[[Page 7400]]
Agricultural Marketing Agreement Act of 1937 (7 U.S.C. 601-674)
authorizes a number of supply control programs, including reserve
pooling to achieve orderly marketing of a commodity. Such programs are
authorized under a number of marketing orders and have been utilized
successfully to the benefit of the respective commodity industries.
Costs of such programs and impacts on industry members both small and
large are taken into account.
The reserve pool provisions of the prune marketing order have not
been used for a number of years. These provisions are currently under
suspension for an indefinite period while the industry continues to
evaluate the provisions of the order and regulations. The program
concerns raised by the commenters can be addressed in the continuing
dialogue concerning the suspended order and regulation provisions.
Further, marketing order issues and programs are discussed at
public meetings, and all interested persons are allowed to express
their views. All comments are considered in the decision making process
by the Committee and USDA before recommendations and programs are
implemented.
The Complexity of the Marketing Order
The prune marketing order itself is not unduly complex. The
implementing rules and regulations under the order have a degree of
complexity; however, efforts are undertaken to ensure that the
regulations are no more complex than necessary to achieve the desired
objectives. The Committee and its subcommittees review the regulations
periodically and make recommendations for change. Their goal is to keep
the regulations as easy to understand as possible. In addition, USDA
reviews the recommendations to help assure this goal. Finally,
Committee staff provides materials to growers and handlers explaining
the programs and regulations, and periodically conducts educational
workshops to help growers and handlers better understand the programs
and regulations.
The Extent to Which the Marketing Order Overlaps, Duplicates, or
Conflicts With Other Federal Rules, and to the Extent Feasible, With
State and Local Regulations
USDA has not identified any relevant Federal rules, or State and
local regulations that duplicate, overlap, or conflict with this
order's requirements. However, there is a companion California State
marketing order that also applies to the prune industry. This program
works cooperatively with the Federal marketing order to ensure there is
no duplication of efforts. The programs share staff and office space,
and many of the Federal marketing order committee members are also
members of the State marketing order committee. This arrangement helps
assure that the programs complement each other rather than conflict,
duplicate efforts, or overlap. Activities under the Federal marketing
order were discussed in detail in an earlier section of this review.
The State marketing order engages in those activities not undertaken
under the Federal order including production research, marketing
research, and market promotion. Both programs operate in concert with
each other to benefit the prune industry.
The Length of Time Since the Marketing Order Has Been Evaluated or the
Degree to Which Technology, Economic Conditions, or Other Factors Have
Changed in the Area Affected by the Marketing Order
The USDA and the California prune industry monitor the production
and marketing of prunes on a continuing basis. Changes in regulations
are implemented to reflect current industry operating practices, and to
solve marketing problems. The goal of these evaluations is to assure
that the order and the regulations issued under it fit the needs of the
industry and are consistent with the Act and USDA policies.
The USDA routinely monitors the operations of this order, as does
the industry, to ensure that the regulations issued address current
market and industry conditions, and that the regulations and
administrative procedures are appropriate for current practices within
the industry. The producers and handlers of California prunes support
activities that help ensure the marketing of a high quality product,
and believe that this order has been effectively used for that purpose.
Since its inception in 1949, Marketing Order 993 has gone through
numerous changes. These changes were made, in part, because of changing
technological and economic conditions affecting the production,
handling, and marketing of prunes. This industry is continuing to
evaluate the provisions of the order and regulations currently under
suspension in determining which provisions in the marketing order would
continue to meet its future needs.
Records indicate that the order has been formally amended eight
times since its promulgation. Amendments have varied in their nature
and scope, ranging from procedural issues such as changing voting
requirements to adding entirely new regulatory authorities to the
order. For example, Committee membership and voting requirements were
revised in a 1954 amendment proceeding (January 1, 1954, Federal
Register). In 1957, authority for consumer pack regulations was added
to the order (August 15, 1957, Federal Register), and in 1960 authority
for market research and development was added to the order (November
29, 1960, Federal Register). The order was most recently amended in
1981. Those amendments included changing the Committee name, adding a
public member and alternate member to the Committee, changing the
quorum requirements, and establishing a continuous undersize regulation
(September 28, 1981, Federal Register).
The Committee decided to review the order for needed changes and
formed an Amendment Subcommittee during the middle of 2001 to review
the order and put together amendment proposals for the Committee to
review and ultimately forward to USDA with a request for an amendment
hearing. The order's rules and regulations also have been modified
numerous times over the years to ensure they meet the needs of the
industry. While several amendment proposals were considered, the
Committee, in 2005, ultimately decided to recommend an indefinite
suspension of the order's handling, reporting, quality, inspection, and
volume control provisions. The industry is continuing its dialogue
concerning its future needs. Ultimately, the Committee will decide
whether the provisions should be modified, terminated, or remain
unchanged.
The numerous formal order amendments, the many changes to the rules
and regulations over the years, and the Committee's continuing review
and adjustments to its programs, show that the order is constantly
changing to meet industry needs. The USDA will continue to work with
the California prune industry in maintaining an effective program.
[FR Doc. E6-1910 Filed 2-10-06; 8:45 am]
BILLING CODE 3410-02-P